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Mitchell Beasley presents The World
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Atlas of Coffee. From beans to brewing,
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coffees explored, explained, and
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enjoyed. Written and read by James
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Hoffman.
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Introduction.
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Coffee has never been better than it is
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today. Producers know more than ever
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before about growing coffee and have
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access to more varieties and specialist
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growing techniques.
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Coffee roasters have never been so
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likely to appreciate the importance of
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using freshly harvested coffee beans and
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their understanding of the roasting
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process continues to improve. There are
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now more and more cafes selling really
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good coffee using the best equipment and
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training their staff more effectively.
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I wrote these words in the introduction
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to the first edition of this book and
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they're still true today. The world of
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great coffee has now gone truly
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mainstream. Every major city in the
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world has a plethora of cafes and coffee
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businesses, all run by passionate people
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working hard to share something exciting
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and delightful about coffee. The coffee
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industry is enormous and has spread
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around the world. Today, 125 million
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people depend on coffee production for
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their livelihood and coffee is consumed
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in every part of the globe. Coffee is
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entwined with both the economic and
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cultural histories of so many countries.
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Yet very few coffee drinkers have in the
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past scratched the surface to see what
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is underneath.
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Yet while many people may not have
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explored the world of coffee, a large
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portion of coffee drinkers are seeking
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out coffee that has been carefully
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sourced, sold traceably, and brewed with
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skill and care. The coffee industry can
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be separated into two distinct areas,
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commodity and specialty. In this book,
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we will primarily be dealing with
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specialty coffees. These are coffees
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that are defined by their quality and by
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how good they taste. Their origin is
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important as this will often determine
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the flavor. Commodity coffee is the term
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used to describe coffees that are not
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traded on their quality, but are simply
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considered to be coffee. Where they are
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grown doesn't matter much, nor when they
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were harvested or how they were
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processed. Commodity coffee has defined
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the way that much of the world thinks
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about coffee. a generic product from
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somewhere tropical, an efficient, if
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bitter way to get caffeine into the
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bloodstream and to clear the mind in the
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morning.
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The idea that one might drink coffee for
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pleasure to delight in its complexity of
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flavor still has relatively little
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penetration into the global culture.
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There are many differences between the
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production and international trade of
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specialty coffees and commodity coffees
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as they are quite different products.
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While this new world of coffee has
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boomed, it can still be a little
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intimidating. The language of coffee is
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foreign to most people, and many cafes
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are eager to share the story of the
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coffee they brew, its variety, its posth
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harvest processing, or the people behind
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it. This can be overwhelming or
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frustrating. This book is written to
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make sense of that language, to give
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context to the stories of the cups of
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coffee you drink, to highlight what
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makes each far more cooperative
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different and interesting. At first, the
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sheer diversity of coffees and the huge
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volume of information can be
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off-putting. However, once you start to
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understand a little about coffee, the
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diversity and information are the very
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things that make it so compelling. I
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hope this book serves you well and
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brings you a little more pleasure to
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every cup of coffee you drink.
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Part one, introduction to coffee.
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Arabica and Robusta.
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When talking about coffee, people are
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usually referring to the fruit from one
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particular species of the tree, cafe
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arabica. Arabica makes up most of the
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coffee produced each year, and it's
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grown in dozens of countries between the
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Tropic of Capricorn and the Tropic of
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Cancer. It isn't the only species of
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coffee, however. In fact, over 120
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different species of coffee have been
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identified to date, but only one other
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is grown in any quantity. And this is
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cafea, a plant we commonly refer to as
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robusta.
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Robusta is actually something of a brand
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name given to the species chosen to
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highlight its attributes. It was
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discovered in the Belgian Congo, what is
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now the Democratic Republic of the
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Congo, in the late 19th century, and its
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commercial potential was clear. It was
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able to grow and fruit at lower
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altitudes than existing Arabica plants
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in higher temperatures and was more
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resistant to disease. These attributes
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are still what drive much of the
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production of Robusta today. And because
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of the way it is grown, it is
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substantially cheaper to produce. There
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is an inevitable downside, however. It
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doesn't taste very good. Some people
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will make a rather specious argument
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that a really well-produced Robusta
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coffee can taste better than a poor
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Arabica coffee. And this may be true,
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but it does nothing to convince us that
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Robusta actually tastes good. It is
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generally difficult to ascribe
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particular tastes to coffees, but I
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think it would be fair to say that
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Robusta has a woody burnt rubber quality
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in the cup. It usually has very little
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acidity, but will have a heavy body and
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mouth feel. There are, of course, grades
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of quality within Robusta, and it is
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possible to produce higher quality
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Robusters. It has been a staple of
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Italian espresso culture for many years.
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But currently, most of the robusta
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produced around the world ends up in
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large manufacturing plants destined to
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become the pariah of our industry.
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Instant soluble coffee. For the soluble
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coffee industry, price is far more
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important than flavor. And the global
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reliance on coffee as a fast food
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product means that Robusta makes up
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around 40% of the world's coffee
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produced each year. This percentage is
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somewhat variable, driven by the
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fluctuations in price and demand. For
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example, an increase in the global price
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of coffee may result in more robust
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production as large multinational coffee
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companies may need to find cheaper
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alternatives to Arabica.
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Interestingly, in the past when roasters
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have substituted Robusta coffees for
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Arabica in big commercial blends, there
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has been a downward trend in coffee
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consumption. This might be related to
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flavor or to the fact that Robusta has
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about twice the caffeine content of
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Arabica. Either way, when big brands cut
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corners, consumers notice or at least
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change their coffee drinking habits.
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The genetics of coffee.
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The coffee industry treated Robusta like
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an ugly sister to Arabica until a rather
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interesting genetic discovery was made.
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Once scientists began sequencing the
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genes, it became clear that the two
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species are not cousins or siblings.
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Instead, it appears that Robusta is in
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fact a parent of Arabica. Most likely
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somewhere in southern Sudan, Rabusta
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crossed with another species called
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cafair eugenoidas and produced arabica.
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This new species spread and really began
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to flourish in Ethiopia, long considered
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to be the birthplace of coffee.
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Currently, 129 species of cfair have
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been identified, mostly through the work
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of Q Gardens in London, though most look
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very different to the plants and beans
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we are familiar with. Many of these
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species are indigenous to Madagascar,
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though others grow in parts of southern
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Asia and as far south as Australia.
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None of these species has any commercial
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attention at the moment, but scientists
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are beginning to show more interest in
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them because of a concern facing the
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coffee industry, the lack of genetic
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diversity of the plants currently in
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cultivation.
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The way that coffee has spread around
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the world means that we have a global
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crop with a common ancestry. There is
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very little variation in the genetic
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makeup of coffee plants and this exposes
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global coffee production to massive
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risk. A disease that can attack one
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plant can likely attack them all.
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Something the wine industry suffered
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with the locker, an aphid that
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devastated huge swavthes of grape vines
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across Europe in the 1860s and 1870s.
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The coffee tree.
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This section deals only with the most
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interesting of the coffee species, Cafe
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Arabica. At first glance, all Arabica
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trees look similar, a thin trunk with
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numerous branches coming off it,
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supporting foliage and fruit. However,
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if you look closer, there are many
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differences between trees determined by
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the variety of Arabica being grown.
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Different varieties yield different
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amounts of fruit in different colors,
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and some carry the fruit in clusters,
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while others have fruit evenly spaced
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down the branch.
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There are also big differences between
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the leaves of plants of different
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varieties, but more importantly between
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the cup characteristics when the seeds
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of these varieties are harvested and
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brewed. Different varieties have
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different qualities of flavor and may
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also have different mouth feels. It is
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always important to remember that for
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the bulk of coffee producers, flavor is
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not the main reason they have selected a
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certain variety to grow. The yield of
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the tree and its resistance to disease
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are usually of great value to those who
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depend on coffee growing for their
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livelihood. That is not to say that all
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producers choose their varieties this
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way, but one should bear in mind the
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impact of these choices on the
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profitability and income of the
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producer.
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From seed to tree,
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most established coffee farms have a
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nursery in which to raise seedlings
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before planting them out on the farm for
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production.
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The coffee beans are first planted in
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rich soil and will soon germinate. The
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bean itself is lifted out of the ground
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by the developing chute and at this
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stage they are often called soldiers.
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They look strangely like a roasted
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coffee bean has been attached to the top
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of a thin green stem. Not long after
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this, the bean bursts open to reveal the
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first leaves. Coffee plants grow quickly
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and after 6 to 12 months, they can be
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moved from the nursery into production.
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Coffee growing requires the investment
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of not only money but also time. A
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coffee farmer will usually have to wait
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3 years for a newly planted tree to
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fruit properly.
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Making the decision to begin growing
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coffee is a serious one. And this also
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means that if a producer abandons
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00:09:51,920 --> 00:09:53,680
coffee, it will be difficult to
278
00:09:53,680 --> 00:09:55,519
encourage them to return to the crop in
279
00:09:55,519 --> 00:09:58,080
the future.
280
00:09:58,080 --> 00:10:01,360
Blossom and fruit. Most coffee trees
281
00:10:01,360 --> 00:10:03,760
have one main harvest per year, though
282
00:10:03,760 --> 00:10:05,440
the trees in some countries have a
283
00:10:05,440 --> 00:10:07,519
second harvest, which is usually smaller
284
00:10:07,519 --> 00:10:10,160
and of a slightly lower quality. The
285
00:10:10,160 --> 00:10:12,160
cycle is first triggered by a prolonged
286
00:10:12,160 --> 00:10:14,480
period of rainfall. This causes the
287
00:10:14,480 --> 00:10:16,640
trees to bloom, producing lots of white
288
00:10:16,640 --> 00:10:18,800
blossom flowers with a strong scent that
289
00:10:18,800 --> 00:10:21,279
is reminiscent of jasmine.
290
00:10:21,279 --> 00:10:23,040
Insects such as bees pollinate the
291
00:10:23,040 --> 00:10:24,880
flowers. Although Arabica is able to
292
00:10:24,880 --> 00:10:26,720
self-pollinate, meaning that unless they
293
00:10:26,720 --> 00:10:28,320
are knocked off the tree by adverse
294
00:10:28,320 --> 00:10:30,399
weather, the flowers will always yield
295
00:10:30,399 --> 00:10:33,120
fruit. It takes up to 9 months until the
296
00:10:33,120 --> 00:10:34,880
fruits are ready to harvest.
297
00:10:34,880 --> 00:10:37,040
Unfortunately, coffee cherries do not
298
00:10:37,040 --> 00:10:39,760
ripen uniformly. The coffee producer has
299
00:10:39,760 --> 00:10:41,360
a difficult choice between harvesting
300
00:10:41,360 --> 00:10:43,279
all the fruit from each tree at the same
301
00:10:43,279 --> 00:10:45,120
time and having a certain quantity of
302
00:10:45,120 --> 00:10:46,959
unripe or overripe coffee cherries in
303
00:10:46,959 --> 00:10:49,760
the harvest or paying pickers to do
304
00:10:49,760 --> 00:10:51,920
multiple passes of the same trees so
305
00:10:51,920 --> 00:10:53,920
each cherry is harvested when it is
306
00:10:53,920 --> 00:10:56,720
perfectly ripe.
307
00:10:56,720 --> 00:10:59,040
Pests and diseases.
308
00:10:59,040 --> 00:11:01,040
The coffee tree is susceptible to a
309
00:11:01,040 --> 00:11:03,440
variety of pests and diseases. Two of
310
00:11:03,440 --> 00:11:05,519
the most common are coffee leaf rust and
311
00:11:05,519 --> 00:11:08,079
the coffee berry bora.
312
00:11:08,079 --> 00:11:11,120
Coffee leaf rust known as roya in many
313
00:11:11,120 --> 00:11:14,959
countries. This is a fungus hea vasatrix
314
00:11:14,959 --> 00:11:16,880
that causes orange lesions on the
315
00:11:16,880 --> 00:11:19,600
leaves. It impairs photosynthesis and
316
00:11:19,600 --> 00:11:21,760
causes the leaves to drop and eventually
317
00:11:21,760 --> 00:11:24,399
can kill the tree. It was first
318
00:11:24,399 --> 00:11:27,440
documented in East Africa in 1861,
319
00:11:27,440 --> 00:11:29,200
although it was not studied until it
320
00:11:29,200 --> 00:11:31,519
began to affect plants in Sri Lanka in
321
00:11:31,519 --> 00:11:34,240
1869 where it pretty much destroyed the
322
00:11:34,240 --> 00:11:36,240
coffee plantations over the following 10
323
00:11:36,240 --> 00:11:37,600
years.
324
00:11:37,600 --> 00:11:40,480
It spread to Brazil in 1970, perhaps
325
00:11:40,480 --> 00:11:42,240
brought over from Africa with a shipment
326
00:11:42,240 --> 00:11:44,640
of cacao seeds, and quickly spread into
327
00:11:44,640 --> 00:11:46,880
Central America. It is now found in
328
00:11:46,880 --> 00:11:48,560
every coffee producing country in the
329
00:11:48,560 --> 00:11:49,920
world, and the higher temperatures
330
00:11:49,920 --> 00:11:51,600
brought about through climate change are
331
00:11:51,600 --> 00:11:54,480
exacerbating the situation. In 2013,
332
00:11:54,480 --> 00:11:56,240
several Central American countries
333
00:11:56,240 --> 00:11:58,480
declared a state of emergency due to the
334
00:11:58,480 --> 00:12:02,640
damage caused by rust. Coffee berry bora
335
00:12:02,640 --> 00:12:05,040
also known widely as brocca. This is a
336
00:12:05,040 --> 00:12:08,240
small beetle hipponamus hampe that lays
337
00:12:08,240 --> 00:12:10,560
its eggs inside coffee cherries. The
338
00:12:10,560 --> 00:12:12,639
hatching young eat the cherries thereby
339
00:12:12,639 --> 00:12:14,720
reducing the quantity and quality of the
340
00:12:14,720 --> 00:12:17,440
crop. The beetle is native to Africa
341
00:12:17,440 --> 00:12:19,279
although it is now the most harmful pest
342
00:12:19,279 --> 00:12:20,959
to coffee crops around the world.
343
00:12:20,959 --> 00:12:22,560
Research is being done into different
344
00:12:22,560 --> 00:12:24,480
methods of control including chemical
345
00:12:24,480 --> 00:12:26,639
pesticides, traps and biological
346
00:12:26,639 --> 00:12:29,639
controls.
347
00:12:30,800 --> 00:12:33,760
The coffee fruit.
348
00:12:33,760 --> 00:12:36,000
Coffee is a part of our everyday lives.
349
00:12:36,000 --> 00:12:38,079
Yet, how many of us outside the coffee
350
00:12:38,079 --> 00:12:39,920
producing countries have ever seen or
351
00:12:39,920 --> 00:12:43,120
would even recognize a coffee cherry?
352
00:12:43,120 --> 00:12:45,360
The size of the fruit varies between the
353
00:12:45,360 --> 00:12:47,200
varieties of coffee. But on the whole,
354
00:12:47,200 --> 00:12:49,600
they are the size of a small grape.
355
00:12:49,600 --> 00:12:51,839
Unlike grapes, most of the volume of the
356
00:12:51,839 --> 00:12:54,000
fruit is provided by the central seeds,
357
00:12:54,000 --> 00:12:55,760
although there is a thin layer of fruit
358
00:12:55,760 --> 00:12:58,639
flesh under the skin. All cherries start
359
00:12:58,639 --> 00:13:00,880
out green and develop deeper colors as
360
00:13:00,880 --> 00:13:03,279
the fruit matures. The skin is usually a
361
00:13:03,279 --> 00:13:05,279
deep red when ripe, though some trees
362
00:13:05,279 --> 00:13:07,279
have yellow fruit, and occasionally a
363
00:13:07,279 --> 00:13:09,200
cross between a yellow fruiting tree and
364
00:13:09,200 --> 00:13:11,600
a red fruiting tree will yield orange
365
00:13:11,600 --> 00:13:14,079
fruit. While fruit color isn't thought
366
00:13:14,079 --> 00:13:16,000
to influence yield, yellow fruiting
367
00:13:16,000 --> 00:13:17,920
trees have often been avoided as it's
368
00:13:17,920 --> 00:13:19,920
harder to determine when the fruit is
369
00:13:19,920 --> 00:13:22,959
ripe. Red fruit starts green, goes
370
00:13:22,959 --> 00:13:24,720
through a yellow stage, and then turns
371
00:13:24,720 --> 00:13:27,360
red. This makes ripeness much easier to
372
00:13:27,360 --> 00:13:29,040
identify when the coffee is being picked
373
00:13:29,040 --> 00:13:30,959
by hand.
374
00:13:30,959 --> 00:13:32,880
Ripeness is tied to the quantity of
375
00:13:32,880 --> 00:13:34,480
sugar in the fruit, which is vitally
376
00:13:34,480 --> 00:13:36,240
important when trying to grow delicious
377
00:13:36,240 --> 00:13:38,959
coffee. Generally speaking, the more
378
00:13:38,959 --> 00:13:41,360
sugar in the fruit, the better. However,
379
00:13:41,360 --> 00:13:42,800
different producers harvest their
380
00:13:42,800 --> 00:13:44,160
cherries at different stages of
381
00:13:44,160 --> 00:13:46,480
ripeness. Some believe that a mixture of
382
00:13:46,480 --> 00:13:48,320
cherries at different stages of ripeness
383
00:13:48,320 --> 00:13:50,720
can add complexity to a coffee, though
384
00:13:50,720 --> 00:13:52,720
all cherries should be properly ripe and
385
00:13:52,720 --> 00:13:54,880
none of them overripe as they eventually
386
00:13:54,880 --> 00:13:57,600
develop an unpleasant flavor.
387
00:13:57,600 --> 00:14:00,639
Sweet fruits. The flesh of the coffee
388
00:14:00,639 --> 00:14:02,560
fruit is surprisingly delicious when
389
00:14:02,560 --> 00:14:04,560
ripe. A pleasing honeydew melon
390
00:14:04,560 --> 00:14:06,240
sweetness with a little refreshing
391
00:14:06,240 --> 00:14:08,560
acidity. The fruits are sometimes
392
00:14:08,560 --> 00:14:10,480
squeezed to make a drink, but even when
393
00:14:10,480 --> 00:14:12,560
ripe, they are not particularly juicy,
394
00:14:12,560 --> 00:14:14,320
and you have to work to separate the
395
00:14:14,320 --> 00:14:18,880
flesh from the seeds. The seed. The seed
396
00:14:18,880 --> 00:14:21,040
or coffee bean is made up of several
397
00:14:21,040 --> 00:14:23,279
layers, most of which will be removed
398
00:14:23,279 --> 00:14:25,120
during processing, leaving behind the
399
00:14:25,120 --> 00:14:28,720
bean we grind and brew. The seed has a
400
00:14:28,720 --> 00:14:30,399
protective outer layer called the
401
00:14:30,399 --> 00:14:32,480
parchment, then a thinner layer wrapped
402
00:14:32,480 --> 00:14:35,120
around it called the silver skin.
403
00:14:35,120 --> 00:14:37,199
Most coffee cherries contain two seeds
404
00:14:37,199 --> 00:14:39,360
which face each other inside the berry,
405
00:14:39,360 --> 00:14:41,120
becoming flattened along one side as
406
00:14:41,120 --> 00:14:43,680
they develop. Occasionally, only one
407
00:14:43,680 --> 00:14:45,440
seed inside a berry will germinate and
408
00:14:45,440 --> 00:14:48,320
grow, and these are known as peberries.
409
00:14:48,320 --> 00:14:50,160
Instead of having a flattened surface on
410
00:14:50,160 --> 00:14:52,480
one side, these seeds are rounded and
411
00:14:52,480 --> 00:14:55,760
make up about 5% of the crop. These
412
00:14:55,760 --> 00:14:57,760
peberries are usually separated from the
413
00:14:57,760 --> 00:14:59,199
rest of the crop. And some people
414
00:14:59,199 --> 00:15:00,959
believe that they have particularly
415
00:15:00,959 --> 00:15:03,120
desirable qualities or that they roast
416
00:15:03,120 --> 00:15:04,560
in different ways to the flattened
417
00:15:04,560 --> 00:15:07,560
beans.
418
00:15:08,639 --> 00:15:11,680
Coffee varieties.
419
00:15:11,680 --> 00:15:13,839
The first coffee trees to be cultivated
420
00:15:13,839 --> 00:15:16,160
originated in Ethiopia and this same
421
00:15:16,160 --> 00:15:18,720
variety typica is still widely grown
422
00:15:18,720 --> 00:15:21,680
today. Many other varieties now exist,
423
00:15:21,680 --> 00:15:23,760
some natural mutations and others the
424
00:15:23,760 --> 00:15:25,839
result of crossbreeding.
425
00:15:25,839 --> 00:15:27,839
Some varieties have explicit taste
426
00:15:27,839 --> 00:15:29,440
characteristics of their own, while
427
00:15:29,440 --> 00:15:30,959
others take their characteristics from
428
00:15:30,959 --> 00:15:32,959
the terois in which they are grown, the
429
00:15:32,959 --> 00:15:34,480
way they are cultivated, and the way
430
00:15:34,480 --> 00:15:37,279
they are processed after harvest.
431
00:15:37,279 --> 00:15:39,120
Few coffee consumers are aware that
432
00:15:39,120 --> 00:15:40,639
there are different varieties of the
433
00:15:40,639 --> 00:15:42,880
Arabica coffee tree. Mainly because much
434
00:15:42,880 --> 00:15:44,880
of the world's coffee always has been
435
00:15:44,880 --> 00:15:48,079
and still is traded by origin. A
436
00:15:48,079 --> 00:15:50,240
particular lot may come from many farms
437
00:15:50,240 --> 00:15:52,800
and by the time of export no one knows
438
00:15:52,800 --> 00:15:54,480
which varieties the contributing
439
00:15:54,480 --> 00:15:56,639
producers had grown only which part of
440
00:15:56,639 --> 00:15:58,720
the world it was grown in. This is
441
00:15:58,720 --> 00:16:00,720
starting to change but we still know
442
00:16:00,720 --> 00:16:02,800
relatively little about how much impact
443
00:16:02,800 --> 00:16:04,959
the variety of the tree can have on the
444
00:16:04,959 --> 00:16:07,279
taste of the cup of coffee. Please note
445
00:16:07,279 --> 00:16:08,959
that the descriptions of the most common
446
00:16:08,959 --> 00:16:11,120
varieties will not include any specific
447
00:16:11,120 --> 00:16:13,120
notes on taste unless there is something
448
00:16:13,120 --> 00:16:16,079
definite and distinct. So many factors
449
00:16:16,079 --> 00:16:18,079
influence cup quality and coupled with
450
00:16:18,079 --> 00:16:19,839
the lack of organized research on the
451
00:16:19,839 --> 00:16:21,120
way that this can be influenced by
452
00:16:21,120 --> 00:16:23,680
variety. It would be misleading to make
453
00:16:23,680 --> 00:16:26,000
any bold claims.
454
00:16:26,000 --> 00:16:28,800
Varieties and varietals.
455
00:16:28,800 --> 00:16:30,639
There is often some confusion over the
456
00:16:30,639 --> 00:16:33,279
term variety and varietal.
457
00:16:33,279 --> 00:16:35,519
Varieties are genetically distinct
458
00:16:35,519 --> 00:16:37,759
variations of a single species in this
459
00:16:37,759 --> 00:16:39,839
case cafe arabica that may show
460
00:16:39,839 --> 00:16:41,519
different characteristics in the tree
461
00:16:41,519 --> 00:16:44,880
structure, leaves or fruit. Cultivar is
462
00:16:44,880 --> 00:16:46,959
another acceptable term to use here as
463
00:16:46,959 --> 00:16:49,199
this is just a truncation of cultivated
464
00:16:49,199 --> 00:16:50,880
variety.
465
00:16:50,880 --> 00:16:52,959
Varietal should be used when referring
466
00:16:52,959 --> 00:16:55,600
to a specific instance of a variety.
467
00:16:55,600 --> 00:16:57,199
When referring to the production of one
468
00:16:57,199 --> 00:16:58,959
farm, for example, it would be correct
469
00:16:58,959 --> 00:17:02,880
to say that it was 100% borbon varietal.
470
00:17:02,880 --> 00:17:04,400
Typica.
471
00:17:04,400 --> 00:17:06,319
This is considered the original variety
472
00:17:06,319 --> 00:17:08,079
from which all other varieties have
473
00:17:08,079 --> 00:17:10,959
mutated or been genetically selected.
474
00:17:10,959 --> 00:17:12,480
The Dutch were the first to spread
475
00:17:12,480 --> 00:17:14,160
coffee around the world for commercial
476
00:17:14,160 --> 00:17:16,160
production and this was the variety they
477
00:17:16,160 --> 00:17:18,559
took with them. The fruit is usually red
478
00:17:18,559 --> 00:17:20,720
and typica is capable of producing
479
00:17:20,720 --> 00:17:22,880
excellent cup quality though with
480
00:17:22,880 --> 00:17:25,199
relatively small yield compared to other
481
00:17:25,199 --> 00:17:27,600
varieties. It is still grown extensively
482
00:17:27,600 --> 00:17:29,679
in many different parts of the world and
483
00:17:29,679 --> 00:17:31,600
as a result is known by several
484
00:17:31,600 --> 00:17:33,600
different names including creolo,
485
00:17:33,600 --> 00:17:37,600
sumatra and arabigo. Borbon.
486
00:17:37,600 --> 00:17:39,840
This was a natural mutation of typica
487
00:17:39,840 --> 00:17:41,840
which occurred on the island of Reunion
488
00:17:41,840 --> 00:17:44,559
at the time called Bourbon. The yield is
489
00:17:44,559 --> 00:17:46,640
higher than that of typica and many in
490
00:17:46,640 --> 00:17:48,320
the specialty industry believe that it
491
00:17:48,320 --> 00:17:50,480
has a distinctive sweetness making it
492
00:17:50,480 --> 00:17:53,120
prized and desirable. There are various
493
00:17:53,120 --> 00:17:55,120
variations in the color of the fruit,
494
00:17:55,120 --> 00:17:57,600
red, yellow, and occasionally orange.
495
00:17:57,600 --> 00:17:59,440
This variety was grown very widely in
496
00:17:59,440 --> 00:18:01,039
the past, but in many producing
497
00:18:01,039 --> 00:18:03,120
countries, it was replaced by higher
498
00:18:03,120 --> 00:18:05,440
yielding varieties. This was at a time
499
00:18:05,440 --> 00:18:07,280
when the market had not yet matured
500
00:18:07,280 --> 00:18:09,280
sufficiently to reward a high enough
501
00:18:09,280 --> 00:18:11,360
price to compensate for the lower yields
502
00:18:11,360 --> 00:18:14,960
it produces compared to newer varieties.
503
00:18:14,960 --> 00:18:16,559
Mundovo,
504
00:18:16,559 --> 00:18:19,120
a natural hybrid of typica and bubon.
505
00:18:19,120 --> 00:18:20,960
This variety was named after the place
506
00:18:20,960 --> 00:18:22,960
in Brazil where it was discovered in the
507
00:18:22,960 --> 00:18:25,840
1940s. It is grown for its relatively
508
00:18:25,840 --> 00:18:27,679
high yield, strength, and disease
509
00:18:27,679 --> 00:18:30,080
resistance, and also for its success at
510
00:18:30,080 --> 00:18:34,640
altitudes of around 1,00 to,200 m, 3,300
511
00:18:34,640 --> 00:18:38,559
to 3,900 ft, which are common in Brazil.
512
00:18:38,559 --> 00:18:40,160
Coutura.
513
00:18:40,160 --> 00:18:42,240
This is a mutation of bulbon discovered
514
00:18:42,240 --> 00:18:45,120
in Brazil in 1937. Its yields are
515
00:18:45,120 --> 00:18:46,640
relatively high, though it has the
516
00:18:46,640 --> 00:18:48,880
capacity for overbearing, where the tree
517
00:18:48,880 --> 00:18:50,720
produces more fruit than it can sustain
518
00:18:50,720 --> 00:18:53,600
and succumbs to dieback. However, good
519
00:18:53,600 --> 00:18:55,120
farm management can avoid this
520
00:18:55,120 --> 00:18:57,200
situation. This variety has been
521
00:18:57,200 --> 00:18:59,120
especially popular in Colombia and
522
00:18:59,120 --> 00:19:00,720
Central America, though it is still
523
00:19:00,720 --> 00:19:03,200
fairly common in Brazil. Cup quality is
524
00:19:03,200 --> 00:19:04,960
considered good, and while quality
525
00:19:04,960 --> 00:19:07,039
increases with altitude, yield
526
00:19:07,039 --> 00:19:09,600
decreases. There are both red and yellow
527
00:19:09,600 --> 00:19:12,080
variations, and it is a low growing
528
00:19:12,080 --> 00:19:14,320
variety, often referred to as dwarf or
529
00:19:14,320 --> 00:19:16,240
semi-dwarf. Popular because they are
530
00:19:16,240 --> 00:19:20,160
easier to pick by hand. Katuayi.
531
00:19:20,160 --> 00:19:22,000
This is a hybrid between coutura and
532
00:19:22,000 --> 00:19:24,559
mundanovo created by the institut
533
00:19:24,559 --> 00:19:27,200
agronomico de campinus in Brazil in the
534
00:19:27,200 --> 00:19:29,520
1950s and60s.
535
00:19:29,520 --> 00:19:31,679
It was selected as it combined the dwarf
536
00:19:31,679 --> 00:19:33,280
characteristics of coutura with the
537
00:19:33,280 --> 00:19:35,919
yield and strength of mundanovo. Like
538
00:19:35,919 --> 00:19:37,679
coutura there are red and yellow
539
00:19:37,679 --> 00:19:39,440
varieties.
540
00:19:39,440 --> 00:19:42,480
Marago one of the most easily recognized
541
00:19:42,480 --> 00:19:44,960
varieties. Marago is a mutation of
542
00:19:44,960 --> 00:19:47,600
typica first discovered in Brazil. It is
543
00:19:47,600 --> 00:19:50,000
notable and often considered desirable
544
00:19:50,000 --> 00:19:52,160
due to the unusually large size of its
545
00:19:52,160 --> 00:19:54,720
beans. The tree also has exceptionally
546
00:19:54,720 --> 00:19:57,600
large leaves but a relatively low yield.
547
00:19:57,600 --> 00:19:59,200
This coffee is often referred to as
548
00:19:59,200 --> 00:20:01,600
elephant or elephant bean coffee due to
549
00:20:01,600 --> 00:20:05,360
its size. The fruits usually ripen red.
550
00:20:05,360 --> 00:20:06,880
SL28,
551
00:20:06,880 --> 00:20:09,919
a now prized variety, SL28 was created
552
00:20:09,919 --> 00:20:12,160
in Kenya by Scott Laboratories in the
553
00:20:12,160 --> 00:20:14,880
1930s. Selected from a droughtresistant
554
00:20:14,880 --> 00:20:17,120
variety from Tanzania.
555
00:20:17,120 --> 00:20:18,799
The fruits are red when ripe and the
556
00:20:18,799 --> 00:20:21,120
beans are notably larger than average.
557
00:20:21,120 --> 00:20:23,120
This variety is considered to be capable
558
00:20:23,120 --> 00:20:25,360
of producing a cup with distinct fruit
559
00:20:25,360 --> 00:20:28,000
flavor often described as black currant.
560
00:20:28,000 --> 00:20:30,080
It is quite susceptible to coffee leaf
561
00:20:30,080 --> 00:20:32,000
rust and performs better at higher
562
00:20:32,000 --> 00:20:33,760
altitudes.
563
00:20:33,760 --> 00:20:35,840
SL34.
564
00:20:35,840 --> 00:20:37,919
This variety was selected from French
565
00:20:37,919 --> 00:20:39,840
mission borbon, a variety brought back
566
00:20:39,840 --> 00:20:42,559
to Africa from Bourbon Reunion and first
567
00:20:42,559 --> 00:20:45,360
appearing in Tanzania and then in Kenya.
568
00:20:45,360 --> 00:20:47,520
It is also capable of distinct fruit
569
00:20:47,520 --> 00:20:49,440
flavors, but is generally considered to
570
00:20:49,440 --> 00:20:52,720
be inferior to SL28 in cup quality. It
571
00:20:52,720 --> 00:20:54,799
is also susceptible to coffee leaf rust
572
00:20:54,799 --> 00:20:57,840
and the fruits ripen red. Geisha or
573
00:20:57,840 --> 00:21:00,080
geisha. There is some debate over the
574
00:21:00,080 --> 00:21:01,760
correct name for this variety though
575
00:21:01,760 --> 00:21:04,159
geisha is more commonly used. Geisha is
576
00:21:04,159 --> 00:21:06,559
a tan in western Ethiopia and while the
577
00:21:06,559 --> 00:21:08,559
variety was brought to Panama from Costa
578
00:21:08,559 --> 00:21:10,880
Rica, it is believed to be Ethiopian in
579
00:21:10,880 --> 00:21:13,280
origin. The variety is considered to
580
00:21:13,280 --> 00:21:15,440
produce exceptionally aromatic floral
581
00:21:15,440 --> 00:21:17,919
cups and the demand for it has driven up
582
00:21:17,919 --> 00:21:20,080
prices in recent years. It has gained
583
00:21:20,080 --> 00:21:22,159
prominence and popularity dramatically
584
00:21:22,159 --> 00:21:25,039
since 2004 when one Panameanian farm
585
00:21:25,039 --> 00:21:27,840
Hassienda laalda entered a competition
586
00:21:27,840 --> 00:21:30,240
with a geisha lot. The coffee proved so
587
00:21:30,240 --> 00:21:32,640
unusual and distinct that it attracted
588
00:21:32,640 --> 00:21:35,600
an unusually high bid of $21 per pound
589
00:21:35,600 --> 00:21:38,080
at auction. This record bid was beaten
590
00:21:38,080 --> 00:21:41,679
in 2006 and 2007, reaching $130 per
591
00:21:41,679 --> 00:21:44,240
pound, nearly 100 times more than a
592
00:21:44,240 --> 00:21:47,200
commodity grade coffee. This has since
593
00:21:47,200 --> 00:21:49,200
encouraged many producers in Central and
594
00:21:49,200 --> 00:21:52,240
South America to plant this variety.
595
00:21:52,240 --> 00:21:53,760
Pacus.
596
00:21:53,760 --> 00:21:55,919
Pacas is a natural mutation of Bourbon
597
00:21:55,919 --> 00:21:58,640
discovered in El Salvador in 1949 by the
598
00:21:58,640 --> 00:22:01,200
Pacus family. It has red fruits and its
599
00:22:01,200 --> 00:22:03,600
low growing habit makes picking easy.
600
00:22:03,600 --> 00:22:05,520
Its cup quality is considered similar to
601
00:22:05,520 --> 00:22:08,480
bourbon and is therefore desirable.
602
00:22:08,480 --> 00:22:10,320
Vsachi
603
00:22:10,320 --> 00:22:12,240
named after the town in Costa Rica where
604
00:22:12,240 --> 00:22:14,080
it was discovered. This is another
605
00:22:14,080 --> 00:22:16,240
natural mutation of bourbon that like
606
00:22:16,240 --> 00:22:18,960
pacus exhibits dwarfism. It is currently
607
00:22:18,960 --> 00:22:20,799
being bred to produce very high yields
608
00:22:20,799 --> 00:22:23,200
and is capable of excellent cup quality.
609
00:22:23,200 --> 00:22:27,039
The fruits ripen red. Pakamara.
610
00:22:27,039 --> 00:22:28,799
This is a cross between the pacus and
611
00:22:28,799 --> 00:22:30,960
maraggoipe varieties created in El
612
00:22:30,960 --> 00:22:33,200
Salvador in 1958.
613
00:22:33,200 --> 00:22:35,600
Like Marago, it has extremely large
614
00:22:35,600 --> 00:22:38,559
leaves, fruit, and coffee beans. It also
615
00:22:38,559 --> 00:22:40,720
has distinct cup characteristics that
616
00:22:40,720 --> 00:22:42,880
can be positively described. It can
617
00:22:42,880 --> 00:22:44,720
taste like chocolate and fruit, but it
618
00:22:44,720 --> 00:22:46,880
also has the capacity for unpleasantly
619
00:22:46,880 --> 00:22:50,159
herbal onion-like cups. The fruits ripen
620
00:22:50,159 --> 00:22:54,159
red. Kent, named after a planter who
621
00:22:54,159 --> 00:22:56,080
worked on a selection program in India
622
00:22:56,080 --> 00:22:58,720
in the 1920s. This variety was developed
623
00:22:58,720 --> 00:23:00,960
for its resistance to coffee leaf rust
624
00:23:00,960 --> 00:23:02,400
though it can be destroyed by new
625
00:23:02,400 --> 00:23:04,720
strains of the disease.
626
00:23:04,720 --> 00:23:06,559
S795
627
00:23:06,559 --> 00:23:09,039
also developed in India. This is a cross
628
00:23:09,039 --> 00:23:12,320
between Kent and S288 an older selection
629
00:23:12,320 --> 00:23:14,880
resistant to coffee leaf rust. It is now
630
00:23:14,880 --> 00:23:17,520
widely planted in India and Indonesia.
631
00:23:17,520 --> 00:23:19,120
Although it is now considered to have
632
00:23:19,120 --> 00:23:21,760
lost much of its resistance.
633
00:23:21,760 --> 00:23:24,320
Wild Arabica varieties.
634
00:23:24,320 --> 00:23:26,080
Most of the above varieties are
635
00:23:26,080 --> 00:23:28,320
genetically extremely similar as they
636
00:23:28,320 --> 00:23:31,600
all stem from one variety, typica.
637
00:23:31,600 --> 00:23:33,039
Many of the coffee trees grown in
638
00:23:33,039 --> 00:23:35,200
Ethiopia, however, are not selected
639
00:23:35,200 --> 00:23:37,440
cultivars, but are indigenous heirloom
640
00:23:37,440 --> 00:23:39,440
varieties that probably result from
641
00:23:39,440 --> 00:23:41,280
crossbreeding between different species
642
00:23:41,280 --> 00:23:43,760
as well as different varieties. Little
643
00:23:43,760 --> 00:23:45,840
work has been done so far to catalog or
644
00:23:45,840 --> 00:23:48,080
explore the genetic diversity and cup
645
00:23:48,080 --> 00:23:52,440
quality of these wild varieties.
646
00:23:54,000 --> 00:23:57,039
Harvesting coffee.
647
00:23:57,039 --> 00:23:59,039
Careful harvesting of coffee cherries is
648
00:23:59,039 --> 00:24:01,280
fundamentally important to the quality
649
00:24:01,280 --> 00:24:03,120
of the resulting cup of coffee.
650
00:24:03,120 --> 00:24:05,280
Unsurprisingly, coffee beans harvested
651
00:24:05,280 --> 00:24:07,120
from fruit at peak ripeness generally
652
00:24:07,120 --> 00:24:09,600
taste the best. Many experts see the
653
00:24:09,600 --> 00:24:11,200
harvest as the point at which the
654
00:24:11,200 --> 00:24:13,360
quality of the coffee peaks, and every
655
00:24:13,360 --> 00:24:15,600
stage thereafter is about preserving
656
00:24:15,600 --> 00:24:18,559
quality rather than improving it.
657
00:24:18,559 --> 00:24:20,159
The greatest challenge in harvesting
658
00:24:20,159 --> 00:24:21,840
high-quality coffee is perhaps the
659
00:24:21,840 --> 00:24:23,440
topography of the land on which the
660
00:24:23,440 --> 00:24:26,159
coffee is growing. Great coffee requires
661
00:24:26,159 --> 00:24:28,159
altitude, and many coffee farms are
662
00:24:28,159 --> 00:24:30,400
located on steep slopes in mountainous
663
00:24:30,400 --> 00:24:33,039
areas. Simply navigating between the
664
00:24:33,039 --> 00:24:34,960
trees can be difficult, if not downright
665
00:24:34,960 --> 00:24:37,520
dangerous. This isn't true of every
666
00:24:37,520 --> 00:24:40,640
coffee farm, however.
667
00:24:40,640 --> 00:24:42,640
Machine harvesting.
668
00:24:42,640 --> 00:24:44,960
Brazil has large areas of flat land at
669
00:24:44,960 --> 00:24:47,440
high altitude where coffee proliferates.
670
00:24:47,440 --> 00:24:49,520
The estates in these areas drive large
671
00:24:49,520 --> 00:24:51,440
machines down the neat rows of coffee
672
00:24:51,440 --> 00:24:53,919
trees to harvest the cherries. These
673
00:24:53,919 --> 00:24:55,760
machines essentially shake the tree
674
00:24:55,760 --> 00:24:58,559
until the fruit comes loose. There are
675
00:24:58,559 --> 00:25:00,000
numerous downsides to machine
676
00:25:00,000 --> 00:25:01,919
harvesting. The biggest being the issue
677
00:25:01,919 --> 00:25:03,679
of collecting fruit before it is
678
00:25:03,679 --> 00:25:06,159
necessarily ripe. The cherries on the
679
00:25:06,159 --> 00:25:07,919
branch of a coffee tree ripen at
680
00:25:07,919 --> 00:25:10,000
different rates. So each branch has both
681
00:25:10,000 --> 00:25:13,120
ripe and unripe cherries together. The
682
00:25:13,120 --> 00:25:15,279
machines do not differentiate and pick
683
00:25:15,279 --> 00:25:17,279
all the cherries at once. This means
684
00:25:17,279 --> 00:25:19,200
they must be sorted after harvest to
685
00:25:19,200 --> 00:25:21,120
separate the ripe from the unripe and to
686
00:25:21,120 --> 00:25:23,039
discard the twigs and leaves that also
687
00:25:23,039 --> 00:25:25,440
get shaken off the tree. The cost of the
688
00:25:25,440 --> 00:25:27,120
coffeey's production will be lower than
689
00:25:27,120 --> 00:25:28,960
any other harvesting method, but at the
690
00:25:28,960 --> 00:25:30,960
expense of the quality of the harvest as
691
00:25:30,960 --> 00:25:34,880
a whole. Strip picking. A great deal of
692
00:25:34,880 --> 00:25:37,039
coffee is still harvested by hand as
693
00:25:37,039 --> 00:25:39,039
machines simply cannot operate in hilly
694
00:25:39,039 --> 00:25:41,279
areas. One of the faster methods of
695
00:25:41,279 --> 00:25:43,440
handpicking is to strip all the cherries
696
00:25:43,440 --> 00:25:45,440
off a branch together with one deaf
697
00:25:45,440 --> 00:25:46,799
movement.
698
00:25:46,799 --> 00:25:48,880
Like machine harvesting, this is a quick
699
00:25:48,880 --> 00:25:51,840
but imprecise way to pick the cherries.
700
00:25:51,840 --> 00:25:53,520
It doesn't require expensive equipment
701
00:25:53,520 --> 00:25:55,919
or flat land, but still results in a
702
00:25:55,919 --> 00:25:58,000
mixed bag of ripe and unripe cherries
703
00:25:58,000 --> 00:26:02,159
that must be sorted later. Hand picking.
704
00:26:02,159 --> 00:26:04,159
For highquality coffee, hand picking
705
00:26:04,159 --> 00:26:05,679
remains the most effective way of
706
00:26:05,679 --> 00:26:07,840
harvesting. Pickers select only the
707
00:26:07,840 --> 00:26:09,440
cherries that are ready for harvest,
708
00:26:09,440 --> 00:26:11,279
leaving the unripe fruit on the tree to
709
00:26:11,279 --> 00:26:14,000
be picked later. This is hard labor and
710
00:26:14,000 --> 00:26:15,279
producers face the challenge of
711
00:26:15,279 --> 00:26:16,960
incentivizing their pickers to only
712
00:26:16,960 --> 00:26:19,360
harvest the ripe fruit. Pickers are paid
713
00:26:19,360 --> 00:26:21,039
by the weight of the fruit they pick
714
00:26:21,039 --> 00:26:22,960
which encourages them to pick unripe
715
00:26:22,960 --> 00:26:25,200
fruit to make up additional weight.
716
00:26:25,200 --> 00:26:27,200
Qualityconscious producers have to work
717
00:26:27,200 --> 00:26:28,880
carefully with their picking teams to
718
00:26:28,880 --> 00:26:30,880
make sure they are also paid for uniform
719
00:26:30,880 --> 00:26:33,440
ripeness.
720
00:26:33,440 --> 00:26:36,400
The problems of labor. The cost of
721
00:26:36,400 --> 00:26:38,480
handpicking coffee is proving a growing
722
00:26:38,480 --> 00:26:40,240
challenge and contributes a large part
723
00:26:40,240 --> 00:26:42,480
of the production costs.
724
00:26:42,480 --> 00:26:44,320
This is one of the primary reasons that
725
00:26:44,320 --> 00:26:46,400
coffees produced in developing economies
726
00:26:46,400 --> 00:26:48,640
such as Kona coffees produced in Hawaii
727
00:26:48,640 --> 00:26:50,640
are so expensive.
728
00:26:50,640 --> 00:26:52,720
In rapidly developing countries, people
729
00:26:52,720 --> 00:26:54,480
simply don't want to pick coffee for a
730
00:26:54,480 --> 00:26:56,880
living. Coffee farms in Central America
731
00:26:56,880 --> 00:26:58,880
often employ itinerant pickers who
732
00:26:58,880 --> 00:27:00,640
travel from country to country as
733
00:27:00,640 --> 00:27:02,400
different regions harvest at slightly
734
00:27:02,400 --> 00:27:04,799
different times. Currently, many of
735
00:27:04,799 --> 00:27:06,880
these workers are from Nicaragua as it
736
00:27:06,880 --> 00:27:09,200
is the weakest economy in the region.
737
00:27:09,200 --> 00:27:11,039
Finding people to harvest coffee is
738
00:27:11,039 --> 00:27:12,880
likely to continue to be a challenge.
739
00:27:12,880 --> 00:27:14,640
And in fact, at one stage, Puerto Rico
740
00:27:14,640 --> 00:27:16,480
was using its prisoners to harvest
741
00:27:16,480 --> 00:27:18,880
coffee.
742
00:27:18,880 --> 00:27:21,840
Sorting the beans. After picking, the
743
00:27:21,840 --> 00:27:23,520
cherries are often sorted using a
744
00:27:23,520 --> 00:27:25,279
variety of different methods to prevent
745
00:27:25,279 --> 00:27:27,600
unripe or overripe coffee from joining
746
00:27:27,600 --> 00:27:30,000
the bulk of the lot. In parts of the
747
00:27:30,000 --> 00:27:32,000
world with relatively low labor costs
748
00:27:32,000 --> 00:27:33,440
and little money available for
749
00:27:33,440 --> 00:27:35,679
investment in equipment, this is done by
750
00:27:35,679 --> 00:27:38,320
hand. In more developed countries, the
751
00:27:38,320 --> 00:27:40,000
cherries are often sorted using a
752
00:27:40,000 --> 00:27:42,000
flotation tank. The cherries are poured
753
00:27:42,000 --> 00:27:43,840
into a large tank of water where the
754
00:27:43,840 --> 00:27:46,240
ripe fruit sinks to the bottom. They are
755
00:27:46,240 --> 00:27:47,520
pumped from there into the main
756
00:27:47,520 --> 00:27:50,240
processing section. Unripe fruit floats
757
00:27:50,240 --> 00:27:51,919
the top and is skimmed off to be
758
00:27:51,919 --> 00:27:55,039
processed separately.
759
00:27:55,039 --> 00:27:58,159
Fallen fruit. Coffee growers collect any
760
00:27:58,159 --> 00:27:59,679
fruit that naturally falls off the
761
00:27:59,679 --> 00:28:01,760
trees, ripe or not. This is usually
762
00:28:01,760 --> 00:28:03,520
collected separately and will become
763
00:28:03,520 --> 00:28:05,520
part of the lower quality lots that even
764
00:28:05,520 --> 00:28:07,679
the best farms in the world inevitably
765
00:28:07,679 --> 00:28:10,240
produce. Leaving fallen fruit on the
766
00:28:10,240 --> 00:28:11,919
ground under the trees can cause
767
00:28:11,919 --> 00:28:14,240
problems as they tend to attract pests
768
00:28:14,240 --> 00:28:18,279
such as coffee berry bora
769
00:28:19,440 --> 00:28:22,080
processing.
770
00:28:22,080 --> 00:28:24,080
How a coffee is processed after harvest
771
00:28:24,080 --> 00:28:26,159
can have a dramatic effect on the
772
00:28:26,159 --> 00:28:28,080
resulting cup. So, it has become an
773
00:28:28,080 --> 00:28:30,000
increasingly important part of how it is
774
00:28:30,000 --> 00:28:32,640
described and sold. It would be a
775
00:28:32,640 --> 00:28:34,559
mistake to believe that coffee producers
776
00:28:34,559 --> 00:28:36,080
have flavor in mind when they are
777
00:28:36,080 --> 00:28:37,919
choosing their processing methods. A
778
00:28:37,919 --> 00:28:40,240
very small percentage do, but for most
779
00:28:40,240 --> 00:28:41,919
producers, the goal is to ensure the
780
00:28:41,919 --> 00:28:43,919
processing causes the least possible
781
00:28:43,919 --> 00:28:46,640
incidences of defect and can cause no
782
00:28:46,640 --> 00:28:48,159
drop in the quality and thus the
783
00:28:48,159 --> 00:28:51,440
monetary value of the coffee. After
784
00:28:51,440 --> 00:28:53,039
harvest, the coffee cherries are taken
785
00:28:53,039 --> 00:28:55,039
to a wet mill to separate the beans from
786
00:28:55,039 --> 00:28:57,279
the flesh and dry the beans. so they are
787
00:28:57,279 --> 00:29:00,159
safe for storage. Coffee beans start
788
00:29:00,159 --> 00:29:02,320
with a moisture content of around 60%
789
00:29:02,320 --> 00:29:05,279
and should be dried to around 11 to 12%
790
00:29:05,279 --> 00:29:07,120
to ensure that they do not rot while
791
00:29:07,120 --> 00:29:10,080
waiting to be sold and shipped. A wet
792
00:29:10,080 --> 00:29:11,679
mill can be anything from a small
793
00:29:11,679 --> 00:29:13,520
collection of equipment on an individual
794
00:29:13,520 --> 00:29:16,000
farm to a very large industrialized
795
00:29:16,000 --> 00:29:18,399
facility for processing enormous amounts
796
00:29:18,399 --> 00:29:19,919
of coffee.
797
00:29:19,919 --> 00:29:22,080
The wet mill processes the coffee from
798
00:29:22,080 --> 00:29:24,480
the cherry stage to the parchment stage
799
00:29:24,480 --> 00:29:26,480
when the bean is dry but still covered
800
00:29:26,480 --> 00:29:28,080
with its layer of parchment or
801
00:29:28,080 --> 00:29:29,840
pergamino.
802
00:29:29,840 --> 00:29:31,520
Most believe that the coffee is pretty
803
00:29:31,520 --> 00:29:33,600
well protected by this outer layer and
804
00:29:33,600 --> 00:29:35,760
that it does not really begin to degrade
805
00:29:35,760 --> 00:29:37,840
until the coffee is holed to remove the
806
00:29:37,840 --> 00:29:39,840
parchment at the last possible moment
807
00:29:39,840 --> 00:29:42,559
before the coffee ships. The term wet
808
00:29:42,559 --> 00:29:44,559
milling is slightly misleading as some
809
00:29:44,559 --> 00:29:46,960
producers use very little if any water
810
00:29:46,960 --> 00:29:50,080
in the processing methods they use. It
811
00:29:50,080 --> 00:29:51,760
does however make the distinction
812
00:29:51,760 --> 00:29:53,840
between this initial processing and the
813
00:29:53,840 --> 00:29:55,760
later stage when the hulling and grading
814
00:29:55,760 --> 00:29:58,559
takes place known as dry milling. There
815
00:29:58,559 --> 00:30:00,720
is no doubt that processing can have a
816
00:30:00,720 --> 00:30:02,640
massive impact on the cup quality of the
817
00:30:02,640 --> 00:30:04,799
coffee and there is a growing trend for
818
00:30:04,799 --> 00:30:06,880
skilled producers to manipulate the
819
00:30:06,880 --> 00:30:08,880
process in order to yield specific
820
00:30:08,880 --> 00:30:11,760
qualities in the cup. However, these
821
00:30:11,760 --> 00:30:14,000
producers are very rare on the global
822
00:30:14,000 --> 00:30:16,559
production scale. The goal of processing
823
00:30:16,559 --> 00:30:18,480
for most is to make the coffee as
824
00:30:18,480 --> 00:30:20,640
profitable as possible and this is taken
825
00:30:20,640 --> 00:30:22,720
into account when a producer chooses
826
00:30:22,720 --> 00:30:25,200
which processing method to use. Some
827
00:30:25,200 --> 00:30:27,440
processes require more time, investment
828
00:30:27,440 --> 00:30:30,000
or natural resources than others and so
829
00:30:30,000 --> 00:30:32,080
it is an important decision for any
830
00:30:32,080 --> 00:30:35,039
coffee producer.
831
00:30:35,039 --> 00:30:37,279
Defining defect.
832
00:30:37,279 --> 00:30:39,360
The term defect is used quite
833
00:30:39,360 --> 00:30:41,679
specifically in coffee. It is used to
834
00:30:41,679 --> 00:30:43,520
describe individual beans that have
835
00:30:43,520 --> 00:30:45,840
developed problems that result in bad
836
00:30:45,840 --> 00:30:48,559
flavors. Some defects can be spotted by
837
00:30:48,559 --> 00:30:50,559
taking a look at the raw coffee. Others
838
00:30:50,559 --> 00:30:52,480
only come to light when the coffee is
839
00:30:52,480 --> 00:30:55,200
tasted. A mild defect might be a bean
840
00:30:55,200 --> 00:30:56,960
that has been damaged by insects and
841
00:30:56,960 --> 00:30:59,360
this is easy to spot. A more serious
842
00:30:59,360 --> 00:31:01,760
problem is a phenolic coffee where the
843
00:31:01,760 --> 00:31:04,399
coffee has a very harsh metallic paint
844
00:31:04,399 --> 00:31:06,240
stripper flavor mixed with notes of
845
00:31:06,240 --> 00:31:09,039
sulfur. It's as bad as it sounds. The
846
00:31:09,039 --> 00:31:10,559
cause of this defect isn't well
847
00:31:10,559 --> 00:31:13,039
understood yet. Bad processing can also
848
00:31:13,039 --> 00:31:14,799
cause defects, including giving the
849
00:31:14,799 --> 00:31:16,559
coffee a fermented flavor or an
850
00:31:16,559 --> 00:31:18,640
unpleasantly dirty, almost boozy
851
00:31:18,640 --> 00:31:21,279
quality. It can also add a taste
852
00:31:21,279 --> 00:31:23,360
reminiscent of barnyards and rotten
853
00:31:23,360 --> 00:31:25,760
fruit.
854
00:31:25,760 --> 00:31:28,080
The natural process,
855
00:31:28,080 --> 00:31:30,240
also known as the dry process. This is
856
00:31:30,240 --> 00:31:32,640
the oldest method of processing coffee.
857
00:31:32,640 --> 00:31:34,480
After harvest, the coffee cherries are
858
00:31:34,480 --> 00:31:36,960
spread out in a thin layer to dry in the
859
00:31:36,960 --> 00:31:39,440
sun. Some producers spread them out on
860
00:31:39,440 --> 00:31:42,320
brick patios. Others use special raised
861
00:31:42,320 --> 00:31:44,720
drying beds, which allow better air flow
862
00:31:44,720 --> 00:31:46,799
around the cherry, resulting in more
863
00:31:46,799 --> 00:31:50,000
even drying. The cherries must be turned
864
00:31:50,000 --> 00:31:52,320
regularly to avoid mold, fermentation,
865
00:31:52,320 --> 00:31:55,200
or rotting taking place. Once the coffee
866
00:31:55,200 --> 00:31:57,600
is properly dry, the outer husk of skin
867
00:31:57,600 --> 00:31:59,919
and dried fruit are removed mechanically
868
00:31:59,919 --> 00:32:01,919
and the raw coffee is then stored before
869
00:32:01,919 --> 00:32:05,200
export. The natural process itself adds
870
00:32:05,200 --> 00:32:07,200
certain flavors to the coffee. Sometimes
871
00:32:07,200 --> 00:32:09,600
positive but often quite unpleasant.
872
00:32:09,600 --> 00:32:11,919
However, if there is no access to water,
873
00:32:11,919 --> 00:32:14,080
this may be the only process open to the
874
00:32:14,080 --> 00:32:15,840
producer and is therefore common in
875
00:32:15,840 --> 00:32:18,000
places like Ethiopia and also parts of
876
00:32:18,000 --> 00:32:20,960
Brazil. Worldwide, the dry method is
877
00:32:20,960 --> 00:32:22,880
generally deemed only suitable for very
878
00:32:22,880 --> 00:32:25,120
lowquality or unripe coffee. And the
879
00:32:25,120 --> 00:32:27,039
bulk of coffee produced this way is
880
00:32:27,039 --> 00:32:29,120
processed as cheaply as possible as it
881
00:32:29,120 --> 00:32:30,880
usually ends up in the domestic market
882
00:32:30,880 --> 00:32:33,039
and has very little value. It seems
883
00:32:33,039 --> 00:32:34,799
counterintuitive that a producer would
884
00:32:34,799 --> 00:32:36,640
invest in the drawing tables necessary
885
00:32:36,640 --> 00:32:39,519
for the little return on offer. However,
886
00:32:39,519 --> 00:32:41,039
there are those who choose this method
887
00:32:41,039 --> 00:32:43,200
to process highquality coffee and they
888
00:32:43,200 --> 00:32:44,720
often find the process to be more
889
00:32:44,720 --> 00:32:46,880
expensive due to the additional labor
890
00:32:46,880 --> 00:32:49,360
involved in the attentive careful drying
891
00:32:49,360 --> 00:32:51,200
of the cherries.
892
00:32:51,200 --> 00:32:52,720
This process remains quite traditional
893
00:32:52,720 --> 00:32:54,559
in places and there is certainly demand
894
00:32:54,559 --> 00:32:56,640
for the cup qualities that a carefully
895
00:32:56,640 --> 00:32:59,279
processed lot can have. The process will
896
00:32:59,279 --> 00:33:01,200
often add fruit flavors to the coffee
897
00:33:01,200 --> 00:33:04,000
regardless of variety and terois.
898
00:33:04,000 --> 00:33:05,840
These are usually described as hints of
899
00:33:05,840 --> 00:33:07,600
blueberry, strawberry, or tropical
900
00:33:07,600 --> 00:33:09,840
fruit, but sometimes with negative terms
901
00:33:09,840 --> 00:33:12,240
like barnyard, wild, ferment, and
902
00:33:12,240 --> 00:33:15,600
manure. Highquality naturals polarize
903
00:33:15,600 --> 00:33:18,159
those who work in coffee. Many see value
904
00:33:18,159 --> 00:33:20,159
in coffees that taste spectacularly
905
00:33:20,159 --> 00:33:22,080
fruity and believe they are extremely
906
00:33:22,080 --> 00:33:24,080
useful for showcasing the possibilities
907
00:33:24,080 --> 00:33:26,799
of flavor that coffee has to offer.
908
00:33:26,799 --> 00:33:28,799
Others find the wild flavors unpleasant
909
00:33:28,799 --> 00:33:30,320
or have concerns about buyers
910
00:33:30,320 --> 00:33:32,559
encouraging producers to process more of
911
00:33:32,559 --> 00:33:33,679
their coffee through the natural
912
00:33:33,679 --> 00:33:36,080
process. With such an unpredictable
913
00:33:36,080 --> 00:33:38,000
process, a highquality lot could be
914
00:33:38,000 --> 00:33:40,320
damaged irreparably and significantly
915
00:33:40,320 --> 00:33:43,919
reduce the producers's income.
916
00:33:43,919 --> 00:33:47,039
Drying speed and storage potential.
917
00:33:47,039 --> 00:33:49,279
While at an early stage, research seems
918
00:33:49,279 --> 00:33:51,279
to suggest that drying coffee very
919
00:33:51,279 --> 00:33:54,080
slowly and very evenly can have benefits
920
00:33:54,080 --> 00:33:56,000
not only to quality in the short term,
921
00:33:56,000 --> 00:33:57,760
but also to how long a coffee will
922
00:33:57,760 --> 00:33:59,519
retain its good flavor when it's stored
923
00:33:59,519 --> 00:34:02,640
in its raw state. Coffees dried too
924
00:34:02,640 --> 00:34:04,159
quickly can lose their attractive
925
00:34:04,159 --> 00:34:05,760
qualities shortly after being delivered
926
00:34:05,760 --> 00:34:07,919
to the roster. In some cases, within a
927
00:34:07,919 --> 00:34:10,000
few months or even weeks, which is bad
928
00:34:10,000 --> 00:34:12,079
news for both the roster and the end
929
00:34:12,079 --> 00:34:14,480
consumer.
930
00:34:14,480 --> 00:34:16,639
The washed process
931
00:34:16,639 --> 00:34:18,560
The goal of the wash process is to
932
00:34:18,560 --> 00:34:20,240
remove all of the sticky flesh from the
933
00:34:20,240 --> 00:34:23,200
coffee seed before it is dried. This
934
00:34:23,200 --> 00:34:24,960
greatly reduces the chance of something
935
00:34:24,960 --> 00:34:26,879
going wrong during drying, so the coffee
936
00:34:26,879 --> 00:34:29,760
is likely to be worth more. However,
937
00:34:29,760 --> 00:34:31,679
this particular process is much more
938
00:34:31,679 --> 00:34:34,000
expensive than the others. After
939
00:34:34,000 --> 00:34:36,000
picking, the coffee cherry has its outer
940
00:34:36,000 --> 00:34:37,679
skin and most of the fruit flesh
941
00:34:37,679 --> 00:34:39,760
stripped off using a machine called a
942
00:34:39,760 --> 00:34:42,240
depulpa. The coffee is then moved to a
943
00:34:42,240 --> 00:34:44,480
clean tank or trough of water where the
944
00:34:44,480 --> 00:34:46,560
remainder of the flesh is removed by
945
00:34:46,560 --> 00:34:48,320
fermentation.
946
00:34:48,320 --> 00:34:50,399
The fruit flesh contains a lot of pectin
947
00:34:50,399 --> 00:34:52,639
and is firmly attached to the seed, but
948
00:34:52,639 --> 00:34:54,560
the fermentation breaks down the
949
00:34:54,560 --> 00:34:56,320
remaining flesh enough for it to be
950
00:34:56,320 --> 00:34:59,119
washed away. Different producers use
951
00:34:59,119 --> 00:35:00,560
different amounts of water during the
952
00:35:00,560 --> 00:35:02,400
fermentation stage and there are some
953
00:35:02,400 --> 00:35:04,560
environmental concerns about this method
954
00:35:04,560 --> 00:35:06,320
partly due to the eventual fate of the
955
00:35:06,320 --> 00:35:09,040
waste water which can be toxic. The
956
00:35:09,040 --> 00:35:10,960
amount of time that fermentation takes
957
00:35:10,960 --> 00:35:12,880
depends on several factors, including
958
00:35:12,880 --> 00:35:15,200
the altitude and ambient temperature.
959
00:35:15,200 --> 00:35:17,119
The hotter it is, the faster this
960
00:35:17,119 --> 00:35:19,280
process will occur. If the coffee is
961
00:35:19,280 --> 00:35:21,359
left too long to ferment, then negative
962
00:35:21,359 --> 00:35:23,920
flavors can creep in. There are many
963
00:35:23,920 --> 00:35:25,920
different methods for checking whether
964
00:35:25,920 --> 00:35:28,640
the process is finished. Some producers
965
00:35:28,640 --> 00:35:31,040
rub the coffee as it will squeak if the
966
00:35:31,040 --> 00:35:32,880
fruit flesh has been broken down,
967
00:35:32,880 --> 00:35:34,960
leaving the seed completely smooth.
968
00:35:34,960 --> 00:35:36,800
Others put a stick into the tank and if
969
00:35:36,800 --> 00:35:38,720
it stands up supported by the slightly
970
00:35:38,720 --> 00:35:40,800
gelatinous water full of pectin, then
971
00:35:40,800 --> 00:35:43,599
the process is done. After fermentation,
972
00:35:43,599 --> 00:35:45,440
the coffee is washed to remove the
973
00:35:45,440 --> 00:35:48,000
leftover debris, then it is ready to be
974
00:35:48,000 --> 00:35:50,560
dried. This is usually done in the sun
975
00:35:50,560 --> 00:35:52,079
by spreading out the coffee on brick
976
00:35:52,079 --> 00:35:54,640
patios or raised drying tables. In the
977
00:35:54,640 --> 00:35:56,079
same way as the natural method I've
978
00:35:56,079 --> 00:35:57,760
described, the coffee must be turned
979
00:35:57,760 --> 00:36:00,000
regularly with large rakes to ensure
980
00:36:00,000 --> 00:36:02,560
slow and even drying. Where there is a
981
00:36:02,560 --> 00:36:04,800
lack of sunshine or excess humidity,
982
00:36:04,800 --> 00:36:06,880
some producers use mechanical dryers to
983
00:36:06,880 --> 00:36:08,720
dry the beans down to a moisture content
984
00:36:08,720 --> 00:36:11,599
of around 11 to 12%. In terms of cup
985
00:36:11,599 --> 00:36:13,599
quality, mechanical drying is often
986
00:36:13,599 --> 00:36:16,000
considered inferior to sun drying, and
987
00:36:16,000 --> 00:36:17,760
it seems that even drying in the sun on
988
00:36:17,760 --> 00:36:20,640
a patio may be too fast to achieve the
989
00:36:20,640 --> 00:36:23,359
best possible quality. While many
990
00:36:23,359 --> 00:36:25,119
producers of high-quality coffee choose
991
00:36:25,119 --> 00:36:27,040
the wet process in an effort to reduce
992
00:36:27,040 --> 00:36:29,200
defect, it can also have an impact on
993
00:36:29,200 --> 00:36:31,280
the cup quality. Compared to other
994
00:36:31,280 --> 00:36:33,839
processes, wet processed coffees tend to
995
00:36:33,839 --> 00:36:35,920
present a higher level of acidity,
996
00:36:35,920 --> 00:36:37,839
increased complexity, and what is
997
00:36:37,839 --> 00:36:41,280
described as a cleaner cup. Cleanliness
998
00:36:41,280 --> 00:36:43,680
is an important term used in coffee to
999
00:36:43,680 --> 00:36:45,520
indicate the absence of any negative
1000
00:36:45,520 --> 00:36:48,240
flavors such as off tastes or unusual
1001
00:36:48,240 --> 00:36:52,000
harshness and arringency.
