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This is the story of whisky
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and I start it right here
in the heart of Tokyo.
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00:00:16,000 --> 00:00:18,880
Around these streets
are bars crammed with people
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00:00:18,880 --> 00:00:20,640
imbibing the amber liquid.
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00:00:20,640 --> 00:00:22,560
It will be a fascinating journey,
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00:00:22,560 --> 00:00:27,080
so come with me as I tell the story
of Scotland's gift to the world.
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00:00:30,800 --> 00:00:34,360
I'm going on a pilgrimage to find
out why such a simple drink
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has come to mean so much.
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00:00:37,400 --> 00:00:39,600
Hi. My name's Jim.
I'm from Scotland.
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00:00:39,600 --> 00:00:41,840
From the makers, to the marketeers,
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00:00:41,840 --> 00:00:44,120
and the chemists
to the cocktail makers,
12
00:00:44,120 --> 00:00:47,240
and from the Highlands,
to Hobart in Tasmania...
13
00:00:49,560 --> 00:00:52,600
..I'll be meeting the people and
travelling to the places
14
00:00:52,600 --> 00:00:56,480
immersed in Scottish whisky's
world story.
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00:00:56,480 --> 00:01:01,600
This is the tale of an ancient craft
that became a global colossus.
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00:01:01,600 --> 00:01:03,400
It is the tale of Scotch.
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00:01:06,360 --> 00:01:08,640
Isn't it grand that this
stuff's made in Scotland?
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00:01:08,640 --> 00:01:10,440
Aye, true.
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00:01:22,520 --> 00:01:26,360
Today, we treat Scotch whisky
with reverence.
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Yet, as recently as the late 1970s,
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it was viewed
altogether differently.
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When people thought of Scotch,
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they thought of old-fashioned,
untrendy, blended whiskies.
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It was something of a safe,
boring choice.
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Here - what your granda
drank at Hogmanay,
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00:01:42,160 --> 00:01:45,520
and abroad - ignored in favour
of domestic spirits.
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00:01:45,520 --> 00:01:49,680
By the early 1980s, too much was
being made for not enough drinkers,
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creating a whisky loch
of untouched liquid.
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Many distilleries closed.
30
00:01:56,800 --> 00:02:00,040
Then the industry recovered
on the back of an unlikely source -
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single malts.
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00:02:01,680 --> 00:02:04,320
Marketing was once more
at the forefront
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00:02:04,320 --> 00:02:08,440
via a bottle label vision of
Scotland sold to the world.
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00:02:08,440 --> 00:02:12,280
Now malts are booming,
desirable and collectable,
35
00:02:12,280 --> 00:02:14,600
and provoke global interest
in Scotland.
36
00:02:16,200 --> 00:02:20,400
On Edinburgh's Royal Mile stands the
building symbolic of this intrigue.
37
00:02:21,880 --> 00:02:23,800
The Scotch Whisky Experience
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00:02:23,800 --> 00:02:26,520
is funded by
a cluster of drinks companies.
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00:02:26,520 --> 00:02:30,960
Among its greatest attractions
is a breathtaking hoard of bottles.
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00:02:30,960 --> 00:02:35,400
This marble and glass shrine
to whisky
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contains 3,348 bottles,
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and it is
a magnificent collection.
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It was collected by one man -
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Claive Vidiz, a Brazilian
from Sao Paulo.
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It took him 35 years to collect,
46
00:02:50,440 --> 00:02:53,840
and then he came to a financial
arrangement with Diageo,
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00:02:53,840 --> 00:02:57,280
and Diageo brought the collection
here to Scotland.
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00:02:57,280 --> 00:02:59,280
And as Mr Vidiz himself says...
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00:02:59,280 --> 00:03:01,360
"We have an expression in Brazil -
50
00:03:01,360 --> 00:03:03,520
"a good son returns home,
and, in my view,
51
00:03:03,520 --> 00:03:06,040
"the collection is back
with its family now."
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00:03:06,040 --> 00:03:07,680
And here is Mr Vidiz.
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00:03:20,880 --> 00:03:22,480
This is where it all began.
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He was well-known as being
a real lover of Scotch whisky.
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And business associates would always
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pick up a bottle in duty-free
for him.
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00:03:29,640 --> 00:03:33,360
But finally a business associate
went to visit him from Scotland,
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00:03:33,360 --> 00:03:35,720
and said, "This is real stuff.
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00:03:35,720 --> 00:03:38,040
"This is the stuff
you'll never have heard of.
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00:03:38,040 --> 00:03:40,440
"It's called single malt
Scotch whisky.
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00:03:40,440 --> 00:03:42,320
"And this is the stuff
to keep and enjoy
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"with only your very best friends."
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00:03:44,240 --> 00:03:46,840
What date was this?
So this was in the 1970s.
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00:03:46,840 --> 00:03:48,680
And really only
blended Scotch whisky
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00:03:48,680 --> 00:03:50,240
was exported at the time.
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00:03:50,240 --> 00:03:52,280
It was very, very hard
to find anything else.
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00:03:52,280 --> 00:03:56,760
So these six bottles here
were given to Claive then,
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00:03:56,760 --> 00:04:00,200
and, rather than sharing them
with his very best friends,
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00:04:00,200 --> 00:04:03,360
he was so overwhelmed and so
passionate about them
70
00:04:03,360 --> 00:04:05,200
that he never opened them.
71
00:04:05,200 --> 00:04:08,240
And this began the
Scotch Whisky collection.
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00:04:08,240 --> 00:04:11,360
Now, people come from all over
the world to view this, don't they?
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That's right.
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00:04:12,640 --> 00:04:15,880
About 80% of the visitors
that come here are from overseas.
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00:04:15,880 --> 00:04:20,600
So it just reflects the
huge pull that Scotch whisky has,
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00:04:20,600 --> 00:04:23,360
and the kudos that it has
from an international point of view.
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00:04:23,360 --> 00:04:26,320
So they come because they
love whisky in the first place?
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00:04:26,320 --> 00:04:28,680
Well... They don't just pop in
on a rainy day and think,
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00:04:28,680 --> 00:04:30,760
"Where should we go in Edinburgh?"
Well, you know,
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00:04:30,760 --> 00:04:33,400
they don't come because they
already know and love Scotch whisky.
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00:04:33,400 --> 00:04:35,440
Most of our visitors
are from overseas,
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00:04:35,440 --> 00:04:37,920
have heard of Scotch whisky,
know what it is,
83
00:04:37,920 --> 00:04:40,200
but aren't already
Scotch whisky drinkers.
84
00:04:40,200 --> 00:04:43,640
So a small proportion of them
love it, are enthusiasts,
85
00:04:43,640 --> 00:04:46,400
and know about this collection
and have made a bit of a pilgrimage,
86
00:04:46,400 --> 00:04:49,040
but the majority of them
have come to Scotland,
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00:04:49,040 --> 00:04:51,520
and there is no way that they could
visit Scotland
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00:04:51,520 --> 00:04:53,920
without finding out
more about Scotch whisky
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00:04:53,920 --> 00:04:56,800
because the two are
so intrinsically linked.
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00:04:56,800 --> 00:05:00,920
You've got a Black Bowmore
from 1964.
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What on earth is that worth?
92
00:05:02,640 --> 00:05:05,440
You've focused in on one of those
bottles that is completely unique,
93
00:05:05,440 --> 00:05:06,800
really rare...
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00:05:06,800 --> 00:05:08,360
Only sold at auction.
95
00:05:08,360 --> 00:05:11,080
But, equally, we have
the opposite end of the spectrum.
96
00:05:11,080 --> 00:05:14,520
We even have whisky
and cola in a can.
97
00:05:14,520 --> 00:05:16,720
So there's nothing
too precious about this.
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00:05:16,720 --> 00:05:20,240
It's a snapshot of every single
bottle of whisky that was different,
99
00:05:20,240 --> 00:05:22,160
that was individual,
that was unique,
100
00:05:22,160 --> 00:05:24,200
and that was collected
over that period.
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00:05:24,200 --> 00:05:27,040
So, if you were to put a figure on
the Black Bowmore, what would it be?
102
00:05:27,040 --> 00:05:28,800
Tens of thousands now.
103
00:05:28,800 --> 00:05:30,720
Seriously? Yeah. Yeah.
104
00:05:30,720 --> 00:05:32,760
One of those ones
that goes very well at auction.
105
00:05:34,960 --> 00:05:37,120
The Scotch Whisky experience is,
in itself,
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00:05:37,120 --> 00:05:41,920
a giant display cabinet for an
industry and, in turn, a country.
107
00:05:41,920 --> 00:05:45,000
Yet the rise of Scotch as
a tourist magnet
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00:05:45,000 --> 00:05:46,840
is a recent phenomenon.
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00:05:46,840 --> 00:05:50,880
In the 1980s, there were very few
distillery visitor centres,
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00:05:50,880 --> 00:05:53,400
and now there's
round about 50 distilleries
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that you can visit as a tourist
to Scotland.
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That has been a huge change
in the whisky landscape.
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It is reckoned that, in 2015 alone,
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00:06:03,080 --> 00:06:06,680
1.5 million people
visited Scotland's distilleries,
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00:06:06,680 --> 00:06:08,920
spending £50 million.
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00:06:10,120 --> 00:06:13,680
It is not only large established
distilleries that they visit...
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00:06:13,680 --> 00:06:15,800
Places that have been making
whisky for centuries
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00:06:15,800 --> 00:06:19,360
now face a challenge from
dynamic small-scale upstarts
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00:06:19,360 --> 00:06:21,800
like Strathearn Distillery
in Perthshire.
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00:06:23,320 --> 00:06:26,080
Over the last few years,
there's been a quiet revolution
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00:06:26,080 --> 00:06:28,280
happening in the whisky industry
in Scotland.
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00:06:28,280 --> 00:06:30,400
And that is the fact
that we currently have
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about 20 small craft distilleries,
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00:06:32,440 --> 00:06:35,080
with another 10 waiting
to be operational.
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00:06:35,080 --> 00:06:37,560
They make whisky in the old style,
126
00:06:37,560 --> 00:06:39,920
when whisky was made
in a small room,
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00:06:39,920 --> 00:06:42,120
or a little but and ben, a croft,
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00:06:42,120 --> 00:06:44,640
or a barn somewhere
in a Highland glen.
129
00:06:44,640 --> 00:06:47,440
And it's a bit like
the craft beer revolution
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00:06:47,440 --> 00:06:49,760
that's really exploded over
the United Kingdom
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00:06:49,760 --> 00:06:51,320
in the last few years,
132
00:06:51,320 --> 00:06:53,880
and it's really going to
make a radical difference
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00:06:53,880 --> 00:06:55,400
to whisky and our choices.
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00:06:55,400 --> 00:06:56,840
I'm standing in front
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00:06:56,840 --> 00:07:00,800
of what is probably the smallest
craft distillery in Scotland.
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00:07:06,600 --> 00:07:10,000
Welcome, David, to the smallest
distillery in Scotland.
137
00:07:11,240 --> 00:07:13,360
This is a dinky little thing, Tony.
138
00:07:13,360 --> 00:07:15,240
It's a miniature whisky distillery.
139
00:07:15,240 --> 00:07:19,000
It's also a bit like
an adult's Meccano kit.
140
00:07:19,000 --> 00:07:22,600
This is a prime example of
a small craft distillery, isn't it?
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There's currently 16 producing.
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We were the first.
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We had a meeting here because
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00:07:28,880 --> 00:07:31,320
so many people
were asking me questions,
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00:07:31,320 --> 00:07:33,440
and I said,
"Well, let's get together."
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And we had 50 people turn up.
147
00:07:35,800 --> 00:07:37,320
And it's not just whisky.
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00:07:37,320 --> 00:07:40,440
There's whisky, there's gin,
there's vodka,
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00:07:40,440 --> 00:07:44,120
there is a rum distillery
in the heart of Speyside.
