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- In crowdfunding, money isn't just money.
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That's almost always the case with money.
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Money is very rarely just money.
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At its most evil when it is just money.
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And to think about it as money
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is to misunderstand what's going on,
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it is a way in which
somebody, an individual
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gets to participate in and
to feel part of something
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that matters to her or
to him, very deeply.
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- You can't just beg strangers
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for money to do something
that benefits you
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and then expect them to give that to you.
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It's just not going to happen.
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What crowd funding is
instead is it's the cap
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00:00:58,330 --> 00:01:01,460
on a long career and a long relationship
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where you've spent years
creating work that resonates
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with people and that
they can't live without.
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And then finally, after you've done this
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and after they love you
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and after you're part of
their life, then you go,
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"Hey guys, do you want to help me create
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my greatest work yet?"
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- Crowdfunding is an engine of creation.
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You're building a cohort of creators
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who are able to sit down and say,
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this guy got something off the ground.
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This guy got something off the ground.
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I'm going to get something off the ground.
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- Crowdfunding is perhaps
the most significant
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social development of the last 20 years.
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And I don't think it's going
to be fully appreciated
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how substantial a cultural
development this is until 2050,
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a hundred years from now.
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I think it's only going
to be in retrospect
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that people understand how
important a ship this was.
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- It's not about the
object that you receive.
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It's about you actually making it happen.
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And it allows this great
opportunity where all of a sudden
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the products that we see in the world
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are going to be manifested by ourselves.
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- One of the coolest things
by far about the crowdfunding
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is that it really gave us the opportunity
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to launch something that we
wouldn't have had before.
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Traditionally I'd go to this
business guy and be like,
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hey, business guy, you like our ideas.
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We're gonna take off our clothes
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and run around and act crazy.
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And we have this magical
thing that stretches
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and fits every bottle in the world.
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Do you want to give us
some money for this thing?
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And they'd be like,
no, you guys are crazy.
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You get to throw it out there.
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And if you get accepted, then it's like,
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oh, we got a company.
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Okay, what are we gonna do now?
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- I don't think I'd be
as passionate about it
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if the community wasn't
as involved as they were.
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Freaker is a community-based company,
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and we started with the community.
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Our community is very vocal and we listen
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because you have to.
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Everyone is capable of a good idea.
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So why not listen to them?
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We go out and we get feedback from them
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and we've run contests where people
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can design their own Freaker.
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So we did something with Threadless,
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this community based initiative
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to source the best design.
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Not sure what that is.
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I'm not sure, a screaming witch maybe?
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Mr. Pain is the name.
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Mr. Pain, pretty incredible to see,
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to see that many people
submitting their designs
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and their ideas.
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It's always cool to see
the feedback you get.
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Freaker was kind of my opportunity
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or chance to do it for me.
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Do what I wanted.
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Not have to fight, not have
to compromise with clients.
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And that's what Freaker is,
it's an uncompromised vision.
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It's kind of like my thesis
that no one trusted me
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in letting me do it until
we did it for ourselves.
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- Crowdfunding's pretty basic
and straight forward, I think.
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I mean, you essentially
say this is the project
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I want to get funded,
and that can be anything
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from a movie to a watch.
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I mean, it can literally be anything.
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It's very simple, you
say, this is the idea.
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This is why it's important.
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And this is why you should fund it.
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- In exchange for the
financial contributions,
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people get stuff or experiences,
things that they want,
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things that are at different price points.
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Maybe there's a $20 reward.
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Maybe there's a $50
reward, there's a hundred.
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People can pick.
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They had these different
points of participation.
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- What seems to be most
successful is when you have a goal
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that if you don't reach that goal
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like on Kickstarter,
where if you set a goal
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of a hundred thousand and
you don't reach that goal
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then no one's credit cards get charged.
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You don't get the funding.
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All the money goes back to the individuals
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and the project has to be funded
a different way or it dies.
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And something about that goal
just psychologically kicks in.
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I can see that this project
I really want to get funded
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is $15,000 away from their goal,
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and they've only got 24 hours to go.
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I'm going to send them out a Tweet,
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I'm gonna put it on Facebook,
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and something about that
deadline and that goal
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and the chance that it might all disappear
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and go away is what
drives the entire process.
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- People are more connected
now than they've ever been
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in human history.
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And that hyper connectivity is really
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the foundational support layer on which
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crowd funding is built on top of.
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- Right now everyone has to be on Facebook
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and they have to be on
Twitter or Instagram
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or all these different things.
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Those will always change.
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The important part is that social media
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is allowing that dialogue
between the artists
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and their fans.
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And they need to take advantage of those
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and think of creative ways to do it
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to stand out from the crowd.
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- You think about when you're growing up,
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like what do you want
to be when you grow up?
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And then when you get older,
as you get closer to college
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you're like, oh, I have to
be a businessman or a lawyer,
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a doctor, or whatever.
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Everybody tells you,
you can't make a living
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being an artist.
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You can't do this, you can't do that.
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But anytime that I
would try something else
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I would always find myself
just getting extremely bored
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and just, I knew that I
wasn't doing the right thing.
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And I always found
myself coming back to art
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and to drawing in some form or fashion.
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It's taken me this long to
be able to get where I'm at,
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but I think that I wouldn't
have done it any other way.
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Because of my brothers,
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he was all the way across the country,
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we used the mighty interwebs to connect
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through Google Hangouts,
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and then we'll just kind
of shoot back and forth
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ideas and concepts of everything.
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Dr. Jones your papers are not in order.
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When I had kind of mentioned to my brother
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about wanting to design playing cards
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my brother was like, you
should do a deck of cards
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that looks like money.
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When I hit go on the project,
I was like okay yeah, yeah.
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Maybe I'll find a few people
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that will be interested in my project,
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and maybe I could just kind of squeak by
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and get the minimum goal,
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that I could pay for the minimum order
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that the United States
Playing Card Company requires
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when they're printing decks.
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And what I was thinking might be
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like a few people finding
my project and supporting it
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has turned into like several hundred.
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And that living thing, that's
growing in front of me,
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that's something that
I've never had before.
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But at the same time, when I
get away from the computer,
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then reality sets in for me,
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like I think about I'm
okay with the $7,000.
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I did my math for that.
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But now in three days, there's more money,
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then I make him like couple of months.
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If this is day three, what
is it going to look like
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on day 30 or day 40?
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It could be awesome, but at
the same time I had this fear,
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like I'm gonna shoot myself in the foot
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and not know what to do.
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- If there's only a rare number
of people who are interested
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in particular thing in the old days,
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if you were around your
neighborhood, you'd had it,
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you couldn't find a crowd.
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But nowadays, the world is your crowd
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and you can post it to everybody.
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- Before, we needed companies.
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We needed a large amount of assets
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to start up something
with a lot of people,
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now you can do it yourself.
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- We're already seeing an
evolution of crowdfunding
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to more and more support going to people
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that already are successful
as cultural producers
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in the world.
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So people who successfully
have produced films
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with studio backing,
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00:09:41,850 --> 00:09:44,870
musicians that have
access to record labels.
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And so rather than using those mechanisms
201
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they're turning to crowdfunding.
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- My parents got me an Apple 2 computer
203
00:10:00,410 --> 00:10:01,330
when I was in high school,
204
00:10:01,330 --> 00:10:03,070
and that really kind of opened my eyes.
205
00:10:03,070 --> 00:10:05,030
You start playing other people's games
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00:10:05,030 --> 00:10:06,440
or whatever product that you do,
207
00:10:06,440 --> 00:10:07,698
at a certain point you think,
208
00:10:07,698 --> 00:10:10,800
Hey, I can do this or I can do better.
209
00:10:10,800 --> 00:10:14,494
And October of '83 is
when I started, Interplay.
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00:10:21,326 --> 00:10:26,000
When you first start a company,
there's what you have to do,
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00:10:26,000 --> 00:10:27,530
and then as you become successful,
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you get to do what you want to do.
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I had always wanted to do something
214
00:10:30,600 --> 00:10:33,063
in the post-apocalyptic genre.
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00:10:34,090 --> 00:10:37,340
We created a game and
it was called Wasteland
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00:10:37,340 --> 00:10:41,730
and we released it in late
'88, early '89, I believe.
217
00:10:41,730 --> 00:10:44,460
And it went on to big critical success,
218
00:10:44,460 --> 00:10:46,210
got a big cult following.
219
00:10:46,210 --> 00:10:48,380
We didn't place morality on you,
220
00:10:48,380 --> 00:10:51,340
we actually created these
morally gray situations
221
00:10:51,340 --> 00:10:52,827
for you to figure out
what the right thing was.
222
00:10:52,827 --> 00:10:54,180
And you actually felt bad
223
00:10:54,180 --> 00:10:55,720
about some of the things
you did in the game,
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00:10:55,720 --> 00:10:58,123
and that was rather unique at the time.
225
00:10:59,850 --> 00:11:02,910
Clearly we knew we had
scratched the surface
226
00:11:02,910 --> 00:11:04,800
of something very interesting.
227
00:11:04,800 --> 00:11:08,380
I immediately wanted to
do a sequel to Wasteland.
228
00:11:08,380 --> 00:11:11,810
I badgered Electronic Arts
over and over and over again.
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00:11:11,810 --> 00:11:12,950
I got nowhere.
230
00:11:12,950 --> 00:11:17,210
Then I was with Interplay
all the way up until 2002,
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00:11:17,210 --> 00:11:18,830
I left the company that I had founded,
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00:11:18,830 --> 00:11:21,903
and then I was a man without
a post-apocalyptic license.
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00:11:23,830 --> 00:11:25,050
Finally
234
00:11:25,050 --> 00:11:28,750
I was able to work a
deal to get the rights
235
00:11:28,750 --> 00:11:30,403
to Wasteland back.
236
00:11:32,010 --> 00:11:36,290
I was gonna be able to do a
Wasteland sequel a decade later.
237
00:11:36,290 --> 00:11:38,890
I went to the publishers
and I remember I'd go in
238
00:11:38,890 --> 00:11:41,090
with the pitch and say, okay,
239
00:11:41,090 --> 00:11:43,060
it doesn't get better than this.
240
00:11:43,060 --> 00:11:44,553
I'd travel around the world,
241
00:11:45,450 --> 00:11:47,770
everywhere I go, every press tour.
242
00:11:47,770 --> 00:11:49,894
I don't care whether
I'm in China, Singapore
243
00:11:49,894 --> 00:11:54,340
France, Germany, they're always
asking about a Wasteland.
244
00:11:54,340 --> 00:11:56,030
That would be my pitch going in.
245
00:11:56,030 --> 00:11:58,440
I never even got to the point
where they'd say how much?
246
00:11:58,440 --> 00:12:02,890
I got no traction for another
decade, which blew my mind.
247
00:12:04,780 --> 00:12:07,600
There was fans that wanted it.
248
00:12:07,600 --> 00:12:09,490
There was guys like me
that wanted to make it,
249
00:12:09,490 --> 00:12:11,290
but there was people in between.
250
00:12:11,290 --> 00:12:13,540
There were retailers and
there were gatekeepers
251
00:12:13,540 --> 00:12:16,360
that wouldn't allow that
transaction to happen.
252
00:12:16,360 --> 00:12:18,967
Lo and behold here comes crowdfunding.
253
00:12:24,110 --> 00:12:27,280
The minute I really started
to focus on crowdfunding,
254
00:12:27,280 --> 00:12:30,220
I immediately saw the
power of what it can be
255
00:12:30,220 --> 00:12:31,920
and the ability to remove the gatekeeper
256
00:12:31,920 --> 00:12:33,890
and put me in direct connection.
257
00:12:33,890 --> 00:12:36,180
And the first thing I did though
258
00:12:36,180 --> 00:12:39,600
was to set up forums, to
talk to the users right away.
259
00:12:39,600 --> 00:12:42,233
The first thing I did,
what would Wasteland be?
260
00:12:43,900 --> 00:12:46,052
Are my ideas in sync,
what people still want?
261
00:12:46,052 --> 00:12:49,530
Guess what they did want that old school
262
00:12:49,530 --> 00:12:52,150
role-playing experience
that I was dying to make.
263
00:12:52,150 --> 00:12:54,590
And we were asking for more money
264
00:12:54,590 --> 00:12:57,090
than just about anybody
had asked for before
265
00:12:57,090 --> 00:13:00,090
but I had no choice because
I couldn't make a game
266
00:13:00,090 --> 00:13:03,420
for less money and meet what they wanted.
267
00:13:03,420 --> 00:13:04,670
I just couldn't do it.
268
00:13:04,670 --> 00:13:07,250
- You can go and you can spend money,
269
00:13:07,250 --> 00:13:08,390
dead money on things right?
270
00:13:08,390 --> 00:13:09,850
Like possessions that sit in your house
271
00:13:09,850 --> 00:13:10,683
or something like that.
272
00:13:10,683 --> 00:13:13,430
Or you can put your money into
a living, breathing project,
273
00:13:13,430 --> 00:13:14,800
that's going to benefit a lot of people,
274
00:13:14,800 --> 00:13:18,830
that's a shared endeavor,
shared by thousands of people,
275
00:13:18,830 --> 00:13:19,740
and be a part of that.
276
00:13:19,740 --> 00:13:22,200
I find that much, much more satisfying.
277
00:13:22,200 --> 00:13:24,059
You know, if it's something
I've loved since childhood
278
00:13:24,059 --> 00:13:27,130
I kind of feel I want to
participate as much as possible.
279
00:13:27,130 --> 00:13:29,650
I want to be involved as much as possible,
280
00:13:29,650 --> 00:13:32,880
to be the much younger
person playing the game
281
00:13:32,880 --> 00:13:34,730
and just marveling that it exists,
282
00:13:34,730 --> 00:13:35,990
in the case of say Wasteland,
283
00:13:35,990 --> 00:13:38,500
and then to be coming back
to the table now as an adult
284
00:13:38,500 --> 00:13:42,080
and saying, Oh wow, I'm really
contributing to this game.
285
00:13:42,080 --> 00:13:43,550
That's pretty, that's pretty cool.
286
00:13:43,550 --> 00:13:45,030
There's no, there's
just no way around that.
287
00:13:45,030 --> 00:13:45,863
That's amazing.
288
00:13:45,863 --> 00:13:47,540
- I was nervous as hell.
289
00:13:47,540 --> 00:13:50,396
And you know I remember the next morning
290
00:13:50,396 --> 00:13:52,883
we all got up at like 6:00 AM and that,
291
00:13:52,883 --> 00:13:55,310
it was like that commercial where like
292
00:13:55,310 --> 00:13:58,090
the people are excited
because the meter is spinning
293
00:13:58,090 --> 00:13:58,923
with all the money.
294
00:13:58,923 --> 00:14:00,370
So it's going, it's going and going,
295
00:14:00,370 --> 00:14:03,680
and I'm telling people
all day don't text me.
296
00:14:03,680 --> 00:14:04,513
Don't call me.
297
00:14:04,513 --> 00:14:06,730
I don't want to, I was too nervous.
298
00:14:06,730 --> 00:14:09,430
And of course my phone's
like 100,000, 200,000.
299
00:14:09,430 --> 00:14:11,170
They're sending me these messages
300
00:14:11,170 --> 00:14:13,007
and I thought, okay, it's
gonna drop off the second day.
