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So how'd that go?
When I started girl boss, I came up with
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a mission statement, so I'm going to
share with you.
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We give women the tools, connections and
resources to advance.
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And our core value is we exist for
millennial women to redefine success on
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her own terms.
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And now for business class, here's what I
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wrote as a mission, and this is a work in
progress.
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We build community by educating
entrepreneurs to create sustainable,
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profitable businesses that enrich their
lives.
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And now on to our values.
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One, no fluff, we're here to provide
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utility and motivation 2 but we like to
keep it simple.
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When we may talk about complex topics, we
break it down for everyone and anyone who
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is ready to commit and to learn.
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Three, half personality.
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Business education doesn't have to be
stiff.
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We value design and we like to have fun
along the way.
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And four, this is an important one, make
an impact.
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We want to create measurable, positive
outcomes for our students.
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Nailing the mission statement may take
some time, but it's really important for
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a couple of reasons.
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The mission statement tells your customer
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what you care about and customers invest
in companies they believe in.
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Also, concise Mission statement provides
a clear lens through which your team can
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make decisions.
Having fluency around a centralized
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mission allows for decentralized decision
making and that's a game changer for a
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small business or any business.
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You don't want to be sitting around
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making every little decision.
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You won't be able to create or grow that
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way. Instead, you want your employees to know
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the mission well so they can make good
decisions based on that mission.
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So that's it for day three.
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Great job guys.
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I'll see you tomorrow when we delve into
our core customer.
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