Original subtitles

Hello there, everybody, and welcome back into this lecture.

Now, in this particular lecture, I'm going to show you how you can go and post the Fiverr gig on Fiverr

to be an SEO audit expert.

So we'll first of all, take this particular person as a inspiration.

So here is how this particular person has created his gig.

So he's got a basic plan, which is the starter SEO report of your website, including recommendations

and one competitor website analysis.

Then there is the standard package, which is the most popular basic package plus backlinks overview,

in-depth competitor analysis, keyword research, tailored suggestions.

Now for the premium, one is the standard package plus competitor's top, top keyword referring top

keywords referring sites, backlinks, video review of your website.

Now here's the thing.

This guy is most likely not most likely, but in 100% of the case is is using Ahrefs or Semrush or Moz

or any one of those major keyword research tools, because there is no way that you can actually provide

a competitor's top keywords, referring sites and backlinks that it takes to rank a website or a web

page if you don't use those platforms.

But in our case, we'll be using Googlebot to do SEO audit, which is also fine in and of itself.

So right now let's go ahead to ChatGPT.

So I'm going to open up a new chat and I will be using, as usual, Google or ChatGPT version four,

but I'll be asking ChatGPT the question.

I'll be saying I am in the process of creating a Fiverr gig to do SEO auditing for.

Web pages.

And I want you to create the most comprehensive.

Fiverr Gig Title Description.

And pricing package.

And I will say make the pricing.

Package.

Right.

Make the pricing package

comprehensive.

Because we don't want it to price products.

Very expensive.

Right.

So let's just say there is the basic plan.

Standard plan.

And premium plan.

All right.

So now we'll just go ahead and see what it will generate.

And of course, if there is anything we can do to make it better, then we will just ask it to fine

tune it.

So the title here, according to ChatGPT, is Comprehensive SEO audit and optimized strategy for Superior

Superior web Presence.

Okay, so I will do comprehensive SEO audit.

All of this is particularly fine, so we'll just go back.

So now in order to create the gig.

All you need to do is to switch to selling.

And of course, you can click on my business.

And then over here we can just go ahead and click on gigs.

And click on Create a new gig.

Now I already have about five gigs, so I think I'm going to have to go and delete one.

Uh, if I'm correct.

Last I checked, you are allowed to create seven gigs on Fiverr as a beginner.

And of course, if you get to a level one seller, they will probably add three more.

And if you get to level two seller, you'll probably get to create 20 gigs.

All right.

So if I click over here now, let's create this new gig.

So I'm going to copy paste this.

I will do comprehensive SEO audit and optimize strategy for superior web presence.

I'll just keep it that way.

And as far as the category, digital marketing, SEO, technical SEO.

So let's choose digital marketing.

Now SEO search engine optimization and service type technical SEO.

Now as far as the gig metadata, if we scroll down, let's just see what this guy is actually doing.

So when it comes to the gig metadata, let me scroll down.

So here, if I scroll to the very bottom, I could see the related tags.

But as far as the gig metadata, so all of these things.

So let me just go back.

Now let's just choose some some industries.

Now let's just say animal and pets.

Beauty and cosmetics.

Education.

Health and wellness.

Marketing and advertising.

Okay, So it seems that we can select more than five.

All right.

Photography and videography.

Real estate.

Um, services, sports and fitness.

Travel and tourism technology.

Society and culture.

Science.

Writing and publishing.

Lifestyle.

Food and beverages.

Fashion and Apparel.

Blockchain and cryptocurrency.

All right.

So I'll just.

I'll just stop at financial services.

And now let's move on to the language at which I'm providing these services, which is English.

So I'm going to pick English from the languages and let's just scroll down.

So the keywords, if we scroll to the very bottom, if you want to know the keywords of any Fiverr gig,

you only need to scroll down past the comments and you can see right here that these are the keywords

and you can also have a look at other services provided by this freelancer.

Some of them we'll discuss in this course as well, such as, for example, backlinks or link building.

This is a very, very, should I say, lucrative, lucrative gig.

Now, over here, if I scroll a little bit, you can see there is SEO audit.

All right, So let's just do that.

Then of course, there is the second keyword, which is website audit.

Website audit.

Then there is another keyword website analysis.

Website analysis and then we have SEO report.

And then we have keyword research.

All right.

So keyword research.

I declare that this gig complies with fiverr's terms of services.

Now I can click save and continue.

