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These are the user uploaded subtitles that are being translated: 1 00:00:02,000 --> 00:00:06,080 It was reported that Bernstein has banned the version of his song America by The Nice. 2 00:00:06,080 --> 00:00:07,400 He is reported to have said 3 00:00:07,400 --> 00:00:10,520 that they'd turned it into an anti-American dirge. 4 00:00:10,520 --> 00:00:14,480 - We asked if this was true. - The Nice? - You haven't heard of them? - No. 5 00:00:14,480 --> 00:00:20,720 This programme contains some strong language 6 00:00:21,760 --> 00:00:24,800 For British rock music in the '70s, 7 00:00:24,800 --> 00:00:27,400 America truly was the land of opportunity. 8 00:00:35,760 --> 00:00:38,240 The thing is about the size of America, 9 00:00:38,240 --> 00:00:41,160 if you can see that door opening slightly, 10 00:00:41,160 --> 00:00:46,240 you've got to kick it down, kick that door through and just go racing in. 11 00:00:47,840 --> 00:00:52,960 Between 1967 and 1976, British rock groups became lords 12 00:00:52,960 --> 00:00:57,080 and masters of a new stadium-based touring empire. 13 00:00:58,440 --> 00:01:02,120 Oh, my goodness, I hope the Beatles are on after us. 14 00:01:02,120 --> 00:01:04,000 Cos there's just too many people. 15 00:01:04,000 --> 00:01:06,160 They ain't come just to see us, have they? 16 00:01:06,160 --> 00:01:08,600 The radio stations would want to know, 17 00:01:08,600 --> 00:01:10,320 TV stations would want to know. 18 00:01:10,320 --> 00:01:15,040 A Lord Mayor would come and give you the key to the city and you'd go, 19 00:01:15,040 --> 00:01:16,360 "Oh. Thank you. 20 00:01:17,880 --> 00:01:19,400 "What does this open?" 21 00:01:21,440 --> 00:01:25,400 In a decade famed for its excess, this is how British rock, 22 00:01:25,400 --> 00:01:29,280 in all its varieties, came, saw and conquered America. 23 00:01:31,080 --> 00:01:34,200 It's always that sense of being on the freeway, 24 00:01:34,200 --> 00:01:38,720 of going west. It's the wagon trains, this pioneering spirit. 25 00:01:38,720 --> 00:01:42,880 "Oh, you just played the States?" Yeah, you know. 26 00:01:42,880 --> 00:01:45,960 "Oh, wow." We just went up in everybody's esteem. 27 00:01:45,960 --> 00:01:48,560 Once you've played the States, boy, you were there. 28 00:02:07,240 --> 00:02:14,200 Ladies and gentlemen. Boys and girls. The chocolate room. 29 00:02:17,680 --> 00:02:21,520 In August 1965, the Beatles played at Shea Stadium 30 00:02:21,520 --> 00:02:24,320 on their second tour of America. 31 00:02:24,320 --> 00:02:26,920 It was a ground-breaking idea. 32 00:02:26,920 --> 00:02:30,400 No band had ever played such a large venue. 33 00:02:30,400 --> 00:02:34,400 With the Beatles we experienced a big thing at Shea Stadium. 34 00:02:34,400 --> 00:02:38,280 We were kind of the first band to play a really big sports stadium. 35 00:02:38,280 --> 00:02:41,240 No-one had done that before, and we played Shea Stadium 36 00:02:41,240 --> 00:02:42,840 and it was 56,000 people. 37 00:02:42,840 --> 00:02:47,040 It was a riot, it was crazy, we couldn't hear ourselves at all, 38 00:02:47,040 --> 00:02:49,480 but it started that kind of thing. 39 00:02:51,080 --> 00:02:55,760 The Beatles' amplification lacked the punch to cut through the screams, 40 00:02:55,760 --> 00:02:58,800 with the result that nobody could hear the music, 41 00:02:58,800 --> 00:03:00,280 including the band. 42 00:03:00,280 --> 00:03:03,200 CROWD SCREAM 43 00:03:03,200 --> 00:03:06,840 For the Beatles, Shea marked the beginning of a transition 44 00:03:06,840 --> 00:03:09,080 from the road to the studio. 45 00:03:09,080 --> 00:03:10,760 However, within a few years, 46 00:03:10,760 --> 00:03:16,040 stadium rock would become the golden ticket for British acts in America. 47 00:03:16,040 --> 00:03:19,440 But first, we needed to create a new sound. 48 00:03:22,680 --> 00:03:26,880 In 1967, Britain created rock. 49 00:03:26,880 --> 00:03:30,960 It was loud, heavy and serious. 50 00:03:32,200 --> 00:03:35,200 THE band leading the charge was Cream. 51 00:03:35,200 --> 00:03:39,600 Might fill spoons full of water 52 00:03:39,600 --> 00:03:43,440 They might fill spoons full of tea 53 00:03:45,600 --> 00:03:50,000 Just a little spoon of your precious love 54 00:03:50,000 --> 00:03:53,000 Is that enough for me...? 55 00:03:53,000 --> 00:03:56,480 Cream would become the first British rock band to conquer America, 56 00:03:56,480 --> 00:03:59,240 and they would find a new way to do it. 57 00:03:59,240 --> 00:04:01,640 Instead of relying on radio and television, 58 00:04:01,640 --> 00:04:06,400 they would knuckle down and take their music direct to a new audience. 59 00:04:08,760 --> 00:04:12,880 Everything's a-fighting about it... 60 00:04:14,480 --> 00:04:20,120 Up until then, you know, most of the British bands had been hit bands, 61 00:04:20,120 --> 00:04:23,880 you know, The Animals, The Hollies, The Beatles. 62 00:04:23,880 --> 00:04:28,120 And that was the way it was. It was happy, singalong big hits. 63 00:04:28,120 --> 00:04:30,920 The band that broke it all over there really was Cream. 64 00:04:32,560 --> 00:04:34,960 They are the ones that went there in mid-1967 65 00:04:34,960 --> 00:04:39,000 and played in every place there was. 66 00:04:39,000 --> 00:04:40,400 We didn't know how to do it, 67 00:04:40,400 --> 00:04:43,880 and it hadn't been established yet that you could do it. 68 00:04:46,440 --> 00:04:51,840 We would fly into the airport and rent a station wagon 69 00:04:51,840 --> 00:04:54,960 and go to the gig, do the gig, then drive back to the airport 70 00:04:54,960 --> 00:04:58,480 and go to the next place on the plane and rent another station wagon. 71 00:05:00,240 --> 00:05:01,920 Very hi-tech! 72 00:05:03,600 --> 00:05:08,560 Feel when I dance with you 73 00:05:08,560 --> 00:05:12,760 We move like the seas... 74 00:05:12,760 --> 00:05:14,440 Treating America like the A1 75 00:05:14,440 --> 00:05:18,120 and playing nearly 150 dates in less than two years, 76 00:05:18,120 --> 00:05:20,920 Cream did it the hard way, 77 00:05:20,920 --> 00:05:24,720 and created the template for the touring British rock band. 78 00:05:24,720 --> 00:05:28,080 I feel free... 79 00:05:28,080 --> 00:05:31,040 The gear went in a truck with our vast crew, 80 00:05:31,040 --> 00:05:36,280 which was two or maybe three guys. 81 00:05:36,280 --> 00:05:38,840 I can walk down the street There's no-one there... 82 00:05:38,840 --> 00:05:43,640 We had no PA, so that made it relatively easy. 83 00:05:43,640 --> 00:05:45,800 We just used to sing loud in those days. 84 00:05:48,320 --> 00:05:52,760 Anyone who'd seen the Shea Stadium concert from The Beatles 85 00:05:52,760 --> 00:05:55,840 will kind of get the idea of what our concerts were like. 86 00:05:55,840 --> 00:06:01,080 Little amplifiers, lots of noise and nobody really hearing very much. 87 00:06:02,080 --> 00:06:03,680 Especially the band. 88 00:06:04,800 --> 00:06:08,320 When they could hear, what captivated American audiences 89 00:06:08,320 --> 00:06:10,720 was a new, aggressive sound and attitude, 90 00:06:10,720 --> 00:06:13,480 a strange brew of transatlantic styles. 91 00:06:14,720 --> 00:06:18,200 We were kind of outsiders, interlopers, if you like. 92 00:06:18,200 --> 00:06:22,760 But very soon we discovered that they loved us. 93 00:06:22,760 --> 00:06:24,440 Strange brew 94 00:06:24,440 --> 00:06:26,480 Kills what's inside of you... 95 00:06:26,480 --> 00:06:29,240 We were taking blues music 96 00:06:29,240 --> 00:06:32,600 back to the country that had kind of shunned it. 97 00:06:32,600 --> 00:06:37,800 The blues was considered by young blacks to be old hat music 98 00:06:37,800 --> 00:06:41,880 and the whites hadn't really heard much of it, so in a strange way 99 00:06:41,880 --> 00:06:44,160 we were taking their own music back to them 100 00:06:44,160 --> 00:06:45,800 and reintroducing it to them. 101 00:06:47,040 --> 00:06:51,040 At one time when Cream was at its height, 102 00:06:51,040 --> 00:06:57,160 we were grossing more than the next five bands put together. 103 00:06:57,160 --> 00:07:01,760 That's how big we were as a money-making machine. 