Original subtitles

AASHLEY: Previously on AAmerican Beauty Star...

ASHLEY: This is your biggest surprise yet.

KENDRA: What the...! Mom!

ASHLEY: For today's challenge, you will be creating

empowering looks for influential women in your life.

KAREN: Let me shine!

KENDRA: Everyone was just having the most amazing time

with all of their loved ones.

ASHLEY: Hey! [laughter]

YU: This took my breath away.

CHRISTIE: Touched me to the core.

ASHLEY: Axel, congratulations.

You're the winner!

Your makeover was stunning!

AXEL: I finally win a challenge!

ASHLEY: Lucy.

We know you're strong in makeup,

but you have got to be just as strong in hair.

Samson, your look it just felt expected and unrefined.

I'm so sorry,

you're both going to be leaving tonight...

...To the lounge!

LUCY: So they did save us both, but they made it very clear

that there will be a double elimination.

ASHLEY: Tonight...

ASHLEY: At this point in the competition,

you have got to know who you are as an artist.

SIR JOHN: How does this relate to your brand?

You don't know?

ASHLEY: This look is transformative.

YU: I got lost.

SAMSON: What!

CHRISTIE: She looks like she just ate the canary.

♪ You are beautiful ♪ ♪ (beautiful) ♪

♪ You are beautiful ♪ ♪ (beautiful) ♪

♪

♪

ASHLEY: Welcome, artists! CONTESTANT: Hi.

AXEL: Hello. OZ: Hello!

SIR JOHN: Hey, everybody! ASHLEY: Come on over.

SIR JOHN: Bring it in. AXEL: Hmm...

ASHLEY: Samson, I don't recognize you

without eye makeup. SIR JOHN: Ooh.

SAMSON: It's without facial hair.

ASHLEY: Wild.

SAMSON: Lucy and I were in the bottom two last week.

And I feel like a little guilty

because this is the second time I've been saved.

Emotionally just had to let something go,

so I decided to shave my face.

ASHLEY: Well, artists, you've made it this far,

but this industry isn't just about talent;

it's also about having a head for business.

So for this challenge, you must create a campaign look

that embodies the core of your brand.

BRITTNEY: Creating our own brand is important

because I really get to show the world who Brittney is.

ASHLEY: On the catwalk, you will pitch your campaign

to the judges.

Your pitch should include a brand motto.

SIR JOHN: And you must have a stunning website to showcase

all of your work.

ASHLEY: You will be working with WIX,

the website-building platform that gives you

creative freedom to design the exact website you want.

KENDRA: This is not the first time I've done that, for sure.

I also have a graphic design degree,

so creating a website, I kill at that.

SIR JOHN: You will have 30 minutes

to conceptualize your look.

ASHLEY: And then you will have two hours to create

your campaign look and one hour to create your website.

Remember, take advantage of your wide array of Revlon products.

Your entire campaign should connect with people on a level

they will remember, because America will be voting

in a live finale on which one of you will be

the next American Beauty Star.

DIANA: It is so close to the end.

DIANA: I know that if I don't bring it,

that could risk my chance of still being in the competition.

ASHLEY: You ready to get your brand business model

all that website stuff going?

CONTESTANT: Let's do it. ASHLEY: Alright.

ASHLEY & SIR JOHN: Your concept time starts now!

CONTESTANT: Bye!

♪

KENDRA: You want to switch places with me?

DIANA: Uh, yeah. KENDRA: Okay.

LUCY: Okay.

OZ: Today's challenge is very complicated.

It's about creating an editorial look, a brand.

You have to create a website.

I hire people to do that.

LUCY: Not messing around.

LUCY: My motto is "Stay outside the box."

Really want to create a total transformation.

No-makeup makeup.

But it's still a lot of makeup.

Yeah.

♪

DIANA: The core of my brand is my versatility.

My clients come to me because I can create

any look that they want.

So for me it's difficult to zero-in

on one style...

DIANA: Oh... Jesus.

DIANA: My mind is going in a thousand different directions.

Do I want to do something simple?

Maybe a little bit avant garde?

No idea what direction I'm taking.

♪

♪

OZ: So I go to the Style Showroom to find my look,

and I see these beautiful monarch butterflies.

OZ: Butterflies, darling!

OZ: I'm obsessed.

It's definitely unique, and that's definitely me.

I'm all about empowering everyone.

Be uniquely who you are.

Be proud of who you are.

Don't try to conform to society's standards.

OZ: Oh, I can't wait to get this, baby.

OZ: My brand's motto is "Be free to be you."

The butterfly symbolizes freedom, beauty,

reach any height in your life.

OZ: Got that done, honey.

♪

KENDRA: My motto is "Kreate simply," but with a K.

KENDRA: Okay, okay.

KENDRA: So I wanted to find an outfit

that would kind of go with that.

Today I'm going for really clean editorial.

I'm more simplistic in my style

like geometric patterning in her shoes.

There are simple ways to make a look really impactful

and artistic.

♪

AXEL: I am very inspired by my motto, which is

"Believe, dream, and create,"

which I actually had it tattooed on my fingers.

I have a story to tell.

I dream every day. I dream day and night.

What am I doing right now?

This is a dream!

KENDRA: Are you keeping this, Samson?

