Original subtitles

[tense sting]

[host] The final round of The Influencer.

[grandiose music]

The second finalist...

14 DAYS BEFORE THE FINAL ROUND

[suspenseful sting]

[theme music]

THE INFLUENCER

[host] The game to determine the second finalist

of The Influencer final round.

Comment Battle.

[groans]

Are we writing comments to each other?

[KEJIMIN] What? Comments? I don't get it.

[Ji-sou] What's this game about? How to trick the public?

[PaniBottle] Are we doing a comment war? Posting mean comments?

I used to be an active keyboard warrior

so I'm confident when it comes to this.

[host] An influencer must have an impact,

they must also continually garner public interest and response.

[blows air]

You must now prove your impact through the Comment Battle.

In this game, you must upload a post to your social media

and gather as many comments as possible within a set time limit.

That's crazy.

[groans]

[host] You can use multiple platforms

and there is no limit to the number of posts you can make.

I can make posts everywhere?

Everywhere.

[host] The total number of comments will be added up for the final tally.

The influencer with the most comments will survive

and advance to the final round

while the influencer with the fewest comments will be eliminated.

You have 50 minutes.

This is hard.

[KEJIMIN] That's not enough time.

[sighs]

[host] Gather as many comments as possible

to secure your spot as the second finalist in the last round.

[RISABAE] Getting a lot of comments

is different from getting a lot of likes.

For likes... it's easy to press the button.

But for comments...

[KEJIMIN] If you don't have anything relevant to say,

you don't need to say anything at all.

[PaniBottle] This sounds hard. I don't know how to go.

I'll pass!

[laughs] What?

[KEJIMIN] Huh, pass? Is he serious?

[host] PaniBottle used his VIP benefit,

a game skip ticket.

[gasps] Huh?

-What? -Wow, this is a twist.

[RISABAE] I definitely didn't see this coming.

[host] In this round,

the VIP is given a game skip ticket

to avoid an unfavorable outcome.

Oh.

[groans]

That was it.

[host] This allows a participant to be exempt

from the current game and automatically move on to the next one.

It can be used only once

excluding the final game.

[PaniBottle] I had to use social media in real time.

I figured if I did some attention-seeking stuff, I'd survive again.

But I wasn't confident I'd come in first.

So I use the benefit at the right time.

[Ji-sou] PaniBottle decided to drop out.

It's definitely better this way.

[Ji-sou] I'm actually grateful that PaniBottle did this.

[RISABAE] Since PaniBottle dropped out,

I thought it was worth giving this challenge a shot.

I don't really think it's a good idea to upload a lot of posts.

I'm not sure if that would be better.

-[RISABAE] That's what I'm saying. -It'll be just scattered.

-[RISABAE] I don't think it would be. -Better to do one.

You usually get a lot of comments, right, JIMIN?

I get a thousand comments whenever I post something.

[Juice Seyeon] I think KEJIMIN is going to get the most comments.

Since she mentioned she gets a ton.

[RISABAE] KEJIMIN is going to get the most comments

'cause she has a large international fan base.

[Ji-sou] KEJIMIN seemed confident.

She said she gets a thousand comments.

I needed to figure out how I can get a thousand comments.

Jang Ji-sou can easily get people wrapped around his finger like that.

[KEJIMIN] He seems good at that.

[PaniBottle] It'll be Jang Ji-sou.

He's the king of tricks.

It's nearly impossible to beat him.

[PaniBottle] He's going to nail this round.

[host] We will now begin the second game of Round 4.

Comment Battle.

[Ji-sou] Let's do it.

-[KEJIMIN] What am I going to post? -[influencer 1] This is nuts.

-This is going to be a good thing. -[Ji-sou] Let's see.

[KEJIMIN] I've been making a lot of videos about Pakistan lately.

Pakistan is ranked fifth in the world in terms of having the largest population.

Comments... from there have a strong impact.

[KEJIMIN] I get thousands of them.

I firmly believe that they're going to save me in this round.

Let me see. Hmm...

A million views.

Will this work? Will it?

JUICE SEYEON

[BBOGUMI] First, I checked out the social media platforms

of the other contestants,

and it looks like I usually get more comments than them on average.

I thought, if I just upload what I usually do, a selfie

and a few words to accompany it,

then I'll probably make it through to the next round.

[comical music]

[RISABAE] Wow, BBOGUMI.

[laughs]

You've got an interesting strategy. [chuckles]

[RISABAE] I think I'm going to lose to her.

[comical music continues]

[BBOGUMI laughs]

I look so funny.

I usually get between 100 and 500 comments per selfie I post.

But once I posted this face, like that...

that post ended up getting 3,900 likes total.

I like the idea of annoying people a bit

and provoking them with my photos.

YOU WANNA SAY I'M UGLY BUT YOU ACTUALLY THINK I'M CUTE, DON'T YOU?

[RISABAE]To get a lot of comments quickly,

I needed to make it easy for people to comment.

I thought uploading multiple photos

and asking people which one they like the most would do the trick.

GIVEAWAY EVENT

[RISABAE] I decided to create an event

which would give away a hundred of my products for free.

[RISABAE] I thought it would help to get me more comments faster

than I usually would.

LEAVE A COMMENT FOR A CHANCE TO WIN!

[Juice Seyeon] I usually don't get that many comments.

I was a bit worried because I wanted to make a big impact.

