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These are the user uploaded subtitles that are being translated: 1 00:00:00,500 --> 00:00:06,270 In this video you're going to learn how to optimize your videos when you're uploading them so that you 2 00:00:06,270 --> 00:00:13,020 can appear at the top of this search results for the key word or phrase that you were trying to rank 3 00:00:13,020 --> 00:00:13,800 for. 4 00:00:14,100 --> 00:00:18,120 So to get started the first thing you want to do is upload your video. 5 00:00:18,230 --> 00:00:25,680 And before you do this you actually want to make sure that the file name does actually include the key 6 00:00:25,680 --> 00:00:27,570 word that you're trying to rank for. 7 00:00:27,570 --> 00:00:34,290 So in this example I've just typed in the title of the video into the file name here and really the 8 00:00:34,290 --> 00:00:38,040 key word that I want to run for is YouTube on lyrics. 9 00:00:38,070 --> 00:00:45,210 So before you upload do make sure that the title of your video is kind of sad and that you have that 10 00:00:45,210 --> 00:00:53,280 key word in there that's really going to help you with the rankings so quick to upload a blow from a 11 00:00:53,290 --> 00:01:00,720 desktop and that's going to pull that up and you can see that YouTube automatically pulls the file name 12 00:01:00,870 --> 00:01:05,790 and puts it as the title of the video and that's why it's a good idea to have that said before you even 13 00:01:06,270 --> 00:01:15,360 up load it is something that you might want to do is at this stage just you can share all this via if 14 00:01:15,360 --> 00:01:15,780 you want. 15 00:01:15,780 --> 00:01:20,550 This is what I like to do so that I have a chance to make my custom thumbnail. 16 00:01:20,650 --> 00:01:29,830 And so I'm just going to schedule this save for a day where and don't time where I know that a lot of 17 00:01:29,830 --> 00:01:33,060 my audience are going to be on line. 18 00:01:33,310 --> 00:01:40,270 Next thing that we want to do too as you optimize our videos and appear at the top of the search results 19 00:01:40,270 --> 00:01:42,660 is to write a description. 20 00:01:42,730 --> 00:01:48,700 Now when you're looking from from scratch this can be a little bit difficult to do so once it is to 21 00:01:48,700 --> 00:01:56,710 come and have a look at some of the other descriptions that are shown in your competing videos. 22 00:01:56,710 --> 00:02:00,420 That's something I should have mentioned as well about the title of your video. 23 00:02:00,520 --> 00:02:05,920 You really want to create the title of the video that's going to stand out from the other titles that 24 00:02:05,920 --> 00:02:06,910 are here. 25 00:02:06,910 --> 00:02:13,720 Imagine someone typing this into YouTube and scanning down the titles you really want to create a title 26 00:02:13,720 --> 00:02:19,240 that is different that's going to catch their attention and that's going to make them want to click 27 00:02:19,840 --> 00:02:22,200 on your video. 28 00:02:22,210 --> 00:02:28,390 So that's an important thing to do not only for the title but also in the description. 29 00:02:28,480 --> 00:02:35,110 So you can scan and there to to get some ideas if you want another little trick that I like to use to 30 00:02:35,290 --> 00:02:41,920 to build this app quickly is to use what's known as a tag generator and you can just type this into 31 00:02:41,920 --> 00:02:42,940 google. 32 00:02:43,060 --> 00:02:45,630 You're going to see maybe a lot of options here. 33 00:02:45,640 --> 00:02:51,590 I'm going to show you how to do this too rapid times that so often these these tools do change. 34 00:02:51,610 --> 00:02:58,630 So just find anyone that you want if this is no longer working or turns into a premium tool and this 35 00:02:58,630 --> 00:03:03,720 is pretty cool because what you do is pop in the title of your video 36 00:03:07,430 --> 00:03:10,690 and it's going to generate a number of tanks for you. 37 00:03:11,000 --> 00:03:18,080 And what these times are are essentially key words or phrases that people could be typing into YouTube 38 00:03:18,620 --> 00:03:23,670 and you want to tell YouTube that my video is relevant to all of those. 