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Original subtitles

0 This is my journey of becoming a millionaire from 100 dollars. 1

I'm going to go over all the ways that I learned to make money and which ones I think of the best obviously 2

which is Amazon FBA. 3

But I'm sure you guys like practically how you can start with nothing and make it happen because that's 4

what I did. 5

I'm confident that this can work. 6

So by sharing my experience hopefully you guys can see some patterns. 7

We're going to go visually over everything that I did. Going from $100 to a million and here's the thing 8

that's very interesting and like some motivation here. 9

It took me a thousand days to go from one hundred two million and then it took 15 days to make my next 10

million and then it took me five days to make my next million. 11

It's exponential. 12

And as you get these skills and as you grow over time it just becomes easier and easier. 13

That beginning part is hard. 14

And that's when most people fail. 15

But if I share my way and what I did maybe you know I think you guys could do it you know. 16

See what it actually looks like. 17

It doesn't go just up like that. 18

It takes time. 19

So let's go over it. 20

It all started with the aha moment. 21

Now what was the Aha! moment. 22

It was the moment that I discovered that a copper penny is worth more than a penny. 23

So way back early when I was in college the price of copper was about four dollars and forty five cents 24

around here. 25

You know let's just call it four dollars. 26

That means for every 10000 penny. So for every hundred dollars essentially if you were to melt it down 27

it would actually be worth two hundred sixty dollars. 28

This was just a crazy thing. 29

So I realized was wow it's worth more. 30

So I would actually buy pennies from the bank and then sort them out and then sell them for more to 31

people online. 32

I started going to banks buying just thousands and thousands of dollars of pennies and I actually had 33

a machine that would sort them all out. 34

Let me show that. 35

So we'd buy pennies get them like this put them in a machine like this and then you turn it on and all 36

of a sudden it would just start sorting them out for you put all the copper ones into one pile and the 37

ones that weren't. 38

Because essentially in 1982 the cost of a penny started to cost a lot. 39

So they moved to a cheaper metal. 40

So all the pennies before 1982 are worth more than they actually are worth. 41

On face value so this was my first introduction to flipping. 42

There was no risk of loss because if I could go and buy something I was guaranteed to have the pennies 43

still. 44

So all I would lose was my time. 45

That's obviously valuable but I couldn't lose money. 46

And this was a fundamental concept of what I'd done with everything. 47

I always choose opportunities where there's no risk of loss or the risk of loss is so little compared 48

to the amount of gain. 49

And that's how I've been able to grow and become a millionaire in just a couple of years. 50

So things were going great. 51

Selling the pennies making money. 52

But this is where I almost didn't make it. 53

So I thought wow I'm making money with these pennies but I want something that's more scalable or what 54

else could I sell. 55

And then I went on to all the Obamas when I first found out about Alibaba and I started to import things. 56

Unfortunately I was importing apparently counterfeit Beats headphones and I got taken down pretty quick 57

and banned from eBay for life. 58

And that put an end to the pending business. 59

So I was looking on Alibaba and you've got to be careful when you're looking at suppliers to make sure 60

that they have the real thing. 61

At that point in my entrepreneurial career I thought Oh hey you could just go and buy it and make some 62

money. 63

Lesson learned pretty quick and painfully so don't sell counterfeits or anything that seems too good 64

to be true because it always is that all the good things take hard work to make money. 65

Then I took a long rest and pretty much gave up selling online. 66

But then in 2013 there is homecoming every year for colleges in the United States and it's a huge event 67

and everybody buys T-shirts for it. 68

And I saw a guy the previous year just make so much money selling these t shirts and there was this 69

my first introduction to seasonality and then I said All right I can make better T-shirts or I could 70

make different T-shirts and then go ahead and do that because there's like two T-shirts on the market 71

decided to go get some T-shirts made find a supplier who is local. 72

And then I decided well we need to get some good designs here because it's all about the design and 73

the phrase. 74

So we went on Google looked up popular quotes and funny quotes and then I posted in a Facebook group 75

for my college and said hey I need a designer. 76

There was this entrepreneurial designer who is always posting and selling stuff is it. 77

