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These are the user uploaded subtitles that are being translated: 1 00:00:00,150 --> 00:00:04,700 I'm going to explain to you guys now why Amazon is the best opportunity to start a business. 2 00:00:04,710 --> 00:00:08,340 And just in general the best investment that you can make of your time and money. 3 00:00:08,340 --> 00:00:10,130 So here's the basic concept. 4 00:00:10,140 --> 00:00:10,620 Ok. 5 00:00:10,620 --> 00:00:13,800 Amazon is the search engine of products at the end of the day. 6 00:00:13,800 --> 00:00:16,140 So when you go on Google something. 7 00:00:16,140 --> 00:00:17,580 Well I just did it right there. 8 00:00:17,580 --> 00:00:21,120 When you're going to look something up on the internet you say go Google it and pretty much everybody 9 00:00:21,120 --> 00:00:21,900 goes to Google. 10 00:00:21,900 --> 00:00:24,930 So this is essentially what people do with Amazon. 11 00:00:24,930 --> 00:00:32,010 So basically forty six point seven percent of all searches for products start at the Amazon search bar 12 00:00:32,310 --> 00:00:35,730 and then on top of that thirty four point six percent go to Google. 13 00:00:35,730 --> 00:00:37,820 But when you go to Google and you type something in. 14 00:00:37,950 --> 00:00:39,750 Guess what the number one other than the ads. 15 00:00:39,750 --> 00:00:44,040 Guess what the number one search result almost always is it's almost always an Amazon link. 16 00:00:44,050 --> 00:00:46,350 So the highest ranking people go there. 17 00:00:46,350 --> 00:00:52,650 Basically the main concept here is that Amazon is the search engine of products. 18 00:00:52,660 --> 00:00:55,720 So you want to if you have a Web site you want to get found. 19 00:00:55,780 --> 00:00:56,740 You want to be on Google. 20 00:00:56,740 --> 00:01:00,140 If you have a product and you want it to be found it goes to Amazon. 21 00:01:00,160 --> 00:01:04,780 Not only is it where people go but e-commerce is a megatrend. 22 00:01:04,810 --> 00:01:07,270 So really take that into account. 23 00:01:07,270 --> 00:01:13,060 So currently e-commerce added 500 600 million dollars last year alone and it's going to keep growing 24 00:01:13,060 --> 00:01:14,320 and growing every single year. 25 00:01:14,310 --> 00:01:18,790 Now it'll be up to about 5 trillion by 2021 but it may even be larger than that. 26 00:01:18,820 --> 00:01:24,580 So if we take a look at this as a percentage of all of e-commerce just this is just specifically in 27 00:01:24,580 --> 00:01:30,310 the United States it is growing rapidly and I see a day where this is 50 50 split where essentially 28 00:01:30,310 --> 00:01:33,190 half is online and half is in a physical retail store. 29 00:01:33,190 --> 00:01:37,810 But what is actually being more disruptive it might be more than that because what I've noticed lately 30 00:01:38,270 --> 00:01:44,920 off I got introduced to on demand delivery apps such as in-store cart Uber eat stuff like that and I 31 00:01:44,920 --> 00:01:46,980 really dread going to a retail store now. 32 00:01:47,110 --> 00:01:51,420 I will pay an extra premium for people to just go pick the stuff up from the retail store for me. 33 00:01:51,550 --> 00:01:54,190 But still a retail store is not the most ideal environment. 34 00:01:54,520 --> 00:01:58,600 So essentially as time goes on there will be warehouses and more local areas. 35 00:01:58,780 --> 00:02:00,910 And then you'll be able to get those a lot faster. 36 00:02:00,910 --> 00:02:05,860 So Amazon has prime now and eventually that'll be growing up more and more so you'll be able to get 37 00:02:05,860 --> 00:02:08,730 your products into people's hands within a couple of hours. 38 00:02:08,770 --> 00:02:11,490 And basically something is over four hours. 