Original subtitles

Thanks, guys.

Have a seat, make yourself comfortable.

Today, I'm gonna teach you, I'm gonna talk about,

and I'm gonna share some experiences with you,

about everything you need to know about game.

So after this, you'll be able to approach women,

talk to girls, have a great conversation,

end up having sex with them.

You're gonna have all that knowledge after today.

What's your name?

Do you remember mine?

Yes, Maximilian.

I know this is totally random but

I was going over there, right?

I saw you walking with the shake.

You have this very kind of artsy vibe.

I'm sorry, I'm Justin, sorry to be rude.

Playing it safe is something a bad-ass motherfucker

does not know, okay?

Fuck playing it safe.

I'm gonna fuck this girl or I burn it to the ground.

Wait with me two seconds.

You're scary.

You're crazy, you know you're crazy, right?

A lot of men have gone through a lot of pain barriers

to hire someone like us and to put their life in our hands.

You're just using me.

I'm using you for what?

I don't know, for company or something.

So, here's the thing...

For a business venture.

No, no, hold on, hold on.

It's a system.

If other guys can make it work, it's down to you.

Remember, she's got her system.

It's called lots of fucking makeup, push-up bras, lipstick.

All the things that enhance what she is not.

Most people don't even know what pickup is.

Most people don't even know that there is an industry.

But actually, this is a multi-million dollar industry

that's global, that has entire communities online.

And it's a world that's hidden from women.

If people call this manipulation,

then I just say,

okay.

Which hotel?

Let's go to my room.

I understand that the idea that there's a system

when it comes to meeting a woman

and attracting women, that can just like,

completely get a girl anytime, it's a scary thing.

And not only that, society could look at it in a bad way but

guess what?

We're not the mainstream

nor do we care to be the mainstream.

You know, I mean, the less people that know about it,

the better it is, right?

I don't like the thought that a girl can be tricked

and manipulated into bed, at all.

But the evidence is there, that actually,

they can be.

This is all earned.

Okay, I spent a lotta time and a lotta sweat and tears

figuring out how to do this.

Hold on, say hello for one second.

Come here, come here.

I'm on the phone with my mom.

Let me say hi to your mom, real quick, real quick.

Oh no, it's okay.

No, no, no, no, I'm good with mothers.

- I'm good with mothers. - No, it's okay.

This idea that if you learn this programming,

you can get this girl to react

in this certain way, is horrifying.

I just ran into him on the corner of the street.

We were looking at each other.

We thought each other were cute.

Most men have this inner desire

to want to sleep with women or have sex with women.

So, when they read things like,

"You would have a girl begging to suck your dick."

Whilst they might logically think to themself

that they would not like to associate themselves with that.

Deep down, that appeals to most guys.

And that's what gets them to buy pickup products.

And if you didn't get them to buy pickup products,

you don't have pickup companies making $100 million a year.

You guys are all ready?

Okay, why don't you go ahead, Tracy?

Please describe to me briefly how you're self-employed.

Well, I started out,

I have my own cleaning service

and I've been in it for about three years.

For most men dating is a form of gambling.

They're rolling the dice hoping

that they're gonna get lucky.

If you were getting on an airplane

and stuck your head in the cockpit and said to the pilot,

"How are you gonna make sure we get to Dubai?"

And he quite seriously said,

"I don't know, maybe we'll get lucky," and he meant it,

you'd get the fuck off the plane.

Correct?

How many of you have ever even had a woman,

you just didn't care and she liked you?

Raise your hand.

Now, how many women have you ever had a real crush on them

and no matter what you did, they just didn't like you?

Why?

There's a reason for it and it's got to do with energy.

Talking to women was one of my biggest fears in life.

Before I couldn't even go up to an old lady

and ask her for directions.

And I find out, oh, hey, there's this whole community

actually trying to get better with women

that have my same problem.

When I first started teaching, I had no idea

that when a guy came to talk to you in a bar,

that had taken courage to come to do that.

It wasn't uncommon to meet someone who was sort of 25

and had never been with a girl.

And I'd think, wouldn't it be nice

if everybody had the confidence,

if they see someone attractive, and you're single,

to go over and start a conversation?

I wanted to help guys have the confidence to talk to girls.

But then when you start teaching

you see this other side of it.

There's a dark side.

There really is.

I don't think that a lot of people understand

that there is this real subculture,

and what their teachings are, and what the beliefs are.

When she tells me, "I have a boyfriend," right?

Still fucking dead in her face, I don't give a shit.

Ignore that, push it over there,

let's get back to the conversation.

Is that a yoga mat?

Yeah.

Where can we do yoga around here?

You're the first person I saw with...

I do it in the Rec Center.

Charming a girl in 60 seconds.

That became my hallmark.

Literally in a session I would get like, 30 numbers

from very attractive women.

No, talk for a second.

Why?

I don't know, 'cause you're cute, you have good energy.

Afterwards I coached.

Sleeping with a woman is stacking many subtle behaviors

end to end.

They would pay me $1,000

and at the end $2,000 for an afternoon.

And then we'd go out and some of them were like,

"What the fuck?"

I mean, because I was a machine.

A lot of confidence, and alpha male behavior

and proactivity is knowing that it's my right

to go after this girl.

There was no emotional register.

I was an executor.

There were hundreds of women.

I would sometimes have three dates a night.

I mean, it was like full on man.

Now, I'm settled down and married.

I closed that chapter of my life

and then you guys showed up with all your equipment

wanting to like, pry that open.

I feel like a war criminal and you're some nosy journalist

who's coming wanting to expose me.

It still really surprises me how many people

have absolutely no idea this industry even exists.

I don't know how it's managed to stay so underground.

We're talking about a multi-million dollar industry

that's all over the world

with loads and loads of people teaching.

And loads and loads of students.

Entire online communities of people.

I guess, because there's not really an incentive

for it to come out.

But it all started back in the '80s with just this one guy.

Meet Ross Jeffries.

Ross teaches other men how to get women into bed.

I was a very, very, I would say,

ungainly teenager and young man.

I was 6'2 and weighed 127 pounds.

I was emaciated and very low self-esteem,

and couldn't get a girlfriend.

I was always the guy who was the big brother,

or the best friend.

I actually used to keep a scrapbook of the rejection notes.

And, it was very painful.

I remember walking on Bruin Walk at UCLA

after like, the fifth or sixth date cancellation

and yelling, when am I gonna solve this?

Then around 1987 I stumbled on my first NLP book.

Today I wanna talk about

neuro-linguistic programming or NLP

as conversational hypnosis.

Some of the ways that we use hypnosis in NLP

include anchoring.

Anchoring is an NLP technique

you can use to anchor a person to you

to believe that you have certain attributes.

Motivated, for example.

Honest, loving, or powerful.

We can anchor people to have rapport with us.

There are all sorts of uses for anchors.

Now, my understanding

is that you're not going to use this technology

for anything that you shouldn't.

I thought, ah, this is good stuff.

I can use this to get over my own shyness.

My own difficulty.

And there's also some techniques there

for influence and persuasion.

But no one had ever applied it towards seduction.

I thought, I'm gonna be the person who did it.

Ross, what do women really want?

I don't care what they want.

I only care what they respond to.

There's what women say they want,

there's what women think they want,

and then there's what they actually respond to.

I'm interested in what works on the street

when it's time to date and mate.

And what women actually respond to

is not what they say they want.

So, what do they respond to?

They really respond to a guy who's a challenge.

A guy that's a question mark, a guy who keeps them guessing.

In 1988 I self-published a book called,

"How To Get The Women You Desire Into Bed."

It got me on all sorts of talk shows.

It's the subtitle that really got people.

"A Down And Dirty Guide To Dating And Seduction."

"For The Man Who's Fed Up With Being Mr. Nice Guy."

It talked about how to use self-hypnosis

and how to use hypnotic techniques to get women all excited.

I'm talking for the little guy out there

who gets his head kicked in and always winds up

being the buddy, the big brother and hears,

"Let's be friends."

You want a friend, lady?

Get a dog.

And here's the thing.

Ross.

I think you're gonna end up a very lonely man.

When I started this, there were no cellphones.

There was no Twitter, no internet.

No Facebook.

Tapes, we had cassette tapes.

There was no digital nothing.

Our "Speed Seduction" catalog was literally mailed to you.

We mailed it.

We got on the internet in 1991.

Then I got seduction.com in 1994.

Back then they had one search engine.

You pretty much had to know the URL of the site

you wanted to go to.

I was 19 when I got into it.

I was sitting in a pub called.

The Round Table in Leicester Square,

and a friend said to me,

"Hey, you should read Ross Jeffries newsletters."

And then later on he gave me the cassette to listen to.

My only idea of how to meet people

would be go to loud, horrible clubs

and try to dance near people and hope they notice me.

And, yeah, as we all know,

that doesn't really work that well.

My name is Erik Von Markovik,

commonly known to the world as Mystery.

And we're gonna do a little experiment.

Hey Siri,

show me a picture of a pickup artist.

Here are some images of a pickup artist

I found on the web.

