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These are the user uploaded subtitles that are being translated: 1 00:00:00,000 --> 00:00:03,420 All data professionals share a love of 2 00:00:03,420 --> 00:00:06,360 data and a desire to solve problems. 3 00:00:06,360 --> 00:00:08,685 While wearing their analytics hat, 4 00:00:08,685 --> 00:00:10,350 data professionals lay out 5 00:00:10,350 --> 00:00:12,285 the story that they're tempted to tell. 6 00:00:12,285 --> 00:00:14,400 Then they poke it from several angles 7 00:00:14,400 --> 00:00:16,500 with follow-up investigations to 8 00:00:16,500 --> 00:00:18,240 see if it holds water 9 00:00:18,240 --> 00:00:20,810 before bringing it to their decision-makers. 10 00:00:20,810 --> 00:00:24,120 In doing so, they rely on their programming and 11 00:00:24,120 --> 00:00:26,355 investigative skills to guide 12 00:00:26,355 --> 00:00:28,600 others towards informed decisions. 13 00:00:28,600 --> 00:00:30,665 Data professionals also combine 14 00:00:30,665 --> 00:00:33,230 a knowledge about how to do practical tasks 15 00:00:33,230 --> 00:00:34,940 with an awareness of what makes 16 00:00:34,940 --> 00:00:38,195 communication and collaboration successful. 17 00:00:38,195 --> 00:00:40,370 Later, we'll dig deeper into 18 00:00:40,370 --> 00:00:42,890 the elements of communication and discuss 19 00:00:42,890 --> 00:00:45,080 the ways communication enhances 20 00:00:45,080 --> 00:00:48,130 and structures your work as a data professional. 21 00:00:48,130 --> 00:00:50,720 For now, let's examine some skills and 22 00:00:50,720 --> 00:00:51,920 attributes that are 23 00:00:51,920 --> 00:00:54,890 applicable across data-driven careers. 24 00:00:54,890 --> 00:00:57,455 Working in data analytics requires 25 00:00:57,455 --> 00:01:00,455 a mix of business sense and knowledge in gathering, 26 00:01:00,455 --> 00:01:02,830 manipulating, and analyzing data. 27 00:01:02,830 --> 00:01:05,210 Our goal is to prepare you to develop 28 00:01:05,210 --> 00:01:07,655 the competencies needed to succeed. 29 00:01:07,655 --> 00:01:11,170 Let's start by discussing some interpersonal skills. 30 00:01:11,170 --> 00:01:14,765 Often, these are referred to as people's skills. 31 00:01:14,765 --> 00:01:18,385 They focus on communicating and building relationships. 32 00:01:18,385 --> 00:01:21,165 Interpersonal skills are critical. 33 00:01:21,165 --> 00:01:23,030 In this field, there's a high degree 34 00:01:23,030 --> 00:01:25,175 of interaction between stakeholders. 35 00:01:25,175 --> 00:01:27,440 This is especially relevant now with 36 00:01:27,440 --> 00:01:29,240 team members often working 37 00:01:29,240 --> 00:01:31,450 collaboratively across the globe. 38 00:01:31,450 --> 00:01:34,010 Very often, work conversations are 39 00:01:34,010 --> 00:01:37,565 the starting point and the fuel that drives projects. 40 00:01:37,565 --> 00:01:40,925 Because of the cyclical processes within data analysis, 41 00:01:40,925 --> 00:01:43,745 communication is always ongoing. 42 00:01:43,745 --> 00:01:47,030 Another important skill is active listening. 43 00:01:47,030 --> 00:01:49,370 This means allowing team members, 44 00:01:49,370 --> 00:01:51,890 bosses, and other collaborative stakeholders, 45 00:01:51,890 --> 00:01:55,010 to share their own points of view before offering 46 00:01:55,010 --> 00:01:56,390 responses so that 47 00:01:56,390 --> 00:01:59,824 each exchange improves mutual understanding. 48 00:01:59,824 --> 00:02:02,730 You can actually practice active listening. 49 00:02:02,730 --> 00:02:04,460 Next time you speak with someone, 50 00:02:04,460 --> 00:02:08,330 put extra effort into listening beyond their words. 51 00:02:08,330 --> 00:02:11,095 Focus on what they're trying to communicate. 52 00:02:11,095 --> 00:02:13,445 Your listening and communication skills 53 00:02:13,445 --> 00:02:15,230 will play a huge role in 54 00:02:15,230 --> 00:02:16,565 helping you capture 55 00:02:16,565 --> 00:02:20,065 effective insights and informed decisions. 