301
00:14:13,007 --> 00:14:15,120
I'm like, I just don't
know what's gonna happen.
302
00:14:15,120 --> 00:14:18,870
And so we start off the next
morning, still going strong.
303
00:14:18,870 --> 00:14:21,540
And I had a guy call
me, he was a major fan.
304
00:14:21,540 --> 00:14:24,740
He says, Hey if you come up short,
305
00:14:24,740 --> 00:14:27,360
I'll fund you the rest of the money.
306
00:14:27,360 --> 00:14:30,483
And that was a moment, 'cause
I thought we're gonna make it.
307
00:14:47,410 --> 00:14:50,410
- I grew up in Brookville, Pennsylvania,
308
00:14:50,410 --> 00:14:53,433
surrounded by the country, and Amish.
309
00:14:56,470 --> 00:15:00,660
My whole concept I think was,
growing up in a small town.
310
00:15:00,660 --> 00:15:03,450
Never really had to
introduce myself to anyone
311
00:15:03,450 --> 00:15:04,920
or have a first conversation.
312
00:15:04,920 --> 00:15:07,250
'Cause I knew everyone from the beginning
313
00:15:07,250 --> 00:15:08,660
and it was just like,
these are my friends,
314
00:15:08,660 --> 00:15:10,710
'cause I've known him since kindergarten.
315
00:15:12,730 --> 00:15:14,700
So my whole thought was
like go out into the world
316
00:15:14,700 --> 00:15:16,583
and just see what it throws at me.
317
00:15:17,780 --> 00:15:20,010
I looked at the map I
was in North Carolina,
318
00:15:20,010 --> 00:15:21,470
I saw Wilmington, and I was like,
319
00:15:21,470 --> 00:15:23,240
Willington that sounds familiar.
320
00:15:23,240 --> 00:15:24,630
Maybe someone said it before.
321
00:15:24,630 --> 00:15:25,800
I was like, it's near the beach.
322
00:15:25,800 --> 00:15:27,050
I was like, that sounds awesome.
323
00:15:27,050 --> 00:15:32,050
So 50 bucks drove down to
Wilmington, go into a coffee shop.
324
00:15:32,380 --> 00:15:35,760
And Lauren who now works with me
325
00:15:35,760 --> 00:15:37,830
was the first person
that I met in Wilmington.
326
00:15:37,830 --> 00:15:41,420
So I opened the door and
this little cute barista girl
327
00:15:41,420 --> 00:15:44,010
was just like hey, and just yells out
328
00:15:44,010 --> 00:15:44,843
from behind the counter.
329
00:15:44,843 --> 00:15:47,297
I'm like, oh my God, this
is a cool start to a town,
330
00:15:47,297 --> 00:15:50,200
and ended out becoming my roommate.
331
00:15:50,200 --> 00:15:51,220
And at the same time,
332
00:15:51,220 --> 00:15:53,800
Justin had just shot a video for Alicia,
333
00:15:53,800 --> 00:15:55,190
who's our office mom now
334
00:15:55,190 --> 00:15:57,390
where she was doing
this crowdfunding thing.
335
00:16:01,680 --> 00:16:04,297
And I was just like, what
are you talking about?
336
00:16:04,297 --> 00:16:05,640
Crowdfunding thing?
337
00:16:05,640 --> 00:16:09,527
She showed me it and I was
like, what do you mean?
338
00:16:09,527 --> 00:16:11,950
You you just do this
thing, you have an idea,
339
00:16:11,950 --> 00:16:14,823
you put it out there and
then if people like it,
340
00:16:14,823 --> 00:16:16,430
they give them money.
341
00:16:16,430 --> 00:16:18,350
And she's like, yeah, I
was like, that is awesome.
342
00:16:18,350 --> 00:16:20,410
So us four, we were like,
how are we going to do this?
343
00:16:20,410 --> 00:16:21,880
How are we going to bring it all together?
344
00:16:21,880 --> 00:16:24,530
It was this concept of, we
have this manufactured thing
345
00:16:24,530 --> 00:16:26,810
that we know how to do but we don't have
346
00:16:26,810 --> 00:16:28,470
the money for the yarns,
347
00:16:28,470 --> 00:16:31,170
we don't have the money to do
the first run of production.
348
00:16:31,170 --> 00:16:33,480
I really want everyone to
have one of these things.
349
00:16:33,480 --> 00:16:35,290
We think it's really awesome.
350
00:16:35,290 --> 00:16:37,480
And now it was like, let's make this thing
351
00:16:37,480 --> 00:16:39,420
and see if they think it's awesome.
352
00:16:39,420 --> 00:16:40,560
Well, we're going to freak the world
353
00:16:40,560 --> 00:16:43,300
starting with America, by launching a line
354
00:16:43,300 --> 00:16:46,380
of 30 Freaker designs,
it's gonna be amazing.
355
00:16:46,380 --> 00:16:47,463
It's gonna blow your mind.
356
00:16:48,400 --> 00:16:51,430
- Art is the work of a human being
357
00:16:51,430 --> 00:16:54,000
doing something probably
for the first time.
358
00:16:54,000 --> 00:16:56,980
Something that might not
work, something generous,
359
00:16:56,980 --> 00:16:59,970
something that touches some
people, but not other people.
360
00:16:59,970 --> 00:17:02,680
And when we go down that
list of what art is,
361
00:17:02,680 --> 00:17:04,540
it turns out that's what we're paying for.
362
00:17:04,540 --> 00:17:06,151
That's what we care about that.
363
00:17:06,151 --> 00:17:10,220
If we're all we're buying is
a Walmart quality commodity,
364
00:17:10,220 --> 00:17:12,000
just give me the cheap one the close one,
365
00:17:12,000 --> 00:17:13,750
bottled water, cheap and close.
366
00:17:13,750 --> 00:17:16,210
I want bottled water to
be the same every time
367
00:17:16,210 --> 00:17:18,090
but I will not pay extra for it.
368
00:17:18,090 --> 00:17:19,580
If I'm gonna pay extra for something,
369
00:17:19,580 --> 00:17:20,640
if I'm gonna spread the word,
370
00:17:20,640 --> 00:17:23,580
if I'm gonna talk about
it, it better be real,
371
00:17:23,580 --> 00:17:24,883
and it better be personal.
372
00:17:27,410 --> 00:17:28,980
- There's so much stuff that
373
00:17:28,980 --> 00:17:30,363
I try to put in these things that I think
374
00:17:30,363 --> 00:17:34,170
that a lot of people will
miss and that's okay.
375
00:17:34,170 --> 00:17:35,200
That's the way it goes.
376
00:17:35,200 --> 00:17:38,320
Especially with like this, this
joker has Benjamin Franklin
377
00:17:38,320 --> 00:17:40,123
flying a kite with the key on it.
378
00:17:41,728 --> 00:17:43,780
And that was kind of when
he was trying to figure out
379
00:17:43,780 --> 00:17:48,440
how electricity worked and the
three of diamonds on the kite
380
00:17:48,440 --> 00:17:50,580
it's what's called a card reveal.
381
00:17:50,580 --> 00:17:51,960
It's just kind of like a cool thing
382
00:17:51,960 --> 00:17:54,900
that magicians use inside of
their acts or their tricks
383
00:17:56,570 --> 00:17:58,670
where they have like oh
here pick a card, any card.
384
00:17:58,670 --> 00:18:01,210
And then they can then make you think
385
00:18:01,210 --> 00:18:02,360
that you're picking a card
386
00:18:02,360 --> 00:18:05,080
but they really know exactly
what card you're picking
387
00:18:05,080 --> 00:18:06,270
and they can do their whole trick.
388
00:18:06,270 --> 00:18:09,500
And at the end of the trick,
you hold up their card
389
00:18:09,500 --> 00:18:11,890
and they'll go, oh, did you
have the three of diamonds?
390
00:18:11,890 --> 00:18:14,030
And you're like, I did
have the three of diamonds
391
00:18:14,030 --> 00:18:15,870
and then they'll pull out the joker.
392
00:18:15,870 --> 00:18:20,130
And then your three of
diamonds will be printed
393
00:18:20,130 --> 00:18:21,990
on the kite of the joker.
394
00:18:21,990 --> 00:18:24,920
And you're like what?
395
00:18:24,920 --> 00:18:27,440
And so that's kind of like
what the card reveal is.
396
00:18:27,440 --> 00:18:30,690
These numbers here, this is a
plate ID and a serial number.
397
00:18:30,690 --> 00:18:33,640
And these numbers were used on real money
398
00:18:33,640 --> 00:18:35,430
for the government to kind of keep track
399
00:18:35,430 --> 00:18:39,730
of where the bill was printed
or what number the bill was.
400
00:18:39,730 --> 00:18:44,450
But I came up with an idea
to help my backers be a more
401
00:18:44,450 --> 00:18:46,710
of kind of like have a tangible part
402
00:18:46,710 --> 00:18:48,470
of the cards themselves.
403
00:18:48,470 --> 00:18:51,400
And what I did was I
created this pledge tier
404
00:18:51,400 --> 00:18:53,660
where you could pledge for this reward
405
00:18:53,660 --> 00:18:55,940
and you could customize these numbers,
406
00:18:55,940 --> 00:18:57,860
the plate ID and the serial number.
407
00:18:57,860 --> 00:18:59,720
I didn't know how it
would go over very well
408
00:18:59,720 --> 00:19:02,690
in the beginning, but when
it clicked with people
409
00:19:02,690 --> 00:19:04,540
and people figured out what they were
410
00:19:04,540 --> 00:19:06,757
some people started getting
these plate IDs and like,
411
00:19:06,757 --> 00:19:09,160
hey I wanna represent my birthday.
412
00:19:09,160 --> 00:19:11,310
I wanna represent the
day that I met my wife
413
00:19:11,310 --> 00:19:14,913
and these numbers are gonna
be on every card that I print.
414
00:19:28,940 --> 00:19:30,470
- People send in stuff and they're like,
415
00:19:30,470 --> 00:19:31,980
make this, make this, make this.
416
00:19:31,980 --> 00:19:35,223
And boy, we take the
ideas and mesh it all up.
417
00:19:38,460 --> 00:19:40,470
We have little sheets.
418
00:19:40,470 --> 00:19:43,020
We get people requesting all
the time of different designs,
419
00:19:43,020 --> 00:19:44,230
so we'll send them the sheet
420
00:19:44,230 --> 00:19:45,720
and they can kind of draw it out.
421
00:19:45,720 --> 00:19:47,130
It's tiny squares.
422
00:19:47,130 --> 00:19:48,810
I go in, I fill them in.
423
00:19:48,810 --> 00:19:51,080
There's not much detail
but once it's knit,
424
00:19:51,080 --> 00:19:53,330
it's a lot tighter and
it looks a lot cleaner
425
00:19:53,330 --> 00:19:56,320
where now you can kind of see
the edges and stuff of it.
426
00:19:56,320 --> 00:20:00,650
This one is this upside down
heart, which turns into a butt.
427
00:20:00,650 --> 00:20:03,750
And then it's pooping
out little tiny hearts,
428
00:20:03,750 --> 00:20:05,170
which I thought was really funny,
429
00:20:05,170 --> 00:20:08,560
and we're gonna call
this one, love stinks.
430
00:20:08,560 --> 00:20:09,773
So that's how it works.
431
00:20:45,230 --> 00:20:48,652
- I probably spend like
two to three nights a week
432
00:20:48,652 --> 00:20:50,430
up here right now.
433
00:20:50,430 --> 00:20:52,600
I'm just staying overnight
434
00:20:52,600 --> 00:20:54,620
because things aren't totally rolling,
435
00:20:54,620 --> 00:20:56,220
like super strong in the money worlds.
436
00:20:56,220 --> 00:20:59,030
And you know, trying to cut back.
437
00:20:59,030 --> 00:21:00,680
They're here during the day working,
438
00:21:00,680 --> 00:21:03,120
and the only time that I can just,
439
00:21:03,120 --> 00:21:06,080
be trying out things in different colors
440
00:21:06,080 --> 00:21:07,880
and not getting in the way of everybody
441
00:21:07,880 --> 00:21:09,533
is in the middle of the night.
442
00:21:11,350 --> 00:21:13,600
We're basically what
you call a hosiery mill,
443
00:21:15,290 --> 00:21:20,243
manufacture socks, athletic
socks, dress socks,
444
00:21:21,160 --> 00:21:25,890
men's women's children's
socks, knit and sew
445
00:21:25,890 --> 00:21:29,320
and that's really it,
446
00:21:29,320 --> 00:21:31,680
just make socks, the whole company.
447
00:21:31,680 --> 00:21:34,560
- Normally here would
do any kind of socks,
448
00:21:34,560 --> 00:21:36,360
and now we're doing Freaker.
449
00:21:37,630 --> 00:21:42,630
Zach is basically doing the
samples, doing matching colors.
450
00:21:45,510 --> 00:21:49,453
I would say he will come
up with his own designs,
451
00:21:52,990 --> 00:21:54,480
all kinds of designs really.
452
00:21:54,480 --> 00:21:58,823
Just one example, this
and all kinds of things.
453
00:22:00,310 --> 00:22:01,517
- We're good to go.
454
00:22:01,517 --> 00:22:02,933
We're gonna give it a little run.
455
00:22:04,336 --> 00:22:07,610
So make sure everything's set up good.
456
00:22:07,610 --> 00:22:10,770
Sometimes you just push
it a little too soon
457
00:22:10,770 --> 00:22:13,960
and it ends up getting messed up.
458
00:22:13,960 --> 00:22:16,653
So it's always good to
check everything, twice
459
00:22:19,650 --> 00:22:22,463
or three times or three times,
460
00:22:24,220 --> 00:22:25,750
there's been quite a few nights like that,
461
00:22:25,750 --> 00:22:27,373
where it's just been thinking
462
00:22:27,373 --> 00:22:29,350
I'm coming up here for a day,
463
00:22:29,350 --> 00:22:32,410
and then all of a sudden it's
three or four days later.
464
00:22:32,410 --> 00:22:34,930
- And in here there's no windows.
465
00:22:34,930 --> 00:22:38,710
So by the time you get out,
it feels like a time zone
466
00:22:38,710 --> 00:22:41,780
of like two weeks when you're
here for three or four days.
467
00:22:41,780 --> 00:22:42,930
So I was just like, ah.
468
00:22:44,410 --> 00:22:47,620
You know, it's cool, it's
a neat looking place.
469
00:22:47,620 --> 00:22:49,240
It's beautiful.
470
00:22:49,240 --> 00:22:52,380
It kind of makes this weird
hum sound when you're here.
471
00:22:52,380 --> 00:22:54,128
And it's really dry, 'cause all the cotton
472
00:22:54,128 --> 00:22:58,510
and my pee always smells funny
the next day no matter what.
473
00:22:58,510 --> 00:23:01,180
Just one of the perks of being in here
474
00:23:01,180 --> 00:23:02,683
for 24 hours straight.
475
00:23:04,250 --> 00:23:05,403
I feel comfy here.
476
00:23:06,973 --> 00:23:10,210
The first few times I felt a
little, like, this is weird.
