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1
00:00:01,034 --> 00:00:02,369
Narrator:
Tonight on "Shark Tank"...
2
00:00:02,369 --> 00:00:03,470
The Earth
needs an alternative.
3
00:00:03,470 --> 00:00:05,906
The way we are dying
is killing us.
4
00:00:05,906 --> 00:00:09,610
So I invented a sports bra
for your man parts.
5
00:00:09,610 --> 00:00:10,744
[ Laughter ]
6
00:00:10,744 --> 00:00:12,679
Sharks, who's ready
to join the team?
7
00:00:12,679 --> 00:00:13,747
What are you sales?
8
00:00:13,747 --> 00:00:16,283
We are a money-losing
company.
Oh!
9
00:00:16,283 --> 00:00:17,451
Why are you worth that?
10
00:00:17,451 --> 00:00:19,419
Because you
have done nothing.
11
00:00:19,419 --> 00:00:20,420
You blew it.
12
00:00:20,420 --> 00:00:22,256
Your valuation
makes no sense.
13
00:00:22,256 --> 00:00:23,590
I am a one-man show.
14
00:00:23,590 --> 00:00:24,591
This is our baby.
15
00:00:24,591 --> 00:00:25,726
But you
hurt my feelings.
16
00:00:25,726 --> 00:00:28,528
This is your moment. You're on
the "Shark Tank" carpet.
17
00:00:28,528 --> 00:00:30,697
You need to decide
if you want to swim with a shark
18
00:00:30,697 --> 00:00:33,166
or be eaten by one.
19
00:00:38,238 --> 00:00:39,973
♪♪
20
00:00:39,973 --> 00:00:43,310
Narrator: First in the Tank
is an innovative product
21
00:00:43,310 --> 00:00:46,113
for emergency situations.
22
00:00:46,113 --> 00:00:51,785
♪♪
23
00:00:51,785 --> 00:00:53,587
Hi, Sharks.
My name is Maurice.
24
00:00:53,587 --> 00:00:55,389
And this
is my son, Miles.
25
00:00:55,389 --> 00:00:57,491
We're from
Chico, California.
26
00:00:57,491 --> 00:01:00,560
Today we are seeking
200,000 smackers
27
00:01:00,560 --> 00:01:02,930
for 10% of our business
StormBag.
28
00:01:02,930 --> 00:01:05,465
Miles: Sharks, when a flood
is on the way,
29
00:01:05,465 --> 00:01:07,401
the last thing that you
want to be doing
30
00:01:07,401 --> 00:01:08,735
is shoveling sand.
31
00:01:08,735 --> 00:01:11,872
Traditional sandbags
require back-breaking labor.
32
00:01:11,872 --> 00:01:14,741
Not to mention thousands
of pounds of sand.
33
00:01:14,741 --> 00:01:16,777
But what if we
were to tell you
34
00:01:16,777 --> 00:01:20,580
that there is a much easier way
to keep the water at bay?
35
00:01:20,580 --> 00:01:21,949
That in a matter
of only a few minutes,
36
00:01:21,949 --> 00:01:25,886
you and you alone
can build a wall like this
37
00:01:25,886 --> 00:01:29,523
with no shoveling
and no sand required.
38
00:01:29,523 --> 00:01:32,859
Introducing our invention,
the StormBag.
39
00:01:32,859 --> 00:01:35,796
It's a sandbag
that needs no sand,
40
00:01:35,796 --> 00:01:37,898
almost takes
no labor to deploy.
41
00:01:37,898 --> 00:01:41,268
All you simply do
is add water.
42
00:01:42,636 --> 00:01:44,604
Pretty cool.
43
00:01:44,604 --> 00:01:46,506
You can see the time
lapse right there
44
00:01:46,506 --> 00:01:49,743
how easy it is to deal
with the bag.
45
00:01:49,743 --> 00:01:51,845
When the StormBag
is dry,
46
00:01:51,845 --> 00:01:55,616
it only weighs one pound,
but in three to five minutes,
47
00:01:55,616 --> 00:01:58,285
it weighs
a whopping 30 pounds.
48
00:01:58,285 --> 00:01:58,785
What?!
49
00:01:58,785 --> 00:02:00,554
The best thing
about the StormBag
50
00:02:00,554 --> 00:02:02,589
is that it can
be used by anyone,
51
00:02:02,589 --> 00:02:04,624
regardless of their
physical ability.
52
00:02:04,624 --> 00:02:05,659
And with your help,
53
00:02:05,659 --> 00:02:07,694
we can bring StormBag
to the next level,
54
00:02:07,694 --> 00:02:08,929
allowing more people
to protect
55
00:02:08,929 --> 00:02:11,565
their homes
and businesses.
56
00:02:11,565 --> 00:02:12,966
Sharks, who's ready
to join the team...
57
00:02:12,966 --> 00:02:14,801
Together:
And revolutionize the way
58
00:02:14,801 --> 00:02:16,603
we all weather the storm?
59
00:02:16,603 --> 00:02:17,738
That's pretty cool.
Greiner: Wow.
60
00:02:17,738 --> 00:02:18,705
John:
That is very cool.
That's really cool.
61
00:02:18,705 --> 00:02:19,773
So this is it
in front of us?
62
00:02:19,773 --> 00:02:20,974
Yes, you have
a sample right there.
63
00:02:20,974 --> 00:02:25,812
What you have in the jar
represents 50 pounds of sand.
64
00:02:25,812 --> 00:02:27,881
So, Daymond, what you've got
in the jar right there
65
00:02:27,881 --> 00:02:30,684
is exactly what's inside
each of those bags.
66
00:02:30,684 --> 00:02:31,852
Lubetzky: What --
What material is it?
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00:02:31,852 --> 00:02:35,022
It is a absorbent polymer,
and it absorbs
68
00:02:35,022 --> 00:02:37,858
300 times its weight
per granular in there.
69
00:02:37,858 --> 00:02:41,695
Once I trigger it
to make it 35 pounds,
70
00:02:41,695 --> 00:02:42,963
is there any way
to get it back?
71
00:02:42,963 --> 00:02:43,964
Yes.
Or is it
a one-time deal?
72
00:02:43,964 --> 00:02:45,532
If you have it
out in the sun
73
00:02:45,532 --> 00:02:46,833
and there's no water
around it,
74
00:02:46,833 --> 00:02:49,236
it will dehydrate again flat
to where it is now.
75
00:02:49,236 --> 00:02:51,838
You can reuse it.
These are reusable as many times
as you need to, right?
76
00:02:51,838 --> 00:02:53,306
Um...
Three times.
77
00:02:53,306 --> 00:02:53,940
Okay.
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00:02:53,940 --> 00:02:55,809
Greiner:
So the million-dollar question,
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00:02:55,809 --> 00:02:57,644
were you in this field
before?
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00:02:57,644 --> 00:02:59,546
Did you have anything
to do with this before?
81
00:02:59,546 --> 00:03:00,947
No,
I have a business.
82
00:03:00,947 --> 00:03:04,684
I import military clothing
and vintage clothing.
83
00:03:04,684 --> 00:03:06,853
I deal with
emergency equipment --
84
00:03:06,853 --> 00:03:08,221
gas cans and fuel.
So intuitive then
85
00:03:08,221 --> 00:03:11,591
to want to do something
that helps in emergencies.
Exactly.
86
00:03:11,591 --> 00:03:12,859
Yeah.
And what about you?
87
00:03:12,859 --> 00:03:15,829
Well, I studied
graphic design in school.
88
00:03:15,829 --> 00:03:18,632
Um, my first love
is in typography.
89
00:03:18,632 --> 00:03:20,801
But once I got into
the business
90
00:03:20,801 --> 00:03:22,803
with Maurice,
I said, you know, you've --
91
00:03:22,803 --> 00:03:24,104
Wait, wait,
wait, wait, wait.
That's your father,
isn't it?
92
00:03:24,104 --> 00:03:25,672
This is my father.
Cuban:
Maurice is your dad,
93
00:03:25,672 --> 00:03:26,807
My dad.
...and you're calling
him Maurice?
94
00:03:26,807 --> 00:03:29,009
[ Chuckles ]
Yeah, Alright.
Hey, hey, hey.
95
00:03:29,009 --> 00:03:31,044
Yeah, so I joined
the family business,
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00:03:31,044 --> 00:03:34,748
and he hadn't done any marketing
whatsoever for these bags.
97
00:03:34,748 --> 00:03:37,017
They've just been selling
to the same regular customers.
98
00:03:37,017 --> 00:03:39,886
But I thought, "Gosh,
we really should try
to push these things."
99
00:03:39,886 --> 00:03:42,055
And so we did.
We took it to a trade show.
100
00:03:42,055 --> 00:03:44,991
We filmed a video which ended up
going viral on TikTok,
101
00:03:44,991 --> 00:03:46,960
and there were
7 million views
102
00:03:46,960 --> 00:03:49,029
across TikTok
and Facebook combined.
103
00:03:49,029 --> 00:03:51,231
Maurice and Miles, have you
ever worked together before?
104
00:03:51,231 --> 00:03:53,033
Is this the first time
that you're working together?
105
00:03:53,033 --> 00:03:56,903
So, like I said,
I was into graphic design
106
00:03:56,903 --> 00:04:00,841
and then we sort of faced
a disaster of our own.
107
00:04:00,841 --> 00:04:03,043
We're from a town
called Paradise, California.
108
00:04:03,043 --> 00:04:04,744
I'm not sure
if any of you remember,
109
00:04:04,744 --> 00:04:06,780
but that town completely
burned down.
110
00:04:06,780 --> 00:04:09,950
I lost my home.
He lost his home.
111
00:04:09,950 --> 00:04:10,951
The business burnt down.
Greiner: Oh, my God.
112
00:04:10,951 --> 00:04:12,052
Lubetzky:
That was your home?
113
00:04:12,052 --> 00:04:13,553
All of our employees
lost their homes.
114
00:04:13,553 --> 00:04:14,855
That's our home.
So sorry.
115
00:04:14,855 --> 00:04:15,956
John: Oh, my God.
116
00:04:15,956 --> 00:04:17,924
Miles: And it was just time
to rebuild the business.
117
00:04:17,924 --> 00:04:20,060
And I thought...
My warehouse.
118
00:04:20,060 --> 00:04:22,896
Greiner: Wow.
It was a brutal
experience.
119
00:04:22,896 --> 00:04:24,664
And we just
got out of town...
120
00:04:24,664 --> 00:04:26,900
So scary.
...just in time.
Yeah.
121
00:04:26,900 --> 00:04:28,668
Wow.
Unfortunately,
84 people
122
00:04:28,668 --> 00:04:29,703
did not make it
out of the town.
123
00:04:29,703 --> 00:04:30,737
Oh.
Oh.
124
00:04:30,737 --> 00:04:32,873
And so when when
it came to rebuilding,
125
00:04:32,873 --> 00:04:36,576
it seemed to me like
a really hard task by myself.
126
00:04:39,679 --> 00:04:41,848
So here we are
working together.
127
00:04:41,848 --> 00:04:43,617
And so he helped you?
128
00:04:43,617 --> 00:04:44,951
He jumped in.
Gave up his career.
129
00:04:44,951 --> 00:04:47,621
What a son.
What a son.
130
00:04:47,621 --> 00:04:48,788
♪♪
131
00:04:48,788 --> 00:04:53,760
Okay, $200,000, 10%,
$2 million valuation.
132
00:04:53,760 --> 00:04:54,928
You're making any money?
133
00:04:54,928 --> 00:04:56,963
So...
Dude, have a heart.
134
00:04:56,963 --> 00:04:58,932
The guy's telling you
the story of his life.
135
00:04:58,932 --> 00:05:00,934
No, that's...
And you're jumping
to money.
136
00:05:00,934 --> 00:05:02,736
[ Laughs ]
Well, he made you laugh.
137
00:05:02,736 --> 00:05:03,937
That's...
Thank you
for taking it away.
138
00:05:03,937 --> 00:05:05,172
That's
an important...
Appreciate it.
Aww.
139
00:05:05,172 --> 00:05:06,940
That's an important
question, obviously.
O'Leary: And...
140
00:05:06,940 --> 00:05:08,909
What are you gonna
make this year?