Hey let's do this. 78

So I went to her house got the designs done and they were great. 79

She makes amazing designs. 80

She's also now a professional mermaid. 81

So if you're ever in the Miami area you need professional mermaid that there there's your option. 82

But anyway fortunately these T-shirts ended up getting on the news because apparently they were controversial 83

in some people's eyes which I didn't believe so. 84

But anyways regardless got on the news. Dean of Students wa s"You need to take these down otherwise I'm 85

going to e-mail this to all your potential future employers and all your professors." 86

That was bad and blackmail not legal. 87

Anyways you don't take every flight in entrepreneurship you just bow down sometimes. 88

So I took a year off entrepreneurship. 89

So 2014 came around and I said OK. 90

T-shirts again. 91

Let's go. 92

Maybe I'll get it right this time. 93

Did it completely differently. 94

We made sure not to make it controversial. 95

Unfortunately there's this thing called copyright and trademark law and this is where I got to learn 96

this lesson extremely well. 97

Don't infringe on other people's intellectual property. 98

This happened to us and we made some T-shirts with a logo or a parody of a logo. 99

Essentially we took an acronym. 100

So a four letter word and made it into something that it wasn't. 101

And this is a massive national trademark. 102

And it was technically legal under fair use but they threatened us with lawyers and they sent the cops 103

to my house and then they basically took the shirts and burned them. 104

And so I could afford this and won. 105

But yet again you have to let go sometimes just because you're right doesn't mean a fight is worth but 106

later you'll see that there are fights that are worth fighting regardless. 107

They took my shirts burned them and then it was four days before homecoming and I had to deliver hundreds 108

of t shirts to people. 109

So luckily I found a guy who overnight was able to make all the new T-shirts without that logo. 110

But they were very sad looking comparatively to the original one. 111

And I just had to hand out hundreds of T-shirts to sad college students. 112

That was an unfortunate circumstance. 113

It's pretty clear to me the world, God, whatever you believe in they did not want me to start a T-shirt 114

business. 115

So I gave up on T-shirt businesses completely after that rightfully so. 116

So I was not having very good luck and almost gave up but luckily I got my girlfriend and 117

she got me a new eBay account because I could do it in her name. 118

So that was great. 119

She's my wife now. 120

Thank you Jenna. 121

And then I was back up and going and I went to the surplus store at my university and this is where 122

I found out about my iMac business which you learn about later. 123

Basically I would go and I got these screens. 124

They're really old iMac screens. 125

But I'll get them for 50 or 100 dollars and sell them for several hundreds and I just stumbled across 126

one looked it up on eBay. 127

Wow. 128

There's there's some money to be made here. 129

So now I was able to buy and sell things from the surplus store and make money. 130

And at the same time I had those video games that I got and then sold those. 131

Then I was able to realize hey there's some money to be made here. 132

So I started to look for more ways to get video games and for more surplus stores to go to. 133

Unfortunately I wasn't able to find anymore video games when going around to these garage sales and 134

garage sales were kind of one go. 135

So what I ended up doing was OK. 136

These are garage sales what about online garage sales. 137

Which eBay is essentially. 138

So I went on eBay and I started to look at where people would be selling a whole bunch of video games 139

and then I would go and see what each individual game would sell for. 140

And I realized that when people would sell all of these at once it would go for a lot cheaper than if 141

they were sold out individually. 142

And then that's when I said well I'm going to start buying these if I can just look at what each one 143

is worth and then find a way to quickly calculate what it's worth. 144

Then I could bid and just buy it at a price that I could make money am my. 145

My whole goal was to make twenty dollars an hour. 146

That was the dream because that would pay me what an internship would pay me or you know if I can make 147

20 bucks an hour. 148

I was super jacked. 149

Well luckily I was able to find some as you guys can see here. 150

I've just got video games on video games on video games and then I started to get smarter with it over 151

time. 152

So I found this Web site where basically they graphed out the historical average selling price of each 153