104 00:07:01,760 --> 00:07:04,280 Cream blazed the trail, 105 00:07:04,280 --> 00:07:08,120 and other British rock bands were quick to follow, 106 00:07:08,120 --> 00:07:09,920 such as The Who, 107 00:07:09,920 --> 00:07:13,640 who headlined their own 23-date coast-to-coast tour in 1968. 108 00:07:15,360 --> 00:07:18,080 A new frontier was opening up, 109 00:07:18,080 --> 00:07:21,720 and one particular British export would come to own it. 110 00:07:23,200 --> 00:07:28,720 On 2nd January 1969, Led Zeppelin arrived in California. 111 00:07:28,720 --> 00:07:33,200 I've been dazed and confused so long it's not true 112 00:07:34,280 --> 00:07:36,240 Wanted a woman 113 00:07:36,240 --> 00:07:39,200 Never bargained for you... 114 00:07:39,200 --> 00:07:42,160 We played at the Whisky A Go Go in Hollywood 115 00:07:42,160 --> 00:07:44,040 and then we went on to San Francisco. 116 00:07:45,480 --> 00:07:48,880 Tongue wags so much when I send you to hell... 117 00:07:53,280 --> 00:07:59,080 It was really clear that we were just making waves from that point. 118 00:08:01,240 --> 00:08:05,560 To play in San Francisco, which we'd all respected the music 119 00:08:05,560 --> 00:08:07,760 so much that had come out of there. 120 00:08:07,760 --> 00:08:10,320 I said you hurt and abuse 121 00:08:10,320 --> 00:08:13,680 Telling all of your lies 122 00:08:13,680 --> 00:08:18,520 Sweet little baby, baby How you mesmerise 123 00:08:18,520 --> 00:08:23,400 I try to love you, baby But I know what you're seeing... 124 00:08:23,400 --> 00:08:27,240 They were accepting us and respecting the fact 125 00:08:27,240 --> 00:08:30,320 that we were really way out there, if you like. 126 00:08:32,160 --> 00:08:35,640 In the era of acid-drenched Californian sounds, 127 00:08:35,640 --> 00:08:39,160 this was a British attack on the senses. 128 00:08:39,160 --> 00:08:42,720 America had heard nothing like it. 129 00:08:42,720 --> 00:08:47,040 We definitely had an edge over some of the other bands 130 00:08:47,040 --> 00:08:49,240 that were around, no doubt about it. 131 00:08:49,240 --> 00:08:52,160 We had four musicians on the top of their game, 132 00:08:52,160 --> 00:08:54,280 but they could also play together as a band. 133 00:08:56,040 --> 00:09:00,960 I told you, baby, time and time and time again 134 00:09:00,960 --> 00:09:03,560 I would never leave you, woman 135 00:09:03,560 --> 00:09:05,520 God knows since when 136 00:09:05,520 --> 00:09:07,400 I'd tell you everything I could... 137 00:09:07,400 --> 00:09:10,920 Like Cream, Led Zep grew on American blues. 138 00:09:10,920 --> 00:09:13,400 ..ever do to me, baby 139 00:09:13,400 --> 00:09:16,600 Baby, break down and I'd cry... 140 00:09:16,600 --> 00:09:18,840 Not only was their sound unique, 141 00:09:18,840 --> 00:09:21,880 but here was a band bringing stagecraft 142 00:09:21,880 --> 00:09:24,040 back to the home of showbiz. 143 00:09:24,040 --> 00:09:30,320 We'd worked out areas of real dramatic light and shade, 144 00:09:30,320 --> 00:09:33,320 so you could have volume at one minute 145 00:09:33,320 --> 00:09:35,760 and then it'd come down to a whisper. 146 00:09:38,000 --> 00:09:41,160 It could take you there and just keep your hanging, you know. 147 00:09:47,440 --> 00:09:51,560 It spread like wildfire, about the group and what it could do. 148 00:09:54,280 --> 00:09:56,280 It was a show not to be missed. 149 00:09:56,280 --> 00:10:00,280 In less than a year, Led Zeppelin stormed the USA. 150 00:10:00,280 --> 00:10:03,760 Their runaway success opened the floodgates for a generation 151 00:10:03,760 --> 00:10:09,000 of virtuoso prog and blues-based British rock musicians. 152 00:10:09,000 --> 00:10:11,400 Most had served their apprenticeship 153 00:10:11,400 --> 00:10:14,640 as fringe players in the '60s in the UK. 154 00:10:14,640 --> 00:10:19,320 And as a new decade beckoned, they would saddle up and go west. 155 00:10:22,440 --> 00:10:23,920 Let us be lovers 156 00:10:23,920 --> 00:10:26,600 We'll marry our fortunes together... 157 00:10:27,960 --> 00:10:31,120 We'd seen an awful lot of Birmingham Town Hall, 158 00:10:31,120 --> 00:10:34,200 as much as any one man can take of Birmingham Town Hall. 159 00:10:34,200 --> 00:10:38,360 Got some real estate in my bag... 160 00:10:38,360 --> 00:10:41,960 As soon as you've invented your thing and started to sell it, 161 00:10:41,960 --> 00:10:45,440 so you have to go very quickly to somewhere bigger - Europe, 162 00:10:45,440 --> 00:10:47,400 or in our day, America. 163 00:10:47,400 --> 00:10:49,360 Walked off 164 00:10:49,360 --> 00:10:51,320 Walked off 165 00:10:51,320 --> 00:10:59,040 Walked off to look for America... 166 00:10:59,040 --> 00:11:00,200 It was just so exciting. 167 00:11:00,200 --> 00:11:03,440 We rented a big station wagon, which I drove, cos I love driving. 168 00:11:04,720 --> 00:11:07,160 Our gear was travelling in a truck with two crew, 169 00:11:07,160 --> 00:11:09,120 cos that's all we could afford. 170 00:11:12,320 --> 00:11:15,520 I stayed in what I thought were wonderful hotels, 171 00:11:15,520 --> 00:11:18,920 cos I'd been used to B&Bs in the UK. 172 00:11:18,920 --> 00:11:21,600 To have a hotel room that actually had a bathroom, 173 00:11:21,600 --> 00:11:25,400 that was just absolutely unbelievable. I couldn't believe it. 174 00:11:25,400 --> 00:11:28,680 We went across the top and the bottom, 175 00:11:28,680 --> 00:11:32,440 we never went across the middle, but the bottom I really liked. That was good fun. 176 00:11:32,440 --> 00:11:36,200 Forgot my six-string razor 177 00:11:36,200 --> 00:11:37,560 Hit the sky 178 00:11:39,160 --> 00:11:43,800 Halfway to Memphis before I realised... 179 00:11:43,800 --> 00:11:45,640 We were flying most of the time, 180 00:11:45,640 --> 00:11:48,640 with two sets of gear and one roadie. 181 00:11:48,640 --> 00:11:51,920 My ex has called... 182 00:11:51,920 --> 00:11:55,520 We'd go out to the tarmac, slip the guy 20 quid 183 00:11:55,520 --> 00:11:58,320 he'd load it all up and he'd take it all off. 184 00:11:58,320 --> 00:12:02,400 Now it's a mighty long way down a dusty trail... 185 00:12:02,400 --> 00:12:05,360 And I wrote a song, All the Way From Memphis. 186 00:12:05,360 --> 00:12:09,800 That was a 20 quid job. All the gear, on the plane, 20 quid. 187 00:12:11,400 --> 00:12:14,240 All the way from Memphis... 188 00:12:15,680 --> 00:12:19,240 It wouldn't be luxurious yet. 189 00:12:19,240 --> 00:12:21,720 But for the pilgrim fathers of British rock, 190 00:12:21,720 --> 00:12:27,280 that first American foray would be both the adventure of their lives and hard work. 191 00:12:29,360 --> 00:12:34,120 During that first tour there was a lot of driving involved between gigs. 192 00:12:34,120 --> 00:12:35,560 That's for sure. 193 00:12:38,040 --> 00:12:40,880 I remember getting sort of caught up in the snow drifts 194 00:12:40,880 --> 00:12:43,280 and things like that where the freeway was closed. 195 00:12:43,280 --> 00:12:47,120 I think Richard Cole was driving at the time, and he just 196 00:12:47,120 --> 00:12:50,400 took on this freeway regardless of whether it was closed or not. 197 00:12:55,200 --> 00:13:00,320 I don't think he'd driven across the plains going towards the Rockies, 198 00:13:00,320 --> 00:13:03,760 and just suddenly seeing them rear up 199 00:13:03,760 --> 00:13:05,800 and then rear up and then rear up. 200 00:13:10,360 --> 00:13:14,000 You couldn't help but thinking what the pioneers must have thought. 201 00:13:14,000 --> 00:13:16,560 "How are we going to get across that?" 202 00:13:21,760 --> 00:13:27,000 The first gig was in Detroit at a place called the Grande Ballroom 203 00:13:27,000 --> 00:13:29,720 with Iggy and The Stooges. 204 00:13:29,720 --> 00:13:32,560 And then, from Detroit, which is one hell of a drive, 205 00:13:32,560 --> 00:13:36,560 we drove to Los Angeles on Route 66. 206 00:13:41,680 --> 00:13:46,560 We stayed one night and stopped in a motel in real redneck country. 207 00:13:46,560 --> 00:13:51,520 These cowboys started saying "Look at these freaks, guys." 208 00:13:51,520 --> 00:13:55,960 And we actually got into a fight with these cowboys. A proper fight. 209 00:13:55,960 --> 00:13:59,920 We had to jump in the car, and the tyres were screaming. 210 00:13:59,920 --> 00:14:04,000 These guys throwing stuff at us. There weren't any shots fired. 