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00:07:44,120 --> 00:07:45,560
LAUGHING: I love it!
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Just because a distillery is small,
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it doesn't necessarily
make it well crafted.
153
00:07:52,200 --> 00:07:53,880
But some of the small distillers
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are producing products
of astonishing interest,
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astonishing versatility.
156
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Not all will survive. There will be
a shake-out of that sector.
157
00:08:03,120 --> 00:08:06,720
But craft is certainly
adding a lot of interest,
158
00:08:06,720 --> 00:08:08,640
it's adding a lot of vivacity,
159
00:08:08,640 --> 00:08:10,720
and it's adding a lot of choice
for the consumer,
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00:08:10,720 --> 00:08:12,640
so, on balance, it can only be good.
161
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Craft is a tricky word.
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What is craft?
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Is it doing 20,000 litres a year
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and not more than that?
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Is it using old equipment?
166
00:08:22,880 --> 00:08:24,440
Old methods?
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It's a tricky definition,
168
00:08:27,760 --> 00:08:30,520
but if we're talking about the kind
of impact they can have
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on the industry then
I think the biggest impact
170
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doesn't come from volumes,
obviously, because they are small.
171
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I think it comes from
the way they try to innovate.
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I love that because some of
the big companies are too busy,
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too concerned
to produce large volumes
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00:08:46,480 --> 00:08:51,360
to keep their
stockholders satisfied.
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I think that the emergence
of craft distilleries
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has built this new layer into
the industry, which is great.
177
00:09:00,440 --> 00:09:03,280
It's driving a lot of innovation.
178
00:09:03,280 --> 00:09:07,640
Sometimes that can be at odds with
the tradition of Scotch, which is,
179
00:09:07,640 --> 00:09:09,320
you know, rightly protected.
180
00:09:09,320 --> 00:09:12,400
We've been making great whisky
here for hundreds of years.
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00:09:12,400 --> 00:09:14,320
We'll carry on making great whisky,
182
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but if we can all operate
under one banner more,
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00:09:18,800 --> 00:09:23,560
if companies can work together more
from opposite ends of the spectrum,
184
00:09:23,560 --> 00:09:27,520
then I think that can only be of
benefit to the rest of the industry.
185
00:09:27,520 --> 00:09:29,440
Tony, are you a threat
to the big boys?
186
00:09:29,440 --> 00:09:33,440
Not at all. You're creating very,
very special whisky.
187
00:09:33,440 --> 00:09:36,840
Probably the best way to sum up
this distillery is...
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00:09:36,840 --> 00:09:42,120
if you drive up the A9, and
you overtake a single whisky tanker,
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00:09:42,120 --> 00:09:44,200
that's our year's production.
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In one tanker.
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00:09:46,000 --> 00:09:48,360
What we do supply
to the big industry
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is a comparable quality product,
193
00:09:50,680 --> 00:09:53,520
and quality is the link
between both of us.
194
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So the big distilleries
produce millions of litres a year,
195
00:09:58,440 --> 00:10:00,880
but you couldn't lean against
the stills like this
196
00:10:00,880 --> 00:10:03,080
and have a conversation.
No, you couldn't.
197
00:10:03,080 --> 00:10:06,360
You couldn't turn the steam up
slightly while we're doing it.
198
00:10:06,360 --> 00:10:10,440
People can come here and spend
a week making their own whisky.
199
00:10:10,440 --> 00:10:12,440
They can come in
on the Monday morning,
200
00:10:12,440 --> 00:10:14,720
and put the grist
into the grist hopper,
201
00:10:14,720 --> 00:10:17,480
and, on the Friday,
after two distillations,
202
00:10:17,480 --> 00:10:19,320
they can make their own whisky.
203
00:10:24,960 --> 00:10:28,080
There is clearly excitement
about the craft movement,
204
00:10:28,080 --> 00:10:30,800
and it bristles with possibility.
205
00:10:30,800 --> 00:10:32,240
Whether, in the long term,
206
00:10:32,240 --> 00:10:35,080
each new distillery
is financially viable, though,
207
00:10:35,080 --> 00:10:36,960
remains open to debate.
208
00:10:42,960 --> 00:10:45,080
You need to have very deep pockets,
209
00:10:45,080 --> 00:10:46,760
and a very understanding
bank manager
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00:10:46,760 --> 00:10:49,000
if you want to open a distillery.
211
00:10:49,000 --> 00:10:50,600
You know, it's got to be
three years old
212
00:10:50,600 --> 00:10:52,480
before you can even call it whisky,
213
00:10:52,480 --> 00:10:54,360
and, while people might want to buy
214
00:10:54,360 --> 00:10:56,400
your whisky when
it's three years old,
215
00:10:56,400 --> 00:10:58,200
because it's exciting and it's new,
216
00:10:58,200 --> 00:10:59,800
when that whisky is seven years old,
217
00:10:59,800 --> 00:11:01,560
people are going, "I've tried that.
218
00:11:01,560 --> 00:11:03,800
"I'm going to wait
until it's better."
219
00:11:03,800 --> 00:11:05,880
It might be perfectly good
at seven years old,
220
00:11:05,880 --> 00:11:09,280
but, you know, received wisdom
is that it only really matures
221
00:11:09,280 --> 00:11:13,400
when it's 10 or 12 years old.
But it's really, really tough.
222
00:11:13,400 --> 00:11:14,600
The big multinationals
223
00:11:14,600 --> 00:11:16,760
are going to watch the ones
that float to the top,
224
00:11:16,760 --> 00:11:18,840
that are producing
very high quality product.
225
00:11:18,840 --> 00:11:21,120
They might then suddenly
try and snap them up.
226
00:11:21,120 --> 00:11:23,680
There might be some that are very
adamant and stick to their ways,
227
00:11:23,680 --> 00:11:26,800
and say they'll be fiercely
independent until the day they die.
228
00:11:26,800 --> 00:11:29,600
But then if somebody's offering you
a huge sum of money,
229
00:11:29,600 --> 00:11:31,840
it's very hard for some people
to turn that down.
230
00:11:31,840 --> 00:11:33,840
So I think that may be what happens.
231
00:11:33,840 --> 00:11:37,560
Those producing very high quality
product will get snapped up.
232
00:11:37,560 --> 00:11:39,960
Craft distilleries
are just one thread
233
00:11:39,960 --> 00:11:44,480
among many to the traditional
and dominant Scotch whisky industry.
234
00:11:44,480 --> 00:11:48,000
Whisky is now made
in almost 30 countries.
235
00:11:48,000 --> 00:11:51,880
Old Scottish methods are making
for a vibrant scene
236
00:11:51,880 --> 00:11:54,200
biting at the heels
of Scotch whisky.
237
00:11:55,400 --> 00:11:59,240
Everywhere whisky's enjoyed,
it seems, it is now being made.
238
00:11:59,240 --> 00:12:02,160
Despite the refined nature
of this exquisite drink,
239
00:12:02,160 --> 00:12:07,200
Scotch is in a fierce global
competition for hearts and drams.
240
00:12:07,200 --> 00:12:11,600
There are pretenders to Scotland's
throne across the world.
241
00:12:11,600 --> 00:12:13,000
Even here.
242
00:12:14,360 --> 00:12:15,720
Cheeky bastards.
243
00:12:19,800 --> 00:12:22,840
Andrew Nelstrop comes from
a Norfolk farming dynasty
244
00:12:22,840 --> 00:12:25,920
who have put their
abundant barley to good use.
245
00:12:27,000 --> 00:12:29,000
Farming sets you up well
for having a distillery.
246
00:12:29,000 --> 00:12:31,160
They are both long-term businesses.
247
00:12:31,160 --> 00:12:34,640
Everything you do on the land,
if you like,
248
00:12:34,640 --> 00:12:37,280
is designed for generations
in the future.
249
00:12:37,280 --> 00:12:38,760
The same goes for whisky.
250
00:12:38,760 --> 00:12:42,160
Do you know what the Greek
definition of wisdom is? Go on.
251
00:12:42,160 --> 00:12:44,360
Wisdom is old men planting trees
252
00:12:44,360 --> 00:12:46,600
under whose shade
they will never sit.
253
00:12:46,600 --> 00:12:48,600
That's the same with whisky.
254
00:12:48,600 --> 00:12:51,880
Beautiful. You're making whisky
that you'll probably never taste.
255
00:12:51,880 --> 00:12:53,720
You don't have the hills,
256
00:12:53,720 --> 00:12:55,200
you don't have the glens,
257
00:12:55,200 --> 00:12:57,000
you don't have the peat,
258
00:12:57,000 --> 00:12:59,400
you don't have
the wonderful soft rain
259
00:12:59,400 --> 00:13:02,040
that comes off the Atlantic
and falls on Scotland,
260
00:13:02,040 --> 00:13:04,480
and yet here we are,
in the heart of England,
261
00:13:04,480 --> 00:13:07,040
and you're making bloody whisky!
Now that's a damn cheek.
262
00:13:07,040 --> 00:13:08,800
But we do have...
Where do you get your...?
263
00:13:08,800 --> 00:13:10,720
We have all the barley.
264
00:13:10,720 --> 00:13:14,200
We have the largest peat digs
in the whole of the UK,
265
00:13:14,200 --> 00:13:17,120
which is the Norfolk Broads.
Uh-huh. We've got the water.
266
00:13:17,120 --> 00:13:19,600
We've got the cleanest, largest,
freshest source of water
267
00:13:19,600 --> 00:13:22,800
underneath your feet. You don't
really need anything else, do we?
268
00:13:22,800 --> 00:13:25,160
Apart from rain. We don't need rain.
269
00:13:25,160 --> 00:13:27,600
You can have some of ours
if you want. Yeah.
270
00:13:27,600 --> 00:13:31,320
We've got plenty of it!
271
00:13:31,320 --> 00:13:34,840
My father had always
wanted to make whisky,
272
00:13:34,840 --> 00:13:39,760
purely because of one conversation
he had back when he was a lad.
273
00:13:39,760 --> 00:13:42,840
It was... My grandfather,
the story goes, said,
274
00:13:42,840 --> 00:13:44,920
"It's such a shame.
We've got all this barley
275
00:13:44,920 --> 00:13:47,680
"and it has to go to Scotland
to be turned into something useful."
276
00:13:47,680 --> 00:13:49,440
And it just stuck.
277
00:13:49,440 --> 00:13:51,640
You know, my father,
he farmed in Russia, Australia,
278
00:13:51,640 --> 00:13:54,200
he went all over the place
doing different things.
279
00:13:54,200 --> 00:13:57,680
But, every year, he went,
"I just need to build a distillery."
280
00:13:57,680 --> 00:13:59,560
So it was his dream? Absolutely.
281
00:13:59,560 --> 00:14:01,400
A lifelong dream.
So, when he turned 60,
282
00:14:01,400 --> 00:14:04,640
and he was going, "Oh,
we need to build a distillery",
283
00:14:04,640 --> 00:14:07,320
I think the rest of the family
just went, "Ugh, do what you like!"
284
00:14:07,320 --> 00:14:08,520
THEY LAUGH
285
00:14:08,520 --> 00:14:10,560
Upstarts like yourself,
286
00:14:10,560 --> 00:14:12,920
do you think
you're any serious threat
287
00:14:12,920 --> 00:14:14,760
to the Scotch whisky industry?
288
00:14:14,760 --> 00:14:17,120
Are you nibbling away...?
I think it's going to be a while
289
00:14:17,120 --> 00:14:19,080
before we buy Diageo! But...
290
00:14:19,080 --> 00:14:21,560
THEY LAUGH
291
00:14:21,560 --> 00:14:24,120
Another generation, maybe.
292
00:14:24,120 --> 00:14:26,080
There's ambition for you!
293
00:14:26,080 --> 00:14:29,760
I think, in terms of quality,
we can equal them.
