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These are the user uploaded subtitles that are being translated: 1 00:00:00,090 --> 00:00:03,000 In this video, I would like to cover another example with you. 2 00:00:03,030 --> 00:00:06,680 So in the last videos, we talked about different kinds of processes. 3 00:00:06,690 --> 00:00:08,490 I talk with you about the procedure. 4 00:00:08,520 --> 00:00:11,720 What I want to do with you here in this video is I want to connect the dots. 5 00:00:11,730 --> 00:00:16,380 I want to connect all of these things together and do an entire analysis for you. 6 00:00:16,650 --> 00:00:20,310 So the first thing that I would do is I click right here on keyword research. 7 00:00:20,490 --> 00:00:24,120 And in my case, I'm going to go with a daily planner. 8 00:00:24,420 --> 00:00:27,360 So I'm going to type that in, click right here and go get a rocket. 9 00:00:27,390 --> 00:00:32,910 We're currently in the U.S. market, and now it is analyzing for me all that data. 10 00:00:33,150 --> 00:00:38,850 Then the next thing that I do is I always go right here to the right and I analyze all of these different 11 00:00:38,850 --> 00:00:40,680 kinds of sub niches. 12 00:00:41,010 --> 00:00:46,020 And as soon as I'm done with that, I, first of all, look at, let's say, the first page of results, 13 00:00:46,020 --> 00:00:48,990 because when I scroll down even further, they're even more results. 14 00:00:48,990 --> 00:00:51,640 But I'm going to, first of all, focus on these ones right here. 15 00:00:51,660 --> 00:00:54,940 Of course, you can just go down here and click on more of those. 16 00:00:54,960 --> 00:00:59,700 But first of all, I think it's best to just go with those, because often there are some great niches 17 00:00:59,700 --> 00:01:00,900 already right here. 18 00:01:01,530 --> 00:01:03,150 So what's the first thing that I look at? 19 00:01:03,180 --> 00:01:07,410 Well, of course, I look at the competitive scoring and I look at the ones which are pretty low. 20 00:01:07,590 --> 00:01:08,820 Like, for instance, this one. 21 00:01:08,820 --> 00:01:11,060 But here the average earnings are too low. 22 00:01:11,070 --> 00:01:13,020 Then right here, average earnings are too low. 23 00:01:13,230 --> 00:01:14,970 Then again, right here, it's too low. 24 00:01:15,150 --> 00:01:17,490 Then this one is almost fine. 25 00:01:17,490 --> 00:01:21,180 And they're going to scroll down even further like this one, 20, 2013. 26 00:01:21,390 --> 00:01:23,130 Those ones are perfect. 27 00:01:23,190 --> 00:01:28,350 So, for instance, right here we got the Daily Planet academic than daily planner and journal and then 28 00:01:28,350 --> 00:01:35,130 daily planner, August 2021 to 2022, which I assume is for people who are just getting started with 29 00:01:35,130 --> 00:01:40,140 school, because, again, they probably will attend school in August, beginning in August, and they 30 00:01:40,140 --> 00:01:41,760 want to plan for the entire year. 31 00:01:42,000 --> 00:01:45,540 So in my case, I'm just going to click right here on Daily Planner Academic. 32 00:01:45,750 --> 00:01:50,700 And what I then look at is, of course, the average number of pages of, for instance, in this case, 33 00:01:50,700 --> 00:01:51,990 197. 34 00:01:52,140 --> 00:01:56,230 And to look at the average monthly earnings, which are two thousand four hundred. 35 00:01:56,400 --> 00:02:01,200 Well, actually, in this case, I'm not basically a perfectionist because all of these three niches 36 00:02:01,200 --> 00:02:01,650 are great. 37 00:02:01,660 --> 00:02:05,220 So whether it's like 2013, it doesn't really matter to me. 38 00:02:05,400 --> 00:02:10,440 But actually, in this case, I think I would go with that one, because that is a niche that is probably 39 00:02:10,440 --> 00:02:12,150 going to disappear very, very soon. 40 00:02:12,150 --> 00:02:14,490 And maybe I want to still earn some money in that niche. 41 00:02:14,520 --> 00:02:20,640 So for me personally, because I'm recording this course in August of 2021, it's best for me to go 42 00:02:20,640 --> 00:02:21,260 with that niche. 43 00:02:21,270 --> 00:02:23,700 So I'm going to click right here on the competition. 