141
00:05:08,909 --> 00:05:11,945
Well, our fiscal year
just closed and we did $90,000,
142
00:05:11,945 --> 00:05:15,081
but we have so far done
absolutely zero marketing.
Zero.
143
00:05:15,081 --> 00:05:18,084
So I believe that there's
a huge untapped potential
144
00:05:18,084 --> 00:05:20,854
to make millions because
with some investment,
145
00:05:20,854 --> 00:05:23,190
we can make some really
wonderful videos,
146
00:05:23,190 --> 00:05:25,959
really, truly demonstrating
this product
147
00:05:25,959 --> 00:05:27,894
and get some good
marketing out there.
148
00:05:27,894 --> 00:05:29,996
So, how much does
one bag cost?
149
00:05:29,996 --> 00:05:32,199
Do you sell like sets of 20,
or how does it work?
150
00:05:32,199 --> 00:05:35,869
Yeah, so we sell
the bags for $5.50 each.
151
00:05:35,869 --> 00:05:37,504
That's sort of the lowest
price point.
152
00:05:37,504 --> 00:05:38,572
$5.50 each?
153
00:05:38,572 --> 00:05:39,139
Mm-hmm.
That's right.
154
00:05:39,139 --> 00:05:40,907
And how does that compare
to a sandbag
155
00:05:40,907 --> 00:05:41,908
if you bought a sandbag?
156
00:05:41,908 --> 00:05:43,710
Sandbags are free.
Yeah.
157
00:05:43,710 --> 00:05:44,978
Oh, they are?
I mean, yeah.
158
00:05:44,978 --> 00:05:46,846
But you have to schlep
them around.
159
00:05:46,846 --> 00:05:48,114
Schlep and shovel.
[ Laughing ] Yeah.
That's right.
160
00:05:48,114 --> 00:05:49,716
And store them.
How much does it cost you
to make this?
161
00:05:49,716 --> 00:05:50,750
$2.00.
162
00:05:50,750 --> 00:05:52,252
And with a little bit
of better equipment,
163
00:05:52,252 --> 00:05:55,188
we can get that
down to $1.75.
Yeah.
164
00:05:55,188 --> 00:05:57,090
Okay, guys,
looking at the deal,
165
00:05:57,090 --> 00:05:59,860
saying to myself,
the competition is free.
166
00:05:59,860 --> 00:06:01,228
That's what the sandbag is.
167
00:06:01,228 --> 00:06:04,064
And I get
that it's sand...
To schlep it
and store it.
168
00:06:04,064 --> 00:06:05,899
But I'm going to guess
because you're only
169
00:06:05,899 --> 00:06:06,933
selling $90,000 a year,
170
00:06:06,933 --> 00:06:10,036
that 99.9% of the market
in floods
171
00:06:10,036 --> 00:06:12,239
is using
traditional sandbags.
172
00:06:12,239 --> 00:06:14,241
So there's a lot of education
to be done here.
173
00:06:14,241 --> 00:06:17,644
Education.
And you're always going
to be fighting free,
174
00:06:17,644 --> 00:06:19,779
which is a tough place.
175
00:06:19,779 --> 00:06:21,815
So, for demonstration
purposes,
176
00:06:21,815 --> 00:06:23,850
it's pretty fun
to talk about floods.
177
00:06:23,850 --> 00:06:26,152
But the -- really the main use
for these --
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00:06:26,152 --> 00:06:29,656
for these bags
is in the home.
179
00:06:29,656 --> 00:06:30,890
Let's say a pipe breaks.
180
00:06:30,890 --> 00:06:32,792
Suddenly there's water
coming out
181
00:06:32,792 --> 00:06:33,994
behind your
washing machine.
182
00:06:33,994 --> 00:06:35,161
You can just
lay it down...
183
00:06:35,161 --> 00:06:37,030
Hm.
...and it sucks up
five gallons of water.
184
00:06:37,030 --> 00:06:39,332
And the other great thing
that my wife uses it for
185
00:06:39,332 --> 00:06:41,968
on our -- on our farm,
she puts them around plants
186
00:06:41,968 --> 00:06:44,004
when we go on vacation
where we can't water.
187
00:06:44,004 --> 00:06:46,006
Oh!
You let it
just release the water.
188
00:06:46,006 --> 00:06:47,073
Oh, and it
releases the water.
189
00:06:47,073 --> 00:06:48,208
Greiner:
So wait a minute.
190
00:06:48,208 --> 00:06:51,011
How long would it take
for that to lose all water?
191
00:06:51,011 --> 00:06:52,279
It depends on
the weather.
192
00:06:52,279 --> 00:06:55,115
Where we live, it's about
110 degrees in the summer.
193
00:06:55,115 --> 00:06:56,283
So every two
to three weeks
194
00:06:56,283 --> 00:06:58,184
is when we have to go up
and rehydrate them.
195
00:06:58,184 --> 00:06:59,886
So it lasts two
to three weeks?
196
00:06:59,886 --> 00:07:00,987
Yes.
197
00:07:00,987 --> 00:07:02,889
O'Leary: Alright, guys, look,
this is something
198
00:07:02,889 --> 00:07:04,124
that you have
a lot of passion for.
199
00:07:04,124 --> 00:07:07,193
I get it, but I really hate
competing against free.
200
00:07:07,193 --> 00:07:08,895
So for that reason,
I'm out.
201
00:07:08,895 --> 00:07:10,997
Alright.
So if I -- if I may
202
00:07:10,997 --> 00:07:12,899
just respond to that
quickly, Kevin.
203
00:07:12,899 --> 00:07:15,502
Well, I don't think you can.
Free is free.
204
00:07:15,502 --> 00:07:21,441
♪♪
205
00:07:27,781 --> 00:07:29,182
Narrator:
One Shark is out.
206
00:07:29,182 --> 00:07:32,285
Miles and Maurice have
four chances left to get a deal
207
00:07:32,285 --> 00:07:35,922
for their sandbag
alternative StormBag.
208
00:07:35,922 --> 00:07:38,024
So going back to --
209
00:07:38,024 --> 00:07:40,160
You talked about that
it can water your plants.
210
00:07:40,160 --> 00:07:41,995
So I'm just --
I'm just curious.
Yeah.
211
00:07:41,995 --> 00:07:43,396
What if you made
a little baby bag?
212
00:07:43,396 --> 00:07:46,199
Could somebody then use it
inside their house,
213
00:07:46,199 --> 00:07:49,235
in their plants if they wanted
to go away and travel?
214
00:07:49,235 --> 00:07:50,870
Sure.
Would it water their plants...
215
00:07:50,870 --> 00:07:52,005
Absolutely.
...slowly while they're gone?
216
00:07:52,005 --> 00:07:53,273
Yeah.
Absolutely.
217
00:07:53,273 --> 00:07:54,841
That's a pretty
good idea.
Good idea.
Yeah.
218
00:07:54,841 --> 00:07:56,209
[ Laughs ]
Kind of genius, honestly.
219
00:07:56,209 --> 00:07:58,211
So, yeah.
Like, I -- Well...
Thank you for that.
220
00:07:58,211 --> 00:08:01,848
Maurice and Miles, Daymond and I
would be interested.
221
00:08:01,848 --> 00:08:04,017
We would consider
working with you,
222
00:08:04,017 --> 00:08:06,086
but it would need
to be 40% because...
223
00:08:06,086 --> 00:08:07,687
What percent?
224
00:08:07,687 --> 00:08:08,888
40%.
225
00:08:08,888 --> 00:08:09,923
John: So, yeah.
So there you go.
226
00:08:09,923 --> 00:08:11,324
Daniel and I
will come in together.
227
00:08:11,324 --> 00:08:16,529
We'll offer you $200,000 for 40%
and you will get two Sharks.
228
00:08:17,130 --> 00:08:19,232
I have a lot of friends
that do a lot of contracts
229
00:08:19,232 --> 00:08:22,002
with the military,
so I tried to add value there.
230
00:08:22,002 --> 00:08:24,004
But what you'll have also
is what you want, right?
231
00:08:24,004 --> 00:08:26,373
You'll have people who are
bringing public awareness
232
00:08:26,373 --> 00:08:28,675
on television
and various other things.
233
00:08:28,675 --> 00:08:29,743
Right?
Exactly.
234
00:08:29,743 --> 00:08:31,244
So there you have it.
235
00:08:31,244 --> 00:08:33,279
Yeah, you have
an offer right now, 40%.
236
00:08:33,279 --> 00:08:36,249
Greiner:
So, gentlemen.
$200,000, two Sharks.
237
00:08:36,249 --> 00:08:37,784
Gentlemen, gentlemen,
gentlemen.
238
00:08:37,784 --> 00:08:40,186
It has been 15 years
239
00:08:40,186 --> 00:08:43,957
making dreams come true for
entrepreneurs just like you.
240
00:08:43,957 --> 00:08:45,425
So Mark and I
were just talking,
241
00:08:45,425 --> 00:08:48,061
and we'd like to make
some dreams come true
242
00:08:48,061 --> 00:08:50,663
for the two of you,
so we have an offer, as well.
243
00:08:51,297 --> 00:08:55,802
So we're gonna offer
the $200,000, but for 30%.
244
00:08:58,004 --> 00:09:00,173
Cuban: And here's where
we're coming from, guys.
245
00:09:00,173 --> 00:09:03,042
I think this is great
for NGOs and the military
246
00:09:03,042 --> 00:09:04,244
and all that
kind of stuff,
247
00:09:04,244 --> 00:09:07,180
but you need to repackage it
for different applications.
248
00:09:07,180 --> 00:09:09,249
So when people see it,
there's more of an explanation
249
00:09:09,249 --> 00:09:10,483
and makes it easier
to buy.
250
00:09:10,483 --> 00:09:13,453
Makes sense.
You know, we think selling it
through hardware stores
251
00:09:13,453 --> 00:09:16,456
and wholesale, right,
I think is going to be huge.
252
00:09:16,456 --> 00:09:19,893
I personally think $5.50
is way too cheap
253
00:09:19,893 --> 00:09:21,428
for 90%
of the applications.
254
00:09:21,428 --> 00:09:25,198
You know, you can charge $19.95
for commercial applications
255
00:09:25,198 --> 00:09:28,034
and $9.95 for your home
plant applications
256
00:09:28,034 --> 00:09:29,302
and make
a lot more money.
257
00:09:29,302 --> 00:09:33,173
Miles and Maurice, when it comes
to design and excellence,
258
00:09:33,173 --> 00:09:36,242
not only did I design one of the
most iconic brands named KIND,
259
00:09:36,242 --> 00:09:37,277
but look at Daymond.
260
00:09:37,277 --> 00:09:38,912
Is there anybody
more handsome
261
00:09:38,912 --> 00:09:40,080
and better dressed
than this guy?
262
00:09:40,080 --> 00:09:42,048
[ Laughter ]
He can help you
with the design.
263
00:09:42,048 --> 00:09:43,183
He's got a point with
the handsome.
264
00:09:43,183 --> 00:09:45,151
And in terms
of distribution,
265
00:09:45,151 --> 00:09:48,988
whether it's Home Depot
or Lowe's or anybody else,
266
00:09:48,988 --> 00:09:50,190
I have all those
connections also,
267
00:09:50,190 --> 00:09:52,225
so I-I can deliver
for you.
268
00:09:52,225 --> 00:09:54,060
So what do you guys --
What would you guys like to do?
269
00:09:55,128 --> 00:09:57,096
Well...
270
00:09:57,096 --> 00:10:00,567
♪♪
271
00:10:00,567 --> 00:10:03,002
[ Whispering ] You know, I came
in here kind of wanting Lori.
272
00:10:03,002 --> 00:10:03,903
[ Whispering ] Yeah.
273
00:10:03,903 --> 00:10:05,004
So let's go with --
274
00:10:05,004 --> 00:10:06,906
And also Daniel.
[ Laughs ]
275
00:10:06,906 --> 00:10:08,108
I know.
Difficult.
276
00:10:08,108 --> 00:10:13,947
♪♪
277
00:10:13,947 --> 00:10:15,148
What do you want to do?
278
00:10:15,148 --> 00:10:16,950
John: Daniel, are we staying --
Are we staying at 40%?