294
00:14:29,760 --> 00:14:31,600
I don't think that's an issue.
I think...
295
00:14:31,600 --> 00:14:34,440
And I don't think that's me going,
"Our whisky can."
296
00:14:34,440 --> 00:14:39,080
I think any nation's whisky
can equal anybody else's,
297
00:14:39,080 --> 00:14:41,040
because each distillery is unique.
298
00:14:41,040 --> 00:14:43,480
So, if the owners
want to do it properly,
299
00:14:43,480 --> 00:14:45,960
they can make blooming good whisky.
300
00:14:45,960 --> 00:14:48,800
In terms of volume,
we are never going to compete.
301
00:14:48,800 --> 00:14:50,720
Andrew, every distillery I go to,
302
00:14:50,720 --> 00:14:52,960
and certainly this is
much more true now
303
00:14:52,960 --> 00:14:54,960
than it was
maybe 10, 15 years ago...
304
00:14:54,960 --> 00:14:57,280
Every distillery
has a visitor centre,
305
00:14:57,280 --> 00:15:00,320
and it seems to be an important
point of revenue for them.
306
00:15:00,320 --> 00:15:01,680
Yes. It is.
307
00:15:01,680 --> 00:15:03,520
It's not just spreading the word.
308
00:15:03,520 --> 00:15:06,400
It's about bringing in
hard-earned cash. It is.
309
00:15:06,400 --> 00:15:10,160
It's incredibly useful
in terms of spreading the word,
310
00:15:10,160 --> 00:15:12,120
getting a loyal following...
311
00:15:12,120 --> 00:15:14,760
"Come and see it. See
the distillery. Meet the people."
312
00:15:14,760 --> 00:15:16,080
It's a great story.
313
00:15:17,160 --> 00:15:20,080
For new distilleries opening,
like ourselves,
314
00:15:20,080 --> 00:15:22,640
the gin boys and vodka boys
have got it easy.
315
00:15:22,640 --> 00:15:25,440
You can make the stuff yesterday,
sell it today.
316
00:15:25,440 --> 00:15:27,880
There's no cash flow issues there.
317
00:15:27,880 --> 00:15:29,480
Whereas, the world of whisky -
318
00:15:29,480 --> 00:15:32,560
make it today, sell it
in three, five, ten years' time.
319
00:15:32,560 --> 00:15:35,120
There is a slight need
for another source of income,
320
00:15:35,120 --> 00:15:37,440
which brings you down to
having a shop
321
00:15:37,440 --> 00:15:40,760
and selling everything from
bottles of your own whisky,
322
00:15:40,760 --> 00:15:42,320
to tea, coffee and cake.
323
00:15:42,320 --> 00:15:44,040
And, yeah,
it's a good source of income
324
00:15:44,040 --> 00:15:46,320
and I think it's a nice day out
for people.
325
00:15:49,000 --> 00:15:53,240
Scotland's biggest whisky rival,
however, is much further east.
326
00:16:01,080 --> 00:16:03,480
Over the last few years,
the world of whisky
327
00:16:03,480 --> 00:16:06,600
has been rocked by a number of
Japanese whiskies
328
00:16:06,600 --> 00:16:09,920
winning critical acclaim
and awards worldwide.
329
00:16:13,360 --> 00:16:16,160
Whisky's story has taken us
halfway around the world.
330
00:16:16,160 --> 00:16:18,680
I'm now in the far north of Japan.
331
00:16:18,680 --> 00:16:20,960
If you fly that way, you hit Russia.
332
00:16:20,960 --> 00:16:24,160
We're probably on the same latitude
as Vladivostok.
333
00:16:24,160 --> 00:16:27,560
Now, it's been a lovely, sunny day,
but, from November till March,
334
00:16:27,560 --> 00:16:30,440
this place is blanketed in snow
and well below freezing.
335
00:16:30,440 --> 00:16:32,280
And, in the distance,
336
00:16:32,280 --> 00:16:36,200
you can see the scarlet chimneys
that cap the Yoichi distillery,
337
00:16:36,200 --> 00:16:37,680
the home of Nikka Whisky.
338
00:16:39,400 --> 00:16:43,040
And it seems very remote from
a Highland glen, but this place -
339
00:16:43,040 --> 00:16:48,240
the story of this place - is firmly
rooted in a true Scottish romance.
340
00:16:56,360 --> 00:17:00,680
In 1918, 24-year-old
Masataka Taketsuru
341
00:17:00,680 --> 00:17:02,320
left Japan for Scotland.
342
00:17:03,560 --> 00:17:06,720
He was to study the chemistry
and production of Scotch whisky
343
00:17:06,720 --> 00:17:09,600
with the aim
of replicating it in Japan.
344
00:17:09,600 --> 00:17:12,320
Masataka served apprenticeships
345
00:17:12,320 --> 00:17:14,720
at a number of
Scottish distilleries,
346
00:17:14,720 --> 00:17:17,240
learning every craft of the trade.
347
00:17:17,240 --> 00:17:19,360
He fell in love with whisky,
348
00:17:19,360 --> 00:17:24,560
but also with a Scottish girl -
Rita Cowan from Kirkintilloch.
349
00:17:24,560 --> 00:17:27,200
Rita and Masataka toured Scotland
350
00:17:27,200 --> 00:17:30,120
picking up more secrets
of the Scotch trade.
351
00:17:31,400 --> 00:17:33,960
When they arrived here
in Japan in 1920,
352
00:17:33,960 --> 00:17:36,800
it was to set up home
as man and wife.
353
00:17:37,880 --> 00:17:39,520
Together, in 1934,
354
00:17:39,520 --> 00:17:41,880
they put their expertise
into practice
355
00:17:41,880 --> 00:17:45,160
and founded this place,
Yoichi distillery,
356
00:17:45,160 --> 00:17:46,800
choosing these surroundings
357
00:17:46,800 --> 00:17:49,320
for their echoes
of the Scottish Highlands.
358
00:17:50,560 --> 00:17:52,760
They were married for 41 years
359
00:17:52,760 --> 00:17:55,240
until Rita's death in 1961.
360
00:17:56,360 --> 00:18:01,240
Masataka was to become known
as the father of Japanese whisky.
361
00:18:18,280 --> 00:18:20,760
'Author Dave Broom is here
at Yoichi
362
00:18:20,760 --> 00:18:23,800
'researching a book
on Japanese whisky.'
363
00:18:23,800 --> 00:18:26,480
Dave, how does Japanese whisky
differ from Scotch?
364
00:18:26,480 --> 00:18:28,440
Well, it's made in exactly
the same way.
365
00:18:28,440 --> 00:18:29,920
So, if you go round the distillery,
366
00:18:29,920 --> 00:18:31,760
you'll see essentially
the same kit.
367
00:18:31,760 --> 00:18:33,960
But there's a whole number
of different factors
368
00:18:33,960 --> 00:18:35,520
that make it Japanese.
369
00:18:35,520 --> 00:18:38,360
One of them is
to do with the production.
370
00:18:38,360 --> 00:18:40,640
They run very clear wort,
rather than cloudy wort,
371
00:18:40,640 --> 00:18:43,720
so they don't get any
cereal characters coming through.
372
00:18:43,720 --> 00:18:45,840
So it's not as dry as Scotch whisky.
373
00:18:45,840 --> 00:18:49,200
And there's more of a,
kind of, delicate intensity,
374
00:18:49,200 --> 00:18:52,040
which seems paradoxical,
but there's...
375
00:18:52,040 --> 00:18:55,080
I describe it as
a transparency of character.
376
00:18:55,080 --> 00:18:57,120
If you think of a
Scotch single malt,
377
00:18:57,120 --> 00:18:59,000
it's like a bit
of a Scottish burn.
378
00:18:59,000 --> 00:19:01,240
You know, all the flavours are,
kind of, moving around.
379
00:19:01,240 --> 00:19:03,960
It's hard to work out
exactly what's going on.
380
00:19:03,960 --> 00:19:06,320
It's complex.
Whereas, with Japanese whisky,
381
00:19:06,320 --> 00:19:07,720
it's like a clear pool.
382
00:19:07,720 --> 00:19:09,520
You can see all the flavours.
383
00:19:09,520 --> 00:19:13,000
Everything's just laid out
in a very stately and ordered way.
384
00:19:13,000 --> 00:19:14,560
So it's got this...
385
00:19:14,560 --> 00:19:16,800
That's very symptomatic
of Japanese culture.
386
00:19:16,800 --> 00:19:18,680
I think that's the point.
387
00:19:18,680 --> 00:19:22,480
From the word go, Japanese whisky
was made to go with Japanese food.
388
00:19:22,480 --> 00:19:24,840
If you think of the way the
Japanese approach food,
389
00:19:24,840 --> 00:19:27,080
it's all about texture,
and it's also delicacy.
390
00:19:27,080 --> 00:19:29,640
If you're making a whisky
to go with that food,
391
00:19:29,640 --> 00:19:32,440
you're almost automatically
going to be in that world.
392
00:19:32,440 --> 00:19:35,080
And there's a real
cultural resonance
393
00:19:35,080 --> 00:19:37,400
to Japanese whisky that ties in
394
00:19:37,400 --> 00:19:42,840
with the approach to ceramics,
to artwork, or to papermaking.
395
00:19:42,840 --> 00:19:45,640
I think it's all part
of this Japanese culture.
396
00:19:45,640 --> 00:19:48,840
It's a very powerful
and very, very deep whisky.
397
00:19:48,840 --> 00:19:51,680
And it's significantly different
to Scotch, you know?
398
00:19:51,680 --> 00:19:53,400
If I gave you two glasses blind,
399
00:19:53,400 --> 00:19:56,280
and gave you one of Scotch,
one of Japanese, you would say,
400
00:19:56,280 --> 00:19:57,840
"Well, that's different."
401
00:19:57,840 --> 00:20:00,480
So they make the best
Japanese whisky in the world.
402
00:20:00,480 --> 00:20:02,960
My mother is in a walking group,
and I was listening
403
00:20:02,960 --> 00:20:05,120
to this conversation
with one of the walkers.
404
00:20:05,120 --> 00:20:06,600
And she was about 80 years old.
405
00:20:06,600 --> 00:20:08,840
And she doesn't drink whisky.
She drinks gin.
406
00:20:08,840 --> 00:20:11,760
And someone was telling her about
the fact that Japanese whisky
407
00:20:11,760 --> 00:20:15,520
had just won a prize for being
the best whisky in the world,
408
00:20:15,520 --> 00:20:17,000
and she was ABSOLUTELY outraged.
409
00:20:17,000 --> 00:20:19,440
"How would they know
how to make whisky?
410
00:20:19,440 --> 00:20:21,240
"How would they know
what they were doing?
411
00:20:21,240 --> 00:20:22,640
"That's just ridiculous!
412
00:20:22,640 --> 00:20:25,480
"I mean, they don't have the water!
How can they be making whisky?"
413
00:20:25,480 --> 00:20:28,000
And I just thought, "But you don't
even drink whisky, Doreen!
414
00:20:28,000 --> 00:20:30,000
"You drink gin.
You don't like whisky!"
415
00:20:30,000 --> 00:20:31,760
But, for her,
it was like a personal insult
416
00:20:31,760 --> 00:20:34,600
that the Japanese were making
what she thinks is her drink...
417
00:20:34,600 --> 00:20:36,240
that she doesn't like.
418
00:20:36,240 --> 00:20:39,080
Japanese public broadcaster HNK
419
00:20:39,080 --> 00:20:42,080
recently broadcast
a 60-part drama
420
00:20:42,080 --> 00:20:44,840
about Yoichi's founding sweethearts.
421
00:20:44,840 --> 00:20:49,480
It has led to the distillery
becoming besieged by visitors.
422
00:20:49,480 --> 00:20:52,640
This is a living link
between the two countries
423
00:20:52,640 --> 00:20:54,400
and this drink.
