Original subtitles

Narrator: TODAY ON "HOW IT'S MADE: DREAM CARS"

THE ROLLS-ROYCE DAWN,

A CAR THAT REINVENTS LUXURY DROP-TOP MOTORING

FOR THE 21st CENTURY.

♪♪

-- Captions by VITAC -- www.vitac.com

CAPTIONS PAID FOR BY DISCOVERY COMMUNICATIONS

Narrator: WHEN HENRY ROYCE,

A SELF-TAUGHT ENGINEER RAISED IN POVERTY,

MET THE ARISTOCRATIC AVIATION PIONEER CHARLES ROLLS IN 1906,

THEY FORMED AN INSTANT FRIENDSHIP,

THANKS TO THEIR SHARED LOVE OF AUTOMOBILES.

THAT BOND GAVE BIRTH TO A NEW COMPANY.

THEIR THIRD PARTNER, A MARKETING WIZARD NAMED CLAUDE JOHNSON,

MADE THE COMPANY'S NAME WORLD-FAMOUS.

THE COMPANY'S GOAL WAS TO COMBINE SUPERB ENGINEERING

WITH OPULENT DESIGN ELEMENTS.

IT WAS SO SUCCESSFUL THAT THE ROLLS-ROYCE NAME

BECAME SYNONYMOUS WITH THE HIGHEST OF HIGH-END LUXURY.

BUILT IN 1952, THE SILVER DAWN

IS A CLASSIC EXAMPLE OF THE ROLLS-ROYCE LOOK.

ONLY 28 SILVER DAWNS WERE EVER BUILT,

MAKING IT AMONG THE RAREST OF ROLLS-ROYCE MODELS.

IN 2016, THE LEGENDARY CARMAKER

LAUNCHED A 21st CENTURY VERSION CALLED SIMPLY, DAWN.

BOTH VERSIONS OF THE CAR

HAVE ESSENTIALLY THE SAME PROPORTIONS,

AS WELL AS THE SAME ICONIC RADIATOR GRILL DESIGN

AND FAMOUS HOOD ORNAMENT, THE SPIRIT OF ECSTASY.

♪♪

WHEN YOU'RE BUILDING A HALF-MILLION DOLLAR CAR

LIKE THE DAWN, EVERY DETAIL MUST BE PERFECT.

HERE, A TECHNICIAN GUIDES A HIGH PRECISION TOUCH SENSOR

AS IT TRACKS THE DIMENSIONS OF A FULL-SIZED MODEL

MILLED FROM SOLID ALUMINUM.

THE SENSOR FEEDS DATA BACK TO A COMPUTER MONITOR.

BY PAINSTAKINGLY SCANNING THE CAR'S SURFACE

WITH A SPECIALIZED HANDHELD DEVICE,

HE CAN CREATE

A THREE-DIMENSIONAL DIGITAL MODEL

OF ENTIRE BODY SHELL SECTIONS.

THIS BECOMES USEFUL DURING THE MANUFACTURING PROCESS,

WHEN ASSEMBLY TEAM MEMBERS CAN THEN VERIFY

THE PRECISE ALIGNMENT

OF HAND-FITTED COMPONENTS, LIKE THE HEADLIGHTS,

BY COMPARING THEIR WORK WITH THE DIGITAL MODEL.

A THIRD INSTRUMENT MEASURES THE GAPS BETWEEN PANELS

TO ENSURE THEY'RE PERFECTLY ALIGNED.

THE COLLECTED DATA IS FED TO THE CENTRAL I.T. SYSTEM.

EVEN A NONCUSTOMIZED ROLLS-ROYCE PAINT JOB

REQUIRES AROUND 100 POUNDS OF PAINT.

ONCE A BODY IS PAINTED,

TEAM MEMBERS HAND FINISH EVERY INCH

USING ORBITAL POLISHING TOOLS EQUIPPED WITH LAMB'S WOOL,

ROTATING AT OVER 2000 RPMs.