SAMSON: Mm-hm. KENDRA: Okay, okay.

Just making sure.

SAMSON: Sorry, this is like my Gucci moment right now.

KENDRA: You're fine.

SAMSON: In the middle of the Style Showroom,

I notice this piece that is so everything I want to be.

It is like matador couture.

It's high fashion. It's Prada, it's Gucci.

It's... expensive-looking, but still so weird.

It plays into my motto which is, "Embrace your intensity."

Everyone should embrace their own intensity.

DIANA: This is fun.

[exhales] Let's see.

♪

SIR JOHN: Okay, everyone, your concept time is up!

Remember to take advantage of your Zenni eyewear,

the JTV accessory wall, and the SHE hair extensions,

to help you accessorize your look.

Models come on in!

SAMSON: Hey, babe. MODEL: Hi.

BRITTNEY: Have a seat for me, dear,

'cause I've got to move fast, and we have a lot going on.

SIR JOHN: Your challenge time starts now!

♪

AXEL: So you're gonna be a believer and a dreamer today.

You're gonna look like a rockstar,

so that's gonna be my inspiration,

because my motto is "Believe, dream, and create."

AXEL: For this look, I started with my model's makeup

because I knew that it was going to take me a little longer.

I want to incorporate glitter, stars, and lots of gold.

She is sparkly, shiny, brighter, beautiful,

and everybody wants to be like her.

AXEL: Loving this, madame!

♪

♪

SAMSON: Gonna fold that over.

SAMSON: I have the thought after picking my garment

to use actual lace on my model's eyes.

SAMSON: And I was like, "That would be so cool!"

MODEL: That is really cool.

SAMSON: I've never seen it done before,

and I want it to be innovative, so...

SAMSON: I know that I need to incorporate this lace

in this look, and I've never done it before,

so I want to make sure that it's even and concise.

SAMSON: Getting an even cut on this is such a [bleep].

SAMSON: So with my tagline being "Embrace your intensity,"

I chose the darker look.

And lace is fragile, but I know that this lace is

all that I need to make my statement.

So I use a little bit of lash glue, and I slap it on that eye.

SAMSON: Oh, that looks so stunning.

SAMSON: I want the shape to be very intense and intimidating.

SAMSON: Try and open for me.

Can you see? MODEL: I can see, yeah.

SAMSON: It definitely looks like you're having a hard time.

Okay, I'm gonna put some powder there just to save you

from getting stuck again.

♪

BRITTNEY: Um, create something that represents your brand.

BRITTNEY: I'm definitely a sophisticated, edgy girl.

I'm super bold.

BRITTNEY: ...is "Be bold, be beautiful."

BRITTNEY: Something is telling me to use white feathers

on top of her eyebrows, so I'm just gonna go with my gut.

BRITTNEY: I'm doing somewhat like a bird look.

BRITTNEY: I'm definitely going for an avant garde look.

I'm going to bring my A-game today.

I'm just gonna push it.

BRITTNEY: Just have to move fast.

LUCY: Please let me know if I'm being too rough.

LUCY: I want my model's face to look completely bare,

like kind of like an alien.

Just nothing.

LUCY: It'll look so good if I can do it.

MODEL: Yeah.

LUCY: Basically gonna cover your entire face in freckles.

LUCY: The goal is just make it look like she has no eyebrows.

It's like a drag thing.

It basically just allows you to have a completely clear

new canvas to just do whatever you want.

LUCY: I feel like maybe we could get away with that.

LUCY: My motto is "Stay outside the box."

I wanted to come up with something that, you know,

just like, described my work.

So I'm committing a lot of time to this.

LUCY: Oh my god, this one is pulling up so much.

No, that's gonna look janky.

I'm gonna get rid of it.

♪

DIANA: In the beginning of the challenge,

I'm definitely feeling very insecure

on what direction I want to take.

DIANA: Okay.

DIANA: Everyone's definitely a lot more focused

on getting things done, except for me.

SAMSON: So I think I want to do it to like... here.

Her hair I want to be very slick up here,

and then poofs on the side.

SAMSON: Just really tight and flat.

Just like... this.

SAMSON: I brush it all out, I spray it, I push it up,

I tease it. I do a lot to this hair.

SAMSON: Just, like, give you more intentional kind of fill.

I mean, look at that, that's stunning.

I really love it.

And your skin looks so beautiful.

BRITTNEY: Have to incorporate these somewhere else,

but I don't know where, so let's just stuff them in here.

BRITTNEY: I love the feathers on top of the eyebrows.

Now I have to do something

really, really creative to my model's hair.

MODEL: What are you thinking about for the hair?

BRITTNEY: Something curly and wavy.

Something up.

MODEL: Okay. BRITTNEY: Yeah.

BRITTNEY: Looking at my model's hair I know that I want to

create a slicked back look with a small hump, a ponytail,

and give it like a blowy, windy feel.

BRITTNEY: Okay, it's going somewhere.

DIANA: Brittney's look is horrifying.

DIANA: I know Brittney has better taste than that.

OZ: Girl!

Uh!

Brittney!

SAMSON: I look over at Brittney, and I literally almost died.

Honestly, if y'all have crickets,

crickets in the background...