424
00:20:55,640 --> 00:20:57,960
You are the chief blender here.
Mm-hm.
425
00:20:57,960 --> 00:21:00,720
How important is the
influence of Scotch whisky
426
00:21:00,720 --> 00:21:03,680
and how it's made
to how you make whisky here?
427
00:22:33,680 --> 00:22:37,160
The production of whisky may
be similar in Scotland and Japan,
428
00:22:37,160 --> 00:22:39,680
but here it is enjoyed
rather differently.
429
00:22:41,120 --> 00:22:43,160
The market went
into serious decline
430
00:22:43,160 --> 00:22:45,040
and companies
were trying everything.
431
00:22:45,040 --> 00:22:47,600
They were flavouring whiskies,
they were lightening them up,
432
00:22:47,600 --> 00:22:49,560
they were doing this,
they were doing that,
433
00:22:49,560 --> 00:22:51,920
and the young generation
just turned their back on it,
434
00:22:51,920 --> 00:22:53,400
and, eventually, they went,
435
00:22:53,400 --> 00:22:55,520
"Oh, hang on a minute,
there's this old drink
436
00:22:55,520 --> 00:22:56,560
"called whisky soda."
437
00:22:56,560 --> 00:22:58,280
Or the highball,
as it's known over here.
438
00:22:58,280 --> 00:23:00,200
And they began promoting
the highball,
439
00:23:00,200 --> 00:23:02,360
and, all of a sudden,
everybody began drinking it.
440
00:23:02,360 --> 00:23:04,560
You can get it on tap.
I'm a big, big fan of the highball.
441
00:23:04,560 --> 00:23:08,560
It's gone right back...
I think I will take some convincing.
442
00:23:08,560 --> 00:23:11,040
Ach, well, you see,
it's going right back to the origins
443
00:23:11,040 --> 00:23:13,680
of people drinking whisky
in the mass market.
444
00:23:13,680 --> 00:23:15,680
The reason that
Scotch blends took off
445
00:23:15,680 --> 00:23:17,320
at the end of the 19th century
446
00:23:17,320 --> 00:23:20,400
was because people were
drinking them as whisky and soda.
447
00:23:20,400 --> 00:23:22,840
You know? And the reason why
Japanese whisky took off
448
00:23:22,840 --> 00:23:25,320
in the 1960s was because they
were drinking it diluted,
449
00:23:25,320 --> 00:23:27,560
just whisky and water.
450
00:23:27,560 --> 00:23:30,920
We're actually just going
right back to the beginning again.
451
00:23:38,760 --> 00:23:40,720
Before leaving Sapporo,
452
00:23:40,720 --> 00:23:44,120
I'm joining Dave Broom
on a pilgrimage to the shared grave
453
00:23:44,120 --> 00:23:47,240
of Masataka Taketsuru
and Rita Cowan,
454
00:23:47,240 --> 00:23:49,920
and leaving a traditional
liquid offering.
455
00:24:04,120 --> 00:24:09,320
800 miles south in Tokyo, there is
another little corner of Scotland -
456
00:24:09,320 --> 00:24:12,600
a wee backstreet bar
called the Helmsdale.
457
00:24:12,600 --> 00:24:14,360
Masaki. Yes.
458
00:24:14,360 --> 00:24:16,600
We are sitting here
in the most beautiful bar
459
00:24:16,600 --> 00:24:18,400
I've ever been in in my life.
460
00:24:18,400 --> 00:24:21,720
I think it is now my favourite bar.
And we're in the heart of Tokyo.
461
00:24:21,720 --> 00:24:23,520
A Scotch whisky bar.
462
00:24:23,520 --> 00:24:25,160
How did this happen?
463
00:24:35,600 --> 00:24:37,760
But how did you meet
Scottish people?
464
00:24:37,760 --> 00:24:39,800
How did you first drink whisky?
465
00:24:47,520 --> 00:24:49,920
Now, your bar is called
the Helmsdale.
466
00:24:49,920 --> 00:24:52,720
How did that happen? Why?
467
00:25:09,760 --> 00:25:11,600
What are the most popular whiskies?
468
00:25:26,080 --> 00:25:27,840
Very popular.
469
00:25:27,840 --> 00:25:30,920
Do you think Scottish whisky, Scotch
whisky,
470
00:25:30,920 --> 00:25:33,760
is under threat from Japanese
whisky,
471
00:25:33,760 --> 00:25:36,440
Indian whisky, Tasmanian whisky?
472
00:25:50,680 --> 00:25:52,920
We will never beat you, but we have
the same heart.
473
00:25:52,920 --> 00:25:56,320
We will try our best, but, you
know....
474
00:25:56,320 --> 00:26:00,760
we will keep trying.
A very poetic answer.
475
00:26:00,760 --> 00:26:02,240
I love it.
476
00:26:03,640 --> 00:26:07,520
Leaving Japan behind, I'm heading
south to another whisky hotbed.
477
00:26:07,520 --> 00:26:10,640
Australia, and specifically,
Tasmania.
478
00:26:10,640 --> 00:26:14,360
With sprawling hills, thick clouds
and crashing sea,
479
00:26:14,360 --> 00:26:16,080
this could easily be Scotland.
480
00:26:17,200 --> 00:26:21,320
Across the bay from me is the
charming city of Hobart,
481
00:26:21,320 --> 00:26:23,600
nestling at the foot of
Mount Wellington.
482
00:26:23,600 --> 00:26:27,960
And on this captivating island, it
cradles 14 distilleries,
483
00:26:27,960 --> 00:26:29,480
with more on the way.
484
00:26:29,480 --> 00:26:33,360
In fact, it's the heartbeat of the
Australian whisky industry.
485
00:26:33,360 --> 00:26:35,200
A growing power to behold.
486
00:26:37,800 --> 00:26:39,640
This is Lark Distillery.
487
00:26:39,640 --> 00:26:41,520
The cherished creation of
488
00:26:41,520 --> 00:26:44,040
Bill Lark, godfather of Australian
whisky.
489
00:26:45,720 --> 00:26:48,120
Chris, in many ways, we couldn't be
further from Scotland.
490
00:26:48,120 --> 00:26:51,600
We are at the other side of the
world, in the beautiful island of
491
00:26:51,600 --> 00:26:54,440
Tasmania, and here, you have
something like
492
00:26:54,440 --> 00:26:56,520
14 distilleries in production and
493
00:26:56,520 --> 00:26:59,440
you're developing at least another
half dozen.
494
00:26:59,440 --> 00:27:02,520
Are you the cheeky young upstarts of
the whisky industry?
495
00:27:02,520 --> 00:27:05,200
I think you could call us a bit of
a larrikin bunch.
496
00:27:07,760 --> 00:27:10,320
We love our whisky and we discovered
497
00:27:10,320 --> 00:27:12,960
that Tasmania's a great place to
make
498
00:27:12,960 --> 00:27:16,960
it and so we're doing our utmost to
produce a good drop for the world.
499
00:27:16,960 --> 00:27:18,720
Well, you've been very successful.
500
00:27:18,720 --> 00:27:21,560
A few of them have been winning
world awards, haven't they?
501
00:27:21,560 --> 00:27:23,800
Yes. We've been very fortunate,
502
00:27:23,800 --> 00:27:28,640
both in England and also in the US
we've won a number of awards.
503
00:27:28,640 --> 00:27:30,800
And that's really encouraged us to
504
00:27:30,800 --> 00:27:33,080
keep doing what we're doing and
focus
505
00:27:33,080 --> 00:27:37,320
on the quality. We are trying to
make really quality whisky
506
00:27:37,320 --> 00:27:42,480
and our volumes are not great, so
it's about quality, not quantity.
507
00:27:42,480 --> 00:27:46,960
When Bill Lark wanted to start
a whisky distillery,
508
00:27:46,960 --> 00:27:49,920
there'd been no commercial whisky
distillery in Australia
509
00:27:49,920 --> 00:27:52,200
for 153 years.
510
00:27:52,200 --> 00:27:56,960
Federal law had made it impossible
for small distilleries to operate.
511
00:27:56,960 --> 00:27:58,720
So before he could even start,
512
00:27:58,720 --> 00:28:03,960
he had to change government federal
law to get his licence and so we are
513
00:28:03,960 --> 00:28:08,040
actually the first licensed
commercial distillery in Australia.
514
00:28:11,240 --> 00:28:15,520
Lark operates on a far smaller scale
than most distilleries in Scotland.
515
00:28:37,760 --> 00:28:39,720
It's so titchy in size.
516
00:28:39,720 --> 00:28:43,480
If you compare this to something
like The Macallan.
517
00:28:43,480 --> 00:28:45,560
I love the size, it's whisky in
miniature.
518
00:28:47,000 --> 00:28:49,760
And they're taking over the world,
the bastards.
519
00:28:54,840 --> 00:28:59,480
Craig, a Scotsman, and Chris, a
native, are distillers here.
520
00:28:59,480 --> 00:29:02,720
I'll be honest, I got here 18 months
ago and I walked into the place and
521
00:29:02,720 --> 00:29:05,000
I thought, "Where's the rest of the
distillery?"
522
00:29:05,000 --> 00:29:07,040
It's tiny. The scale is crazy.
523
00:29:07,040 --> 00:29:09,960
I mean, we talk about hand-crafted
back in Scotland,
524
00:29:09,960 --> 00:29:13,480
and you're talking 250-300,000
litres.
525
00:29:13,480 --> 00:29:15,160
Here, we make 120 litres a day,
526
00:29:15,160 --> 00:29:18,480
so we can actually handcraft
everything at the distillery.
527
00:29:18,480 --> 00:29:21,120
We ferment different to back in
Scotland,
528
00:29:21,120 --> 00:29:24,360
we make all of our cuts here by how
the spirit tastes.
529
00:29:24,360 --> 00:29:28,320
We've got a longer fermentation than
you have in most places back home.
530
00:29:28,320 --> 00:29:29,840
We've got seven days.
531
00:29:29,840 --> 00:29:31,160
But really, the big one for us is
532
00:29:31,160 --> 00:29:32,800
coming to the end of the
fermentation.
533
00:29:32,800 --> 00:29:35,960
Based on how it tastes, we'll
actually open the lid and let the
534
00:29:35,960 --> 00:29:39,200
natural bacteria from the vineyard
up the road into the ferments and
535
00:29:39,200 --> 00:29:40,520
that sours up the...
536
00:29:40,520 --> 00:29:43,680
Of course, you have the bacteria in
the air already!
537
00:29:43,680 --> 00:29:46,320
So... Because this is vineyard
country, isn't it?
538
00:29:46,320 --> 00:29:48,880
Absolutely. So Frogmore, our pals up
the road,
539
00:29:48,880 --> 00:29:51,920
make some of the best wine here.
Some of the best pinots in Tasmania.
540
00:29:51,920 --> 00:29:53,480
And we get all the benefit from that
541
00:29:53,480 --> 00:29:55,640
culture, from those yeasts and
bacteria.
542
00:29:55,640 --> 00:29:57,280
So the whisky that you guys have
created,
543
00:29:57,280 --> 00:29:58,720
when will it be ready for sale?
544
00:29:58,720 --> 00:30:02,840
We are looking at about six to seven
year maturation in quarter cask.
545
00:30:02,840 --> 00:30:04,400
So something Tasmania has,
546
00:30:04,400 --> 00:30:07,320
we have this really unique climate
where we have a huge temperature
547
00:30:07,320 --> 00:30:11,320
variation from 2-3 degrees to about
40 degrees.
548
00:30:11,320 --> 00:30:13,040
What happens, that fluctuates every
549
00:30:13,040 --> 00:30:14,840
day and the pressure fluctuates
every day.