279
00:10:16,950 --> 00:10:18,051
Or what do you want to do?
280
00:10:19,552 --> 00:10:22,122
We'll do 30%, also.
We'll do 30%.
We'll match it.
281
00:10:22,122 --> 00:10:24,224
Okay, now they're equal.
What do you want to do?
282
00:10:24,224 --> 00:10:25,391
What you need to --
You need to think --
283
00:10:25,391 --> 00:10:27,160
Let them decide, Daniel.
Come on, Daniel.
284
00:10:27,160 --> 00:10:28,328
Stop, stop.
Who are you looking
for in a partner?
285
00:10:28,328 --> 00:10:31,097
Make a decision, guys.
That sandbag's gonna blow up.
286
00:10:31,097 --> 00:10:33,032
You've got to make
a decision.
287
00:10:33,032 --> 00:10:34,601
Let them talk.
288
00:10:36,202 --> 00:10:38,805
[ Indistinct conversation ]
289
00:10:38,805 --> 00:10:44,944
♪♪
290
00:10:44,944 --> 00:10:46,279
Yeah,
I'll let you say it.
291
00:10:46,279 --> 00:10:47,947
Lori and Mark,
you got a deal.
292
00:10:47,947 --> 00:10:50,483
[ Cheering ]
Aw.
293
00:10:50,483 --> 00:10:52,619
Cuban: You're a smart
man, and we're gonna make
you a lot more money.
294
00:10:52,619 --> 00:10:54,554
Thank you.
Thank you so much.
Congratulations.
This is amazing.
295
00:10:54,554 --> 00:10:56,289
Congrats.
Appreciate you, Lori.
Thank you so much.
296
00:10:56,289 --> 00:10:58,925
Greiner:
Great product.
Amazing.
Amazing product.
297
00:10:58,925 --> 00:11:00,126
Good luck, guys.
298
00:11:00,126 --> 00:11:01,361
Thank you.
Thank you.
299
00:11:01,361 --> 00:11:02,529
Look at that.
That's great, huh?
300
00:11:02,529 --> 00:11:05,098
Yeah, couldn't
have gone better.
That's awesome.
301
00:11:05,098 --> 00:11:06,199
Maurice:
We wanted Lori and Mark
302
00:11:06,199 --> 00:11:09,068
because Lori 100%
understood the home use
303
00:11:09,068 --> 00:11:10,336
that we're going
after right now.
304
00:11:10,336 --> 00:11:12,372
The home use is where
the moolah is.
305
00:11:12,372 --> 00:11:14,107
That's, you know --
It's like toilet paper.
306
00:11:14,107 --> 00:11:16,476
Everybody should have
a StormBag box at home.
307
00:11:16,476 --> 00:11:19,012
You know where I got mad at
on that deal, Lori?
308
00:11:19,012 --> 00:11:20,513
That little
cute idea you had.
309
00:11:20,513 --> 00:11:22,982
The little baby bags?
I hated that you
came out with that idea.
310
00:11:22,982 --> 00:11:24,150
I know.
You got me on that one.
311
00:11:24,150 --> 00:11:25,485
And even the little mini bag
you can sell
312
00:11:25,485 --> 00:11:27,520
for $5.95 or $9.95.
Eh, nobody's listening
to you anymore.
313
00:11:27,520 --> 00:11:29,188
Mark, she didn't even
need you in that deal.
314
00:11:29,188 --> 00:11:31,858
[ Laughter ]
315
00:11:33,126 --> 00:11:34,227
Narrator: In Season 6,
316
00:11:34,227 --> 00:11:36,162
we watch David Heath
and Randy Goldberg
317
00:11:36,162 --> 00:11:37,363
make a deal with Daymond John
318
00:11:37,363 --> 00:11:40,133
for their sock company
with a mission -- Bombas.
319
00:11:40,133 --> 00:11:42,302
Heath: We learned that
socks are the number one
320
00:11:42,302 --> 00:11:44,404
most requested clothing item
at homeless shelters.
321
00:11:44,404 --> 00:11:47,273
So for every pair of socks
we sell, we donate a pair.
322
00:11:47,273 --> 00:11:49,309
Let's see what
they're up to now.
323
00:11:49,309 --> 00:11:50,476
We definitely wanted
to be one
324
00:11:50,476 --> 00:11:52,545
of the most successful
companies on "Shark Tank,"
325
00:11:52,545 --> 00:11:54,847
but I don't think we ever
thought it would come true.
326
00:11:54,847 --> 00:11:55,582
No chance.
327
00:11:55,582 --> 00:11:59,419
Our total sales in our first
year of business was $900,000.
328
00:11:59,419 --> 00:12:01,120
And in our fifth year
of business,
329
00:12:01,120 --> 00:12:03,556
we were at
$225 million.
330
00:12:03,556 --> 00:12:06,125
And today,
in our 10th year of business,
331
00:12:06,125 --> 00:12:08,695
we have done over
$1 billion in sales.
332
00:12:08,695 --> 00:12:12,098
And that makes us the first
billion-dollar company
333
00:12:12,098 --> 00:12:13,299
to get a deal
in the Tank.
334
00:12:13,299 --> 00:12:15,368
We now have
186 employees.
335
00:12:15,368 --> 00:12:17,503
We manufacture in
15 different facilities
336
00:12:17,503 --> 00:12:19,372
across eight
different countries.
337
00:12:19,372 --> 00:12:22,208
We founded Bombas with a mission
to help those in need.
338
00:12:22,208 --> 00:12:24,577
One item purchased
equals one item donated.
339
00:12:24,577 --> 00:12:27,013
And while achieving
over $1 billion
340
00:12:27,013 --> 00:12:28,348
is an important milestone,
341
00:12:28,348 --> 00:12:30,416
an even more important
milestone for us
342
00:12:30,416 --> 00:12:34,220
is donating over 100 million
items to those in need.
343
00:12:34,220 --> 00:12:36,122
Why do people love
Bombas so much?
344
00:12:36,122 --> 00:12:37,290
Amazing product.
345
00:12:37,290 --> 00:12:38,458
Amazing story.
346
00:12:38,458 --> 00:12:42,495
Over $1 billion. It shows
that people want to give.
347
00:12:42,495 --> 00:12:44,530
Every time I bought this,
I cleaned up the ocean.
348
00:12:44,530 --> 00:12:46,432
Every time I bought this,
I stopped human trafficking.
349
00:12:46,432 --> 00:12:48,301
Every time I bought one
of these garments on me,
350
00:12:48,301 --> 00:12:50,303
somebody in need got a pair.
351
00:12:50,303 --> 00:12:52,038
That's the double bottom line.
352
00:12:52,038 --> 00:12:54,240
$1 billion is the grade.
353
00:12:54,240 --> 00:12:55,508
They got an "A"
on their report card
354
00:12:55,508 --> 00:12:57,543
and everybody else
should copy them.
355
00:12:57,543 --> 00:12:59,679
And that's what
Bombas wants people to do.
356
00:12:59,679 --> 00:13:01,547
I'm so proud to be part
of everything you're doing.
357
00:13:01,547 --> 00:13:05,251
I always say that every single
thing in this world
358
00:13:05,251 --> 00:13:07,420
started with one person
that had one idea
359
00:13:07,420 --> 00:13:09,622
that took one action,
and Dave and Randy
360
00:13:09,622 --> 00:13:12,325
and the entire Bombas community
shows it.
361
00:13:12,325 --> 00:13:13,426
John: How you doing, man?
Man: Hey, man.
362
00:13:13,426 --> 00:13:14,494
What's happening?
How you doing?
363
00:13:14,494 --> 00:13:17,330
You know if you buy
one pair of socks,
364
00:13:17,330 --> 00:13:19,132
you've helped one other person.
365
00:13:19,132 --> 00:13:21,267
If everybody did one thing,
366
00:13:21,267 --> 00:13:24,103
an act of kindness
like that in this world,
367
00:13:24,103 --> 00:13:25,338
think about
where we would be.
368
00:13:25,338 --> 00:13:26,539
Pretty amazing.
369
00:13:26,539 --> 00:13:29,308
The impact that we're having
is beyond our wildest dreams.
370
00:13:29,308 --> 00:13:30,476
And it's just
motivating us
371
00:13:30,476 --> 00:13:33,246
to continue to do something
really good for the world.
372
00:13:33,246 --> 00:13:34,247
Nice to meet you.
373
00:13:34,247 --> 00:13:35,281
This company was built
374
00:13:35,281 --> 00:13:36,516
around a single idea --
375
00:13:36,516 --> 00:13:39,452
That a company can exist
to serve its community.
376
00:13:39,452 --> 00:13:40,687
And that's what we're
gonna continue to do
377
00:13:40,687 --> 00:13:44,057
as we build Bombas
for the next generation.
378
00:13:44,057 --> 00:13:46,959
[ Cheers and applause ]
379
00:13:54,334 --> 00:13:56,602
♪♪
380
00:13:56,602 --> 00:13:59,205
Narrator: Next up
is an Earth-friendly option
381
00:13:59,205 --> 00:14:02,175
for one of life's
big milestones.
382
00:14:02,175 --> 00:14:08,614
♪♪
383
00:14:08,614 --> 00:14:12,352
Hi, I'm Micah from
Seattle, Washington.
384
00:14:12,352 --> 00:14:14,854
And I am the CEO
and founder of Return Home.
385
00:14:14,854 --> 00:14:18,391
And I'm Katey, Return Home's
licensed funeral director.
386
00:14:18,391 --> 00:14:21,527
Sharks, families of
the 3.4 million Americans
387
00:14:21,527 --> 00:14:24,330
that die each year
must choose between
388
00:14:24,330 --> 00:14:26,299
two really unsustainable
options --
389
00:14:26,299 --> 00:14:27,800
cremation and burial.
390
00:14:27,800 --> 00:14:32,438
Cremation is just plain
terrible for the earth.
391
00:14:32,438 --> 00:14:34,340
Each year
in the United States,
392
00:14:34,340 --> 00:14:37,210
the cremation industry
burns enough fuel
393
00:14:37,210 --> 00:14:38,644
to send a person
from the earth
394
00:14:38,644 --> 00:14:42,648
to the moon and back
1,300 times.
395
00:14:42,648 --> 00:14:44,550
And caskets
are so wasteful
396
00:14:44,550 --> 00:14:46,252
that we could build
a Golden Gate bridge
397
00:14:46,252 --> 00:14:48,287
each year from
the steel we bury.
398
00:14:48,287 --> 00:14:49,655
As a licensed
funeral director,
399
00:14:49,655 --> 00:14:51,457
I know the methods
we use are toxic
400
00:14:51,457 --> 00:14:54,427
to both our planet
and to our workers.
401
00:14:54,427 --> 00:14:57,663
The way we are dying
is killing us.
402
00:14:57,663 --> 00:15:00,733
The Earth needs
an alternative now.
403
00:15:00,733 --> 00:15:04,570
And that is what we at
Return Home have created.
404
00:15:04,570 --> 00:15:07,373
Our process,
which we call Terramation,
405
00:15:07,373 --> 00:15:10,510
gently transforms
human remains into soil
406
00:15:10,510 --> 00:15:12,645
in just 60 to 90 days.
407
00:15:12,645 --> 00:15:16,716
Rather than pollute the earth,
air, and water when we die,
408
00:15:16,716 --> 00:15:20,319
Terramation ensures our
last act on this planet
409
00:15:20,319 --> 00:15:22,488
is to give back to it.
410
00:15:22,488 --> 00:15:23,856
When the process
is complete,
411
00:15:23,856 --> 00:15:26,759
our families are left with
beautiful life-giving soil
412
00:15:26,759 --> 00:15:29,295
that can be returned
back to the earth,
413
00:15:29,295 --> 00:15:30,730
restarting
the cycle of life.
414
00:15:30,730 --> 00:15:32,498
The Terramated remains
are returned home
415
00:15:32,498 --> 00:15:35,501
to the family or scattered
at our eight-acre woodland,
416
00:15:35,501 --> 00:15:36,669
restarting
nature's cycle
417
00:15:36,669 --> 00:15:38,571
and paying the gift of life
forward.