477
00:23:10,210 --> 00:23:14,830
I walk out and I'm like Twilight zone,
478
00:23:14,830 --> 00:23:16,800
but now I get back here
479
00:23:16,800 --> 00:23:19,227
and I'm like, it's
like,
480
00:23:19,227 --> 00:23:22,190
and I'm like oh yeah, it's
like a giant swarm of bees
481
00:23:22,190 --> 00:23:25,243
in your ear for 24 hours straight.
482
00:23:27,550 --> 00:23:30,013
You don't think you'd miss
that but you do somehow.
483
00:23:31,360 --> 00:23:32,593
It's a lovely place.
484
00:23:35,950 --> 00:23:40,180
- Basically as looking at it with Zach
485
00:23:40,180 --> 00:23:43,090
being a potential customer coming to me
486
00:23:44,020 --> 00:23:46,863
and telling me that he
wants to raise money online,
487
00:23:48,300 --> 00:23:50,050
in a sense that tells me
488
00:23:50,050 --> 00:23:52,640
that he don't have the
money to get this product
489
00:23:52,640 --> 00:23:55,550
off the ground so he can get it started,
490
00:23:55,550 --> 00:23:57,750
made me a little bit skeptical.
491
00:23:57,750 --> 00:23:58,730
Do I want to do business
492
00:23:58,730 --> 00:24:01,300
with this guy who obviously
doesn't have money to pay
493
00:24:01,300 --> 00:24:03,983
for a product or to get a product started?
494
00:24:07,190 --> 00:24:10,250
Raw materials, product development,
495
00:24:10,250 --> 00:24:12,090
everything, it takes money.
496
00:24:12,090 --> 00:24:14,763
And I just thought it was a bad idea,
497
00:24:14,763 --> 00:24:16,013
I didn't think it'd work.
498
00:24:19,300 --> 00:24:21,043
I was really surprised.
499
00:24:22,670 --> 00:24:25,510
I was watching it on the internet
500
00:24:25,510 --> 00:24:26,890
where he stood with how much money,
501
00:24:26,890 --> 00:24:28,740
his target, where it was going.
502
00:24:28,740 --> 00:24:31,361
And every day we'd look at it and be like,
503
00:24:31,361 --> 00:24:32,331
he's not gonna make it.
504
00:24:32,331 --> 00:24:33,670
He's not gonna make it.
505
00:24:33,670 --> 00:24:37,270
And then all of a sudden
it's just boom, boom, boom,
506
00:24:37,270 --> 00:24:39,240
and he had what he needed
507
00:24:39,240 --> 00:24:41,290
and he was ready to start his product.
508
00:24:41,290 --> 00:24:44,619
But I was pretty relieved
509
00:24:44,619 --> 00:24:46,650
that my customer would have a little bit
510
00:24:46,650 --> 00:24:49,410
of money to pay for a product, I guess.
511
00:24:49,410 --> 00:24:52,200
So I would've never thought
512
00:24:52,200 --> 00:24:56,990
that he would have been
able to accumulate funds
513
00:24:56,990 --> 00:25:00,010
like that to get a product off the ground.
514
00:25:00,010 --> 00:25:03,090
But when you see somebody's
passion in a product
515
00:25:03,090 --> 00:25:05,280
and they got their heart
in it to do something,
516
00:25:05,280 --> 00:25:07,810
that gives you a little bit
more support that I think
517
00:25:07,810 --> 00:25:09,280
this guy is going to make it,
518
00:25:09,280 --> 00:25:13,840
but financially I don't know
519
00:25:13,840 --> 00:25:16,190
if he would have made it
without them for sure.
520
00:25:19,500 --> 00:25:23,040
We have gone from running
one machine for him
521
00:25:23,040 --> 00:25:28,040
once in a while to four
machines running for him
522
00:25:28,460 --> 00:25:30,410
five days a week.
523
00:25:30,410 --> 00:25:35,003
So his volume has really
grown to our surprise.
524
00:25:36,750 --> 00:25:38,410
When we first did the program with him,
525
00:25:38,410 --> 00:25:40,710
I thought if we can keep two machines busy
526
00:25:40,710 --> 00:25:43,340
running this thing it'll
be a decent product.
527
00:25:43,340 --> 00:25:47,823
And he's exceeded that
now, so very surprised.
528
00:25:49,120 --> 00:25:50,220
He's just a great guy,
529
00:25:51,400 --> 00:25:53,600
not many people out
there like that anymore.
530
00:26:11,110 --> 00:26:14,473
- I've been waiting 20
years for this moment.
531
00:26:15,470 --> 00:26:18,010
I've been trying to get
this game Wasteland 2
532
00:26:18,010 --> 00:26:23,010
into production since the early nineties.
533
00:26:23,100 --> 00:26:26,110
And finally I'm here.
534
00:26:26,110 --> 00:26:29,960
So now I'm in production.
535
00:26:29,960 --> 00:26:32,720
We'll need to double up
the staff of this company
536
00:26:32,720 --> 00:26:34,370
within the next 12 months
537
00:26:34,370 --> 00:26:37,103
to be able to make a game of this size.
538
00:26:45,360 --> 00:26:48,650
One of the first things we're
doing is doing the concept art
539
00:26:48,650 --> 00:26:50,940
for the character design.
540
00:26:50,940 --> 00:26:52,640
What do they look like?
541
00:26:52,640 --> 00:26:56,410
What are they wearing and
how they reusing things
542
00:26:56,410 --> 00:26:58,083
in a post-apocalyptic world?
543
00:26:59,250 --> 00:27:00,083
That'll be new for me.
544
00:27:00,083 --> 00:27:03,510
I've never managed to
process that sort of almost
545
00:27:03,510 --> 00:27:05,250
like a spectator sport environment.
546
00:27:05,250 --> 00:27:07,260
Everything in the past has been
547
00:27:07,260 --> 00:27:09,070
sort of we'd hold ourselves up,
548
00:27:09,070 --> 00:27:11,320
and then at the end, we
pop a finished product
549
00:27:11,320 --> 00:27:13,430
out the door and hope everybody loved it.
550
00:27:13,430 --> 00:27:14,530
This is much different.
551
00:27:14,530 --> 00:27:16,760
We'll end up showing people things
552
00:27:16,760 --> 00:27:20,700
every step of the way to vet our ideas
553
00:27:20,700 --> 00:27:23,380
and get as much input that we can
554
00:27:23,380 --> 00:27:24,730
before we ship the product.
555
00:27:26,550 --> 00:27:28,760
- Well, right now we're
working on wrapping up
556
00:27:28,760 --> 00:27:31,120
what we call the vision document.
557
00:27:31,120 --> 00:27:33,290
So far everyone has funded the product
558
00:27:33,290 --> 00:27:37,330
just on the hope and
dreams of what it might be.
559
00:27:37,330 --> 00:27:40,470
Now it's time for us
to show them what it is
560
00:27:40,470 --> 00:27:42,760
we're really thinking about
in great amounts of detail.
561
00:27:42,760 --> 00:27:45,330
So the vision doc really kind of outlines
562
00:27:45,330 --> 00:27:46,347
all of the high level points of stuff
563
00:27:46,347 --> 00:27:50,200
that we feel is really important
for the blog to represent.
564
00:27:50,200 --> 00:27:51,890
And this will be kind of our first test,
565
00:27:51,890 --> 00:27:53,290
we're gonna put this document out
566
00:27:53,290 --> 00:27:55,110
to all the backers and
they're gonna be able
567
00:27:55,110 --> 00:27:56,240
to respond back to us.
568
00:27:56,240 --> 00:27:59,090
And we're hoping that
they read it top to bottom
569
00:27:59,090 --> 00:28:00,610
and give us the thumbs up,
570
00:28:00,610 --> 00:28:02,440
yeah, that's what we want.
571
00:28:02,440 --> 00:28:03,640
But only time will tell.
572
00:28:09,310 --> 00:28:13,653
- Because of the very public
nature of this process,
573
00:28:15,090 --> 00:28:18,890
I think that a failure of
this product would mean
574
00:28:18,890 --> 00:28:20,330
that people would not want to hear
575
00:28:20,330 --> 00:28:22,223
from me again on my next project.
576
00:28:28,440 --> 00:28:32,960
If I screw up delivering
this game and it isn't good,
577
00:28:32,960 --> 00:28:35,960
it's probably the last
thing I'll get to work on.
578
00:28:35,960 --> 00:28:40,840
I don't think crowdfunding
gives you a second shot.
579
00:28:40,840 --> 00:28:43,582
It's a bit of an all or nothing for me.
580
00:28:43,582 --> 00:28:45,110
If I don't deliver what I said,
581
00:28:45,110 --> 00:28:46,910
it's probably pretty much it for me.
582
00:28:54,800 --> 00:28:58,410
- When I look at the
projects that I have backed,
583
00:28:58,410 --> 00:29:01,740
it's like looking through a
gallery of hopes and dreams.
584
00:29:01,740 --> 00:29:03,800
Some of them are finished
and some of them haven't,
585
00:29:03,800 --> 00:29:06,450
and some of them are old and dusty,
586
00:29:06,450 --> 00:29:08,240
but they're still like coming soon,
587
00:29:08,240 --> 00:29:09,700
but they're not really coming soon,
588
00:29:09,700 --> 00:29:11,040
and you know it and they know it
589
00:29:11,040 --> 00:29:12,390
and they just fall off the Earth.
590
00:29:12,390 --> 00:29:14,972
It's interesting to go through
your back or your history
591
00:29:14,972 --> 00:29:17,710
and just kind of look at those projects
592
00:29:17,710 --> 00:29:19,610
that didn't go anywhere.
593
00:29:19,610 --> 00:29:20,700
They just disappeared
594
00:29:22,050 --> 00:29:23,916
- On Kickstarter a lot of
times you see these people
595
00:29:23,916 --> 00:29:25,520
they ask for all this
money to do something
596
00:29:25,520 --> 00:29:28,280
and then like, they never
send you your reward.
597
00:29:28,280 --> 00:29:29,790
Those people are screwing themselves.
598
00:29:29,790 --> 00:29:33,760
Those people are kicking their
fans in the fucking teeth.
599
00:29:33,760 --> 00:29:35,950
- The average project that fails
600
00:29:35,950 --> 00:29:38,010
probably falls into a couple categories.
601
00:29:38,010 --> 00:29:40,930
One was that there was making a thing
602
00:29:40,930 --> 00:29:42,720
that they thought would be super easy,
603
00:29:42,720 --> 00:29:45,470
we'll just go to China and
we'll just make this thing.
604
00:29:45,470 --> 00:29:49,530
Then there's projects that
maybe the person gets a day job
605
00:29:49,530 --> 00:29:51,750
and they just can't pursue anymore,
606
00:29:51,750 --> 00:29:53,330
it takes up a little more
time than they thought.
607
00:29:53,330 --> 00:29:55,950
And you can burn through
money faster than you think,
608
00:29:55,950 --> 00:29:57,550
and then oftentimes there's the projects
609
00:29:57,550 --> 00:29:59,410
that a lot of people wanted to do it,
610
00:29:59,410 --> 00:30:01,310
and then all of a sudden
it kind of crumbled,
611
00:30:01,310 --> 00:30:03,760
and there was one guy who
couldn't do everything.
612
00:30:06,000 --> 00:30:09,000
- The guys that I work with at
my office and also my friends
613
00:30:09,980 --> 00:30:11,580
they look at my project and they're like,
614
00:30:11,580 --> 00:30:14,354
oh, you've raised $100,000.
615
00:30:14,354 --> 00:30:17,160
You're rich now what
you gonna do, buy a car?
616
00:30:17,160 --> 00:30:18,410
All this kind of stuff,
617
00:30:18,410 --> 00:30:20,330
what you gonna do with all that cash?
618
00:30:20,330 --> 00:30:21,730
And I'm like
619
00:30:21,730 --> 00:30:23,770
I'm gonna have to spend all that cash
620
00:30:23,770 --> 00:30:26,240
to pay for all this stuff.
621
00:30:26,240 --> 00:30:28,730
I mean even these poker chips,
622
00:30:28,730 --> 00:30:31,790
this is like the fifth
iteration of these poker chips.
623
00:30:31,790 --> 00:30:34,973
And I still, I'm not quite satisfied.
624
00:30:36,560 --> 00:30:38,210
Oh, it's like, you can't make the words
625
00:30:38,210 --> 00:30:40,680
go this specific way, just
because of manufacturing process.
626
00:30:40,680 --> 00:30:43,690
It's like those are the
things that drive me crazy
627
00:30:43,690 --> 00:30:45,440
that I didn't know about before,
628
00:30:45,440 --> 00:30:47,490
when it looks good on my computer screen.
629
00:30:47,490 --> 00:30:48,750
But when it's an actual poker chip
630
00:30:48,750 --> 00:30:50,340
it just may not work.
631
00:30:50,340 --> 00:30:52,580
In the beginning I may
have only been asking
632
00:30:52,580 --> 00:30:57,580
for like $7,000 and I was
thinking on the small scale
633
00:30:57,900 --> 00:31:00,780
but as it just, as it grew
and the momentum built
634
00:31:01,790 --> 00:31:06,790
$7,000 became $50,000, and
then $50,000, became $100,000.
635
00:31:08,120 --> 00:31:12,410
It only means that there's
more and more people
636
00:31:12,410 --> 00:31:14,960
that there's a chance of me letting down
637
00:31:14,960 --> 00:31:18,390
and not delivering the quality of stuff
638
00:31:18,390 --> 00:31:20,610
that I promised in the very beginning.
639
00:31:20,610 --> 00:31:23,170
And that I think that
everybody got attached with
640
00:31:23,170 --> 00:31:24,003
and got behind.
641
00:31:24,003 --> 00:31:26,700
I've even seen other
projects that are like,
642
00:31:26,700 --> 00:31:29,720
we need this much money to do this.
643
00:31:29,720 --> 00:31:30,650
And then they get that,
644
00:31:30,650 --> 00:31:33,230
and then they get even
more and then even more.
645
00:31:33,230 --> 00:31:37,280
And then it, and then when
it's over, something happens
646
00:31:37,280 --> 00:31:40,350
or something is out of their control,
647
00:31:40,350 --> 00:31:42,800
and then they're like,
we'll, we're out of money.
648
00:31:51,639 --> 00:31:53,200
- I guess we basically
put ourselves out there
649
00:31:53,200 --> 00:31:56,080
with the crowdfunding thing.
650
00:31:56,080 --> 00:31:58,810
You know, I guess we
launched a new product
651
00:31:58,810 --> 00:32:00,480
that hasn't been out there before
652
00:32:00,480 --> 00:32:05,300
and already getting some
pretty big publicity from it.
653
00:32:05,300 --> 00:32:09,248
And with that ended up
attracting a bigger company
654
00:32:09,248 --> 00:32:14,230
that just posted
something of a new product
655
00:32:14,230 --> 00:32:17,493
that they have that looks
strangely like ours.
656
00:32:19,530 --> 00:32:24,530
For us this just comes
far too early in the game,
657
00:32:24,720 --> 00:32:27,290
for a big company to be knocking us off.
658
00:32:27,290 --> 00:32:30,350
It's like with the patent
on the Freaker that we have
659
00:32:30,350 --> 00:32:33,060
it's just, their attorneys are gonna know
660
00:32:33,060 --> 00:32:35,410
that we don't have the money
to actually do anything.