44 00:02:23,700 --> 00:02:29,460 And then afterwards, what I'm trying to do is to try to figure out, is there some kind of a homogenous, 45 00:02:29,640 --> 00:02:34,020 let's say, earnings potential or are the earnings in general homogenous? 46 00:02:34,020 --> 00:02:38,250 And we can see that this one right here, for instance, earns twenty three thousand eight hundred one 47 00:02:38,250 --> 00:02:41,010 hundred forty four, three thousand seven hundred eleven. 48 00:02:41,160 --> 00:02:43,920 And it doesn't really look too good when I look at the other ones. 49 00:02:44,070 --> 00:02:46,830 But let's just load more and have a look at a couple more. 50 00:02:47,010 --> 00:02:50,220 And as I can see it, most of these are not too good. 51 00:02:50,460 --> 00:02:56,460 So this would be a niche where I would say, well, maybe the idea itself sounds great, but the data 52 00:02:56,460 --> 00:02:57,930 says something different. 53 00:02:57,960 --> 00:03:03,390 So in that case, I would probably still do it, because I know that this is a niche that really exists. 54 00:03:03,390 --> 00:03:07,230 People going to school right now, that happens every single year. 55 00:03:07,350 --> 00:03:13,530 But it's a very short term niche, because when I call this book, let's say, August 2021 to 2022, 56 00:03:13,680 --> 00:03:18,570 then of course, when it's September or when people attend school, that niche is gone. 57 00:03:18,840 --> 00:03:24,600 So we probably have to think about, is that niche interesting enough for us to enter it or should we 58 00:03:24,600 --> 00:03:26,340 just wait and do something else? 59 00:03:26,610 --> 00:03:31,740 So in my case, I would probably publish a couple books because it's well, early August when I'm recording 60 00:03:31,740 --> 00:03:32,220 this course. 61 00:03:32,880 --> 00:03:34,350 So I would probably just publish it. 62 00:03:34,620 --> 00:03:38,880 But when it's maybe like couple days before school, I would not go for that. 63 00:03:39,150 --> 00:03:41,190 I wouldn't then, of course, choose another niche. 64 00:03:41,340 --> 00:03:43,500 So click here again on keyword search. 65 00:03:43,500 --> 00:03:48,510 And I'm going to go with this one, let's say, daily planner, academic, and then I'm going to click 66 00:03:48,510 --> 00:03:51,300 on the keywords again or click on the competition again. 67 00:03:51,300 --> 00:03:55,260 And in this case, we have, again, a couple of books which perform pretty well. 68 00:03:55,530 --> 00:03:57,660 And then let's have a look at the other ones. 69 00:03:57,990 --> 00:04:02,280 They seem to, let's see, perform not too well either. 70 00:04:02,430 --> 00:04:05,670 So this would again be a niche that I probably wouldn't focus on. 71 00:04:05,880 --> 00:04:10,950 Then the next keyword that I would look at is, of course, this one daily planner and journal. 72 00:04:10,950 --> 00:04:15,960 And this one is actually pretty good because the average searches on Amazon per month are a bit higher 73 00:04:16,140 --> 00:04:17,670 than a compared to the other ones. 74 00:04:17,680 --> 00:04:19,680 So I'm going to click again right here on competition. 75 00:04:19,920 --> 00:04:21,240 And now it gives me this niche. 76 00:04:21,240 --> 00:04:23,370 And this looks a bit more interesting. 77 00:04:23,580 --> 00:04:27,870 This would be something that I would I would probably do because there are a couple of books that perform 78 00:04:27,870 --> 00:04:33,060 very, very well, like this one, 505, or this one twenty one thousand eight hundred thirty three, 79 00:04:33,180 --> 00:04:37,710 or this one eleven thousand one hundred forty three, or this one fifteen thousand five hundred sixty 80 00:04:37,710 --> 00:04:37,990 six. 81 00:04:38,010 --> 00:04:43,410 And when I scroll down even further, when I click right here, onload more, I might find a couple 82 00:04:43,410 --> 00:04:48,060 more that actually perform very well, like this one, twelve thousand nine on forty or twenty thousand 83 00:04:48,060 --> 00:04:49,110 nine hundred seventy one. 84 00:04:49,320 --> 00:04:54,840 And as I can see, these are from different publishers, even though I think this one and one up here 85 00:04:54,840 --> 00:04:59,550 are from the same publisher, maybe like this design in this one down here might be. 86 00:04:59,820 --> 00:05:04,860 But I'm not actually sure let's see Inside EDITION's and this one is also Inside Edition, so yeah, 87 00:05:04,860 --> 00:05:10,320 it's the same publisher, but most of the other books are from other publishers, which is always a 88 00:05:10,320 --> 00:05:10,890 good sign. 89 00:05:11,130 --> 00:05:15,390 Then the next thing that I would look at is, of course, the abayas are the Amazon bestseller seller 90 00:05:15,390 --> 00:05:15,690 rank. 91 00:05:15,900 --> 00:05:20,700 And of course, I would go for something with around, let's say, a comparative score of less than 92 00:05:20,700 --> 00:05:22,320 10000 when there is one. 93 00:05:22,470 --> 00:05:27,270 And there are actually multiple books right here that have a comparative score of less than 10000, 94 00:05:27,600 --> 00:05:31,290 that have an absolute of less than 10000, which is a very good sign. 95 00:05:31,530 --> 00:05:36,120 Then I would go back to the keyword search and I would actually look at this niche again right here 96 00:05:36,450 --> 00:05:40,200 and have a look at the number of pages, 163. 97 00:05:40,200 --> 00:05:42,540 That's a bit longer than the other books. 98 00:05:42,600 --> 00:05:48,660 So what I would do is I would look at the competition and lies again, and I would check out the number 99 00:05:48,660 --> 00:05:50,550 of pages of the top selling books. 100 00:05:50,550 --> 00:05:52,110 And it's pretty much all over the place. 101 00:05:52,350 --> 00:05:56,970 There are a couple of books which are very short, like 60 pages or 110 or something like that. 102 00:05:56,970 --> 00:05:59,730 But there are other pages which are a lot longer. 103 00:05:59,970 --> 00:06:01,200 Other books which are a lot longer. 104 00:06:01,410 --> 00:06:07,560 So what I want to do is I want to look at the top selling books like these three right here, and maybe 105 00:06:07,770 --> 00:06:10,680 this one down here and this one down here. 106 00:06:10,680 --> 00:06:14,370 And I want to try to find some kind of like trend. 107 00:06:14,670 --> 00:06:23,190 And as I can see, the books that perform well are like in the 80s, like 180, 180, 87, 184. 108 00:06:23,370 --> 00:06:26,370 There are, of course, this one is one seventy six. 109 00:06:26,370 --> 00:06:27,510 This one's a bit longer. 110 00:06:27,840 --> 00:06:33,990 And then down here, 380, that's pretty much, you know, the longest one in this in this overview, 111 00:06:33,990 --> 00:06:34,380 I think. 112 00:06:34,620 --> 00:06:36,560 And then down here, 184. 113 00:06:36,570 --> 00:06:43,710 So most of the books that perform very, very well are between like 179 and one, I think 84. 114 00:06:43,950 --> 00:06:48,780 So that would be probably the length that I would choose for my book, like a hundred and eighty, let's 115 00:06:48,780 --> 00:06:49,110 say. 116 00:06:49,320 --> 00:06:51,900 And then the next thing that I would do is I would look at the price. 117 00:06:51,900 --> 00:06:55,080 And as you can see, some of these books are very pricey. 118 00:06:55,080 --> 00:06:58,800 And actually the ones that are very pricey, they sell very well. 119 00:06:59,010 --> 00:07:03,210 So, for instance, the books which are very cheap, like six ninety nine, five nine nine six eighty 120 00:07:03,210 --> 00:07:05,130 nine or something like that, they don't sell. 121 00:07:05,310 --> 00:07:11,640 But the products, which are a lot more expensive, like this one, this one fifteen, twenty nine, 122 00:07:11,640 --> 00:07:19,620 or this one's seventeen 09 or 1995 or let's say this on thirteen ninety five, they are the ones that 123 00:07:19,620 --> 00:07:20,880 are selling very well. 124 00:07:20,910 --> 00:07:26,970 So what I would be doing is just this hour would look at the price and say, well, can I optimize my 125 00:07:26,970 --> 00:07:28,980 price at a higher price range? 126 00:07:29,220 --> 00:07:34,350 So for instance, when I look at these ones right here and the ones which are pretty high, the prices 127 00:07:34,350 --> 00:07:39,780 maybe I should go with a ninety nine and Deagle like six ninety nine or 1719 nine or something. 128 00:07:39,990 --> 00:07:41,340 That sounds interesting. 129 00:07:41,340 --> 00:07:42,150 That looks great. 130 00:07:42,330 --> 00:07:44,160 And that people want to click on. 131 00:07:44,370 --> 00:07:48,260 So these prices actually like fifteen, twenty nine or seventeen or nine. 132 00:07:48,270 --> 00:07:50,820 They're probably already optimized like 1995. 