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- NARRATOR: In the
mid-nineties, Marvel had fallen on hard times
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and had to declare
bankruptcy.
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00:00:05,454 --> 00:00:07,124
In an effort to restructure
the organization,
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00:00:07,122 --> 00:00:09,462
they voided
all contracts,
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00:00:09,458 --> 00:00:12,788
including a contract with a
legend synonymous with Marvel Comics,
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Stan Lee himself.
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Sensing a once-in-a-lifetime
opportunity, one film producer with a foot in DC
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attempted to make a
twelve-year dream come true
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and pull off
the unthinkable.
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[music playing]
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- NEWSREADER: Holy Batman, it
was an old-fashioned Hollywood premiere
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00:00:37,361 --> 00:00:40,741
in Los Angeles last night
for the movie version of Batman.
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- NARRATOR: In 1989, the
much-anticipated release
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of the Tim Burton-directed
Batman movie
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brought this classic hero to
the forefront of pop culture.
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- BOB: I think Michael Keaton
will far surpass what you expect.
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It's gonna be the new wave
Batman of the nineties.
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- It was the premiere
of our very first Batman movie.
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Every star in Hollywood
I think was there
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but there was nothing
more exciting for me then to hang out,
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out of everybody, with
Bob Kane and Stan Lee.
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Bob and Stan
were old friends.
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Stan was Bob's guest
there that night
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and as we were watching the
circus unravel in front of us...
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[chuckling]
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Stan and Bob started to get
into a bit of a repartee.
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- If you had let me
in to draw Spider-Man,
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you could have had
all of this success, too.
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- And maybe if you had let me
have a hand in Batman,
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you wouldn't have had to waste
your whole career
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waiting for a night like this.
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- MICHAEL: As I was listening
to Bob and Stan go back and forth,
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I'm thinking what if Stan
Lee had created Batman?
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This was fan boy Michael
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with two of his idols,
whose head was reeling
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thinking about
what the possibilities could be.
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- NARRATOR: Seven years
after DC scored big
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with the smash
hit Batman movie
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Marvel fell
on hard times.
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- It is a catastrophe
that not even Spider-Man
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or the Incredible
Hulk could prevent.
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- REED: In the 1990s,
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Marvel Comics was famously
going through bankruptcy
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and that meant they voided
contracts, including Stan Lee's contract.
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And so, for the first time
in decades, Stan Lee was a free agent.
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- NARRATOR: Seeing this
golden opportunity,
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Michael Uslan jumped at the
chance to turn his wild idea
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that started at the
Batman premiere into reality.
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- MICHAEL: I
checked in with Stan
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and I said, "I would like to
bring you over to DC Comics,
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so you could recreate
whatever DC heroes you'd like,
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the way you would have done it,
if it had all taken place at Marvel."
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And Stan laughed, he says,
"Michael, you're dreaming wildly."
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He said, "It would
be like Henry Ford
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being brought over to GM
to design a Ford for GM."
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I said, "Yeah,
but what if?"
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And he said,
"Sounds creative,
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sounds phenomenal. I'm in."
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And it was Stan Lee,
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so he probably used another ten
or twenty adjectives in the process.
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- Well, he's created some
of the most popular superheroes in history.
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Comic book writer Stan Lee
is now rewriting history for someone else.
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- STAN: Well, nobody could
say no to an offer like that.
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It sounds like such fun.
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My heart still belongs to
Marvel. It was just an offer I couldn't resist.
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- Stan Lee, DC
Comics, together.
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I mean, just saying that, that
kind of blows my mind, to this day.
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- I gotta be honest.
I never read the DC books.
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So, in a way, I'm coming into
this with a clean slate.
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Everybody knows who Superman is.
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How would I rework it to make
it special and exciting?
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Maybe I'll make it a woman,
maybe I'll make it a teenager,
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a janitor or a meter maid.
Can you imagine! Ooh.
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- MICHAEL: He said,
I have an edict here.
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I don't want one person
to think that I am doing this
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because of some ego trip whereby
I think I could do a better job.
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I want it to be a tribute to
not only these characters,
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but to the people
who created them.
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- STAN: I am a great admirer
of Siegel and Shuster,
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and Bob Kane and of
all the other guys
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And this isn't me
sitting down and saying,
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I'm gonna show them how
it should have been done.
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This is just me sitting
down and saying,
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"Wouldn't it be fun
to get a different take?"
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- NARRATOR: Stan
worked tirelessly
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to make sure every detail
represented his vision.
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- MICHAEL: I happen to
be in his office when John Buscema's original art
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was delivered for
the first Superman
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and I'm looking at them and,
like, my tongue is hanging out.
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He gets to one page. He goes,
"No, he missed the whole thing here.
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We got to fix this."
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And he goes running
over to his desk,
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and he takes out some
tissue paper and some tape
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and he puts it over
John's original artwork,
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and he hands me a pen.
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He gets up on his couch,
puts one foot on the end table,
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nearly knocking over
a lamp in the process
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and he's looking at me and he
goes and does the pose on his couch.
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He goes, "Draw this".
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I was in awe every single day
that we worked on the series
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and for the first time,
I had this opportunity
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to work with a man who had
been my idol, then my mentor, then my friend.
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Who gets the
opportunity to do that?
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Thank you, Stan.
Thank you for that.
