Original subtitles

Hello there, everybody, and welcome back in this lecture.

Now, in this lecture, I'm going to show you something very, very interesting.

And that is actually how you can take a post and how you can use a free plugin known as Rankmath if

you have a WordPress website or if you don't.

I'm pretty sure I mentioned mentioned this somewhere in my lectures.

Go and install local WP.

Now this actually this is an app that you can install in your computer.

It's for free.

And what this allows you is it allows you to install WordPress in your own computer.

Okay.

And now I can show you mine.

Actually, I have plenty of websites because I've been building a lot of websites and this is how it

actually works.

So you can see right here down on the left hand side, these are all the websites that I've built using

local sites or local WP and it has the same exact functionality as a normal website website on WordPress,

right?

So and that will actually allow you to train, right?

So you can train and create as many websites as possible.

And also you can install any plugin you so desire.

Now in our case, I'll be taking one of the websites that I have and because I actually have a lot of

them and we're going to use that website, we're going to use Gutenberg and we're going to use Rankmath

to basically take the post and turn it from a zero score SEO or whatever that is to a score in between

80 and 90.

And I'm going to guide you through this.

So when you go to the WordPress dashboard, actually this is we are on the WordPress dashboard right

now.

So you go over here on the side.

Well, first of all, first of all, make sure that you have the plugin that you're going to need,

which is rankmath.

So in here, if I scroll down, these are all the 13 plugins that I have downloaded to my website and

among them is rankmath.

Okay.

And also Gutenberg is necessary.

Gutenberg is the, let's just say page builder or post builder.

So basically this is how it looks.

If you go to add new and if you're not familiar with Rankmath, I'm pretty sure a lot of you are already

familiar with it.

And there's also another one which is Yoast SEO, but I prefer Rankmath and you will see why.

Also you have to understand something about Rankmath is that it actually enables you to connect your

website to Google Analytics and search console automatically.

So this is rankmath right here on the left hand side.

And once you've installed this, you will have what we will see now.

So if I go to posts and add a new post, remember this post that we've created right here using chat

GPT.

All I have to do right now is to go and just title my post and copy paste the post as it is now.

Of course you remember that we ran the tests and we checked for plagiarism.

We checked for content.

That's good.

Good stuff that you can do.

The plagiarism percentage.

I'm not going to stress that a lot because that's it's not really, should I say, necessary because

almost all the time ChatGPT generates content that has very, very low plagiarism.

So over here, I'm going to come back now I've copied the title now the title is an H one.

And basically we you can only have 1H1 on your website.

And the focus key phrase remember is exercises for building muscle.

That's the focus key phrase.

That is the reason why I'm going to copy the focus key phrase.

And to cut a long story short, there is rankmath here, the sign you click on it, and once you click

on that, you can see the focus key phrase right here.

All you need to do is to paste in the focus key phrase and boom, the score.

If I delete the focus key phrase, the score was five.

After I pasted the focus key phrase and made it clear to the search engines that this is my focus.

Key phrase The score has now jumped to 56.

Now the next thing to edit is the snippet.

Now, if you're not familiar with what a snippet is, I'm going to give you a little bit of an SEO crash

course over here.

If you search for anything on Google, let's just say you're searching for Amazon KDP, which is a platform

that I publish books on, and I actually have a book that I'm promoting right now.

That's why I'm really hot about this.

And and now here, this is what we call the snippet.

This is the URL, this is the headline, and this is the description of the the URL.

And these are featured snippets.

And it's really rarely that Google decides to show featured snippets.

And it's only for a very select few websites.

Now over here, the title now here, the title should be basically not more than 60%, not 60%, more

than 60 characters in total.

And actually the title, there's no need for you to change it because over here it's the syntax is automatic.

The syntax is automatically the title is is your title.

So if you change this, you'd better make sure that you copy the entire title.

Okay.

Now the permalink.

The permalink, I'm going to copy.

First of all, I'm going to copy paste the focus key phrase and click out for a moment.

And once I've clicked out, notice what happens here is that when I clicked out, everything kind of

added up.

You know, the hyphens were added automatically, the caps lock was removed and that's pretty good.