39 00:02:11,500 --> 00:02:14,050 I I'm like frustrated and I might not even buy it. 40 00:02:14,080 --> 00:02:19,960 So not only you know it used to be seven days for shipping then Amazon Prime made to day really popular 41 00:02:19,960 --> 00:02:24,880 and then now I'm finding that two days is often too long especially by on a Thursday it doesn't come 42 00:02:24,880 --> 00:02:25,500 till Monday. 43 00:02:25,510 --> 00:02:28,480 You know you need it right now and that's where the trend is going. 44 00:02:28,480 --> 00:02:31,300 So there's nothing really stopping this at all. 45 00:02:31,420 --> 00:02:35,590 Those stats are a little bit different when it comes to other countries but the United States is leading 46 00:02:35,920 --> 00:02:39,490 in e-commerce in all the countries are going to follow at some point. 47 00:02:39,490 --> 00:02:40,060 All right. 48 00:02:40,060 --> 00:02:40,240 All right. 49 00:02:40,250 --> 00:02:43,810 So there's 180 more countries or more to come. 50 00:02:43,810 --> 00:02:44,230 So. 51 00:02:44,300 --> 00:02:49,450 So remember when I went to Bali and I was looking to purchase products on the Internet it was very odd. 52 00:02:49,450 --> 00:02:52,870 There was barely any suggestions I couldn't even find a green screen. 53 00:02:52,870 --> 00:02:55,640 And when it got delivered I actually couldn't pay online. 54 00:02:55,660 --> 00:02:59,140 I did pay the delivery driver on delivery very odd. 55 00:02:59,140 --> 00:03:02,100 So essentially over time that's all going to change. 56 00:03:02,140 --> 00:03:06,520 You know e-commerce is going to have its own revolution not only in the United States as it's continuing 57 00:03:06,760 --> 00:03:08,510 but it's going to continue all around the world. 58 00:03:08,740 --> 00:03:10,510 And that's a great thing about Amazon. 59 00:03:10,560 --> 00:03:13,710 It really really easy to expand to the rest of the market. 60 00:03:13,720 --> 00:03:16,750 So this in my opinion and just pretty fact. 61 00:03:16,750 --> 00:03:22,210 This is the biggest change in commerce history of the world and everybody has a chance because Amazon 62 00:03:22,210 --> 00:03:25,980 doesn't discriminate based off of who you are your connections or what not. 63 00:03:25,990 --> 00:03:28,050 Amazon is a search engine for products. 64 00:03:28,060 --> 00:03:32,530 So as long as you are following the rules you have an option versus you know trying to fight and pay 65 00:03:32,800 --> 00:03:37,210 tens of thousands of dollars just get on a retail shelf and you know your placement is determined by 66 00:03:37,210 --> 00:03:40,430 some high level executive and your relationship with them. 67 00:03:40,510 --> 00:03:42,700 There is a crazy amount of prime numbers. 68 00:03:42,730 --> 00:03:46,090 There's over 95 million prime members in the USA alone. 69 00:03:46,120 --> 00:03:48,580 That's over 50 percent of all USA households. 70 00:03:48,670 --> 00:03:52,600 And it's going to continue to grow and they're growing internationally really fast too. 71 00:03:52,600 --> 00:03:58,330 So by doing this you could see essentially everybody's going to have Amazon or at least purchase on 72 00:03:58,330 --> 00:04:02,560 Amazon at some point because I mean you go to Google when you want to find products you go to Amazon 73 00:04:02,560 --> 00:04:03,660 when you want to find them. 74 00:04:03,670 --> 00:04:04,950 Now here's the interesting thing. 75 00:04:04,960 --> 00:04:10,390 If we take a look at this a non Prime member will send about 600 dollars a year and have about a 13 76 00:04:10,390 --> 00:04:12,080 percent conversion rate when they go to the Web site. 77 00:04:12,100 --> 00:04:13,380 But Prime that. 78 00:04:13,420 --> 00:04:15,880 Fifteen hundred dollars a year they spend on average. 79 00:04:15,880 --> 00:04:17,690 That's up 200 bucks from last year. 80 00:04:17,740 --> 00:04:22,390 And when they go to the Web site and they type something in there's a 74 percent chance that they're 81 00:04:22,390 --> 00:04:25,070 actually buying a product when they go to Amazon and search. 