THE WHOLE PROCESS TAKES ROUGHLY FIVE HOURS.

THE TEAM WILL POLISH THE CAR AGAIN

AFTER ITS ROAD TEST

AND THEN GIVE IT A FINAL TREATMENT

BEFORE IT MEETS ITS NEW OWNER.

A CRAFTSMAN CREATES A VENEER MADE

WITH A WOOD CHOSEN BY THE CUSTOMER.

THIS VENEER WILL BECOME

THE VISIBLE SURFACE OF THE COVER,

WHICH HIDES THE DAWN'S CONVERTIBLE ROOF

WHEN FOLDED BACK.

ROLLS-ROYCE MAKES THAT COVER

BY INTERLEAVING PAPER-THIN SHEETS OF TULIPWOOD

WITH ALUMINUM TO CREATE A STRONG LAMINATE,

WHICH THEY BIND TOGETHER WITH ADHESIVE IN A PRESS

THAT EXERTS 260 TONS OF PRESSURE

AT 266 DEGREES FAHRENHEIT.

AFTER BONDING THE VENEER ONTO THE COVER,

THE CRAFTSMAN POSITIONS IT IN PLACE

AND CAREFULLY SECURES THE LOOSE EDGES

WITH A SPECIALIZED ADHESIVE TAPE.

HE THEN PLACES THE ASSEMBLY IN A VACUUM PRESS

AND COVERS IT WITH A THICK MEMBRANE.

AS THE MACHINE VACUUMS THE MEMBRANE DOWN

SO THAT EVERYTHING IS HELD SECURELY IN PLACE,

THE CRAFTSMAN TAPS OUT ANY AIR BUBBLES WITH A HAMMER.

THE PRESS WILL THEN APPLY 2 TONS OF PRESSURE

TO BOUND THE VENEER

FIRMLY TO THE LAMINATE SURFACE BENEATH IT.

A CRAFTSMAN USES A FILE TO TRIM EXCESS VENEER

WHERE IT OVERLAPS THE COVER TOP.

AS HE WORKS, FRAGMENTS OF WOOD SOMETIMES FLAKE OFF.

HE APPLIES A SPECIAL FLUID TO THE EDGE,

WHICH REVEALS THE LOCATION OF THESE MISSING FRAGMENTS.

HE THEN USES A SCALPEL TO HAND-CUT

PRECISELY FITTED REPLACEMENT PIECES,

WHICH HE BONDS IN PLACE AND SANDS SMOOTH.

TRIM PLANNERS HANDPICK THE WOOD FOR THESE VENEERS

FROM OVER 20,000 DIFFERENT SPECIES OF TREES.

WHEN SLICED WITH ULTRA THIN LAYERS,

CRAFTS PEOPLE COLLECT THEM IN SEQUENCE

SO THEY CAN THEN BOOK-MATCH THEM

TO CREATE A PERFECTLY SYMMETRICAL PATTERN.

ONCE FINISHED WITH HIS WORK,

THE CRAFTSMAN APPLIES FLUID AGAIN

TO VERIFY THAT THE PROCESS IS COMPLETE.

TECHNICIANS BRING A TRIM PIECE TO A STAMPED METAL COMPONENT

WHICH FORMS THE SUBSTRATE OF THE ROOF LID.

THEY THEN INSTALL THE FINISHED PANEL

WHICH SLOTS PERFECTLY INTO PLACE.

FINALLY, THEY POSITION A METAL TRIM ELEMENT

WHICH MUST BE WIRED UP

BECAUSE IT INCLUDES THE SLEEK REAR BRAKE LIGHT

AS PART OF ITS DESIGN.

THE WHOLE ASSEMBLY IS SECURED ONTO A JIG,

WHICH THE TECHNICIANS CAN EASILY SWIVEL

IN ORDER TO GAIN ACCESS TO THE UNDERSIDE.

THEY USE HANDHELD DRIVERS TO SYNC THE FINAL FASTENERS.