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REPORTER: Today, at a
Hollywood comic book store,
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Stan Lee met with fans to
unveil his latest creation.
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Just imagine!
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A new series of comic
books that takes a new look
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at classic heroes like
Batman and Wonder Woman.
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- I didn't realize the books
would be that meaningful.
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I'm gonna go back
and read them again.
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- ALEX: He had Wonder Woman
as Hispanic. He had Batman as African-American.
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He had Flash as a woman.
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This was definitely a more
progressive reconceptualization of these characters
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that were created
from a more conservative time.
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- MICHAEL: Good
evening, sir.
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[chuckling]
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- REED: You know, Marvel and
DC sometimes are bitter competitors
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but when it comes down
to, like, a human level...
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- Hi, Jenette,
how are you, dear?
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00:06:05,230 --> 00:06:07,190
- ...the people that work
at the companies,
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there is a kind of detente,
there is a kind of respect
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for what those people do
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and so giving him this was
a way to honor Stan Lee
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in a way that they
hadn't been able to do before
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because he had never
worked for them before.
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- At the end of the day,
we just love comics
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and there's great love for
the creators and talent everywhere.
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Ultimately, comic book
fans are comic book fans.
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- DEBORAH: We all
would like to be heroes
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and I don't know that we
always get the opportunity to do that.
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I think we feel powerless
a lot in our lives
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and I think these stories
give us an opportunity
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to be inspired to
do the right thing.
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- VINCENT: I think it's
part of who we are.
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I think the idea that they
can live vicariously through these characters
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I think will attract
people from now until the end of time.
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- DEBORAH: What always
attracted me to Stan
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was that he felt very much like
that little boy who had never grown up.
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He had gotten more mature
sensibilities but it was still about that open heart,
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that curiosity, that excitement
to learn and to tell stories.
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- I think I'm most
grateful for the fact
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that I've been able
to write these stories,
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and that people seem
to have enjoyed them.
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That's very lucky for me.
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- DAN: The Stan Lee Just
Imagine books will never really make an impression
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on Stan's overall career,
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but it's a wonderful
little piece of time that we have here at DC
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that we can refer to and
just know that he came over here for a moment,
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and had a chance to play
for a little while, too.
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00:07:36,405 --> 00:07:40,205
- Breaking news in the
world of Hollywood, an American icon has passed away.
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Marvel Comics co-creator Stan
Lee, he was ninety five.
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- ROY: Certain people who are
just such giants that when they pass,
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everybody on both sides of
the aisle take a moment to stop and say,
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this is really bigger than
any kind of rivalry
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between the two companies.
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- To us, he's a superhero.
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- It's the passing of an icon.
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00:08:00,762 --> 00:08:03,302
- MICHAEL: When we all
pitched in to throw Stan Lee's Memorial
160
00:08:03,307 --> 00:08:05,397
at Grauman's Chinese Theater,
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00:08:05,392 --> 00:08:08,562
it was a huge event that
closed Hollywood Boulevard.
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00:08:08,562 --> 00:08:11,772
- SIMONE: Stan Lee's
memorial really showed
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00:08:11,773 --> 00:08:13,523
a man who had meant
so much to so many.
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It was a true celebration
of someone's life's work.
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00:08:18,322 --> 00:08:21,992
- In addition to that,
DC had a memorial page for Stan.
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00:08:23,118 --> 00:08:25,948
- DAN: Stan Lee is
so unique to Marvel
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00:08:25,954 --> 00:08:28,294
that we wanted to honor him,
but we felt it was their moment,
168
00:08:29,207 --> 00:08:30,467
their icon.
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00:08:30,459 --> 00:08:32,669
So, what we want to do
is take a half step back
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and recognize him quietly.
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00:08:35,088 --> 00:08:38,298
- MICHAEL: Now, how
often is it in the industry
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00:08:38,300 --> 00:08:41,720
when a comic book
company will tear out a page,
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and use it to honor the
epitome of a rival publisher.
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- REED: Without Marvel, DC
probably wouldn't exist,
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and without DC, Marvel
certainly wouldn't exist.
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And so they have this weird
synergistic relationship between the two.
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- IVAN: It would be bad for
DC if Marvel were out of business.
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It would be bad for Marvel
if DC were out of business.
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00:09:02,032 --> 00:09:04,822
It's better that everybody
is strong and punching each other,
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00:09:04,826 --> 00:09:05,626
like a good comic
book fight, really.
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00:09:07,579 --> 00:09:10,619
- NARRATOR: These two comic
book giants have inspired each other for decades,
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00:09:10,624 --> 00:09:13,124
and continue to
redefine popular culture
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00:09:13,126 --> 00:09:14,796
and provide experiences
that change the world.
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00:09:16,254 --> 00:09:19,174
What started off simply
as ideas on paper
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00:09:19,174 --> 00:09:22,474
now transcends the comic book
pages and spans across all fors of media.
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Whoo!
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These two companies, just
like the characters they helped create,
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are larger than
life, extraordinary
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00:09:30,018 --> 00:09:31,848
and definitely not afraid
of pushing the boundaries.
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Marvel and DC are not
going away anytime soon.
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Their rivalry will continue
as long as there are compelling stories to tell.
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And you can guarantee
that as we continue
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to watch these
larger-than-life companies duke it out,
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we'll be right there on
the side lines, eagerly watchig the slugfest unfold.
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