[cricket sound effect]

♪ BRITTNEY: It's going somewhere.

It looks whimsical.

BRITTNEY: I love the feathers on top of the eyebrow.

BRITTNEY: Let me cut a few pieces too.

OZ: I thought the model might have been in a pillow fight

or something.

LUCY: I just think that she's trying to do something

that wasn't her.

BRITTNEY: I'm thinking, "Brittney,

"you might have pushed it too far,

"but it's okay because you're being true to yourself."

♪

KENDRA: Sweet angel.

KENDRA: Today's challenge is to brand ourselves as artists,

so we're creating a look that will be the face

of our campaign.

KENDRA: Would you mind opening this for me, honey?

MODEL: Sure. KENDRA: Thank you.

KENDRA: I'm starting with hair.

I want it to look really polished and clean

with just kind of pops of lines throughout.

KENDRA: What am I doing with this?

What's happening?

KENDRA: I'm going to sew white thread

to make a pattern on the side of her head.

KENDRA: That's getting there.

SIR JOHN: Hi, everyone. BRITTNEY: Hi.

SAMSON: Hello!

SIR JOHN: I'm gonna walk around the room

to see how you're all doing. OZ: Okey-dokey.

SIR JOHN: Hi, Kendra. KENDRA: Hi, Sir John.

SIR JOHN: How does this campaign look relate to your brand?

KENDRA: So my motto is "Kreate simply," but with a K,

'cause I've got a K in my name.

SIR JOHN: Okay, alright, alright, love that.

KENDRA: My looks are really clean and simple,

but really elegant.

SIR JOHN: What are you gonna do for the makeup?

KENDRA: I'm like highlighting with some white.

I'm gonna give her some faux white freckles

and then lightly kind of contour.

SIR JOHN: Okay. So what's happening

with this white thread?

KENDRA: I'm starting at the back of the braid.

I have it connected in kind of a zigzag pattern on each side.

SIR JOHN: Yeah. What's the takeaway?

I know Kendra's work when I see it, because...?

KENDRA: My technique is always gonna be like really clean

and technical.

SIR JOHN: Can "clean and technical" win the race, though?

KENDRA: It's going to.

SIR JOHN: I mean, I don't know if that's enough.

KENDRA: I don't think it has to be really blown-out

and aggressive to be editorial.

I'm more simplistic.

So I feel like this fits my brand.

SIR JOHN: Have a story or some kind of dialogue in your head.

KENDRA: Okay, totally.

SIR JOHN: That pitch has to be impactful.

KENDRA: That's great feedback. SIR JOHN: Okay.

KENDRA: Cool, thanks, Sir John.

SIR JOHN: Hi, Axel. AXEL: Hello, Sir John.

SIR JOHN: How does this campaign relate to your brand?

AXEL: My motto is "Believe, dream, and create."

SIR JOHN: Believe, dream, and create?

AXEL: Yeah. SIR JOHN: That's really cool.

AXEL: I want her to look dreamy. The gold, the stars.

AXEL: Instead of working on the eyelids for the makeup,

I work just on the bottom this time.

And I want to go bold in the lips,

so I'm going for a metallic gold lip.

SIR JOHN: This lip is amazing.

I just want to take this lip and put it on my mantelpiece,

this looks so good.

AXEL: Ah, my god, that's amazing.

SIR JOHN: And in terms of hair what are you gonna do?

AXEL: I think I might try to pin it to the side

'cause I really want her to look also like a rockstar.

SIR JOHN: Right. I want you to think about that,

and really push it. AXEL: I think I'll be okay.

SIR JOHN: You think, or you know?

AXEL: No, I am going to be fine. I gotta win this one.

SIR JOHN: Okay, own it. AXEL: Thank you.

SIR JOHN: Bye, bye.

AXEL: If I want to win this I just have to push myself

and stick to it.

AXEL: Well, let's put it up like this.

Just simple... simple, right? MODEL: Mm-hm.

OZ: Hi, Sir John. SIR JOHN: Hi.

Well, tell me, what is your brand?

Who are you? OZ: I am a very unique person.

I embrace that about myself. SIR JOHN: Yeah.

OZ: So that's my motto, "Be free to be you."

SIR JOHN: Yeah, so how does this look show

what your brand consists of?

OZ: As far as the "be free,"

this butterfly really made me think of that, you know?

I was in a cocoon when I was younger,

and I'm able to now be free and fly like a butterfly.

SIR JOHN: Love that.

OZ: I want to really accentuate the inner corner of her eye

with the white liner to make sure

that her eyes don't disappear.

SIR JOHN: White possibly may go ghostly,

or it may look odd in there. OZ: Okay.

SIR JOHN: So what's great is light-reflective gold,

or light-reflective metallic, so a chrome, a rose gold.

OZ: Perfect. SIR JOHN: What about hair?

OZ: I want to embrace her natural texture.

I want it to be free as who it is,

instead of trying to make it do something.

SIR JOHN: Be free, be you.

I'm inspired by your honesty here.

Good luck. OZ: Thank you, Sir John.

That was a lot, girl!

♪

SIR JOHN: Hi, Samson. SAMSON: Hey, Sir John.

SIR JOHN: So how does this campaign look

relate to your brand?

SAMSON: So my brand is all about living intensely.

