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[cheering]
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MAN: We begin this half an hour
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with one of the hottest scenes in music,
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thousands of people coming out for the Coachella Music Festival.
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As far as the lineup goes,
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it will include artists like Beyoncé,
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The Weekend, and Post Malone.
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Coachella has the tradition of having classic performers.
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Madonna's been there, Paul McCartney played Coachella.
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WOMAN: Some of the biggest names in music,
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of course, uh, Radiohead, the Black Keys.
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Many, many, many others.
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ALL: [chanting] Billie, Billie, Billie...
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BILLIE EILISH: I was very nervous about it.
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which I've never felt, ever, from a show.
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And I was trying to think about why I was,
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and I was, like, because it's a big deal, Billie, that's why.
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Everybody knows what Coachella is.
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Even if you don't care about music, you know.
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The Coachella Valley Music and Arts Festival
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wrapped up yesterday.
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It's a huge concert, goes over two weekends.
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A right of passage for any Millennial
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is attending Coachella.
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This is not a rock concert. This is not Coachella.
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RK for the chaos, Coachella!
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[cheering]
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♪♪
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We'd like to make an announcement
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that we just booked another show.
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We will be doing Sunday Service at Coachella.
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[cheering]
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♪♪
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ICE CUBE: The biggest artists in the world do Coachella,
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so, you know, the pressure's there
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to bring it.
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WOMAN: You cannot escape it, and it became Beychella.
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Beyoncé took it over this weekend.
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♪♪
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More people talkin' about your performance.
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You know, you open up the paper the next day,
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see 'em talkin' about what you did,
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not what three acts before you did.
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This morning, the most talked about concert on the planet
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was a weekend performance from someone who's been dead for 15 years.
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Make some noise for Tupac!
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[cheering]
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You're gonna be judged, man,
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when you hit Coachella's stage.
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And it's gonna be talked about for the rest of the year.
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So you better get your shit right.
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♪♪
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MAN: Make some noise for Post Malone!
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[cheering]
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KASKADE: Coming from my world,
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they've always been extremely welcoming.
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I think the programming's always been
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extremely progressive.
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They put everything on from Rock or Hip Hop
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to electronic music.
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Coachella has been able to facilitate a space for
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all of these styles of music to exist.
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You know where you are?
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You in the jungle, Coachella!
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♪♪
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MOBY: I played '99.
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1999, which I think was the first Coachella.
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I remember Paul Tollett, who was one of the guys who started Coachella,
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told me he had this idea of starting a festival
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in the middle of the desert.
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And it seemed like a remarkable idea,
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but I didn't expect it to actually work.
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♪♪
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Coachella, y'all ready?
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[cheering]
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HUELL HOWSER: Tell everybody where we are.
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ROBERT DEL MAS: We are at the Empire Polo Club
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in Indio, California.
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HUELL HOWSER: Okay, now, this polo club
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is where it all happens, right here.
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That's where the main stage would be, right there.
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This whole area was just teeming
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-with people. -Yes.
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HUELL HOWSER: It's hard to believe it.
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PASQUALE ROTELLA: Some people see Coachella now and they think,
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oh, that's a no-brainer.
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Coachella's beautiful, right?
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It's a beautiful venue. It's easy.
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It was difficult.
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I took the concert promoter, Goldenvoice,
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several years to make it happen.
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And if it wasn't for Goldenvoice's roots,
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I don't think that Coachella would be what it is today.
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♪♪
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[static]
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MAN: Ladies and gentlemen...
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"I Fought the Law and I Won."
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♪♪
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♪ Drinkin' beer in the hot sun ♪
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♪ I fought the law and I won ♪
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♪ I fought the law and I won ♪
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STEVE APPLEFORD: Everything that Coachella is
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is rooted in the early days of Goldenvoice.
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and the punk rock shows that Gary Tovar did.
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WOMAN: Hey, Gary!
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This is Gary Tovar, a great promoter of the punk scene.
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Do you have something to say?
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Oh, well, I hope this venue survives tonight.
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GARY TOVAR: When I started doing concerts,
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the punk rock that I did,
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it was too wild for a lot of people.
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They-- They couldn't handle it.
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[static]
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MALE REPORTER: Punk's roots began in England in the 1970's,
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appealing to a group of lower income teens
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who were out of work and out of hope.
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Now, a new wave of punk is coming to the affluent middle class,
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and that trend is beginning here in Hollywood.
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♪♪
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It was the time when it was dangerous
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to book events like that.
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They would break up the place, there'd be fights.
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GARY TOVAR: I didn't like violence,
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but there was a lot of violence in the '80s,
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and a lot of slam dancing,
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and a lot of stage diving.
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You had to have a certain commitment to the music and the scene
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to be involved,
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and Gary Tovar, you know, he had resources and interest,
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and a passion for it, and became a folk hero of the punk scene.
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GARY TOVAR: I think the music speaks for itself,
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and, um, I don't take anything to the point of where
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I'm going to be judgmental.
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And I don't think anybody else should, either.
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♪♪
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PAUL TOLLETT: My brother Perry and I
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were promoting SKA shows in Pomona
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at small halls, pizza places, things like that,
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and we'd heard that Goldenvoice was gonna
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start doing shows in Pomona.
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So we drove down to Long Beach to tell them, you know,
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stay out of here, you know, give 'em a piece of our mind.
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So they came over thinking, oh, this guy's a big promoter,
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he's coming to take over Pomona, or somewhat, right?
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PAUL TOLLETT: But we met Gary, and he was just the coolest.
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We hit if off instantly.
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We talked all night, and he gave me
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a box of fliers that night to pass out.
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and that was the first day I worked at Goldenvoice.
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♪♪
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You know, the punk scene really changed by '87 or '88.
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It kind of had waned off.
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Then there was acts like Jane's Addiction, Fishbone,
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Chili Peppers,
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really helped Goldenvoice still remain relevant.
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♪♪
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[cheering]
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PERRY FARRELL: Back in those days,
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Los Angeles was the epicenter for young, up and coming music.
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People would go out to see groups that weren't even signed.
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♪ Jane says ♪
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♪ I'm done with Sergio ♪
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♪ He treats me like a rag doll ♪
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♪ She hides... ♪
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PAUL FARRELL: Jane's Addiction,
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when we were coming up,
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we started in the underbelly of Los Angeles.
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And I would go to Goldenvoice and I'd say,
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"Look, fellas, I want to work with you guys as promoters."
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They were, first and foremost, fans themselves.
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DANI LINDSTROM: Our offices were upstairs at the Hollywood Palladium.
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It was literally just five people...
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booking shows, a-- all my favorite bands,
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getting to watch the sound check
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for any bands playing at the Palladium.
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It was, like, the dream job.
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MIKE ROCCHIO: Goldenvoice was in a prime position to
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seize that alternative rock scene
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where the big promoter in town was clueless of it.
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You know, they were still booking Janet Jacksons or something.
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And that really helped fuel the growth of Goldenvoice
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from a small punk promoter into a real player.
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[cheering]
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[indistinct chatter]
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PAUL TOLLETT: In the early '90s, we were doing all these bands,
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you know, Nirvana and Chili Peppers,
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and it looked like we were doing great,
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but we were really struggling financially.
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These shows weren't making money,
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but, uh, Gary had a business on the side
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selling weed.
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GARY TOVAR: I involved myself with a group of people,
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we were all marijuana smokers and surfers at the beach.
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We didn't want to just go get marijuana from the border,
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which was terrible.
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We wanted to bring the highest quality,
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and it came from the other side of the world,
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so that's what I did.
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It was the "Just Say No" period.
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Last year alone,
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over 10,000 drug criminals were convicted,
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and nearly $250 million of their assets were seized
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by the DEA.
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GARY TOVAR: The federal government
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investigated me for four years.
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And then things started happening
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and I knew I was gonna get an indictment.
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PAUL TOLLETT: In March of '91, he got arrested,
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and from then on, he was out of the business.
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We bought the company from Gary,
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and didn't use the Goldenvoice name for a while.
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Thought maybe the cops would call us,
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but they never did.
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GARY TOVAR: After I went away,
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all I hoped was they could keep it going.
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And they did.
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Next week, Congress is going to hold hearings on ticket pricing.
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The hearings come at a time when the nation's top rock band
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is accusing the biggest ticket distributor in the business
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of unfair practices and price gouging.
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MALE REPORTER: Ticketmaster refused to reduce its fees
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low enough to suit Peal Jam.
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The band cancelled its tour.
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Our main concern is are we entitled to use a different company
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other than Ticketmaster, and right now,
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so far we haven't been able to, you know,
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find an alternative that's viable.
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MIKE ROCCHIO: Ticketmaster had a lock
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on all the largest venues in southern California
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to be able to perform at.
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And I think Pearl Jam approached Paul
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and said something like,
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you guys can land the gig if you can put us in a place
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that isn't a Ticketmaster venue.
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PAUL TOLLETT: So Pearl Jam was gonna skip Los Angeles,
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and we talked them into maybe Palm Springs.
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And so we drove up to Palm Springs,
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couldn't find anyplace,
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but someone told us there's a polo field out in Indio.
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It was even further.
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MIKE ROCCHIO: We were just, like, first off, where--
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Indio, California, and what are you talkin' about?
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And we've gotta drive east and not west to a show?
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PAUL TOLLETT: We drove out to Indio. It really felt far.
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You know, farther than it does now.
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So how was the drive?
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[cheering]
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PAUL TOLLETT: We put it on sale,
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and sold, I think, 25,000 tickets.
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It was super low budget,
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just a stage in the middle of the field,
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but it was still special.
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♪♪
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MIKE ROCCHIO: Of course, the lure of that whole show
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was that there was this phenomenon of shoes coming on stage.
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I mean, 100 pairs of shoes at least,
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and one of them hit Eddie Vedder in the head.
258
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So the band went behind the thing and played behind their equipment,
259
00:13:22,201 --> 00:13:23,802
and came back out.
260
00:13:23,903 --> 00:13:27,940
Me and Jeff are gonna go to the front gate...
261
00:13:28,039 --> 00:13:30,009
and when you guys exit,
262
00:13:30,109 --> 00:13:32,812
we're gonna beat the shit out of every barefoot person here.
263
00:13:32,912 --> 00:13:34,814
[cheering, applause]
264
00:13:36,914 --> 00:13:39,350
PAUL TOLLETT: In the 90s, the bands we were close to,
265
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Pearl Jam, Nirvana and Chili Peppers,
266
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the started to explode.
267
00:13:44,289 --> 00:13:46,291
But they grew too fast.
268
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We couldn't afford, really, to do the--
269
00:13:48,326 --> 00:13:49,995
the arenas where they could sell out.
270
00:13:50,095 --> 00:13:52,965
So I started paying attention to the rave scene
271
00:13:53,065 --> 00:13:54,567
as it was starting to bubble up.
272
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WOMAN: Rave is a British import
273
00:13:56,701 --> 00:13:59,171
that caught on here within the last two years.
274
00:13:59,270 --> 00:14:03,541
A typical rave party usually takes place in an abandoned warehouse.
275
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♪♪
276
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MAN: This very rapidly changing subculture
277
00:14:07,513 --> 00:14:10,983
even has its own voice in the form of a monthly magazine publication
278
00:14:11,082 --> 00:14:12,350
known as URB.
279
00:14:12,451 --> 00:14:14,586
Raymond Roker, editor of URB magazine,
280
00:14:14,687 --> 00:14:16,455
explains his views on the strengths
281
00:14:16,554 --> 00:14:18,590
and progressions of rave culture.
282
00:14:18,691 --> 00:14:21,594
Well, I mean, I-- I started just going to clubs
283
00:14:21,693 --> 00:14:23,294
like, you know, everybody else did,
284
00:14:23,394 --> 00:14:25,530
uh, the clubs that just started to break off
285
00:14:25,630 --> 00:14:27,298
the mainstream, you know, path.
286
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♪♪
287
00:14:33,538 --> 00:14:35,975
RAYMOND ROKER: Early '90s was a really interesting time.
288
00:14:36,075 --> 00:14:38,009
You had underground music,
289
00:14:38,110 --> 00:14:40,980
you had, uh, underground club culture,
290
00:14:41,080 --> 00:14:44,083
and also this electronic sound.
291
00:14:44,182 --> 00:14:46,184
PAUL TOLLETT: I'd been hanging out a lot with Raymond Roker,
292
00:14:46,284 --> 00:14:48,353
and I just loved his magazine so much.
293
00:14:48,453 --> 00:14:52,190
Every issue was just jammed pack full of things I'd never heard of.
294
00:14:52,291 --> 00:14:53,392
It was just mind blowing.
295
00:14:53,491 --> 00:14:56,394
♪♪
296
00:14:58,596 --> 00:15:01,432
Like punk rock, the rave scene had its own world.
297
00:15:01,533 --> 00:15:05,037
And it was just so different than everything that we were doing.
298
00:15:05,136 --> 00:15:09,240
♪♪
299
00:15:09,341 --> 00:15:11,143
RAYMOND ROKER: You know, I don't know how many events he got involved with,
300
00:15:11,243 --> 00:15:12,645
but he invested in some.
301
00:15:12,745 --> 00:15:14,513
He invested in Organic, which was like, you know,
302
00:15:14,613 --> 00:15:18,317
this incredible outdoor electronic music concert.
303
00:15:18,417 --> 00:15:20,319
♪♪
304
00:15:20,418 --> 00:15:23,688
Here we are in the lovely Snow Valley ski resort,
305
00:15:23,788 --> 00:15:25,356
and we're not going to ski.
306
00:15:25,456 --> 00:15:27,458
We're here for the biggest rave event
307
00:15:27,558 --> 00:15:31,029
that's ever taken place in the northern hemisphere.
308
00:15:31,129 --> 00:15:32,530
This is truly the first,
309
00:15:32,630 --> 00:15:35,000
you know, all night festival or rave
310
00:15:35,100 --> 00:15:37,235
that is similar to what happens in the U.K.,
311
00:15:37,336 --> 00:15:40,706
and they haven't really had that here in Los Angeles.
312
00:15:40,806 --> 00:15:43,609
PAUL TOLLETT: Organic was different than any of the other raves.
313
00:15:43,708 --> 00:15:46,044
This was almost like bands--
314
00:15:46,144 --> 00:15:49,014
Chemical Brothers, Orb, Orbital.
315
00:15:49,114 --> 00:15:51,383
I remember hearing Rez from Underworld
316
00:15:51,482 --> 00:15:52,684
about 6:00 a.m. in the morning.
317
00:15:52,784 --> 00:15:55,019
It was just a feeling I never had.
318
00:15:55,120 --> 00:15:59,725
♪♪
319
00:15:59,825 --> 00:16:03,028
PAUL TOLLETT: All these things are seeds for the future.
320
00:16:03,128 --> 00:16:04,663
It's like everything along the way
321
00:16:04,763 --> 00:16:07,132
you pick up these little tips, you know,
322
00:16:07,231 --> 00:16:09,567
from the early Goldenvoice days,
323
00:16:09,668 --> 00:16:12,037
and then you see electronic raves going on,
324
00:16:12,136 --> 00:16:14,205
then you're at Organic and you thought,
325
00:16:14,306 --> 00:16:16,675
I want to do something that has a combination of
326
00:16:16,774 --> 00:16:18,443
the rock bands that we're close to,
327
00:16:18,543 --> 00:16:22,114
and also all these new artists that are popping up.
328
00:16:22,214 --> 00:16:25,184
so set out to, uh, put on an event
329
00:16:25,283 --> 00:16:28,086
that married all of this together.
330
00:16:28,187 --> 00:16:30,355
MIKE ROCCHIO: The Paul at some point in the summertime
331
00:16:30,456 --> 00:16:33,158
went to all the U.K. festivals and European festivals,
332
00:16:33,258 --> 00:16:36,261
then came back and I remember sitting in his office one time
333
00:16:36,360 --> 00:16:39,298
and he was, like, hey, I'm thinking about starting a music festival
334
00:16:39,398 --> 00:16:41,567
out at that venue we did Pearl Jam at,
335
00:16:41,667 --> 00:16:43,201
and I'm thinking about calling it Coachella,
336
00:16:43,302 --> 00:16:44,470
and I remember thinking,
337
00:16:44,570 --> 00:16:47,139
Coachella? That's an awful name.
338
00:16:47,239 --> 00:16:48,740
♪♪
339
00:16:48,841 --> 00:16:51,376
DAVE RAT: I remember Paul coming up to me,
340
00:16:51,476 --> 00:16:53,678
and he said, "I got this idea.
341
00:16:53,778 --> 00:16:58,484
"We want to do a big festival in the desert,
342
00:16:58,583 --> 00:17:01,519
and we want to have all these bands play."
343
00:17:01,620 --> 00:17:03,688
We talked about all kinds of stuff, even the name.
344
00:17:03,788 --> 00:17:05,289
He said, "Well, I'm gonna call it Coachella,"
345
00:17:05,390 --> 00:17:07,159
and I remember arguing against the name.
346
00:17:07,259 --> 00:17:09,228
I said, "Ah, don't call it Coachella. That's a terrible idea."
347
00:17:09,327 --> 00:17:10,596
Yeah, mo-- most people said, you know,
348
00:17:10,695 --> 00:17:12,330
just don't call it Coachella.
349
00:17:12,431 --> 00:17:15,134
Especially Coachella Valley Music and Arts Festival.
350
00:17:15,233 --> 00:17:16,769
It's a little clunky.
351
00:17:16,868 --> 00:17:19,038
MOBY: As far as I knew,
352
00:17:19,137 --> 00:17:22,573
the idea of, like, a European style festival in the United States
353
00:17:22,673 --> 00:17:25,043
was sort of unprecedented.
354
00:17:25,144 --> 00:17:27,112
So when Paul first started Coachella,
355
00:17:27,211 --> 00:17:31,083
I thought it was-- it was really a little baffling.
356
00:17:31,182 --> 00:17:32,785
DAVE RAT: In the U.S.,
357
00:17:32,884 --> 00:17:35,753
the concept or the thinking is that it just doesn't work.
358
00:17:35,854 --> 00:17:39,658
The American public is not compatible
359
00:17:39,758 --> 00:17:42,227
with gathering in a large group without
360
00:17:42,326 --> 00:17:43,694
beating the shit out of each other.
361
00:17:45,430 --> 00:17:46,798
FEMALE REPORTER: Woodstock '99,
362
00:17:46,898 --> 00:17:49,267
a weekend of rock and roll in upstate New York
363
00:17:49,367 --> 00:17:52,637
ended with fire and vandalism late last night.
364
00:17:52,738 --> 00:17:54,740
KURT LODER: This is a very dangerous situation.
365
00:17:54,839 --> 00:17:56,340
Everyone is trying to get out of here.
366
00:17:56,441 --> 00:17:57,442
I think we're going to go.
367
00:17:57,542 --> 00:17:59,377
[police radio chatter]
368
00:18:01,246 --> 00:18:04,115
FEMALE REPORTER: As the three-day concert ended Sunday night,
369
00:18:04,215 --> 00:18:06,184
bonfires blazed out of control,
370
00:18:06,285 --> 00:18:08,720
and looters battled police.
371
00:18:08,819 --> 00:18:11,490
We announced Coachella the Monday after Woodstock
372
00:18:11,589 --> 00:18:13,692
cause it was all pre-prepped,
373
00:18:13,791 --> 00:18:16,360
and it was just a total disaster.
374
00:18:16,461 --> 00:18:19,565
People laughed, like, why would you do this right now?
375
00:18:19,664 --> 00:18:21,633
Woodstock is on the news on CNN,
376
00:18:21,732 --> 00:18:24,735
how terrible everything was, all the riots.
377
00:18:24,836 --> 00:18:27,639
Trying to sell tickets when everyone is saying how bad festivals are,
378
00:18:27,739 --> 00:18:29,475
it was pretty much impossible.
379
00:18:29,575 --> 00:18:32,376
♪♪
380
00:18:32,477 --> 00:18:34,713
The city wanted to cancel it, and they just thought,
381
00:18:34,813 --> 00:18:36,782
"How can you bring a version of Woodstock '99
382
00:18:36,882 --> 00:18:38,484
to our desert?"
383
00:18:38,584 --> 00:18:40,384
And we weren't even thinking it was related.
384
00:18:40,484 --> 00:18:42,653
We had never thought about Woodstock at the time,
385
00:18:42,753 --> 00:18:45,623
we were just caught up in our southern California scene.
386
00:18:45,723 --> 00:18:48,559
And in our mind, we wanted to be in the tradition of
387
00:18:48,660 --> 00:18:50,394
the California festivals.