211 00:14:04,000 --> 00:14:05,280 It wasn't that bad. 212 00:14:09,160 --> 00:14:13,440 By 1970, American amplification had improved dramatically 213 00:14:13,440 --> 00:14:15,920 since the days of Shea Stadium, 214 00:14:15,920 --> 00:14:20,000 in stark contrast to what the bands were used to in Britain. 215 00:14:21,200 --> 00:14:25,120 It was all pretty low-tech still. PA systems weren't that great. 216 00:14:25,120 --> 00:14:29,320 Lights were pretty terrible. If you could hear the singer, you were lucky. 217 00:14:29,320 --> 00:14:31,960 It was very low-tech. 218 00:14:31,960 --> 00:14:37,240 And it was the Americans who upgraded the technology. 219 00:14:37,240 --> 00:14:40,400 We toured here with an American band called Iron Butterfly. 220 00:14:40,400 --> 00:14:44,160 They carried their own PA system. Couldn't believe it. 221 00:14:44,160 --> 00:14:46,680 The extravagance. You carry the PA system with you? 222 00:14:46,680 --> 00:14:50,560 And they had a thing called a monitor system. 223 00:14:50,560 --> 00:14:53,760 Which is those wedges at the front of the stage that everybody sees. 224 00:14:53,760 --> 00:14:56,360 That means you can hear everybody else in the band. 225 00:14:56,360 --> 00:14:58,400 That was fantastic. 226 00:15:00,560 --> 00:15:04,640 - RADIO: - Have a good day, and thank you, Los Angeles. 227 00:15:08,200 --> 00:15:10,840 Another major technological development 228 00:15:10,840 --> 00:15:12,720 was the birth of FM radio. 229 00:15:12,720 --> 00:15:16,320 Overlooked by the all-powerful AM pop stations, 230 00:15:16,320 --> 00:15:20,240 stereo FM would build a new audience for the new music. 231 00:15:22,360 --> 00:15:24,320 In the country where the car was king, 232 00:15:24,320 --> 00:15:27,440 FM fanned the flames of rock far and wide. 233 00:15:28,800 --> 00:15:35,880 One of the great American experiences is rolling down the freeway, 234 00:15:35,880 --> 00:15:40,120 80mph, top down, cranked up to an amazing radio station. 235 00:15:40,120 --> 00:15:42,520 That's what it's all about. 236 00:15:42,520 --> 00:15:45,560 MUSIC: "Free Bird" by Lynyrd Skynyrd 237 00:15:52,800 --> 00:15:56,000 It was a great time in that all the stars were aligned, 238 00:15:56,000 --> 00:15:59,040 cos you had a musical and a cultural revolution. 239 00:15:59,040 --> 00:16:04,160 Part of FM radio then was not just the music, but the way was presented. 240 00:16:07,360 --> 00:16:10,440 Hiya, baby. Right on! 241 00:16:10,440 --> 00:16:13,360 If you could see what was coming out through the speakers, 242 00:16:13,360 --> 00:16:16,640 it would look like long hair and kind of cool. 243 00:16:16,640 --> 00:16:18,440 And if you could smell the speakers, 244 00:16:18,440 --> 00:16:20,760 it would probably smell like a joint, you know. 245 00:16:20,760 --> 00:16:24,640 It's a good record, man, outstanding record. 246 00:16:26,040 --> 00:16:27,280 I love it. 247 00:16:29,560 --> 00:16:31,920 I remember sitting in the back of this Cadillac, 248 00:16:31,920 --> 00:16:34,640 and there was speakers all the way round in the car 249 00:16:34,640 --> 00:16:38,160 and this incredible stereo sound, listening to FM radio. 250 00:16:38,160 --> 00:16:44,320 In England, you know, the Ford Cortina, one speaker, AM radio. 251 00:16:44,320 --> 00:16:46,560 It seemed louder and more bassy 252 00:16:46,560 --> 00:16:50,760 and more exciting somehow than the sound of British radio at the time. 253 00:16:52,560 --> 00:16:55,760 They were starting to play full LPs. 254 00:16:55,760 --> 00:16:58,840 A whole side of an album, say 20 minutes. 255 00:16:58,840 --> 00:17:03,080 They'd put it on and you'd get a chance to really understand what these bands were doing. 256 00:17:06,960 --> 00:17:11,120 There was almost a hunger on the part of the American audience 257 00:17:11,120 --> 00:17:14,200 to see what Britain coughed up next. 258 00:17:15,480 --> 00:17:17,840 Like a dose of bad phlegm. 259 00:17:17,840 --> 00:17:21,680 All sorts of weird and wacky things came out of the UK. 260 00:17:21,680 --> 00:17:24,280 And even if it was sometimes rather complex 261 00:17:24,280 --> 00:17:27,120 and difficult to appreciate on first listening, 262 00:17:27,120 --> 00:17:29,160 American radio was quite inviting 263 00:17:29,160 --> 00:17:33,240 and played what they called deep album cuts. 264 00:17:33,240 --> 00:17:36,520 MUSIC: "Us And Them" by Pink Floyd 265 00:17:36,520 --> 00:17:38,440 Of all the new British bands, 266 00:17:38,440 --> 00:17:42,040 Pink Floyd would come to own the airways. 267 00:17:42,040 --> 00:17:45,560 The cinematic soundscapes of Dark Side Of The Moon 268 00:17:45,560 --> 00:17:47,280 sounded so good in your cans 269 00:17:47,280 --> 00:17:51,320 that it became the biggest-selling British album in America, 270 00:17:51,320 --> 00:17:52,960 and still is to this day. 271 00:17:54,560 --> 00:17:56,880 Us, us, us 272 00:17:59,640 --> 00:18:03,840 And them, them, them, them... 273 00:18:03,840 --> 00:18:09,080 The American FM radio story was so geared to our sort of music, 274 00:18:09,080 --> 00:18:13,960 to albums, and in terms of promotion it was brilliant, 275 00:18:13,960 --> 00:18:16,160 cos of course they'd play the whole record. 276 00:18:22,320 --> 00:18:25,440 It was a sort of golden age at one level. 277 00:18:26,680 --> 00:18:28,120 In the previous decade, 278 00:18:28,120 --> 00:18:31,720 New York had been the portal through which Britain had invaded. 279 00:18:31,720 --> 00:18:35,840 But in the '70s, Los Angeles became the hub of the rock world. 280 00:18:35,840 --> 00:18:38,640 Sun is shining in the sky... 281 00:18:38,640 --> 00:18:43,680 For those hailing from Britain's rock city, Birmingham, LA was a paradise. 282 00:18:43,680 --> 00:18:45,680 You get off the plane, 283 00:18:45,680 --> 00:18:47,800 all the air smelt like orange blossom. 284 00:18:47,800 --> 00:18:53,320 It was just gorgeous. The sky was blue. The sun was belting down. 285 00:18:53,320 --> 00:18:54,680 It was fantastic. 286 00:18:54,680 --> 00:18:58,040 So it was like totally unlike anything we've ever experienced. 287 00:18:58,040 --> 00:19:02,080 So we get round the corner to the hotel, which was the Hyatt. 288 00:19:02,080 --> 00:19:05,760 On Sunset. And it was all, like, magical. 289 00:19:05,760 --> 00:19:09,720 ..here today Hey, hey, hey 290 00:19:09,720 --> 00:19:11,160 Mr Blue Sky 291 00:19:11,160 --> 00:19:12,880 Please tell us why 292 00:19:12,880 --> 00:19:15,760 You had to hide away for so long 293 00:19:15,760 --> 00:19:18,080 So long... 294 00:19:18,080 --> 00:19:21,760 We got in there and went for a walk in the afternoon, 295 00:19:21,760 --> 00:19:25,640 and in this open-top sports car came this car full of girls, 296 00:19:25,640 --> 00:19:28,760 and as they came past they went "Woo-hoo," 297 00:19:28,760 --> 00:19:31,520 and we all went, "It's good here, isn't it?" 298 00:19:33,080 --> 00:19:36,320 For a long-haired British rock musician in the '70s, 299 00:19:36,320 --> 00:19:39,160 America was a stairway to heaven. 300 00:19:41,240 --> 00:19:44,080 We had the best of everything. We really did. 301 00:19:44,080 --> 00:19:47,640 And we probably abused it in a lot of ways, 302 00:19:47,640 --> 00:19:51,160 but we did have anything we wanted. I mean, anything. 303 00:19:53,640 --> 00:19:56,840 Drugs, booze, women. 304 00:19:58,280 --> 00:20:02,200 Anything you'd want was available then. 305 00:20:02,200 --> 00:20:05,200 And that's the way it was. It was just like that, you know. 306 00:20:06,640 --> 00:20:09,080 I'd always find it funny that we were searched 307 00:20:09,080 --> 00:20:12,360 coming into the United States, and it's like, 308 00:20:12,360 --> 00:20:13,880 "You've gotta be kidding, 309 00:20:13,880 --> 00:20:18,120 "you're searching us for dope coming INTO the States?" 310 00:20:20,720 --> 00:20:23,280 And anything really meant anything. 311 00:20:24,640 --> 00:20:30,320 One tour we did, we stipulated on the rider that we wanted curries. 312 00:20:31,560 --> 00:20:34,320 And we'd have curries every night, 313 00:20:34,320 --> 00:20:36,600 and they'd come from all sorts of places, 314 00:20:36,600 --> 00:20:40,320 because you might play in a town and they haven't got a curry restaurant, 315 00:20:40,320 --> 00:20:44,640 so they might have to drive it 50 miles to bring it to you, this curry, 316 00:20:44,640 --> 00:20:46,720 and of course it'd be awful. 