Okay, So this title.

Okay, so here SEO audit.

Let me remove this and just say and optimize instead of the that symbol because it doesn't accept symbols.

Save and continue.

All right.

So now we'll move on to the next step, which is pricing the Fiverr gig.

So if I scroll a little bit down from here, you can see that the pricing package, there's SEO starter,

which is 50 bucks.

So let me copy this and then go back and paste it here.

Then of course, there is the description of the gig full on page SEO audit, comprehensive keyword

analysis, detailed SEO report with recommendations.

Actually, we can provide all those things.

Now let's scroll down as far as the delivery date for SEO services will take a little bit of time.

Okay.

So because if you look at this guy, I don't think he's offering less than six days.

So for all his services, he's offering six days, which is reasonable.

In our case, we'll offer two days because we're starting out.

And what we want to do is we want to ensure that we get some clients.

And the way you do that is by differentiating yourself from the fold.

So over here, the services SEO audit.

Yes.

Index optimization, No compressing images, No penalty removal?

No.

So when it comes to penalty removal, this is this is an SEO term.

In some cases you might receive certain strikes from Google and that's usually because of doing something

black hat.

So there is black hat SEO tactics and white hat SEO tactics.

And so when you do something illegal, such as cloaking links inside of your content in a in a color

that doesn't appear.

That is considered white hat.

Also using excessive keywords.

Excessive using the focus keyword excessively.

More than enough.

That's called keyword stuffing.

That's a basically a black hat tactic and that can result in a penalty.

Some of the other things that can result in penalties, for example, is getting a backlink from a shady

website.

So when you get backlinks from a shady website, even if you didn't know and that's why people that

get backlinks should do their own due diligence because you can't just get backlinks from any website.

Because when you get a backlink from a website, it's like you voting that that website represents you

and that you are okay with the activity that the other website is conducting.

So whenever you want to get a backlink check that the website has a SSL certificate, you need to check

that they've been there for at least 2 to 3 years.

Check that if they are producing content regularly, if they have presence on social media, if they

let's just say, for example, sell courses.

And so check if these guys have a good word of mouth, then you can safely link to them without worrying

about getting a penalty from Google.

And so over here, as far as the pricing, it's actually $50.

But by the way, there is also services you can provide like these.

There's a lot of websites that want penalties removed.

They have some penalties and they want them removed.

And if you're an expert at dealing with these penalties and getting them redeeming, these websites

score.

When it comes to Google, you can really get paid a fair, fair amount.

So now that we've priced the first service, without further ado, let's move on because this is not

an SEO course, but I'm just trying to give you as much value as possible.

Now, the SEO Pro package is for $100.

Now let me create this and then click SEO Pro.

Now, of course, let's just copy all of this.

All right, so in this case, everything in SEO starter.

Plus more things.

Now here they're saying off page SEO.

I think analysis, but it didn't fit, so let's just remove it.

Okay, so now there is the site SEO audit.

Technical SEO audit site speed optimization.

When it comes to the site speed optimization, it also takes into consideration the compressing images,

because compressing images is actually one of the things that makes a website faster, right?

Because a website with images that are not compressed has more size to it.

And so when you compress images and you reduce their size, say, for example, by 70%, what you end

up doing is you end up decreasing the size of the website and consequently you end up basically making

the website a lot faster than than what it was.

So over here for technical SEO, there is a off page SEO.

Okay.

So I think there is no need for us to check the other boxes.

Let's just choose this as 100.

Now for delivery time for this one will take three days.

And then there is the SEO master, which is for $200.

Now, of course, feel free to price these gigs.

As you wish.

So it's not it's not really, should I say, important that you price them exactly as I'm pricing them

right now because you can price them lower.

I would recommend you to price them lower because that will help you get more clients.

All right, so now I'm going to copy this, paste it in detailed or SEO action plan instead of detailed.

I'm just going to say SEO action plan.

Hopefully we can.

All right.

So that's pretty good.

And for delivery for this one, I'm going to choose five days.

There is a site audit included in the service and there is compressing the image now for Https setup.

I'm going to put it for all of them.

There is I mean, I myself have created a very short video that describes how you can install a free

SSL in five minutes.

And in most cases when you buy a domain and when you buy a hosting, you get the free SSL for at least

one year.

And then after that you get to pay for it.

You have to renew the SSL.

And what it stands for is basically the green lock that you find, such as this one here, which tells

people that your website is safe, okay.