Nintendo 64 game across all the different platforms in the world. 154

And this was amazing because I didn't have to do the work anymore. 155

So basically I just copied the price from every single one of them. 156

And then I made a little program that helps me automatically calculate. 157

Now it's not that I was able to do this because I have programming skills this could have been done 158

easily in Excel or something else and it probably would actually make my life a whole lot easier. 159

But that was what I did at that time and it worked. 160

We had a lot of video games my entire basement got filled up with these video games so we were making 161

over 20 dollars now or doing it. 162

Then I started to get smarter with it and I realized this interesting fact that the price that people 163

were willing to pay was literally had to do with what one you need to get a click to get a buy and then 164

the presentation of the product in the listing actually affected what price they would buy that. 165

So I was able to charge more than everybody else by just presenting my products much better than everybody 166

else was. 167

And obviously the ones that look better they were going to buy was also doing the surplus store as I 168

was doing the video games so you guys could see here. 169

Just a crazy amount of surplus products and some of these were pretty interesting. 170

I would buy these printers here. 171

I would buy this for five dollars and sell it for 500. 172

It was phenomenal. 173

And so there's always opportunities when going to government surplus stores, university surplus stores 174

garage sales and just basically anywhere where the people just want to get rid of it and don't care. 175

All right. 176

So selling on eBay was great was making money and it was neat but then it was time for me to graduate 177

and get a job. 178

So this is right at the end of my college career and then now I had to go find a job but my wife and 179

I decided we wanted to go do one final trip traveling the world going to Ecuador and South America really 180

cool places. 181

You know let's just go have one bang before we have to go into the real world and go get a job which 182

none of us wanted to do but we thought we had to do that. 183

And basically I had this clock right here OK. 184

I don't remember where I got this clock but it came to the point where we were about to go to Ecuador 185

and going out of the country than it was. 186

OK. 187

Well how do I ship this when I'm not there and I wanted to just sell it to make more money to spend 188

in Ecuador. 189

So at the last minute I ended up throwing it on Amazon and I learned about fulfilled by Amazon. 190

That's what I learned about Amazon was by necessity of how do I ship this when I'm not there. 191

And that completely changed my life going and traveling to South America was probably one of the most 192

important things I've ever done in my life because it gave me time to get away from everything and think 193

about what is truly important in life. 194

There's a lot of poverty down in certain parts of Ecuador. 195

And what was really interesting was we went to this one town in the mountains all these people had these 196

interesting mountain hat on. 197

I can't even describe them. 198

Maybe we could find it if not just imagine these crazy hats. 199

Anyways when we were there these people had nothing but they were probably the happiest people that 200

I had ever seen. 201

And that really inspired me. 202

American society it's kind of about status and things and fame and it's so not about what's actually 203

important. 204

And as I was living with not much money and just packing and being around poverty and seeing happy people 205

is really inspiring to me. 206

I said I want to optimize my life for what's going to make me happy because I had the health circumstances. 207

If you guys haven't known about that where I had heart condition and it was not looking good so I didn't 208

know how long I was going to live. 209

You know it could be five 10 years or you know could I live forever. 210

It was a very real circumstance. 211

My heart was enlarging and I didn't know how long you know I might die at 30 was essentially what my 212

mentality that I was had and because of that and going to South America and I had this narrow opportunity 213

in my life and very happy that I took it. 214

So essentially while I was in South America I made my first sale on Amazon with Amazon FBA and now that 215

changed everything because I was now traveling the world not needing much. 216

I mean yeah I made one sale maybe twenty dollars but it is the proof of concept that you don't need 217

money to be happy. 218

You can go do what you want and you could technically be selling stuff anywhere in the world doing anything. 219

I said OK well I wish I could do this but I don't know really how to get started or if it's possible 220

still. 221

But the whole time I was regretting going back home because I had to go get a job then. 222

That's what my parents wanted me to do after college came back home from Ecuador had no money but I 223

now had a little bit of time because my wife was applying for graduate school and we might have to move. 224