550
00:30:14,840 --> 00:30:18,120
That really drives the spirit
in and out of the wood and drives
551
00:30:18,120 --> 00:30:19,640
that angel's share so
552
00:30:19,640 --> 00:30:22,680
we've got a really quite high
angel's share here, seven degrees.
553
00:30:22,680 --> 00:30:25,240
Our strength usually goes up, so we
might get a spirit coming...
554
00:30:25,240 --> 00:30:27,440
So what percentage will you lose
every year?
555
00:30:27,440 --> 00:30:29,120
About 7%. 7%? A year?
556
00:30:29,120 --> 00:30:30,520
7%, every year.
557
00:30:30,520 --> 00:30:33,320
Guys, I've said that Tasmanian
whisky...
558
00:30:33,320 --> 00:30:36,120
You're winning the awards, the
whisky awards around the world,
559
00:30:36,120 --> 00:30:37,800
you're the cheeky young upstarts.
560
00:30:38,960 --> 00:30:41,440
How much debt do you owe to the
Scotch whisky industry?
561
00:30:41,440 --> 00:30:43,400
So much, so much.
562
00:30:43,400 --> 00:30:45,440
I don't think the industry here
would be...
563
00:30:46,840 --> 00:30:52,560
..in any strength without the year
on year, on year, on year help from
564
00:30:52,560 --> 00:30:56,400
the Scottish industry. We've been so
lucky with their generosity.
565
00:30:56,400 --> 00:30:58,360
We talked before about that sense of
community.
566
00:30:58,360 --> 00:31:00,440
It is not a community, in Tasmania,
567
00:31:00,440 --> 00:31:02,680
or Hobart, or Australia, or
Scotland,
568
00:31:02,680 --> 00:31:04,640
or Japan, it truly is this global,
569
00:31:04,640 --> 00:31:06,840
global community and really you feel
that.
570
00:31:06,840 --> 00:31:09,920
Like, you go to Scotland and you
ask a question and you get a
571
00:31:09,920 --> 00:31:11,640
genuine, passionate answer.
572
00:31:11,640 --> 00:31:14,120
Yeah, we are indebted to the
Scottish industry.
573
00:31:14,120 --> 00:31:16,680
This place wouldn't be what it is
without Scotland.
574
00:31:16,680 --> 00:31:18,160
We are essentially living in
575
00:31:18,160 --> 00:31:21,280
the Australian version of what
Glenlivet was in 1850.
576
00:31:21,280 --> 00:31:24,440
And I think if you said to any
distiller back in Scotland, you
577
00:31:24,440 --> 00:31:27,080
know, if you could go back to 1850
and work in Glenlivet and see
578
00:31:27,080 --> 00:31:29,080
how things started, would you take
that choice?
579
00:31:29,080 --> 00:31:30,720
Every single one of them would.
580
00:31:30,720 --> 00:31:32,960
We are still mashing by hand with a
paddle here.
581
00:31:32,960 --> 00:31:37,200
We've essentially brought whisky
forward into the 1800s at Lark!
582
00:31:37,200 --> 00:31:41,520
So to be in this position,
but then also to be able to call on
583
00:31:41,520 --> 00:31:43,840
the history and the mistakes
that have been
584
00:31:43,840 --> 00:31:47,400
made by the Japanese and the Scots
and the Americans in their
585
00:31:47,400 --> 00:31:50,800
whisky-making process, puts us
in a unique position.
586
00:31:50,800 --> 00:31:53,560
We've got hundreds of years of
experience to call upon and then we
587
00:31:53,560 --> 00:31:55,440
can create our own story from that.
588
00:31:55,440 --> 00:31:57,920
There are stories that people expect
to see when they buy
589
00:31:57,920 --> 00:31:59,560
into a whisky.
590
00:32:00,720 --> 00:32:02,840
So in Scotland,
591
00:32:02,840 --> 00:32:06,040
we can sometimes be a little bit
trapped by that and that's how
592
00:32:06,040 --> 00:32:08,280
people get to love this stuff.
593
00:32:08,280 --> 00:32:10,080
On the other, you've got countries
594
00:32:10,080 --> 00:32:12,000
in the rest of the world that are
now
595
00:32:12,000 --> 00:32:17,000
making whiskies and can almost be a
bit more creative in how they come
596
00:32:17,000 --> 00:32:19,920
about that and the sort of offering
they can present.
597
00:32:19,920 --> 00:32:21,920
The competition element I think is
brilliant,
598
00:32:21,920 --> 00:32:25,200
because any good athlete or
performer is going to say,
599
00:32:25,200 --> 00:32:28,040
your best performances come when
you're under the most pressure.
600
00:32:28,040 --> 00:32:31,360
So, you know, we are kept on our
toes by the growth around the world,
601
00:32:31,360 --> 00:32:33,320
but I think that's a pretty good
thing.
602
00:32:33,320 --> 00:32:35,800
We've talked for a long time about
what is whisky.
603
00:32:35,800 --> 00:32:40,000
It's an experience. It only becomes
whisky once someone puts it in their
604
00:32:40,000 --> 00:32:43,800
glass and they drink it, they
experience it with their mates.
605
00:32:43,800 --> 00:32:47,240
It's on the most important days of
your life that you drink whisky.
606
00:32:47,240 --> 00:32:51,360
Some people, it really is on the
most important days and they choose
607
00:32:51,360 --> 00:32:53,200
to share that with you as
distillers.
608
00:32:53,200 --> 00:32:57,440
It's people that get to be the
caretaker of a distillery or
609
00:32:57,440 --> 00:32:59,120
process, and that's what it's about.
610
00:32:59,120 --> 00:33:03,160
It's about understanding that if
you're not spot on your game every
611
00:33:03,160 --> 00:33:06,120
day, then you're not doing justice
to that person that got that bottle
612
00:33:06,120 --> 00:33:11,040
for their wedding, or maybe for
their divorce or to commiserate over
613
00:33:11,040 --> 00:33:14,080
a loved one's death. That's what
drives
614
00:33:14,080 --> 00:33:17,320
that get better, get better, get
better.
615
00:33:17,320 --> 00:33:19,640
And that's what whisky's about,
you're right.
616
00:33:19,640 --> 00:33:22,440
It's about people. It's always been
about people.
617
00:33:22,440 --> 00:33:27,080
It's about community and people and
you can't help but love the spirit,
618
00:33:27,080 --> 00:33:29,440
because the people are wonderful.
619
00:33:29,440 --> 00:33:31,960
Wow, Chris! That's the most
beautiful,
620
00:33:31,960 --> 00:33:34,040
poetic description I've
ever heard.
621
00:33:47,200 --> 00:33:52,080
Sullivans Cove is another of
Tasmania's flourishing distilleries.
622
00:33:52,080 --> 00:33:55,760
Its architecture and design is
somewhat more functional than that
623
00:33:55,760 --> 00:33:57,160
of a Scottish distillery.
624
00:33:59,960 --> 00:34:02,240
The idea of making whisky came
along, at first,
625
00:34:02,240 --> 00:34:04,760
I thought it was a bit of a crazy
idea, to make whisky here in
626
00:34:04,760 --> 00:34:07,200
Tasmania. Where did it come from?
Well, Bill Lark.
627
00:34:07,200 --> 00:34:09,320
Bill and Lyn Lark, actually.
628
00:34:09,320 --> 00:34:13,080
But I can remember him trying to
sell the idea to us up
629
00:34:13,080 --> 00:34:14,600
at the pub one night.
630
00:34:17,360 --> 00:34:22,280
And how him and his father had been
up in the lakes here fishing
631
00:34:22,280 --> 00:34:24,000
and they were drinking a bottle of
632
00:34:24,000 --> 00:34:25,960
whisky and wondering why we don't
make
633
00:34:25,960 --> 00:34:28,640
whisky in Tasmania, we've got the
climate, we've got the water,
634
00:34:28,640 --> 00:34:30,560
we've got the barley. Everything's
here.
635
00:34:30,560 --> 00:34:33,000
You've got the peat. Got the peat.
636
00:34:33,000 --> 00:34:35,080
We've got everything we need. Why
don't we do it?
637
00:34:35,080 --> 00:34:39,160
And so he came, and one night up at
the pub he told us
638
00:34:39,160 --> 00:34:41,000
this idea and what
639
00:34:41,000 --> 00:34:44,400
a marvellous idea it was and I can
remember thinking, "No, Bill,
640
00:34:44,400 --> 00:34:47,480
"this is not a good idea. This is
not one of your better ideas."
641
00:34:47,480 --> 00:34:48,880
But I was wrong.
642
00:34:48,880 --> 00:34:51,880
It's one of these things where,
to be honest,
643
00:34:51,880 --> 00:34:54,280
we didn't know we'd ever survive or
644
00:34:54,280 --> 00:34:56,880
even get our product out of
Tasmania.
645
00:34:56,880 --> 00:35:00,400
It was a struggle for a long time to
get anybody here to even try it.
646
00:35:00,400 --> 00:35:03,840
In the early days, you know, people
thought,
647
00:35:03,840 --> 00:35:06,480
"Oh, look, isn't that a nice idea?
They're having a go,
648
00:35:06,480 --> 00:35:08,280
"trying to make a bit of whisky."
649
00:35:08,280 --> 00:35:09,840
But you've got to earn your stripes.
650
00:35:09,840 --> 00:35:13,560
It's not a matter of just making a
product and everybody will buy
651
00:35:13,560 --> 00:35:15,360
it just because you make it.
652
00:35:15,360 --> 00:35:18,520
You have to prove that it's worth
buying in the first place, or in our
653
00:35:18,520 --> 00:35:23,120
case, worth drinking. And it took us
a while to get it right and some of
654
00:35:23,120 --> 00:35:27,680
the earlier whiskies that were made,
I have to say, weren't the best.
655
00:35:27,680 --> 00:35:31,280
But once we got the theory right, we
got the practice right,
656
00:35:31,280 --> 00:35:33,560
we started making good whisky.
657
00:35:33,560 --> 00:35:36,560
We found that we could sell it.
658
00:35:36,560 --> 00:35:39,360
But mostly overseas.
659
00:35:39,360 --> 00:35:42,240
So it was France that first
took us on.
660
00:35:42,240 --> 00:35:44,200
Once we'd won
661
00:35:44,200 --> 00:35:46,920
the world's best single malt
662
00:35:46,920 --> 00:35:50,160
whisky out at the UK, the
World Whiskies Awards,
663
00:35:50,160 --> 00:35:53,280
everything changed. From that
morning on,
664
00:35:53,280 --> 00:35:55,600
it hasn't stopped. I mean,
665
00:35:55,600 --> 00:35:58,000
I can remember standing in our bond
666
00:35:58,000 --> 00:36:00,360
store a few years ago and we had
over
667
00:36:00,360 --> 00:36:03,320
1,000 barrels, thinking,
"What have we done?
668
00:36:03,320 --> 00:36:05,760
"We've made too much whisky, we'll
never sell this.
669
00:36:07,040 --> 00:36:08,880
"What are we going to do?"
670
00:36:08,880 --> 00:36:10,880
And now, I look at our whisky and I
think,
671
00:36:10,880 --> 00:36:13,240
"God, I wish we had ten times more."
672
00:36:13,240 --> 00:36:16,960
The extent of the Tasmanian whisky
revolution is startling.
673
00:36:16,960 --> 00:36:18,560
It is a surprise.
674
00:36:18,560 --> 00:36:21,480
Yet, when you're here, it makes
perfect sense.
675
00:36:21,480 --> 00:36:24,840
In some ways, this place is a mirror
image of Scotland.
676
00:36:26,320 --> 00:36:29,360
Closer to home and yet aesthetically
different to Scotland,
677
00:36:29,360 --> 00:36:33,040
there is another surprisingly
vibrant whisky country.
678
00:36:33,040 --> 00:36:34,040
Sweden.
679
00:36:40,480 --> 00:36:44,680
Ingvar Ronde from Malmo compiles
the Malt Whisky Yearbook,
680
00:36:44,680 --> 00:36:46,960
seen by many as the bible of Scotch.