SIR JOHN: Okay.

SAMSON: I typically do a really intense eye,

so I thought this was a way to kind of step that up.

SIR JOHN: I like this eye. I think this is really beautiful

and this placement is pitch perfect.

SAMSON: Thank you so much.

SIR JOHN: So tell me about this plan for the hair.

SAMSON: I want it to be like her hair came this way

and then we intentionally gave her like a really hard root

because again I want that intention,

but I want this natural funness about it.

SIR JOHN: Her natural wave pattern is beautiful.

And I get it, but is it gonna get you there?

Is it gonna take you there?

I just want you to think about it.

SAMSON: Sure. SIR JOHN: Alright?

SAMSON: Thank you so much. SIR JOHN: See you later.

SAMSON: I appreciate you, Sir John.

Interesting feedback.

We'll see what we do with this.

SIR JOHN: Hi, Lucy. LUCY: Hi, Sir John.

SIR JOHN: What would you like your brand to say?

LUCY: I want to say with my brand that this is like art.

Like, this isn't just hair and makeup, this isn't just fashion,

this isn't just all that. It's art.

SIR JOHN: What is this look?

LUCY: This look is bare face,

so I'm getting rid of her eyebrows, everything.

I'm gonna cover her entire face in freckles.

SIR JOHN: In freckles?

So what's happening with the hair?

LUCY: I'm gonna cut the wig really micro bang.

SIR JOHN: Yeah. LUCY: Here.

Biggest thing I've struggled with is just explaining

my work and trying to sell it.

SIR JOHN: You're an artist, but you're also a salesman.

LUCY: Yeah. SIR JOHN: Okay,

so I need you to sell your work. LUCY: Yeah.

SIR JOHN: Do what you came to do, and kill it.

LUCY: Straight up. SIR JOHN: Bye, guys.

LUCY: Thank you, Sir John.

Oh god, I'm so nervous!

DIANA: Okay, girl.

I'm trying to think what we're doing today.

SIR JOHN: Hi, Diana. DIANA: Hi.

SIR JOHN: Hey, how are you? DIANA: I'm hanging in there.

SIR JOHN: Okay, hanging in there.

What does that mean? DIANA: Um...

I get inspired by a lot of different things.

So I'm just trying to zero in on one thing.

SIR JOHN: Okay.

So when this all comes together and this is one look,

how does that translate to the audience?

How can they know your brand?

DIANA: Um...

That's what I'm gonna try to...

SIR JOHN: Okay, what's happening with the hair?

DIANA: Um... I'm not gonna do anything

with her real hair today. SIR JOHN: Yeah.

DIANA: I'm actually going to be cutting this wig

into a very sharp angled bob.

SIR JOHN: And what does that say?

What does that convey?

DIANA: Uh... hmm...

SIR JOHN: You don't know?

♪

DIANA: Because I have so many ideas in my head.

And it's just hard to, like,

bring it down to one look, you know?

SIR JOHN: I understand.

SIR JOHN: How does this relate to your brand?

How does this show who you are?

DIANA: Um... SIR JOHN: You don't know?

Before you came here, who did you know

you are in the back of your head?

DIANA: Like, I'm very outgoing.

I definitely feel like I'm a person

that when I walk into a room... SIR JOHN: Yeah.

DIANA: ...I command attention.

SIR JOHN: Okay, go with your gut.

The challenge is about you.

If you actually give her what's indicative

of who you are inside, that's all that matters.

And if you left with that, that's a win.

DIANA: Yeah. SIR JOHN: Alright?

Alright, bye. DIANA: Alright, thank you.

DIANA: I feel like I have a strong vision.

I just really need to stop doubting myself.

DIANA: I'm sorry for crying.

SIR JOHN: Hi, Brittney. BRITTNEY: Hi.

SIR JOHN: Um, so I want to know how does this show your brand?

BRITTNEY: So I'm going with "Be bold, be beautiful."

SIR JOHN: So Revlon already has "Live boldly."

It sounds very similar to that. BRITTNEY: Okay, so change it?

SIR JOHN: Just remix it. BRITTNEY: Got it.

SIR JOHN: So what's happening with the hair?

BRITTNEY: I'm doing some bold hairstyles.

With makeup we're going to go slightly bold, but not too bold.

SIR JOHN: Feathers are bold. BRITTNEY: Yeah.

SIR JOHN: So you said "not too bold."

This is going over the top.

BRITTNEY: This is going over the top bold?

SIR JOHN: But I'm a little scared.

You're gonna have to sell this to the judges.

BRITTNEY: Well, you can tell this is my work

because I am a bold individual.

SIR JOHN: I'm a little concerned,

but I want you to just think about it,

realign your goals to make sure that this is who you are.

Alright? BRITTNEY: Okay, awesome.

SIR JOHN: Alright. BRITTNEY: Thank you.

SIR JOHN: Artists, listen up, everyone's really brought

their A-game today. I'm so proud

of what I see out here.

SAMSON: Thanks, Sir John. OZ: Thank you, Sir John!

Tell Beyonce I said hi!

SIR JOHN: [laughs]

♪

KENDRA: Okay, look at me.

KENDRA: For makeup, I'm pulling white throughout my whole look.