418
00:15:38,571 --> 00:15:41,274
Sharks, the time is now.
419
00:15:41,274 --> 00:15:45,311
For $2 million and 5%,
420
00:15:45,311 --> 00:15:46,546
we would love
for you to join us
421
00:15:46,546 --> 00:15:49,315
to help revolutionize
global death care
422
00:15:49,315 --> 00:15:52,285
and help millions
return home.
423
00:15:52,285 --> 00:15:53,486
Tell us
about the company.
424
00:15:53,486 --> 00:15:55,421
Katey, why don't we try
process first.
425
00:15:55,421 --> 00:15:56,456
Yeah.
And we go from there.
426
00:15:56,456 --> 00:15:58,357
So people are placed
in a vessel
427
00:15:58,357 --> 00:15:59,559
that looks
just like this.
428
00:15:59,559 --> 00:16:01,360
You go into that
vessel with straw,
429
00:16:01,360 --> 00:16:02,762
alfalfa, and sawdust,
430
00:16:02,762 --> 00:16:05,431
and it's just the amazing
microbes in our body
431
00:16:05,431 --> 00:16:06,866
that transform us
into soil.
432
00:16:06,866 --> 00:16:08,734
So this vessel sits
in our front of house,
433
00:16:08,734 --> 00:16:11,337
which is pictured here
30 to 40 days
434
00:16:11,337 --> 00:16:12,538
while it
transforms into soil.
435
00:16:12,538 --> 00:16:14,574
And then the compost
has to rest
436
00:16:14,574 --> 00:16:16,776
for a further 30 days before
it's ready to return home.
437
00:16:16,776 --> 00:16:19,445
Greiner: Let's say you have
40 bodies, right?
438
00:16:19,445 --> 00:16:20,713
Where do you
put all those?
439
00:16:20,713 --> 00:16:23,449
Like, those vessels take up
a lot of room, don't they?
440
00:16:23,449 --> 00:16:24,717
Yeah, we have
74 vessels total.
441
00:16:24,717 --> 00:16:27,687
Wow.
Which means, we can
take 74 people per month.
442
00:16:27,687 --> 00:16:30,623
Oh, my gosh.
And we have
a 12,000-foot warehouse.
443
00:16:30,623 --> 00:16:31,824
That's where all
of our vessels are.
444
00:16:31,824 --> 00:16:34,427
They're open, doors that
open so families
445
00:16:34,427 --> 00:16:35,628
can come
and visit their vessel.
446
00:16:35,628 --> 00:16:38,231
Can I just start with
an overview of industry?
447
00:16:38,231 --> 00:16:38,798
Sure.
448
00:16:38,798 --> 00:16:41,500
So, 3.4 million
people die
449
00:16:41,500 --> 00:16:43,669
in the United States
every year.
450
00:16:43,669 --> 00:16:47,240
Cremation is skyrocketing.
Believe it's about 57% now.
451
00:16:47,240 --> 00:16:47,840
Let's round up.
452
00:16:47,840 --> 00:16:50,977
About 2 million people
are getting cremated.
453
00:16:50,977 --> 00:16:57,516
Pricing -- $7,000 for a
cremation with matching funeral.
454
00:16:57,516 --> 00:17:01,454
With burial,
burial and funeral -- $8,000,
455
00:17:01,454 --> 00:17:03,522
does not include plot.
456
00:17:03,522 --> 00:17:06,259
Our price, including
our service at our facility,
457
00:17:06,259 --> 00:17:07,860
$5,500.
458
00:17:07,860 --> 00:17:09,362
Cuban: Is there any
competition?
459
00:17:09,362 --> 00:17:10,363
Yes, there are.
460
00:17:10,363 --> 00:17:11,397
There are three companies
461
00:17:11,397 --> 00:17:13,633
currently in
Washington State.
462
00:17:13,633 --> 00:17:15,601
We are one.
There are two others.
463
00:17:15,601 --> 00:17:16,836
Ours is utterly unique
464
00:17:16,836 --> 00:17:19,839
in that our technology developed
allows our families
465
00:17:19,839 --> 00:17:22,909
to take part and be next
to the process throughout.
466
00:17:22,909 --> 00:17:26,512
What we allow is an experience
that no one has seen.
467
00:17:26,512 --> 00:17:28,548
How did you
get to doing this?
468
00:17:28,548 --> 00:17:30,483
I think Katey
should go first.
469
00:17:30,483 --> 00:17:31,684
Katey, go first.
She's more interesting.
470
00:17:31,684 --> 00:17:33,653
I was born and raised
in England.
471
00:17:33,653 --> 00:17:35,621
I moved to the United States
at 18.
472
00:17:35,621 --> 00:17:38,591
I started being a funeral
director in England at age 16.
473
00:17:38,591 --> 00:17:40,459
I went to
my grandfather's funeral,
474
00:17:40,459 --> 00:17:41,694
and while it
was average,
475
00:17:41,694 --> 00:17:43,896
it was not something
that represented him well.
476
00:17:43,896 --> 00:17:46,332
And I decided I could
probably do a better job.
477
00:17:46,332 --> 00:17:47,600
And I have.
478
00:17:47,600 --> 00:17:50,436
I have something in me
that allows me
479
00:17:50,436 --> 00:17:51,637
to take care
of a two-year-old
480
00:17:51,637 --> 00:17:53,005
for that mother
after she passes away
481
00:17:53,005 --> 00:17:56,876
or take care of that husband
who never got to come home.
482
00:17:56,876 --> 00:17:59,312
Funeral directing has
completely changed my life,
483
00:17:59,312 --> 00:17:59,912
and it is something
484
00:17:59,912 --> 00:18:02,481
I hopefully will do
for a long time.
485
00:18:02,481 --> 00:18:03,683
So you have
a lot of empathy.
486
00:18:03,683 --> 00:18:05,217
Right?
Yes.
487
00:18:05,217 --> 00:18:05,718
And you?
488
00:18:05,718 --> 00:18:08,654
After college,
went to China.
489
00:18:08,654 --> 00:18:10,556
There I both worked,
490
00:18:10,556 --> 00:18:11,991
at one point,
I was running The Knot.
491
00:18:11,991 --> 00:18:13,960
You were running
The Knot?
China. China.
492
00:18:13,960 --> 00:18:16,662
Okay.
So, yeah, 20 years
of my life in China.
493
00:18:16,662 --> 00:18:17,863
Moved back
to the States
494
00:18:17,863 --> 00:18:21,500
and was trying to figure out
the thing I needed to do.
495
00:18:21,500 --> 00:18:23,569
So you went from
the wedding business
496
00:18:23,569 --> 00:18:25,805
to the human composting
business?
497
00:18:25,805 --> 00:18:27,773
I wanted
to build a company,
498
00:18:27,773 --> 00:18:29,642
no kidding,
that the bigger it got,
499
00:18:29,642 --> 00:18:31,043
the better off
the world was for it.
500
00:18:31,043 --> 00:18:33,813
Okay.
And it was for that reason
that I made that pivot,
501
00:18:33,813 --> 00:18:35,948
put the teams together,
built the science, technology.
502
00:18:35,948 --> 00:18:37,616
And here we stand
in front of you.
503
00:18:37,616 --> 00:18:39,819
I like it.
But this is your moment.
504
00:18:39,819 --> 00:18:42,321
You're on
the "Shark Tank" carpet.
505
00:18:42,321 --> 00:18:43,656
5% of a business,
506
00:18:43,656 --> 00:18:45,558
and I have to give you
$2 million to get it.
Yes.
507
00:18:45,558 --> 00:18:47,660
It imputes a $40 million
valuation.
508
00:18:47,660 --> 00:18:48,794
It's not proprietary.
509
00:18:48,794 --> 00:18:51,630
I could do it if I had
some sawdust and a box.
510
00:18:51,630 --> 00:18:54,600
Yes.
I got it,
but I need to understand
511
00:18:54,600 --> 00:18:56,435
why you're worth
$40 million.
512
00:18:56,435 --> 00:18:57,770
Sure.
What are your sales?
513
00:18:57,770 --> 00:19:01,607
We did $350,000
last year.
514
00:19:01,607 --> 00:19:04,877
We have already
matched $350,000,
515
00:19:04,877 --> 00:19:08,714
I think, as the end of May,
and continuing to grow.
516
00:19:08,714 --> 00:19:09,915
How much did you
make off the $350,000?
517
00:19:09,915 --> 00:19:11,784
We are a money-losing
company.
518
00:19:11,784 --> 00:19:13,853
Oh, good!
Oh, my goodness.
[ Chuckles ]
519
00:19:13,853 --> 00:19:15,855
So wait, how much money
have you raised
520
00:19:15,855 --> 00:19:17,890
and at what valuation?
521
00:19:17,890 --> 00:19:21,660
We raised at a total
of almost $5 million.
522
00:19:21,660 --> 00:19:22,695
Whoo.
523
00:19:22,695 --> 00:19:24,797
What was the last
valuation you raised at?
524
00:19:24,797 --> 00:19:26,666
$20.6 million.
525
00:19:26,666 --> 00:19:27,666
When was that?
526
00:19:27,666 --> 00:19:28,901
About a year ago.
527
00:19:28,901 --> 00:19:31,537
Wow.
O'Leary: Okay. Why did you
double the valuation
528
00:19:31,537 --> 00:19:32,905
from the last raise?
529
00:19:32,905 --> 00:19:35,541
Yeah.
What's changed that
would make you think
530
00:19:35,541 --> 00:19:36,642
you could come in here
and say,
531
00:19:36,642 --> 00:19:38,010
"It's not worth $21 million
anymore,
532
00:19:38,010 --> 00:19:40,579
it's worth $40 million"?
He's gonna negotiate.
533
00:19:40,579 --> 00:19:42,682
A lot.
534
00:19:42,682 --> 00:19:44,483
Micah,
this is your moment!
535
00:19:44,483 --> 00:19:45,818
Go, go, go!
536
00:19:45,818 --> 00:19:47,086
Let's go,
2 million bucks.
537
00:19:47,086 --> 00:19:50,756
Funeral homes are the worst
marketers in the world.
538
00:19:50,756 --> 00:19:53,826
This is not about land grab.
It's about brand grab.
539
00:19:53,826 --> 00:19:56,696
Tell me, guys,
how many funeral homes
540
00:19:56,696 --> 00:19:58,564
do you know that are amazing
that are cross-country?
541
00:19:58,564 --> 00:20:00,433
Oh, Micah, you blew it.
I'm out.
542
00:20:02,668 --> 00:20:04,937
Greiner: I mean, honestly,
I want to understand
543
00:20:04,937 --> 00:20:07,673
why I should give you
$2 million for 5%.
544
00:20:07,673 --> 00:20:08,974
Why are you worth that?
Sure.
545
00:20:08,974 --> 00:20:11,744
Because you have done
nothing to show me
546
00:20:11,744 --> 00:20:13,746
that your sales
are anywhere near that.
547
00:20:13,746 --> 00:20:15,981
I'd like you to walk us
through the unit profitability.
548
00:20:15,981 --> 00:20:18,084
What are your margins?
$3,800.
549
00:20:18,084 --> 00:20:20,820
Including --
So it costs about $1,200
to transform a body.
550
00:20:20,820 --> 00:20:22,888
We can transform
70 bodies a month.
551
00:20:22,888 --> 00:20:25,157
We are break even
at 23, right?
552
00:20:25,157 --> 00:20:28,027
But are you saying that
the reason you acquire customers
553
00:20:28,027 --> 00:20:31,764
is that it's cheaper
or is it better?
554
00:20:31,764 --> 00:20:32,932
Because you have
to make your decision.
555
00:20:32,932 --> 00:20:34,066
Because I'm looking
at it --
556
00:20:34,066 --> 00:20:35,801
This is not a money-driven
decision on the family's part.
557
00:20:35,801 --> 00:20:37,837
Well, then why not charge
the $8,000 that the burials do
558
00:20:37,837 --> 00:20:39,105
except there's a better
burial strategy?
559
00:20:39,105 --> 00:20:41,907
Well, because actually,
we want to make sure
560
00:20:41,907 --> 00:20:44,910
it's as ubiquitous
and reachable as possible.