388
00:18:51,895 --> 00:18:53,731
♪ All the leaves are brown ♪
389
00:18:53,832 --> 00:18:55,734
♪ All the leaves are brown ♪
390
00:18:55,834 --> 00:18:57,769
PAUL TOLLETT: We wanted to have the feeling of Monterey Pop,
391
00:18:57,868 --> 00:19:00,371
Cal Jam, Us Festival,
392
00:19:00,471 --> 00:19:03,741
the whole California laid back vibe.
393
00:19:03,842 --> 00:19:06,145
The reputation for festivals at that point was not--
394
00:19:06,244 --> 00:19:07,678
was not very good.
395
00:19:07,778 --> 00:19:09,580
It was a dirty experience, it was a muddy experience,
396
00:19:09,681 --> 00:19:11,682
you had to wear Wellies up to your knees.
397
00:19:11,782 --> 00:19:13,251
I think Paul was trying to create
398
00:19:13,352 --> 00:19:14,620
a southern California version.
399
00:19:14,720 --> 00:19:16,889
♪ If I was in L.A. ♪
400
00:19:16,989 --> 00:19:19,591
♪ California dreamin' ♪
401
00:19:19,691 --> 00:19:23,162
MOBY: Some European festivals have this amazing energy,
402
00:19:23,261 --> 00:19:25,396
but a lot of times they're really cold,
403
00:19:25,497 --> 00:19:27,166
they're really muddy,
404
00:19:27,266 --> 00:19:28,901
and pouring down with rain.
405
00:19:29,000 --> 00:19:32,870
Whereas, you go to Coachella, and like, it's a polo field.
406
00:19:32,971 --> 00:19:34,439
RAYMOND ROKER: So Goldenvoice
407
00:19:34,538 --> 00:19:37,875
invited some friends to come see the space.
408
00:19:37,976 --> 00:19:40,345
and the instant I saw it, I just said,
409
00:19:40,444 --> 00:19:41,746
"This cracks the code.
410
00:19:41,846 --> 00:19:43,548
"This is something special.
411
00:19:43,648 --> 00:19:46,284
This is going to be something special."
412
00:19:46,384 --> 00:19:49,288
♪♪
413
00:19:53,958 --> 00:19:56,929
♪♪
414
00:20:17,515 --> 00:20:19,685
♪ Sleep on and ♪
415
00:20:19,785 --> 00:20:23,654
♪ Dream of love ♪
416
00:20:23,755 --> 00:20:28,227
♪ Because it's the closest you will get ♪
417
00:20:28,326 --> 00:20:34,967
♪ To love ♪
418
00:20:35,067 --> 00:20:37,501
♪ Poor ♪
419
00:20:37,602 --> 00:20:40,005
♪ Twisted child ♪
420
00:20:40,105 --> 00:20:42,473
♪ Oh, hug me ♪
421
00:20:42,574 --> 00:20:44,009
♪ Please hug me ♪
422
00:20:44,108 --> 00:20:45,943
♪ One November ♪
423
00:20:48,779 --> 00:20:50,982
Z-TRIP: Coachella was just starting that year,
424
00:20:51,083 --> 00:20:53,652
and the thing that I loved about it
425
00:20:53,751 --> 00:20:58,522
is it was culturally and sonically and musically a hub
426
00:20:58,623 --> 00:21:00,025
where all of these people came together.
427
00:21:00,125 --> 00:21:03,028
♪♪
428
00:21:08,365 --> 00:21:10,801
There really weren't festivals at the time
429
00:21:10,902 --> 00:21:13,305
that were bringing in rock,
430
00:21:13,404 --> 00:21:15,773
electronic,
431
00:21:15,874 --> 00:21:17,009
hip hop,
432
00:21:17,108 --> 00:21:19,610
and mixing them all together.
433
00:21:19,711 --> 00:21:22,413
You know, there's this cross polinization that happens,
434
00:21:22,513 --> 00:21:24,782
you can't help but walk by a tent and hear something
435
00:21:24,883 --> 00:21:27,385
and it draws you in and you just get exposed to new music.
436
00:21:27,486 --> 00:21:30,989
♪♪
437
00:21:31,088 --> 00:21:33,825
♪ So sleep and ♪
438
00:21:33,924 --> 00:21:37,828
♪ Dream of love ♪
439
00:21:37,929 --> 00:21:39,730
RAYMOND ROKER: I think the first Coachella
440
00:21:39,830 --> 00:21:43,434
had roughly 35, 40,000 people that came over the two days.
441
00:21:43,535 --> 00:21:45,871
The event looked terrific.
442
00:21:45,971 --> 00:21:48,539
Everybody was excited by it.
443
00:21:48,640 --> 00:21:52,009
MIKE ROCCHIO: We liked the vastness of the field and the different stages,
444
00:21:52,109 --> 00:21:55,646
and the fact that you could walk around the field barefoot at the time
445
00:21:55,747 --> 00:22:00,419
was something that you just didn't experience very often at a concert.
446
00:22:00,519 --> 00:22:02,988
The heat was a little unbearable that year,
447
00:22:03,087 --> 00:22:05,824
but the vibe of everyone who was there, I think,
448
00:22:05,923 --> 00:22:08,460
everyone was pretty happy with the whole situation.
449
00:22:08,559 --> 00:22:10,095
We all saw the potential.
450
00:22:13,463 --> 00:22:14,732
Thank you.
451
00:22:14,833 --> 00:22:16,735
[cheering]
452
00:22:21,672 --> 00:22:22,841
RAYMOND ROKER: From the outside,
453
00:22:22,941 --> 00:22:26,345
it looked like an amazing success.
454
00:22:26,444 --> 00:22:31,115
But the math didn't work. It lost a lot of money.
455
00:22:31,215 --> 00:22:33,451
And Goldenvoice was an independent company at the time,
456
00:22:33,551 --> 00:22:35,853
so there wasn't anybody to, like, bail it out.
457
00:22:35,953 --> 00:22:38,123
Well, it was dicey because we had no money to begin with,
458
00:22:38,222 --> 00:22:42,527
and then we lost $850,000 or a million, we don't know. You know?
459
00:22:42,626 --> 00:22:46,365
We didn't have accounting, but it was-- it was nasty.
460
00:22:48,900 --> 00:22:54,072
So bad that I got kicked out of the bank.
461
00:22:54,172 --> 00:22:55,473
Personally.
462
00:22:55,574 --> 00:22:57,008
Like, not even just the company,
463
00:22:57,107 --> 00:22:58,876
I was on the something called Check Guard.
464
00:22:58,977 --> 00:23:00,311
I wasn't allowed to cash a check anymore.
465
00:23:04,214 --> 00:23:07,952
RAYMOND ROKER: But, like, Goldenvoice could have died a few times.
466
00:23:08,053 --> 00:23:10,756
But definitely could have died when Gary went to prison.
467
00:23:13,057 --> 00:23:16,761
GARY TOVAR: I could have filed for bankruptcy when I left.
468
00:23:16,862 --> 00:23:18,897
I didn't do that. We paid our bills instead.
469
00:23:18,997 --> 00:23:22,167
You know, my lawyer was-- was thinking what--
470
00:23:22,267 --> 00:23:23,434
what's wrong with you.
471
00:23:23,535 --> 00:23:25,537
You know, you-- keep your money
472
00:23:25,636 --> 00:23:28,139
and let-- let everybody hanging,
473
00:23:28,240 --> 00:23:30,674
but no, I didn't want to do that,
474
00:23:30,775 --> 00:23:32,177
and I think it was a wise choice
475
00:23:32,277 --> 00:23:34,846
'cause when they needed help,
476
00:23:34,945 --> 00:23:37,682
after the first Coachella,
477
00:23:37,781 --> 00:23:39,817
the people stepped forward and said that
478
00:23:39,917 --> 00:23:42,153
we were always good to them.
479
00:23:42,253 --> 00:23:45,022
PAUL TOLLETT: The only reason we even were able to keep going
480
00:23:45,123 --> 00:23:47,859
is we had a good reputation.
481
00:23:47,959 --> 00:23:49,827
Rage Against the Machine and Beck, you know,
482
00:23:49,928 --> 00:23:51,797
they gave us money off.
483
00:23:51,896 --> 00:23:54,598
Don Muller and Marc Geiger, the producers of Lollapalooza,
484
00:23:54,699 --> 00:23:56,535
really helped us financially.
485
00:23:56,634 --> 00:23:57,903
Everyone one of 'em, it was, like,
486
00:23:58,002 --> 00:23:59,804
"Oh, pay us later, you're good for it."
487
00:23:59,904 --> 00:24:02,139
And it's weird, at the time I thought, like,
488
00:24:02,240 --> 00:24:04,742
uh, it's-- you know, we're not really a good loan.
489
00:24:04,843 --> 00:24:06,076
I'm not so sure you should do this.
490
00:24:10,548 --> 00:24:14,185
At the same time, AEG built Staples Center,
491
00:24:14,286 --> 00:24:17,489
and they were looking to get in the concert business.
492
00:24:17,588 --> 00:24:19,023
We cut a deal with them.
493
00:24:19,124 --> 00:24:20,826
They came to us and said,
494
00:24:20,925 --> 00:24:22,927
"Why don't you find shows for us at the Staples Center,
495
00:24:23,028 --> 00:24:24,796
and become a concert promoter for us?"
496
00:24:24,895 --> 00:24:26,597
We're, like, sure, no problem.
497
00:24:26,698 --> 00:24:29,134
They said, "And you should do Coachella again."
498
00:24:29,233 --> 00:24:30,769
We're, like, "Really?
499
00:24:30,868 --> 00:24:32,570
It lost a lot of money. Are you sure?"
500
00:24:32,671 --> 00:24:35,574
♪♪
501
00:24:40,577 --> 00:24:42,079
Yes, we lost the first time.
502
00:24:42,180 --> 00:24:44,048
Now we're coming back, we've got a partner,
503
00:24:44,148 --> 00:24:45,950
and we start looking for bands,
504
00:24:46,050 --> 00:24:48,720
kind of the last minute because we cut our deal pretty late.
505
00:24:48,819 --> 00:24:52,790
♪♪
506
00:24:52,891 --> 00:24:55,192
Struggling for headliners, there's no one out there.
507
00:24:55,292 --> 00:24:57,495
I mean, having no headliner means you have no show.
508
00:24:57,596 --> 00:24:58,997
We're like, what about Jane's Addiction?
509
00:24:59,096 --> 00:25:02,867
♪♪
510
00:25:02,968 --> 00:25:04,769
PERRY FARRELL: After Lollapalooza,
511
00:25:04,868 --> 00:25:07,172
I was done.
512
00:25:07,271 --> 00:25:09,840
I just ripped all my clothes off,
513
00:25:09,941 --> 00:25:14,846
signifying I was gonna be like a newborn baby when I got home.
514
00:25:14,945 --> 00:25:17,182
RAYMOND ROKER: Rick Van Santen, who was Paul's partner,
515
00:25:17,281 --> 00:25:19,717
came to Paul and said, "I think I can reach out to everybody,
516
00:25:19,817 --> 00:25:22,586
and we might be able to get them back together to perform.
517
00:25:22,686 --> 00:25:24,722
So Rick was, I guess,
518
00:25:24,823 --> 00:25:27,792
put in charge to kind of try to get me to do it,
519
00:25:27,892 --> 00:25:31,863
and, uh, I would do almost anything Rick wanted me to.
520
00:25:31,962 --> 00:25:34,865
♪♪
521
00:25:42,173 --> 00:25:47,311
♪ You know, oh, oh, oh, oh, oh ♪
522
00:25:47,412 --> 00:25:49,914
MIKE ROCCHIO: And so they were able to do another show,
523
00:25:50,015 --> 00:25:53,951
but I don't think 2001, the next year, the second year of Coachella,
524
00:25:54,051 --> 00:25:55,185
necessarily made a ton of money.
525
00:25:57,054 --> 00:25:58,823
PAUL TOLLETT: We did that show, that was great,
526
00:25:58,923 --> 00:26:00,858
but it was just one day, we couldn't find anyone else.
527
00:26:00,959 --> 00:26:02,661
So it was just a one-day show.
528
00:26:02,760 --> 00:26:05,596
And it was fun but we made dumb mistakes.
529
00:26:05,696 --> 00:26:07,331
We forgot trashcans.
530
00:26:07,432 --> 00:26:09,567
Just really rookie stuff, you know?
531
00:26:09,667 --> 00:26:12,570
♪♪
532
00:26:16,906 --> 00:26:18,943
2002...
533
00:26:19,044 --> 00:26:22,714
I feel that the year we didn't make a mistake.
534
00:26:22,814 --> 00:26:24,282
Didn't really make any money financially,
535
00:26:24,382 --> 00:26:26,317
but didn't lose that much.
536
00:26:27,751 --> 00:26:29,253
All the artists were on time,
537
00:26:29,354 --> 00:26:31,288
no one's equipment melted down,
538
00:26:31,388 --> 00:26:32,990
it was just really-- really a good thing.
539
00:26:33,090 --> 00:26:36,327
♪ A blueprint ♪
540
00:26:36,428 --> 00:26:38,964
♪ Of the pleasure ♪
541
00:26:39,064 --> 00:26:41,967
STACY VEE: I started in 2002.
542
00:26:42,067 --> 00:26:46,704
I remember watching Bjork just so beautifully pregnant.
543
00:26:48,105 --> 00:26:50,775
Up there in the wind and she just, like,
544
00:26:50,875 --> 00:26:54,378
looked so glamorous and exquisite.
545
00:26:54,479 --> 00:26:58,717
♪ A secret code carved ♪
546
00:26:58,817 --> 00:27:00,684
♪ In me ♪
547
00:27:00,785 --> 00:27:03,021
PAUL TOLLETT: That's when music changed a little bit.
548
00:27:03,121 --> 00:27:05,624
There was a little bit more of an indie rock scene.
549
00:27:05,723 --> 00:27:07,826
You know, the New York scene started coming through.
550
00:27:07,925 --> 00:27:10,828
♪♪
551
00:27:16,067 --> 00:27:18,103
♪ Get so scared of ♪
552
00:27:18,202 --> 00:27:20,171
♪ Get so scared of ♪
553
00:27:20,270 --> 00:27:22,240
♪ Shake, shake, shake, shake, shake, shake, shake, shake ♪
554
00:27:22,339 --> 00:27:24,141
♪ Shake, shake, shake, shake, shake, shake, shake, shake ♪
555
00:27:24,241 --> 00:27:28,312
STACY VEE: Coachella was just, like, really heating up.
556
00:27:28,413 --> 00:27:31,182
All these, like, indie New York darling bands came around,
557
00:27:31,281 --> 00:27:32,817
and it was so exciting for everybody.
558
00:27:32,916 --> 00:27:35,853
♪ Out of the righteous and onto the... ♪
559
00:27:35,953 --> 00:27:37,355
PAUL TOLLETT: Like, you love that world.
560
00:27:37,454 --> 00:27:40,224
An the U.K. bands, and the NME bands,
561
00:27:40,325 --> 00:27:43,961
LCD and-- and, uh, Strokes and White Stripes
562
00:27:44,061 --> 00:27:45,829
and these things for the next few years
563
00:27:45,930 --> 00:27:49,100
was just ruling everything. It was awesome.
564
00:27:49,200 --> 00:27:51,436
♪ Thirty notes in the mailbox ♪
565
00:27:51,536 --> 00:27:54,972
♪ Will tell you that I'm comin' home ♪
566
00:27:55,073 --> 00:27:56,908
♪ And I think I'm gonna stick around ♪
567
00:27:57,008 --> 00:27:59,711
♪ For a while so you're not alone ♪
568
00:27:59,810 --> 00:28:01,980
♪ For a while so you're not alone ♪
569
00:28:02,079 --> 00:28:06,784
♪♪
570
00:28:06,884 --> 00:28:08,086
STACY VEE: Goldenvoice was still
571
00:28:08,185 --> 00:28:10,254
a really small company,
572
00:28:10,355 --> 00:28:13,424
so it was just like hands-on everything,
573
00:28:13,525 --> 00:28:15,026
everybody does everything.
574
00:28:15,125 --> 00:28:19,196
♪♪
575
00:28:19,297 --> 00:28:21,466
PAUL TOLLETT: 2004, that was the first year
576
00:28:21,566 --> 00:28:23,468
we turned a profit.
577
00:28:23,567 --> 00:28:25,769
It was Radiohead, Pixies, Kraftwerk.
578
00:28:25,869 --> 00:28:28,806
It was just this combo that was just too good.
579
00:28:28,906 --> 00:28:31,108
And everyone wanted to buy a ticket.
580
00:28:31,209 --> 00:28:34,112
♪♪
581
00:28:41,818 --> 00:28:45,056
DANI LINDSTROM: We didn't do one in 2000 to kind of recover,
582
00:28:45,155 --> 00:28:48,192
and then '01, '02, '03, it's just getting bigger, bigger, bigger,
583
00:28:48,292 --> 00:28:49,960
and then '04 just seemed like
584
00:28:50,060 --> 00:28:52,297
we can't get any bigger than this, this is crazy.
585
00:28:52,396 --> 00:28:55,299
♪♪
586
00:28:57,401 --> 00:29:00,171
PHILIP BLAINE: It was not until 2004 with Radiohead,
587
00:29:00,270 --> 00:29:02,473
finally, it was like fully attended and fully realized
588
00:29:02,574 --> 00:29:05,076
as this is what it looks like with a lot of people here.
589
00:29:05,175 --> 00:29:09,880
♪♪
590
00:29:09,980 --> 00:29:11,316
PAUL TOLLETT: So now we felt like
591
00:29:11,415 --> 00:29:14,519
there's gonna be a future for the show.
592
00:29:14,618 --> 00:29:17,087
It was always on the chopping block up until then.
593
00:29:17,188 --> 00:29:19,157
It was always, every time we did one,
594
00:29:19,257 --> 00:29:20,491
we thought it was gonna be the last.
595
00:29:20,592 --> 00:29:22,494
[indistinct chatter]
596
00:29:22,594 --> 00:29:23,761
All rightey.
597
00:29:23,862 --> 00:29:25,296
-Can we go on now? -Yeah.
598
00:29:25,395 --> 00:29:26,865
MAN: Are we goin' on now?
599
00:29:26,964 --> 00:29:28,932
[cheering]
600
00:29:29,032 --> 00:29:30,200
PAUL TOLLETT: Jane's Addiction was the beginning,
601
00:29:30,300 --> 00:29:31,535
Pixies was like,
602
00:29:31,635 --> 00:29:33,437
okay, this is a thing that people like.
603
00:29:33,538 --> 00:29:35,339
Getting a band that hasn't played in a long time
604
00:29:35,440 --> 00:29:36,374
back together.
605
00:29:36,473 --> 00:29:39,376
♪♪
606
00:29:45,015 --> 00:29:47,352
RAYMOND ROKER: The Pixies, I think, were as surprised as anybody
607
00:29:47,451 --> 00:29:51,388
that there was this level of interest.
608
00:29:51,489 --> 00:29:53,557
So to be brought out of that, to be put on the stage,
609
00:29:53,657 --> 00:29:57,027
and then have people receive it so warmly,
610
00:29:57,127 --> 00:29:58,862
and to do such a good show.
611
00:29:58,962 --> 00:30:00,932
♪ You're into your Japanese fast food ♪
612
00:30:01,031 --> 00:30:03,033
♪ And I drop you off with your Japanese lover ♪
613
00:30:03,134 --> 00:30:06,069
♪ You're going to the beach all day ♪
614
00:30:06,170 --> 00:30:09,140
♪ You're so pretty when you're unfaithful to me ♪
615
00:30:09,240 --> 00:30:14,112
RAYMOND ROKER: It was now the new kind of benchmark.
616
00:30:14,211 --> 00:30:18,016
♪ You're lookin' like you've got some sun ♪
617
00:30:18,115 --> 00:30:21,085
It was such a big moment for the band and for us
618
00:30:21,184 --> 00:30:23,587
just to be part of them getting back together,
619
00:30:23,688 --> 00:30:25,890
and pulling off this big moment.
620
00:30:25,990 --> 00:30:29,560
♪ Uh-oh, uh-oh, uh-oh, uh-oh ♪
621
00:30:29,661 --> 00:30:35,066
♪ Your bones got a little machine ♪
622
00:30:35,165 --> 00:30:36,900
PERRY FARRELL: Paul seeks 'em out.
623
00:30:37,000 --> 00:30:38,936
I mean, like, he runs around in his head,
624
00:30:39,037 --> 00:30:41,206
"Who can I bring back together?"
625
00:30:41,306 --> 00:30:43,575
And I don't know if it started by accidentally
626
00:30:43,674 --> 00:30:46,911
asking us if we would do it because he was our friend,
627
00:30:47,010 --> 00:30:49,180
but whatever for whatever reason, man,
628
00:30:49,279 --> 00:30:50,480
he's got a good thing going.