So I had a couple of months that I could tell my parents I was training and so I was learning data science 225

machine learning some other skills to make it look like I was you know doing something other than getting 226

a job. 227

I actually had a couple of job interviews and luckily I got declined for those because if I would have 228

got accepted to those I would've taken it and completely changed my life. 229

Luckily they didn't like me. 230

I was too out there for them. 231

That's good. 232

So I had graduated and then my friend I went back to see him at college because it was a surplus store 233

again. 234

So I went there with a little money that I had and got some more stuff to sell. 235

And then I went over to his house and he said whoa check out this Reddit post that I saw and I was like 236

What is Reddit anyways. 237

This is all he did all day every day. 238

He's a genius guy. 239

It just never takes action on his ideas but this one he's like hey let's do this. 240

Essentially RadioShack was going out of business which was the world's largest retailer. 241

They had over 5000 locations so they were going out business and there was this post and said 90 percent 242

off. 243

And I'd seen and flip stuff in the past and I said well if I need something for 10 percent of the price 244

and I can see that it sells on the internet then there's no risk. 245

Basically yeah maybe it'll go bad every once in a while but I could maybe multiply my money by five 246

or more on some of these things. 247

So I said OK let's go to a RadioShack. 248

So I went to that first RadioShack bought one item. 249

So I send it in the Amazon and it's sold immediately. 250

And so about two weeks I had my money back plus more and then saying I went to the stores and they had 251

these bigger sales and wow there's so much money to be made here. 252

And then I basically said OK well this is a pretty much no risk. 253

And if it does go bad whatever so I just opened up as many credit cards as I could and just started 254

buying and selling self and I made a whole bunch of money probably ten thousand dollars in my first 255

couple of weeks there. 256

And then the stores were done going out of business but luckily the stores they had a slow death. 257

It wasn't like they just bottomed out it was over the course of two years that they were closing different 258

locations of stores. 259

So basically I was able to go take all these credit cards buy a bunch of product and then get the items 260

and then send them an Amazon sell it get my money back and then by that time there'll be another round 261

of RadioShack that were going out of business. 262

It was wonderful. 263

So I ended up doing this and opened up more credit cards then went across the entire nation because 264

I saw an opportunity we see an amazing opportunity with just crazy output and very little risk. 265

This was wonderful and I was making good money from RadioShack but there would be a big downtime in 266

between when the stores would go out of business and I'd sent everything in to Amazon so I had time 267

to do other stuff. 268

And then I knew these surplus stores existed. 269

So I started to go to surplus store so I'll go from a RadioShack to a surplus store and then go and 270

do that and then the RadioShack go out of business again and I'll get my money back and then I'll go 271

back to doing more RadioShack. 272

It was just growing my money pretty quickly. 273

It was amazing. 274

I made over one hundred thousand dollars my first year doing this and which was you know enough to live 275

in and do what I wanted and then I just kept finding more and more opportunity. 276

So there's surplus stores worked but I said what about government surplus stores. 277

If a university is inefficient then I bet the government is even more inefficient because it's the government. 278

OK so this was great and I was doing that and then just kept doing this process back and forth but then 279

basically I was seeing a lot more return on my time when I was doing the radio shacks. 280

And also what I was doing was while I would go to these radio shacks across the country. 281

I walked into a Wal-Mart and then I said well what if I go to this Wal-Mart and you I don't know maybe 282

they have stuff for sale too just like Radioshack did. 283

And I found it. 284

Yeah they did. 285

I could make money doing that too. 286

And then there's also this store called Shop Co. 287

That the same thing existed. 288

So I start to go to the shop coast which nobody goes to. 289

They're actually going out of business right now. 290

So if somebody is in the United States and wants to make money go to the shop coast you could do what 291

I did with RadioShack pretty easy. 292

It was my hidden gem though because it's kind of in the Midwest and nobody would go to them and nobody 293

buy the stuff and they would march stuff down extremely cheap. 294

It was I was doing that and learning all these different ways to make money and eventually it became 295

not worth my time to do these surplus stores are these government auctions. 296

And I knew that it wasn't sustainable or it was sustainable but I could never grow bigger as a business 297

person if I was required to just go and get whatever these surplus stores had. 298