317 00:20:46,720 --> 00:20:50,680 You wouldn't always eat them, but they'd be there. 318 00:20:50,680 --> 00:20:53,360 It was like getting married every day. 319 00:20:53,360 --> 00:20:56,760 So if you're getting married every day, you would have flowers, 320 00:20:56,760 --> 00:21:00,440 you would have a girl, you would have all kinds of booze. 321 00:21:01,920 --> 00:21:04,760 Carry the news 322 00:21:04,760 --> 00:21:07,960 Boogaloo dudes... 323 00:21:07,960 --> 00:21:09,640 It does get boring after a while, 324 00:21:09,640 --> 00:21:12,480 cos if you got married every day for a week, the same thing, 325 00:21:12,480 --> 00:21:14,000 you'd want a day off, you know. 326 00:21:14,000 --> 00:21:16,400 All the young dudes 327 00:21:16,400 --> 00:21:19,280 Carry the news... 328 00:21:19,280 --> 00:21:21,800 With their far-out name and image, 329 00:21:21,800 --> 00:21:24,600 Mott The Hoople seemed like they were from another planet. 330 00:21:24,600 --> 00:21:27,800 America wanted in on their secret. 331 00:21:27,800 --> 00:21:31,320 They thought we were on something that they'd never heard of. 332 00:21:31,320 --> 00:21:33,400 They really wanted it bad, you know. 333 00:21:33,400 --> 00:21:35,800 Boogaloo dudes... 334 00:21:35,800 --> 00:21:39,000 I remember a girl sitting on a sofa backstage, 335 00:21:39,000 --> 00:21:43,680 and she went through all these, LSD, BCF, 932. 336 00:21:43,680 --> 00:21:45,480 I'd never heard any of this. 337 00:21:45,480 --> 00:21:48,560 Meanwhile I said "I'll have half a lager," and got on with it. 338 00:21:48,560 --> 00:21:51,440 Boogaloo dudes 339 00:21:51,440 --> 00:21:54,520 Carry the news... 340 00:21:54,520 --> 00:21:59,960 There was a kind of madcap quality to the English rock bands. 341 00:21:59,960 --> 00:22:04,760 There was an insouciance and a devil-may-care thing, 342 00:22:04,760 --> 00:22:07,520 and although we were all serious about our music, 343 00:22:07,520 --> 00:22:09,560 we weren't serious about our music. 344 00:22:09,560 --> 00:22:13,080 We weren't navel-gazers, particularly. 345 00:22:15,120 --> 00:22:19,120 The bacchanalian spirit of the British rock band threw 346 00:22:19,120 --> 00:22:22,640 the sensitive nature of the Californian singer-songwriter 347 00:22:22,640 --> 00:22:24,400 into sharp relief. 348 00:22:29,960 --> 00:22:32,640 These guys'll do anything for love! 349 00:22:32,640 --> 00:22:37,120 Was there a brotherhood or a camaraderie between we British bands, 350 00:22:37,120 --> 00:22:41,120 a sort of Laurel Canyon feeling of London? 351 00:22:41,120 --> 00:22:42,920 No. I don't think so. 352 00:22:42,920 --> 00:22:45,080 I think we were all insanely competitive. 353 00:23:07,360 --> 00:23:11,040 There was a kind of a very laid-back 354 00:23:11,040 --> 00:23:13,160 American hippy way of being a musician 355 00:23:13,160 --> 00:23:16,720 and a very much more straightforward, 356 00:23:16,720 --> 00:23:22,040 quite incisive British way of being a rock musician. 357 00:23:22,040 --> 00:23:24,880 And I think that attracted the American audience. 358 00:23:27,120 --> 00:23:29,920 America was in an era of social unrest, 359 00:23:29,920 --> 00:23:33,400 but British fans weren't interested in getting with the revolution. 360 00:23:34,920 --> 00:23:38,160 They wanted to put on show and please the crowd. 361 00:23:53,200 --> 00:23:56,280 We played many college campuses 362 00:23:56,280 --> 00:23:59,920 and felt that level of student dissidence. 363 00:23:59,920 --> 00:24:05,400 We got questioned a lot by campus newspapers and so on, saying, 364 00:24:05,400 --> 00:24:10,920 "Are you with the revolution? Are you with us against the pigs?" 365 00:24:10,920 --> 00:24:13,520 "Against the pigs? I'm awfully sorry. 366 00:24:13,520 --> 00:24:15,760 "What don't you like about pigs?" 367 00:24:18,080 --> 00:24:21,960 For the first time, the special relationship was in danger, 368 00:24:21,960 --> 00:24:25,120 as American critical opinion of British music 369 00:24:25,120 --> 00:24:27,560 differed from the public response. 370 00:24:32,280 --> 00:24:34,800 The Beatles, everybody thinks The Beatles are great. 371 00:24:34,800 --> 00:24:37,000 Bob Dylan, everyone thinks Bob Dylan is great. 372 00:24:37,000 --> 00:24:40,040 The Rolling Stones, everybody thinks they're great. 373 00:24:40,040 --> 00:24:43,760 But then you get a certain point where it's like, 374 00:24:43,760 --> 00:24:48,480 "Well, is Deep Purple really great?" 375 00:24:48,480 --> 00:24:53,560 You know, is that just kind of interesting music? 376 00:24:53,560 --> 00:24:57,400 There was a moment, led certainly by The Beatles, 377 00:24:57,400 --> 00:25:04,000 where there was this element of going to a kind of new world, 378 00:25:04,000 --> 00:25:07,640 of really creating this new vision. 379 00:25:07,640 --> 00:25:10,520 You know, subtly, it became about stadium shows 380 00:25:10,520 --> 00:25:16,000 in which people were taking terrible barbiturates 381 00:25:16,000 --> 00:25:20,120 and vomiting all over each other and getting terribly drunk. 382 00:25:21,880 --> 00:25:24,680 It seemed like there were a lot of British bands 383 00:25:24,680 --> 00:25:26,480 leading the charge on that. 384 00:25:31,880 --> 00:25:35,680 Hard to believe now, but the entire output of Led Zeppelin 385 00:25:35,680 --> 00:25:37,880 was dismissed by US critics. 386 00:25:48,400 --> 00:25:50,480 They were hostile to the albums 387 00:25:50,480 --> 00:25:52,760 because they couldn't understand them. 388 00:25:52,760 --> 00:25:54,680 They couldn't understand what it was. 389 00:26:01,920 --> 00:26:04,160 That might have been whatever, the press, 390 00:26:04,160 --> 00:26:07,920 but it didn't bear any relation to what was going on in the real world, 391 00:26:07,920 --> 00:26:14,520 or our real world which was the audiences and the record sales. 392 00:26:14,520 --> 00:26:15,960 They were dynamic. 393 00:26:18,720 --> 00:26:23,880 Suddenly these British bands were like marauders 394 00:26:23,880 --> 00:26:29,400 and there wasn't a sense of large, social purpose. 395 00:26:29,400 --> 00:26:35,400 It was like, "Let's just go make a lot of money, 396 00:26:35,400 --> 00:26:37,400 "get laid as much as we can, 397 00:26:37,400 --> 00:26:40,320 "get as high as we can and go back home." 398 00:26:43,520 --> 00:26:45,560 But for the legions of American fans, 399 00:26:45,560 --> 00:26:49,240 British rock was a great spectacle of virtuosity, 400 00:26:49,240 --> 00:26:53,880 interspersed with buffoonery and occasional profundity. 401 00:27:09,040 --> 00:27:11,360 Jethro Tull arrived in America 402 00:27:11,360 --> 00:27:14,800 like wise men bearing gifts from another universe. 403 00:27:17,280 --> 00:27:20,080 HE SNORTS 404 00:27:20,080 --> 00:27:23,040 I didn't do rock 'n' roll lifestyle. 405 00:27:23,040 --> 00:27:27,200 I didn't do drugs, I didn't do all the groupie things and the excesses. 406 00:27:29,520 --> 00:27:32,640 We were really, really boring people, 407 00:27:32,640 --> 00:27:36,120 apart from an hour and a half on stage every night 408 00:27:36,120 --> 00:27:38,640 when we seemed vaguely interesting. 409 00:27:42,560 --> 00:27:46,120 Ian Anderson brought a distinct British phantasmagoria 410 00:27:46,120 --> 00:27:48,000 to the US touring spectacle, 411 00:27:48,000 --> 00:27:52,880 conflating Sherlock Holmes, a country squire and a court jester. 412 00:27:52,880 --> 00:27:56,280 Tull were out there, and they took America by storm. 413 00:27:56,280 --> 00:28:01,840 I hear you calling in your sweet dream 414 00:28:04,160 --> 00:28:07,960 Can't hear your daddy's warning cry. 415 00:28:07,960 --> 00:28:11,200 It's always that sense of being on the freeway, 416 00:28:11,200 --> 00:28:16,520 in a way you just let yourself slip into an idea of travel, 417 00:28:16,520 --> 00:28:22,040 of going west. It's the wagon trains, this pioneering spirit. 