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how to turn more prospects into clients easily No. 18
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the flattery close
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this is as simple as it sounds
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during the sales pitch
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find things that you like about the prospect
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and compliment them accordingly
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so whether when you walk into their office
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you see something that looks elegant
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or looks nice or interesting
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compliment them on that
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whether it's something they're wearing
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compliment them on that
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when you have them feeling good about themselves
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then ask for the sale
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it's human nature to want to have our ego massaged
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and the benefit is
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putting someone on a pedestal
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encourages them to live up to what you think of them
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