Little tiny details that really make the makeup more impactful.

KENDRA: This is some funky [bleep] I'm doing.

It's so good.

LUCY: Where is all my stuff?

LUCY: My model's entire skin is covered in

so, so much makeup at this point and then I start going in

with a darker foundation to create the freckles.

LUCY: Okay, I'm moving on. You're gonna be a blond today.

LUCY: I'm using a SHE hair wig today,

and I'll doing is I'm just cutting it

into a really blunt bob.

LUCY: If I bring that further to the front...

LUCY: I don't want the wig to like sit flat on her head.

I want the bun to sort of hold it up like it's floating.

LUCY: Here we go.

LUCY: I'm just kind of making it up on the spot.

LUCY: Yeah, that's what I'm all about.

DIANA: All right. No shaky hands.

It has to be perfect.

DIANA: After my conversation with Sir John today,

I finally figured out my motto.

My motto's gonna be "Be a showstopper."

DIANA: Yeah, okay, good.

DIANA: It means a lot to me, because I've taken a long time

to accept that that's what I show people.

DIANA: This is exactly what I want.

DIANA: I decided to go with a very chic, angled haircut.

I'm covering my model's eyes, because I want the lip

to be prominent in her look.

I know that everyone's going to be staring at my model.

DIANA: Would it be crazy to change your lip colour?

[sighs]

♪

DIANA: Hey guys, the Style Showroom's open.

LUCY: Let's go get dressed.

OZ: Where we going, girl? [laughs]

KENDRA: Come on, follow me, my love.

BRITTNEY: Yeah, we're gonna go with this one.

LUCY: I feel like I like that better.

[laughs] You're killing me!

OZ: I'm so excited!

BRITTNEY: Hmm... I can't use the word "bold,"

'cause Revlon has "bold," even though I am bold.

"Uniquely edgy," or "fiercely edgy."

Fiercely edgy.

BRITTNEY: I'm definitely a fiercely edgy woman.

It defines exactly who I am.

BRITTNEY: Clamorous, scary, super editorial.

DIANA: Brittney's look looks like Angry Birds ate a bird.

♪

AXEL: I wanted to make this memorable.

I am putting my motto in the back of my model.

I know America's gonna watch it, and it's gonna be unforgettable.

AXEL: I love this look. I have so much fun doing it.

SAMSON: It's editorial. Always take off one accessory.

SAMSON: I have a very clear message in this look.

It's all about intensity.

SAMSON: I love this. Your cheeks look sickening.

♪

DIANA: That's pretty dope.

DIANA: I decided to cover the white liner

and only leave a design on the left side of the lip.

DIANA: Alright.

♪

♪

SIR JOHN: Time's up, artists!

Brushes down.

KENDRA: [sighs] See how it goes!

SAMSON: I love it! Yes, give me some high fives!

Go kill it.

KENDRA: Good luck, girls.

SIR JOHN: Oz, come on, babe, come on.

Please. Okay, everyone,

you have one hour to create your website using WIX.

Have a great show out there. OZ: Thank you!

SAMSON: My look is finalized.

Our models are heading to the photoshoot,

and we get to start working on our WIX website.

SAMSON: Go to WIX.com, and then you go into templates.

OZ: Okay.

KENDRA: We're creating a website of all of our work.

SAMSON: These are stunning.

KENDRA: Incorporating the look that will be the face

of our campaign, to brand ourselves as artists.

SAMSON: We're building our websites with WIX,

and it's so easy.

It's a drag-and-drop moment that takes two seconds.

OZ: My website has this real artsy,

free-flowing kind of feel about it.

And that's what I'm about in my brand.

Being free to be yourself,

exploring all options and owning it.

DIANA: How long is your About Me?

KENDRA: Like three sentences.

LUCY: For the website, I'm just really looking to keep it

super clean. I need my work to stand out.

SHAUN: That's beautiful.

LUCY: This look, it's all about using hair and makeup

to transform rather than like enhance.

And that's who I think I am.

AXEL: If you're professional in the industry,

you have to have a website.

For my website, I want it to be eye-catching.

AXEL: Perfect.

AXEL: I want the judges to see that I am pushing,

that I am learning, and that you know, I'm taking more risks.

SHAUN: Love that.

♪

OZ: Alright, guys, it's time!

ASHLEY: The winner of American Beauty Star will receive

$100,000 in cash and prizes,

which includes $10,000 worth of JTV jewelry,

the opportunity to design their own signature collection

of Zenni eyewear,

an all-expenses-paid trip for two to New York City

to see the hit Broadway musical Waitress,

a highlighted editorial featuring their work

in Cosmo magazine,

as well as receive a $50,000 contract

as a consulting beauty artist with Revlon.

♪

CONTESTANTS: Ooh!

ASHLEY: Hello, artists. AXEL: Hello.

CONTESTANTS: Hi.

ASHLEY: We still have seven of you here,

but after tonight we'll be down to six.

AXEL: Mmm.

ASHLEY: Each challenge is bringing us closer

to our live finale where America will vote on

who becomes the next American Beauty Star.

For today's challenge, you created campaign looks

to represent your brand.

You also created websites using WIX

to convey your brand messaging.

Alright let's say hello to our judges.