They're all of me.

There's one.

There was something called newsgroups.

And Ross had created his own newsgroup

called alt.seduction.fast.

This is before Facebook groups.

Fast Seduction was his company name

and there were about 40 members.

When I first got online and found about newsgroups

I stumbled upon alt.seduction.fast.

It was a niche, and I found that fascinating.

Finding out that there was small burgeoning community,

and I started growing it.

I started responding to questions that I had answers to.

I had learnt by myself and gotten a few girls in my life

over the course of a few years,

performing magic in night clubs.

I was actually paid to be there,

to be a point of interest, right?

I taught other guys up in Toronto that which I know,

specifically tactics and strategies

and I did it for shits and giggles.

That's mid-air appearance.

That's all I'm saying.

There's something to that.

If I say, here, come join me for a second.

I look away while I do it, and then look back,

they're more likely to do it than if I say,

"Come join me for a sec."

If I eyeball her, "Come join me."

They'll be like, "No."

But if I say, "Here, come here for a sec."

Okay.

See that body language?

They're more likely to come.

The old days of discovering pickup material

were just like coming across this secret treasure

that no one else knew about.

You would think, "Wow, I just learned this secret language."

"I have this special superpower now

"that none of my friends have."

I noticed I was more arrogant with women.

I wasn't afraid to talk to them.

That was a big thing for me.

And, I was no longer intimidated by other men,

because I felt I had a superpower, in a way.

At least that's what it was like at the beginning.

I was up in Toronto and I'd wanted to live in Hollywood.

So, I created Project Hollywood.

That's a nice town, filled with beautiful women.

I wanted to meet them.

I had some Hollywood aspirations that I wanted to pursue.

Project Hollywood was a collaboration.

I wanted to live in a nice, big place

and I wanted to share it with others.

And so, we had five guys all move in together.

Everyone that lived in that house was a pickup artist.

We had Papa, we had Owen, also known as Tyler Durden,

or just TD.

Myself, Herbal T, and Neil Strauss, A.K.A. Style.

What's with your picture in Rolling Stone?

Neil was a writer and went and done interviews

with Courtney Love and they got on very well.

So, she was invited to stay with us.

We had a rockstar secretly living in our house

surrounded by pickup artists.

One of you guys

- can have that bed. - I use that bed.

- Hey Neil! - Yes.

Don't let me give anything else

but that bed, alright?

'Cause I'll end up giving away too much shit, okay?

Right.

We lived just two minutes from Sunset Boulevard.

It's the Hollywood dream.

Beautiful house right by all the night clubs, restaurants,

lots of social environments

with which to interact with people.

Project Hollywood became the focus of the pickup world.

Everybody who was into pickup followed it.

You had this whole online forum of thousands and thousands,

all following what these guys were doing in Hollywood

and then doing the same thing in their own towns or cities

and sharing their experiences.

It was essentially a laboratory for guys to go out

and try different tactics and techniques.

If you went out and tried something,

you would write a field report with the details.

And then, if you got laid,

you'd write what they called a Lay Report.

They invited me to be in that house.

I said, I'm not gonna live in a frat house.

I'm not a college boy.

They stayed out to all hours of the night,

they lived a drunken lifestyle, they were living like bums.

I always loved living in a theatrical family,

creating an extended family with friends.

Project Hollywood worked for the longest time.

At least up until a point where

a roommate of mine, Herbal T,

ended up having sex with a girlfriend of mine

that we had just broken up that day.

I heard it.

It was a room near the kitchen.

It really affected me emotionally,

and I've never felt jealousy with that much weight.

I didn't have tools to handle that.

I was talking about suicide.

Neil took that seriously, as he would as a good friend,

and he took me to a hospital.

He wrote about that.

That very thing.

But I remember all of it, yeah.

It's interesting, really, because you've got

an underground industry and then you've got

an undercover journalist exposing this industry.

Well, when they do an article

on the great fucking author Neil Strauss,

then I'll fucking have them do my picture.

Even then I'd have them do a caricature.

When Neil wrote The Game, he knew.

When he was living among those guys,

he was secretly writing about them

all the while pretending to be their friends.

It's a very sociopathic thing to do, isn't it?

We're going to do a topic

that Andrea wants to discuss today 'cause she found

this very interesting book.

It's called "The Game" by Neil Strauss.

This is a man's bible, right?

It's got gold pages and it's even got

a ribbon bookmark here.

The subtitle is.

"Penetrating The Secret Society Of Pickup Artists."

When the teachers at the time realized

that this was gonna be a book,

they were quite nervous about the industry being exposed.

Disarm the obstacles.

I wanna know what... Disarming the obstacles?

This sounds like a frigging FBI tactical sorta thing.

What's this one?

"Isolate the target."

Like, give me a break.

There is the target, I must disarm the obstacles.

"The Game" was really the book that put pickup on the map.

Before "The Game" came out,

pickup companies were quite underground.

There were maybe three or four companies.

And, if you were outside the industry,

you wouldn't even know it existed.

In fact what "The Game" did was create this industry

that just boomed.

And these people shot to fame and everybody wanted them

to teach them.

And I was like, this is gonna change everything.

Oh, no.

But it didn't, it just opened up people wanting to hire me.

What's up?

Bruce Wayne with Justin Wayne Dating.

What's up?

It's Justin Wayne, and I have another Q&A.

My name's Shaun Michael.

For those that know me, A.K.A. Discovery.

I'm Paul Janka, this is "Beyond The Digits."

You had dozens of companies forming,

trying to capitalize on the popularity of that book.

Any company which had any association with pickup

or "The Game," was successful.

Are we all ready to settle in?

Where's Beckster?

I'm here.

You've met, Danny.

Yeah, oh yeah, I met 'em all.

Okay, very good then.

Take a seat guys.

Yep, let's all settle in.

I created a company called Social Dynamics.

And then, my lead coach, Tyler Durden, and Papa

decided to take my mailing list,

find out who those people were,

and without telling me, create their own sales letter.

And they sold to the very people

that were on my customer list.

And the company's name was RSD, Real Social Dynamics.

Mystery originally called his stuff Social Dynamics.

Tyler came along and with his partner, Papa,

created their own business, Real Social Dynamics.

They stole it from right out from under him.

Jackasses.

Forgiven, it was a long time ago.

They were studious, they were industrious.

Ladies and gentlemen,

welcome to tonight's wonderful RSD free tour.

Your speaker this evening comes from a faraway land

in the middle of the alps.

The 5,000 person cow town he grew up in

didn't offer much opportunity,

so he chose to get out, learn to become a man,

and master the skill of getting with women

who some might call out of his league.

Now, he's touring the world,

teaching thousands of men to get laid.

If you want an amazing sex life,

if you want to get your shit together and thrive,

then please give a warm applause and welcome RSD Maximilian!

Thanks so much for this warm, very, very warm welcome.

Thanks for so much for all of these familiar faces.

Thanks a ton for all these new faces.

Who would've thought, who would've thought?

Being good with girls is a skill just like any other skill.

If you say like,

"Okay, I'm teaching guys how to get good with women."

People are like,

"Why do you have to put in some strategies now?"

"That's weird, I don't like that, that's creepy."

I think Arnold Schwarzenegger said,

"If everybody likes you, you're doing something wrong."

You don't wanna be liked by everybody,

you wanna be loved by a lot of people,

and hated by a lot of people, you know what I mean?

Gentlemen, if you wanna switch your phones off now?

I mean really properly off, and no recording.

Look, we have to take this gentlemen right here

and turn him into a master pickup artist.

And I'm gonna tell you the three biggest concerns

from my point, and hands up if you agree with that.

Number one, I'm afraid.

Approach anxiety.

That's what it's called. AA, Approach Anxiety.

You need to learn how to handle it

or you need to get rid of it.

I'm sure we can all relate to the hot girl walking by,

I'm stationary, and I'm thinking,

"Second one, second two, second three."

Obey the three second rule.

You see the girl, three seconds, you must be approaching.

You might not know what to say.

Your stomach is eating your testicles

for a bit of encouragement and nourishment,

but at least you're moving over.

You need to go out to bars,

you need to go out to nightclubs,

you need to go out to the grocery store and talk to women.

Just have fun.

You see, the best way for me to really be myself

is to do silly things and do things that make me have fun.

And sometimes, you get rejected and that's okay.

Hi, how are you?

And then you do silly stuff like that.

You can re-approach too.

Sorry for weirding you out.

That's okay.

I'm Andrew, by the way.

I promise I'm...

Where are you guys from?

Okay, okay, I'm not that annoying guy that always...

I don't know why I wanna talk to you.

I think, I don't know.

Oh okay, whatever.

And then, if you re-approach and you suck anyways,

it doesn't matter.

Who here has ever been rejected?

Say "I".

I.

Oh my God, so loud.

I actually have got a really unusual perspective

on the industry.

Mostly, because I'm a girl.

What drew me to be a part of this was the fascination of it.

I was fresh out of a psychology degree.

I was really interested

in human interaction and human behavior.

All of the guys teaching were really only interested

in what works.