82 00:04:25,090 --> 00:04:25,990 That's unheard of. 83 00:04:26,020 --> 00:04:26,470 So. 84 00:04:26,590 --> 00:04:31,700 Well now it's not 74 percent every time they land on a page or your product page but they're going there 85 00:04:31,700 --> 00:04:32,260 by. 86 00:04:32,260 --> 00:04:36,070 So people are going to Amazon at the end of the lifecycle of researching. 87 00:04:36,090 --> 00:04:40,780 So there's you first become aware of something that you need and then you research and that's typically 88 00:04:40,780 --> 00:04:41,940 where people go to Google. 89 00:04:42,070 --> 00:04:44,080 And then you've got Amazon to buy it. 90 00:04:44,110 --> 00:04:50,620 So we're able to find pre qualified people who say I want a product right now and they're going to choose 91 00:04:50,620 --> 00:04:52,670 pretty much 74 percent chance get it. 92 00:04:52,690 --> 00:04:57,880 And my guess is those 26 percent that come back later to buy it or that you know they just didn't find 93 00:04:57,880 --> 00:04:58,660 what they were looking for. 94 00:04:58,660 --> 00:05:00,390 Because not everything is on Amazon yet. 95 00:05:00,430 --> 00:05:02,080 So I want to show you guys a reference. 96 00:05:02,080 --> 00:05:09,130 The top 500 e-commerce merchants have a conversion rate of how much we get three point three two percent 97 00:05:09,430 --> 00:05:12,790 and then compared to that 74 percent of Amazon. 98 00:05:12,790 --> 00:05:16,650 That's you know it's it's crazy OK. 99 00:05:16,650 --> 00:05:22,260 So up to this point we've determined Amazon's the search engine of products but it's a lot more than 100 00:05:22,260 --> 00:05:22,920 that too. 101 00:05:22,920 --> 00:05:23,130 All right. 102 00:05:23,130 --> 00:05:24,390 So we go down here. 103 00:05:24,390 --> 00:05:25,920 Amazon is leverage. 104 00:05:25,920 --> 00:05:31,260 So not only are they going to provide you with 100 million plus customers instantly and start driving 105 00:05:31,260 --> 00:05:36,270 traffic your way if you have the right product for what people are looking for but you also get to leverage 106 00:05:36,270 --> 00:05:37,990 the authority and trust of Amazon. 107 00:05:38,010 --> 00:05:43,110 I know a lot of times I myself personally I go to a Web site or see an ad for something that I really 108 00:05:43,110 --> 00:05:44,240 don't know if I could trust that. 109 00:05:44,240 --> 00:05:48,150 But at least I know that if Amazon it's on Amazon.com I get that returns. 110 00:05:48,150 --> 00:05:49,200 It's going to come fast. 111 00:05:49,200 --> 00:05:51,600 And if there's a problem Amazon is going to make it right now. 112 00:05:51,660 --> 00:05:53,580 That's not your case with every other web site. 113 00:05:53,580 --> 00:05:58,320 You know you're like oh God you know I have to call them to get on some get on a phone with someone 114 00:05:58,320 --> 00:06:00,300 from a foreign country it's going be a long process. 115 00:06:00,300 --> 00:06:01,910 I might not get my money back. 116 00:06:01,920 --> 00:06:03,780 You don't have to worry about any of that with Amazon. 117 00:06:03,810 --> 00:06:05,330 You get their authority and trust. 118 00:06:05,340 --> 00:06:10,070 But also you get their warehousing the logistics inventory management so all of this stuff right here. 119 00:06:10,130 --> 00:06:10,890 OK. 120 00:06:11,160 --> 00:06:15,270 This is Amazon FBA so it's Amazon FBA. 121 00:06:15,270 --> 00:06:17,970 They actually store all of the inventory for you. 122 00:06:18,000 --> 00:06:18,520 All right. 