♪♪

♪♪

Narrator: THE ROLLS-ROYCE MERLIN AND GRIFFON ENGINES

POWERED THE ROYAL AIR FORCE TO VICTORY IN WORLD WAR II.

DESCENDED FROM THOSE ANCESTORS,

THE DAWN'S POWER TRAIN

IS A MUSCULAR 6.6 LITER TWIN-TURBO V12.

WITH THE HELP OF A CRANE, A TECHNICIAN LIFTS

AND GUIDES THE ENGINE INTO PLACE ON A WAITING JIG.

NEXT, A TEAM MEMBER USES ANOTHER OVERHEAD CRANE SYSTEM

TO HELP LOAD THE TRANSMISSION

WHICH IS AN 8-SPEED GEARBOX INTO POSITION.

DIGITALLY CONTROLLED DRIVERS RUN DOWN THE BOLTS

TO THE PRECISE TORQUE SPECIFIED BY THE ENGINEERS.

IT'S CRUCIAL THAT THE FASTENERS BE SECURE.

A TEAM MEMBER THEN MARKS EACH BOLT MANUALLY

TO CONFIRM IT'S BEEN FASTENED.

WITH AN ENGINE THIS POWERFUL, THERE CAN BE NO MISTAKES.

THE DAWN'S V12 DEVELOPS

575 POUNDS PER SQUARE INCH OF TORQUE

BETWEEN 1,500 AND 5,000 RPMs.

IF DRIVERS HAPPEN TO GLANCE AT THE DASHBOARD INDICATORS

WHILE CRUISING DOWN THE HIGHWAY AT 100 MILES PER HOUR,

THEY'LL SEE THAT THE ENGINE

IS DEPLOYING A MERE 10% OF ITS MAXIMUM CAPACITY.

THIS IS THE KIND OF CAR THAT FEELS SERENE

EVEN WHEN IT'S GOING LIKE A ROCKET.

A TECHNICIAN INSTALLS PART OF THE EXHAUST SYSTEM

WHICH WILL INCLUDE IMPRESSIVE SILENCING FEATURES.

ROLLS-ROYCE HAS LONG BEEN PROUD OF BUILDING

SOME OF THE QUIETEST CARS IN THE WORLD.

EVEN THOUGH IT'S A CONVERTIBLE, THE DAWN IS NO EXCEPTION.

WITHOUT THE BRACING PROVIDED BY A ROOF STRUCTURE,

CREATING A CONVERTIBLE CHASSIS WITH PRECISE TORSION

IS A CHALLENGE.

CONSTRUCTED FROM STEEL, THE DAWN'S CHASSIS MAKES IT

THE MOST RIGID 4-SEATER CONVERTIBLE IN THE WORLD.

THESE GIGANTIC STEEL BRAKE DISCS ARE EASILY UP TO THE TASK

OF COMPLETING OF CONTROLLING THE 5,512 POUND DAWN,

EVEN WHEN IT'S SAILING ALONG AT ITS MAXIMUM SPEED

OF 155 MILES PER HOUR.

TEAM MEMBERS USE SPECIALLY DESIGNED

REMOTE CONTROLLED HYDRAULIC CRANES

TO LIFT THE COMBINED ENGINE AND GEARBOX OF ASSEMBLY

AND MOVE IT OVER THE POWER TRAIN JIG,

WHERE THEY SLOWLY AND CAREFULLY LOWER IT INTO POSITION

AND FASTEN IT IN PLACE.

THE MASSIVE STEEL DRIVE SHAFT

WILL TRANSFER THE ENGINES 563 HORSEPOWER

TO THE REAR WHEELS VIA THE REAR DIFFERENTIAL.

THE TECHNICIAN USES A DEDICATED SET OF TORQUE WRENCHES

TO MANUALLY TIGHTEN THE BOLTS

TO THE DIGITALLY CONTROLLED TORQUE.

