All language subtitles for 003 Definitions_en

The social media marketing definition's, as usual, Wikipedia is a disappointment when trying to define

social media marketing because it pretty much says social media marketing is the process of gaining

website traffic or attention through social media sites.

But if you would look at some of the top marketers out there, we have some expert interviews from some

of them as well.

They would define the process more like social media.

Marketing is the process of creating content that you have tailored to the context of each individual's

social media platform in order to drive user engagement and sharing.

And that is exactly why it's important to understand each psychology of each social media before blasting

out content over all social media at the same pace you're gaining.

Traffic is only the result of social media marketing.

What do you do once you have that results?

Each platform is different on one block.

Content's going to be the master on another, video is going to dominate and on another pictures is

going to win.

That's why I'm going to show you the differences between all the top platforms and how you can leverage

each.

As you'll see, each platform requires a slightly different strategy, because here's the thing.

Everyone wants their content to go viral.

But to do that, the content must be engaging so that people want to share your content must be so good

that it makes the user want to tell all their friends about it.

Otherwise, your social media strategy will fail.

They'll have no shares, no viral content and no traffic.

Back to your sites.