629
00:30:50,580 --> 00:30:54,918
♪♪
630
00:30:55,019 --> 00:30:58,222
DANIEL ASH: Bauhaus is so long ago to me now.
631
00:30:58,323 --> 00:30:59,591
I remember the first time around,
632
00:30:59,691 --> 00:31:02,961
we were just beginning to get really big,
633
00:31:03,060 --> 00:31:04,596
and, uh, we quit.
634
00:31:04,695 --> 00:31:06,865
Boom. And it stayed-- we don't--
635
00:31:06,964 --> 00:31:08,332
we just-- we quit, and it's--
636
00:31:08,432 --> 00:31:09,968
You know, it's a very English thing to do.
637
00:31:11,434 --> 00:31:13,203
DAVID J: I remember very clearly
638
00:31:13,304 --> 00:31:15,340
the phone call from Paul Tollett
639
00:31:15,440 --> 00:31:18,009
to do Coachella.
640
00:31:18,108 --> 00:31:20,544
I played it cool and simple. That's very interesting, Paul.
641
00:31:20,644 --> 00:31:22,646
I'll have a word with the others and, uh, I'll get back to you.
642
00:31:22,747 --> 00:31:25,115
Put the phone down, I was like-- Yes!
643
00:31:26,951 --> 00:31:30,054
The opening features Peter hanging upside-down,
644
00:31:30,153 --> 00:31:33,290
which was Peter's brilliant idea.
645
00:31:33,391 --> 00:31:35,960
I knew that I had to physically practice
646
00:31:36,059 --> 00:31:39,596
because there's a time limit of something like 15 minutes, I think,
647
00:31:39,696 --> 00:31:43,133
before you pass out, and it's a long song.
648
00:31:43,233 --> 00:31:46,103
DAVID J: The original idea was to release bats,
649
00:31:46,203 --> 00:31:49,640
hundreds of bats, into the audience at dusk,
650
00:31:49,740 --> 00:31:53,677
but they looked into and you cannot have a bird release
651
00:31:53,778 --> 00:31:55,680
after 5 p.m. for some reason,
652
00:31:55,779 --> 00:32:00,183
and bats, apparently, are considered to be birds
653
00:32:00,284 --> 00:32:01,986
under these circumstances,
654
00:32:02,086 --> 00:32:06,591
um, and, uh, it was also the-- the twin peril of, uh--
655
00:32:06,691 --> 00:32:09,559
of rabies and bat shit.
656
00:32:09,660 --> 00:32:15,600
♪ White on white translucent black capes ♪
657
00:32:15,700 --> 00:32:17,501
♪ Back on the rack ♪
658
00:32:22,472 --> 00:32:24,375
♪ Bela Lugosi's dead ♪
659
00:32:24,474 --> 00:32:27,477
♪ The bats have left the bell tower ♪
660
00:32:27,577 --> 00:32:29,713
♪ The victims have been bled ♪
661
00:32:29,814 --> 00:32:33,718
♪ Red velvet lines the black box ♪
662
00:32:35,085 --> 00:32:37,454
♪ Bela Lugosi's dead ♪
663
00:32:37,555 --> 00:32:39,691
♪♪
664
00:32:39,790 --> 00:32:42,092
NIC ADLER: I had a lot of friends working on the show.
665
00:32:42,192 --> 00:32:45,062
Goldenvoice, at that time, they were building Coachella,
666
00:32:45,163 --> 00:32:48,132
would come to the Roxy and drop off--
667
00:32:48,231 --> 00:32:49,599
Here's a pack of 20 tickets.
668
00:32:49,700 --> 00:32:51,702
Please come out to this place called Indio.
669
00:32:51,803 --> 00:32:53,738
We were like, "Yeah, we might go to that."
670
00:32:53,837 --> 00:32:57,607
And then I remember, like, year six or seven, we're like,
671
00:32:57,708 --> 00:33:01,512
"That's weird. Goldenvoice didn't come by and drop any tickets off."
672
00:33:01,612 --> 00:33:03,748
And there was that switch in the festival where
673
00:33:03,847 --> 00:33:07,985
you literally saw it turn into something that you had to do,
674
00:33:08,086 --> 00:33:09,086
you had to be at.
675
00:33:09,186 --> 00:33:11,088
[cheering]
676
00:33:26,502 --> 00:33:28,772
PAUL TOLLETT: Madonna, I was friends with her manager...
677
00:33:28,873 --> 00:33:30,775
♪ Time goes by ♪
678
00:33:30,875 --> 00:33:32,376
♪ So slowly ♪
679
00:33:32,477 --> 00:33:34,245
I was like, what about Madonna for Coachella?
680
00:33:34,345 --> 00:33:35,712
I'm like, wow, that's crazy,
681
00:33:35,813 --> 00:33:37,148
I mean, my headliners are booked.
682
00:33:37,248 --> 00:33:39,650
Well, what about the dance tent?
683
00:33:39,750 --> 00:33:41,184
I'm like, that's incredible.
684
00:33:41,285 --> 00:33:42,687
It's so different for Coachella,
685
00:33:42,787 --> 00:33:44,221
so when we put the poster out,
686
00:33:44,321 --> 00:33:45,789
I made sure it said "in the tent"
687
00:33:45,890 --> 00:33:49,193
to really set the pace for what that show was gonna be.
688
00:33:49,292 --> 00:33:52,062
[cheering]
689
00:33:52,163 --> 00:33:55,066
♪♪
690
00:34:06,876 --> 00:34:10,380
♪ Every little thing that you say or do ♪
691
00:34:10,481 --> 00:34:12,350
♪ I'm hung up ♪
692
00:34:12,449 --> 00:34:14,551
♪ I'm hung up on you ♪
693
00:34:14,652 --> 00:34:18,188
♪ Waiting for your call, baby, night and day ♪
694
00:34:18,289 --> 00:34:20,124
♪ I'm fed up ♪
695
00:34:20,224 --> 00:34:22,626
♪ I'm tired of waitin' on you ♪
696
00:34:22,726 --> 00:34:25,395
♪ Time goes by so slowly ♪
697
00:34:25,496 --> 00:34:27,597
STACY VEE: It was packed.
698
00:34:27,697 --> 00:34:29,634
There are so many people who love Madonna,
699
00:34:29,733 --> 00:34:33,270
but might not buy a ticket to go to a Madonna concert,
700
00:34:33,371 --> 00:34:35,807
but since she's like right over there,
701
00:34:35,907 --> 00:34:37,075
everybody went.
702
00:34:37,907 --> 00:34:39,643
♪ Time goes by ♪
703
00:34:39,744 --> 00:34:41,379
♪ So slowly ♪
704
00:34:41,478 --> 00:34:42,846
RAYMOND ROKER: It was a sign that the show was growing up,
705
00:34:42,947 --> 00:34:45,583
that there was, like-- there were stars here.
706
00:34:45,682 --> 00:34:48,485
♪ Time goes by ♪
707
00:34:48,585 --> 00:34:53,123
I would argue that she was the first star to play the show.
708
00:34:53,224 --> 00:34:56,294
♪ Every little thing, every little thing ♪
709
00:34:56,393 --> 00:34:59,096
♪ I'm fed up ♪
710
00:34:59,197 --> 00:35:01,099
[cheering]
711
00:35:07,503 --> 00:35:10,407
BECK: If I'm in town, I usually go as a fan.
712
00:35:10,507 --> 00:35:13,110
because it's, you know, the state of music.
713
00:35:13,210 --> 00:35:14,811
It's the, pretty much,
714
00:35:14,911 --> 00:35:18,148
everything that's happening in music at the-- at the moment.
715
00:35:18,248 --> 00:35:19,850
AMY WINEHOUSE: I'm really excited to be here.
716
00:35:19,951 --> 00:35:23,420
Oh. I'm so excited to be here, like, um--
717
00:35:23,521 --> 00:35:25,656
like, I'm not a very organized person,
718
00:35:25,755 --> 00:35:28,525
but this is one thing that everybody has said to me,
719
00:35:28,626 --> 00:35:30,894
wait until you get to Coachella.
720
00:35:30,994 --> 00:35:32,262
[cheering]
721
00:35:32,362 --> 00:35:34,898
I-- I'm so excited to be here.
722
00:35:38,802 --> 00:35:42,440
♪ Well, sometimes I go out by myself ♪
723
00:35:42,539 --> 00:35:45,675
♪ And I look across the water ♪
724
00:35:48,378 --> 00:35:50,248
♪ And I think of all the things ♪
725
00:35:50,347 --> 00:35:51,681
♪ Of what you're doing ♪
726
00:35:51,782 --> 00:35:53,818
♪ In my head I paint a picture ♪
727
00:35:53,918 --> 00:35:55,553
STACY VEE: I just remember that being, like.
728
00:35:55,652 --> 00:35:59,489
a super energetic time where the appetite for people,
729
00:35:59,590 --> 00:36:00,858
they just wanted in everything,
730
00:36:00,958 --> 00:36:02,626
new music, new music, new music.
731
00:36:02,726 --> 00:36:06,297
then, like, the most popular things on the poster
732
00:36:06,396 --> 00:36:07,532
were the things they didn't know.
733
00:36:07,632 --> 00:36:09,166
♪ Won't you come on over ♪
734
00:36:09,266 --> 00:36:13,336
♪ Stop making a fool out of me ♪
735
00:36:13,436 --> 00:36:17,307
♪ Oh, why don't you come on over, Valerie ♪
736
00:36:19,842 --> 00:36:23,313
♪ Valerie ♪
737
00:36:23,414 --> 00:36:25,850
STACY VEE: Everybody was just so into music discovery.
738
00:36:25,949 --> 00:36:27,585
SHEPARD FAIREY: Coachella, when you look at it,
739
00:36:27,684 --> 00:36:30,621
there's no-- there's no one cohesive genre,
740
00:36:30,721 --> 00:36:34,525
it's just more cohesive in the idea that good is good.
741
00:36:34,625 --> 00:36:37,427
You know? That you don't define it by category.
742
00:36:37,527 --> 00:36:40,463
♪ All the good people wanna rescue ♪
743
00:36:40,563 --> 00:36:43,768
♪ All the smart people wanna talk to you ♪
744
00:36:43,867 --> 00:36:47,471
♪ All the clever people wanna tell you ♪
745
00:36:47,570 --> 00:36:50,775
♪ All the little people wanna dance, it's true ♪
746
00:36:50,875 --> 00:36:56,614
♪ Cloud, block out the sun ♪
747
00:36:56,713 --> 00:36:58,382
ROSANNA ARQUETTE: For the first years of Coachella,
748
00:36:58,481 --> 00:37:00,918
I would always go as a fan and see the great bands,
749
00:37:01,018 --> 00:37:04,355
and I asked Paul if I could, you know,
750
00:37:04,454 --> 00:37:05,889
interview people,
751
00:37:05,989 --> 00:37:07,824
and I-- I think I could get really good interviews,
752
00:37:07,925 --> 00:37:10,327
and they said, yeah, let's do that,
753
00:37:10,427 --> 00:37:11,596
and we-- we did.
754
00:37:11,695 --> 00:37:13,630
Hey, everybody, it's Rosanna Arquette.
755
00:37:13,731 --> 00:37:15,866
I'm here backstage with Calvin Harris.
756
00:37:15,965 --> 00:37:18,802
Here with Norman Cook live from Coachella.
757
00:37:18,902 --> 00:37:20,937
And we are with Justice. Roger Waters.
758
00:37:21,038 --> 00:37:22,974
Sir Paul McCartney. The Specials.
759
00:37:23,074 --> 00:37:25,342
It was my most favorite job I ever had in my life.
760
00:37:25,443 --> 00:37:28,312
The guys from Portishead, Geoff and Adrian.
761
00:37:28,411 --> 00:37:29,614
Nobody said no.
762
00:37:29,713 --> 00:37:31,248
And it would be like a joke,
763
00:37:31,349 --> 00:37:34,619
like, well, you're never gonna get Lauryn Hill.
764
00:37:34,719 --> 00:37:36,454
It's just not gonna happen.
765
00:37:36,554 --> 00:37:37,855
Thank you so much.
766
00:37:37,954 --> 00:37:39,723
Who inspires you?
767
00:37:39,824 --> 00:37:41,259
I'm inspired by beauty.
768
00:37:41,358 --> 00:37:42,659
I'm inspired by love,
769
00:37:42,760 --> 00:37:44,495
I'm inspired by things that I see come together.
770
00:37:44,594 --> 00:37:46,363
♪ Us ♪
771
00:37:46,463 --> 00:37:48,599
♪ V. them ♪
772
00:37:48,699 --> 00:37:51,001
♪ Over and over again ♪♪
773
00:37:51,101 --> 00:37:53,737
[cheering]
774
00:37:53,838 --> 00:37:55,306
RZA: The one thing you guys did
775
00:37:55,405 --> 00:37:57,674
that was more special than anything to me,
776
00:37:57,775 --> 00:38:00,644
you guys brought Rage Against the Machine back.
777
00:38:00,744 --> 00:38:02,545
And when that happened, y'all,
778
00:38:02,646 --> 00:38:04,914
that's when it-- you know, I always said to myself
779
00:38:05,014 --> 00:38:07,317
Wu-Tang will play Coachella one day.
780
00:38:07,418 --> 00:38:09,519
Good evening, we are Rage Against the Machine
781
00:38:09,619 --> 00:38:11,388
from Los Angeles, California.
782
00:38:11,489 --> 00:38:13,423
[cheering]
783
00:38:13,523 --> 00:38:15,358
RZA: Now it's exactly a year ago when I saw him,
784
00:38:15,458 --> 00:38:17,394
he didn't seem very keen on the industry
785
00:38:17,494 --> 00:38:18,996
or what it stood for.
786
00:38:19,096 --> 00:38:22,032
So for a guy like that to come out,
787
00:38:22,132 --> 00:38:24,567
okay, it's something serious, I-- it's-- it's a more--
788
00:38:24,668 --> 00:38:25,970
he didn't come out for no money.
789
00:38:26,070 --> 00:38:27,738
You can't get him out his house for money.
790
00:38:27,838 --> 00:38:29,740
-Right. Right, right, right. -You know what I mean?
791
00:38:29,840 --> 00:38:30,775
♪ Uh! ♪
792
00:38:45,621 --> 00:38:47,390
♪ The movie ran through me ♪
793
00:38:47,490 --> 00:38:49,360
♪ The glamour subdue me ♪
794
00:38:49,460 --> 00:38:53,563
CHUCK D: Rage Against the Machine is self explanatory, man.
795
00:38:53,664 --> 00:38:55,533
The songs-- especially when they
796
00:38:55,632 --> 00:38:57,734
speak to some truth and freedom, man--
797
00:38:57,835 --> 00:39:00,003
you really can't fuck with that.
798
00:39:00,103 --> 00:39:01,771
PERRY FARRELL: They're one of the great groups
799
00:39:01,871 --> 00:39:03,907
to ever come out of Los Angeles,
800
00:39:04,007 --> 00:39:06,076
so everybody waits until the day
801
00:39:06,177 --> 00:39:07,978
that they're ready to play again.
802
00:39:08,077 --> 00:39:09,413
♪ And it's right outside the door ♪
803
00:39:09,512 --> 00:39:10,715
♪ Now testify! ♪
804
00:39:13,416 --> 00:39:15,585
♪ Now testify! ♪
805
00:39:15,686 --> 00:39:16,921
♪ It's right outside the door ♪
806
00:39:17,021 --> 00:39:18,889
♪ Testify! ♪
807
00:39:18,989 --> 00:39:21,057
PERRY FARRELL: And the next time they do, we're gonna be
808
00:39:21,157 --> 00:39:23,360
back on our hands and knees beggin' 'em,
809
00:39:23,460 --> 00:39:26,062
because they turn the crowd on that much.
810
00:39:26,163 --> 00:39:28,032
♪ Mass graves for the pump when the price is set ♪
811
00:39:28,132 --> 00:39:29,967
♪ When the price is set ♪
812
00:39:30,067 --> 00:39:31,635
♪ Mass graves for the pump when the price is set ♪
813
00:39:31,735 --> 00:39:33,704
♪ When the price is set ♪
814
00:39:33,804 --> 00:39:36,673
PERRY FARRELL: There's not that many groups in the world, man,
815
00:39:36,773 --> 00:39:37,741
that can do that,
816
00:39:37,842 --> 00:39:40,811
and less and less and less.
817
00:39:41,978 --> 00:39:44,914
♪♪
818
00:39:57,661 --> 00:39:59,963
♪ Who controls the past now ♪
819
00:40:00,063 --> 00:40:01,664
♪ Controls the future ♪
820
00:40:01,764 --> 00:40:03,867
♪ Who controls the present now ♪
821
00:40:03,967 --> 00:40:05,568
♪ Controls the past ♪
822
00:40:05,668 --> 00:40:07,670
♪ Who controls the past now ♪
823
00:40:07,771 --> 00:40:09,140
♪ Controls the future ♪
824
00:40:09,239 --> 00:40:12,509
♪ Who controls the present now ♪
825
00:40:12,610 --> 00:40:13,744
♪ Now testify! ♪
826
00:40:13,844 --> 00:40:16,646
♪♪
827
00:40:16,746 --> 00:40:19,048
♪ Now testify! ♪
828
00:40:19,148 --> 00:40:20,583
♪ It's right outside the door ♪
829
00:40:20,684 --> 00:40:21,752
♪ Testify! ♪
830
00:40:21,851 --> 00:40:24,422
♪♪
831
00:40:24,521 --> 00:40:26,056
♪ Now testify! ♪
832
00:40:26,155 --> 00:40:28,491
♪ The war is right outside your door ♪♪
833
00:40:33,063 --> 00:40:34,999
[cheering]
834
00:40:39,235 --> 00:40:42,172
♪♪
835
00:40:53,215 --> 00:40:56,487
♪ All along the western front ♪
836
00:40:56,586 --> 00:41:00,190
♪ People line up to receive ♪
837
00:41:00,291 --> 00:41:04,595
A-TRAK: During the mid 2000s,
838
00:41:04,695 --> 00:41:06,997
Coachella really established itself as,
839
00:41:07,097 --> 00:41:09,467
like, the ultimate indie festival.
840
00:41:09,567 --> 00:41:12,969
♪ Ooh, ooh ♪
841
00:41:13,070 --> 00:41:16,207
♪ Shock me like an electric eel ♪
842
00:41:16,306 --> 00:41:19,943
♪ Baby girl ♪
843
00:41:20,043 --> 00:41:23,146
♪ Turn me on with your electric feel ♪
844
00:41:23,246 --> 00:41:26,783
A-TRAK: In popular understanding,
845
00:41:26,884 --> 00:41:30,521
Coachella became kind of this sacred indie temple.
846
00:41:30,621 --> 00:41:33,891
♪ Baby girl ♪
847
00:41:33,990 --> 00:41:37,561
♪ Turn me on with your electric feel ♪
848
00:41:37,661 --> 00:41:39,896
A-TRAK: And then through the years,
849
00:41:39,996 --> 00:41:41,531
the DJ presence at Coachella
850
00:41:41,632 --> 00:41:44,235
became more and more of a thing.
851
00:41:44,335 --> 00:41:47,637
And then the Sahara tent became almost like a party unto itself.
852
00:41:49,204 --> 00:41:51,074
I think it's important to remind people that
853
00:41:51,175 --> 00:41:55,045
in 1999, festivals didn't have
854
00:41:55,144 --> 00:41:57,815
the huge LED panels that we know now,
855
00:41:57,914 --> 00:41:59,650
and the-- the huge stage production.
856
00:41:59,750 --> 00:42:02,251
♪♪
857
00:42:06,322 --> 00:42:08,259
MOBY: You know, I felt like for most of the '90s,
858
00:42:08,358 --> 00:42:10,827
electronic music existed in a place where,
859
00:42:10,927 --> 00:42:12,730
if you weren't an electronic music fan,
860
00:42:12,829 --> 00:42:14,565
you generally didn't pay that much attention to it.
861
00:42:16,333 --> 00:42:18,235
One of the things that I thought was kind of amazing
862
00:42:18,335 --> 00:42:20,003
but odd about the first Coachella
863
00:42:20,103 --> 00:42:23,239
was that it was very electronic music oriented
864
00:42:23,340 --> 00:42:26,943
at a time, you know, when electronic music
865
00:42:27,043 --> 00:42:29,212
really was very, very underground.
866
00:42:29,313 --> 00:42:31,548
♪♪
867
00:42:31,648 --> 00:42:34,183
SEN. JOSEPH BIDEN: If I were governor of my state or mayor of my town,
868
00:42:34,284 --> 00:42:37,755
I would be passing new ordinances
869
00:42:37,855 --> 00:42:40,990
relating to stiff criminal penalties
870
00:42:41,090 --> 00:42:42,625
for anyone who held a rave;
871
00:42:42,726 --> 00:42:45,863
The promoter, the guy who owned the building.