So what I ended up doing then was I learned that you could get these Apple computers from them and buy 299

and sell them. 300

So I was doing that and that was the first item that I ever bought and sold from one then I had an amazing 301

opportunity. 302

They're selling hundreds of computers at a government auction. 303

And I'd planned this out for weeks because nobody goes on these Web sites basically just give away stuff 304

for free and you can go and bid online you can actually bid online without a credit card. 305

Pretty poor idea by them regardless. 306

I was going to bid 15 seconds left playing this off for weeks. 307

It's 15 14 13. 308

I type in the mouth that I want to bid great on computers for a dollar apiece. 309

And right as I'm about to put in my bid it's down to like five seconds or so. 310

All the sudden my boom OK. 311

It's just giant explosion and everything goes out. 312

What the heck just happened I just are swearing. 313

It turns out that somebody ran into the power transformer of the power plant right by my house with 314

their car somewhere in the middle of the day. 315

And then that brought out the power for the whole area. 316

And that was actually the end of my surplus career. 317

You know the T-shirts is clear to me that the world did not want me to go on with T-shirts anymore. 318

And then same with the surplus stores I could kept going and doing it but I decided to take that and 319

move on. 320

So I took that same idea that I do the video games and I said What if I could just get computers online. 321

And that's what I learned. 322

Oh I can start to do the same sourcing with eBay for computers. 323

I knew about computers because I was just playing with them and so I was able to just source these and 324

sell them for a lot more. 325

I could buy them for 200 dollars and sell them for five hundred fifty dollars. 326

But why. 327

Because things sell for more on Amazon than they do on eBay. 328

That's the greatest thing I'd literally buy the same listing on eBay that looked bad and then sell it 329

on Amazon and make it look good. 330

And that was it. 331

That was the model and I made it just a crazy amount of money doing this I could make several hundred 332

thousand dollars a year just buying and flipping these computers and so I was doing that for a long 333

time buying and selling Apple computers was working radio shacks were working but then over time basically 334

my wife got tired of packing and dealing with all these computers and I just had computer parts all 335

around my house because someone would break and then RadioShack eventually started to run out of locations. 336

So then what I thought was well instead of going around the nation could I just ask RadioShack to sell 337

me their stuff in bulk. 338

And that's what I got introduced to wholesale. 339

So basically they would say OK yeah let's just send it all to Brock. 340

And then I was buying their stuff and then selling it as an authorized distributor. 341

This is a wonderful so there's opportunity to make money on Amazon by just flipping stuff or you can 342

become a wholesaler. 343

That was where I got introduced to wholesale. 344

This was working great but they only had so many products that I could buy and sell. 345

So what I started to do was go online then and this is called online arbitrage where I would start to 346

source products online then sell them for more. 347

So basically you could go buy stuff on target or Wal-Mart or other online stores and then sell it on 348

Amazon for a higher price. 349

Not every product actually almost all products won't make money but you need just need to find one that 350

makes money and that's what I did. 351

And I found a couple of them and it made a lot of money. 352

Then I realized well what about black Friday in the United States. 353

Europe is called Boxing Day. 354

I don't understand that. 355

Anyways there's single to stay in China wherever you are there's some type of event where there's huge 356

sales for the year and I decided to go all out just like I did with RadioShack because essentially another 357

opportunity where there was no risk of loss because I could just return the item that was wonderful 358

and the upside was I could sell it for more. 359

So I ended up going all out made all these email addresses and making thirty thousand dollars in one 360

Black Friday in the course of a week just buying selling the Christmas deals and that was where I really 361

made a lot of money with online arbitrage. 362

And that was wonderful. 363

But what happened was Kohl's didn't like that causes a retailer in the U.S. and I started to get blacklisted 364

from a lot of places. 365

Then at that same time RadioShack ran out of stores and then they stopped doing wholesale with me at 366

about 2:30 in the morning. 367

One of the advisors of the board basically took this hedge fund guy who's got hundreds of millions of 368

dollars emailed me and said just basically threatened to sue me. 369

So what you're doing is legal. 370

Well the CEO of the company is signing off on these orders and I'm dealing with the company what are 371

basically didn't like that I was selling on Amazon because they had tried to start selling on Amazon 372

and basically on Amazon whoever is the cheapest price wins the Buy Box. 373

I had an auto reprice. 374

So basically you'd look at the price every couple of minutes. 375

If your competition was lower than you I would just it would lower it. 376

And they didn't have an automatic price. 377

So basically RadioShack couldn't sell anything on Amazon and I was out selling them. 378