661
00:32:35,410 --> 00:32:38,120
So we can send them a letter
662
00:32:38,120 --> 00:32:40,070
and say, hey, please stop making this,
663
00:32:40,070 --> 00:32:45,070
but they're gonna say, you
know, do something about it,
664
00:32:45,650 --> 00:32:46,483
basically.
665
00:32:47,490 --> 00:32:50,950
Also another side of this business world
666
00:32:50,950 --> 00:32:53,880
that isn't too exciting to go down,
667
00:32:53,880 --> 00:32:57,070
I guess when you're
thinking about what you need
668
00:32:57,070 --> 00:32:59,920
money-wise that just
doesn't sit on your head,
669
00:32:59,920 --> 00:33:03,000
you don't think, okay,
and we're gonna need
670
00:33:03,000 --> 00:33:07,760
this $100,000 to protect
ourselves from this big company,
671
00:33:07,760 --> 00:33:12,030
that's basically known for
knocking off good ideas
672
00:33:12,030 --> 00:33:15,580
and getting it produced cheaply in China
673
00:33:17,120 --> 00:33:18,930
and then bringing it over and selling it
674
00:33:18,930 --> 00:33:21,400
and undercutting everyone.
675
00:33:21,400 --> 00:33:23,330
There's obviously like
a million things that
676
00:33:23,330 --> 00:33:26,060
we would need to spend money on
677
00:33:26,060 --> 00:33:29,390
before something like this
to throw money at this,
678
00:33:29,390 --> 00:33:31,043
it doesn't get us any further.
679
00:33:32,150 --> 00:33:37,080
And this definitely
just take the energy off
680
00:33:37,080 --> 00:33:39,930
of moving forward and
put it into keeping us
681
00:33:39,930 --> 00:33:42,950
where we're at to have
to focus on something
682
00:33:42,950 --> 00:33:47,950
that is so mind weighing of
suing somebody or a company,
683
00:33:48,430 --> 00:33:51,503
and lawyers talking and saying things
684
00:33:51,503 --> 00:33:53,030
that we don't understand.
685
00:33:53,030 --> 00:33:55,330
So it'll be like, they explained it
686
00:33:55,330 --> 00:33:57,050
but I don't really know what they meant
687
00:33:57,050 --> 00:33:59,410
by all those fun words.
688
00:33:59,410 --> 00:34:02,720
So we're basically just in a position of
689
00:34:05,750 --> 00:34:10,060
just unknowing and confusion right now
690
00:34:11,150 --> 00:34:12,113
of what to do.
691
00:34:14,429 --> 00:34:16,479
You gotta learn your own lessons, I guess
692
00:34:39,940 --> 00:34:42,380
- There's so much more to it than just,
693
00:34:42,380 --> 00:34:45,120
oh, just design some
cards and then it's done.
694
00:34:45,120 --> 00:34:47,660
And that's something that I
learned during the process.
695
00:34:47,660 --> 00:34:49,940
There's the maintaining and maintenance
696
00:34:49,940 --> 00:34:52,500
of the community that
you're trying to build
697
00:34:52,500 --> 00:34:54,830
so that your project can be successful.
698
00:34:54,830 --> 00:34:58,120
And that was something that
I knew about a little bit,
699
00:34:58,120 --> 00:35:02,271
but my eyes weren't
really open to how huge,
700
00:35:02,271 --> 00:35:04,227
and how important that aspect of it was.
701
00:35:04,227 --> 00:35:06,980
- The thing is when you
do a Kickstarter campaign
702
00:35:06,980 --> 00:35:08,360
and you're like, guys give me money,
703
00:35:08,360 --> 00:35:11,040
and in two years I will
create something cool,
704
00:35:11,040 --> 00:35:13,260
you're creating a relationship
that's built on trust.
705
00:35:13,260 --> 00:35:17,550
And if you do anything, however minor
706
00:35:17,550 --> 00:35:19,680
that pokes away at that trust,
707
00:35:19,680 --> 00:35:21,730
you suddenly start
looking like a scam artist
708
00:35:21,730 --> 00:35:24,244
and people will despise you.
709
00:35:24,244 --> 00:35:26,030
- Crowdfunding is gonna
have all these weird things
710
00:35:26,030 --> 00:35:26,972
that are gonna get worked out
711
00:35:26,972 --> 00:35:29,300
and it's going to be so
different in 10 years
712
00:35:29,300 --> 00:35:32,440
how people do it and what's appropriate.
713
00:35:32,440 --> 00:35:33,780
How many updates do I send
714
00:35:33,780 --> 00:35:36,120
to 1000 people that just gave me money?
715
00:35:36,120 --> 00:35:39,240
Is one a week, one a day?
716
00:35:39,240 --> 00:35:40,560
What's my obligation?
717
00:35:40,560 --> 00:35:42,220
After I'm done how many do I have to send?
718
00:35:42,220 --> 00:35:45,170
It's kind of cool watching
everybody figure this out.
719
00:35:45,170 --> 00:35:49,500
- I think in the beginning
I used the updates
720
00:35:49,500 --> 00:35:51,310
as kind of a crutch.
721
00:35:51,310 --> 00:35:53,070
I was so worried and stressed out
722
00:35:53,070 --> 00:35:56,020
that either my supporters
weren't gonna be pleased,
723
00:35:56,020 --> 00:35:57,880
I was gonna show something
and then they were like,
724
00:35:57,880 --> 00:35:59,800
wait, wait, wait, what does this change?
725
00:35:59,800 --> 00:36:00,910
What does this change?
726
00:36:00,910 --> 00:36:04,440
I mean, they're the ones
that are spending their money
727
00:36:04,440 --> 00:36:05,840
for what I'm creating,
728
00:36:05,840 --> 00:36:09,480
and so I want them to be a
part of that creative process.
729
00:36:09,480 --> 00:36:11,830
So I want to be able to
listen to their comments,
730
00:36:11,830 --> 00:36:14,396
listen to their concerns,
listen to their ideas,
731
00:36:14,396 --> 00:36:19,380
and try to incorporate those
ideas into what I'm doing.
732
00:36:19,380 --> 00:36:22,500
- At the end of the day you're
always reporting to somebody,
733
00:36:22,500 --> 00:36:25,420
whether it's a publisher
or now to our fans.
734
00:36:25,420 --> 00:36:27,660
With the fans what we've seen so far
735
00:36:27,660 --> 00:36:29,260
is we'll put out an update,
736
00:36:29,260 --> 00:36:30,300
we'll tell them what we're doing,
737
00:36:30,300 --> 00:36:31,420
we'll show them some screenshots,
738
00:36:31,420 --> 00:36:35,020
we'll make a video and we'll
get their feedback instantly.
739
00:36:35,020 --> 00:36:36,980
You know, it's not all
unicorns and rainbows right?
740
00:36:36,980 --> 00:36:39,600
They don't love all the
things that we're doing
741
00:36:39,600 --> 00:36:41,790
but at least when I'm having
a conversation with them
742
00:36:41,790 --> 00:36:43,480
about something they don't like,
743
00:36:43,480 --> 00:36:46,100
it is about the quality of the product,
744
00:36:46,100 --> 00:36:47,760
and that's all we wanna focus on.
745
00:36:47,760 --> 00:36:49,430
I don't need to be right all the time.
746
00:36:49,430 --> 00:36:51,950
I don't mind us putting stuff
out and them not liking it.
747
00:36:51,950 --> 00:36:55,020
As long as the conversation
is about what they want to see
748
00:36:55,020 --> 00:36:57,970
and how they can help
us to shape the game.
749
00:36:57,970 --> 00:36:59,390
- There's a lot of times where I feel like
750
00:36:59,390 --> 00:37:02,010
there's nothing that I can do.
751
00:37:02,010 --> 00:37:04,870
There's always gonna people be upset
752
00:37:04,870 --> 00:37:08,300
or not get what they want,
and they're gonna be mad,
753
00:37:08,300 --> 00:37:11,440
and they're gonna call
you a jerk and a thief,
754
00:37:11,440 --> 00:37:13,150
and that you're trying
to steal money from them
755
00:37:13,150 --> 00:37:16,380
or you're trying to charge them
way too much for something.
756
00:37:16,380 --> 00:37:18,960
But in the end, if you
don't like my project,
757
00:37:18,960 --> 00:37:20,260
you don't have to back it.
758
00:37:22,500 --> 00:37:24,060
- People will complain
at the drop of a hat.
759
00:37:24,060 --> 00:37:27,030
People generally are nice,
but a lot of them suck.
760
00:37:27,030 --> 00:37:28,760
You're supposed to trust
in crowdfunded project.
761
00:37:28,760 --> 00:37:30,430
You're supposed to trust
the dude with your money,
762
00:37:30,430 --> 00:37:33,180
and the people who suck
are going to immediately
763
00:37:33,180 --> 00:37:35,740
jump on that guy and
accuse him of scamming,
764
00:37:35,740 --> 00:37:37,180
accuse him of faking some stuff
765
00:37:37,180 --> 00:37:39,020
and that's gonna happen
over and over again,
766
00:37:39,020 --> 00:37:41,670
it's something that a lot of
these guys have to deal with.
767
00:37:41,670 --> 00:37:43,230
- One of the great
things about crowdfunding
768
00:37:43,230 --> 00:37:45,750
is you don't need everyone to support you.
769
00:37:45,750 --> 00:37:46,867
If 50% of the people love you,
770
00:37:46,867 --> 00:37:49,890
and 50% of people hate you, that's fine.
771
00:37:49,890 --> 00:37:53,770
You know, as far as the
revenue stream is concerned
772
00:37:53,770 --> 00:37:56,910
being hated is exactly the
same as just being ignored.
773
00:37:56,910 --> 00:37:58,490
It doesn't make things worse.
774
00:37:58,490 --> 00:38:01,070
It's only the people who
love you that matter.
775
00:38:01,070 --> 00:38:03,780
And so if it costs you
three people to hate you
776
00:38:03,780 --> 00:38:05,290
for every person who
loves you, that's worth it
777
00:38:05,290 --> 00:38:06,900
because you just get
another person loving you
778
00:38:06,900 --> 00:38:08,170
and will support you.
779
00:38:08,170 --> 00:38:12,290
So having a bad reputation
online is not dispositive.
780
00:38:12,290 --> 00:38:14,070
It doesn't mean that you will fail,
781
00:38:14,070 --> 00:38:16,480
just so long as the flip side of that
782
00:38:16,480 --> 00:38:18,923
is that you have some people
who think you're great.
783
00:38:28,300 --> 00:38:31,580
- It's like this weird push and pull of,
784
00:38:31,580 --> 00:38:33,840
I'm driving away from work,
I'm driving back to work,
785
00:38:33,840 --> 00:38:36,630
when I should be working at home.
786
00:38:36,630 --> 00:38:41,630
- Every day that goes by, it
keeps feeling more and more
787
00:38:41,880 --> 00:38:46,880
foreign to me because it's
like, I'm driving away
788
00:38:46,940 --> 00:38:51,090
from what I'm supposed to
be doing back in my house,
789
00:38:51,090 --> 00:38:52,163
designing cards.
790
00:38:53,340 --> 00:38:55,775
In a few days, the
project is gonna be over
791
00:38:55,775 --> 00:38:59,950
and people are already
asking me what's next?
792
00:38:59,950 --> 00:39:02,033
What cards are you gonna design next?
793
00:39:03,730 --> 00:39:06,130
I don't know how long
they're gonna keep asking.
794
00:39:07,240 --> 00:39:09,460
They're asking now, I mean, in six months,
795
00:39:09,460 --> 00:39:10,640
are they gonna keep asking me?
796
00:39:10,640 --> 00:39:12,690
Because they'll probably forget about me.
797
00:39:13,560 --> 00:39:15,940
Now is the time, now is the time for me
798
00:39:15,940 --> 00:39:18,680
to seize that opportunity
799
00:39:49,340 --> 00:39:50,220
- This morning
800
00:39:52,350 --> 00:39:55,470
we're all talking about the
company that was copying us
801
00:39:55,470 --> 00:39:57,860
and knocking off a Freaker.
802
00:39:57,860 --> 00:40:01,480
And we didn't know what to do about it.
803
00:40:01,480 --> 00:40:02,700
I mean, it's been a weight for us,
804
00:40:02,700 --> 00:40:04,960
so we didn't know whether to take it
805
00:40:04,960 --> 00:40:07,973
and let it be known to our crowd.
806
00:40:09,840 --> 00:40:11,380
We really didn't know what to do
807
00:40:11,380 --> 00:40:14,550
but then at the end of
the talk this morning,
808
00:40:14,550 --> 00:40:16,880
we were like okay, let's do it.
809
00:40:16,880 --> 00:40:18,283
Let's just put it out there.
810
00:40:19,750 --> 00:40:21,440
Lauren posted it, and
we we're like, all right
811
00:40:21,440 --> 00:40:23,923
let's go get some lunch
and get out of here.
812
00:40:25,970 --> 00:40:27,900
Just got back from that,
813
00:40:27,900 --> 00:40:31,420
and Lauren goes upstairs
and she gets on her computer
814
00:40:31,420 --> 00:40:33,740
and she's like, whoa, guys,
like you gotta check this out.
815
00:40:33,740 --> 00:40:37,890
So there was hundreds of posts
816
00:40:37,890 --> 00:40:42,220
on their Facebook and Twitter
of just support for us
817
00:40:42,220 --> 00:40:45,510
and going to them being
like why are you doing this?
818
00:40:45,510 --> 00:40:46,680
What's wrong with you?
819
00:40:46,680 --> 00:40:48,760
There's this one guy that posted a picture
820
00:40:48,760 --> 00:40:53,020
of our American flag Freaker on his arm,
821
00:40:53,020 --> 00:40:54,673
and he has middle finger up.
822
00:40:55,700 --> 00:40:57,400
It was pretty, it was pretty cute.
823
00:40:58,380 --> 00:41:01,583
It's gone on four hours of
just them going nuts on it.
824
00:41:02,760 --> 00:41:03,970
People writing us being like,
825
00:41:03,970 --> 00:41:07,000
they won't let me post anything
more on their Facebook,
826
00:41:07,000 --> 00:41:08,970
they've kicked me off of
their Twitter or whatever.
827
00:41:08,970 --> 00:41:11,073
And we're just like, wow, that's crazy.
828
00:41:17,431 --> 00:41:19,140
It's so fresh that this is happening.
829
00:41:19,140 --> 00:41:21,920
So like, we're not used to having such a
830
00:41:21,920 --> 00:41:25,060
large group supporting us.
831
00:41:25,060 --> 00:41:27,530
I mean, months ago we
didn't have anybody with us,
832
00:41:27,530 --> 00:41:28,740
it was just us.
833
00:41:28,740 --> 00:41:31,500
And now the feeling of having this
834
00:41:31,500 --> 00:41:35,030
group behind us that wants
to support us that much.
835
00:41:35,030 --> 00:41:38,890
And it means that much
to them what we're doing,
836
00:41:38,890 --> 00:41:39,840
that they would do that.
837
00:41:39,840 --> 00:41:44,030
It was just it was a
feeling that I don't know
838
00:41:44,030 --> 00:41:45,210
I've never had before.
839
00:41:45,210 --> 00:41:48,563
And it, and it was, I was just,
840
00:41:52,510 --> 00:41:54,370
it's like, it's cool.