We have celebrity fashion photographer, Yu Tsai.

YU: Hi, guys. OZ: Hey, Yu Tsai!

ASHLEY: Chief Beauty Director of Hearst Magazines,

including ELLE, Cosmo, and Women's Health,

Leah Wyar. LEAH: Hi.

SAMSON & AXEL: Hey, Leah. LUCY: Hi.

ASHLEY: And legendary supermodel who runs a beauty empire

that includes skin care, makeup, and hair extensions,

Christie Brinkley! CHRISTIE: Hi.

OZ: Hi. SAMSON: Hey, Christie.

ASHLEY: Let's get this brand runway going.

♪

♪

DIANA: When I see my model coming down the catwalk,

I definitely feel like she's a perfect

representation of who I am.

And I'm happy I went with my gut.

♪

♪

SAMSON: I feel amazing.

I can see that this look is so strong.

Everyone loves it too.

And her photographs are stunning.

♪

OZ: I love her hair.

Her makeup, the lip is still popping,

and that butterfly looks great.

♪

KENDRA: My look is artistic, clean, nice edges,

and just overall a polished editorial look.

♪

♪

LUCY: As my look is coming down the catwalk, I'm like,

"Yes, it looks so good, I love it."

It's so weird, and I've taken it pretty far.

♪

♪

AXEL: I'm feeling very confident.

Like, she looks amazing.

I love the stars. I just love them.

I hope that the judges can see what I am seeing right now.

♪

♪

BRITTNEY: I'm proud of my work,

whether it's good or bad.

Go hard or go home.

♪

♪

ASHLEY: I have to say, that was a pretty cool show.

You guys really went for it.

Oz... OZ: Yes?

ASHLEY: Congratulations, you're safe.

You can return to the lounge.

OZ: Okay. Thanks, guys.

ASHLEY: Diana, we're gonna talk to you first.

Tell us about your model's look, and pitch us your brand.

DIANA: My brand is "Be a showstopper."

I'm a hairstylist makeup artist,

designer, and I'm a choreographer.

I am a one-stop shop.

DIANA: I like my looks to be very direct, simple,

but showstopping.

The look that I did today turns heads

because you wouldn't expect me to bring the bang so long.

And I love a bold lip with just a little bit of detail.

CHRISTIE: The look is very rock and roll.

I can see a whole band like this.

Your website, the pictures that you selected

show a really great range.

I think your portfolio's really coming together nicely.

DIANA: Thank you.

LEAH: This is really the first time we've ever seen you

cut hair so far and it's very impressive.

I loved the angles when she was turning, it looked really great.

The look completely matches who you are.

ASHLEY: What's going on under her bangs?

Hello. No eye makeup.

I think it's always important to finish the face.

YU: You're very limited here.

You got to do full face makeup,

and I don't care if the bang is covering it.

DIANA: Okay. YU: Alright?

But thank you for showing me your skill in cutting hair.

Well done. DIANA: Yay!

ASHLEY: Thank you. DIANA: Thank you.

ASHLEY: Axel, you're next.

Tell us about your look and pitch us your brand!

AXEL: So the motto of my brand is "Believe, dream, and create."

I have it tattooed on my fingers.

ASHLEY: Oh.

AXEL: When I'm working with clients,

I always encourage them to believe and to create

the possibility that the dreams can come true.

So I wanted to embrace on my model and I want her to be shiny

and bright like a star.

YU: I loved the fact that you have your mantra

tattoo on your hands.

But when you were saying them I got lost.

Got to really, really think what is it you're better than

all these other competitors, how do you showcase it.

And that's what branding is.

LEAH: It feels like something that I could absolutely

put into Seventeen. AXEL: Uh-huh.

LEAH: So it felt a little young. AXEL: Okay.

LEAH: And so, while I like that you literally put your signature

on your model, the execution of it I think

could have been a bit better. AXEL: Right.

CHRISTIE: I agree about the writing.

It didn't match the magical sprinkling of stars

on the front, and then it seemed like,

uh-oh, a little graffiti. AXEL: No!

ASHLEY: I like your pitch and I like your message

but to have it on your models back doesn't feel special

because you have to tell them by writing it.

Thank you very much.

Come on over, Brittney.

BRITTNEY: My brand is "Be fiercely edgy."

I like to think that I'm a mixture

of sophistication and edge.

So I want sophistication on the dress,

but I want completely edgy in hair and makeup.

Something told me to use feathers today.

She also has feathers inside of her mouth

so I just went full on edgy.

CHRISTIE: When you're trying to make a statement,

the ultimate goal has to be a striking image,

something of beauty.

She looks like she just ate the canary.

BRITTNEY: This is not an every day look.

This was me pushing it and showing you guys

that I can have range.

YU: It really does look messy.

Push it if you want, but don't forget your technique

'cause I've seen it in you.

ASHLEY: It's just so confusing on so many levels.

She looks like she came out of a chicken coop.

This to me is not you, Brittney.

ASHLEY: It's just so confusing on so many levels.

She looks like she came out of a chicken coop.

It's like she had too much lip gloss on

and they were having a chicken fight

and it got stuck on her.

I just don't understand the look.

BRITTNEY: Thank you.

ASHLEY: Mr. Samson, come on over.

