Original subtitles

Hello there, everybody, and welcome back into this lecture.

Now, in order for us to write an SEO optimized article, there needs to be a little bit of research.

So we call it, let's just say, competitor research or analysis.

Let's say that you're in the health and fitness niche and that you're actually seeking to write an article

about something regarding health and fitness.

So you might go to Google and let's just say you're writing your customer requires from you that you

write about top ten gym exercises.

Okay, So this is a topic that might interest your customer top ten gym exercises.

Let me correct this mistake.

Okay, so now let's just have a new result.

Now, here, you notice that there are a couple of websites and position in the first positions.

I'd like to take muscle and fitness because they're more specialized than this sort of stuff.

And I'd like to take this URL right here.

Now I would go back to ChatGPT.

Naturally here, if you have the ChatGPT API extensions or extension, then you would be able to use

these prompts that are already here that you can use them for free.

Now you you have to understand that you have access to 3624 prompts as of now.

Of course it grows in some cases, people that put prompts in here, they decide to remove them and

put them on prompt base, which is a website that we've also explored thoroughly in this course and

how you can go about generating money from that website as well.

But the point being is that if you are going to write an SEO optimized article, I would like you to

use your own your own prompts.

So create your own prompt instead of relying on a prompt that already exists because chances are it's

not going to be the same quality.

Okay, so here is how we're going to start.

I'm going to say use the following link and brainstorm all the important keywords.

And put them on a table and next to each keyword put the frequency at which the keyword was used.

Now, of course, I still haven't added the link.

Use the following link.

Now I'll use GPT four and I'll just run the search right now and let's just wait.

So actually after I prompted GPT four, it generated for me a let's just say an error message, which

is why I'm going to go ahead and prompt GPT 3.5 and hopefully we can get an answer with the table.

Now, yes, actually GPT 3.5 works like this.

So it actually gave us all these keywords.

So these are the keywords that are used in terms of, for example, muscle is used seven times in the

article on muscle and fitness.

Strength is used seven times building is used, six moves, five workouts for now, taking an inspiration

from this, let's just say that your your client demands that you write top the top, not ten exercises,

but the top seven exercises for building muscle and strength.

Now, you could go back right here and you can change the writing style if you have the premium version

of the extension.

Now, for me, I have the premium extension, which actually allows me to change the writing style as

well as the tone of writing.

So it actually makes it a lot easier for me.

Now, depends on what your customer wants to sound like.

So it's a good question to ask your customer.

Do you want to sound informative, creative, argumentative, conversational, creative?

What do you want to sound like?

And also it's important to ask them in which tone they want to sound.

But in here I'm just going to keep everything bland and I'm just going to say write, write a blog post

an SEO optimized blog post.

Titled.

Paste in the title now.

Of course we said the top seven or let's just.

Yeah, top seven exercises for building muscle and strength.

Let's just say that that is our title.

And I'm going to say the focus key phrase is top seven exercises.

For building muscle.

Now, you have to understand that the focus key phrase is what you would like to rank for.

So, for example, if I just take exercises for building muscle without top five exercises for building

muscle, and if I go to Google now, there is a tool called Semrush.

I'm pretty sure you were already aware of it.

Now, personally I use Ahrefs, but Semrush actually do allow you a free version or a free trial and

you can use the free trial to do keyword research for as long as you want.

Now I'm going to click here on Keyword Overview.

I just want to show you how important it is to have a focus key phrase.

So because your focus key phrase is what in the eyes of Google, your best or your best answer is for.

So for instance, here exercise is for building muscle.

That's the focus.

Key phrase Let's just search for how much people or how many people are actually looking for that keyword

in the United States as well as the entire world.

So over here, there is not much traffic, right?

So they're not even showing us the volume because there's very low people or very low traffic searching

for this now.

This means that this keyword is very low competition.

It's true.

There's not a lot of people searching for it.

It's a little competition.

But let's just suppose for a minute that that's our focus keyword.

