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- NARRATOR: At the early
1970s, DC and Marvel had each established
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their own separate
superhero universes.
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And although these characters
might have been house-hold names,
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little was known about
the artists behind them.
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DC had a very specific visual
style that was clean and anatomically correct.
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And after many decades
and many books,
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this style was employed by
a large number of artists
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to help DC maintain
a consistent look.
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Meanwhile, Marvel's
visual style
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was largely due to one
man and one man only.
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Illustrator
Jack Kirby.
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[rock music playing]
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Jack's specific look became
synonymous with Marvel.
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But living in writer
and co-creator Stan Lee's shadow
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was about to force the
king to make an extraordinary play.
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- Yeah, you're gonna
love this, Stan.
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You're gonna love this.
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[triumphant music playing]
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- Okay, you're ready for
this? - Unh...
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- I'm gonna take one
from the top. Ready?
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OK, out there in Marvel
Land. Face front. This is Stan Lee speaking.
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You probably never heard
a record like this before
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because no one would
be nutty enough
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to make one
with a bunch of offbeat artists,
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so anything is liable to happen.
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- Hey, who made you a disc
jockey, Lee? - Well, well...
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- Jack Kirby, Stan Lee, it
was a very interesting relationship.
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- Stan had one set of
priorities which was pushing comic books in general.
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Marvel, in particular.
Maybe pushing Stan too, you know, for that matter,
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but somehow or the other,
their personalities
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were just, you know,
quite different.
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- I can't do this.
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- Will you do it, come on?
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It's important, if we do things
with a little pizzazz,
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a little bit of showmanship,
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we're gonna sell a
lot of comic books.
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OK, again from the top.
- All right.
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- MICHEAL: Jack was kind of
the rough and tumble lower East Side
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New Yorker.
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Bright and funny,
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and filled with energy.
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Stan, he was
the PT Barnum.
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He was the showman.
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- And together they were
a creative dynamo.
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- NARRATOR: In the
early '60s, Stan Lee and Jack Kirby
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completely reshaped
the comic book industry
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and began to give the
biggest name in the business, C Comics,
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a run for their money.
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Their first
collaboration, Fantastic Four Number One,
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might be the most
important single issue
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in the history
of Marvel Comics.
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Here was a superhero team
that was also a family.
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It introduced
angst, emotion,
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and real-world problems
to comic books.
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And it was a smash hit.
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- STEVE: Fantastic Four,
Spider-Man, X-Men, Thor, Hulk,
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eventually they put those
together for the Avengers.
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- Marvel has very
flawed, quirky
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sort of left of center
characters with some baggage.
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And they are dealing
with sort of real human issues
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inside this big
superhero package.
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And I think that is what
Marvel does so beautifully.
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- STAN: We take these
bigger-than-life characters
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and we give them
very life-like
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qualities and problems.
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And that had never been done
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in comics before, you see.
- MAN: Uh-huh.
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- MARK: Stan was very
good at publicity.
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He was very good at establishing
a rapport with the readers.
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- Everything he did
to promote Marvel in the '60s
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played to his advantages.
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- JEREMY: For my grandfather,
he's the guy,
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unfortunately, kind of
in the background,
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who's just as amazing with
coming up with these universes of characters,
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but he really just wanted his
work to speak for itself.
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- I think it was inevitable that
Jack would kind of get sort of the short shrift
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when you're up against
a big ego and personality like Stan Lee.
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- Stan, how many comic books
have you written over the years?
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- Well, for about 30 years, I've
never written less than two a week.
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So, if you're good
at multiplication,
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I guess I've written more than
any person living.
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[applause]
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- MARK: Throughout the '60s,
Jack Kirby was well aware
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that the value of
Marvel was going up.
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It was become a bigger
company, a more profitable company.
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They would try to licence
their characters for T-shirts and games and TV shows,
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and none of the revenue
was driven back his way.
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He would come up with the
plots, he would come up with nw characters,
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he would figure out what
happened in each panel of the story.
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And then he would
see magazine articles
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that would say, "Oh,
yes, these are all Stan Lee's ideas,
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and this guy named
Kirby draws them up." If they even mentioned Jack at all.
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- JOHN: Stan was the
one that got all the publicity.
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Stan got all the
acclaim and Jack got almost nothing.