681
00:36:54,960 --> 00:36:58,760
Ingvar is leading the way to the
small island of Hven,
682
00:36:58,760 --> 00:37:01,320
visiting its distillery and spirit
laboratory.
683
00:37:06,880 --> 00:37:11,560
I think the interest in whisky
started probably in the...
684
00:37:11,560 --> 00:37:13,880
I would say '60s and '70s,
685
00:37:13,880 --> 00:37:16,520
when we started to watch all of
686
00:37:16,520 --> 00:37:20,080
these fantastic TV series from
England,
687
00:37:20,080 --> 00:37:23,320
where every two minutes, they were
drinking whisky.
688
00:37:23,320 --> 00:37:26,240
Coming home after work, they were
sipping a whisky.
689
00:37:26,240 --> 00:37:29,360
And we always, in Sweden, and
in Scandinavia in particular,
690
00:37:29,360 --> 00:37:34,000
have been influenced by
British culture.
691
00:37:34,000 --> 00:37:38,560
So that's when I think we started to
embrace whisky.
692
00:37:40,240 --> 00:37:45,320
Then it took off fantastically in
the '90s where it wasn't just about
693
00:37:45,320 --> 00:37:48,600
drinking whisky, it was about going
to the distillery to see how it's
694
00:37:48,600 --> 00:37:51,080
produced, about learning about
whisky.
695
00:37:51,080 --> 00:37:53,200
I know some Scotch whisky brand
696
00:37:53,200 --> 00:37:55,840
ambassadors who come to whisky
shows in
697
00:37:55,840 --> 00:37:58,280
Sweden, they are absolutely amazed
698
00:37:58,280 --> 00:38:02,280
about the knowledge that Swedish
whisky drinkers have.
699
00:38:02,280 --> 00:38:06,800
Hven distillery was founded in 2007
and is one of eight in Sweden.
700
00:38:06,800 --> 00:38:09,480
As well as making whisky,
701
00:38:09,480 --> 00:38:11,920
it houses a state-of-the-art
laboratory,
702
00:38:11,920 --> 00:38:15,440
providing services for drinks
companies across the world.
703
00:38:15,440 --> 00:38:18,320
What we do here is, it is our
Swedish whisky, it's our whisky,
704
00:38:18,320 --> 00:38:23,200
not definitely just Swedish or
Scottish.
705
00:38:23,200 --> 00:38:26,640
Still, most of the Scottish people
are just Vikings
706
00:38:26,640 --> 00:38:28,200
not travelling back,
707
00:38:28,200 --> 00:38:30,480
so you have the heritage from
us anyway.
708
00:38:30,480 --> 00:38:33,520
But at the end of the day,
709
00:38:33,520 --> 00:38:38,480
there is so many different whiskies
and one doesn't kill off the others.
710
00:38:38,480 --> 00:38:40,480
There's a whisky for all.
711
00:38:40,480 --> 00:38:44,800
What we're doing here is, we're very
particular about our oak maturation,
712
00:38:44,800 --> 00:38:47,040
but also how we create the cut.
713
00:38:48,240 --> 00:38:49,880
Obviously, being small,
714
00:38:49,880 --> 00:38:54,080
we need to have our unique selling
points and we need to make something
715
00:38:54,080 --> 00:38:55,960
that really tastes, really scents.
716
00:38:55,960 --> 00:38:59,640
Because volume can't be our sale
thing.
717
00:38:59,640 --> 00:39:05,120
So we go into special varieties of
fermentation, special yeast strains,
718
00:39:05,120 --> 00:39:08,000
special varieties of wood, for
example.
719
00:39:08,000 --> 00:39:10,880
But also, with the laboratory,
720
00:39:10,880 --> 00:39:14,200
where we have the unique possibility
of actually seeing what's happening
721
00:39:14,200 --> 00:39:15,720
during maturation,
722
00:39:15,720 --> 00:39:21,080
we do analyses for a wide variety of
distillers around the world.
723
00:39:21,080 --> 00:39:23,200
Well, a lot of people say that now,
724
00:39:23,200 --> 00:39:26,560
the Scotch whisky industry is in
big trouble,
725
00:39:26,560 --> 00:39:29,120
because they are being chased by
so many
726
00:39:29,120 --> 00:39:31,000
producers around the world.
727
00:39:31,000 --> 00:39:34,960
Yes, there is more competition now,
but, at the same time,
728
00:39:34,960 --> 00:39:38,200
we have at least 100 distilleries in
Scotland.
729
00:39:38,200 --> 00:39:41,880
We have 400 or 500 years of
tradition in Scotland.
730
00:39:41,880 --> 00:39:46,560
You can't just wipe that away just
because our new distilleries started
731
00:39:46,560 --> 00:39:50,680
10, 15, 20 years ago producing in
Tasmania or Sweden.
732
00:39:50,680 --> 00:39:56,560
They make beautiful whisky, but for
the next 20 or 30 years,
733
00:39:56,560 --> 00:40:01,240
I don't see them as a huge
competitor to Scotch whisky.
734
00:40:23,440 --> 00:40:26,840
Back on the mainland in Malmo
is The Bishops Arms,
735
00:40:26,840 --> 00:40:29,680
a cosy British themed pub
specialising
736
00:40:29,680 --> 00:40:35,000
in single malts and run by Croatian
whisky fanatic, Maja Kozul.
737
00:40:35,000 --> 00:40:38,160
I'm very curious about everything,
to be honest,
738
00:40:38,160 --> 00:40:41,000
and I think whisky is very good
739
00:40:41,000 --> 00:40:43,760
to have, enjoy.
740
00:40:43,760 --> 00:40:46,280
It's very much about people.
741
00:40:46,280 --> 00:40:49,160
There is a difference between
driving a Ferrari and there is
742
00:40:49,160 --> 00:40:50,960
difference between riding a bicycle.
743
00:40:50,960 --> 00:40:54,320
And obviously if you compare a
whisky with something else.
744
00:40:55,520 --> 00:40:57,600
Every Bishops Arms staff member is
745
00:40:57,600 --> 00:41:00,680
trained to become a whisky
specialist and advocate.
746
00:41:07,600 --> 00:41:10,040
Service is very important.
747
00:41:10,040 --> 00:41:14,040
People come in our bar and they look
on the shelves and say,
748
00:41:14,040 --> 00:41:17,200
what is all that? And you start
there.
749
00:41:17,200 --> 00:41:21,480
And you start there and,
"Can I have a double whisky?"
750
00:41:21,480 --> 00:41:24,520
And we start off often saying,
751
00:41:24,520 --> 00:41:28,320
"Well, would you like to have
three smaller ones, same amount,
752
00:41:28,320 --> 00:41:31,160
"same money and just discover
something new?"
753
00:41:31,160 --> 00:41:33,080
So you kind of have to educate your
754
00:41:33,080 --> 00:41:36,240
guests as you are educating your
staff at the same time.
755
00:41:39,680 --> 00:41:43,560
The Bishops Arms has won two
prestigious awards.
756
00:41:43,560 --> 00:41:47,000
Maja is spending the prize money on
a celebratory staff trip.
757
00:41:48,160 --> 00:41:54,320
We are going to spend that money
with a trip to Scotland, of course!
758
00:41:54,320 --> 00:41:58,360
We're visiting Glenkinchie
Distillery and we're just going to
759
00:41:58,360 --> 00:42:02,440
have an inspiration trip with my
staff so we can keep it alive.
760
00:42:04,600 --> 00:42:07,320
Glenkinchie is a Lowland distillery
761
00:42:07,320 --> 00:42:10,120
outside of Edinburgh, founded in
1837.
762
00:42:23,240 --> 00:42:25,560
That's a pleasant smell.
763
00:42:28,320 --> 00:42:30,400
And you finish with the distilling?
764
00:42:39,560 --> 00:42:43,520
By the old port of Leith, it's time
for a trip to Teuchters Landing,
765
00:42:43,520 --> 00:42:48,000
a pub whose assets include a
high-stakes game of hoopla.
766
00:43:03,880 --> 00:43:06,440
We were just checking if they
have any whisky we don't.
767
00:43:07,640 --> 00:43:08,840
So we'll try that one.
768
00:43:10,080 --> 00:43:12,760
It's very good to see how other
people work with the whisky,
769
00:43:12,760 --> 00:43:13,840
not just us.
770
00:43:13,840 --> 00:43:15,560
It's a living product, not just
771
00:43:15,560 --> 00:43:17,680
something you pour into a bottle and
pour
772
00:43:17,680 --> 00:43:20,840
colour into. It's a living product
that goes into casks and is made of
773
00:43:20,840 --> 00:43:25,960
barley. It makes it a lot more real
to see a distillery and see why you
774
00:43:25,960 --> 00:43:27,960
should appreciate whisky.
775
00:43:27,960 --> 00:43:31,480
Our guide, Clive, was very good.
776
00:43:33,440 --> 00:43:35,480
I thought he was really good.
777
00:43:35,480 --> 00:43:38,600
He showed us a picture up from
about 100 years ago with
778
00:43:38,600 --> 00:43:41,200
about 50 people who used to work
779
00:43:41,200 --> 00:43:44,840
there and it was really interesting
just
780
00:43:44,840 --> 00:43:47,640
seeing that that must have been the
whole village
781
00:43:47,640 --> 00:43:49,160
worked at the distillery.
782
00:43:50,360 --> 00:43:52,560
And now, you told us that it's two
783
00:43:52,560 --> 00:43:55,000
people work 12 hours and two people
do the late
784
00:43:55,000 --> 00:44:00,880
shift and the whole thing runs off
that and how the whisky making has
785
00:44:00,880 --> 00:44:04,000
changed over 100 years, but they
can still get the same product.
786
00:44:07,920 --> 00:44:09,200
I get a bucket of ice!
787
00:44:13,720 --> 00:44:15,920
Shall we have a hoop? We should?
788
00:44:15,920 --> 00:44:19,120
We should have a hoop. We'll have to
hide away all the single cask
789
00:44:19,120 --> 00:44:21,040
Ardbeg though.
790
00:44:21,040 --> 00:44:25,080
I'm not sure how that's going to
work out with the Swedish alcohol
791
00:44:25,080 --> 00:44:28,360
law, because selling alcohol in
Sweden's not allowed to be fun.
792
00:44:31,160 --> 00:44:33,760
It has to be quite straight and
direct.
793
00:44:34,920 --> 00:44:37,240
There's no such thing as happy hour
in Sweden.
794
00:44:38,720 --> 00:44:43,080
Spending time with this impassioned,
knowledgeable Bishops Arms team,
795
00:44:43,080 --> 00:44:45,600
I wonder whether we in Scotland
train our own
796
00:44:45,600 --> 00:44:50,400
bar staff enough and even if we
take Scotch for granted?
797
00:44:50,400 --> 00:44:53,400
Very often, you can walk into a bar
in Scotland, anywhere, and say,
798
00:44:53,400 --> 00:44:56,520
"Oh, can I have an Islay whisky,
please?"
799
00:44:56,520 --> 00:44:57,920
"Oh, I don't know, you'll need to
800
00:44:57,920 --> 00:44:59,800
"come behind the bar
and have a look."
801
00:44:59,800 --> 00:45:01,920
15 years ago, if somebody came to
our bar and said,
802
00:45:01,920 --> 00:45:03,640
"Could you tell me a good whisky?"
803
00:45:03,640 --> 00:45:05,320
Then they came straight to me,
804
00:45:05,320 --> 00:45:08,160
because the lassie didn't have a
clue behind the bar, so we thought,
805
00:45:08,160 --> 00:45:10,880
right, we'll sort this out. So we'll
get some of the distilleries in,
806
00:45:10,880 --> 00:45:12,880
we'll get some proper staff
training.