1002
00:36:52,000 --> 00:36:54,160
Hybrid processes.
1003
00:36:54,160 --> 00:36:57,359
The pulp natural process mainly used in
1004
00:36:57,359 --> 00:36:59,520
Brazil. This process is the result of
1005
00:36:59,520 --> 00:37:01,520
experiments run by a coffee processing
1006
00:37:01,520 --> 00:37:04,480
equipment manufacturer called Pinelli.
1007
00:37:04,480 --> 00:37:06,400
The idea was to produce coffees with
1008
00:37:06,400 --> 00:37:08,880
high cup quality using less water than
1009
00:37:08,880 --> 00:37:11,599
that used in the wash process. After
1010
00:37:11,599 --> 00:37:13,359
picking, the coffee is mechanically
1011
00:37:13,359 --> 00:37:15,680
depuled, stripping all the skin and much
1012
00:37:15,680 --> 00:37:18,240
of the fruit flesh from the beans. From
1013
00:37:18,240 --> 00:37:20,160
here, it goes straight out to dry on
1014
00:37:20,160 --> 00:37:23,599
patios or drying beds. With less flesh
1015
00:37:23,599 --> 00:37:25,200
surrounding the beans, there is a
1016
00:37:25,200 --> 00:37:27,280
decreased risk of defect. Yet there is
1017
00:37:27,280 --> 00:37:28,720
still enough sugar in the surrounding
1018
00:37:28,720 --> 00:37:30,800
fruit to see a noticeable increase in
1019
00:37:30,800 --> 00:37:33,359
sweetness and body in the coffee. This
1020
00:37:33,359 --> 00:37:35,680
process still requires careful drying
1021
00:37:35,680 --> 00:37:37,520
after depuling.
1022
00:37:37,520 --> 00:37:40,560
The honey or male process.
1023
00:37:40,560 --> 00:37:42,640
This process is very similar to the pulp
1024
00:37:42,640 --> 00:37:44,720
natural process but used in a number of
1025
00:37:44,720 --> 00:37:46,480
Central American countries including
1026
00:37:46,480 --> 00:37:48,480
Costa Rica and El Salvador. The coffee
1027
00:37:48,480 --> 00:37:50,480
is mechanically deulped but the method
1028
00:37:50,480 --> 00:37:52,480
uses even less water than the pulp
1029
00:37:52,480 --> 00:37:54,800
natural process. The deulping machines
1030
00:37:54,800 --> 00:37:56,880
can usually be controlled to leave a
1031
00:37:56,880 --> 00:37:58,640
specific percentage of flesh on the
1032
00:37:58,640 --> 00:38:00,880
beans. The resulting coffee is then
1033
00:38:00,880 --> 00:38:04,800
referred to as 100% honey or 20% honey,
1034
00:38:04,800 --> 00:38:06,960
for example. The name mielle is the
1035
00:38:06,960 --> 00:38:08,880
Spanish term for the fruit mucelage
1036
00:38:08,880 --> 00:38:11,359
meaning honey. With larger quantities of
1037
00:38:11,359 --> 00:38:13,200
flesh being left on the beans, there is
1038
00:38:13,200 --> 00:38:15,440
a higher risk of fermentation and defect
1039
00:38:15,440 --> 00:38:18,880
when the coffee is dried.
1040
00:38:18,880 --> 00:38:22,320
The semi-washed or wet hold process.
1041
00:38:22,320 --> 00:38:24,480
This process is common in Indonesia
1042
00:38:24,480 --> 00:38:27,200
where it is known as gilling basa. After
1043
00:38:27,200 --> 00:38:29,040
picking, the coffee is deeppulped and
1044
00:38:29,040 --> 00:38:31,200
then briefly dried. Instead of drying
1045
00:38:31,200 --> 00:38:33,119
the coffee to a moisture content of 11
1046
00:38:33,119 --> 00:38:36,400
to 12% as the other processes do, in the
1047
00:38:36,400 --> 00:38:38,560
semi-wash process, the coffee is only
1048
00:38:38,560 --> 00:38:42,240
dried to 30 to 35%. It is then hullled,
1049
00:38:42,240 --> 00:38:44,160
stripping off the parchment and exposing
1050
00:38:44,160 --> 00:38:46,560
the green coffee beans underneath. The
1051
00:38:46,560 --> 00:38:48,720
naked beans are then dried again until
1052
00:38:48,720 --> 00:38:50,480
they are dry enough to be stored without
1053
00:38:50,480 --> 00:38:53,440
the risk of rotting. This second drying
1054
00:38:53,440 --> 00:38:56,079
gives the beans a distinctive deep swamp
1055
00:38:56,079 --> 00:38:58,880
green color. The semi-wash process is
1056
00:38:58,880 --> 00:39:00,560
the one exception to the practice of
1057
00:39:00,560 --> 00:39:02,640
keeping the parchment on the beans until
1058
00:39:02,640 --> 00:39:04,880
just before shipping. It is considered
1059
00:39:04,880 --> 00:39:07,280
by many to result in a form of defect,
1060
00:39:07,280 --> 00:39:09,119
but the market has come to associate the
1061
00:39:09,119 --> 00:39:11,119
flavors with coffees from Indonesia and
1062
00:39:11,119 --> 00:39:13,520
therefore does not demand an end to the
1063
00:39:13,520 --> 00:39:15,040
practice.
1064
00:39:15,040 --> 00:39:17,119
Semi-washed coffees have lower acidity
1065
00:39:17,119 --> 00:39:19,280
and more body than other coffees. And
1066
00:39:19,280 --> 00:39:21,200
the process also creates a number of
1067
00:39:21,200 --> 00:39:23,839
different flavors such as wood, earthy,
1068
00:39:23,839 --> 00:39:26,079
mustustininess, spice, tobacco, and
1069
00:39:26,079 --> 00:39:28,800
leather. There is strong disagreement
1070
00:39:28,800 --> 00:39:30,960
within the industry over whether or not
1071
00:39:30,960 --> 00:39:33,440
this is desirable. Many feel that these
1072
00:39:33,440 --> 00:39:35,119
flavors dominate the flavor of the
1073
00:39:35,119 --> 00:39:36,640
coffee in the same way the natural
1074
00:39:36,640 --> 00:39:38,880
process does, and we rarely get to find
1075
00:39:38,880 --> 00:39:41,119
out how coffees from Indonesia really
1076
00:39:41,119 --> 00:39:43,359
taste. However, there are some
1077
00:39:43,359 --> 00:39:45,119
Indonesian coffees that are processed by
1078
00:39:45,119 --> 00:39:46,640
the wet method and they are worth
1079
00:39:46,640 --> 00:39:48,480
looking out for. It should be clear on
1080
00:39:48,480 --> 00:39:49,599
the packaging as they should be
1081
00:39:49,599 --> 00:39:53,760
described as washed or fully washed.
1082
00:39:53,760 --> 00:39:56,400
Hulling and shipping. When they leave
1083
00:39:56,400 --> 00:39:58,160
the wet mill, the beans are still
1084
00:39:58,160 --> 00:39:59,839
enclosed in their layer of parchment
1085
00:39:59,839 --> 00:40:01,200
unless they have been processed by the
1086
00:40:01,200 --> 00:40:04,000
semi-washed method. Now, the moisture
1087
00:40:04,000 --> 00:40:05,680
content is low enough for the coffee to
1088
00:40:05,680 --> 00:40:08,160
be stored without the risk of rotting.
1089
00:40:08,160 --> 00:40:10,240
Traditionally, coffee is intentionally
1090
00:40:10,240 --> 00:40:13,440
stored at this stage in reposo at rest
1091
00:40:13,440 --> 00:40:16,880
for 30 to 60 days. The practice of
1092
00:40:16,880 --> 00:40:19,280
holding the coffee in repos has not been
1093
00:40:19,280 --> 00:40:21,280
fully researched, although anecdotal
1094
00:40:21,280 --> 00:40:23,200
evidence suggests that if this step is
1095
00:40:23,200 --> 00:40:25,119
missed, then the coffee can taste green
1096
00:40:25,119 --> 00:40:27,040
and unpleasant until it has aged
1097
00:40:27,040 --> 00:40:28,560
further.
1098
00:40:28,560 --> 00:40:30,560
There is also evidence that this stage
1099
00:40:30,560 --> 00:40:32,720
influences how well the coffee will age
1100
00:40:32,720 --> 00:40:34,960
once shipped, probably linked to the
1101
00:40:34,960 --> 00:40:37,040
moisture content within the coffee. At
1102
00:40:37,040 --> 00:40:38,640
the end of this period, the coffee is
1103
00:40:38,640 --> 00:40:40,640
sold and then hulled to remove the
1104
00:40:40,640 --> 00:40:42,560
parchment. Up until this point, the
1105
00:40:42,560 --> 00:40:44,480
parchment has provided a protective
1106
00:40:44,480 --> 00:40:46,720
layer, but also adds weight and bulk to
1107
00:40:46,720 --> 00:40:48,480
the coffee. So, it is removed to make
1108
00:40:48,480 --> 00:40:50,880
the shipping less expensive. The hulling
1109
00:40:50,880 --> 00:40:52,880
is done mechanically in a dry mill as
1110
00:40:52,880 --> 00:40:54,400
opposed to a wet mill where the coffee
1111
00:40:54,400 --> 00:40:56,400
was processed to remove the flesh and
1112
00:40:56,400 --> 00:40:58,880
dry the beans. Dry Mills also have
1113
00:40:58,880 --> 00:41:01,359
equipment to grade and sort the coffee.
1114
00:41:01,359 --> 00:41:03,280
Once hauled, the green beans can be
1115
00:41:03,280 --> 00:41:04,640
passed through a machine that examines
1116
00:41:04,640 --> 00:41:06,800
the color and rejects any coffee with
1117
00:41:06,800 --> 00:41:08,800
obvious defects.
1118
00:41:08,800 --> 00:41:10,880
The coffee can be sorted by bean size
1119
00:41:10,880 --> 00:41:13,440
using large shaking saves with varying
1120
00:41:13,440 --> 00:41:16,079
hole sizes and it is finally graded by
1121
00:41:16,079 --> 00:41:19,680
hand. This timeconuming process is
1122
00:41:19,680 --> 00:41:21,359
performed at a large table with a
1123
00:41:21,359 --> 00:41:23,440
central conveyor or sometimes on large
1124
00:41:23,440 --> 00:41:25,760
patios, usually by women rather than
1125
00:41:25,760 --> 00:41:27,839
men. They pick through their allocation
1126
00:41:27,839 --> 00:41:29,920
of coffee and remove all the defects
1127
00:41:29,920 --> 00:41:32,079
they can. sometimes within a given time
1128
00:41:32,079 --> 00:41:34,000
frame controlled by an automated
1129
00:41:34,000 --> 00:41:35,599
conveyor.
1130
00:41:35,599 --> 00:41:37,839
This is a slow process adding
1131
00:41:37,839 --> 00:41:40,319
significant cost to the coffee but also
1132
00:41:40,319 --> 00:41:43,119
massively increasing its quality. It is
1133
00:41:43,119 --> 00:41:45,920
undeniably a difficult monotonous job
1134
00:41:45,920 --> 00:41:48,160
and it is right that highquality coffees
1135
00:41:48,160 --> 00:41:50,240
cost more so that people who do this
1136
00:41:50,240 --> 00:41:52,960
difficult work can be better paid.
1137
00:41:52,960 --> 00:41:54,480
Bagging.
1138
00:41:54,480 --> 00:41:56,319
The coffee is now ready for bagging
1139
00:41:56,319 --> 00:42:01,280
either into 60 kilo 132 lb or 69 kilo
1140
00:42:01,280 --> 00:42:04,160
152 lb juke bags depending on the
1141
00:42:04,160 --> 00:42:06,319
country of origin. In some cases the
1142
00:42:06,319 --> 00:42:07,680
bags are lined with a protective
1143
00:42:07,680 --> 00:42:09,599
material such as a multi-layer
1144
00:42:09,599 --> 00:42:11,680
polyethylene to make them resistant to
1145
00:42:11,680 --> 00:42:13,920
moisture or the coffee can be vacuum
1146
00:42:13,920 --> 00:42:16,560
packed and shipped in cardboard boxes.
1147
00:42:16,560 --> 00:42:18,720
Jude has long remained the material of
1148
00:42:18,720 --> 00:42:20,800
choice because it is cheap, accessible
1149
00:42:20,800 --> 00:42:22,960
and has little environmental impact.
1150
00:42:22,960 --> 00:42:24,640
However, as the specialty coffee
1151
00:42:24,640 --> 00:42:26,400
industry is increasingly concerned with
1152
00:42:26,400 --> 00:42:28,160
the condition of coffee during shipping
1153
00:42:28,160 --> 00:42:30,960
and in ongoing storage, new materials
1154
00:42:30,960 --> 00:42:34,560
are being explored. Shipping. Coffee is
1155
00:42:34,560 --> 00:42:36,079
generally transported from its country
1156
00:42:36,079 --> 00:42:38,560
of origin in shipping containers. These
1157
00:42:38,560 --> 00:42:41,359
hold up to 300 bags of coffee, although
1158
00:42:41,359 --> 00:42:43,119
lowquality coffees are sometimes just
1159
00:42:43,119 --> 00:42:45,520
tipped into a giant lining covering the
1160
00:42:45,520 --> 00:42:47,440
walls of the container, as the waiting
1161
00:42:47,440 --> 00:42:49,520
roster will process the entire container
1162
00:42:49,520 --> 00:42:51,760
on the day it arrives. The containers
1163
00:42:51,760 --> 00:42:53,599
are emptied out like dump trucks into a
1164
00:42:53,599 --> 00:42:55,119
receiving station at the roasting
1165
00:42:55,119 --> 00:42:57,119
facility. Transporting coffee in
1166
00:42:57,119 --> 00:42:59,119
container ships has a relatively low
1167
00:42:59,119 --> 00:43:00,880
impact on the environment, certainly
1168
00:43:00,880 --> 00:43:02,560
compared to other aspects of the coffee
1169
00:43:02,560 --> 00:43:05,760
industry, and is also relatively cheap.
1170
00:43:05,760 --> 00:43:07,599
The downside is that coffee can be
1171
00:43:07,599 --> 00:43:09,440
exposed to both heat and moisture that
1172
00:43:09,440 --> 00:43:12,240
may damage its quality. Shipping is also
1173
00:43:12,240 --> 00:43:14,720
a complicated process with bureaucracy
1174
00:43:14,720 --> 00:43:16,880
in many countries causing roasters huge
1175
00:43:16,880 --> 00:43:18,800
amounts of stress as containers of
1176
00:43:18,800 --> 00:43:21,359
coffee sit for weeks or even months in
1177
00:43:21,359 --> 00:43:23,520
hot humid ports waiting for their
1178
00:43:23,520 --> 00:43:25,040
paperwork.
1179
00:43:25,040 --> 00:43:26,560
As air freight remains both an
1180
00:43:26,560 --> 00:43:28,240
environmentally unfriendly and
1181
00:43:28,240 --> 00:43:30,480
financially unsustainable alternative.
1182
00:43:30,480 --> 00:43:32,240
Many in the specialty coffee industry
1183
00:43:32,240 --> 00:43:34,560
remain frustrated by this aspect of the
1184
00:43:34,560 --> 00:43:37,119
business.
1185
00:43:37,119 --> 00:43:40,720
Sizing and grading. Coffee has in many
1186
00:43:40,720 --> 00:43:42,800
countries been graded by size longer
1187
00:43:42,800 --> 00:43:45,359
than it has been graded by quality. In
1188
00:43:45,359 --> 00:43:46,880
fact, the two things are still
1189
00:43:46,880 --> 00:43:48,880
considered related, although technically
1190
00:43:48,880 --> 00:43:51,359
they are not. Different countries will
1191
00:43:51,359 --> 00:43:53,280
use different terminology around their
1192
00:43:53,280 --> 00:43:55,599
grading. Grading is generally done with
1193
00:43:55,599 --> 00:43:58,079
civs numbered to indicate the size of
1194
00:43:58,079 --> 00:44:00,079
the perforations.
1195
00:44:00,079 --> 00:44:02,640
Traditionally the even numbers such as
1196
00:44:02,640 --> 00:44:06,240
14 16 18 were used for Arabica while odd
1197
00:44:06,240 --> 00:44:08,800
numbers were used for a buster. Once the
1198
00:44:08,800 --> 00:44:10,640
coffee is holed it is mechanically
1199
00:44:10,640 --> 00:44:12,480
shaken through layers of saves to
1200
00:44:12,480 --> 00:44:16,560
separate out the different grades. Peab
1201
00:44:16,560 --> 00:44:19,280
PB is a grade based on the smallest
1202
00:44:19,280 --> 00:44:21,040
whole beans not the broken pieces
1203
00:44:21,040 --> 00:44:23,280
though. Peabberries occur when a coffee
1204
00:44:23,280 --> 00:44:25,520
berry has just one seed inside rather
1205
00:44:25,520 --> 00:44:27,920
than two. They are considered to have a
1206
00:44:27,920 --> 00:44:30,160
greater intensity of flavor. Although
1207
00:44:30,160 --> 00:44:32,960
this may not be universally true, it is
1208
00:44:32,960 --> 00:44:34,560
always an interesting experience to
1209
00:44:34,560 --> 00:44:36,160
compare the flavor of the pebber
1210
00:44:36,160 --> 00:44:37,920
selection of a coffee against that of
1211
00:44:37,920 --> 00:44:40,720
the larger beans. While larger beans
1212
00:44:40,720 --> 00:44:42,800
aren't necessarily better, the advantage
1213
00:44:42,800 --> 00:44:45,040
of having a relatively small size range
1214
00:44:45,040 --> 00:44:46,960
is that roasting the coffee is easier
1215
00:44:46,960 --> 00:44:49,040
and the resultant roast is likely to be
1216
00:44:49,040 --> 00:44:51,280
more uniform. This is because coffee
1217
00:44:51,280 --> 00:44:53,200
beans of different sizes also have
1218
00:44:53,200 --> 00:44:55,440
different densities. During roasting,
1219
00:44:55,440 --> 00:44:57,280
the smaller coffee beans or the less
1220
00:44:57,280 --> 00:44:59,520
dense ones will roast much faster than
1221
00:44:59,520 --> 00:45:02,319
the larger denser beans. This will mean
1222
00:45:02,319 --> 00:45:04,160
that at least a portion of the coffee in
1223
00:45:04,160 --> 00:45:06,319
a mixed batch will not have reached the
1224
00:45:06,319 --> 00:45:10,079
ideal roast level. Common size grades.
1225
00:45:10,079 --> 00:45:12,160
These are the most common sizing grades
1226
00:45:12,160 --> 00:45:14,000
used in the following coffee producing
1227
00:45:14,000 --> 00:45:17,760
areas. Colombia, Supreo, and Excelso are
1228
00:45:17,760 --> 00:45:20,079
very common grades. Excelso is a screen
1229
00:45:20,079 --> 00:45:22,640
size of 14 to 16 and is smaller than the
1230
00:45:22,640 --> 00:45:26,560
Supreo which is sizes 16 to 18 or above.
1231
00:45:26,560 --> 00:45:28,480
Colombia pioneered how it sold its
1232
00:45:28,480 --> 00:45:30,800
coffee and uses grays like this to
1233
00:45:30,800 --> 00:45:33,280
emphasize its quality.
1234
00:45:33,280 --> 00:45:36,000
Central America here the larger sizes
1235
00:45:36,000 --> 00:45:37,680
are traditionally referred to as
1236
00:45:37,680 --> 00:45:39,920
superior again emphasizing quality
1237
00:45:39,920 --> 00:45:42,319
through size. Peabies are known as
1238
00:45:42,319 --> 00:45:45,760
keracol. Africa. The largest screen size
1239
00:45:45,760 --> 00:45:48,880
is generally considered AA then AB and
1240
00:45:48,880 --> 00:45:51,280
then A. Coffee producing countries such
1241
00:45:51,280 --> 00:45:53,760
as Kenya have a strong focus on quality
1242
00:45:53,760 --> 00:45:56,319
relating to size grading and AA lots
1243
00:45:56,319 --> 00:45:58,160
tend to sell for higher prices in their
1244
00:45:58,160 --> 00:46:01,440
internal auction system. The look of raw
1245
00:46:01,440 --> 00:46:04,720
coffee. Peberries the result of only one
1246
00:46:04,720 --> 00:46:07,760
seed forming inside the coffee fruit. AB
1247
00:46:07,760 --> 00:46:10,000
grade considered good quality based on
1248
00:46:10,000 --> 00:46:14,079
size but of less value than AA grade. Aa
1249
00:46:14,079 --> 00:46:16,079
grade the largest and most valuable
1250
00:46:16,079 --> 00:46:18,960
beans from a particular lot of coffee.
1251
00:46:18,960 --> 00:46:21,440
Pulped natural process. A little fruit
1252
00:46:21,440 --> 00:46:23,520
flesh is still stuck to the beans giving
1253
00:46:23,520 --> 00:46:26,880
a slight orange color. Fully washed.
1254
00:46:26,880 --> 00:46:28,880
These fully washed beans appear cleaner
1255
00:46:28,880 --> 00:46:31,839
than the other two processes. Natural or
1256
00:46:31,839 --> 00:46:34,560
dry process. Typically a very orange
1257
00:46:34,560 --> 00:46:36,640
brown color compared to the other green
1258
00:46:36,640 --> 00:46:39,920
coffee due to the processing. Pakamara
1259
00:46:39,920 --> 00:46:43,280
maraggoipe unusually large in size and
1260
00:46:43,280 --> 00:46:48,359
often considered desirable as a result.
1261
00:46:49,440 --> 00:46:52,800
How coffee is traded.
1262
00:46:52,800 --> 00:46:54,640
It is often quoted that coffee is the
1263
00:46:54,640 --> 00:46:56,319
second most traded commodity in the
1264
00:46:56,319 --> 00:46:59,040
world. It's not. And whether based on
1265
00:46:59,040 --> 00:47:01,599
frequency or monetary value, it's not
1266
00:47:01,599 --> 00:47:04,319
even in the top five. Nonetheless, how
1267
00:47:04,319 --> 00:47:06,400
coffee is traded has become a focus for
1268
00:47:06,400 --> 00:47:08,640
ethical trade organizations. The
1269
00:47:08,640 --> 00:47:10,319
relationship between the buyer and the
1270
00:47:10,319 --> 00:47:12,319
producer is often seen as the first
1271
00:47:12,319 --> 00:47:14,640
world exploiting the third world.
1272
00:47:14,640 --> 00:47:16,480
However, while there are undoubtedly
1273
00:47:16,480 --> 00:47:18,400
those who wish to exploit the system,
1274
00:47:18,400 --> 00:47:20,800
they are in the minority. The price paid
1275
00:47:20,800 --> 00:47:23,280
for coffee is generally quoted in US
1276
00:47:23,280 --> 00:47:25,520
dollars per pound in weight. There is
1277
00:47:25,520 --> 00:47:27,520
something of a global price for coffee,
1278
00:47:27,520 --> 00:47:30,000
often referred to as the C price. This
1279
00:47:30,000 --> 00:47:32,160
is the price for commodity coffee being
1280
00:47:32,160 --> 00:47:34,640
traded on the New York Stock Exchange.
1281
00:47:34,640 --> 00:47:36,800
Coffee production is often discussed in
1282
00:47:36,800 --> 00:47:39,839
bags. A bag usually weighs 60 kilos,
1283
00:47:39,839 --> 00:47:42,880
£132 if it comes from Africa, Indonesia,
1284
00:47:42,880 --> 00:47:47,040
or Brazil, or 69 kilos, 152 lb if it
1285
00:47:47,040 --> 00:47:49,599
comes from Central America. While bags
1286
00:47:49,599 --> 00:47:51,520
may be the units of purchase, on the
1287
00:47:51,520 --> 00:47:53,760
macro scale, coffee is usually traded by
1288
00:47:53,760 --> 00:47:55,440
the shipping container, which contains
1289
00:47:55,440 --> 00:47:58,560
around 300 bags. Contrary to popular
1290
00:47:58,560 --> 00:48:00,560
belief, a rather small percentage of
1291
00:48:00,560 --> 00:48:02,319
coffee is actually traded on the New
1292
00:48:02,319 --> 00:48:04,400
York Stock Exchange. But the C price
1293
00:48:04,400 --> 00:48:06,480
does provide a sort of global minimum
1294
00:48:06,480 --> 00:48:08,800
price for coffee, the minimum a producer
1295
00:48:08,800 --> 00:48:10,319
would be willing to accept for his
1296
00:48:10,319 --> 00:48:13,040
coffee. Prices for particular lots of
1297
00:48:13,040 --> 00:48:15,280
coffee often have a differential added
1298
00:48:15,280 --> 00:48:18,000
to the C price, a kind of premium.
1299
00:48:18,000 --> 00:48:20,079
Certain countries have historically been
1300
00:48:20,079 --> 00:48:21,680
able to get higher differentials for
1301
00:48:21,680 --> 00:48:23,599
their coffee, including Costa Rica and
1302
00:48:23,599 --> 00:48:25,520
Colombia. Although this type of trading
1303
00:48:25,520 --> 00:48:27,680
is still mostly focused on commodity
1304
00:48:27,680 --> 00:48:30,240
grade rather than specialty grade, the
1305
00:48:30,240 --> 00:48:31,920
problem with basing everything on the
1306
00:48:31,920 --> 00:48:33,920
sea price is that this price is somewhat
1307
00:48:33,920 --> 00:48:36,480
fluid. Usually prices are determined by
1308
00:48:36,480 --> 00:48:38,800
supply and demand. And to some extent,
1309
00:48:38,800 --> 00:48:41,359
that's true of the sea price. As global
1310
00:48:41,359 --> 00:48:42,880
demand increased at the end of the
1311
00:48:42,880 --> 00:48:45,040
2000s, the market saw an increase in
1312
00:48:45,040 --> 00:48:47,040
price and coffee supply began to look
1313
00:48:47,040 --> 00:48:49,520
scarce. This produced one of the highest
1314
00:48:49,520 --> 00:48:51,359
spikes in the price of coffee, reaching
1315
00:48:51,359 --> 00:48:55,599
above $3 per pound in 2010.
1316
00:48:55,599 --> 00:48:57,520
This price wasn't simply about supply
1317
00:48:57,520 --> 00:48:59,280
and demand, however. It was also
1318
00:48:59,280 --> 00:49:01,599
influenced by other factors, not least
1319
00:49:01,599 --> 00:49:03,440
the influx of cash into the industry
1320
00:49:03,440 --> 00:49:05,599
from traders and hedge funds who saw an
1321
00:49:05,599 --> 00:49:08,559
opportunity to make money. This produced
1322
00:49:08,559 --> 00:49:11,119
a volatile market, the like of which had
1323
00:49:11,119 --> 00:49:13,760
never really been seen before. From that
1324
00:49:13,760 --> 00:49:16,400
spike, prices steadily declined again to
1325
00:49:16,400 --> 00:49:17,680
levels that can be considered
1326
00:49:17,680 --> 00:49:20,640
unsustainable for profit. The sea price
1327
00:49:20,640 --> 00:49:23,040
of coffee does not reflect the cost of
1328
00:49:23,040 --> 00:49:25,520
production and as such producers may end
1329
00:49:25,520 --> 00:49:27,680
up in a position where they lose money
1330
00:49:27,680 --> 00:49:30,240
growing coffee. There have been a number
1331
00:49:30,240 --> 00:49:32,319
of reactions to this problem and the
1332
00:49:32,319 --> 00:49:34,079
most successful has been the fair trade
1333
00:49:34,079 --> 00:49:36,240
movement. Although there are many other
1334
00:49:36,240 --> 00:49:37,760
sustainable coffee certification
1335
00:49:37,760 --> 00:49:39,839
schemes, including those of the organic
1336
00:49:39,839 --> 00:49:41,760
trade association and the rainforest
1337
00:49:41,760 --> 00:49:45,119
alliance. Fair trade. There remains some
1338
00:49:45,119 --> 00:49:47,440
confusion about how exactly fair trade
1339
00:49:47,440 --> 00:49:49,440
works, although it has undoubtedly
1340
00:49:49,440 --> 00:49:51,599
become a successful tool to help those
1341
00:49:51,599 --> 00:49:53,520
who wish to purchase coffee with a clear
1342
00:49:53,520 --> 00:49:56,160
conscience. Many people presume that the
1343
00:49:56,160 --> 00:49:58,319
promises of fair trade are far wider
1344
00:49:58,319 --> 00:50:00,480
reaching than they actually are and that
1345
00:50:00,480 --> 00:50:02,960
any coffee could in theory be certified
1346
00:50:02,960 --> 00:50:05,839
as fair trade. This is not the case. And
1347
00:50:05,839 --> 00:50:08,000
to make matters worse, it is easy for
1348
00:50:08,000 --> 00:50:10,160
detractors to allege that the farmer is
1349
00:50:10,160 --> 00:50:11,839
not getting the premium because of the
1350
00:50:11,839 --> 00:50:13,839
complex nature of financial transactions
1351
00:50:13,839 --> 00:50:16,800
within the coffee industry. Fair trade
1352
00:50:16,800 --> 00:50:18,880
guarantees to pay a base price that it
1353
00:50:18,880 --> 00:50:21,280
considers sustainable or a 5-cent per
1354
00:50:21,280 --> 00:50:23,680
pound premium above the seed price if
1355
00:50:23,680 --> 00:50:25,839
the market rises above fair trade's base
1356
00:50:25,839 --> 00:50:28,400
price. Fair trade's model is designed
1357
00:50:28,400 --> 00:50:30,800
only to work with cooperatives of coffee
1358
00:50:30,800 --> 00:50:33,280
growers and as such cannot certify
1359
00:50:33,280 --> 00:50:35,760
single estates that produce coffee.
1360
00:50:35,760 --> 00:50:37,359
Critics complain about the lack of
1361
00:50:37,359 --> 00:50:39,839
traceability or true guarantee that the
1362
00:50:39,839 --> 00:50:41,599
money definitely goes to the producers
1363
00:50:41,599 --> 00:50:44,240
and isn't diverted through corruption.
1364
00:50:44,240 --> 00:50:46,319
Others criticize the model for providing
1365
00:50:46,319 --> 00:50:48,640
no incentive to farmers to increase the
1366
00:50:48,640 --> 00:50:50,800
quality of their coffee. This has
1367
00:50:50,800 --> 00:50:52,640
encouraged many in the specialty coffee
1368
00:50:52,640 --> 00:50:54,400
industry to change the way they source
1369
00:50:54,400 --> 00:50:56,240
their coffee, moving away from the
1370
00:50:56,240 --> 00:50:58,079
commodity model, where coffee is bought
1371
00:50:58,079 --> 00:50:59,920
at a price determined by global supply
1372
00:50:59,920 --> 00:51:02,240
and demand and little regard is given to
1373
00:51:02,240 --> 00:51:05,839
its provenence or quality.
1374
00:51:05,839 --> 00:51:08,720
The specialty coffee industry. A number
1375
00:51:08,720 --> 00:51:10,559
of different terms are used to describe
1376
00:51:10,559 --> 00:51:12,160
the various ways in which specialty
1377
00:51:12,160 --> 00:51:14,240
roasters are buying their coffee and
1378
00:51:14,240 --> 00:51:16,400
their relationships with the growers.
1379
00:51:16,400 --> 00:51:19,119
Relationship coffee is used to describe
1380
00:51:19,119 --> 00:51:20,800
an ongoing relationship between a
1381
00:51:20,800 --> 00:51:23,200
producer and roaster. There is usually a
1382
00:51:23,200 --> 00:51:24,960
dialogue and collaboration to work
1383
00:51:24,960 --> 00:51:26,960
towards better quality coffee and more
1384
00:51:26,960 --> 00:51:28,800
sustainable pricing. For this
1385
00:51:28,800 --> 00:51:30,800
arrangement to have the desired positive
1386
00:51:30,800 --> 00:51:32,720
impact, the roster would have to be
1387
00:51:32,720 --> 00:51:34,400
buying the coffee in sufficient
1388
00:51:34,400 --> 00:51:36,000
quantity.
1389
00:51:36,000 --> 00:51:38,160
Direct trade is a term that has arisen
1390
00:51:38,160 --> 00:51:40,079
more recently where roasters wish to
1391
00:51:40,079 --> 00:51:41,680
communicate that they bought the coffee
1392
00:51:41,680 --> 00:51:43,839
directly from the producer rather than
1393
00:51:43,839 --> 00:51:46,400
from an importer, an exporter or another
1394
00:51:46,400 --> 00:51:48,480
third party. The problem with this
1395
00:51:48,480 --> 00:51:50,240
message is that it plays down the
1396
00:51:50,240 --> 00:51:51,839
important role of importers and
1397
00:51:51,839 --> 00:51:53,760
exporters in the coffee industry,
1398
00:51:53,760 --> 00:51:55,760
potentially unfairly portraying them as
1399
00:51:55,760 --> 00:51:57,920
middlemen simply taking a slice of the
1400
00:51:57,920 --> 00:52:00,400
producers's earnings. To be viable, this
1401
00:52:00,400 --> 00:52:02,559
model also requires the roster to buy
1402
00:52:02,559 --> 00:52:05,520
enough coffee to make an impact.
1403
00:52:05,520 --> 00:52:08,079
Fairly traded may refer to a purchase
1404
00:52:08,079 --> 00:52:09,680
where there has been good transparency
1405
00:52:09,680 --> 00:52:11,760
and traceability and high prices have
1406
00:52:11,760 --> 00:52:14,400
been paid. There is no certification to
1407
00:52:14,400 --> 00:52:16,480
validate the ethics of the purchase, but
1408
00:52:16,480 --> 00:52:18,079
those involved are generally trying to
1409
00:52:18,079 --> 00:52:20,319
do good with their trading. Third
1410
00:52:20,319 --> 00:52:22,079
parties may be involved but are
1411
00:52:22,079 --> 00:52:24,720
considered to have added value. This
1412
00:52:24,720 --> 00:52:27,040
isn't a very commonly used term except
1413
00:52:27,040 --> 00:52:29,280
in situations where a customer asks if a
1414
00:52:29,280 --> 00:52:32,079
particular coffee is fair trade.
1415
00:52:32,079 --> 00:52:34,240
The idea behind all these buying models
1416
00:52:34,240 --> 00:52:36,319
is for roasters to buy more traceably,
1417
00:52:36,319 --> 00:52:38,319
to remove unnecessary middlemen from the
1418
00:52:38,319 --> 00:52:40,079
supply chain, and to pay prices that
1419
00:52:40,079 --> 00:52:41,680
incentivize the production of higher
1420
00:52:41,680 --> 00:52:44,880
quality coffee. However, these terms and
1421
00:52:44,880 --> 00:52:47,119
ideas are not without their critics.
1422
00:52:47,119 --> 00:52:49,280
Without third party certification, it
1423
00:52:49,280 --> 00:52:51,200
can be difficult to ascertain whether or
1424
00:52:51,200 --> 00:52:53,119
not a roaster is actually buying the way
1425
00:52:53,119 --> 00:52:55,520
they say they are. Some roasters may buy
1426
00:52:55,520 --> 00:52:57,280
coffees that have been kept traceable by
1427
00:52:57,280 --> 00:52:59,520
importers and brokers and claim this as
1428
00:52:59,520 --> 00:53:02,640
a direct trade or relationship coffee.
1429
00:53:02,640 --> 00:53:04,559
There are no guarantees of a long-term
1430
00:53:04,559 --> 00:53:06,319
relationship for the producers either
1431
00:53:06,319 --> 00:53:08,240
with some coffee buyers simply chasing
1432
00:53:08,240 --> 00:53:10,000
the best lots of coffee they can each
1433
00:53:10,000 --> 00:53:12,400
year. However, at least they are paying
1434
00:53:12,400 --> 00:53:15,119
handsomely for it. This type of approach
1435
00:53:15,119 --> 00:53:17,119
makes long-term investment in quality
1436
00:53:17,119 --> 00:53:18,720
difficult. And it should be noted that
1437
00:53:18,720 --> 00:53:20,400
some middlemen provide a valuable
1438
00:53:20,400 --> 00:53:22,240
service, especially those who are
1439
00:53:22,240 --> 00:53:24,160
working on a smaller scale.
1440
00:53:24,160 --> 00:53:25,920
The logistics of moving coffee around
1441
00:53:25,920 --> 00:53:27,599
the world require a level of
1442
00:53:27,599 --> 00:53:29,599
specialization and skill many small
1443
00:53:29,599 --> 00:53:33,520
roasters simply do not have.
1444
00:53:33,520 --> 00:53:35,680
Advice to consumers
1445
00:53:35,680 --> 00:53:37,839
when buying coffee. It's difficult for
1446
00:53:37,839 --> 00:53:39,760
consumers to ascertain how ethically
1447
00:53:39,760 --> 00:53:42,559
sourced a particular coffee really is.
1448
00:53:42,559 --> 00:53:44,000
Some specialty roasters have now
1449
00:53:44,000 --> 00:53:46,079
developed buying programs certified by
1450
00:53:46,079 --> 00:53:49,280
third parties, but most have not. It is
1451
00:53:49,280 --> 00:53:51,280
fairly safe to presume that if a coffee
1452
00:53:51,280 --> 00:53:52,960
has been kept traceable, has the
1453
00:53:52,960 --> 00:53:55,119
producers's name on it, or at least the
1454
00:53:55,119 --> 00:53:56,559
name of the farm, cooperative, or
1455
00:53:56,559 --> 00:53:58,400
factory, then a better price has been
1456
00:53:58,400 --> 00:54:01,200
paid. The level of transparency you
1457
00:54:01,200 --> 00:54:03,359
should expect will vary country by
1458
00:54:03,359 --> 00:54:05,440
country and is covered in more detail in
1459
00:54:05,440 --> 00:54:07,040
each of the sections on producing
1460
00:54:07,040 --> 00:54:10,000
countries. If you find a roaster whose
1461
00:54:10,000 --> 00:54:11,520
coffee you like, you should be able to
1462
00:54:11,520 --> 00:54:13,359
ask them for more information about how
1463
00:54:13,359 --> 00:54:15,760
they source it. Most are more than happy
1464
00:54:15,760 --> 00:54:17,680
to share this information and are often
1465
00:54:17,680 --> 00:54:21,599
extremely proud of the work they do.
1466
00:54:21,599 --> 00:54:24,319
Auction coffees. There has been a slow
1467
00:54:24,319 --> 00:54:26,000
and steady increase in coffees that are
1468
00:54:26,000 --> 00:54:28,319
sold through an internet auction. The
1469
00:54:28,319 --> 00:54:30,079
typical format for this involves holding
1470
00:54:30,079 --> 00:54:32,000
a competition in a producing country
1471
00:54:32,000 --> 00:54:34,160
wherein farmers can submit small lots of
1472
00:54:34,160 --> 00:54:36,480
their best coffee. These are graded and
1473
00:54:36,480 --> 00:54:38,480
ranked by juries of coffee tasters.
1474
00:54:38,480 --> 00:54:40,480
Usually a local jury for the first round
1475
00:54:40,480 --> 00:54:42,240
and then an international cadre of
1476
00:54:42,240 --> 00:54:43,920
coffee buyers will fly in for the final
1477
00:54:43,920 --> 00:54:46,880
round of tasting. The very best coffees
1478
00:54:46,880 --> 00:54:48,400
are sold at auction and generally
1479
00:54:48,400 --> 00:54:50,800
achieve very high prices, especially the
1480
00:54:50,800 --> 00:54:53,280
winning lot. Most auctions display the
1481
00:54:53,280 --> 00:54:54,960
price paid for the coffee online,
1482
00:54:54,960 --> 00:54:56,720
allowing full traceability behind the
1483
00:54:56,720 --> 00:54:59,119
whole process. This idea has been
1484
00:54:59,119 --> 00:55:00,720
embraced by a small number of coffee
1485
00:55:00,720 --> 00:55:02,480
producing estates that have managed to
1486
00:55:02,480 --> 00:55:04,160
build up a brand based on the quality of
1487
00:55:04,160 --> 00:55:06,240
their coffee. Once they have sufficient
1488
00:55:06,240 --> 00:55:08,160
interest from international buyers, they
1489
00:55:08,160 --> 00:55:10,640
can make an auction work. This idea was
1490
00:55:10,640 --> 00:55:12,720
pioneered by a farm in Panama called
1491
00:55:12,720 --> 00:55:15,040
Hassienda laoralda. A farm that had
1492
00:55:15,040 --> 00:55:16,720
previously set records for the huge
1493
00:55:16,720 --> 00:55:21,880
prices paid for its competition coffees.
1494
00:55:22,960 --> 00:55:26,960
A short history of coffee drinking.
1495
00:55:26,960 --> 00:55:28,559
This book discusses the history of
1496
00:55:28,559 --> 00:55:30,079
coffee cultivation in producing
1497
00:55:30,079 --> 00:55:32,240
countries around the world. But it's
1498
00:55:32,240 --> 00:55:34,000
also important to consider the growth in
1499
00:55:34,000 --> 00:55:36,800
demand that went alongside it. Coffee is
1500
00:55:36,800 --> 00:55:39,040
a truly global beverage, and it is
1501
00:55:39,040 --> 00:55:40,480
common to hear the claim that it's the
1502
00:55:40,480 --> 00:55:41,920
second most popular drink in the world
1503
00:55:41,920 --> 00:55:43,920
after water. While there's no evidence
1504
00:55:43,920 --> 00:55:46,000
to support this, the ubiquity of coffee
1505
00:55:46,000 --> 00:55:47,839
in one form or another makes it
1506
00:55:47,839 --> 00:55:49,359
plausible.
1507
00:55:49,359 --> 00:55:51,280
The origins of coffee drinking are
1508
00:55:51,280 --> 00:55:53,040
similarly vague with very little
1509
00:55:53,040 --> 00:55:55,280
evidence to support it. While there is
1510
00:55:55,280 --> 00:55:57,040
some evidence of the fruit of the coffee
1511
00:55:57,040 --> 00:55:59,440
plant being eaten in Ethiopia early on,
1512
00:55:59,440 --> 00:56:01,040
bowled up with animal fat as an
1513
00:56:01,040 --> 00:56:03,119
invigorating trail snack, we are missing
1514
00:56:03,119 --> 00:56:05,520
a key piece of the puzzle. We have no
1515
00:56:05,520 --> 00:56:07,760
idea who decided to take the seed of the
1516
00:56:07,760 --> 00:56:10,640
fruit, roast it, grind it into a powder,
1517
00:56:10,640 --> 00:56:12,640
steep that powder in hot water, and then
1518
00:56:12,640 --> 00:56:15,359
drink the resulting concoction. It's an
1519
00:56:15,359 --> 00:56:17,760
astonishing leap and a mystery that will
1520
00:56:17,760 --> 00:56:20,240
probably never be solved.
1521
00:56:20,240 --> 00:56:21,920
There is evidence of coffee drinking in
1522
00:56:21,920 --> 00:56:24,079
the late 15th century, but little to
1523
00:56:24,079 --> 00:56:25,520
back up the anecdote that the first
1524
00:56:25,520 --> 00:56:28,640
coffee house was Kahan, opened in 1475
1525
00:56:28,640 --> 00:56:30,480
in Constantinople.
1526
00:56:30,480 --> 00:56:32,240
If it's true, the coffee would have been
1527
00:56:32,240 --> 00:56:34,400
grown in Yemen. We know that consumption
1528
00:56:34,400 --> 00:56:37,200
did spread into the region. Coffee
1529
00:56:37,200 --> 00:56:39,280
quickly became entwined with political
1530
00:56:39,280 --> 00:56:41,599
and religious thought, and coffee houses
1531
00:56:41,599 --> 00:56:43,920
were banned in Mecca in 1511 and in
1532
00:56:43,920 --> 00:56:47,599
Cairo in 1532. In both cases, popular
1533
00:56:47,599 --> 00:56:49,599
demand won and these bans were soon
1534
00:56:49,599 --> 00:56:52,720
lifted. Coffee reaches Europe and
1535
00:56:52,720 --> 00:56:55,200
beyond. Coffee drinking wouldn't spread
1536
00:56:55,200 --> 00:56:57,680
to Europe until the 1600s, and coffee
1537
00:56:57,680 --> 00:56:59,839
consumption, for medical purposes rather
1538
00:56:59,839 --> 00:57:02,000
than for pleasure, predates coffee
1539
00:57:02,000 --> 00:57:04,480
houses in Europe. Coffee would have been
1540
00:57:04,480 --> 00:57:05,920
traded through Venice in the early
1541
00:57:05,920 --> 00:57:08,240
1600s, but a coffee house didn't open
1542
00:57:08,240 --> 00:57:10,480
there until 1645.
1543
00:57:10,480 --> 00:57:12,480
The first coffee house in London opened
1544
00:57:12,480 --> 00:57:15,280
in 1652 and began a 100red-year love
1545
00:57:15,280 --> 00:57:18,559
affair between the drink and the city.
1546
00:57:18,559 --> 00:57:21,200
Coffee unquestionably inspired culture,
1547
00:57:21,200 --> 00:57:23,760
art, trade, and politics and left a
1548
00:57:23,760 --> 00:57:27,200
lasting impact on the city itself.
1549
00:57:27,200 --> 00:57:29,040
In France, it was the influence of
1550
00:57:29,040 --> 00:57:31,200
fashion that spread coffee drinking.
1551
00:57:31,200 --> 00:57:32,880
Coffee had been gifted to the court of
1552
00:57:32,880 --> 00:57:35,359
Louis 14th, and its growing popularity
1553
00:57:35,359 --> 00:57:37,119
there spread the habit of coffee
1554
00:57:37,119 --> 00:57:40,240
drinking into Paris. Vienna was another
1555
00:57:40,240 --> 00:57:42,079
city that would develop a rich cafe
1556
00:57:42,079 --> 00:57:44,960
culture in the late 1600s. The story of
1557
00:57:44,960 --> 00:57:46,880
the first cafe in Vienna, the Blue
1558
00:57:46,880 --> 00:57:49,280
Bottle, using coffee beans left behind
1559
00:57:49,280 --> 00:57:51,440
by the Ottomans fleeing after the failed
1560
00:57:51,440 --> 00:57:54,880
siege of Vienna in 1683 is charming, but
1561
00:57:54,880 --> 00:57:57,359
probably not true. Recent evidence
1562
00:57:57,359 --> 00:57:59,280
suggests the first cafe there opened in
1563
00:57:59,280 --> 00:58:01,440
1685.
1564
00:58:01,440 --> 00:58:03,359
One key moment in the spread of coffee
1565
00:58:03,359 --> 00:58:05,359
drinking and coffee culture actually
1566
00:58:05,359 --> 00:58:08,079
revolved around tea. The Boston Tea
1567
00:58:08,079 --> 00:58:11,119
Party in 1773, where American colonists
1568
00:58:11,119 --> 00:58:13,040
protested against the British oppression
1569
00:58:13,040 --> 00:58:15,040
by attacking merchant ships in Boston
1570
00:58:15,040 --> 00:58:16,799
Harbor and throwing chests of tea
1571
00:58:16,799 --> 00:58:18,640
overboard, was not just an important
1572
00:58:18,640 --> 00:58:20,799
rejection of the British Empire, but
1573
00:58:20,799 --> 00:58:22,319
also marked the moment that coffee
1574
00:58:22,319 --> 00:58:24,799
became a patriotic drink in the United
1575
00:58:24,799 --> 00:58:27,040
States. A rapidly growing population
1576
00:58:27,040 --> 00:58:29,119
meant a rapidly growing market and made
1577
00:58:29,119 --> 00:58:31,280
the US increasingly influential in the
1578
00:58:31,280 --> 00:58:35,200
coffee industry in the years to come.
1579
00:58:35,200 --> 00:58:37,760
Change through innovation.
1580
00:58:37,760 --> 00:58:40,000
The US was also where key innovations
1581
00:58:40,000 --> 00:58:41,839
came from that allowed coffee to be an
1582
00:58:41,839 --> 00:58:43,760
affordable staple in every home around
1583
00:58:43,760 --> 00:58:46,319
the world. In 1900, a company called
1584
00:58:46,319 --> 00:58:48,480
Hill Brothers began packing coffee into
1585
00:58:48,480 --> 00:58:51,280
vacuum-sealed cans. Extending the shelf
1586
00:58:51,280 --> 00:58:53,280
life this way meant fewer households
1587
00:58:53,280 --> 00:58:54,960
would have to roast their own coffee,
1588
00:58:54,960 --> 00:58:57,040
but made business more difficult for
1589
00:58:57,040 --> 00:59:00,079
small local roasting companies. A year
1590
00:59:00,079 --> 00:59:02,319
later, a Japanese chemist named Sattorii
1591
00:59:02,319 --> 00:59:04,799
Kato patented his process for producing
1592
00:59:04,799 --> 00:59:07,599
instant or soluble coffee. Until very
1593
00:59:07,599 --> 00:59:09,040
recently, he was thought to have been
1594
00:59:09,040 --> 00:59:11,040
the first to produce it. But recent
1595
00:59:11,040 --> 00:59:13,119
discoveries now credit the invention to
1596
00:59:13,119 --> 00:59:16,799
David Strang in New Zealand in 1890.
1597
00:59:16,799 --> 00:59:19,040
The process elevated convenience above
1598
00:59:19,040 --> 00:59:20,960
quality, but it made coffee drinking
1599
00:59:20,960 --> 00:59:23,040
easier for many, if not necessarily
1600
00:59:23,040 --> 00:59:25,920
cheaper. Today, instant coffee is still
1601
00:59:25,920 --> 00:59:29,119
incredibly popular around the world. In
1602
00:59:29,119 --> 00:59:31,280
Europe, key innovations focused more on
1603
00:59:31,280 --> 00:59:34,000
the cafe than coffee at home. There are
1604
00:59:34,000 --> 00:59:35,760
various claimments to the first espresso
1605
00:59:35,760 --> 00:59:37,440
machine, but the patents using these
1606
00:59:37,440 --> 00:59:39,760
principles began to be filed from 1884
1607
00:59:39,760 --> 00:59:42,480
onwards. Luigi Betera would patent his
1608
00:59:42,480 --> 00:59:44,720
machine in 1901, and he is often
1609
00:59:44,720 --> 00:59:46,720
credited as having invented the espresso
1610
00:59:46,720 --> 00:59:48,319
machine.
1611
00:59:48,319 --> 00:59:50,559
These machines allowed cafe operators to
1612
00:59:50,559 --> 00:59:52,720
make lots of cups of coffee of a similar
1613
00:59:52,720 --> 00:59:54,960
size and strength to filter coffee very
1614
00:59:54,960 --> 00:59:57,040
quickly. The great leap forward in
1615
00:59:57,040 --> 00:59:59,200
espresso technology would come with the
1616
00:59:59,200 --> 01:00:01,280
use of a large spring to produce very
1617
01:00:01,280 --> 01:00:03,200
high pressures. The claim to this
1618
01:00:03,200 --> 01:00:05,280
innovation belongs to Achily Gadger in
1619
01:00:05,280 --> 01:00:08,079
1945. Though how he acquired the patent
1620
01:00:08,079 --> 01:00:10,559
remains a little murky. This high
1621
01:00:10,559 --> 01:00:12,559
pressure brewing produced espresso as we
1622
01:00:12,559 --> 01:00:15,359
know it today. a small concentrated cup
1623
01:00:15,359 --> 01:00:17,839
of coffee topped with a deep brown foam
1624
01:00:17,839 --> 01:00:20,720
called crema. The espresso bar boom that
1625
01:00:20,720 --> 01:00:22,559
happened in many cities in the 1950s
1626
01:00:22,559 --> 01:00:25,200
and60s was as much cultural as it was
1627
01:00:25,200 --> 01:00:27,280
about the consumption of coffee.
1628
01:00:27,280 --> 01:00:29,359
However, from a technical perspective,
1629
01:00:29,359 --> 01:00:31,520
espresso brewing was perfect for cafes
1630
01:00:31,520 --> 01:00:33,520
because one machine could now rapidly
1631
01:00:33,520 --> 01:00:38,000
produce a whole range of drinks.
1632
01:00:38,000 --> 01:00:41,200
coffee today. It would be impossible to
1633
01:00:41,200 --> 01:00:42,799
talk about modern coffee drinking
1634
01:00:42,799 --> 01:00:45,280
without discussing Starbucks. The
1635
01:00:45,280 --> 01:00:46,799
company's roots were in roasting and
1636
01:00:46,799 --> 01:00:48,319
selling coffee beans from a shop in
1637
01:00:48,319 --> 01:00:50,240
Seattle, but it was transformed by
1638
01:00:50,240 --> 01:00:52,000
Howard Schultz into the global
1639
01:00:52,000 --> 01:00:54,960
phenomenon that we know today. Schultz
1640
01:00:54,960 --> 01:00:56,799
claimed to be inspired by his travels to
1641
01:00:56,799 --> 01:00:58,880
Italy, though the modern Starbucks
1642
01:00:58,880 --> 01:01:01,280
experience would be unrecognizable to a
1643
01:01:01,280 --> 01:01:03,839
native Italian. Starbucks and businesses
1644
01:01:03,839 --> 01:01:06,319
like it undoubtedly paved the way for
1645
01:01:06,319 --> 01:01:08,319
the growth in specialty coffee that we
1646
01:01:08,319 --> 01:01:10,960
see around the world today. Starbucks
1647
01:01:10,960 --> 01:01:12,880
made coffee an even more popular out
1648
01:01:12,880 --> 01:01:15,359
ofome drink and raised expectations for
1649
01:01:15,359 --> 01:01:18,160
what a cup of coffee could cost. The
1650
01:01:18,160 --> 01:01:20,559
company remains hugely influential and
1651
01:01:20,559 --> 01:01:22,480
is pioneering coffee drinking in new
1652
01:01:22,480 --> 01:01:26,240
markets like China. What defines modern
1653
01:01:26,240 --> 01:01:28,160
specialty coffee is the focus on where
1654
01:01:28,160 --> 01:01:29,920
the coffee comes from and how that
1655
01:01:29,920 --> 01:01:32,480
impacts the taste. This focus has
1656
01:01:32,480 --> 01:01:34,960
influenced how cafes brew, sell, and
1657
01:01:34,960 --> 01:01:37,359
serve cups of coffee. Coffee drinking
1658
01:01:37,359 --> 01:01:39,040
has evolved from a simple morning
1659
01:01:39,040 --> 01:01:41,359
stimulation into an expression of self,
1660
01:01:41,359 --> 01:01:43,440
an expression of values, or of conscious
1661
01:01:43,440 --> 01:01:45,440
consumption. Coffee drinking is now
1662
01:01:45,440 --> 01:01:47,680
woven into a myriad of different
1663
01:01:47,680 --> 01:01:52,040
cultures around the world.
1664
01:01:53,119 --> 01:01:57,520
Part two, from bean to cup, coffee
1665
01:01:57,520 --> 01:02:00,079
roasting.
1666
01:02:00,079 --> 01:02:02,240
Roasting is one of the most fascinating
1667
01:02:02,240 --> 01:02:04,319
aspects of the coffee industry. It takes
1668
01:02:04,319 --> 01:02:06,240
the green coffee seed, which has almost
1669
01:02:06,240 --> 01:02:08,640
no flavor beyond a unpleasant vegetital
1670
01:02:08,640 --> 01:02:10,480
taste, and transforms it into an
1671
01:02:10,480 --> 01:02:12,640
incredibly aromatic, astonishingly
1672
01:02:12,640 --> 01:02:15,119
complex coffee bean. The smell of
1673
01:02:15,119 --> 01:02:17,359
freshly roasted coffee is evocative,
1674
01:02:17,359 --> 01:02:20,319
intoxicating, and all round delicious.
1675
01:02:20,319 --> 01:02:22,319
This section deals with roasting on a
1676
01:02:22,319 --> 01:02:24,319
commercial scale. I'll come to home
1677
01:02:24,319 --> 01:02:27,280
roasting later in the book. A huge
1678
01:02:27,280 --> 01:02:28,640
amount of research has gone into
1679
01:02:28,640 --> 01:02:30,480
commercial roasting of relatively
1680
01:02:30,480 --> 01:02:32,720
lowquality coffee. Most of it to do with
1681
01:02:32,720 --> 01:02:34,799
the efficiency of the process and the
1682
01:02:34,799 --> 01:02:36,480
methods used in producing instant
1683
01:02:36,480 --> 01:02:39,359
soluble coffee. As these coffees aren't
1684
01:02:39,359 --> 01:02:41,760
particularly interesting or flavorsome,
1685
01:02:41,760 --> 01:02:43,760
very little work has been done on the
1686
01:02:43,760 --> 01:02:45,280
development of sweetness or the
1687
01:02:45,280 --> 01:02:47,359
retention of flavors unique to a
1688
01:02:47,359 --> 01:02:51,359
particular coffeey's teroir or variety.
1689
01:02:51,359 --> 01:02:53,200
Specialty roasters around the world are
1690
01:02:53,200 --> 01:02:55,440
by and large self-trained and many have
1691
01:02:55,440 --> 01:02:57,040
learned their trade through careful
1692
01:02:57,040 --> 01:02:59,839
trial and error. Each roasting company
1693
01:02:59,839 --> 01:03:02,559
has its own style and aesthetic or roast
1694
01:03:02,559 --> 01:03:04,799
philosophy. They may well understand how
1695
01:03:04,799 --> 01:03:06,559
to replicate what they enjoy drinking,
1696
01:03:06,559 --> 01:03:08,160
but they do not sufficiently understand
1697
01:03:08,160 --> 01:03:10,559
the whole process to manipulate it to
1698
01:03:10,559 --> 01:03:12,160
produce a variety of different roast
1699
01:03:12,160 --> 01:03:14,720
styles. That is not to say that
1700
01:03:14,720 --> 01:03:16,960
delicious and well-roed coffee is rare.
1701
01:03:16,960 --> 01:03:18,880
It can be found in almost every country
1702
01:03:18,880 --> 01:03:21,359
in the world. If anything, it suggests
1703
01:03:21,359 --> 01:03:22,960
that the future is bright for quality
1704
01:03:22,960 --> 01:03:24,720
coffee roasting as there is still a lot
1705
01:03:24,720 --> 01:03:26,720
to explore and develop that can only
1706
01:03:26,720 --> 01:03:29,680
lead to better roasting techniques, fast
1707
01:03:29,680 --> 01:03:33,119
or slow, light or dark. To simplify
1708
01:03:33,119 --> 01:03:34,880
matters, it can be said that the roast
1709
01:03:34,880 --> 01:03:37,039
of a coffee is a product of the final
1710
01:03:37,039 --> 01:03:39,280
color of the coffee bean, light or dark,
1711
01:03:39,280 --> 01:03:41,359
and the time it took to get to that
1712
01:03:41,359 --> 01:03:44,319
color, fast or slow. To simply describe
1713
01:03:44,319 --> 01:03:46,559
a coffee as a light roast is not enough
1714
01:03:46,559 --> 01:03:48,079
as the roast could have been relatively
1715
01:03:48,079 --> 01:03:50,319
fast or it could have been quite slow.
1716
01:03:50,319 --> 01:03:52,079
The flavor will be quite different
1717
01:03:52,079 --> 01:03:54,000
between the fast and the slow even
1718
01:03:54,000 --> 01:03:56,799
though the bean may look the same. A
1719
01:03:56,799 --> 01:03:58,640
whole host of different chemical
1720
01:03:58,640 --> 01:04:01,039
reactions occur during roasting and
1721
01:04:01,039 --> 01:04:02,960
several of them reduce the weight of the
1722
01:04:02,960 --> 01:04:04,799
coffee not least of course the
1723
01:04:04,799 --> 01:04:07,680
evaporation of moisture. Slow roasting,
1724
01:04:07,680 --> 01:04:10,400
say 14 to 20 minutes, will result in a
1725
01:04:10,400 --> 01:04:12,400
greater loss of weight, around 16 to
1726
01:04:12,400 --> 01:04:15,119
18%, than faster roasting, which can be
1727
01:04:15,119 --> 01:04:18,319
achieved in as little as 90 seconds.
1728
01:04:18,319 --> 01:04:20,640
Slow roasting will achieve a better, if
1729
01:04:20,640 --> 01:04:23,359
more expensive, cup of coffee. The
1730
01:04:23,359 --> 01:04:25,520
roasting process can be controlled to
1731
01:04:25,520 --> 01:04:27,839
determine three key aspects of how a
1732
01:04:27,839 --> 01:04:30,559
coffee will taste. Acidity, sweetness,
1733
01:04:30,559 --> 01:04:33,200
and bitterness. It is generally agreed
1734
01:04:33,200 --> 01:04:35,359
that the longer a coffee is roasted, the
1735
01:04:35,359 --> 01:04:37,680
less acidity it will have in the end.
1736
01:04:37,680 --> 01:04:40,079
Conversely, bitterness will slowly
1737
01:04:40,079 --> 01:04:41,920
increase the longer a coffee is roasted
1738
01:04:41,920 --> 01:04:44,240
and will definitely increase the darker
1739
01:04:44,240 --> 01:04:46,960
a coffee is roasted. Sweetness is
1740
01:04:46,960 --> 01:04:49,359
presented as a bell curve, peaking in
1741
01:04:49,359 --> 01:04:50,880
between the highs of acidity and
1742
01:04:50,880 --> 01:04:53,119
bitterness. A good roaster can
1743
01:04:53,119 --> 01:04:54,960
manipulate where a coffee may be the
1744
01:04:54,960 --> 01:04:56,480
sweetest in relation to its roast
1745
01:04:56,480 --> 01:04:58,960
degree, producing either a very sweet
1746
01:04:58,960 --> 01:05:01,599
yet quite acidic coffee or a very sweet
1747
01:05:01,599 --> 01:05:03,920
but more muted cup by using a different
1748
01:05:03,920 --> 01:05:06,799
roast profile. However, adjusting a
1749
01:05:06,799 --> 01:05:09,359
roast profile can never improve a poor
1750
01:05:09,359 --> 01:05:12,480
quality coffee.
1751
01:05:12,480 --> 01:05:15,440
The stages of roasting. There are a
1752
01:05:15,440 --> 01:05:17,359
number of key stages during roasting and
1753
01:05:17,359 --> 01:05:19,200
the speed at which a particular coffee
1754
01:05:19,200 --> 01:05:21,760
passes through each of these stages is
1755
01:05:21,760 --> 01:05:24,640
described as its roast profile. Many
1756
01:05:24,640 --> 01:05:26,160
coffee roasters track their roast
1757
01:05:26,160 --> 01:05:28,400
profiles carefully so they can replicate
1758
01:05:28,400 --> 01:05:30,400
them within very tight boundaries of
1759
01:05:30,400 --> 01:05:32,720
temperature and time.
1760
01:05:32,720 --> 01:05:36,319
Stage one, drying. Raw coffee contains 7
1761
01:05:36,319 --> 01:05:39,200
to 11% water by weight spread evenly
1762
01:05:39,200 --> 01:05:41,680
through the dense structure of the bean.
1763
01:05:41,680 --> 01:05:43,599
Coffee won't turn brown in the presence
1764
01:05:43,599 --> 01:05:45,440
of water. And in fact, this is true of
1765
01:05:45,440 --> 01:05:46,960
browning reactions when cooking
1766
01:05:46,960 --> 01:05:49,280
anything. After the coffee is loaded
1767
01:05:49,280 --> 01:05:51,359
into the roaster, it takes some time for
1768
01:05:51,359 --> 01:05:53,599
the beans to absorb sufficient heat to
1769
01:05:53,599 --> 01:05:55,520
start evaporating the water, and the
1770
01:05:55,520 --> 01:05:57,680
drying process therefore requires a
1771
01:05:57,680 --> 01:06:00,319
large amount of heat and energy. The
1772
01:06:00,319 --> 01:06:02,480
coffee barely changes in look or smell
1773
01:06:02,480 --> 01:06:05,119
for the first few minutes of roasting.
1774
01:06:05,119 --> 01:06:08,079
Stage two, yellowing.
1775
01:06:08,079 --> 01:06:09,680
Once the water has been driven out of
1776
01:06:09,680 --> 01:06:11,839
the bean, the first browning reactions
1777
01:06:11,839 --> 01:06:14,240
can begin. At this stage, the coffee
1778
01:06:14,240 --> 01:06:15,839
beans are still very dense and have an
1779
01:06:15,839 --> 01:06:18,079
aroma of basmati rice and a little
1780
01:06:18,079 --> 01:06:20,720
breiness. Soon, the beans begin to
1781
01:06:20,720 --> 01:06:23,119
expand and their thin, papery skins, the
1782
01:06:23,119 --> 01:06:25,599
chaff, flakes off. The chaff is
1783
01:06:25,599 --> 01:06:27,599
separated from the roasting beans by the
1784
01:06:27,599 --> 01:06:29,599
air flowing through the roster and is
1785
01:06:29,599 --> 01:06:31,680
collected and safely removed to prevent
1786
01:06:31,680 --> 01:06:34,480
the risk of fire. These first two
1787
01:06:34,480 --> 01:06:37,039
roasting stages are very important. If
1788
01:06:37,039 --> 01:06:38,799
the coffee is not properly dried, then
1789
01:06:38,799 --> 01:06:40,640
it will not roast evenly during the next
1790
01:06:40,640 --> 01:06:42,480
stages. While the outside of each bean
1791
01:06:42,480 --> 01:06:44,400
is well roasted, the inside will
1792
01:06:44,400 --> 01:06:46,799
essentially be undercooked. This coffee
1793
01:06:46,799 --> 01:06:48,640
will taste unpleasant. A combination of
1794
01:06:48,640 --> 01:06:51,039
bitterness from the outside and a sour
1795
01:06:51,039 --> 01:06:52,720
grassy flavor coming from the
1796
01:06:52,720 --> 01:06:55,359
underdeveloped inside.