So here I'm going to add a little bit because we have 75 characters left.

So I'm going to say top hyphen, top seven exercises for building muscle and we add a little bit more

in, I would say 20, 23, that's more like it.

Now, as far as the description, you can either write it yourself or you can hire a ChatGPT as your

copywriter to do it.

Now, in this case, we're going to hire ChatGPT and here is how I'm going to go and say, I want you

to write a an SEO optimized description of.

The blog posts and make the focus keyword.

And basically open up to basically, I would say two brackets and just paste in the focus key phrase

and hit enter.

Okay.

And now what it's going to do, it's going to go ahead and generate the title for us.

But you have to remember also I failed to mention this is that it should be no more than 160 characters.

That's your description if you really want it to be SEO optimized.

Now over here it has written the description except for because I forgot to mention that it should be

160 characters.

It has written this a little bigger than what it should be, and so a smart move would be to click edit

the prompt itself.

There is no need to enter a new prompt.

Let's just edit the previous prompt and we will add as and and make sure that the description.

Is no more than 160 characters.

And also I would prompt it too, and add a CTA or call to action actually, because when you don't add

a call to action, people don't really know what to do.

So you have to make sure that in the description of what the snippet that you're mentioning, what you

want people to do, such as Start now or take action in this case, it has basically changed this to

start now in the case where you're selling an e-commerce product, you're going to say buy now or add

to Cart.

That's what you call buy call to action.

And over here, notice that it has added the focus key phrase for us.

And so we can go about right now and copy this, go back to our website and then just simply in the

description, paste this.

Now over here, over here, everything is fine.

So except for this, I think it should be a little bit we should remove the caps lock from it.

So exercises.

Or exercises for building.

Muscle and boosting strength.

And now we're good to go.

So all you need to do is click out.

Okay, so click out of this or here there's the x button and there is no need for you to save anything.

Now, the score went down a little bit and but that's okay.

Okay, so scroll down now over here.

These are what you call the, should I say.

What you need to fix.

And so over here, I'm going to go ahead about this and change this to exercises.

For building muscle.

Now, all I did was just basically, I should I say, toned down seven exercises for building muscle.

Now, I wonder why.

Actually, yeah.

It's a wrong It's a wrong sentence.

Sensor sizes for building.

Muscle.

Now, now it's okay.

And I'm going to go back to this snippet.

Exercises.

Exercises with us here.

That's why the score went down.

So now everything went back to normal.

Okay, So if I close right now, if I scroll down, these are the basic SEO tips in order to improve

this post.

So here all the ones in green, they are okay.

Okay.

So you don't need to take action upon those.

But these are the ones, for example, focus keyword not found in the URL.

Now if I go back to the URL and click on edit snippet, now you can see here that the focus key phrase

is clearly in the URL, but this always happens to me and I don't know if it happens to you, but there

is some sort of an issue with Rankmath and I think I'm going to I'm going to have to try to go and claim

this issue with the support or just mount this issue to the support, because this always happens,

even though I'm clearly putting the title in there.

Now we're going to bypass this because it's clearly something that we did and they didn't catch.

Content is 524 words long.

So consider at least 600 words.

Okay.

So we will consider this.

So I'm going to go instead of, let's just say, writing one paragraph about strength training, I'm

going to go back and say, well, for strength training.

Add a couple more paragraphs.

And it knows what to do.

Okay, so ChatGPT knows what to do.

I don't need to tell it what to do.

It's going to go back to strength training and add two paragraphs to me so that I can copy paste them.

Now I see that our post is small, but you have to understand that blog posts are anywhere from 500

to 600 words long.

So it's not they shouldn't be huge because they're just about the actuality.

So when something happens, what you what you do when you write a blog post is you're basically sharing

with them something that happens.

It's not an article.

Articles tend to be more.

They tend to be 1000 words or longer.

So now I can copy this easily.

Go back right here and I could just, you know, add a space from here and just copy paste Ctrl V.

Now content is 793 words long.

Good job.

Okay, the score went one point and if I scroll down focus keyword not found in subheadings.

Okay.