However, since I know how to get a lot of comments

on my main platform, AfreecaTV,

I devised a plan based on that.

[Juice Seyeon] I posted a photo there first,

along with an event that fans would like.

LEAVE A COMMENT FOR 7 DAYS WORTH OF QUICKVIEW

[Juice Seyeon] Then on Instagram, I asked people to comment on

which part of the photo they like the most.

I promised I would give a gift to the last person who left a comment.

[Ji-sou] Let's see the kind of photos I've taken.

I need the viewers to participate, but I realize that it'd be difficult

to win only with cool or funny photos.

I needed a different plan to win this round.

[Ji-sou] I sat there and thought about what I wanted to do.

I did post one photo.

I decided I'd also post a photo of my cat.

[upbeat music]

[RISABAE] I was worried 'cause it seems like I wasn't getting a lot of comments.

48 COMMENTS

15 COMMENTS

JUICE SEYEON

[laughs]

8 COMMENTS

[BBOGUMI] I really don't want to be eliminated right now.

[sighs]

-I did something awesome. -What?

[RISABAE] This is frustrating. What am I doing wrong?

You killed it. That's great.

[Juice Seyeon] My post already has 486 comments.

Look, now it's up to 501.

[gasps]

-Seriously? -[Juice Seyeon] Yeah, on AfreecaTV.

Really?

My subscribers love this thing called QuickView

so I told them I'd give it to them for free for seven days if they comment.

QUICKVIEW: A PAID SERVICE ON AFREECATV

I also promised a Lunar New Year gift

to the last person who comments.

-That's a great strategy. -[KEJIMIN] Super cool.

-Good idea. -I didn't know I'd get so many comments.

I can handle it, but it's a lot.

How did you manage to get 500 comments already?

[BBOGUMI] I'm getting none.

I'm out. I can't look.

-It went up. -[Ji-sou] So fast.

636 COMMENTS

You should do something like this too. You're on AfreecaTV.

Is it 'cause you don't have a lot of favs?

-No, I only have 14,000 favs on AfreecaTV. -At least you have some then.

FAVORITES LIST: AFREECATV'S SYSTEM OF SUBSCRIBING TO CHANNELS

This is so nuts.

I haven't gotten this many comments before.

[sighs]

[Ji-sou] I don't want to do this round.

I want to get out of it.

What? What'd you say?

I said I wish there was a way I could get out of doing this round.

[Juice Seyeon] I definitely want this round to be over

-quickly as well. -[Ji-sou] I want it to be over

and then I could leave. Too much pressure.

I'll come in first and then go.

-Do you think I'll be first? -I think it's a real possibility.

-Do you believe in me? -Yes, I do.

I think my commenters will encourage others to comment.

-[Ji-sou] You have 500 already. -Yeah, that's right. Seven.

I'm toast.

Want to see this?

Now I have 850 comments.

Whoa!

-[KEJIMIN] Are you for real? -[BBOGUMI] That's seriously crazy.

How can I beat that?

I'm going to be eliminated.

[Ji-sou] Seyeon is killing it.

'Cause I use my brain.

I know what my viewers like, so I did that.

I won't lie, it was pretty expensive.

But that's okay 'cause I can afford it.

You're smart.

[RISABAE] That's amazing.

[host] The battle will end in 30 minutes.

A thousand?

-Now, 1,149. -[BBOGUMI] Wow.

Guess I have to spend a lot of cash.

[Juice Seyeon] When I saw I got over a thousand comments, I felt good.

I knew I wasn't going to be eliminated.

I hope people stop commenting.

I feel my money leaking.

[BBOGUMI] Other cast members are talking about

having hundreds or thousands of comments.

Should I be posting more?

25 COMMENTS

I'm feeling kind of worried.

[nervously laughs]

I was thinking about how I could get as many comments as possible.

[BBOGUMI] I ended up writing, "You want to kiss me? Don't you?"

I thought people would comment 'cause they get really annoyed at the caption.

I BET YOU WANT TO KISS ME

I wasn't getting too many comments.

I kept closing my page and reopening.

I even checked my post using a different account.

Then I kept scrolling to see the updates.

People don't look at their feed. They watch Stories more often.

[RISABAE] I mentioned it in my Story to encourage people to check it out.

INSTAGRAM STORY: A SHORT POST THAT IS AVAILABLE FOR 24 HOURS

[sighs] Let's make a TikTok.

[KEJIMIN] I'm into quantity over quality

so I needed to post a lot.

-Can you help me with this? -Yeah, sure.

Make this TikTok. Make it right now.

-Seyeon's going to win. -What?

-So can we move on now? -This is hard.

I want to beat BBOGUMI.

[gasps]

Ji-sou's not joking around.

How many?

-Three thousand four hundred forty-three. -[gasps]

What?

[BBOGUMI] Three thousand comments. That's crazy.

[Ji-sou] At first, I wasn't getting a lot of comments and I didn't know why.

However, they were flooding in too fast.

I turned it off and on again.

[Ji-sou] A thousand comments popped up.

I did that again.

It was 3,000.

I then realized I stood a chance at winning.

[BBOGUMI] Three thousand comments. That's crazy.

Right. This one has 5,000.

[RISABAE] How did you get 5,000 comments?

[Juice Seyeon] This is wild.

20 MINUTES AGO

[Ji-sou] I decided to encourage comments through an event.

But I thought making an event post was something everyone else could do.