So they had a meeting they all got together from around the country and they're like who is this guy. 379

Who's this Brock Johnson remember. 380

What. 381

What's going on. 382

And then they were really mad at me. 383

But I got a great email instead of threatening to sue me. 384

They said okay well we're not happy with you but we might need your help. 385

So it's another thing that you can do and I almost did. 386

But I turned down because I ran into a much better opportunity. 387

You could do consulting RadioShack was the world's largest retailer by no stores and they were coming 388

to me and asking me for help. 389

I just knew how to buy and sell their stuff on Amazon. 390

This was wonderful. 391

I didn't actually know that much about Amazon at this time. 392

I just knew a lot about what things could sell for versus what I bought them for. 393

And there's there's tools that can just help you see how much something sells for real easy. 394

So that's all that I knew. 395

But I still knew more than them. 396

You just need to know a little bit more than the other person to actually provide value and help with 397

them. 398

So basically we had a consulting contract made up that was going to be very very lucrative but I didn't 399

want to devote my entire life to helping out RadioShack that wasn't my passion and everything I wanted 400

to go travel and make my own life. 401

I didn't want to be forced to live somebody else's life. 402

So we ended up not finishing the contract agreement because they went bankrupt the second time right 403

when that was happening and that was when I said OK you know I'm going to do my own private label because 404

they've just kicked me off as a wholesaler. 405

There's no RadioShack left blacklisted by a lot of these places and the Black Friday is not for a long 406

time. 407

So I said OK well I want something sustainable. 408

I found all these great ways to make money. 409

I have skills and money to start my business now. 410

So I need to get into Amazon private label. 411

That's when I found out about Amazon private label and I failed a lot of my first products but I still 412

had these other ways a retail arbitrage onside to make money while I was doing it. 413

So I was basically taking my profits and then reinvesting them into opportunities. 414

So I always took opportunities where the potential reward was going to be way higher than what I paid. 415

That's what I've always done because if you lose you didn't really lose. 416

It takes one win to equal 100 losses. 417

You know if you do it right. 418

So that was pretty crazy failed my first eight products. 419

But then what happened was I ran into the solar eclipse glasses and I took all the lessons that I learned 420

from everything in the past and applied that then I got crazy throughout the years. 421

I had progressively been finding better and better opportunities that I enjoyed more and more and I 422

saw the writing in the wall before RadioShack sent that email and before I got all of this so basically 423

in the summer right before 2017 so summer 2016 was when I saw oh I need to get into private label and 424

I decided to actually go to the Canton Fair I decided I want to learn the fastest way possible. 425

So the largest trade show in the world is the Canton Fair and I said if I go to China and I just have 426

this rapid feedback loop and just keep trying and learning that's the fastest way to learn and then 427

mentally commit me. 428

And it did and I did not find any profitable products there. 429

I had actually gone and was looking to source some mood glasses so essentially different colored glasses 430

if you want to feel a certain mood you put on different color. 431

That's the theory behind it anyways I wasn't able to find a good supplier. 432

But I did get an email from one of those suppliers a couple of months later and it was the day before 433

I went back to China because I said Okay I'm going to go to China again and figure this out because 434

I'm committed to making this work. 435

And I know that there's a huge opportunity in private label. 436

So as we were getting ready to go and play as procrastinating late as always we got this email and I 437

said hello. 438

Are you interested in solar eclipse glasses. 439

They're very hot in the USA. I responded. Sure send me some information. you never sent me information 440

but I went I looked at the opportunity did the math I said this huge. 441

It's going directly over 12 million people's houses. 442

A total solar eclipse. 443

So basically the sun will just go black in the middle of the day and it looks amazing. 444