So here is what I'm going to do.

I'm going to go back and I'm going to say I.

Want you to integrate.

The focus key phrase.

In all subheadings.

Okay.

And I'll just sit and wait.

So now what it's going to do, it's going to go back and it's going to integrate the focus key phrase

in all subheadings.

So the first one is started with this strength training key exercise for building muscle.

So let me go back over here.

Instead of this, I'll just select everything.

Okay, That might take a while and just copy ctrl V, so Ctrl v paste the new one.

Now go back.

Of course, the second one is squat, so let's try not to do it in a way that's, let's just say seems

to be made for Google because content that is made for Google is actually sanctioned.

Your main focus should be delivering a good blog post, engaging blog post, but also applying the white

hat techniques.

So here bench press as well.

Let's just this is an H two bench press.

Now let me go down pull ups, pull ups, a potent exercise for building back and arm muscles.

And I can testify to that.

Pull ups.

Actually pull ups really, really healthy.

All right.

So overhead and effective exercise for building.

Shoulder muscles.

Let me scroll down.

Right now.

I'm not going to do it for all all of them, because just like we said, it doesn't really serve well

to overdo it.

Um, but let's just let's just, first of all, see if they still if they're still showing us the message.

So if I scroll down over here.

Focus for keyword not found in subheadings like H2.

Now normally it is.

I don't I don't know why they're actually not showing it.

So if I go back.

Key exercise for building muscle or actually.

Here.

It should be it should be exercises.

So here instead of key exercise, let's add an S and let's make it key exercises because that's our

focus.

Key phrase.

So now it's jumped to 60 and if we scroll down, I must have or must have exercise instead of a must

have because squats, there's a lot of a lot of squat variations and I did all of them here the go to

exercises bench press.

Bench was the go to exercise for building up upper upper body muscle.

A potent exercise for building back and arm muscle or potent exercises.

Here instead of a potent.

Uh, here, let me just remove this.

Now, I'm quite sure the message will be removed if we scroll down.

The message is no longer shown, which means that that's pretty good.

So?

So we can carry on.

Now, here they're trying to correct this.

Exercises for building upper body muscle.

That's okay.

Add an image with the focus keyword as an alt text.

So.

So now we need to add an image.

And the image is what you call the featured image.

Every blog post has a featured image.

Now I like to have my images from Canva.

So Canva is this particularly this editing software?

It's almost like Photoshop, except for it's a lot easier.

And I'd like to go here and click on Create a Design.

Now the ideal size experts will tell you that for blog posts, it's 1200 by 630.

That's the ideal size of an image, a featured image in a blog post.

So that's what we're going to do.

We're going to go ahead and create a blank 1200 by 630 pixels.

Image And what I'm going to do, I'm just going to simply look for somebody who's exercising or a group

of people that are exercising, and we're going to need to add it to the image or to the blog.

So I'm going to click on settings to revert back from Rankmath so that they're not showing me Rankmath

anymore.

And I'm going to click over here on post.

Now, after I do that, I can just simply scroll down and see this set featured image here.

That's what we need.

So now I can go back to my blank image and I'll go to elements.

Now, of course, if you don't like Canva, you can actually download your images from different sources

in the web, notably Pixabay.

This is a website I like.

So Pixabay is a website that you can go and get free stock photos because you can you can download almost

any photo you want on the internet, but there's always that issue of copyright.

And so you have to make sure that the images you're downloading are free stock photos, which means

that are they you can use them.

And you have also there's the question of can you use them for a commercial purposes.

So I'm giving you a little bit of a crash legal course here, because many people think that images

that they got from Pixabay are okay for commercial usage.

They can be okay for commercial usage if and only if you read it in the author's bio.

If the author that published the image clearly states in the image description that it can be used for

commercial purposes, then you can go and with a doubt because the author might be someone who stole

the image from someone else.

So the issue of copyright always exists with these stock photos, not to take away from their quality

because a lot of people are using them.

But I like Canva because I pay for the I pay a membership of actually now it's $100 a year, 110, if

I'm correct.

And back in the day when I paid the membership, it's still up and running.