872
00:42:45,963 --> 00:42:48,298
I would put the son of a gun in jail.
873
00:42:48,398 --> 00:42:52,335
PASQUALE ROTELLA: So 2001, 2002 was a really tough time for dance music.
874
00:42:54,170 --> 00:42:56,673
The DEA created the Crack House Law
875
00:42:56,773 --> 00:43:00,009
and went after not only venues but event producers.
876
00:43:00,110 --> 00:43:03,646
MAN: All right, you're gonna have to clear this area.
877
00:43:03,746 --> 00:43:05,949
PASQUALE ROTELLA: The venues didn't want to rent their facilities to you
878
00:43:06,050 --> 00:43:09,653
and some of the producers weren't even willing to produce anymore.
879
00:43:09,753 --> 00:43:11,655
[indistinct chatter]
880
00:43:17,293 --> 00:43:19,329
The culture was almost destroyed completely.
881
00:43:21,664 --> 00:43:24,701
And you could have not had dance music at a festival at one point.
882
00:43:26,869 --> 00:43:30,074
PAUL TOLLETT: So the whole rave scene, at that point, was on trial.
883
00:43:30,173 --> 00:43:33,876
And law enforcement wanted us to drop that type of music.
884
00:43:33,976 --> 00:43:37,080
♪♪
885
00:43:37,181 --> 00:43:40,717
PASQUALE ROTELLA: In the early 2000s, the scene was struggling,
886
00:43:40,818 --> 00:43:45,389
but Coachella, they kept... doing it.
887
00:43:45,489 --> 00:43:47,791
And it was so great for dance music.
888
00:43:47,891 --> 00:43:50,793
♪♪
889
00:43:56,065 --> 00:43:59,636
PASQUALE ROTELLA: I am so happy Coachella didn't jump on the bandwagon,
890
00:43:59,737 --> 00:44:02,106
because when the events are healthy,
891
00:44:02,206 --> 00:44:03,774
that pushes the music forward.
892
00:44:03,873 --> 00:44:08,144
♪♪
893
00:44:08,244 --> 00:44:12,382
PAUL TOLLETT: We had Sahara tent, and we Dew Lab.
894
00:44:12,483 --> 00:44:15,185
When Dew Lab started out, it was just an art piece.
895
00:44:15,284 --> 00:44:17,387
We barely were even paying attention to 'em.
896
00:44:17,487 --> 00:44:20,757
They were DJ-ing in there.
897
00:44:20,858 --> 00:44:23,760
They've been an institution for us ever since.
898
00:44:23,860 --> 00:44:27,196
So we felt like we were doing good with electronic music.
899
00:44:29,331 --> 00:44:32,268
ALL [chanting]: Daft Punk, Daft Punk, Daft Punk, Daft Punk...
900
00:44:32,369 --> 00:44:34,938
PASQUALE ROTELLA: Then Coachella 2006,
901
00:44:35,038 --> 00:44:36,806
Daft Punk plays.
902
00:44:36,907 --> 00:44:39,175
And people's minds get blown.
903
00:44:40,943 --> 00:44:43,346
It, like, changed people's lives, including mine.
904
00:44:43,447 --> 00:44:44,682
Forever.
905
00:44:44,782 --> 00:44:46,150
[cheering]
906
00:44:46,250 --> 00:44:47,418
JASON BENTLEY: We didn't know what to expect.
907
00:44:47,518 --> 00:44:50,086
And the first thing that you hear is
908
00:44:50,186 --> 00:44:52,789
the "Close Encounters" melody.
909
00:44:52,889 --> 00:44:57,027
♪ Do, do, do, do, doo ♪
910
00:44:57,126 --> 00:44:59,295
And it was, like-- Ohhh.
911
00:44:59,396 --> 00:45:00,764
[cheering]
912
00:45:00,864 --> 00:45:01,932
And then you hear it again.
913
00:45:02,032 --> 00:45:04,835
♪ Do, do, do, do, doo ♪
914
00:45:04,934 --> 00:45:06,703
It's, like-- Ohhhh.
915
00:45:06,804 --> 00:45:11,108
And then the curtain slowly parts to reveal
916
00:45:11,208 --> 00:45:15,846
this fucking pyramid with these robots on top.
917
00:45:15,945 --> 00:45:18,315
And you're like, they are aliens.
918
00:45:18,414 --> 00:45:20,483
They are not from planet Earth.
919
00:45:20,583 --> 00:45:23,419
♪ Television ♪
920
00:45:24,521 --> 00:45:27,057
♪ Rules the nation ♪
921
00:45:28,358 --> 00:45:30,961
♪ Television ♪
922
00:45:32,061 --> 00:45:34,264
♪ Rules the nation ♪
923
00:45:34,364 --> 00:45:35,798
♪ Around the world ♪
924
00:45:35,898 --> 00:45:38,801
♪♪
925
00:45:42,338 --> 00:45:44,274
[cheering]
926
00:45:46,242 --> 00:45:49,179
♪♪
927
00:46:05,527 --> 00:46:09,832
JASON BENTLEY: It was just such a mind-blowing performance.
928
00:46:09,932 --> 00:46:11,969
It was kind of the birth of EDM right there.
929
00:46:12,068 --> 00:46:15,438
♪♪
930
00:46:15,539 --> 00:46:17,474
From that point on,
931
00:46:17,574 --> 00:46:23,113
dance music needed to have a giant spectacle on stage.
932
00:46:23,213 --> 00:46:26,016
And so you could love it or you could hate it.
933
00:46:26,115 --> 00:46:27,117
I mean-- [chuckles]
934
00:46:27,217 --> 00:46:29,519
But the fact is that
935
00:46:29,619 --> 00:46:33,156
nothing was the same after that performance.
936
00:46:33,257 --> 00:46:36,092
♪ Rules the nation ♪
937
00:46:36,193 --> 00:46:40,397
♪♪
938
00:46:40,496 --> 00:46:43,933
STEVE AOKI: And from that-- that moment, it was like--
939
00:46:44,034 --> 00:46:46,537
I mean, it's all what DJs would be playing all across the country.
940
00:46:46,637 --> 00:46:48,272
Wherever I was playing, it was like,
941
00:46:48,371 --> 00:46:50,907
Daft Punk, Daft Punk, Daft Punk.
942
00:46:51,007 --> 00:46:52,275
Then we would always be doing, like,
943
00:46:52,376 --> 00:46:54,511
the pyramid that they did at Coachella.
944
00:46:54,610 --> 00:46:57,513
♪♪
945
00:47:09,224 --> 00:47:11,161
[cheering]
946
00:47:19,434 --> 00:47:21,871
CARL COX: As headliners here today, it was just absolutely amazing.
947
00:47:21,972 --> 00:47:24,374
And how they got embraced by what they are
948
00:47:24,474 --> 00:47:26,876
as-- as a group, as an art-- as artists.
949
00:47:26,976 --> 00:47:29,579
By the end of the day, they brought, brought the funk kind of sound
950
00:47:29,679 --> 00:47:31,080
and the house music to the table,
951
00:47:31,181 --> 00:47:33,150
and-- and the new electronic sound.
952
00:47:33,250 --> 00:47:35,251
They're the ones that were there first before anyone else,
953
00:47:35,351 --> 00:47:37,587
so for me to hear them today was amazing.
954
00:47:37,688 --> 00:47:39,423
♪♪
955
00:47:39,523 --> 00:47:41,425
[cheering]
956
00:48:06,349 --> 00:48:10,187
I think it's good. We're gonna have some good shows now.
957
00:48:10,286 --> 00:48:13,189
♪♪
958
00:48:36,112 --> 00:48:37,514
12TH PLANET: Technologically speaking,
959
00:48:37,614 --> 00:48:40,150
it's always new ideas and new concepts
960
00:48:40,250 --> 00:48:41,485
coming from the Sahara tent.
961
00:48:41,585 --> 00:48:44,487
♪♪
962
00:48:44,588 --> 00:48:46,256
DAVE RAT: The new technology shows up,
963
00:48:46,356 --> 00:48:48,625
and the artists with the creativity
964
00:48:48,724 --> 00:48:51,527
will utilize that technology to push the limits
965
00:48:51,628 --> 00:48:54,530
♪♪
966
00:48:59,268 --> 00:49:01,672
Just on an audio/visual level,
967
00:49:01,771 --> 00:49:03,039
regardless of who's performing in there,
968
00:49:03,139 --> 00:49:04,507
it's incredible.
969
00:49:04,608 --> 00:49:06,710
PAUL VAN DYK: I'm not scared of technology.
970
00:49:06,809 --> 00:49:09,645
For me, this is always something that I use like a tool
971
00:49:09,746 --> 00:49:13,150
to bring across what I have in my head.
972
00:49:13,250 --> 00:49:15,485
DAVE RAT: It's the same thing as having a muscle car.
973
00:49:15,585 --> 00:49:18,355
Getting a V8 engine, 450 horse power,
974
00:49:18,454 --> 00:49:20,389
it's big power.
975
00:49:20,489 --> 00:49:24,460
When we get those big subs in there and light those things up,
976
00:49:24,561 --> 00:49:26,196
it could blur your vision.
977
00:49:26,295 --> 00:49:29,065
You could stand in front and everything turns fuzzy.
978
00:49:29,166 --> 00:49:31,168
One day, someone's gonna bring in too many subs
979
00:49:31,268 --> 00:49:32,369
and someone's just gonna, like--
980
00:49:32,469 --> 00:49:34,304
their stomach is gonna explode.
981
00:49:34,403 --> 00:49:36,072
Ugh!
982
00:49:36,172 --> 00:49:39,075
♪♪
983
00:49:40,208 --> 00:49:43,045
[cheering]
984
00:49:43,146 --> 00:49:46,048
♪♪
985
00:49:47,650 --> 00:49:49,251
TIESTO: Social media made a big difference.
986
00:49:49,351 --> 00:49:52,489
Like, as soon as Facebook and Instagram blew up,
987
00:49:52,588 --> 00:49:54,423
EDM blew up, because for years
988
00:49:54,523 --> 00:49:57,259
it was held down by people who control
989
00:49:57,360 --> 00:50:00,329
the radio and television, who control the media.
990
00:50:00,429 --> 00:50:02,632
A-TRAK: It was big, it was, you know, felt like
991
00:50:02,731 --> 00:50:05,469
you could tell that the bands were starting to break,
992
00:50:05,568 --> 00:50:07,503
that this festival culture,
993
00:50:07,603 --> 00:50:10,272
this electronic music youth festival culture
994
00:50:10,373 --> 00:50:13,777
was... you know, like, pushing other genres out of the way,
995
00:50:13,876 --> 00:50:15,012
like, we are here.
996
00:50:15,112 --> 00:50:18,014
♪♪
997
00:50:23,518 --> 00:50:25,788
Tiesto on the main stage changed the game.
998
00:50:25,889 --> 00:50:29,226
And Paul Tollett, hats off for that booking
999
00:50:29,326 --> 00:50:31,193
because I think that was-- that was a controversial choice.
1000
00:50:32,461 --> 00:50:34,331
TIESTO: People were pretty, uh, shocked
1001
00:50:34,431 --> 00:50:36,199
that I played Coachella, main stage.
1002
00:50:36,298 --> 00:50:37,501
And they were, like-- they didn't know what to expect.
1003
00:50:39,702 --> 00:50:42,205
KASKADE: 'Cause a lot of bands and, like, traditional musicians
1004
00:50:42,304 --> 00:50:44,440
are, like, you're not us, man.
1005
00:50:44,541 --> 00:50:47,778
Like, what, 'cause I don't sit behind the drum and play the drum?
1006
00:50:47,878 --> 00:50:51,148
Like it or not, Tiesto's here and he's gonna play on the main stage.
1007
00:50:51,248 --> 00:50:54,150
♪♪
1008
00:50:57,552 --> 00:51:00,123
A-TRAK: And that proved a point that
1009
00:51:00,222 --> 00:51:03,559
large scale DJ culture was becoming a real thing.
1010
00:51:03,659 --> 00:51:06,395
♪♪
1011
00:51:06,496 --> 00:51:09,166
[cheering]
1012
00:51:09,266 --> 00:51:12,068
PASQUALE ROTELLA: No one had done that at that time
1013
00:51:12,168 --> 00:51:14,336
at a multi-genre music festival.
1014
00:51:14,436 --> 00:51:17,641
Taking a dance act and having him play to that large of an audience
1015
00:51:17,740 --> 00:51:21,510
was unbelievable and something that...
1016
00:51:21,610 --> 00:51:24,681
pushed things forward for the industry that I love so much,
1017
00:51:24,780 --> 00:51:26,182
and the culture that I love so much.
1018
00:51:26,282 --> 00:51:29,185
♪♪
1019
00:51:35,791 --> 00:51:37,294
STEVE ANGELLO: At first, we felt that
1020
00:51:37,393 --> 00:51:39,728
the main stage was a little big for us,
1021
00:51:39,829 --> 00:51:41,531
but we were like, eh, you know what?
1022
00:51:41,630 --> 00:51:43,466
Let's try it and let's do our best and pushed for it.
1023
00:51:43,567 --> 00:51:45,268
♪♪
1024
00:51:45,367 --> 00:51:46,670
KASKADE: But it definitely changed the sound
1025
00:51:46,769 --> 00:51:48,771
going from night clubs to these big stages
1026
00:51:48,871 --> 00:51:51,740
that made everything bigger, louder, more grand,
1027
00:51:51,840 --> 00:51:55,244
and now we've graduated to where there's a pop element to it.
1028
00:51:56,846 --> 00:51:59,782
♪♪
1029
00:52:03,920 --> 00:52:05,588
DAVE IRELAND: I think that happens with any genre,
1030
00:52:05,688 --> 00:52:09,125
from hip hop to, you know, to indie rock to whatever.
1031
00:52:09,226 --> 00:52:11,528
There's always just layers. There's an underground,
1032
00:52:11,628 --> 00:52:13,396
more independent sound that's more cultured,
1033
00:52:13,496 --> 00:52:15,664
and, I guess, takes a little more digging to get to,
1034
00:52:15,764 --> 00:52:16,866
and there's the stuff that's on the radio
1035
00:52:16,967 --> 00:52:19,702
that's more accessible.
1036
00:52:19,802 --> 00:52:22,905
[cheering]
1037
00:52:23,005 --> 00:52:25,442
PASQUALE ROTELLA: People need not be afraid
1038
00:52:25,541 --> 00:52:28,244
of big dance acts that have success,
1039
00:52:28,344 --> 00:52:31,680
because you can always go find your house music or your techno.
1040
00:52:31,780 --> 00:52:34,683
♪♪
1041
00:52:42,391 --> 00:52:44,894
JASON BENTLEY: Yuma is a really interesting innovation
1042
00:52:44,994 --> 00:52:47,263
because it's just about the music.
1043
00:52:49,431 --> 00:52:51,500
It's more of the intimate club experience
1044
00:52:51,601 --> 00:52:53,903
but on a larger scale and at a festival.
1045
00:52:54,003 --> 00:52:56,906
♪♪
1046
00:53:10,786 --> 00:53:13,722
♪♪
1047
00:53:18,728 --> 00:53:21,398
The Yuma stage is very much, you know, sort of like
1048
00:53:21,498 --> 00:53:23,400
the quintessential heads, you know,
1049
00:53:23,500 --> 00:53:24,534
they know what they want.
1050
00:53:24,634 --> 00:53:26,235
That's my favorite type of vibe.
1051
00:53:26,335 --> 00:53:29,205
There's no screens, it's just music.
1052
00:53:40,849 --> 00:53:44,653
NINA: It's around connecting to people.
1053
00:53:44,753 --> 00:53:48,324
JASON BENTLEY: As we track the growth of electronic music,
1054
00:53:48,425 --> 00:53:50,794
there doesn't seem any end in sight.
1055
00:53:50,893 --> 00:53:53,963
People just seem to have the drive to have
1056
00:53:54,063 --> 00:53:55,464
the time of your life.
1057
00:53:55,565 --> 00:53:57,300
♪ One, two ♪
1058
00:53:57,400 --> 00:54:00,336
♪ Everybody jump ♪
1059
00:54:00,436 --> 00:54:02,338
[cheering]
1060
00:54:04,039 --> 00:54:08,744
♪♪
1061
00:54:08,844 --> 00:54:10,613
DIPLO: I remember, like, the second Major Lazer show,
1062
00:54:10,713 --> 00:54:12,514
and it was, like, the most epic--
1063
00:54:12,614 --> 00:54:13,849
Sunset is sort of the best time to play at Coachella.
1064
00:54:13,949 --> 00:54:15,518
Nobody can tell you differently.
1065
00:54:15,617 --> 00:54:17,686
Whether they say it's headlining, whatever,
1066
00:54:17,786 --> 00:54:18,821
as long as it's sunset.
1067
00:54:18,922 --> 00:54:21,824
♪♪
1068
00:54:25,927 --> 00:54:28,264
A-TRAK: EDM became a thing,
1069
00:54:28,364 --> 00:54:30,032
and through that, I think,
1070
00:54:30,132 --> 00:54:32,268
more and more people in North America
1071
00:54:32,369 --> 00:54:35,472
finally got accustomed to the sonics of electronic music,
1072
00:54:35,572 --> 00:54:36,905
'cause it used to be foreign.
1073
00:54:37,005 --> 00:54:38,674
It used to be exotic and crazy.
1074
00:54:38,775 --> 00:54:41,677
♪♪
1075
00:54:45,815 --> 00:54:47,717
KASKADE: I knew it was gonna be a big moment in my career;
1076
00:54:47,817 --> 00:54:49,853
first time on the main stage at Coachella.
1077
00:54:49,952 --> 00:54:52,021
This is the festival the whole world looks at.
1078
00:54:52,121 --> 00:54:54,790
♪ Look into my eyes ♪
1079
00:54:54,891 --> 00:54:56,526
♪ Eyes ♪
1080
00:54:56,626 --> 00:55:00,897
♪ Are the windows to the soul ♪
1081
00:55:00,996 --> 00:55:02,731
KASKADE: I walked off stage that first week,
1082
00:55:02,831 --> 00:55:05,501
and the guys who'd flown the drone, they walk up,
1083
00:55:05,601 --> 00:55:06,802
and they're like, "Dude, oh, my gosh,"
1084
00:55:06,902 --> 00:55:08,804
and they're freakin' out.
1085
00:55:08,905 --> 00:55:12,809
And they whip out an iPad and it has the drone footage on it.
1086
00:55:12,909 --> 00:55:14,911
And I'm just like-- Ahh!
1087
00:55:15,010 --> 00:55:16,945
We're all, like, screaming looking at this thing,
1088
00:55:17,045 --> 00:55:18,981
like rewinding it, like-- What?!
1089
00:55:19,081 --> 00:55:21,750
How far back does the crowd go?
1090
00:55:21,851 --> 00:55:23,420
♪ Look into my eyes ♪
1091
00:55:23,519 --> 00:55:26,422
♪♪
1092
00:55:30,726 --> 00:55:33,096
And there's a big red blast on the screen,
1093
00:55:33,195 --> 00:55:35,964
and you can see it just lights the whole crowd up red.
1094
00:55:36,065 --> 00:55:38,434
♪ Look into my eyes ♪
1095
00:55:38,534 --> 00:55:41,437
♪♪
1096
00:55:45,875 --> 00:55:47,643
Whether the radio wants to admit it
1097
00:55:47,744 --> 00:55:50,046
or whatever, the TV,
1098
00:55:50,146 --> 00:55:52,849
I don't know what's goin' on, but there's a movement,
1099
00:55:52,949 --> 00:55:54,451
and it's solidified, and guess what?
1100
00:55:54,550 --> 00:55:55,951
It's been 20 years in the making.
1101
00:55:56,052 --> 00:55:58,488
♪ Eyes ♪
1102
00:55:58,588 --> 00:56:01,490
♪♪
1103
00:56:13,869 --> 00:56:16,806
♪♪
1104
00:56:22,677 --> 00:56:24,614
[record scratching]
1105
00:56:27,882 --> 00:56:29,818
A-TRAK: At the end of the day,
1106
00:56:29,918 --> 00:56:33,690
and I've said this all throughout the commotion of EDM,
1107
00:56:33,789 --> 00:56:36,726
I've always said this, hip hop is, like,
1108
00:56:36,826 --> 00:56:38,728
the generational music of North American youth.
1109
00:56:38,827 --> 00:56:41,431
♪♪
1110
00:56:41,530 --> 00:56:44,099
RAYMOND ROKER: Early Coachella definitely had hip hop.