SAMSON: I am always someone that's saying

"Embrace your intensity,"

and that was why I also used the lace as her liner,

because it's in a very intense way but lace is very gentle

and it's very fragile.

So I wanted to show that fragility can be intense

and you can learn from intense deep emotions.

ASHLEY: Your website is pretty cool.

I like that it's clean but it's very pop, pop of colour.

Do you remember all the words that you put on your website?

SAMSON: Um...

ASHLEY: Embrace...

SAMSON: Thank you, embrace your intensity.

The next is, um...

ASHLEY: Find... SAMSON: Find your delicacy.

ASHLEY: Mm-hm.

SAMSON: And then the next one was...

ASHLEY: Define...

SAMSON: Define your own line?

ASHLEY & CHRISTIE: Rules. SAMSON: Define your own rules!

I'm sorry.

ASHLEY: Those are very difficult taglines.

ASHLEY: And if they're difficult for you to remember

then they're gonna be difficult

for anyone to remember.

LEAH: You know, look at your website,

you have such intense looks and they're all different

but yet this was a really good balance.

You were intense and you went with the eye

but you balanced it out with all these beautiful features.

The cupid's bow highlight, the highlight everywhere.

YU: I thought today was the first time

you actually completed yourself in 360.

There's an elegance, expensiveness to her

that I love. She could be you.

And that's when branding works.

What you create is part of you.

SAMSON: Thank you, guys! ASHLEY: [laughs]

ASHLEY: Thank you.

Alright, Miss Kendra, come on over.

KENDRA: So my brand, it's my name on my website

and then "Kreate simply."

I am a very minimalist person.

I like really clean lines.

So I wanted to do some more line work in this look

'cause I think little simple details can impact makeup.

YU: Your website is actually really well built.

YU: But the image messaging doesn't match

what you're trying to sell.

Where is the reflection of the artist in the model.

KENDRA: Okay. YU: And I'm not seeing that.

LEAH: I loved the hair.

I thought it was really unique, really interesting.

I just didn't love the white lines.

Especially the one above the lip.

It looked like a 'Got Milk?' ad. KENDRA: Okay.

CHRISTIE: I thought that the hair was interesting.

CHRISTIE: But the overall look didn't say

simple to me... KENDRA: Okay.

ASHLEY: I think that you were just really trying

to be this elevated, edgy person,

but it's not you, and it shows through this whole look.

Thank you.

Come on over, Lucy.

LUCY: My tagline is "Stay outside the box."

I constantly think about ways to intrigue people, excite people.

So for today's look I wanted to take the idea

of no-makeup makeup and like take it to the extreme.

ASHLEY: I love that she is so weird.

LUCY: Yes.

ASHLEY: Because I can't stop looking at her.

This is Lucy.

And your website is great.

There is something amazing about a hair or a makeup artist

that can be transformative to a model's career

and you took it there with her. LUCY: Yay!

LEAH: It's like a mannequin and a doll

and a mime, and I'm like, "What is it?"

YU: I'll be honest, I really want to love this

like everybody else on the panel...

ASHLEY: Yu Tsai. WOMAN: Oh!

LEAH: That's crazy.

YU: And I'm going to love it

like everybody else on the panel.

ASHLEY: Aah! [laughs]

ASHLEY: Lucy, thank you.

LUCY: Thank you so much. SAMSON: Aah!

ASHLEY: Thank you so much, artists.

We're gonna take a closer look at all your photos,

you can head to the lounge. CONTESTANTS: Thank you.

OZ: Oh, Kendra, what's wrong, baby?

SAMSON: Today was tough. KENDRA: I'm okay, you guys.

BRITTNEY: I'm one who flew over the cuckoos nest.

I pushed it... LUCY: The chicken coop!

BRITTNEY: ...too far! LUCY: What did she say?

BRITTNEY: And it's like, alright, but at least I push.

ASHLEY: You guys, I have to say I was really impressed

and I was really unimpressed tonight.

Let's start with Diana.

CHRISTIE: She managed to create a striking look very simply.

ASHLEY: I have to say she did a really good job of presenting

her website and also presenting her look tonight

and she did it with confidence. LEAH: Yeah.

ASHLEY: Let's talk about Lucy.

She showed us her strengths.

She does this kind of crazy avant garde makeup

and she showed us herself authentically

through her website as well.

LEAH: I think she delivered on her brand; it really is her.

CHRISTIE: She managed to create an image

that makes your eye want to linger

without a lot of clutter.

ASHLEY: Now, if we talk about Samson,

Samson had no idea what the words were on his website.

YU: But this work right here in front of me is flawless.

We've been talking about blending,

we've been talking about proportion.

LEAH: I think it's Samson's best work so far.

LEAH: He pushed it with the eye.

Everything else was quite beautiful.

YU: For me I think it's a win, win, win.

ASHLEY: Okay, so let's talk about the looks

that we didn't like so much. Kendra.

YU: I mean, I'm lactose intolerant so I don't drink milk

so this ad doesn't do anything for me.

CHRISTIE: It doesn't say what this person is, who they are.

It doesn't speak to a brand.

ASHLEY: It's not enough and I feel like every challenge

we ask her for more.

Let's talk about Axel.

CHRISTIE: It's a young, lovely, whimsical look.