It still didn't expire actually for 55 bucks.

And I can use any image for commercial purposes and I don't have to worry about copyright at all.

So over here, if I click on search elements, I'm going to look for training somebody who's training

in the gym or something like this.

I'm going to go to photos.

And right here now they're showing me some training videos of people in a corporate environment.

So.

So we have a bunch of pictures here.

I like the picture of this guy.

This is what a gym should look like.

In my opinion.

It should look like hell.

So here I'm just going to go and give it the name now.

Now, the reason why you want to name your image is because you want to make sure that you're optimizing

for SEO in all kinds of ways.

And one of the ways you do that is you name the file, you name the files that you upload to your blog.

Now, the way I'm going to name my file, I'm going to name it Top seven Exercises for Building Muscle.

This is the way I think will be fine for me to name this.

Also, it contains my focus key phrase, so I'm going to go ahead and download this as a PNG.

And now this is going to considerably make the SEO of the blog post higher.

So if I click set featured image right here, all I have to do right now is upload the image from my

computer.

So you upload the image by clicking upload files and all you have to do is select it from your computer.

And of course, while the image is getting downloaded, you need to add an alt text.

Okay, so the alt text is necessary and the alt text in this case is just going to be exercises.

For building muscle.

Okay.

Now that is because it contains the focus key phrase and also it describes what the image is about,

because you have to understand from an SEO perspective, when you're adding an alt text to the image,

it shouldn't be random, okay?

Because you might get punished for that.

And a lot of people actually get got sued for this.

I want to go and do a bit of research around this topic.

ADA Compliance.

Because there's a lot of people that have been sued with people with disabilities and people with disabilities.

Usually when they go to a website, what they do is they read the website with a screen reader.

And so when they come across an image that can't be read, what happens?

Most of the cases, they get really frustrated.

And there's a lot of cases where people with disabilities have sued e-commerce companies.

This happens a whole lot.

And so that's the reason why you should be giving an alt text to your images, because that is basically

what what these people, when they are using screen readers, that's what the screen reader interprets

about the image.

And so you want to make all customers happy and that's a way to do it and also a perfect way not to

get sued.

So here, once we've added the featured image, all we need to do right now, click back on Rankmath.

See, the score still sucks at 63, but we can make it better because there are additional additional

tips.

So if I click here on additional, there's something wrong with my mouse.

Okay, so here if I click.

Now, if I click over here now, link out to external resources.

Okay, we can link out to external resources.

So I'll take the bench press and I'll link it to, let's just say a Wikipedia.

A Wikipedia post Bench press.

A Wikipedia post that actually speaks about the bench press.

If I look for bench press, well, there are a lot.

Of course there are going to be Healthline, other websites.

They're always there.

Muscle and strength.

But I'm interested in Wikipedia, and I'll tell you that because most people don't really want to read

on Wikipedia, even if they see that.

Okay, well, this link directs to Wikipedia.

It's not the funniest link at all.

And also another thing is you get a really high quality link and internal links are really important

for SEO.

So if I click here on links now, just paste in the link of Wikipedia here and smash the open in a new

tab.

Don't click on set to nofollow because that will be counted as not a link.

And if you click now it's 69, the score is 69.

Now what more?

We couldn't find any internal links in your content.

Okay, that's fine.

So to add internal links, I'm going to have to go and find a blog post that is actually related.

Okay.

That is related to this blog post right here.

Now, funnily or not funnily, but I would say I'm pretty sure this website has a couple of blog posts

that are related.

Let me just go down here.

So the ultimate summer beach workout.

Okay, So this this blog post is absolutely related to what we are doing right now.

So all I'm going to do, I'm going to go and visit this link.

Okay.

So if I click on preview, preview this in a new tab.

And what this will do is it will give me the link, it will give me the link of this particular blog

post.

And I can actually copy paste this link.

So I'm just going to go ahead, select the link, go back right here and now close this blog.

Go back to my my blog now pull ups, our strength training.

So now what you're going to use here is the anchor.

So the anchor is basically here.

Bench press, bench, press.

We used it to link to Wikipedia.

Our anchor is bench press.