1111
00:56:44,199 --> 00:56:45,667
You had hip hop DJs,
1112
00:56:45,768 --> 00:56:47,003
you had, like, the Invisibl Skratch Piklz,
1113
00:56:47,103 --> 00:56:48,771
which A-Trak was part of at the time.
1114
00:56:48,871 --> 00:56:50,773
[record scratching]
1115
00:56:54,976 --> 00:56:57,112
And that was like the height of turntablism
1116
00:56:57,213 --> 00:56:59,816
in terms of, like, what Echelon and those guys were playing at.
1117
00:56:59,916 --> 00:57:03,653
♪♪
1118
00:57:03,753 --> 00:57:05,655
[cheering, applause]
1119
00:57:08,923 --> 00:57:11,827
But I think it was what you would have expected at the time,
1120
00:57:11,927 --> 00:57:14,663
it was the festival friendly versions
1121
00:57:14,764 --> 00:57:16,199
of what was going on in hip hop.
1122
00:57:16,298 --> 00:57:18,001
♪ Well, I'd like to know ♪
1123
00:57:18,101 --> 00:57:19,501
♪ If you got the notion ♪
1124
00:57:19,601 --> 00:57:21,670
♪ 'Cause we're number one ♪
1125
00:57:21,771 --> 00:57:23,740
♪ I'm not tryin' to say my style is better than yours ♪
1126
00:57:23,840 --> 00:57:25,642
♪ I'm just on some other shit ♪
1127
00:57:25,742 --> 00:57:27,644
♪ I'm all about the beats and the lyrics ♪
1128
00:57:27,744 --> 00:57:28,812
♪ So when you hear it you can feel it ♪
1129
00:57:28,911 --> 00:57:30,846
♪ The vibe is energized... ♪
1130
00:57:30,947 --> 00:57:33,215
RAYMOND ROKER: And there was all this alternative or underground
1131
00:57:33,315 --> 00:57:35,584
or backpack hip hop or, you know,
1132
00:57:35,684 --> 00:57:37,719
really like college hip hop.
1133
00:57:37,820 --> 00:57:39,556
♪ 'Cause we take it back like Robbin Loxly ♪
1134
00:57:39,655 --> 00:57:40,757
♪ Rockin' from country sides to spots ♪
1135
00:57:40,856 --> 00:57:42,592
♪ Where hard rocks be ♪
1136
00:57:42,692 --> 00:57:43,960
RAYMOND ROKER: If you really were to get into, like,
1137
00:57:44,059 --> 00:57:45,862
culture and groups,
1138
00:57:45,961 --> 00:57:49,132
the fans of that hip hop were--
1139
00:57:49,231 --> 00:57:50,699
I don't know if there was majority white,
1140
00:57:50,800 --> 00:57:52,902
but it was largely white.
1141
00:57:53,001 --> 00:57:58,842
Um, and way more over represented than...
1142
00:57:58,942 --> 00:58:02,579
southern hip hop or like, you know,
1143
00:58:02,679 --> 00:58:06,215
Wu Tang inspired, like, east coast hip hop,
1144
00:58:06,315 --> 00:58:08,951
uh, and gangster rap and everything.
1145
00:58:09,052 --> 00:58:12,689
That hip hop had a large black fan base.
1146
00:58:12,789 --> 00:58:14,891
♪ Motherfucker comin' straight outta Compton ♪
1147
00:58:14,990 --> 00:58:16,826
♪ Crazy motherfucker named Ice Cube ♪
1148
00:58:16,925 --> 00:58:19,027
♪ From the gang called Niggaz With Attitudes ♪
1149
00:58:19,128 --> 00:58:20,663
♪ When I'm called off ♪
1150
00:58:20,762 --> 00:58:21,898
It wasn't that Goldenvoice
1151
00:58:21,998 --> 00:58:23,599
didn't have history doing hip hop.
1152
00:58:23,699 --> 00:58:27,002
You know, Goldenvoice had done early NWA concerts.
1153
00:58:27,103 --> 00:58:29,038
ICE CUBE: It was a situation where
1154
00:58:29,137 --> 00:58:31,807
you know, rap music was getting a black eye,
1155
00:58:31,907 --> 00:58:34,277
you know, everywhere you looked.
1156
00:58:34,376 --> 00:58:36,880
Like, nobody wanted to have anything to do with rap.
1157
00:58:36,980 --> 00:58:38,715
PAUL TOLLETT: Yeah, I mean, hip hop
1158
00:58:38,815 --> 00:58:41,818
in Southern California in the '80s was hard to place.
1159
00:58:41,918 --> 00:58:43,920
Uh, there was some violence associated with it,
1160
00:58:44,019 --> 00:58:46,623
and many venues didn't want to book it,
1161
00:58:46,722 --> 00:58:49,759
so that is code for call Goldenvoice.
1162
00:58:49,858 --> 00:58:52,161
RAYMOND ROKER: So the festival promoters
1163
00:58:52,260 --> 00:58:54,730
had a history with doing hip hop,
1164
00:58:54,831 --> 00:58:58,535
but the festival setting itself and festival culture was--
1165
00:58:58,635 --> 00:59:02,672
you know, was not as multicultural as it is today.
1166
00:59:02,771 --> 00:59:05,641
♪♪
1167
00:59:05,742 --> 00:59:08,010
I mean, what's the template for music festivals?
1168
00:59:08,110 --> 00:59:10,145
Woodstock.
1169
00:59:10,246 --> 00:59:13,316
There were not many people of color at that show.
1170
00:59:13,416 --> 00:59:15,051
There were a handful,
1171
00:59:15,150 --> 00:59:17,185
but if you see the movie,
1172
00:59:17,286 --> 00:59:18,320
it's white girls with flower crowns
1173
00:59:18,420 --> 00:59:20,088
and white guys with long hair.
1174
00:59:21,956 --> 00:59:23,826
So when you think festival, that's what you think,
1175
00:59:23,925 --> 00:59:25,295
and, you know, you could lose sight about
1176
00:59:25,394 --> 00:59:27,797
how important that iconography is to people
1177
00:59:27,896 --> 00:59:30,933
in determining what they do and how they celebrate music.
1178
00:59:31,034 --> 00:59:33,970
♪♪
1179
00:59:34,070 --> 00:59:37,673
So it took a while for culture to merge.
1180
00:59:37,773 --> 00:59:41,310
And over time, it took, like, early acts to kind of break through,
1181
00:59:41,411 --> 00:59:44,614
so if you look at the evolution of hip hop early days,
1182
00:59:44,713 --> 00:59:47,750
it was everybody that fit into that indie realm.
1183
00:59:47,849 --> 00:59:51,887
And then mid 2000s you had the flirtations with some of those bigger acts,
1184
00:59:51,987 --> 00:59:54,790
and ones that offered a bit of crossover,
1185
00:59:54,891 --> 00:59:57,360
uh, the biggest one, of course, being Kanye.
1186
00:59:57,460 --> 01:00:00,362
♪♪
1187
01:00:10,739 --> 01:00:12,942
A-TRAK: I was at Coachella that year,
1188
01:00:13,041 --> 01:00:15,010
'cause I played with Kanye.
1189
01:00:15,110 --> 01:00:17,012
The Kanye performance was kind of hilarious
1190
01:00:17,112 --> 01:00:21,149
because he showed up at least 20 minutes late--
1191
01:00:21,250 --> 01:00:22,351
20 to 30 minutes late.
1192
01:00:22,452 --> 01:00:25,254
So we were onstage--
1193
01:00:25,353 --> 01:00:27,823
myself, the string section.
1194
01:00:29,958 --> 01:00:34,797
And it's show time, and we knew Kanye was on his way.
1195
01:00:34,896 --> 01:00:36,932
I don't think he knew about the traffic
1196
01:00:37,032 --> 01:00:39,668
between L.A. and Indio,
1197
01:00:39,768 --> 01:00:42,137
specifically during a day of Coachella.
1198
01:00:42,237 --> 01:00:43,306
♪♪
1199
01:00:43,405 --> 01:00:45,007
♪ Please believe... ♪
1200
01:00:48,443 --> 01:00:50,045
[crowd cheering]
1201
01:00:50,146 --> 01:00:51,314
A-TRAK: And long story short,
1202
01:00:51,414 --> 01:00:53,249
he showed up halfway into the set.
1203
01:00:53,349 --> 01:00:56,919
And at a festival like Coachella, there's no wiggle room.
1204
01:00:57,018 --> 01:00:59,187
It can't be like, "Okay, well, you can go over a half hour."
1205
01:00:59,288 --> 01:01:00,990
'Cause someone else has a set right after.
1206
01:01:01,090 --> 01:01:03,826
So he played a shortened set.
1207
01:01:03,925 --> 01:01:07,362
♪ Throw your diamonds in the sky if you feel the vibe ♪
1208
01:01:07,463 --> 01:01:09,298
♪ Forever ♪
1209
01:01:09,398 --> 01:01:12,268
♪ The Roc is still alive every time I rhyme ♪
1210
01:01:12,367 --> 01:01:15,237
♪ Forever ever, forever ever, ever ever ♪
1211
01:01:15,338 --> 01:01:17,240
I mean, Kanye was always Kanye, right,
1212
01:01:17,340 --> 01:01:19,208
but when he first came out,
1213
01:01:19,307 --> 01:01:21,943
he was considered in that more backpack realm.
1214
01:01:22,043 --> 01:01:24,413
♪ After debris settles and the dust gets swept off ♪
1215
01:01:24,514 --> 01:01:27,083
♪ Big K pick up where young Hov left off ♪
1216
01:01:27,182 --> 01:01:29,418
♪ Right when magazines wrote Kanye West off ♪
1217
01:01:29,518 --> 01:01:32,087
♪ I dropped my new shit, it sound like the best of ♪
1218
01:01:32,188 --> 01:01:34,724
♪ A&R lookin' like, "Pssh, we messed up ♪
1219
01:01:34,824 --> 01:01:36,826
♪ Grammy night, damn right, we get dressed up ♪
1220
01:01:36,925 --> 01:01:39,862
♪ Bottle after bottle till we get next, uh ♪
1221
01:01:39,961 --> 01:01:42,065
♪ Yeah, he next up ♪
1222
01:01:42,164 --> 01:01:44,032
ROKER: It took artists like that
1223
01:01:44,132 --> 01:01:46,802
that were kind of, like, the testing grounds for hip-hop
1224
01:01:46,902 --> 01:01:48,370
at the festival.
1225
01:01:48,471 --> 01:01:50,472
You couldn't have just jumped forward and put--
1226
01:01:50,572 --> 01:01:53,241
I mean, Lil Wayne was big in the mid-2000s.
1227
01:01:53,342 --> 01:01:56,945
Jay-Z was big in the mid-2000s. It was too early for that.
1228
01:01:57,045 --> 01:01:59,181
♪♪ [rapping continues]
1229
01:01:59,282 --> 01:02:01,951
♪ Power to make a diamond with his bare hands ♪
1230
01:02:05,320 --> 01:02:07,457
♪ ...if you feel the vibe ♪
1231
01:02:07,556 --> 01:02:09,125
♪ Come on, come on ♪
1232
01:02:09,224 --> 01:02:11,193
♪ Roc is still alive every time I rhyme ♪
1233
01:02:11,293 --> 01:02:13,028
♪ Forever ever ♪
1234
01:02:13,128 --> 01:02:14,396
♪ Ever ever ♪
1235
01:02:14,496 --> 01:02:16,865
♪ Ever ever, ever ever, ever ever ♪
1236
01:02:16,965 --> 01:02:18,867
♪ Ever ever, ever ever ♪
1237
01:02:18,967 --> 01:02:20,235
♪ Ever ever, ever ever ♪
1238
01:02:20,335 --> 01:02:23,371
♪ Ever ever, ever ever, ever ever ♪
1239
01:02:24,539 --> 01:02:27,409
[crowd roars]
1240
01:02:27,510 --> 01:02:31,047
I look at every demographic, like, man, hopefully I get the college kids,
1241
01:02:31,146 --> 01:02:33,882
I wanna get the girls, the little kids,
1242
01:02:33,983 --> 01:02:37,086
the older people, the niggas from the streets,
1243
01:02:37,186 --> 01:02:38,921
backpackers.
1244
01:02:39,021 --> 01:02:40,089
-All that. -You know?
1245
01:02:40,188 --> 01:02:42,357
[crowd cheering]
1246
01:02:42,458 --> 01:02:44,193
CROWD [chanting]: Kanye! Kanye! Kanye!
1247
01:02:46,862 --> 01:02:48,364
-We gotta go? -Yeah.
1248
01:02:48,463 --> 01:02:50,099
-We gotta go? -Yeah, man.
1249
01:02:50,199 --> 01:02:51,768
-We can't sing one more? -[crowd chanting]
1250
01:02:51,867 --> 01:02:53,869
A-TRAK! A-TRAK!
1251
01:02:53,969 --> 01:02:56,038
He can't do it, man.
1252
01:02:56,137 --> 01:02:58,173
I'm sorry, brother.
1253
01:02:58,273 --> 01:03:00,909
Well, it was the time when, you know,
1254
01:03:01,010 --> 01:03:02,912
we had these artists
1255
01:03:03,012 --> 01:03:05,481
that were just blowing up pretty quick.
1256
01:03:05,581 --> 01:03:06,516
♪♪
1257
01:03:17,125 --> 01:03:20,396
TOLLETT: M.I.A., she was great,
1258
01:03:20,496 --> 01:03:23,532
because she worked up the stages.
1259
01:03:23,632 --> 01:03:28,170
And every stage was crazy every time.
1260
01:03:28,271 --> 01:03:29,472
♪♪
1261
01:03:33,307 --> 01:03:36,846
First time I ever played a festival was Coachella.
1262
01:03:36,945 --> 01:03:38,514
That's my first festival ever.
1263
01:03:38,614 --> 01:03:39,981
♪♪
1264
01:03:43,085 --> 01:03:47,255
From my recollection, the next big thing was probably Jay-Z.
1265
01:03:49,458 --> 01:03:51,059
TOLLETT: Well, what happened is,
1266
01:03:51,159 --> 01:03:53,028
we were promoting a festival back in New York,
1267
01:03:53,128 --> 01:03:54,963
and Beastie Boys were headlining it.
1268
01:03:55,063 --> 01:03:56,565
And we'd already had Beasties at Coachella before.
1269
01:03:56,666 --> 01:03:58,334
And it was just so good.
1270
01:03:58,434 --> 01:04:01,403
♪ Well, now, don't you tell me to smile ♪
1271
01:04:01,503 --> 01:04:03,405
♪ You stick around I'll make it worth your while ♪
1272
01:04:03,505 --> 01:04:05,473
♪ My number's beyond what you can dial ♪
1273
01:04:05,574 --> 01:04:07,976
♪♪ [continues]
1274
01:04:08,077 --> 01:04:10,346
TOLLETT: Some could say that's the first hip-hop headliner.
1275
01:04:10,445 --> 01:04:12,848
But others, they were rock, they were punk rock,
1276
01:04:12,949 --> 01:04:14,217
they were all these different genres.
1277
01:04:14,317 --> 01:04:16,284
♪ I run the marathon to the very last mile ♪
1278
01:04:16,385 --> 01:04:19,889
They certainly paved the way for future hip-hop headliners.
1279
01:04:19,989 --> 01:04:22,525
♪ You've got gall, you've got guile ♪
1280
01:04:22,625 --> 01:04:24,994
♪ Step to me, I'm a rap-o-phile ♪
1281
01:04:25,094 --> 01:04:28,231
So we had Beastie Boys on this festival in New York,
1282
01:04:28,331 --> 01:04:30,333
but they had to cancel.
1283
01:04:30,432 --> 01:04:33,869
So we got Jay-Z to fill in. And when he came out,
1284
01:04:33,969 --> 01:04:36,238
he went straight into "No Sleep Till Brooklyn."
1285
01:04:36,338 --> 01:04:38,007
♪ No sleep till ♪
1286
01:04:38,106 --> 01:04:39,507
♪♪
1287
01:04:47,581 --> 01:04:50,118
♪ Foot on the pedal, never ever false metal ♪
1288
01:04:50,219 --> 01:04:52,521
♪ Engine running hotter than a boiling kettle ♪
1289
01:04:52,621 --> 01:04:54,990
♪ My job ain't a job, it's a pretty good time ♪
1290
01:04:55,090 --> 01:04:57,058
♪ City to city, I'm running out of rhymes ♪
1291
01:04:57,159 --> 01:05:00,128
♪ On location, tour around the nation ♪
1292
01:05:00,228 --> 01:05:02,530
♪ Beastie Boys never on vacation ♪
1293
01:05:02,630 --> 01:05:05,166
TOLLETT: And it was awesome.
1294
01:05:05,266 --> 01:05:07,302
♪ Do what I do 'cause I'm willing and able ♪
1295
01:05:07,402 --> 01:05:11,072
I'm like, wow, Jay-z is that-- is that good live?
1296
01:05:11,172 --> 01:05:13,575
♪ Allow me to reintroduce myself ♪
1297
01:05:13,675 --> 01:05:15,344
♪ My name is Hov ♪
1298
01:05:15,443 --> 01:05:17,079
♪ H to the O-V ♪
1299
01:05:17,179 --> 01:05:19,315
♪ I used to move snowflakes by the O-Z ♪
1300
01:05:19,414 --> 01:05:22,018
TOLLETT: So we grabbed him for Coachella.
1301
01:05:22,117 --> 01:05:25,020
♪ CEO of the R-O-C ♪
1302
01:05:25,121 --> 01:05:27,155
♪ Fresh out the fryin' pan, into the fire ♪
1303
01:05:27,255 --> 01:05:30,158
♪ I be the music biz number one supplier ♪
1304
01:05:30,259 --> 01:05:32,561
♪ Flyer than a piece of paper bearing my name ♪
1305
01:05:32,661 --> 01:05:35,298
♪ Got the hottest chick in the game wearing my chain, that's right ♪
1306
01:05:35,398 --> 01:05:38,634
2010, Jay-z, that was like a big breakout.
1307
01:05:38,733 --> 01:05:41,569
Fans were totally ready for it.
1308
01:05:41,670 --> 01:05:43,706
They were ready for it musically.
1309
01:05:43,806 --> 01:05:45,974
They were ready for his presence.
1310
01:05:46,074 --> 01:05:48,210
♪♪ [rap continues]
1311
01:05:48,309 --> 01:05:51,380
They were ready for the show to take on hip-hop at that scale.
1312
01:05:51,480 --> 01:05:54,215
♪ Let me tell you dudes what I do to protect this ♪
1313
01:05:54,315 --> 01:05:58,486
♪ I shoot at you actors like movie directors ♪
1314
01:05:58,586 --> 01:06:00,422
I think it was only a matter of time
1315
01:06:00,523 --> 01:06:02,458
because everybody just thinks that rap is cool.
1316
01:06:02,557 --> 01:06:04,092
Rap is cool. There's nothing cooler than rap.
1317
01:06:04,193 --> 01:06:06,963
Rap is the coolest music ever.
1318
01:06:09,130 --> 01:06:12,000
Any kid that you catch walking down the street
1319
01:06:12,101 --> 01:06:13,669
or driving down the street, whatever,
1320
01:06:13,768 --> 01:06:15,503
they know Lil Wayne records, they know Jay-Z records,
1321
01:06:15,603 --> 01:06:16,605
they know Kanye records.
1322
01:06:20,409 --> 01:06:23,144
BLAINE: Kanye came back in 2011
1323
01:06:23,244 --> 01:06:25,547
with an incredible
1324
01:06:25,648 --> 01:06:27,717
theater of a performance.
1325
01:06:27,817 --> 01:06:29,284
Broke yet new ground.
1326
01:06:30,751 --> 01:06:32,989
RZA: First time I went to Coachella,
1327
01:06:33,088 --> 01:06:36,092
Kanye had invited me the first time to Coachella.
1328
01:06:36,192 --> 01:06:38,360
And I went, and I had a great night.
1329
01:06:38,460 --> 01:06:41,163
It was-- When I seen his show, actually--
1330
01:06:41,262 --> 01:06:43,498
At that time, that was the best hip-hop show
1331
01:06:43,599 --> 01:06:45,067
I ever seen in my life.