418 00:28:22,040 --> 00:28:25,560 The way that you share it with Americans, in America, 419 00:28:25,560 --> 00:28:28,440 is the sense of mobility, the sense of independence, 420 00:28:28,440 --> 00:28:30,600 hitting a different city every day 421 00:28:30,600 --> 00:28:33,480 and leaving town early in the morning 422 00:28:33,480 --> 00:28:36,320 before the newspaper reviews came out. 423 00:28:41,640 --> 00:28:44,800 The station wagon era was long gone. 424 00:28:44,800 --> 00:28:48,400 In going west, successful British rock bands like Jethro Tull 425 00:28:48,400 --> 00:28:53,160 had renegotiated the terms of the rock 'n' roll contract. 426 00:28:56,960 --> 00:28:59,480 Without the support of the press, 427 00:28:59,480 --> 00:29:04,040 British rock was constructing its own highly profitable pleasure dome, 428 00:29:04,040 --> 00:29:07,320 exclusively for the kids of America. 429 00:29:11,960 --> 00:29:16,400 And one man in particular was the architect of this new Xanadu. 430 00:29:18,720 --> 00:29:21,840 Peter Grant was an amazing manager. 431 00:29:21,840 --> 00:29:24,920 He saw so many ways through things. 432 00:29:24,920 --> 00:29:30,760 Of course, once he had the clout of the band to go with it, 433 00:29:30,760 --> 00:29:33,960 he could realise these situations that he'd worked out, 434 00:29:33,960 --> 00:29:37,520 his little plans and going to the promoters and saying, 435 00:29:37,520 --> 00:29:42,440 "You're now getting 10% rather than the bands are getting 10%." 436 00:29:44,920 --> 00:29:50,000 Woe betide anyone selling fake merchandise at a Zep gig. 437 00:29:50,000 --> 00:29:52,560 Don't fucking talk to me, it's my bloody act. 438 00:29:52,560 --> 00:29:54,160 I'll leave you any time. 439 00:29:54,160 --> 00:29:56,360 You couldn't even get them a starting line. 440 00:29:56,360 --> 00:29:59,280 You're going to tell me... It wouldn't happen in Europe. 441 00:29:59,280 --> 00:30:01,400 I don't know how the guy got in the building, 442 00:30:01,400 --> 00:30:03,240 this isn't Europe or England. 443 00:30:03,240 --> 00:30:06,960 No, I can see that, because it's so inefficient. 444 00:30:06,960 --> 00:30:10,480 It would be all this restructuring 445 00:30:10,480 --> 00:30:16,880 and making real milestones within the business in various ways 446 00:30:16,880 --> 00:30:20,960 that really changed the shape of business over there at the time, 447 00:30:20,960 --> 00:30:24,400 which helped lots of other bands too. 448 00:30:24,400 --> 00:30:28,600 He was an incredible visionary in that side of business. 449 00:30:34,880 --> 00:30:38,080 Grant out-sharked the predatory American business 450 00:30:38,080 --> 00:30:41,800 and put Zeppelin firmly in control of their own destiny. 451 00:30:43,440 --> 00:30:45,120 The band travelled like royalty, 452 00:30:45,120 --> 00:30:49,480 their limousine arrival facilitated by police escort. 453 00:30:51,880 --> 00:30:55,480 It was something that was laid on. I guess there was a necessity for it. 454 00:30:55,480 --> 00:30:58,320 We weren't doing it just for show, 455 00:30:58,320 --> 00:31:03,520 there was a real necessity to be able to go through with these motorcades 456 00:31:03,520 --> 00:31:07,800 and police escorts to get into these venues. 457 00:31:13,040 --> 00:31:14,920 Grant also managed Bad Company, 458 00:31:14,920 --> 00:31:18,120 another successful British rock export 459 00:31:18,120 --> 00:31:20,440 for whom he had a similar level of ambition. 460 00:31:24,560 --> 00:31:27,040 Bad company 461 00:31:27,040 --> 00:31:31,000 I can't deny 462 00:31:33,320 --> 00:31:35,040 Bad company 463 00:31:35,040 --> 00:31:38,600 Till the day I die... 464 00:31:38,600 --> 00:31:42,080 His idea was, "OK, we're just going to bypass all the clubs. 465 00:31:42,080 --> 00:31:44,080 "I want to get you straight into arenas, 466 00:31:44,080 --> 00:31:47,320 "but you've got to be ready for it." We had all the equipment ready, 467 00:31:47,320 --> 00:31:50,560 we had a private plane to take us from each venue, so when we landed, 468 00:31:50,560 --> 00:31:52,640 there was a limousine on the tarmac. 469 00:31:52,640 --> 00:31:55,480 We all jumped in the limousine, and it was a really good idea 470 00:31:55,480 --> 00:31:57,920 because it meant you could do more shows. 471 00:31:57,920 --> 00:31:59,880 You could work five or six nights a week 472 00:31:59,880 --> 00:32:02,720 because your travel was so smooth. 473 00:32:02,720 --> 00:32:06,320 Straight off the stage, into the limo, onto the plane, 474 00:32:06,320 --> 00:32:09,600 to the next town, go to sleep, wake up, do the show, bam, bam, bam. 475 00:32:19,160 --> 00:32:23,240 It was pretty evident how popular we were by the amount of people 476 00:32:23,240 --> 00:32:25,720 that were coming to the shows. 477 00:32:25,720 --> 00:32:30,360 We were always sold out and it got to a position, 478 00:32:30,360 --> 00:32:34,560 very, very early on, where we couldn't supply the demand 479 00:32:34,560 --> 00:32:37,080 of people coming, so we'd do multiple shows, 480 00:32:37,080 --> 00:32:39,520 and we still couldn't supply the demand. 481 00:32:39,520 --> 00:32:43,600 We were doing bigger venues and we still couldn't supply the demand. 482 00:32:46,440 --> 00:32:50,360 We'd go there in '73 483 00:32:50,360 --> 00:32:54,440 and we do Atlanta and there's 55,000 outside 484 00:32:54,440 --> 00:32:57,800 and then we break The Beatles' record in Tampa 485 00:32:57,800 --> 00:33:00,160 more or less the following day. 486 00:33:00,160 --> 00:33:01,320 Good evening. 487 00:33:01,320 --> 00:33:05,880 It really was the biggest crowd ever assembled for a single performance 488 00:33:05,880 --> 00:33:10,440 in one place in the entire history of the world. 489 00:33:10,440 --> 00:33:14,520 It was tonight and it was in Tampa. The name of the group, Led Zeppelin. 490 00:33:14,520 --> 00:33:17,240 Tonight, they broke the world record set by The Beatles 491 00:33:17,240 --> 00:33:18,960 in New York City in 1965. 492 00:33:18,960 --> 00:33:24,360 55,000 people grossing 306,000 for the promoter. 493 00:33:24,360 --> 00:33:28,840 Tonight in Tampa, there were 56,800 sold seats, 494 00:33:28,840 --> 00:33:33,560 a gross of 309,000. 495 00:33:33,560 --> 00:33:37,400 If you were at Tampa Stadium tonight, or anywhere nearby, 496 00:33:37,400 --> 00:33:41,080 that's the sort of thing you saw and heard. 497 00:33:41,080 --> 00:33:43,600 It was really a shock to the system. 498 00:33:43,600 --> 00:33:45,840 I didn't realise things could get that big. 499 00:33:45,840 --> 00:33:49,560 They were really football stadiums. These places were huge. 500 00:33:49,560 --> 00:33:53,880 I remember some kind gentleman taking me to Madison Square Garden 501 00:33:53,880 --> 00:33:56,240 or someone like that, took me up to the back row 502 00:33:56,240 --> 00:33:58,960 to show me what the stage looked like before the show. 503 00:33:58,960 --> 00:34:01,240 I just went, "Oh, my God!" 504 00:34:01,240 --> 00:34:06,800 Madison Square Garden was, for the Americans, a big status. 505 00:34:06,800 --> 00:34:10,920 When you've played Madison Square Garden, 506 00:34:10,920 --> 00:34:12,440 then you'd made it. 507 00:34:12,440 --> 00:34:13,880 Ooh, yeah 508 00:34:13,880 --> 00:34:17,200 It's been a long time since I rock and rolled 509 00:34:20,240 --> 00:34:25,080 It's been a long time since I did the stroll 510 00:34:25,080 --> 00:34:26,560 Woo, baby 511 00:34:26,560 --> 00:34:30,200 Let me get back, let me get back let me get back 512 00:34:30,200 --> 00:34:32,640 Baby, where I come from 513 00:34:37,280 --> 00:34:40,440 It's been a long time been a long time 514 00:34:40,440 --> 00:34:43,400 Lonely, lonely, lonely lonely, lonely 515 00:34:44,920 --> 00:34:46,560 Yes, it has... 516 00:34:46,560 --> 00:34:50,360 British rock music in America started to have 517 00:34:50,360 --> 00:34:52,000 this very big momentum, 518 00:34:52,000 --> 00:34:55,480 and I guess a lot of people thought they could do no wrong. 519 00:34:55,480 --> 00:34:59,040 And in a sense, for a few years, no-one could because bands like... 520 00:34:59,040 --> 00:35:02,200 I mean, Elton John sold out I think... 521 00:35:03,360 --> 00:35:05,920 ..five nights at Madison Square Garden. 522 00:35:05,920 --> 00:35:07,760 We could only sell three! 523 00:35:11,680 --> 00:35:15,080 It's been a long time been a long time 524 00:35:15,080 --> 00:35:19,040 Lonely, lonely, lonely lonely, lonely time... 525 00:35:19,040 --> 00:35:22,400 In '73, Led Zeppelin were on top of the world, 526 00:35:22,400 --> 00:35:25,920 finishing a 4 million tour with three sold-out nights 527 00:35:25,920 --> 00:35:27,440 at Madison Square Garden. 