And that they can conduct, uh, should I say they can conduct purchasing purchase operation operations

on your website.

So here I'm going to add penalty removal now for the XML sitemap and robot robot text index optimization.

Yeah, we can provide this.

And, and by the way, to index website page or website pages, you can use Google search console and

there are a lot of tutorials out there that can do that can help you do that.

Just search for Google search console.

Also use Google's library of free courses.

They teach you how to run Google ads.

They teach you how to basically master Google search console and index your pages.

You also learn that you can get certified as a Google ads expert, Google Analytics expert and so on

and so forth.

So here they're saying that the package description is too long, maximum is 100 characters.

So right.

So here I think we'll need to remove.

Some parts.

All right.

And let's just try right now to click Save and Continue.

Okay, So now let's move on to the other phase, which is describing our gig.

Now the description is already written for us.

All we need to do is to copy paste it.

So I'm just going to go ahead and copy paste this description.

So from the top.

All right.

So I'm using the mouse, the computer mouse.

It gets trickier.

So if you're wondering, why am I taking an eternity to copy this, it's because I'm using a computer

mouse or a laptop mouse so I can just paste this as plain text.

And of course, you'd need to do a little bit of improvements.

Are you ready to elevate your website as your SEO performance to beat all your competitors, make sure

that the SEO keyword is in there is mentioned because if you mention SEO, then what happens is you

will end up ranking for the keyword SEO when people search for SEO, and that's actually what you want

because you want to be found, you want the most impressions.

But also what's more important than impressions.

You want the clicks, you want impressions, and you want the clicks.

And believe me, one thing that works more than optimizing your gift for SEO is going out there and

reaching out to website owners and sending them emails.

In my opinion, three emails will do so send them three emails.

One email is for the outreach and the others are to remind them.

And if some of them say okay, then you can go with them.

And if they don't want to pay you outside on PayPal, if they don't trust you enough, that's okay.

You can say, Well, if you don't trust me, you can trust Fiverr.

So pay me on Fiverr, even though Fiverr is going to take 20%.

But the more reviews you get on Fiverr, the more organic clients you're going to get.

So it's a win win deal.

Now over here, I'm going to go ahead and ask it to write an FAQ section for the Fiverr gig.

Make it no more than three questions and answers.

And make each answer.

Not more than 300 characters.

So the answer should not be more than 300 characters.

And that's the FAQ.

Okay, so I'll just wait for the first.

Generated questions.

So the first question is what exactly is an SEO audit and how will it benefit me?

So some customers might actually ask this question.

So it's pretty good.

We're educating the customers as we go.

So I'm going to add this to the FAQ.

Also, I want to I want to point out that you are free to add any question you so desire as long as

it's.

Acceptable morally and legally.

So I'm going to copy this.

Go back.

Paste this in.

Now let's add.

You see that when I ask ChatGPT to make it no more than 300 words long answer it actually did that.

So it's quite smart at picking that up.

I'm going to add the next question.

Okay.

So next question is I'm I'm new to SEO.

Is your service suitable for beginners?

Yeah, actually, absolutely.

Whether you're a novice or seasoned pro, our services caters to all levels.

So let me just paste this in.

And now for the third and final question.

How long will it take to see the results of the SEO changes?

By the way, SEO changes take a while.

And also you can't expect to get the results after one audit.

Now, an audit might tell you what to what you need to do and to focus on for a month or two.

But if you don't do the work, if you don't do what?

The SEO audit.

Says if you don't follow the action plan down to the letter, you can never actually see any impact.

So here we have the keyword SEO a lot.

So we'll.

We'll just have to remove the keyword SEO from a couple of keywords.

Right off page SEO analysis detailed.

Detailed strategy and action plan.

We try to remove one and see.

I doubt it because if I click save, they're going to tell me again that I have used SEO excessively.

Uh, full on page audit.

Okay.

So save and continue.

All right.

So here, let me try instead of offer an an exhaustive search.

Engine.

Optimization analysis.

So we'll use that instead of SEO for that.

All right.

So still.

I am a.

A.

The let's just say I'm a search engine optimization specialist.

Okay.

So you can see that.

Right.

They're still telling me.

So let me remove this more than just an audit.

Okay.

Save and continue.

Okay, Well.

That's pretty rough.

Okay, so off page.

Off page.

Search engine.

Optimization.

Analysis.