I'M GIVING OUT COUPONS FOR FRIED CHICKEN

I needed a showstopper, so I thought about

what other steps to take.

COMMENT THE NUMBER YOU SEE BELOW FOR A CHANCE TO WIN 100,000 WON

[Ji-sou] I allowed for duplicate comments.

The more comments, the better chance I had of winning.

I was fairly convinced that my idea was good.

And that it was going to work.

Jang Ji-sou, you're super smart.

I know, right? He used his cat's name.

[BBOGUMI] How is his brain so high functioning?

[Juice Seyeon] He's quick-witted.

[Juice Seyeon] I thought he had the fewest comments.

He wanted a photo to upload.

You should do something like this too. You're on AfreecaTV.

Is it 'cause you don't have

-a lot of favs? -[Ji-sou] No.

[Juice Seyeon] I thought Jang Ji-sou was screwed in this round.

Seyeon was excited she has a thousand comments.

-Now, 1,149. -[BBOGUMI] Wow.

[Ji-sou] You could see it in her face.

So, I pretended to be doomed on purpose to trick her.

-It went up. -So fast.

[gasps] Look at the comments.

Oh, no.

Now I have 850 comments.

How can I beat that?

Don't tell, but I'm fairly certain

I'm going to win this entire round.

I wish there was a way I could get out of doing this round.

What? What'd you say?

I said I wish there was a way I could get out of doing this round.

I definitely want this round to be over

-quickly as well. -I want it over and then I can leave.

-Too much pressure. -So, I'll come in first and then go.

-Do you think I'll be first? -I think it's a real possibility.

I'm toast.

[Ji-sou] It's all rather fun to trick her.

I'm a backstabber.

[Ji-sou] This is what survival is all about!

[RISABAE] We have ten minutes left.

[KEJIMIN] I'm falling behind. Shoot.

I've never seen so many Instagram notifications.

[Ji-sou] This is next level.

I'm getting spammed right now.

[Juice Seyeon] Do you feel like a celebrity?

-[RISABAE] So many. -[KEJIMIN] I'm jealous.

-How many comments do you have? -You're famous.

Fifty.

Are you for real?

-I might end up last. -That's not good.

-I don't think so. -[BBOGUMI] Really?

[KEJIMIN] I'm a TikToker and I mainly upload videos.

I spent too much time shooting and uploading, so that caused delays.

I didn't leave myself enough time to receive comments.

I knew I was in trouble.

I'm losing my confidence little by little.

Same here.

60 COMMENTS

[RISABAE] I saw that BBOGUMI and KEJIMIN were struggling.

Maybe I won't be the one to get eliminated.

I didn't have a ton of comments but I had over a hundred.

341 COMMENTS

I love the two of them,

but I still had the thought crossed my mind for a moment.

[laughs]

[host] Countdown beginning for Comment Battle.

-Three. -You'll get 10,000.

[Ji-sou] Even more.

-[host] Two. -We've got to accept the algorithms,

our luck of the draw.

-[host] One. -To my adoring followers,

you know I love you always.

[host] The Comment Battle is now over.

-[RISABAE] Wow. -[KEJIMIN] Really?

[Ji-sou] Time's up.

[host] I will now announce the rankings of the Comment Battle

-to determine the second finalist. -[exclaims]

Let's go.

[host] I'll announce the rankings from first to third place.

ROUND 4, 2ND GAME COMMENT BATTLE RESULT

1ST: JANG JI-SOU, 15,688, SURVIVED 2ND: JUICE SEYEON 2,377

3RD: RISABAE 691

-[host] First, Jang Ji-sou. -[KEJIMIN] Oh, Jang Ji-sou.

-Lucky guy. -[RISABAE] Good work.

-[BBOGUMI] Congrats. -Let's freaking go!

10,296 COMMENTS 5,392 COMMENTS

[host] Second, Juice Seyeon.

2ND: JUICE SEYEON AFREECATV 2,303 + INSTAGRAM 74 = 2,377

[KEJIMIN] I definitely can't beat that.

[host] Third, RISABAE.

I always barely make it through.

3RD: RISABAE INSTAGRAM 691

[host] Now, I'll announce the elimination.

[BBOGUMI] I had no idea who is getting eliminated.

So I try not to think about it.

[KEJIMIN] I really want to be the winner. I really want to be the winner.

[host] Eliminated.

KEJIMIN.

-[RISABAE] No, JIMIN. -[Ji-sou] Oh, man.

-[host] Fourth, BBOGUMI. -Phew.

4TH: BBOGUMI YOUTUBE 327 + INSTAGRAM 198 = 525

[Juice Seyeon] What's that face?

-[host] Fifth, KEJIMIN. -[Ji-sou] Nice work.

Good job. You did great.

TIKTOK 64 + TIKTOK 40 + INSTAGRAM 67 + INSTAGRAM 10 = 181

[host] KEJIMIN has been eliminated.

As the last remaining TikToker, I wanted to be in first place.

What can I say? I made Round 4.

I deserve full applause though.

[KEJIMIN] I did great.

That's nuts.

[host] KEJIMIN's worth will now be absorbed by the winner,

Jang Ji-sou.

[gasps] Ji-sou's got 70 million.

-[BBOGUMI] No way. -[KEJIMIN] Really?

[RISABAE] Ji-sou!

[influencers exclaim]

-You are seriously killing it. -Say my name!

[host] Jang Ji-sou is in first place.