56 00:02:20,065 --> 00:02:21,680 We'll take a closer look at 57 00:02:21,680 --> 00:02:24,095 communication a little later in this course. 58 00:02:24,095 --> 00:02:26,345 There are other things you'll need to consider. 59 00:02:26,345 --> 00:02:27,740 As a data professional, 60 00:02:27,740 --> 00:02:29,120 you'll search for information 61 00:02:29,120 --> 00:02:30,620 hidden within a large amounts 62 00:02:30,620 --> 00:02:33,835 of data by applying critical thinking skills. 63 00:02:33,835 --> 00:02:36,350 Along the way, you'll investigate the connections 64 00:02:36,350 --> 00:02:38,840 between a variety of different data sources, 65 00:02:38,840 --> 00:02:41,045 as you search for trends and indicators. 66 00:02:41,045 --> 00:02:43,534 Think of yourself as a data detective. 67 00:02:43,534 --> 00:02:45,620 Project data can come directly from 68 00:02:45,620 --> 00:02:48,335 your organization or from other sources. 69 00:02:48,335 --> 00:02:50,015 You might be lucky and receive 70 00:02:50,015 --> 00:02:52,535 a well-formatted spreadsheet or database, 71 00:02:52,535 --> 00:02:54,290 but quite often, you will need to 72 00:02:54,290 --> 00:02:56,225 prepare the data to get started. 73 00:02:56,225 --> 00:02:59,330 This process is known as data cleaning. 74 00:02:59,330 --> 00:03:03,110 This is where the data is reorganized and reformatted. 75 00:03:03,110 --> 00:03:05,210 The goal is to remove anything that 76 00:03:05,210 --> 00:03:07,700 could create an error during analysis. 77 00:03:07,700 --> 00:03:10,205 This process includes 78 00:03:10,205 --> 00:03:13,010 tagging and consolidating duplicates, 79 00:03:13,010 --> 00:03:17,765 irrelevant entries, structural errors, and empty space. 80 00:03:17,765 --> 00:03:20,675 Once you have everything in the proper format, 81 00:03:20,675 --> 00:03:23,980 you can then filter out unwanted material. 82 00:03:23,980 --> 00:03:27,255 Now, your data is ready to be analyzed. 83 00:03:27,255 --> 00:03:30,710 It's time to look for trends and tendencies. 84 00:03:30,710 --> 00:03:34,040 Often it's very helpful to render the data visually to 85 00:03:34,040 --> 00:03:35,705 reveal additional insights through 86 00:03:35,705 --> 00:03:38,125 charts, dashboards and reports. 87 00:03:38,125 --> 00:03:41,705 Graphic tools be very useful in identifying patterns, 88 00:03:41,705 --> 00:03:44,680 as well as in sharing information with others. 89 00:03:44,680 --> 00:03:47,720 You will explore this in greater detail later and have 90 00:03:47,720 --> 00:03:50,930 opportunities to practice compiling visualizations too. 91 00:03:50,930 --> 00:03:53,465 You'll also learn about more advanced skills 92 00:03:53,465 --> 00:03:56,645 like building models and machine learning algorithms. 93 00:03:56,645 --> 00:03:58,670 These tools will help you and 94 00:03:58,670 --> 00:04:02,060 other data professionals assess information accuracy, 95 00:04:02,060 --> 00:04:04,010 analyze specific data segments, 96 00:04:04,010 --> 00:04:06,490 and predict future business outcomes. 97 00:04:06,490 --> 00:04:08,450 Your hard work will assist 98 00:04:08,450 --> 00:04:11,165 leaders and other decision-makers in your company, 99 00:04:11,165 --> 00:04:13,520 providing them access to a rich variety of 100 00:04:13,520 --> 00:04:16,415 perspectives on different sets of information. 101 00:04:16,415 --> 00:04:18,935 With demand for data analytics increasing 102 00:04:18,935 --> 00:04:21,410 across all types of companies and businesses, 103 00:04:21,410 --> 00:04:23,840 you will likely find opportunities in 104 00:04:23,840 --> 00:04:27,625 an industry that you are personally interested in. 105 00:04:27,625 --> 00:04:33,210 Next, we'll take a look at working in the data field.7765

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