And so the text anchor that you use should be related to what you're linking to.

If you're going to link from bench press to a website that talks about pizza, Google is going to sanction

you for that.

Okay, that's considered as a black hat SEO tactic.

So when you're linking, you need to link to something relevant to what you're doing now.

Thank goodness everything here is relevant to the post, which is about training.

So we can almost pick any anchor text, but you can be smart about your anchor text.

So here I'm just going to go for workout in your workouts and your routine.

I think this is a pretty good anchor text.

Now, now and just select it and click over here on this link Icon.

Now, once you click on there, all you need to do is to paste in the link.

Now paste in the URL, hit the open tag or open in a new tab button and click right here on this arrow.

Right now, the external link has been added, so we've added internal links and external links.

The only thing we're lacking is backlinks.

And basically what backlinks are is when other websites are linking to you.

Okay?

And the best backlinks in the world are when websites are linking to you, even when you didn't actually

pitch to them to do that.

Like Amazon.

If you take the example of Amazon, countless websites actually do link to Amazon even when Amazon doesn't

really pitch them.

Amazon doesn't beg people for, Hey, please link back to me or YouTube.

They don't actually beg people.

Those are the best kinds of links, but you can only build those kinds of links if you have a big brand

that a lot of people are working towards.

And it's actually, let's just say the the focus point of a lot of other businesses.

Amazon is the focus point of a lot of Amazon sellers, a lot of corporate companies, a lot of e-commerce

companies, a lot of industries.

Everything revolves around it.

It's like the sun.

And so it's actually natural that it gets all those links.

But to get there, you have to have a brand.

And so as a news website at the beginning or as any website at the beginning, you will focus your a

lot of effort in getting those links, which is not going to be easy.

Now to cut long story short here, if you notice, our score is at 73, so here title readability.

So let's see what how can we make our title better?

Your title doesn't contain a power word, so the power word is something like best.

Okay, the best seven instead of the top seven.

I'm going to change this to the best seven exercises for building muscle and strength.

So let me go ahead and change this.

Let me just remove top at best, the best seven exercises for building muscle.

Now, that is not going to really improve the score a whole lot, but it's going to improve it a little

bit.

You know, one point that's pretty good.

So here if I scroll down, let's see what more can we do?

Content readability.

So here if I scroll down, there is an issue of content readability and it contains images and videos,

although we can add more and I'll show you that when you do add more, that is going to increase your

score.

Also here, correcting the mistakes also basically improves your score.

That is the reason why you should have a tool such as Grammarly the extension which allows you to correct

the scores.

Or you can just simply use the Grammarly app, which we saw earlier.

Now, the one thing we need to add is the table of contents, because according to this, we don't have

a table of contents.

And luckily enough, the table of conscience is pretty easy to add.

All we need is Rankmath.

Rankmath does allow us to add the table of contents.

And so what I'm going to do over here, I'm going to click somewhere around here.

There's a plus icon now just because of a bug.

Now a trick that you should do never leave your WordPress opened overnight and when you, you know,

go to sleep and come back the next morning don't work with the overnight opened from yesterday WordPress

editor close it down and log in a second time because that will significantly make WordPress faster.

That's a tip from a pro.

Now here are table of contents by rankmath.

I'm going to click on it and it's going to add the table of contents for us.

And that is that has increased our score by 73%, not 70 by by three by two points.

Now, usually the table of contents should be above the introduction.

But that's your.

Decision.

You can make it above or under whatever, but if you want to make it on top after the title directly,

you can click here on Move Up and it will automatically move it up like this.

Now, as you can see, the table of content is there.

Now the score is 76%.

Now if we add some videos and images, that is going to improve the score.

So if we go, we can go to YouTube and look for some videos about strength training and we can just

simply copy the YouTube link.

And that's what I'm going to do over here.

We can copy the YouTube link and copy paste it right underneath strength training.

So here we have some pretty good videos about strength training.

I like these videos, to be honest with you, because these videos are really simplistic and they explain

everything to the point, even though some some people like other videos.

I mean, of course, I like videos of people like Arnold training, for example.