1797
01:06:55,359 --> 01:06:57,440
Slowing the roasting process after this
1798
01:06:57,440 --> 01:06:59,520
will not fix the problem as different
1799
01:06:59,520 --> 01:07:01,119
parts of the coffee will always be
1800
01:07:01,119 --> 01:07:03,839
progressing at different rates.
1801
01:07:03,839 --> 01:07:06,960
Stage three, first crack.
1802
01:07:06,960 --> 01:07:08,720
Once the browning reactions begin to
1803
01:07:08,720 --> 01:07:10,400
gather speed, there is a buildup of
1804
01:07:10,400 --> 01:07:12,960
gases, mostly carbon dioxide and water
1805
01:07:12,960 --> 01:07:15,680
vapor inside the bean. Once the pressure
1806
01:07:15,680 --> 01:07:17,680
gets too great, the bean will eventually
1807
01:07:17,680 --> 01:07:19,680
break open, making a popping noise and
1808
01:07:19,680 --> 01:07:22,000
nearly doubling in volume. From this
1809
01:07:22,000 --> 01:07:23,760
point onwards, the familiar coffee
1810
01:07:23,760 --> 01:07:25,440
flavors develop, and the roaster can
1811
01:07:25,440 --> 01:07:27,920
choose to end the roast at any point. A
1812
01:07:27,920 --> 01:07:30,160
roster will see a decrease in the rate
1813
01:07:30,160 --> 01:07:31,680
at which coffee is increasing in
1814
01:07:31,680 --> 01:07:33,280
temperature. At this point, despite the
1815
01:07:33,280 --> 01:07:34,960
fact that they may be adding a similar
1816
01:07:34,960 --> 01:07:37,280
amount of heat, failure to add enough
1817
01:07:37,280 --> 01:07:39,520
heat can stall the roast and bake the
1818
01:07:39,520 --> 01:07:42,640
coffee, resulting in poor cup quality.
1819
01:07:42,640 --> 01:07:45,839
Stage four, roast development. After the
1820
01:07:45,839 --> 01:07:47,599
first crack stage, the beans will be
1821
01:07:47,599 --> 01:07:49,440
much smoother on the surface, but not
1822
01:07:49,440 --> 01:07:52,240
entirely. So, this stage of the roast
1823
01:07:52,240 --> 01:07:53,920
determines the end color of the beans
1824
01:07:53,920 --> 01:07:56,160
and the roast degree. Here the roaster
1825
01:07:56,160 --> 01:07:57,920
can determine the balance of acidity and
1826
01:07:57,920 --> 01:07:59,760
bitterness in the end product as the
1827
01:07:59,760 --> 01:08:02,079
acids in the bean are rapidly degrading
1828
01:08:02,079 --> 01:08:03,440
while the level of bitterness is
1829
01:08:03,440 --> 01:08:06,160
increasing as the roast continues.
1830
01:08:06,160 --> 01:08:10,079
Stage five, second crack. At this point,
1831
01:08:10,079 --> 01:08:12,240
the beans begin to crack again, but with
1832
01:08:12,240 --> 01:08:15,359
a quiet, snappier sound. Once you reach
1833
01:08:15,359 --> 01:08:17,839
second crack, the oils will be driven to
1834
01:08:17,839 --> 01:08:20,000
the surface of the coffee bean. much of
1835
01:08:20,000 --> 01:08:21,839
the acidity will have been lost and a
1836
01:08:21,839 --> 01:08:24,000
new kind of flavor is developing, often
1837
01:08:24,000 --> 01:08:27,279
referred to as the generic roast flavor.
1838
01:08:27,279 --> 01:08:29,120
This flavor doesn't depend on the kind
1839
01:08:29,120 --> 01:08:31,520
of coffee used as it is a result of
1840
01:08:31,520 --> 01:08:33,040
essentially charring or burning the
1841
01:08:33,040 --> 01:08:34,880
coffee rather than working with its
1842
01:08:34,880 --> 01:08:37,679
intrinsic flavors. Progressing a roast
1843
01:08:37,679 --> 01:08:39,839
past the second crack usually results in
1844
01:08:39,839 --> 01:08:41,440
the beans catching fire, which is
1845
01:08:41,440 --> 01:08:43,279
extremely dangerous, especially with
1846
01:08:43,279 --> 01:08:45,279
large commercial roasting machines.
1847
01:08:45,279 --> 01:08:47,120
There are terms used in coffee roasting
1848
01:08:47,120 --> 01:08:49,759
such as French roast or Italian roast.
1849
01:08:49,759 --> 01:08:51,359
Both of these terms are used to indicate
1850
01:08:51,359 --> 01:08:53,359
very dark roasts, typically high in body
1851
01:08:53,359 --> 01:08:55,199
and bitterness, but with many of the
1852
01:08:55,199 --> 01:08:57,759
characteristics of the raw coffees lost.
1853
01:08:57,759 --> 01:08:59,839
While many enjoy coffees roasted in this
1854
01:08:59,839 --> 01:09:01,920
manner, these kind of roasts are not
1855
01:09:01,920 --> 01:09:03,920
suitable for exploring the flavors and
1856
01:09:03,920 --> 01:09:06,000
characteristics of highquality coffees
1857
01:09:06,000 --> 01:09:09,279
from different origins.
1858
01:09:09,279 --> 01:09:12,560
Sugars in coffee. Many people talk about
1859
01:09:12,560 --> 01:09:14,400
sweetness when describing a coffee, and
1860
01:09:14,400 --> 01:09:16,080
it's important to understand what
1861
01:09:16,080 --> 01:09:17,679
happens to the naturally occurring
1862
01:09:17,679 --> 01:09:20,719
sugars during roasting. Green coffee can
1863
01:09:20,719 --> 01:09:22,719
contain reasonable quantities of simple
1864
01:09:22,719 --> 01:09:25,040
sugars. Not all sugars are necessarily
1865
01:09:25,040 --> 01:09:27,040
sweet to the taste, though simple sugars
1866
01:09:27,040 --> 01:09:29,759
usually are. Sugars are quite reactive
1867
01:09:29,759 --> 01:09:31,679
at roasting temperatures, and once the
1868
01:09:31,679 --> 01:09:33,440
water has been evaporated out of the
1869
01:09:33,440 --> 01:09:35,679
bean, the sugars can begin to react to
1870
01:09:35,679 --> 01:09:38,239
the heat in different ways. Some go
1871
01:09:38,239 --> 01:09:40,080
through caramelization reactions,
1872
01:09:40,080 --> 01:09:41,679
creating the caramel notes found in
1873
01:09:41,679 --> 01:09:43,839
certain coffees. Should be noted,
1874
01:09:43,839 --> 01:09:45,679
however, that the sugars that react this
1875
01:09:45,679 --> 01:09:47,679
way become less sweet and will
1876
01:09:47,679 --> 01:09:49,920
eventually start to add bitterness.
1877
01:09:49,920 --> 01:09:51,679
Other sugars will react with the
1878
01:09:51,679 --> 01:09:53,600
proteins in the coffee in what are known
1879
01:09:53,600 --> 01:09:56,320
as mayard reactions. This is an umbrella
1880
01:09:56,320 --> 01:09:58,560
term covering the browning reaction seen
1881
01:09:58,560 --> 01:10:00,400
in roasting a piece of meat in the oven,
1882
01:10:00,400 --> 01:10:02,159
for example, but also when roasting
1883
01:10:02,159 --> 01:10:05,199
cocoa or coffee. By the time coffee has
1884
01:10:05,199 --> 01:10:06,880
finished the first crack stage, there
1885
01:10:06,880 --> 01:10:09,440
are few or no simple sugars left. They
1886
01:10:09,440 --> 01:10:11,280
will all have been involved in various
1887
01:10:11,280 --> 01:10:14,000
reactions resulting in a huge number of
1888
01:10:14,000 --> 01:10:16,320
aromatic compounds.
1889
01:10:16,320 --> 01:10:18,640
Acids in coffee.
1890
01:10:18,640 --> 01:10:20,400
Green coffee contains many different
1891
01:10:20,400 --> 01:10:22,239
types of acids, some of which are
1892
01:10:22,239 --> 01:10:24,880
pleasant to taste and some that are not.
1893
01:10:24,880 --> 01:10:26,880
Of particular importance to the roster
1894
01:10:26,880 --> 01:10:30,080
are the chlorogenic acid, CGAs. One of
1895
01:10:30,080 --> 01:10:32,159
the key goals of roasting is to try and
1896
01:10:32,159 --> 01:10:34,400
react these unpleasant acids away
1897
01:10:34,400 --> 01:10:36,719
without creating negative flavors or
1898
01:10:36,719 --> 01:10:38,880
driving off the desirable aromatic
1899
01:10:38,880 --> 01:10:41,040
components of the coffee. Some other
1900
01:10:41,040 --> 01:10:42,640
acids are stable throughout the whole
1901
01:10:42,640 --> 01:10:44,800
roasting process such as quinic acid
1902
01:10:44,800 --> 01:10:46,880
which can add a pleasing clean finish to
1903
01:10:46,880 --> 01:10:49,440
a coffee.
1904
01:10:49,440 --> 01:10:52,320
Aromatic compounds in coffee. Most of
1905
01:10:52,320 --> 01:10:54,000
the aromatics in a good cup of coffee
1906
01:10:54,000 --> 01:10:56,159
are created during the roasting process
1907
01:10:56,159 --> 01:10:57,679
through one of three groups of
1908
01:10:57,679 --> 01:11:00,159
processes. May reactions,
1909
01:11:00,159 --> 01:11:02,080
caramelizations, and striker
1910
01:11:02,080 --> 01:11:03,840
degradation, another type of chemical
1911
01:11:03,840 --> 01:11:06,480
reaction involving amino acids. These
1912
01:11:06,480 --> 01:11:08,239
are all brought about by the heat during
1913
01:11:08,239 --> 01:11:10,320
roasting and can result in the creation
1914
01:11:10,320 --> 01:11:13,600
of over 800 different volatile aromatic
1915
01:11:13,600 --> 01:11:16,480
compounds that flavor the cup of coffee.
1916
01:11:16,480 --> 01:11:18,400
Although more aromatic compounds have
1917
01:11:18,400 --> 01:11:20,719
been recorded in coffee than in wine, an
1918
01:11:20,719 --> 01:11:22,480
individual coffee will only have a
1919
01:11:22,480 --> 01:11:24,719
selection of these different volatiles.
1920
01:11:24,719 --> 01:11:26,880
That said, the smell of freshly roasted
1921
01:11:26,880 --> 01:11:29,120
coffee is so complex that all attempts
1922
01:11:29,120 --> 01:11:31,199
to manufacture a realistic synthetic
1923
01:11:31,199 --> 01:11:35,440
version of this smell have failed.
1924
01:11:35,440 --> 01:11:36,960
Quenching.
1925
01:11:36,960 --> 01:11:38,560
After roasting, the coffee must be
1926
01:11:38,560 --> 01:11:40,880
cooled quickly to prevent overroasting
1927
01:11:40,880 --> 01:11:43,360
or the development of negative or baked
1928
01:11:43,360 --> 01:11:46,239
flavors. In small batch roasting, this
1929
01:11:46,239 --> 01:11:48,480
is often achieved using a cooling tray,
1930
01:11:48,480 --> 01:11:50,239
which rapidly draws air through the
1931
01:11:50,239 --> 01:11:53,040
coffee to cool it down. With large
1932
01:11:53,040 --> 01:11:55,520
batches of coffee, air alone is not
1933
01:11:55,520 --> 01:11:58,239
effective enough. A mist of water is
1934
01:11:58,239 --> 01:12:00,000
sprayed onto the coffee and as it
1935
01:12:00,000 --> 01:12:02,400
evaporates and turns to steam, it draws
1936
01:12:02,400 --> 01:12:05,600
heat out of the beans. Done correctly,
1937
01:12:05,600 --> 01:12:07,920
this has no negative effect on cup
1938
01:12:07,920 --> 01:12:10,080
quality, but the coffee will age a
1939
01:12:10,080 --> 01:12:13,199
little quicker. Unfortunately, however,
1940
01:12:13,199 --> 01:12:15,199
many companies add more water than
1941
01:12:15,199 --> 01:12:17,280
necessary to increase the weight of the
1942
01:12:17,280 --> 01:12:19,280
beans and add monetary value to the
1943
01:12:19,280 --> 01:12:21,840
batch. This is both unethical and bad
1944
01:12:21,840 --> 01:12:24,800
for cup quality.
1945
01:12:24,800 --> 01:12:27,840
Types of coffee roasters. Coffee tends
1946
01:12:27,840 --> 01:12:29,520
to be roasted close to where it will be
1947
01:12:29,520 --> 01:12:32,000
consumed as green coffee is more stable
1948
01:12:32,000 --> 01:12:34,239
than roasted beans. Coffee is at its
1949
01:12:34,239 --> 01:12:35,840
best when used within a month of
1950
01:12:35,840 --> 01:12:38,159
roasting. Roasting methods vary, but the
1951
01:12:38,159 --> 01:12:40,560
two most commonly used types of machines
1952
01:12:40,560 --> 01:12:43,199
are drum roasters and hot air or fluid
1953
01:12:43,199 --> 01:12:45,920
bed roasters.
1954
01:12:45,920 --> 01:12:48,640
Drum roasters. Invented around the
1955
01:12:48,640 --> 01:12:50,320
beginning of the 20th century, drum
1956
01:12:50,320 --> 01:12:52,480
roasters are popular with craft roasters
1957
01:12:52,480 --> 01:12:54,320
as they're able to roast at a slower
1958
01:12:54,320 --> 01:12:57,040
speed. A metal drum rotates above a
1959
01:12:57,040 --> 01:12:58,719
flame, moving the coffee beans
1960
01:12:58,719 --> 01:13:00,640
constantly during the process to aid
1961
01:13:00,640 --> 01:13:03,199
even roasting. The roaster can control
1962
01:13:03,199 --> 01:13:04,960
the gas flame and therefore the heat
1963
01:13:04,960 --> 01:13:07,040
being applied to the drum and can also
1964
01:13:07,040 --> 01:13:09,520
control the flow of air through the drum
1965
01:13:09,520 --> 01:13:11,600
which dictates how quickly the heat is
1966
01:13:11,600 --> 01:13:13,760
transferred to the coffee.
1967
01:13:13,760 --> 01:13:15,600
Drum roasters come in a range of
1968
01:13:15,600 --> 01:13:17,760
different sizes. The largest being able
1969
01:13:17,760 --> 01:13:21,360
to roast up to around 500 kilos or 1,100
1970
01:13:21,360 --> 01:13:23,920
lb per batch.
1971
01:13:23,920 --> 01:13:26,800
Fluid bed roasters invented by Michael
1972
01:13:26,800 --> 01:13:29,600
Civitz in the 1970s. Fluid bed roasters
1973
01:13:29,600 --> 01:13:31,520
tumble and heat the beans by pumping
1974
01:13:31,520 --> 01:13:33,760
jets of hot air through the machine.
1975
01:13:33,760 --> 01:13:36,000
Roast times are significantly shorter
1976
01:13:36,000 --> 01:13:38,400
than in a drum roaster, so the beans
1977
01:13:38,400 --> 01:13:41,040
tend to swell a little more as a result.
1978
01:13:41,040 --> 01:13:42,960
The higher volume of air conducts heat
1979
01:13:42,960 --> 01:13:44,480
more quickly into the coffee, which
1980
01:13:44,480 --> 01:13:46,159
means that this roasting process is
1981
01:13:46,159 --> 01:13:49,040
faster than drum roasting. Tangential
1982
01:13:49,040 --> 01:13:50,800
roasters built by a company called
1983
01:13:50,800 --> 01:13:52,800
Probat. Tangential roasters are similar
1984
01:13:52,800 --> 01:13:54,640
to large drum roasters, but have
1985
01:13:54,640 --> 01:13:56,880
internal shovels to mix the coffee
1986
01:13:56,880 --> 01:13:58,800
evenly during heating, which allows a
1987
01:13:58,800 --> 01:14:01,120
bigger batch to be roasted effectively.
1988
01:14:01,120 --> 01:14:03,120
The capacity isn't much larger than a
1989
01:14:03,120 --> 01:14:05,040
very large drum roaster, but this type
1990
01:14:05,040 --> 01:14:07,120
is able to achieve faster roasting
1991
01:14:07,120 --> 01:14:08,560
speeds.
1992
01:14:08,560 --> 01:14:11,679
Centrifugal roasters. Centrifugal
1993
01:14:11,679 --> 01:14:14,000
roasters allow very large quantities of
1994
01:14:14,000 --> 01:14:16,560
coffee to be roasted incredibly quickly.
1995
01:14:16,560 --> 01:14:18,480
The coffee is placed inside a large
1996
01:14:18,480 --> 01:14:20,640
inverted cone which spins to draw the
1997
01:14:20,640 --> 01:14:22,320
coffee beans up the walls as they are
1998
01:14:22,320 --> 01:14:24,560
heated. The beans are then flung back
1999
01:14:24,560 --> 01:14:26,239
down into the middle of the cone to
2000
01:14:26,239 --> 01:14:28,719
repeat their journey. Roast times can be
2001
01:14:28,719 --> 01:14:31,120
as low as 90 seconds using a machine
2002
01:14:31,120 --> 01:14:34,080
like this. Roasting at very high speeds
2003
01:14:34,080 --> 01:14:36,080
minimizes weight loss and increases the
2004
01:14:36,080 --> 01:14:37,679
amount of coffee that can be extracted
2005
01:14:37,679 --> 01:14:40,000
from the beans, which is important when
2006
01:14:40,000 --> 01:14:42,800
making instant soluble coffee. Roasting
2007
01:14:42,800 --> 01:14:45,199
at these speeds is not designed to
2008
01:14:45,199 --> 01:14:49,800
produce the best possible cup.
2009
01:14:50,800 --> 01:14:54,560
Buying and storing coffee.
2010
01:14:54,560 --> 01:14:56,880
There is no foolproof way to ensure you
2011
01:14:56,880 --> 01:14:58,640
get great coffee every time you buy a
2012
01:14:58,640 --> 01:15:00,800
bag. However, there are a few points to
2013
01:15:00,800 --> 01:15:02,320
remember. Starting from when you are
2014
01:15:02,320 --> 01:15:04,080
choosing where to shop to how to store
2015
01:15:04,080 --> 01:15:05,760
the coffee you've bought, which will
2016
01:15:05,760 --> 01:15:07,440
increase your chances of ending up with
2017
01:15:07,440 --> 01:15:10,320
a very good cup of coffee. Most people
2018
01:15:10,320 --> 01:15:12,239
buy their coffee in a supermarket, but
2019
01:15:12,239 --> 01:15:14,080
there are many reasons to avoid this
2020
01:15:14,080 --> 01:15:16,000
practice, not least because of the
2021
01:15:16,000 --> 01:15:18,080
freshness of the coffee on offer.
2022
01:15:18,080 --> 01:15:20,000
However, perhaps the best reason to
2023
01:15:20,000 --> 01:15:21,920
avoid buying coffee from the supermarket
2024
01:15:21,920 --> 01:15:23,920
is because of the sheer pleasure to be
2025
01:15:23,920 --> 01:15:25,679
found in buying it from a specialist
2026
01:15:25,679 --> 01:15:28,159
shop. Small shops offer the opportunity
2027
01:15:28,159 --> 01:15:29,679
to build a relationship with someone
2028
01:15:29,679 --> 01:15:31,199
passionate and knowledgeable about
2029
01:15:31,199 --> 01:15:33,520
coffee. It helps when choosing if you
2030
01:15:33,520 --> 01:15:35,520
can get some advice and even try a
2031
01:15:35,520 --> 01:15:37,760
coffee before you buy. Dealing with
2032
01:15:37,760 --> 01:15:39,920
someone directly means you have a better
2033
01:15:39,920 --> 01:15:41,600
chance of buying a coffee you'll really
2034
01:15:41,600 --> 01:15:43,760
enjoy, especially if you let them know
2035
01:15:43,760 --> 01:15:47,360
what you enjoyed previously.
2036
01:15:47,360 --> 01:15:49,360
Strength guides.
2037
01:15:49,360 --> 01:15:51,600
You'll often see a strength guide on the
2038
01:15:51,600 --> 01:15:53,440
side of a bag of coffee, especially
2039
01:15:53,440 --> 01:15:56,080
those on offer in supermarkets. These
2040
01:15:56,080 --> 01:15:58,159
have nothing to do with strength, which
2041
01:15:58,159 --> 01:15:59,920
is really more about how much coffee you
2042
01:15:59,920 --> 01:16:02,320
use to brew a cup, but more to do with
2043
01:16:02,320 --> 01:16:04,159
the level of bitterness you can expect
2044
01:16:04,159 --> 01:16:06,960
to find in that particular coffee. This
2045
01:16:06,960 --> 01:16:09,120
is usually determined by the roast level
2046
01:16:09,120 --> 01:16:11,280
of the coffee. Light roasted coffees
2047
01:16:11,280 --> 01:16:13,360
usually have lower strength ratings and
2048
01:16:13,360 --> 01:16:15,040
dark roasted coffees have higher
2049
01:16:15,040 --> 01:16:17,440
strength ratings. I would avoid coffees
2050
01:16:17,440 --> 01:16:19,199
that come with a strength rating because
2051
01:16:19,199 --> 01:16:20,800
more often than not, and there are
2052
01:16:20,800 --> 01:16:22,800
exceptions, the quality and flavor of
2053
01:16:22,800 --> 01:16:24,800
the coffee has not been the primary
2054
01:16:24,800 --> 01:16:28,640
concern of the producer. Traceability.
2055
01:16:28,640 --> 01:16:30,239
There are thousands of different coffee
2056
01:16:30,239 --> 01:16:32,239
roasters and hundreds of thousands of
2057
01:16:32,239 --> 01:16:33,520
different roasts of coffee from
2058
01:16:33,520 --> 01:16:35,600
different farms. Not all of them can be
2059
01:16:35,600 --> 01:16:37,679
good, and variations in price and the
2060
01:16:37,679 --> 01:16:39,600
way they are marketed can make buying
2061
01:16:39,600 --> 01:16:42,400
coffee fairly confusing. This book aims
2062
01:16:42,400 --> 01:16:44,159
to explain where coffee comes from and
2063
01:16:44,159 --> 01:16:46,080
how and why its origin can affect its
2064
01:16:46,080 --> 01:16:48,560
flavor. The best advice I can give is to
2065
01:16:48,560 --> 01:16:51,600
buy as traceable a coffee as possible.
2066
01:16:51,600 --> 01:16:53,840
In many cases, it is possible to find a
2067
01:16:53,840 --> 01:16:56,000
coffee from one specific farm or one
2068
01:16:56,000 --> 01:16:58,560
cooperative. However, that level of
2069
01:16:58,560 --> 01:17:00,560
traceability is not possible in every
2070
01:17:00,560 --> 01:17:02,960
coffee producing country in the world.
2071
01:17:02,960 --> 01:17:04,320
Each of the sections on the different
2072
01:17:04,320 --> 01:17:06,159
countries offers an idea of how
2073
01:17:06,159 --> 01:17:08,000
traceable the coffees from that country
2074
01:17:08,000 --> 01:17:09,520
can be.
2075
01:17:09,520 --> 01:17:11,440
Much of Latin America is able to produce
2076
01:17:11,440 --> 01:17:13,280
coffees that are traceable down to a
2077
01:17:13,280 --> 01:17:15,120
particular small farm because most of
2078
01:17:15,120 --> 01:17:16,719
the coffee there is grown on small
2079
01:17:16,719 --> 01:17:18,960
private estates. In other countries,
2080
01:17:18,960 --> 01:17:21,040
small-cale land ownership by farmers is
2081
01:17:21,040 --> 01:17:23,440
unusual or the trade regulations of a
2082
01:17:23,440 --> 01:17:25,360
country may interfere with the export
2083
01:17:25,360 --> 01:17:28,080
process, making traceability difficult.
2084
01:17:28,080 --> 01:17:29,840
To keep a batch of coffee traceable
2085
01:17:29,840 --> 01:17:31,840
throughout the entire supply chain adds
2086
01:17:31,840 --> 01:17:33,840
cost, and this investment can only be
2087
01:17:33,840 --> 01:17:35,760
returned if the coffee is sold for a
2088
01:17:35,760 --> 01:17:38,239
higher price. This means it's only worth
2089
01:17:38,239 --> 01:17:40,400
keeping highquality coffees traceable as
2090
01:17:40,400 --> 01:17:42,320
doing so with lowquality lots would make
2091
01:17:42,320 --> 01:17:44,800
them uncompetitive in the marketplace.
2092
01:17:44,800 --> 01:17:46,640
In an industry plagued by ethical
2093
01:17:46,640 --> 01:17:48,640
concerns and dogged by an image of
2094
01:17:48,640 --> 01:17:51,040
exploitation of the third world, knowing
2095
01:17:51,040 --> 01:17:52,960
exactly where a coffee comes from is a
2096
01:17:52,960 --> 01:17:54,640
powerful piece of information. As
2097
01:17:54,640 --> 01:17:56,560
communication technology, especially
2098
01:17:56,560 --> 01:17:58,480
around social media, spreads and
2099
01:17:58,480 --> 01:18:00,320
develops, we're likely to see an
2100
01:18:00,320 --> 01:18:02,000
increased interaction between those who
2101
01:18:02,000 --> 01:18:04,080
produce the coffee and those who
2102
01:18:04,080 --> 01:18:07,040
ultimately drink it.
2103
01:18:07,040 --> 01:18:10,239
Golden rules for fresh coffee. Everyone
2104
01:18:10,239 --> 01:18:12,239
agrees fresh roasted coffee is better.
2105
01:18:12,239 --> 01:18:13,840
So I would make the following
2106
01:18:13,840 --> 01:18:15,440
recommendations.
2107
01:18:15,440 --> 01:18:18,159
One, buy coffee that has a clear roast
2108
01:18:18,159 --> 01:18:21,600
date on the packaging. Two, try to buy
2109
01:18:21,600 --> 01:18:25,120
within 2 weeks of roasting. Three, buy
2110
01:18:25,120 --> 01:18:27,199
only enough coffee for a couple of weeks
2111
01:18:27,199 --> 01:18:30,560
at a time. Four, buy whole beans and
2112
01:18:30,560 --> 01:18:34,080
grind them yourself at home.
2113
01:18:34,080 --> 01:18:36,880
Storing coffee at home. Once the
2114
01:18:36,880 --> 01:18:38,800
stailing process begins, there is very
2115
01:18:38,800 --> 01:18:40,560
little that can be done to prevent it
2116
01:18:40,560 --> 01:18:42,239
continuing. As long as you're buying
2117
01:18:42,239 --> 01:18:44,080
fresh coffee and using it relatively
2118
01:18:44,080 --> 01:18:45,840
quickly, the impact on your cup of
2119
01:18:45,840 --> 01:18:48,480
coffee should be minor. However, there
2120
01:18:48,480 --> 01:18:50,239
are ways to store coffee at home that
2121
01:18:50,239 --> 01:18:52,000
will keep it in the best possible
2122
01:18:52,000 --> 01:18:54,560
condition. One, keep the coffee
2123
01:18:54,560 --> 01:18:56,800
airtight. If the bag can be resealed,
2124
01:18:56,800 --> 01:18:59,440
then make sure it is kept that way. If
2125
01:18:59,440 --> 01:19:01,360
the bag can't be completely resealed,
2126
01:19:01,360 --> 01:19:03,199
transfer the coffee to an airtight
2127
01:19:03,199 --> 01:19:05,040
container such as a plastic tub with a
2128
01:19:05,040 --> 01:19:07,280
lid or one designed specifically for
2129
01:19:07,280 --> 01:19:09,360
storing coffee.
2130
01:19:09,360 --> 01:19:12,400
Two, keep the coffee in a dark place.
2131
01:19:12,400 --> 01:19:14,400
Light rapidly accelerates the stailing
2132
01:19:14,400 --> 01:19:16,719
of coffee, especially sunlight. If you
2133
01:19:16,719 --> 01:19:18,560
keep your coffee in a clear container,
2134
01:19:18,560 --> 01:19:22,080
place it inside a cardboard box. Three,
2135
01:19:22,080 --> 01:19:24,560
don't put it in the refrigerator. This
2136
01:19:24,560 --> 01:19:26,320
is a common practice, but it does not
2137
01:19:26,320 --> 01:19:28,480
extend the life of coffee and you can
2138
01:19:28,480 --> 01:19:30,400
get crosscontamination of aromomas if
2139
01:19:30,400 --> 01:19:32,239
you have something particularly fragrant
2140
01:19:32,239 --> 01:19:34,719
in the refrigerator with the coffee.
2141
01:19:34,719 --> 01:19:37,600
Four, keep it dry. If you can't keep it
2142
01:19:37,600 --> 01:19:39,520
in an airtight container, then at least
2143
01:19:39,520 --> 01:19:42,560
avoid placing it in a humid environment.
2144
01:19:42,560 --> 01:19:44,320
If you need to store some coffee for a
2145
01:19:44,320 --> 01:19:46,239
long period of time, place it in the
2146
01:19:46,239 --> 01:19:47,840
freezer to slow down the stailing
2147
01:19:47,840 --> 01:19:50,080
process. It is important to package it
2148
01:19:50,080 --> 01:19:52,480
in an airtight container first. When you
2149
01:19:52,480 --> 01:19:54,320
want to use the coffee, defrost it
2150
01:19:54,320 --> 01:19:56,320
thoroughly first, but be sure to only
2151
01:19:56,320 --> 01:19:57,760
defrost the amount you're planning on
2152
01:19:57,760 --> 01:20:01,040
using straight away.
2153
01:20:01,040 --> 01:20:02,640
Freshness.
2154
01:20:02,640 --> 01:20:04,480
Over the years, most people have been
2155
01:20:04,480 --> 01:20:06,480
conditioned not to think of coffee as
2156
01:20:06,480 --> 01:20:08,800
being a fresh food product. For some,
2157
01:20:08,800 --> 01:20:10,560
it's because instant coffee is what they
2158
01:20:10,560 --> 01:20:12,159
associate with coffee, and that doesn't
2159
01:20:12,159 --> 01:20:14,400
really ever go stale. Coffee sold in
2160
01:20:14,400 --> 01:20:16,239
supermarkets will often have a best
2161
01:20:16,239 --> 01:20:19,040
before date that is 12 to 24 months
2162
01:20:19,040 --> 01:20:21,440
after the date it was roasted. This is
2163
01:20:21,440 --> 01:20:22,960
because coffee is considered shelf
2164
01:20:22,960 --> 01:20:25,440
stable and is safe to consume 2 years
2165
01:20:25,440 --> 01:20:27,440
after roasting, but it will taste pretty
2166
01:20:27,440 --> 01:20:29,679
terrible at that point. It is more
2167
01:20:29,679 --> 01:20:31,520
convenient for all involved if coffee
2168
01:20:31,520 --> 01:20:33,440
isn't treated like a fresh product with
2169
01:20:33,440 --> 01:20:35,760
the exception of the ultimate consumer.
2170
01:20:35,760 --> 01:20:37,840
The specialty coffee industry has failed
2171
01:20:37,840 --> 01:20:39,760
to make a real impact because there is
2172
01:20:39,760 --> 01:20:41,840
no strong agreement on how quickly
2173
01:20:41,840 --> 01:20:43,840
coffee goes stale and at what point it
2174
01:20:43,840 --> 01:20:46,640
will have passed its best before date. I
2175
01:20:46,640 --> 01:20:48,159
would recommend buying coffee that
2176
01:20:48,159 --> 01:20:49,600
clearly shows the date of roasting on
2177
01:20:49,600 --> 01:20:51,840
the label. Many coffee roasters now
2178
01:20:51,840 --> 01:20:53,760
suggest that the coffee is used within a
2179
01:20:53,760 --> 01:20:55,360
month of roasting and I would follow
2180
01:20:55,360 --> 01:20:58,080
this advice. The coffee is at its most
2181
01:20:58,080 --> 01:21:00,159
vibrant during the first few weeks and
2182
01:21:00,159 --> 01:21:02,000
after this an increasingly unpleasant
2183
01:21:02,000 --> 01:21:04,800
stale flavor begins to develop. Many
2184
01:21:04,800 --> 01:21:06,800
specialist shops stock bags of coffee
2185
01:21:06,800 --> 01:21:08,239
that were recently roasted and
2186
01:21:08,239 --> 01:21:10,239
delivered. And buying online direct from
2187
01:21:10,239 --> 01:21:12,080
the roster usually ensures your coffee
2188
01:21:12,080 --> 01:21:13,840
is delivered to your home within a few
2189
01:21:13,840 --> 01:21:17,199
days of roasting.
2190
01:21:17,199 --> 01:21:20,080
Stailing. When coffee goes stale, there
2191
01:21:20,080 --> 01:21:22,480
are two main changes occurring. The
2192
01:21:22,480 --> 01:21:24,560
first is the slow but steady loss of
2193
01:21:24,560 --> 01:21:26,719
aromatic compounds. The compounds that
2194
01:21:26,719 --> 01:21:29,679
give coffee its flavor and smell. As
2195
01:21:29,679 --> 01:21:31,280
they are volatile, these compounds
2196
01:21:31,280 --> 01:21:33,120
slowly leech from the coffee. So the
2197
01:21:33,120 --> 01:21:34,960
older it is, the less interesting it
2198
01:21:34,960 --> 01:21:37,120
will taste. The second change is the
2199
01:21:37,120 --> 01:21:40,159
staling caused by oxygen and moisture.
2200
01:21:40,159 --> 01:21:41,840
This type of staling creates new
2201
01:21:41,840 --> 01:21:44,239
flavors, often relatively unpleasant
2202
01:21:44,239 --> 01:21:46,239
ones. As the coffee changes, it will
2203
01:21:46,239 --> 01:21:48,480
develop a generic stale taste, and much
2204
01:21:48,480 --> 01:21:51,440
of its original character will be lost.
2205
01:21:51,440 --> 01:21:54,080
Stale coffees tend to taste flat, woody,
2206
01:21:54,080 --> 01:21:57,199
and vaguely of cardboard. The darker a
2207
01:21:57,199 --> 01:21:59,120
coffee has been roasted, the faster it
2208
01:21:59,120 --> 01:22:00,880
will go stale. This is because the
2209
01:22:00,880 --> 01:22:02,880
roasting process makes the coffee bean
2210
01:22:02,880 --> 01:22:05,120
more porous, so it's easier for oxygen
2211
01:22:05,120 --> 01:22:07,120
and moisture to penetrate and start the
2212
01:22:07,120 --> 01:22:10,320
stailing reactions.
2213
01:22:10,320 --> 01:22:13,600
Resting coffee. To further confuse the
2214
01:22:13,600 --> 01:22:15,679
issue, it is quite common to see
2215
01:22:15,679 --> 01:22:17,760
recommendations for resting the coffee
2216
01:22:17,760 --> 01:22:19,679
before brewing it. When coffee is
2217
01:22:19,679 --> 01:22:21,520
roasted, the chemical reactions that
2218
01:22:21,520 --> 01:22:23,840
cause the beans to brown produce large
2219
01:22:23,840 --> 01:22:26,320
volumes of carbon dioxide. Much of this
2220
01:22:26,320 --> 01:22:28,960
gas remains trapped inside the beans and
2221
01:22:28,960 --> 01:22:31,679
slowly leeches out over time. The coffee
2222
01:22:31,679 --> 01:22:33,280
will degass quite quickly in the first
2223
01:22:33,280 --> 01:22:35,679
few days and then the rate will slow.
2224
01:22:35,679 --> 01:22:37,600
Adding hot water to coffee will cause
2225
01:22:37,600 --> 01:22:39,600
the gas to be released very quickly,
2226
01:22:39,600 --> 01:22:41,440
which is why bubbles often form when
2227
01:22:41,440 --> 01:22:44,320
coffee is brewing. Espresso is a method
2228
01:22:44,320 --> 01:22:46,480
that takes place under a great deal of
2229
01:22:46,480 --> 01:22:47,840
pressure. And when there is a lot of
2230
01:22:47,840 --> 01:22:49,760
carbon dioxide in the coffee, it makes
2231
01:22:49,760 --> 01:22:51,360
the brewing process a little more
2232
01:22:51,360 --> 01:22:53,440
difficult and can prevent proper
2233
01:22:53,440 --> 01:22:56,400
extraction of flavor. Many coffee shops
2234
01:22:56,400 --> 01:22:58,320
let the coffee degass for anything from
2235
01:22:58,320 --> 01:23:01,199
5 to 20 days before using it to help
2236
01:23:01,199 --> 01:23:03,520
increase their consistency when brewing.
2237
01:23:03,520 --> 01:23:05,760
At home, I would recommend leaving a gap
2238
01:23:05,760 --> 01:23:08,320
of at least 3 to 4 days between roasting
2239
01:23:08,320 --> 01:23:10,639
and brewing. But waiting too long may
2240
01:23:10,639 --> 01:23:12,480
mean that the coffee starts to stale by
2241
01:23:12,480 --> 01:23:15,120
the time you finish the bag. With filter
2242
01:23:15,120 --> 01:23:16,880
coffee brewing, this is not as
2243
01:23:16,880 --> 01:23:18,960
important, but I do think coffee tastes
2244
01:23:18,960 --> 01:23:20,880
better after 2 to 3 days than
2245
01:23:20,880 --> 01:23:24,239
immediately after roasting.
2246
01:23:24,239 --> 01:23:27,120
Packaging coffee. Coffee roasters have
2247
01:23:27,120 --> 01:23:28,800
three main choices for packaging their
2248
01:23:28,800 --> 01:23:30,320
coffee. They will make this decision
2249
01:23:30,320 --> 01:23:32,239
based not only on the preservation of
2250
01:23:32,239 --> 01:23:34,320
the coffee but also on the environmental
2251
01:23:34,320 --> 01:23:37,520
impact, cost and look of the packaging.
2252
01:23:37,520 --> 01:23:40,719
Unsealed craft packaging. The coffee is
2253
01:23:40,719 --> 01:23:42,480
packed into craft paper bags with a
2254
01:23:42,480 --> 01:23:44,239
simple greaseroof lining to prevent any
2255
01:23:44,239 --> 01:23:46,400
leeching of the oil from the coffee.
2256
01:23:46,400 --> 01:23:47,920
While the bag may be rolled up at the
2257
01:23:47,920 --> 01:23:49,520
point of sale, the coffee is still
2258
01:23:49,520 --> 01:23:51,360
exposed to oxygen and will stale
2259
01:23:51,360 --> 01:23:54,000
quickly. Many roasters who use this kind
2260
01:23:54,000 --> 01:23:55,840
of packaging will emphasize the
2261
01:23:55,840 --> 01:23:57,360
importance of freshness, often
2262
01:23:57,360 --> 01:23:58,719
suggesting the coffee should be used
2263
01:23:58,719 --> 01:24:01,360
within 7 to 10 days. When they retail
2264
01:24:01,360 --> 01:24:02,880
the coffee, they must be sure that the
2265
01:24:02,880 --> 01:24:04,639
coffee on the shelves is as fresh as
2266
01:24:04,639 --> 01:24:06,560
possible, though this can lead to some
2267
01:24:06,560 --> 01:24:09,040
undesirable wastage. This type of
2268
01:24:09,040 --> 01:24:11,199
packaging is sometimes recyclable and is
2269
01:24:11,199 --> 01:24:12,880
generally considered to have the least
2270
01:24:12,880 --> 01:24:16,080
impact on the environment. Sealed foil
2271
01:24:16,080 --> 01:24:19,120
packaging. Triple ply foil bags are
2272
01:24:19,120 --> 01:24:21,040
sealed as soon as the coffee is packed
2273
01:24:21,040 --> 01:24:23,040
to prevent fresh air getting in, but
2274
01:24:23,040 --> 01:24:25,040
have a valve to allow the carbon dioxide
2275
01:24:25,040 --> 01:24:27,520
to escape. Coffee will become stale
2276
01:24:27,520 --> 01:24:29,760
slower inside the bags, but once opened,
2277
01:24:29,760 --> 01:24:31,760
the rate of stailing will increase.
2278
01:24:31,760 --> 01:24:33,360
While packaging like this is not
2279
01:24:33,360 --> 01:24:35,520
currently recyclable, many specialty
2280
01:24:35,520 --> 01:24:37,199
roasters choose this option as they
2281
01:24:37,199 --> 01:24:38,960
consider it the best compromise in terms
2282
01:24:38,960 --> 01:24:41,199
of cost, environmental impact, and
2283
01:24:41,199 --> 01:24:42,960
freshness.
2284
01:24:42,960 --> 01:24:46,400
Gas flushed sealed foil packaging. This
2285
01:24:46,400 --> 01:24:48,480
is the same as the previous with one
2286
01:24:48,480 --> 01:24:50,719
crucial difference. During the sealing
2287
01:24:50,719 --> 01:24:52,880
process, a machine flushes the bag with
2288
01:24:52,880 --> 01:24:55,600
an inert gas such as nitrogen to expel
2289
01:24:55,600 --> 01:24:58,320
any oxygen from the bag as oxygen causes
2290
01:24:58,320 --> 01:25:00,560
stailing to occur. This type of
2291
01:25:00,560 --> 01:25:02,960
packaging slows stailing down the most.
2292
01:25:02,960 --> 01:25:04,560
Although once the bag is opened, the
2293
01:25:04,560 --> 01:25:07,199
stailing process will start. Despite
2294
01:25:07,199 --> 01:25:08,800
this being the most effective way to
2295
01:25:08,800 --> 01:25:11,040
package coffee, it is not widely used
2296
01:25:11,040 --> 01:25:13,040
due to the additional cost of equipment,
2297
01:25:13,040 --> 01:25:17,280
process time, and the inert gas.
2298
01:25:18,800 --> 01:25:22,639
Tasting and describing coffee.
2299
01:25:22,639 --> 01:25:24,719
Coffee drinking is often tied into a
2300
01:25:24,719 --> 01:25:27,199
ritual, a specific part of the day. We
2301
01:25:27,199 --> 01:25:28,560
might drink a cup of coffee first thing
2302
01:25:28,560 --> 01:25:30,800
in the morning or as a break from work.
2303
01:25:30,800 --> 01:25:33,040
Our attention is usually focused on the
2304
01:25:33,040 --> 01:25:35,280
people we are with or the newspaper we
2305
01:25:35,280 --> 01:25:37,840
are reading over breakfast. Few people
2306
01:25:37,840 --> 01:25:39,679
really concentrate on tasting the coffee
2307
01:25:39,679 --> 01:25:41,280
they drink, but when they start to
2308
01:25:41,280 --> 01:25:43,920
notice it, their appreciation increases
2309
01:25:43,920 --> 01:25:46,639
rapidly. The process of tasting happens
2310
01:25:46,639 --> 01:25:48,480
in two different places, in our mouths
2311
01:25:48,480 --> 01:25:50,719
and in our noses. And it's helpful to
2312
01:25:50,719 --> 01:25:52,080
think about these two parts of the
2313
01:25:52,080 --> 01:25:54,080
process separately. We're learning to
2314
01:25:54,080 --> 01:25:56,880
taste and talk about a coffee. The first
2315
01:25:56,880 --> 01:25:58,480
part of the process occurs on the
2316
01:25:58,480 --> 01:26:00,800
tongue. And it is here we detect the
2317
01:26:00,800 --> 01:26:03,440
relatively basic tastes of acidity,
2318
01:26:03,440 --> 01:26:06,320
sweetness, bitterness, saltiness, and
2319
01:26:06,320 --> 01:26:08,239
savoriness.
2320
01:26:08,239 --> 01:26:09,679
When reading the description of a
2321
01:26:09,679 --> 01:26:11,520
coffee, we might be attracted to the
2322
01:26:11,520 --> 01:26:13,679
flavors described, such as chocolate,
2323
01:26:13,679 --> 01:26:16,239
berries, or caramel. These flavors are
2324
01:26:16,239 --> 01:26:17,840
actually detected the same way as
2325
01:26:17,840 --> 01:26:19,920
smells, not in the mouth, but by the
2326
01:26:19,920 --> 01:26:23,199
alactory bulb in the nasal cavity. For
2327
01:26:23,199 --> 01:26:24,880
most people, these two separate
2328
01:26:24,880 --> 01:26:27,360
experiences are completely intertwined.
2329
01:26:27,360 --> 01:26:29,520
And the separation of taste and smell is
2330
01:26:29,520 --> 01:26:32,320
extremely difficult. It gets easier if
2331
01:26:32,320 --> 01:26:34,320
you try to focus on one particular
2332
01:26:34,320 --> 01:26:36,639
aspect at a time rather than taking the
2333
01:26:36,639 --> 01:26:38,960
extremely complex taste experience all
2334
01:26:38,960 --> 01:26:41,679
in one go.
2335
01:26:41,679 --> 01:26:43,840
Professional tasters
2336
01:26:43,840 --> 01:26:45,920
before it reaches the final consumer. A
2337
01:26:45,920 --> 01:26:47,840
coffee will have been tasted a number of
2338
01:26:47,840 --> 01:26:49,360
different times along its journey
2339
01:26:49,360 --> 01:26:51,600
through the coffee industry. Each time
2340
01:26:51,600 --> 01:26:53,520
it is tasted, the taster might be
2341
01:26:53,520 --> 01:26:55,920
looking for something different. It
2342
01:26:55,920 --> 01:26:58,400
might be first tasted early on to detect
2343
01:26:58,400 --> 01:27:00,960
any presence of a defect. It will then
2344
01:27:00,960 --> 01:27:02,639
be tasted by a roaster as part of the
2345
01:27:02,639 --> 01:27:05,440
purchasing process or by a jury ranking
2346
01:27:05,440 --> 01:27:07,440
coffees for an auction of the best lots
2347
01:27:07,440 --> 01:27:09,840
from a particular place. It will be
2348
01:27:09,840 --> 01:27:11,760
tasted by the roster again as part of
2349
01:27:11,760 --> 01:27:13,679
their quality control to make sure that
2350
01:27:13,679 --> 01:27:15,679
the roasting process was done correctly
2351
01:27:15,679 --> 01:27:17,360
and then it may be tasted by a cafe
2352
01:27:17,360 --> 01:27:19,120
owner selecting the range they wish to
2353
01:27:19,120 --> 01:27:21,600
stock. Finally, it will be tasted and
2354
01:27:21,600 --> 01:27:24,639
hopefully enjoyed by the consumer. The
2355
01:27:24,639 --> 01:27:26,400
coffee industry uses a pretty
2356
01:27:26,400 --> 01:27:28,639
standardized practice called cupping to
2357
01:27:28,639 --> 01:27:30,400
taste the coffee. The idea behind
2358
01:27:30,400 --> 01:27:32,719
cupping is to avoid any impact on flavor
2359
01:27:32,719 --> 01:27:34,639
from the brewing process and to treat
2360
01:27:34,639 --> 01:27:36,719
all coffees being tasted as equally as
2361
01:27:36,719 --> 01:27:39,520
possible. For that reason, a very simple
2362
01:27:39,520 --> 01:27:42,159
brewing process is used as bad brewing
2363
01:27:42,159 --> 01:27:44,320
can easily change the flavor of a coffee
2364
01:27:44,320 --> 01:27:46,719
quite dramatically. A fixed amount of
2365
01:27:46,719 --> 01:27:48,880
coffee is weighed for each bowl. It is
2366
01:27:48,880 --> 01:27:50,719
ground at a fixed setting and then a
2367
01:27:50,719 --> 01:27:52,639
specific amount of water just off the
2368
01:27:52,639 --> 01:27:56,239
boil is added. For example, 12 g or half
2369
01:27:56,239 --> 01:27:59,120
an ounce of coffee, 200 ml or 7 fl
2370
01:27:59,120 --> 01:28:01,920
ounces of water might be added. The
2371
01:28:01,920 --> 01:28:03,840
coffee is then left to steep for 4
2372
01:28:03,840 --> 01:28:06,960
minutes. To end the brewing process, the
2373
01:28:06,960 --> 01:28:08,480
layer of floating grounds on the top of
2374
01:28:08,480 --> 01:28:11,120
the bowl called the crust is stirred.
2375
01:28:11,120 --> 01:28:13,040
This causes almost all of the coffee
2376
01:28:13,040 --> 01:28:14,480
grounds to fall to the bottom of the
2377
01:28:14,480 --> 01:28:16,960
bowl where they stop extracting. Any
2378
01:28:16,960 --> 01:28:18,960
grounds and foam that remain on top can
2379
01:28:18,960 --> 01:28:20,719
be skimmed off and the coffee is ready
2380
01:28:20,719 --> 01:28:23,600
to taste. Once the coffee has cooled to
2381
01:28:23,600 --> 01:28:25,760
a safe temperature, tasting begins.
2382
01:28:25,760 --> 01:28:27,840
Coffee tasters use a spoon to get a
2383
01:28:27,840 --> 01:28:29,679
small sample of coffee, which they then
2384
01:28:29,679 --> 01:28:32,159
aggressively slurp from the spoon. The
2385
01:28:32,159 --> 01:28:34,239
slurping process airates the coffee and
2386
01:28:34,239 --> 01:28:36,639
sprays it across the pallet. It's not
2387
01:28:36,639 --> 01:28:38,560
essential to tasting, but it does make
2388
01:28:38,560 --> 01:28:41,600
tasting a little easier. As coffee
2389
01:28:41,600 --> 01:28:43,280
tasters work, they may record their
2390
01:28:43,280 --> 01:28:45,360
notes on a score sheet. Different
2391
01:28:45,360 --> 01:28:46,960
processes require different score
2392
01:28:46,960 --> 01:28:49,520
sheets, but in almost all cases, the
2393
01:28:49,520 --> 01:28:52,719
following attributes are being assessed.
2394
01:28:52,719 --> 01:28:54,880
Sweetness. How much sweetness does the
2395
01:28:54,880 --> 01:28:57,360
coffee have? This is a very desirable
2396
01:28:57,360 --> 01:28:59,280
trait in coffee and generally the more
2397
01:28:59,280 --> 01:29:02,719
the better. Acidity. How acidic is the
2398
01:29:02,719 --> 01:29:04,800
coffee? And how pleasant is this
2399
01:29:04,800 --> 01:29:07,280
acidity? If there is a lot of unpleasant
2400
01:29:07,280 --> 01:29:09,440
acidity, the coffee will be described as
2401
01:29:09,440 --> 01:29:12,080
sour. A lot of pleasing acidity,
2402
01:29:12,080 --> 01:29:14,480
however, gives the coffee a crispness or
2403
01:29:14,480 --> 01:29:17,040
juiciness. For many people learning to
2404
01:29:17,040 --> 01:29:19,360
taste coffee, acidity is a difficult
2405
01:29:19,360 --> 01:29:21,920
attribute. They may not have expected
2406
01:29:21,920 --> 01:29:24,080
coffee to have much acidity and
2407
01:29:24,080 --> 01:29:25,520
certainly would not have considered this
2408
01:29:25,520 --> 01:29:28,000
as a positive quality in the past.
2409
01:29:28,000 --> 01:29:29,840
Apples can be a great example of
2410
01:29:29,840 --> 01:29:31,920
positive acidity. In an apple, high
2411
01:29:31,920 --> 01:29:33,840
acidity can be wonderful, adding a
2412
01:29:33,840 --> 01:29:36,080
refreshing quality.
2413
01:29:36,080 --> 01:29:38,800
Coffee professionals tend to develop a
2414
01:29:38,800 --> 01:29:40,719
preference for higher acidity in
2415
01:29:40,719 --> 01:29:43,120
coffees, much as beer afficionados may
2416
01:29:43,120 --> 01:29:44,719
develop a preference for very hoppy
2417
01:29:44,719 --> 01:29:47,120
beers. This can result in a difference
2418
01:29:47,120 --> 01:29:49,040
of opinion between the industry and
2419
01:29:49,040 --> 01:29:51,840
consumer. In the case of coffee, unusual
2420
01:29:51,840 --> 01:29:53,679
flavors such as fruit notes are
2421
01:29:53,679 --> 01:29:56,080
determined by the density of the coffee.
2422
01:29:56,080 --> 01:29:58,080
Generally, denser coffees are also more
2423
01:29:58,080 --> 01:30:00,000
acidic. So, coffee tasters learn to
2424
01:30:00,000 --> 01:30:02,639
associate high acidity with quality and
2425
01:30:02,639 --> 01:30:04,639
interesting flavors.
2426
01:30:04,639 --> 01:30:06,960
Mouth feel. Does the coffee have a
2427
01:30:06,960 --> 01:30:09,199
light, delicate, teaike mouth feel, or
2428
01:30:09,199 --> 01:30:12,159
is it more of a rich, creamy, heavy cup?
2429
01:30:12,159 --> 01:30:15,120
Again, more is not necessarily better.
2430
01:30:15,120 --> 01:30:16,960
Low quality coffees often have quite a
2431
01:30:16,960 --> 01:30:18,560
heavy mouth feel coupled with low
2432
01:30:18,560 --> 01:30:20,880
acidity, but are not always pleasant to
2433
01:30:20,880 --> 01:30:24,480
drink. Balance. This is one of the most
2434
01:30:24,480 --> 01:30:26,800
difficult aspects of a coffee to assess.
2435
01:30:26,800 --> 01:30:28,960
A myriad of tastes and flavors occur in
2436
01:30:28,960 --> 01:30:30,800
a mouthful of great coffee. But are they
2437
01:30:30,800 --> 01:30:33,040
harmonious? Is it like a well-mixed
2438
01:30:33,040 --> 01:30:34,880
piece of music, or is one element too
2439
01:30:34,880 --> 01:30:38,719
loud? Does one aspect dominate the cup?
2440
01:30:38,719 --> 01:30:40,239
Flavor.
2441
01:30:40,239 --> 01:30:42,080
This is not just about describing the
2442
01:30:42,080 --> 01:30:43,600
different flavors and aromomas of a
2443
01:30:43,600 --> 01:30:45,600
particular coffee, but also about how
2444
01:30:45,600 --> 01:30:48,480
pleasant the taster finds them. Many new
2445
01:30:48,480 --> 01:30:50,800
tasters find this the most frustrating
2446
01:30:50,800 --> 01:30:53,280
aspect of coffee tasting. Each of the
2447
01:30:53,280 --> 01:30:54,560
coffees they taste are clearly
2448
01:30:54,560 --> 01:30:56,639
different, but the language to describe
2449
01:30:56,639 --> 01:31:00,080
them remains elusive.
2450
01:31:00,080 --> 01:31:02,719
How to taste at home. How does a
2451
01:31:02,719 --> 01:31:04,320
professional coffee taster develop his
2452
01:31:04,320 --> 01:31:06,080
skills so rapidly compared to a
2453
01:31:06,080 --> 01:31:08,159
consumer? It isn't through the use of
2454
01:31:08,159 --> 01:31:10,480
cupping bowls or spoons. Neither is it
2455
01:31:10,480 --> 01:31:12,239
by using score sheets or having large
2456
01:31:12,239 --> 01:31:13,840
amounts of data about where the coffee
2457
01:31:13,840 --> 01:31:16,159
is from. It is through regular
2458
01:31:16,159 --> 01:31:18,880
opportunities for comparative tasting.
2459
01:31:18,880 --> 01:31:20,639
Where the coffee taster gains a quiet
2460
01:31:20,639 --> 01:31:22,480
advantage is by going through a process
2461
01:31:22,480 --> 01:31:24,880
of focused conscious tasting. And this
2462
01:31:24,880 --> 01:31:27,760
can also be done at home very easily.
2463
01:31:27,760 --> 01:31:30,320
One, buy two very different coffees. It
2464
01:31:30,320 --> 01:31:32,080
is a good idea to ask your local coffee
2465
01:31:32,080 --> 01:31:34,400
roaster or specialty shop for guidance.
2466
01:31:34,400 --> 01:31:36,239
The comparative part of tasting is
2467
01:31:36,239 --> 01:31:38,639
vitally important. If you taste just one
2468
01:31:38,639 --> 01:31:40,560
coffee at a time, you have nothing to
2469
01:31:40,560 --> 01:31:42,400
compare it with, and you are basing your
2470
01:31:42,400 --> 01:31:44,080
judgments on your memories of previous
2471
01:31:44,080 --> 01:31:46,320
coffees, which are likely to be patchy,
2472
01:31:46,320 --> 01:31:48,719
flawed, and inaccurate.
2473
01:31:48,719 --> 01:31:51,280
Two, buy two small French presses, as
2474
01:31:51,280 --> 01:31:53,440
small as you can get, and brew two small
2475
01:31:53,440 --> 01:31:55,600
cups of coffee. You could obviously do
2476
01:31:55,600 --> 01:31:57,040
this with bigger presses and bigger
2477
01:31:57,040 --> 01:31:59,040
cups, but this way will prevent excess
2478
01:31:59,040 --> 01:32:01,760
waste or drinking too much coffee.
2479
01:32:01,760 --> 01:32:04,239
Three, let the coffee cool down a little
2480
01:32:04,239 --> 01:32:06,639
bit. It is much easier to discern
2481
01:32:06,639 --> 01:32:10,719
flavors in warm rather than hot coffee.
2482
01:32:10,719 --> 01:32:14,239
Four, start to taste them alternately.
2483
01:32:14,239 --> 01:32:16,239
Take a couple of sips of one coffee
2484
01:32:16,239 --> 01:32:19,040
before moving on to the other. Start to
2485
01:32:19,040 --> 01:32:20,960
think about how the coffees taste
2486
01:32:20,960 --> 01:32:23,440
compared to each other. Without a point
2487
01:32:23,440 --> 01:32:25,040
of reference, this is incredibly
2488
01:32:25,040 --> 01:32:28,000
difficult. Five, focus on textures
2489
01:32:28,000 --> 01:32:30,080
first. Thinking about the mouth feel of
2490
01:32:30,080 --> 01:32:32,480
the two coffees. Does one feel heavier
2491
01:32:32,480 --> 01:32:34,480
than the other? Is one sweeter than the
2492
01:32:34,480 --> 01:32:36,560
other? Does one have cleaner acidity
2493
01:32:36,560 --> 01:32:39,199
than the other? Don't read the labels as
2494
01:32:39,199 --> 01:32:41,520
you taste. Instead, note down some words
2495
01:32:41,520 --> 01:32:45,120
about each coffee. Six. Don't worry
2496
01:32:45,120 --> 01:32:47,520
about flavors. Flavors are the most
2497
01:32:47,520 --> 01:32:49,760
intimidating part of tasting, as well as
2498
01:32:49,760 --> 01:32:52,000
the most frustrating. Roasters use
2499
01:32:52,000 --> 01:32:54,320
flavors not only to describe particular
2500
01:32:54,320 --> 01:32:56,960
notes such as nutty or floral, but also
2501
01:32:56,960 --> 01:32:59,520
to convey a wide range of sensations.
2502
01:32:59,520 --> 01:33:01,360
For example, describing a coffee as
2503
01:33:01,360 --> 01:33:03,360
having ripe apple notes also
2504
01:33:03,360 --> 01:33:05,280
communicates expectations of sweetness
2505
01:33:05,280 --> 01:33:07,440
and acidity. If you do identify
2506
01:33:07,440 --> 01:33:09,760
individual flavors, note them down. If
2507
01:33:09,760 --> 01:33:12,239
not, then don't worry. Any words or
2508
01:33:12,239 --> 01:33:13,679
phrases that describe what you are
2509
01:33:13,679 --> 01:33:16,400
tasting qualify as being useful, whether
2510
01:33:16,400 --> 01:33:18,400
they are random words or specific
2511
01:33:18,400 --> 01:33:21,520
flavors. Seven. When you're finished,
2512
01:33:21,520 --> 01:33:23,360
compare what you have written down with
2513
01:33:23,360 --> 01:33:25,760
the roaster's description on the packet.
2514
01:33:25,760 --> 01:33:27,440
Can you see now what they are trying to
2515
01:33:27,440 --> 01:33:30,239
communicate about the coffee? Often on
2516
01:33:30,239 --> 01:33:31,920
reading the label, your frustration will
2517
01:33:31,920 --> 01:33:34,000
be relieved as you find the word to
2518
01:33:34,000 --> 01:33:36,239
describe what you tasted. It can
2519
01:33:36,239 --> 01:33:38,080
suddenly seem so obvious, and this is
2520
01:33:38,080 --> 01:33:39,840
part of building a coffee specific
2521
01:33:39,840 --> 01:33:43,280
vocabulary of flavors. Describing coffee
2522
01:33:43,280 --> 01:33:45,520
gets easier and easier, though this is
2523
01:33:45,520 --> 01:33:47,600
something that even industry veterans
2524
01:33:47,600 --> 01:33:50,800
still work on.
2525
01:33:52,159 --> 01:33:55,040
Grinding coffee.
2526
01:33:55,040 --> 01:33:57,120
The smell of fresh ground coffee is
2527
01:33:57,120 --> 01:34:00,080
evocative, heady, and indescribable. And
2528
01:34:00,080 --> 01:34:01,679
in some ways, it's worth paying for a
2529
01:34:01,679 --> 01:34:04,639
coffee grinder for this alone. However,
2530
01:34:04,639 --> 01:34:06,400
grinding your own beans at home will
2531
01:34:06,400 --> 01:34:08,239
make an enormous difference to the
2532
01:34:08,239 --> 01:34:10,159
quality of your cup compared to buying
2533
01:34:10,159 --> 01:34:12,000
pregground coffee.
2534
01:34:12,000 --> 01:34:13,679
The aim of grinding the beans before
2535
01:34:13,679 --> 01:34:15,760
brewing is to expose enough of the
2536
01:34:15,760 --> 01:34:17,840
surface area to extract enough of the
2537
01:34:17,840 --> 01:34:20,080
flavor locked inside the beans to make a
2538
01:34:20,080 --> 01:34:22,560
good cup of coffee. If you brewed whole
2539
01:34:22,560 --> 01:34:24,560
beans, you'd end up with a very weak
2540
01:34:24,560 --> 01:34:26,800
brew. The finer the beans are ground,
2541
01:34:26,800 --> 01:34:29,120
the more surface area is exposed, and in
2542
01:34:29,120 --> 01:34:31,360
theory, the faster the coffee could be
2543
01:34:31,360 --> 01:34:33,360
brewed because the water has more access
2544
01:34:33,360 --> 01:34:35,280
to it. This is important when
2545
01:34:35,280 --> 01:34:37,040
considering how finely the coffee should
2546
01:34:37,040 --> 01:34:39,520
be ground for different brew methods.
2547
01:34:39,520 --> 01:34:41,120
The fact that the size of the coffee
2548
01:34:41,120 --> 01:34:42,880
grounds changes the speed at which the
2549
01:34:42,880 --> 01:34:44,880
coffee brews also makes it very
2550
01:34:44,880 --> 01:34:46,639
important that we try and make all the
2551
01:34:46,639 --> 01:34:48,719
pieces the same size when grinding
2552
01:34:48,719 --> 01:34:51,440
coffee. Finally, grinding the coffee
2553
01:34:51,440 --> 01:34:53,199
exposes more of it to the air, which
2554
01:34:53,199 --> 01:34:54,960
means the coffee will go stale more
2555
01:34:54,960 --> 01:34:57,600
quickly. So, it should ideally only be
2556
01:34:57,600 --> 01:35:00,320
ground just before brewing. There are
2557
01:35:00,320 --> 01:35:02,080
two main types of coffee grinder
2558
01:35:02,080 --> 01:35:05,120
available for domestic use. The whirly
2559
01:35:05,120 --> 01:35:07,920
blade grinder. These are common and
2560
01:35:07,920 --> 01:35:09,840
inexpensive electric grinders. They have
2561
01:35:09,840 --> 01:35:12,000
a metal blade attached to a motor that
2562
01:35:12,000 --> 01:35:14,960
spins and smashes the coffee to pieces.
2563
01:35:14,960 --> 01:35:16,639
The biggest problem is that this
2564
01:35:16,639 --> 01:35:18,960
smashing action produces some very fine
2565
01:35:18,960 --> 01:35:21,679
powder and some very large pieces. When
2566
01:35:21,679 --> 01:35:23,679
you brew coffee ground like this, the
2567
01:35:23,679 --> 01:35:25,760
tiny pieces will quickly add a bitter
2568
01:35:25,760 --> 01:35:27,600
flavor to the brew, while the larger
2569
01:35:27,600 --> 01:35:30,639
pieces will add an unpleasant sourness.
2570
01:35:30,639 --> 01:35:33,199
This uneven brew won't be very
2571
01:35:33,199 --> 01:35:34,800
enjoyable.