LEAH: I said before, I'll say it again.

I love this for Seventeen. It's so cute.

But the writing on the back, it was just unnecessary.

ASHLEY: If you have to tell us what your brand is

on your model, then you don't have a very

significant standalone brand.

Guys, we have to talk about Brittney.

CHRISTIE: Hold on a second, you got something on your lip.

YU: How did she get here?

ASHLEY: How? LEAH: Yeah.

LEAH: This whole challenge was about being true to yourself

and showing us who you are.

This is opposite of who she is. ASHLEY: Mm-hm.

YU: The baby hair curl thing, I just didn't get it.

ASHLEY: I don't think that she believed what her slogan was,

I don't believe her pitch. YU: Definitely.

ASHLEY: Have we made up our minds?

CHRISTIE: Yes. YU: Not an easy one, but yes.

ASHLEY: Alright, let's bring them out.

♪

ASHLEY: Artists, I have to say that was a very

interesting show.

You definitely gave us some looks

that we haven't seen before.

One of you will be the winner

and one of you will be packing your brushes and going home.

♪

ASHLEY: Lucy...

Congratulations! LUCY: Yay!

[applause]

ASHLEY: Your look was so authentically you.

ASHLEY: The no-makeup makeup was some of the best we've seen.

Continue to stay outside of the box

'cause that's where you belong. LUCY: Yes.

Every time. ASHLEY: Alright.

Congrats. LUCY: Thank you, guys.

SAMSON: Congrats, Lucy.

ASHLEY: You can return to the lounge.

LUCY: Yeah, good luck, guys. AXEL: Thank you.

LUCY: Yes! OZ: I knew it!

LUCY: I really wanted to win.

LUCY: This is my style.

My style is 100% avant garde.

LUCY: I'm so excited I won. OZ: You deserved it, friend.

You so deserved it! LUCY: Ahh!

LUCY: The judges, they love my look and I was so excited!

It was cool to hear.

LUCY: [sighs] Intense.

♪

ASHLEY: Diana...

You showed us your strength as a hairdresser.

And your confidence really sold us your brand.

Girl, it made sense.

DIANA: Thank you.

ASHLEY: Samson.

ASHLEY: Your look was high fashion and so well balanced,

but, honey, you got to work on the focus on your brand.

You're almost there, though.

SAMSON: Thank you guys so much.

ASHLEY: Samson, Diana,

you're both safe, you can return to the lounge.

DIANA: Thank you.

ASHLEY: Axel...

Kendra... Brittney.

At this point in the competition

you have got to know who you are as an artist.

Axel, your look was dreamy and whimsical

but it just felt so junior.

The writing, it was, well, meaningful to you,

it really cheapened the message for us.

Axel, you're safe.

AXEL: Thank you, guys, thank you so much.

Good luck.

Thank you.

ASHLEY: Kendra.

Your makeup was distracting and weird.

It just doesn't seem to fit your brand or your style.

We really questioned some of the choices that you made tonight.

And at this point we still don't have a firm idea

of who you are as an artist.

ASHLEY: Brittney...

Your look was messy and strange

and it just did not make sense.

There was just so many bad things happening tonight.

We think you really misunderstood the challenge.

BRITTNEY: Mm-hm.

KENDRA: It'll be okay. BRITTNEY: I'm okay.

ASHLEY: Kendra...

Brittney...

♪

I'm sorry but neither of you

will be the next American Beauty Star.

♪

BRITTNEY: Okay.

ASHLEY: You can both leave the catwalk.

KENDRA: Thank you, guys. BRITTNEY: Thank you.

Bye, guys. ASHLEY: Bye.

LEAH: So sweet.

ASHLEY: That was very classy. LEAH: Yes.

KENDRA: American Beauty Star is the wildest ride

I have ever been on. It was just not my day today.

SAMSON: What's the verdict?

KENDRA: We're both eliminated. SAMSON: What?!

AXEL: Oh, no.

KENDRA: No, yeah. AXEL: That's crazy.

OZ: What the hell?

SAMSON: Oh.

BRITTNEY: I don't have any regrets.

The fact that I even made it this far is a blessing.

KENDRA: I'm at peace with it.

OZ: Like go hard or go home, so you went hard,

and you might go home... SAMSON: You did both.

BRITTNEY: No worries here. I'm good.

BRITTNEY: Brittney was focused on Brittney.

Brittney got herself in the bottom.

Brittney is going home and Brittney is okay.

This is not the end of Brittney

and you guys will definitely see more.

KENDRA: You know, I just want to be a killer makeup artist

and I want everyone to know about it

and I'm really thankful for being here

and getting as far as I have.

♪ You are beautiful ♪

ASHLEY: Next time on American Beauty Star...

ASHLEY: We have one more surprise.

Artists, come on out!

DIANA: Our challenge is to create

three hair makeup looks

that compliment the many collection of a designer.

RICARDO: Air dry PC everything.

SAMSON: Ricardo's like da-da-da and I'm like, "Whoa,

"you're already eliminated, you're gonna listen to me."

LEAH: That is unbelievable.

CHRISTIE: It does look like a Pepto-Bismol ad.

ASHLEY: Little nervous.

We are almost down to the final four.

♪

♪