Okay, let's try it now.

Save and continue.

Still, I mean, this is really a pain.

This is really a pain that they're doing this.

It's not like we're trying to make millions here.

We're just trying to write a description.

But they're not even letting us to use the keyword SEO.

Right.

Let's see now if that works.

Come on.

Come on.

All right.

This really is getting under my nerve now.

Precisely.

I've just used now the keyword SEO twice.

And they're still not letting me slide.

So there's still there's still strangling me here.

I will provide.

A website search engine performance.

All right.

So let me just try to remove this part.

Okay.

Save and continue.

Come on.

So.

So you just.

They just.

It's just like.

Almost like they just want me to remove the keyword SEO right now.

I removed it entirely from all the description, and still they're telling me there's an excessive use

of the keyword SEO.

This might can really make a person angry, to be honest with you.

Description contains excessive use of SEO.

All right.

So I'll go back to Chad.

I'll say rewrite the description.

And use the keyword SEO only twice.

Only twice, not more.

All right.

So here, this is the new description.

Let me just go ahead and copy this.

It's actually weird.

Uh, this one.

This is one of the few times that Fiverr is like a stubborn oaks.

All right.

So let me just go ahead and I'm going to make these into a.

Numbered bullet list.

Are you on a quest to improve your visibility?

Put this in bold and give it some light.

If I scroll down.

Come on board and let's chart.

The course to the top.

Okay, so let me go down, click save and continue.

All right.

So now we finally moved on.

So I can say, I want you to write a question.

That I should ask.

My customer.

To deliver the best result.

Okay.

So it's going to go ahead right now and generate that question for me.

Here is a question that can help you deliver the best result for your client.

What are the top three goals of your website performance in search engine results and how do you measure

success?

Okay, so we'll just copy this as is.

No issue.

And then head back to the Fiverr gig, scroll down, add new question, paste this in, and now I can

click Add and save and continue.

All right.

So let's move on.

Now, as far as the image, we can actually design a pretty nice image.

Let's have a look at this guy.

So this is his image.

And so let's go ahead and try to design something close.

I'll show you that you can actually do even better than this.

So let me go back.

All right, SEO report.

That's a pretty good thumbnail, by the way.

Now, let me click on Create a design custom size over the Fiverr gig.

The size should be 1080 by 769.

I can close this window.

And for the background, let's just choose a regular background of buildings.

So let's just look for buildings.

Photos.

Alright, so we have a bunch of.

Amazing photos out here.

I'll go with this one.

And I'll make it a background.

Background image.

Okay.

Now I will go here to elements as well, and we need to search for a shape.

Right?

Actually, there's already there.

Already here.

So I can just select one of them.

There you go.

I can put it here.

The good news is that this is completely editable.

I can put it down here.

And what I can do as well is I can reduce the transparency of this.

So if I.

Or to click here on the three dots transparency.

I can make it a little transparent like this.

85, I think will do.

Now, as far as the color is concerned, let's change this color to a green color.

More of a greener color.

And let's go and find our model.

So let's just find men in costume smiling.

There you go.

Let's go to photos.

Okay.

Aw, man.

Now, they understood costume as.

As costumes.

I should have said suit and tie.

So here we have a bunch of smiling men.

I'm going to pick some professional picture.

I think this picture is good, but I will probably search for more.

More pictures.

All right, so.

Okay, scroll up.

Up, up.

A little bit more.

Okay, so I'll just go with this one right here, but I will need to remove the background.

So I'll click edit the image and I'll click on background removal.

Removal.

Okay, so background remover, pretty fantastic.

Some of you might be thinking, What are you saying?

What is fantastic about this?

We're laboring here.

Well, you're actually learning.

And so.

Pain is your greatest teacher.

If you're having pain, this means you're getting onto something incredibly good.

Now he's facing the other direction.

I would flip him to the other direction so that he faces what we're attempting to right over there.

I'll just drag him a little bit down.

There you go.

I think that's fine.

And I can click and lock.

Okay.

You can see that we're getting some pretty good, decent results as we go.

And so the only thing that's left is SEO.

So SEO should be big.

Let me go first off.

This and I'll just say so now the font.

Let's change this to a more professional font.

So let's try bold.

Let's remove the bold effect.

It's already bold.

Okay, this is pretty good.

And I'll click this.

And as far as the effects are concerned, we can choose, for instance, this one.

It's not good.

This one is also not good.