But these animation videos, they're really hit it to the point they hit it to the nail, should I say.

Now I'm just going to go close this blog because that's what we linked to earlier.

Make sure you copy the link and once you copy the link, go back to your to your blog.

And right here I can just simply hit and hit enter.

Okay, So I'll hit enter and I'll just paste in my link right there.

So once I pasted the link, the score jumped to 77% or 77 on 100 on a scale of 100.

Now I could do the same thing for squats.

Now you could go and look for, should I say, a video about squats.

So squats there's of course there's going to be a lot of videos.

Now you can take any video you want from those videos as long as it explains about squats and all that

stuff.

And once you copy that video, pause the video.

Go back to your editor.

Now, the video didn't pause or actually did.

Let me go back here.

Click right here.

Okay, Click right here.

And then once you click, hit enter so that you can add a space.

And once you've added that space, just hit Ctrl V and you will copy paste the link.

All right, so the second video is added.

It improved the score to 78.

Now you can add images as well.

Images will contribute to making the score higher.

So what is this exercise about?

It's about bench press.

You could go and search for an image.

Remember, it should be a stock photo image that you can use and look for bench press and it should

be no copyright.

Now, if you're just sharing it on your website and not using it for commercial purposes, I think in

most cases that will be okay.

But if you're using it on your e-book or on a book or something like that, you have to be extra careful.

So there's this particular exercise actually reminds me of the good old days before.

So I can just go ahead now.

I'll name this image bench press.

Chest exercise.

And over here now, the bench press without without a doubt, is the best chest exercise out there.

So I'm just going to download this image and come back right here.

So for the images, you have to be a little bit careful because for the image you want to add the image,

but you also want to add the alt text to the image.

Remember what we said about ADA compliance?

And I hope that you go and do a little bit of research about ADA compliance and copyright because there's

a lot of people that don't really pay careful attention to copyright, and especially for some of the

things that we teach in this course about copywriting, making money, copywriting, you might have

some issues if you deliver a blog post to your to your, let's just say to your client.

And if the blog post contains some images that have copyright issues that might end up causing your

customer copyright issues.

And so you don't want that.

You don't want to be someone who the customer paid to get them issues.

So here click on the plus button, click on Image to add the blog image.

This is how Gutenberg actually functions.

It's a block editor and you click over here on upload.

Now you can either upload them from the media library or you can upload them directly from your computer.

That's why I highly recommend you for every image that you want to add.

Make sure you add it first to the media library so you can just go ahead and find those images that

you want to add.

Now, the score has jumped, jumped one point.

And because I promised that we're going to make this a score of 80, we're going to go and fetch a video

now.

But first of all, here, first of all, click right here.

Because we want to see the alt basically the not there.

Actually, let me just.

Now here you can add text over image if you click over here.

Now select the image.

And you see these little dots right here.

If you click on them, you can actually show more settings about the image, and that will actually

allow us to go ahead and add an alt text.

And of course, the alt text should contain our focus key phrase.

So you can say the bench press, right, The bench press.

I'll go ahead and I'll just write the bench press is one of the best exercises for building muscle.

Okay?

Because as you can see, it contains our focus key phrase.

Okay, so now all text was added.

Now, it would have been finer if you did something like a guy performing the bench press, which is

one of the best exercises ever.

That's more realistic.

Okay.

And also it describes what the image is about because that's what it is.

You should describe what the image is about to people with disabilities, especially people who can't

see what the image is about.

Now, over here, the score is at 9079, which is good for a blog post this small.

Okay, Now we could make it better by adding a couple of images.

Also adding a couple of paragraphs will make it better and I can actually show you how.

But first of all here for the pull ups, we can go and fetch a video about pull ups and I'll show you

a trick.

Pull ups.

There's a lot of videos out there of guys, you know, performing the pull ups.

The mighty pull up here, calisthenic movements.

This guy, I'm a huge fan of him.

Let me click on his video.

Just basically copy the link.

And now that's.

That's our final video.

So I'm just going to close this down and go back to my website.

And right here, this empty block is where I'm going to go ahead and control V to copy paste the link

and I'll show you how, adding hopefully how adding a couple of paragraphs can improve the score.