A WI-FI SYSTEM RECORDS THE ENTIRE OPERATION

WITH A RESULT THAT THE CAR MAKER

HAS A COMPLETELY TRACEABLE ACCOUNT

OF WHICH BOLT WAS TIGHTENED TO WHAT TORQUE.

NOT ONLY THAT ROLLS-ROYCE EVEN KNOWS

WHICH WRENCH WAS USED AND WHO OPERATED IT.

THIS LEVEL OF DETAIL IS TRUE

OF EVERY STEP IN THE PRODUCTION PROCESS.

WHEN BUILDING SOME OF THE MOST EXCLUSIVE CARS IN THE WORLD,

YOU REALLY NEED TO KNOW THE NUTS AND BOLTS OF THE OPERATION.

THE TECHNICIAN REPEATS THE PROCESS ON THE OTHER END,

AS HE FASTENS THE DRIVE SHAFT TO THE TRANSMISSION.

HERE, HE USES ANOTHER DEDICATED 2-PART WRENCH SYSTEM

TO TIGHTEN THE BOLTS TO THEIR SPECIFIED PARAMETERS.

A LIGHT ON THE LARGE FINISHING WRENCH FLASHES

WHEN HE'S APPLIED THE CORRECT TORQUE.

NOT ONLY IS THE DRIVE SHAFT BRAWNY,

IT HAS TO BE LENGTHY TO TRANSFER THE ENGINE'S TORQUE

TO THE BACK OF THIS LONG CAR.

THE DAWN'S 6.6 LITER V12 ANCHORS THE POWER TRAIN OF A SUPER CAR,

BUT THE CAREFULLY TUNED SUSPENSION CREATES

A MAGIC CARPET EFFECT,

GIVING OCCUPANTS THE FEELING

THAT THEY'RE FLYING, NOT DRIVING.

♪♪

♪♪

Narrator: AS POWERFUL, FAST, AND HIGH-TECH AS THE DAWN IS,

IT ALSO RECALLS A DIFFERENT ERA,

WHEN DRIVING WAS CALLED MOTORING.

AND THE PLEASURE OF CRUISING IN HIGH STYLE

WAS AS IMPORTANT AS GETTING FROM ONE PLACE TO ANOTHER.

CUSTOMERS IN MORE THAN 50 COUNTRIES

BUY THE ROLLS-ROYCE DAWN,

SO IT MUST PASS STRINGENT SAFETY STANDARDS

IN TERRITORIES WORLDWIDE.

THE DAWN HAS FOUR INDIVIDUAL SEATS.

ROLLS-ROYCE UPHOLSTERS EACH ONE IN FINE-GRAINED LEATHER

FROM BULLS REARED HIGH IN THE WINDY ALPS.

THAT MEANS THE HIDES ARE FREE OF BLEMISHES FROM BUG BITES.

IMPECCABLY CRAFTED UPHOLSTERY ASIDE,

ROLLS-ROYCE SEATS MUST ALSO HAVE THE RIGHT SOUND,

THAT SOUND IS SILENCE.

A TECHNICIAN RIDES THE SEAT BACK AND FORTH ON A TEST TRACK

AND LISTENS FOR ANY UNWANTED SQUEAKING.

WHEN YOU OPEN THE DOOR OF A ROLLS-ROYCE DAWN,

ONE OF THE FIRST THINGS YOU SEE

IS THE TREAD PLATE AT YOUR FEET.

THE CAR MAKER OFFERS CUSTOMERS THE OPTION

TO LASER ENGRAVE THE ALUMINUM PLATE

WITH ANY TEXT THEY WISH.

ROLLS-ROYCE'S FUSION OF CUTTING-EDGE TECHNOLOGY

WITH OLD-SCHOOL ARTISANAL CRAFTSMANSHIP

IS ON FULL DISPLAY

WHEN IT COMES TO THE CREATION OF THE TREAD PLATE.