841
00:41:54,370 --> 00:41:58,610
It's beautiful to have
that kind of support
842
00:41:58,610 --> 00:42:01,490
from people we don't even know,
843
00:42:01,490 --> 00:42:06,490
strangers to us and just this beginning,
844
00:42:07,270 --> 00:42:08,883
and now here we are.
845
00:42:11,339 --> 00:42:12,172
Yeah.
846
00:42:38,300 --> 00:42:43,240
- About a week ago, I kind
of tried to think about,
847
00:42:43,240 --> 00:42:44,490
oh it's gonna be so awesome.
848
00:42:44,490 --> 00:42:47,357
It's gonna be so great
when the project's over
849
00:42:47,357 --> 00:42:50,260
and it's successful and
I'd be able to look back
850
00:42:50,260 --> 00:42:52,233
and say, see what I accomplished.
851
00:42:54,400 --> 00:42:55,400
And I should be celebrating.
852
00:42:55,400 --> 00:42:56,650
I should be happy, right?
853
00:42:57,710 --> 00:43:01,402
But I'm not, I don't want to watch it.
854
00:43:01,402 --> 00:43:02,470
I don't want to sit there
855
00:43:02,470 --> 00:43:06,563
and watch it because I
don't want it to be over.
856
00:43:08,282 --> 00:43:11,390
And, you know, I think about is this,
857
00:43:11,390 --> 00:43:14,473
that little 15 minutes of fame,
I don't want that to be it.
858
00:43:17,562 --> 00:43:19,900
It's gonna go beyond me
just working for my boss
859
00:43:19,900 --> 00:43:22,020
and creating a picture for them.
860
00:43:22,020 --> 00:43:24,030
You know, as an artist,
I've always tried to find
861
00:43:24,030 --> 00:43:26,750
like what my art is, what
kind of style is mine?
862
00:43:26,750 --> 00:43:29,250
What do I, what am I gonna contribute
863
00:43:30,920 --> 00:43:33,943
to this world as an artist?
864
00:43:35,380 --> 00:43:40,380
And I found that art, I found that style.
865
00:43:41,420 --> 00:43:42,910
I found that one thing,
866
00:43:42,910 --> 00:43:46,760
I've found what I was supposed to create.
867
00:43:46,760 --> 00:43:48,860
It's the first time in my entire life that
868
00:43:50,306 --> 00:43:55,306
I feel that my art is actually
going to mean something.
869
00:44:00,460 --> 00:44:04,102
Every ounce of my being is
just saying don't let go of it,
870
00:44:04,102 --> 00:44:09,053
don't, don't let go of
that grasp that you have,
871
00:44:09,910 --> 00:44:12,110
you've got to keep it,
you've gotta keep it.
872
00:44:15,240 --> 00:44:17,013
Keep working, keep working,
873
00:44:18,490 --> 00:44:20,133
plan for the next thing.
874
00:44:22,213 --> 00:44:24,450
I don't want that to be all,
875
00:44:24,450 --> 00:44:27,470
it's not that I don't want
the project to be over.
876
00:44:27,470 --> 00:44:31,203
I don't want that change
in me that is happening,
877
00:44:35,210 --> 00:44:37,553
because you know, for once I feel
878
00:44:40,650 --> 00:44:42,260
that I'm working for something.
879
00:44:42,260 --> 00:44:45,370
I feel hope in my life because of my art
880
00:44:45,370 --> 00:44:48,070
I don't wanna just go back
to the way things were
881
00:44:48,070 --> 00:44:51,023
and just kind of lead
this miserable existence.
882
00:44:51,930 --> 00:44:56,930
I want it to mean something
and I don't want that meaning
883
00:44:58,620 --> 00:45:00,590
in my life to be over just because
884
00:45:00,590 --> 00:45:03,273
the clock is ticking
to zero on the project.
885
00:45:24,120 --> 00:45:28,753
Now this project is over, I think about,
886
00:45:29,660 --> 00:45:34,270
am I going to be able to repeat this?
887
00:45:34,270 --> 00:45:37,020
Am I going to be able to repeat this,
888
00:45:37,020 --> 00:45:39,803
this phenomenon that happened in my life?
889
00:45:41,980 --> 00:45:44,053
This may be my only one chance.
890
00:46:04,030 --> 00:46:06,030
- We certainly have no lack of pressure.
891
00:46:08,480 --> 00:46:11,970
We've been in this constant
communication with the fans,
892
00:46:11,970 --> 00:46:13,590
what they want and what they want to see.
893
00:46:13,590 --> 00:46:17,249
And so we finally just put
the, kind of the first video
894
00:46:17,249 --> 00:46:19,113
out of actual game plan.
895
00:46:20,560 --> 00:46:24,560
I'm not used to showing
something this early on.
896
00:46:24,560 --> 00:46:26,850
And so, you know, it's
always kind of scary
897
00:46:26,850 --> 00:46:28,990
because you don't want
people to interpret that
898
00:46:28,990 --> 00:46:29,823
as the final.
899
00:46:29,823 --> 00:46:32,120
So on one hand, you're
excited that they like it.
900
00:46:32,120 --> 00:46:33,770
On the other hand, it's not done.
901
00:46:33,770 --> 00:46:37,490
And there's a million loose
ends between now and the end.
902
00:46:37,490 --> 00:46:41,220
It used to be that you'd
get it to 100% or 95,
903
00:46:41,220 --> 00:46:42,230
and then you'd show it,
904
00:46:42,230 --> 00:46:44,260
'cause that means you were
kind of getting close.
905
00:46:44,260 --> 00:46:46,387
Now we get it to 80%, 70%,
906
00:46:46,387 --> 00:46:48,700
and we solicit that feedback
907
00:46:48,700 --> 00:46:53,080
and that's been a big
educational process for us.
908
00:46:53,080 --> 00:46:56,960
And so we've been going back
and forth in this sort of dance
909
00:46:56,960 --> 00:46:58,560
with the public.
910
00:46:58,560 --> 00:47:01,260
I always say, you can never
compete with the crowd
911
00:47:01,260 --> 00:47:04,170
no matter how smart my 10 or 20 guys are,
912
00:47:04,170 --> 00:47:07,930
we're not as smart as 10,000
as they're looking at stuff.
913
00:47:07,930 --> 00:47:11,263
It's a completely different
paradigm for making games.
914
00:47:11,263 --> 00:47:13,333
- There's a paradigm shift going on.
915
00:47:14,456 --> 00:47:16,250
It's the largest paradigm shift
916
00:47:16,250 --> 00:47:17,977
since the industrial revolution.
917
00:47:17,977 --> 00:47:20,850
And what the paradigm shift is,
918
00:47:20,850 --> 00:47:25,230
is that innovation is increasingly
919
00:47:25,230 --> 00:47:30,150
getting viable for users,
either as single individuals
920
00:47:30,150 --> 00:47:31,923
or collaborating with others.
921
00:47:32,960 --> 00:47:35,400
- We don't have any
idea what the limits are
922
00:47:35,400 --> 00:47:36,820
to what crowds can do.
923
00:47:36,820 --> 00:47:40,830
It's inconceivable that
a crowd could produce
924
00:47:40,830 --> 00:47:43,370
a high quality encyclopedia.
925
00:47:43,370 --> 00:47:46,160
It's inconceivable because our
brains don't work that way.
926
00:47:46,160 --> 00:47:47,670
And one of the lessons to learn is
927
00:47:47,670 --> 00:47:49,950
that we should not be
making these assumptions.
928
00:47:49,950 --> 00:47:52,520
We're gonna be wrong over
and over and over again.
929
00:47:52,520 --> 00:47:54,360
And this is one of the
great glories of the time,
930
00:47:54,360 --> 00:47:56,481
is that we're wrong because
we were able to do things
931
00:47:56,481 --> 00:47:59,033
we didn't know that we
could do as a crowd.
932
00:48:01,970 --> 00:48:04,180
- You guys are so beautiful.
933
00:48:04,180 --> 00:48:05,013
Dinners coming.
934
00:48:06,440 --> 00:48:07,991
All right.
935
00:48:11,010 --> 00:48:12,720
All right, here you go guys.
936
00:48:12,720 --> 00:48:17,720
There you go.
937
00:48:21,300 --> 00:48:22,893
Got some pretty cool news.
938
00:48:24,110 --> 00:48:27,910
ABC's Shark Tank contacted us today
939
00:48:27,910 --> 00:48:29,970
and they want us to come on
940
00:48:29,970 --> 00:48:31,913
and present Freaker USA.
941
00:48:33,081 --> 00:48:34,210
- Awesome.
- Yeah.
942
00:48:34,210 --> 00:48:36,426
- National TV.
- National TV.
943
00:48:36,426 --> 00:48:40,630
I'll be like, yo y'all, yo y'all look.
944
00:48:40,630 --> 00:48:42,240
I actually haven't watched it before.
945
00:48:42,240 --> 00:48:44,880
And when they contacted me early today
946
00:48:44,880 --> 00:48:48,180
I like went through and
watched the first whole season.
947
00:48:48,180 --> 00:48:53,180
So Shark Tank is basically
a live investment thing.
948
00:48:53,220 --> 00:48:57,100
So there's these five people
949
00:48:57,100 --> 00:48:59,330
that have made a bunch of money.
950
00:48:59,330 --> 00:49:01,860
You go on, here's my idea,
and they go, it is cool,
951
00:49:01,860 --> 00:49:04,620
or it is dumb and I'll give you that money
952
00:49:04,620 --> 00:49:07,540
or I won't give you that
money and I'll make fun of you
953
00:49:07,540 --> 00:49:10,470
or I won't make fun of you
on national television.
954
00:49:10,470 --> 00:49:12,420
So there's a lot of
pressure behind it of like,
955
00:49:12,420 --> 00:49:13,610
how are you gonna make me look?
956
00:49:13,610 --> 00:49:15,030
You gonna make me look silly?
957
00:49:15,030 --> 00:49:17,210
Are you gonna make me look smart?
958
00:49:17,210 --> 00:49:18,880
You're gonna make me, you know,
959
00:49:18,880 --> 00:49:23,410
so I'm a little nervous for sure.
960
00:49:23,410 --> 00:49:26,053
- Yeah, it sounds like a
great opportunity actually.
961
00:49:28,050 --> 00:49:30,530
- Yes, it is a great opportunity.
962
00:49:30,530 --> 00:49:34,690
It's a, I think they get
around 7 million viewers.
963
00:49:34,690 --> 00:49:35,530
- Oh, wow.
964
00:49:35,530 --> 00:49:38,090
- Yeah, so-
965
00:49:38,090 --> 00:49:40,170
- I feel the intimidation right there.
966
00:49:40,170 --> 00:49:41,773
- Yeah.
967
00:49:41,773 --> 00:49:43,206
- You know your grandpa
will expect you to wear
968
00:49:43,206 --> 00:49:44,187
a suit and tie.
969
00:49:44,187 --> 00:49:45,250
- Oh, a suit and tie, yeah.
970
00:49:45,250 --> 00:49:48,083
I'll probably have a suit and
tie on, I'll make him proud.
971
00:49:50,380 --> 00:49:51,213
I'll promise.
972
00:49:51,213 --> 00:49:52,540
I promise I won't take off my pants.
973
00:49:52,540 --> 00:49:53,389
How about that?
974
00:49:53,389 --> 00:49:55,079
- That's good.
- Yeah.
975
00:49:57,030 --> 00:49:58,850
- When Jackson did the first project
976
00:49:58,850 --> 00:50:00,770
and was finished with that,
977
00:50:00,770 --> 00:50:03,610
I think that gave him
just enough of the bug
978
00:50:03,610 --> 00:50:07,570
to keep going and keep
going, which is great
979
00:50:07,570 --> 00:50:12,250
because you know, it provides
our family more income
980
00:50:13,170 --> 00:50:17,340
but at the same time, it's
the same cycle of work
981
00:50:17,340 --> 00:50:20,580
with him going to work during the day,
982
00:50:20,580 --> 00:50:23,870
and then coming home
again and working late,
983
00:50:23,870 --> 00:50:26,520
late into the night and me not getting
984
00:50:26,520 --> 00:50:28,270
any help with the girls.
985
00:50:28,270 --> 00:50:32,930
So a project ends after 40
days or whatever the time is
986
00:50:32,930 --> 00:50:36,290
that you allow for it to be happening.
987
00:50:36,290 --> 00:50:38,870
But then some, another project will start
988
00:50:38,870 --> 00:50:42,130
and we just continue
this over and over again.
989
00:50:42,130 --> 00:50:47,130
And I don't know how long I
can do that here by myself.
990
00:50:50,680 --> 00:50:53,410
I didn't sign up to be a single mom,
991
00:50:53,410 --> 00:50:55,543
but that's what I'm doing right now.
992
00:51:00,391 --> 00:51:02,277
- Now that I'm a few
weeks into the project
993
00:51:02,277 --> 00:51:05,320
the kind of like the
excitement and the energy
994
00:51:05,320 --> 00:51:09,430
of the beginning of doing
something new, it's worn off.
995
00:51:09,430 --> 00:51:12,800
A lot of times I find
myself having to pause
996
00:51:12,800 --> 00:51:16,280
and reevaluate myself and check myself
997
00:51:17,170 --> 00:51:20,580
and kind of get back
to the original reason
998
00:51:20,580 --> 00:51:22,980
why I wanted to do this
in the first place.
999
00:51:22,980 --> 00:51:25,610
The love that I have for engraving,
1000
00:51:25,610 --> 00:51:28,220
and currency and that type of art,
1001
00:51:28,220 --> 00:51:31,020
because, you know after the 30th card,
1002
00:51:31,020 --> 00:51:32,790
and it's like two o'clock in the morning
1003
00:51:32,790 --> 00:51:35,010
and I'm sitting there and my eyes
1004
00:51:35,010 --> 00:51:36,700
are about to pop out of my head
1005
00:51:36,700 --> 00:51:38,860
because I'm just sitting
there looking at the screen
1006
00:51:38,860 --> 00:51:40,830
and I'll just sit there
with my pen in my hand
1007
00:51:40,830 --> 00:51:42,480
and I'll just sit there and zone.
1008
00:51:43,860 --> 00:51:48,270
And when there's nothing
else that I want to do less
1009
00:51:48,270 --> 00:51:52,160
than draw cards I just
have to think to myself,
1010
00:51:52,160 --> 00:51:53,930
there is a reason why I'm doing this,
1011
00:51:53,930 --> 00:51:57,690
there's a reason, why I am
juggling a full-time job
1012
00:51:57,690 --> 00:51:59,600
and doing this at home.
1013
00:51:59,600 --> 00:52:03,820
And the reason is because
this is going to allow me
1014
00:52:04,820 --> 00:52:07,650
to create a life for myself
1015
00:52:07,650 --> 00:52:12,650
and my family that is gonna
completely change our lives
1016
00:52:12,850 --> 00:52:15,963
from now on for the rest of our lives.
1017
00:52:17,674 --> 00:52:21,540
Maybe in a month from now, I
won't have to have two jobs.
1018
00:52:21,540 --> 00:52:24,670
And it's that, the love and
passion for what I'm doing,
1019
00:52:24,670 --> 00:52:29,670
the art coupled with the idea
that all of this hard work,
1020
00:52:30,020 --> 00:52:33,070
all of these sleepless
nights and me staying up late
1021
00:52:33,070 --> 00:52:34,910
and being away from my family,
1022
00:52:34,910 --> 00:52:37,550
those things, those
factors coming together
1023
00:52:37,550 --> 00:52:41,020
could equal me changing my life
1024
00:52:41,020 --> 00:52:43,830
and me creating something
new for my family.