I was more interested in why it worked.

Why are men shit with women?

One of the basic ones is 'cause you're boring to listen to.

But, you can work on it, it's not about looks,

it's about identity.

You create that, I guarantee you will have choice,

and that choice is very, very rewarding.

A lot of the industry works,

and this is how the stuff in "The Game" works,

by creating a persona and teaching somebody

how to be that person.

This is Max from Real Social Dynamics.

Today, I'm gonna talk to you about

how to be a badass motherfucker.

We're going to be getting the girls chasing us.

In all our way of being we'll be conveying to them

that we're accustomed to beauty, right?

So they're gonna need a lot more that their looks alone

in order to win us over.

'Cause beauty is their financial value initially.

Do you see how I've instantly

become the prize in that statement?

But it has a shelf life.

From the age of 30 plus, it starts to depreciate.

That's the game plan.

That's the narrative for all pickups.

You need to choose the target.

But to get to the hot one, you gotta win over her friends.

Engage everyone in the group.

The little ugly one, the fat one, everyone gets engaged,

'cause the hot one is used to getting more interest.

Do the opposite, it's gonna confuse her, hold on.

She's gonna then want to interject a little bit more,

then you get to tease and challenge.

It does work, I wish it didn't.

It works because it's not what girls are used to.

Lock-in within one to three minutes.

I wanna lean back against a wall, or a table, or a bar,

looks like they're gaming me

as opposed to me being the guy leaning in.

Your lock-in was like this,

but it shoulda been like this.

Or better, if that's your target, like this,

where they have to earn you turning

and showing more interest.

It makes the girl realize that you've got high value.

It's a high value of male behavior to do that.

80% of attraction is Demonstrating Higher Value.

That's what DHVing is.

The art of storytelling and bragging without bragging.

When people hear the term pickup

they often think about some sort of really smooth guy

walking into a bar, delivering a one liner,

but actually, it's more of a process, really.

You got Attraction, Comfort, and Seduction.

People say.

"Just be yourself and say whatever comes to mind."

If be yourself was working,

you wouldn't fucking be here in the first place.

There is a structure to solid pickup,

a narrative arc from meeting a girl

to beginning a sexual relationship.

That arc follows a series of phases.

As complex as it might sound,

this is what happens in normal courtship.

Each phase has an objective, I'm gonna name them now.

A1, open.

I've gotta be able to open

and I've gotta be able to stimulate fast.

An opener is essentially a conversation starter.

Something silly like, "You look like a teacher."

But, that's good enough to start a conversation.

Hat girl, can I ask you a question?

You're fun, is this Ed Hardy?

- No. - No, it's Wass.

Wow, you got good style.

Ask her.

Do you do anything creative?

No.

You look like you do something creative.

Get off the phone, get off the phone now.

And introduce yourself to me.

- I'm not on my phone. - Introduce yourself to me.

- I'm Maximilian. - I'm Natalie,

- nice to meet you. - Maximilian, hi.

We've got, what's known as, the FTC,

False Time Constraint.

If, for instance, I were to stand up and kick my chair out

as if I was about to go, that's a false time constraint.

It's not verbal, it's a non-verbal false time constraint.

I can only stay a second, I have my friends here.

May I?

Ask for permission to sit down.

And I'm back, right?

It looks like I'm about to go and then I can come back,

and, "Oh, okay, get this."

By the way, I just noticed before I head off

you have this kind of like really artistic, creative vibe.

Something you might say,

something that the pickup companies might teach you

are these things called negs.

Negs are negative comments or backhanded compliments

you might say to a girl, like...

Apart from the sweaty hands you're pretty cool.

Oh my God!

I'm just kidding, I'm just kidding, I'm just kidding.

It's so mean, it's so mean.

Like you could say, "Nice shoes."

And where do you go from there?

That's the compliment.

"Nice shoes."

"Thanks, my boyfriend bought them for me."

And she shuts you down.

- Girls, girls, come here, - What's your name?

Come here, come here.

Hi, hi, hi.

Hi, hi.

Welcome to the party, my name's Max.

Max, Gisele.

I love how you smell.

Really?

It reminds me of my grandma.

'Cause when you first approach a girl,

you're doing most of the talking.

Now, at some point, you really have to get it equalized

and get her to invest in you.

Qualification is a tool you're gonna use here.

I want to get her to try to prove herself

worthy to me in different ways, okay?

Challenge her a little bit.

That's called qualifying.

You get to reward her.

Wow, you do that? Check you.

Guys that don't do that are the guys

who are not getting laid

because they're just trying to impress.

How old are you by the way?

You shouldn't ask a lady her age.

- It's fine, it's fine. - I'm not judging you.

37.

You're 37?

Game works best on people with insecurities.

It plays on insecurities.

That's why it works.

If you were a little taller

I would totally make out with you.

It works on girls who are putting on an act themselves

of being more confident than they really are.

When a guy cuts through that to her vulnerable self,

that's where it works and the power shifts.

You know when a women really knows that she wants you,

when she recognizes that another women likes you too.

That's called a jealousy plot line.

I used to leave a Gucci shoe, an old spare Gucci shoe

at the door, and girls all said, "Whose is that?"

"I don't know, some girl left it sometime."

Comfort is a natural phase.

I'm not gonna go into loads of details.

Build an emotional connection, then a physical.

When you feel that emotional connection,

that is the moment that kissing should occur.

If you don't do some sort of physical escalation then,

you will pay the price later on.

ABC, always be closing.

What do I mean by closing though?

What is a close?

It's not just a number.

It's a future plan.

It's bouncing to another bar.

It's many stages.

But always have to be moving forward and closing.

Isolating.

Isolating, exactly.

And the next phase is seduction.

S1 is called foreplay.

Just the natural phases.

The next phase is LMR, Last Minute Resistance.

The point of no return before sex occurs.

This is that emotional wiring that says,

"Oh fuck, if I fuck this guy, I might get pregnant,

"I might get in trouble."

It's an emotional thing, it's not rational.

She really wanted to fuck you,

but she's gonna get that sting.

The worst thing you could do is be Mr. Over Reactive,

Mr. "Okay No Worries," and "I thought it was on,"

and make it a big drama.

Sometimes, they might just do it to see

if your emotional circuitry is a bit mis-wired.

You have to know the difference

between real resistance and unreal resistance,

A.K.A. token resistance.

They might literally, "Oh, slow this down."

"Yeah, it's not big deal."

"Come on, tell me about yourself."

Pull her in, create tension.

You grab her and then push her away gently,

just being playful.

Build that sexual tension and then escalate again.

Her logical mind has to give at least some objections

even though she's really aroused already

and she actually wants you to lead her.

But expect that there is this last minute resistance.

If you have enough openers,

you have enough false time constraints,

you have enough negs,

enough qualifier questions,

and you have enough comfort building material,

you learn the structure, anybody can do this.

Open, neg, qualify, move, comfort.

Boom.

Meet the objectives of each phase

and you get the girl, that's how that works, right?

A lot of what these people are teaching you,

it's almost like the rat brain experiments

where if the rat goes down one pathway, you give it a treat,

if it goes down the other, they give it a shock.

They're treating women

as if they're stimulus response machines,

using reward and punishment.

Oh, now I'm gonna neg her, now I'm gonna reward her.

We're going out with some friends for dinner now, good.

So, they're busy.

This is how they think about people, as lab experiments.

Try to think outside the box.

Don't just try to use this tactic or that tactic.

Think, "Okay, what can I do to fuck this girl?"

"What can I do to learn?"

"What can I do to push the situation a little bit more?"

"What can I do to win over the whole club?"

"What can I do to be fucking awesome?"

"What can I do to have fun?"

I was at university.

I had an interest in learning about women

or learning to be better with women,

and I had this knowledge on what people did

in online businesses.

So, I had this idea that what if I contacted

some pickup companies and in exchange for learning more

about how to be better with women,

I gave them some help with marketing.

With those first clients,

it was like working with your heroes.

I wanted to be like them, I wanted to have

that level of confidence.

I even changed the way I spoke

to sound a bit more like them.

I was so grateful to be learning

about how to pick up women or just be better,

even just get a girlfriend.

I thought, if I can learn from these guys how to do that,

it will all be worth it, and I will help them

as much as they want.

Hey! Was geht ab?

This is Max from Real Social Dynamics

and today, we're in Cologne, Germany.

In this video, I want to talk about the three easy steps

that you need to do in order to get from opening the girl,

all the way to engaging in sexual activities with the girl.

And first and foremost, most important point here,

is comfort.

You have to be comfortable with yourself.

If the girl is like, "I know I'm not."

Figuring out how to get customers in an industry

that isn't socially accepted is very difficult.

You can't just take out a magazine ad saying,

"Hey, let's teach you how to pick up women."

Before, you had "The Game",

and lot of people found out about pickup through that.

Now, what tends to happen is someone

will be sitting at their computer

watching some random YouTube video,

and in the related videos,

you'll see a thumbnail which says,

"How to get a girl to like you?"

And you will just click it

because, what guy isn't interested in that?