-[RISABAE] Yeah. -Sou!

[host] He will advance to the final round.

[Ji-sou] I tried to let go of any greed or expectations,

and somehow, I ended up in the top four.

It makes me want to try even harder.

[host] Ends second for the final round...

a leading content creator, for millennials and Gen Z, Jang Ji-sou.

Say my name!

Sou!

Let's go!

[host] Third finalist, for the final round...

THE INFLUENCER

[host] The game to determine

the third finalist of The Influencer final round

is the Debate Battle.

You must use your persuasive ability to captivate the heart of the public.

The debate has two topics.

A diverse panel of a hundred judges, ranging from their 20s to their 50s

will vote for the most persuasive influencer.

The first topic of the Debate Battle is...

the success of an influencer. Gorgeous look versus high-quality content.

[Juice Seyeon] I think if you've got the looks, success follows,

then if you put in some effort to create content,

it enhances both things.

-[Juice Seyeon] At least ideally. -[PaniBottle] Seyeon is saying

that she thinks looks come first.

I believe I've succeeded as an influencer.

I'm speaking here from my personal experience.

For eight years, people have been watching me, calling me,

and seeking me out.

I can't believe that my success was solely based on my looks.

-[PaniBottle] Right. -I'm not saying looks

are the only thing you need, but your appearance is important

to initially capture people's attention.

The proof I have that high-quality content is the most important factor

is myself.

I'm 5'4" and as you can see,

I'm an average-looking guy you'd see walking on the street.

[PaniBottle] Yet, I'm successful.

And also, all of you know my good friend KwakTube, don't you?

-[Juice Seyeon] Yeah. -His looks, bottom of the barrel.

Don't worry, I'm not offending him. I can say this in front of his mom.

This game is not about whether the argument is correct or not.

[PaniBottle] Rather, it's about who's more persuasive.

I thought if I spoke loudly and confidently

people would vote for me.

[host] The second topic is, getting cast on a show with an ex.

Doing the show versus not?

We, as creators, got to sell whatever is handed to us.

If the ex is okay with it, if you're good,

why not?

[BBOGUMI] I don't think I'm good at talking.

When I listen to someone arguing the opposite side of the debate,

I find myself agreeing with them.

It's hard for me to pick a side

and stick with it.

I kept accidentally saying things in favor of the opposing side.

-Right. -I want to see her.

Should I call her? Now?

You should do it.

-[PaniBottle] Should I? -There's no way we'll stop him.

-[RISABAE] Go ahead. He might as well. -Hit her up for a video.

-Do it. -Hello.

I'm not drunk. I'm on a reality show right now.

Would you be willing to appear on my YouTube video?

[ex-girlfriend over phone] Okay. If you want me to, then I'd be willing.

You see, I told you girls.

[host] I will now announce the rankings of the Debate Battle

to determine the third finalist.

1ST: PANIBOTTLE, 84 VOTES, SURVIVED 4TH: BBOGUMI, 18 VOTES, ELIMINATED

Fourth, BBOGUMI.

[groans]

4TH: BBOGUMI, 18 VOTES

I'm kind of like a cockroach,

you keep trying to kill me, but I keep on surviving.

It's disappointing to be eliminated at this point in the competition.

-[host] Third, Juice Seyeon. -[PaniBottle] Nice work.

-Good job. -[host] Second, RISABAE.

PaniBottle is the first-place winner

and will advance to the final round.

[PaniBottle] That was close.

As I always say, I'm going to stay true to myself

no matter what the circumstance.

I'll always be PaniBottle even when it's boring,

that's my strategy.

[host] Third finalist, for the final round...

Korea's top travel YouTuber, PaniBottle.

[audience cheers]

Hello, everyone.

[host] Last finalist for the final round...

THE INFLUENCER

[Juice Seyeon] Looks like it's just us, RISABAE.

[RISABAE] Just the two of us at last.

ONLY ONE MOVES ON TO THE FINAL ROUND

I'm so nervous.

-Really? -Yeah.

What do you think this game will be?

I know it won't be dancing or singing.

[RISABAE] I'm not a dancer.

If it was an attention-grabbing performance challenge like that,

then I would definitely lose.

[Juice Seyeon] I'm definitely going to make it through.

I want that last spot to compete in the final challenge.

[host] The game to determine the final contestant for The Influencer final round

is the Insight Battle.

Show your ability to analyze content

that's needed to catch rapidly changing trends

and understand your viewers' needs.

Each of the two influencers will be given their own keywords.

The influencer with the higher worth

will choose the opponent's keyword first.

We each choose one.

[host] After selecting the keyword,

you must check the opponent's content and question,

you will then bet your own worth and choose the correct answer.

WHICH VIDEO HAS MORE VIEWS?

[suspenseful music]

[host] If you answer correctly,

you will absorb the worth of the opponent's bet,

you will then move on to the next question.

-I get it. -If we answer incorrectly,

-then their opponent keeps their money. -[RISABAE] Yeah.

[host] The person who loses their whole worth first

will be eliminated.

[RISABAE] I've been doing this for a while now.

I have the experience to win this.

The two of us appear to be in a similar position.

[Juice Seyeon] I think whoever is more interested

in the topic is going to do better.

[host] Juice Seyeon, who has a higher worth

will be the one to choose the first keyword.

Mm...