2572
01:35:34,800 --> 01:35:37,520
The burr grinder. These are increasingly
2573
01:35:37,520 --> 01:35:39,280
common and available as electric or
2574
01:35:39,280 --> 01:35:41,360
manual models. They have two cutting
2575
01:35:41,360 --> 01:35:43,840
discs called burrs facing each other,
2576
01:35:43,840 --> 01:35:45,520
and you can adjust the distance between
2577
01:35:45,520 --> 01:35:47,440
them to change the size of the grounds
2578
01:35:47,440 --> 01:35:49,760
of coffee produced. Because the coffee
2579
01:35:49,760 --> 01:35:51,440
grounds can't escape until they've been
2580
01:35:51,440 --> 01:35:53,440
cut down to the size of the gap between
2581
01:35:53,440 --> 01:35:55,600
the burrs, the resulting grounds are
2582
01:35:55,600 --> 01:35:58,719
very even in size. Burr grinders produce
2583
01:35:58,719 --> 01:36:01,120
even pieces and an adjustable range of
2584
01:36:01,120 --> 01:36:03,280
sizes, so they are ideal for brewing
2585
01:36:03,280 --> 01:36:05,840
great coffee. Burr grinders are more
2586
01:36:05,840 --> 01:36:07,679
expensive than blade grinders, but the
2587
01:36:07,679 --> 01:36:09,440
manual models are relatively cheap and
2588
01:36:09,440 --> 01:36:12,800
easy to use. If you enjoy coffee, it
2589
01:36:12,800 --> 01:36:14,320
will prove to be an invaluable
2590
01:36:14,320 --> 01:36:16,400
investment, especially if you're brewing
2591
01:36:16,400 --> 01:36:19,920
espresso. However, because grind size is
2592
01:36:19,920 --> 01:36:22,719
so important in espresso, variations of
2593
01:36:22,719 --> 01:36:24,560
a few hundreds of a millimeter make a
2594
01:36:24,560 --> 01:36:26,320
difference, it's important to buy a burr
2595
01:36:26,320 --> 01:36:28,800
grinder designed for espresso with a
2596
01:36:28,800 --> 01:36:30,960
good motor capable of grinding the beans
2597
01:36:30,960 --> 01:36:33,840
very fine. Some grinders can grind for
2598
01:36:33,840 --> 01:36:35,840
both filter coffee and espresso, but
2599
01:36:35,840 --> 01:36:40,080
most do one or the other.
2600
01:36:40,080 --> 01:36:41,679
Different manufacturers use different
2601
01:36:41,679 --> 01:36:43,360
materials to make the burrs, such as
2602
01:36:43,360 --> 01:36:46,239
steel or ceramic. Over time, the cutting
2603
01:36:46,239 --> 01:36:47,920
teeth on the burrs will start to dull,
2604
01:36:47,920 --> 01:36:49,520
and the machine will start to mill the
2605
01:36:49,520 --> 01:36:51,119
coffee rather than cut it cleanly,
2606
01:36:51,119 --> 01:36:52,960
producing lots of tiny pieces that make
2607
01:36:52,960 --> 01:36:55,520
the coffee taste flat and bitter. Follow
2608
01:36:55,520 --> 01:36:57,199
the manufacturer's recommendations for
2609
01:36:57,199 --> 01:36:59,360
how often to change the burs. New burs
2610
01:36:59,360 --> 01:37:01,520
are a small but worthwhile investment in
2611
01:37:01,520 --> 01:37:04,080
your coffee brewing setup. Many people
2612
01:37:04,080 --> 01:37:06,159
who enjoy coffee as a hobby like to
2613
01:37:06,159 --> 01:37:07,679
upgrade their equipment from time to
2614
01:37:07,679 --> 01:37:09,600
time. I would strongly recommend
2615
01:37:09,600 --> 01:37:11,760
investing in a better grinder first.
2616
01:37:11,760 --> 01:37:13,840
More expensive grinders have better
2617
01:37:13,840 --> 01:37:16,320
motors and better burrs capable of a
2618
01:37:16,320 --> 01:37:18,639
more uniform grind size. You'll make a
2619
01:37:18,639 --> 01:37:20,239
better cup of coffee with a high-end
2620
01:37:20,239 --> 01:37:22,320
grinder and a small domestic espresso
2621
01:37:22,320 --> 01:37:24,560
machine than with a cheap grinder and a
2622
01:37:24,560 --> 01:37:26,239
top-of- the- range commercial espresso
2623
01:37:26,239 --> 01:37:30,719
machine. Density and grind size.
2624
01:37:30,719 --> 01:37:33,280
Unfortunately, not all coffee should be
2625
01:37:33,280 --> 01:37:35,440
treated equally in the grinder. Darker
2626
01:37:35,440 --> 01:37:36,960
roasts are more brittle in the grinder
2627
01:37:36,960 --> 01:37:38,400
and you may need to grind a little
2628
01:37:38,400 --> 01:37:41,040
coarser. Equally, if the coffee is from
2629
01:37:41,040 --> 01:37:42,719
a much higher altitude than you
2630
01:37:42,719 --> 01:37:44,480
typically drink, for example, you've
2631
01:37:44,480 --> 01:37:46,159
been drinking a delicious coffee from
2632
01:37:46,159 --> 01:37:47,760
Brazil and then you switch to a coffee
2633
01:37:47,760 --> 01:37:50,320
from Kenya, you may need to go finer in
2634
01:37:50,320 --> 01:37:52,639
your grinder for the high grown coffee.
2635
01:37:52,639 --> 01:37:54,480
Once you've made the switch a few times,
2636
01:37:54,480 --> 01:37:56,639
you can make a well educated guess when
2637
01:37:56,639 --> 01:37:58,639
changing coffees and prevent too many
2638
01:37:58,639 --> 01:38:02,080
bad brews. Communicating grind size is
2639
01:38:02,080 --> 01:38:04,960
not easy. Terms such as coarse, medium,
2640
01:38:04,960 --> 01:38:07,119
and fine aren't particularly helpful
2641
01:38:07,119 --> 01:38:09,360
because they are relative. There is no
2642
01:38:09,360 --> 01:38:10,880
common setting among grinder
2643
01:38:10,880 --> 01:38:12,960
manufacturers either. So setting one
2644
01:38:12,960 --> 01:38:15,119
grinder to a numerical setting of five,
2645
01:38:15,119 --> 01:38:17,280
for example, won't replicate the grind
2646
01:38:17,280 --> 01:38:18,719
of another grinder set to the same
2647
01:38:18,719 --> 01:38:23,560
setting, even if it's the same model.
2648
01:38:24,800 --> 01:38:27,760
Water for brewing.
2649
01:38:27,760 --> 01:38:29,600
The role of water in the brewing process
2650
01:38:29,600 --> 01:38:32,719
is absolutely crucial in creating a
2651
01:38:32,719 --> 01:38:34,719
great cup of coffee. The following
2652
01:38:34,719 --> 01:38:36,239
recommendations may seem somewhat
2653
01:38:36,239 --> 01:38:38,320
excessive, but making a little effort
2654
01:38:38,320 --> 01:38:41,360
with water will bring enormous returns.
2655
01:38:41,360 --> 01:38:43,440
If you live in a hard water area, try
2656
01:38:43,440 --> 01:38:45,199
buying a small bottle of mineral water
2657
01:38:45,199 --> 01:38:47,360
to brew a single cup of coffee. Brew
2658
01:38:47,360 --> 01:38:49,119
another coffee straight afterwards in
2659
01:38:49,119 --> 01:38:50,880
exactly the same way, but using regular
2660
01:38:50,880 --> 01:38:53,360
tap water instead. From seasoned coffee
2661
01:38:53,360 --> 01:38:55,679
taster to interested novice, every
2662
01:38:55,679 --> 01:38:57,760
person who has ever compared the two has
2663
01:38:57,760 --> 01:38:59,280
been shocked at the difference in
2664
01:38:59,280 --> 01:39:03,360
quality. The role of water. Water is a
2665
01:39:03,360 --> 01:39:05,119
vital ingredient in a cup of coffee, as
2666
01:39:05,119 --> 01:39:07,280
it makes up around 90% by volume of an
2667
01:39:07,280 --> 01:39:10,239
espresso and about 98.5% of a cup of
2668
01:39:10,239 --> 01:39:12,159
filter coffee. If the water doesn't
2669
01:39:12,159 --> 01:39:14,159
taste good to start with, neither will
2670
01:39:14,159 --> 01:39:16,239
the cup of coffee in the end. And if you
2671
01:39:16,239 --> 01:39:18,000
can taste the chlorine, the resulting
2672
01:39:18,000 --> 01:39:20,800
cup of coffee, will be terrible. In many
2673
01:39:20,800 --> 01:39:22,719
cases, a simple water filter jug that
2674
01:39:22,719 --> 01:39:24,800
contains active carbon, such as a Brit
2675
01:39:24,800 --> 01:39:27,119
filter, will do a good job of removing
2676
01:39:27,119 --> 01:39:29,040
negative tastes, but it still might not
2677
01:39:29,040 --> 01:39:30,880
produce the perfect water for brewing
2678
01:39:30,880 --> 01:39:33,360
coffee. Water acts as a solvent doing
2679
01:39:33,360 --> 01:39:35,040
the work of extracting the flavors in
2680
01:39:35,040 --> 01:39:36,719
the coffee during the brewing process.
2681
01:39:36,719 --> 01:39:38,560
This is where the quality of the water
2682
01:39:38,560 --> 01:39:40,800
plays a major role as the hardness and
2683
01:39:40,800 --> 01:39:42,800
the mineral content can significantly
2684
01:39:42,800 --> 01:39:46,639
affect how the coffee brews.
2685
01:39:46,639 --> 01:39:48,239
Hardness.
2686
01:39:48,239 --> 01:39:50,159
Water hardness is a measure of how much
2687
01:39:50,159 --> 01:39:52,000
lime scale calcium carbonate is
2688
01:39:52,000 --> 01:39:53,600
dissolved in the water and this is
2689
01:39:53,600 --> 01:39:55,440
determined by the bedrock in the local
2690
01:39:55,440 --> 01:39:58,159
area. Heating water causes the lime
2691
01:39:58,159 --> 01:39:59,679
scale to come out of solution and
2692
01:39:59,679 --> 01:40:02,000
accumulate over time as a chalky white
2693
01:40:02,000 --> 01:40:03,840
buildup. Those who live in hard water
2694
01:40:03,840 --> 01:40:05,840
areas struggle with the frustrations of
2695
01:40:05,840 --> 01:40:08,000
lime scale affecting kettles, showers,
2696
01:40:08,000 --> 01:40:10,719
and washing machines. The hardness
2697
01:40:10,719 --> 01:40:12,880
strongly influences the way the hot
2698
01:40:12,880 --> 01:40:15,280
water and the ground coffee interact.
2699
01:40:15,280 --> 01:40:17,520
Harder water seems to change the rate at
2700
01:40:17,520 --> 01:40:19,520
which the solubles in the coffee go into
2701
01:40:19,520 --> 01:40:21,600
solution. Essentially changing the way
2702
01:40:21,600 --> 01:40:24,239
the coffee brews at a chemical level. to
2703
01:40:24,239 --> 01:40:26,719
make a broad statement. It seems a small
2704
01:40:26,719 --> 01:40:28,800
amount of hardness is desirable, but
2705
01:40:28,800 --> 01:40:31,040
anything from moderate to hard water
2706
01:40:31,040 --> 01:40:33,119
does a poor job of brewing coffee,
2707
01:40:33,119 --> 01:40:35,119
producing a cup lacking in nuance,
2708
01:40:35,119 --> 01:40:38,000
sweetness, and complexity. Also, on a
2709
01:40:38,000 --> 01:40:40,000
practical level, having soft water is
2710
01:40:40,000 --> 01:40:41,760
very important if you're using any sort
2711
01:40:41,760 --> 01:40:43,920
of coffee machine that heats water, such
2712
01:40:43,920 --> 01:40:45,679
as an espresso machine or a filter
2713
01:40:45,679 --> 01:40:48,080
coffee machine. Lime scale buildup will
2714
01:40:48,080 --> 01:40:50,080
quickly cause a machine to malfunction
2715
01:40:50,080 --> 01:40:52,080
and many manufacturers will consider the
2716
01:40:52,080 --> 01:40:54,639
use of hard water to have invalidated
2717
01:40:54,639 --> 01:40:57,520
the warranty.
2718
01:40:57,520 --> 01:41:00,480
Mineral content.
2719
01:41:00,480 --> 01:41:02,400
Aside from a good flavor and just a
2720
01:41:02,400 --> 01:41:03,920
little hardness, there isn't too much
2721
01:41:03,920 --> 01:41:06,159
else we really want in the water, but a
2722
01:41:06,159 --> 01:41:07,760
relatively low mineral content is
2723
01:41:07,760 --> 01:41:10,159
desirable. Manufacturers of mineral
2724
01:41:10,159 --> 01:41:12,000
water are required to list the mineral
2725
01:41:12,000 --> 01:41:14,080
content on the bottle and it is usually
2726
01:41:14,080 --> 01:41:16,480
described as the total dissolved solids
2727
01:41:16,480 --> 01:41:21,040
TDS or the dry residue at 180°
2728
01:41:21,040 --> 01:41:24,800
365° F.
2729
01:41:24,800 --> 01:41:27,920
The perfect water. The Specialty Coffee
2730
01:41:27,920 --> 01:41:29,840
Association publishes suggested
2731
01:41:29,840 --> 01:41:31,760
guidelines for the perfect water for
2732
01:41:31,760 --> 01:41:33,600
coffee brewing. If you want to
2733
01:41:33,600 --> 01:41:35,360
understand the quality of your domestic
2734
01:41:35,360 --> 01:41:37,840
water supply, contact your water supply
2735
01:41:37,840 --> 01:41:40,320
company or look on its website, as most
2736
01:41:40,320 --> 01:41:42,239
are obliged to publish data on the
2737
01:41:42,239 --> 01:41:44,880
content of their water. If you can't
2738
01:41:44,880 --> 01:41:46,800
find this information, buy a water
2739
01:41:46,800 --> 01:41:48,880
testing kit from a pet shop sold to test
2740
01:41:48,880 --> 01:41:50,560
the water in fish tanks, and it will
2741
01:41:50,560 --> 01:41:52,239
give you accurate readings of the key
2742
01:41:52,239 --> 01:41:54,880
elements.
2743
01:41:54,880 --> 01:41:57,440
Choosing a water. All of this
2744
01:41:57,440 --> 01:41:58,880
information may seem a little
2745
01:41:58,880 --> 01:42:00,719
overwhelming and complex, but it can be
2746
01:42:00,719 --> 01:42:03,440
summarized as follows. If you live in a
2747
01:42:03,440 --> 01:42:05,760
soft to moderately hard water area, use
2748
01:42:05,760 --> 01:42:07,679
tap water, but filter it first to
2749
01:42:07,679 --> 01:42:10,000
improve the taste. If you live in a
2750
01:42:10,000 --> 01:42:12,159
moderate to very hard water area,
2751
01:42:12,159 --> 01:42:13,679
bottled water is currently the best
2752
01:42:13,679 --> 01:42:15,520
option for brewing coffee. Choose a
2753
01:42:15,520 --> 01:42:18,000
bottled water close to the targets. Own
2754
01:42:18,000 --> 01:42:19,760
brand supermarket waters tend to be
2755
01:42:19,760 --> 01:42:21,679
lower in mineral content compared to the
2756
01:42:21,679 --> 01:42:23,920
big brand waters. While it's not ideal
2757
01:42:23,920 --> 01:42:25,679
to recommend bottled water, if you
2758
01:42:25,679 --> 01:42:27,119
really wish to get the best out of your
2759
01:42:27,119 --> 01:42:29,600
coffee, you must use a suitable water
2760
01:42:29,600 --> 01:42:32,480
for brewing. Guidelines for the perfect
2761
01:42:32,480 --> 01:42:35,199
water for coffee brewing. It should be
2762
01:42:35,199 --> 01:42:38,080
clean, fresh, and odor-free. The color
2763
01:42:38,080 --> 01:42:40,880
should be clear. The total chlorine
2764
01:42:40,880 --> 01:42:43,520
should be 0 mg per liter. The total
2765
01:42:43,520 --> 01:42:48,320
dissolved solids, TDS, at 180 C, 365 F,
2766
01:42:48,320 --> 01:42:52,719
should ideally be 150 mg, but 75 to 250
2767
01:42:52,719 --> 01:42:56,159
mg per liter is acceptable. The calcium
2768
01:42:56,159 --> 01:42:58,239
hardness should ideally be 4 grains or
2769
01:42:58,239 --> 01:43:01,679
68 mg per liter, but 1 to 5 grains or 17
2770
01:43:01,679 --> 01:43:05,360
to 85 mg per liter is acceptable. The
2771
01:43:05,360 --> 01:43:07,760
total alkalinity should be 40 mg per
2772
01:43:07,760 --> 01:43:10,480
liter, but at or near 40 millig per
2773
01:43:10,480 --> 01:43:12,719
liter is acceptable. The pH should be
2774
01:43:12,719 --> 01:43:16,320
7.0, but anything between 6.5 and 7.5 is
2775
01:43:16,320 --> 01:43:18,000
acceptable. The sodium content should
2776
01:43:18,000 --> 01:43:20,159
ideally be 10 milligs per liter, but at
2777
01:43:20,159 --> 01:43:24,360
or near this amount is acceptable.
2778
01:43:25,440 --> 01:43:28,560
Brewing basics.
2779
01:43:28,560 --> 01:43:30,560
A key moment in the journey from cup to
2780
01:43:30,560 --> 01:43:32,800
cup is the process of brewing. All the
2781
01:43:32,800 --> 01:43:34,560
hard work up until this point, all the
2782
01:43:34,560 --> 01:43:36,320
potential and deliciousness locked
2783
01:43:36,320 --> 01:43:38,719
within the coffee can be lost by bad
2784
01:43:38,719 --> 01:43:41,600
brewing. It is upsetting how easy it is
2785
01:43:41,600 --> 01:43:43,520
to brew coffee badly. But understanding
2786
01:43:43,520 --> 01:43:45,360
the basic principles can lead to better
2787
01:43:45,360 --> 01:43:47,040
results and make the process more
2788
01:43:47,040 --> 01:43:49,520
enjoyable.
2789
01:43:49,520 --> 01:43:51,360
A coffee bean is composed mostly of
2790
01:43:51,360 --> 01:43:53,920
cellulose. It's very similar to wood.
2791
01:43:53,920 --> 01:43:56,159
Cellulose cannot be dissolved in water.
2792
01:43:56,159 --> 01:43:57,679
So, this is what makes up most of the
2793
01:43:57,679 --> 01:43:59,600
spent grounds that we throw away after
2794
01:43:59,600 --> 01:44:01,760
brewing a cup of coffee. Broadly
2795
01:44:01,760 --> 01:44:03,600
speaking, everything else that makes up
2796
01:44:03,600 --> 01:44:05,520
the coffee bean can be dissolved in
2797
01:44:05,520 --> 01:44:08,239
water and can end up in the cup. But not
2798
01:44:08,239 --> 01:44:10,320
everything that we can get from coffee
2799
01:44:10,320 --> 01:44:13,520
tastes good. From the 1960s, there has
2800
01:44:13,520 --> 01:44:15,679
been ongoing research into measuring how
2801
01:44:15,679 --> 01:44:17,440
much of the coffee we actually want to
2802
01:44:17,440 --> 01:44:19,840
extract for the resulting cup to taste
2803
01:44:19,840 --> 01:44:21,920
good. If you don't take enough from the
2804
01:44:21,920 --> 01:44:23,679
ground, then the cup of coffee will not
2805
01:44:23,679 --> 01:44:25,840
only be weak, but it will also be sour
2806
01:44:25,840 --> 01:44:28,000
and astringent. This is called under
2807
01:44:28,000 --> 01:44:30,480
extraction. And if we take too much from
2808
01:44:30,480 --> 01:44:32,239
the ground, then the cup of coffee will
2809
01:44:32,239 --> 01:44:34,719
taste bitter, harsh, and ashy. This is
2810
01:44:34,719 --> 01:44:36,960
what we call overextraction.
2811
01:44:36,960 --> 01:44:39,199
It is possible to calculate whether we
2812
01:44:39,199 --> 01:44:41,040
have extracted as much as we want from
2813
01:44:41,040 --> 01:44:43,280
the coffee. In the past, this was done
2814
01:44:43,280 --> 01:44:45,119
relatively simply. The grounds were
2815
01:44:45,119 --> 01:44:46,880
weighed before brewing. Then after
2816
01:44:46,880 --> 01:44:48,320
brewing, the spent grounds were placed
2817
01:44:48,320 --> 01:44:50,320
in a low oven until they were completely
2818
01:44:50,320 --> 01:44:52,560
dry. When they were weighed again, the
2819
01:44:52,560 --> 01:44:54,239
difference in weight would indicate how
2820
01:44:54,239 --> 01:44:56,080
much of the coffee had been extracted
2821
01:44:56,080 --> 01:44:58,480
during the brewing process. Now, a
2822
01:44:58,480 --> 01:45:00,719
combination of a specialized refratoter
2823
01:45:00,719 --> 01:45:02,800
and smartphone software allows us to
2824
01:45:02,800 --> 01:45:04,639
quickly calculate how much has been
2825
01:45:04,639 --> 01:45:06,800
extracted from the grounds. Generally,
2826
01:45:06,800 --> 01:45:08,560
it's agreed that a good cup of coffee
2827
01:45:08,560 --> 01:45:11,520
contains 18 to 22% by weight of the
2828
01:45:11,520 --> 01:45:14,000
ground coffee used to brew it. The exact
2829
01:45:14,000 --> 01:45:15,920
numbers are not important to most people
2830
01:45:15,920 --> 01:45:18,239
at home, but understanding how to adjust
2831
01:45:18,239 --> 01:45:20,719
different parameters to improve the cup
2832
01:45:20,719 --> 01:45:23,840
is useful.
2833
01:45:23,840 --> 01:45:25,440
Strength.
2834
01:45:25,440 --> 01:45:27,440
This is an important term when talking
2835
01:45:27,440 --> 01:45:29,440
about a cup of coffee, but one that has
2836
01:45:29,440 --> 01:45:32,560
been quite widely misused. The term is
2837
01:45:32,560 --> 01:45:34,560
commonly used on bags of coffee sold in
2838
01:45:34,560 --> 01:45:36,719
the supermarket and in this instance is
2839
01:45:36,719 --> 01:45:39,040
completely inappropriate. What they're
2840
01:45:39,040 --> 01:45:40,960
trying to communicate here is how dark
2841
01:45:40,960 --> 01:45:42,560
the roast of the coffee is and how
2842
01:45:42,560 --> 01:45:45,600
intense the bitterness will be. The word
2843
01:45:45,600 --> 01:45:47,679
strength when used to describe a cup of
2844
01:45:47,679 --> 01:45:49,280
coffee should be used in the same way
2845
01:45:49,280 --> 01:45:51,600
it's used to describe alcoholic drinks.
2846
01:45:51,600 --> 01:45:54,239
A beer that is 4% strength means that 4%
2847
01:45:54,239 --> 01:45:56,560
of what you drink is alcohol. In the
2848
01:45:56,560 --> 01:45:58,560
same way, a strong cup of coffee has a
2849
01:45:58,560 --> 01:46:00,320
higher percentage of dissolved ground
2850
01:46:00,320 --> 01:46:03,440
coffee in the hot water than a weak cup.
2851
01:46:03,440 --> 01:46:05,119
When it comes to strength, there is no
2852
01:46:05,119 --> 01:46:06,719
right and wrong. There is only
2853
01:46:06,719 --> 01:46:09,520
individual preference. There are two
2854
01:46:09,520 --> 01:46:11,360
ways to control strength and the first
2855
01:46:11,360 --> 01:46:13,520
and most common way is by varying the
2856
01:46:13,520 --> 01:46:15,760
ratio of coffee to water. The more
2857
01:46:15,760 --> 01:46:17,760
coffee used to brew a cup, the stronger
2858
01:46:17,760 --> 01:46:20,480
the resulting cup is likely to be. When
2859
01:46:20,480 --> 01:46:22,400
talking about brewing, we tend to
2860
01:46:22,400 --> 01:46:24,239
describe the strength by the number of
2861
01:46:24,239 --> 01:46:26,480
grams of coffee per liter of water. For
2862
01:46:26,480 --> 01:46:29,679
example, 60 g per liter. To brew a cup
2863
01:46:29,679 --> 01:46:31,360
of coffee of this strength, you would
2864
01:46:31,360 --> 01:46:33,040
first decide how much coffee you want to
2865
01:46:33,040 --> 01:46:35,679
brew. For example, 500 ml. You would
2866
01:46:35,679 --> 01:46:37,760
then use the ratio to calculate how much
2867
01:46:37,760 --> 01:46:41,440
coffee to use, in this case 30 g. The
2868
01:46:41,440 --> 01:46:43,040
preferred ratio of coffee to water
2869
01:46:43,040 --> 01:46:45,440
varies around the world from around 40 g
2870
01:46:45,440 --> 01:46:47,920
per liter up to nearly 100 g per liter
2871
01:46:47,920 --> 01:46:50,400
in Brazil and Scandinavia.
2872
01:46:50,400 --> 01:46:52,159
Generally, people find a ratio that they
2873
01:46:52,159 --> 01:46:53,840
enjoy and they stick to it for most
2874
01:46:53,840 --> 01:46:56,080
brewing methods. I would recommend 60
2875
01:46:56,080 --> 01:46:58,480
grams per liter as a starting point.
2876
01:46:58,480 --> 01:47:00,480
Changing the coffee to water ratio is
2877
01:47:00,480 --> 01:47:02,320
how most people at home change the
2878
01:47:02,320 --> 01:47:04,320
strength of their brews. But it is not
2879
01:47:04,320 --> 01:47:07,840
always the best way. The other way to
2880
01:47:07,840 --> 01:47:09,920
change strength is to change the level
2881
01:47:09,920 --> 01:47:12,880
of extraction. As we steep coffee in a
2882
01:47:12,880 --> 01:47:15,119
French press, the water is slowly taking
2883
01:47:15,119 --> 01:47:17,119
more and more out of the coffee and the
2884
01:47:17,119 --> 01:47:18,960
resulting drink is getting stronger and
2885
01:47:18,960 --> 01:47:21,600
stronger as it brews. The challenge is
2886
01:47:21,600 --> 01:47:23,920
to control the level of extraction so we
2887
01:47:23,920 --> 01:47:25,360
take enough from the grounds that it
2888
01:47:25,360 --> 01:47:27,360
tastes good before we start to extract
2889
01:47:27,360 --> 01:47:30,320
bitter and unpleasant flavors. Many
2890
01:47:30,320 --> 01:47:32,239
people don't think about changing the
2891
01:47:32,239 --> 01:47:34,080
level of extraction when they get a poor
2892
01:47:34,080 --> 01:47:35,920
cup of coffee, but an error of
2893
01:47:35,920 --> 01:47:37,840
extraction can certainly lead to a
2894
01:47:37,840 --> 01:47:40,880
disappointing cup.
2895
01:47:40,880 --> 01:47:43,040
Exact measurements.
2896
01:47:43,040 --> 01:47:45,280
Small changes in how coffee is brewed
2897
01:47:45,280 --> 01:47:48,000
can have a big impact on taste. One of
2898
01:47:48,000 --> 01:47:49,920
the biggest variables is how much water
2899
01:47:49,920 --> 01:47:52,320
you use and being consistent is one of
2900
01:47:52,320 --> 01:47:54,639
the most important aspects of brewing.
2901
01:47:54,639 --> 01:47:56,560
It is a good idea to put the coffee
2902
01:47:56,560 --> 01:47:58,639
brewer on scales so you can measure how
2903
01:47:58,639 --> 01:48:00,800
much boiling water you are adding.
2904
01:48:00,800 --> 01:48:03,440
Remember that 1 milll of water weighs 1
2905
01:48:03,440 --> 01:48:05,840
g. This will give you a lot more control
2906
01:48:05,840 --> 01:48:07,679
and massively improve the quality and
2907
01:48:07,679 --> 01:48:10,239
consistency of your brews. A set of
2908
01:48:10,239 --> 01:48:12,480
simple digital scales is not expensive
2909
01:48:12,480 --> 01:48:14,320
and many people already have one in the
2910
01:48:14,320 --> 01:48:16,480
kitchen. While it seems a little
2911
01:48:16,480 --> 01:48:18,239
obsessive at first, once you start
2912
01:48:18,239 --> 01:48:20,080
brewing this way, you'll never want to
2913
01:48:20,080 --> 01:48:24,159
go back. Milk, cream, and sugar. Most
2914
01:48:24,159 --> 01:48:25,520
people who are interested in coffee are
2915
01:48:25,520 --> 01:48:27,360
aware that milk and sugar are considered
2916
01:48:27,360 --> 01:48:29,679
somewhat taboo by those who work in the
2917
01:48:29,679 --> 01:48:31,920
industry. Many people consider this a
2918
01:48:31,920 --> 01:48:33,679
form of snobbery, and it's something of
2919
01:48:33,679 --> 01:48:35,360
a contentious point between coffee
2920
01:48:35,360 --> 01:48:37,520
professionals and consumers. What is
2921
01:48:37,520 --> 01:48:39,679
often forgotten by the professionals is
2922
01:48:39,679 --> 01:48:41,520
that most coffee served in the world
2923
01:48:41,520 --> 01:48:43,440
requires something to help make it more
2924
01:48:43,440 --> 01:48:45,520
drinkable. Cheap commodity coffee that
2925
01:48:45,520 --> 01:48:47,360
has been poorly roasted or badly brewed
2926
01:48:47,360 --> 01:48:49,679
is often incredibly bitter and lacks any
2927
01:48:49,679 --> 01:48:52,560
sweetness. Milk and even more so cream
2928
01:48:52,560 --> 01:48:54,719
does a great job of blocking some of the
2929
01:48:54,719 --> 01:48:56,480
bitterness and sugar makes it more
2930
01:48:56,480 --> 01:48:59,040
palatable. Many people get accustomed to
2931
01:48:59,040 --> 01:49:00,880
the taste of milk and sugar in coffee
2932
01:49:00,880 --> 01:49:02,800
and will then add them to an interesting
2933
01:49:02,800 --> 01:49:05,280
cup of coffee brewed with care. This may
2934
01:49:05,280 --> 01:49:07,040
cause frustration for the barista,
2935
01:49:07,040 --> 01:49:09,199
professional roaster, or a person simply
2936
01:49:09,199 --> 01:49:11,840
passionate about great coffee. Excellent
2937
01:49:11,840 --> 01:49:13,760
coffee should have its own sweetness.
2938
01:49:13,760 --> 01:49:15,440
And instead of suppressing bitterness,
2939
01:49:15,440 --> 01:49:17,119
the milk will obscure the flavor
2940
01:49:17,119 --> 01:49:18,800
characteristics of the coffee, hiding
2941
01:49:18,800 --> 01:49:20,159
the work of the producer and the
2942
01:49:20,159 --> 01:49:21,920
expression of teroir that the coffee
2943
01:49:21,920 --> 01:49:24,800
has. I would always recommend trying a
2944
01:49:24,800 --> 01:49:27,040
coffee before adding anything to it. If
2945
01:49:27,040 --> 01:49:28,800
it's not sufficiently palatable as black
2946
01:49:28,800 --> 01:49:30,960
coffee, then add milk or sugar so you
2947
01:49:30,960 --> 01:49:33,920
enjoy the cup. However, exploring this
2948
01:49:33,920 --> 01:49:36,000
wonderful world is extremely difficult.
2949
01:49:36,000 --> 01:49:37,520
Drinking anything other than black
2950
01:49:37,520 --> 01:49:39,199
coffee, and the investment of time and
2951
01:49:39,199 --> 01:49:40,960
effort learning to appreciate it this
2952
01:49:40,960 --> 01:49:45,880
way will be extremely rewarding.
2953
01:49:47,119 --> 01:49:50,159
The French press. The French press, also
2954
01:49:50,159 --> 01:49:52,400
known as a cafeteria or coffee plunger,
2955
01:49:52,400 --> 01:49:54,400
is probably the most underrated method
2956
01:49:54,400 --> 01:49:57,040
of brewing coffee. It's cheap, easy,
2957
01:49:57,040 --> 01:49:58,960
repeatable, and just about everyone has
2958
01:49:58,960 --> 01:50:01,760
one at home. Considering its name, it
2959
01:50:01,760 --> 01:50:03,520
seems somewhat surprising to discover
2960
01:50:03,520 --> 01:50:05,199
that the most familiar version of the
2961
01:50:05,199 --> 01:50:07,440
French press was invented and patented
2962
01:50:07,440 --> 01:50:10,719
by an Italian called Atilio Calamani in
2963
01:50:10,719 --> 01:50:12,400
1929.
2964
01:50:12,400 --> 01:50:14,560
However, a very similar brewer had been
2965
01:50:14,560 --> 01:50:17,040
patented first by two Frenchmen, Mayor
2966
01:50:17,040 --> 01:50:20,159
and Delforge, in 1852.
2967
01:50:20,159 --> 01:50:22,880
A French press is an infusion brewer.
2968
01:50:22,880 --> 01:50:25,040
With most methods of brewing coffee, the
2969
01:50:25,040 --> 01:50:27,760
water passes through the grounds. Here,
2970
01:50:27,760 --> 01:50:29,840
the water and coffee steep together,
2971
01:50:29,840 --> 01:50:31,679
which helps produce a more uniform
2972
01:50:31,679 --> 01:50:34,480
extraction. The other relatively unique
2973
01:50:34,480 --> 01:50:36,159
aspect of the French press is the way
2974
01:50:36,159 --> 01:50:37,760
that it filters the grounds from the
2975
01:50:37,760 --> 01:50:40,719
brewing liquid by using a metal mesh.
2976
01:50:40,719 --> 01:50:42,719
Due to the relatively large holes in the
2977
01:50:42,719 --> 01:50:44,960
mesh, more of the non-soluble material
2978
01:50:44,960 --> 01:50:47,840
from the coffee gets into the cup. The
2979
01:50:47,840 --> 01:50:49,440
advantage of this is that you get a
2980
01:50:49,440 --> 01:50:51,280
little of the coffee oil and some tiny
2981
01:50:51,280 --> 01:50:53,280
suspended pieces of coffee in the cup,
2982
01:50:53,280 --> 01:50:55,760
which gives the resulting brew a bigger,
2983
01:50:55,760 --> 01:50:58,000
richer body and texture. The
2984
01:50:58,000 --> 01:51:00,159
disadvantage is what puts many people
2985
01:51:00,159 --> 01:51:02,960
off the French press, the sludge. At the
2986
01:51:02,960 --> 01:51:04,960
bottom of the cup, you will often find a
2987
01:51:04,960 --> 01:51:07,119
reasonable quantity of silty particles
2988
01:51:07,119 --> 01:51:09,520
of coffee that, if accidentally drunk,
2989
01:51:09,520 --> 01:51:11,760
are quite unpleasant and sandy in the
2990
01:51:11,760 --> 01:51:14,320
mouth. The brewing method I'm about to
2991
01:51:14,320 --> 01:51:16,239
describe is designed to achieve a great
2992
01:51:16,239 --> 01:51:18,800
brew with the minimum of sludge. It
2993
01:51:18,800 --> 01:51:20,400
requires a little bit more work and
2994
01:51:20,400 --> 01:51:22,400
patience, but you will be rewarded with
2995
01:51:22,400 --> 01:51:24,239
a great cup of coffee that will give you
2996
01:51:24,239 --> 01:51:26,320
easy access to all the unique flavors
2997
01:51:26,320 --> 01:51:29,840
and characteristics of the bean.
2998
01:51:29,840 --> 01:51:33,119
The French press method
2999
01:51:33,119 --> 01:51:36,960
ratio 75 g per liter. I recommend a
3000
01:51:36,960 --> 01:51:38,719
slightly higher ratio of coffee to water
3001
01:51:38,719 --> 01:51:40,800
when using an infusion brewer if you
3002
01:51:40,800 --> 01:51:42,639
want to produce a brew with a similar
3003
01:51:42,639 --> 01:51:46,080
strength to a pore of a brewer. Grind
3004
01:51:46,080 --> 01:51:49,920
medium caster or super fine sugar. Many
3005
01:51:49,920 --> 01:51:51,520
people grind their beans very coarsely
3006
01:51:51,520 --> 01:51:53,440
when brewing in a French press, but I
3007
01:51:53,440 --> 01:51:55,119
don't think this is necessary unless
3008
01:51:55,119 --> 01:51:57,280
your grinder produces a lot of very fine
3009
01:51:57,280 --> 01:51:59,440
pieces and your brews quickly turn
3010
01:51:59,440 --> 01:52:02,560
bitter. One, grind the coffee just
3011
01:52:02,560 --> 01:52:04,239
before you start brewing. Be sure to
3012
01:52:04,239 --> 01:52:07,119
weigh the coffee first. Two, boil a
3013
01:52:07,119 --> 01:52:08,800
kettle of fresh water with a low mineral
3014
01:52:08,800 --> 01:52:10,880
content suitable for brewing coffee.
3015
01:52:10,880 --> 01:52:12,639
Three, put the ground coffee in the
3016
01:52:12,639 --> 01:52:15,119
French press and place it on the scales.
3017
01:52:15,119 --> 01:52:16,960
Four, pour in the correct amount of
3018
01:52:16,960 --> 01:52:18,719
water, weighing as you pour so you
3019
01:52:18,719 --> 01:52:21,760
achieve the ratio of 75 g per liter.
3020
01:52:21,760 --> 01:52:23,760
Pour relatively quickly and try to get
3021
01:52:23,760 --> 01:52:27,040
all the coffee wet. Five, leave the
3022
01:52:27,040 --> 01:52:29,440
coffee to steep for 4 minutes. During
3023
01:52:29,440 --> 01:52:31,119
this time, the coffee will float to the
3024
01:52:31,119 --> 01:52:34,000
top to form a crust-like layer.
3025
01:52:34,000 --> 01:52:37,440
Six. After 4 minutes, take a large spoon
3026
01:52:37,440 --> 01:52:39,760
and stir the crust at the top. This will
3027
01:52:39,760 --> 01:52:41,599
cause most of the coffee to fall to the
3028
01:52:41,599 --> 01:52:43,520
bottom of the brewer.
3029
01:52:43,520 --> 01:52:45,760
Seven, a little foam and some floating
3030
01:52:45,760 --> 01:52:48,080
grounds will remain on the top. Use the
3031
01:52:48,080 --> 01:52:50,000
spoon to scoop them off and discard
3032
01:52:50,000 --> 01:52:53,920
them. Eight, wait another 5 minutes. The
3033
01:52:53,920 --> 01:52:55,760
coffee would be too hot to drink anyway,
3034
01:52:55,760 --> 01:52:57,599
and leaving it in the brewer allows more
3035
01:52:57,599 --> 01:52:59,119
and more of the coffee and fine
3036
01:52:59,119 --> 01:53:02,320
particles to sink to the bottom.
3037
01:53:02,320 --> 01:53:04,400
Nine, place the mesh plunger in the top
3038
01:53:04,400 --> 01:53:06,719
of the beaker, but do not plunge.
3039
01:53:06,719 --> 01:53:08,480
Plunging will create turbulence, which
3040
01:53:08,480 --> 01:53:10,719
will stir up all the silty coffee at the
3041
01:53:10,719 --> 01:53:14,159
bottom of the pot. 10. Pour the coffee
3042
01:53:14,159 --> 01:53:16,400
slowly through the mesh into the cups
3043
01:53:16,400 --> 01:53:18,400
until you get close to the bottom. This
3044
01:53:18,400 --> 01:53:20,560
liquid will have very little silt in it.
3045
01:53:20,560 --> 01:53:22,639
If you can resist pouring out the very
3046
01:53:22,639 --> 01:53:24,320
last bit, you will end up with a
3047
01:53:24,320 --> 01:53:26,560
delicious, flavorful brew of coffee that
3048
01:53:26,560 --> 01:53:29,679
has very little silt. 11. Allow the
3049
01:53:29,679 --> 01:53:31,840
coffee to cool in the cup a little. Then
3050
01:53:31,840 --> 01:53:33,360
enjoy.
3051
01:53:33,360 --> 01:53:35,119
Many people recommend pouring out the
3052
01:53:35,119 --> 01:53:37,040
entire pot once the brew is done to
3053
01:53:37,040 --> 01:53:38,800
prevent the grounds continuing to steep
3054
01:53:38,800 --> 01:53:41,199
and start to over extract. If you follow
3055
01:53:41,199 --> 01:53:43,119
the instructions, the coffee should not
3056
01:53:43,119 --> 01:53:44,719
continue to brew or add negative
3057
01:53:44,719 --> 01:53:49,320
flavors. So, this is not necessary.
3058
01:53:50,480 --> 01:53:54,159
Pourover or filter brewers.
3059
01:53:54,159 --> 01:53:56,719
The term pourover is used to describe a
3060
01:53:56,719 --> 01:53:58,560
host of different brew methods. The
3061
01:53:58,560 --> 01:54:00,239
common factor is that they brew by
3062
01:54:00,239 --> 01:54:01,920
percolation, which means the water
3063
01:54:01,920 --> 01:54:03,440
passes through a bed of coffee,
3064
01:54:03,440 --> 01:54:05,840
extracting flavor along the way.
3065
01:54:05,840 --> 01:54:07,440
Usually, there is some sort of material
3066
01:54:07,440 --> 01:54:09,199
to filter the grounds from the resulting
3067
01:54:09,199 --> 01:54:11,280
drink, and it can be anything from paper
3068
01:54:11,280 --> 01:54:14,880
to cloth to a fine metal mesh. Simple
3069
01:54:14,880 --> 01:54:16,480
cup top filter brewers have probably
3070
01:54:16,480 --> 01:54:18,400
been used since coffee brewing began,
3071
01:54:18,400 --> 01:54:20,080
but the innovations on them came
3072
01:54:20,080 --> 01:54:22,960
relatively late. Only cloth filters were
3073
01:54:22,960 --> 01:54:24,639
used originally. The invention of the
3074
01:54:24,639 --> 01:54:26,639
paper filter is credited to a German
3075
01:54:26,639 --> 01:54:30,480
entrepreneur Mita Bence in 1908. Now
3076
01:54:30,480 --> 01:54:32,159
controlled by her grandchildren, the
3077
01:54:32,159 --> 01:54:34,480
Mita Group still sells filter papers,
3078
01:54:34,480 --> 01:54:37,040
coffee, and coffee machines today. The
3079
01:54:37,040 --> 01:54:38,880
invention of paper filters encouraged
3080
01:54:38,880 --> 01:54:40,639
the move away from the electric
3081
01:54:40,639 --> 01:54:43,119
percolator, a terrible brewer which
3082
01:54:43,119 --> 01:54:44,719
recirculated hot water through the
3083
01:54:44,719 --> 01:54:46,880
grounds, brewing an incredibly bitter
3084
01:54:46,880 --> 01:54:49,119
cup. The final death nail for the
3085
01:54:49,119 --> 01:54:51,360
percolator was the next major innovation
3086
01:54:51,360 --> 01:54:53,360
in drip coffee brewing, the electric
3087
01:54:53,360 --> 01:54:55,760
coffee machine. The invention can be
3088
01:54:55,760 --> 01:54:57,679
credited to another German company
3089
01:54:57,679 --> 01:55:00,400
called Veomat. Variations on the
3090
01:55:00,400 --> 01:55:02,400
electric filter coffee machine are still
3091
01:55:02,400 --> 01:55:04,719
incredibly popular today, though not all
3092
01:55:04,719 --> 01:55:06,960
produce good coffee.
3093
01:55:06,960 --> 01:55:09,199
Currently, there is a huge range of
3094
01:55:09,199 --> 01:55:10,960
different brewers, brands, and devices
3095
01:55:10,960 --> 01:55:13,440
on offer, all designed to do this same
3096
01:55:13,440 --> 01:55:15,360
job, and each with its own advantages
3097
01:55:15,360 --> 01:55:18,320
and idiosyncrasies. The good news is the
3098
01:55:18,320 --> 01:55:19,920
principle behind this method of brewing
3099
01:55:19,920 --> 01:55:22,480
is universal and the technique is easily
3100
01:55:22,480 --> 01:55:26,159
adapted to different brewers.
3101
01:55:26,159 --> 01:55:28,480
The key principles
3102
01:55:28,480 --> 01:55:30,320
when coffee is brewed this way, three
3103
01:55:30,320 --> 01:55:32,080
variables affect the resulting cup of
3104
01:55:32,080 --> 01:55:34,239
coffee. Unfortunately, they are not
3105
01:55:34,239 --> 01:55:36,239
independent of each other, which is why
3106
01:55:36,239 --> 01:55:38,080
precise measurement of both coffee and
3107
01:55:38,080 --> 01:55:40,480
water is so useful, especially if you
3108
01:55:40,480 --> 01:55:42,239
are blurry eyed when making the coffee
3109
01:55:42,239 --> 01:55:44,400
first thing in the morning. One, the
3110
01:55:44,400 --> 01:55:46,239
grinder the coffee. The finer the
3111
01:55:46,239 --> 01:55:48,159
coffee, the more is extracted from it as
3112
01:55:48,159 --> 01:55:50,000
the water passes through. This is
3113
01:55:50,000 --> 01:55:51,840
because there is a greater surface area
3114
01:55:51,840 --> 01:55:53,840
and because water flows through finer
3115
01:55:53,840 --> 01:55:55,599
coffee more slowly. So there will be
3116
01:55:55,599 --> 01:55:58,560
more contact time. Two, the contact
3117
01:55:58,560 --> 01:56:00,639
time. This is not only how quickly the
3118
01:56:00,639 --> 01:56:02,400
water flows through the coffee, but also
3119
01:56:02,400 --> 01:56:05,119
how long it takes us to add the water.
3120
01:56:05,119 --> 01:56:07,360
We can extend the brew time by adding
3121
01:56:07,360 --> 01:56:09,360
the water very slowly to increase the
3122
01:56:09,360 --> 01:56:12,320
extraction of the coffee. Three, the
3123
01:56:12,320 --> 01:56:14,239
amount of coffee. The more coffee there
3124
01:56:14,239 --> 01:56:16,320
is, the longer the water will take to
3125
01:56:16,320 --> 01:56:18,239
flow through and the longer the contact
3126
01:56:18,239 --> 01:56:21,199
time. To replicate a good brew, these
3127
01:56:21,199 --> 01:56:22,960
three variables must be kept as
3128
01:56:22,960 --> 01:56:26,400
consistent as possible. If, for example,
3129
01:56:26,400 --> 01:56:28,080
someone reduces the amount of coffee by
3130
01:56:28,080 --> 01:56:29,840
accident, they might assume that the
3131
01:56:29,840 --> 01:56:31,199
reason the coffee did not brew long
3132
01:56:31,199 --> 01:56:33,760
enough was due to the grind being wrong.
3133
01:56:33,760 --> 01:56:35,599
If we do not pay attention, it's very
3134
01:56:35,599 --> 01:56:37,840
easy to get confused and start to make
3135
01:56:37,840 --> 01:56:40,639
bad coffee.
3136
01:56:40,639 --> 01:56:42,480
The bloom.
3137
01:56:42,480 --> 01:56:44,560
This is the common practice of adding
3138
01:56:44,560 --> 01:56:46,400
just a little water to the coffee at the
3139
01:56:46,400 --> 01:56:48,560
start of the brew. Usually just enough
3140
01:56:48,560 --> 01:56:51,119
to get all the coffee wet. When you add
3141
01:56:51,119 --> 01:56:53,040
the hot water, the ground start to
3142
01:56:53,040 --> 01:56:55,119
release the trapped carbon dioxide and
3143
01:56:55,119 --> 01:56:57,840
the bed of coffee will swell like dough
3144
01:56:57,840 --> 01:57:00,639
rising. It is typical to wait 30 seconds
3145
01:57:00,639 --> 01:57:02,480
before starting to add the rest of the
3146
01:57:02,480 --> 01:57:04,880
brew water. Despite the widespread
3147
01:57:04,880 --> 01:57:06,719
nature of this practice, there isn't a
3148
01:57:06,719 --> 01:57:08,960
lot of science to justify it. It might
3149
01:57:08,960 --> 01:57:10,480
be that releasing some of the carbon
3150
01:57:10,480 --> 01:57:12,719
dioxide helps make the coffee easier to
3151
01:57:12,719 --> 01:57:15,040
extract and some studies seem to support
3152
01:57:15,040 --> 01:57:17,440
this. I think it adds a pleasant moment
3153
01:57:17,440 --> 01:57:19,360
in the morning coffee ritual as watching
3154
01:57:19,360 --> 01:57:21,040
the grounds bloom is a little
3155
01:57:21,040 --> 01:57:23,840
mesmerizing.
3156
01:57:23,840 --> 01:57:26,960
Pouring kettles. When using the pourover
3157
01:57:26,960 --> 01:57:28,880
method to brew coffee, the rate at which
3158
01:57:28,880 --> 01:57:30,560
you add water plays a role in the
3159
01:57:30,560 --> 01:57:33,040
brewing process. Pouring slowly and
3160
01:57:33,040 --> 01:57:35,119
carefully from a standard kettle is
3161
01:57:35,119 --> 01:57:37,280
difficult to do. And recently there's
3162
01:57:37,280 --> 01:57:38,960
been a dramatic rise in coffee bars
3163
01:57:38,960 --> 01:57:41,280
using special pouring kettles. These are
3164
01:57:41,280 --> 01:57:42,560
usually placed on the stove, but
3165
01:57:42,560 --> 01:57:44,960
electric models are available. The
3166
01:57:44,960 --> 01:57:47,199
common factor is that the spout is very
3167
01:57:47,199 --> 01:57:49,520
narrow, so they issue a very slow,
3168
01:57:49,520 --> 01:57:52,800
steady stream of water onto the coffee.
3169
01:57:52,800 --> 01:57:54,400
Despite their popularity in the
3170
01:57:54,400 --> 01:57:56,719
industry, I am not convinced they are
3171
01:57:56,719 --> 01:57:58,880
truly a worthwhile expense for the home
3172
01:57:58,880 --> 01:58:01,599
brewer. They do make pouring easier, but
3173
01:58:01,599 --> 01:58:03,360
if not used properly, the water can drop
3174
01:58:03,360 --> 01:58:04,960
in temperature and prevent the coffee
3175
01:58:04,960 --> 01:58:07,199
from brewing as well as it could. They
3176
01:58:07,199 --> 01:58:08,960
could also be viewed as an overly
3177
01:58:08,960 --> 01:58:11,040
serious and complicated gadget when in
3178
01:58:11,040 --> 01:58:12,960
truth we just want to pour the water
3179
01:58:12,960 --> 01:58:15,679
slowly over the coffee. However, if we
3180
01:58:15,679 --> 01:58:16,960
pour at different rates on different
3181
01:58:16,960 --> 01:58:19,119
days, something that is very easy to do,
3182
01:58:19,119 --> 01:58:20,639
then we will get different tasting
3183
01:58:20,639 --> 01:58:22,880
coffee from one day to the next, which
3184
01:58:22,880 --> 01:58:26,080
is not a good scenario.
3185
01:58:26,080 --> 01:58:29,760
Pourover or filter brewers. Ratio 60
3186
01:58:29,760 --> 01:58:32,159
grams per liter. I recommend this as a
3187
01:58:32,159 --> 01:58:34,080
starting point for all pourover and
3188
01:58:34,080 --> 01:58:36,239
filter coffee methods, but be sure to
3189
01:58:36,239 --> 01:58:38,960
experiment to find your preference.
3190
01:58:38,960 --> 01:58:42,080
Grind medium like caster or superfine
3191
01:58:42,080 --> 01:58:43,599
sugar. This would be suitable for
3192
01:58:43,599 --> 01:58:46,159
brewing around 30 g of coffee to 500 g
3193
01:58:46,159 --> 01:58:48,239
of water. You will need to grind the
3194
01:58:48,239 --> 01:58:49,920
beans more finely if you are brewing a
3195
01:58:49,920 --> 01:58:51,840
single cup and more coarsely if you want
3196
01:58:51,840 --> 01:58:53,920
to brew more.
3197
01:58:53,920 --> 01:58:56,080
One, grind the coffee just before you
3198
01:58:56,080 --> 01:58:57,679
start brewing. Be sure to weigh the
3199
01:58:57,679 --> 01:59:00,560
coffee first. Two, boil a kettle of
3200
01:59:00,560 --> 01:59:02,080
fresh water with a low mineral content
3201
01:59:02,080 --> 01:59:04,880
suitable for coffee brewing. Three,
3202
01:59:04,880 --> 01:59:06,719
while the kettle is boiling, place the
3203
01:59:06,719 --> 01:59:08,480
paper filter into the brewer and rinse
3204
01:59:08,480 --> 01:59:10,639
briefly under the hot tap. This helps to
3205
01:59:10,639 --> 01:59:12,639
reduce any taste the paper might impart
3206
01:59:12,639 --> 01:59:14,480
to the coffee and also warms up the
3207
01:59:14,480 --> 01:59:17,520
brewing device. Four, add the coffee to
3208
01:59:17,520 --> 01:59:19,360
the brewer. Place the brewer on top of a
3209
01:59:19,360 --> 01:59:21,360
cup or jug and place it all on the
3210
01:59:21,360 --> 01:59:24,800
scales. Five, wait 10 seconds once the
3211
01:59:24,800 --> 01:59:26,080
kettle is boiled if you're pouring
3212
01:59:26,080 --> 01:59:27,760
straight from it. If you're using a
3213
01:59:27,760 --> 01:59:29,920
pouring kettle, decant the water into it
3214
01:59:29,920 --> 01:59:31,440
immediately.
3215
01:59:31,440 --> 01:59:34,480
Six, using the scales as a guide, pour a
3216
01:59:34,480 --> 01:59:36,239
little water onto the coffee, about
3217
01:59:36,239 --> 01:59:38,800
twice as much as the coffee by weight.
3218
01:59:38,800 --> 01:59:41,119
Don't worry about being too accurate.
3219
01:59:41,119 --> 01:59:42,960
Just make sure you add enough to wet the
3220
01:59:42,960 --> 01:59:45,199
coffee. I like to pick the cone up and
3221
01:59:45,199 --> 01:59:46,800
give it a little swirl to make sure all
3222
01:59:46,800 --> 01:59:49,199
the coffee is wet. Careful stirring with
3223
01:59:49,199 --> 01:59:51,920
a spoon is another option. Wait 30
3224
01:59:51,920 --> 01:59:53,840
seconds before starting to pour the rest
3225
01:59:53,840 --> 01:59:57,360
of the water. Seven. Slowly pour the
3226
01:59:57,360 --> 01:59:59,360
remainder of the water onto the coffee,
3227
01:59:59,360 --> 02:00:01,040
weighing as you go to get an accurate
3228
02:00:01,040 --> 02:00:03,199
amount and taking into account the water
3229
02:00:03,199 --> 02:00:05,840
already added. Try to pour directly on
3230
02:00:05,840 --> 02:00:07,520
the coffee and not on the walls of the
3231
02:00:07,520 --> 02:00:09,440
brewer as the water may pass through
3232
02:00:09,440 --> 02:00:12,159
without really extracting the coffee.
3233
02:00:12,159 --> 02:00:14,800
Eight. Once you've added all the
3234
02:00:14,800 --> 02:00:16,800
necessary water and the surface of the
3235
02:00:16,800 --> 02:00:19,520
liquid is about 2 to 3 cm, about an inch
3236
02:00:19,520 --> 02:00:22,000
below the top of the cone, gently swirl
3237
02:00:22,000 --> 02:00:24,320
again. This stops any coffee from
3238
02:00:24,320 --> 02:00:26,800
sticking to the walls of the brewer.
3239
02:00:26,800 --> 02:00:28,960
Nine, let it drip through until the bed
3240
02:00:28,960 --> 02:00:31,119
of coffee looks dry. It should be
3241
02:00:31,119 --> 02:00:32,880
relatively flat at the base of the
3242
02:00:32,880 --> 02:00:35,840
brewer. 10. Discard the coffee and
3243
02:00:35,840 --> 02:00:37,760
paper. Remove the brewer from the cup
3244
02:00:37,760 --> 02:00:39,920
and enjoy the coffee.
3245
02:00:39,920 --> 02:00:41,520
If you're not happy with the resulting
3246
02:00:41,520 --> 02:00:43,280
cup of coffee, think about what you want
3247
02:00:43,280 --> 02:00:45,360
to change. I would recommend using the
3248
02:00:45,360 --> 02:00:47,040
grind to change the flavor of the
3249
02:00:47,040 --> 02:00:49,119
coffee. If the coffee is bitter, it may
3250
02:00:49,119 --> 02:00:50,800
be overextracted, so you should try your
3251
02:00:50,800 --> 02:00:52,719
next brew using a slightly coarser
3252
02:00:52,719 --> 02:00:54,880
grind. If it is weak, sour, or
3253
02:00:54,880 --> 02:00:57,040
astringent, try grinding more finely for
3254
02:00:57,040 --> 02:00:59,280
the next brew. Very quickly, you will
3255
02:00:59,280 --> 02:01:00,719
know the best grind settings for the
3256
02:01:00,719 --> 02:01:04,159
coffees you enjoy.
3257
02:01:04,159 --> 02:01:06,560
Different kinds of filters.
3258
02:01:06,560 --> 02:01:08,320
There are three main types of filters
3259
02:01:08,320 --> 02:01:09,920
used in pourover and filter coffee
3260
02:01:09,920 --> 02:01:12,080
brewing. Each affect the resulting brew
3261
02:01:12,080 --> 02:01:14,800
by straining out different things. Metal
3262
02:01:14,800 --> 02:01:17,199
filters. Like the French press, metal
3263
02:01:17,199 --> 02:01:19,440
filters only remove the larger pieces of
3264
02:01:19,440 --> 02:01:21,599
ground coffee. The resulting brew will
3265
02:01:21,599 --> 02:01:23,599
have some silty sediment in it and will
3266
02:01:23,599 --> 02:01:25,599
look a little cloudy. It will have the
3267
02:01:25,599 --> 02:01:27,440
added body from both the suspended
3268
02:01:27,440 --> 02:01:29,119
grounds and the oils from the coffee.
3269
02:01:29,119 --> 02:01:31,599
And many people enjoy a cup like this.
3270
02:01:31,599 --> 02:01:33,920
Metal filters can be used for years as
3271
02:01:33,920 --> 02:01:35,520
long as the filters are kept clean and
3272
02:01:35,520 --> 02:01:38,159
washed regularly as failure to do so
3273
02:01:38,159 --> 02:01:40,159
will allow oils to build up and become
3274
02:01:40,159 --> 02:01:44,000
rancid. Cloth. Cloth has been used to
3275
02:01:44,000 --> 02:01:46,800
filter coffee for a very long time. Like
3276
02:01:46,800 --> 02:01:48,719
paper, it strains out the suspended
3277
02:01:48,719 --> 02:01:50,960
pieces of coffee, but it allows some of
3278
02:01:50,960 --> 02:01:53,199
the oil to come through. The resulting
3279
02:01:53,199 --> 02:01:55,599
cup is very clean with a richer, fuller
3280
02:01:55,599 --> 02:01:58,719
mouth feel. After use, immediately rinse
3281
02:01:58,719 --> 02:02:00,880
a cloth filter as well as possible. then
3282
02:02:00,880 --> 02:02:03,040
dry it quickly. If you leave the cloth
3283
02:02:03,040 --> 02:02:04,800
to dry slowly, it will develop
3284
02:02:04,800 --> 02:02:06,800
unpleasant flavors similar to the smell
3285
02:02:06,800 --> 02:02:08,320
of laundry that has been left in the
3286
02:02:08,320 --> 02:02:10,880
machine too long. If you use the cloth
3287
02:02:10,880 --> 02:02:13,040
regularly, keep it stored wet in a glass
3288
02:02:13,040 --> 02:02:14,960
of water in the refrigerator. If you
3289
02:02:14,960 --> 02:02:17,119
plan to store the cloth for a long time,
3290
02:02:17,119 --> 02:02:19,520
put it wet into a ziploc bag and freeze
3291
02:02:19,520 --> 02:02:21,840
it. Repeatedly freezing and thoring it
3292
02:02:21,840 --> 02:02:23,920
will cause the cloth to degrade a little
3293
02:02:23,920 --> 02:02:26,560
quicker. However, the cloth shouldn't be
3294
02:02:26,560 --> 02:02:28,800
allowed to get too stained. For
3295
02:02:28,800 --> 02:02:30,239
cleaning, I would recommend a product
3296
02:02:30,239 --> 02:02:32,800
called Kafisa made by Ernax. While this
3297
02:02:32,800 --> 02:02:34,719
is marketed as an espresso machine
3298
02:02:34,719 --> 02:02:36,719
cleaner, the original formula was
3299
02:02:36,719 --> 02:02:38,719
developed to clean the cloths used in
3300
02:02:38,719 --> 02:02:41,040
very large filter brewers. Dissolve a
3301
02:02:41,040 --> 02:02:42,719
small amount in hot water and soak the
3302
02:02:42,719 --> 02:02:44,880
cloth in it, then rinse thoroughly and
3303
02:02:44,880 --> 02:02:47,440
store.
3304
02:02:47,440 --> 02:02:50,480
Paper. Paper filters are the most common
3305
02:02:50,480 --> 02:02:52,159
type of filter, and they produce the
3306
02:02:52,159 --> 02:02:54,400
cleanest cup of coffee. They strain out
3307
02:02:54,400 --> 02:02:56,719
all of the suspended material as well as
3308
02:02:56,719 --> 02:02:58,560
any oils that may have ended up in the
3309
02:02:58,560 --> 02:03:00,800
brew. The resulting cup is a fairly
3310
02:03:00,800 --> 02:03:03,280
clear liquid, often with a reddish hue.
3311
02:03:03,280 --> 02:03:05,440
I always recommend bleached white papers
3312
02:03:05,440 --> 02:03:07,840
as the unbleached brown papers tend to
3313
02:03:07,840 --> 02:03:10,560
impart an unpleasant papery taste to the
3314
02:03:10,560 --> 02:03:12,960
coffee.
3315
02:03:12,960 --> 02:03:16,719
The electric filter machine method.
3316
02:03:16,719 --> 02:03:18,960
An electric coffee machine takes away a
3317
02:03:18,960 --> 02:03:21,119
lot of the guesswork and adds plenty of
3318
02:03:21,119 --> 02:03:23,280
repeatability. We still have to be
3319
02:03:23,280 --> 02:03:25,520
consistent in how much coffee we use and
3320
02:03:25,520 --> 02:03:27,280
how much cold water we put into the
3321
02:03:27,280 --> 02:03:29,199
machine, but aside from that, we can
3322
02:03:29,199 --> 02:03:33,040
trust the brewer to do its job. However,
3323
02:03:33,040 --> 02:03:34,880
most domestic filter coffee machines
3324
02:03:34,880 --> 02:03:37,520
tend to make pretty bad coffee. This is
3325
02:03:37,520 --> 02:03:39,440
primarily because they are not capable
3326
02:03:39,440 --> 02:03:41,440
of heating the water up to the correct
3327
02:03:41,440 --> 02:03:43,760
temperature. If you are shopping for a
3328
02:03:43,760 --> 02:03:46,239
new one, make sure it has been certified
3329
02:03:46,239 --> 02:03:48,239
to reach suitable temperatures. I would
3330
02:03:48,239 --> 02:03:50,239
recommend buying a machine endorsed by
3331
02:03:50,239 --> 02:03:52,000
an organization such as the Specialty
3332
02:03:52,000 --> 02:03:54,159
Coffee Association or the European
3333
02:03:54,159 --> 02:03:56,800
Coffee Brewing Center. I would also
3334
02:03:56,800 --> 02:03:59,119
avoid buying a machine with any sort of
3335
02:03:59,119 --> 02:04:01,679
hot plate. Keeping a jug of coffee on a
3336
02:04:01,679 --> 02:04:04,239
hot plate very quickly cooks the coffee,
3337
02:04:04,239 --> 02:04:07,040
producing some unpleasant flavors.
3338
02:04:07,040 --> 02:04:09,280
Choose instead a machine with a thermal
3339
02:04:09,280 --> 02:04:12,000
carff. Most electric machines perform
3340
02:04:12,000 --> 02:04:14,239
best when brewing larger volumes. With
3341
02:04:14,239 --> 02:04:15,920
most machines, I would recommend brewing
3342
02:04:15,920 --> 02:04:18,719
at least 500 ml of coffee at a time,
3343
02:04:18,719 --> 02:04:20,719
which will last around 30 minutes in a
3344
02:04:20,719 --> 02:04:22,880
thermal carff.
3345
02:04:22,880 --> 02:04:26,320
The electric filter machine method ratio
3346
02:04:26,320 --> 02:04:29,040
60 g per liter. I recommend this as a
3347
02:04:29,040 --> 02:04:30,800
starting point for all pourover and
3348
02:04:30,800 --> 02:04:32,639
filter coffee methods, but be sure to
3349
02:04:32,639 --> 02:04:34,960
experiment to find your preference.
3350
02:04:34,960 --> 02:04:38,400
Grind medium like caster or superfine
3351
02:04:38,400 --> 02:04:41,360
sugar. If making between 500 mls and a
3352
02:04:41,360 --> 02:04:43,599
liter of coffee, you will need to grind
3353
02:04:43,599 --> 02:04:45,679
beans more costly if brewing larger
3354
02:04:45,679 --> 02:04:48,080
volumes as many machines can brew up to
3355
02:04:48,080 --> 02:04:51,599
one liter at a time, if not more. One,
3356
02:04:51,599 --> 02:04:53,040
grind the coffee just before you start
3357
02:04:53,040 --> 02:04:54,880
brewing. Be sure to weigh the coffee
3358
02:04:54,880 --> 02:04:57,520
first. Two, put the filter paper in the
3359
02:04:57,520 --> 02:04:59,520
brewing basket, then rinse under the hot
3360
02:04:59,520 --> 02:05:02,480
tap. Three, place the brew basket in the
3361
02:05:02,480 --> 02:05:04,639
machine, then add fresh water with a low
3362
02:05:04,639 --> 02:05:06,320
mineral content suitable for coffee
3363
02:05:06,320 --> 02:05:09,119
brewing. Four, switch on the machine and
3364
02:05:09,119 --> 02:05:11,760
as the brew starts, keep an eye on it.