561
00:20:44,910 --> 00:20:47,680
I was hoping that there
was more definition
562
00:20:47,680 --> 00:20:48,881
of the business model.
Sure.
563
00:20:48,881 --> 00:20:50,816
Because I like the deal, okay?
I like what you're doing.
564
00:20:50,816 --> 00:20:53,152
Thank you.
But I'm not confident yet
565
00:20:53,152 --> 00:20:55,788
that you have found
the business model.
566
00:20:55,788 --> 00:20:58,591
Look, this is a better way
to be put to rest.
567
00:20:58,591 --> 00:20:59,792
I totally agree.
568
00:20:59,792 --> 00:21:01,127
It's a great innovation...
569
00:21:01,127 --> 00:21:02,661
Uh-huh.
...in terms
of sustainability,
570
00:21:02,661 --> 00:21:03,829
That's the message.
571
00:21:03,829 --> 00:21:06,232
But you gave up
30% of your margin.
572
00:21:06,232 --> 00:21:08,033
Go higher.
But if everybody's
willing to pay $8,000,
573
00:21:08,033 --> 00:21:09,935
you're giving
a discount death. Why?
Sure.
574
00:21:09,935 --> 00:21:11,704
There's no reason.
I'm out.
575
00:21:11,704 --> 00:21:13,072
I got it.
Daniel.
576
00:21:13,072 --> 00:21:18,644
I-I could actually see myself
accepting your valuation,
577
00:21:18,644 --> 00:21:19,945
but only
if I close my eyes
578
00:21:19,945 --> 00:21:22,448
and kept them shut
with Krazy Glue.
579
00:21:22,448 --> 00:21:23,849
[ Laughter ]
580
00:21:23,849 --> 00:21:27,453
Your valuation makes no sense.
I'm out.
581
00:21:28,788 --> 00:21:30,122
John: First of all,
I have a massive respect
582
00:21:30,122 --> 00:21:32,124
about people like you
who deal with the --
583
00:21:32,124 --> 00:21:35,060
with the more
challenging aspects in life.
584
00:21:35,060 --> 00:21:37,930
And I've lost a lot of people in
my life, so I do respect that.
585
00:21:37,930 --> 00:21:40,533
But I have to be
passionate about
586
00:21:40,533 --> 00:21:41,767
everything I invest in,
587
00:21:41,767 --> 00:21:44,603
and I am not passionate
about this, so I'm out.
588
00:21:44,603 --> 00:21:45,704
Yep.
589
00:21:46,906 --> 00:21:50,876
So I did Parting Stone
last year, a deal with Kevin.
590
00:21:50,876 --> 00:21:52,077
It's phenomenal.
591
00:21:52,077 --> 00:21:54,847
Take the ashes, you turn it
to a beautiful stone.
592
00:21:54,847 --> 00:21:58,050
It's less expensive
than all of this and...
593
00:21:58,050 --> 00:21:59,051
O'Leary:
Absolutely.
594
00:21:59,051 --> 00:22:01,053
I feel that the valuation
595
00:22:01,053 --> 00:22:02,822
is a real stumbling block
596
00:22:02,822 --> 00:22:05,824
because I need proof,
concrete proof.
597
00:22:05,824 --> 00:22:07,826
And I really look at this
598
00:22:07,826 --> 00:22:10,863
and I feel like you need
valuation evaluation.
599
00:22:10,863 --> 00:22:11,864
Got it.
600
00:22:11,864 --> 00:22:12,865
I'm out.
601
00:22:12,865 --> 00:22:14,066
Thank you, guys.
602
00:22:14,066 --> 00:22:15,568
John: Thank you.
Lubetzky: Thank you,
guys. Good luck.
603
00:22:15,568 --> 00:22:16,068
Good luck, guys.
604
00:22:16,068 --> 00:22:17,069
We really
appreciate you.
605
00:22:17,069 --> 00:22:18,704
And thank you
for what you do.
606
00:22:18,704 --> 00:22:20,272
♪♪
607
00:22:20,272 --> 00:22:22,675
Truman: The Sharks were
really tough on valuation.
608
00:22:22,675 --> 00:22:23,909
I was high on valuation.
609
00:22:23,909 --> 00:22:26,111
It got into a snarl
on that side,
610
00:22:26,111 --> 00:22:28,080
wanted very much
to talk mission,
611
00:22:28,080 --> 00:22:30,216
why it matters, why it changes
the world so much.
612
00:22:30,216 --> 00:22:32,985
But obviously that was
a hard one to shake
613
00:22:32,985 --> 00:22:35,821
and the Sharks were not
ultimately interested.
614
00:22:35,821 --> 00:22:37,223
Narrator:
For our milestone 15th season,
615
00:22:37,223 --> 00:22:39,959
we're counting down the top
15 "Shark Tank" companies
616
00:22:39,959 --> 00:22:42,094
with the highest total
retail sales.
617
00:22:42,094 --> 00:22:46,265
Number 12 is CordaRoy's
with $195 million.
618
00:22:46,265 --> 00:22:50,102
Number 11 is PRx Performance
with $200 million.
619
00:22:50,102 --> 00:22:53,772
And number 10 is Squatty Potty
with $260 million
620
00:22:53,772 --> 00:22:55,007
in total retail sales.
621
00:22:55,007 --> 00:22:56,775
Check out next week's episode
622
00:22:56,775 --> 00:22:57,776
for the next three.
623
00:23:02,615 --> 00:23:04,049
♪♪
624
00:23:04,049 --> 00:23:05,284
Narrator:
Next into the Tank
625
00:23:05,284 --> 00:23:09,054
is a discrete innovation
in men's activewear.
626
00:23:09,054 --> 00:23:10,656
Oh, my goodness.
627
00:23:10,656 --> 00:23:17,963
♪♪
628
00:23:17,963 --> 00:23:19,565
Barbara would be
going nuts.
629
00:23:19,565 --> 00:23:20,065
[ Chuckles ]
630
00:23:20,065 --> 00:23:22,067
Hey, Sharks,
I'm Valentine,
631
00:23:22,067 --> 00:23:24,103
founder
of Matador Meggings.
632
00:23:24,103 --> 00:23:29,208
I'm seeking 250K
for 10% equity in my company.
633
00:23:29,208 --> 00:23:33,245
Mr. Wonderful, I know you've
always been jealous of Lori
634
00:23:33,245 --> 00:23:36,215
and all women for enjoying
their lives in leggings.
635
00:23:36,215 --> 00:23:38,884
[ Laughter ]
But also been
quite concerned
636
00:23:38,884 --> 00:23:41,353
about exposing too much
of your goodies.
637
00:23:41,353 --> 00:23:45,724
So I invented a sports bra
for your man parts.
638
00:23:45,724 --> 00:23:49,495
[ Laughter ]
639
00:23:52,364 --> 00:23:56,101
Matador Meggings is an
innovative activewear brand,
640
00:23:56,101 --> 00:23:58,137
best known
for its men's leggings,
641
00:23:58,137 --> 00:24:01,006
specifically designed
for the male anatomy,
642
00:24:01,006 --> 00:24:02,841
featuring a modesty pad
643
00:24:02,841 --> 00:24:04,310
that conceals
the groin department
644
00:24:04,310 --> 00:24:08,681
and gives you a perfectly
rounded superhero crotch.
645
00:24:08,681 --> 00:24:09,982
[ Laughter ]
646
00:24:09,982 --> 00:24:11,750
Take it in.
647
00:24:11,750 --> 00:24:12,985
Take it in.
648
00:24:12,985 --> 00:24:15,220
Studies show
that compression pants
649
00:24:15,220 --> 00:24:19,992
help increase blood circulation
and activate minor muscles.
650
00:24:19,992 --> 00:24:22,928
This leads to improved
performance during workouts
651
00:24:22,928 --> 00:24:25,097
and faster gr--
faster recovery.
652
00:24:25,097 --> 00:24:27,099
Oops. [Bleep] it up.
I'll repeat.
653
00:24:27,099 --> 00:24:30,202
[ Laughter ]
654
00:24:30,202 --> 00:24:32,304
Studies show that
compression pants
655
00:24:32,304 --> 00:24:36,308
help increase blood circulation
and faster recovery.
656
00:24:36,308 --> 00:24:40,245
We offer leggings, compression
shorts, and bike gear
657
00:24:40,245 --> 00:24:43,215
in over 50 unique prints
and bold colors.
658
00:24:43,215 --> 00:24:46,085
So, Sharks,
show me a superhero
659
00:24:46,085 --> 00:24:48,053
who doesn't wear leggings.
660
00:24:48,053 --> 00:24:49,054
I'll wait.
661
00:24:49,054 --> 00:24:50,723
[ Laughter ]
662
00:24:50,723 --> 00:24:51,957
Oh, wait, I forgot.
663
00:24:51,957 --> 00:24:54,893
Here's my contribution
to humanity.
664
00:24:54,893 --> 00:24:56,161
An open pocket
for your phone.
665
00:24:56,161 --> 00:24:58,063
John: Uh-huh.
Greiner: Mm-hmm.
666
00:24:58,063 --> 00:25:00,799
A zipper pocket
for your valuables.
667
00:25:00,799 --> 00:25:02,935
Nice.
668
00:25:02,935 --> 00:25:05,004
A T-shirt towel loop
at the back.
669
00:25:05,004 --> 00:25:06,839
Oh. That's cool.
Yeah, baby.
Wow.
670
00:25:06,839 --> 00:25:08,107
Whoo!
671
00:25:08,107 --> 00:25:10,075
And high-performance,
sweat-wicking
672
00:25:10,075 --> 00:25:11,810
silky-smooth fabric
673
00:25:11,810 --> 00:25:13,312
that feels like
a second skin.
674
00:25:13,312 --> 00:25:16,815
Good job.
I am ready to be eaten alive
by your questions.
675
00:25:16,815 --> 00:25:17,383
Oh.
Oh.
Lay them on me.
676
00:25:17,383 --> 00:25:20,219
Let's talk about
the package zone here. Okay.
677
00:25:20,219 --> 00:25:22,321
So it's a soft,
molded crotch cup,
678
00:25:22,321 --> 00:25:27,092
also known as a modesty pad,
that gives you that round shape.
679
00:25:27,092 --> 00:25:30,362
It's not gonna augment
the groin department.
680
00:25:30,362 --> 00:25:33,165
So all the products
in the market,
681
00:25:33,165 --> 00:25:35,367
we're the only product
in the market
682
00:25:35,367 --> 00:25:37,770
that offers
this crotch solution.
683
00:25:37,770 --> 00:25:38,871
[ Laughs ]
684
00:25:38,871 --> 00:25:40,806
So, Valentine,
how did you get here?
685
00:25:40,806 --> 00:25:41,306
Tell us about you.
686
00:25:41,306 --> 00:25:43,242
I was born
and raised in Turkey.
687
00:25:43,242 --> 00:25:46,311
If you guys couldn't figure out
by the accent or the charm.
688
00:25:46,311 --> 00:25:48,414
I'm an immigrant
in the United States.
689
00:25:48,414 --> 00:25:51,483
I'm also half Spanish,
hence the name Matador
690
00:25:51,483 --> 00:25:55,020
and all the Spanish influence
on the brand's esthetic.
691
00:25:55,020 --> 00:25:57,189
I worked at Facebook
for eight years
692
00:25:57,189 --> 00:26:00,058
building their
global organization
all around the world.
693
00:26:00,058 --> 00:26:01,260
What got you to this?
694
00:26:01,260 --> 00:26:04,363
Eight years ago, I was training
to become a yoga teacher,
695
00:26:04,363 --> 00:26:08,066
and I found myself in a room
full of women in leggings,
696
00:26:08,066 --> 00:26:10,969
and I was the only one
who didn't wear them
697
00:26:10,969 --> 00:26:12,237
or, better said, couldn't.
[ Laughs ]
698
00:26:12,237 --> 00:26:15,441
So that day, I started
looking for men's leggings
699
00:26:15,441 --> 00:26:18,444
that would conceal the groin
department, and I couldn't find.
700
00:26:18,444 --> 00:26:20,379
So I said, "You know what?
I'm gonna make it."