So there's 12 million people. 445

How could you not view this if it goes over your house. 446

I said it's going to be the biggest thing on social media. 447

So I said oh my experience going to all these retail stores they are bad. 448

I had just about everything they overstock and under stock things and I knew that there was just no 449

way from all these experiences that I've learned they're going to stock enough so that people just are 450

gonna go to Amazon for this because I'd seen that I was able to sell things for a lot higher price on 451

Amazon than even on RadioShack on their own Web site. 452

So there are headphones that people could go and buy for sixty dollars on RadioShack Web site or you 453

could buy for ninety dollars on Amazon. 454

I outsold RadioShack on Amazon compared to their Web site. 455

Absolutely crazy people just go to Amazon these days. 456

So I said OK well people can go to Amazon. 457

Can I just make the best solar eclipse glasses and make one hundred thousand dollars. 458

I can make a hundred thousand dollars. 459

I can now go travel and do the things that I want to do. 460

And it turned out to be way bigger than that. 461

But I almost didn't do it. 462

So I knew that this was a great opportunity but I knew I needed to get the best product and find a good 463

supplier. 464

And I'd been failing to find good suppliers in the past. 465

I had going through 50 suppliers in total and I almost gave up but I just kept at it and I said this 466

has to be possible. 467

People need glasses. 468

There's got to be good ones with actual certified glasses. 469

Right when I was about to give up. 470

Found the right supplier who actually had certified glasses because you guys aren't aware majority of 471

the glasses for the solar eclipse in 2017. 472

We're not certified. 473

They were made in China didn't have certifications or anything. 474

And this was a huge problem and it was a national news story. 475

But I did the hard work and actually found it made a really good product and it worked out amazing and 476

I built an entire brand around it close to 100 different products in total. 477

And we'd end up doing six million dollars in six months. 478

Now this six months it's not like it was just that six months I was you guys can see the whole story. 479

I took lessons from everything that I learned previously. 480

And then that's how I got that exponential growth. 481

So it's not just you go up and just crush it. 482

It's sustainable over time. 483

And you see the results. 484

You got to not give up and you got to actually take action. 485

So once I got one product that worked and was selling and making money I decided to go all in. 486

I knew that private label was possible and I got it to finally work. 487

So I said All right I'm going all in on this opportunity. 488

I ended up selling plastic glasses telescope filters of all different sizes. 489

We made a whole bunch of different of the paper glasses all with the best design because I know that 490

error is going to go to Amazon and that at the end of the day the best product is going to win if presented 491

properly so got the best products grabbed all the real estate possible and it just started to take off. 492

Crazy. 493

We also made goggles that were pretty good. 494

This is my favorite thing these Steampunk Goggles and that we all sold maps we sold also stuff from 495

my manufacturer because essentially with my manufacturer in the USA I was selling his products but then 496

making my own designs on top of that as well as making all the other products that were made so just 497

completely went all in and that's what it is you got to build a brand over time. 498

And then just take up all that real estate so that you no matter which one they buy you do it ends up 499

being you. 500

Pretty quickly my house turned into an assembly plant which put an ad out on Craigslist that we need 501

some help packaging glasses. 502

So overall things were going great growing pretty quickly it got into May and I was doing about a thousand 503

dollars a day and I'd make one hundred thousand dollars I'm going to be super happy and then it started 504

to get hard. 505

It was we got counterfeiters and this were all the bag glasses started to come into play. 506

There were hundreds of counterfeits of my product. 507

People come all my listing and hijack it. 508

So that means just like I was doing a RadioShack and selling for a lower price. 509

People coming onto my list and so for a lower price. 510

But here's the thing. 511

They weren't real products. 512

They were fake. 513

That would actually make people go blind. 514

And this was tough because Amazon wouldn't take them down because I didn't have a trademark yet difficult 515

ended up having to fight through that and went one hundred thousand dollars into debt. 516