133 00:07:51,030 --> 00:07:52,140 Might be another one of those. 134 00:07:52,140 --> 00:07:53,250 Or thirteen ninety five. 135 00:07:53,520 --> 00:07:58,470 And I would go with something that looks great and is in the higher price range like thirteen ninety 136 00:07:58,470 --> 00:08:00,780 five or 595 or something like that. 137 00:08:00,990 --> 00:08:03,590 So I wouldn't go for a cheap book right here. 138 00:08:03,600 --> 00:08:08,820 I would actually like try to make it a bit more expensive and then I would do the following if the book 139 00:08:08,820 --> 00:08:09,550 doesn't sell. 140 00:08:09,570 --> 00:08:10,710 I'm just going to make it cheaper. 141 00:08:10,890 --> 00:08:15,270 But if the book does sell, I'm going to keep it there or I'm going to make it even a bit more expensive. 142 00:08:15,270 --> 00:08:19,950 So I would start with something in the middle like between, let's say, thirteen ninety five and nineteen 143 00:08:19,950 --> 00:08:20,550 ninety five. 144 00:08:20,730 --> 00:08:23,580 So let's say like fourteen, fifteen, ninety five or something like that. 145 00:08:23,880 --> 00:08:28,740 And I would then increase the price if it sells or decrease the price if it doesn't sell. 146 00:08:28,750 --> 00:08:34,590 But I wouldn't let it go under the threshold where I realized that most of the other books are not selling, 147 00:08:34,590 --> 00:08:35,820 even though they're cheaper than that. 148 00:08:35,850 --> 00:08:40,140 So, for instance, these books right here, they sell very well and they're above nine dollars. 149 00:08:40,290 --> 00:08:43,980 But the ones above below seven dollars, they're not selling anymore. 150 00:08:43,980 --> 00:08:48,570 So I'm not going to go with any kind of book that, you know, cost like seven or eight dollars. 151 00:08:48,720 --> 00:08:54,360 My minimum price is going to be like, let's say, eight, 99 or nine dollars or something like that. 152 00:08:54,900 --> 00:08:58,270 And when I'm done with that, I'm pretty much done with the entire process. 153 00:08:58,290 --> 00:09:00,300 Of course, I can still look at this one right here. 154 00:09:00,420 --> 00:09:03,630 So whether the keyword is used in the title or not, I will probably do that. 155 00:09:03,810 --> 00:09:08,730 I generally do that, that I pick the keyword and I put that into the title, because that is what people 156 00:09:08,730 --> 00:09:09,600 are looking for. 157 00:09:09,750 --> 00:09:12,660 And of course, if I want to, I can also just check out the competition again. 158 00:09:12,810 --> 00:09:13,680 And then the next step. 159 00:09:13,680 --> 00:09:20,190 And that is I think the one point that you already know how to do is to just go on that sales page of 160 00:09:20,190 --> 00:09:25,260 that specific book and to learn more about their title structuring and about the description of how 161 00:09:25,260 --> 00:09:30,060 they wrote the description, what the structure of the description is, how we can improve the book. 162 00:09:30,070 --> 00:09:33,540 So just look at the let's say, the reviews that people left on the book. 163 00:09:34,200 --> 00:09:38,040 And when you're done with all of that, you pretty much have all the information. 164 00:09:38,040 --> 00:09:44,430 You have a step by step guide what you need to do or what you need to make sure the book has in order 165 00:09:44,430 --> 00:09:45,960 to be a best selling book. 166 00:09:46,320 --> 00:09:46,620 All right. 167 00:09:46,630 --> 00:09:50,730 There was it not here for this video or, by the way, before and this video, of course, one last 168 00:09:50,730 --> 00:09:54,210 thing that I always like to do is I like to have a look at the categories. 169 00:09:54,450 --> 00:09:59,160 So I always click like you're on the categories and I have a look at what the categories are. 170 00:09:59,170 --> 00:09:59,740 And then, of course. 171 00:09:59,840 --> 00:10:04,820 Pick these categories as well, and that choose them for my own Amazon Kapilow content books. 172 00:10:05,180 --> 00:10:05,510 All right. 173 00:10:05,510 --> 00:10:06,720 There was talk here for this video. 174 00:10:06,740 --> 00:10:07,490 Thank you for watching. 175 00:10:07,490 --> 00:10:09,470 And I hope we can see each other in the next one. 17374

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