123 00:06:18,570 --> 00:06:23,340 They're gonna give you a nice little dashboard so you get a software program that is essentially showing 124 00:06:23,340 --> 00:06:28,080 you all of your products and makes it really easy to to edit and update everything they drive customers 125 00:06:28,080 --> 00:06:32,940 your way they house your products and then when it's bought they manage the shipping label they do that 126 00:06:32,940 --> 00:06:34,620 all they ship it all out for you. 127 00:06:34,620 --> 00:06:36,000 They ship it all out for you. 128 00:06:36,030 --> 00:06:40,110 Then on top of that they get it there in two days sometimes even overnight if they want to pay that 129 00:06:40,110 --> 00:06:42,210 extra but it doesn't cost you anything extra. 130 00:06:42,240 --> 00:06:46,350 So the Amazon FBA program just allows you to scale at the end of that day. 131 00:06:46,350 --> 00:06:52,560 All right you don't have to manage your inventory organization which as you start to get a lot of products 132 00:06:52,560 --> 00:06:57,210 and you start remembering like all what what condition is this in and where is it all and then you know 133 00:06:57,240 --> 00:06:59,490 you'd also don't have to go and buy warehouse space. 134 00:06:59,490 --> 00:06:59,820 All right. 135 00:06:59,850 --> 00:07:05,500 So what happens if you start to grow really fast and you want to add more products and then it's all 136 00:07:05,520 --> 00:07:08,190 weight and then you have to get staff to manage all of that. 137 00:07:08,220 --> 00:07:13,410 All you have to do that with Amazon FBA either somebody wants overnight shipping and you know or a question 138 00:07:13,410 --> 00:07:14,420 can you ship it here. 139 00:07:14,430 --> 00:07:15,650 Amazon takes care of that. 140 00:07:15,660 --> 00:07:15,930 All right. 141 00:07:16,200 --> 00:07:17,440 And then you know what's great. 142 00:07:17,520 --> 00:07:22,500 Guess how much all of this costs was such a great value proposition it must cost a lot of money. 143 00:07:22,530 --> 00:07:23,760 Well it actually doesn't. 144 00:07:23,760 --> 00:07:28,850 So for example I bought these alpaca shorts so these alpaca swim shorts. 145 00:07:28,860 --> 00:07:31,830 And this is a great example of why Amazon is great. 146 00:07:31,830 --> 00:07:33,270 Now these are unique. 147 00:07:33,300 --> 00:07:37,030 They're the only ones in the world nobody else is making a parka swim shorts. 148 00:07:37,050 --> 00:07:41,280 I paid 40 dollars for these and I need it now pack it outfit for a music festival. 149 00:07:41,280 --> 00:07:47,130 I was going to it was in three days so I went on to Amazon and bought this and it had prime shipping 150 00:07:47,460 --> 00:07:49,720 and I knew it was going to be good quality. 151 00:07:49,720 --> 00:07:52,970 The guy there was only a couple of reviews on it but it was what I wanted. 152 00:07:53,100 --> 00:07:55,430 It would get there on time so I bought it anyways. 153 00:07:55,440 --> 00:07:57,450 Now these cost a couple dollars to make. 154 00:07:57,450 --> 00:07:59,900 But I was willing to do it because of Amazon FBA. 155 00:07:59,970 --> 00:08:05,550 So the person who did this maybe these cost about three dollars to make three to five you know it's 156 00:08:05,580 --> 00:08:06,350 just swimsuits. 157 00:08:06,360 --> 00:08:06,770 Shorts. 158 00:08:06,780 --> 00:08:09,200 You know you see some at Walmart for five dollars. 159 00:08:09,480 --> 00:08:11,600 So we just talked about the platform. 160 00:08:11,610 --> 00:08:13,880 We just talked about all those benefits of Amazon FBA. 161 00:08:13,890 --> 00:08:17,220 But you know you think it would cost a lot of money but really it doesn't. 162 00:08:17,220 --> 00:08:22,740 So at the time that I bought this it to get it overnighted to me which is what I ended up paying for 163 00:08:23,040 --> 00:08:25,170 it cause that seller how much 164 00:08:29,720 --> 00:08:33,390 it only cost that seller two dollars and 44 cents. 165 00:08:33,410 --> 00:08:33,980 All right. 