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Historical data is above what's your metric show for the past.
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So, for sales, we look at prior sales data from the last year or month.
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For financial modeling, we look at
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prior financial statements quarterly or annual results.
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Here is an example of a financial model.
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We're using these primers data on revenue and COGS to calculate our operating income.
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We then use our historical data to calculate our assumptions.
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Similarly for sales forecasting,
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we use our prior months' data on bookings closed in one probability,
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and these inputs are used to forecast out our future bookings.
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