528 00:35:27,440 --> 00:35:30,640 Not since prior to the Boston Tea Party had we been 529 00:35:30,640 --> 00:35:33,080 so popular in America. 530 00:35:36,560 --> 00:35:40,080 But not all of our exports went down so well. 531 00:35:40,080 --> 00:35:41,640 Notably, glam rock. 532 00:35:43,080 --> 00:35:46,200 We had a couple of shows, I think, in Madison Square Garden, 533 00:35:46,200 --> 00:35:48,600 and Roxy Music opened the show for us. 534 00:35:48,600 --> 00:35:51,320 And we went backstage to their dressing room 535 00:35:51,320 --> 00:35:55,480 and introduced ourselves. Said, "Hello, have a great time" and "Nice to have you here." 536 00:35:55,480 --> 00:35:58,040 Got a bit of a stiff sort of response from them 537 00:35:58,040 --> 00:36:02,560 cos they were definitely a bit showbizzy, a bit dressing up in silly clothes 538 00:36:02,560 --> 00:36:05,880 and doing a lot of make-up and taking themselves rather seriously. 539 00:36:05,880 --> 00:36:09,480 I tried but I could not find a way 540 00:36:13,080 --> 00:36:16,560 Looking back all I did was look away... 541 00:36:16,560 --> 00:36:18,520 They went on stage 542 00:36:18,520 --> 00:36:20,920 and they just wanted it too much. 543 00:36:20,920 --> 00:36:23,880 The audience just looked at them and thought, 544 00:36:23,880 --> 00:36:27,400 "We don't like you. You look like you're trying too hard." 545 00:36:27,400 --> 00:36:31,080 But if there is no next time where do I go...? 546 00:36:31,080 --> 00:36:34,760 Too mannered, too art school, too dressy. 547 00:36:34,760 --> 00:36:38,280 She's the sweetest queen I ever seen... 548 00:36:40,680 --> 00:36:44,760 Roxy Music rather uncharitably sort of blamed us for their failure 549 00:36:44,760 --> 00:36:47,920 and claimed that we'd pulled the plug on them or something, 550 00:36:47,920 --> 00:36:49,400 which is not true at all. 551 00:36:49,400 --> 00:36:51,920 It's just the audience flat didn't like them. 552 00:36:51,920 --> 00:36:55,400 MUSIC: "Young Americans" by David Bowie 553 00:36:58,600 --> 00:37:03,640 And whilst David Bowie's Spiders From Mars were hugely popular in the UK, 554 00:37:03,640 --> 00:37:07,600 it wouldn't be Ziggy Stardust who would find fame in America. 555 00:37:09,320 --> 00:37:11,560 I want what you want 556 00:37:11,560 --> 00:37:14,120 And you want what I want 557 00:37:14,120 --> 00:37:18,480 I want you I want, you want, I want... 558 00:37:18,480 --> 00:37:21,960 Re-exporting another variant of black American music. 559 00:37:21,960 --> 00:37:25,560 It was the blue-eyed white-boy soul of Young Americans 560 00:37:25,560 --> 00:37:28,160 that made Bowie a household name in the USA. 561 00:37:28,160 --> 00:37:31,840 All night I want the young America! 562 00:37:31,840 --> 00:37:34,320 SCREAMING AND CHEERING 563 00:37:34,320 --> 00:37:38,760 The man himself relocated to Los Angeles in 1974. 564 00:37:41,720 --> 00:37:45,600 There's an underlying unease here. Definitely. You can feel it in every... 565 00:37:47,040 --> 00:37:48,680 ..every avenue. 566 00:37:48,680 --> 00:37:51,480 It's very calm and it's a kind of a superficial calmness 567 00:37:51,480 --> 00:37:54,440 that they've developed to underplay the fact that it's... 568 00:37:54,440 --> 00:37:59,160 That there's a lot of high pressure here as it's a very big entertainment industry area. 569 00:38:00,360 --> 00:38:03,440 And you get this feeling of unease with everybody. 570 00:38:10,240 --> 00:38:13,600 The American rock business had grown from cottage industry 571 00:38:13,600 --> 00:38:15,720 to cartel in barely a few years. 572 00:38:16,880 --> 00:38:20,680 And 1974 witnessed its Californian pinnacle. 573 00:38:22,320 --> 00:38:25,800 ANNOUNCER: On April 6th, 200,000 nice people assembled 574 00:38:25,800 --> 00:38:28,640 at the Ontario Motor Speedway in Southern California 575 00:38:28,640 --> 00:38:32,720 to enjoy each other and the music of eight fine rock bands. 576 00:38:32,720 --> 00:38:34,440 CHEERING AND SCREAMING 577 00:38:34,440 --> 00:38:38,880 Come on! Let's have a party! Yeah! 578 00:38:38,880 --> 00:38:42,960 The California Jam was Woodstock without the mud or hippies. 579 00:38:42,960 --> 00:38:46,160 It would be the biggest grossing gig in history, 580 00:38:46,160 --> 00:38:48,920 and the three headlining acts 581 00:38:48,920 --> 00:38:50,520 were all Brits. 582 00:38:58,520 --> 00:39:01,440 Nobody knew exactly what it would be. 583 00:39:01,440 --> 00:39:04,360 I think there was close to a million people there. 584 00:39:04,360 --> 00:39:06,040 It was huge. 585 00:39:06,040 --> 00:39:09,040 And we just looked around, we went, "Oh, my God," you know! 586 00:39:09,040 --> 00:39:12,600 We saw everyone else was showing up and there was all these other bands, 587 00:39:12,600 --> 00:39:13,680 a lot that we knew. 588 00:39:13,680 --> 00:39:16,920 Revolution in their minds 589 00:39:16,920 --> 00:39:20,160 The children start to march 590 00:39:20,160 --> 00:39:22,800 Against the world in which they have to live 591 00:39:22,800 --> 00:39:25,240 And all the hate that's in their hearts 592 00:39:25,240 --> 00:39:27,880 They're tired of being pushed around 593 00:39:27,880 --> 00:39:31,360 And told just what to do 594 00:39:31,360 --> 00:39:34,080 They'll fight the world until they've won 595 00:39:34,080 --> 00:39:36,800 And love comes flowing through, yeah! 596 00:39:38,800 --> 00:39:41,840 Gone were the days of peace, love and understanding, 597 00:39:41,840 --> 00:39:45,800 as backstage, the Brits battled for top spot. 598 00:39:45,800 --> 00:39:49,480 Somehow we managed to get a spot which, I think, 599 00:39:49,480 --> 00:39:53,160 Deep Purple wanted and, uh, 600 00:39:53,160 --> 00:39:56,360 Ritchie Blackmore ended up smashing one of the cameras 601 00:39:56,360 --> 00:40:00,600 with his guitar, which cost him all of the 30,000 602 00:40:00,600 --> 00:40:02,680 that they were making for the gig, 603 00:40:02,680 --> 00:40:05,080 and, of course, left us without a camera. 604 00:40:09,880 --> 00:40:14,320 Now, the best time of the festival is to go on just before dusk, 605 00:40:14,320 --> 00:40:17,960 so you go on as the sun's just setting, 606 00:40:17,960 --> 00:40:19,880 but then you finish in the dark 607 00:40:19,880 --> 00:40:24,840 and then you've got the fireworks, and boom. 608 00:40:24,840 --> 00:40:28,440 There's not a lot of bands who can follow after that. 609 00:40:28,440 --> 00:40:34,040 ELP won the battle and Keith Emerson pulled out all the stops. 610 00:40:34,040 --> 00:40:38,320 I suppose the one thing that people now remember me of in America 611 00:40:38,320 --> 00:40:40,320 is spinning round on a piano. 612 00:40:41,960 --> 00:40:44,680 I say, "Yes, but what about my music?" 613 00:40:44,680 --> 00:40:47,000 "Oh, yeah, well, that was good, too, 614 00:40:47,000 --> 00:40:49,880 "but I liked the spinning round on the piano." 615 00:40:49,880 --> 00:40:51,400 "OK. Good." 616 00:40:55,600 --> 00:40:58,520 As the '70s progressed, so did the size and ambition 617 00:40:58,520 --> 00:41:01,000 of the touring spectacle. 618 00:41:01,000 --> 00:41:03,280 In a reversal of today's economics, 619 00:41:03,280 --> 00:41:07,000 it was common for an American tour to be an extravagant loss leader, 620 00:41:07,000 --> 00:41:10,320 with the big money being made on album sales. 621 00:41:10,320 --> 00:41:13,880 1975 would herald the arrival of Rick Wakeman, 622 00:41:13,880 --> 00:41:17,240 a British knight on the most ambitious of crusades. 623 00:41:22,400 --> 00:41:25,560 - NARRATOR ON STAGE: - Journey to the centre of the earth. 624 00:41:25,560 --> 00:41:27,760 CHEERING 625 00:41:30,680 --> 00:41:33,240 I wanted to tour with an orchestra and choir 626 00:41:33,240 --> 00:41:36,040 and everybody said I was mad, and I probably was, 627 00:41:36,040 --> 00:41:39,480 and I took the New York Symphony Orchestra and a choir 628 00:41:39,480 --> 00:41:44,520 and I rented two Lockheed Electra planes to put everybody on. 629 00:41:44,520 --> 00:41:46,000 Hotels everywhere. 630 00:41:46,000 --> 00:41:49,400 And so the journey begins. 