And you're then presented with this 20 minute speech

by some pickup instructor, and you watch it, and you go,

"This is interesting."

And you click on another video, and it's like,

"How to get laid."

Every pickup seminar you went to or every pickup company

you saw online would have infield videos of them

actually using the stuff that they were teaching.

And you would see them talking to women in nightclubs.

I love you.

You would see them kissing them,

or taking them home, or even just flirting with them.

And you would think like,

"Wow, I want to be able to do that."

And when you saw someone do that,

that was all the proof you needed that their stuff worked.

I saw you walking, you had this really sexy,

but, artistic vibe going on.

Sorry, I'm Justin, what's your name?

All right, so, we've already had over 200 million views

from recording what you call hidden camera pickup videos.

You just press a simple button like this.

And the light comes on.

You can see the light here.

And then, I put this across here.

And yeah, it's actually recording right now.

Hey guys, it's Mystery.

And Beckster.

And we are here to tell you about

the Golden Ticket Pickup Artist event.

Three days, two nights, August 4th, 5th, and 6th.

This bootcamp will kick you in the ass and get you going,

will get you started.

A bootcamp is where a student

will pay $1,000 to even $3,000

to spend an allotted amount of time

with a pickup instructor.

The pickup instructor will typically take you infield,

where they will instruct you to approach women.

But, a bootcamp is essentially, you pay some money

for two days with an instructor

to learn how to pickup women.

So, we're gonna meet the boys now.

I'm gonna take them infield, get them in set,

get them warmed up, and then critique them,

and then the real game can start.

All good?

Yeah, fuck yeah.

You look good.

Hey man, you good?

- Remember to smile. - Of course, how are you?

Approach anxiety is beating you now, just start walking.

Walk, walk, walk with me, walk, walk.

Put your hands on down.

Walk, where are you gonna go?

Pick a set.

Come on.

Don't be an excuse artist, be a pickup artist.

Two set coming.

Guys, open immediately.

Guys.

Guys, open immediately.

Can I take a piss first?

- I'm absolutely bursting. - Yeah, yeah, of course.

And then I will open.

Set, set, set.

Set, set, set.

Set, set, set, set, set.

Ready?

Set, set, set.

Two set. Bang!

Go!

"You have the second best shoes I've seen today."

And then say, "What are they, leopard?"

"Who are your friends, are they cool?"

Is a good opener.

Go.

"Hey Eric, who are your friends, are they cool?"

Go, go, don't think, don't think.

You're thinking, don't think.

All right, you come with me.

At the bar,

say to her, "Don't get me one, I can get my own."

Be larger than life. Stand up. Smile.

Smile.

Put your arm out, take her.

Right outside, where that canopy is,

that's where a load of the boys have bounced two sets

two groups of women.

Get your own group, merge it in.

Now we merge all three sets.

We start becoming the life of the party.

Okay, let's open this two set

- here on the right. - Go.

From what I saw, it looked like you were chasing them,

and they knew it, and then they peeled away.

Did you leave the set?

Yes.

Why?

Because I have a lot of fear.

No, go back in.

Remember, always stay in as long as you can.

Yes.

Stay in as long as you can.

Doesn't matter.

Why do you wanna leave on a good note

when you could win the game?

Yes.

Go back.

Say, "Guess what?"

"How rude of me."

"I shouldn't have left you straight away."

A lot of guys leave set

when they're still in the friend zone,

and they're like, "Oh, I'd like to feed my ego

"by leaving on a nice note knowing that people like me."

And then, go home alone.

What's the point in that?

Go back in.

Show them you got some balls.

That's what they respect.

Someone with some courage, conviction,

and does what they wanna do in life.

Well, how was last night?

That's what we're gonna talk about.

Did it look like I was gaming, or did it look like

I was just enjoying my moments

hanging out with the girls?

They were slowly warming up to me,

but not really quick enough, so I actually left them there.

I went, opened another set,

sat down with them, chatted them up.

And then, I could see the previous set start to warm up.

I kissed one and then the other.

And then, the third friend was watching from the side,

and I said,

"You're feeling jealous and left out, aren't you?"

We were kissing.

We were kissing.

They were French.

They were French girls.

Literally.

We just started fooling about a little bit.

And then, opened a nice two German set.

Who was with me?

I think it was Michael, and Eric was there.

'Cause that's the one, I'm not giving up on this one.

Exactly, but it's just to invite them out

to something you're already doing.

Like, "I'm at the W Hotel, come get some sun."

When do you call them?

Do you wait the obligatory two days?

No, no,

As soon as possible.

While it's hot.

Show your interest.

You're allowed to,

especially since you got her contact information, right?

You can show interest.

Did you kiss?

No, I didn't.

No, but they shared a cigarette,

and that was an intimate thing,

back and forth-ing the cigarette.

And they were handholding and arm-in-arm.

Now, you can't often sell someone a bootcamp

straight off the bat, right?

To try and demand $1,000 or $3,000

from someone who has just heard about you is very difficult.

So, what you do in business is you ease people in slowly.

You start with free content.

Then, you sell them something that's maybe $10.

You might charge $10 for a seven-page guide on text messages

to send a girl.

Then, you sell them something that's maybe

between $50 to $100 because that is a small investment.

Now, they're more likely to spend more money with you.

So, then, you pitch them a $200 to $500 product.

That might be a live event that costs that much.

That might be a more in-depth video course.

Once they've spent that much money with you,

they will again feel more comfortable spending

even more money with you.

So, then, you can sell them a $1,000 to $3,000 bootcamp

because they've been through the video course.

They're still not meeting women,

but they know what they need to do.

So, they come on the bootcamp to get practical experience.

Welcome to Daygame.

Talking to girls, during the day.

Day game is different than night game.

Here, during the day, people have shit to do.

Many guys do like they try to do the hard stop

like some girls walking past, "Hey, excuse me."

And the girl is like, "Whoa," freaking out like,

"What's happening?

"I can't," "I can't," right?

You guys got that?

Like, "No, no, no, no, no."

So, what I would do much rather is walking with.

And when I'm walking with,

there's a big difference, as well.

What does the newer guy do?

If the girl walks like this, he's like, "Oh, excuse me."

She'll see you like totally creepy, right, behind her.

And she gets to feel like, "Oh, this guy's following me."

"What's up?"

What I would do is I would walk

one to two steps ahead of her,

and I chat over the shoulder like,

"Oh, yeah, blah, blah, blah, blah."

That takes all the pressure off her.

You're walking your way.

She's walking her way.

You look very nicely dressed for Miami Beach.

Are you from here?

Hi, I'm Andrew, nice to meet you.

Sophia.

Sophia?

Cool.

I thought you were cute.

I guess, I wanted to come talk to you, but...

I'm actually on my way back to work,

- sorry. - Yeah, I know.

I'm sorry.

It takes a lotta guts to do this.

It really does.

Let's be honest, and it takes desperate measures.

I had to be really desperate to get good with girls

to find the one in order for me to come out here.

Excuse me.

I think you're very cute.

You have to talk to me for a minute.

No, I don't.

No?

No, you don't, you're right.

When I was 18-years-old,

I went through a really bad breakup.

My girlfriend, she found someone else.

It was easy, she was a very beautiful girl.

And then, when I wanted her back,

she said, "No, I already have someone else."

And that crushed me.

It crushed my ego, it crushed me as a person.

I had a lot of social anxiety.

And, for some reason, I didn't do well with it.

I started looking up how to get good with girls.

I had heard some guy mention a book about it,

and I researched it on YouTube.

And it really resonated with me.

Hey, these guys were kind of nerdy

just like me, and they did it.

Why can't I do it?

What I like to do, sometimes, is to just do silly things

and be like, hi.

Hi.

What's up, what are you up to?

Heading to tacos.

Mm, tacos.

Yeah.

- I like tacos. - You like them?

- Yeah. - Barbara.

Barbara, where are you from?

Argentina.

I'm Colombian.

I really like your energy.

Thank you.

Yeah, you would think that if some random guy

went up to you like this, you'd be weirded out.

It was weird.

How long are you guys here for?

I'm leaving in four days, she's leaving in April.

Cool.

Right, you coming or what?

You're inviting me?

Yeah, sure, why not?

Okay, let's do it.

Honestly, that was such a poor approach

that I didn't think it was gonna work out.

That, sometimes, I'm just like, what?

Sometimes, it's just going up

and just being there and saying hi.

And, literally, that's all it is.

To be honest, I only get about 5%

of the numbers of the girls that I go up to.

It's rare when it actually works out.

It's very rare when I actually meet a girl,

and she likes me, and I like her.

But whenever that happens, oh my God.

Honestly, there's no other better feeling.

Spending time with a girl that you connect with.

I love it, honestly.

This is where I originally started in Union Square.

A few years ago, way back in the day

in the dark ages of the seduction community.

A lot of times, when you start talking about dating advice

and things of this nature, a lot of women will kind of,

will have this idea that it's easy,

or it just comes natural, or just be yourself.

But, in reality, for women, it does come a lot easier.