VIEWS 1, VIEWS 2, VIEWS 3

LIKES 1, LIKES 2, COMMENTS 1, COMMENTS 2 NEW, GENDER, AGE

Let me see...

[tense music]

I choose "new."

NEW

[Juice Seyeon] I decided to choose new subscriber growth

'cause I thought it would be an easier thing to try and guess.

I thought she made the wrong choice.

So, I was actually happy that she did that.

[host] I'll reveal the thumbnail and question for RISABAE's content.

WHICH VIDEO BROUGHT IN MORE NEW SUBSCRIBERS?

Please bet your worth and select the correct answer

in the next three minutes.

[tense music continues]

Those faces look too different.

[chuckles]

[Juice Seyeon] It was obvious that the answer

was the Dua Lipa make-up tutorial.

I actually thought about betting against it.

But... I didn't want to use my head and regret it.

[laughs]

Oh, my God!

[RISABAE] It was a difficult question

and I doubted she knew the answer.

Which one is me?

They are both you, RISABAE.

[Juice Seyeon] Hmm.

Five million

on Dua Lipa makeup tutorial.

[host] Juice Seyeon bet five million

on Dua Lipa makeup tutorial.

I'll now reveal the answer.

[Juice Seyeon] Next time it's my turn,

I'm just going to take a wild guess.

[tense music]

-[Juice Seyeon] God, it's the other one. -[RISABAE] Oh, no.

[host] Juice Seyeon, incorrect.

Juice Seyeon's worth of five million

will be transferred to RISABAE.

[Juice Seyeon] I should have approached it in a more calculated and composed way.

[RISABAE] I think Seyeon believed

the Dua Lipa video could have attracted more viewers from overseas.

[host] RISABAE, please choose the next keyword.

I'll choose "View count 1."

VIEWS 1

[RISABAE] I watch a lot of content from other creators

and keep an eye on Trendvid.

Therefore, I figured

guessing on view counts would be a bit easier.

I approached this keyword in a systematic way.

[host] Here's the thumbnail and question for Juice Seyeon's content.

WHICH VIDEO HAS MORE VIEWS?

I'M GOING TO BE POPULAR! SEKURANBO COVER OF BRAVE GIRLS' "ROLLIN'"

[Juice Seyeon] When I saw the question,

I knew it was going to be difficult to answer.

[RISABAE] I know Seyeon dances a lot during her live stream.

However, I had a hard time judging just by looking at the thumbnail alone.

I just wasn't sure which dance was more provocative.

This one is a hard question.

Both videos are about dancing

and they were both pretty big hits.

-Tricky. -[Juice Seyeon] This is a hard one

-to answer. -They both got a lot of views.

[sighs]

I'll place a big bet.

I knew I had to bet a lot of money,

I wanted to finish in two tries.

I bet 11 million.

[host] RISABAE bets 11 million won.

[Juice Seyeon] Really?

Did my eyes give it away?

Can't say.

[RISABAE] My answer is...

My answer is...

[RISABAE] This is the difference.

The title "Sexyranbo" was provocative.

I'll go with "I'm an insider starting today! Sexyranbo."

The phrasing is stronger in that caption.

Come on.

[host] I'll now reveal the answer.

[RISABAE] I can't look.

[RISABAE] I just need to get through one more round.

I need it to be over quickly.

I'm going to bet big this time.

She's thinking like I am.

[Juice Seyeon] Let's see how this goes.

[tense music]

Oh, my God.

[host] RISABAE, correct.

[nervous laughter]

[RISABAE] I'm learning so much about sexy content.

I can still go all in.

I'm doing that on my next turn.

[host] RISABAE, please choose the next keyword.

[RISABAE] Mm...

I'll go with "gender."

[RISABAE] I picked the easiest one.

Seyeon's channel has such a clear gender divide with her subscribers.

I thought this would make it easier for me to guess the right answer.

[host] I will reveal the question now.

WHICH VIDEO HAD MORE FEMALE VIEWERS?

BOUGHT WITH MY OWN MONEY, 26-MILLION-WON LUXURY SHOPPING HAUL

HELP ME PICK A WEDDING DRESS

[RISABAE] I'm a girl's girl,

so I had to imagine the answer from a woman's perspective.

I was under the impression that your viewers

were a bit younger.

I don't think they're quite at the age to be brides shopping for wedding dresses.

I don't think it's the wedding dress one.

YouTube's not my main platform.

-[RISABAE] You don't know the age range? -So I don't know the ages of my viewers.

I think you're too young for a wedding dress, Seyeon.

Actually, I got sponsored to do that.

But in this one, I bought them myself.

-You spent 26 million on a video? -Yeah.

I bought them myself.

[RISABAE] As soon as she said that, I realized I knew the answer.

I love to shop so it was fun for me.

-[RISABAE] You do? -Yeah.

[chuckles]

I'll go all in.

[host] RISABAE has gone all in.

-Okay. -[Juice Seyeon] Let's go.

We can do this.

My answer is

"26 million luxury haul, bought with my own money

Louis Vuitton, Dior, Alexander Wang, McQueen, YCH."

[suspenseful music]

[host] I'll now reveal the answer.

[RISABAE] I'm nervous.

[RISABAE] If it was the full story,

for example, dress fittings, the venue, and those kinds of details

then I would have assumed more women would have watched the video.

But a thumbnail with just the dress was made for men to look at.

I'm sure female subscribers would definitely go

for the 26 million shopping haul.