166 00:08:33,980 --> 00:08:39,800 Now that's amazing because considering this when I go buy the cheapest possible postage from the post 167 00:08:39,800 --> 00:08:45,980 office it cost me about two dollars and 10 cents alone and then so for 34 extra cents they you know 168 00:08:45,980 --> 00:08:51,110 they manage they organize they shipped it out on time did the customer service and all that extra stuff 169 00:08:51,140 --> 00:08:52,810 and also brought me the customer. 170 00:08:52,820 --> 00:08:57,040 Now you do pay a 15 percent fee for the Amazon. 171 00:08:57,050 --> 00:09:00,110 But here's the thing that for them. 172 00:09:00,290 --> 00:09:03,920 So this is where a lot of people get stuck up on is the fees and stuff. 173 00:09:03,920 --> 00:09:07,070 This 15 percent that they pay to Amazon is a fee. 174 00:09:07,550 --> 00:09:11,370 It doesn't matter because I paid forty dollars for these. 175 00:09:11,420 --> 00:09:12,170 It's such a high. 176 00:09:12,200 --> 00:09:13,880 So here's the main point. 177 00:09:13,940 --> 00:09:16,450 People like we talked about earlier. 178 00:09:16,460 --> 00:09:18,440 Well let me let me find that up here 179 00:09:22,130 --> 00:09:27,350 people convert well Amazon Prime members and they spend a lot of money because they're looking for something 180 00:09:27,670 --> 00:09:29,540 and they're what you know they are. 181 00:09:29,870 --> 00:09:32,390 People are going to convert in pay premium prices. 182 00:09:32,420 --> 00:09:36,170 The average Amazon Prime customer has over 70000 dollars in income every year. 183 00:09:36,170 --> 00:09:39,280 So they're willing in coming to Amazon for the premium price. 184 00:09:39,290 --> 00:09:43,490 And there's a lot more factors in the buying decision than just price. 185 00:09:43,500 --> 00:09:51,050 And it's all those things that we talk about reliability trust ability to return ease shipping speed. 186 00:09:51,050 --> 00:09:53,240 So those that's what you get with Amazon. 187 00:09:53,240 --> 00:09:58,820 So the fee being on Amazon more than pays for itself because the whole logistical side they do for cheaper 188 00:09:58,820 --> 00:10:01,210 than what you can buy the postage and the packaging for. 189 00:10:01,220 --> 00:10:03,740 So it's a no brainer in my opinion. 190 00:10:03,740 --> 00:10:05,660 And we will go in a little bit. 191 00:10:05,660 --> 00:10:10,460 I'll tell you about why it's a really good opportunity for a more of a fundamental analysis. 192 00:10:10,550 --> 00:10:14,290 But now I want to talk to you guys about the financial analysis. 193 00:10:14,300 --> 00:10:18,770 If you were to compare this as an investment instead of building a business I'll show you guys why this 194 00:10:18,770 --> 00:10:20,450 is way better than stocks are real. 195 00:10:20,480 --> 00:10:22,610 Which is where most people think that you make a lot of money. 196 00:10:22,790 --> 00:10:27,680 Let's compare starting the e-commerce business and leveraging Amazon to stock market returns. 197 00:10:27,680 --> 00:10:30,470 So we take a look at good old apple here. 198 00:10:30,470 --> 00:10:32,290 This is the world's largest company. 199 00:10:32,290 --> 00:10:32,560 All right. 200 00:10:32,570 --> 00:10:36,130 It's worth nine hundred eighty six billion dollars right now. 201 00:10:36,140 --> 00:10:40,880 Now let's say you you would have invested in Apple right when it became public and you held it. 202 00:10:40,910 --> 00:10:41,410 All right. 203 00:10:41,450 --> 00:10:44,860 So it took 38 years until today. 204 00:10:44,860 --> 00:10:52,440 That's it went public in 1980 and the return on that it was worth about one point 7 seven eight billion 205 00:10:52,710 --> 00:10:53,780 when it IPO. 206 00:10:53,970 --> 00:10:57,090 And then today it's worth nine hundred eighty six billion dollars. 207 00:10:57,090 --> 00:10:57,710 All right. 208 00:10:57,750 --> 00:11:00,830 This ended up being a five hundred and fifty four x return. 