1332
01:06:45,166 --> 01:06:46,634
[crowd cheering]
1333
01:06:49,503 --> 01:06:51,473
♪♪ ["Power" plays]
1334
01:07:01,248 --> 01:07:03,651
♪ I'm living in that 21st century ♪
1335
01:07:03,751 --> 01:07:05,653
♪ Doing something mean to it ♪
1336
01:07:05,753 --> 01:07:08,490
♪ Do it better than anybody you ever seen do it ♪
1337
01:07:08,590 --> 01:07:11,726
♪ Scream from the haters, got a nice ring to it ♪
1338
01:07:11,827 --> 01:07:14,730
♪ I guess every superhero need his theme music ♪
1339
01:07:14,829 --> 01:07:18,166
♪ No one man should have all that power ♪
1340
01:07:18,266 --> 01:07:21,302
♪ The clocks ticking, I just count the hours ♪
1341
01:07:21,402 --> 01:07:23,105
ROKER: Just the way he took that stage
1342
01:07:23,204 --> 01:07:25,708
and took over that stage,
1343
01:07:25,807 --> 01:07:27,043
it was hip-hop as art.
1344
01:07:36,184 --> 01:07:37,219
♪ And they say ♪
1345
01:07:39,253 --> 01:07:40,655
♪ And they say ♪
1346
01:07:40,755 --> 01:07:42,324
♪ And they say ♪
1347
01:07:42,423 --> 01:07:43,626
♪ And we say ♪
1348
01:07:43,726 --> 01:07:45,094
♪ And they say ♪
1349
01:07:45,193 --> 01:07:46,728
♪ And they say ♪
1350
01:07:46,829 --> 01:07:49,265
♪ And they say ♪
1351
01:07:49,364 --> 01:07:52,167
♪ 21st Century schizoid man ♪
1352
01:07:53,434 --> 01:07:55,804
[crowd roars]
1353
01:07:55,905 --> 01:07:58,207
To do it in that festival setting
1354
01:07:58,306 --> 01:08:02,077
was just one more step in that march
1355
01:08:02,177 --> 01:08:05,748
towards just the unstoppable beast
1356
01:08:05,847 --> 01:08:08,284
that would become, like, the headliners.
1357
01:08:08,384 --> 01:08:09,652
♪♪
1358
01:08:15,923 --> 01:08:17,693
BLAINE: That year we had Arcade Fire
1359
01:08:17,792 --> 01:08:20,095
which did the incredible ball drop.
1360
01:08:23,430 --> 01:08:25,701
Awesome concept, beautifully executed.
1361
01:08:25,801 --> 01:08:30,172
But there are few bands that can even, like, bring that.
1362
01:08:30,271 --> 01:08:34,242
The rock headliners of those years had a harder time keeping up.
1363
01:08:36,645 --> 01:08:41,417
TOLLETT: That was the first year where we started livestreaming on YouTube.
1364
01:08:41,516 --> 01:08:44,787
That was the thing that got us across the world.
1365
01:08:44,886 --> 01:08:46,688
It really was shocking.
1366
01:08:46,788 --> 01:08:49,190
You know, now all these different countries are coming.
1367
01:08:53,261 --> 01:08:55,464
There was so much demand that year.
1368
01:08:55,564 --> 01:08:57,666
More than 100,000 people were shut out.
1369
01:08:59,701 --> 01:09:01,237
Thought about all these people
1370
01:09:01,337 --> 01:09:03,539
who didn't get to go to Coachella.
1371
01:09:05,974 --> 01:09:07,510
VEE: You know, he has a lot of ideas.
1372
01:09:07,609 --> 01:09:11,346
And I remember when he said to me,
1373
01:09:11,447 --> 01:09:14,449
"What's the only thing better than Coachella?
1374
01:09:14,550 --> 01:09:16,217
Two Coachellas."
1375
01:09:18,853 --> 01:09:21,356
ROKER: It was just such an unprecedented move.
1376
01:09:21,457 --> 01:09:23,792
No one had a two-weekend event like that.
1377
01:09:23,891 --> 01:09:27,563
And people thought that that was just a selfish money grab...
1378
01:09:27,662 --> 01:09:29,197
which I can understand.
1379
01:09:29,297 --> 01:09:31,733
But it also made tons of sense, 'cause a lot of people
1380
01:09:31,833 --> 01:09:33,269
that wanted to go to the show that couldn't go to the show.
1381
01:09:35,636 --> 01:09:37,840
TOLLETT: I always thought about doing two weekends.
1382
01:09:37,939 --> 01:09:40,241
But we thought, "I'm gonna run out of headliners.
1383
01:09:40,341 --> 01:09:42,510
if it's two different sets of music."
1384
01:09:44,912 --> 01:09:49,684
So it hit me, like, "Every single artist needs to repeat."
1385
01:09:49,784 --> 01:09:51,586
"Wait a second. The same artists come back
1386
01:09:51,686 --> 01:09:54,323
and play a second time a week later?
1387
01:09:54,422 --> 01:09:56,224
That's just weird."
1388
01:09:56,324 --> 01:09:57,626
I didn't even know how they were gonna pull that off.
1389
01:09:57,725 --> 01:10:00,662
-♪ California love ♪ -Come on!
1390
01:10:00,762 --> 01:10:02,831
♪ Put your motherfuckin' dubs in the air ♪
1391
01:10:02,930 --> 01:10:04,699
Sing this shit!
1392
01:10:04,800 --> 01:10:06,702
♪ California ♪
1393
01:10:06,801 --> 01:10:09,938
-♪ Knows how to party ♪ -What you say?
1394
01:10:10,038 --> 01:10:15,277
ROKER: It was hard to explain the two-weekend concept to Dre,
1395
01:10:15,377 --> 01:10:18,781
'cause he didn't really know a lot about Coachella to begin with.
1396
01:10:18,881 --> 01:10:20,783
♪♪
1397
01:10:20,882 --> 01:10:23,219
But he knew about Burning Man, because
1398
01:10:23,319 --> 01:10:24,653
him and Tupac bumped into it
1399
01:10:24,752 --> 01:10:26,287
when they were filming that video.
1400
01:10:26,387 --> 01:10:27,655
It was the funniest thing.
1401
01:10:27,756 --> 01:10:28,691
♪ The city of Compton ♪
1402
01:10:28,791 --> 01:10:30,292
SNOOP: Hey, yo, Dre,
1403
01:10:30,391 --> 01:10:32,228
I think you should welcome everybody.
1404
01:10:35,997 --> 01:10:38,400
♪ Now, let me welcome everybody to the wild, wild west ♪
1405
01:10:38,500 --> 01:10:40,769
♪ A state that's untouchable like Eliot Ness
1406
01:10:40,868 --> 01:10:43,538
♪ The track hits your eardrum like a slug to your chest ♪
1407
01:10:43,639 --> 01:10:45,873
♪ Pack a vest for your Jimmy in the city of sex ♪
1408
01:10:45,974 --> 01:10:49,645
TOLLETT: We lay out what we wanna do with him headlining Coachella.
1409
01:10:49,744 --> 01:10:51,947
He said, "I'd like to do it, but I got this idea
1410
01:10:52,046 --> 01:10:54,682
about like a 3-D thing or a hologram,
1411
01:10:54,783 --> 01:10:56,619
or-- I got this art thing."
1412
01:10:56,719 --> 01:11:00,288
I hope this ain't people's first show seeing a concert.
1413
01:11:00,389 --> 01:11:02,358
After this one, you probably don't want to see it.
1414
01:11:02,457 --> 01:11:03,958
It's kind of unfair what Dre is doing
1415
01:11:04,059 --> 01:11:06,528
to the whole Coachella lineup on Sunday.
1416
01:11:06,627 --> 01:11:08,029
It's all I gotta say.
1417
01:11:08,130 --> 01:11:10,766
What's the surprises? Any surprises?
1418
01:11:10,865 --> 01:11:12,701
Everybody gonna come out, that's all I gotta say.
1419
01:11:12,801 --> 01:11:15,904
-People are gonna cry? -Yeah, people are gonna fuckin' boo-hoo.
1420
01:11:23,778 --> 01:11:24,947
GREGG GILLIS: A hologram came up,
1421
01:11:25,046 --> 01:11:26,447
and it was, like,
1422
01:11:26,547 --> 01:11:27,849
"Are we supposed to celebrate this?
1423
01:11:27,949 --> 01:11:29,018
"Or be sad?
1424
01:11:29,118 --> 01:11:30,519
"Or is this disrespectful?
1425
01:11:30,618 --> 01:11:31,853
Or is this cool? Or, like--"
1426
01:11:31,953 --> 01:11:33,655
It was complex.
1427
01:11:33,756 --> 01:11:36,025
It was a really complicated thing that they did.
1428
01:11:36,125 --> 01:11:39,028
I felt like it didn't get enough credit
1429
01:11:39,127 --> 01:11:41,697
for being, like, so crazy.
1430
01:11:41,796 --> 01:11:42,730
♪♪
1431
01:11:42,831 --> 01:11:44,533
♪ Yeah ♪
1432
01:11:44,632 --> 01:11:47,536
♪ Do you know who the fuck this is? ♪
1433
01:11:47,636 --> 01:11:50,806
-What up, Dre? -I'm chillin'. What's up, Pac?
1434
01:11:50,905 --> 01:11:54,376
-What up, Snoop? -What's up, my nigga?
1435
01:11:54,475 --> 01:11:56,844
What the fuck is up, Coachella?
1436
01:11:58,947 --> 01:12:01,050
Throw up a motherfucking finger!
1437
01:12:01,149 --> 01:12:04,987
ICE CUBE: Only Dre would take it to this level.
1438
01:12:05,087 --> 01:12:08,324
Makaveli in this.
1439
01:12:08,423 --> 01:12:11,760
Every artist looks for one of those moments
1440
01:12:11,859 --> 01:12:13,429
that people are never gonna forget,
1441
01:12:13,529 --> 01:12:16,398
and he was able to pull it off.
1442
01:12:16,497 --> 01:12:17,532
I was happy for him,
1443
01:12:17,632 --> 01:12:20,668
and also happy for Tupac.
1444
01:12:20,769 --> 01:12:23,706
Being able to get on-- be onstage with those people.
1445
01:12:23,805 --> 01:12:25,540
♪ Come with me ♪
1446
01:12:25,640 --> 01:12:26,741
♪ Hail Mary ♪
1447
01:12:26,841 --> 01:12:28,376
♪ Come quick see ♪
1448
01:12:28,476 --> 01:12:30,378
♪ What do we have here now ♪
1449
01:12:30,479 --> 01:12:32,448
♪ Do you want to ride or die ♪
1450
01:12:32,547 --> 01:12:34,048
♪ La dada lala ♪
1451
01:12:34,149 --> 01:12:35,517
We're stepping out into territory
1452
01:12:35,617 --> 01:12:36,851
that hasn't really been stepped into.
1453
01:12:36,952 --> 01:12:38,487
So we just wanted to do it right.
1454
01:12:38,587 --> 01:12:39,855
Obviously, respectful of the family.
1455
01:12:39,954 --> 01:12:42,990
Respectful of the fans, too.
1456
01:12:43,091 --> 01:12:45,661
There was a version of Tupac that would look even less like Tupac than that.
1457
01:12:45,761 --> 01:12:48,364
You can see kind of, like, progressively become
1458
01:12:48,463 --> 01:12:49,997
more and more Tupac over time.
1459
01:12:50,097 --> 01:12:52,935
♪ Now pay attention, mister ♪
1460
01:12:53,034 --> 01:12:54,769
We made this, like, key chart
1461
01:12:54,869 --> 01:12:56,438
of all these different Tupac looks,
1462
01:12:56,537 --> 01:12:58,373
where we, like, call this one "eyebrow raise."
1463
01:12:58,474 --> 01:13:00,609
And you can see the way his eyebrows raise.
1464
01:13:00,708 --> 01:13:02,144
And it doesn't--
1465
01:13:02,243 --> 01:13:04,979
It doesn't seem like, you know, this matters that much.
1466
01:13:05,079 --> 01:13:07,850
But when you make a model, it's totally inert.
1467
01:13:07,949 --> 01:13:11,119
So then you have to find these signature moments
1468
01:13:11,220 --> 01:13:13,689
that represent who he was in his essence.
1469
01:13:13,788 --> 01:13:16,023
♪♪ [rap]
1470
01:13:16,123 --> 01:13:18,726
♪ But Mama told me never stop until I bust a nut ♪
1471
01:13:18,827 --> 01:13:20,162
ROKER: I didn't go first weekend.
1472
01:13:20,261 --> 01:13:22,063
And it was the first year of two weekends.
1473
01:13:22,163 --> 01:13:23,798
Thank you, Coachella.
1474
01:13:23,899 --> 01:13:25,667
So I came the second weekend.
1475
01:13:25,766 --> 01:13:27,836
I knew exactly what was going to occur.
1476
01:13:27,935 --> 01:13:30,605
And yet there were more people there the second weekend.
1477
01:13:30,706 --> 01:13:33,409
And then you had all the special guests come back again and do it again.
1478
01:13:33,509 --> 01:13:35,010
♪ Come with me ♪
1479
01:13:35,109 --> 01:13:37,845
♪ Hail Mary, run quick see ♪
1480
01:13:37,945 --> 01:13:40,181
♪ What do we have here now ♪
1481
01:13:40,282 --> 01:13:42,583
♪ Do we wanna ride or die ♪
1482
01:13:42,684 --> 01:13:45,721
♪ La dada lada la la la ♪
1483
01:13:45,820 --> 01:13:47,155
SNOOP: Gangsta shit.
1484
01:13:47,256 --> 01:13:49,057
[crowd cheering]
1485
01:13:49,157 --> 01:13:51,994
This morning, the most talked about concert on the planet
1486
01:13:52,094 --> 01:13:55,096
was a weekend performance from someone who's been dead
1487
01:13:55,197 --> 01:13:56,931
for 15 years.
1488
01:13:57,032 --> 01:13:58,934
I don't know what the big deal is.
1489
01:13:59,033 --> 01:14:00,868
My hologram has been hosting this show since December.
1490
01:14:00,969 --> 01:14:02,938
The audience there at Coachella
1491
01:14:03,037 --> 01:14:05,573
suddenly see someone who is dead.
1492
01:14:05,673 --> 01:14:09,011
It's the technology that has some of us unable to believe our eyes.
1493
01:14:09,110 --> 01:14:11,447
It kind of bums me out that he's been dead for 16 years,
1494
01:14:11,546 --> 01:14:13,915
he's still in much better shape than I am.
1495
01:14:14,015 --> 01:14:17,485
WOMAN: Tupac Shakur has set Twitter ablaze.
1496
01:14:17,586 --> 01:14:20,789
This was done strictly for Coachella 2012, baby.
1497
01:14:20,889 --> 01:14:21,856
Just for you.
1498
01:14:23,791 --> 01:14:25,159
ROKER: There were big points before that.
1499
01:14:25,260 --> 01:14:28,497
Daft Punk, Pixies, things like that,
1500
01:14:28,596 --> 01:14:29,764
that were really monumental.
1501
01:14:29,864 --> 01:14:31,766
But they were monumental for fans...
1502
01:14:31,867 --> 01:14:33,802
insular fans.
1503
01:14:35,703 --> 01:14:39,007
For mainstream people that started to know Coachella
1504
01:14:39,106 --> 01:14:40,943
as synonymous with festival,
1505
01:14:41,042 --> 01:14:42,478
it was definitely Tupac.
1506
01:14:44,679 --> 01:14:47,815
-What is that? -Tupac.
1507
01:14:47,916 --> 01:14:50,152
No matter what we think, it's not just a passing trend.
1508
01:14:50,252 --> 01:14:52,688
We need to realize that the new generation of entertainment is here.
1509
01:14:52,787 --> 01:14:54,956
It was the single most popular thing
1510
01:14:55,056 --> 01:14:57,125
that ever happened at Coachella.
1511
01:14:57,225 --> 01:15:01,730
ROKER: That was the moment where people understood the power
1512
01:15:01,829 --> 01:15:03,998
of that performance, that stage,
1513
01:15:04,099 --> 01:15:05,601
watching it online.
1514
01:15:05,701 --> 01:15:07,869
Like, all those things that culminated.
1515
01:15:07,970 --> 01:15:09,838
The genie was never going back to the bottle.
1516
01:15:09,938 --> 01:15:11,640
It just established the show as, like,
1517
01:15:11,739 --> 01:15:13,908
part of popular culture.
1518
01:15:18,947 --> 01:15:21,083
-ALEX TREBEK: Kerry. -Who is Tupac?
1519
01:15:21,182 --> 01:15:23,085
-Correct. -Coachella for 400.
1520
01:15:29,222 --> 01:15:30,525
[audio fades]
1521
01:15:38,666 --> 01:15:41,136
ROKER: So this was...
1522
01:15:41,235 --> 01:15:44,072
It must have been, like, 2011 or something...
1523
01:15:44,171 --> 01:15:47,675
long before Tyler came to play the show.
1524
01:15:47,775 --> 01:15:50,945
He shows up with Odd Future crew.
1525
01:15:51,046 --> 01:15:53,682
But they got Super Soakers with them.
1526
01:15:53,782 --> 01:15:56,118
They just kind of roll on the field.
1527
01:15:56,217 --> 01:15:58,086
Start walking around. I happen to be in the area.
1528
01:15:58,185 --> 01:15:59,954
I had my camera.
1529
01:16:00,055 --> 01:16:01,690
You know, I knew who they were.
1530
01:16:01,789 --> 01:16:03,091
I didn't really know them.
1531
01:16:03,190 --> 01:16:05,059
I started snapping some pictures.
1532
01:16:05,159 --> 01:16:08,296
And, you know, this girl jumps up on Tyler,
1533
01:16:08,396 --> 01:16:10,198
and he starts making out with her.
1534
01:16:10,297 --> 01:16:13,100
WOMAN: No, Gina! Oh, my God!
1535
01:16:13,201 --> 01:16:14,970
ROKER: It was just some random girl
1536
01:16:15,069 --> 01:16:16,871
that just, like, kind of, jumps into his arms
1537
01:16:16,971 --> 01:16:18,306
and kisses him.
1538
01:16:18,407 --> 01:16:22,177
Oh, shit!
1539
01:16:22,277 --> 01:16:24,212
Shut the fuck up!
1540
01:16:27,180 --> 01:16:29,216
ROKER: And then he takes his Super Soaker out
1541
01:16:29,317 --> 01:16:31,853
and sprays her and everybody else.
1542
01:16:31,953 --> 01:16:34,690
And later on, I heard that Tyler got kicked out of the show.
1543
01:16:34,789 --> 01:16:38,894
[laughs] Because I think they took the Super Soaker a little too far.
1544
01:16:38,993 --> 01:16:43,664
Soaked a security officer, and found themselves ejected from the show.
1545
01:16:43,765 --> 01:16:45,834
By that evening, though, they were back in.
1546
01:16:47,835 --> 01:16:50,939
You saw the kids that were going to be the headliners
1547
01:16:51,038 --> 01:16:52,273
through them.
1548
01:16:52,373 --> 01:16:54,342
♪ Turn that light ♪
1549
01:16:54,443 --> 01:16:56,144
♪ Oh, turn that light ♪
1550
01:16:56,243 --> 01:16:57,979
♪ Oh, turn that light ♪
1551
01:16:58,079 --> 01:17:00,282
♪ Oh, turn that light ♪
1552
01:17:00,381 --> 01:17:03,784
ROKER: Young and confident and could say entitled,
1553
01:17:03,885 --> 01:17:06,221
but colorful and fun and talented,
1554
01:17:06,320 --> 01:17:07,889
irreverent at the same time.
1555
01:17:07,988 --> 01:17:09,625
♪ How much wood could a woodchuck chuck ♪
1556
01:17:09,725 --> 01:17:11,293
♪ If a woodchuck could ever give a fuck? ♪
1557
01:17:11,393 --> 01:17:13,362
To see those artists now,
1558
01:17:13,462 --> 01:17:17,366
it's the third, kind of, evolution.
1559
01:17:17,466 --> 01:17:20,102
♪ I get those goose bumps every time ♪
1560
01:17:20,202 --> 01:17:21,203
♪♪
1561
01:17:24,738 --> 01:17:26,375
♪ I get those goose bumps every time ♪
1562
01:17:26,475 --> 01:17:28,110
♪ When you're not ♪
1563
01:17:28,210 --> 01:17:30,311
ROKER: I mean, I remember it just stood out to me
1564
01:17:30,412 --> 01:17:33,649
when I was watching Travis Scott. Outdoor Theater.
1565
01:17:33,748 --> 01:17:37,385
It was watching the fans and how into it they were.
1566
01:17:37,485 --> 01:17:40,122
I remember talking to the stage manager
1567
01:17:40,221 --> 01:17:43,692
and he said this is the biggest crowd he's seen at that stage,
1568
01:17:43,792 --> 01:17:47,095
and he's been at that stage since Coachella One.