631 00:41:53,880 --> 00:41:56,800 It was always going to lose money, 632 00:41:56,800 --> 00:41:59,640 and I was constantly reminded, 633 00:41:59,640 --> 00:42:02,920 "Oh, you're going to lose money on this." 634 00:42:02,920 --> 00:42:08,120 We did 18 shows, sold out every single show in every single stadium, 635 00:42:08,120 --> 00:42:11,040 but it was going to lose a quarter of a million dollars, 636 00:42:11,040 --> 00:42:13,400 which was a lot of money in '74. 637 00:42:21,320 --> 00:42:23,120 And so the journey continued 638 00:42:23,120 --> 00:42:25,920 through a succession of arches appearing before them 639 00:42:25,920 --> 00:42:29,800 as if they were the aisles of a gothic cathedral. 640 00:42:29,800 --> 00:42:32,600 The walls were enhanced with impressions of rock weeds 641 00:42:32,600 --> 00:42:37,080 and mosses from the Silurian epoch. 642 00:42:37,080 --> 00:42:39,600 My argument was, when I started that tour, 643 00:42:39,600 --> 00:42:42,760 I think Journey had sold about three million copies. 644 00:42:42,760 --> 00:42:46,120 By the end of that year it had done about nine or ten million. 645 00:42:46,120 --> 00:42:49,000 Their journey was completed 646 00:42:49,000 --> 00:42:52,880 and they found themselves 3,000 miles 647 00:42:52,880 --> 00:42:56,520 from their original starting point in Iceland. 648 00:42:56,520 --> 00:42:59,480 They had entered by one volcano 649 00:42:59,480 --> 00:43:01,440 and they had come out by another. 650 00:43:10,120 --> 00:43:15,080 The mid-'70s really were excess all areas for British prog in America. 651 00:43:16,160 --> 00:43:19,000 In that particular period in America, 652 00:43:19,000 --> 00:43:21,080 radio was a complete art form. 653 00:43:21,080 --> 00:43:23,920 You could hear prog rock music drive-time, 654 00:43:23,920 --> 00:43:27,920 in the middle of the day, so it was absolutely sensational. 655 00:43:27,920 --> 00:43:32,280 The radio itself was open to anything at any time, 656 00:43:32,280 --> 00:43:34,760 unlike England which was beginning to close down 657 00:43:34,760 --> 00:43:38,080 and get a bit conservative. America was an open book, radio-wise. 658 00:43:38,080 --> 00:43:40,560 MUSIC: "Larks' Tongues In Aspic" By King Crimson 659 00:43:40,560 --> 00:43:42,880 American radio was kind to King Crimson 660 00:43:42,880 --> 00:43:45,760 considering King Crimson was never kind to American radio. 661 00:43:45,760 --> 00:43:48,360 We kept producing complicated bits of music 662 00:43:48,360 --> 00:43:50,280 that didn't fit into anything... 663 00:43:57,000 --> 00:44:00,280 ..and I remembered clearly going down Santa Monica Boulevard 664 00:44:00,280 --> 00:44:03,320 in a big limousine with an under-assistant, you know, 665 00:44:03,320 --> 00:44:06,880 west coast, executive guy from Atlantic Records, 666 00:44:06,880 --> 00:44:09,440 and the guy comes on the radio and says, 667 00:44:09,440 --> 00:44:11,920 "We're going to play the new one by King Crimson, 668 00:44:11,920 --> 00:44:15,640 "Larks' Tongues...In Aspic," he was having trouble saying that, even. 669 00:44:15,640 --> 00:44:18,200 Larks' Tongues In Aspic. I thought, "This is it!" 670 00:44:18,200 --> 00:44:21,600 You know, "This is out big moment, we're going to be on the radio." 671 00:44:34,840 --> 00:44:36,760 And after about a minute of this, 672 00:44:36,760 --> 00:44:40,240 this guy's looking out of the window saying, you know, "Is this art?" 673 00:44:42,760 --> 00:44:46,440 British prog triumphed in the home of razzmatazz. 674 00:44:46,440 --> 00:44:49,640 It just kept getting bigger. 675 00:44:50,960 --> 00:44:54,280 People are always blaming me for this, and that's saying, 676 00:44:54,280 --> 00:44:56,520 "Let's go on tour with an orchestra." 677 00:44:59,960 --> 00:45:03,160 And we hand-picked all the members of the orchestra. 678 00:45:05,600 --> 00:45:07,720 We got through about ten gigs 679 00:45:07,720 --> 00:45:12,240 and we were losing quite a lot of money. 680 00:45:12,240 --> 00:45:14,160 We almost went totally bankrupt. 681 00:45:20,080 --> 00:45:25,320 I mean, at one point, we got to even carrying our own hairdressers, 682 00:45:25,320 --> 00:45:27,800 Carl had his own karate teacher... 683 00:45:28,800 --> 00:45:31,440 It was incredible. Catering, you name it. 684 00:45:31,440 --> 00:45:33,080 You know... 685 00:45:34,280 --> 00:45:35,880 ..total excess. 686 00:45:42,400 --> 00:45:45,640 In stark contrast to their station-wagon days, 687 00:45:45,640 --> 00:45:49,440 comfort was now essential for touring rock royalty. 688 00:45:49,440 --> 00:45:51,480 MUSIC: "Rocket Man" by Elton John 689 00:45:51,480 --> 00:45:53,720 She packed my bags last night Pre-flight... 690 00:45:53,720 --> 00:45:55,360 The private jet was de rigueur, 691 00:45:55,360 --> 00:45:58,680 and there was one particular plane that trumped them all. 692 00:45:58,680 --> 00:46:01,040 The Starship was a former passenger jet 693 00:46:01,040 --> 00:46:03,960 refurbished to the highest standards. 694 00:46:03,960 --> 00:46:08,240 And I'm gonna be high 695 00:46:08,240 --> 00:46:10,640 As a kite by then... 696 00:46:10,640 --> 00:46:15,960 It was a way to be able to go somewhere like LA or New York 697 00:46:15,960 --> 00:46:20,320 and be able to, sort of, you know, unpack and then, sort of, 698 00:46:20,320 --> 00:46:24,840 do day trips to fly to Philadelphia or Boston or whatever 699 00:46:24,840 --> 00:46:27,080 and be based out of New York. 700 00:46:27,080 --> 00:46:30,680 Yeah, you could set up your sounds and play music 701 00:46:30,680 --> 00:46:34,840 and generally feel like you had a little home from home. 702 00:46:34,840 --> 00:46:38,800 What they did when you rented it from this Starship company, 703 00:46:38,800 --> 00:46:41,320 they painted your name on the side, of course. 704 00:46:41,320 --> 00:46:44,040 Which was quite wonderful. 705 00:46:49,760 --> 00:46:53,760 It was wonderful, of course, but it was stupid. 706 00:46:53,760 --> 00:46:57,480 We were having to put extra gigs in to pay for getting to the gigs. 707 00:47:00,160 --> 00:47:02,000 But, my goodness, it was fun. 708 00:47:04,120 --> 00:47:08,920 It had about four bedrooms, a sitting room with a fireplace... 709 00:47:10,600 --> 00:47:12,400 ..a butler. 710 00:47:13,960 --> 00:47:18,320 On one tour, we had a dance floor on the plane 711 00:47:18,320 --> 00:47:21,440 and we actually hired a keyboard player on an organ. 712 00:47:22,480 --> 00:47:25,560 So while we're playing... We're flying to the next gig going, 713 00:47:25,560 --> 00:47:28,840 "Somebody should just play this music for us." 714 00:47:32,320 --> 00:47:35,200 People used to say, they'd be in line waiting to take off 715 00:47:35,200 --> 00:47:37,080 and the captain would come on and say, 716 00:47:37,080 --> 00:47:38,920 "Ladies and gentlemen, we've got, uh, 717 00:47:38,920 --> 00:47:41,280 "the Moody Blues are going to take off before us, 718 00:47:41,280 --> 00:47:42,960 "so we've just got to wait in line." 719 00:47:50,920 --> 00:47:53,920 The Starship may have been the height of luxury, 720 00:47:53,920 --> 00:47:56,440 but ELO could go one better. 721 00:47:58,120 --> 00:48:02,280 The stage was basically a space ship. It was like a flying saucer. 722 00:48:02,280 --> 00:48:05,840 And there's all this dry ice and lasers flashing, 723 00:48:05,840 --> 00:48:08,960 and then the... It would open. 724 00:48:08,960 --> 00:48:11,520 Very, very slowly. 725 00:48:11,520 --> 00:48:15,600 The band would come up on, like, risers, on to the stage, 726 00:48:15,600 --> 00:48:18,040 and it was a spectacular opening to a show. 727 00:48:25,880 --> 00:48:29,880 We did the last number and then it would all close down again. 728 00:48:29,880 --> 00:48:32,040 This incredibly loud music. 729 00:48:37,520 --> 00:48:40,280 I used to go out into the audience and watch it at the end. 730 00:48:40,280 --> 00:48:42,480 "I'm off," and I'd be off, down the... 731 00:48:42,480 --> 00:48:45,560 To just round the front of it to have a look as it closed. 732 00:48:45,560 --> 00:48:49,440 Cos it was this enormous crash, bang, wallop finale, 733 00:48:49,440 --> 00:48:53,960 like machinery whirring and hissing and whooshing noises. 