209 00:11:01,020 --> 00:11:06,390 And then but that took 38 years assuming you held and did everything that you got a five hundred fifty 210 00:11:06,390 --> 00:11:07,170 four x return. 211 00:11:07,270 --> 00:11:09,720 And this doesn't even account for inflation. 212 00:11:09,720 --> 00:11:14,030 That's the best investment of all time in stock market there may have been higher our allies. 213 00:11:14,040 --> 00:11:17,010 But you know that's the biggest company in the world that exists today. 214 00:11:17,010 --> 00:11:22,740 And if you would invest in the beginning to now 554 X after inflation maybe about a hundred two hundred 215 00:11:22,740 --> 00:11:23,700 X roughly. 216 00:11:23,700 --> 00:11:29,310 However if we take a look at the historical average of stocks over time it's about a seven to 10 percent 217 00:11:29,310 --> 00:11:36,330 return which is you know it's not bad it's passive but that's that's about what you can expect to get. 218 00:11:36,870 --> 00:11:43,410 However if we take a look at Amazon FBA on the flip side it's not unusual and very actually common to 219 00:11:43,410 --> 00:11:49,020 get 100 percent or 500 percent a year on your initial investment of a product. 220 00:11:49,020 --> 00:11:54,530 Now there also is the opportunity there also is the possibility though that it goes to 0 percent. 221 00:11:54,810 --> 00:12:01,190 But once you get started going on products and you learn how it works it's very rare that people fail. 222 00:12:01,200 --> 00:12:05,670 I know friends who have you know they've launched 45 products and they failed one and they got all their 223 00:12:05,670 --> 00:12:06,930 money back on that one. 224 00:12:06,990 --> 00:12:09,420 So I'll just show you quickly what my results were. 225 00:12:09,510 --> 00:12:11,370 So on mine I failed a couple. 226 00:12:11,580 --> 00:12:13,290 I failed actually my first eight products. 227 00:12:13,360 --> 00:12:17,350 OK but I did them in a way that I lost about three to five thousand dollars. 228 00:12:17,370 --> 00:12:17,850 OK. 229 00:12:17,880 --> 00:12:21,690 Well on the next product then I invested about seventy five hundred dollars. 230 00:12:21,690 --> 00:12:22,540 All right. 231 00:12:22,560 --> 00:12:28,710 Now in the next six months I parlayed this investment and turn that into three point two million dollars 232 00:12:28,710 --> 00:12:39,300 profit so if we take a look at that that is effectively a that's effectively a four hundred and forty 233 00:12:39,300 --> 00:12:41,610 two times of your investment. 234 00:12:41,670 --> 00:12:45,390 So forty four thousand two hundred percent in six months. 235 00:12:45,390 --> 00:12:51,230 So when we're comparing it to Apple here fifty five thousand four hundred percent over 38 years. 236 00:12:51,240 --> 00:12:51,900 Right there. 237 00:12:51,900 --> 00:12:59,070 All right but after inflation about a record of fifteen thousand percent return over 38 years or forty 238 00:12:59,070 --> 00:13:04,170 two thousand six hundred over six months it's pretty clear my mind. 239 00:13:04,200 --> 00:13:09,660 Now granted Apple would be passive but there is a lot of mental thought that actually goes into holding 240 00:13:09,660 --> 00:13:11,110 a company for 38 years. 241 00:13:11,220 --> 00:13:15,810 So I'd rather put in the six months and get these kind of returns now. 242 00:13:15,870 --> 00:13:20,480 Now my results aren't typical and I have a very interesting story which you guys will get to hear it 243 00:13:20,480 --> 00:13:24,210 throughout this course and on my YouTube and my Instagram so make sure to check that out. 244 00:13:24,210 --> 00:13:28,800 But it's very common I've heard many stories and you'll see on the Internet and I know many people that 245 00:13:28,800 --> 00:13:33,060 have gone from about ten thousand dollar investment and turn it into a million dollar business in one 246 00:13:33,060 --> 00:13:33,420 year. 247 00:13:33,480 --> 00:13:37,190 And that's no B.S. and that's at about a 20 percent margin. 