3365
02:05:11,760 --> 02:05:13,280
If some of the coffee is not getting
3366
02:05:13,280 --> 02:05:16,239
wet, give it a quick stir with a spoon.
3367
02:05:16,239 --> 02:05:18,880
Five, allow the brew to finish. Six,
3368
02:05:18,880 --> 02:05:21,360
discard the paper and grounds. Seven,
3369
02:05:21,360 --> 02:05:24,320
enjoy your coffee. As in the pour over
3370
02:05:24,320 --> 02:05:26,320
cone method, adjusting the ground size
3371
02:05:26,320 --> 02:05:28,639
is a better way to change the flavor
3372
02:05:28,639 --> 02:05:30,239
than adjusting the amount of coffee you
3373
02:05:30,239 --> 02:05:34,239
add if you are not happy with your cup.
3374
02:05:34,239 --> 02:05:37,679
The arrow press. The AeroPress is a
3375
02:05:37,679 --> 02:05:39,679
rather unusual coffee maker, but I've
3376
02:05:39,679 --> 02:05:41,840
yet to meet someone who has one and does
3377
02:05:41,840 --> 02:05:44,239
not love using it. It was invented in
3378
02:05:44,239 --> 02:05:47,440
2005 by Alan Adler, the inventor of the
3379
02:05:47,440 --> 02:05:50,159
Arab throwing ring, hence its name. It's
3380
02:05:50,159 --> 02:05:52,320
a cheap, durable, and very portable
3381
02:05:52,320 --> 02:05:54,320
brewer that many coffee professionals
3382
02:05:54,320 --> 02:05:55,840
take with them when they travel around
3383
02:05:55,840 --> 02:05:58,239
the world. In addition, this brewer is
3384
02:05:58,239 --> 02:06:00,719
very easy to clean. The interesting
3385
02:06:00,719 --> 02:06:02,480
thing about the AeroPress is that it
3386
02:06:02,480 --> 02:06:04,719
combines two different brewing methods.
3387
02:06:04,719 --> 02:06:06,960
Initially, the water and coffee steep
3388
02:06:06,960 --> 02:06:08,560
together as they would in a French
3389
02:06:08,560 --> 02:06:11,599
press. However, to complete the brew, a
3390
02:06:11,599 --> 02:06:13,360
piston is used to push the water through
3391
02:06:13,360 --> 02:06:15,520
the grounds and then through a paper
3392
02:06:15,520 --> 02:06:17,360
filter. A little like an espresso
3393
02:06:17,360 --> 02:06:19,119
machine and a little like a filter
3394
02:06:19,119 --> 02:06:21,040
coffee maker. Compared with other
3395
02:06:21,040 --> 02:06:23,119
brewers, the number of different recipes
3396
02:06:23,119 --> 02:06:25,040
and techniques that can be used the air
3397
02:06:25,040 --> 02:06:27,520
press is enormous. There is even a
3398
02:06:27,520 --> 02:06:28,960
competition each year for the best
3399
02:06:28,960 --> 02:06:31,119
technique which started in Norway but
3400
02:06:31,119 --> 02:06:32,719
has ended up growing into an
3401
02:06:32,719 --> 02:06:34,719
international event dubbed the World
3402
02:06:34,719 --> 02:06:37,360
Aeropress Championships. Each year the
3403
02:06:37,360 --> 02:06:39,280
organizers publish the top three methods
3404
02:06:39,280 --> 02:06:40,880
from the competition on their website
3405
02:06:40,880 --> 02:06:42,480
which should give you an idea of how
3406
02:06:42,480 --> 02:06:45,599
variable these machines can be. I would
3407
02:06:45,599 --> 02:06:47,840
however argue against any claims that
3408
02:06:47,840 --> 02:06:49,599
the AeroPress can be used to produce
3409
02:06:49,599 --> 02:06:51,599
espresso or anything like it. It can
3410
02:06:51,599 --> 02:06:53,840
make small, strong cups of coffee, but a
3411
02:06:53,840 --> 02:06:56,000
person pushing down on a plunger simply
3412
02:06:56,000 --> 02:06:58,239
cannot replicate the very high pressures
3413
02:06:58,239 --> 02:07:00,480
used in an espresso machine. I'll
3414
02:07:00,480 --> 02:07:02,159
describe the two main methods of using
3415
02:07:02,159 --> 02:07:04,800
this brewer shortly. Ratio and grind
3416
02:07:04,800 --> 02:07:06,960
size. The relationship between grind
3417
02:07:06,960 --> 02:07:08,480
size, brew time, and the amount of
3418
02:07:08,480 --> 02:07:10,400
brewing water used is incredibly
3419
02:07:10,400 --> 02:07:12,480
important here. For best results with an
3420
02:07:12,480 --> 02:07:14,639
AeroPress, you should decide first what
3421
02:07:14,639 --> 02:07:17,040
kind of cup of coffee you want to drink.
3422
02:07:17,040 --> 02:07:18,800
If you want to brew something short and
3423
02:07:18,800 --> 02:07:20,400
strong, I would suggest starting with a
3424
02:07:20,400 --> 02:07:23,280
ratio of 100 g per liter. If you want to
3425
02:07:23,280 --> 02:07:24,800
brew a little quicker, then you will
3426
02:07:24,800 --> 02:07:27,280
need to grind relatively fine. You can
3427
02:07:27,280 --> 02:07:29,199
use a coarser grind if you choose, but
3428
02:07:29,199 --> 02:07:30,960
you will need to extend the brewing time
3429
02:07:30,960 --> 02:07:33,199
for best results. If you want something
3430
02:07:33,199 --> 02:07:35,440
closer to a regular cup of coffee, I
3431
02:07:35,440 --> 02:07:37,840
would suggest using a ratio of 75 g per
3432
02:07:37,840 --> 02:07:40,639
liter. This is the same ratio as that
3433
02:07:40,639 --> 02:07:42,400
recommended for the French press because
3434
02:07:42,400 --> 02:07:44,159
this is also an immersion brewing
3435
02:07:44,159 --> 02:07:46,239
method. Again, you can match your
3436
02:07:46,239 --> 02:07:50,679
brewing time to your grind size.
3437
02:07:51,840 --> 02:07:55,360
Traditional error press method.
3438
02:07:55,360 --> 02:07:56,800
This method will allow you to brew
3439
02:07:56,800 --> 02:07:58,639
slightly more coffee than the inverted
3440
02:07:58,639 --> 02:08:00,880
method described next. It is also a
3441
02:08:00,880 --> 02:08:02,639
little less fussy and there is less
3442
02:08:02,639 --> 02:08:05,199
potential for mess in the kitchen.
3443
02:08:05,199 --> 02:08:06,880
Because there are so many factors at
3444
02:08:06,880 --> 02:08:09,119
play, it is tempting to adjust many
3445
02:08:09,119 --> 02:08:11,199
variables at once. Pushing harder will
3446
02:08:11,199 --> 02:08:13,119
speed up the brew, but will also extract
3447
02:08:13,119 --> 02:08:15,040
a little more from the coffee. Extending
3448
02:08:15,040 --> 02:08:17,520
the steep time will also extract more as
3449
02:08:17,520 --> 02:08:19,199
will grinding the coffee on a finer
3450
02:08:19,199 --> 02:08:21,679
setting. However, it is always best to
3451
02:08:21,679 --> 02:08:24,320
change only one thing at a time and more
3452
02:08:24,320 --> 02:08:26,320
experimentation simply means more
3453
02:08:26,320 --> 02:08:28,000
opportunities to drink interesting cups
3454
02:08:28,000 --> 02:08:31,360
of coffee. One, grind the coffee just
3455
02:08:31,360 --> 02:08:33,040
before you start brewing. Be sure to
3456
02:08:33,040 --> 02:08:35,599
weigh the coffee first. Two, put a
3457
02:08:35,599 --> 02:08:37,280
filter paper into the filter holder and
3458
02:08:37,280 --> 02:08:39,840
lock it into the body of the brewer.
3459
02:08:39,840 --> 02:08:42,480
Three, run some hot water through to
3460
02:08:42,480 --> 02:08:45,199
heat the brewer and rinse the paper.
3461
02:08:45,199 --> 02:08:47,199
Four, place a mug on your digital
3462
02:08:47,199 --> 02:08:49,119
scales, put the main part of the brewer
3463
02:08:49,119 --> 02:08:51,760
on top, and then add the coffee. Five,
3464
02:08:51,760 --> 02:08:53,920
boil a kettle of fresh water with a low
3465
02:08:53,920 --> 02:08:55,840
mineral content suitable for brewing
3466
02:08:55,840 --> 02:08:59,119
coffee. Six, wait 10 to 20 seconds after
3467
02:08:59,119 --> 02:09:00,880
the kettle is boiled, turn on the
3468
02:09:00,880 --> 02:09:02,880
scales, and add the desired amount of
3469
02:09:02,880 --> 02:09:05,520
water to the air press. For example, for
3470
02:09:05,520 --> 02:09:08,239
15 gram of coffee, I would add 200 ml,
3471
02:09:08,239 --> 02:09:12,400
200 g of water. Start a timer. Seven.
3472
02:09:12,400 --> 02:09:14,480
Give the coffee a quick stir. Then put
3473
02:09:14,480 --> 02:09:16,239
the piston part of the air press in
3474
02:09:16,239 --> 02:09:18,400
place. Make sure it seals, but don't
3475
02:09:18,400 --> 02:09:20,800
push down yet. This creates a vacuum
3476
02:09:20,800 --> 02:09:22,800
above the coffee, preventing the liquid
3477
02:09:22,800 --> 02:09:24,239
from dripping out of the bottom of the
3478
02:09:24,239 --> 02:09:27,599
brewer before you want it to. Eight.
3479
02:09:27,599 --> 02:09:29,840
After a period of brewing, I recommend
3480
02:09:29,840 --> 02:09:31,760
starting with one minute, take the mug
3481
02:09:31,760 --> 02:09:34,079
in the brewer off the scales and slowly
3482
02:09:34,079 --> 02:09:36,079
push down the plunger until all the
3483
02:09:36,079 --> 02:09:38,639
liquid has been expelled.
3484
02:09:38,639 --> 02:09:40,639
Nine. Pull the piston back a few
3485
02:09:40,639 --> 02:09:43,040
centimeters, an inch, to stop the brewer
3486
02:09:43,040 --> 02:09:45,199
from dripping when you discard the spent
3487
02:09:45,199 --> 02:09:47,679
coffee. Remove the filter holder and
3488
02:09:47,679 --> 02:09:49,360
holding the brewer over the waist bin,
3489
02:09:49,360 --> 02:09:51,040
push the plunger out to get rid of the
3490
02:09:51,040 --> 02:09:53,599
grounds. Tap out any loose bits. Then
3491
02:09:53,599 --> 02:09:55,440
immediately rinse and clean the bottom
3492
02:09:55,440 --> 02:09:58,719
of the piston and the brewer. 10. Enjoy
3493
02:09:58,719 --> 02:10:01,880
your coffee.
3494
02:10:02,880 --> 02:10:06,480
Inverted error press method.
3495
02:10:06,480 --> 02:10:08,239
I want to describe this method because
3496
02:10:08,239 --> 02:10:10,639
it is so popular, but also because it
3497
02:10:10,639 --> 02:10:13,360
often goes wrong. I recommend starting
3498
02:10:13,360 --> 02:10:15,760
with and generally using the traditional
3499
02:10:15,760 --> 02:10:17,599
method, but if you want to experiment,
3500
02:10:17,599 --> 02:10:20,400
here is how to do it safely. The idea
3501
02:10:20,400 --> 02:10:22,480
behind this alternative method is to
3502
02:10:22,480 --> 02:10:24,639
invert the device so that it is
3503
02:10:24,639 --> 02:10:26,560
impossible for the brewing liquid to
3504
02:10:26,560 --> 02:10:29,440
escape during the infusion phase. You
3505
02:10:29,440 --> 02:10:31,119
will have to flip over the brewer full
3506
02:10:31,119 --> 02:10:33,280
of coffee onto a cup before you push the
3507
02:10:33,280 --> 02:10:34,880
plunger. And this is where things go
3508
02:10:34,880 --> 02:10:37,199
wrong. Vessels full of hot liquid should
3509
02:10:37,199 --> 02:10:40,000
be flipped with caution. It's also
3510
02:10:40,000 --> 02:10:41,520
important to note that this method will
3511
02:10:41,520 --> 02:10:43,280
not allow you to brew as much coffee.
3512
02:10:43,280 --> 02:10:45,520
The maximum brew is probably 200 mls of
3513
02:10:45,520 --> 02:10:47,360
water.
3514
02:10:47,360 --> 02:10:49,520
One, grind the coffee just before you
3515
02:10:49,520 --> 02:10:51,119
start brewing. Be sure to weigh the
3516
02:10:51,119 --> 02:10:53,520
coffee first. Two, insert the piston
3517
02:10:53,520 --> 02:10:56,159
about 2 cm, 3/4 of an inch, into the
3518
02:10:56,159 --> 02:10:58,320
brewer, turn upside down, and place it
3519
02:10:58,320 --> 02:11:01,440
on the digital scales. Add the coffee.
3520
02:11:01,440 --> 02:11:03,760
Three, boil a kettle of fresh water with
3521
02:11:03,760 --> 02:11:05,679
low mineral content suitable for brewing
3522
02:11:05,679 --> 02:11:09,119
coffee. Four, wait 10 to 20 seconds
3523
02:11:09,119 --> 02:11:10,960
after the kettle is boiled. Turn on the
3524
02:11:10,960 --> 02:11:12,960
scales, then add the desired amount of
3525
02:11:12,960 --> 02:11:16,639
hot water to the air press. Five, start
3526
02:11:16,639 --> 02:11:18,320
a timer and give the coffee a quick
3527
02:11:18,320 --> 02:11:22,480
stir. Steep for 1 minute. Six, while the
3528
02:11:22,480 --> 02:11:24,239
coffee is steeping, remove the brewer
3529
02:11:24,239 --> 02:11:26,159
from the scales. Put the filter holder
3530
02:11:26,159 --> 02:11:28,639
containing the paper onto the brewer. If
3531
02:11:28,639 --> 02:11:30,079
you have rinsed the paper, it should
3532
02:11:30,079 --> 02:11:32,960
stick when turned upside down.
3533
02:11:32,960 --> 02:11:35,199
Seven, slowly pull the top part of the
3534
02:11:35,199 --> 02:11:37,360
brewer down onto the piston until the
3535
02:11:37,360 --> 02:11:39,440
liquid is nearly touching the filter.
3536
02:11:39,440 --> 02:11:40,960
This will make the piston much more
3537
02:11:40,960 --> 02:11:43,119
stable and less likely to pop off during
3538
02:11:43,119 --> 02:11:46,159
the flip. Eight. At the end of the
3539
02:11:46,159 --> 02:11:48,560
steep, place a mug upside down on top of
3540
02:11:48,560 --> 02:11:50,639
the brewer and with one hand on each,
3541
02:11:50,639 --> 02:11:54,000
carefully flip them over. Nine, slowly
3542
02:11:54,000 --> 02:11:55,760
push down the plunger until all the
3543
02:11:55,760 --> 02:11:58,880
liquid has been expelled into the mug.
3544
02:11:58,880 --> 02:12:02,320
10. Empty and rinse the brewer. 11.
3545
02:12:02,320 --> 02:12:05,960
Enjoy your coffee.
3546
02:12:06,960 --> 02:12:10,320
Stovetop mocka pot.
3547
02:12:10,320 --> 02:12:12,400
Most homes have a mocka pot in use or at
3548
02:12:12,400 --> 02:12:14,480
least buried in the cupboard. In many
3549
02:12:14,480 --> 02:12:16,079
ways, I struggle to explain its
3550
02:12:16,079 --> 02:12:17,920
popularity as it's not the most
3551
02:12:17,920 --> 02:12:19,920
userfriendly device in the world and
3552
02:12:19,920 --> 02:12:21,760
it's not easy to produce delicious
3553
02:12:21,760 --> 02:12:23,760
coffee with one. It tends to produce
3554
02:12:23,760 --> 02:12:26,400
very strong, very bitter coffee, but is
3555
02:12:26,400 --> 02:12:28,000
sufficiently palatable to espresso
3556
02:12:28,000 --> 02:12:29,840
drinkers that just about every household
3557
02:12:29,840 --> 02:12:32,800
in Italy uses one religiously. The
3558
02:12:32,800 --> 02:12:35,199
patent for the mocker belongs to Alonso
3559
02:12:35,199 --> 02:12:38,400
Bleti, who invented it in 1933. The
3560
02:12:38,400 --> 02:12:40,560
Bleti company continues to produce very
3561
02:12:40,560 --> 02:12:43,040
popular brewers today. Mocha pots are
3562
02:12:43,040 --> 02:12:45,040
often still made from aluminium, about
3563
02:12:45,040 --> 02:12:46,800
which there was a false scare story some
3564
02:12:46,800 --> 02:12:48,639
years ago, although it's possible and
3565
02:12:48,639 --> 02:12:50,719
more desirable to buy a stainless steel
3566
02:12:50,719 --> 02:12:53,280
model. The method I'm about to explain
3567
02:12:53,280 --> 02:12:54,960
is a little different to the way that
3568
02:12:54,960 --> 02:12:56,960
most people use their mocka pot, but the
3569
02:12:56,960 --> 02:12:58,560
advice may help even those who are
3570
02:12:58,560 --> 02:13:00,159
already happy with the coffee they
3571
02:13:00,159 --> 02:13:02,560
produce from it. My biggest issue with
3572
02:13:02,560 --> 02:13:04,400
this type of coffee maker is that the
3573
02:13:04,400 --> 02:13:06,320
brewing water reaches temperatures so
3574
02:13:06,320 --> 02:13:08,239
high that you start to extract very
3575
02:13:08,239 --> 02:13:10,719
bitter compounds from the coffee. Some
3576
02:13:10,719 --> 02:13:12,159
people treasure the bitterness of a
3577
02:13:12,159 --> 02:13:14,480
mocka pot brew. Others utterly hate the
3578
02:13:14,480 --> 02:13:16,639
device because of it. The following
3579
02:13:16,639 --> 02:13:18,400
technique has helped people find a new
3580
02:13:18,400 --> 02:13:20,400
respect for their long-forgotten brewer
3581
02:13:20,400 --> 02:13:22,000
and enjoy their coffee in a different
3582
02:13:22,000 --> 02:13:24,800
way. However, because of the high coffee
3583
02:13:24,800 --> 02:13:26,960
to water ratio and because the brew time
3584
02:13:26,960 --> 02:13:29,119
is quite fast, it's still difficult to
3585
02:13:29,119 --> 02:13:31,440
make light roasted dense or particularly
3586
02:13:31,440 --> 02:13:34,000
acidic and juicy coffee taste good using
3587
02:13:34,000 --> 02:13:36,400
this brewing method. I would recommend
3588
02:13:36,400 --> 02:13:38,320
using a light roast espresso or perhaps
3589
02:13:38,320 --> 02:13:39,760
a coffee that is grown at lower
3590
02:13:39,760 --> 02:13:42,159
altitudes. I would steer away from dark
3591
02:13:42,159 --> 02:13:44,079
roasts because of the propensity of this
3592
02:13:44,079 --> 02:13:48,159
method to produce a bitter cup.
3593
02:13:48,159 --> 02:13:52,320
Stovetop mocka method ratio 200 g per
3594
02:13:52,320 --> 02:13:54,639
liter. In most cases, you do not have
3595
02:13:54,639 --> 02:13:56,719
much control over the ratio. You simply
3596
02:13:56,719 --> 02:13:58,400
fill up the ground coffee holder and
3597
02:13:58,400 --> 02:14:00,159
then fill the unit with water until it
3598
02:14:00,159 --> 02:14:01,920
reaches just below the over pressure
3599
02:14:01,920 --> 02:14:03,840
valve. So there is little room for
3600
02:14:03,840 --> 02:14:05,040
maneuver.
3601
02:14:05,040 --> 02:14:08,800
grind quite fine like salt. I do not
3602
02:14:08,800 --> 02:14:10,960
recommend using an espresso or very fine
3603
02:14:10,960 --> 02:14:13,199
grind. A somewhat controversial stance.
3604
02:14:13,199 --> 02:14:15,040
I prefer a slightly coarser grind than
3605
02:14:15,040 --> 02:14:16,639
most people would choose because I
3606
02:14:16,639 --> 02:14:18,560
prefer to minimize the bitterness in the
3607
02:14:18,560 --> 02:14:21,679
resulting cup. One, grind the coffee
3608
02:14:21,679 --> 02:14:23,360
just before you start brewing and fill
3609
02:14:23,360 --> 02:14:25,599
the basket so it's even and level. Do
3610
02:14:25,599 --> 02:14:28,480
not compress the coffee. Two, boil a
3611
02:14:28,480 --> 02:14:30,159
kettle of fresh water with low mineral
3612
02:14:30,159 --> 02:14:32,079
content suitable for brewing coffee. The
3613
02:14:32,079 --> 02:14:34,000
advantage of starting with hot water is
3614
02:14:34,000 --> 02:14:35,520
that the pot is on the heat for less
3615
02:14:35,520 --> 02:14:36,960
time and the ground coffee doesn't get
3616
02:14:36,960 --> 02:14:38,560
as hot, which helps reduce the
3617
02:14:38,560 --> 02:14:41,599
bitterness. Three, fill the bottom
3618
02:14:41,599 --> 02:14:43,520
section of the brewer with hot water to
3619
02:14:43,520 --> 02:14:46,000
just below the small valve. Do not cover
3620
02:14:46,000 --> 02:14:47,920
it with water. It's a safety valve that
3621
02:14:47,920 --> 02:14:49,520
prevents too much pressure from building
3622
02:14:49,520 --> 02:14:53,040
up. Four, place the coffee basket in
3623
02:14:53,040 --> 02:14:54,960
place. Make sure the circular rubber
3624
02:14:54,960 --> 02:14:56,800
gasket is completely clean. Then,
3625
02:14:56,800 --> 02:14:58,800
carefully assemble the brewer. If this
3626
02:14:58,800 --> 02:15:00,639
does not seal properly, the brewer will
3627
02:15:00,639 --> 02:15:04,000
not work properly. Five, put the pot on
3628
02:15:04,000 --> 02:15:05,920
a low to medium heat, leaving the lid
3629
02:15:05,920 --> 02:15:08,159
up. When the water starts to boil in the
3630
02:15:08,159 --> 02:15:10,000
lower chamber, the pressure created by
3631
02:15:10,000 --> 02:15:11,920
the steam pushes the water through a
3632
02:15:11,920 --> 02:15:14,320
tube that feeds it to the coffee. The
3633
02:15:14,320 --> 02:15:16,320
faster and harder you boil the water,
3634
02:15:16,320 --> 02:15:18,159
the more pressure you will create and
3635
02:15:18,159 --> 02:15:20,560
the faster the brew process will be. You
3636
02:15:20,560 --> 02:15:23,679
don't want to go too quickly. Six,
3637
02:15:23,679 --> 02:15:25,599
coffee should slowly start to appear in
3638
02:15:25,599 --> 02:15:28,079
the top chamber. Listen carefully. When
3639
02:15:28,079 --> 02:15:30,159
you hear a gurgling sound, it's time to
3640
02:15:30,159 --> 02:15:32,159
turn off the heat and stop brewing. This
3641
02:15:32,159 --> 02:15:33,840
sound indicates that most of the water
3642
02:15:33,840 --> 02:15:35,679
has been pushed up already and that
3643
02:15:35,679 --> 02:15:37,360
steam is now starting to come through
3644
02:15:37,360 --> 02:15:38,960
the coffee, which will make the brew
3645
02:15:38,960 --> 02:15:41,840
more bitter. Seven, to stop the brew,
3646
02:15:41,840 --> 02:15:43,520
run the base of the brewer under cold
3647
02:15:43,520 --> 02:15:45,679
running water. This drop in temperature
3648
02:15:45,679 --> 02:15:47,199
will cause steam to condense and the
3649
02:15:47,199 --> 02:15:49,920
pressure to disappear. Eight, enjoy your
3650
02:15:49,920 --> 02:15:52,560
coffee. Make sure the brewer has cooled
3651
02:15:52,560 --> 02:15:54,320
down to a safe temperature before taking
3652
02:15:54,320 --> 02:15:56,239
it apart for cleaning. It must be
3653
02:15:56,239 --> 02:15:58,320
completely dry before you put it away.
3654
02:15:58,320 --> 02:16:00,239
Avoid storing it locked fully into
3655
02:16:00,239 --> 02:16:01,840
position as this will cause the rubber
3656
02:16:01,840 --> 02:16:05,800
seal to age more quickly.
3657
02:16:06,880 --> 02:16:09,840
The vacuum pot.
3658
02:16:09,840 --> 02:16:12,000
The vacuum pot, also known as the siphon
3659
02:16:12,000 --> 02:16:14,079
brewer, is a very old and exceedingly
3660
02:16:14,079 --> 02:16:16,800
entertaining way to make coffee. It is
3661
02:16:16,800 --> 02:16:19,360
however also extremely annoying in many
3662
02:16:19,360 --> 02:16:21,119
respects and sufficiently frustrating
3663
02:16:21,119 --> 02:16:22,800
that many people relegate their brewer
3664
02:16:22,800 --> 02:16:24,960
to a cupboard or a shelf as a display
3665
02:16:24,960 --> 02:16:28,000
piece. Vacuum coffee pots first appeared
3666
02:16:28,000 --> 02:16:30,400
in Germany in the 1830s. A patent was
3667
02:16:30,400 --> 02:16:32,960
issued for one in 1838 to a French
3668
02:16:32,960 --> 02:16:35,840
woman, Jean Rishar. The design has not
3669
02:16:35,840 --> 02:16:37,280
really changed a great deal since its
3670
02:16:37,280 --> 02:16:39,519
conception. The brewer has two chambers,
3671
02:16:39,519 --> 02:16:41,200
the lower of which is filled with water
3672
02:16:41,200 --> 02:16:43,359
and heated to boiling point. The upper
3673
02:16:43,359 --> 02:16:44,800
chamber, which contains the coffee
3674
02:16:44,800 --> 02:16:46,960
grounds, is then placed on top, creating
3675
02:16:46,960 --> 02:16:48,960
a seal and allowing steam to build in
3676
02:16:48,960 --> 02:16:51,280
the lower chamber. This trapped steam
3677
02:16:51,280 --> 02:16:53,040
pushes the water from the bottom chamber
3678
02:16:53,040 --> 02:16:55,040
up through a tube and a filter into the
3679
02:16:55,040 --> 02:16:57,439
upper chamber. The water is at this
3680
02:16:57,439 --> 02:16:59,599
point just below boiling point and
3681
02:16:59,599 --> 02:17:02,000
suitable for making coffee. The brew is
3682
02:17:02,000 --> 02:17:03,679
left to steep for the desired amount of
3683
02:17:03,679 --> 02:17:05,599
time. It's important to keep heating the
3684
02:17:05,599 --> 02:17:08,080
lower chamber while the coffee steeps.
3685
02:17:08,080 --> 02:17:10,080
To finish the brew, the vacuum pot is
3686
02:17:10,080 --> 02:17:12,000
removed from the heat source. As the
3687
02:17:12,000 --> 02:17:13,760
steam cools, it condenses back into
3688
02:17:13,760 --> 02:17:16,000
water and creates a vacuum which sucks
3689
02:17:16,000 --> 02:17:17,679
the coffee from the upper chamber back
3690
02:17:17,679 --> 02:17:19,280
through the filter into the bottom
3691
02:17:19,280 --> 02:17:21,599
chamber. The grounds remain trapped and
3692
02:17:21,599 --> 02:17:23,120
separate in the upper section and the
3693
02:17:23,120 --> 02:17:24,479
coffee can be poured from the bottom
3694
02:17:24,479 --> 02:17:27,120
carff. The whole process is a pleasing
3695
02:17:27,120 --> 02:17:29,200
application of physics and often likened
3696
02:17:29,200 --> 02:17:31,040
to a classroom experiment.
3697
02:17:31,040 --> 02:17:32,880
Unfortunately, it's sufficiently
3698
02:17:32,880 --> 02:17:34,639
difficult to get right that most people
3699
02:17:34,639 --> 02:17:36,559
try a couple of times and then give up,
3700
02:17:36,559 --> 02:17:39,439
which is a shame.
3701
02:17:39,439 --> 02:17:41,519
Additional tools
3702
02:17:41,519 --> 02:17:43,439
An independent heat source is required
3703
02:17:43,439 --> 02:17:45,679
for this brewing method. Some vacuum
3704
02:17:45,679 --> 02:17:47,359
coffee pots are designed to sit directly
3705
02:17:47,359 --> 02:17:49,200
on a kitchen stove. Others come with
3706
02:17:49,200 --> 02:17:51,439
their own alcohol burning candle. These
3707
02:17:51,439 --> 02:17:53,040
candles are best replaced with a very
3708
02:17:53,040 --> 02:17:55,920
small butane camping stove. In Japan and
3709
02:17:55,920 --> 02:17:57,599
some specialist coffee shops, the
3710
02:17:57,599 --> 02:17:59,280
preferred heat source is a H hallogen
3711
02:17:59,280 --> 02:18:01,679
lamp placed under the brewer. This is
3712
02:18:01,679 --> 02:18:03,280
not the most efficient source of heat,
3713
02:18:03,280 --> 02:18:06,479
but it does look fantastic.
3714
02:18:06,479 --> 02:18:08,719
Some people use small bamboo paddles to
3715
02:18:08,719 --> 02:18:10,960
stir the coffee, but these do nothing
3716
02:18:10,960 --> 02:18:13,519
special, and a spoon works equally well.
3717
02:18:13,519 --> 02:18:15,200
While I cannot deny there is a pleasure
3718
02:18:15,200 --> 02:18:17,200
in acquiring and using a special set of
3719
02:18:17,200 --> 02:18:19,359
tools for a ritual, I won't claim they
3720
02:18:19,359 --> 02:18:22,960
make any difference to the coffee.
3721
02:18:22,960 --> 02:18:24,719
The filter.
3722
02:18:24,719 --> 02:18:26,880
Most traditional vacuum pots use a cloth
3723
02:18:26,880 --> 02:18:28,719
filter, which is wrapped around a metal
3724
02:18:28,719 --> 02:18:30,960
disc. It's important to keep this cloth
3725
02:18:30,960 --> 02:18:33,920
clean. After every use, clean the cloth
3726
02:18:33,920 --> 02:18:35,679
as thoroughly as possible under a hot
3727
02:18:35,679 --> 02:18:37,760
tap. If it is not going to be used for a
3728
02:18:37,760 --> 02:18:39,280
few days, clean it with a suitable
3729
02:18:39,280 --> 02:18:41,439
detergent. There are alternatives to
3730
02:18:41,439 --> 02:18:43,599
cloth such as paper or metal, but these
3731
02:18:43,599 --> 02:18:47,280
often need special adapters.
3732
02:18:47,280 --> 02:18:51,840
The vacuum pot method. Ratio 75 g per
3733
02:18:51,840 --> 02:18:54,080
liter. Some people prefer to use a
3734
02:18:54,080 --> 02:18:55,840
little more coffee than this for siphon
3735
02:18:55,840 --> 02:18:57,679
brewing, especially in Japan where this
3736
02:18:57,679 --> 02:19:01,439
method is commonly used. grind medium
3737
02:19:01,439 --> 02:19:04,240
like castor sugar. Because this is an
3738
02:19:04,240 --> 02:19:05,760
immersion method, you can match your
3739
02:19:05,760 --> 02:19:07,840
brew time to the grind size. I would
3740
02:19:07,840 --> 02:19:10,240
caution against going too fine as it can
3741
02:19:10,240 --> 02:19:12,399
stall the draw down process at the end
3742
02:19:12,399 --> 02:19:14,880
of brewing. A very coarse grind will
3743
02:19:14,880 --> 02:19:16,639
mean a very long brew time at higher
3744
02:19:16,639 --> 02:19:18,399
temperatures which can make the brew
3745
02:19:18,399 --> 02:19:21,200
rather bitter. One, grind the coffee
3746
02:19:21,200 --> 02:19:22,800
just before you start brewing. Be sure
3747
02:19:22,800 --> 02:19:25,599
to weigh the coffee first. Two, boil a
3748
02:19:25,599 --> 02:19:27,359
kettle of fresh water with low mineral
3749
02:19:27,359 --> 02:19:29,599
content suitable for brewing coffee.
3750
02:19:29,599 --> 02:19:31,760
Three, fit the filter into the upper
3751
02:19:31,760 --> 02:19:33,679
chamber, making sure it is completely
3752
02:19:33,679 --> 02:19:36,719
flush. Four, place the bottom chamber on
3753
02:19:36,719 --> 02:19:38,719
your digital scales and pour in your
3754
02:19:38,719 --> 02:19:40,639
calculated amount of hot water following
3755
02:19:40,639 --> 02:19:43,920
your desired ratio. Five, transfer the
3756
02:19:43,920 --> 02:19:45,599
lower chamber to your heat source, a
3757
02:19:45,599 --> 02:19:47,840
small butane burner, an alcohol burner,
3758
02:19:47,840 --> 02:19:50,160
or a hallogen lamp using the handle to
3759
02:19:50,160 --> 02:19:53,040
move it. Six, place the upper chamber on
3760
02:19:53,040 --> 02:19:55,600
top, but do not seal it yet. If you put
3761
02:19:55,600 --> 02:19:57,359
the seal in too soon, the expanding
3762
02:19:57,359 --> 02:19:58,960
gases will push the water up into the
3763
02:19:58,960 --> 02:20:00,720
top chamber before it is the right
3764
02:20:00,720 --> 02:20:02,399
temperature, making your coffee taste
3765
02:20:02,399 --> 02:20:05,280
bad. Seven, when the water starts to
3766
02:20:05,280 --> 02:20:07,520
boil, seal the top chamber on top of the
3767
02:20:07,520 --> 02:20:09,359
lower chamber. If you're using a
3768
02:20:09,359 --> 02:20:11,200
controllable heat source, reduce the
3769
02:20:11,200 --> 02:20:13,680
heat to low at this point. The boiling
3770
02:20:13,680 --> 02:20:15,760
water will now start pushing up into the
3771
02:20:15,760 --> 02:20:18,319
top chamber. Look directly down onto the
3772
02:20:18,319 --> 02:20:20,240
filter to make sure it's centered. If it
3773
02:20:20,240 --> 02:20:21,840
isn't, you will see lots of bubbles
3774
02:20:21,840 --> 02:20:24,240
flowing from one side. Use your paddle
3775
02:20:24,240 --> 02:20:26,240
or spoon to push the filter carefully
3776
02:20:26,240 --> 02:20:27,920
into place so it is correctly
3777
02:20:27,920 --> 02:20:29,439
positioned.
3778
02:20:29,439 --> 02:20:31,600
Eight. Initially, the bubbling in the
3779
02:20:31,600 --> 02:20:33,040
top chamber will be quite aggressive
3780
02:20:33,040 --> 02:20:35,120
with large bubbles. Once the bubbles
3781
02:20:35,120 --> 02:20:36,880
have become smaller, you're ready to
3782
02:20:36,880 --> 02:20:39,359
brew. Add the coffee to the water and
3783
02:20:39,359 --> 02:20:41,760
stir until it is all completely wet and
3784
02:20:41,760 --> 02:20:45,200
then start a timer. Nine. A crust will
3785
02:20:45,200 --> 02:20:48,000
form on top. After 30 seconds, give it a
3786
02:20:48,000 --> 02:20:50,080
gentle stir to knock the floating coffee
3787
02:20:50,080 --> 02:20:54,000
back into the brew. 10. After another 30
3788
02:20:54,000 --> 02:20:56,240
seconds, turn off the heat source. Once
3789
02:20:56,240 --> 02:20:58,080
the coffee begins to be drawn down into
3790
02:20:58,080 --> 02:21:00,000
the lower chamber, stir it gently once
3791
02:21:00,000 --> 02:21:02,080
clockwise and then once anticlockwise to
3792
02:21:02,080 --> 02:21:03,600
prevent it sticking to the walls of the
3793
02:21:03,600 --> 02:21:05,520
brewer. But if you stir too much, you
3794
02:21:05,520 --> 02:21:07,280
will get a large dome of coffee at the
3795
02:21:07,280 --> 02:21:09,359
end of the brew, which suggests uneven
3796
02:21:09,359 --> 02:21:12,560
extraction. 11. Allow the coffee to be
3797
02:21:12,560 --> 02:21:15,439
drawn down completely. A slightly domed
3798
02:21:15,439 --> 02:21:16,960
bed of grounds will be left in the top
3799
02:21:16,960 --> 02:21:19,120
chamber. Pour the coffee into a coffee
3800
02:21:19,120 --> 02:21:21,439
pot as the retained heat from the carff
3801
02:21:21,439 --> 02:21:24,960
can give the coffee a cooked taste. 12.
3802
02:21:24,960 --> 02:21:27,200
Let the coffee cool. This brewing method
3803
02:21:27,200 --> 02:21:29,600
produces an incredibly hot cup of
3804
02:21:29,600 --> 02:21:32,600
coffee.
3805
02:21:33,680 --> 02:21:36,479
Espresso.
3806
02:21:36,479 --> 02:21:38,560
Over the last 50 years, espresso has
3807
02:21:38,560 --> 02:21:40,800
come to be considered by many to be the
3808
02:21:40,800 --> 02:21:43,840
best way to drink coffee. This is not
3809
02:21:43,840 --> 02:21:45,600
true since no brew method can be
3810
02:21:45,600 --> 02:21:47,439
inherently better than any others. But
3811
02:21:47,439 --> 02:21:49,359
espresso is now the most popular coffee
3812
02:21:49,359 --> 02:21:51,600
drink consumed out of the home and many
3813
02:21:51,600 --> 02:21:53,680
cafes charge more for an espresso than
3814
02:21:53,680 --> 02:21:55,920
for a filter coffee.
3815
02:21:55,920 --> 02:21:58,000
Undeniably, espresso has been the driver
3816
02:21:58,000 --> 02:22:00,080
of coffee retail. Whether it's part of
3817
02:22:00,080 --> 02:22:01,840
the Italianstyle coffee culture now
3818
02:22:01,840 --> 02:22:04,319
widely popular or the Americanized fast
3819
02:22:04,319 --> 02:22:05,840
food version we see in chain coffee
3820
02:22:05,840 --> 02:22:08,560
shops across the globe, making espresso
3821
02:22:08,560 --> 02:22:10,560
is both incredibly frustrating and also
3822
02:22:10,560 --> 02:22:13,680
very rewarding. I must offer a word of
3823
02:22:13,680 --> 02:22:16,080
caution here. Don't invest in an
3824
02:22:16,080 --> 02:22:18,080
espresso machine at home unless you want
3825
02:22:18,080 --> 02:22:20,960
a new hobby. The fantasy of whipping up
3826
02:22:20,960 --> 02:22:22,880
a couple of delicious cappuccinos to
3827
02:22:22,880 --> 02:22:24,479
drink on a lazy Sunday morning while
3828
02:22:24,479 --> 02:22:26,479
reading the paper is a very long way
3829
02:22:26,479 --> 02:22:28,319
away from the work involved in preparing
3830
02:22:28,319 --> 02:22:31,200
the drinks and cleaning up afterwards.
3831
02:22:31,200 --> 02:22:32,960
If you just want the drinks and not the
3832
02:22:32,960 --> 02:22:35,040
work, then do what I do and pop out to a
3833
02:22:35,040 --> 02:22:36,960
local cafe where someone else can deal
3834
02:22:36,960 --> 02:22:39,680
with it all. However, I accept that for
3835
02:22:39,680 --> 02:22:41,280
many of us, great coffee is not
3836
02:22:41,280 --> 02:22:43,040
available locally, and this is a good
3837
02:22:43,040 --> 02:22:44,399
reason to master the art of brewing
3838
02:22:44,399 --> 02:22:47,600
espresso at home.
3839
02:22:47,600 --> 02:22:50,160
The invention of espresso.
3840
02:22:50,160 --> 02:22:52,080
As we've already seen, when you brew
3841
02:22:52,080 --> 02:22:53,840
coffee, the grind size is very
3842
02:22:53,840 --> 02:22:55,680
important. The finer you grind the
3843
02:22:55,680 --> 02:22:57,680
beans, the easier it will be to extract
3844
02:22:57,680 --> 02:22:59,439
the coffee and the less water you
3845
02:22:59,439 --> 02:23:01,600
require to do so. This means you can
3846
02:23:01,600 --> 02:23:04,640
produce a stronger cup of coffee.
3847
02:23:04,640 --> 02:23:06,399
The problem starts when you try to grind
3848
02:23:06,399 --> 02:23:09,040
the bean so fine that gravity alone
3849
02:23:09,040 --> 02:23:11,200
cannot push the water through the bed of
3850
02:23:11,200 --> 02:23:13,680
coffee. This puts a limit on how strong
3851
02:23:13,680 --> 02:23:16,000
a cup of coffee you can produce. This
3852
02:23:16,000 --> 02:23:18,160
problem has been recognized for a very
3853
02:23:18,160 --> 02:23:20,319
long time and the first solution used
3854
02:23:20,319 --> 02:23:22,800
the pressure of trap steam to push water
3855
02:23:22,800 --> 02:23:25,520
through the coffee. Initially, this very
3856
02:23:25,520 --> 02:23:27,359
early espresso machine was simply used
3857
02:23:27,359 --> 02:23:29,920
by cafes to make regular strength coffee
3858
02:23:29,920 --> 02:23:32,960
much quicker, hence the name. However,
3859
02:23:32,960 --> 02:23:34,640
the pressure you can generate from steam
3860
02:23:34,640 --> 02:23:37,200
alone without endangering lives is
3861
02:23:37,200 --> 02:23:39,520
relatively low. So, various other
3862
02:23:39,520 --> 02:23:41,520
methods such as air pressure or main's
3863
02:23:41,520 --> 02:23:44,080
water pressure were tried. The big
3864
02:23:44,080 --> 02:23:46,160
breakthrough came with Achily Gadger's
3865
02:23:46,160 --> 02:23:48,720
invention. This used a large lever
3866
02:23:48,720 --> 02:23:50,960
pulled by the operator to compress a
3867
02:23:50,960 --> 02:23:53,120
spring. When the spring was released,
3868
02:23:53,120 --> 02:23:54,960
the pressure forced a very hot water
3869
02:23:54,960 --> 02:23:57,439
through the coffee. The sudden jump in
3870
02:23:57,439 --> 02:23:59,439
pressure was dramatic and allowed the
3871
02:23:59,439 --> 02:24:01,600
use of a much finer grind of coffee to
3872
02:24:01,600 --> 02:24:03,840
produce a much smaller, stronger, but
3873
02:24:03,840 --> 02:24:07,040
well extracted cup.
3874
02:24:07,040 --> 02:24:10,160
Crema. For most coffee drinkers, one of
3875
02:24:10,160 --> 02:24:12,080
the key features of espresso is not just
3876
02:24:12,080 --> 02:24:14,160
the strength of the cup, but also the
3877
02:24:14,160 --> 02:24:17,359
layer of dense foam that tops the drink.
3878
02:24:17,359 --> 02:24:19,840
Crema is simply Italian for cream, and
3879
02:24:19,840 --> 02:24:21,680
it's the natural head of foam that forms
3880
02:24:21,680 --> 02:24:23,920
on top of the coffee, much like a head
3881
02:24:23,920 --> 02:24:25,840
that appears on a pint of beer. The
3882
02:24:25,840 --> 02:24:27,600
reason this happens is that when water
3883
02:24:27,600 --> 02:24:29,600
is under very high pressure, it's able
3884
02:24:29,600 --> 02:24:32,319
to dissolve more carbon dioxide, the gas
3885
02:24:32,319 --> 02:24:33,920
present in coffee that was produced
3886
02:24:33,920 --> 02:24:36,160
during the roasting process. When the
3887
02:24:36,160 --> 02:24:37,920
brewed liquid gets back to normal
3888
02:24:37,920 --> 02:24:39,760
atmospheric pressure on its way to the
3889
02:24:39,760 --> 02:24:42,080
cup, the liquid can no longer hold on to
3890
02:24:42,080 --> 02:24:44,240
all the gas, so it comes out of solution
3891
02:24:44,240 --> 02:24:47,120
as innumerable tiny bubbles. These
3892
02:24:47,120 --> 02:24:48,880
bubbles become trapped in the coffee
3893
02:24:48,880 --> 02:24:52,399
liquid and appear as a stable foam. For
3894
02:24:52,399 --> 02:24:54,160
a long time, crema was considered
3895
02:24:54,160 --> 02:24:56,240
important, but in fact can only tell you
3896
02:24:56,240 --> 02:24:58,880
two things. Firstly, whether the coffee
3897
02:24:58,880 --> 02:25:01,200
is relatively fresh. The longer ago it
3898
02:25:01,200 --> 02:25:03,280
was roasted, the less carbon dioxide it
3899
02:25:03,280 --> 02:25:05,040
will contain, so the less foam it will
3900
02:25:05,040 --> 02:25:07,520
produce. And secondly, whether the cup
3901
02:25:07,520 --> 02:25:09,840
of espresso is strong or weak. The
3902
02:25:09,840 --> 02:25:11,840
darker in color the foam, the stronger
3903
02:25:11,840 --> 02:25:13,439
the liquid will be. This is because
3904
02:25:13,439 --> 02:25:15,760
crema is just a foam of the liquid.
3905
02:25:15,760 --> 02:25:17,200
Lighter in color because of the way
3906
02:25:17,200 --> 02:25:19,280
bubbles refract light. So the color of
3907
02:25:19,280 --> 02:25:21,200
the coffee determines the color of the
3908
02:25:21,200 --> 02:25:24,080
crema. For this reason, a coffee that
3909
02:25:24,080 --> 02:25:25,920
has been roasted darker will also
3910
02:25:25,920 --> 02:25:28,160
produce a darker crema. The cremer
3911
02:25:28,160 --> 02:25:29,680
cannot tell you if the raw coffee is
3912
02:25:29,680 --> 02:25:31,760
good or has been well roasted or if the
3913
02:25:31,760 --> 02:25:33,439
equipment used to make the espresso is
3914
02:25:33,439 --> 02:25:35,920
clean. All key factors in a delicious
3915
02:25:35,920 --> 02:25:38,560
cup of coffee.
3916
02:25:38,560 --> 02:25:42,000
The basic technique to brew espresso.
3917
02:25:42,000 --> 02:25:43,840
The ground coffee is placed in a small
3918
02:25:43,840 --> 02:25:46,000
metal basket held in a handle. The
3919
02:25:46,000 --> 02:25:47,760
basket has tiny holes that allow the
3920
02:25:47,760 --> 02:25:49,680
liquid to pass through but prevent any
3921
02:25:49,680 --> 02:25:51,600
of the pieces of ground coffee with
3922
02:25:51,600 --> 02:25:53,840
exception of the tiniest particles from
3923
02:25:53,840 --> 02:25:56,000
making it into the cup. The coffee in
3924
02:25:56,000 --> 02:25:58,240
the basket is compressed or tamped so
3925
02:25:58,240 --> 02:26:00,479
it's flat. The handle containing the
3926
02:26:00,479 --> 02:26:02,319
coffee is locked into the espresso
3927
02:26:02,319 --> 02:26:04,800
machine and then the pump activated. The
3928
02:26:04,800 --> 02:26:06,399
machine pumps near boiling water from
3929
02:26:06,399 --> 02:26:08,240
the reservoir in the machine through the
3930
02:26:08,240 --> 02:26:10,399
coffee. The liquid then drips into the
3931
02:26:10,399 --> 02:26:12,960
waiting cup below. With some machines,
3932
02:26:12,960 --> 02:26:14,880
the operator decides when to switch off
3933
02:26:14,880 --> 02:26:16,640
the pump to finish brewing, either
3934
02:26:16,640 --> 02:26:19,040
gauging the end of the brew by eye or by
3935
02:26:19,040 --> 02:26:20,960
weighing the coffee as it comes out to
3936
02:26:20,960 --> 02:26:22,479
make sure the desired amount of water
3937
02:26:22,479 --> 02:26:25,120
has been used. Other machines dispense a
3938
02:26:25,120 --> 02:26:27,040
specific amount of water and then stop
3939
02:26:27,040 --> 02:26:28,800
automatically.
3940
02:26:28,800 --> 02:26:31,520
Great espresso is about recipe, and good
3941
02:26:31,520 --> 02:26:33,120
coffee roasters will supply you with
3942
02:26:33,120 --> 02:26:35,280
plenty of information about how to brew
3943
02:26:35,280 --> 02:26:38,000
their coffee to get great results. A
3944
02:26:38,000 --> 02:26:39,680
good recipe is about accurate
3945
02:26:39,680 --> 02:26:41,439
measurements and should include the
3946
02:26:41,439 --> 02:26:43,280
following. The weight of the ground
3947
02:26:43,280 --> 02:26:45,600
coffee to use in grams, the amount of
3948
02:26:45,600 --> 02:26:47,439
liquid you should produce from that
3949
02:26:47,439 --> 02:26:50,160
coffee, ideally expressed in grams or at
3950
02:26:50,160 --> 02:26:52,080
least expressed in volume as
3951
02:26:52,080 --> 02:26:53,600
milliliters,
3952
02:26:53,600 --> 02:26:55,760
how long the brewing process should take
3953
02:26:55,760 --> 02:26:57,600
and how hot the water should be for
3954
02:26:57,600 --> 02:27:00,479
brewing. Rather than give just a basic
3955
02:27:00,479 --> 02:27:02,399
guide, I want to offer some information
3956
02:27:02,399 --> 02:27:04,399
that will help you produce genuinely
3957
02:27:04,399 --> 02:27:06,240
excellent espresso at home. techniques
3958
02:27:06,240 --> 02:27:07,680
that I have taught to baristas around
3959
02:27:07,680 --> 02:27:09,600
the world for years and I believe are
3960
02:27:09,600 --> 02:27:11,840
key to brewing espresso as well as is
3961
02:27:11,840 --> 02:27:14,720
currently possible
3962
02:27:14,720 --> 02:27:17,280
pressure and resistance.
3963
02:27:17,280 --> 02:27:19,359
The aim when brewing an espresso is to
3964
02:27:19,359 --> 02:27:21,200
have a machine produce a desired amount
3965
02:27:21,200 --> 02:27:24,000
of liquid in a certain time frame. For
3966
02:27:24,000 --> 02:27:26,160
example, the recipe might state that we
3967
02:27:26,160 --> 02:27:28,399
want to brew 18 g of ground coffee and
3968
02:27:28,399 --> 02:27:31,840
produce around 36 g of liquid in 27 to
3969
02:27:31,840 --> 02:27:34,880
29 seconds. In order to achieve this,
3970
02:27:34,880 --> 02:27:36,960
what we need to control is how quickly
3971
02:27:36,960 --> 02:27:39,040
the water flows through the ground
3972
02:27:39,040 --> 02:27:41,600
coffee. The speed at which water flows
3973
02:27:41,600 --> 02:27:43,439
through the coffee determines how much
3974
02:27:43,439 --> 02:27:46,000
flavor is extracted. If the water passes
3975
02:27:46,000 --> 02:27:49,040
through too slowly, we take too much out
3976
02:27:49,040 --> 02:27:50,560
of the coffee and it will be over
3977
02:27:50,560 --> 02:27:52,560
extracted with a bitter, ashy, and very
3978
02:27:52,560 --> 02:27:55,120
harsh taste. If the water flows through
3979
02:27:55,120 --> 02:27:57,520
too quickly, we don't extract enough
3980
02:27:57,520 --> 02:27:59,200
from the coffee and it will taste very
3981
02:27:59,200 --> 02:28:02,160
sour, astringent, and weak. The way that
3982
02:28:02,160 --> 02:28:04,000
we control the flow of water through
3983
02:28:04,000 --> 02:28:06,560
coffee is by changing how easy it is for
3984
02:28:06,560 --> 02:28:08,800
the water to pass through. This can be
3985
02:28:08,800 --> 02:28:11,200
achieved by varying two factors. The
3986
02:28:11,200 --> 02:28:13,120
amount of coffee that we use, the more
3987
02:28:13,120 --> 02:28:14,640
you put in the basket, the longer it
3988
02:28:14,640 --> 02:28:16,560
takes for the water to pass through, and
3989
02:28:16,560 --> 02:28:19,280
the size of the coffee particles. The
3990
02:28:19,280 --> 02:28:21,120
finer we grind the coffee, the better
3991
02:28:21,120 --> 02:28:23,040
the pieces fit together, and the more
3992
02:28:23,040 --> 02:28:24,800
difficult it is for the water to pass
3993
02:28:24,800 --> 02:28:27,359
between them. If you took two jars and
3994
02:28:27,359 --> 02:28:29,840
filled one with sand and one with the
3995
02:28:29,840 --> 02:28:32,240
same weight of pebbles, water would flow
3996
02:28:32,240 --> 02:28:34,240
through the pebbles much faster than
3997
02:28:34,240 --> 02:28:36,880
through the sand. In the same way, the
3998
02:28:36,880 --> 02:28:39,120
coarser we grind coffee, the faster a
3999
02:28:39,120 --> 02:28:41,439
machine can push the water through it.
4000
02:28:41,439 --> 02:28:43,520
The problem many people experience and
4001
02:28:43,520 --> 02:28:45,680
one that brings frustration to thousands
4002
02:28:45,680 --> 02:28:47,840
of baristas around the world every day
4003
02:28:47,840 --> 02:28:49,760
is that when the flow rate is wrong and
4004
02:28:49,760 --> 02:28:52,000
the coffee doesn't taste good, it's not
4005
02:28:52,000 --> 02:28:54,000
immediately obvious if the grind was
4006
02:28:54,000 --> 02:28:56,640
incorrect or the coffee dose was wrong.
4007
02:28:56,640 --> 02:28:58,080
For this reason, in the home
4008
02:28:58,080 --> 02:29:00,080
environment, I recommend measuring the
4009
02:29:00,080 --> 02:29:02,720
coffee whenever possible. It will reduce
4010
02:29:02,720 --> 02:29:05,600
mistakes, frustration, and waste. If you
4011
02:29:05,600 --> 02:29:07,040
have used the correct weight of coffee,
4012
02:29:07,040 --> 02:29:08,960
you will know that it is the grind size
4013
02:29:08,960 --> 02:29:11,120
that needs to be changed.
4014
02:29:11,120 --> 02:29:13,439
Espresso is probably the most intolerant
4015
02:29:13,439 --> 02:29:15,280
method of preparation of any food or
4016
02:29:15,280 --> 02:29:17,120
drink in the world. This is not an
4017
02:29:17,120 --> 02:29:19,520
understatement. A few seconds outside of
4018
02:29:19,520 --> 02:29:21,600
the target brew time, a gram of ground
4019
02:29:21,600 --> 02:29:23,680
coffee too little in the basket, a few
4020
02:29:23,680 --> 02:29:25,840
grams too little liquid in the cup. All
4021
02:29:25,840 --> 02:29:28,160
of these will have a dramatic effect on
4022
02:29:28,160 --> 02:29:30,000
the taste of the coffee and maybe the
4023
02:29:30,000 --> 02:29:32,240
difference between a delightful cup and
4024
02:29:32,240 --> 02:29:33,920
pouring the results of your hard work
4025
02:29:33,920 --> 02:29:36,560
down the sink. My recommendation is to
4026
02:29:36,560 --> 02:29:38,800
keep as many things as possible constant
4027
02:29:38,800 --> 02:29:41,600
and only alter one variable at a time.
4028
02:29:41,600 --> 02:29:43,120
If you get a disappointing cup of
4029
02:29:43,120 --> 02:29:45,040
coffee, try altering the grind size
4030
02:29:45,040 --> 02:29:47,200
first because if this is wrong, trying
4031
02:29:47,200 --> 02:29:49,200
to fix something else won't deliver the
4032
02:29:49,200 --> 02:29:52,399
results you want either.
4033
02:29:52,399 --> 02:29:55,359
Tamping. Tamping is the term used for
4034
02:29:55,359 --> 02:29:57,040
the compression of the ground coffee
4035
02:29:57,040 --> 02:29:59,439
before brewing. We do this because
4036
02:29:59,439 --> 02:30:01,680
ground coffee is fluffy and if we put
4037
02:30:01,680 --> 02:30:03,520
uncompressed coffee into the machine,
4038
02:30:03,520 --> 02:30:05,439
the high pressure water would find the
4039
02:30:05,439 --> 02:30:07,200
air pockets between the coffee grounds
4040
02:30:07,200 --> 02:30:09,120
and pass through quickly, skipping much
4041
02:30:09,120 --> 02:30:11,600
of the coffee. When water does not pass
4042
02:30:11,600 --> 02:30:13,280
evenly through the coffee, we call it
4043
02:30:13,280 --> 02:30:15,359
channeling. When this happens, the
4044
02:30:15,359 --> 02:30:17,439
resulting espresso will taste very sour
4045
02:30:17,439 --> 02:30:19,359
and unpleasant because the water has not
4046
02:30:19,359 --> 02:30:22,319
evenly extracted the ground coffee.
4047
02:30:22,319 --> 02:30:24,240
Many people place a great deal of
4048
02:30:24,240 --> 02:30:26,000
importance on tamping, but I do not
4049
02:30:26,000 --> 02:30:27,600
believe it's as important as people
4050
02:30:27,600 --> 02:30:29,760
think. The goal is simply to push the
4051
02:30:29,760 --> 02:30:31,359
air out of the coffee bed and to make
4052
02:30:31,359 --> 02:30:33,280
sure the coffee bed is level and even
4053
02:30:33,280 --> 02:30:35,760
before brewing. How hard you compress
4054
02:30:35,760 --> 02:30:37,680
the coffee doesn't make an enormous
4055
02:30:37,680 --> 02:30:39,040
difference to how quickly the water
4056
02:30:39,040 --> 02:30:41,120
passes through it. Once you push all the
4057
02:30:41,120 --> 02:30:42,880
air out, there is little to no reward
4058
02:30:42,880 --> 02:30:45,439
for pushing any harder. The espresso
4059
02:30:45,439 --> 02:30:47,280
machine pushes the water onto the coffee
4060
02:30:47,280 --> 02:30:51,600
at 9 bars or 130 PSI of pounds of force
4061
02:30:51,600 --> 02:30:53,760
per square in. And this is much more
4062
02:30:53,760 --> 02:30:56,640
aggressively than a human can push down.
4063
02:30:56,640 --> 02:30:58,800
The goal is simply to produce an even
4064
02:30:58,800 --> 02:31:01,680
coffee bed and do no more. If they
4065
02:31:01,680 --> 02:31:03,120
notice a little coffee stuck to the
4066
02:31:03,120 --> 02:31:05,040
walls of the basket, some people will
4067
02:31:05,040 --> 02:31:07,040
use the tamper to tap the handle to
4068
02:31:07,040 --> 02:31:08,560
loosen them so they can be tamped down
4069
02:31:08,560 --> 02:31:12,000
into the coffee bed. Don't tap. If you
4070
02:31:12,000 --> 02:31:13,920
tap the handle, you may knock the puck
4071
02:31:13,920 --> 02:31:15,359
of coffee loose from the walls of the
4072
02:31:15,359 --> 02:31:18,000
basket, allowing the shot to channel.
4073
02:31:18,000 --> 02:31:20,000
Secondly, you may damage your tamper,
4074
02:31:20,000 --> 02:31:21,840
and the nice ones are beautiful objects
4075
02:31:21,840 --> 02:31:24,640
in their own right. My final piece of
4076
02:31:24,640 --> 02:31:27,359
advice is to hold the tamper properly.
4077
02:31:27,359 --> 02:31:28,880
It should be held like a flashlight with
4078
02:31:28,880 --> 02:31:31,200
your thumb pointing straight down. When
4079
02:31:31,200 --> 02:31:32,960
you apply pressure to the coffee, your
4080
02:31:32,960 --> 02:31:35,120
elbow should be directly above it and
4081
02:31:35,120 --> 02:31:37,680
your wrist should be straight. If you
4082
02:31:37,680 --> 02:31:39,840
imagine a screwdriver in your hand and a
4083
02:31:39,840 --> 02:31:41,359
screw sticking directly up from the
4084
02:31:41,359 --> 02:31:43,040
workbench, you should put your arm in
4085
02:31:43,040 --> 02:31:45,040
the same position as you push down in
4086
02:31:45,040 --> 02:31:47,600
order to protect your wrist. Repeatedly
4087
02:31:47,600 --> 02:31:49,600
performing this action incorrectly has
4088
02:31:49,600 --> 02:31:51,439
given a huge number of professional
4089
02:31:51,439 --> 02:31:55,439
baristas trouble with their wrists.
4090
02:31:55,439 --> 02:31:58,800
Espresso method. In this process, we're
4091
02:31:58,800 --> 02:32:00,720
going to make two cups of espresso.
4092
02:32:00,720 --> 02:32:02,800
These could go into two separate cups or
4093
02:32:02,800 --> 02:32:06,160
go into one cup as a double espresso.
4094
02:32:06,160 --> 02:32:08,399
One, fill the reservoir of the espresso
4095
02:32:08,399 --> 02:32:09,920
machine with water with a low mineral
4096
02:32:09,920 --> 02:32:12,000
content suitable for brewing coffee.
4097
02:32:12,000 --> 02:32:13,760
Then switch on the machine to heat the
4098
02:32:13,760 --> 02:32:16,560
water. Two, grind the coffee just before
4099
02:32:16,560 --> 02:32:18,399
you start brewing. Be sure to weigh the
4100
02:32:18,399 --> 02:32:21,439
coffee first. Three, make sure the
4101
02:32:21,439 --> 02:32:23,840
basket is clean. Wipe it with a small
4102
02:32:23,840 --> 02:32:26,399
dry cloth and make sure it is dry and to
4103
02:32:26,399 --> 02:32:28,319
remove any leftover grounds once you've
4104
02:32:28,319 --> 02:32:30,000
tapped out the puck of coffee from the
4105
02:32:30,000 --> 02:32:32,479
last brew. The cloth will help remove
4106
02:32:32,479 --> 02:32:34,319
any oily residue from the last brew as
4107
02:32:34,319 --> 02:32:38,479
well. Four, if you can, place the entire
4108
02:32:38,479 --> 02:32:40,080
brew handle, also called the porter
4109
02:32:40,080 --> 02:32:42,160
filter, on the scales to weigh out the
4110
02:32:42,160 --> 02:32:44,560
coffee. If this is not possible, remove
4111
02:32:44,560 --> 02:32:46,319
the basket from the handle and place it
4112
02:32:46,319 --> 02:32:49,680
on the scales. Five, if your scales are
4113
02:32:49,680 --> 02:32:51,600
accurate enough, weigh the ground coffee
4114
02:32:51,600 --> 02:32:54,479
to within 0.1 of a gram of your recipe.
4115
02:32:54,479 --> 02:32:56,160
Whether it is your own recipe carefully
4116
02:32:56,160 --> 02:32:58,560
honed over time or the recipe given to
4117
02:32:58,560 --> 02:33:00,960
you by the roster. This level of
4118
02:33:00,960 --> 02:33:03,200
accuracy may seem like overkill, but
4119
02:33:03,200 --> 02:33:05,120
digital scales are now relatively cheap.
4120
02:33:05,120 --> 02:33:07,200
And I promise that using a set of scales
4121
02:33:07,200 --> 02:33:09,359
will help you make more delicious coffee
4122
02:33:09,359 --> 02:33:12,720
more often. Six, remove the handle from
4123
02:33:12,720 --> 02:33:14,479
the scales and tamp the coffee flat in
4124
02:33:14,479 --> 02:33:16,560
the basket, keeping your wrists straight
4125
02:33:16,560 --> 02:33:19,120
to make sure the coffee bed is even.
4126
02:33:19,120 --> 02:33:20,880
Leaving the tamper on top of the coffee,
4127
02:33:20,880 --> 02:33:22,720
observing the angle of the handle will
4128
02:33:22,720 --> 02:33:24,080
show you whether or not it is
4129
02:33:24,080 --> 02:33:26,880
sufficiently flat. Seven, weigh the cup
4130
02:33:26,880 --> 02:33:28,560
or cups in which you are going to brew
4131
02:33:28,560 --> 02:33:30,800
the coffee. Eight, turn on the machine
4132
02:33:30,800 --> 02:33:32,399
to flush some water through the group
4133
02:33:32,399 --> 02:33:34,399
head. This will help to stabilize the
4134
02:33:34,399 --> 02:33:36,080
temperature of the brew water as well as
4135
02:33:36,080 --> 02:33:38,000
rinse off any coffee grounds remaining
4136
02:33:38,000 --> 02:33:41,280
from the previous brew. Nine, carefully
4137
02:33:41,280 --> 02:33:42,960
lock the handle into the machine and
4138
02:33:42,960 --> 02:33:45,120
arrange the cups in place to receive the
4139
02:33:45,120 --> 02:33:48,080
coffee. 10, get your timing device
4140
02:33:48,080 --> 02:33:50,080
ready. If the machine doesn't have a
4141
02:33:50,080 --> 02:33:51,680
time display showing you how long the
4142
02:33:51,680 --> 02:33:53,439
shot has been brewing, use a simple
4143
02:33:53,439 --> 02:33:55,280
stopwatch on your mobile phone or a
4144
02:33:55,280 --> 02:33:59,200
kitchen timer. 11. As soon as possible,
4145
02:33:59,200 --> 02:34:01,200
start brewing the coffee. When you start
4146
02:34:01,200 --> 02:34:03,680
to brew, start the watch. Brew the
4147
02:34:03,680 --> 02:34:04,960
coffee for the length of time
4148
02:34:04,960 --> 02:34:06,880
recommended by the roaster. If you don't
4149
02:34:06,880 --> 02:34:08,640
have a recommendation, try somewhere
4150
02:34:08,640 --> 02:34:12,319
between 27 and 29 seconds. 12. When the
4151
02:34:12,319 --> 02:34:14,000
desired brew time is up, stop the
4152
02:34:14,000 --> 02:34:15,680
machine. When the handle has finished
4153
02:34:15,680 --> 02:34:17,600
dripping, after a few seconds, return
4154
02:34:17,600 --> 02:34:19,280
the cups to the weighing scales to check
4155
02:34:19,280 --> 02:34:22,880
how much coffee you have made.