[suspenseful music continues]

[Juice Seyeon] RISABAE, you're really good at analyzing.

[host] RISABAE...

RISABAE, correct.

[RISABAE] I made it to the final?

Nice!

Oh, my goodness. I did it.

[host] Juice Seyeon has been eliminated.

RISABAE has survived and will advance to the final round.

RISABAE, SURVIVED JUICE SEYEON, ELIMINATED

[upbeat music]

THE INFLUENCER

[host] Congratulations

to the four influencers who have advanced to the final round

of the competition.

Now introducing the final four influencers.

PaniBottle, worth 147.77 million.

Jang Ji-sou, worth 77.72 million.

OKING, worth 37.65 million.

RISABAE, worth 36.86 million.

[upbeat music]

[OKING] If I win The Influencer,

I'd be considered the cream of the crop

amongst the Korean creators who are recognized by Netflix.

I'm going to aim for first place no matter what.

[RISABAE] I'm going to bring out everything

I've learned over the past eight years

so that I don't disappoint my followers.

[PaniBottle] Just like every round before this one,

I'm going to show up as PaniBottle and accept the results.

[Ji-sou] I'm putting my best foot forward and aiming for the top.

I'm going all out and plan to come in first.

[upbeat music]

[host] The influencer who wins first place in this final round

will be the winner of the entire competition,

they will also absorb the worth of the remaining three influencers...

-Who's going to win? -[host] ...they'll receive

the winner's prize of 300 million.

[OKING] Wow, 300 million won.

[host] The final round is a pop-up stage

with 500 onsite judges.

Pop-up stage?

[host] You must prove your charm and popularity as an influencer.

The pop-up stage challenge

will run for 60 minutes in the first half,

and another 60 minutes in the second half.

The rankings for the first half of the final round

will be determined by the onsite judges' selection.

Every ten minutes, the judges can choose which pop-up stage to watch

and can move around freely.

[RISABAE] This thing will go down.

This sounds hard.

[host] The on-site judges

applied for this role without any prior knowledge of the finalists

or their online content.

They were selected to represent a wide array of genders and age groups.

The rankings will be determined by the total number of on-site judges

every ten minutes.

These rankings will accumulate over the 60 minutes

for each stage.

I get more nervous when there are fewer people present.

Once it's more than 3,000, it's hard to notice.

But with 500 people, it will be noticeable that some have a bigger audience.

[OKING] That could really shake someone's confidence.

[sighs] I have really bad stage fright

so 500 people sounds like a lot.

I'm not like that in front of the camera though.

But it's nerve-racking in front of a live audience

'cause if you make a mistake, you can't redo it.

[RISABAE] I feel pressured

when there are fewer people.

The more eyes on me, the more comfortable I feel.

If I secure at least 200 people,

the others would get a hundred each.

Wait, did I just say that? [laughs]

[RISABAE] Oops.

[Ji-sou] I don't care if it's online or live.

For me, when my fans are excited,

so am I.

[host] After the first half, the lowest ranked contestant

will be eliminated.

-Just one? -And only the final three

-will advance to the second half. -Just one of us?

[RISABAE] They're trying to pick out the top three.

Okay.

[host] In a moment...

the final round will begin.

[upbeat music continues]

THE EVALUATORS CAN CHOOSE WHICH STAGE TO LISTEN TO

THROUGH THE DEVICES PROVIDED

[host] Welcome on-site judges to the final round of The Influencer.

Each of the four pop-up stages

are populated by one of the four finalists

and they are ready for you.

Your first move will be to choose one thumbnail from the four finalists.

PaniBottle.

LET'S JUST TALK

[audience cheering]

[PaniBottle] That's the picture I used when I applied for a US visa.

When I travel, I put my photo on the walls of restaurants

and tourist spots.

That's a signature that I feel is true to myself.

I want to show people I'm someone who can be well on my own.

[PaniBottle] Because I'm authentic, I kept it simple

and went with "Let's Just Talk."

[host] Jang Ji-sou.

EXPOSING THE TRUTH ABOUT THIS SHOW

I thought about it.

The thumbnail is important for this mission.

I thought if it was too flashy or pretty, it wouldn't attract attention.

There's some tactics influencers called "cheats"

[Ji-sou] I'd say, "I'd like to explain," or "I Have a Serious Message to Share."

An open-ended statement naturally piques a person's curiosity.

[Ji-sou] That's what I aim to do here.

[host] OKING.

CHOOSE TO WATCH OKING CHAT, MUKBANG, RELATIONSHIP ADVICE

OPEN CHATROOM FOR VIEWERS

My thumbnail is similar to one of those nightclub flyers

you find scattered on the ground, or the avenue of youth.

'Cause those flyers are the most attention-grabbing.

I did this hoping I'd stand out to the judges.

[host] RISABAE.

RISABAE X AIKI WANT TO HANG OUT?

I invited a guest this time.

This round, the famous dancer, Aiki, is coming to support me.

[RISABAE] I decided I was going to use the color red in my thumbnail

to represent Aiki and catch people's attention.

I also included helpful keywords like makeup, advice, touch-ups,

and dance.

Among my thumbnails today, this is one of the more complex ones.

I tried my best to make it intricate.

[host] Which of the four thumbnails

is the most attention-grabbing?

Please select one thumbnail

and move to the corresponding stage now.

I'm not sure how many people here want to talk to me.

[PaniBottle] I hope it's not zero.