This is what we want to rank for.

This is what we want to appear for when people search on Google.

Because when people search on Google for exercises, for building muscle, obviously the websites or

the yeah, the websites, the web pages that are optimized for SEO, for that keyword are the ones that

are going to appear at the first position.

And you can see here that this website appears number one.

Then there's a YouTube, then there's muscle fitness and muscle fitness appears only because they have

optimized for the the the focus keyword as exercises for building muscle and probably they've added

strength as well.

Now let's just suppose that that is our focus keyword or our focus key phrase.

What next?

Now that you've added the focus key phrase, you're going to have to say, okay, we've done keyword

research.

You found the keywords as well as their frequency that they're used at.

I want you to take those keywords and integrate them into the blog post so you want to say use the keywords

above and, and incorporate them.

In a similar frequency, in a similar frequency to the to the table.

And I can say also and.

Write an FAQ as well.

And make sure make sure that you format the blog in a way that I can directly copy, paste it onto Gutenberg

on WordPress without having to assign.

Assign headings or titles because now normally if you don't if you didn't tell it this what it's going

to generate, it's going to generate bland text and then you obviously going to have to go to Gutenberg

and you're going to have to for each heading, you're going to say, okay, well, this is heading number

two.

This is heading number three.

This is heading number four.

And by the way, there's actually only one heading number one, because Heading number one is the title

of the blog post.

And so you can say this, you can say there's only one heading number.

Number one.

And you can say as far as far as the others.

You can you can you can assign as many as you want and I can just simply hit enter right now.

We scroll down.

So it's actually going ahead and generating the post.

Now, believe it or not, it might not sound like it, but if you just copy paste this post, it will

be fine to Gutenberg.

Now that we have our post, should we go ahead and copy it to Gutenberg?

Well, that's a good idea.

This is an extremely well optimized blog post.

It has an FAQ, a conclusion.

It has basically all this stuff.

But how about if we go and ask ChatGPT for to generate a blog post for us just so you can see the difference

in terms of quality?

So I'm going to go ahead and open up a new ChatGPT tab.

And I'm going to select GPT four.

Okay.

Now selecting GPT four, I'm going to go ahead and copy the prompt.

Go back over here, paste the prompt.

I'm not going to do much Anything else?

I'm going to go back right here and I'm going to copy the table with the keywords as well as their approximate

frequency that they're used at.

Now that I have selected GPT four, let's see the difference.

Now GPT four is much slower when it comes to generating the answer, but it's much better.

The quality of the answer generated by GPT four is much better.

Notice that it actually went ahead.

The title made it a heading number one, then introduction.

Then there is this one I believe is the heading number two.

Then it talks about the exercises, strength training, squats.

It talks about them thoroughly.

And by the way, if it stops generating, you can just simply click, continue generating.

So now you can see it's currently going ahead and writing this.

It's absolutely much better, to be honest with you, than the other one than GPT.

3.5.

And now it's actually generating the FAQ, which is quite good.

So it's generating the FAQ and everything else.

Now, of course, we will take this particular blog and I'll show you how you can optimize it for SEO

using a free WordPress plugin known as Rankmath.

Actually that's the precisely.

The name is Rankmath and I'll show you how to optimize it.

But first of all, you need to know how you can check this for AI content percentage and also for plagiarism.

So that's what we're going.

So what we're going to be doing for the most part in the next lecture is checking this content for AI

percentage and for plagiarism as well.

And I'll take you to the last lecture, not the last lecture.

The lecture before the last lecture to show you how you can go and optimize your content for SEO using

Rankmath.

And we'll move to the last lecture, which is about how you can go about finding clients for your services

as a blog writer on the internet.

So I hope that you are enjoying this and let's just hope that you get the most value out of this.

Remember that there is a lot of other ways that you can make money using ChatGPT.

Explain in detail in this course.

So do not fret if you don't like this.

There's a lot of methods for you to like and I'll see you in the next lecture.