1025
00:52:43,830 --> 00:52:46,070
And it's those kinds of thoughts,
1026
00:52:46,070 --> 00:52:47,896
that when I sit there and zone out
1027
00:52:47,896 --> 00:52:51,670
that I have to bring back
in the forefront of my mind.
1028
00:52:51,670 --> 00:52:53,680
And those are the things
that keep me going.
1029
00:52:53,680 --> 00:52:56,430
And those are the things that
keep me up late at night.
1030
00:53:17,230 --> 00:53:18,063
- All right.
1031
00:53:19,520 --> 00:53:21,680
Shark tank found out about us
1032
00:53:21,680 --> 00:53:25,020
through our crowdfunding
campaign that we did.
1033
00:53:25,020 --> 00:53:28,950
Shark Tank is basically
a live investment show.
1034
00:53:28,950 --> 00:53:33,950
So there's these five self-made
million, billionaires on,
1035
00:53:36,790 --> 00:53:38,380
and you pitch them your idea.
1036
00:53:38,380 --> 00:53:41,610
And you say you can be
a part of my company
1037
00:53:41,610 --> 00:53:44,500
for this much money and I'll give you
1038
00:53:44,500 --> 00:53:46,220
this much percent of it.
1039
00:53:46,220 --> 00:53:47,960
So you're like going on risking
1040
00:53:47,960 --> 00:53:49,220
giving up part of your company
1041
00:53:49,220 --> 00:53:51,740
but also with the possibility
1042
00:53:51,740 --> 00:53:54,873
of getting a bunch of money too.
1043
00:53:57,230 --> 00:53:59,220
I am excited about it.
1044
00:53:59,220 --> 00:54:01,000
The possibilities are pretty big
1045
00:54:02,570 --> 00:54:05,140
roughly like 7 million people watch it,
1046
00:54:05,140 --> 00:54:10,140
but still nervous about getting nervous
1047
00:54:10,490 --> 00:54:12,180
on national television
1048
00:54:12,180 --> 00:54:15,210
and not being able to say
words if I get out there
1049
00:54:15,210 --> 00:54:18,030
and then they're like,
tell us about your company.
1050
00:54:18,030 --> 00:54:21,090
And I'm like, ah, blah, blah, blah.
1051
00:54:21,090 --> 00:54:23,660
Like can't think at
all because the cameras
1052
00:54:23,660 --> 00:54:27,280
are pointing at me and everything I know
1053
00:54:27,280 --> 00:54:31,020
has suddenly disappeared
into a place in my head
1054
00:54:31,020 --> 00:54:32,800
where I can't find it.
1055
00:54:32,800 --> 00:54:34,230
So that's pretty nervous in
1056
00:54:35,236 --> 00:54:36,290
'cause if somebody gets that vibe,
1057
00:54:36,290 --> 00:54:40,900
they zone in on it and
then they're sweating
1058
00:54:40,900 --> 00:54:44,885
and they just try to draw it out of them
1059
00:54:44,885 --> 00:54:46,110
even more.
1060
00:54:46,110 --> 00:54:49,140
So the name of the show is
pretty fitting Shark Tank
1061
00:54:49,140 --> 00:54:51,090
but hopefully I just get out there
1062
00:54:51,090 --> 00:54:53,750
and feel my vibe and feel their vibe
1063
00:54:53,750 --> 00:54:56,140
and just have a good time with it.
1064
00:54:56,140 --> 00:54:59,470
But there's seven people
that are in the company now,
1065
00:54:59,470 --> 00:55:04,470
and at the same time, the
community that we've built
1066
00:55:04,860 --> 00:55:06,810
it feels like those eyes are on it.
1067
00:55:06,810 --> 00:55:09,530
And also, the hope of us succeeding.
1068
00:55:09,530 --> 00:55:13,300
So I know if we don't succeed,
1069
00:55:13,300 --> 00:55:18,300
I feel like it would probably, lose a lot
1070
00:55:18,660 --> 00:55:20,060
of hope for a lot of people.
1071
00:55:28,480 --> 00:55:32,013
- I have this list that I work from that,
1072
00:55:34,950 --> 00:55:36,960
it's just the list of all
the cards that I have to do.
1073
00:55:36,960 --> 00:55:39,913
And I Mark off which cars that I got done.
1074
00:55:41,660 --> 00:55:46,193
I pretty much have to do one
card a day to be on schedule,
1075
00:55:47,720 --> 00:55:52,720
and at this point I'm already
probably five cards behind.
1076
00:55:54,640 --> 00:55:58,253
And even at work, we
started doing crunch hours.
1077
00:55:59,760 --> 00:56:01,950
It's just another term for overtime
1078
00:56:03,850 --> 00:56:06,823
and I'm working 7:00 AM to 7:00 PM.
1079
00:56:07,840 --> 00:56:09,620
So that's 12 hours out of my day
1080
00:56:09,620 --> 00:56:11,453
that I'm not even drawing any cards.
1081
00:56:14,050 --> 00:56:17,500
And the only time that I
get to start working on them
1082
00:56:17,500 --> 00:56:19,600
is when I would usually want to go to bed.
1083
00:56:20,560 --> 00:56:22,540
And I can't even see the light
1084
00:56:22,540 --> 00:56:24,233
at the end of the tunnel with that.
1085
00:56:29,910 --> 00:56:33,193
It just seems impossible to me right now.
1086
00:56:50,670 --> 00:56:53,450
- So Shark Tank's that show,
1087
00:56:53,450 --> 00:56:55,073
I guess it's reality television,
1088
00:56:56,540 --> 00:57:00,190
it's like basically you have
some venture capitalists
1089
00:57:00,190 --> 00:57:01,500
and go pitch your business idea
1090
00:57:01,500 --> 00:57:02,730
but it's all theatrical,
1091
00:57:02,730 --> 00:57:04,703
it's all made for television.
1092
00:57:05,670 --> 00:57:10,143
And so you pitch your idea and
they decide to invest in you,
1093
00:57:12,375 --> 00:57:14,740
and this all happens in 10 minutes.
1094
00:57:14,740 --> 00:57:17,580
It's very theatrical, they tear you apart.
1095
00:57:17,580 --> 00:57:18,970
It's a Shark Tank,
1096
00:57:18,970 --> 00:57:20,773
they have teeth, there's blood,
1097
00:57:21,700 --> 00:57:23,750
probably everyone's
thinking the same thing I am
1098
00:57:23,750 --> 00:57:25,510
we don't want to lose control.
1099
00:57:25,510 --> 00:57:27,020
You know, it's like, what do you give up?
1100
00:57:27,020 --> 00:57:31,060
What do you sacrifice for success?
1101
00:57:33,304 --> 00:57:35,480
And what is success, you know?
1102
00:57:35,480 --> 00:57:37,520
Or are we already successful?
1103
00:57:37,520 --> 00:57:39,880
I would say yes but you know,
1104
00:57:39,880 --> 00:57:41,900
there's always more road ahead.
1105
00:57:41,900 --> 00:57:42,733
I feel like,
1106
00:57:45,330 --> 00:57:46,863
we're gonna lose control.
1107
00:57:48,300 --> 00:57:50,470
- On one hand it would be irresponsible
1108
00:57:50,470 --> 00:57:53,520
not to take the opportunity business wise,
1109
00:57:53,520 --> 00:57:56,950
we've been offered this
amazing opportunity
1110
00:57:56,950 --> 00:58:00,510
to go on national primetime TV,
1111
00:58:00,510 --> 00:58:02,580
where we can build our audience,
1112
00:58:02,580 --> 00:58:05,420
we can build our community.
1113
00:58:05,420 --> 00:58:06,870
On the other hand
1114
00:58:06,870 --> 00:58:11,583
we have everything that
we've been avoiding thus far.
1115
00:58:12,650 --> 00:58:16,820
Would it be trading any kinds
of ideals, I don't know.
1116
00:58:16,820 --> 00:58:19,541
I have no control over it at this point.
1117
00:58:19,541 --> 00:58:21,624
I just hope for the best.
1118
00:58:33,830 --> 00:58:37,040
- Well, first off you
guys are looking beautiful.
1119
00:58:37,040 --> 00:58:38,307
- Thank you.
1120
00:58:38,307 --> 00:58:39,350
- [My name is Zach.
1121
00:58:39,350 --> 00:58:41,420
I invented this thing called a Freaker
1122
00:58:41,420 --> 00:58:44,860
and I'm here today looking
for a $200,000 investment
1123
00:58:44,860 --> 00:58:49,642
in exchange for a 10% equity
in my company, Freaker USA.
1124
00:59:17,350 --> 00:59:18,183
- Okay.
1125
00:59:20,010 --> 00:59:21,160
How did they treat you?
1126
00:59:22,331 --> 00:59:23,630
They treat you good?
1127
00:59:23,630 --> 00:59:24,880
Were they mean?
1128
00:59:28,250 --> 00:59:29,400
You didn't cry did you?
1129
00:59:32,630 --> 00:59:33,473
That's something.
1130
00:59:36,609 --> 00:59:37,470
It sounded good.
1131
00:59:37,470 --> 00:59:42,470
He sounded like, he sounded
like he had a good time.
1132
00:59:43,150 --> 00:59:46,410
He went out there to be entertaining.
1133
00:59:46,410 --> 00:59:50,880
He feels good about, he feels
like he gave them a show
1134
00:59:50,880 --> 00:59:53,932
which is good, which is
what we were looking for.
1135
00:59:53,932 --> 00:59:55,232
We wanted to be memorable.
1136
01:00:04,640 --> 01:00:05,530
I think he feels good though.
1137
01:00:05,530 --> 01:00:07,290
I think we all kind of feel the same way.
1138
01:00:07,290 --> 01:00:10,340
We're glad we don't have to
deal with that responsibility.
1139
01:00:10,340 --> 01:00:11,173
We don't have a,
1140
01:00:12,634 --> 01:00:15,133
the company doesn't have a
parent, we're all still orphans.
1141
01:00:15,133 --> 01:00:16,415
And I don't want to do that again.
1142
01:00:16,415 --> 01:00:18,360
I don't want to go through
1143
01:00:18,360 --> 01:00:19,433
I don't wanna,
1144
01:00:20,967 --> 01:00:23,067
I just don't want to lose control of that.
1145
01:00:25,110 --> 01:00:28,853
Two people that we fought
against so hard not to work for.
1146
01:00:32,890 --> 01:00:34,140
Lauren's a nervous wreck.
1147
01:00:36,290 --> 01:00:38,380
She's a complete nervous wreck.
1148
01:00:38,380 --> 01:00:39,780
We should probably call her.
1149
01:00:40,790 --> 01:00:43,033
Yeah, we were staying up all night.
1150
01:00:45,340 --> 01:00:46,920
Yeah.
1151
01:00:46,920 --> 01:00:49,720
Hey so we've got a week on the website,
1152
01:00:49,720 --> 01:00:50,870
and you're right there.
1153
01:00:53,100 --> 01:00:53,933
- Are you ready?
1154
01:00:55,410 --> 01:00:57,830
In the end it was clear that
Zach Crane could care less
1155
01:00:57,830 --> 01:00:59,410
if he got a deal on Shark Tank or not.
1156
01:00:59,410 --> 01:01:01,880
He ended up getting
something far more valuable,
1157
01:01:01,880 --> 01:01:02,900
at least to him.
1158
01:01:02,900 --> 01:01:04,300
And he still has the freedom and control
1159
01:01:04,300 --> 01:01:06,380
to do it the best way
that he knows how to do.
1160
01:01:06,380 --> 01:01:08,260
No doubt that he will continue to promote
1161
01:01:08,260 --> 01:01:11,117
the Freaker USA brand in
the only way that he can.
1162
01:01:24,120 --> 01:01:25,360
- When he's really busy,
1163
01:01:25,360 --> 01:01:28,470
and I'm with the babies all by myself
1164
01:01:30,327 --> 01:01:31,160
I think,
1165
01:01:33,520 --> 01:01:35,453
truly this isn't gonna be forever.
1166
01:01:38,290 --> 01:01:41,380
But then with kids, you turn around
1167
01:01:41,380 --> 01:01:44,570
and they're already grown, you know?
1168
01:01:44,570 --> 01:01:48,510
And so in this time
that that he's working,
1169
01:01:48,510 --> 01:01:50,600
it seems like it's a little time,
1170
01:01:50,600 --> 01:01:55,300
but in a kid's life it's a really like,
1171
01:01:55,300 --> 01:01:57,640
they don't have very much childhood.
1172
01:01:57,640 --> 01:02:02,440
And so when you say I'll
just be working on this,
1173
01:02:02,440 --> 01:02:03,450
you know for about a year,
1174
01:02:03,450 --> 01:02:05,770
we're gonna struggle through this,
1175
01:02:05,770 --> 01:02:08,020
and for a little baby a year is just like
1176
01:02:08,020 --> 01:02:10,453
that's a lot of little time to miss.
1177
01:02:12,570 --> 01:02:15,160
- What I'm seeing more and more every day
1178
01:02:15,160 --> 01:02:16,980
as I go through this
1179
01:02:16,980 --> 01:02:20,500
is that why can't I make my job
1180
01:02:20,500 --> 01:02:22,790
and my art, the same thing.
1181
01:02:22,790 --> 01:02:24,660
The logical thing to do would be,
1182
01:02:24,660 --> 01:02:25,647
well if you don't have all this time
1183
01:02:25,647 --> 01:02:27,400
and you can't do this stuff
1184
01:02:27,400 --> 01:02:29,450
well then just don't do a second project.
1185
01:02:30,930 --> 01:02:33,040
But to me, that would be the worst
1186
01:02:33,040 --> 01:02:34,733
thing that I could ever do.
1187
01:02:36,140 --> 01:02:37,863
Is my job that important to me?
1188
01:02:39,520 --> 01:02:41,923
No I can find another job if I have to,
1189
01:02:42,800 --> 01:02:45,440
but is this project that important to me?
1190
01:02:45,440 --> 01:02:47,940
Absolutely. It's that important to me.
1191
01:02:47,940 --> 01:02:52,940
My daughter, Claire, she knows what I do.
1192
01:02:53,560 --> 01:02:55,323
She's learning from that.
1193
01:02:56,320 --> 01:02:58,570
I can't teach her to give those things up
1194
01:02:58,570 --> 01:03:00,040
and I wouldn't want her
to give those things up
1195
01:03:00,040 --> 01:03:01,330
in the future.
1196
01:03:10,650 --> 01:03:14,068
- People who take
responsibility often get it.
1197
01:03:14,068 --> 01:03:18,670
That is shifting our posture
to the point where human beings
1198
01:03:18,670 --> 01:03:21,300
or whatever they do can say, I made this.
1199
01:03:21,300 --> 01:03:22,540
Here, I made this.
1200
01:03:22,540 --> 01:03:23,620
What do you think?
1201
01:03:23,620 --> 01:03:26,580
And when we own that question,
1202
01:03:26,580 --> 01:03:28,310
we are doing a different kind of work
1203
01:03:28,310 --> 01:03:30,835
then when we say, I was just doing my job.