Why?

Because, culturally, they've kind of been brought up,

and, every single day, guys approach the woman.

The guys go after the woman.

The guys pursue the women.

The guys tell them that they're attractive.

The guys hit on the girls.

Girls don't usually go out of their way

to approach guys and hit on guys.

So, generally, one way that you can kind of realize

if somebody's out here practicing or not,

is most guys aren't out here getting as physical

with strangers as we will, as quickly as we will.

When you're not physically escalating on that stranger,

you're emphasizing the fact that you are a stranger.

- You're actually. - Hi.

Really fucking cute.

- Where you going? - Thank you.

Where you going?

- Don't turn me away. - I'm going to go.

Two seconds, dance with me here.

Dance with me here, fuck Barnes & Noble.

Generally, you wanna get physical right away,

make little playful taps on the arm or whatnot,

or a little light handhold where you objectively,

you wanna hold that as long as she'll allow it

and get her used to your physicality.

You know why I'm this fast with you right now?

Do you know why?

You're always touching the girl.

You're always doing things as if you're their boyfriend.

If you saw us a mile away,

you would think that we were already a couple

in the certain phase of the pickup.

Maybe 15 minutes in or 10 minutes in.

Sometimes, even sooner than that.

I don't know if you've ever heard of...

Should we get a coffee?

Ah, we're going to get coffee, yeah.

Boom, boom, boom.

What are we men attracted to?

What do people say?

Looks, right?

That's the basic gist.

Now, of course,

you can have an emotional connection with a girl,

but the first thing that pops up

when we find a female attractive is looks.

For a girl, she's searching for something different

because thousands of years ago,

what kind of male would be the best male for her offspring,

the alpha male.

This is the strongest guy, this is the leader guy.

He knows what's up.

He's not gonna be some beta male,

who will give me weak offspring.

It's a known fact

that women respond to dominance from men.

If you read some of these romance novels

that are in the apex of a female's mind.

The darkest secrets, the dirtiest, darkest secrets,

it's always the guy being dominant, being the alpha male,

making her do things she doesn't want to do.

It's always that way.

The following presentation is controversial

and may be offensive to some audiences.

Viewer discretion is advised.

Today, we show an epic pickup video that shows

the full process of approaching two friends.

Taking them on dates at two separate times,

and, eventually, taking each girl home.

These girls were perfect strangers that we just met.

You will see how to deal with the girls

who are not fully into you right away.

These type of girls are called the "Maybe" to "No" girls.

So, now, we'll talk about the date with the target.

As soon as she comes, she starts talking about her boyfriend

and all this nonsense, which made me wonder,

why the fuck did you even come?

Lots of times, a girl's gonna say all kind of shit to you,

tell you you're a player, all this stuff.

Your objective is not to listen to women at all. Okay?

Fuck what women say.

They don't know what the fuck they want.

You have to show them what they want.

Some of these guys, they've had it the other way around

for so long, so, suddenly, when they're in a position

where they can sort of take a girl down a peg or two,

and it's them that's got the power for once, I think,

sometimes, they can see it as payback time.

Revenge.

It's a small time window to get the girl interested,

but after that point, man, my game changes completely.

It's all about structuring opportunities

for her to chase me.

The funny thing is when a woman

has more power in a relationship,

she doesn't know what the fuck she wants to do.

And she ends up fucking cheating on him, breaking up

for no fucking reason 'cause she's confused,

- and all kind of nonsense. - That's true.

Hey, my relationships are very fucking dominant.

Forget all the glitz and glamor with the initial pickup

that you see.

Obviously, I'm being nice to kind of,

for my style, it works for me,

but that's only the initial pickup.

But, as long as they do what I say,

I treat them really good.

And then, when they don't, I will punish their ass

in multiple ways.

They fucking love that shit.

Of course.

Sometimes, you see this real anger come out of these guys.

Do not reward bad behavior.

She stayed out, and then you were waiting up for her.

Said you'd come and collect her, she'll didn't phone you.

That's like the puppy dog pissing all over your kitchen,

shitting, chewing your cushions.

And you walk in and go, "Have a little treat, doggie."

"Women deserve this."

"They deserve to be taken down

"because they've had the power all this time."

Because that's their perception of it.

In their world, the women have had the power,

and they've had nothing.

They've been the worthless one.

Your thought of girl

is always girl and men are not equal,

that is the big problem.

I can see other girls while she can't see other guys.

Yeah, we are equal.

If you do it, I do it.

No, you don't.

That's what I'm saying.

Like I said, she's talking big for the camera right now,

but those were the terms, obviously, that you agreed to

in the relationship.

And at any time, obviously, you do have your rights,

and you don't have to, obviously.

And if you do wanna see other people, you can,

but, then, obviously you know what happens.

I do fuck other girls besides Asian girls too.

I just like them 'cause they're obedient.

Good little dogs.

It can become, for some of them,

more about the respect of their male peers in the industry

than about getting girls.

And that's a very dangerous place for it to go, as well,

because that's when they'll happily start degrading women

to sort of show off.

Yo, Was geht ab?

This is Max and Julien from Real Social Dynamics.

Welcome to special edition "Mid weeks with Mad Max"

where you can ask us three questions

that as they are lifestyle, game, and random.

At least in Tokyo, if you're a white male,

you can do what you want, and that's what I realized.

Real Social Dynamics got in trouble

because one of the instructors, Julien Blanc,

uploaded a video on YouTube,

which had some clips of him teaching some students.

In the video, he made some derogatory comments about women.

And I pull her in, and she kinda laughs and giggles.

All you have to say to kinda take the pressure off

is just yell, "Pikachu," or, "Pokemon,"

or, "Tamagotchi," or something.

So, that was my opener, I went.

"Pikachu, Pikachu, Pikachu," like that.

And there were some clips of him grabbing women's heads

and putting them on his crotch.

I'm romping through the streets just grabbing girls.

And my opener's like head, pff, on dick.

Head on dick, yelling Pikachu with a Pikachu shirt.

And it was ridiculous.

I have the infield of this, it's awesome.

And then, even going up to groups and one by one,

two at the time, and it's the happiest I've ever been.

And that video went online,

and it spiraled out of control.

Gossip blogs picked up on the video.

And after the gossip blogs picked up on it

the news channels picked up on it.

#chokingaroundtheworld.

And his suggestion that men should pick up women

by going and grabbing them by the throats

or forcing their heads places

we can't even talk about on breakfast television.

Well, yes, the suggestion of that

is clearly, the line has been crossed.

There is no doubt that he is an incredibly,

morally reprehensible man.

Not only is he offensive to women,

and has a very negative view on women,

but he's offensive to men, as well.

Suggesting men want the same things he wants.

I just couldn't believe that this guy

was videotaping himself assaulting women

and getting away with it without impunity.

And then, passing these disgusting views and methods

on to other men.

RSD is not, I knew that I could not

go to them for accountability,

and that the only way to take someone like him down,

is public shaming.

It is to show that anybody associated with a person

and an organization like this is tarnishing their own name.

I just started Tweeting away and a fucking hashtag,

#takedownjulienblanc.

I didn't know if I was gonna be able to do anything,

but I was like, fuck it, I'm just gonna try it, anyway.

I was running an event,

and there were people protesting in Australia

because of my colleague, Julien Blanc, oh, shit, actually,

I'm not allowed to talk about Julien.

Maybe I could frame it in a way

where I don't mention Julien.

I mean, I could just say, I don't know,

I was outside a venue.

And I was standing there, and I was running that event.

And I was actually talking about meditation.

Sexual assault is not okay.

You're assaulting him, you fucking idiots.

Sexual assault is not okay.

And this woman runs through the crowd, and she slaps me.

The slap was filmed, as well, so that went viral.

Fuck you, fuck...

I always try to hold eye contact with people in the crowd.

I pan from left to right. Hold eye contact.

I saw on every single guy's face, fear.

Sexual assault is not okay.

Sexual assault is not okay.

- Sexual assault is not okay. - You guys get in.

You guys get in.

They just wanted to go to a seminar,

learning how to be confident.

Yes, how to pick up chicks, as well.

I'm not gonna be like, "I'm just a meditation guy."

Yes, we were about to talk,

also talk about how to pick up chicks and stuff like that.

'Cause I was afraid as hell.

I was afraid as hell at that moment.

I'm like, what's gonna happen to me?

What are we supposed to do?

We've got plenty of police...

We've been assaulted once already, earlier on.

Yeah, guys, be cool guys, stay calm, stay calm.

Be cool guys, there is no way to any ego.

You're above this.

Be a really chill person, be very adult.

Just don't be reactive.

Remember, be assertive, and react, not reactive, be cool.

What's happening, what's happening?

What's happening?

Let's go.

Walk of shame, you scumbag!

You fucking cunts!

Julien was kicked out of Australia.

He got banned from other countries.

There were protests.

There were petitions and hundreds of thousands of people

signing those petitions.

I have friends, friends that didn't know

I was working in the pickup industry,

who signed those petitions.

The emotional outrage, the emotional reaction people had

to it was insane.