4156
02:34:22,880 --> 02:34:26,000
Judging the results. Ideally, the weight
4157
02:34:26,000 --> 02:34:27,600
should be within a few grams of the
4158
02:34:27,600 --> 02:34:29,920
roaster's recommendations. If it's not,
4159
02:34:29,920 --> 02:34:31,920
we can make a simple change to try next
4160
02:34:31,920 --> 02:34:34,399
time. If there is too much liquid, the
4161
02:34:34,399 --> 02:34:36,640
flow was too fast. We need to slow the
4162
02:34:36,640 --> 02:34:39,439
water down by grinding the coffee finer.
4163
02:34:39,439 --> 02:34:41,439
If there's not enough liquid, the flow
4164
02:34:41,439 --> 02:34:43,600
is too slow. We should increase the flow
4165
02:34:43,600 --> 02:34:45,280
rate by grinding the coffee more
4166
02:34:45,280 --> 02:34:48,479
coarsely. For many people, this kind of
4167
02:34:48,479 --> 02:34:50,720
precision seems a little extreme, and
4168
02:34:50,720 --> 02:34:52,720
some prefer to use volume in the cup,
4169
02:34:52,720 --> 02:34:55,520
gauged by eye, instead of weight. This
4170
02:34:55,520 --> 02:34:57,920
same protocol will work, but it is not
4171
02:34:57,920 --> 02:35:00,800
as accurate. Once a grinder is set for a
4172
02:35:00,800 --> 02:35:02,560
particular batch of coffee, there will
4173
02:35:02,560 --> 02:35:04,880
be limited need to adjust it, unless
4174
02:35:04,880 --> 02:35:06,960
your home is subject to dramatic swings
4175
02:35:06,960 --> 02:35:10,240
in temperature during the day.
4176
02:35:10,240 --> 02:35:13,520
Changing the grind. With espresso, you
4177
02:35:13,520 --> 02:35:14,880
really need to be grinding the coffee
4178
02:35:14,880 --> 02:35:17,040
yourself with a burr grinder that allows
4179
02:35:17,040 --> 02:35:19,439
you to adjust the grind size easily.
4180
02:35:19,439 --> 02:35:20,960
When you start brewing a new bag of
4181
02:35:20,960 --> 02:35:22,800
coffee, you will need to set the grinder
4182
02:35:22,800 --> 02:35:25,040
for it. The term we use for setting a
4183
02:35:25,040 --> 02:35:28,000
grinder in the industry is dialing in.
4184
02:35:28,000 --> 02:35:30,000
Just about every grinder has some ground
4185
02:35:30,000 --> 02:35:32,240
coffee left inside it after grinding.
4186
02:35:32,240 --> 02:35:33,920
This means that if you change the grind
4187
02:35:33,920 --> 02:35:35,840
setting, the first coffee it will push
4188
02:35:35,840 --> 02:35:38,720
out will actually be the old grind size.
4189
02:35:38,720 --> 02:35:40,720
A common practice is to purge the
4190
02:35:40,720 --> 02:35:43,120
grinder by grinding a few extra grams of
4191
02:35:43,120 --> 02:35:45,520
beans at the new ground size to push out
4192
02:35:45,520 --> 02:35:47,359
the old grounds and then throw this
4193
02:35:47,359 --> 02:35:49,200
coffee away. If you change the grind
4194
02:35:49,200 --> 02:35:50,880
size but don't see a change in the
4195
02:35:50,880 --> 02:35:53,040
brewing process, it's likely you did not
4196
02:35:53,040 --> 02:35:55,680
purge enough coffee from the grinder. I
4197
02:35:55,680 --> 02:35:57,280
would always recommend making small
4198
02:35:57,280 --> 02:35:59,359
changes when adjusting the grinder. When
4199
02:35:59,359 --> 02:36:01,200
you get a new grinder, it's a good idea
4200
02:36:01,200 --> 02:36:03,280
to buy some cheap, though ideally fresh
4201
02:36:03,280 --> 02:36:05,200
coffee to play around with to make sure
4202
02:36:05,200 --> 02:36:07,680
you understand how big an effect a small
4203
02:36:07,680 --> 02:36:09,439
change in the grind setting has on the
4204
02:36:09,439 --> 02:36:12,160
brewing process. Most grinders have
4205
02:36:12,160 --> 02:36:14,160
numbers on the settings. The actual
4206
02:36:14,160 --> 02:36:16,479
value of these numbers is meaningless,
4207
02:36:16,479 --> 02:36:18,560
but if you want to grind finer, turn the
4208
02:36:18,560 --> 02:36:21,359
dial to a smaller number and vice versa.
4209
02:36:21,359 --> 02:36:23,600
Many grinders have marked steps that you
4210
02:36:23,600 --> 02:36:25,520
can select, sometimes whole numbers and
4211
02:36:25,520 --> 02:36:28,080
sometimes divisions of numbers. Start by
4212
02:36:28,080 --> 02:36:30,319
changing the setting by a single step
4213
02:36:30,319 --> 02:36:33,520
when the grind is wrong.
4214
02:36:33,520 --> 02:36:36,160
Brew ratio. There are many different
4215
02:36:36,160 --> 02:36:38,080
styles of espresso and people have
4216
02:36:38,080 --> 02:36:39,840
different preferences for how long or
4217
02:36:39,840 --> 02:36:42,240
strong they like their espresso to be.
4218
02:36:42,240 --> 02:36:44,160
Commercially, we tend to talk about the
4219
02:36:44,160 --> 02:36:46,319
brew ratio. How much liquid should you
4220
02:36:46,319 --> 02:36:48,399
be brewing from a fixed weight of ground
4221
02:36:48,399 --> 02:36:50,880
coffee. My own personal preference and
4222
02:36:50,880 --> 02:36:53,040
recommended starting point is to brew
4223
02:36:53,040 --> 02:36:54,880
two parts of liquid out of one part of
4224
02:36:54,880 --> 02:36:57,359
ground coffee. For example, if I start
4225
02:36:57,359 --> 02:36:59,359
with 18 gram of ground coffee, I would
4226
02:36:59,359 --> 02:37:03,600
want my espresso to weigh 36 g. 2 * 18.
4227
02:37:03,600 --> 02:37:05,840
The Italians generally prefer a smaller
4228
02:37:05,840 --> 02:37:07,840
coffee. So, if I were making a double
4229
02:37:07,840 --> 02:37:09,920
espresso, I might use 14 g of ground
4230
02:37:09,920 --> 02:37:14,399
coffee to produce 28 g 2 * 14 of liquid.
4231
02:37:14,399 --> 02:37:16,800
The ratio of coffee to water is fixed to
4232
02:37:16,800 --> 02:37:19,200
maintain my strength preference. If I
4233
02:37:19,200 --> 02:37:21,520
want a stronger espresso, I can change
4234
02:37:21,520 --> 02:37:24,960
my ratio. Instead of using 1 to two, I
4235
02:37:24,960 --> 02:37:27,520
might use 1 to 1.5, which would mean
4236
02:37:27,520 --> 02:37:29,840
that my 18 g of ground coffee produces
4237
02:37:29,840 --> 02:37:34,319
only 27 g, 1.5 * 18 of liquid. This
4238
02:37:34,319 --> 02:37:36,080
shorter espresso will be very strong and
4239
02:37:36,080 --> 02:37:38,240
I would have to adjust the grind finer.
4240
02:37:38,240 --> 02:37:40,160
So, the brewing process takes a similar
4241
02:37:40,160 --> 02:37:42,800
amount of time. If I just let a smaller
4242
02:37:42,800 --> 02:37:44,720
amount of water come through at the same
4243
02:37:44,720 --> 02:37:47,120
flow rate as before, the brew will be
4244
02:37:47,120 --> 02:37:49,359
over faster and I will have failed to
4245
02:37:49,359 --> 02:37:51,280
extract all of the good flavors that I
4246
02:37:51,280 --> 02:37:53,520
want.
4247
02:37:53,520 --> 02:37:56,399
Brew temperature. The coffee industry is
4248
02:37:56,399 --> 02:37:59,120
only now recovering from an obsession
4249
02:37:59,120 --> 02:38:00,720
with the stability of brew temperature
4250
02:38:00,720 --> 02:38:03,200
in espresso brewing. Changing the brew
4251
02:38:03,200 --> 02:38:05,120
temperature does have an effect on the
4252
02:38:05,120 --> 02:38:06,720
extraction and on the taste of the
4253
02:38:06,720 --> 02:38:09,200
coffee, but I don't believe it's as
4254
02:38:09,200 --> 02:38:11,600
important as many make it out to be. The
4255
02:38:11,600 --> 02:38:13,120
hotter the brew water, the more
4256
02:38:13,120 --> 02:38:14,720
effective it will be at extracting
4257
02:38:14,720 --> 02:38:17,040
flavor. So for lighter roasts I would
4258
02:38:17,040 --> 02:38:18,960
recommend a higher brew temperature than
4259
02:38:18,960 --> 02:38:20,720
for darker roasts which give up their
4260
02:38:20,720 --> 02:38:23,280
flavors more easily. There are claims
4261
02:38:23,280 --> 02:38:27,280
that a change in temperature of.1° C.18°
4262
02:38:27,280 --> 02:38:30,319
F will change the taste of the coffee. I
4263
02:38:30,319 --> 02:38:33,120
believe that to be nonsense. I think 1°
4264
02:38:33,120 --> 02:38:36,319
C 1.8 F creates the smallest change that
4265
02:38:36,319 --> 02:38:38,399
most of us could detect and that a
4266
02:38:38,399 --> 02:38:40,399
slightly incorrect brew temperature is
4267
02:38:40,399 --> 02:38:42,960
so rarely the reason I am served a poor
4268
02:38:42,960 --> 02:38:44,560
espresso.
4269
02:38:44,560 --> 02:38:46,160
If you can control the temperature on
4270
02:38:46,160 --> 02:38:47,920
your espresso machine, I would recommend
4271
02:38:47,920 --> 02:38:50,960
a water temperature of between 90° C,
4272
02:38:50,960 --> 02:38:56,319
194 Fahrenheit, and 94° C, 201 F. If the
4273
02:38:56,319 --> 02:38:58,240
espresso does not taste right, try
4274
02:38:58,240 --> 02:39:00,319
adjusting other aspects of the recipe
4275
02:39:00,319 --> 02:39:03,200
first. However, if there is a persistent
4276
02:39:03,200 --> 02:39:04,960
negative taste, such as a constant
4277
02:39:04,960 --> 02:39:06,800
sourness, try increasing the
4278
02:39:06,800 --> 02:39:08,560
temperature. If there is a persistent
4279
02:39:08,560 --> 02:39:10,240
bitterness, try decreasing the
4280
02:39:10,240 --> 02:39:12,000
temperature after you've checked your
4281
02:39:12,000 --> 02:39:15,680
equipment is properly clean.
4282
02:39:15,680 --> 02:39:18,240
Brew pressure. The first espresso
4283
02:39:18,240 --> 02:39:20,000
machines created pressure using a
4284
02:39:20,000 --> 02:39:21,760
compressed spring to push the water
4285
02:39:21,760 --> 02:39:24,160
through coffee. As the spring expanded,
4286
02:39:24,160 --> 02:39:26,319
the pressure it produced would decline
4287
02:39:26,319 --> 02:39:27,840
so that it started with a very high
4288
02:39:27,840 --> 02:39:30,479
pressure and ended up relatively low.
4289
02:39:30,479 --> 02:39:32,720
When electric pumps became common, they
4290
02:39:32,720 --> 02:39:35,200
needed to be set at a constant pressure.
4291
02:39:35,200 --> 02:39:37,760
Some say the setting of nine bars, 130
4292
02:39:37,760 --> 02:39:39,920
PSI, was chosen because it was the
4293
02:39:39,920 --> 02:39:41,680
approximate average of the varying
4294
02:39:41,680 --> 02:39:43,680
pressure created by the springs on older
4295
02:39:43,680 --> 02:39:46,479
machines. Luckily, this also appears to
4296
02:39:46,479 --> 02:39:48,080
be the pressure at which we get the best
4297
02:39:48,080 --> 02:39:50,720
flow rate. At pressures below 9 bars,
4298
02:39:50,720 --> 02:39:52,399
the coffee bed provides so much
4299
02:39:52,399 --> 02:39:54,800
resistance that the flow rate drops. At
4300
02:39:54,800 --> 02:39:57,359
pressures above 9 bars, the coffee bed
4301
02:39:57,359 --> 02:39:59,600
becomes so compacted that the flow rate
4302
02:39:59,600 --> 02:40:01,520
drops again. As long as your machine
4303
02:40:01,520 --> 02:40:03,439
produces roughly the right pressure, you
4304
02:40:03,439 --> 02:40:05,359
should have no trouble. If the pressure
4305
02:40:05,359 --> 02:40:07,680
is too low, your espresso may lack body
4306
02:40:07,680 --> 02:40:10,319
and the desired creaminess. At very high
4307
02:40:10,319 --> 02:40:12,399
pressures, there can be a strange woody
4308
02:40:12,399 --> 02:40:14,640
bitterness to the espresso that is not
4309
02:40:14,640 --> 02:40:16,720
enjoyable. There is now equipment
4310
02:40:16,720 --> 02:40:18,720
available that allows baristas to adjust
4311
02:40:18,720 --> 02:40:20,319
the pressure of their brew water, but
4312
02:40:20,319 --> 02:40:22,560
there is not yet enough data to make a
4313
02:40:22,560 --> 02:40:24,080
viable case for introducing this
4314
02:40:24,080 --> 02:40:27,680
technology to home machines,
4315
02:40:27,680 --> 02:40:30,560
cleaning, and maintenance. I would
4316
02:40:30,560 --> 02:40:33,200
estimate that 95% of the commercial
4317
02:40:33,200 --> 02:40:34,720
coffee machines in business throughout
4318
02:40:34,720 --> 02:40:37,040
the world are not cleaned properly. And
4319
02:40:37,040 --> 02:40:38,399
this is one of the reasons that people
4320
02:40:38,399 --> 02:40:40,240
are served disappointing, bitter, and
4321
02:40:40,240 --> 02:40:42,479
unpleasant coffee every day. There is no
4322
02:40:42,479 --> 02:40:44,800
such thing as too clean. And although it
4323
02:40:44,800 --> 02:40:46,319
requires a little bit of work each time
4324
02:40:46,319 --> 02:40:48,160
you finish making coffee, a clean
4325
02:40:48,160 --> 02:40:49,520
machine will make your coffee taste
4326
02:40:49,520 --> 02:40:51,600
consistently sweet and clean. When you
4327
02:40:51,600 --> 02:40:53,439
finish making coffee, remove the basket
4328
02:40:53,439 --> 02:40:55,280
from the handle and clean underneath it
4329
02:40:55,280 --> 02:40:57,600
with soapy water on a scour. If you
4330
02:40:57,600 --> 02:40:59,760
don't do this, an unpleasant patina of
4331
02:40:59,760 --> 02:41:01,520
dried coffee will accumulate there and
4332
02:41:01,520 --> 02:41:04,160
it will smell and taste awful. Espresso
4333
02:41:04,160 --> 02:41:06,080
machines dispense water through a mesh
4334
02:41:06,080 --> 02:41:08,479
screen. If this is easily removable on
4335
02:41:08,479 --> 02:41:10,399
your machine, take it out and clean it.
4336
02:41:10,399 --> 02:41:12,000
And also clean the water dispersion
4337
02:41:12,000 --> 02:41:14,399
block it sits against. While the
4338
02:41:14,399 --> 02:41:16,080
dispersion screen is out, clean the
4339
02:41:16,080 --> 02:41:18,479
rubber gasket. If coffee builds up here,
4340
02:41:18,479 --> 02:41:20,160
the basket won't make a seal against the
4341
02:41:20,160 --> 02:41:21,920
machine and water will leak out during
4342
02:41:21,920 --> 02:41:23,600
brewing, often dripping down the sides
4343
02:41:23,600 --> 02:41:26,080
of the brew handle into the cup. Remove
4344
02:41:26,080 --> 02:41:27,920
the brew basket from the handle and
4345
02:41:27,920 --> 02:41:29,840
replace it with the cleaning basket.
4346
02:41:29,840 --> 02:41:31,680
This is the basket with no holes in it
4347
02:41:31,680 --> 02:41:33,200
that you will have been supplied with
4348
02:41:33,200 --> 02:41:35,680
your machine. I recommend using a
4349
02:41:35,680 --> 02:41:37,600
commercial espresso machine cleaner at
4350
02:41:37,600 --> 02:41:39,120
the end of every session of coffee
4351
02:41:39,120 --> 02:41:41,200
making. This will clean out any liquid
4352
02:41:41,200 --> 02:41:42,880
coffee left inside the machine, which
4353
02:41:42,880 --> 02:41:44,399
will turn increasingly rancid and
4354
02:41:44,399 --> 02:41:46,399
unpleasant over time. Follow the
4355
02:41:46,399 --> 02:41:48,160
manufacturer's instructions for how to
4356
02:41:48,160 --> 02:41:50,880
use cleaning powder on your machine.
4357
02:41:50,880 --> 02:41:52,640
Make sure the steam wand is clean if
4358
02:41:52,640 --> 02:41:55,600
you've used it. Some people claim that a
4359
02:41:55,600 --> 02:41:57,760
machine can taste too clean, that you
4360
02:41:57,760 --> 02:41:59,680
need to brew an espresso or two to
4361
02:41:59,680 --> 02:42:01,760
season it after cleaning to take away
4362
02:42:01,760 --> 02:42:04,399
the metallic taste. I have never found
4363
02:42:04,399 --> 02:42:06,160
this to be the case. And as long as your
4364
02:42:06,160 --> 02:42:08,240
machine is properly warmed up, add at
4365
02:42:08,240 --> 02:42:09,920
least 10 to 15 minutes on top of
4366
02:42:09,920 --> 02:42:11,920
manufacturers's recommendations. It
4367
02:42:11,920 --> 02:42:14,560
should make great coffee straight away.
4368
02:42:14,560 --> 02:42:16,319
I recommend keeping the machine switched
4369
02:42:16,319 --> 02:42:18,800
off when not in use. Use a timer to make
4370
02:42:18,800 --> 02:42:20,160
sure it's ready to make coffee when you
4371
02:42:20,160 --> 02:42:22,080
want it, but turn it off when you have
4372
02:42:22,080 --> 02:42:24,640
finished. Espresso machines use quite a
4373
02:42:24,640 --> 02:42:26,880
lot of power and it is a waste to leave
4374
02:42:26,880 --> 02:42:29,680
them on if they're not being used. To
4375
02:42:29,680 --> 02:42:31,600
keep your machine in good working order,
4376
02:42:31,600 --> 02:42:34,479
make sure the water you use is suitable.
4377
02:42:34,479 --> 02:42:36,720
If you use hard water, lime scale will
4378
02:42:36,720 --> 02:42:38,080
build up quickly in the machine and
4379
02:42:38,080 --> 02:42:40,080
cause it to malfunction. Many
4380
02:42:40,080 --> 02:42:42,319
manufacturers offer advice for descaling
4381
02:42:42,319 --> 02:42:44,160
as some lime scale will form even in
4382
02:42:44,160 --> 02:42:46,160
soft water areas. It'll just take a lot
4383
02:42:46,160 --> 02:42:48,720
longer. on the side of caution because
4384
02:42:48,720 --> 02:42:50,240
if you let your machine scale up
4385
02:42:50,240 --> 02:42:52,640
completely may be difficult to descale
4386
02:42:52,640 --> 02:42:55,040
it without help from a professional and
4387
02:42:55,040 --> 02:42:57,600
a bill to go with it. Over time, the
4388
02:42:57,600 --> 02:42:59,359
rubber gasket in the group head may need
4389
02:42:59,359 --> 02:43:01,120
changing. When you lock in your brew
4390
02:43:01,120 --> 02:43:03,520
handle, it should stick out at 90° from
4391
02:43:03,520 --> 02:43:05,920
the machine. If it starts to twist much
4392
02:43:05,920 --> 02:43:07,760
further across, the rubber may be
4393
02:43:07,760 --> 02:43:11,280
wearing and should be replaced.
4394
02:43:11,280 --> 02:43:14,000
Coffees roasted for espresso.
4395
02:43:14,000 --> 02:43:15,920
Espresso is quite different from other
4396
02:43:15,920 --> 02:43:17,520
brewing methods and because of the small
4397
02:43:17,520 --> 02:43:19,600
amounts of water being used, it is often
4398
02:43:19,600 --> 02:43:22,319
a challenge to fully extract the coffee.
4399
02:43:22,319 --> 02:43:24,240
Additionally, because the concentration
4400
02:43:24,240 --> 02:43:26,640
is so high, the coffee being so strong,
4401
02:43:26,640 --> 02:43:29,520
balance is very important. A coffee that
4402
02:43:29,520 --> 02:43:31,439
may taste delicious and balanced as a
4403
02:43:31,439 --> 02:43:34,000
weaker brew can become dominated by
4404
02:43:34,000 --> 02:43:36,319
overpowering acidity when it's consumed
4405
02:43:36,319 --> 02:43:39,520
as a stronger cup. For that reason, many
4406
02:43:39,520 --> 02:43:41,359
roasters change how they roast their
4407
02:43:41,359 --> 02:43:42,720
coffee when they know it's going to be
4408
02:43:42,720 --> 02:43:45,439
used for espresso. Though this practice
4409
02:43:45,439 --> 02:43:47,840
is not universal, I would recommend a
4410
02:43:47,840 --> 02:43:49,520
slightly slower and slightly darker
4411
02:43:49,520 --> 02:43:51,120
roast for espresso than I would
4412
02:43:51,120 --> 02:43:52,880
recommend for a coffee being brewed with
4413
02:43:52,880 --> 02:43:56,160
a filter. However, roasters around the
4414
02:43:56,160 --> 02:43:58,240
world disagree strongly about what the
4415
02:43:58,240 --> 02:44:00,240
right level of roast is for espresso.
4416
02:44:00,240 --> 02:44:02,080
And there is a wide spectrum on offer
4417
02:44:02,080 --> 02:44:04,160
from relatively light through to much
4418
02:44:04,160 --> 02:44:06,720
darker roasts. Personally, I prefer
4419
02:44:06,720 --> 02:44:08,319
lighter roasts because they allow the
4420
02:44:08,319 --> 02:44:09,920
particular characteristics of the raw
4421
02:44:09,920 --> 02:44:12,319
coffee to be appreciated. Darker roasts
4422
02:44:12,319 --> 02:44:14,560
often carry a more generic roasted
4423
02:44:14,560 --> 02:44:16,640
coffee flavor and have a higher level of
4424
02:44:16,640 --> 02:44:19,439
bitterness, which I don't enjoy. What I
4425
02:44:19,439 --> 02:44:21,600
prefer is only really important to me,
4426
02:44:21,600 --> 02:44:23,200
however, and everyone has their own
4427
02:44:23,200 --> 02:44:24,720
preferences.
4428
02:44:24,720 --> 02:44:26,640
The darker the roast of the coffee, the
4429
02:44:26,640 --> 02:44:28,640
easier it is to extract. This is because
4430
02:44:28,640 --> 02:44:30,319
the coffee bean becomes increasingly
4431
02:44:30,319 --> 02:44:32,960
porous and brittle as it's roasted. This
4432
02:44:32,960 --> 02:44:34,880
means that less water is required in the
4433
02:44:34,880 --> 02:44:36,800
brewing process to properly extract the
4434
02:44:36,800 --> 02:44:38,319
coffee.
4435
02:44:38,319 --> 02:44:40,160
If body and mouth feel are important to
4436
02:44:40,160 --> 02:44:42,319
you, then you might prefer slightly
4437
02:44:42,319 --> 02:44:45,200
darker roasts brewed at a 1 to 1.5 brew
4438
02:44:45,200 --> 02:44:47,520
ratio. If sweetness and clarity of
4439
02:44:47,520 --> 02:44:49,120
flavor are important, then I would
4440
02:44:49,120 --> 02:44:50,880
recommend a lighter espresso roast
4441
02:44:50,880 --> 02:44:55,720
brewed at a ratio of 1 to two.
4442
02:44:56,720 --> 02:44:59,439
Steaming milk.
4443
02:44:59,439 --> 02:45:01,120
Well steamed milk combined with well
4444
02:45:01,120 --> 02:45:03,279
brewed espresso is a wonderful sensory
4445
02:45:03,279 --> 02:45:05,600
experience. Great milk foam is like
4446
02:45:05,600 --> 02:45:08,560
liquid marshmallow. Soft, mousy, and
4447
02:45:08,560 --> 02:45:11,600
undeniably enjoyable to drink. The goal
4448
02:45:11,600 --> 02:45:14,160
is to create bubbles so small that they
4449
02:45:14,160 --> 02:45:16,160
are almost invisible, often called
4450
02:45:16,160 --> 02:45:17,680
microfoam.
4451
02:45:17,680 --> 02:45:20,080
Foam like this is elastic and porable
4452
02:45:20,080 --> 02:45:22,479
and adds a wonderful lift to the texture
4453
02:45:22,479 --> 02:45:25,840
of drinks like cappuccino, cafe latte.
4454
02:45:25,840 --> 02:45:27,520
It's important to use fresh milk for
4455
02:45:27,520 --> 02:45:30,080
steaming. As it reaches its use by date,
4456
02:45:30,080 --> 02:45:32,000
milk tastes fine and is still safe to
4457
02:45:32,000 --> 02:45:34,479
drink, but starts to lose its ability to
4458
02:45:34,479 --> 02:45:37,040
create a stable foam. It will foam as
4459
02:45:37,040 --> 02:45:38,319
normal when you steam it, but the
4460
02:45:38,319 --> 02:45:40,720
bubbles will soon start to break down.
4461
02:45:40,720 --> 02:45:42,479
If you lift the jug of foam milk to your
4462
02:45:42,479 --> 02:45:44,319
ear, you'll hear it fizzing like a
4463
02:45:44,319 --> 02:45:46,880
freshly poured soda as the air escapes.
4464
02:45:46,880 --> 02:45:49,040
When we steam milk, we have two separate
4465
02:45:49,040 --> 02:45:52,399
tasks to accomplish. We must whip in air
4466
02:45:52,399 --> 02:45:54,399
to create the bubbles, and we must heat
4467
02:45:54,399 --> 02:45:56,720
the milk. With most steam wands, it's
4468
02:45:56,720 --> 02:45:59,279
best to tackle one task at a time. So,
4469
02:45:59,279 --> 02:46:01,359
the first thing to focus on is creating
4470
02:46:01,359 --> 02:46:04,080
the bubbles. Then, when we've added
4471
02:46:04,080 --> 02:46:06,080
enough air to the milk and it is the
4472
02:46:06,080 --> 02:46:08,479
desired volume, we can focus solely on
4473
02:46:08,479 --> 02:46:12,640
heating it to the desired temperature.
4474
02:46:12,640 --> 02:46:15,359
The right temperature. The ideal
4475
02:46:15,359 --> 02:46:16,960
temperature for milk when combined with
4476
02:46:16,960 --> 02:46:19,040
coffee is a subject of some contention
4477
02:46:19,040 --> 02:46:20,560
between many coffee shops and their
4478
02:46:20,560 --> 02:46:23,520
customers. milk begins to irreversibly
4479
02:46:23,520 --> 02:46:26,399
degrade in flavor and texture above 68°
4480
02:46:26,399 --> 02:46:30,080
C or 154 f.
4481
02:46:30,080 --> 02:46:31,760
This is because the heat alters and
4482
02:46:31,760 --> 02:46:34,080
denatures the proteins, creating new
4483
02:46:34,080 --> 02:46:36,479
flavors, though not always good ones.
4484
02:46:36,479 --> 02:46:38,640
The smell of cooked milk reminds me of
4485
02:46:38,640 --> 02:46:42,080
eggs at best and baby sick at worst. A
4486
02:46:42,080 --> 02:46:43,600
very hot cappuccino will lack the
4487
02:46:43,600 --> 02:46:45,600
texture, flavor, and sweetness of a
4488
02:46:45,600 --> 02:46:47,439
drink made with milk that has only been
4489
02:46:47,439 --> 02:46:51,680
heated to 60° C, 140 Fahrenheit. It is
4490
02:46:51,680 --> 02:46:53,840
impossible to produce good microfoam
4491
02:46:53,840 --> 02:46:55,600
when the milk has been heated to boiling
4492
02:46:55,600 --> 02:46:57,840
point. Unfortunately, this is the nature
4493
02:46:57,840 --> 02:47:00,399
of milk. We can either have a very hot
4494
02:47:00,399 --> 02:47:03,359
or a very delicious drink. This is not
4495
02:47:03,359 --> 02:47:05,040
to say that all drinks should be served
4496
02:47:05,040 --> 02:47:06,960
lukewarm. Instead, they should be
4497
02:47:06,960 --> 02:47:09,920
enjoyed as soon as they are made. whole
4498
02:47:09,920 --> 02:47:12,800
milk or skimmed. It's the protein in
4499
02:47:12,800 --> 02:47:14,800
milk that supports the bubbles. So, milk
4500
02:47:14,800 --> 02:47:16,479
will foam well regardless of whether it
4501
02:47:16,479 --> 02:47:19,439
is skimmed or whole. However, fat
4502
02:47:19,439 --> 02:47:21,920
content does play a role. It adds a
4503
02:47:21,920 --> 02:47:23,840
wonderful texture to the drink, but it
4504
02:47:23,840 --> 02:47:26,720
also changes the way flavor is released.
4505
02:47:26,720 --> 02:47:28,960
A cappuccino made with skimmed milk has
4506
02:47:28,960 --> 02:47:31,520
an immediate intense coffee flavor which
4507
02:47:31,520 --> 02:47:33,680
does not linger. If the cappuccino is
4508
02:47:33,680 --> 02:47:35,520
made with whole milk, the flavors will
4509
02:47:35,520 --> 02:47:38,560
be less intense but will last longer. I
4510
02:47:38,560 --> 02:47:40,640
always recommend using whole milk, but I
4511
02:47:40,640 --> 02:47:42,399
also prefer relatively small milk
4512
02:47:42,399 --> 02:47:45,120
drinks. I think a small, rich cappuccino
4513
02:47:45,120 --> 02:47:48,080
is a delight.
4514
02:47:48,080 --> 02:47:51,040
Steaming milk method. This technique is
4515
02:47:51,040 --> 02:47:53,439
suitable for traditional steam wands. If
4516
02:47:53,439 --> 02:47:55,200
your machine has a range of attachments
4517
02:47:55,200 --> 02:47:57,439
or automatic frothing functions, follow
4518
02:47:57,439 --> 02:48:00,720
the manufacturer's instructions. One,
4519
02:48:00,720 --> 02:48:02,319
start by pointing the steam wand over
4520
02:48:02,319 --> 02:48:04,399
the drip tray or into a cloth and
4521
02:48:04,399 --> 02:48:06,640
briefly opening the valve. This will get
4522
02:48:06,640 --> 02:48:09,279
rid of any condensation inside the wand.
4523
02:48:09,279 --> 02:48:12,240
This is known as purging. Two, pour
4524
02:48:12,240 --> 02:48:14,399
fresh cold milk into a clean stainless
4525
02:48:14,399 --> 02:48:16,319
steel steaming pitcher. It should not be
4526
02:48:16,319 --> 02:48:19,920
more than 60% full. Three, dip the steam
4527
02:48:19,920 --> 02:48:22,240
wand into the milk so just the tip is
4528
02:48:22,240 --> 02:48:25,680
submerged. Four, open the valve to full
4529
02:48:25,680 --> 02:48:28,240
flow and gently lower the pitcher until
4530
02:48:28,240 --> 02:48:30,560
the wand is almost out of the milk.
4531
02:48:30,560 --> 02:48:32,479
Listen carefully. You want to hear the
4532
02:48:32,479 --> 02:48:34,479
slurping sound of the steam wand start
4533
02:48:34,479 --> 02:48:37,439
to whip air into the milk. As the milk
4534
02:48:37,439 --> 02:48:39,439
expands, lower the pitcher a little bit
4535
02:48:39,439 --> 02:48:41,600
more to bring it back to the surface. If
4536
02:48:41,600 --> 02:48:44,240
you wish to add more air
4537
02:48:44,240 --> 02:48:46,319
five, when you have your desired amount
4538
02:48:46,319 --> 02:48:48,080
of foam, which should ideally happen
4539
02:48:48,080 --> 02:48:50,080
before the milk feels warm to the touch,
4540
02:48:50,080 --> 02:48:52,240
then submerge the steam tip again to
4541
02:48:52,240 --> 02:48:54,160
start heating the foam. You want it to
4542
02:48:54,160 --> 02:48:56,960
be just below the surface. Position it
4543
02:48:56,960 --> 02:48:58,720
slightly to one side and you will see
4544
02:48:58,720 --> 02:49:01,359
the milk start to spin and churn. The
4545
02:49:01,359 --> 02:49:04,479
process should now be relatively quiet.
4546
02:49:04,479 --> 02:49:06,640
Six. To test whether the milk is warm
4547
02:49:06,640 --> 02:49:08,560
enough, place your free hand on the
4548
02:49:08,560 --> 02:49:10,720
bottom of the jug. Continue to heat the
4549
02:49:10,720 --> 02:49:12,880
milk until the jug becomes uncomfortable
4550
02:49:12,880 --> 02:49:15,200
to touch. At this point, the milk will
4551
02:49:15,200 --> 02:49:19,040
be around 55 C, 131 Fahrenheit. Remove
4552
02:49:19,040 --> 02:49:20,800
your hand from the bottom of the jug and
4553
02:49:20,800 --> 02:49:23,279
continue to steam for 3 to 5 seconds,
4554
02:49:23,279 --> 02:49:25,920
depending on how hot you like your milk.
4555
02:49:25,920 --> 02:49:28,399
Seven, close the steam valve fully and
4556
02:49:28,399 --> 02:49:30,560
put the milk pitcher down. Wipe the
4557
02:49:30,560 --> 02:49:32,720
steam wand with a clean damp cloth and
4558
02:49:32,720 --> 02:49:34,720
purge the wand into the cloth to remove
4559
02:49:34,720 --> 02:49:37,920
any leftover milk from inside the wand.
4560
02:49:37,920 --> 02:49:40,319
Eight. Don't worry if your foam contains
4561
02:49:40,319 --> 02:49:42,800
a few large ugly bubbles. If you let it
4562
02:49:42,800 --> 02:49:44,720
sit for a few seconds, the milk will
4563
02:49:44,720 --> 02:49:46,160
drain off the surface of the larger
4564
02:49:46,160 --> 02:49:48,160
bubbles, making them very brittle.
4565
02:49:48,160 --> 02:49:49,840
Couple of gentle taps of the steaming
4566
02:49:49,840 --> 02:49:51,760
pitcher on the counter will usually pop
4567
02:49:51,760 --> 02:49:54,160
them. Nine. If you want to pour a
4568
02:49:54,160 --> 02:49:56,160
combination of milk and foam into your
4569
02:49:56,160 --> 02:49:58,240
drink, which I strongly recommend, you
4570
02:49:58,240 --> 02:50:00,479
must make sure they are fully combined.
4571
02:50:00,479 --> 02:50:03,120
After tapping, swirl the milk and foam
4572
02:50:03,120 --> 02:50:05,120
together. Much like you might swirl wine
4573
02:50:05,120 --> 02:50:07,439
in a glass before smelling it. You can
4574
02:50:07,439 --> 02:50:09,120
be quite aggressive as you want to make
4575
02:50:09,120 --> 02:50:10,800
sure that the liquid milk is fully
4576
02:50:10,800 --> 02:50:13,120
combined with the wonderful microfoam.
4577
02:50:13,120 --> 02:50:15,359
Swirl until the milk foam has a glossy
4578
02:50:15,359 --> 02:50:20,520
finish. Then pour it into your drink.
4579
02:50:21,359 --> 02:50:24,560
Espresso equipment.
4580
02:50:24,560 --> 02:50:26,240
There are espresso machines to suit
4581
02:50:26,240 --> 02:50:28,560
almost any budget. From cheap units with
4582
02:50:28,560 --> 02:50:30,479
which you can make a start to smarter
4583
02:50:30,479 --> 02:50:32,080
machines that can cost as much as a
4584
02:50:32,080 --> 02:50:34,479
small car. All of them are designed to
4585
02:50:34,479 --> 02:50:36,720
do the same thing. Heat water then push
4586
02:50:36,720 --> 02:50:39,040
it forwards at high pressure. The more
4587
02:50:39,040 --> 02:50:41,279
money you pay, the more machines improve
4588
02:50:41,279 --> 02:50:43,439
in build quality, control, and
4589
02:50:43,439 --> 02:50:46,080
consistency. Most of this consistency
4590
02:50:46,080 --> 02:50:47,920
concerns how the machine heats water and
4591
02:50:47,920 --> 02:50:49,840
how it creates pressure. And different
4592
02:50:49,840 --> 02:50:52,000
types of espresso machine achieve this
4593
02:50:52,000 --> 02:50:55,120
in different ways.
4594
02:50:55,120 --> 02:50:57,920
Thermob block machines. The cheapest
4595
02:50:57,920 --> 02:50:59,520
domestic espresso machines use this
4596
02:50:59,520 --> 02:51:01,840
technology to produce espresso. There is
4597
02:51:01,840 --> 02:51:03,680
a single unit inside the machine with an
4598
02:51:03,680 --> 02:51:05,760
element to heat the water. Most of these
4599
02:51:05,760 --> 02:51:08,000
machines have two settings, one to heat
4600
02:51:08,000 --> 02:51:09,520
the water up to a suitable temperature
4601
02:51:09,520 --> 02:51:12,160
for brewing coffee and the other to boil
4602
02:51:12,160 --> 02:51:15,040
the water to generate steam. This means
4603
02:51:15,040 --> 02:51:16,880
that the machine can only perform one
4604
02:51:16,880 --> 02:51:18,960
function at a time and I would recommend
4605
02:51:18,960 --> 02:51:21,040
brewing coffee first and then heating up
4606
02:51:21,040 --> 02:51:24,080
the machine to steam milk. Broadly
4607
02:51:24,080 --> 02:51:26,319
speaking, thermoblock machines do not
4608
02:51:26,319 --> 02:51:28,080
produce a very consistent water
4609
02:51:28,080 --> 02:51:30,080
temperature and the lack of ability to
4610
02:51:30,080 --> 02:51:31,920
perform both brewing and steaming at
4611
02:51:31,920 --> 02:51:34,160
once limits how many drinks the machine
4612
02:51:34,160 --> 02:51:36,080
can practically make, which can be
4613
02:51:36,080 --> 02:51:38,880
frustrating for the user. However, when
4614
02:51:38,880 --> 02:51:40,479
paired with a good grinder, they can
4615
02:51:40,479 --> 02:51:43,279
certainly produce good espresso. Thermal
4616
02:51:43,279 --> 02:51:45,359
block machines usually use a vibration
4617
02:51:45,359 --> 02:51:47,680
pump to generate pressure. These have
4618
02:51:47,680 --> 02:51:50,240
two disadvantages. They are quite noisy
4619
02:51:50,240 --> 02:51:53,120
and they are rarely accurately set. The
4620
02:51:53,120 --> 02:51:55,279
desired pressure for espresso is around
4621
02:51:55,279 --> 02:51:58,960
9 bars, 130 PSI. These pumps are usually
4622
02:51:58,960 --> 02:52:01,359
set much higher and manufacturers will
4623
02:52:01,359 --> 02:52:03,200
often proudly boast that their machine
4624
02:52:03,200 --> 02:52:06,800
can produce 15 bars, 220 psi of
4625
02:52:06,800 --> 02:52:10,319
pressure, as if more is somehow better.
4626
02:52:10,319 --> 02:52:12,399
The machines have an over pressure valve
4627
02:52:12,399 --> 02:52:14,479
that opens above 9 bars to alleviate
4628
02:52:14,479 --> 02:52:16,720
excess pressure. These valves are not
4629
02:52:16,720 --> 02:52:18,720
usually very well calibrated and may
4630
02:52:18,720 --> 02:52:21,680
need adjustment over time. However, I do
4631
02:52:21,680 --> 02:52:23,520
not recommend opening up your machine as
4632
02:52:23,520 --> 02:52:24,800
you will probably invalidate your
4633
02:52:24,800 --> 02:52:27,359
warranty. Thermal block machines are
4634
02:52:27,359 --> 02:52:29,200
undoubtedly the most popular and
4635
02:52:29,200 --> 02:52:31,359
widespread of espresso machines, but
4636
02:52:31,359 --> 02:52:33,439
many people who enjoy making espresso
4637
02:52:33,439 --> 02:52:35,520
soon begin to feel constrained and start
4638
02:52:35,520 --> 02:52:39,279
to think about an upgrade.
4639
02:52:39,279 --> 02:52:41,520
heat exchange machines.
4640
02:52:41,520 --> 02:52:42,880
Although it is still common in
4641
02:52:42,880 --> 02:52:44,479
commercial espresso machines, this
4642
02:52:44,479 --> 02:52:46,080
technology is available in home
4643
02:52:46,080 --> 02:52:48,479
machines, too. The machine has a single
4644
02:52:48,479 --> 02:52:50,479
element, but it heats a small boiler of
4645
02:52:50,479 --> 02:52:55,439
water to around 120° C, 240 F. This
4646
02:52:55,439 --> 02:52:57,279
generates plenty of steam, which is
4647
02:52:57,279 --> 02:52:59,439
always available for foaming milk.
4648
02:52:59,439 --> 02:53:01,600
However, the water in this boiler is too
4649
02:53:01,600 --> 02:53:03,520
hot to brew coffee. So, the machine
4650
02:53:03,520 --> 02:53:05,680
pumps fresh cold water through what is
4651
02:53:05,680 --> 02:53:08,160
called a heat exchange. This is usually
4652
02:53:08,160 --> 02:53:09,920
some sort of tube that passes through
4653
02:53:09,920 --> 02:53:12,080
the steam boiler. While the coffee
4654
02:53:12,080 --> 02:53:13,680
brewing water is kept separate from the
4655
02:53:13,680 --> 02:53:15,920
boiler water, heat from the boiler is
4656
02:53:15,920 --> 02:53:17,680
quickly passed to the brewing water to
4657
02:53:17,680 --> 02:53:20,960
bring it up to the desired temperature.
4658
02:53:20,960 --> 02:53:22,240
These kind of machines are often
4659
02:53:22,240 --> 02:53:24,880
referred to as proumer as they straddle
4660
02:53:24,880 --> 02:53:27,040
the divide between consumer prices and
4661
02:53:27,040 --> 02:53:29,200
professional performance. The
4662
02:53:29,200 --> 02:53:31,120
disadvantage of heat exchange machines,
4663
02:53:31,120 --> 02:53:33,279
certainly domestic ones, is that changes
4664
02:53:33,279 --> 02:53:35,439
in boiler temperature will affect the
4665
02:53:35,439 --> 02:53:37,600
temperature of the brew water. If you
4666
02:53:37,600 --> 02:53:39,439
want more steam, you would have to
4667
02:53:39,439 --> 02:53:40,960
increase the boiler temperature, which
4668
02:53:40,960 --> 02:53:43,840
will also increase the brew temperature.
4669
02:53:43,840 --> 02:53:45,760
If you want to noticeably reduce the
4670
02:53:45,760 --> 02:53:47,359
brew temperature, your steaming
4671
02:53:47,359 --> 02:53:50,240
performance may suffer. Many of these
4672
02:53:50,240 --> 02:53:52,560
machines use mechanical thermostats to
4673
02:53:52,560 --> 02:53:54,080
control the boiler temperature, and
4674
02:53:54,080 --> 02:53:56,640
these can result in some variation.
4675
02:53:56,640 --> 02:53:58,880
Better machines will have more reliable
4676
02:53:58,880 --> 02:54:00,880
control over the steam boiler
4677
02:54:00,880 --> 02:54:03,359
temperature. Heat exchange machines can
4678
02:54:03,359 --> 02:54:05,200
be fitted with either a vibration pump
4679
02:54:05,200 --> 02:54:07,920
or a rotary pump. Rotary pumps are used
4680
02:54:07,920 --> 02:54:10,000
on commercial espresso equipment and are
4681
02:54:10,000 --> 02:54:12,479
quieter and easier to adjust, but there
4682
02:54:12,479 --> 02:54:13,680
is not a lot of difference in
4683
02:54:13,680 --> 02:54:15,439
performance between the different types
4684
02:54:15,439 --> 02:54:17,279
of pump if they are set to the same
4685
02:54:17,279 --> 02:54:19,760
pressure.
4686
02:54:19,760 --> 02:54:22,080
Dual boiler machines.
4687
02:54:22,080 --> 02:54:24,240
The idea here is to separate the coffee
4688
02:54:24,240 --> 02:54:26,800
brew water entirely from the water used
4689
02:54:26,800 --> 02:54:28,720
to generate steam. And as the name
4690
02:54:28,720 --> 02:54:30,399
suggests, the machine does this by
4691
02:54:30,399 --> 02:54:32,160
having one boiler and element for the
4692
02:54:32,160 --> 02:54:34,000
brewing water and then a separate small
4693
02:54:34,000 --> 02:54:36,319
steam boiler that heats its water up to
4694
02:54:36,319 --> 02:54:38,080
a higher temperature for producing steam
4695
02:54:38,080 --> 02:54:40,800
and boiling water for tea or americanos,
4696
02:54:40,800 --> 02:54:42,880
for example. The temperature in the
4697
02:54:42,880 --> 02:54:44,880
coffee boiler is usually very finely
4698
02:54:44,880 --> 02:54:47,200
tuned with digital controls allowing
4699
02:54:47,200 --> 02:54:48,880
easy adjustment of temperature and
4700
02:54:48,880 --> 02:54:51,279
greater levels of stability. These
4701
02:54:51,279 --> 02:54:53,520
machines can undeniably produce coffee
4702
02:54:53,520 --> 02:54:55,680
as good as any commercial machine, but
4703
02:54:55,680 --> 02:54:57,439
they often come with price tags to
4704
02:54:57,439 --> 02:55:00,319
match. Espresso grinders. A grinder
4705
02:55:00,319 --> 02:55:01,760
suitable for use with an espresso
4706
02:55:01,760 --> 02:55:04,240
machine will need to do two key things.
4707
02:55:04,240 --> 02:55:05,760
It must be able to grind the coffee
4708
02:55:05,760 --> 02:55:07,600
finely enough to make good espresso, and
4709
02:55:07,600 --> 02:55:09,359
it must be easily adjustable to make
4710
02:55:09,359 --> 02:55:11,439
very small changes in the grind size.
4711
02:55:11,439 --> 02:55:14,080
More expensive grinders tend to have
4712
02:55:14,080 --> 02:55:15,760
better control over the grind setting
4713
02:55:15,760 --> 02:55:17,920
and a more powerful motor inside, which
4714
02:55:17,920 --> 02:55:20,319
will be quieter. At the top end are the
4715
02:55:20,319 --> 02:55:22,319
burr grinders with cutting discs inside
4716
02:55:22,319 --> 02:55:24,319
which will produce fewer very tiny
4717
02:55:24,319 --> 02:55:26,080
pieces of coffee that can add bitterness
4718
02:55:26,080 --> 02:55:28,160
to the cup. Many people who are
4719
02:55:28,160 --> 02:55:30,319
passionate about espresso end up with a
4720
02:55:30,319 --> 02:55:32,479
small basic commercial grinder rather
4721
02:55:32,479 --> 02:55:35,200
than a top-end domestic model. However,
4722
02:55:35,200 --> 02:55:36,800
there are good domestic machines out
4723
02:55:36,800 --> 02:55:39,600
there. Ideally, try and find a grinder
4724
02:55:39,600 --> 02:55:42,160
described as grind to order, which means
4725
02:55:42,160 --> 02:55:44,000
that it does not have a chamber to store
4726
02:55:44,000 --> 02:55:45,920
large quantities of ground coffee, but
4727
02:55:45,920 --> 02:55:47,920
is instead designed to dispense the
4728
02:55:47,920 --> 02:55:49,680
grounds straight into the basket in the
4729
02:55:49,680 --> 02:55:52,880
brew handle. A word of advice, a great
4730
02:55:52,880 --> 02:55:54,640
espresso machine can be a beautiful
4731
02:55:54,640 --> 02:55:56,560
object, a satisfying tool, and a
4732
02:55:56,560 --> 02:55:58,640
technical marvel, but it will be a waste
4733
02:55:58,640 --> 02:56:00,240
of money if you're pairing it with
4734
02:56:00,240 --> 02:56:01,920
anything other than an excellent coffee
4735
02:56:01,920 --> 02:56:04,000
grinder. I would always recommend
4736
02:56:04,000 --> 02:56:05,920
upgrading your coffee grinder first
4737
02:56:05,920 --> 02:56:08,000
rather than your espresso machine. A
4738
02:56:08,000 --> 02:56:09,760
good grinder and a thermoblock machine
4739
02:56:09,760 --> 02:56:11,600
will make better coffee than a cheap
4740
02:56:11,600 --> 02:56:13,600
grinder and a top-of-the-line dual
4741
02:56:13,600 --> 02:56:15,920
boiler espresso machine. Spending money
4742
02:56:15,920 --> 02:56:18,240
on a grinder gives a greater return on
4743
02:56:18,240 --> 02:56:20,479
investment when it comes to how good
4744
02:56:20,479 --> 02:56:24,680
your coffee will taste at home.
4745
02:56:25,520 --> 02:56:28,720
Espresso-based drinks,
4746
02:56:28,720 --> 02:56:30,880
whether they are long, short, milky, or
4747
02:56:30,880 --> 02:56:33,200
dark, there is a wide variety of coffee
4748
02:56:33,200 --> 02:56:35,279
drinks that start with an espresso as
4749
02:56:35,279 --> 02:56:38,240
their base. Espresso. There are many
4750
02:56:38,240 --> 02:56:40,000
definitions for what makes an espresso
4751
02:56:40,000 --> 02:56:42,640
an espresso. Some extremely precise and
4752
02:56:42,640 --> 02:56:45,040
some more general. I would define
4753
02:56:45,040 --> 02:56:47,359
espresso as a small, strong drink made
4754
02:56:47,359 --> 02:56:49,600
using finely ground coffee under high
4755
02:56:49,600 --> 02:56:52,160
water pressure. I would also add that an
4756
02:56:52,160 --> 02:56:54,640
espresso should have crema. More
4757
02:56:54,640 --> 02:56:56,720
precisely, I would say that the ratio of
4758
02:56:56,720 --> 02:56:58,240
the weight of grab coffee to the weight
4759
02:56:58,240 --> 02:57:00,720
of the finished beverage is around 1 to
4760
02:57:00,720 --> 02:57:03,120
two. I would rather have an open
4761
02:57:03,120 --> 02:57:04,880
definition and treat espresso as a broad
4762
02:57:04,880 --> 02:57:07,040
church than be overly prescriptive about
4763
02:57:07,040 --> 02:57:10,000
what is right or wrong.
4764
02:57:10,000 --> 02:57:11,680
Restretto.
4765
02:57:11,680 --> 02:57:13,520
This translates from the Italian as
4766
02:57:13,520 --> 02:57:15,680
restricted. And the idea is to produce
4767
02:57:15,680 --> 02:57:18,080
an even smaller and stronger cup of
4768
02:57:18,080 --> 02:57:20,880
coffee than an espresso. This is done by
4769
02:57:20,880 --> 02:57:22,720
using less brewing water for the same
4770
02:57:22,720 --> 02:57:24,880
amount of ground coffee. The grind of
4771
02:57:24,880 --> 02:57:27,120
the coffee should be finer so the brew
4772
02:57:27,120 --> 02:57:29,200
time remains long enough to extract all
4773
02:57:29,200 --> 02:57:32,560
the desirable aromatics from the coffee.
4774
02:57:32,560 --> 02:57:36,080
Lungo. The lungo or long coffee was
4775
02:57:36,080 --> 02:57:37,840
until recently considered deeply
4776
02:57:37,840 --> 02:57:39,520
unfashionable in the specialty coffee
4777
02:57:39,520 --> 02:57:41,600
world. It was usually brewed using an
4778
02:57:41,600 --> 02:57:43,600
espresso machine but with two or three
4779
02:57:43,600 --> 02:57:45,359
times the amount of water to the same
4780
02:57:45,359 --> 02:57:47,120
weight of coffee to make a much longer
4781
02:57:47,120 --> 02:57:49,200
drink. The resulting cup was much
4782
02:57:49,200 --> 02:57:51,040
weaker. And while a longerlasting
4783
02:57:51,040 --> 02:57:52,640
experience for the consumer, it was
4784
02:57:52,640 --> 02:57:54,319
considered inferior due to the lack of
4785
02:57:54,319 --> 02:57:57,279
body and mouth feel. In fairness, most
4786
02:57:57,279 --> 02:57:58,880
coffee brewed this way is terrible and
4787
02:57:58,880 --> 02:58:01,520
tastes very bitter and ashy. However,
4788
02:58:01,520 --> 02:58:02,960
recently there has been a movement
4789
02:58:02,960 --> 02:58:04,880
within the specialty coffee industry to
4790
02:58:04,880 --> 02:58:06,800
brew lighter roasted coffees this way,
4791
02:58:06,800 --> 02:58:08,880
resulting in a complex and balanced brew
4792
02:58:08,880 --> 02:58:11,520
that I think can be delicious. If you're
4793
02:58:11,520 --> 02:58:13,279
ever struggling to balance the acidity
4794
02:58:13,279 --> 02:58:15,600
in an espresso blend, try making it into
4795
02:58:15,600 --> 02:58:17,760
a longer drink by adding more water to
4796
02:58:17,760 --> 02:58:19,840
the same amount of coffee. The grind
4797
02:58:19,840 --> 02:58:21,520
will need to be a little coarser to
4798
02:58:21,520 --> 02:58:23,760
allow a faster flow and prevent over
4799
02:58:23,760 --> 02:58:26,399
extraction.
4800
02:58:26,399 --> 02:58:28,080
Macchiato.
4801
02:58:28,080 --> 02:58:29,760
This drink takes its name from the idea
4802
02:58:29,760 --> 02:58:32,000
of marking or staining an espresso with
4803
02:58:32,000 --> 02:58:34,160
some milk foam. In Italy, it's not
4804
02:58:34,160 --> 02:58:36,240
unusual to see a busy barista line up
4805
02:58:36,240 --> 02:58:38,000
several cups of espresso on the bar for
4806
02:58:38,000 --> 02:58:40,399
customers. If one of the customers likes
4807
02:58:40,399 --> 02:58:42,319
just a drop of milk in their drink, it's
4808
02:58:42,319 --> 02:58:44,000
important to add a small dollop of milk
4809
02:58:44,000 --> 02:58:46,560
foam as well to mark which cup it is. If
4810
02:58:46,560 --> 02:58:47,920
you just pour a little milk into
4811
02:58:47,920 --> 02:58:49,680
freshlymade espresso, it will disappear
4812
02:58:49,680 --> 02:58:51,279
under the cremer and you won't be able
4813
02:58:51,279 --> 02:58:53,760
to spot it. In the last decade or so,
4814
02:58:53,760 --> 02:58:55,600
many quality focused coffee shops have
4815
02:58:55,600 --> 02:58:57,040
done something quite different with the
4816
02:58:57,040 --> 02:58:59,120
drink. They've turned the macchiato into
4817
02:58:59,120 --> 02:59:01,600
an espresso topped up with foamed milk.
4818
02:59:01,600 --> 02:59:03,120
This is often done at the request of a
4819
02:59:03,120 --> 02:59:05,520
customer who wants a longer, weaker, and
4820
02:59:05,520 --> 02:59:08,160
sweeter drink. Sometimes, however, it's
4821
02:59:08,160 --> 02:59:09,600
done because the barrista likes to show
4822
02:59:09,600 --> 02:59:11,520
off and pour latte out in very small
4823
02:59:11,520 --> 02:59:14,319
cups. To further confuse matters,
4824
02:59:14,319 --> 02:59:16,080
Starbucks have a drink called a caramel
4825
02:59:16,080 --> 02:59:19,120
macchiato. This is an entirely different
4826
02:59:19,120 --> 02:59:21,439
drink, much closer to a cafe latte that
4827
02:59:21,439 --> 02:59:23,760
has been marked or stained by caramel
4828
02:59:23,760 --> 02:59:25,760
syrup. This has created some customer
4829
02:59:25,760 --> 02:59:27,760
confusion, especially in North America.
4830
02:59:27,760 --> 02:59:29,520
So, it's now common to see coffee shops
4831
02:59:29,520 --> 02:59:31,439
refer to what they offer as a
4832
02:59:31,439 --> 02:59:34,880
traditional macchiato
4833
02:59:34,880 --> 02:59:36,640
cappuccino.
4834
02:59:36,640 --> 02:59:38,640
There remains a great many myths about
4835
02:59:38,640 --> 02:59:40,800
the cappuccino. One to get out of the
4836
02:59:40,800 --> 02:59:42,560
way quickly is that the name has nothing
4837
02:59:42,560 --> 02:59:44,960
to do with the hoods of monk's robes,
4838
02:59:44,960 --> 02:59:47,520
nor the bald spot on their head. The
4839
02:59:47,520 --> 02:59:49,040
original name for the drink was a
4840
02:59:49,040 --> 02:59:51,680
caputina, and it was a vianese drink in
4841
02:59:51,680 --> 02:59:54,240
the 19th century. It was a small brewed
4842
02:59:54,240 --> 02:59:56,399
coffee mixed with milk or cream until it
4843
02:59:56,399 --> 02:59:58,560
attained the same shade of brown as the
4844
02:59:58,560 --> 03:00:01,200
cappuccin monk's robes. Essentially, the
4845
03:00:01,200 --> 03:00:03,840
name implies the strength of the drink.
4846
03:00:03,840 --> 03:00:05,359
Another recent myth surrounding the
4847
03:00:05,359 --> 03:00:07,920
cappuccino is the rule of thirds. The
4848
03:00:07,920 --> 03:00:09,600
rule of thirds is passed around to this
4849
03:00:09,600 --> 03:00:11,120
day and describes a traditional
4850
03:00:11,120 --> 03:00:14,000
cappuccino as being 1/3 espresso, 1/3
4851
03:00:14,000 --> 03:00:16,880
milk, and 1/3 foam. I was taught this
4852
03:00:16,880 --> 03:00:18,800
very early on in my coffee career, but
4853
03:00:18,800 --> 03:00:21,600
this recipe has no root in tradition.
4854
03:00:21,600 --> 03:00:23,359
I've read quite a few books about coffee
4855
03:00:23,359 --> 03:00:24,640
and the first reference to the
4856
03:00:24,640 --> 03:00:26,560
cappuccino rule of thirds I can find was
4857
03:00:26,560 --> 03:00:28,880
written in the 1950s. It describes
4858
03:00:28,880 --> 03:00:31,439
cappuccino as an espresso mixed with an
4859
03:00:31,439 --> 03:00:33,920
equal amount of milk and foam. This
4860
03:00:33,920 --> 03:00:35,760
sentence appears almost verbatim a
4861
03:00:35,760 --> 03:00:37,680
number of times in the book. The phrase
4862
03:00:37,680 --> 03:00:39,359
is a little ambiguous as it could be
4863
03:00:39,359 --> 03:00:41,120
saying that only the milk and foam are
4864
03:00:41,120 --> 03:00:43,040
in equal quantities or that all three
4865
03:00:43,040 --> 03:00:44,720
ingredients are. So instead of the
4866
03:00:44,720 --> 03:00:46,640
recipe being one part espresso, one part
4867
03:00:46,640 --> 03:00:48,479
milk, and one part foam, the author
4868
03:00:48,479 --> 03:00:50,240
could easily have meant it was one part
4869
03:00:50,240 --> 03:00:52,479
espresso, two parts milk, and two parts
4870
03:00:52,479 --> 03:00:56,399
foam. The 150 to 175 mil cappuccino made
4871
03:00:56,399 --> 03:00:58,000
with a single shot of espresso in the
4872
03:00:58,000 --> 03:01:01,040
ratio of 1 to 2:2 does have a long
4873
03:01:01,040 --> 03:01:02,960
tradition and is still served widely in
4874
03:01:02,960 --> 03:01:04,880
much of Italy and the parts of Europe
4875
03:01:04,880 --> 03:01:06,800
that haven't yet succumbed to the more
4876
03:01:06,800 --> 03:01:08,800
generous portions of coffee as fast food
4877
03:01:08,800 --> 03:01:11,439
retail. This drink is also, when made
4878
03:01:11,439 --> 03:01:14,560
well, absolutely delicious. I think a
4879
03:01:14,560 --> 03:01:16,319
great cappuccino is the pinnacle of
4880
03:01:16,319 --> 03:01:18,640
milk-based espresso drinks. A rich layer
4881
03:01:18,640 --> 03:01:20,640
of dense, creamy foam combined with
4882
03:01:20,640 --> 03:01:22,880
sweet, warming milk and the flavors of a
4883
03:01:22,880 --> 03:01:25,200
well brewed espresso are an absolute
4884
03:01:25,200 --> 03:01:27,600
delight. The closer to lukewarm you can
4885
03:01:27,600 --> 03:01:29,520
enjoy a cappuccino, the sweeter it will
4886
03:01:29,520 --> 03:01:31,279
be. And I confess that the best ones
4887
03:01:31,279 --> 03:01:33,600
I've drunk disappear in a few greedy
4888
03:01:33,600 --> 03:01:35,760
mouthfuls. Impossible if the drink is
4889
03:01:35,760 --> 03:01:37,279
too warm.
4890
03:01:37,279 --> 03:01:40,160
One cappuccino a day. There is a
4891
03:01:40,160 --> 03:01:42,000
tradition in Italy of having just one
4892
03:01:42,000 --> 03:01:43,760
cappuccino in the morning, then drinking
4893
03:01:43,760 --> 03:01:46,399
only espresso for the rest of the day. I
4894
03:01:46,399 --> 03:01:48,479
believe this is a fascinating example of
4895
03:01:48,479 --> 03:01:50,800
culture reflecting diet. Like most
4896
03:01:50,800 --> 03:01:52,800
southern Europeans, many Italians are
4897
03:01:52,800 --> 03:01:55,279
lactose intolerant. However, a lactose
4898
03:01:55,279 --> 03:01:56,960
tolerant person can consume a small
4899
03:01:56,960 --> 03:01:59,040
amount of milk without a problem, hence
4900
03:01:59,040 --> 03:02:01,439
the daily cappuccino. A second or third
4901
03:02:01,439 --> 03:02:03,439
cappuccino, however, even a small
4902
03:02:03,439 --> 03:02:05,279
Italian one, could result in some
4903
03:02:05,279 --> 03:02:07,520
gastric distress. So, Italian culture
4904
03:02:07,520 --> 03:02:08,960
prevents the excessive consumption of
4905
03:02:08,960 --> 03:02:11,279
milk by making it a small cultural taboo
4906
03:02:11,279 --> 03:02:12,960
to keep drinking cappuccino throughout
4907
03:02:12,960 --> 03:02:16,160
the day. Cafe latte. This drink did not
4908
03:02:16,160 --> 03:02:18,399
originate in Italy. When espresso first
4909
03:02:18,399 --> 03:02:20,000
spread around the world, it was a
4910
03:02:20,000 --> 03:02:21,600
bitter, intense, and extraordinary
4911
03:02:21,600 --> 03:02:23,760
coffee experience for most. For some
4912
03:02:23,760 --> 03:02:25,600
people, the bitterness was a problem, so
4913
03:02:25,600 --> 03:02:27,200
they added hot milk to make the drink
4914
03:02:27,200 --> 03:02:29,840
sweeter and less bitter. The cafe latte
4915
03:02:29,840 --> 03:02:32,080
was created to satisfy the customers who
4916
03:02:32,080 --> 03:02:34,000
wanted the coffee experience with less
4917
03:02:34,000 --> 03:02:35,520
intensity.
4918
03:02:35,520 --> 03:02:37,680
Typically, there is more liquid milk in
4919
03:02:37,680 --> 03:02:39,840
the cafe latte than in a cappuccino,
4920
03:02:39,840 --> 03:02:42,080
making the coffee flavor less intense.
4921
03:02:42,080 --> 03:02:44,479
It is also traditional to have less foam
4922
03:02:44,479 --> 03:02:47,200
in the milk. I'm always careful to
4923
03:02:47,200 --> 03:02:49,040
describe the drink as cafe latte rather
4924
03:02:49,040 --> 03:02:51,279
than latte because many people travel to
4925
03:02:51,279 --> 03:02:53,120
Italy and if they order a latte there,
4926
03:02:53,120 --> 03:02:54,640
they will suffer the humiliation of
4927
03:02:54,640 --> 03:02:58,720
simply being given a glass of milk.