734 00:48:53,960 --> 00:48:56,160 There was no question we were going to come out 735 00:48:56,160 --> 00:48:57,600 and do an encore or something, 736 00:48:57,600 --> 00:49:00,840 and people just knew, that was the end, the space ship had taken off, 737 00:49:00,840 --> 00:49:03,840 basically, it had gone again. It's like, people going, "Wow." 738 00:49:07,360 --> 00:49:10,520 It used to go down better than us, most nights. 739 00:49:10,520 --> 00:49:13,040 Cos I used to clap it myself. 740 00:49:14,160 --> 00:49:16,120 1975 would see the emergence 741 00:49:16,120 --> 00:49:20,400 of the biggest British band of the late '70s from left of field. 742 00:49:20,400 --> 00:49:24,680 Nobody could have predicted the stellar rise of '60s R&B act 743 00:49:24,680 --> 00:49:26,520 Fleetwood Mac. 744 00:49:29,120 --> 00:49:32,760 Ironically, when Fleetwood Mac were a huge band over here, 745 00:49:32,760 --> 00:49:35,720 and a blues band, with Peter Green playing guitar, 746 00:49:35,720 --> 00:49:37,880 they, like us, tried, at the same time, 747 00:49:37,880 --> 00:49:40,920 to make it in America and really didn't do well at all. 748 00:49:42,440 --> 00:49:46,960 Key to the victorious return of the Mac was a change in personnel. 749 00:49:46,960 --> 00:49:50,160 The recruitment of Californian singer/songwriting duo 750 00:49:50,160 --> 00:49:52,400 Stevie Nicks and Lindsey Buckingham 751 00:49:52,400 --> 00:49:55,840 gave the band a wildly successful transatlantic sound. 752 00:49:55,840 --> 00:49:58,920 MUSIC: "Rhiannon" by Fleetwood Mac 753 00:50:00,440 --> 00:50:04,160 It was only, ironically, after they became something else, 754 00:50:04,160 --> 00:50:06,680 rather a west coast, kind of, post-hippy, 755 00:50:06,680 --> 00:50:09,680 easy-going band that they had this huge success. 756 00:50:09,680 --> 00:50:12,280 Oh, now you know That your dreams unwind 757 00:50:12,280 --> 00:50:14,200 Love's a state of mind... 758 00:50:14,200 --> 00:50:17,080 Almost sounding like an American band. 759 00:50:17,080 --> 00:50:19,520 I mean, they sounded like a Californian band then, 760 00:50:19,520 --> 00:50:21,080 and it was almost coincidental 761 00:50:21,080 --> 00:50:24,560 that they happened to have their origins in the UK. 762 00:50:24,560 --> 00:50:28,560 Dreams unwind It's still a state of mind 763 00:50:28,560 --> 00:50:31,800 And your, and your 764 00:50:31,800 --> 00:50:35,920 Dreams unwind And love is hard to find 765 00:50:38,320 --> 00:50:43,680 Dreams unwind It's still a state of mind... 766 00:50:43,680 --> 00:50:47,360 British rock music was now just a part of a broader church, 767 00:50:47,360 --> 00:50:52,640 an international FM sound where it didn't matter where you came from. 768 00:50:52,640 --> 00:50:57,640 Take me like the wind, baby Take me with the sky 769 00:50:59,520 --> 00:51:02,760 All the same, all the same 770 00:51:02,760 --> 00:51:05,280 All the same, all the same... 771 00:51:05,280 --> 00:51:08,160 Our rock bands had enjoyed a meteoric rise, 772 00:51:08,160 --> 00:51:11,480 an amazing journey, but one that couldn't last. 773 00:51:11,480 --> 00:51:14,200 For many, burn-out was inevitable. 774 00:51:15,520 --> 00:51:18,440 It did get to that point, yeah, when we were doing, just, 775 00:51:18,440 --> 00:51:21,640 too much of everything. We were staying up partying 776 00:51:21,640 --> 00:51:25,320 and nobody was getting any sleep 777 00:51:25,320 --> 00:51:29,240 and it just rolled on, it became a regular thing to do every night. 778 00:51:29,240 --> 00:51:31,440 "Oh, great. Whose room is it tonight?" 779 00:51:31,440 --> 00:51:33,120 And they would go in, you know. 780 00:51:33,120 --> 00:51:37,000 I do remember once in San Antonio, Texas, 781 00:51:37,000 --> 00:51:40,720 everyone had gone to the concert hall, 782 00:51:40,720 --> 00:51:44,600 Ritchie and I were coming out of our adjoining hotel rooms 783 00:51:44,600 --> 00:51:48,440 to go down to the lobby to be put in the car to be taken... 784 00:51:48,440 --> 00:51:52,880 And I was talking to him one minute and the next minute he wasn't there. 785 00:51:52,880 --> 00:51:57,800 I turned around and he had stopped in the middle of the corridor 786 00:51:57,800 --> 00:52:02,160 and was weeping copiously, 787 00:52:02,160 --> 00:52:05,520 just...had just burst into tears. 788 00:52:07,400 --> 00:52:10,920 "What's the matter?" I said. He said, "I want to go home. 789 00:52:10,920 --> 00:52:12,800 "I just want to go home." 790 00:52:12,800 --> 00:52:17,680 This is about week 13 of the fourth tour of the year, you know. 791 00:52:20,600 --> 00:52:24,520 We played the Hollywood Bowl and I actually collapsed from exhaustion. 792 00:52:27,120 --> 00:52:29,960 They said, "That's it, you've got to take a break 793 00:52:29,960 --> 00:52:31,480 "and have a bit of a rest," 794 00:52:31,480 --> 00:52:34,760 so we came back to England and we had a break. 795 00:52:34,760 --> 00:52:36,800 But it did get to that point. 796 00:52:50,440 --> 00:52:52,880 But this journey ends on a high note. 797 00:52:55,840 --> 00:53:00,520 In 1976, the man who had played the first stadium gig was back. 798 00:53:00,520 --> 00:53:05,280 Paul McCartney returned to the US with his new band Wings. 799 00:53:05,280 --> 00:53:08,040 But would America be as keen this time around? 800 00:53:08,040 --> 00:53:10,680 MUSIC: "Band On The Run" by Wings 801 00:53:14,640 --> 00:53:19,200 We'd been working so hard to try and see 802 00:53:19,200 --> 00:53:21,680 if there was any life after The Beatles. 803 00:53:21,680 --> 00:53:26,120 It's a hard act to follow, you know? Um... And suddenly there was. 804 00:53:26,120 --> 00:53:28,960 Suddenly we had our identity as Wings. 805 00:53:28,960 --> 00:53:32,040 And the rain exploded With a mighty crash 806 00:53:32,040 --> 00:53:35,160 As we fell into the sun 807 00:53:35,160 --> 00:53:39,120 And the first one said to the second one there 808 00:53:39,120 --> 00:53:42,440 I hope you're having fun 809 00:53:42,440 --> 00:53:46,280 Band on the run 810 00:53:46,280 --> 00:53:49,680 Band on the run 811 00:53:49,680 --> 00:53:53,240 And the jailer man and Sailor Sam 812 00:53:53,240 --> 00:53:57,000 Were searching everyone... 813 00:53:58,160 --> 00:54:00,280 The Wings Over America tour 814 00:54:00,280 --> 00:54:03,480 fulfilled The Beatles' interrupted American legacy, 815 00:54:03,480 --> 00:54:06,240 as more than 600,000 flocked to see the band. 816 00:54:06,240 --> 00:54:11,240 It was only fitting that they broke the stadium attendance record 817 00:54:11,240 --> 00:54:15,680 that McCartney had originally set, playing to 67,000 in Seattle. 818 00:54:18,560 --> 00:54:22,800 By then it was as big as The Beatles, but not as screamy, 819 00:54:22,800 --> 00:54:26,000 and also, the thing is, what's happened through the years, 820 00:54:26,000 --> 00:54:28,360 we can always get louder than the audience now. 821 00:54:28,360 --> 00:54:31,280 So, you know, no matter how crazy they're going, 822 00:54:31,280 --> 00:54:35,720 we can hear ourselves, and that kind of helped. 823 00:54:35,720 --> 00:54:39,440 Band on the run 824 00:54:39,440 --> 00:54:42,920 And the county judge 825 00:54:42,920 --> 00:54:46,720 Who held a grudge 826 00:54:46,720 --> 00:54:50,000 Will search forever more 827 00:54:50,000 --> 00:54:54,160 For the band on the run... 828 00:54:54,160 --> 00:54:57,720 In the '70s, a new generation of British rock bands 829 00:54:57,720 --> 00:55:00,560 came, saw and conquered. 830 00:55:00,560 --> 00:55:05,760 They created both an industry and a wonderful spectacle. 831 00:55:05,760 --> 00:55:08,880 They were royalty, giants who marauded across the land. 832 00:55:08,880 --> 00:55:12,560 They had enjoyed total market saturation. 833 00:55:12,560 --> 00:55:16,200 So what room was there for a new generation? 834 00:55:16,200 --> 00:55:20,080 We went to America because it was a... 835 00:55:20,080 --> 00:55:22,320 The fatal attraction. 836 00:55:22,320 --> 00:55:27,480 It was the big boil on the backside of the world, that one. 837 00:55:27,480 --> 00:55:31,000 An absolute... That's a nuthouse. 838 00:55:31,000 --> 00:55:35,360 Gots to get there, gots to see what that place is about. 839 00:55:35,360 --> 00:55:38,920 MUSIC: "I'm So Bored With The USA" by The Clash 840 00:55:45,120 --> 00:55:48,160 Subtitles by Red Bee Media Ltd 841 00:55:48,160 --> 00:55:51,200 E-mail subtitling@bbc.co.uk 71266

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