We live in a culture that is constantly battling

to teach men how to treat women with respect.

We have problems with it everywhere we look,

and, then, you do this.

It was a horrible, horrible attempt at humor.

They were also taken out of context, in a way, where...

How could they be taken out of content?

Give me the good use of choke a woman.

You can make anything look bad in a picture.

This is an abuse hotline,

a woman's protection pallet

where you're supposed to see different signs of things

that are being done to you

that you should be careful about as a woman.

You used it into an empowerment model

for some pathetic man group, right?

It just got everyone hating him

without even knowing the background,

just seeing the clips of however they've been edited.

And then, they're like, "Oh, because it was on the news,

"it was true."

Which we know is the opposite, normally.

It's the opposite.

I think you're backing away from what you teach

because it's getting you in trouble.

I'm not, again, I apologize.

And I take responsibility for it.

It was something that I never should have posted online,

but I do just wanna clarify that's not what I teach.

None of my clients do this,

and I don't make my clients do this, either.

The life of anyone's attention span is a week or two.

So, after a week or two, it's likely to fade away again,

and there'll be someone else to pick on.

Russell Brand or whatever, I don't know.

What the media did with Julien,

they would have done with any of the pickup instructors.

Just the fact that someone would record

themselves picking up women

and sleeping with them is questionable in itself.

A woman doesn't know that she's being filmed.

A woman doesn't know that the person picking her up

is doing it to prove something to some students.

You think it's fair to me when you have a girl here

and you want to hang out with her?

She believes that she's sleeping with this guy

because this guys generally likes her

and he wants to have a relationship,

or wants to have sex with her, but on a consensual basis.

She has absolutely no idea that this is for a business.

Up until that point, if you look at my brand,

I was the like the new guy,

I was like funny, like, "Hey guys!"

And then people were like, "Holy shit,

"There's this young dude and he just got slapped,"

"and he's standing there, and he's not freaking out."

"He's like cool."

I got like thousands of messages,

like literally thousands of messages,

like, "Hey dude, respect."

I think if you take a young guy

and you couple camaraderie, hero worship,

and like the power of the orgasm, and sexual conquest

and how much having a beautiful girl on one's arm

is like socially validating in our society and all that,

put that all together and it's like an intoxicating brew

for a young guy to get caught up in.

It's so potent.

The real gold dust is when you build a business

like some of these other guys you've interviewed,

and not only are you getting the validation,

and you're getting a physical pleasure of conquest,

but you're also getting paid

thousands of dollars to do this,

it's like the perfect storm.

Who here likes to play video games?

Hands up, yeah, yeah.

It was a $1-$2 million business for a several years,

but I got off the merry-go-round in my mid 30s.

I actually had, prior to getting married,

probably six long-term relationships.

So, I never was a guy who thought

this was the only way to live.

As I approached marriage, there was a lot of people

who felt I had let them down.

How could you, man?

What a betrayal.

I thought you were gonna like,

you were my hero and now you've given up.

But man, yeah, they got pissed, they didn't like it.

But it begs the question, like what they did want me to do?

Just like ride off on my horse into the horizon?

This isn't a good look at 70, man.

Well a lot of the unspoken stuff, or unheralded,

is the sense of male community in these places.

Some of these guys who are socially isolated

actually have found a brotherhood,

and it's even, it's not even really about the women.

It's more about the other men and the sense of acceptance,

and joining, and belonging.

Look at these bad boys.

One year ago, do you know that feeling

when everything is good

but you don't feel good with yourself?

You know what I mean?

That's kind of hard to say, but,

I really needed to find some meaning to my life.

Something I really wanted to do, and pursue, and grow.

You have helped me so much.

My life has really grown.

Sorry about that.

Yeah, that's what I wanted to say, just thank you everyone,

and, that's it.

Who's up next?

When you think about how much students

idolize their instructors,

it's hard not to see pickup companies as cults.

Because the instructors

have so much power over the students.

So, if you all stand up for a moment.

All right, so, I want you to stretch out for a second.

Who's seen the film "300"?

Yeah?

Remember the war of cry the Spartans do?

I'm gonna do that.

So I'll do that first.

And then we all do it together, yeah?

Cool.

So Spartans!

So now we do it altogether, are you ready?

Spartans!

You cannot question them,

you know, you have to just follow it.

These guys build a cult of personality around themselves,

and like, there are some followers

who might be casual followers,

but then there are also like vapid fanboys

who like, really believe in this stuff.

And if anything, like contrary

to what these guys are saying.

It's like, "Oh well, then you're not a true believer."

It's like it's so weird, and very toxic

you really can't be a reasonable human being at all

without getting loads of hate from that community.

The message that I wanna send

to the whole pickup community is RSD is like a church

it's like a Catholic church or like a Buddhist church.

People treat RSD like a religion.

It helps them to define who they are,

it helps them to form their future,

it helps them to give them belief systems,

it gives them like faith in times of trial and trust,

it truly is like a church, almost a cult.

One of the appeal, one of the appeals of the PUA thing,

is to take disenfranchised men

and teach them a skill set

that they can get back and get a piece of their own.

It's a new way of thinking.

A new way of thinking is basically not conforming

to what everyone else is doing.

The students

feel like the instructors are their saviors

because the students started as someone

very unhappy with their life.

So they feel like the instructor came in and saved them.

They provided them with a cure to their problem

and that's why the instructor becomes their hero,

and when you have someone you respect that much,

that person can tell you to do anything

and there's very few things that you wouldn't do.

Well, while you're in a subway she would say

she doesn't want to come to your house.

Yeah, she said, "I'm not coming to your place."

How do you get her to your home?

I basically, forcefully,

but playfully pushed her into the train.

This is what you call risky eagerness.

I like to talk about it, risky eagerness.

If you didn't do this,

I don't think it would have led to sex or anything.

- Go ahead. - Yeah, yeah.

When I first came into this industry,

I was just there to be a girl

for guys to practice conversation on.

So they would learn some conversation skills

and then they would come and practice them on me.

I actually really despise game, pickup.

I don't like anything that uses lies

or manipulation to attract women.

And I feel like there are aspects of this industry

that definitely do that.

And I never wanted to be anything to do with that.

And so I stopped teaching for awhile

while I get my head around all this stuff.

Quick question, quick question, can I,

are those technically galoshes?

The most success I ever had with women

was when I was the most pathological

and the absolutely least caring.

It's a common thing that men feel,

what we call it approach anxiety,

they get nervous around women.

So a guy can go up and he can flub the line,

or he can stutter, or stammer, or just get blushed cheeks,

these are all normal things.

I just parked in and I don't know, how does this work?

What makes someone good and able to teach in this field

is through doing this again, and again, and again,

you kill that nervousness.

Which is, I think, a part of our humanity,

the excitement and trepidation

of talking to an object of our desire.

What happens when you become a good player or whatever

is that all that stuff is muted.

So you feel nothing talking to the girl

but the thing is then when you get her,

it's just slightly satisfying.

There's no emotional resonance.

It's a penetrating loneliness.

I think part of my getting out of that world

was realizing part of myself was dying and that...

And the more I did that, the I better I became,

the more I died inside.

That youthful exuberant, over excited boy, that 7-year-old

who was excited about the girl,

and wanted to give her the flower, as he died and I said,

but it all doesn't matter

if you lose that part of you life is overall flat.

And I've recovered that in my marriage

and in my connection with my wife, without talking too much.

But I'm able to re-find my humanity.

The really good guys

in the pickup space have killed part of themselves off

in the name of duty.

They have a hard time moving their emotional needle.

The better they get, the more they've gotta give

until they've given all of their humanity

in the pursuit of this thing, but what's left?

It can become empty, and unfeeling.

And the longer someone does that and the deeper they go,

I think the more damage they can do.

Hey guys, Bruce Wayne.

And today I'm going to interview Justin Wayne.

And we're gonna talk about how to keep

multiple hot women in your life.

But first, we're gonna show you hidden camera footage

where Justin picks up women from the streets of New York,

makes them his girlfriends, gets them to tattoo his name

to show their devoted love, brings them all together

and then finally reveals they were on camera all along.

And believe it or not, they all stick around afterwards.

What did I lie to you about?

Tell me what I lied to you about?

You told me that it's us now.

Yes, yes.

So why are you loving her?

She feels uncomfortable.

You said you feel uncomfortable being around her too?

You both feel uncomfortable being around each other?

I don't feel uncomfortable with her.

I just feel uncomfortable with...

The situation.

Yeah.

Whoever doesn't like it,

you can just walk away, that's it.

I'm not forcing anyone to do anything they don't wanna do.

That's all I'm gonna say.

These girls seriously hated each other.

You can see it in their eyes there's fury,

like, "How come this other girl has his name tattooed?"

"I want him all for myself."

Justin puts them to like, puts them like.

"Yo, you guys can't do this, you have to be friends."

He's like their dad or something.

If you hit the momentum going up,

that's when you learn the quickest

and that's why we do a seven day, seven night residential,

living with us, live and breathe with us.

We should talk about San Tropez.