HERE, A CRAFTSMAN USES A SYRINGE

TO MANUALLY APPLY A COLORED LACQUER

TO THE ENGRAVING.

THE CUSTOMER IS, OF COURSE, FREE TO CHOOSE NOT ONLY THE TEXT

BUT ALSO THE COLOR OF THE LACQUER.

THIS IS FINE, METICULOUS WORK

REQUIRING A STEADY EXPERIENCED HAND.

ONCE THE LACQUER HAS FULLY CURED,

A TEAM MEMBER THEN POLISHES THE PLATE TO A HIGH SHEEN.

WHEN HE'S SATISFIED WITH HIS WORK,

THE HAND-CRAFTED PIECE

IS READY TO ORNAMENT THE TREAD OF ITS DAWN.

AS TEAM MEMBERS PREPARE TO WORK ON THE INTERIOR OF THE DAWN,

THEY REMOVE THE DOORS TO AVOID DAMAGING THEM.

A SEPARATE TEAM WILL FINISH THE DOORS

BEFORE THEY'RE REINSTALLED.

THICK PADDING HELPS PROTECT THE CAR'S MIRROR SHINE

DURING THE NEXT PHASE.

TEAM MEMBERS WORK TOGETHER TO CAREFULLY FIT AND SECURE

THE DAWN'S NEWLY DESIGNED AIR SPRINGS.

THE SPRINGS WORK TOGETHER WITH A REENGINEERED AIR SUSPENSION,

AN ACTIVE ROLL BAR, AND A LOW CENTER OF GRAVITY

TO CREATE THE FABLED MAGIC CARPET RIDE

THAT CHARACTERIZES ROLLS-ROYCE CARS.

THE DAWN HAS THE LARGEST FOLDING FABRIC ROOF

OF ANY CONVERTIBLE ON THE MARKET.

SIX LAYERS OF FABRIC ENSURE IT'S COMPLETELY WATERTIGHT

AND SOUND PROOF.

IT CAN FOLD INTO A SPOT IN JUST 22 SECONDS.

THE CAR HAS OVER A HALF A MILE OF WIRING.

TEAM MEMBERS LIFT IT IN PLACE.

TECHNICIANS SLIDE POWER WINDOW GLASS UNITS

INTO THE REAR PANELS.

WHEN THE ROOF FOLDS AWAY,

PASSENGERS CAN LOWER THE REAR WINDOWS

TO CREATE A SMOOTH, OPEN PROFILE.

WHILE SOME MAINSTREAM MANUFACTURERS

CAN TURN OUT A NEW CAR EVERY 60 SECONDS,

ROLLS-ROYCE REMAINS COMMITTED

TO BUILDING HANDCRAFTED VEHICLES.

IT TAKES THEM AN AVERAGE OF 450 HOURS

TO ASSEMBLE THE DAWN.

HIGHLY PERSONALIZED CARS CAN TAKE UP TO 10 MONTHS.

THE DASHBOARD HAS BEEN PREASSEMBLED

AND COMES TO THE LINE COMPLETE WITH AIR CONDITIONING

AND HEATING UNITS, STEERING COLUMN,

AND ELECTRICAL AND ELECTRONIC CONNECTIONS.

TEAM MEMBERS USE A PURPOSE BUILT LIFT ASSIST

TO SLOT THE ASSEMBLY INTO POSITION.

WIRING AROUND THE WINDSHIELDS

SUPPORTS INTERIOR LIGHTING AND ELECTRIC ROOF CATCHES.

THE DASHBOARD COVER IS LIGHT ENOUGH

FOR TEAM MEMBERS TO FIT BY HAND.

THE FINE-GRAINED LEATHER FINISH COMES

IN ANY COLOR THE CUSTOMER WISHES.

WHEN THE CAR STARTS,

THIS WOOD FASCIA OPENS TO REVEAL THE TOUCH SCREEN.