1569
01:17:47,194 --> 01:17:48,796
[vocalizing, indistinct]
1570
01:17:52,833 --> 01:17:55,069
That's probably been the bitterest pill to swallow
1571
01:17:55,170 --> 01:17:56,304
for some of the old fans,
1572
01:17:56,404 --> 01:17:59,741
because the artists are so young
1573
01:17:59,841 --> 01:18:01,043
and they're coming with fashion,
1574
01:18:01,143 --> 01:18:03,878
wealth, and with bravado,
1575
01:18:03,979 --> 01:18:06,914
and this carefree aggression.
1576
01:18:07,015 --> 01:18:09,885
I want to see the fuckin' rage, Coachella.
1577
01:18:09,984 --> 01:18:11,252
[crowd roars]
1578
01:18:11,353 --> 01:18:13,020
If you're not trying to mosh,
1579
01:18:13,121 --> 01:18:14,989
if you're not trying to crowd surf,
1580
01:18:15,090 --> 01:18:17,759
if you're not trying to lay it on the ground tonight,
1581
01:18:17,859 --> 01:18:20,295
get the fuck out!
1582
01:18:20,395 --> 01:18:23,231
-[crowd cheering] -I started to get that understanding,
1583
01:18:23,331 --> 01:18:25,100
that chatter, and feel it from both people
1584
01:18:25,199 --> 01:18:27,068
that worked the show and just, kind of, the--
1585
01:18:27,168 --> 01:18:29,270
the, kind of, perception in the air.
1586
01:18:29,371 --> 01:18:31,907
It was like, "Damn, this is like the GV shows of the early '80s."
1587
01:18:32,006 --> 01:18:34,308
♪ My left stroke just went viral ♪
1588
01:18:34,408 --> 01:18:37,912
♪ Right stroke put the baby in the spiral ♪
1589
01:18:38,012 --> 01:18:40,948
♪ Soprano C, we like to keep it on the high note ♪
1590
01:18:41,048 --> 01:18:43,185
♪ There's levels to it, you and I know ♪
1591
01:18:43,284 --> 01:18:44,286
♪ Bitch, be humble ♪
1592
01:18:44,386 --> 01:18:46,088
♪ Hold up, bitch, sit down ♪
1593
01:18:46,188 --> 01:18:49,925
ROKER: The misconception, the dismissal, the derision.
1594
01:18:50,024 --> 01:18:52,226
-Coachella! -♪ Bitch, sit down ♪
1595
01:18:52,327 --> 01:18:54,162
♪ Little bitch, be humble ♪
1596
01:18:54,261 --> 01:18:56,797
ROKER: All those things that are put at these performers
1597
01:18:56,898 --> 01:18:58,734
is very similar to punk.
1598
01:18:58,833 --> 01:19:00,868
-♪ Be humble ♪ -♪ Bitch ♪
1599
01:19:00,969 --> 01:19:03,904
Hip-hop has similar roots, but because it's black-rooted,
1600
01:19:04,005 --> 01:19:06,975
you got a little bit more of that shit that goes with it,
1601
01:19:07,074 --> 01:19:08,443
you know, when it's really angry.
1602
01:19:08,542 --> 01:19:10,478
♪ Holla, holla, holla ♪
1603
01:19:10,578 --> 01:19:12,813
♪ I'm so fucking sick and tired of the Photoshop ♪
1604
01:19:12,913 --> 01:19:16,016
♪ Show me something natural like afro on Richard Pryor ♪
1605
01:19:16,117 --> 01:19:19,320
♪ Show me something natural like ass with some stretch marks ♪
1606
01:19:19,421 --> 01:19:22,289
In a way, when it comes to punk rock,
1607
01:19:22,390 --> 01:19:24,059
there's, like, the form of punk rock
1608
01:19:24,158 --> 01:19:25,460
and the function of punk rock.
1609
01:19:25,560 --> 01:19:27,195
♪♪
1610
01:19:27,295 --> 01:19:29,396
Let's go!
1611
01:19:29,497 --> 01:19:32,934
♪ One summer night I was drinking with my dad ♪
1612
01:19:33,033 --> 01:19:36,003
♪ He tried to give me love that he never had ♪
1613
01:19:36,104 --> 01:19:38,507
MOBY: And, of course, the form is easy to identify.
1614
01:19:38,606 --> 01:19:41,443
It's, like, shaved heads, loud guitars,
1615
01:19:41,542 --> 01:19:43,545
white guys yelling really loud.
1616
01:19:43,645 --> 01:19:45,080
♪ Here it is, here I am ♪
1617
01:19:45,180 --> 01:19:47,015
♪ Turn it up fucking loud ♪
1618
01:19:47,114 --> 01:19:50,318
♪ Radio, radio, radio, radio, radio, radio ♪
1619
01:19:50,417 --> 01:19:54,121
♪ When I got the music, I got a place to go ♪
1620
01:19:54,221 --> 01:19:57,525
And the function of punk rock is more...
1621
01:19:57,626 --> 01:19:59,961
an independent questioning.
1622
01:20:00,060 --> 01:20:01,462
[crowd cheering]
1623
01:20:10,337 --> 01:20:12,239
MOBY: Clearly, Paul Tollett and the people at Goldenvoice
1624
01:20:12,340 --> 01:20:13,909
come from punk rock...
1625
01:20:16,243 --> 01:20:21,448
...because the way they've always approached scheduling acts at Coachella
1626
01:20:21,548 --> 01:20:24,552
it's very eclectic, very open-minded,
1627
01:20:24,653 --> 01:20:26,253
but there's also this third part of punk rock
1628
01:20:26,354 --> 01:20:29,257
which is a little provocation.
1629
01:20:29,356 --> 01:20:32,560
♪ Seasons change ♪
1630
01:20:32,661 --> 01:20:36,864
♪♪ [continues]
1631
01:20:36,965 --> 01:20:39,134
MOBY: And it's one of the things I love about the choice of bands
1632
01:20:39,234 --> 01:20:41,469
and artists at Coachella.
1633
01:20:41,569 --> 01:20:43,572
Sometimes you feel challenged by it.
1634
01:20:43,671 --> 01:20:46,907
♪ The seasons change ♪
1635
01:20:47,007 --> 01:20:49,543
♪ But I've spent time trying to change ♪
1636
01:20:52,345 --> 01:20:55,216
It's just fascinating to see how things change.
1637
01:20:55,317 --> 01:20:57,185
♪♪
1638
01:20:57,284 --> 01:21:00,121
Things move so fast nowadays.
1639
01:21:00,220 --> 01:21:03,224
What happened five years ago, ten years ago,
1640
01:21:03,324 --> 01:21:05,559
maybe isn't today anymore. So what do you do?
1641
01:21:05,659 --> 01:21:08,395
Do you stay with your original '99
1642
01:21:08,496 --> 01:21:10,565
type of music you were doing,
1643
01:21:10,664 --> 01:21:14,536
or do you say it's 2018, let's go 2018...
1644
01:21:14,636 --> 01:21:18,206
with a nod to the past?
1645
01:21:18,305 --> 01:21:21,408
And so you kind of just go with both of it.
1646
01:21:21,509 --> 01:21:24,578
♪ And I've been waiting on you ♪
1647
01:21:24,679 --> 01:21:27,047
[crowd cheering]
1648
01:21:27,148 --> 01:21:28,382
[whistle blowing]
1649
01:21:29,582 --> 01:21:31,051
♪♪ [drum line plays]
1650
01:21:43,965 --> 01:21:46,368
TOLLETT: You had all these combinations in year one.
1651
01:21:46,467 --> 01:21:49,436
There was hip-hop, there was indie, there was DJs.
1652
01:21:49,537 --> 01:21:53,074
But in the beginning, we wouldn't have ever thought of booking a pop act.
1653
01:21:53,173 --> 01:21:55,510
♪♪
1654
01:21:55,609 --> 01:21:57,478
But as the years go by,
1655
01:21:57,578 --> 01:21:59,480
all the dance music getting so big,
1656
01:21:59,581 --> 01:22:02,417
and then hip-hop, and then pop not being
1657
01:22:02,516 --> 01:22:05,452
a bad word among the indie rock people anymore.
1658
01:22:05,552 --> 01:22:08,689
It just started feeling like this is something that Coachella really needs.
1659
01:22:08,789 --> 01:22:10,492
♪♪
1660
01:22:14,627 --> 01:22:16,697
ROKER: She's a woman on a mission.
1661
01:22:16,797 --> 01:22:19,134
She came there with a script.
1662
01:22:19,234 --> 01:22:20,268
♪♪
1663
01:22:23,170 --> 01:22:27,609
Her performance was the state of the union for her,
1664
01:22:27,708 --> 01:22:29,310
and she was gonna deliver it.
1665
01:22:29,411 --> 01:22:30,578
♪♪
1666
01:22:39,119 --> 01:22:42,222
Beyoncé could have played Madison Square Garden
1667
01:22:42,323 --> 01:22:43,425
or Staples Center
1668
01:22:43,524 --> 01:22:47,127
or any massive celebrated venue.
1669
01:22:47,228 --> 01:22:49,663
That performance would not have been as important as Coachella.
1670
01:22:49,764 --> 01:22:53,568
Thank you for allowing me to be the first black woman
1671
01:22:53,667 --> 01:22:56,036
to headline Coachella.
1672
01:22:56,136 --> 01:22:58,273
ROKER: You know, that was the beacon.
1673
01:22:58,372 --> 01:23:01,375
♪♪
1674
01:23:01,475 --> 01:23:06,113
VEE: I don't think anybody could have expected what we saw,
1675
01:23:06,213 --> 01:23:09,684
but the moment she stepped out,
1676
01:23:09,783 --> 01:23:12,487
you're just like, "Oh, my God."
1677
01:23:12,587 --> 01:23:14,155
♪ Crazy right now ♪
1678
01:23:14,255 --> 01:23:16,123
♪ I look and stare so deep in your eyes ♪
1679
01:23:16,224 --> 01:23:18,426
♪ I touch on you more and more every time ♪
1680
01:23:18,525 --> 01:23:21,061
♪ When you leave, I'm begging you not to go ♪
1681
01:23:21,162 --> 01:23:23,198
♪ Call your name two or three times in a row ♪
1682
01:23:23,297 --> 01:23:25,532
♪ Such a funny thing for me to try to explain ♪
1683
01:23:25,632 --> 01:23:28,002
♪ How I'm feeling and my pride is the one to blame ♪
1684
01:23:28,103 --> 01:23:30,637
♪ I still don't understand ♪
1685
01:23:30,738 --> 01:23:32,707
♪ Just how your love can do what no one else can ♪
1686
01:23:32,806 --> 01:23:38,045
TOLLETT: She had some big ideas, and she pulled them all off.
1687
01:23:38,145 --> 01:23:40,280
Just people were--
1688
01:23:40,381 --> 01:23:43,218
Their minds were blown on so many levels.
1689
01:23:43,318 --> 01:23:48,222
I feel fortunate that we were able to deliver everything she needed
1690
01:23:48,323 --> 01:23:51,593
that story and that show told.
1691
01:23:51,693 --> 01:23:52,627
♪ Drop it ♪
1692
01:23:52,726 --> 01:23:53,795
♪♪
1693
01:24:04,371 --> 01:24:07,775
ROKER: She was expressing artistry
1694
01:24:07,876 --> 01:24:09,778
within the black community.
1695
01:24:09,877 --> 01:24:12,813
But the timing of that was really phenomenal.
1696
01:24:12,913 --> 01:24:15,550
She got pregnant. She couldn't play at 2017.
1697
01:24:15,649 --> 01:24:18,152
Conversation shifted over that year.
1698
01:24:18,252 --> 01:24:20,755
The election of Donald Trump.
1699
01:24:20,854 --> 01:24:22,523
Me Too.
1700
01:24:22,623 --> 01:24:24,158
[crowd chanting]
1701
01:24:24,259 --> 01:24:26,060
It got even heavier.
1702
01:24:26,161 --> 01:24:29,130
♪ When I talk to my friends so quietly ♪
1703
01:24:29,229 --> 01:24:30,464
♪ Who he think he is? ♪
1704
01:24:30,564 --> 01:24:32,366
♪ Look at what you did to me ♪
1705
01:24:32,466 --> 01:24:34,435
♪ Tennis shoes, don't even need to buy a new dress ♪
1706
01:24:34,536 --> 01:24:37,271
♪ If you ain't there, ain't nobody else to impress ♪
1707
01:24:37,372 --> 01:24:38,840
TOLLETT: It's a rare artist that can bring that
1708
01:24:38,939 --> 01:24:41,076
to the widest swath of people
1709
01:24:41,176 --> 01:24:43,745
on the biggest stage with the biggest production.
1710
01:24:43,845 --> 01:24:45,747
She's just one of those talents.
1711
01:24:45,846 --> 01:24:48,682
♪ Just how your love can do what no one else can ♪
1712
01:24:48,783 --> 01:24:52,587
WOMAN: The Internet buzzing about the one and only Beyoncé.
1713
01:24:52,686 --> 01:24:56,323
Even this morning, Beychella is still top trending.
1714
01:24:56,423 --> 01:24:59,094
The first time that an African-American woman headlined Coachella.
1715
01:24:59,194 --> 01:25:01,262
She did more for recruitment
1716
01:25:01,362 --> 01:25:03,364
of HBCUs in that performance,
1717
01:25:03,463 --> 01:25:05,199
that's historically black colleges,
1718
01:25:05,300 --> 01:25:06,801
than anybody could have done.
1719
01:25:06,900 --> 01:25:11,238
That shit last night? Spectacular.
1720
01:25:11,338 --> 01:25:14,109
WENDY WILLIAMS: She performed for nearly two hours and did five costume changes.
1721
01:25:14,208 --> 01:25:15,742
And, yeah, and Jay-Z made an appearance.
1722
01:25:15,842 --> 01:25:17,778
And Solange was there, and so was Destiny's Child.
1723
01:25:17,878 --> 01:25:22,649
Beyoncé is the greatest performer of all time, living or dead.
1724
01:25:22,750 --> 01:25:25,252
People are now saying that Beyoncé
1725
01:25:25,353 --> 01:25:27,622
is a greater performer than Michael Jackson.
1726
01:25:27,721 --> 01:25:29,791
[gasps]
1727
01:25:29,890 --> 01:25:31,391
♪♪
1728
01:25:41,402 --> 01:25:46,240
ROKER: That opened the door so wide.
1729
01:25:46,341 --> 01:25:51,679
I mean, she is now the biggest performance Coachella's ever had.
1730
01:25:51,779 --> 01:25:52,814
A black woman.
1731
01:25:52,913 --> 01:25:54,715
[crowd cheering]
1732
01:25:54,815 --> 01:25:56,917
That script could not have been conceived 15 years ago.
1733
01:26:01,889 --> 01:26:03,490
♪♪
1734
01:26:06,827 --> 01:26:08,262
♪ Blackpink ♪
1735
01:26:10,230 --> 01:26:11,832
♪ Oh, yeah, oh, yeah ♪
1736
01:26:13,634 --> 01:26:15,203
♪ Blackpink ♪
1737
01:26:17,438 --> 01:26:18,706
♪ Oh, yeah, oh, yeah ♪
1738
01:26:21,574 --> 01:26:24,378
NADESKA ALEXIS: Beyoncé's headlining performance really opened up the doors
1739
01:26:24,479 --> 01:26:28,483
for a lot of people who maybe didn't think they would have a shot previously.
1740
01:26:28,582 --> 01:26:31,451
You know what I mean? Now it feels like there's space for everyone.
1741
01:26:31,551 --> 01:26:35,656
♪♪ [vocalizing]
1742
01:26:35,756 --> 01:26:39,493
We didn't expect anybody to even, you know, know our music or anything,
1743
01:26:39,594 --> 01:26:40,895
but we came in, and everybody started screaming,
1744
01:26:40,994 --> 01:26:42,764
"Blackpink in the area."
1745
01:26:42,863 --> 01:26:44,698
-That's just blowing our mind. -Yeah.
1746
01:26:44,798 --> 01:26:45,832
♪♪
1747
01:26:50,604 --> 01:26:52,941
I love what you guys are doing. I love it so much.
1748
01:26:53,041 --> 01:26:54,775
Nice to meet you.
1749
01:26:54,876 --> 01:26:56,844
You're the best. Thank you so much.
1750
01:26:56,944 --> 01:27:00,615
Congrats on being, like, the biggest female k-pop debut.
1751
01:27:00,715 --> 01:27:02,717
Oh, my God. This is, like, the beginning.
1752
01:27:02,817 --> 01:27:04,851
♪♪
1753
01:27:08,788 --> 01:27:11,960
I'm excited, yeah. Well, I can't wait to hear the--
1754
01:27:12,060 --> 01:27:14,529
-[vocalizing] -Ah!
1755
01:27:14,628 --> 01:27:15,563
♪ Get you with that ♪
1756
01:27:15,662 --> 01:27:17,698
[vocalizing]
1757
01:27:18,998 --> 01:27:20,969
♪ Oh yeah, oh yeah ♪
1758
01:27:21,069 --> 01:27:22,971
ROKER: What's really exciting is different people
1759
01:27:23,070 --> 01:27:25,640
are feeling they're represented at Coachella
1760
01:27:25,739 --> 01:27:26,707
in a big way now.
1761
01:27:26,807 --> 01:27:28,609
♪ I like it like that ♪
1762
01:27:30,978 --> 01:27:32,680
♪♪ [vocalizing]
1763
01:27:59,640 --> 01:28:00,575
♪♪
1764
01:28:03,344 --> 01:28:07,015
ALEXIS: More and more, we're gonna continue to see diversity.
1765
01:28:07,114 --> 01:28:09,916
I want to practice my English with you, okay?
1766
01:28:10,016 --> 01:28:11,952
ALEXIA: Really, it just is an incredible thing,
1767
01:28:12,052 --> 01:28:14,756
and I can't even imagine five years from now,
1768
01:28:14,855 --> 01:28:17,591
what the lineup and the crowds are gonna look like at Coachella.
1769
01:28:17,692 --> 01:28:20,795
♪♪
1770
01:28:20,895 --> 01:28:22,964
DIPLO: It's always been a festival for discovery anyway.
1771
01:28:23,064 --> 01:28:27,001
So we're just reaching, sort of, a global cusp.
1772
01:28:27,100 --> 01:28:29,069
I mean, every year, it's like-- It's a metamorphosis.
1773
01:28:29,170 --> 01:28:33,041
Coachella make some noise!
1774
01:28:33,140 --> 01:28:35,076
ROKER: The artists are evolving.
1775
01:28:35,176 --> 01:28:37,445
The show and the community is evolving.
1776
01:28:37,545 --> 01:28:40,480
The fact that it represents a more fuller picture of culture,
1777
01:28:40,581 --> 01:28:42,516
like, that's the bottom line.
1778
01:28:42,617 --> 01:28:45,052
That's what I'm most happy about when I see the lineup this year
1779
01:28:45,153 --> 01:28:46,487
and recent years.
1780
01:28:46,587 --> 01:28:47,588
[crowd cheering]
1781
01:28:54,661 --> 01:28:58,466
ROKER: I think the sense of discovery on the music side
1782
01:28:58,565 --> 01:29:01,836
is really where we are as a culture
1783
01:29:01,935 --> 01:29:03,403
and how we ingest music.
1784
01:29:03,503 --> 01:29:06,640
♪ And you're quiet when ♪
1785
01:29:06,740 --> 01:29:09,577
♪ The party's over ♪
1786
01:29:13,180 --> 01:29:15,383
♪ Quiet when I'm coming home ♪
1787
01:29:15,483 --> 01:29:17,685
♪ And I'm on my own ♪
1788
01:29:17,784 --> 01:29:19,686
ROKER: Beyond that, I think there's still a romance
1789
01:29:19,787 --> 01:29:23,891
with, like, gathering at some field
1790
01:29:23,990 --> 01:29:27,395
and having this, sort of, cultural connection.
1791
01:29:27,494 --> 01:29:29,831
♪ I could lie, say I like it like that ♪
1792
01:29:29,930 --> 01:29:31,365
♪ I like it like that ♪
1793
01:29:31,466 --> 01:29:33,901
Hope for something amazing to happen.
1794
01:29:34,001 --> 01:29:35,869
Could be romantic.
1795
01:29:35,970 --> 01:29:38,405
It could be just hanging with your friends.
1796
01:29:38,506 --> 01:29:39,974
and just having, kind of, like, that time,
1797
01:29:40,073 --> 01:29:41,509
that great time.
1798
01:29:41,609 --> 01:29:43,111
Festivals hold the promise of that.
1799
01:29:43,211 --> 01:29:46,114
And so Coachella, for many people, I think,
1800
01:29:46,213 --> 01:29:47,814
it's just like that beacon.
1801
01:29:47,914 --> 01:29:50,118
It's part of their year
1802
01:29:50,217 --> 01:29:52,119
where they know that all that is possible.