248 00:13:37,260 --> 00:13:42,670 So that ends up being about two hundred thousand dollars in profit in one year. 249 00:13:42,680 --> 00:13:45,640 So that's a 20 x return on your investment. 250 00:13:45,680 --> 00:13:49,400 And then guess what now this this is set up in relatively automated. 251 00:13:49,610 --> 00:13:53,030 There's still work that's going on but that you know that's just in year one. 252 00:13:53,030 --> 00:13:57,710 So if you take this and go I know many millionaires that have been made and I can honestly say this 253 00:13:57,770 --> 00:14:02,810 I don't know any industry that's building more millionaires and successful businesses than Amazon right 254 00:14:02,810 --> 00:14:03,100 now. 255 00:14:03,100 --> 00:14:07,250 E-commerce in general so now this is not specifically Amazon. 256 00:14:07,250 --> 00:14:11,180 This is talking about e-commerce in general because it is a mega trend like we talked about earlier 257 00:14:11,390 --> 00:14:17,000 but as we talked about earlier also all the traffic and people are going to buy an Amazon and it's the 258 00:14:17,000 --> 00:14:19,370 best way to scale out and start your brand. 259 00:14:19,400 --> 00:14:24,050 Eventually you can go and have your own platform after but to get started this is the best way that 260 00:14:24,050 --> 00:14:27,350 I know of currently at this point in time as of November 2018. 261 00:14:27,350 --> 00:14:28,240 As of this recording. 262 00:14:28,250 --> 00:14:32,160 But I don't see that going anywhere else in the next couple of years. 263 00:14:32,180 --> 00:14:36,530 And if it does happen and there is a better opportunity I will let you guys know and update this video. 264 00:14:36,530 --> 00:14:39,110 But I'm very confident in saying this. 265 00:14:39,110 --> 00:14:39,560 Oh yeah. 266 00:14:39,560 --> 00:14:44,510 And if just in case you were wondering about stocks again let's say oh but what about active traders 267 00:14:44,510 --> 00:14:49,340 not passive traders even the world record for the highest are why from an active trader was twenty nine 268 00:14:49,340 --> 00:14:51,540 thousand percent in one year and up. 269 00:14:51,740 --> 00:14:52,740 That's that. 270 00:14:52,760 --> 00:14:57,530 I know people and myself who have done better than that than you know so they're actively trading stocks 271 00:14:57,530 --> 00:14:58,070 all year. 272 00:14:58,070 --> 00:15:02,330 It's kind of like trading physical products in but you creating an actual company and value that has 273 00:15:02,330 --> 00:15:07,700 long term instead of kind of extracting value from other people you're providing something to the world 274 00:15:07,700 --> 00:15:09,750 instead of trading pieces of paper. 275 00:15:09,770 --> 00:15:15,020 Another reason why Amazon is such an amazing opportunity is because we cut out the middlemen so here's 276 00:15:15,020 --> 00:15:16,880 a quick concept of the retail markup. 277 00:15:16,970 --> 00:15:21,390 So when you go and buy one hundred dollar product at the store like let's call it some Bose headphones. 278 00:15:21,410 --> 00:15:23,820 Now granted no Bose headphones are 100 dollars really. 279 00:15:23,930 --> 00:15:24,880 None of the good ones. 280 00:15:25,040 --> 00:15:29,960 But let's just pretend that they were so essentially that retailer bought it for fifty dollars when 281 00:15:29,960 --> 00:15:30,820 you paid one hundred. 282 00:15:31,340 --> 00:15:35,170 Well because he has to make money has his own store employees what not. 283 00:15:35,350 --> 00:15:40,130 You know of course they have take out loans or whatnot anyways but then he actually bought it from a 284 00:15:40,130 --> 00:15:41,090 wholesaler. 