Literally everything I had buying and sourcing this because I knew that I was going to be such a crazy 517

opportunity. 518

But then at that same time I also broke my elbow here privacy I got like a nice goose egg there broke 519

my elbow at the same time that I went a hundred thousand dollars at the debt and then I had to get surgery 520

on my chest. 521

It broke all the bones of my chest as right when I got a whole bunch of hijackers. 522

So when I was at the hospital I was right before my surgery at the Children's Hospital somehow I got 523

grandfathered into it right before the surgery on the children's computer going past the parental controls 524

trying to manage my Amazon seller account went in woke up and I had to go fight with Amazon lawyers 525

and well they were hijacking my products and potentially make people go blind after one of most painful 526

surgeries in the world that I could barely even move but I just worked for about 18 hours straight because 527

I knew that I had no other choice. 528

I just was 100 grand in debt and the eclipse was coming to an end up getting through that. 529

And we had the whole story. 530

If you guys want to see it an hour and a half it's pretty awesome. 531

If you guys are interested in learning more about it we're just going over a summary here so the link 532

to that video is going to be down below in the description. 533

If you guys are interested watching that it is long but it's pretty epic. 534

If you ask me anyways in the end all the bad glasses ended up getting removed because it finally came 535

to Amazon's attention that there is a problem here which I've been telling them for the longest time. 536

News agencies picked up on it and the whole country was afraid. 537

But luckily I was one of the only people with actual good glasses. 538

And so that's when things really took off. 539

And yeah. 540

So in summary here there's the story of the zero to six million dollars in six months. 541

OK. 542

But like I was saying at the very beginning of this you know it took a thousand days to make the first 543

million then 15 days to make the next million and the five days to make the next million. 544

It was exponential growth. 545

Take it everything that I've learned previously and applying it and continuing to find better and better 546

opportunities and grow as an entrepreneur. 547

And so that's the way that I think that it is. 548

It's just hard work and slow progress. 549

But the nice thing about it is you just get better and it just gets easier as time gets going so if 550

you guys enjoyed this hope you did. 551

I did too. 552

But the main takeaway here is it took me six years to learn all of these lessons and get that type of 553

success. 554

But luckily for you guys I put everything that I know I spent a year and a half sharing everything and 555

I think that the success can be massively faster for other people because they think about the first 556

two years I was selling counterfeits or selling pennies and you know banned and doing these T-shirts 557

and copyright law and trademark you know these basic things that we go over in the course and a whole 558

bunch more that could help speed up the process for you guys that you don't have to go through all of 559

those painful lessons that I learned along the way. 560

You still have your own painful lessons but you can avoid those ones that I had and find your own painful 561

lessons because it's not easy. 562

It's it's hard work but it can be done a lot faster and less stressful if you know what you're doing 563

what to look out for and how to do it right. 564

So that's what my goal is with all of this to help inspire and get people to take action and to fast 565

track their success. 566

So you guys made it to this point in the video you are somebody special because you had the patience 567

to watch through this whole thing so I hope you enjoyed it and if you really want to ensure your success 568

you've got to make some form of commitment. 569

I've gone to China. 570

I made so many commitments along the way. 571

And you know it's all about taking action making commitments and doing something. 572

So if you are serious you send me a message on Instagram My name is official Brock Johnson on Instagram. 573

You could do that. 574

I won't be able to respond to everybody but I will read all of them. 575

And who knows I might come in and pop in at some point in the future and follow up with you. 576

So I've seen that in the people that have done that have actually seen like those people are way more 577

likely to actually be successful than the people that aren't. 578

Because when you make a commitment it's a lot different than if you just dabble. 579

So I just hope to see you guys in the DMZ there. 580

And now it's time to go to the intermediate course or to watch the full story if you are interested 581

in that but definitely make sure if you go on Instagram or YouTube right now to watch that or wherever 582

it is you don't forget about this. 583

All right. 584

Because remember it's all about taking action. 585

And I put so much time into creating this. 586

It be a shame for this to be the last time that I see you. 587

So I wish you all the best and look forward to seeing you and talking to you in the future.

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