701
00:26:20,379 --> 00:26:24,316
I stole my sister's old bras,
cut the foam out,
702
00:26:24,316 --> 00:26:27,319
and sewed it to a pair
of old leggings that I owned.
703
00:26:27,319 --> 00:26:29,555
And voilà.
That was my first prototype.
704
00:26:29,555 --> 00:26:32,591
Are there really no leggings
for men that you know of?
705
00:26:32,591 --> 00:26:37,463
Every single activewear brand
sells one form of this product,
706
00:26:37,463 --> 00:26:40,098
but they're designed
as an undergarment
707
00:26:40,098 --> 00:26:43,102
to be worn shorts
over them.
708
00:26:43,102 --> 00:26:44,236
Are you making any money?
709
00:26:44,236 --> 00:26:46,038
I think you'll be
happy to know
710
00:26:46,038 --> 00:26:48,407
that we've sold
over $2 million...
711
00:26:48,407 --> 00:26:50,609
Oh! $2 million?!
...worth of this clothing.
712
00:26:50,609 --> 00:26:54,046
His package is expanding
right now.
Wow, in what time?
713
00:26:54,046 --> 00:26:55,414
In what time period?
714
00:26:55,414 --> 00:26:57,382
Aseyo: Exactly, because --
In what time period?
715
00:26:57,382 --> 00:27:01,253
Since we launched, a little
bit less than three years ago.
716
00:27:01,253 --> 00:27:02,888
Okay,
so what about the last --
What about this year?
717
00:27:02,888 --> 00:27:03,489
Last 12 months.
718
00:27:03,489 --> 00:27:06,592
Last year we did
$620,000 in revenue.
719
00:27:06,592 --> 00:27:10,162
And this year our projection
is to hit $1 million in sales.
720
00:27:10,162 --> 00:27:11,196
Whoa.
721
00:27:11,196 --> 00:27:14,199
The year before,
we did $800,000 in sales.
722
00:27:14,199 --> 00:27:18,370
And our first year in the
business, we did $365,000.
723
00:27:18,370 --> 00:27:20,205
And are you
running this alone?
How are you selling it?
724
00:27:20,205 --> 00:27:21,240
Direct to consumers?
725
00:27:21,240 --> 00:27:22,441
I am a one-man show.
726
00:27:22,441 --> 00:27:25,210
I do everything from design,
development, manufacturing,
727
00:27:25,210 --> 00:27:27,279
sourcing to marketing.
Really?
728
00:27:27,279 --> 00:27:30,315
Valentine, how many SKUs
do you have?
729
00:27:30,315 --> 00:27:33,352
Currently we have 50.
730
00:27:33,352 --> 00:27:35,053
-50?
-5-0?
-Correct.
731
00:27:35,053 --> 00:27:36,255
Whoa.
732
00:27:36,255 --> 00:27:40,092
Talk to us a little bit about
your costs and your profits.
733
00:27:40,092 --> 00:27:41,193
Of course.
734
00:27:41,193 --> 00:27:43,495
It costs $18 to make them,
735
00:27:43,495 --> 00:27:46,832
and we currently
retail them for $92.
736
00:27:46,832 --> 00:27:48,233
Whoo! Nice.
737
00:27:48,233 --> 00:27:52,104
Talk to us about why your sales
went down in 2022.
738
00:27:52,104 --> 00:27:54,072
The first two years
in the business,
739
00:27:54,072 --> 00:27:55,607
my pure focus
was customer acquisition,
740
00:27:55,607 --> 00:28:00,112
but this year we shifted our
entire focus to profitability
741
00:28:00,112 --> 00:28:02,314
because I have
to start paying myself.
742
00:28:02,314 --> 00:28:06,351
So we dialed down
on marketing dollars
743
00:28:06,351 --> 00:28:07,719
in order to increase
profitability.
744
00:28:07,719 --> 00:28:10,689
Valentine, you said you were
gonna do $1 million this year.
745
00:28:10,689 --> 00:28:13,425
We're six months into the year.
How much have you sold so far?
746
00:28:13,425 --> 00:28:17,296
So, so far we're over 200K,
but keep in mind
747
00:28:17,296 --> 00:28:19,798
that we make our biggest sale
in the second half of the year.
748
00:28:19,798 --> 00:28:23,068
Greiner: As gifts?
So you're gonna make
up two-thirds of
it in the back end?
749
00:28:23,068 --> 00:28:24,169
Exactly, for example --
750
00:28:24,169 --> 00:28:25,470
All direct to consumer.
You're not using --
751
00:28:25,470 --> 00:28:29,408
All direct to consumer.
95%, 97% is direct to consumer.
752
00:28:29,408 --> 00:28:32,344
There's nothing proprietary
about taking a pad
753
00:28:32,344 --> 00:28:34,313
and sticking it
in the package region,
754
00:28:34,313 --> 00:28:36,148
and the big brands
that own this space
755
00:28:36,148 --> 00:28:38,317
that do billions of dollars
in leggings,
756
00:28:38,317 --> 00:28:40,185
what stops them
from doing it?
757
00:28:40,185 --> 00:28:41,320
I mean, if the market
was big enough --
758
00:28:41,320 --> 00:28:42,554
You know what?
I want them to copy it.
759
00:28:42,554 --> 00:28:45,624
I want big brands
to normalize this product
760
00:28:45,624 --> 00:28:48,060
so that they can grow
the market size,
761
00:28:48,060 --> 00:28:49,261
which will only
benefit for me.
762
00:28:49,261 --> 00:28:50,529
Then how are you going
to differentiate yourself?
763
00:28:50,529 --> 00:28:52,497
Yeah, so our biggest
differentiator
764
00:28:52,497 --> 00:28:54,399
is our colors
and unique prints.
765
00:28:54,399 --> 00:28:56,401
O'Leary: Valentine,
if I give you the $250,000
766
00:28:56,401 --> 00:28:59,204
and you get run over by a truck,
what do I got?
767
00:28:59,204 --> 00:29:01,173
A picture of you --
You got a broken truck.
768
00:29:01,173 --> 00:29:02,407
'Cause look
how fit he is.
769
00:29:02,407 --> 00:29:04,142
[ Laughs ]
That's a problem.
You are not a business yet.
770
00:29:04,142 --> 00:29:07,112
You've built a really
interesting hobby.
771
00:29:07,112 --> 00:29:08,380
But I don't like
my entrepreneurs
772
00:29:08,380 --> 00:29:09,581
getting run over by trucks,
773
00:29:09,581 --> 00:29:12,884
and there's nobody
backing them up, so I'm out.
774
00:29:14,286 --> 00:29:17,089
So first of all,
all the guys with the Mavericks
775
00:29:17,089 --> 00:29:18,390
wear compression leggings
776
00:29:18,390 --> 00:29:21,260
and almost all of them
will just wear shorts over them.
777
00:29:21,260 --> 00:29:22,494
Exactly.
It's a hideous look.
778
00:29:22,494 --> 00:29:24,496
Well...
And restricting as well.
779
00:29:24,496 --> 00:29:26,298
[ Laughing ]
It's not restricting.
780
00:29:26,298 --> 00:29:28,467
But...
I'm a Yogi.
So I'm, like, look at this.
781
00:29:28,467 --> 00:29:30,302
[ Laughter ]
John: Get at it.
Get at it, baby.
782
00:29:30,302 --> 00:29:31,403
There's absolutely
no restriction.
783
00:29:31,403 --> 00:29:33,105
But...
And everything
stays in place.
784
00:29:33,105 --> 00:29:34,106
That's right.
Right.
785
00:29:34,106 --> 00:29:35,240
So your competition
786
00:29:35,240 --> 00:29:36,475
isn't Nike
or whatever coming in.
787
00:29:36,475 --> 00:29:38,677
It's just guys putting on
a pair of shorts, you know?
788
00:29:38,677 --> 00:29:42,447
And then the question becomes
functionality versus look.
789
00:29:42,447 --> 00:29:44,282
You're gonna win
the look side every time,
790
00:29:44,282 --> 00:29:45,384
and that's great.
791
00:29:45,384 --> 00:29:46,785
But for functionality,
you know,
792
00:29:46,785 --> 00:29:49,521
you're not talking about
the quality of the compression.
793
00:29:49,521 --> 00:29:52,357
And for athletes,
that's gonna be most important.
794
00:29:52,357 --> 00:29:53,525
It's been a good
business for you,
795
00:29:53,525 --> 00:29:55,494
but I don't think there's
a large business there.
796
00:29:55,494 --> 00:29:58,063
So for those reasons,
I'm out.
797
00:29:59,064 --> 00:30:00,132
Thank you.
798
00:30:00,132 --> 00:30:02,334
For me, looking
at this product,
799
00:30:02,334 --> 00:30:06,271
I'm just not sure guys
will wear it a lot.
800
00:30:06,271 --> 00:30:09,207
I don't know.
So I'm sorry. I'm out.
801
00:30:09,207 --> 00:30:11,710
But there are other
Sharks here.
802
00:30:11,710 --> 00:30:14,680
This is for a super active
or good active person.
803
00:30:14,680 --> 00:30:18,183
So that was my starting point,
but I couldn't be more wrong.
804
00:30:18,183 --> 00:30:19,451
When I look at
our customer base,
805
00:30:19,451 --> 00:30:23,388
I see huge diversity based on
age, fitness level, body shape.
806
00:30:23,388 --> 00:30:25,424
But to get that scale,
that high scale,
807
00:30:25,424 --> 00:30:27,592
if you don't know exactly
who your customer is,
808
00:30:27,592 --> 00:30:30,262
you're using our money
for tuition.
809
00:30:30,262 --> 00:30:31,296
We don't know
who it is.
810
00:30:31,296 --> 00:30:34,366
It's mostly 25 to 55.
811
00:30:34,366 --> 00:30:35,667
Okay.
It's not 18
812
00:30:35,667 --> 00:30:37,602
because the product is
relatively higher in price.
813
00:30:37,602 --> 00:30:39,304
You know, Valentine,
I think your gift
814
00:30:39,304 --> 00:30:40,572
is the fact
that you're agile.
815
00:30:40,572 --> 00:30:43,342
You know, this is
a great business for you,
816
00:30:43,342 --> 00:30:46,278
but just not
an investable business.
817
00:30:46,278 --> 00:30:47,245
So I'm out.
818
00:30:47,245 --> 00:30:50,449
♪♪
819
00:30:50,449 --> 00:30:52,284
The reason I'm
struggling here
820
00:30:52,284 --> 00:30:55,320
is that I actually really
do believe
821
00:30:55,320 --> 00:30:58,423
that the trend line
is for comfortable wear.
822
00:30:58,423 --> 00:31:02,394
Where I think, um,
I lost my confidence
823
00:31:02,394 --> 00:31:04,563
is when you were
answering to Daymond,
824
00:31:04,563 --> 00:31:07,299
saying that this was
for everyone,
825
00:31:07,299 --> 00:31:08,633
'cause to his point,
826
00:31:08,633 --> 00:31:10,535
if you try to be
everything to everyone,
827
00:31:10,535 --> 00:31:12,637
you end up being
nothing to no one.
828
00:31:12,637 --> 00:31:15,440
And I do think you need to spend
a little bit more time
829
00:31:15,440 --> 00:31:18,176
figuring out
who's your target consumer.
830
00:31:18,176 --> 00:31:20,011
So for those reasons,
I'm out.
831
00:31:21,646 --> 00:31:23,548
Thank you so much.
Bye, guys.
832
00:31:23,548 --> 00:31:25,050
Cuban:
See you, guys.
833
00:31:25,050 --> 00:31:26,151
John: Good luck.
834
00:31:26,151 --> 00:31:28,420
♪♪
835
00:31:28,420 --> 00:31:31,423
Matador Meggings
will be changing the world
836
00:31:31,423 --> 00:31:32,824
one meggings at a time.
837
00:31:32,824 --> 00:31:36,495
And this is gonna be
the hottest trend of the year.
838
00:31:36,495 --> 00:31:38,697
There's nothing proprietary
about this product.
839
00:31:38,697 --> 00:31:42,167
Why would you ever
put a dime into this?
840
00:31:42,167 --> 00:31:43,535
It's a million bucks in sales
841
00:31:43,535 --> 00:31:45,670
in a multi-billion dollar
industry.