USING THE SCREEN, DRIVERS OR PASSENGERS

CAN CONTROL THE TELEPHONE, IN-CAR ENTERTAINMENT,

SATELLITE NAVIGATION, AND OTHER DRIVING SYSTEMS.

A TECHNICIAN INSTALLS

THE STAINLESS STEEL INSTRUMENT DIALS

AND VENTILATOR PORTS BY HAND.

IT USED TO BE SAID THAT INSIDE A ROLLS-ROYCE

THE LOUDEST SOUND WAS THE TICKING OF THE CLOCK.

BUT IN THE DAWN, EVEN THE CLOCK IS SILENT.

♪♪

♪♪

Narrator: THE MOST CRITICAL POINT IN THE ASSEMBLY OF ANY CAR

IS THE MARRIAGE OF THE TWO MAJOR ELEMENTS,

THE BODY AND THE DRIVETRAIN.

HERE IN THE ROLLS-ROYCE FACILITY,

THIS IS THE MOMENT WHEN LUXURY MEETS POWER.

THE MARRIAGE IS A HIGH STAKES PRECISION OPERATION.

AN OVERHEAD HARNESS SYSTEM HOLDS THE BODY ALOFT

WHILE THE DRIVETRAIN, CONSISTING OF THE CHASSIS, ENGINE,

TRANSMISSION, AND SUSPENSION, SITS ON A JIG BELOW.

SPECIALIZED JIGS AND CRANES LIFT AND LOWER THE TWO ASSEMBLIES,

ALIGNING THEM PERFECTLY.

ONCE THEY'RE UNITED,

THE TEAM MEMBERS USE TORQUE CONTROLLED DRIVERS

TO BOLT THE CAR TOGETHER

WITH JUST 16 MAGNESIUM AND TITANIUM FASTENERS.

TECHNICIANS BRING

THE PREASSEMBLED TWIN EXHAUST SYSTEM

UNDER THE CAR AND RAISE IT INTO POSITION.

DESIGNED TO MINIMIZE NOISE FOR THE CAR'S OCCUPANTS,

THE EXHAUST CAN STILL ROAR

WHEN THE V12 OPENS UP ON STRAIGHTAWAY.

SENSORS IN THE ADAPTIVE L.E.D. HEADLIGHTS MEASURE SPEED,

STEERING ANGLE, AND YAW AND ADJUST ACCORDINGLY.

A PANEL CALLED THE LOWER VALANCE COVERS THE BUMPER

AND HELPS FRAME THE COMPONENT KNOWN AS THE PARTHENON GRILLE,

WHICH FORMS PART OF THE BRAND'S SIGNATURE LOOK.

THE INTERIOR IS NOT QUITE FINISHED YET.

A TECHNICIAN POSITIONS THE CENTER CONSOLE,

WHICH HAS BEEN HAND-FINISHED IN FINE LEATHER,

WITH STAINLESS STEEL HEATING DUCTS

AND OTHER FITTINGS.

CUSTOMERS CAN CHOOSE TO HAVE THE LARGE REAR STORAGE BOX

FITTED WITH A COOLER TO CHILL CHAMPAGNE.

ONCE SHE'S INSTALLED THE CONSOLE,

THE TECHNICIAN CHECKS ALL LIFTING AND SLIDING LIDS

FOR FIT, FINISH, AND FUNCTION.

TEAM MEMBERS BRING THE DECK LID TO THE CAR

AND CAREFULLY INSTALL IT

OVER THE FOLDED CLOTH ROOF STORAGE AREA.

ONCE THE LID IS IN PLACE, TECHNICIANS TEST OUT

THE ELECTRICALLY POWERED ROOF FOLD MECHANISM.

THIS OPERATION IS SO QUIET AND SMOOTH

THAT ROLLS-ROYCE ENGINEERS DUBBED IT THE "SILENT BALLET."

IN 22 SECONDS,

THE FABRIC ROOF STOWS ITSELF AND DISAPPEARS FROM VIEW.