Project Hollywood but in San Tropez on a beach.

We've got a six-bedroom mansion, we've sold three of 'em,

we've got three bedrooms left.

Your fucking game's good, man, I think you're ready.

Almost with every company I worked with

it gets to a point where the numbers become really enticing

to the pickup company.

If we knocked a grand off the mentorship,

for anyone that signs up today.

- That's 9,000. - That's pretty hefty, dude.

Once you guys get the ball rolling, man,

you're gonna get some guys that'll drop

25 grand to work with you for two weeks.

Okay.

When this happens, the instructors,

or the people who started the company, the pickup company,

they start seeing their customers as figures and numbers.

Some of the humanity is lost.

So what you can do is make a payment plan.

So you can pay 50 euros now, and 50 euros the next month,

and the next month, and the next month,

and so on, you also get the bonuses today.

With any product in the pickup business,

everything is just a case of how much profit was made.

What can you spend to still be profitable?

This is for the Lay Reports, they're the bonus.

"50 Shades of Max."

I hate to talk about this

but there have been pickup companies that will hire escorts

at a bootcamp just so that the men have a good experience,

and buy another bootcamp, or buy more training.

Let's say it's $1500 for the bootcamp,

the instructor is paid $700, you hire an escort for $200,

you still have $600 remaining.

None of the companies I've worked with have ever done that,

but I'm aware of all the companies that have.

If you're involved in the business,

instructors will speak openly about it.

When we looked deeper into RSD,

they were saying like when you go into the field

to practice on girls,

they actually hire some of those girls.

I mean, some of them are just poor women at the bar

that they're practicing on.

But in terms of their field footage,

it's like they hire people to do that, it's not real.

This happens a lot.

This happens a lot, even with the companies I worked with.

The instructor would hire actors for the infield videos.

And that is clearly unethical.

That is clearly unethical.

Things have been become completely corrupt.

If that company is saying,

"Oh, we're offering 9 out of 10 success with women."

This company's gonna have to offer

10 out of 10 success with women.

Then where do you draw the line?

I'll tell you with Neil, his first six months were harsh.

But the next six months, he had 70 girls.

70,

70,

in six months.

It's like, "He kisses a girl on the street,

"must have been an actress!"

Yes, I've heard some people use actresses.

I never heard escorts though.

"Of course those are just actresses, yeah, thank God."

"Now I don't have to take action myself."

If they were actresses

I would have paid good better looking actresses.

So no, we don't entertain any of that stuff.

What the customers believe is going on is they think

any time a pickup instructor goes and speaks to women,

it goes incredibly well.

That's the myth.

You're the best, I love you!

- I will not kiss you though. - Goodbye.

- Goodbye. - Kiss you on the cheek.

- Rejection! Rejection! - Flirty boy, oh my God.

Rejection!

The reality is, these pickup instructors

spend an entire day filming themselves approaching women

and speaking to them, and 98% of those interactions

would not go well.

So what they will do, they will take just the shots

that went well and what you see while you are at the seminar

is just success, after success, after success.

You just make the assumption

that's just how it goes every time.

You have no concept that there were 95 other shots

that they are not showing you.

And I would never have known that

had I not worked with them.

They are no longer my heroes.

That was a very strange experience

because you go from putting these people on a pedestal,

and thinking they have their entire lives together,

and they are the way they are on stage.

But that's just a performance.

Yeah, they want me to do another Hot Seat there.

Really? Sick.

Well, it's money.

Yeah.

The rest of the time they spend stressing out

about the business, about videos,

how they're gonna do a live event.

But the students don't see that side of it.

The students aspire to be something

that isn't actually real.

When teachers are charging people

thousands to come and do their course,

and they're guaranteeing them results,

well, there's a huge incentive for them

to push to get those results.

Come with us!

What are you doing?

Oh my God.

You're going with Jens and us.

You're partying with us.

Jens, we're gonna make her fuck you tonight, how's that?

We're gonna get you laid tonight.

She's like, "I gonna... ".

Fuck you, Jens.

Fuck you, Jens, man!

You know what?

Jamba Juice basically has the best juices in New York

it's right over there.

Let's take them there quickly, we have to go now.

But let me show you where it is, let's go, tour guide.

Hey Bruce, Jamba Juice is over there.

Yeah, yeah, we're at Jamba Juice.

When you're walking a girl home,

she's going to maybe start putting up all these defenses.

Particularly if someone's had a few drinks or something

let their inhibitions go a little bit,

and maybe they find themselves going home

with a guy that they've just met.

Oh, yeah, rooftop here, boom.

It's a public place, you will see.

Let's go.

It's a public place.

They might start to sober up a bit

and think, "Hang on a minute, what am I doing?

"I don't do this."

Game will teach a guy how to handle that sort of situation

but not with the girl's best intentions, of course.

With pickup advice it would get very specific too

to a single line.

Lines like, "Oh, don't worry,

"we're just gonna go back to an after party."

But there is no after party.

It's just a line to get that girl back to your house.

You don't believe us?

There's a door man right there.

There's a door man right there who works here.

All right?

Let's talk to the door man.

The girls stopped and they were looking at us like,

"Wait, the juice place is in there?"

I tried to bullshit, like, yeah, of course, it's right here.

And then my target was just like.

"No, I'm not going in there."

She's playing hard to get.

So they won't say to the girl in the club,

"Do you wanna come home with me?"

They'll say, "Do you wanna go and get an ice cream?"

Or something like that,

and then they will just walk her to their house.

A lot of guys will say, "You're just creating a situation

"in which she feels more comfortable."

"It's what she wants to do anyway."

"You're just helping her to do that"

"because she's got so many mental blocks"

"that are gonna get in the way."

So, it's your... uh...?

This is my bedroom.

Yeah, this is my bedroom, come inside, let's go.

Let's make love in my bedroom.

This is your?

Hey, come on.

It's okay, it's okay, everything's fine.

This is not a bedroom, okay?

But then they'll maybe keep pushing to a point

where she's not comfortable with it.

And then she'll feel like she's gone so far,

and she's not comfortable anymore,

but, it's too late to go back, or a situation like that.

And I think, then, you're in a situation where

it's up to the guy's morals to do what's right.

In that situation where he's got a girl in his house

with the best will in the world,

I think some guys will just not do the right thing.

My name is Jackie Speier,

I'm a congresswoman from California.

I have been in Congress now about 10 years.

And I focus in on issues around violence against women.

I'm always amazed at how we don't know everything.

And that something like this pickup industry is going on

without our knowledge.

When you start to evaluate the products,

whether it's books, or classes, or training.

All the fucking mistakes.

You begin to realize

that it's a very predatory industry against women.

Whether or not you're gonna fuck her.

I think that it's very important

to raise everyone's awareness about this.

It's astonishing to me that this industry is as widespread

as it appears to be.

The subculture that is being created and this industry,

let's face it, it's all about money,

is this expectation that this woman is mine for the taking.

And I just need to use these techniques

and I will conquer her.

But, in the process of doing that if there is not consent,

you have a rape.

You have a sexual assault.

9-1-1, who is this?

Hi, I'm calling

because my friend has just been.

I can't hear you, your friend what?

Has been raped.

Are you guys together right now?

Yes.

Where at?

We're downtown,

I don't know what apartment building.

Okay, is the suspect still there?

Yes.

Yeah,

I really need to know where you guys are at.

Let me know when you have the address, okay,

so we can send somebody right away.

Okay.

Do you know this guy's name?

Do you know what his name was?

I don't know his name.

In the fall of 2013,

a couple of young men moved into

one of the properties I manage.

And I noticed all of a sudden a lot of early morning traffic

coming and going, the tempo of the building changed,

the vibe in the building changed.

And usually that signaled like some kinda crime spree,

like car breaks or something.

Then, I saw an incident where two young women

were walking out and one of the young women

was just walking out like this

and I just had a really sinking feeling

that something bad had happened.

I checked the video

and I did have the young woman on camera.

And I started watching crimemapping.com,

and then I saw a report of rape in the area.

So I contacted the police department and asked

please have a detective call me

so we can check the video, and if there's any evidence

turn it over to the police.

Two young women went out for a fun girl's night

in the Gaslamp District.

At bar time closing around 2:00 in the morning

while waiting for their Uber

they were approached by two men.

The men appeared to be nice looking, friendly.

And they invited 'em back

to an after party at their apartment.

Just a few blocks from where they

were waiting for the Uber.

Once they got to the apartment

one of the women was led to a bedroom with one male.

She recalls taking a sip of something.

Next thing she knows is everything was kinda hazy.

Ultimately, the friend

and the second male entered the apartment

where the friend saw a third male lying on the couch.

The friend and the second male went into another bedroom.

Where they proceeded to have a beer

and engage in conversation.

At some point, the victim's friend got a little nervous.

She didn't understand where her friend was.

She wanted to check up on her.

She walked through apartment,

opened up the other bedroom door

and saw her friend lying face down,

unconscious, in a pool of vomit

with her dress off. She saw the first male that they had met

on the street along with a third male,

the one who had been observed on the couch,

standing there naked, erect and laughing.