39 00:03:23,720 --> 00:03:29,750 So you really want to copy those and just paste them in as your tags. 40 00:03:30,020 --> 00:03:31,830 Then maybe we can copy all of them here. 41 00:03:31,880 --> 00:03:37,350 Copy and they can paste in straight away. 42 00:03:37,610 --> 00:03:45,810 And the cooling by doing the tags first is that you can get a kind of an idea of how to write a description 43 00:03:46,080 --> 00:03:48,080 that includes all of these. 44 00:03:48,110 --> 00:03:53,720 OK so we could say how to grow your channel 45 00:04:03,980 --> 00:04:12,920 by reviewing YouTube analytics so people are really seeing it's essentially the title just rewritten 46 00:04:12,980 --> 00:04:17,880 another way and including these other things that people may be searching for. 47 00:04:17,880 --> 00:04:18,280 So 48 00:04:21,040 --> 00:04:22,510 increase subscribers 49 00:04:24,910 --> 00:04:28,000 likes comments 50 00:04:30,260 --> 00:04:32,450 and views and 51 00:04:43,590 --> 00:04:45,590 YouTube analytics. 52 00:04:46,370 --> 00:04:51,770 So really what you want to be showing here is one of the benefits of watching this video because this 53 00:04:51,770 --> 00:04:56,750 is what people are going to see in the little snippet here. 54 00:04:56,790 --> 00:05:02,360 So you really want to give people a reason to click through there look at your title they'll look at 55 00:05:02,360 --> 00:05:06,050 the the description and the toenail. 56 00:05:06,080 --> 00:05:09,800 And that's what they'll make the decision on whether they're going to click through. 57 00:05:09,950 --> 00:05:15,560 And if it's better than competitors so you might see a lot of people putting a link just straight here 58 00:05:16,040 --> 00:05:17,790 to their Web site. 59 00:05:17,870 --> 00:05:23,440 And that's actually a bit of a mistake because people are not watching the videos to click to your Web 60 00:05:23,440 --> 00:05:24,340 site. 61 00:05:24,350 --> 00:05:30,590 They want to really learn about something in this case an educational video so be sure to lead with 62 00:05:30,590 --> 00:05:31,990 the benefits. 63 00:05:32,360 --> 00:05:35,330 And then you can say something like get the full course. 64 00:05:35,370 --> 00:05:41,140 Or click through to learn more etc. and link us to your Web site. 65 00:05:41,900 --> 00:05:46,230 No longer descriptions can be better but there's no need to really overdo it. 66 00:05:46,310 --> 00:05:52,580 You really just want to make sure that you're getting that initial description that it looks good when 67 00:05:52,580 --> 00:05:54,320 they're going to click through. 68 00:05:54,710 --> 00:05:55,670 So that is pretty much it. 69 00:05:55,670 --> 00:06:01,200 I'm going to take a little bit of time to optimize this a little bit more put in the link to my website 70 00:06:01,290 --> 00:06:02,400 etc.. 71 00:06:02,770 --> 00:06:08,840 Maybe put in a coupon to the complete chorus on I suggest you do the same link back to your Web site 72 00:06:09,380 --> 00:06:13,410 the product page if you're featuring a product to a blog post. 73 00:06:13,430 --> 00:06:19,310 If there's more information there etc. This is really important to include that link. 74 00:06:19,430 --> 00:06:27,000 If you want to get them back to your Web site in order to read your blog there or biproduct concave. 75 00:06:27,020 --> 00:06:31,190 So I've optimized out a little bit put in the link to my web site etc.. 76 00:06:31,480 --> 00:06:34,940 And now the next step is just to go ahead and publish that. 77 00:06:35,090 --> 00:06:39,670 And that is scheduled and will be published on this particular date. 78 00:06:39,890 --> 00:06:40,880 So now it's your turn. 79 00:06:40,880 --> 00:06:47,930 Go ahead and upload your video and optimize it for the YouTube search engine. 80 00:06:47,990 --> 00:06:50,200 Following the steps that you've learned in this video. 8419

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