807
00:45:12,880 --> 00:45:15,600
Because there's no point having the
stuff if you can't sell it.
808
00:45:15,600 --> 00:45:19,000
So the guys all came in and we'd go
up to the Whisky Experience.
809
00:45:19,000 --> 00:45:21,360
No, so it's good. We kept meeting
810
00:45:21,360 --> 00:45:24,160
people who worked in bars and
sometimes,
811
00:45:24,160 --> 00:45:26,280
they worked in the very best hotel
812
00:45:26,280 --> 00:45:27,600
bars in Edinburgh,
813
00:45:27,600 --> 00:45:30,680
where we knew all the international
visitors were coming,
814
00:45:30,680 --> 00:45:33,160
some really high-end visitors
were coming and staying,
815
00:45:33,160 --> 00:45:37,560
in those beautiful five-star hotels
that we have and at that time,
816
00:45:37,560 --> 00:45:40,200
they weren't necessarily getting
great information
817
00:45:40,200 --> 00:45:41,440
about Scotch whisky,
818
00:45:41,440 --> 00:45:46,000
and I have to say, that's changed
massively in the last 15 years.
819
00:45:46,000 --> 00:45:47,720
Both in terms of the number of
820
00:45:47,720 --> 00:45:49,840
whiskies available, the number of
821
00:45:49,840 --> 00:45:52,280
specialist whisky bars that
there are.
822
00:45:52,280 --> 00:45:55,240
But there's still much, much more to
do and I would
823
00:45:55,240 --> 00:45:59,360
completely agree that across a very
broad portfolio in Edinburgh,
824
00:45:59,360 --> 00:46:01,840
if you look at lots of places
that you can taste whisky,
825
00:46:01,840 --> 00:46:04,000
you aren't necessarily going to find
826
00:46:04,000 --> 00:46:06,840
everybody serving you that really
knows
827
00:46:06,840 --> 00:46:09,320
about Scotch whisky and is
passionate about it.
828
00:46:09,320 --> 00:46:11,720
If you talk to whisky drinkers
around the world,
829
00:46:11,720 --> 00:46:13,560
"How did you find out about Scotch
whisky?"
830
00:46:13,560 --> 00:46:15,040
They were introduced to it by a
831
00:46:15,040 --> 00:46:16,480
bartender, by a brand ambassador.
832
00:46:16,480 --> 00:46:18,440
They came on holiday to Scotland,
833
00:46:18,440 --> 00:46:19,800
they visited a distillery.
834
00:46:19,800 --> 00:46:21,240
And it's so important.
835
00:46:21,240 --> 00:46:24,320
So, even it goes back to the
starting of whisky and you know,
836
00:46:24,320 --> 00:46:26,280
what happened there, the
introduction.
837
00:46:26,280 --> 00:46:28,360
The personal contact remains
absolutely key.
838
00:46:42,800 --> 00:46:44,400
This is the great city of London.
839
00:46:46,080 --> 00:46:49,520
A city that has quaffed whisky for
hundreds of years.
840
00:46:49,520 --> 00:46:53,560
It's also a city that has begun to
distil its own whisky yet again.
841
00:46:53,560 --> 00:46:57,480
And it's also the city that has
stoked a debate about how exactly
842
00:46:57,480 --> 00:46:59,600
this drink should best be devoured,
843
00:46:59,600 --> 00:47:02,040
and that includes - and this is
heretical -
844
00:47:02,040 --> 00:47:05,920
a mutiny against tradition for
some, including myself,
845
00:47:05,920 --> 00:47:07,680
drinking whisky in cocktails.
846
00:47:07,680 --> 00:47:11,400
Now, I'm about to go into this hotel
to talk to the
847
00:47:11,400 --> 00:47:14,280
2015 World Barman of the Year
848
00:47:14,280 --> 00:47:17,640
and if he mixes me a cocktail, he's
going straight to the Tower.
849
00:47:24,800 --> 00:47:29,680
Ryan, on a daily basis, you commit
sacrilege in this bar.
850
00:47:29,680 --> 00:47:31,320
Because you take some really,
851
00:47:31,320 --> 00:47:34,040
really decent whiskies that take
years to mature
852
00:47:34,040 --> 00:47:35,560
into all the richness of
853
00:47:35,560 --> 00:47:37,040
flavours, and then you throw in all
854
00:47:37,040 --> 00:47:39,240
sorts of other liquids and you
throw in
855
00:47:39,240 --> 00:47:43,000
strawberry crushes and botanicals
and you make dreadful cocktails out
856
00:47:43,000 --> 00:47:45,240
of them. I'm guilty of that.
857
00:47:45,240 --> 00:47:48,080
Why? To me, it's been the beauty of
whisky.
858
00:47:48,080 --> 00:47:49,600
It does have big, bold flavours,
859
00:47:49,600 --> 00:47:52,760
it's got all of these interesting
characteristics and to me,
860
00:47:52,760 --> 00:47:55,080
a cocktail is just a new way of
experiencing that.
861
00:47:55,080 --> 00:47:59,240
To me, it's not about masking any of
the flavours and hiding it away as a
862
00:47:59,240 --> 00:48:02,960
bland alcohol, the beauty of using
Scotch in these things is it has all
863
00:48:02,960 --> 00:48:06,960
these characteristics. Whisky should
be drunk any way you want it to be.
864
00:48:06,960 --> 00:48:09,720
I am a big fan of not being
prescriptive about drinking whisky
865
00:48:09,720 --> 00:48:12,640
and I think we are seeing that more
and more nowadays.
866
00:48:12,640 --> 00:48:16,000
I love whisky cocktails, whisky
highballs, whisky neat,
867
00:48:16,000 --> 00:48:20,520
whisky on the rocks... In a nosing
glass, being more professional,
868
00:48:20,520 --> 00:48:23,720
or literally out of a flask when I'm
walking up a big hill and it's
869
00:48:23,720 --> 00:48:25,480
freezing cold. I think the industry
870
00:48:25,480 --> 00:48:27,280
need to find a way of keeping their
older
871
00:48:27,280 --> 00:48:29,520
consumer happy, by doing what they
love and what
872
00:48:29,520 --> 00:48:31,200
they're going to keep buying,
873
00:48:31,200 --> 00:48:33,000
but also not being scared to
innovate and
874
00:48:33,000 --> 00:48:34,480
not being scared to talk about
875
00:48:34,480 --> 00:48:37,520
putting in mixers and talk about
putting in ice and water and getting
876
00:48:37,520 --> 00:48:40,560
more people to experiment with it
and find out what they like,
877
00:48:40,560 --> 00:48:42,520
rather than using the old method,
878
00:48:42,520 --> 00:48:45,600
where it was preached and you were
told you must drink it neat,
879
00:48:45,600 --> 00:48:47,440
you mustn't do this, you mustn't do
880
00:48:47,440 --> 00:48:50,280
that, and that image has
turned a lot of people off.
881
00:48:50,280 --> 00:48:52,240
So, however you
want to drink your Scotch,
882
00:48:52,240 --> 00:48:54,200
you drink your Scotch however you
like it.
883
00:48:54,200 --> 00:48:56,000
And don't let anybody tell you
you can't.
884
00:48:56,000 --> 00:48:58,240
But, there are limits.
885
00:48:58,240 --> 00:49:00,200
So, I got my father for one
Christmas
886
00:49:00,200 --> 00:49:02,800
a really expensive bottle of
Highland Park.
887
00:49:02,800 --> 00:49:05,560
Highland Park is a
beautiful Scotch,
888
00:49:05,560 --> 00:49:09,880
and I took it around and we were
celebrating Christmas and the first
889
00:49:09,880 --> 00:49:12,120
thing he did was he opened it,
890
00:49:12,120 --> 00:49:15,240
and there was a bottle of dry ginger
at one side and this really amazing
891
00:49:15,240 --> 00:49:17,400
bottle of Highland Park at the
other.
892
00:49:17,400 --> 00:49:19,320
And they both went in the same
glass.
893
00:49:19,320 --> 00:49:21,440
So that is where you draw the limit.
894
00:49:21,440 --> 00:49:24,680
If you want to get somebody to
experience a new spirit,
895
00:49:24,680 --> 00:49:26,720
something different, a new flavour,
896
00:49:26,720 --> 00:49:28,840
it can be a bit much just giving
them a neat dram,
897
00:49:28,840 --> 00:49:32,360
especially when you've got something
cask strength or smoky and all of a
898
00:49:32,360 --> 00:49:35,560
sudden they are put off by it.
Everybody's got that story of
899
00:49:35,560 --> 00:49:38,360
drinking whisky, stealing it from
their dad's cabinet and going,
900
00:49:38,360 --> 00:49:40,720
"I don't like the stuff," and they
stick with that idea.
901
00:49:40,720 --> 00:49:44,280
Whereas, whisky runs this amazing
gauntlet of flavour and you've got
902
00:49:44,280 --> 00:49:48,120
light, delicate, Lowland drams,
through to big, smoky, rich Islays.
903
00:49:48,120 --> 00:49:50,280
And you want people to go,
"Right, actually,
904
00:49:50,280 --> 00:49:52,080
"there's a new way of
experiencing this."
905
00:49:52,080 --> 00:49:53,920
And using a cocktail, if you do it
delicately,
906
00:49:53,920 --> 00:49:55,920
is a way of introducing new flavours
to them.
907
00:49:55,920 --> 00:49:58,840
Actually, this drink's been on our
menu since the beginning.
908
00:49:58,840 --> 00:50:01,000
And I've always tried to involve
whisky cocktails.
909
00:50:01,000 --> 00:50:02,920
It's my favourite spirit. It's one I
have loved.
910
00:50:02,920 --> 00:50:05,640
I lived in Scotland for a long time.
It's very close to my heart.
911
00:50:05,640 --> 00:50:08,720
So, this is essentially a twist on a
whisky sour.
912
00:50:08,720 --> 00:50:11,280
But it is a bit of an unusual one.
913
00:50:11,280 --> 00:50:13,680
So, I'm going to warn you of that
before I get started.
914
00:50:13,680 --> 00:50:16,120
If people want to enjoy their
whisky with a lot
915
00:50:16,120 --> 00:50:19,400
of nosing and sniffing and looking
at the colour, well good for them.
916
00:50:19,400 --> 00:50:21,360
It's their whisky, they've bought
it.
917
00:50:21,360 --> 00:50:25,600
If they want to slam a glass full of
ice and stick a branded cola on top
918
00:50:25,600 --> 00:50:28,880
of it, well, I might wince.
919
00:50:28,880 --> 00:50:31,680
It might not be for me, but it's
their whisky.
920
00:50:31,680 --> 00:50:32,840
It's a free world.
921
00:50:34,160 --> 00:50:37,360
On they should go. As long as they
enjoy it.
922
00:50:37,360 --> 00:50:40,920
This idea that,
"Thou shalt not touch,"
923
00:50:40,920 --> 00:50:43,040
really only is about 30 years old.
924
00:50:43,040 --> 00:50:44,680
And I think it's done irreparable
925
00:50:44,680 --> 00:50:46,760
damage to the Scotch whisky industry
926
00:50:46,760 --> 00:50:48,520
because people...
It's a strong drink.
927
00:50:48,520 --> 00:50:51,720
And people take a sip of it because
you're not allowed to add water to
928
00:50:51,720 --> 00:50:53,240
it and it's... Come on.
929
00:50:53,240 --> 00:50:55,280
It's about pleasure, guys. It's not
about pain.
930
00:50:55,280 --> 00:50:59,200
So, you know, I would add anything
you want to Scotch whisky.
931
00:50:59,200 --> 00:51:02,040
Just enjoy it because it might be a
great, complex drink,
932
00:51:02,040 --> 00:51:03,760
but it's just a drink.
933
00:51:04,800 --> 00:51:06,440
Ryan, the more I explore whisky,
934
00:51:06,440 --> 00:51:09,440
the more I realise it is a form of
alchemy.