We get a lot of cases that involve alcohol, unfortunately.

When someone is so intoxicated

that they cannot consent it's called rape by intoxication.

They are extremely difficult cases to prove

because a lot of times the only people who have evidence

are the victim and the defendant.

Because of the victim's intoxication,

the defendant can write the story.

The victim in this case had no idea who these males were.

The only information she had was from her friend

who had seen one of the male's driver's license.

When the victim's friend and one of the perpetrators

were in the bedroom she asked his name

and he told her that his name was Jonas Dick.

And she did not believe that his name was Dick.

And he showed her his driver's license.

The victim went online,

through a lot of her own investigation

was able to locate a Jonas Dick from Kansas

on this website called RSD Nation.

The victim did some further computer research

where she found that Jonas Dick was also an instructor

on a website called efficientpickup.com.

There was another male, also on efficientpickup.com

as an instructor, and that was Alexander Smith.

The victim recognized Alexander Smith

to be one of the perpetrators,

one of the individuals who assaulted her on that evening.

The victim then read through a lot of these blogs

that were a part of efficientpickup.com and one of the blogs

that she came across was a blog by Alex Smith

and it was titled "LR, Lay Report."

"Run a Train With Bootcamp Student."

She located further a blog by Jason Berlin

who was a bootcamp student.

Mr. Berlin went into great detail

about what happened in that room.

So they, yeah, kinda put it out there.

Wrote a confession and put it online

for the whole world to see.

This incident occurred at a time

where I was questioning my life and was very confused.

I did not have many friendships or romantic relationships.

I became impatient and embarrassed when I was unsuccessful

in developing friendships and relationships with women.

I then made the biggest mistake of my life

and began paying thousands of dollars

for what I naively believed was a mentorship.

I don't know how new this is.

Apparently, the pickup artist industry

has been around for a long time.

But the callousness of these individuals,

especially Mr. Smith and Mr. Dick,

who were creating this company

and teaching people how to essentially overcome obstacles,

taking advantage of women and raping them,

is something that I had never seen.

I mean, the fact that they have this vocabulary

and this mindset, and that they're teaching it to people.

And then they brag about it.

That's what's so disturbing to me.

Is that they find it funny.

I mean, if you saw the victim

and the friend talked about how

when she was leaving in her pool of vomit

they were laughing at her.

And then went onto a website, bragging about it.

And saying, "This is fucking hilarious."

They think it's hilarious.

The majority of teachers are teaching

some form of process that's quite unemotional.

You know, put in this input, you'll get this output.

And in the process of dehumanizing women

they are also dehumanizing themselves

by becoming unemotional and treating people badly.

And not feeling any remorse or guilt about that.

Not having any empathy.

It dehumanizes everybody in the process, not just the girls,

but also the student too.

That's why I do want to be a part of this.

Because I think it does need to be shown for what it is.

As a warning to potential students and to girls.

I think what has been lost

is that men don't have real mentors anymore.

We have school teachers, and we have parents

who often have such busy schedules,

they don't have time for their kids.

And what we're left with are books and the internet

just to learn how life works.

We don't have the strong father figures

we used to have 50 or 100 years ago.

Growing up, I had a lack of that in my life.

My friends too,

growing up they had the lack of that in their lives.

Not only friends from the pickup industry,

but friends in general.

That's my personal opinion.

Some instructors, I feel like they're unhappy.

I don't feel like they're really happy.

I looked at them inside.

Like, I look at their actions and they're not really,

they're not really there.

And so, I need to pause, relax and ask myself.

Why am I here?

What game or pickup can do for some people

is to create this way

of having physical closeness with a girl,

but without having to actually be intimate

or put any feelings at risk.

Without actually having to feel at all.

But, if you don't allow yourself to feel pain,

then you're not gonna be allowing yourself

to feel love either.

And I think if you really look at these people

is there any love in their life?

There's lots of women, but is there any love?

The dating game as practiced nowadays,

which is quite aggressive, I think, it's a loveless pursuit.

People are out for themselves.

People are trying to get laid or they're evaluating people.

It's quite a mercenary environment.

And now that I'm married I have a lot of love in my life.

My whole life is infused and surrounded by love.

Having dated all these women, many of 'em cosmetically

very sexy and stunning like.

The thing that's rare is not good looks.

The thing that's rare is character.

How do they show discipline and boundaries?

How do they respond to disappointment?

How reliable are they?

How do they handle money?

And actually, when you think of people lasting

you see old people, they're just skeletal.

You know, their skin's sagging, they're hobbling along.

What determines success in the long run is character

and not cosmetics.

Young guys often get distracted by cosmetics

to the detriment of their lives.

Guys want you to given them this magic wand

that will make girls find them attractive.

Because they don't realize that it's an option for girls

to find them attractive for who they really are.

And actually, the girl who finds them attractive

for who they really are is going to be the right person

for them as well.

We're so conditioned to feel

that we should be something different.

And I feel like this is sort of perpetuating that and going,

"Actually, you're not good enough."

"You need to be like this alpha character"

"that can get any girls he wants."

If you've created a false personality

you're only gonna ever have a false love.

And maybe you don't care.

Maybe at the moment, you don't care.

And, you're not bothered about love.

You're bothered about getting lots of girl's numbers.

But one day, you will.

It's a human instinct.

That's why you interviewed me.

You said, "You're the one guy

"you've met who's made the leap."

I'm fascinated in 10 years how all these like,

hard-hitting PUA gurus resolve.

How do they bridge to the next stage of life?

You know, Ross Jeffries would be interesting

'cause I think he whimpered into middle and late age,

and I think that's a lesson.

Someone once said to me, "Ross Jeffries,

"I thought you were an urban myth."

Fucking funny huh?

Ross Jeffries is a character.

And frankly, I'm tired of playing him.

It's one thing to do it when you're 30, 40.

But, when you're 58 years old, it gets draining.

Do you understand?

So, over here is my bookshelf.

And this is the clunky little piece of shit book

I self-published back in 1988.

It's pretty shameful.

Well, there's a lot of humor,

but there's a lot of anger in it too.

I was misogynistic back then.

I had a lot of anger.

A lot of frustration.

Not anymore, I've grown too old to have those attitudes.

No, I've matured out of it.

This is the most embarrassing memento.

This was taken sometime in 1988 or so.

You can see, I look a little different nowadays.

I actually think I'm better looking.

I like to think of how my life woulda been

if, knowing what I know now,

I could go back in time and implant it

in that young guy's head.

I think my life would be tremendously different.

But those kinda what-ifs don't do any good.

The what-ifs are what-ifs in the future,

and in the immediate present.

Those are the ones that do good.

Girls, what are you doing?

I started a subculture and an industry.

I am not responsible for where people have taken it.

They've taken it in their own perverted direction.

Anyone with the advent of YouTube and Facebook can pop up

and claim to be a guru.

And I think there's a lot of cruelty in it,

and misogyny, and all the things I grew out of.

And I think there's,

a lot of it lacks compassion.

A lot of these guys are just out to shark and consume

the people who they're teaching.

They're vultures, I call them vultures.

Devourers of hope, they devour the hope of men,

and, take their money, and leave them empty shells.

And there are many people.

Believe me, I could have a million or so in my pocket

that I could sorely use right now

had I been willing to play ball with the major companies.

They all came to me, except for one.

Except for Real Social Dynamics,

they all came to me at one time or another and said,

"Would you endorse our seminars?"

"We'll give you 50% commission."

I said, "No, go fuck yourself."

And, I have a conscience, I have to

express my passion, and I can't do that

if I'm endorsing something I don't believe in.

Here's what I would add.

Caveat Emptor.

Let the buyer beware.

Let the buyer beware.

That's what I'd add.

Let the buyer beware.

What's the matter?

Come here baby, it's okay.

She doesn't like the camera.

Come here, Tazzle, come here kitty.

You're gonna have some chow, what are you gonna do?

Come on.

Yes, she's my little cutie.

Isn't she a beauty?

Tell me you don't think that's a beautiful cat.

Are you recording sound?

So, this is Tazzleberry.

Taz is a Maine coon cat.

I've had her 16 years, she's an old lady.

Maine coon cats tend to be very large.

They're like one of the larger breeds of cats.

But Taz was the runt of the litter.

She's seen daddy through a lot of interesting times.

Pernilla Jones, come here.

My other kitty.

Come here Pernilla.

Pernilla is a tortoiseshell cat.

You're a naughty no-no.

Tell you that.

So Pernilla is quite jealous

when I talk to my lady on the phone.

Pernilla is not happy about it.

She tries to knock the phone out of my hand.

Come up here, get some brushies.

I've had, or rather, Pernilla's had me about three years.

She's my cat wife.

I think she thinks we're married.

She's extremely jealous, doesn't like women to come over.

I am a huge cat lover,

I think cats are miraculous creatures.

They're beautiful and mysterious.

They don't listen unless they feel like it.

Bye Taz.

See you later kiddo.

She doesn't care.

Yeah, what were we talking about?