I'm trying not to be anxious.

I want an audience.

[RISABAE] I hope they come.

[host] We will now stop moving around.

Introducing the four finalists of The Influencer.

[PaniBottle] Look at all of you.

[host] Korea's top travel YouTuber, PaniBottle.

PANIBOTTLE, 117 PEOPLE

[PaniBottle] How is everyone doing?

A lot of people showed up to my stage, which was surprising.

I didn't expect to see so many people standing there in front of me.

Just like I've been doing so far in the competition,

I'm going to be honest and go with the flow. Thank you.

[audience 1] You're so cool!

[audience cheering]

[host] The woman behind K-beauty.

Makeup artist, RISABAE.

Thank you all so much for coming!

[audience 2] You're so pretty!

RISABAE, 163 PEOPLE

Come up. Come this way. Come this way, everyone.

When I looked out into the audience,

it seemed like exactly a quarter of the judges

came over to stand by my stage.

I was pleased.

Hi, everybody! It's RISABAE.

I'm going to make this an enjoyable experience

for everyone who came out today.

I promise your time won't be wasted.

I hope even the judges who are at the other stages now

will join us here so that we can all have a great time together.

Thank you for coming.

I love you!

[RISABAE] Thank you.

[OKING] Oh, my goodness. Hello, everybody!

LET'S GO, OKING

How are you? Look at all of you.

Hello!

[host] The top chat streamer,

OKING.

-OKING! -OKING!

OKING, 179 PEOPLE

[OKING] I think it was a pretty good start.

I plan to spark curiosity slowly over time.

So I'm expecting to end up with more people at my stage.

After competing with Korea's top influencers,

we've made it to the final four.

I'm not sure if we're the four best alive today,

but I am sure we're the luckiest ones out there.

I know you came to see me,

but go check out the different stages to see the other influencers as well.

Then come back to appreciate me.

Please, go do so. Thank you.

Let's go!

[host] A leading content creator of millennials and Gen Z,

Jang Ji-sou.

JANG JI-SOU, 41 PEOPLE

[Ji-sou] I looked out into the audience

and I saw very few people.

[Ji-sou] I started to feel disheartened.

I didn't know what to do.

I was afraid this would be my downfall.

[audience weakly cheers]

-Looking good! Handsome! -Let's go!

Thank you. Hello, everyone.

You know all of you are my potential customers.

Today I'm going to speak honestly

and have a lot of fun with you along the way.

This is so cruel.

RISABAE: 163, PANIBOTTLE: 117, JANG JI-SOU: 41, OKING: 179

[host] We will now begin

the first half of the final round of The Influencer.

Five,

four,

three,

two,

one.

[Ji-sou] Let's get this going!

Ta-da!

My little ladies and gentlemen,

first of all, thank you so much for coming to see me here today.

As you've probably seen from my thumbnail,

Aiki will be joining us as a guest later.

I know you're all looking forward to her being here.

We'll be doing the dances together that you all want us to.

[RISABAE] We'll also be doing challenges and having a lot of fun.

Plus, I know there's something you want my advice on. What's that?

-Makeup! -Makeup!

[RISABAE] That's right, makeup.

Do you all in the audience want me to do your makeup?

-Yes! -Yes!

During the first half of the challenge,

it's about getting as many people as possible in front of my stage.

I plan to capture their attention with my makeup skills and other content.

But depending on the preferences of the judges,

I may need to adjust my focus on the spot.

That will inform whether I put more emphasis

on entertainment or makeup.

Are you all ready to get started now?

-Yes! -[RISABAE] Okay.

Honestly, I didn't prepare anything big for you today.

-[audience groans] -[PaniBottle] Here.

Write down anything you want to talk about

or ask advice, a travel question, or anything else,

then fold an airplane and throw it to me.

I'll randomly pick one and have a chat about it

for a few minutes.

You came here without knowing anything.

[PaniBottle] None of you knew I was going to be here, did you?

I figured the best way to handle this challenge

is to communicate with the audience.

So, I'm not nervous. I'm going to interact with the audience

throughout this round and that will feel easier to me.

[PaniBottle] I'm open to discussing any topic under the sun.

If you've done your first one, can you throw it to me?

One, two, three!

[PaniBottle gibbers] All right.

This is a lot.

Okay.

Thank you for coming today.

[audience cheers]

What made all of you decide you wanted to come here today?

I said I was going to reveal the truth behind this show, didn't I?

If you recall my thumbnail, I wrote,

"I will reveal the truth behind this show."

People are curious about Netflix, so I wanted to make it a Q&A session.

I wanted to talk about the behind-the-scenes of filming

a Netflix show like The Influencer.

That was my plan.

Anyone wants to come up here?

Come on up.

-[Ji-sou] All right. -[audience cheering]

-Hello. Take this. -[audience 3] Nice to meet you.

My name is Choi Jeong-hui, and among my friends,

I'm known as the Netflix analyst.

-Netflix analyst? -Yeah.

[exclaims]

Why are you called that?

My friends call me the Netflix analyst because...

-Seriously? -...I've watched all the content available

-on Netflix. -You can tell me what you like

-and don't like, right? -Yeah.

-How's this? -This show?

-[audience laughing] -[laughs]

I don't know. I've only been watching it for ten minutes so far.

Okay, everybody, we've started!

Welcome, everyone. I'm OKING.

Nice to meet you all.