4928
03:02:58,720 --> 03:03:01,439
Flat white. Different coffee cultures
4929
03:03:01,439 --> 03:03:02,720
around the world have contributed
4930
03:03:02,720 --> 03:03:04,880
different drinks. And while the argument
4931
03:03:04,880 --> 03:03:06,800
continues over whether the flat white
4932
03:03:06,800 --> 03:03:08,479
was invented in Australia or New
4933
03:03:08,479 --> 03:03:10,479
Zealand, it is undeniably from
4934
03:03:10,479 --> 03:03:12,479
Australasia and has been spread by those
4935
03:03:12,479 --> 03:03:13,840
who have traveled to Europe and North
4936
03:03:13,840 --> 03:03:17,040
America to open businesses there. In the
4937
03:03:17,040 --> 03:03:19,279
UK, the name first became synonymous
4938
03:03:19,279 --> 03:03:20,960
with the offerings of quality focused
4939
03:03:20,960 --> 03:03:23,040
cafes to the point that it was adopted
4940
03:03:23,040 --> 03:03:24,800
by the major chains and put on their
4941
03:03:24,800 --> 03:03:27,920
menus. The drink probably had lowlier
4942
03:03:27,920 --> 03:03:30,560
origins, however. By the 1990s, it was
4943
03:03:30,560 --> 03:03:32,240
common almost everywhere outside of
4944
03:03:32,240 --> 03:03:34,240
Italy for a cappuccino to come with an
4945
03:03:34,240 --> 03:03:37,840
enormous head of dry mering-like foam.
4946
03:03:37,840 --> 03:03:39,600
Sometimes this would rise up from the
4947
03:03:39,600 --> 03:03:41,439
top of the cup like a mountain carefully
4948
03:03:41,439 --> 03:03:43,760
dusted with chocolate powder. Many
4949
03:03:43,760 --> 03:03:45,840
consumers were frustrated to be sold a
4950
03:03:45,840 --> 03:03:47,760
cup of coffee that seemed to be mostly
4951
03:03:47,760 --> 03:03:50,880
air and began asking for a flat white
4952
03:03:50,880 --> 03:03:54,080
coffee, no foam, just coffee and milk.
4953
03:03:54,080 --> 03:03:55,600
These became sufficiently part of the
4954
03:03:55,600 --> 03:03:57,439
culture there that when people started
4955
03:03:57,439 --> 03:03:59,439
focusing on quality more and more and on
4956
03:03:59,439 --> 03:04:01,439
better milk texture and latte art, the
4957
03:04:01,439 --> 03:04:03,359
flat white was remade as something
4958
03:04:03,359 --> 03:04:06,160
delicious. The best description I can
4959
03:04:06,160 --> 03:04:08,560
offer is that a flat white is a small
4960
03:04:08,560 --> 03:04:11,040
strong cafe latte. It should have a
4961
03:04:11,040 --> 03:04:12,800
strong coffee flavor and is usually made
4962
03:04:12,800 --> 03:04:14,160
with a double restretto or double
4963
03:04:14,160 --> 03:04:16,479
espresso topped up with hot milk to make
4964
03:04:16,479 --> 03:04:20,240
it 150 to 175 mil drink. The milk has a
4965
03:04:20,240 --> 03:04:21,920
little foam added to it but not very
4966
03:04:21,920 --> 03:04:24,240
much. This makes it relatively easy to
4967
03:04:24,240 --> 03:04:26,160
pour intricate patterns known as latte
4968
03:04:26,160 --> 03:04:29,439
art into the drink.
4969
03:04:29,439 --> 03:04:31,200
Americano.
4970
03:04:31,200 --> 03:04:33,520
The story goes that American soldiers
4971
03:04:33,520 --> 03:04:35,439
stationed in Italy after World War II
4972
03:04:35,439 --> 03:04:37,520
found the espresso too strong. They
4973
03:04:37,520 --> 03:04:38,960
often asked for their espresso to be
4974
03:04:38,960 --> 03:04:41,200
served with some hot water or diluted
4975
03:04:41,200 --> 03:04:42,720
down to the point that it resembled the
4976
03:04:42,720 --> 03:04:44,960
coffee they were used to at home. This
4977
03:04:44,960 --> 03:04:46,960
style of drink picked up the name Cafe
4978
03:04:46,960 --> 03:04:49,600
Americano. Although it resembles a cup
4979
03:04:49,600 --> 03:04:51,680
of filter coffee, I think the Americano
4980
03:04:51,680 --> 03:04:54,319
is somewhat inferior. However, it
4981
03:04:54,319 --> 03:04:56,080
remains popular with cafe owners because
4982
03:04:56,080 --> 03:04:58,000
it allows them to serve filter strength
4983
03:04:58,000 --> 03:04:59,920
brews without having to buy additional
4984
03:04:59,920 --> 03:05:01,439
equipment.
4985
03:05:01,439 --> 03:05:03,040
My recommendations for making an
4986
03:05:03,040 --> 03:05:05,359
Americano are simple. Pour some fresh,
4987
03:05:05,359 --> 03:05:07,279
clean hot water into a cup and then brew
4988
03:05:07,279 --> 03:05:09,359
a double espresso on top. If your
4989
03:05:09,359 --> 03:05:11,439
espresso machine has a steam boiler, it
4990
03:05:11,439 --> 03:05:13,279
should be able to deliver the hot water.
4991
03:05:13,279 --> 03:05:14,800
Although, if you have not taken water
4992
03:05:14,800 --> 03:05:16,560
from the machine for a while, it may
4993
03:05:16,560 --> 03:05:18,560
taste unpleasant. Some people claim that
4994
03:05:18,560 --> 03:05:20,399
you should never add very hot water to
4995
03:05:20,399 --> 03:05:22,000
an espresso and you should always brew
4996
03:05:22,000 --> 03:05:24,479
the espresso on top of the hot water. I
4997
03:05:24,479 --> 03:05:25,680
don't think it makes a great deal of
4998
03:05:25,680 --> 03:05:26,960
difference. I just find the resulting
4999
03:05:26,960 --> 03:05:29,600
coffee is cleaner and looks better. The
5000
03:05:29,600 --> 03:05:32,080
one disadvantage of diluting espresso is
5001
03:05:32,080 --> 03:05:33,680
that you increase the perceived
5002
03:05:33,680 --> 03:05:36,000
bitterness slightly. For that reason, as
5003
03:05:36,000 --> 03:05:37,040
soon as you finish brewing the
5004
03:05:37,040 --> 03:05:39,120
Americano, I would recommend scooping
5005
03:05:39,120 --> 03:05:40,800
the crema off the top of the drink and
5006
03:05:40,800 --> 03:05:43,200
discarding it. Crema is delightful to
5007
03:05:43,200 --> 03:05:45,600
look at, but there are many tiny pieces
5008
03:05:45,600 --> 03:05:47,760
of ground coffee trapped in the foam, so
5009
03:05:47,760 --> 03:05:49,359
the crema contributes additional
5010
03:05:49,359 --> 03:05:51,439
bitterness to the drink. Removing the
5011
03:05:51,439 --> 03:05:53,439
crema before stirring and drinking
5012
03:05:53,439 --> 03:05:55,439
definitely improves the flavor of an
5013
03:05:55,439 --> 03:05:57,600
Americano. I would also recommend
5014
03:05:57,600 --> 03:05:59,279
tasting an espresso after you remove the
5015
03:05:59,279 --> 03:06:01,200
cremer, the difference in flavor is
5016
03:06:01,200 --> 03:06:03,439
dramatic. While I actually prefer the
5017
03:06:03,439 --> 03:06:05,200
taste of an espresso without crema, I
5018
03:06:05,200 --> 03:06:06,720
don't want the extra work and I'm happy
5019
03:06:06,720 --> 03:06:08,800
enough to enjoy it as it is. with an
5020
03:06:08,800 --> 03:06:10,880
Americana. However, I really do think
5021
03:06:10,880 --> 03:06:14,880
the extra work is worthwhile.
5022
03:06:14,880 --> 03:06:16,560
Cortado.
5023
03:06:16,560 --> 03:06:18,399
This is one of the few coffee-based
5024
03:06:18,399 --> 03:06:19,920
drinks that does not have Italian
5025
03:06:19,920 --> 03:06:22,080
origins. In fact, it comes from Spain,
5026
03:06:22,080 --> 03:06:23,840
most likely Madrid, where it's commonly
5027
03:06:23,840 --> 03:06:26,080
served. Traditionally, the Spanish brew
5028
03:06:26,080 --> 03:06:27,680
their espresso for slightly longer,
5029
03:06:27,680 --> 03:06:30,080
often a little weaker than the Italians.
5030
03:06:30,080 --> 03:06:32,319
To make a cortado, about 30 mil of
5031
03:06:32,319 --> 03:06:33,920
espresso is combined with an equal
5032
03:06:33,920 --> 03:06:35,760
quantity of steamed milk. This is
5033
03:06:35,760 --> 03:06:37,840
traditionally served in a glass. This
5034
03:06:37,840 --> 03:06:39,520
drink seems to have spread and has been
5035
03:06:39,520 --> 03:06:41,439
reinterpreted in a few different ways,
5036
03:06:41,439 --> 03:06:46,200
but this is the basic idea behind it.
5037
03:06:47,200 --> 03:06:50,000
Home roasting.
5038
03:06:50,000 --> 03:06:51,840
In the past, it was not uncommon for a
5039
03:06:51,840 --> 03:06:53,760
household to buy raw coffee and roast it
5040
03:06:53,760 --> 03:06:56,479
at home. Since the midentth century,
5041
03:06:56,479 --> 03:06:58,560
however, the trend has undeniably
5042
03:06:58,560 --> 03:07:01,120
favored convenience. Roasting coffee at
5043
03:07:01,120 --> 03:07:03,520
home is fun and relatively inexpensive,
5044
03:07:03,520 --> 03:07:05,200
although it is a considerable challenge
5045
03:07:05,200 --> 03:07:07,040
to achieve the same quality of roasted
5046
03:07:07,040 --> 03:07:08,720
coffee as the very best commercial
5047
03:07:08,720 --> 03:07:11,439
roasters. Home roasting allows you to
5048
03:07:11,439 --> 03:07:13,200
roast smaller batches of raw coffees
5049
03:07:13,200 --> 03:07:15,120
than you might be able to buy roasted,
5050
03:07:15,120 --> 03:07:16,960
so you can explore a greater number of
5051
03:07:16,960 --> 03:07:20,080
green coffees and learn as you go. Like
5052
03:07:20,080 --> 03:07:21,840
any hobby, there will probably be
5053
03:07:21,840 --> 03:07:23,840
terrible failures and surprise successes
5054
03:07:23,840 --> 03:07:26,000
along the way. It is important to
5055
03:07:26,000 --> 03:07:28,240
consider roasting coffee as a new hobby,
5056
03:07:28,240 --> 03:07:30,000
not as a way to save money on buying
5057
03:07:30,000 --> 03:07:32,479
roasted coffee beans. The time invested
5058
03:07:32,479 --> 03:07:34,240
as well as the equipment means that you
5059
03:07:34,240 --> 03:07:35,600
should be enjoying the time spent
5060
03:07:35,600 --> 03:07:37,600
roasting and learning rather than seeing
5061
03:07:37,600 --> 03:07:40,160
it as a chore.
5062
03:07:40,160 --> 03:07:41,760
An increasing number of companies are
5063
03:07:41,760 --> 03:07:44,479
selling green coffee online. While raw
5064
03:07:44,479 --> 03:07:46,319
coffee does have a longer shelf life
5065
03:07:46,319 --> 03:07:48,160
than roasted coffee, I would caution
5066
03:07:48,160 --> 03:07:50,960
against buying in bulk. Raw coffee does
5067
03:07:50,960 --> 03:07:52,960
fade over time, and you'd certainly want
5068
03:07:52,960 --> 03:07:55,359
to use the beans you buy within 3 to 6
5069
03:07:55,359 --> 03:07:57,600
months. When it comes to selecting raw
5070
03:07:57,600 --> 03:07:59,359
coffees, I'd recommend making sure what
5071
03:07:59,359 --> 03:08:01,600
you're buying is genuinely traceable.
5072
03:08:01,600 --> 03:08:03,279
I'd also recommend occasionally buying
5073
03:08:03,279 --> 03:08:05,040
green coffee from a company that sells
5074
03:08:05,040 --> 03:08:07,600
the same coffee roasted. This will allow
5075
03:08:07,600 --> 03:08:09,600
you to benchmark your own roasting by
5076
03:08:09,600 --> 03:08:11,520
comparing your roasted beans with the
5077
03:08:11,520 --> 03:08:13,439
commercially roasted beans to see how
5078
03:08:13,439 --> 03:08:16,240
you're progressing.
5079
03:08:16,240 --> 03:08:18,960
Home roasting machines. It is possible
5080
03:08:18,960 --> 03:08:20,800
to roast coffee in almost anything that
5081
03:08:20,800 --> 03:08:22,720
generates enough heat. You can put raw
5082
03:08:22,720 --> 03:08:24,560
coffee on a baking sheet and bake it in
5083
03:08:24,560 --> 03:08:26,720
an oven until brown, but the results
5084
03:08:26,720 --> 03:08:29,279
will be pretty terrible. The coffee will
5085
03:08:29,279 --> 03:08:30,960
be unevenly roasted, and the part of the
5086
03:08:30,960 --> 03:08:32,880
coffee in contact with the tray may be
5087
03:08:32,880 --> 03:08:35,439
scorched. Roasting this way highlights
5088
03:08:35,439 --> 03:08:37,680
the need for movement and agitation of
5089
03:08:37,680 --> 03:08:39,760
coffee beans during the roasting process
5090
03:08:39,760 --> 03:08:42,399
to get an even result. Roasting coffee
5091
03:08:42,399 --> 03:08:44,240
in a walk is possible, but the amount of
5092
03:08:44,240 --> 03:08:46,000
stirring required quickly makes the
5093
03:08:46,000 --> 03:08:48,880
process tiresome and frustrating.
5094
03:08:48,880 --> 03:08:50,560
Many people start out with something a
5095
03:08:50,560 --> 03:08:52,479
bit more sophisticated, like using a
5096
03:08:52,479 --> 03:08:54,319
heat gun and agitating the coffee beans
5097
03:08:54,319 --> 03:08:56,319
regularly as they roast, or using a
5098
03:08:56,319 --> 03:08:58,479
modified electric popcorn machine.
5099
03:08:58,479 --> 03:08:59,920
Secondhand popcorn machines can be
5100
03:08:59,920 --> 03:09:01,680
acquired cheaply and do a reasonable job
5101
03:09:01,680 --> 03:09:03,439
of roasting coffee. They will usually
5102
03:09:03,439 --> 03:09:04,960
roast a small batch of coffee quite
5103
03:09:04,960 --> 03:09:07,120
quickly in around four or 5 minutes, but
5104
03:09:07,120 --> 03:09:08,960
they don't do a great job of producing
5105
03:09:08,960 --> 03:09:11,520
even results at lighter roasts. People
5106
03:09:11,520 --> 03:09:13,680
who prefer darker, more developed roasts
5107
03:09:13,680 --> 03:09:16,160
seem to have more success with them.
5108
03:09:16,160 --> 03:09:17,840
Bear in mind that this is not the use
5109
03:09:17,840 --> 03:09:19,840
the machines were designed for, and some
5110
03:09:19,840 --> 03:09:21,520
models may not have enough power to
5111
03:09:21,520 --> 03:09:24,160
roast coffee properly. If you really
5112
03:09:24,160 --> 03:09:25,359
want to roast coffee at home
5113
03:09:25,359 --> 03:09:27,040
successfully, you will need a machine
5114
03:09:27,040 --> 03:09:29,439
specifically designed for the purpose.
5115
03:09:29,439 --> 03:09:31,359
Start small and decide if you enjoy the
5116
03:09:31,359 --> 03:09:33,439
ritual, the regularity of it, and the
5117
03:09:33,439 --> 03:09:35,920
overall process. Starting this way is
5118
03:09:35,920 --> 03:09:38,080
easy and fun, and there is no regret if
5119
03:09:38,080 --> 03:09:39,439
you decide you would rather leave this
5120
03:09:39,439 --> 03:09:40,880
part of the process to the
5121
03:09:40,880 --> 03:09:43,120
professionals. There are two main types
5122
03:09:43,120 --> 03:09:44,640
of machines available to the home
5123
03:09:44,640 --> 03:09:46,800
roster. Hot air roasters and drum
5124
03:09:46,800 --> 03:09:49,279
roasters.
5125
03:09:49,279 --> 03:09:51,359
Hot air roasters.
5126
03:09:51,359 --> 03:09:53,520
Hot air roasters mimic on a much smaller
5127
03:09:53,520 --> 03:09:56,160
scale commercial fluid bed roasters.
5128
03:09:56,160 --> 03:09:58,319
They work rather like powerful popcorn
5129
03:09:58,319 --> 03:10:00,560
poppers. The hot air agitates and moves
5130
03:10:00,560 --> 03:10:02,240
the beans around in the roasting chamber
5131
03:10:02,240 --> 03:10:04,160
to produce an even roast as well as
5132
03:10:04,160 --> 03:10:06,080
providing the necessary heat to turn
5133
03:10:06,080 --> 03:10:08,720
them brown. You have some level of
5134
03:10:08,720 --> 03:10:10,399
control over the amount of heat and the
5135
03:10:10,399 --> 03:10:12,720
fan speed so you can speed up or slow
5136
03:10:12,720 --> 03:10:15,359
down the process as necessary. Cheaper
5137
03:10:15,359 --> 03:10:17,279
than drum roasters, these machines are a
5138
03:10:17,279 --> 03:10:18,960
great starting point for someone looking
5139
03:10:18,960 --> 03:10:20,960
to dip a toe into the home roasting
5140
03:10:20,960 --> 03:10:23,520
process. Some machines do a better job
5141
03:10:23,520 --> 03:10:25,200
of dealing with smoke and the smells
5142
03:10:25,200 --> 03:10:26,880
produced during roasting, but I would
5143
03:10:26,880 --> 03:10:28,399
still recommend roasting in a well
5144
03:10:28,399 --> 03:10:31,359
ventilated area. However, if you roast
5145
03:10:31,359 --> 03:10:33,279
outside and it's very cold, roasting
5146
03:10:33,279 --> 03:10:35,600
times may be slower than you'd want.
5147
03:10:35,600 --> 03:10:38,720
Drum roasters. Home drum roasters are
5148
03:10:38,720 --> 03:10:40,399
similar in design to commercial drum
5149
03:10:40,399 --> 03:10:42,080
roasters, but they are not built with
5150
03:10:42,080 --> 03:10:43,600
the same quality and weight of
5151
03:10:43,600 --> 03:10:45,840
materials. The coffee is tumbled around
5152
03:10:45,840 --> 03:10:47,920
in a heated drum, which is designed to
5153
03:10:47,920 --> 03:10:49,920
keep the beans moving to allow even
5154
03:10:49,920 --> 03:10:52,319
browning. Some drum machines offer more
5155
03:10:52,319 --> 03:10:54,080
programming functions, allowing you to
5156
03:10:54,080 --> 03:10:56,080
create your own roast profiles. The
5157
03:10:56,080 --> 03:10:57,680
intensity of the heat can be varied
5158
03:10:57,680 --> 03:10:59,200
throughout the roast, and the machine
5159
03:10:59,200 --> 03:11:01,120
can automate the process to allow easy
5160
03:11:01,120 --> 03:11:05,200
replication of your favorite roasts.
5161
03:11:05,200 --> 03:11:07,520
The perfect roast.
5162
03:11:07,520 --> 03:11:09,439
Ideally, a roast in a hot air roaster
5163
03:11:09,439 --> 03:11:11,680
should last for 8 to 12 minutes. Drum
5164
03:11:11,680 --> 03:11:13,279
roasts tend to be a little slower, more
5165
03:11:13,279 --> 03:11:15,680
like 10 to 15 minutes, depending on the
5166
03:11:15,680 --> 03:11:17,760
size of the batch of coffee. If the
5167
03:11:17,760 --> 03:11:19,520
resulting coffee tastes very bitter, you
5168
03:11:19,520 --> 03:11:22,000
may have roasted too dark. If it lacks
5169
03:11:22,000 --> 03:11:23,680
flavors and sweetness, you may have
5170
03:11:23,680 --> 03:11:26,240
roasted too slowly. If it tastes very
5171
03:11:26,240 --> 03:11:28,160
sour, astringent, and grassy, you may
5172
03:11:28,160 --> 03:11:30,640
have roasted the coffee too quickly. A
5173
03:11:30,640 --> 03:11:32,399
combination of lots of tasting and a
5174
03:11:32,399 --> 03:11:34,399
little trial and error is a healthy part
5175
03:11:34,399 --> 03:11:36,160
of the process and will allow you to
5176
03:11:36,160 --> 03:11:38,240
understand your own preferences more and
5177
03:11:38,240 --> 03:11:41,240
more.
5178
03:11:42,160 --> 03:11:44,080
Part three.
5179
03:11:44,080 --> 03:11:46,319
Coffee origins.
5180
03:11:46,319 --> 03:11:48,880
Africa.
5181
03:11:48,880 --> 03:11:51,279
While Ethiopia is commonly recognized as
5182
03:11:51,279 --> 03:11:53,359
the birthplace of coffee, significant
5183
03:11:53,359 --> 03:11:55,279
coffee crops are also grown in central
5184
03:11:55,279 --> 03:11:56,800
and eastern Africa. There are
5185
03:11:56,800 --> 03:11:58,560
established export markets for beans
5186
03:11:58,560 --> 03:12:01,200
from Kenya, Bundi, Malawi, Rwanda,
5187
03:12:01,200 --> 03:12:03,760
Tanzania, and Zambia. Each country has
5188
03:12:03,760 --> 03:12:05,520
its own particular techniques and
5189
03:12:05,520 --> 03:12:08,319
varieties, creating a diverse selection
5190
03:12:08,319 --> 03:12:11,520
for buyers.
5191
03:12:12,800 --> 03:12:15,439
Bundi.
5192
03:12:15,439 --> 03:12:17,920
Coffee came to Burundi in the 1920s
5193
03:12:17,920 --> 03:12:20,319
under Belgian colonial rule and from
5194
03:12:20,319 --> 03:12:22,720
1933, every peasant farmer had to
5195
03:12:22,720 --> 03:12:25,200
cultivate at least 50 coffee trees. When
5196
03:12:25,200 --> 03:12:28,240
Burundi gained independence in 1962,
5197
03:12:28,240 --> 03:12:30,240
coffee production went private. This
5198
03:12:30,240 --> 03:12:32,880
changed in 1972 along with the political
5199
03:12:32,880 --> 03:12:35,680
climate. But since 1991, coffee has
5200
03:12:35,680 --> 03:12:37,279
slowly been returning to the private
5201
03:12:37,279 --> 03:12:38,720
sector.
5202
03:12:38,720 --> 03:12:40,319
Coffee growing had been steadily
5203
03:12:40,319 --> 03:12:42,800
increasing, but the civil war in 1993
5204
03:12:42,800 --> 03:12:45,520
caused a precipitous drop in production.
5205
03:12:45,520 --> 03:12:47,279
Since then, efforts have been made to
5206
03:12:47,279 --> 03:12:49,120
increase both production and the value
5207
03:12:49,120 --> 03:12:51,680
of coffee in Burundi. Investment in the
5208
03:12:51,680 --> 03:12:54,000
industry is seen as crucial as Bundi's
5209
03:12:54,000 --> 03:12:56,560
economy has been shattered by conflict.
5210
03:12:56,560 --> 03:12:59,680
In 2011, Bundi had one of the lowest per
5211
03:12:59,680 --> 03:13:02,399
capita incomes in the world with 90% of
5212
03:13:02,399 --> 03:13:04,720
the population relying on subsistence
5213
03:13:04,720 --> 03:13:07,439
agriculture. Coffee and tea exports
5214
03:13:07,439 --> 03:13:10,240
combined make up approximately 90% of
5215
03:13:10,240 --> 03:13:13,040
total foreign exchange earnings. Coffee
5216
03:13:13,040 --> 03:13:15,359
production is recovering but has not yet
5217
03:13:15,359 --> 03:13:18,000
reached the levels of the early 1980s.
5218
03:13:18,000 --> 03:13:19,760
However, there is hope for coffee in
5219
03:13:19,760 --> 03:13:23,359
Bundi. With 650,000 families dependent
5220
03:13:23,359 --> 03:13:25,520
on the crop, movements towards higher
5221
03:13:25,520 --> 03:13:27,600
prices through improvement of quality
5222
03:13:27,600 --> 03:13:30,000
can only be a good thing. However, the
5223
03:13:30,000 --> 03:13:31,920
constant fear of political instability
5224
03:13:31,920 --> 03:13:35,040
returning looms large. Bundi's geography
5225
03:13:35,040 --> 03:13:37,279
is well suited to coffee. Much of it is
5226
03:13:37,279 --> 03:13:38,800
mountainous, providing the necessary
5227
03:13:38,800 --> 03:13:41,040
altitudes and climates. There are no
5228
03:13:41,040 --> 03:13:43,120
coffee estates in Burundi. Instead,
5229
03:13:43,120 --> 03:13:45,040
coffee is produced by large numbers of
5230
03:13:45,040 --> 03:13:47,760
small holder farmers. Recently, these
5231
03:13:47,760 --> 03:13:49,439
producers have become more organized,
5232
03:13:49,439 --> 03:13:52,160
usually centering around one of the60
5233
03:13:52,160 --> 03:13:54,319
washing stations in the country. Around
5234
03:13:54,319 --> 03:13:56,160
2/3 of these washing stations are under
5235
03:13:56,160 --> 03:13:57,760
state ownership, and others are
5236
03:13:57,760 --> 03:14:00,239
privately owned. Anything from several
5237
03:14:00,239 --> 03:14:02,800
hundred to 2,000 producers feed their
5238
03:14:02,800 --> 03:14:05,760
coffee into each washing station. Within
5239
03:14:05,760 --> 03:14:07,680
each region, these stations are grouped
5240
03:14:07,680 --> 03:14:13,560
together into soest styles so desping
5241
03:14:15,840 --> 03:14:18,160
stations. Development of quality in
5242
03:14:18,160 --> 03:14:19,760
recent years has been directed through
5243
03:14:19,760 --> 03:14:21,760
these organizations mainly through the
5244
03:14:21,760 --> 03:14:23,359
provision of better infrastructure in
5245
03:14:23,359 --> 03:14:25,760
their regions. The best coffees from
5246
03:14:25,760 --> 03:14:27,760
Bundi are fully washed and usually made
5247
03:14:27,760 --> 03:14:29,760
up of the Bhorn variety, though other
5248
03:14:29,760 --> 03:14:32,319
varieties are grown. In many ways, there
5249
03:14:32,319 --> 03:14:34,319
are similarities between Bundi and its
5250
03:14:34,319 --> 03:14:36,479
neighbor Rwanda. The countries have
5251
03:14:36,479 --> 03:14:38,479
similar altitudes and coffee varieties,
5252
03:14:38,479 --> 03:14:40,160
and both face the challenges of being
5253
03:14:40,160 --> 03:14:42,239
landlocked, which can hinder the rapid
5254
03:14:42,239 --> 03:14:44,479
export necessary for the raw coffee to
5255
03:14:44,479 --> 03:14:46,000
arrive in the consuming countries in
5256
03:14:46,000 --> 03:14:48,960
good condition. As in Rwanda, coffees in
5257
03:14:48,960 --> 03:14:51,200
Burundi are susceptible to the potato
5258
03:14:51,200 --> 03:14:53,840
defect.
5259
03:14:53,840 --> 03:14:55,520
Traceability.
5260
03:14:55,520 --> 03:14:57,600
Until recently, the coffees from all the
5261
03:14:57,600 --> 03:14:59,600
washing stations within each sa stall
5262
03:14:59,600 --> 03:15:01,920
were blended together. This meant that
5263
03:15:01,920 --> 03:15:04,000
coffees exported from Burundi were only
5264
03:15:04,000 --> 03:15:06,560
traceable back to their sajesty, which
5265
03:15:06,560 --> 03:15:09,040
effectively is their region of origin.
5266
03:15:09,040 --> 03:15:11,520
In 2008, Bundi began to embrace the
5267
03:15:11,520 --> 03:15:13,279
specialty coffee sector, allowing more
5268
03:15:13,279 --> 03:15:15,760
direct and traceable purchasing. In
5269
03:15:15,760 --> 03:15:17,840
2011, there was a coffee quality
5270
03:15:17,840 --> 03:15:19,840
competition in Bundi called the Prestige
5271
03:15:19,840 --> 03:15:22,479
Cup, a precursor to the more established
5272
03:15:22,479 --> 03:15:24,960
cup of excellence. The lots from
5273
03:15:24,960 --> 03:15:27,120
individual washing stations were kept
5274
03:15:27,120 --> 03:15:28,960
separate and ranked on quality. Then
5275
03:15:28,960 --> 03:15:30,319
they were sold at auction with their
5276
03:15:30,319 --> 03:15:33,200
traceability intact. This means that we
5277
03:15:33,200 --> 03:15:34,880
are likely to see more unique and
5278
03:15:34,880 --> 03:15:36,319
interesting coffees coming out of
5279
03:15:36,319 --> 03:15:38,399
Burundi in the future and there is great
5280
03:15:38,399 --> 03:15:41,760
potential for quality
5281
03:15:41,760 --> 03:15:43,600
taste profile.
5282
03:15:43,600 --> 03:15:45,439
Great coffees from Bundi can have
5283
03:15:45,439 --> 03:15:48,319
complex berry fruit flavors and a great
5284
03:15:48,319 --> 03:15:51,880
juicy quality.
5285
03:15:53,040 --> 03:15:57,040
Democratic Republic of the Congo.
5286
03:15:57,040 --> 03:15:59,439
Coffee was introduced to the Democratic
5287
03:15:59,439 --> 03:16:02,800
Republic of the Congo, DRC, in 1881 from
5288
03:16:02,800 --> 03:16:05,120
Liberia. But it wasn't until Belgian
5289
03:16:05,120 --> 03:16:07,279
colonists discovered a new variety
5290
03:16:07,279 --> 03:16:10,080
growing there in 1898 that agricultural
5291
03:16:10,080 --> 03:16:13,279
production began. Despite its tumultuous
5292
03:16:13,279 --> 03:16:15,439
history, the DRC is now considered an
5293
03:16:15,439 --> 03:16:17,279
upand cominging producer of specialty
5294
03:16:17,279 --> 03:16:19,920
coffees. Many have high hopes for its
5295
03:16:19,920 --> 03:16:22,080
potential in the future, but significant
5296
03:16:22,080 --> 03:16:24,960
challenges have yet to be faced. The
5297
03:16:24,960 --> 03:16:26,800
plant discovered in Belgian Congo in
5298
03:16:26,800 --> 03:16:30,399
1898 was a variety of cafera, which the
5299
03:16:30,399 --> 03:16:33,200
colonists named Robusta to promote its
5300
03:16:33,200 --> 03:16:35,760
hardy nature. Coffee production started
5301
03:16:35,760 --> 03:16:37,760
to gain momentum on plantations under
5302
03:16:37,760 --> 03:16:40,560
the brutal rule of Belgian colonists.
5303
03:16:40,560 --> 03:16:42,399
The vast majority of coffee was produced
5304
03:16:42,399 --> 03:16:44,319
on these estates rather than by small
5305
03:16:44,319 --> 03:16:47,520
holders until independence in 1960.
5306
03:16:47,520 --> 03:16:49,680
Until this point, agriculture, including
5307
03:16:49,680 --> 03:16:51,600
coffee production, was well funded and
5308
03:16:51,600 --> 03:16:54,000
supported with 26 research stations in
5309
03:16:54,000 --> 03:16:56,319
the country and 300 professionals
5310
03:16:56,319 --> 03:16:58,640
working inside the institute national
5311
03:16:58,640 --> 03:17:02,160
politude agronomic dongo belst institute
5312
03:17:02,160 --> 03:17:04,000
for agricultural studies in the Belgian
5313
03:17:04,000 --> 03:17:06,800
Congo. After independence in 1960,
5314
03:17:06,800 --> 03:17:08,640
government funding was reduced and in
5315
03:17:08,640 --> 03:17:10,960
the 1970s, the plantations began to
5316
03:17:10,960 --> 03:17:12,479
decline in part due to the
5317
03:17:12,479 --> 03:17:14,319
marginalization of non-nationals and in
5318
03:17:14,319 --> 03:17:16,800
part due to a lack of infrastructure. By
5319
03:17:16,800 --> 03:17:19,840
1987, only 14% of the coffee produced in
5320
03:17:19,840 --> 03:17:23,120
DRC came from the states and by 1996
5321
03:17:23,120 --> 03:17:24,880
only 2%.
5322
03:17:24,880 --> 03:17:27,040
However, coffee production had boomed in
5323
03:17:27,040 --> 03:17:29,120
the 1970s and 80s as a result of the
5324
03:17:29,120 --> 03:17:30,640
free market, and the government had
5325
03:17:30,640 --> 03:17:32,160
tried to sustain the industry in the
5326
03:17:32,160 --> 03:17:34,319
late 1980s by reducing tariffs on
5327
03:17:34,319 --> 03:17:37,439
exports. The 1990s was a brutal decade
5328
03:17:37,439 --> 03:17:39,279
for the country and the coffee sector.
5329
03:17:39,279 --> 03:17:41,520
The first and second Congo wars spanning
5330
03:17:41,520 --> 03:17:44,640
the period from 1996 to 2003 triggered a
5331
03:17:44,640 --> 03:17:46,720
decline in production which was further
5332
03:17:46,720 --> 03:17:48,880
exacerbated by the spread of coffee wilt
5333
03:17:48,880 --> 03:17:50,560
disease.
5334
03:17:50,560 --> 03:17:52,239
The high production levels of the late
5335
03:17:52,239 --> 03:17:54,960
1980s and early 1990s dropped to less
5336
03:17:54,960 --> 03:17:57,200
than half. Coffee wilt primarily
5337
03:17:57,200 --> 03:17:59,359
affected only robuster production, but
5338
03:17:59,359 --> 03:18:01,200
this made up the vast majority of coffee
5339
03:18:01,200 --> 03:18:03,359
produced in the DRC.
5340
03:18:03,359 --> 03:18:04,880
Infrastructure in the country still
5341
03:18:04,880 --> 03:18:07,040
poses a huge challenge. There are hopes
5342
03:18:07,040 --> 03:18:08,960
that coffee can be part of an economic
5343
03:18:08,960 --> 03:18:11,200
revival for the DRC as it struggles to
5344
03:18:11,200 --> 03:18:13,520
move past the recent violence. Both the
5345
03:18:13,520 --> 03:18:15,520
government and the outside NOS's
5346
03:18:15,520 --> 03:18:17,439
non-governmental organizations have
5347
03:18:17,439 --> 03:18:19,359
invested heavily in the sector and there
5348
03:18:19,359 --> 03:18:21,040
is increasing interest in the country's
5349
03:18:21,040 --> 03:18:23,279
potential for excellent coffee. The
5350
03:18:23,279 --> 03:18:25,600
soil, altitude and climate of parts of
5351
03:18:25,600 --> 03:18:27,439
the DRC lend themselves to the
5352
03:18:27,439 --> 03:18:29,439
production of truly exceptional coffees
5353
03:18:29,439 --> 03:18:30,960
and they are worth seeking out and
5354
03:18:30,960 --> 03:18:32,560
supporting.
5355
03:18:32,560 --> 03:18:34,239
Traceability.
5356
03:18:34,239 --> 03:18:36,399
Almost all coffee in the DRC is produced
5357
03:18:36,399 --> 03:18:38,080
by groups of small holders or
5358
03:18:38,080 --> 03:18:40,479
cooperatives. It is extremely unlikely
5359
03:18:40,479 --> 03:18:42,399
you will find a single estate and less
5360
03:18:42,399 --> 03:18:44,080
likely still that they will produce
5361
03:18:44,080 --> 03:18:47,760
excellent coffee. Taste profile. The
5362
03:18:47,760 --> 03:18:50,000
very best coffees from the DRC have a
5363
03:18:50,000 --> 03:18:52,160
delightful fruiness, are sweet, and can
5364
03:18:52,160 --> 03:18:55,800
be pleasingly fullbodied.
5365
03:18:57,279 --> 03:19:00,080
Ethiopia.
5366
03:19:00,080 --> 03:19:02,160
Of all the coffee producing countries,
5367
03:19:02,160 --> 03:19:04,720
Ethiopia is perhaps the most compelling.
5368
03:19:04,720 --> 03:19:07,200
Its fascination stems not only from the
5369
03:19:07,200 --> 03:19:09,600
unusual, astonishing coffee it produces,
5370
03:19:09,600 --> 03:19:11,439
but from the mystery that shrouds so
5371
03:19:11,439 --> 03:19:14,160
much of it. The explosively floral and
5372
03:19:14,160 --> 03:19:16,319
fruity coffees from Ethiopia have opened
5373
03:19:16,319 --> 03:19:18,560
many a coffee professional's eyes to the
5374
03:19:18,560 --> 03:19:20,319
diversity of flavor that coffee can
5375
03:19:20,319 --> 03:19:23,439
have. Ethiopia is referred to as the
5376
03:19:23,439 --> 03:19:25,040
birthplace of coffee, although this
5377
03:19:25,040 --> 03:19:27,279
should come with some caveats. It is
5378
03:19:27,279 --> 03:19:29,439
likely Cafair Arabica first appeared in
5379
03:19:29,439 --> 03:19:31,680
southern Sudan, but it only flourished
5380
03:19:31,680 --> 03:19:34,239
once it spread into Ethiopia. It was
5381
03:19:34,239 --> 03:19:36,319
here it was first consumed by humans,
5382
03:19:36,319 --> 03:19:38,160
initially as a fruit rather than a
5383
03:19:38,160 --> 03:19:40,640
beverage. Yemen was the first country to
5384
03:19:40,640 --> 03:19:42,800
grow coffee as a crop, but it had been
5385
03:19:42,800 --> 03:19:45,200
harvested from the wild in Ethiopia long
5386
03:19:45,200 --> 03:19:46,720
before.
5387
03:19:46,720 --> 03:19:48,800
Coffee was probably first exported from
5388
03:19:48,800 --> 03:19:51,600
Ethiopia in the 1600s. Interest from
5389
03:19:51,600 --> 03:19:53,760
European traders was often rebuffed and
5390
03:19:53,760 --> 03:19:55,760
it then waned as coffee plantations
5391
03:19:55,760 --> 03:19:57,760
began to appear in Yemen, Java, and
5392
03:19:57,760 --> 03:19:59,760
ultimately the Americas. Coffee
5393
03:19:59,760 --> 03:20:01,520
production in Ethiopia at the time was
5394
03:20:01,520 --> 03:20:03,120
essentially the harvest of wild coffee
5395
03:20:03,120 --> 03:20:04,960
trees that grew in the districts of Kafa
5396
03:20:04,960 --> 03:20:08,160
and Buno rather than from plantations.
5397
03:20:08,160 --> 03:20:10,239
Interest returned to Ethiopian coffee in
5398
03:20:10,239 --> 03:20:12,640
the early 1800s where there is a record
5399
03:20:12,640 --> 03:20:15,200
of the export of 100 kintels of coffee
5400
03:20:15,200 --> 03:20:17,359
from Aneria, an area of modernday
5401
03:20:17,359 --> 03:20:19,840
Ethiopia. In the 19th century, there
5402
03:20:19,840 --> 03:20:21,680
were two common grades of Ethiopian
5403
03:20:21,680 --> 03:20:24,000
coffee. Harrari cultivated around the
5404
03:20:24,000 --> 03:20:26,880
town of Har and Abbyia grown in the wild
5405
03:20:26,880 --> 03:20:28,960
in the rest of the country. For this
5406
03:20:28,960 --> 03:20:30,720
reason, Harra has a long-standing
5407
03:20:30,720 --> 03:20:32,560
reputation for being desirable and of
5408
03:20:32,560 --> 03:20:34,800
high quality, which it does not always
5409
03:20:34,800 --> 03:20:38,319
earn. The 1950s were a time of increased
5410
03:20:38,319 --> 03:20:39,840
structure in the Ethiopian coffee
5411
03:20:39,840 --> 03:20:41,840
industry, and a new grading system was
5412
03:20:41,840 --> 03:20:45,120
introduced. In 1957, the National Coffee
5413
03:20:45,120 --> 03:20:47,439
Board of Ethiopia was formed. The
5414
03:20:47,439 --> 03:20:49,439
overthrow of Emperor Haley Salassie
5415
03:20:49,439 --> 03:20:51,920
brought change in the 1970s. However,
5416
03:20:51,920 --> 03:20:54,080
this wasn't a peasant uprising, more a
5417
03:20:54,080 --> 03:20:55,920
coup from the elite class, tired of
5418
03:20:55,920 --> 03:20:58,319
famine and conflict. The vacuum of power
5419
03:20:58,319 --> 03:21:00,239
was filled by the military which was
5420
03:21:00,239 --> 03:21:02,479
strongly influenced by socialist ideals.
5421
03:21:02,479 --> 03:21:04,160
Until that point, the country had been
5422
03:21:04,160 --> 03:21:06,319
close in some ways to a feudal system of
5423
03:21:06,319 --> 03:21:08,640
government. Among the new ideals was the
5424
03:21:08,640 --> 03:21:10,640
redistribution of land, and the
5425
03:21:10,640 --> 03:21:12,399
government quickly began to nationalize
5426
03:21:12,399 --> 03:21:14,960
it. Some argue that this move was hugely
5427
03:21:14,960 --> 03:21:16,800
beneficial to the population, increasing
5428
03:21:16,800 --> 03:21:18,800
the earnings of the rural poor by up to
5429
03:21:18,800 --> 03:21:22,239
50%. Strict Marxist rules prevented land
5430
03:21:22,239 --> 03:21:24,479
ownership or hired labor, and this had a
5431
03:21:24,479 --> 03:21:26,479
huge impact on the coffee industry.
5432
03:21:26,479 --> 03:21:28,560
Large-scale farming was abandoned and
5433
03:21:28,560 --> 03:21:30,239
Ethiopia went back to harvesting its
5434
03:21:30,239 --> 03:21:33,120
coffee from the wild. The 1980s was a
5435
03:21:33,120 --> 03:21:35,279
decade of famine, affecting 8 million
5436
03:21:35,279 --> 03:21:38,479
people and killing 1 million of them.
5437
03:21:38,479 --> 03:21:41,040
The move towards democracy.
5438
03:21:41,040 --> 03:21:43,600
In 1991, the Ethiopian people's
5439
03:21:43,600 --> 03:21:45,840
revolutionary democratic front overthrew
5440
03:21:45,840 --> 03:21:48,640
the military juna. This began a process
5441
03:21:48,640 --> 03:21:50,640
of liberalization and moved the country
5442
03:21:50,640 --> 03:21:53,359
towards democracy. International markets
5443
03:21:53,359 --> 03:21:55,520
opened up for Ethiopia, but with them
5444
03:21:55,520 --> 03:21:57,439
came the effects of fluctuating market
5445
03:21:57,439 --> 03:22:00,160
prices. Coffee farmers in Ethiopia in
5446
03:22:00,160 --> 03:22:02,000
particular have had to cope with large
5447
03:22:02,000 --> 03:22:04,319
uncontrollable price swings. This has
5448
03:22:04,319 --> 03:22:05,600
given rise to the formation of
5449
03:22:05,600 --> 03:22:07,520
cooperatives offering support to their
5450
03:22:07,520 --> 03:22:09,279
members such as funding, market
5451
03:22:09,279 --> 03:22:11,600
information, and transport.
5452
03:22:11,600 --> 03:22:13,279
Ethiopia's production systems.
5453
03:22:13,279 --> 03:22:15,520
Ethiopia's coffee can be divided into
5454
03:22:15,520 --> 03:22:17,279
three main categories depending on their
5455
03:22:17,279 --> 03:22:20,160
method of production. Forest coffees.
5456
03:22:20,160 --> 03:22:22,000
These come from the wild coffee trees
5457
03:22:22,000 --> 03:22:23,600
grown mostly in the southwest of the
5458
03:22:23,600 --> 03:22:25,520
country. These trees usually have a mix
5459
03:22:25,520 --> 03:22:27,359
of natural shade plants around them and
5460
03:22:27,359 --> 03:22:29,120
themselves are a broad mix of different
5461
03:22:29,120 --> 03:22:31,200
varieties. The productivity and yield of
5462
03:22:31,200 --> 03:22:33,200
these trees is low compared to more
5463
03:22:33,200 --> 03:22:36,080
purposefully cultivated plants. Garden
5464
03:22:36,080 --> 03:22:38,239
coffees. These are coffees from trees
5465
03:22:38,239 --> 03:22:40,160
typically planted around a homestead or
5466
03:22:40,160 --> 03:22:42,080
dwelling. There is less natural shade
5467
03:22:42,080 --> 03:22:43,920
and more management of the shade trees
5468
03:22:43,920 --> 03:22:45,760
such as regular pruning to prevent too
5469
03:22:45,760 --> 03:22:48,160
much shading. Many producers use some
5470
03:22:48,160 --> 03:22:50,239
fertilizer on their plants and this type
5471
03:22:50,239 --> 03:22:51,600
of coffee makes up the bulk of
5472
03:22:51,600 --> 03:22:54,239
Ethiopia's production. Plantation
5473
03:22:54,239 --> 03:22:56,399
coffees. These coffees come from trees
5474
03:22:56,399 --> 03:22:58,560
grown intensively on large farms.
5475
03:22:58,560 --> 03:23:00,640
Standard agricultural practices are used
5476
03:23:00,640 --> 03:23:02,640
here, including pruning, mulching, use
5477
03:23:02,640 --> 03:23:04,399
of fertilizers, and the selection of
5478
03:23:04,399 --> 03:23:07,040
disease resistant varieties.
5479
03:23:07,040 --> 03:23:10,000
The Ethiopian commodity exchange. The
5480
03:23:10,000 --> 03:23:11,920
largest change to the trade of Ethiopian
5481
03:23:11,920 --> 03:23:13,920
coffee in recent years and one of great
5482
03:23:13,920 --> 03:23:15,920
concern to specialty coffee buyers was
5483
03:23:15,920 --> 03:23:18,000
the introduction of the Ethiopian Coffee
5484
03:23:18,000 --> 03:23:21,840
Exchange, the ECX, in 2008. The ECX was
5485
03:23:21,840 --> 03:23:23,200
created for various different
5486
03:23:23,200 --> 03:23:25,520
commodities in Ethiopia with the aim of
5487
03:23:25,520 --> 03:23:27,439
creating an efficient trading system
5488
03:23:27,439 --> 03:23:29,600
that protected both buyers and sellers
5489
03:23:29,600 --> 03:23:32,640
alike. However, the system frustrated
5490
03:23:32,640 --> 03:23:34,479
those who wish to buy a distinct
5491
03:23:34,479 --> 03:23:36,399
traceable product rather than a
5492
03:23:36,399 --> 03:23:39,040
commoditized one. coffees were delivered
5493
03:23:39,040 --> 03:23:40,960
to the ECX warehouse where they were
5494
03:23:40,960 --> 03:23:43,439
allocated a numerical denomination of a
5495
03:23:43,439 --> 03:23:45,760
regional origin for washed coffees from
5496
03:23:45,760 --> 03:23:48,720
1 to 10. All natural processed coffees
5497
03:23:48,720 --> 03:23:51,279
were marked 11. The coffees were then
5498
03:23:51,279 --> 03:23:53,439
graded for quality and assigned a number
5499
03:23:53,439 --> 03:23:57,359
from 1 to 9 or labeled UG for ungraded.
5500
03:23:57,359 --> 03:23:59,520
This process stripped the coffee of its
5501
03:23:59,520 --> 03:24:01,760
exact traceability before auction. But
5502
03:24:01,760 --> 03:24:03,439
on the positive side, farmers did
5503
03:24:03,439 --> 03:24:04,960
receive payment for their coffee sooner
5504
03:24:04,960 --> 03:24:07,359
than they had before. The system also
5505
03:24:07,359 --> 03:24:08,960
restricted which coffees could be
5506
03:24:08,960 --> 03:24:11,200
offered on the international market and
5507
03:24:11,200 --> 03:24:13,200
raised the financial transparency in
5508
03:24:13,200 --> 03:24:15,600
contracts. Today, there are increasing
5509
03:24:15,600 --> 03:24:17,200
opportunities to work outside the
5510
03:24:17,200 --> 03:24:19,200
constraints of the ECX model and more
5511
03:24:19,200 --> 03:24:20,720
and more high-quality and traceable
5512
03:24:20,720 --> 03:24:23,439
coffees are reaching consumers abroad.
5513
03:24:23,439 --> 03:24:25,920
Traceability. It is possible to find
5514
03:24:25,920 --> 03:24:27,840
Ethiopian coffees from a single estate,
5515
03:24:27,840 --> 03:24:29,920
though they are relatively rare.
5516
03:24:29,920 --> 03:24:31,920
Traceability is more likely to lead back
5517
03:24:31,920 --> 03:24:34,880
to a specific cooperative. However, a
5518
03:24:34,880 --> 03:24:36,479
coffee roaster may simply have bought a
5519
03:24:36,479 --> 03:24:38,560
coffee that had come through the ECX and
5520
03:24:38,560 --> 03:24:40,640
it could still be astonishing despite
5521
03:24:40,640 --> 03:24:43,120
its lack of transparency. These coffees
5522
03:24:43,120 --> 03:24:44,720
have so much to offer. So, I would
5523
03:24:44,720 --> 03:24:46,399
recommend finding a roster whose coffees
5524
03:24:46,399 --> 03:24:48,479
you already enjoy and asking them for
5525
03:24:48,479 --> 03:24:51,200
guidance on what is excellent. Taste
5526
03:24:51,200 --> 03:24:54,080
profile. The flavors of Ethiopian
5527
03:24:54,080 --> 03:24:56,080
coffees are notably diverse, from
5528
03:24:56,080 --> 03:24:58,319
citrus, often bergamont, and florals
5529
03:24:58,319 --> 03:24:59,840
through to candied fruit and even
5530
03:24:59,840 --> 03:25:02,319
tropical fruit flavors. The best wash
5531
03:25:02,319 --> 03:25:04,319
coffees can be incredibly elegant,
5532
03:25:04,319 --> 03:25:06,160
complex, and delicious. And the best
5533
03:25:06,160 --> 03:25:08,080
naturally processed ones can be wildly
5534
03:25:08,080 --> 03:25:12,760
fruity and enchantingly unusual.
5535
03:25:14,560 --> 03:25:16,960
Kenya.
5536
03:25:16,960 --> 03:25:18,319
Despite the fact that neighboring
5537
03:25:18,319 --> 03:25:20,000
Ethiopia is considered the home of
5538
03:25:20,000 --> 03:25:22,160
coffee, Kenya did not start production
5539
03:25:22,160 --> 03:25:24,560
until relatively late. The earliest
5540
03:25:24,560 --> 03:25:26,640
documented import of coffee dates to
5541
03:25:26,640 --> 03:25:29,439
1893 when French missionaries brought
5542
03:25:29,439 --> 03:25:32,399
coffee trees from Reunion. Most agree
5543
03:25:32,399 --> 03:25:34,080
that the variety of coffee they brought
5544
03:25:34,080 --> 03:25:36,960
was boron. It yielded its first crop in
5545
03:25:36,960 --> 03:25:39,040
1896.
5546
03:25:39,040 --> 03:25:40,960
Initially coffee was produced on larger
5547
03:25:40,960 --> 03:25:42,960
estates under British colonial rule and
5548
03:25:42,960 --> 03:25:45,520
the resulting crop was sold in London.
5549
03:25:45,520 --> 03:25:48,399
In 1933 the coffee act was passed
5550
03:25:48,399 --> 03:25:50,560
establishing a Kenyan coffee board and
5551
03:25:50,560 --> 03:25:53,359
moving the sale of coffee back to Kenya.
5552
03:25:53,359 --> 03:25:55,600
In 1934, the auction system was
5553
03:25:55,600 --> 03:25:58,239
established and is still in use today. A
5554
03:25:58,239 --> 03:26:00,319
year later, protocols were created for
5555
03:26:00,319 --> 03:26:02,319
the grading of coffee to help improve
5556
03:26:02,319 --> 03:26:04,000
quality.
5557
03:26:04,000 --> 03:26:05,920
Not long after the Mao uprising in the
5558
03:26:05,920 --> 03:26:08,560
early 1950s, an agricultural act was
5559
03:26:08,560 --> 03:26:10,479
passed to create family holdings that
5560
03:26:10,479 --> 03:26:12,399
combined subsistance farming with the
5561
03:26:12,399 --> 03:26:14,160
production of cash crops for additional
5562
03:26:14,160 --> 03:26:16,319
income. This act was known as the
5563
03:26:16,319 --> 03:26:18,640
Swinton Plan, named after an official in
5564
03:26:18,640 --> 03:26:20,399
the Department of Agriculture. This
5565
03:26:20,399 --> 03:26:22,000
marked the start of the transfer of
5566
03:26:22,000 --> 03:26:23,920
coffee production from the British to
5567
03:26:23,920 --> 03:26:26,080
the Kenyans. The effect on the
5568
03:26:26,080 --> 03:26:27,760
production of small holdings was
5569
03:26:27,760 --> 03:26:29,840
significant with total income rising
5570
03:26:29,840 --> 03:26:33,760
from 5.2 million in 1955 to 14 million
5571
03:26:33,760 --> 03:26:35,680
in 1964.
5572
03:26:35,680 --> 03:26:37,920
Notably, coffee production accounted for
5573
03:26:37,920 --> 03:26:40,880
55% of this increase. Kenya gained
5574
03:26:40,880 --> 03:26:43,279
independence in 1963 and now
5575
03:26:43,279 --> 03:26:45,120
consistently produces extremely
5576
03:26:45,120 --> 03:26:47,359
highquality coffees from a variety of
5577
03:26:47,359 --> 03:26:49,439
sources. The research and development in
5578
03:26:49,439 --> 03:26:51,279
Kenya is considered excellent and many
5579
03:26:51,279 --> 03:26:53,200
farmers are highly educated in coffee
5580
03:26:53,200 --> 03:26:55,439
production. The Kenyan auction system
5581
03:26:55,439 --> 03:26:57,200
should help to reward quality focused
5582
03:26:57,200 --> 03:26:59,439
producers with better prices. But while
5583
03:26:59,439 --> 03:27:01,120
buyers are paying high prices for the
5584
03:27:01,120 --> 03:27:03,120
excellent coffees, corruption within the
5585
03:27:03,120 --> 03:27:04,960
system may prevent those premiums
5586
03:27:04,960 --> 03:27:07,439
filtering back to the farmers.
5587
03:27:07,439 --> 03:27:10,880
Grading. Kenya uses a grading system for
5588
03:27:10,880 --> 03:27:13,200
all its exported coffee regardless of
5589
03:27:13,200 --> 03:27:15,680
whether the lot is traceable or not. As
5590
03:27:15,680 --> 03:27:17,520
in many other countries, the grading
5591
03:27:17,520 --> 03:27:19,760
system uses a combination of bean size
5592
03:27:19,760 --> 03:27:22,239
and quality. The definitions clearly
5593
03:27:22,239 --> 03:27:25,040
define size and to some extent they also
5594
03:27:25,040 --> 03:27:27,040
assume quality is linked to the size of
5595
03:27:27,040 --> 03:27:29,520
the bean. While this is often true, the
5596
03:27:29,520 --> 03:27:31,520
AA lots often being the superior
5597
03:27:31,520 --> 03:27:33,600
coffees, I have recently seen harvests
5598
03:27:33,600 --> 03:27:35,439
where the AB lots appeared to be more
5599
03:27:35,439 --> 03:27:37,279
complex and of a higher quality than
5600
03:27:37,279 --> 03:27:39,760
many of the AA lots.
5601
03:27:39,760 --> 03:27:42,239
E. These are the elephant beans, the
5602
03:27:42,239 --> 03:27:44,720
very largest size, so lots tend to be
5603
03:27:44,720 --> 03:27:47,920
relatively small. Aa, this is a more
5604
03:27:47,920 --> 03:27:49,840
common grade for the larger screen sizes
5605
03:27:49,840 --> 03:27:53,120
above screen size 18 or 7.22 mm.
5606
03:27:53,120 --> 03:27:55,120
Typically, these fetch the highest
5607
03:27:55,120 --> 03:27:58,560
prices. AB. This grade is a combination
5608
03:27:58,560 --> 03:28:02,479
of A, screen size 16 or 6.8 mm, and B,
5609
03:28:02,479 --> 03:28:05,920
screen size 15 or 6.2 mm. This grade
5610
03:28:05,920 --> 03:28:08,080
accounts for around 30% of Kenya's
5611
03:28:08,080 --> 03:28:10,080
annual production.
5612
03:28:10,080 --> 03:28:12,640
PB. This is the grade for peberries
5613
03:28:12,640 --> 03:28:14,239
where a single bean has grown inside the
5614
03:28:14,239 --> 03:28:16,160
coffee cherry instead of the more usual
5615
03:28:16,160 --> 03:28:17,840
two
5616
03:28:17,840 --> 03:28:20,960
C. This is the grading size below the AB
5617
03:28:20,960 --> 03:28:23,279
category. It is unusual to see this
5618
03:28:23,279 --> 03:28:27,200
grade in a high quality coffee. TT a
5619
03:28:27,200 --> 03:28:29,359
smaller grade again normally comprising
5620
03:28:29,359 --> 03:28:31,840
the smaller beans removed from AA, AB,
5621
03:28:31,840 --> 03:28:34,640
and E grades. In density sorting, the
5622
03:28:34,640 --> 03:28:38,160
lightest beans are usually TT grade. T
5623
03:28:38,160 --> 03:28:40,239
the smallest grade often made up of
5624
03:28:40,239 --> 03:28:42,640
chips and broken pieces.
5625
03:28:42,640 --> 03:28:44,640
MH/ML.
5626
03:28:44,640 --> 03:28:47,359
These initials stand for heavy and
5627
03:28:47,359 --> 03:28:49,520
light. Ouni is the name used for
5628
03:28:49,520 --> 03:28:51,680
naturally processed coffees. These are
5629
03:28:51,680 --> 03:28:53,760
considered lowquality, often containing
5630
03:28:53,760 --> 03:28:55,920
unripe or overripe beans, and they sell
5631
03:28:55,920 --> 03:28:58,319
for a very low price. They account for
5632
03:28:58,319 --> 03:29:01,600
around 7% of the annual production.
5633
03:29:01,600 --> 03:29:03,920
Traceability. Kenya's coffee is grown on
5634
03:29:03,920 --> 03:29:06,000
both large estates and by small holders
5635
03:29:06,000 --> 03:29:07,840
who feed their coffee into a local
5636
03:29:07,840 --> 03:29:10,080
washing station. This means it is
5637
03:29:10,080 --> 03:29:11,760
possible to get extremely traceable
5638
03:29:11,760 --> 03:29:13,680
coffee from the single estates. But in
5639
03:29:13,680 --> 03:29:16,000
recent years, the higher quality coffees
5640
03:29:16,000 --> 03:29:17,680
have increasingly come from the small
5641
03:29:17,680 --> 03:29:20,000
holders. Typically, what one might find
5642
03:29:20,000 --> 03:29:21,680
is a particular lot from a washing
5643
03:29:21,680 --> 03:29:23,600
station that will still carry a size
5644
03:29:23,600 --> 03:29:26,000
grading such as AA, though that lot may
5645
03:29:26,000 --> 03:29:27,760
have come from a group of several
5646
03:29:27,760 --> 03:29:30,399
hundred farmers. These washing stations
5647
03:29:30,399 --> 03:29:32,560
or factories as they're known play a
5648
03:29:32,560 --> 03:29:33,920
role in the quality of the final
5649
03:29:33,920 --> 03:29:35,920
product. So these coffees are definitely
5650
03:29:35,920 --> 03:29:39,920
worth seeking out. Kenyan varieties. Two
5651
03:29:39,920 --> 03:29:41,680
particular Kenyan varieties attract
5652
03:29:41,680 --> 03:29:43,520
great interest from the specialty coffee
5653
03:29:43,520 --> 03:29:47,279
industry. These are named SL28 and SR34
5654
03:29:47,279 --> 03:29:49,520
and are among the 40 experimental
5655
03:29:49,520 --> 03:29:51,279
varieties produced as part of the
5656
03:29:51,279 --> 03:29:53,439
research led by Guy Gibson at Scott
5657
03:29:53,439 --> 03:29:56,000
Laboratories. These make up the majority
5658
03:29:56,000 --> 03:29:58,080
of high-quality coffee from Kenya, but
5659
03:29:58,080 --> 03:30:00,880
they are susceptible to leaf rust. A lot
5660
03:30:00,880 --> 03:30:02,640
of work has been done to produce
5661
03:30:02,640 --> 03:30:05,840
rustresistant varieties in Kenya. Ruer
5662
03:30:05,840 --> 03:30:07,760
11 was the first to be considered a
5663
03:30:07,760 --> 03:30:09,600
success by the Kenyan coffee board,
5664
03:30:09,600 --> 03:30:11,680
although it was not warmly received by
5665
03:30:11,680 --> 03:30:13,920
specialty coffee buyers. More recently,
5666
03:30:13,920 --> 03:30:16,319
they've released a variety called Batan.
5667
03:30:16,319 --> 03:30:18,160
There remains some skepticism towards
5668
03:30:18,160 --> 03:30:20,080
its cup quality after the disappointment
5669
03:30:20,080 --> 03:30:22,239
of Riru. Although quality seems to be
5670
03:30:22,239 --> 03:30:24,080
improving and there is more positivity
5671
03:30:24,080 --> 03:30:26,319
around the potential of batian to have a
5672
03:30:26,319 --> 03:30:29,120
great cup quality in the future. Taste
5673
03:30:29,120 --> 03:30:32,160
profile. Kenyan coffees are renowned for
5674
03:30:32,160 --> 03:30:34,160
their bright complex berry fruit
5675
03:30:34,160 --> 03:30:36,239
qualities as well as their sweetness and
5676
03:30:36,239 --> 03:30:39,720
intense acidity.
5677
03:30:41,359 --> 03:30:43,920
Malawi.
5678
03:30:43,920 --> 03:30:46,000
It seems coffee was introduced to Malawi
5679
03:30:46,000 --> 03:30:48,880
in the late 1800s. One claim states that
5680
03:30:48,880 --> 03:30:50,960
a single tree taken from the Edinburgh
5681
03:30:50,960 --> 03:30:52,800
Botanical Gardens was brought to the
5682
03:30:52,800 --> 03:30:55,439
country in 1878 by Jean Bucknan, a
5683
03:30:55,439 --> 03:30:57,840
Scottish missionary. It first took root
5684
03:30:57,840 --> 03:30:59,680
in southern Malawi in the Blantire
5685
03:30:59,680 --> 03:31:02,160
region, and by 1900, annual coffee
5686
03:31:02,160 --> 03:31:05,520
production was at 1,000 metric tons.
5687
03:31:05,520 --> 03:31:07,279
Despite its auspicious start, coffee
5688
03:31:07,279 --> 03:31:09,279
production collapsed not long after due
5689
03:31:09,279 --> 03:31:10,880
to a combination of poorly maintained
5690
03:31:10,880 --> 03:31:13,359
soils, pests, and diseases, and the
5691
03:31:13,359 --> 03:31:14,720
competition from the increasingly
5692
03:31:14,720 --> 03:31:17,359
dominant production of Brazil. For the
5693
03:31:17,359 --> 03:31:19,359
most part of the 20th century, there was
5694
03:31:19,359 --> 03:31:20,960
little African ownership of the large
5695
03:31:20,960 --> 03:31:22,640
coffee farms as the country was under
5696
03:31:22,640 --> 03:31:25,200
British colonial rule. However, the
5697
03:31:25,200 --> 03:31:28,000
cooperative movement started in 1946 and
5698
03:31:28,000 --> 03:31:29,680
coffee production grew dramatically in
5699
03:31:29,680 --> 03:31:32,160
the 1950s. While they looked like they
5700
03:31:32,160 --> 03:31:33,920
might prove to be successful, all the
5701
03:31:33,920 --> 03:31:36,720
cooperatives were dissolved in 1971 due
5702
03:31:36,720 --> 03:31:39,120
to political interference. Coffee
5703
03:31:39,120 --> 03:31:41,600
production in Malawi peaked in the 1990s
5704
03:31:41,600 --> 03:31:44,160
at 7,000 metric tonses and has since
5705
03:31:44,160 --> 03:31:46,800
shrked back to around 1,500 metric
5706
03:31:46,800 --> 03:31:49,840
tonses a year. Despite the fact that it
5707
03:31:49,840 --> 03:31:52,160
is landlocked, Malawi has built a strong
5708
03:31:52,160 --> 03:31:54,720
agricultural export economy. In the case
5709
03:31:54,720 --> 03:31:57,359
of coffee, some attribute success to the
5710
03:31:57,359 --> 03:31:59,120
lack of government interference in
5711
03:31:59,120 --> 03:32:01,120
export, allowing direct relationships
5712
03:32:01,120 --> 03:32:03,600
between sellers and buyers. However, for
5713
03:32:03,600 --> 03:32:05,600
a long time, quality was not of
5714
03:32:05,600 --> 03:32:08,160
particular focus. Grading was a very
5715
03:32:08,160 --> 03:32:10,239
simple system of grade 1 and grade two.
5716
03:32:10,239 --> 03:32:11,680
Although in recent years there have been
5717
03:32:11,680 --> 03:32:13,439
movements towards the double A style
5718
03:32:13,439 --> 03:32:16,080
grading system used throughout Africa.
5719
03:32:16,080 --> 03:32:18,080
The coffee varieties grown in Malawi
5720
03:32:18,080 --> 03:32:19,520
certainly cover the extremes of the
5721
03:32:19,520 --> 03:32:21,279
spectrum. There has been quite a lot of
5722
03:32:21,279 --> 03:32:23,600
geisha variety planted. The same variety
5723
03:32:23,600 --> 03:32:25,520
that has generated so much interest in
5724
03:32:25,520 --> 03:32:28,160
Central America. However, there is also
5725
03:32:28,160 --> 03:32:29,760
quite a lot of catamore throughout the
5726
03:32:29,760 --> 03:32:31,840
country, a disease resistant variety
5727
03:32:31,840 --> 03:32:35,040
that is generally of much lower quality.