1204
01:03:35,680 --> 01:03:37,940
- Prior to the Kickstarter,
1205
01:03:37,940 --> 01:03:40,290
we used to do development
work for other people.
1206
01:03:40,290 --> 01:03:42,740
We weren't sort of in
control of our own destiny.
1207
01:03:43,980 --> 01:03:45,830
And I had to lay off a lot of people.
1208
01:03:47,060 --> 01:03:50,110
That's the worst thing I think
an employer could ever do
1209
01:03:50,110 --> 01:03:53,540
in their life, is to have to
lay off perfectly good people.
1210
01:03:53,540 --> 01:03:57,370
My job is, I gotta keep
everybody employed and working.
1211
01:03:57,370 --> 01:03:59,630
Here we are and things are going great.
1212
01:03:59,630 --> 01:04:01,580
We feel extremely fortunate
1213
01:04:01,580 --> 01:04:06,380
but already I have to start
thinking about what's next.
1214
01:04:06,380 --> 01:04:08,460
My issue here now is how do I go to people
1215
01:04:08,460 --> 01:04:10,790
and say, hey, we wanna
do another Kickstarter
1216
01:04:10,790 --> 01:04:12,710
but we haven't finished this one yet.
1217
01:04:12,710 --> 01:04:13,930
And there's a good business reason
1218
01:04:13,930 --> 01:04:15,610
but how do I get them to buy off
1219
01:04:15,610 --> 01:04:17,070
on why we need to do that?
1220
01:04:20,820 --> 01:04:22,730
So we just finished the production
1221
01:04:22,730 --> 01:04:25,403
of the new video for the new project.
1222
01:04:26,990 --> 01:04:29,300
It's completely different
than the first one.
1223
01:04:29,300 --> 01:04:31,220
The first video was like really slick,
1224
01:04:31,220 --> 01:04:33,670
and sexy and had all
these really cool shots
1225
01:04:33,670 --> 01:04:36,090
and these cool like interviews
1226
01:04:36,090 --> 01:04:40,350
but we don't have the time to
make another video like that.
1227
01:04:40,350 --> 01:04:42,530
And so when I was talking to my brother
1228
01:04:42,530 --> 01:04:46,130
and say Taylor, what are we
gonna do for this next video?
1229
01:04:46,130 --> 01:04:47,130
And Taylor was like,
1230
01:04:48,045 --> 01:04:49,750
- Well okay, so my idea is this,
1231
01:04:49,750 --> 01:04:52,760
my idea, you're not gonna like my idea.
1232
01:04:52,760 --> 01:04:54,290
- I'm not gonna like it?
1233
01:04:54,290 --> 01:04:56,347
- Nope. You won't like it.
1234
01:04:56,347 --> 01:04:59,470
I think it's to do like the interview
1235
01:04:59,470 --> 01:05:01,770
on a web chat, like we're doing right now
1236
01:05:01,770 --> 01:05:03,940
where you're sitting
there and I'm sitting here
1237
01:05:03,940 --> 01:05:05,696
and I ask you the questions
and you answer them
1238
01:05:05,696 --> 01:05:09,420
and you just kind of give all
the information that you want.
1239
01:05:11,320 --> 01:05:14,323
- Yeah, I don't understand,
what do you mean?
1240
01:05:15,280 --> 01:05:17,170
They already know that
we can make a good video,
1241
01:05:17,170 --> 01:05:19,370
they already know that
you draw great stuff.
1242
01:05:19,370 --> 01:05:21,723
All you really have to do is
get across new information.
1243
01:05:21,723 --> 01:05:24,030
This is the only way I can think of
1244
01:05:24,030 --> 01:05:27,580
to do it in the timeline
that you have put us under.
1245
01:05:27,580 --> 01:05:29,010
- And he's asking me all these questions
1246
01:05:29,010 --> 01:05:30,210
about the new project.
1247
01:05:30,210 --> 01:05:31,530
Like what's different about it?
1248
01:05:31,530 --> 01:05:33,280
What's gonna be in it?
1249
01:05:33,280 --> 01:05:36,310
And at the end of us chatting,
1250
01:05:36,310 --> 01:05:39,800
my brother looks at me and
goes, well, I've got good news.
1251
01:05:39,800 --> 01:05:44,080
And I get this, I get this
like feeling in my stomach
1252
01:05:44,080 --> 01:05:47,600
because my brother always pulls
this kind of stuff with me.
1253
01:05:47,600 --> 01:05:49,850
And in my head, I'm like, oh no, oh no.
1254
01:05:49,850 --> 01:05:51,670
- I recorded the whole thing.
1255
01:05:51,670 --> 01:05:54,210
I think we should use the
video from right there,
1256
01:05:54,210 --> 01:05:58,900
what we just did.
1257
01:05:58,900 --> 01:05:59,733
It was good.
1258
01:05:59,733 --> 01:06:01,510
It was really good.
1259
01:06:01,510 --> 01:06:03,090
I believe you were very sincere,
1260
01:06:03,090 --> 01:06:04,993
and I think people will back you.
1261
01:06:13,190 --> 01:06:15,090
- Hey old school, come here.
1262
01:06:15,090 --> 01:06:17,560
My sources tell me you're
starting another project.
1263
01:06:17,560 --> 01:06:18,393
- That's right.
1264
01:06:18,393 --> 01:06:19,460
I'm pretty excited about the team
1265
01:06:19,460 --> 01:06:20,970
and the concept we put together.
1266
01:06:20,970 --> 01:06:23,150
- But aren't you still in
the middle of Wasteland?
1267
01:06:23,150 --> 01:06:25,050
- We are, but the writers
and concept artists
1268
01:06:25,050 --> 01:06:25,883
have finished their work on Wasteland,
1269
01:06:25,883 --> 01:06:28,210
and we'd like to get them
going on another project.
1270
01:06:28,210 --> 01:06:30,340
- Don't you just fire
them when they're done?
1271
01:06:30,340 --> 01:06:32,790
- Well, we like to keep
the teams together.
1272
01:06:32,790 --> 01:06:34,310
We like to start pre-production early.
1273
01:06:34,310 --> 01:06:36,380
It takes months to nail down the design
1274
01:06:36,380 --> 01:06:37,840
and fine tuning of a game.
1275
01:06:37,840 --> 01:06:39,840
- Months! For writing?
1276
01:06:39,840 --> 01:06:41,960
- Sure, that way when
Wasteland 2 finishes,
1277
01:06:41,960 --> 01:06:43,770
the scripters can start
working on material
1278
01:06:43,770 --> 01:06:44,880
that's well-polished.
1279
01:06:44,880 --> 01:06:46,560
This is the way we did it
back in the Interplay days.
1280
01:06:46,560 --> 01:06:47,720
- Inter-who?
1281
01:06:47,720 --> 01:06:49,970
- Listen, I doubt you've even
heard of the game anyway.
1282
01:06:49,970 --> 01:06:51,210
- Try me.
1283
01:06:51,210 --> 01:06:52,191
- There's really no point.
1284
01:06:52,191 --> 01:06:53,990
- I'm serious, give me a chance.
1285
01:06:53,990 --> 01:06:55,010
- I just don't think-
1286
01:06:55,010 --> 01:06:56,240
- Brian, I've done my homework.
1287
01:06:56,240 --> 01:06:57,580
I've studied Trista.
1288
01:06:57,580 --> 01:07:00,523
- Okay, fine. It's called Torment.
1289
01:07:04,216 --> 01:07:05,130
- Never heard of it.
1290
01:07:05,130 --> 01:07:07,410
- In my opinion, Torment is
1291
01:07:07,410 --> 01:07:10,240
the single greatest game ever made,
1292
01:07:10,240 --> 01:07:11,450
and it's a work of art.
1293
01:07:11,450 --> 01:07:13,530
It's a work of literature.
1294
01:07:13,530 --> 01:07:17,030
- There was a game that we
did back in the Interplay days
1295
01:07:17,030 --> 01:07:19,050
that has kind of a big cult following
1296
01:07:19,050 --> 01:07:21,430
behind this called Planescape: Torment.
1297
01:07:21,430 --> 01:07:24,080
It was a very different
kind of role playing game.
1298
01:07:24,080 --> 01:07:26,290
It was very literary in nature,
1299
01:07:26,290 --> 01:07:29,720
and you use your words as weapons.
1300
01:07:29,720 --> 01:07:31,270
- I'm always amazed
that that game was made
1301
01:07:31,270 --> 01:07:32,180
in the first place.
1302
01:07:32,180 --> 01:07:33,210
It astounds me.
1303
01:07:33,210 --> 01:07:35,300
So now you go and you try
to make that game today
1304
01:07:35,300 --> 01:07:36,160
and you just can't get it done
1305
01:07:36,160 --> 01:07:38,070
because it's not your cookie cutter combat
1306
01:07:38,070 --> 01:07:40,770
or sports game or whatever
the flavor of the month is,
1307
01:07:41,650 --> 01:07:43,050
Guitar Hero or whatever it is.
1308
01:07:43,050 --> 01:07:44,380
I mean, those games are fun, that's great
1309
01:07:44,380 --> 01:07:47,550
but not everything fits into
that little cookie cutter.
1310
01:07:47,550 --> 01:07:51,720
There's a huge, tremendous
desire for these games out there.
1311
01:07:51,720 --> 01:07:54,460
But nobody has stepped in
and say, okay, we trust you,
1312
01:07:54,460 --> 01:07:55,580
here's the money.
1313
01:07:55,580 --> 01:07:56,413
Who do you go to?
1314
01:07:56,413 --> 01:07:58,560
You go directly to the
people that want the game.
1315
01:08:00,250 --> 01:08:01,660
It turns the whole model on its head.
1316
01:08:01,660 --> 01:08:04,960
It turns the whole model from,
we need somebody above us,
1317
01:08:04,960 --> 01:08:06,270
we need to convince them
to give us some money.
1318
01:08:06,270 --> 01:08:07,520
We need to get down on our knees
1319
01:08:07,520 --> 01:08:09,520
to we just go to our fan base
and say, do you want this?
1320
01:08:09,520 --> 01:08:10,487
And if they want it,
they'll give you the money.
1321
01:08:10,487 --> 01:08:13,180
And if they don't, they won't.
1322
01:08:13,180 --> 01:08:14,730
- We're kind of part
committed at this point
1323
01:08:14,730 --> 01:08:17,070
to going with the crowdfunding
because it's really
1324
01:08:17,070 --> 01:08:18,570
the only way, it's the only way
1325
01:08:18,570 --> 01:08:20,100
Wasteland could have ever been made.
1326
01:08:20,100 --> 01:08:23,100
I mean, we did pitch it to
every publisher on the planet
1327
01:08:23,100 --> 01:08:25,840
for 20 years with no
chance of getting it made,
1328
01:08:25,840 --> 01:08:28,680
and we pitched it to the crowd
once and they went for it.
1329
01:08:28,680 --> 01:08:30,360
We've sort of become the poster child
1330
01:08:30,360 --> 01:08:34,560
for the indie development,
anti publisher movement.
1331
01:08:34,560 --> 01:08:37,140
And that was, I mean,
it's just an accident.
1332
01:08:37,140 --> 01:08:40,060
That's not like that was some secret plan
1333
01:08:40,060 --> 01:08:43,278
or anything, but if they can believe
1334
01:08:43,278 --> 01:08:47,200
that we can make something
else starting right now
1335
01:08:47,200 --> 01:08:50,740
without negatively impacting Wasteland
1336
01:08:50,740 --> 01:08:52,650
then I think we can get their support.
1337
01:08:52,650 --> 01:08:54,800
But without the crowd
1338
01:08:54,800 --> 01:08:58,690
there's really not much
of a future for us,
1339
01:08:58,690 --> 01:09:00,095
and what we're trying to do.
1340
01:09:16,540 --> 01:09:19,003
- This is my lucky shirt.
1341
01:09:20,410 --> 01:09:23,393
I know it looks ridiculous,
but I don't really care.
1342
01:09:24,880 --> 01:09:26,110
It's a pretty special shirt to me.
1343
01:09:26,110 --> 01:09:28,620
I mean, I've worn this at the birth
1344
01:09:28,620 --> 01:09:30,100
of one of my my daughters.
1345
01:09:30,100 --> 01:09:32,810
I wore this for the first
day of the first project,
1346
01:09:32,810 --> 01:09:34,500
Federal 52 part one.
1347
01:09:34,500 --> 01:09:35,440
And I'm wearing it today
1348
01:09:35,440 --> 01:09:38,470
because today is the
win or lose day for me.
1349
01:09:38,470 --> 01:09:42,050
This is the day we start
the Federal 52 part two.
1350
01:09:42,050 --> 01:09:43,343
I can barely think straight
1351
01:09:43,343 --> 01:09:45,380
because I stayed up all night last night,
1352
01:09:45,380 --> 01:09:47,539
working, getting everything ready.
1353
01:09:47,539 --> 01:09:51,610
I've got the video which
it's not as you know,
1354
01:09:51,610 --> 01:09:52,960
it's not as slick as the first one,
1355
01:09:52,960 --> 01:09:55,090
but I think it's pretty funny.
1356
01:09:55,090 --> 01:09:56,290
- I recorded the whole thing,
1357
01:09:56,290 --> 01:09:58,783
I think we should use the
video from right there,
1358
01:09:58,783 --> 01:10:01,597
what we just did.
1359
01:10:01,597 --> 01:10:03,850
- Oh, I got my pledge
tiers set up, my pictures.
1360
01:10:03,850 --> 01:10:05,660
I've got hopefully all the typos correct?
1361
01:10:05,660 --> 01:10:07,890
Because last project, I had so many typos
1362
01:10:07,890 --> 01:10:08,940
because I'm an idiot.
1363
01:10:10,200 --> 01:10:14,070
And all I have to do now it's 11:52
1364
01:10:16,120 --> 01:10:16,953
and all I have to do is push go,
1365
01:10:16,953 --> 01:10:20,110
just have to wait until 12
because in my last project,
1366
01:10:20,110 --> 01:10:24,320
I kind of teased that I
gave all my backers a time
1367
01:10:24,320 --> 01:10:25,229
that it was gonna start.
1368
01:10:25,229 --> 01:10:30,229
And I said, it's going to
start at 12 noon on Saturday.
1369
01:10:30,660 --> 01:10:31,570
So be there, be ready,
1370
01:10:31,570 --> 01:10:33,340
because I have some limited edition stuff.
1371
01:10:33,340 --> 01:10:35,760
And hopefully I have all these backers
1372
01:10:35,760 --> 01:10:37,060
around the world that are sitting there
1373
01:10:37,060 --> 01:10:39,810
clicking, refresh, refresh,
refresh, waiting for it to go.
1374
01:10:39,810 --> 01:10:41,900
So I just want it to go.
1375
01:10:41,900 --> 01:10:43,730
I want it to start because I want to see
1376
01:10:43,730 --> 01:10:46,860
if this next chapter in my life
is either going to work out
1377
01:10:46,860 --> 01:10:48,360
or it's not going to work out.
1378
01:10:59,820 --> 01:11:04,090
I mean it hasn't even
been like two minutes
1379
01:11:04,090 --> 01:11:06,640
and I already have more backers
1380
01:11:06,640 --> 01:11:08,834
than I did in the first 24
hours of the first project.