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And Jack was really getting
really resentful of that by the late 1960s.
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- MARK: He was so frustrated
that he accepted an offer
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that he had had
for some time
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to go over to DC Comics
and work for them.
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- NARRATOR: DC's
editorial director Carmine Infantino
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made Jack an
unprecedented offer,
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to come over to DC and have
complete creative control.
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- BENJAMIN: The
Great One is coming.
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There could have been no
more important get of an artist
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than DC stealing Jack
Kirby away from Marvel.
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He was the signature
house-style of that company.
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- It would have been as if
John Lennon had quit the Beatles
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and went and joined
the Rolling Stones.
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- NARRATOR: Kirby wasted no
time in creating exciting new titles for DC.
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There is the New Gods,
the Forever People, and Mister Miracle,
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where Jack would introduce
an infamous new character.
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Funky Flashman!
Villain or hero?
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You decide!
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- JOHN: Mister Miracle
was a super escape artist,
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so Jack decided he
needed a manager
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and kind of a shifty, shady
manager who's always getting te hero in trouble.
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- How're you doing, Jack?
- All right.
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- What're you working on?
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- MARK: Steve and I went
out to Jack's house to work.
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Jack handed me the pencil pages
of Funky Flashman, the whole story
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to read. I looked
at it and went,
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"Oh..."
- Uh...
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Jack, are you sure you want to
do this?" - [laughing]
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- STEVE: And Jack
starts laughing.
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- And I'm going...
- You're not serious, are you?
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- Oh, yeah. I'm serious.
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- STEVE: I said,
"You can't do this."
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He said, "Why not?
It's Funky Flashman."
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I said "No, it's Stan Lee."
He said...
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- "Whatever do you mean?"
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[both laughing]
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- JOHN: It was obvious, all
of this has to be Stan Lee.
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He basically completely
copied the way he spoke,
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the way he
promoted things.
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It was just so obvious to
anybody that knew anything abot comics that "Oh, wow,
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this guy is making fun of Stan
and doing it
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kind of viciously."
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- ROY: One of the main things
was the fact that he was wearig a toupee,
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which, you know,
people knew
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but that wasn't something
that would be known to the general public.
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So in... in a sense, it was,
like, sort of outing his toupee, in a way.
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- JOHN: He also had sort of
a toady, named House Roy,
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which was obviously
Roy Thomas,
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who was Stan Lee's second
in command at Marvel Comics.
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- ROY: As much as I
hated the characters,
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in a certain way I love
that name. I use it a lot.
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Now, I think it's kind of funny,
I don't mind...
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I never minded being
Stan's houseboy,
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House Roy,
whatever they wanted to call it.
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I... I did well by it.
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But Stan was
really unhappy.
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I mean, I think he was
really depressed about it.
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He was a little angry, but he
was also kind of depressed.
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'Cause, you know, he
said, "I..." You know,
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he wouldn't have done
something like that to Jack.
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I don't think the two men
ever really understood each other that well.
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They were just too different.
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- MARK: Jack got a little
overboard on Funky Flashman.
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I think he later regretted it. I
know he later regretted it a bit
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because it wasn't taken in the
spirit he thought it should have been taken in.
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I cannot over emphasize how
genuinely kind, sweet, that man was.
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He was so benevolent
towards everybody else
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that it was a little odd for
him to lash out at someone like that.
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- JEREMY: I think it was a
good opportunity for my grandfather
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to get his feelings out.
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You know he wasn't a great
communicator, you know, with people.
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So, it was his way of
expressing himself.
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And I think when you are an
artist, how are you gonna express yourself?
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You're gonna do it through art.
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[rock music playing]
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- NARRATOR: Kirby's
departure from Marvel
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marked an end of a legendary
collaboration between Jack and Stan,
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not to mention the end of
an historic era at Marvel.
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Their alliance brought us
the X-Men, Fantastic Four, the Avengers,
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the Hulk, Black Panther,
Thor and Iron Man,
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titles that still
endure to this day.
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But Jack and Stan represented
a bygone era within the industry.
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Times were changing and a new
group of writers and artists
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were about to usher in a
period fueled by psychedelic trips
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and boundary-pushing
plots.
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Whether Marvel was
comfortable with this new direction,
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that was another story.
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