842
00:31:45,670 --> 00:31:47,406
Right, so he's got a lot
of room to grow. [ Chuckles ]
843
00:31:47,406 --> 00:31:49,241
Everything
starts off like that.
844
00:31:49,241 --> 00:31:50,275
Ah.
845
00:31:59,251 --> 00:32:00,552
♪♪
846
00:32:00,552 --> 00:32:03,555
Narrator: Next up,
a Latin American food staple
847
00:32:03,555 --> 00:32:07,292
that the entrepreneurs hope will
be big in the United States.
848
00:32:07,292 --> 00:32:15,400
♪♪
849
00:32:15,400 --> 00:32:16,668
Hola, Sharks.
I'm Mafe.
850
00:32:16,668 --> 00:32:18,503
And I'm her sister,
Coco.
851
00:32:18,503 --> 00:32:20,672
We're originally
from Caracas, Venezuela,
852
00:32:20,672 --> 00:32:22,741
and together
we founded TOAST-IT.
853
00:32:22,741 --> 00:32:25,510
We're here today
seeking $100,000
854
00:32:25,510 --> 00:32:28,446
in exchange for 5% equity
in our business.
855
00:32:28,446 --> 00:32:31,483
Sharks, when we move
to the US from Venezuela,
856
00:32:31,483 --> 00:32:35,320
we spent years creating
great South American food,
857
00:32:35,320 --> 00:32:36,688
but we couldn't
find authentic
858
00:32:36,688 --> 00:32:38,623
and convenient options
in the market.
859
00:32:38,623 --> 00:32:41,726
And that is why we decided
to create TOAST-IT,
860
00:32:41,726 --> 00:32:44,629
a brand of better-for-you
Latin American food staples
861
00:32:44,629 --> 00:32:47,732
that are ready to eat
in under 10 minutes.
862
00:32:47,732 --> 00:32:50,468
We decided to focus on
a South American classic,
863
00:32:50,468 --> 00:32:51,536
the arepas.
864
00:32:51,536 --> 00:32:52,704
It is a cornmeal bread
865
00:32:52,704 --> 00:32:55,740
that is crispy on the outside,
fluffy on the inside,
866
00:32:55,740 --> 00:32:58,743
and perfect for stuffing
with your favorite fillings.
867
00:32:58,743 --> 00:33:02,280
We offer different flavors
from chia flaxseed to yuca
868
00:33:02,280 --> 00:33:03,849
to our original
corn recipe,
869
00:33:03,849 --> 00:33:06,685
all with zero added sugars
and trans fats
870
00:33:06,685 --> 00:33:09,387
with three to four grams
of protein per serving.
871
00:33:09,387 --> 00:33:10,755
And they're also
gluten free.
872
00:33:10,755 --> 00:33:12,757
Sharks,
the Hispanic community
873
00:33:12,757 --> 00:33:15,760
is the fastest growing
minority in the US,
874
00:33:15,760 --> 00:33:17,496
and the love
for Hispanic food,
875
00:33:17,496 --> 00:33:19,564
it's mainstream
across America.
876
00:33:19,564 --> 00:33:22,400
Who's ready to join us
in becoming the go-to brand
877
00:33:22,400 --> 00:33:24,636
for great and authentic
Hispanic food?
878
00:33:24,636 --> 00:33:27,672
Alright, Sharks,
let's try some samples.
879
00:33:27,672 --> 00:33:29,508
Cuban: Yeah,
I'm starving.
Greiner: Yeah.
880
00:33:29,508 --> 00:33:32,777
What we have here today
are our original arepas.
881
00:33:32,777 --> 00:33:35,347
They're filled with
sweet plantain
882
00:33:35,347 --> 00:33:36,615
and queso blanco.
Mm-hmm.
883
00:33:36,615 --> 00:33:39,451
We also have the chia
flaxseed arepas
884
00:33:39,451 --> 00:33:40,819
with some guacamole.
Mmm.
885
00:33:40,819 --> 00:33:45,390
And our cassava, or yuca arepas
with some mozzarella cheese.
886
00:33:45,390 --> 00:33:46,658
This is really good.
887
00:33:46,658 --> 00:33:47,692
Thank you so much.
888
00:33:47,692 --> 00:33:49,794
This is the classic
with the cornmeal.
889
00:33:49,794 --> 00:33:51,730
It's a bread that you can
do anything with.
890
00:33:51,730 --> 00:33:54,866
You can stuff it with
all different fillings
891
00:33:54,866 --> 00:33:56,601
or you can top it
as a toast.
892
00:33:56,601 --> 00:33:58,803
Is that kept
refrigerated or frozen?
893
00:33:58,803 --> 00:34:00,739
Yeah, all of our products
are frozen.
894
00:34:00,739 --> 00:34:02,173
But are you
already in stores?
895
00:34:02,173 --> 00:34:04,643
That is correct. Yes.
This is real packaging?
You're already on the shelves?
896
00:34:04,643 --> 00:34:08,613
So we are currently
in about 900 stores,
897
00:34:08,613 --> 00:34:10,649
including Publix,
Walmart.
898
00:34:10,649 --> 00:34:11,850
Wow.
We recently
got distribution
899
00:34:11,850 --> 00:34:13,852
at Whole Foods Markets
and Winn-Dixie.
900
00:34:13,852 --> 00:34:16,187
Congratulations.
Also, Central Market
in Texas.
901
00:34:16,187 --> 00:34:16,788
Wow.
902
00:34:16,788 --> 00:34:18,456
Tell us a little bit
about your background.
903
00:34:18,456 --> 00:34:20,458
So we're both originally
from Venezuela.
904
00:34:20,458 --> 00:34:22,560
Like we mentioned,
we're sisters.
905
00:34:22,560 --> 00:34:24,729
We moved to the States
about eight years ago
906
00:34:24,729 --> 00:34:26,898
basically because of the
political and social turmoil
907
00:34:26,898 --> 00:34:29,568
that the country
is still currently facing
908
00:34:29,568 --> 00:34:31,903
and looking for better
opportunities for ourselves.
909
00:34:31,903 --> 00:34:34,539
We worked really hard
to get a good education
910
00:34:34,539 --> 00:34:36,474
and start
our corporate careers here.
911
00:34:36,474 --> 00:34:38,276
I started working in
one of the largest
912
00:34:38,276 --> 00:34:39,744
CPG companies in the US
913
00:34:39,744 --> 00:34:42,847
and my sister started her career
in the banking industry.
914
00:34:42,847 --> 00:34:45,817
But there was something or
a feeling between the two of us.
915
00:34:45,817 --> 00:34:48,720
We were missing a part of
our culture and our traditions
916
00:34:48,720 --> 00:34:49,988
and specifically
our food.
917
00:34:49,988 --> 00:34:52,590
And so we started thinking
between the two of us,
918
00:34:52,590 --> 00:34:53,959
like, what
we could innovate.
919
00:34:53,959 --> 00:34:56,895
And so we started experimenting
with recipes in our own homes
920
00:34:56,895 --> 00:34:58,697
while keeping
our full-time jobs.
921
00:34:58,697 --> 00:35:00,532
We came up with
the first SKU,
922
00:35:00,532 --> 00:35:01,967
which is the
traditional arepas
923
00:35:01,967 --> 00:35:03,868
that is ready to toast
in five minutes.
924
00:35:03,868 --> 00:35:07,706
Did you have any background
in manufacturing foods at all?
925
00:35:07,706 --> 00:35:08,773
Nothing.
Nothing.
926
00:35:08,773 --> 00:35:10,041
We literally
knew nothing.
927
00:35:10,041 --> 00:35:12,677
So what do you sell them for?
How much do you make them for?
928
00:35:12,677 --> 00:35:15,580
What's the revenue?
Let's talk cornbread.
929
00:35:15,580 --> 00:35:17,916
Sales last year
were $200,000.
930
00:35:17,916 --> 00:35:21,953
This year we've made about
$190,000 in just 5 months.
931
00:35:21,953 --> 00:35:23,822
So we're --
So you think you'll get
to $400,000 this year?
932
00:35:23,822 --> 00:35:24,923
Greiner:
You sold or you made?
We're gonna get about to
933
00:35:24,923 --> 00:35:26,925
$500,000 by the end
of this year.
934
00:35:26,925 --> 00:35:28,893
Yeah.
We sell them for $3.23
935
00:35:28,893 --> 00:35:31,463
as a blended
of the four SKUs.
936
00:35:31,463 --> 00:35:33,498
It costs us $2.30.
937
00:35:33,498 --> 00:35:35,767
So our gross margins
are 30%.
938
00:35:35,767 --> 00:35:36,801
A little light.
939
00:35:36,801 --> 00:35:38,703
Yeah.
A little light on
the gross margins.
940
00:35:38,703 --> 00:35:41,606
After selling and distribution
expenses, it's 20%.
941
00:35:41,606 --> 00:35:43,041
That's not good enough.
We -- We --
942
00:35:43,041 --> 00:35:44,676
What are you gonna -- What are
you gonna do to fix that?
943
00:35:44,676 --> 00:35:45,877
Just packaging.
944
00:35:45,877 --> 00:35:49,381
We already have a deal
to reduce packaging by half.
945
00:35:49,381 --> 00:35:50,615
And in ingredients,
946
00:35:50,615 --> 00:35:53,551
there's a lot of opportunity
to bring costs down.
947
00:35:53,551 --> 00:35:54,686
And do you
have competition?
948
00:35:54,686 --> 00:35:56,054
Not in
the frozen aisle.
949
00:35:56,054 --> 00:35:59,624
There are other arepas
sitting in the...
In the refrigerated.
950
00:35:59,624 --> 00:36:00,925
...the refrigerated
aisle.
951
00:36:00,925 --> 00:36:03,028
I like the product.
I got to tell you why.
952
00:36:03,028 --> 00:36:06,631
I'm not a diabetic,
but I monitor my glucose.
953
00:36:06,631 --> 00:36:08,833
So I wanted
to try this root one.
954
00:36:08,833 --> 00:36:11,736
It actually didn't spike it.
955
00:36:11,736 --> 00:36:12,971
Yay.
So I found a bread
I can eat.
956
00:36:12,971 --> 00:36:15,607
Thank you for bringing that up.
That's amazing.
957
00:36:15,607 --> 00:36:16,875
This is a solution for me
958
00:36:16,875 --> 00:36:18,910
and lots of other people
that diet the way I do.
959
00:36:18,910 --> 00:36:22,480
We don't eat gluten,
and the taste is phenomenal.
960
00:36:22,480 --> 00:36:23,181
Thank you.
961
00:36:23,181 --> 00:36:24,816
I love to invest in --
And back to what
you were saying --
962
00:36:24,816 --> 00:36:27,786
I love to invest in stuff
that I use.
963
00:36:27,786 --> 00:36:31,623
I -- I just -- I don't know how
you're gonna make any money
964
00:36:31,623 --> 00:36:33,024
with these crummy margins.
965
00:36:33,024 --> 00:36:34,626
This is actually
the first year
966
00:36:34,626 --> 00:36:36,728
that we're actually
gonna be profitable.
967
00:36:36,728 --> 00:36:38,863
But...
Have you paid
yourselves anything?
968
00:36:38,863 --> 00:36:39,964
We don't.
No. So that's
the thing.
969
00:36:39,964 --> 00:36:41,199
Wow.
We haven't been
paying ourselves.
970
00:36:41,199 --> 00:36:44,602
Okay, look, it's a flier.
I'll give you the 100 grand.
971
00:36:44,602 --> 00:36:45,704
I want 20%.
972
00:36:45,704 --> 00:36:47,405
-Hmm.
-Ooh.
-Hmm.
973
00:36:47,405 --> 00:36:48,573
Um...
974
00:36:58,583 --> 00:36:59,818
Narrator:
All Sharks are still in.
975
00:36:59,818 --> 00:37:02,153
Coco and Mafe have an offer
on the table from Kevin
976
00:37:02,153 --> 00:37:04,956
for their South American
arepas company TOAST-IT,
977
00:37:04,956 --> 00:37:06,791
but he wants
a much bigger stake
978
00:37:06,791 --> 00:37:08,893
than the 5%
that came in offering.