Now let's hope that this jumps to 80.

Okay.

So let me just wait a second.

Okay.

It actually didn't.

So so let's go ahead and go to basically go to ChatGPT and I'll ask it the question.

Right.

A paragraph.

About pull ups.

And make sure to integrate.

The focus keyword into the paragraph.

So that's pretty good.

Okay, so we'll add a paragraph, but also adding a keyword to the paragraph.

And the keyword is our focus key phrase.

Now here paragraph was written wrong.

Let me copy this once it's done.

So pull exceptional exercises, All that is fine.

So now we can just simply copy this, Go back right here and just simply click on that dot to add a

space.

I'm pretty sure this is going to get us to 81 or 82 in terms of a score, which is great because the

moment you are between 80 and 90, that's a good score.

That's a good score.

So all I have to do over here, click Ctrl V to add the paragraph.

And let's just see also the paragraph.

The way it improves the score is especially when it has the focus key phrase integrated in the paragraph.

So you can see that the score didn't jump, didn't jump quite yet.

So it might work if we have and go and write a conclusion.

I want to say write a conclusion.

And make it SEO optimized.

The good thing about ChatGPT is that it really does all the heavy lifting for you really.

And also there is a lot of underestimation.

People really think it doesn't do much, but it really does.

Here I'm going to just go in between the FAQ and the final exercise, which is lunges.

And what I'm going to do, I'm going to add a headline that says conclusion.

Okay, so just hit enter.

Conclusion.

Okay, so if I click on the conclusion here, I can go to.

Change this headline from whatever it is to now.

The the conclusion should be a.

H two.

Okay, so I'm going to click here and change this to an H to.

Heading.

I could have done that from the beginning, by the way.

But I prefer to write first what I want.

And now this is automatically set to an H2, but you can set it to something else.

You can set it to an H three or an H four.

You just have to click this this little box over there.

And now once you've done that, click on your conclusion and add a space, because now by now the text

from ChatGPT should be done.

It should be ready.

So the conclusion is ready.

All that's left is for us to go back and copy paste it.

And so over here I'm going to copy paste it over here.

Now, hopefully this has moved to a score of 80.

If it didn't, I'm going to go and drink, drink a cup of tea.

I'm just kidding.

So here it's a little bit slow because just like I said, I left WordPress opened overnight.

And so that's a mistake I know not to do, but I just did it anyways.

And so I'm going to have to log out of WordPress in a few moments.

Now, after we've added the conclusion, notice what happens.

It went up to 84.

Okay, So that's pretty fantastic.

Pretty fantastic, isn't it?

So the score now is 84.

It's really perfect.

Now we could get to 90 if it wasn't for the fact that there was something wrong with the plugin right

now because it can't detect that our focus key phrase is found in the URL for some weird reason, but

I'm quite satisfied with the results and I hope that you are too.

So this is a skill for you to learn.

And also it's a good thing to deliver because when your customer asks you, well, how much is the score

of this post, sir, you can say, Well, it's 84.

Well, the customer can say, Well, how do you know?

Well, you say, okay, well, have this have this report by rankmath.

Now, if you're wondering how to download the report, well, there is no way you can just take a screenshot

or you can share the URL with your customer.

Now, of course, if you're working in a local environment, the URL of the local environment won't

work.

The customer won't be able to access your local environment.

But I prefer that you have a website, for example, that you can just use as a website that you do

some experiments on, especially if you're blogging.

I mean, if you're helping people writing blogs for people, it's not really bad to invest in a hosting

of $299 a month and with some, you know, with some discounts, you can even get it for $269 a month

and a free plugin.

I mean, it's not really horrible, right?

It doesn't cost you more than that, but it gets you the report that you can give to the customer as

a sign that you know what to do, that you are an SEO expert and also it keeps customers going.

Coming back for more.

Without further ado, I think this lecture was enough right now and in the next lecture we're going

to move on and I'm going to teach you how you can go about finding customers online, especially for

the gig that we explained, which is SEO copywriting.

Stay tuned and do not miss the next lecture.