1803
01:29:52,220 --> 01:29:57,891
♪ Let me let you go ♪
1804
01:29:57,992 --> 01:30:00,528
I'm grateful for Coachella and everything
1805
01:30:00,627 --> 01:30:03,530
that it's done for the festival culture in America.
1806
01:30:03,631 --> 01:30:06,701
I'm sure eventually something would have took off,
1807
01:30:06,801 --> 01:30:09,737
but not as rapidly as it did. and not the way it did,
1808
01:30:09,837 --> 01:30:11,572
not without Coachella.
1809
01:30:11,671 --> 01:30:14,708
♪ I could lie and say I like it like that ♪
1810
01:30:14,809 --> 01:30:20,081
♪ Like it like that ♪
1811
01:30:20,180 --> 01:30:21,915
[crowd cheers]
1812
01:30:30,657 --> 01:30:33,627
Happy Coachella!
1813
01:30:33,728 --> 01:30:35,496
Happy Coachella.
1814
01:30:35,595 --> 01:30:36,963
Happy Coachella.
1815
01:30:37,064 --> 01:30:41,168
LINDSTROM: I remember it seemed to get so big so fast.
1816
01:30:41,269 --> 01:30:42,837
Every year that it's grown,
1817
01:30:42,936 --> 01:30:44,704
I can't believe that we've had room to grow.
1818
01:30:49,842 --> 01:30:54,648
I feel so, so lucky that I got to be involved
1819
01:30:54,748 --> 01:30:57,117
in the project since it started
1820
01:30:57,217 --> 01:31:00,787
and to still be involved.
1821
01:31:00,887 --> 01:31:05,091
It's just striking when you compare '99 to 2019.
1822
01:31:05,192 --> 01:31:06,493
♪♪
1823
01:31:24,243 --> 01:31:26,746
LINDSTROM: I don't have kids, but I imagine that's what its like
1824
01:31:26,846 --> 01:31:29,216
for a parent watching their kid grow and grow and grow,
1825
01:31:29,317 --> 01:31:31,786
and getting so big, and you can't believe how big they've grown.
1826
01:31:33,185 --> 01:31:37,190
Coachella, the festival, is like a person.
1827
01:31:37,291 --> 01:31:41,061
It's like family, and it's off to college now.
1828
01:31:41,162 --> 01:31:43,064
♪♪
1829
01:31:54,707 --> 01:31:58,712
RIVERS CUOMO: When Weezer started, there was nothing like this.
1830
01:31:58,813 --> 01:32:00,515
You always looked forward to going abroad
1831
01:32:00,614 --> 01:32:03,117
to play the big festivals.
1832
01:32:03,216 --> 01:32:05,619
That's where the legendary shows were.
1833
01:32:05,720 --> 01:32:07,655
And now the biggest one
1834
01:32:07,755 --> 01:32:08,989
is right here in Southern California.
1835
01:32:09,090 --> 01:32:10,024
♪♪
1836
01:32:14,694 --> 01:32:16,898
MAN: I come because I genuinely love music.
1837
01:32:16,997 --> 01:32:20,067
I've done Coachella since 2007.
1838
01:32:20,167 --> 01:32:22,303
So it's, like, 13 years.
1839
01:32:22,403 --> 01:32:25,706
I've only skipped Weekend Two two times.
1840
01:32:25,805 --> 01:32:28,074
Like, I can't not do Two at this point.
1841
01:32:28,175 --> 01:32:31,244
I've seen more music in a few weekends here
1842
01:32:31,345 --> 01:32:33,180
than I've seen in my entire life in other places.
1843
01:32:33,279 --> 01:32:34,481
♪♪
1844
01:32:38,351 --> 01:32:40,186
Yeah, I see acts here
1845
01:32:40,287 --> 01:32:43,024
that I will never see at the other festivals all over.
1846
01:32:43,123 --> 01:32:44,858
♪♪
1847
01:32:50,296 --> 01:32:54,568
So Kanye had been confirmed for three or four months prior,
1848
01:32:54,668 --> 01:32:58,338
and on January 1, we were having a production called Jason and I
1849
01:32:58,439 --> 01:33:00,975
about Kanye's stage plans for the show.
1850
01:33:01,074 --> 01:33:04,110
And he let us know that the stage we had didn't match up
1851
01:33:04,211 --> 01:33:06,814
with what was in his head.
1852
01:33:06,913 --> 01:33:08,748
We went back and forth a little bit.
1853
01:33:08,849 --> 01:33:12,153
We realized we're not gonna be able to pull this off.
1854
01:33:12,252 --> 01:33:15,155
♪♪
1855
01:33:15,256 --> 01:33:17,358
And then about a month before the show,
1856
01:33:17,457 --> 01:33:18,893
I get a call from Paul,
1857
01:33:18,993 --> 01:33:21,028
and he says, "Kanye's back on."
1858
01:33:21,127 --> 01:33:23,997
♪ 'Cause you're the only power ♪
1859
01:33:24,097 --> 01:33:25,899
♪ Power ♪
1860
01:33:26,000 --> 01:33:28,636
♪ That can save this world ♪
1861
01:33:28,735 --> 01:33:31,305
♪ Power ♪
1862
01:33:31,404 --> 01:33:33,139
Paul was out at his house in Indio,
1863
01:33:33,239 --> 01:33:35,609
and he went out to a hill in camping
1864
01:33:35,710 --> 01:33:37,979
and took a video to show Kanye's team
1865
01:33:38,078 --> 01:33:39,346
a possible performance area.
1866
01:33:39,447 --> 01:33:41,349
♪ You're the only power ♪
1867
01:33:41,448 --> 01:33:43,216
♪ Power ♪
1868
01:33:43,317 --> 01:33:45,185
TOLLETT: We get the first rendering from their team,
1869
01:33:45,286 --> 01:33:47,721
and that's the game plan, it's moving along quite nicely.
1870
01:33:47,822 --> 01:33:50,123
And then probably two weeks prior
1871
01:33:50,224 --> 01:33:51,759
to the actual show,
1872
01:33:51,859 --> 01:33:53,694
we get a second drawing sent over to us,
1873
01:33:53,793 --> 01:33:55,095
and there's a second mountain on it.
1874
01:34:01,902 --> 01:34:04,137
Their vision had changed.
1875
01:34:04,238 --> 01:34:07,408
They wanted us collectively to build another mountain.
1876
01:34:07,507 --> 01:34:08,876
♪♪
1877
01:34:11,478 --> 01:34:14,015
The mountain that we're building
1878
01:34:14,114 --> 01:34:16,182
is out in the middle of where all the campers are for Weekend One,
1879
01:34:16,283 --> 01:34:18,119
so we have to wait for the show to be done
1880
01:34:18,219 --> 01:34:19,819
and the campers to leave on Monday.
1881
01:34:19,920 --> 01:34:23,690
And then come Tuesday, in comes 500 trucks of dirt.
1882
01:34:23,791 --> 01:34:24,992
♪♪
1883
01:34:27,793 --> 01:34:30,131
And then Friday, three semi-trucks of grass.
1884
01:34:30,230 --> 01:34:33,266
♪♪
1885
01:34:33,367 --> 01:34:36,971
Compact it, water it...
1886
01:34:37,070 --> 01:34:38,872
and get ready to go.
1887
01:34:38,972 --> 01:34:40,140
♪ I never knew ♪
1888
01:34:40,240 --> 01:34:43,677
♪ I could be so happy ♪
1889
01:34:43,778 --> 01:34:45,680
♪ I never knew ♪
1890
01:34:45,779 --> 01:34:47,947
When the choir and everyone started singing,
1891
01:34:48,047 --> 01:34:50,050
the whole crowd just...
1892
01:34:50,150 --> 01:34:52,819
was in shock of, like, what they were experiencing.
1893
01:34:52,920 --> 01:34:56,157
And then it continued with the dancers sprinkled throughout.
1894
01:34:56,256 --> 01:34:58,158
♪♪
1895
01:35:00,159 --> 01:35:02,395
There were so many different elements of,
1896
01:35:02,496 --> 01:35:04,198
"Look over here, look over there.
1897
01:35:04,297 --> 01:35:06,000
"Oh, my gosh, who's that?
1898
01:35:06,100 --> 01:35:07,468
Who's that? Who's that?"
1899
01:35:07,568 --> 01:35:10,037
♪♪
1900
01:35:12,506 --> 01:35:14,975
Kanye was not front and center.
1901
01:35:15,074 --> 01:35:17,310
His team was very particular about
1902
01:35:17,411 --> 01:35:21,916
wanting to make sure that it was not about him.
1903
01:35:22,015 --> 01:35:23,250
♪♪
1904
01:35:26,552 --> 01:35:27,854
WHITMORE: It was about the choir.
1905
01:35:27,954 --> 01:35:30,757
It was about the music.
1906
01:35:31,891 --> 01:35:33,760
It was about the songs
1907
01:35:33,860 --> 01:35:37,831
and the experience of what Sunday service was.
1908
01:35:37,931 --> 01:35:39,032
♪♪
1909
01:35:40,966 --> 01:35:45,138
Which is literally my childhood every Sunday.
1910
01:35:45,238 --> 01:35:47,307
MAN: Come on, Coachella, put your hands together!
1911
01:35:47,408 --> 01:35:50,778
WHITMORE: Going to church and singing spiritual hymns.
1912
01:35:50,877 --> 01:35:53,480
-♪ I never knew ♪ -♪ I never knew ♪
1913
01:35:53,581 --> 01:35:56,150
♪ Oh, I could be so happy ♪
1914
01:35:56,250 --> 01:35:58,985
I don't think anyone understood the full magnitude
1915
01:35:59,086 --> 01:36:00,954
of what was going to take place.
1916
01:36:01,055 --> 01:36:03,758
But to have it on that scale,
1917
01:36:03,858 --> 01:36:07,094
it was just a very, very magical
1918
01:36:07,194 --> 01:36:09,296
and powerful experience.
1919
01:36:09,395 --> 01:36:12,332
♪ Brighter day, brighter day ♪
1920
01:36:12,432 --> 01:36:14,068
♪ Brighter day ♪
1921
01:36:14,167 --> 01:36:15,335
[cheering]
1922
01:36:30,082 --> 01:36:32,318
TOLLETT: Last year, I was in Indio,
1923
01:36:32,418 --> 01:36:35,055
and I get a call from a friend that says
1924
01:36:35,154 --> 01:36:37,190
you have to go watch Black Panther right now.
1925
01:36:37,291 --> 01:36:39,126
So I told him, "I'll catch it someday."
1926
01:36:39,225 --> 01:36:40,493
He says, "No, you have to go right now."
1927
01:36:40,594 --> 01:36:43,264
So I go to a local theater and I watch it,
1928
01:36:43,363 --> 01:36:45,865
thinking all the way through the movie, "Why did he tell me to see it?"
1929
01:36:45,966 --> 01:36:48,903
Then right at the end of the movie, they mention Coachella.
1930
01:36:49,002 --> 01:36:52,405
When you said you would take me to California for the first time,
1931
01:36:52,506 --> 01:36:54,475
I thought you meant Coachella
1932
01:36:54,574 --> 01:36:56,844
or Disneyland.
1933
01:36:56,944 --> 01:36:59,547
They mentioned Coachella in the same sentence as Disneyland.
1934
01:36:59,646 --> 01:37:02,483
And I'm like, "Wow, that's heavy."
1935
01:37:05,018 --> 01:37:08,154
Now we just don't wanna make a mistake for the people that like the show.
1936
01:37:08,255 --> 01:37:11,225
And that changes. Who likes the show changes.
1937
01:37:11,324 --> 01:37:13,327
In the beginning, I thought people would go forever.
1938
01:37:13,426 --> 01:37:16,563
I didn't realize there would be a whole new set of people
1939
01:37:16,663 --> 01:37:20,000
who went and loved the show.
1940
01:37:20,100 --> 01:37:21,902
I didn't realize there'd be new styles of music,
1941
01:37:22,002 --> 01:37:24,405
new sounds.
1942
01:37:24,505 --> 01:37:26,207
So the show has to keep up.
1943
01:37:26,306 --> 01:37:27,207
♪♪
1944
01:37:30,609 --> 01:37:32,979
TOVAR: When I started doing concerts,
1945
01:37:33,079 --> 01:37:35,850
it was a gathering of people
1946
01:37:35,949 --> 01:37:39,086
enjoying music
1947
01:37:39,185 --> 01:37:40,621
and having a good time.
1948
01:37:40,720 --> 01:37:44,224
And then that's what they carried on.
1949
01:37:44,324 --> 01:37:45,425
That's what Coachella's about.
1950
01:37:50,162 --> 01:37:51,130
♪♪
1951
01:37:53,065 --> 01:37:54,534
TOLLETT: Rene started going to the Glass House
1952
01:37:54,635 --> 01:37:58,271
when he was 14, and started promoting shows here.
1953
01:37:58,372 --> 01:38:01,075
and I just have always liked the music that he likes.
1954
01:38:01,175 --> 01:38:03,510
So when I thought I needed a new tent
1955
01:38:03,609 --> 01:38:05,945
with a new outlook, he was the obvious choice.
1956
01:38:08,280 --> 01:38:10,885
CONTRERAS: I was in econ class in school,
1957
01:38:10,984 --> 01:38:13,353
and, uh, I get a text.
1958
01:38:13,453 --> 01:38:15,956
And Paul was like, "Can you come to the office?"
1959
01:38:16,055 --> 01:38:17,523
I was like, "I'm in class, dude.
1960
01:38:17,623 --> 01:38:19,393
I can't go to the office right now."
1961
01:38:19,493 --> 01:38:21,495
And, uh, he waited for me.
1962
01:38:21,595 --> 01:38:22,663
I-- I got there,
1963
01:38:22,762 --> 01:38:25,099
and he-- he pitched the idea
1964
01:38:25,198 --> 01:38:27,533
of starting a new stage at Coachella.
1965
01:38:27,634 --> 01:38:30,203
To have a space for not just, like,
1966
01:38:30,304 --> 01:38:32,506
the bigger established musician,
1967
01:38:32,605 --> 01:38:36,109
but also for, like, the up and coming artist.
1968
01:38:36,210 --> 01:38:40,146
Sonora represents who I am and how I grew up,
1969
01:38:40,247 --> 01:38:41,916
but in a way also how--
1970
01:38:42,015 --> 01:38:45,018
how Gary and-- and Paul-- Paul T--
1971
01:38:45,118 --> 01:38:46,286
how they were brought up,
1972
01:38:46,386 --> 01:38:48,956
and how the company sprouted.
1973
01:38:52,725 --> 01:38:54,228
I feel like that's the beauty of it,
1974
01:38:54,328 --> 01:38:56,397
like, back to the roots.
1975
01:38:56,497 --> 01:38:57,932
[laughter]
1976
01:38:58,032 --> 01:38:58,932
-Two minutes. -All right.
1977
01:38:59,033 --> 01:39:00,267
Yeah. Later.
1978
01:39:03,302 --> 01:39:05,139
♪♪
1979
01:39:10,743 --> 01:39:12,145
[buzzing]
1980
01:39:14,713 --> 01:39:16,417
[buzzing]
1981
01:39:16,516 --> 01:39:18,085
Much like a kazoo.
1982
01:39:23,489 --> 01:39:25,358
It's Coachella, baby.
1983
01:39:26,626 --> 01:39:28,195
♪♪
1984
01:39:28,295 --> 01:39:29,663
[crowd cheering]
1985
01:39:41,608 --> 01:39:44,078
Coachella!
1986
01:39:44,177 --> 01:39:45,278
[crowd cheers]
1987
01:39:47,613 --> 01:39:49,482
I am here!
1988
01:39:52,786 --> 01:39:56,623
Prince was always on the list, but seemed impossible.
1989
01:39:56,722 --> 01:39:57,992
He never played any of these things.
1990
01:40:00,225 --> 01:40:04,230
Brett met with him, talked everything out,
1991
01:40:04,331 --> 01:40:06,400
he had me come back to the house, bring my artist,
1992
01:40:06,500 --> 01:40:07,634
uh, to make the poster.
1993
01:40:07,734 --> 01:40:10,237
We talked money, talked everything.
1994
01:40:10,337 --> 01:40:13,507
I said to him, "Look, are we done? Are we confirmed?"
1995
01:40:13,606 --> 01:40:16,777
And he said, "No. I'm not playing Coachella.
1996
01:40:16,877 --> 01:40:18,512
Why would I play Coachella?"
1997
01:40:18,612 --> 01:40:23,384
When they asked me to come work this place,
1998
01:40:23,484 --> 01:40:26,286
I said I can't come work no place.
1999
01:40:26,386 --> 01:40:29,056
[crowd cheers]
2000
01:40:29,155 --> 01:40:30,791
TOLLETT: I was sad. I thought I had it.
2001
01:40:30,890 --> 01:40:33,292
And, uh, three weeks before the show,
2002
01:40:33,393 --> 01:40:35,429
he calls out of the blue.
2003
01:40:35,529 --> 01:40:37,664
He says,
2004
01:40:37,764 --> 01:40:40,768
"Do I have to split the money
2005
01:40:40,868 --> 01:40:44,471
if I put the Coachella logo and the Prince symbol together?"
2006
01:40:44,570 --> 01:40:46,073
I said, "Are you playing Coachella?"
2007
01:40:46,172 --> 01:40:48,074
And he says, "Yeah, Saturday night."
2008
01:40:48,175 --> 01:40:49,510
Like, we'd been on sale--
2009
01:40:49,609 --> 01:40:52,278
Like, we were three weeks before the show.
2010
01:40:52,378 --> 01:40:54,782
And I'm like, "Okay."
2011
01:40:56,882 --> 01:40:58,519
I will come to party.
2012
01:41:00,854 --> 01:41:02,556
Is that all right with y'all?
2013
01:41:02,655 --> 01:41:05,458
[crowd cheering]
2014
01:41:05,559 --> 01:41:08,228
In the spirit of that,
2015
01:41:08,328 --> 01:41:12,232
you're in the coolest place on earth right now.
2016
01:41:12,332 --> 01:41:14,301
♪ If you don't like ♪
2017
01:41:14,400 --> 01:41:16,403
♪ The world you're living in ♪
2018
01:41:16,502 --> 01:41:19,105
♪ Take a look around ♪
2019
01:41:19,206 --> 01:41:21,208
♪ At least you got friends ♪
2020
01:41:21,307 --> 01:41:23,476
♪ Called my old lady ♪
2021
01:41:23,577 --> 01:41:25,712
♪ For a friendly word ♪
2022
01:41:25,811 --> 01:41:28,148
♪ Picked up the phone dropped it on the floor ♪
2023
01:41:28,247 --> 01:41:30,384
♪ Ah, ah, was all I heard ♪
2024
01:41:30,484 --> 01:41:33,520
♪ Are we gonna let the elevator bring us down? ♪
2025
01:41:33,619 --> 01:41:34,654
♪ Oh, no, let's go ♪
2026
01:41:34,755 --> 01:41:37,224
♪ Let's go crazy ♪
2027
01:41:37,323 --> 01:41:39,393
♪ Let's get nuts ♪
2028
01:41:39,493 --> 01:41:41,228
♪ Look for the purple banana ♪
2029
01:41:41,328 --> 01:41:43,097
♪ Till they put us in the truck ♪
2030
01:41:43,197 --> 01:41:44,730
♪ Let's go ♪
2031
01:41:46,332 --> 01:41:48,135
Coachella!
2032
01:41:48,234 --> 01:41:51,572
Y'all wanna be crazy one more time?
2033
01:41:51,671 --> 01:41:53,272
Somebody!
2034
01:41:53,372 --> 01:41:54,574
♪♪
2035
01:42:02,582 --> 01:42:04,284
♪ Let's go crazy ♪
2036
01:42:11,423 --> 01:42:15,128
♪ Are we gonna let the elevator bring us down? ♪
2037
01:42:15,229 --> 01:42:16,630
♪ Oh, no, let's go ♪
2038
01:42:24,270 --> 01:42:27,474
Somebody say "Go crazy!"
2039
01:42:27,573 --> 01:42:29,609
CROWD: Go crazy!
2040
01:42:29,710 --> 01:42:32,412
PRINCE: Say go, go, go! Go, go, go!
2041
01:42:52,332 --> 01:42:55,869
♪ Are we gonna let the elevator bring us down? ♪
2042
01:42:55,969 --> 01:42:57,404
♪ Oh, no, let's go ♪
2043
01:43:21,426 --> 01:43:23,729
Thank you, Coachella!
2044
01:43:23,829 --> 01:43:25,198
♪♪ [ends]
2045
01:43:25,298 --> 01:43:28,202
[crowd roars]
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