285 00:15:41,090 --> 00:15:44,210 So who paid thirty five dollars because you know they have to do it. 286 00:15:44,210 --> 00:15:49,670 And essentially this brand or the manufacturer then actually made it for about 18 dollars and now they 287 00:15:49,670 --> 00:15:52,450 assemble it and make the product designs and stuff. 288 00:15:52,460 --> 00:15:54,950 But you know they had to get all the raw materials from somewhere. 289 00:15:55,040 --> 00:16:00,980 So it ends up being about nine dollars by doing Amazon private label is starting your own brand and 290 00:16:00,980 --> 00:16:06,770 distributing direct to consumer you are able to offer a hundred dollar product you know in the past 291 00:16:07,160 --> 00:16:12,170 450 dollars or less even at the thirty five dollars depending on how many people you cut out because 292 00:16:12,410 --> 00:16:17,240 there's just there's so much cost savings and less people that need to make money in this process. 293 00:16:17,240 --> 00:16:20,000 So we just take a look at it visually here. 294 00:16:20,060 --> 00:16:21,920 There's all these people here. 295 00:16:22,010 --> 00:16:28,100 You know we just use the materials in the factory and then essentially we're able to cut then essentially 296 00:16:28,100 --> 00:16:32,740 we're able to cut out that store cut out the wholesaler and we become the brand. 297 00:16:32,900 --> 00:16:38,740 And then we become happy and we offer a better product for a lot better price. 298 00:16:38,750 --> 00:16:41,930 In summary Amazon is the search engine of products. 299 00:16:41,930 --> 00:16:44,560 Amazon is the place that everybody's going. 300 00:16:44,750 --> 00:16:46,960 E-commerce is a megatrend and it's taking over the world. 301 00:16:46,970 --> 00:16:51,640 So you can go in and get on the world's largest platform for free. 302 00:16:51,650 --> 00:16:57,050 Like there's what's 40 bucks a month to use Amazon FBA but there's never been a better time where there's 303 00:16:57,050 --> 00:17:02,930 more opportunity for anybody to start a business than Amazon FBA and you can leverage the authority 304 00:17:03,230 --> 00:17:06,050 and the reputation of the Amazon FBA brand. 305 00:17:06,050 --> 00:17:11,690 And what does this do at the end of the day this allows you to go from an idea to profit the fastest 306 00:17:11,720 --> 00:17:16,310 you can go and find manufacturers who are making things just like what you want and then ask them to 307 00:17:16,310 --> 00:17:17,450 change it a little bit. 308 00:17:17,450 --> 00:17:19,160 You go in the world's largest platform. 309 00:17:19,250 --> 00:17:23,750 You can have them ship it over to Amazon Amazon ships it they bring you the customers and you get the 310 00:17:23,750 --> 00:17:29,230 trust and authority Amazon brand and it's the best way to just go from idea to building a business. 311 00:17:29,240 --> 00:17:32,950 All the barriers are basically being removed and there's no excuse now. 312 00:17:32,960 --> 00:17:35,090 And it's the best investment opportunity. 313 00:17:35,180 --> 00:17:39,050 And it's just starting and it's really taken over in America but it's not saturated yet. 314 00:17:39,140 --> 00:17:40,540 There's plenty of opportunity. 315 00:17:40,550 --> 00:17:45,390 It's the biggest change in commerce history and the best investment opportunity or opportunity build 316 00:17:45,400 --> 00:17:47,880 a business opportunity to whatever you want. 317 00:17:47,930 --> 00:17:49,450 Amazon is changing the world. 318 00:17:49,550 --> 00:17:51,020 And you could be a part of it. 319 00:17:51,020 --> 00:17:55,310 And now we're going to go over all the steps that are involved so you can get and build that mental 320 00:17:55,310 --> 00:18:00,290 framework so that you can start filling in all the pieces and you can get to start to take some action 321 00:18:00,560 --> 00:18:05,380 and take advantage of the best business opportunity in 2018 2019 2020 and beyond. 32574

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