[audience cheers]

OKING! OKING!

-OKING! -OKING!

-OKING! -OKING!

Why are they being so disruptive over there?

[RISABAE] All the chanting for OKING was really loud.

We gather judges randomly from various age groups

without specifically recruiting fans.

This proves that OKING is the most popular one of us all.

[RISABAE] No matter who the audience is.

All right, folks, here's what I have planned today.

First, the most viewed content on my YouTube channel is dating advice.

I'm going to give you dating advice now.

[OKING] I know you're eager to hear this live.

I'm also going to do some match-making for singles.

[audience oohing]

Other highly popular content of mine is mukbang.

[OKING] For the first challenge,

it's all about having the largest audience.

I want content that would bring the most people to my stage,

keep them there and curious.

Today's theme is a bit like a nightclub.

Yeah.

A lot of match-making goes on at nightclubs.

You know what I'm saying.

I need two volunteers to help me out with this experiment.

Anyone want to volunteer to be a waiter?

-Me! -Me!

[OKING] Okay, hold on. I can't pick all of you.

Okay, we have a woman. Now, we need a man.

[OKING] Okay, waiters.

I'm going to need you to hand out all of these flyers.

Go for it.

This is for the newcomers.

Good job. You're doing very well.

Yes.

[OKING] Yes, keep going. This is awesome.

This flyer intrigues people.

Click the QR code to join the chat.

It makes people naturally curious. Now click.

Advertising.

Let's move on to dating advice.

If you see there on the flyer,

you can scan the QR code and join the KakaoTalk open chat room.

[OKING] Do it now.

Then you can post your dating concerns.

Whether they're from past relationships or current ones.

I'll go ahead and take a look at them.

All right. Let's see, come on.

"Let's go, KwakTube." KwakTube?

Seriously, it's not even "Let's go, PaniBottle"?

Well, KwakTube isn't even here.

What's that photo?

Why would you guys post that?

Sure. Okay.

You don't need a search for that? What?

"Our bodily functions appropriate when dating,

farting, burping, and so forth."

Listen, I think that's totally fine.

"If your girlfriend farted loudly in the movies,

could you pretend you did it?"

Of course!

[exclaims]

I just fart louder.

THAT'S GROSS

Okay. You can think that's disgusting.

Why are you all here? What are you dying to do?

-[audience 4] Makeup! -Makeup.

-Ladies, who wants? -Me!

-Do mine, unni. -[audience 5] Here.

-[RISABAE] Okay. -[audience 6] Over here.

Are you going to stay with me until the end?

-[audience 7] Yes, of course! -[RISABAE] Come up.

My lady. Oh, my lady.

Thank you.

-Of course. -Wow.

How would you like your makeup done today?

-Tell me. -I have very teary eyes.

You're telling me that you have teary eyes?

Yeah. My eyeliner is always getting smudged.

-Seriously. -Yeah.

How do you ideally want your eyes to look?

-I want them to look bigger. -[RISABAE] Bigger eyes?

-Yeah. -Listen, to make your eyes bigger,

you have to draw them upwards like I'm doing right now.

Let me demonstrate for you.

[RISABAE] You're going to take your regular brown eyeshadow,

and apply a bit in the middle of the eye just like this.

Do you see how I'm using just the tiniest amount?

Then you're going to want to use a brush to draw it upwards.

But don't apply it all over the side.

That way, your eyes won't look too dark.

[RISABAE] Please, look straight ahead.

As you can see, it's a bit higher here in the center.

That's because I'm applying the eyeliner only in the center

and not drawing it all the way to the edge.

-[audience 7] I see. -Open your eyes.

[audience oohing]

[RISABAE] Doing this is going to give you the eye shape you want

when you open your eyes.

Okay, lady. I have a little tip I want to give you.

[RISABAE] If you apply eyeshadow over the area

where you've drawn the eyeliner like this

it will prevent smudging. It's really as simple as that.

Look in the mirror.

-Makes a difference, huh? -Yeah.

Like it? Do you think it makes your eyes look bigger?

-Ooh. -This is how it's done. It's so easy.

Thank you so much for coming up here and getting your makeup done.

Oh.

[comical music]

[RISABAE] You don't have to.

I'll try to do lots of people's makeup.

Which of you ladies would like to go next?

I would!

[RISABAE] Okay.

What kind of makeup would you like me to do for you today?

I want to learn how to do natural makeup.

-Can you explain to me what do you mean... -[host] Ten minutes have passed.

It's been ten minutes?

-You're not going anywhere. -Okay, yeah.

I'm going to stay the whole time.

You're going to stay for 60 minutes?

Are you all going to stay with me the whole time?

If you stay with me for the whole 60 minutes,

you can take a picture with me and Aiki.

I know you don't want to miss that.

Don't you go leaving me now. I'm counting on you.

[host] Please raise the wall now.

[tense music]

On-site judges,

if you wish to move stages at this time, please do so within the next minute.

Who wrote this?

"I want to marry Jungkook from BTS.

How can I get famous and do this?"

Whose paper is this? Whose is it? Nobody's?

[PaniBottle] Ten minutes is short.

Maybe I should have done something more.

[Ji-sou] Lots of people are moving around.

It was harsh.

[Ji-sou] I couldn't help but count how many judges were at my stage.

I felt pressured.

[OKING] This is no easy feat.

Yep.

[host] Starting the countdown.

[closing theme music]