A TECHNICIAN SITS IN THE DRIVER SEAT

AS HE INSTALLS THE STEERING WHEEL,

WHICH HAS BEEN TRIMMED IN THE SAME LEATHER

AS THE INTERIOR.

THE CENTER OF THE WHEEL CONTAINS THE AIR BAG

AND BEARS THE FAMOUS ROLLS-ROYCE LOGO,

WHICH HAS REMAINED UNCHANGED SINCE THE COMPANY WAS FOUNDED.

THE SPIRIT OF ECSTASY HAS ORNAMENTED THE HOOD

OF EVERY ROLLS-ROYCE FOR OVER A CENTURY.

FOR SAFETY, THE MASCOT STANDS

ON AN AUTOMATIC RETRACTOR MECHANISM.

WITH THE INSTALLATION OF SOME FINAL ELEMENTS

LIKE THE POLISHED TREAD PLATES AND THE DOOR SILLS,

TEAM MEMBERS COMPLETE THE ASSEMBLY OF THIS DAWN.

QUALITY CONTROL TESTING IS NEXT.

FOR MORE THAN 100 YEARS,

ROLLS-ROYCE CARS HAVE BEEN SYNONYMOUS

WITH A VERY ENGLISH SENSIBILITY OF HIGH STYLE AND LUXURY.

CRICKET, SAVILLE ROW-TAILORED SUITS

AND THE YACHTING LIFESTYLE

ARE ALL PART OF THE AUTOMAKERS HERITAGE.

LIKE OTHER ROLLS-ROYCE MODELS,

THE DAWN CAN BE AS PERSONALIZED AS THE CUSTOMER WISHES.

IF, FOR INSTANCE, ONE OF THE COMPANY'S

44,000 DIFFERENT PAINT FINISHES ISN'T QUITE RIGHT,

THEY'LL MIX YOU A NEW ONE TO MATCH YOUR VISION.

ROLLS-ROYCE MAKES A WOODEN INTERIOR

FROM OVER 30 SEPARATE HAND-CRAFTED COMPONENTS.

THE WOOD IS TAKEN FROM A SINGLE TREE,

SO THE DASHBOARD, DOORS,

CONSOLES, AND OTHER FITTINGS MATCH EACH OTHER PERFECTLY.

AND WHEN THEY GO ABOUT UPHOLSTERY AND INTERIOR,

IT TAKES ABOUT 30 SQUARE YARDS OF LEATHER,

LASER CUT FROM UP TO 18 INDIVIDUALLY SELECTED HIDES.

ROLLS-ROYCE EVEN PROVIDES THE OPTION

OF EMBROIDERING YOUR HEADREST WITH A DESIGN OF YOUR CHOICE.

THE ROLLS-ROYCE SIGNATURE COACH DOORS OPEN BACKWARDS

FOR A STATELY ENTRY AND EXIT.

AND WHEN YOU OPEN THEM,

YOU'LL FIND A HANDY UMBRELLA STOWED AWAY

FOR THOSE RAINY DAYS

WHEN TOP-DOWN CRUISING ISN'T AN OPTION.

EVERY ELEMENT OF THE DAWN

SIGNALS THE LEGENDARY CARMAKER'S COMMITMENT

TO REFINED LUXURIOUS MOTORING.

THAT COMMITMENT IS THE REASON WHY WE EQUATE THE BRAND

WITH THE HIGHEST STANDARDS AND PRODUCT DESIGN

AND PRODUCTION.

THE SATELLITE-AIDED AUTOMATIC TRANSMISSION

USES G.P.S. TO SELECT THE RIGHT GEARS

FOR APPROACHING HILLS AND TURNS.

BUT WITH A QUANTITY OF TORQUE ON TAP,

DRIVER'S BARELY NOTICE THE GEARBOX WORKING IT ALL.

WHEN IT COMES TO SHEER OPULENT LUXURY,

THE ROLLS-ROYCE DAWN HAS NO PEER.