935
00:51:09,440 --> 00:51:10,520
Mm-hmm.
936
00:51:10,520 --> 00:51:13,280
And you're taking it a stage
further, aren't you?
937
00:51:13,280 --> 00:51:16,760
Well, to me, you know, your whisky
blenders, be that blended whisky,
938
00:51:16,760 --> 00:51:20,280
be that single malts, they are
essentially making cocktails.
939
00:51:20,280 --> 00:51:22,840
They're bringing all these different
elements together.
940
00:51:22,840 --> 00:51:25,520
Creating a harmony that tastes
greater than the sum of its parts.
941
00:51:25,520 --> 00:51:28,920
Hopefully, this is going to be a new
side of this whisky that you won't
942
00:51:28,920 --> 00:51:31,920
have tried.
This will be a first time for me.
943
00:51:31,920 --> 00:51:33,640
OK. I'm hoping this works.
944
00:51:59,160 --> 00:52:00,480
Slainte.
945
00:52:09,440 --> 00:52:11,200
That's surprisingly refreshing.
946
00:52:11,200 --> 00:52:12,360
Dare I admit it.
947
00:52:12,360 --> 00:52:13,880
THEY LAUGH
948
00:52:13,880 --> 00:52:16,040
I'll probably lose half my friends.
949
00:52:25,400 --> 00:52:28,760
So, what does the future hold in
store for Scotch?
950
00:52:28,760 --> 00:52:33,120
Not only is there an explosion of
small-scale craft distilleries,
951
00:52:33,120 --> 00:52:35,400
some of the older, established
producers
952
00:52:35,400 --> 00:52:37,000
are investing big money, too.
953
00:52:39,720 --> 00:52:41,880
This is Strathspey in the north-east
of Scotland.
954
00:52:41,880 --> 00:52:43,360
It's an area that contains the
955
00:52:43,360 --> 00:52:45,480
greatest density of whisky
distilleries
956
00:52:45,480 --> 00:52:46,960
anywhere in the world.
957
00:52:46,960 --> 00:52:49,440
It is also home to The Macallan,
958
00:52:49,440 --> 00:52:52,520
one of the best loved and most
revered whiskies in the world.
959
00:52:52,520 --> 00:52:55,440
Macallan have been here for over
200 years.
960
00:52:55,440 --> 00:53:00,160
But currently, the demand for
Macallan is outstripping supply.
961
00:53:00,160 --> 00:53:02,240
So, the company are investing the
962
00:53:02,240 --> 00:53:05,640
small sum of £100 million in
creating a
963
00:53:05,640 --> 00:53:09,000
cathedral of whisky, due to open in
2017.
964
00:53:13,920 --> 00:53:18,080
This beautiful new distillery on the
Island of Harris is proof, too,
965
00:53:18,080 --> 00:53:21,480
that there is confidence in the
future of Scotch.
966
00:53:21,480 --> 00:53:23,920
It's a very exciting time, I think,
for distilling.
967
00:53:23,920 --> 00:53:25,440
Especially here in Scotland,
968
00:53:25,440 --> 00:53:27,440
we've got a lot of new distilleries
appearing.
969
00:53:27,440 --> 00:53:30,120
There's a lot of gin distilleries
which are going to be leading into
970
00:53:30,120 --> 00:53:31,720
making whisky. But the same thing's
971
00:53:31,720 --> 00:53:34,160
happening all across mainland
Europe, all throughout Asia.
972
00:53:34,160 --> 00:53:36,320
And there's a
lot of new distilleries appearing.
973
00:53:36,320 --> 00:53:39,080
But I think it's very important that
Scotland doesn't lose focus,
974
00:53:39,080 --> 00:53:41,200
so that they keep creating very high
quality spirit.
975
00:53:41,200 --> 00:53:42,720
But I think that we're lucky in a
976
00:53:42,720 --> 00:53:44,480
way because we have the heritage
that
977
00:53:44,480 --> 00:53:47,480
all of these mainland European
distilleries and Asian distilleries
978
00:53:47,480 --> 00:53:49,920
will never have the same heritage
as Scotland has.
979
00:53:49,920 --> 00:53:53,320
The big challenge in whisky is
trying to balance innovation and
980
00:53:53,320 --> 00:53:57,240
tradition. I think it's very
possible to do that.
981
00:53:57,240 --> 00:53:59,440
And to produce something amazing.
982
00:53:59,440 --> 00:54:02,720
I don't know if it's going to turn
out just as fine as everyone in the
983
00:54:02,720 --> 00:54:05,000
industry thinks and hopes and
believes.
984
00:54:05,000 --> 00:54:07,240
And there are going to be some
casualties along the way.
985
00:54:07,240 --> 00:54:09,480
Maybe some of those small craft
distilleries
986
00:54:09,480 --> 00:54:11,040
are going to fall by the wayside
987
00:54:11,040 --> 00:54:13,400
in a kind of creative destruction of
the marketplace.
988
00:54:13,400 --> 00:54:16,040
But overall, I think we probably
will take the right turn.
989
00:54:16,040 --> 00:54:18,160
I think we will go on to the sunlit
990
00:54:18,160 --> 00:54:22,040
uplands and I think there is a
bonnie future for Scotch.
991
00:54:22,040 --> 00:54:26,880
We've made Scotch whisky
for hundreds of years.
992
00:54:26,880 --> 00:54:29,440
It has proved the test of time.
993
00:54:29,440 --> 00:54:35,840
It is revered as the pinnacle of the
distiller's art worldwide
994
00:54:35,840 --> 00:54:39,360
because of its character,
its quality,
995
00:54:39,360 --> 00:54:44,480
its soul.
And it will continue to do well.
996
00:54:44,480 --> 00:54:47,200
I see it actually as a
moment of opportunity for Scotch
997
00:54:47,200 --> 00:54:49,040
whisky because the more the
998
00:54:49,040 --> 00:54:51,640
Scotch whisky industry is looking
over
999
00:54:51,640 --> 00:54:54,920
its shoulder, sort of going, "Oh,
well, bourbon's becoming popular.
1000
00:54:54,920 --> 00:54:56,760
"Maybe we should be like bourbon.
1001
00:54:56,760 --> 00:54:58,400
"Or Japanese is becoming popular.
1002
00:54:58,400 --> 00:55:00,040
"Can we be like Japanese?"
1003
00:55:00,040 --> 00:55:03,240
Then you've lost it. You've lost the
battle completely.
1004
00:55:08,640 --> 00:55:11,600
But not everyone is as confident
about the future.
1005
00:55:12,880 --> 00:55:17,480
I actually think that if you look at
whisky, the historic whisky graph,
1006
00:55:17,480 --> 00:55:19,400
it goes up and down. If you remember
1007
00:55:19,400 --> 00:55:21,280
in the '80s with the whisky lake
and
1008
00:55:21,280 --> 00:55:24,160
shut half of Scotland's
distilleries. It's coming.
1009
00:55:25,480 --> 00:55:29,160
What have Scotland done? Doubled
production in the last four years.
1010
00:55:29,160 --> 00:55:32,320
The moment that whisky is live and
ready for sale...
1011
00:55:33,640 --> 00:55:37,200
..we haven't suddenly got twice as
many whisky drinkers in the world.
1012
00:55:37,200 --> 00:55:39,280
Therefore, this is just going to...
1013
00:55:39,280 --> 00:55:41,800
There has to be a mountain of
whisky building.
1014
00:55:41,800 --> 00:55:44,400
And at some point, it will all go
down and we'll all have a bit of a
1015
00:55:44,400 --> 00:55:47,200
downturn. And then we'll...
1016
00:55:47,200 --> 00:55:48,760
Yeah. So, what do you...?
1017
00:55:48,760 --> 00:55:50,520
What's your opinion on say the
1018
00:55:50,520 --> 00:55:53,920
Macallan spending 100 million on
this new facility?
1019
00:55:53,920 --> 00:55:55,280
Brilliant. Really cool.
1020
00:55:55,280 --> 00:55:57,600
But you know, they've doubled
production.
1021
00:55:57,600 --> 00:55:59,480
Do they think they can sell twice as
much whisky?
1022
00:56:00,960 --> 00:56:02,000
If they can, brilliant.
1023
00:56:02,000 --> 00:56:04,200
But that means someone else isn't
selling any.
1024
00:56:05,960 --> 00:56:09,280
We haven't suddenly got everybody
buying twice as many bottles.
1025
00:56:09,280 --> 00:56:13,320
So, the industry has to do a bit of
a dip.
1026
00:56:13,320 --> 00:56:16,000
And those that have got their
1027
00:56:16,000 --> 00:56:19,640
houses in order will be fine and
those that have borrowed to the hilt
1028
00:56:19,640 --> 00:56:22,680
and are expecting it to continue
willy-nilly probably
1029
00:56:22,680 --> 00:56:25,360
will wake up with a headache.
1030
00:56:25,360 --> 00:56:27,680
But we'll see. That's the joy of
whisky.
1031
00:56:27,680 --> 00:56:30,520
I mean, you design a business to
work over generations,
1032
00:56:30,520 --> 00:56:32,200
not over a decade cycle.
1033
00:56:36,920 --> 00:56:41,560
As I have seen, Scotch whisky
sprung from Caledonian terrain and
1034
00:56:41,560 --> 00:56:43,520
bewitched the world.
1035
00:56:43,520 --> 00:56:45,480
Its ascendancy has been driven by
1036
00:56:45,480 --> 00:56:47,880
pioneers, from early innovators and
1037
00:56:47,880 --> 00:56:52,400
the entrepreneurs who first exported
our wares, to today's scientists,
1038
00:56:52,400 --> 00:56:54,200
blenders and craft distillers.
1039
00:56:55,560 --> 00:57:00,280
Yet what strikes me most is, despite
all that, the drink itself remains
1040
00:57:00,280 --> 00:57:02,280
a charming enigma.
1041
00:57:02,280 --> 00:57:04,600
The causes of its sumptuous taste,
1042
00:57:04,600 --> 00:57:08,800
impossible to agree upon and even
opaque and mysterious.
1043
00:57:10,480 --> 00:57:14,080
There will be peaks and troughs and
pretenders to the throne.
1044
00:57:14,080 --> 00:57:16,120
But because of that sorcery,
1045
00:57:16,120 --> 00:57:19,320
Scotland's tipple of genius will
always prevail.
1046
00:57:20,960 --> 00:57:23,640
The future's bright.
The future's amber.
1047
00:57:30,640 --> 00:57:33,200
We're getting very near last orders,
folks.
1048
00:57:34,600 --> 00:57:35,640
And the end of my journey.
1049
00:57:37,200 --> 00:57:40,480
A wonderful journey through the
magical world of whisky.
1050
00:57:40,480 --> 00:57:42,520
I hope you've enjoyed it.
1051
00:57:42,520 --> 00:57:45,000
From Highland crofter to Hobart
visionary,
1052
00:57:45,000 --> 00:57:48,960
there's an amber thread that
embroiders the globe.
1053
00:57:48,960 --> 00:57:52,480
When a cunning alchemist distils
a spirit,
1054
00:57:52,480 --> 00:57:56,880
a liquid drops forth into a cask and
there something truly,
1055
00:57:56,880 --> 00:57:59,080
truly colossal happens.
1056
00:57:59,080 --> 00:58:04,800
Scotch whisky affects history and
defines identity.
1057
00:58:04,800 --> 00:58:09,920
It embraces science and big business
and the land, and yet...
1058
00:58:09,920 --> 00:58:13,040
And yet, at its heart, this mixture
of water,
1059
00:58:13,040 --> 00:58:16,240
barley and yeast is just a simple,
1060
00:58:16,240 --> 00:58:20,000
beautiful taste of
heaven in a glass.
1061
00:58:20,000 --> 00:58:21,440
Slainte.
90004
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