979
00:37:08,893 --> 00:37:11,362
I'll give you the 100 grand.
I want 20%.
980
00:37:12,864 --> 00:37:14,766
There's only one Mr. Wonderful.
981
00:37:14,766 --> 00:37:16,901
Thank God for that.
982
00:37:16,901 --> 00:37:20,004
But, Mr. Wonderful, you're
cutting our valuation by one --
983
00:37:20,004 --> 00:37:23,374
Like, you're valuing it
at $500,000.
984
00:37:23,374 --> 00:37:23,975
Oh, I know that.
985
00:37:23,975 --> 00:37:26,010
And that's what we're going
to make this year.
986
00:37:26,010 --> 00:37:27,112
It's really unfair
to valuate us at $500,000.
987
00:37:27,112 --> 00:37:28,980
One-time sales makes sense to me
for a commodity.
988
00:37:28,980 --> 00:37:30,181
Greiner: That's right.
Stick to your guns.
989
00:37:30,181 --> 00:37:33,651
Guys, I'll simplify things
to help you figure things out.
990
00:37:33,651 --> 00:37:34,686
Look,
it's a great product.
991
00:37:34,686 --> 00:37:36,688
Getting to $200,000 sales
992
00:37:36,688 --> 00:37:38,156
with the distribution
you have, you know,
993
00:37:38,156 --> 00:37:41,126
from where you've started,
it's phenomenal.
994
00:37:41,126 --> 00:37:43,895
It's just not something
that I get excited about,
995
00:37:43,895 --> 00:37:45,663
even though the product
is amazing.
996
00:37:45,663 --> 00:37:46,931
So for those reasons,
I'm out.
997
00:37:46,931 --> 00:37:48,867
Mafe: Thank you so much.
Thank you, Mark.
We appreciate it.
998
00:37:48,867 --> 00:37:51,803
John: I love this,
but my concern was...
999
00:37:51,803 --> 00:37:54,072
refrigerated trucks
cost a lot.
1000
00:37:54,072 --> 00:37:57,809
Now there's not a lot of space
in those grocery stores.
1001
00:37:57,809 --> 00:37:59,844
And for you to get
where you have gotten,
1002
00:37:59,844 --> 00:38:01,713
I have no idea
how you've done that.
1003
00:38:01,713 --> 00:38:05,016
So I will be purchasing this,
but I'm out.
1004
00:38:05,016 --> 00:38:07,786
Thank you, Daymond.
Thank you so much,
Daymond.
1005
00:38:07,786 --> 00:38:09,921
I think you're
so impressive.
1006
00:38:09,921 --> 00:38:12,991
Thank you so much.
And you two
are very mighty.
1007
00:38:12,991 --> 00:38:15,660
Thank you.
You have gotten into
five major retailers
1008
00:38:15,660 --> 00:38:17,629
in the shortest amount
of time.
1009
00:38:17,629 --> 00:38:19,764
It's fantastic.
1010
00:38:19,764 --> 00:38:20,765
Thank you, Lori.
1011
00:38:20,765 --> 00:38:23,067
I tasted it.
It's really delicious.
1012
00:38:23,067 --> 00:38:25,904
But it's not
the right business for me.
1013
00:38:25,904 --> 00:38:29,941
So, this deal, I am out,
but I'm not worried about you.
1014
00:38:29,941 --> 00:38:32,076
Thank you, Lori.
Thank you so much.
You're fantastic.
1015
00:38:32,076 --> 00:38:34,746
What is your path
for improving your margins?
1016
00:38:34,746 --> 00:38:36,548
Because
to Mr. Wonderful's point,
1017
00:38:36,548 --> 00:38:37,282
it's the more you grow,
1018
00:38:37,282 --> 00:38:40,952
the more you're digging a hole,
and with a 33% margin,
1019
00:38:40,952 --> 00:38:42,854
you're not gonna be able
to run a viable business.
1020
00:38:42,854 --> 00:38:45,156
So have you thought about
what you're gonna do?
1021
00:38:45,156 --> 00:38:48,793
So we are attacking it
at different fronts, right?
1022
00:38:48,793 --> 00:38:50,361
One is the machinery
that we just bought
1023
00:38:50,361 --> 00:38:54,132
that's gonna help us optimize
our production processes.
1024
00:38:54,132 --> 00:38:56,601
Second, we were able
to negotiate
1025
00:38:56,601 --> 00:38:57,869
a better packaging deal
1026
00:38:57,869 --> 00:39:00,572
that cut the cost
of our packaging by half.
1027
00:39:00,572 --> 00:39:01,773
One last question.
1028
00:39:01,773 --> 00:39:03,875
What level of commitment
do you have?
1029
00:39:03,875 --> 00:39:06,711
Daniel, I mean,
this is our baby.
1030
00:39:06,711 --> 00:39:07,946
It's my first baby.
1031
00:39:07,946 --> 00:39:10,048
I have the second baby
in the belly currently.
1032
00:39:10,048 --> 00:39:11,149
-We can see that.
-Congrats.
1033
00:39:11,149 --> 00:39:12,750
Thank you.
O'Leary:
Congratulations.
1034
00:39:12,750 --> 00:39:13,952
Thank you.
1035
00:39:13,952 --> 00:39:16,955
We started this, as we said,
from our own kitchen.
1036
00:39:16,955 --> 00:39:18,990
I was the first
to quit my full-time job.
1037
00:39:18,990 --> 00:39:20,258
I had a great job.
1038
00:39:20,258 --> 00:39:23,895
And then, literally,
my sister did the same thing.
1039
00:39:23,895 --> 00:39:27,232
We are extremely passionate
about not only the product,
1040
00:39:27,232 --> 00:39:30,268
but our mission
to promote our culture
1041
00:39:30,268 --> 00:39:34,072
and to be ambassadors of the
food that we grew up eating.
1042
00:39:34,072 --> 00:39:35,273
John: Daniel,
so you just know.
1043
00:39:35,273 --> 00:39:38,109
You know, Mr. O'Leary has
an offer and their destiny...
1044
00:39:38,109 --> 00:39:39,944
My offer
is getting toasted.
1045
00:39:39,944 --> 00:39:41,946
...maybe in your hand.
1046
00:39:41,946 --> 00:39:43,915
Lubetzky: I like you guys.
I like your energy.
1047
00:39:43,915 --> 00:39:47,185
I like your commitment.
I don't like the margins.
1048
00:39:47,185 --> 00:39:52,957
I don't like -- The frozen space
is very, very tricky.
1049
00:39:52,957 --> 00:39:57,262
Based on your $200,000
in sales...
1050
00:39:57,262 --> 00:39:59,330
the best I can do
is to match his offer.
1051
00:39:59,330 --> 00:40:04,168
So I will give you
the $100,000 for 20%.
Mm!
1052
00:40:04,168 --> 00:40:07,772
You need to decide
if you want to swim with a shark
1053
00:40:07,772 --> 00:40:09,607
or be eaten by one.
1054
00:40:09,607 --> 00:40:10,708
Hmm.
[ Laughter ]
1055
00:40:10,708 --> 00:40:14,912
♪♪
1056
00:40:14,912 --> 00:40:17,849
Would you do
$150,000 for 15%?
1057
00:40:17,849 --> 00:40:20,752
I wouldn't do that deal.
Sorry.
1058
00:40:20,752 --> 00:40:22,887
[ Speaking Spanish ]
1059
00:40:22,887 --> 00:40:24,722
I also give you
that offer, Daniel.
1060
00:40:24,722 --> 00:40:25,857
[ Speaking Spanish ]
1061
00:40:25,857 --> 00:40:27,025
No, but you hurt
my feelings.
1062
00:40:27,025 --> 00:40:29,827
No, no, no, I gave you
the exact same offer.
1063
00:40:29,827 --> 00:40:31,329
I would love to work
with you, Daniel.
1064
00:40:31,329 --> 00:40:35,099
I think there's so many things
that we could do together.
1065
00:40:35,099 --> 00:40:36,801
What was your
counter again?
1066
00:40:36,801 --> 00:40:38,870
$150,000 for 15%.
1067
00:40:39,938 --> 00:40:41,806
That's a...
1068
00:40:41,806 --> 00:40:42,907
$1 million valuation.
1069
00:40:42,907 --> 00:40:44,042
[ Chuckles ]
1070
00:40:44,042 --> 00:40:47,378
I'm valuing the business
at $500,000 one times-revenue
1071
00:40:47,378 --> 00:40:51,149
for a baked goods nonproprietary
terrible margin business.
1072
00:40:51,149 --> 00:40:53,217
The only reason I like it
is you guys.
1073
00:40:53,217 --> 00:40:55,920
And it doesn't spike
my glucose.
1074
00:40:55,920 --> 00:40:58,222
Lubetzky: I'll give you
instead of $100,000,
1075
00:40:58,222 --> 00:41:02,894
I'll give you $150,000
for 20%.
1076
00:41:02,894 --> 00:41:05,797
♪♪
1077
00:41:05,797 --> 00:41:08,800
[ Conversing in Spanish ]
1078
00:41:12,937 --> 00:41:14,172
$150,000 for...
1079
00:41:14,172 --> 00:41:17,608
Guys, this is my final offer.
It's a very generous offer.
1080
00:41:17,608 --> 00:41:20,778
♪♪
1081
00:41:20,778 --> 00:41:21,813
You have a deal,
Daniel.
1082
00:41:21,813 --> 00:41:22,847
[ Cheering ]
1083
00:41:22,847 --> 00:41:24,248
Cuban: Good job, Daniel.
Good job, guys.
1084
00:41:24,248 --> 00:41:25,850
Greiner: Good job.
Thank you.
1085
00:41:25,850 --> 00:41:28,953
[ Conversing in Spanish ]
1086
00:41:28,953 --> 00:41:30,722
Oh, I'm so glad
to hear that.
1087
00:41:30,722 --> 00:41:32,890
[ Speaking Spanish ]
1088
00:41:32,890 --> 00:41:35,193
Yay!
We're so excited.
1089
00:41:35,193 --> 00:41:36,961
Greiner:
Congratulations.
Cuban:
Congratulations, guys.
1090
00:41:36,961 --> 00:41:39,063
Thank you.
Go out
and crush it.
1091
00:41:39,063 --> 00:41:42,166
Yay!
Coco: We are so excited
to work with Daniel.
1092
00:41:42,166 --> 00:41:44,869
He is the dream Shark
for us,
1093
00:41:44,869 --> 00:41:47,839
and I think we're gonna
be a great team.
1094
00:41:47,839 --> 00:41:49,807
[ Speaking Spanish ]
1095
00:41:54,812 --> 00:41:56,814
[ Both chuckle ]
1096
00:41:56,814 --> 00:41:58,149
We got a deal.
1097
00:41:58,149 --> 00:41:59,851
Narrator: Calling
all high-school students
1098
00:41:59,851 --> 00:42:00,918
13 or older.
1099
00:42:00,918 --> 00:42:01,919
What was your favorite pitch
1100
00:42:01,919 --> 00:42:03,221
from tonight's episode and why?
1101
00:42:03,221 --> 00:42:06,190
Head to "Shark Tank's"
official Instagram @SharkTankABC
1102
00:42:06,190 --> 00:42:07,959
and comment
on our sweepstakes post
1103
00:42:07,959 --> 00:42:09,994
using
#SharkTankSchoolSweepstakes
1104
00:42:09,994 --> 00:42:11,529
for a chance to win
a video chat with a Shark,
1105
00:42:11,529 --> 00:42:14,332
"Shark Tank" gear, or a visit
to the "Shark Tank" set.
1106
00:42:14,332 --> 00:42:17,301
Go to ABC.com/sharktank
for more details.
1107
00:42:17,301 --> 00:42:19,871
Winners will be contacted
on Instagram.
1108
00:42:19,871 --> 00:42:21,072
We can only contact followers
1109
00:42:21,072 --> 00:42:23,608
of "Shark Tank's"
official Instagram.
1110
00:42:28,146 --> 00:42:31,649
-- Captions by VITAC --
1111
00:42:31,649 --> 00:42:39,857
♪♪
1112
00:42:39,857 --> 00:42:48,032
♪♪
1113
00:42:48,032 --> 00:42:56,674
♪♪
85603
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