This one is not good.

Let's try this one.

It's not good.

And this one here, I believe this one here, holds the secret.

If we make it white, that will just be fine.

So.

Okay, so I'll just go with this.

Now let me put it right here.

I think the size is pretty good.

And so now let me duplicate this.

And this needs to be smaller, so I'll make it 150 and we'll say SEO optimization.

A SEO optimization.

So I think you need to make it 120, not actually less.

Or perhaps let's just change this to instead of report SEO audit.

Audit.

Now, this is a little small.

Let's try 150.

Now it's particularly fine because it's from the edges.

It's flowing well.

So let me scroll this, not not the entire thing.

So I'm going to I'm going to click the element or the shape and I'm going to lock the shape so that

I can move this on my own accord.

Notice that we can make this a little smaller if we wanted to.

And of course I will click right click and group this.

Everything is now grouped and we can go ahead and carry on with the rest.

So I'll look for.

Another shape.

So let's look for shape.

By the way, you could make good money designing Fiverr thumbnails by what you're learning right now.

So if you if you put this into practice, you might really make some money designing Fiverr gig thumbnails

might think that's weird that I'm telling you this, but that's also a pretty decent revenue stream

that you can add to your revenue suit.

Now this is not particularly good.

Let's try something else.

Let's try another shape.

All right.

So when you scroll down.

Okay.

So we can probably use.

All right, So which shape should we use?

I'll just probably use this one.

Okay.

And I'll just make it a little bit bigger.

Let's try putting it here.

Actually, it doesn't work.

This shape that he's used is actually pretty huge.

Let's try to go to shapes.

And go to graphics instead.

And I can I think this is the one he used.

All right.

So because the color is fully editable, you can change this to blue if you want to.

You can change it.

To what color did he put?

The yellow color, I think matches yellow with green.

They completely match.

Except for I'm not convinced of this green color.

I'm going to change it to a more darker green color kind of like this.

Now.

We can actually move.

Green.

All right, so let's put this in here.

So now this should say on and off page SEO, competitor analysis.

So let me go to text.

Let's add.

Very simple text and it should be in a black color, right?

So on and off page SEO on and off page audit on and off.

Page audit.

That's something we provide.

Let me make it smaller.

Okay.

All right.

So let's duplicate this here and it should say competitor analysis.

Competitor analysis.

And here it should say advice instead of advice.

Let's just say action plan.

To rank.

On and we'll add Google next.

But first off, I'm going to click this particular.

I'm going to click this, make it bigger.

Right.

And this one here in the center and lock it so that I can move these other things as I wish.

Right.

So this one also should be locked.

This one here.

Three dots.

And now I can move these.

Quite in no way.

Okay.

And so of course, now.

We can do other other things.

So.

All right.

I'm going to go and look for.

Check.

This one right here, The green color completely matches with the theme.

So let's move this one right here a little bit.

And now let's move this.

And this one here as well.

Now this one needs to be duplicated.

Okay, So if I just.

Now you can actually zoom for extra precision.

You can duplicate this.

Put it right underneath it.

Centered.

This one should be here.

Duplicate This one also should be right underneath it.

And center it.

Okay.

So I can move to the other side.

Put this a little bit next to this.

Put this here as well.

Put this here as well.

All right.

Let me zoom out.

And finally for this, let's unlock it.

Let's make it a little bit bigger.

Now we can.

This one is already locked.

We can move all of this as a chunk.

And we could go and find Google.

A Google logo.

All right.

So there is a lot of Google logos.

And we could use one of them.

So I'm going to use this one right here.

I'll make it smaller.

It should be put right here.

Okay.

So you can see that now we have finished the job.

Ranked number one on Google.

All right.

So now we're safe to download this.

It looks pretty good.

Okay.

And you can go ahead and click the download button.

So SEO audit gig.

Thumbnail.

Right download as a PNG.

And of course, go back.

And if you have had any reports that you've provided in the past, you could add them in a PDF format.

And you could also add images of your work, previous work, even if you have never delivered it to

a customer.

But you can add it.

All right.

This now, that is the video.

So here.

Images.

Put the image in here.

And we can scroll down right now and click Save and continue.

Okay.

Now here you would need to take an SEO skill assessment, text test.

Let's go ahead and take it.

Take the test.

And so this is the test.

It's actually 40 multiple choice questions in 40 minutes.

So in the next video, we're going to go ahead and take the test.