1381
01:11:08,834 --> 01:11:13,834
Like 420, 422, my phone won't even stop.
1382
01:11:15,430 --> 01:11:19,050
Won't even stop, like
dinging, and people going,
1383
01:11:19,050 --> 01:11:21,203
I can't even, I can't even think straight.
1384
01:11:22,066 --> 01:11:22,899
They just keep coming.
1385
01:11:22,899 --> 01:11:23,970
They keep coming.
1386
01:11:23,970 --> 01:11:27,023
Like at this rate, I don't even know,
1387
01:11:28,130 --> 01:11:31,610
we could get funded in
the first hour or so
1388
01:11:31,610 --> 01:11:33,040
compared to the first 24 hours.
1389
01:11:33,040 --> 01:11:35,063
This is ridiculous, ridiculous.
1390
01:11:35,960 --> 01:11:37,863
Oh, hold on one second, it's my brother.
1391
01:11:39,010 --> 01:11:42,659
Yeah. Yes, yes, no, I know.
1392
01:11:42,659 --> 01:11:44,209
Are you, are you watching this?
1393
01:11:45,060 --> 01:11:47,340
No. Look at, look at it.
1394
01:11:47,340 --> 01:11:48,970
Even with that video.
1395
01:11:48,970 --> 01:11:52,040
I know it's just keeps going up.
1396
01:11:52,040 --> 01:11:52,873
Shut up. All right.
1397
01:11:52,873 --> 01:11:53,820
All right. See you.
1398
01:11:58,600 --> 01:12:00,410
I'm excited.
1399
01:12:00,410 --> 01:12:02,710
But I feel like I want
to vomit the same time.
1400
01:12:05,930 --> 01:12:09,470
It's only been, it's only been 18 minutes
1401
01:12:10,530 --> 01:12:14,054
and the project is, I mean,
the project is fully funded.
1402
01:12:14,054 --> 01:12:19,054
I mean, yeah that's awesome.
1403
01:12:19,610 --> 01:12:24,120
You know, but at the same
time, I didn't even know,
1404
01:12:24,120 --> 01:12:26,120
I didn't even know what
I was going to feel.
1405
01:12:26,120 --> 01:12:27,340
I'm the most excited
1406
01:12:27,340 --> 01:12:31,943
but I'm also the most afraid
that I've ever been before.
1407
01:12:33,490 --> 01:12:36,493
My dreams are now coming barreling at me,
1408
01:12:37,512 --> 01:12:38,470
at 100 miles an hour
1409
01:12:38,470 --> 01:12:41,320
and it's, my life is about to change.
1410
01:12:41,320 --> 01:12:42,800
I mean, it's not about to change,
1411
01:12:42,800 --> 01:12:43,930
it's changing now.
1412
01:12:43,930 --> 01:12:46,180
It just changed in 18 minutes.
1413
01:12:46,180 --> 01:12:50,312
And it's, I mean, it's hard to realize
1414
01:12:50,312 --> 01:12:55,260
what all of that work
1415
01:12:56,800 --> 01:13:00,960
and then you have all these
people that are supporting you,
1416
01:13:00,960 --> 01:13:03,880
and there for you even though you may not
1417
01:13:03,880 --> 01:13:05,250
even know who they are.
1418
01:13:05,250 --> 01:13:08,950
I just hope that, you know,
everything that I've done
1419
01:13:08,950 --> 01:13:10,860
and everything that I
do during the project
1420
01:13:10,860 --> 01:13:14,093
is enough to merit that sacrifice.
1421
01:13:30,650 --> 01:13:34,620
- So I woke up Sunday
to a text from Michael,
1422
01:13:34,620 --> 01:13:36,820
who does all of our warehouse tagging
1423
01:13:36,820 --> 01:13:38,710
and does a lot of the shipping
1424
01:13:38,710 --> 01:13:41,350
and it just said 911 on it.
1425
01:13:41,350 --> 01:13:44,220
So it was like, ah, shortly
thereafter, I got a text
1426
01:13:44,220 --> 01:13:46,040
from Alicia come to the office now.
1427
01:13:46,040 --> 01:13:47,330
And I'm like, Oh, and I'm like, okay.
1428
01:13:47,330 --> 01:13:49,410
I'm like, Oh, so we got there and you know
1429
01:13:49,410 --> 01:13:51,590
the lock was all broken
and obviously crowbarred
1430
01:13:51,590 --> 01:13:54,610
so we got robbed and just
went in, there was a cop there
1431
01:13:55,580 --> 01:13:58,580
and the computers were all gone.
1432
01:13:58,580 --> 01:14:00,650
We just got a new camera for Justin,
1433
01:14:00,650 --> 01:14:02,070
and that was stolen.
1434
01:14:02,070 --> 01:14:03,610
A lot of the lenses.
1435
01:14:03,610 --> 01:14:06,213
So we got robbed on Sunday.
1436
01:14:08,430 --> 01:14:12,130
Sunday morning, my wife
told that she had just read
1437
01:14:12,130 --> 01:14:16,430
online that they had been robbed and lost,
1438
01:14:16,430 --> 01:14:19,950
I want to say $10,000 worth
of computers and cameras.
1439
01:14:19,950 --> 01:14:22,980
And for somebody so small,
1440
01:14:22,980 --> 01:14:26,550
that's enough to kind of
put you out of business.
1441
01:14:26,550 --> 01:14:28,720
So she said, what can we do?
1442
01:14:28,720 --> 01:14:30,090
Like we have to do something
1443
01:14:30,090 --> 01:14:31,670
- The following morning after the robbery,
1444
01:14:31,670 --> 01:14:33,120
we're all sitting in the office,
1445
01:14:33,120 --> 01:14:34,860
and we're like, okay, we got to figure out
1446
01:14:34,860 --> 01:14:36,250
a way to get some money back.
1447
01:14:36,250 --> 01:14:37,820
As we're talking about it, Lauren calls us
1448
01:14:37,820 --> 01:14:40,183
over to her computer and she's
like, guys, check this out.
1449
01:14:40,183 --> 01:14:41,290
And I'm like what?
1450
01:14:41,290 --> 01:14:43,970
And she's like Gravity
Records just down the street
1451
01:14:43,970 --> 01:14:46,670
from us, put up a Facebook event page,
1452
01:14:46,670 --> 01:14:49,060
throwing a benefit concert to help Freaker
1453
01:14:49,060 --> 01:14:50,810
get their shit back.
1454
01:14:50,810 --> 01:14:53,020
- My wife told me that I'm
going to put together an event.
1455
01:14:53,020 --> 01:14:55,930
I need you to contact whoever you know,
1456
01:14:55,930 --> 01:14:59,420
these bands that, you know,
might be able to do it
1457
01:14:59,420 --> 01:15:01,130
and just call in some favors.
1458
01:15:01,130 --> 01:15:05,200
And so I started calling and texting.
1459
01:15:05,200 --> 01:15:08,763
She started organizing
it all and here we are.
1460
01:15:10,310 --> 01:15:11,980
- There was this huge massive event
1461
01:15:11,980 --> 01:15:15,633
in like an hour from us
figuring out about the robbery.
1462
01:15:17,230 --> 01:15:21,040
You know here we are of just
like, oh, we took this big hit.
1463
01:15:21,040 --> 01:15:23,780
Now this whole community
just came together
1464
01:15:23,780 --> 01:15:27,881
through this big party, turned
it into this positive event.
1465
01:15:27,881 --> 01:15:28,741
And it was awesome.
1466
01:15:46,075 --> 01:15:47,627
Buy some Freakers.
1467
01:15:47,627 --> 01:15:50,763
It was one of the most moving
heights of my life by far.
1468
01:16:06,650 --> 01:16:09,900
- Ten, nine, eight, seven, six,
1469
01:16:11,712 --> 01:16:16,041
five, four, three, two, one.
1470
01:16:25,321 --> 01:16:27,238
- 74,385 backers.
1471
01:16:31,350 --> 01:16:34,290
- It's been a long haul
to get back to this place
1472
01:16:35,710 --> 01:16:37,680
of making games the way I want to do it.
1473
01:16:37,680 --> 01:16:42,170
And having everybody
support what we've done
1474
01:16:42,170 --> 01:16:44,380
and to get behind us in such a major way
1475
01:16:44,380 --> 01:16:46,460
it's just, it's thrilling.
1476
01:16:46,460 --> 01:16:50,223
And then, I just can't say
I'm fortunate enough times.
1477
01:16:53,900 --> 01:16:58,260
For me this journey has come full circle.
1478
01:16:58,260 --> 01:17:00,840
And I think back to when I was,
1479
01:17:00,840 --> 01:17:05,570
when I was young and now here
I am back to where I started
1480
01:17:05,570 --> 01:17:07,760
back doing what I want to do.
1481
01:17:07,760 --> 01:17:10,260
I can't imagine anything
satisfying than this,
1482
01:17:10,260 --> 01:17:11,600
considering the kind of the route
1483
01:17:11,600 --> 01:17:13,300
that I've had to take to get here.
1484
01:17:14,855 --> 01:17:18,090
- I hope that people
look at what I've done
1485
01:17:19,110 --> 01:17:20,803
and see that they can do it.
1486
01:17:31,636 --> 01:17:33,760
- All of my work, all of the work
1487
01:17:33,760 --> 01:17:38,003
that I've done up to this
point has led to this.
1488
01:17:39,350 --> 01:17:44,350
And it's unreal for me
to think about people
1489
01:17:47,958 --> 01:17:51,520
all across the world
they may have just been,
1490
01:17:51,520 --> 01:17:53,500
sitting in their living room or whatever,
1491
01:17:53,500 --> 01:17:55,460
and turn the computer on.
1492
01:17:55,460 --> 01:17:59,428
And then, oh that's a nice deck of cards,
1493
01:17:59,428 --> 01:18:00,278
and then clicked.
1494
01:18:03,187 --> 01:18:04,677
And I may not know those people,
1495
01:18:04,677 --> 01:18:05,850
and I may never know those people.
1496
01:18:05,850 --> 01:18:07,553
I may never meet those people,
1497
01:18:09,340 --> 01:18:13,150
but every individual person that did that
1498
01:18:14,080 --> 01:18:19,080
played an enormous role
in changing my life.
1499
01:18:20,560 --> 01:18:25,560
And a little thing that
people don't even know
1500
01:18:26,110 --> 01:18:28,260
and they will know when
they get the decks,
1501
01:18:29,690 --> 01:18:31,550
on the inside of the decks,
1502
01:18:31,550 --> 01:18:33,810
there on the inside of the decks,
1503
01:18:33,810 --> 01:18:38,810
is it says for Claire and for Scarlet,
1504
01:18:40,620 --> 01:18:41,970
and those are my daughters.
1505
01:18:51,680 --> 01:18:56,330
Those people absolutely
changed the course of my life
1506
01:18:57,850 --> 01:19:01,113
and the course of my
daughter's lives and my family.
1507
01:19:12,923 --> 01:19:15,340
That's awesome, what is that?
1508
01:19:18,450 --> 01:19:20,800
Me laying my ideas and
my heart out on the table
1509
01:19:20,800 --> 01:19:22,250
that people can come to that.
1510
01:19:24,720 --> 01:19:27,487
And you know, I can do
it, anybody can do it.
1511
01:19:51,610 --> 01:19:52,850
- Three years ago when I moved out here
1512
01:19:52,850 --> 01:19:53,890
I didn't think that,
1513
01:19:53,890 --> 01:19:56,430
I had no idea what was in store for me
1514
01:19:56,430 --> 01:19:58,180
coming out to Las Angeles.
1515
01:19:58,180 --> 01:19:59,480
Had a blast out here.
1516
01:19:59,480 --> 01:20:01,420
I met lots of awesome people,
1517
01:20:01,420 --> 01:20:03,540
people that mean a lot to me now,
1518
01:20:03,540 --> 01:20:06,040
and they'll mean a lot to
me in 20 years from now.
1519
01:20:08,760 --> 01:20:10,820
Obviously it's sad to think about
1520
01:20:10,820 --> 01:20:12,460
leaving something like this.
1521
01:20:12,460 --> 01:20:14,310
Everyone in my office is
like, you're moving to Texas.
1522
01:20:14,310 --> 01:20:15,143
What are you talking about?
1523
01:20:15,143 --> 01:20:15,976
You moving to Texas.
1524
01:20:15,976 --> 01:20:17,400
You're gonna melt in Texas.
1525
01:20:17,400 --> 01:20:18,750
Yes. I know it's hot in Texas.
1526
01:20:18,750 --> 01:20:19,890
I don't care.
1527
01:20:19,890 --> 01:20:22,004
That's why they invented air conditioners.
1528
01:20:22,004 --> 01:20:24,330
I mean, it's just another
chapter in my life
1529
01:20:24,330 --> 01:20:27,400
and a chapter in my life
with my family and my wife,
1530
01:20:27,400 --> 01:20:28,650
and I'm so excited about it.
1531
01:20:28,650 --> 01:20:30,600
And I've learned so many things
1532
01:20:30,600 --> 01:20:33,017
and I've picked so many things up
1533
01:20:33,017 --> 01:20:34,940
that have helped me become who I am
1534
01:20:34,940 --> 01:20:37,310
and become the father
that I am and the husband.
1535
01:20:37,310 --> 01:20:40,662
I couldn't ask for anything
more, but I get to go home.
1536
01:20:46,170 --> 01:20:47,920
- You don't have to sit around
1537
01:20:47,920 --> 01:20:51,417
and wait for some company
to decide that you want it
1538
01:20:51,417 --> 01:20:52,993
You can do it for yourself.
1539
01:21:01,710 --> 01:21:03,590
We have built this enormous platform,
1540
01:21:03,590 --> 01:21:04,810
it's open to everyone.
1541
01:21:04,810 --> 01:21:06,870
We have built this moment in time
1542
01:21:06,870 --> 01:21:09,163
with people who care to stand up and care.
1543
01:21:10,200 --> 01:21:11,100
Let's not blow it.
1544
01:21:11,100 --> 01:21:12,990
- The revolution is here right now.
1545
01:21:12,990 --> 01:21:16,350
Look past the old ways of making stuff.
1546
01:21:16,350 --> 01:21:17,870
We're building things again.
1547
01:21:17,870 --> 01:21:18,890
We're building things in Brooklyn,
1548
01:21:18,890 --> 01:21:20,340
We're building things in Japan,
1549
01:21:20,340 --> 01:21:23,143
we're building things
everywhere around the world.
1550
01:21:24,310 --> 01:21:25,543
We live in a new era.
1551
01:21:26,730 --> 01:21:28,480
- We live in a brand new world
1552
01:21:28,480 --> 01:21:32,350
where all of a sudden the
technology that is around us
1553
01:21:32,350 --> 01:21:34,753
enables us to do the
things that we believe in.
1554
01:23:04,467 --> 01:23:06,210
- You guys look beautiful.
1555
01:23:06,210 --> 01:23:07,090
I wanna hold ya.
1556
01:23:07,090 --> 01:23:09,540
If I can hug you all right now, I would.
1557
01:23:09,540 --> 01:23:11,700
But there's a thing, there's a screen,
1558
01:23:11,700 --> 01:23:15,120
you're in the future,
but I love you anyway.
1559
01:23:15,120 --> 01:23:17,360
And if you ever see me, I'd love a hug.
116601
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