5728
03:32:35,040 --> 03:32:37,439
Traceability. Coffee in the south of
5729
03:32:37,439 --> 03:32:39,040
Malawi is generally produced on
5730
03:32:39,040 --> 03:32:41,120
large-scale commercial estates and in
5731
03:32:41,120 --> 03:32:42,640
the central and northern regions by
5732
03:32:42,640 --> 03:32:45,279
small holder farmers. Therefore, it is
5733
03:32:45,279 --> 03:32:46,960
possible to trace coffees back to a
5734
03:32:46,960 --> 03:32:48,800
single farm or to a large group of
5735
03:32:48,800 --> 03:32:50,960
producers. Generally, there should be
5736
03:32:50,960 --> 03:32:54,080
excellent coffees available from both.
5737
03:32:54,080 --> 03:32:56,399
Taste profile. The coffees can be quite
5738
03:32:56,399 --> 03:32:58,399
sweet and clean, though rarely as
5739
03:32:58,399 --> 03:33:00,880
explosively fruity and complex as other
5740
03:33:00,880 --> 03:33:04,920
coffees from East Africa.
5741
03:33:06,560 --> 03:33:09,200
Rwanda.
5742
03:33:09,200 --> 03:33:11,040
German missionaries first brought coffee
5743
03:33:11,040 --> 03:33:13,600
to Rwanda in 1904, but the country did
5744
03:33:13,600 --> 03:33:15,359
not produce enough to begin exports
5745
03:33:15,359 --> 03:33:17,359
until 1917.
5746
03:33:17,359 --> 03:33:19,520
After World War I, the League of Nations
5747
03:33:19,520 --> 03:33:21,439
mandate stripped Germany of its colonial
5748
03:33:21,439 --> 03:33:23,840
rule over Rwanda and handed it to the
5749
03:33:23,840 --> 03:33:26,560
Belgians. This is why historically most
5750
03:33:26,560 --> 03:33:28,560
of Rwanda's coffee has been exported to
5751
03:33:28,560 --> 03:33:31,279
Belgium. The first coffee trees were
5752
03:33:31,279 --> 03:33:33,359
planted in the Mibberizi region of the
5753
03:33:33,359 --> 03:33:35,520
Sienangu province and the place gives
5754
03:33:35,520 --> 03:33:37,439
its name to the first Rwanda coffee
5755
03:33:37,439 --> 03:33:40,640
variety, a natural mutation of Bourbon.
5756
03:33:40,640 --> 03:33:42,640
Gradually, coffee cultivation spread
5757
03:33:42,640 --> 03:33:44,800
into the Ku region and ultimately the
5758
03:33:44,800 --> 03:33:47,680
rest of Rwanda. In the 1930s, coffee
5759
03:33:47,680 --> 03:33:49,760
became a compulsory crop for many
5760
03:33:49,760 --> 03:33:51,680
producers around the country, mirroring
5761
03:33:51,680 --> 03:33:53,439
the Belgian colonial approach in
5762
03:33:53,439 --> 03:33:55,439
neighboring Burundi. The Belgians
5763
03:33:55,439 --> 03:33:57,439
strictly controlled export and enforced
5764
03:33:57,439 --> 03:33:59,680
high taxes on the growers. This pushed
5765
03:33:59,680 --> 03:34:01,760
Rwanda towards producing high volumes of
5766
03:34:01,760 --> 03:34:04,160
lowquality coffee which sold for low
5767
03:34:04,160 --> 03:34:06,720
prices. However, the fact that Rwanda
5768
03:34:06,720 --> 03:34:08,560
exported so little gave coffee an
5769
03:34:08,560 --> 03:34:10,479
oversized impact and sense of importance
5770
03:34:10,479 --> 03:34:12,479
for the farmers.
5771
03:34:12,479 --> 03:34:14,160
There was little infrastructure to allow
5772
03:34:14,160 --> 03:34:16,080
the production of quality coffee, not
5773
03:34:16,080 --> 03:34:18,479
even a single washing station. By the
5774
03:34:18,479 --> 03:34:21,279
1990s, coffee was Rwanda's most valuable
5775
03:34:21,279 --> 03:34:23,279
export. But the events of the decade
5776
03:34:23,279 --> 03:34:25,680
would decimate the coffee industry. By
5777
03:34:25,680 --> 03:34:28,080
1994, the widespread genocide in the
5778
03:34:28,080 --> 03:34:30,319
country claimed nearly 1 million lives
5779
03:34:30,319 --> 03:34:32,080
and had a massive impact on the coffee
5780
03:34:32,080 --> 03:34:34,239
industry. This was compounded by
5781
03:34:34,239 --> 03:34:36,560
worldwide coffee prices falling to a
5782
03:34:36,560 --> 03:34:39,359
very low level. Coffeey's role in
5783
03:34:39,359 --> 03:34:41,520
Rwanda's recovery.
5784
03:34:41,520 --> 03:34:43,040
Coffee was to become a symbol of
5785
03:34:43,040 --> 03:34:44,960
positivity as Rwanda got back on its
5786
03:34:44,960 --> 03:34:47,120
feet following the genocide. As foreign
5787
03:34:47,120 --> 03:34:48,960
aid and interest streamed into the
5788
03:34:48,960 --> 03:34:50,880
country, there was a strong focus on the
5789
03:34:50,880 --> 03:34:53,040
coffee sector. Washing stations were
5790
03:34:53,040 --> 03:34:54,720
built and there was a determined drive
5791
03:34:54,720 --> 03:34:57,279
towards producing higher quality coffee.
5792
03:34:57,279 --> 03:34:58,880
The government took a more open approach
5793
03:34:58,880 --> 03:35:00,960
to the coffee trade and specialty buyers
5794
03:35:00,960 --> 03:35:02,560
from around the world have shown a
5795
03:35:02,560 --> 03:35:04,000
strong interest in the country's
5796
03:35:04,000 --> 03:35:06,560
coffees. Rwanda is the only African
5797
03:35:06,560 --> 03:35:08,319
country to have hosted a cup of
5798
03:35:08,319 --> 03:35:10,319
excellence competition, a project to
5799
03:35:10,319 --> 03:35:12,080
find the very best lots and to bring
5800
03:35:12,080 --> 03:35:13,920
them to market through an online auction
5801
03:35:13,920 --> 03:35:16,800
system. The first washing station was
5802
03:35:16,800 --> 03:35:19,120
built in 2004 with the assistance from
5803
03:35:19,120 --> 03:35:21,040
the United States Agency for
5804
03:35:21,040 --> 03:35:24,239
International Development, USAD.
5805
03:35:24,239 --> 03:35:26,080
Many more followed and the number has
5806
03:35:26,080 --> 03:35:28,399
grown dramatically in recent years with
5807
03:35:28,399 --> 03:35:32,239
around 300 in operation today. The Pearl
5808
03:35:32,239 --> 03:35:34,319
project, partnership for enhancing
5809
03:35:34,319 --> 03:35:36,960
agriculture in Rwanda through linkages,
5810
03:35:36,960 --> 03:35:38,479
was successful in helping spread
5811
03:35:38,479 --> 03:35:40,960
knowledge and train young aronomists. It
5812
03:35:40,960 --> 03:35:43,120
has since become the spread project
5813
03:35:43,120 --> 03:35:45,840
sustaining partnerships to enhance rural
5814
03:35:45,840 --> 03:35:48,239
enterprise and agrous development and
5815
03:35:48,239 --> 03:35:49,840
both projects have focused their efforts
5816
03:35:49,840 --> 03:35:52,479
in the Bhutari region. Rwanda is known
5817
03:35:52,479 --> 03:35:54,479
as the land of a thousand hills and
5818
03:35:54,479 --> 03:35:56,160
certainly has the altitude and weather
5819
03:35:56,160 --> 03:35:58,640
to grow great coffee. However, there is
5820
03:35:58,640 --> 03:36:00,800
the problem of widespread soil depletion
5821
03:36:00,800 --> 03:36:03,120
and transport still poses a challenge
5822
03:36:03,120 --> 03:36:04,880
often adding great expense to production
5823
03:36:04,880 --> 03:36:06,960
costs. When worldwide coffee prices
5824
03:36:06,960 --> 03:36:09,200
increased around 2010, it was a
5825
03:36:09,200 --> 03:36:10,800
challenge in Rwanda and much of the rest
5826
03:36:10,800 --> 03:36:12,720
of the world to find suitable incentives
5827
03:36:12,720 --> 03:36:14,479
to keep the quality high. When the
5828
03:36:14,479 --> 03:36:16,399
market pays high prices, there is little
5829
03:36:16,399 --> 03:36:17,920
reason to spend money to increase
5830
03:36:17,920 --> 03:36:20,080
quality as even lowquality coffee is
5831
03:36:20,080 --> 03:36:22,319
sufficiently profitable. However,
5832
03:36:22,319 --> 03:36:24,399
recently the quality of Rwanda coffees
5833
03:36:24,399 --> 03:36:27,200
has been excellent. Rwanda does grow and
5834
03:36:27,200 --> 03:36:29,279
export a small amount of Robusta, but
5835
03:36:29,279 --> 03:36:30,960
most of its output is fully washed
5836
03:36:30,960 --> 03:36:32,479
Arabica.
5837
03:36:32,479 --> 03:36:35,279
The potato defect. This is a particular
5838
03:36:35,279 --> 03:36:37,600
and unusual defect found only in coffees
5839
03:36:37,600 --> 03:36:39,840
from Burundi and Rwanda. It's caused by
5840
03:36:39,840 --> 03:36:42,000
an unknown bacteria entering the cherry
5841
03:36:42,000 --> 03:36:44,239
skin and producing an unpleasant toxin.
5842
03:36:44,239 --> 03:36:46,000
It's not harmful to health, but when
5843
03:36:46,000 --> 03:36:47,920
afflicted beans are roasted and ground,
5844
03:36:47,920 --> 03:36:50,080
they release an unmistakable and pungent
5845
03:36:50,080 --> 03:36:52,560
aroma that is eerily similar to the
5846
03:36:52,560 --> 03:36:55,200
smell of peeling a raw potato. This
5847
03:36:55,200 --> 03:36:57,680
defect affects only specific beans. So,
5848
03:36:57,680 --> 03:36:59,279
finding it in your coffee does not mean
5849
03:36:59,279 --> 03:37:01,439
the whole bag is spoiled unless it's all
5850
03:37:01,439 --> 03:37:04,880
been ground. Eradication is tricky. It
5851
03:37:04,880 --> 03:37:06,800
is undetectable once posth harvest
5852
03:37:06,800 --> 03:37:08,800
processing is finished. So a coffee
5853
03:37:08,800 --> 03:37:11,040
roaster cannot do anything to detect it
5854
03:37:11,040 --> 03:37:13,439
before roasting. Even after roasting,
5855
03:37:13,439 --> 03:37:15,439
it's difficult to discover until a bean
5856
03:37:15,439 --> 03:37:18,239
with a defect is ground. It is possible
5857
03:37:18,239 --> 03:37:20,160
to do some work during processing to
5858
03:37:20,160 --> 03:37:21,439
identify the cherries that have had
5859
03:37:21,439 --> 03:37:23,520
their skins broken and are likely to be
5860
03:37:23,520 --> 03:37:25,840
tainted. Work is being done both on the
5861
03:37:25,840 --> 03:37:27,680
ground and at research level to
5862
03:37:27,680 --> 03:37:30,399
eradicate this particular defect.
5863
03:37:30,399 --> 03:37:32,160
Traceability
5864
03:37:32,160 --> 03:37:33,920
Coffees in Rwanda tend to be traceable
5865
03:37:33,920 --> 03:37:35,520
back to washing stations and the
5866
03:37:35,520 --> 03:37:37,279
numerous farmer groups and cooperatives
5867
03:37:37,279 --> 03:37:39,680
that supply them. Each producer has on
5868
03:37:39,680 --> 03:37:42,640
average just 183 trees. So it is not
5869
03:37:42,640 --> 03:37:44,720
possible to find a coffee traceable to a
5870
03:37:44,720 --> 03:37:48,319
single producer. Taste profile. Amazing
5871
03:37:48,319 --> 03:37:50,080
coffees from Rwanda often have a
5872
03:37:50,080 --> 03:37:52,319
fruiness and freshness reminiscent of
5873
03:37:52,319 --> 03:37:54,960
red apples or red grapes. Berry fruit
5874
03:37:54,960 --> 03:37:57,200
flavors and floral qualities are also
5875
03:37:57,200 --> 03:38:00,960
fairly common. Local varieties.
5876
03:38:00,960 --> 03:38:02,960
Mibberizi. This is the name of the
5877
03:38:02,960 --> 03:38:04,720
mission in Rwanda that received some
5878
03:38:04,720 --> 03:38:07,520
bourbon trees from Guatemala. Mibberi is
5879
03:38:07,520 --> 03:38:09,279
a natural variant of bourbon which
5880
03:38:09,279 --> 03:38:10,880
appeared at the mission. It was
5881
03:38:10,880 --> 03:38:12,960
initially grown in Rwanda and later
5882
03:38:12,960 --> 03:38:15,760
spread to Bundi in the 1930s.
5883
03:38:15,760 --> 03:38:18,399
Jackson. This is another Bon variant
5884
03:38:18,399 --> 03:38:20,319
that was initially grown in Rwanda and
5885
03:38:20,319 --> 03:38:24,359
has since spread to Bundi.
5886
03:38:25,920 --> 03:38:28,640
Tanzania.
5887
03:38:28,640 --> 03:38:30,560
Oral histories tell of coffee coming to
5888
03:38:30,560 --> 03:38:32,640
Tanzania from Ethiopia in the 16th
5889
03:38:32,640 --> 03:38:34,720
century. Brought by the higher people
5890
03:38:34,720 --> 03:38:37,040
and known as higher coffee or amwani.
5891
03:38:37,040 --> 03:38:39,200
This is probably a robust variety and
5892
03:38:39,200 --> 03:38:41,040
has since become strongly entwined in
5893
03:38:41,040 --> 03:38:43,520
Tanzanian culture. The ripe cherries
5894
03:38:43,520 --> 03:38:45,279
would be boiled and then smoked for
5895
03:38:45,279 --> 03:38:47,200
several days and chewed rather than
5896
03:38:47,200 --> 03:38:50,160
brewed into a drink. Coffee first became
5897
03:38:50,160 --> 03:38:52,239
a cash crop for Tanzania, previously
5898
03:38:52,239 --> 03:38:55,439
Tangana under German colonial rule. In
5899
03:38:55,439 --> 03:38:57,680
1911, the colonists mandated the
5900
03:38:57,680 --> 03:38:59,680
planting of Arabica trees throughout the
5901
03:38:59,680 --> 03:39:02,399
Bukoba region. Their methods were very
5902
03:39:02,399 --> 03:39:03,840
different from the way the higher people
5903
03:39:03,840 --> 03:39:05,200
had traditionally dealt with coffee
5904
03:39:05,200 --> 03:39:07,040
growing, and the hire were reluctant to
5905
03:39:07,040 --> 03:39:09,600
replace their food crops with coffee.
5906
03:39:09,600 --> 03:39:11,600
However, the region did start to produce
5907
03:39:11,600 --> 03:39:13,760
more and more coffee. Other parts of the
5908
03:39:13,760 --> 03:39:15,359
country were less familiar with coffee
5909
03:39:15,359 --> 03:39:17,200
and so provided less resistance to
5910
03:39:17,200 --> 03:39:19,279
growing it. The Chagga tribe living
5911
03:39:19,279 --> 03:39:21,120
around Mount Kilimanjaro switched
5912
03:39:21,120 --> 03:39:22,960
completely to coffee production when
5913
03:39:22,960 --> 03:39:25,520
Germany put an end to the slave trade.
5914
03:39:25,520 --> 03:39:27,680
After World War I, control of the region
5915
03:39:27,680 --> 03:39:29,600
fell to the British. They launched a
5916
03:39:29,600 --> 03:39:31,120
campaign to plant over 10 million
5917
03:39:31,120 --> 03:39:33,520
seedlings in Bkoba, but they too fell
5918
03:39:33,520 --> 03:39:35,520
into conflict with the hire, which often
5919
03:39:35,520 --> 03:39:38,239
resulted in trees being uprooted. As a
5920
03:39:38,239 --> 03:39:40,479
result, there was not a strong growth in
5921
03:39:40,479 --> 03:39:42,000
production in the region compared to
5922
03:39:42,000 --> 03:39:44,640
that in the Chagger region. However, the
5923
03:39:44,640 --> 03:39:47,200
first cooperative was formed in 1925
5924
03:39:47,200 --> 03:39:49,279
called the Kilamanjaro Native Planters
5925
03:39:49,279 --> 03:39:52,000
Association, the KN&NA. This was the
5926
03:39:52,000 --> 03:39:53,760
first of several cooperatives and the
5927
03:39:53,760 --> 03:39:55,439
producers enjoyed their newfound ability
5928
03:39:55,439 --> 03:39:57,279
to sell more directly to London and to
5929
03:39:57,279 --> 03:39:59,520
achieve better prices. After
5930
03:39:59,520 --> 03:40:02,000
independence was granted in 1961, the
5931
03:40:02,000 --> 03:40:03,680
Tanzanian government turned its
5932
03:40:03,680 --> 03:40:05,760
attention to coffee, hoping to double
5933
03:40:05,760 --> 03:40:08,319
production by 1970, a goal they did not
5934
03:40:08,319 --> 03:40:10,479
achieve. After struggling with low
5935
03:40:10,479 --> 03:40:12,080
growth in the industry, high levels of
5936
03:40:12,080 --> 03:40:14,399
inflation, and a declining economy, the
5937
03:40:14,399 --> 03:40:16,239
government changed to a multi-party
5938
03:40:16,239 --> 03:40:18,720
democracy. During the early and mid
5939
03:40:18,720 --> 03:40:20,960
1990s, reforms were implemented in the
5940
03:40:20,960 --> 03:40:23,279
coffee industry to allow the more direct
5941
03:40:23,279 --> 03:40:25,359
sale of coffee from producers to buyers
5942
03:40:25,359 --> 03:40:26,800
instead of driving everything through
5943
03:40:26,800 --> 03:40:29,120
the state coffee marketing board. The
5944
03:40:29,120 --> 03:40:30,720
coffee industry suffered a serious
5945
03:40:30,720 --> 03:40:32,960
setback in the late 1990s when coffee
5946
03:40:32,960 --> 03:40:34,640
wilt disease spread through the country
5947
03:40:34,640 --> 03:40:36,800
and caused significant losses of coffee
5948
03:40:36,800 --> 03:40:38,560
trees in the north close to the border
5949
03:40:38,560 --> 03:40:41,359
with Uganda. Today, Tanzania's coffee
5950
03:40:41,359 --> 03:40:44,800
production is about 70% Arabica and 30%
5951
03:40:44,800 --> 03:40:46,399
Robusta.
5952
03:40:46,399 --> 03:40:48,239
Traceability
5953
03:40:48,239 --> 03:40:50,479
around 90% of coffee in Tanzania is
5954
03:40:50,479 --> 03:40:53,520
produced by its 450,000 small holder
5955
03:40:53,520 --> 03:40:55,920
farmers. The remaining 10% comes from
5956
03:40:55,920 --> 03:40:58,319
larger estates. It is possible to find
5957
03:40:58,319 --> 03:41:00,160
coffees traceable back to a cooperative
5958
03:41:00,160 --> 03:41:02,000
of growers and their washing stations or
5959
03:41:02,000 --> 03:41:04,160
back to a single farm if it is an estate
5960
03:41:04,160 --> 03:41:06,319
coffee. The better coffees I have tasted
5961
03:41:06,319 --> 03:41:07,600
in recent years have come from the
5962
03:41:07,600 --> 03:41:09,439
estates. I would recommend seeking them
5963
03:41:09,439 --> 03:41:13,120
out first. Grading. Tanzania uses what
5964
03:41:13,120 --> 03:41:14,479
is sometimes called the British
5965
03:41:14,479 --> 03:41:16,800
nomenclature of grading similar to that
5966
03:41:16,800 --> 03:41:20,720
in Kenya. These grades include A, A, B,
5967
03:41:20,720 --> 03:41:28,160
PB, C, E, F, AF, TT, UG, and TE X. Taste
5968
03:41:28,160 --> 03:41:30,640
profile. Complex with bright and lively
5969
03:41:30,640 --> 03:41:32,640
acidity, and often with berry and fruity
5970
03:41:32,640 --> 03:41:35,120
flavors, Tanzanian coffees can be juicy,
5971
03:41:35,120 --> 03:41:39,160
interesting, and delicious.
5972
03:41:40,960 --> 03:41:43,600
Uganda.
5973
03:41:43,600 --> 03:41:45,439
Uganda is one of the few countries in
5974
03:41:45,439 --> 03:41:47,200
the world with indigenous coffee with
5975
03:41:47,200 --> 03:41:49,120
Robusta growing wild around Lake
5976
03:41:49,120 --> 03:41:51,760
Victoria. Coffee is an enormous part of
5977
03:41:51,760 --> 03:41:53,680
the Ugandan export economy and the
5978
03:41:53,680 --> 03:41:55,200
country is one of the largest producers
5979
03:41:55,200 --> 03:41:57,840
of coffee in the world. However, as most
5980
03:41:57,840 --> 03:42:00,239
of that coffee is robuster, Uganda has
5981
03:42:00,239 --> 03:42:02,000
struggled to achieve a reputation for
5982
03:42:02,000 --> 03:42:04,880
quality. Although the indigenous Robusta
5983
03:42:04,880 --> 03:42:06,720
crops had been part of Ugandan culture
5984
03:42:06,720 --> 03:42:08,800
for hundreds of years, coffee wasn't
5985
03:42:08,800 --> 03:42:10,160
originally part of the country's
5986
03:42:10,160 --> 03:42:12,560
agricultural industry. In the early
5987
03:42:12,560 --> 03:42:15,200
1900s, Arabica was introduced, probably
5988
03:42:15,200 --> 03:42:17,840
from Malawi and Ethiopia. This crop
5989
03:42:17,840 --> 03:42:19,840
didn't do well and struggled against
5990
03:42:19,840 --> 03:42:22,399
disease. However, around the same time,
5991
03:42:22,399 --> 03:42:23,920
there was an increase in the farming of
5992
03:42:23,920 --> 03:42:26,080
Robusta, and the more disease resistant
5993
03:42:26,080 --> 03:42:29,840
variety seemed to flourish. In 1925,
5994
03:42:29,840 --> 03:42:32,080
coffee made up only 1% of the country's
5995
03:42:32,080 --> 03:42:34,239
exports, but was considered an important
5996
03:42:34,239 --> 03:42:36,319
crop and well suited to the increasing
5997
03:42:36,319 --> 03:42:38,880
numbers of smallh holder farmers. In
5998
03:42:38,880 --> 03:42:41,040
1929, the Coffee Industry Board was
5999
03:42:41,040 --> 03:42:43,279
established. Cooperative farming acted
6000
03:42:43,279 --> 03:42:45,120
as a catalyst for the industry's growth,
6001
03:42:45,120 --> 03:42:47,120
and in the 1940s, coffee became the
6002
03:42:47,120 --> 03:42:49,680
country's principal export. Following
6003
03:42:49,680 --> 03:42:51,439
independence, the government passed a
6004
03:42:51,439 --> 03:42:54,239
coffee act in 1969 that gave the coffee
6005
03:42:54,239 --> 03:42:56,160
industry board full control over
6006
03:42:56,160 --> 03:42:58,080
pricing. Coffee remained a strong
6007
03:42:58,080 --> 03:43:00,720
industry through EDM's regime, boyed for
6008
03:43:00,720 --> 03:43:02,800
a time by the global increase in prices
6009
03:43:02,800 --> 03:43:06,160
caused by the frost in Brazil in 1975.
6010
03:43:06,160 --> 03:43:08,640
In the 1980s, it was still the strongest
6011
03:43:08,640 --> 03:43:11,439
cash crop and production grew. However,
6012
03:43:11,439 --> 03:43:13,040
an increasing amount of coffee was
6013
03:43:13,040 --> 03:43:14,880
smuggled over borders into neighboring
6014
03:43:14,880 --> 03:43:16,720
countries to be sold at a higher price
6015
03:43:16,720 --> 03:43:19,600
than that mandated by the government. In
6016
03:43:19,600 --> 03:43:22,000
1988, the coffee industry board
6017
03:43:22,000 --> 03:43:24,319
increased the prices it paid to farmers.
6018
03:43:24,319 --> 03:43:25,520
But at the end of the year, it was
6019
03:43:25,520 --> 03:43:27,279
deeply in debt and had to be bailed out
6020
03:43:27,279 --> 03:43:29,520
by the government. The collapse of the
6021
03:43:29,520 --> 03:43:32,080
international coffee agreement in 1989
6022
03:43:32,080 --> 03:43:34,560
caused a dramatic drop in prices and the
6023
03:43:34,560 --> 03:43:36,399
government devalued the Ugandan shilling
6024
03:43:36,399 --> 03:43:38,560
in an effort to make coffee exports more
6025
03:43:38,560 --> 03:43:41,920
appealing globally. In 1990, production
6026
03:43:41,920 --> 03:43:44,239
dropped by 20% not only because of
6027
03:43:44,239 --> 03:43:46,160
prices but also because of drought and a
6028
03:43:46,160 --> 03:43:48,000
shift away from coffee towards other
6029
03:43:48,000 --> 03:43:50,640
subsistance crops. In the early '90s,
6030
03:43:50,640 --> 03:43:52,319
the industry became increasingly
6031
03:43:52,319 --> 03:43:54,080
liberalized with the government only
6032
03:43:54,080 --> 03:43:56,000
playing a supporting role in marketing
6033
03:43:56,000 --> 03:43:58,080
and development. From here, we can draw
6034
03:43:58,080 --> 03:44:00,239
a fairly straight line to today's coffee
6035
03:44:00,239 --> 03:44:02,239
industry. The Ugandan Coffee Development
6036
03:44:02,239 --> 03:44:04,720
Authority has continued to relax rules,
6037
03:44:04,720 --> 03:44:06,720
allowing better traceability and easier
6038
03:44:06,720 --> 03:44:08,720
access to Ugandan coffee. Producer
6039
03:44:08,720 --> 03:44:10,160
groups are increasingly building their
6040
03:44:10,160 --> 03:44:12,720
own brands and reputations. Robusta
6041
03:44:12,720 --> 03:44:14,800
remains the primary coffee export, and
6042
03:44:14,800 --> 03:44:16,720
Uganda is building a reputation for good
6043
03:44:16,720 --> 03:44:19,199
quality Robusta. Arabica production
6044
03:44:19,199 --> 03:44:21,600
remains relatively small, but quality is
6045
03:44:21,600 --> 03:44:24,080
increasing. In the coming years, Ugandan
6046
03:44:24,080 --> 03:44:25,760
coffees will probably play a bigger and
6047
03:44:25,760 --> 03:44:28,479
bigger role in the specialty world.
6048
03:44:28,479 --> 03:44:30,319
Traceability. The best coffees from
6049
03:44:30,319 --> 03:44:32,000
Uganda generally come from producer
6050
03:44:32,000 --> 03:44:34,080
groups or cooperatives. There are two
6051
03:44:34,080 --> 03:44:36,960
terms unique to Ugandan coffees. Wugar,
6052
03:44:36,960 --> 03:44:40,080
washed Ugandan Arabica, and Dugar, dried
6053
03:44:40,080 --> 03:44:42,800
Ugandan Arabica. The country produces
6054
03:44:42,800 --> 03:44:45,120
coffee nearly all year round, with most
6055
03:44:45,120 --> 03:44:47,359
areas having a main crop and a second
6056
03:44:47,359 --> 03:44:50,880
smaller crop known as a fly crop. Taste
6057
03:44:50,880 --> 03:44:53,120
profile. Exceptional coffee from Uganda
6058
03:44:53,120 --> 03:44:55,199
is still relatively rare, but the best
6059
03:44:55,199 --> 03:44:57,359
cups are sweet, full of dark fruits, and
6060
03:44:57,359 --> 03:45:00,920
have a clean finish.
6061
03:45:02,479 --> 03:45:05,040
Zambia.
6062
03:45:05,040 --> 03:45:07,199
Zambia has been for quite some time
6063
03:45:07,199 --> 03:45:08,800
overlooked by much of the specialty
6064
03:45:08,800 --> 03:45:10,800
coffee industry. One could argue that
6065
03:45:10,800 --> 03:45:12,640
it's a chicken and egg situation as
6066
03:45:12,640 --> 03:45:14,399
historically little interest from
6067
03:45:14,399 --> 03:45:16,239
specialty buyers has led to little
6068
03:45:16,239 --> 03:45:17,920
investment in quality and little
6069
03:45:17,920 --> 03:45:19,920
investment in quality has led to little
6070
03:45:19,920 --> 03:45:22,720
interest from specialty buyers. Coffee
6071
03:45:22,720 --> 03:45:25,199
was introduced to Zambia in the 1950s by
6072
03:45:25,199 --> 03:45:26,880
missionaries who brought bourbon seed
6073
03:45:26,880 --> 03:45:29,359
stock from Tanzania and Kenya. However,
6074
03:45:29,359 --> 03:45:31,279
the industry did not gear up production
6075
03:45:31,279 --> 03:45:33,760
until the late 1970s and early 1980s
6076
03:45:33,760 --> 03:45:35,199
with the assistance of funding from the
6077
03:45:35,199 --> 03:45:37,600
World Bank. Problems with pests and
6078
03:45:37,600 --> 03:45:39,600
diseases led growers to adopt the
6079
03:45:39,600 --> 03:45:41,760
catamore hybrid which is less delicious
6080
03:45:41,760 --> 03:45:44,319
than bourbon. This was in some ways a
6081
03:45:44,319 --> 03:45:46,160
temporary switch and the government went
6082
03:45:46,160 --> 03:45:48,080
back to recommending Bourbon but there
6083
03:45:48,080 --> 03:45:49,840
is still a fair amount of catamar in the
6084
03:45:49,840 --> 03:45:52,239
country. Zambia's coffee exports peaked
6085
03:45:52,239 --> 03:45:55,840
in 2005 2006 at around 6 half thousand
6086
03:45:55,840 --> 03:45:58,080
metric tonses but have dropped
6087
03:45:58,080 --> 03:46:00,239
dramatically since. Some attribute the
6088
03:46:00,239 --> 03:46:02,479
drop to low prices and a crucial lack of
6089
03:46:02,479 --> 03:46:04,880
long-term financing in the industry. In
6090
03:46:04,880 --> 03:46:06,640
addition to this, the country's largest
6091
03:46:06,640 --> 03:46:09,199
producer closed in 2008 after defaulting
6092
03:46:09,199 --> 03:46:11,680
on its loans. The Northern Coffee Corp
6093
03:46:11,680 --> 03:46:13,760
was onethird of the country's 6,000
6094
03:46:13,760 --> 03:46:16,000
metric tonses at the time of closure.
6095
03:46:16,000 --> 03:46:18,319
Total production dropped to just 300
6096
03:46:18,319 --> 03:46:20,880
tons in 2012, although now it seems to
6097
03:46:20,880 --> 03:46:23,760
be recovering. Most of Zambia's coffee
6098
03:46:23,760 --> 03:46:25,600
comes from larger estates, although
6099
03:46:25,600 --> 03:46:27,040
there has been some encouragement of
6100
03:46:27,040 --> 03:46:29,040
small holders too. The estates are
6101
03:46:29,040 --> 03:46:30,880
generally well-run, have good access to
6102
03:46:30,880 --> 03:46:32,399
modern equipment because coffee
6103
03:46:32,399 --> 03:46:34,399
production here started relatively late
6104
03:46:34,399 --> 03:46:36,720
and may be owned by multinationals.
6105
03:46:36,720 --> 03:46:38,479
Small holder farming has struggled to
6106
03:46:38,479 --> 03:46:40,479
take hold. Access to fertilizer and
6107
03:46:40,479 --> 03:46:41,920
equipment has been difficult and
6108
03:46:41,920 --> 03:46:44,000
generally the quality has not been high.
6109
03:46:44,000 --> 03:46:46,000
The lack of access to water and decent
6110
03:46:46,000 --> 03:46:47,840
post-h harvest processing has further
6111
03:46:47,840 --> 03:46:49,600
hindered the production of clean, sweet
6112
03:46:49,600 --> 03:46:52,640
coffees. Traceability.
6113
03:46:52,640 --> 03:46:54,640
The best coffees in Zambia tend to come
6114
03:46:54,640 --> 03:46:56,640
from single estates, although you may
6115
03:46:56,640 --> 03:46:59,040
have to look hard to find them. Not only
6116
03:46:59,040 --> 03:47:00,880
is overall production small in Zambia,
6117
03:47:00,880 --> 03:47:02,399
but high-quality coffees are not
6118
03:47:02,399 --> 03:47:04,800
commonplace. Frustratingly, the country
6119
03:47:04,800 --> 03:47:06,880
has the undeniable potential to produce
6120
03:47:06,880 --> 03:47:09,120
stellar coffees from its seedtock to its
6121
03:47:09,120 --> 03:47:10,640
geography.
6122
03:47:10,640 --> 03:47:13,600
Taste profile. The rare excellent
6123
03:47:13,600 --> 03:47:15,439
coffees are bright and floral with a
6124
03:47:15,439 --> 03:47:19,399
clean fruitlike complexity.
6125
03:47:21,040 --> 03:47:23,680
Asia
6126
03:47:23,680 --> 03:47:25,439
Myth and history have shaped the
6127
03:47:25,439 --> 03:47:27,120
inheritance of coffee cultivation in
6128
03:47:27,120 --> 03:47:29,680
Asia. From robusta beans smuggled into
6129
03:47:29,680 --> 03:47:31,680
India by a pilgrim from Yemen to the
6130
03:47:31,680 --> 03:47:33,760
lucrative export of Indonesian beans by
6131
03:47:33,760 --> 03:47:35,439
the Dutch East India Company during the
6132
03:47:35,439 --> 03:47:37,840
16th century, Asia now supplies a
6133
03:47:37,840 --> 03:47:39,439
significant percentage of commodity
6134
03:47:39,439 --> 03:47:42,160
grade coffee to the market. Yemen is
6135
03:47:42,160 --> 03:47:44,319
perhaps the notable exception. Its
6136
03:47:44,319 --> 03:47:46,479
comparatively small export quantities of
6137
03:47:46,479 --> 03:47:48,960
unique beans remain in strong demand
6138
03:47:48,960 --> 03:47:51,960
globally.
6139
03:47:53,680 --> 03:47:56,160
China.
6140
03:47:56,160 --> 03:47:58,080
In many ways, the eyes of the coffee
6141
03:47:58,080 --> 03:48:00,239
world are on China. As a consuming
6142
03:48:00,239 --> 03:48:01,920
country, it has the potential to
6143
03:48:01,920 --> 03:48:03,920
destabilize the global industry. But
6144
03:48:03,920 --> 03:48:05,920
China is also starting to produce
6145
03:48:05,920 --> 03:48:08,319
surprisingly large volumes of coffee.
6146
03:48:08,319 --> 03:48:09,680
Growers are beginning to turn their
6147
03:48:09,680 --> 03:48:11,359
attention to quality, pushing the
6148
03:48:11,359 --> 03:48:12,880
boundaries of what is possible with the
6149
03:48:12,880 --> 03:48:15,199
soil, climate, and varieties found
6150
03:48:15,199 --> 03:48:17,199
there. Coffee was introduced to the
6151
03:48:17,199 --> 03:48:19,520
Yunan province by a French missionary in
6152
03:48:19,520 --> 03:48:22,319
1892. The story is that he crossed the
6153
03:48:22,319 --> 03:48:24,239
border from Vietnam bringing with him
6154
03:48:24,239 --> 03:48:26,080
coffee seeds and then planted them near
6155
03:48:26,080 --> 03:48:28,880
his church in the village of Jukula. For
6156
03:48:28,880 --> 03:48:30,560
almost a hundred years, very little
6157
03:48:30,560 --> 03:48:31,600
happened in the way of coffee
6158
03:48:31,600 --> 03:48:33,520
production. Unsurprisingly, in a region
6159
03:48:33,520 --> 03:48:35,760
famous for the amount and quality of tea
6160
03:48:35,760 --> 03:48:38,720
it grows. In 1988, coffee production was
6161
03:48:38,720 --> 03:48:40,720
invigorated in Yunan as part of a joint
6162
03:48:40,720 --> 03:48:42,000
venture with the United Nations
6163
03:48:42,000 --> 03:48:44,080
Development Program and the World Bank.
6164
03:48:44,080 --> 03:48:46,000
Its success probably lies with the
6165
03:48:46,000 --> 03:48:47,760
interest and support of Nestle, which
6166
03:48:47,760 --> 03:48:50,239
encouraged growth in the region. Coffee
6167
03:48:50,239 --> 03:48:51,920
production stayed relatively small until
6168
03:48:51,920 --> 03:48:54,720
around 2009 when a significant jump
6169
03:48:54,720 --> 03:48:57,040
occurred. This was probably due to a
6170
03:48:57,040 --> 03:48:58,880
combination of lower tea prices and a
6171
03:48:58,880 --> 03:49:00,560
brief spike in the global price of
6172
03:49:00,560 --> 03:49:02,880
coffee. The coffee industry continues to
6173
03:49:02,880 --> 03:49:04,960
grow in Hunan, boyed in particular by
6174
03:49:04,960 --> 03:49:07,279
the growing market throughout China. Per
6175
03:49:07,279 --> 03:49:09,199
capita consumption of coffee in China is
6176
03:49:09,199 --> 03:49:11,920
still incredibly low, but its enormous
6177
03:49:11,920 --> 03:49:13,920
population means the Chinese market has
6178
03:49:13,920 --> 03:49:16,160
the potential to have an enormous impact
6179
03:49:16,160 --> 03:49:17,840
on the supply and demand of coffee
6180
03:49:17,840 --> 03:49:20,800
production worldwide. Right now, China
6181
03:49:20,800 --> 03:49:22,479
is beginning to get a taste for its own
6182
03:49:22,479 --> 03:49:24,479
coffee. The best Chinese coffee I have
6183
03:49:24,479 --> 03:49:27,040
tasted was only available in China.
6184
03:49:27,040 --> 03:49:28,960
Quality-based auctions are increasingly
6185
03:49:28,960 --> 03:49:30,880
popular, and prices being paid for
6186
03:49:30,880 --> 03:49:33,040
locally grown coffee are very high. This
6187
03:49:33,040 --> 03:49:35,040
makes China an unusual market and
6188
03:49:35,040 --> 03:49:37,439
certainly one to watch. China is now
6189
03:49:37,439 --> 03:49:39,040
exporting some excellent coffee which is
6190
03:49:39,040 --> 03:49:41,600
well worth seeking out. Many of the lots
6191
03:49:41,600 --> 03:49:43,600
are still varieties chosen for disease
6192
03:49:43,600 --> 03:49:45,600
resistance rather than taste and there
6193
03:49:45,600 --> 03:49:47,279
are still challenges to be overcome with
6194
03:49:47,279 --> 03:49:48,880
the cultivation of more delicate
6195
03:49:48,880 --> 03:49:51,279
varieties. However, I expect to see
6196
03:49:51,279 --> 03:49:53,600
better and better every year.
6197
03:49:53,600 --> 03:49:55,279
Traceability.
6198
03:49:55,279 --> 03:49:57,359
The best lots from China can come from a
6199
03:49:57,359 --> 03:49:58,800
single farm or from a group of
6200
03:49:58,800 --> 03:50:00,960
producers. They are absolutely worth
6201
03:50:00,960 --> 03:50:03,040
seeking out despite the fact that China
6202
03:50:03,040 --> 03:50:04,560
does not yet have the pedigree and
6203
03:50:04,560 --> 03:50:06,399
expectation of quality that other
6204
03:50:06,399 --> 03:50:10,479
producing countries have. Taste profile.
6205
03:50:10,479 --> 03:50:12,239
The better coffees coming from China
6206
03:50:12,239 --> 03:50:14,080
have a pleasant sweetness and fruiness,
6207
03:50:14,080 --> 03:50:15,600
though many still carry a little
6208
03:50:15,600 --> 03:50:18,399
woodiness or earthiness too. Relatively
6209
03:50:18,399 --> 03:50:20,399
low in acidity and often relatively
6210
03:50:20,399 --> 03:50:23,399
fullbodied.
6211
03:50:25,199 --> 03:50:27,760
India.
6212
03:50:27,760 --> 03:50:29,439
The origins of coffee production in
6213
03:50:29,439 --> 03:50:31,680
southern India are entwined with myth.
6214
03:50:31,680 --> 03:50:34,080
The story goes that a pilgrim named Baba
6215
03:50:34,080 --> 03:50:37,040
Budan passed through Yemen in 1670 while
6216
03:50:37,040 --> 03:50:39,120
returning from Mecca and smuggled out
6217
03:50:39,120 --> 03:50:41,439
seven coffee seeds the export of which
6218
03:50:41,439 --> 03:50:43,840
was strictly controlled because he took
6219
03:50:43,840 --> 03:50:46,160
seven a secank number in Islam. It was
6220
03:50:46,160 --> 03:50:49,600
considered a religious act. Baba Budan
6221
03:50:49,600 --> 03:50:51,920
planted these first seeds in what is now
6222
03:50:51,920 --> 03:50:54,160
known as the Chikmagalura district of
6223
03:50:54,160 --> 03:50:56,560
the Carnataka region and there they
6224
03:50:56,560 --> 03:50:58,880
thrived. The hills there now bear his
6225
03:50:58,880 --> 03:51:01,760
name Baba Budangiri and this is still an
6226
03:51:01,760 --> 03:51:04,399
important coffee growing area. It wasn't
6227
03:51:04,399 --> 03:51:05,920
until the middle of the 19th century
6228
03:51:05,920 --> 03:51:07,840
under British colonial rule that coffee
6229
03:51:07,840 --> 03:51:09,600
plantations in southern India began to
6230
03:51:09,600 --> 03:51:11,920
flourish. This was short-lived, however,
6231
03:51:11,920 --> 03:51:13,920
and coffeey's popularity began to wne
6232
03:51:13,920 --> 03:51:16,640
again. In the 1870s, the industry
6233
03:51:16,640 --> 03:51:18,479
suffered due to an increasing demand for
6234
03:51:18,479 --> 03:51:20,239
tea, combined with an increasing
6235
03:51:20,239 --> 03:51:22,080
incidence of leaf rust, which attacked
6236
03:51:22,080 --> 03:51:24,560
the coffee plants. Many plantations
6237
03:51:24,560 --> 03:51:26,640
switched to tea production. Ironically,
6238
03:51:26,640 --> 03:51:28,160
the same plantations that had been
6239
03:51:28,160 --> 03:51:30,640
successful exporting their coffee. Leaf
6240
03:51:30,640 --> 03:51:32,960
rust did not drive coffee out of India,
6241
03:51:32,960 --> 03:51:35,040
however, but instead encouraged research
6242
03:51:35,040 --> 03:51:37,680
into rust resistant varieties. This
6243
03:51:37,680 --> 03:51:39,680
research was relatively successful and
6244
03:51:39,680 --> 03:51:41,600
some new varieties were bred. Although
6245
03:51:41,600 --> 03:51:43,359
this was before the flavor of the coffee
6246
03:51:43,359 --> 03:51:45,920
was deemed to be very important. In
6247
03:51:45,920 --> 03:51:48,399
1942, the coffee board of India was
6248
03:51:48,399 --> 03:51:50,560
created by way of a government act that
6249
03:51:50,560 --> 03:51:53,120
began the regulation of the industry.
6250
03:51:53,120 --> 03:51:55,040
Some argue that by pooling coffees from
6251
03:51:55,040 --> 03:51:57,199
many producers, the government reduced
6252
03:51:57,199 --> 03:51:59,359
incentives for producers to improve the
6253
03:51:59,359 --> 03:52:01,359
quality of their coffee. However,
6254
03:52:01,359 --> 03:52:03,359
production grew and in the 1990s,
6255
03:52:03,359 --> 03:52:05,040
India's output increased by an
6256
03:52:05,040 --> 03:52:07,359
astonishing 30%.
6257
03:52:07,359 --> 03:52:09,279
During the 1990s, there was also a
6258
03:52:09,279 --> 03:52:11,279
decrease in regulation governing how and
6259
03:52:11,279 --> 03:52:13,359
where producers could sell their coffee.
6260
03:52:13,359 --> 03:52:15,600
The domestic coffee market in India also
6261
03:52:15,600 --> 03:52:18,319
grew rapidly. While India has a very low
6262
03:52:18,319 --> 03:52:20,399
per capita consumption of coffee, tea
6263
03:52:20,399 --> 03:52:22,479
being a far cheaper alternative, the
6264
03:52:22,479 --> 03:52:24,399
population is so large that the total
6265
03:52:24,399 --> 03:52:26,960
consumption is quite sizable. The annual
6266
03:52:26,960 --> 03:52:30,160
consumption per person is just 100 g 3
6267
03:52:30,160 --> 03:52:32,239
ounces. But this results in a total
6268
03:52:32,239 --> 03:52:34,319
consumption of 2 million bags of coffee
6269
03:52:34,319 --> 03:52:37,359
per year. India produces just over 5
6270
03:52:37,359 --> 03:52:39,120
million bags in total. Although the
6271
03:52:39,120 --> 03:52:41,680
majority of this is Robusta,
6272
03:52:41,680 --> 03:52:44,160
Robusta is in many ways better suited to
6273
03:52:44,160 --> 03:52:46,560
India than Arabica. The lower altitudes
6274
03:52:46,560 --> 03:52:49,359
and climate make Robusta yields high.
6275
03:52:49,359 --> 03:52:51,199
More care and attention is paid to the
6276
03:52:51,199 --> 03:52:53,040
production of Robusta in India than in
6277
03:52:53,040 --> 03:52:55,439
most other countries, so it occupies the
6278
03:52:55,439 --> 03:52:57,920
premium end of the market. Even the best
6279
03:52:57,920 --> 03:53:00,160
robusters still carry the distinctive
6280
03:53:00,160 --> 03:53:02,319
woody flavors of the species. But the
6281
03:53:02,319 --> 03:53:04,160
relative lack of unclean flavors in
6282
03:53:04,160 --> 03:53:06,000
Indian Robusta makes them popular with
6283
03:53:06,000 --> 03:53:08,080
roasters who still like Robusta in their
6284
03:53:08,080 --> 03:53:10,000
espresso blends.
6285
03:53:10,000 --> 03:53:11,520
Monsooning.
6286
03:53:11,520 --> 03:53:13,040
One of the better known coffees from
6287
03:53:13,040 --> 03:53:15,439
India is called monsoon malabar and it's
6288
03:53:15,439 --> 03:53:17,199
created by an unusual process called
6289
03:53:17,199 --> 03:53:19,600
monsooning. Monsooning is now a
6290
03:53:19,600 --> 03:53:21,439
controlled process but it began
6291
03:53:21,439 --> 03:53:23,760
completely by accident. During its
6292
03:53:23,760 --> 03:53:25,600
export from India to Europe at the time
6293
03:53:25,600 --> 03:53:27,359
of the British Raj, coffee was
6294
03:53:27,359 --> 03:53:29,600
transported in wooden boxes and was
6295
03:53:29,600 --> 03:53:32,000
therefore subjected to the wet weather
6296
03:53:32,000 --> 03:53:34,239
that came during the monsoon months. The
6297
03:53:34,239 --> 03:53:36,239
raw coffee absorbed a great deal of
6298
03:53:36,239 --> 03:53:38,000
moisture which had a strong effect on
6299
03:53:38,000 --> 03:53:40,720
the resulting cup. As export practices
6300
03:53:40,720 --> 03:53:42,960
improved, the demand for this unusual
6301
03:53:42,960 --> 03:53:44,960
coffee still remained. So the process
6302
03:53:44,960 --> 03:53:46,800
was recreated in factories along the
6303
03:53:46,800 --> 03:53:49,520
West Coast. Monsooning is only done with
6304
03:53:49,520 --> 03:53:51,600
naturally processed coffees. The raw
6305
03:53:51,600 --> 03:53:53,760
coffee looks very pale afterwards and is
6306
03:53:53,760 --> 03:53:56,160
somewhat brittle. Monsoon beans are
6307
03:53:56,160 --> 03:53:57,840
difficult to roast evenly and their
6308
03:53:57,840 --> 03:53:59,199
brittle nature means that a bag of
6309
03:53:59,199 --> 03:54:01,120
roasted coffee often contains a lot of
6310
03:54:01,120 --> 03:54:02,479
beans that have been damaged in the
6311
03:54:02,479 --> 03:54:04,640
packing process. This is nothing to
6312
03:54:04,640 --> 03:54:06,479
worry about, however, and it's not the
6313
03:54:06,479 --> 03:54:08,160
same thing as low-grade coffees that
6314
03:54:08,160 --> 03:54:09,920
contain broken pieces in them and should
6315
03:54:09,920 --> 03:54:12,319
be avoided. During the monsooning
6316
03:54:12,319 --> 03:54:14,239
process, coffee usually loses its
6317
03:54:14,239 --> 03:54:17,199
acidity, but gains pungent, wild flavors
6318
03:54:17,199 --> 03:54:19,040
that make it somewhat divisive in the
6319
03:54:19,040 --> 03:54:21,920
coffee industry. Some love the richness
6320
03:54:21,920 --> 03:54:24,080
and intensity of the cup while others
6321
03:54:24,080 --> 03:54:25,760
believe the flavors are the result of
6322
03:54:25,760 --> 03:54:27,520
defective processing and are very
6323
03:54:27,520 --> 03:54:29,199
unpleasant.
6324
03:54:29,199 --> 03:54:32,560
Traceability because 98% of India's
6325
03:54:32,560 --> 03:54:35,040
250,000 coffee producers are small
6326
03:54:35,040 --> 03:54:37,199
growers. It's often difficult to find
6327
03:54:37,199 --> 03:54:38,800
coffees traceable down to a single
6328
03:54:38,800 --> 03:54:41,199
estate. However, these are often worth
6329
03:54:41,199 --> 03:54:43,600
seeking out. Traceability may only be
6330
03:54:43,600 --> 03:54:45,279
possible back to the point of processing
6331
03:54:45,279 --> 03:54:49,520
or to a specific region. Grading. Indian
6332
03:54:49,520 --> 03:54:51,279
coffees are graded in two different
6333
03:54:51,279 --> 03:54:53,680
ways. The first is unique to India and
6334
03:54:53,680 --> 03:54:55,520
classifies all washed coffees as
6335
03:54:55,520 --> 03:54:57,520
plantation coffees, all naturally
6336
03:54:57,520 --> 03:54:59,840
processed coffees as cherry and all
6337
03:54:59,840 --> 03:55:02,000
washed robusta coffees as parchment
6338
03:55:02,000 --> 03:55:05,199
coffees. India also uses a size-based
6339
03:55:05,199 --> 03:55:08,479
grading system from AAA the largest down
6340
03:55:08,479 --> 03:55:13,040
to AA a and also PB for peeries. As in
6341
03:55:13,040 --> 03:55:14,880
many other countries that use a size
6342
03:55:14,880 --> 03:55:16,720
system, the larger bean sizes are
6343
03:55:16,720 --> 03:55:18,720
associated with higher quality, but this
6344
03:55:18,720 --> 03:55:22,560
is not necessarily true. Taste profile.
6345
03:55:22,560 --> 03:55:24,479
The best coffees from India tend to be
6346
03:55:24,479 --> 03:55:27,359
heavy, creamy, and low in acidity, but
6347
03:55:27,359 --> 03:55:31,479
rarely particularly complex.
6348
03:55:33,199 --> 03:55:35,840
Indonesia.
6349
03:55:35,840 --> 03:55:37,840
The first attempt to grow coffee on the
6350
03:55:37,840 --> 03:55:40,640
Indonesian archipelago was a failure. In
6351
03:55:40,640 --> 03:55:43,120
1696, the governor of Jakarta, then
6352
03:55:43,120 --> 03:55:45,279
Betavia, was sent a present of a few
6353
03:55:45,279 --> 03:55:46,880
coffee seedlings by the Dutch governor
6354
03:55:46,880 --> 03:55:49,520
of Malabi in India. These plants were
6355
03:55:49,520 --> 03:55:51,840
lost in a flood in Jakarta. So, a second
6356
03:55:51,840 --> 03:55:54,960
shipment was sent in 1699. These plants
6357
03:55:54,960 --> 03:55:56,560
flourished.
6358
03:55:56,560 --> 03:55:59,199
Exports of coffee began in 1711 and were
6359
03:55:59,199 --> 03:56:00,800
controlled by the Dutch East India
6360
03:56:00,800 --> 03:56:02,640
Company, usually referred to by its
6361
03:56:02,640 --> 03:56:05,520
Dutch initials, VOC.
6362
03:56:05,520 --> 03:56:07,439
Coffee arriving in Amsterdam sold for
6363
03:56:07,439 --> 03:56:11,359
high prices, 1 kilo,2 costing nearly 1%
6364
03:56:11,359 --> 03:56:14,080
of the average annual income. The price
6365
03:56:14,080 --> 03:56:15,760
slowly came down during the 18th
6366
03:56:15,760 --> 03:56:18,000
century, but coffee was undeniably very
6367
03:56:18,000 --> 03:56:21,120
profitable for the VOC. However, as Java
6368
03:56:21,120 --> 03:56:23,040
was under colonial rule at the time, it
6369
03:56:23,040 --> 03:56:24,479
was not at all profitable for the
6370
03:56:24,479 --> 03:56:27,439
farmers who grew it. In 1860, a Dutch
6371
03:56:27,439 --> 03:56:29,840
colonial official wrote a novel entitled
6372
03:56:29,840 --> 03:56:32,560
Max Havala or the coffee auctions of the
6373
03:56:32,560 --> 03:56:34,560
Dutch Trading Company which described
6374
03:56:34,560 --> 03:56:37,279
the abuses of the colonial system. This
6375
03:56:37,279 --> 03:56:39,279
book had a lasting impact on Dutch
6376
03:56:39,279 --> 03:56:41,279
society, changing public opinion about
6377
03:56:41,279 --> 03:56:42,880
the way coffee was traded and the
6378
03:56:42,880 --> 03:56:45,359
colonial system in general. The name Max
6379
03:56:45,359 --> 03:56:47,120
Havalar is now used for an ethical
6380
03:56:47,120 --> 03:56:48,560
certification within the coffee
6381
03:56:48,560 --> 03:56:51,439
industry. Initially, Indonesia produced
6382
03:56:51,439 --> 03:56:54,080
only Arabica, but coffee leaf rust wiped
6383
03:56:54,080 --> 03:56:56,880
out much of the crop in 1876.
6384
03:56:56,880 --> 03:56:58,319
There was some attempt to plant the
6385
03:56:58,319 --> 03:57:00,720
Liberica species instead, but that also
6386
03:57:00,720 --> 03:57:02,640
suffered at the hands of leaf rust, so
6387
03:57:02,640 --> 03:57:04,479
production switched to the disease
6388
03:57:04,479 --> 03:57:07,359
resistant Robusta. Today, Robusta still
6389
03:57:07,359 --> 03:57:09,279
makes up a significant portion of the
6390
03:57:09,279 --> 03:57:11,920
crop, gilling basa. One of the unique
6391
03:57:11,920 --> 03:57:13,520
aspects of coffee production in
6392
03:57:13,520 --> 03:57:15,439
Indonesia and the source of Indonesian
6393
03:57:15,439 --> 03:57:17,680
coffeey's deeply divisive taste is the
6394
03:57:17,680 --> 03:57:19,279
traditional post-h harvest process of
6395
03:57:19,279 --> 03:57:21,920
gilling basa. This hybrid process
6396
03:57:21,920 --> 03:57:23,439
combines elements of the washed and
6397
03:57:23,439 --> 03:57:25,600
natural processes and has a dramatic
6398
03:57:25,600 --> 03:57:28,239
effect on cup quality. It significantly
6399
03:57:28,239 --> 03:57:30,319
reduces the acidity of the coffee and
6400
03:57:30,319 --> 03:57:32,720
seems to increase its body too creating
6401
03:57:32,720 --> 03:57:35,199
a softer, rounder, heavier bodied cup of
6402
03:57:35,199 --> 03:57:37,920
coffee. However, it also introduces a
6403
03:57:37,920 --> 03:57:40,239
gamut of additional flavors. Sometimes
6404
03:57:40,239 --> 03:57:42,720
vegetital or herbal, sometimes woody or
6405
03:57:42,720 --> 03:57:45,279
musty, sometimes earthy. This is not to
6406
03:57:45,279 --> 03:57:47,120
say that all coffee processed this way
6407
03:57:47,120 --> 03:57:49,040
is uniform in quality and has gone
6408
03:57:49,040 --> 03:57:50,479
through some sort of flavor
6409
03:57:50,479 --> 03:57:52,560
standardization. There are huge
6410
03:57:52,560 --> 03:57:54,640
variations in the quality of these
6411
03:57:54,640 --> 03:57:57,199
coffees. The flavor of semi-washed
6412
03:57:57,199 --> 03:57:59,040
coffees is particularly divisive within
6413
03:57:59,040 --> 03:58:01,439
the coffee industry. If a coffee from
6414
03:58:01,439 --> 03:58:04,000
Africa or Central America displayed the
6415
03:58:04,000 --> 03:58:06,319
same flavors regardless of how well the
6416
03:58:06,319 --> 03:58:08,560
process was done, it would be considered
6417
03:58:08,560 --> 03:58:10,479
defective and rejected immediately by
6418
03:58:10,479 --> 03:58:13,279
any potential buyers. However, there are
6419
03:58:13,279 --> 03:58:15,120
many people who find the intensity and
6420
03:58:15,120 --> 03:58:16,960
heavy-bodied cups of coffee brewed from
6421
03:58:16,960 --> 03:58:19,680
Indonesian semi-washed lots delicious
6422
03:58:19,680 --> 03:58:21,439
and so the industry continues to buy
6423
03:58:21,439 --> 03:58:24,080
them. In recent years, specialty buyers
6424
03:58:24,080 --> 03:58:25,520
have encouraged producers throughout
6425
03:58:25,520 --> 03:58:27,600
Indonesia to experiment more with the
6426
03:58:27,600 --> 03:58:29,359
washed process to allow some
6427
03:58:29,359 --> 03:58:31,439
appreciation of the taste of the variety
6428
03:58:31,439 --> 03:58:33,680
and the land rather than the dominant
6429
03:58:33,680 --> 03:58:36,239
flavor of the process. We shall see if
6430
03:58:36,239 --> 03:58:37,760
demand for these coffees is strong
6431
03:58:37,760 --> 03:58:39,439
enough to encourage the widespread
6432
03:58:39,439 --> 03:58:41,680
production of cleaner coffees or if the
6433
03:58:41,680 --> 03:58:43,520
industry will see continued demand for
6434
03:58:43,520 --> 03:58:45,760
semi-washed lots and simply continue to
6435
03:58:45,760 --> 03:58:49,040
meet it. Traceability.
6436
03:58:49,040 --> 03:58:50,960
While it is possible to find coffees
6437
03:58:50,960 --> 03:58:52,960
from individual farms on the islands,
6438
03:58:52,960 --> 03:58:55,680
these are relatively rare. However,
6439
03:58:55,680 --> 03:58:57,279
those that have been kept traceable and
6440
03:58:57,279 --> 03:58:58,800
have been fully washed rather than
6441
03:58:58,800 --> 03:59:01,600
semi-washed are definitely worth trying.
6442
03:59:01,600 --> 03:59:03,680
Most coffee is produced by small holders
6443
03:59:03,680 --> 03:59:07,279
with just 1 to two hectares, 2.2 to 4.4
6444
03:59:07,279 --> 03:59:09,840
acres of land. So, usually a coffee is
6445
03:59:09,840 --> 03:59:11,439
only traceable down to a specific
6446
03:59:11,439 --> 03:59:14,239
washing station or only a region. There
6447
03:59:14,239 --> 03:59:16,720
is a very wide variation in the quality
6448
03:59:16,720 --> 03:59:18,560
of those regional coffees and they can
6449
03:59:18,560 --> 03:59:21,040
be something of a gamble.
6450
03:59:21,040 --> 03:59:23,120
Variety names.
6451
03:59:23,120 --> 03:59:25,680
Variety names in Sumatra can be a little
6452
03:59:25,680 --> 03:59:28,239
tricky. Most of the Arabica seed stock
6453
03:59:28,239 --> 03:59:29,600
initially brought to the islands would
6454
03:59:29,600 --> 03:59:30,960
have been derived from the strain of
6455
03:59:30,960 --> 03:59:33,040
typica that was taken from Yemen. In
6456
03:59:33,040 --> 03:59:35,040
Sumatra, this is often called gem
6457
03:59:35,040 --> 03:59:36,720
typica, but it should be noted that
6458
03:59:36,720 --> 03:59:39,120
gember also refers to a completely
6459
03:59:39,120 --> 03:59:41,520
different variety and a less superior
6460
03:59:41,520 --> 03:59:44,560
one found in Sului. It is common to see
6461
03:59:44,560 --> 03:59:46,800
varieties that have at some point been
6462
03:59:46,800 --> 03:59:49,359
crossbreed with Robusta. Best known
6463
03:59:49,359 --> 03:59:51,920
hybrid is called the Ibredo de Timor, a
6464
03:59:51,920 --> 03:59:54,160
parent of the common catamore variety.
6465
03:59:54,160 --> 03:59:57,439
In Sumatra, it's often called Tim.
6466
03:59:57,439 --> 04:00:00,319
Taste profile. Semi-washed coffees tend
6467
04:00:00,319 --> 04:00:02,479
to be very heavy-bodied, earthy, woody,
6468
04:00:02,479 --> 04:00:05,840
and spicy with very little acidity.
6469
04:00:05,840 --> 04:00:08,960
Copiluak in Indonesia, copy luwak refers
6470
04:00:08,960 --> 04:00:10,479
to coffees that are produced by
6471
04:00:10,479 --> 04:00:12,319
collecting the droppings of civet cats
6472
04:00:12,319 --> 04:00:14,640
that have eaten coffee cherries. The
6473
04:00:14,640 --> 04:00:16,640
semi-digested coffee is separated from
6474
04:00:16,640 --> 04:00:18,319
the fecal matter and then processed and
6475
04:00:18,319 --> 04:00:20,880
dried. In the last decade, it has come
6476
04:00:20,880 --> 04:00:23,520
to be seen as an amusing novelty with
6477
04:00:23,520 --> 04:00:25,279
unattributed claims of its excellent
6478
04:00:25,279 --> 04:00:27,359
flavors, and it sells for spectacularly
6479
04:00:27,359 --> 04:00:29,920
high prices. This has caused two main
6480
04:00:29,920 --> 04:00:32,880
problems. Firstly, the forgery of this
6481
04:00:32,880 --> 04:00:35,199
coffee is quite commonplace. Several
6482
04:00:35,199 --> 04:00:37,120
times more is sold than produced and
6483
04:00:37,120 --> 04:00:39,359
often low-grade robuster is being passed
6484
04:00:39,359 --> 04:00:42,640
off at high prices. Secondly, it has
6485
04:00:42,640 --> 04:00:44,560
encouraged unscrupulous operators on the
6486
04:00:44,560 --> 04:00:47,040
island to trap and cage civet cats,
6487
04:00:47,040 --> 04:00:48,720
force-feed them coffee cherries, and
6488
04:00:48,720 --> 04:00:51,359
keep them in terrible conditions. I find
6489
04:00:51,359 --> 04:00:53,439
copy work abhorrent on just about every
6490
04:00:53,439 --> 04:00:54,800
level. If you are interested in
6491
04:00:54,800 --> 04:00:56,720
delicious coffee, then it is a terrible
6492
04:00:56,720 --> 04:00:59,120
waste of money. One quarter of the money
6493
04:00:59,120 --> 04:01:00,960
you might spend on a bag could instead
6494
04:01:00,960 --> 04:01:02,960
buy you a stunning coffee from one of
6495
04:01:02,960 --> 04:01:05,439
the very best producers in the world. I
6496
04:01:05,439 --> 04:01:07,359
can only regard the practice as abusive
6497
04:01:07,359 --> 04:01:09,120
and unethical. And I believe people
6498
04:01:09,120 --> 04:01:10,880
should avoid all animal processed
6499
04:01:10,880 --> 04:01:13,279
coffees and not reward this despicable
6500
04:01:13,279 --> 04:01:17,319
behavior with their money.
6501
04:01:18,720 --> 04:01:21,760
Papu Guini.
6502
04:01:21,760 --> 04:01:23,439
Many people would associate Papu Nug
6503
04:01:23,439 --> 04:01:24,960
Guini's coffees with those from
6504
04:01:24,960 --> 04:01:27,040
Indonesia, but it would be unfair to do
6505
04:01:27,040 --> 04:01:30,080
so. Papua Nugini rightly stands apart
6506
04:01:30,080 --> 04:01:32,000
and the eastern half of New Guinea
6507
04:01:32,000 --> 04:01:33,680
shares relatively little with the
6508
04:01:33,680 --> 04:01:35,359
neighboring Papua when it comes to
6509
04:01:35,359 --> 04:01:37,680
coffee. The history of coffee production
6510
04:01:37,680 --> 04:01:40,160
on the island is not long. While coffee
6511
04:01:40,160 --> 04:01:41,840
was planted relatively early in the
6512
04:01:41,840 --> 04:01:44,080
1890s, it was not treated as a
6513
04:01:44,080 --> 04:01:46,720
commercial product at first. In 1926,
6514
04:01:46,720 --> 04:01:48,960
however, 18 estates were established
6515
04:01:48,960 --> 04:01:50,720
using seeds from Jamaica's Blue
6516
04:01:50,720 --> 04:01:53,199
Mountain. And by 1928, coffee production
6517
04:01:53,199 --> 04:01:56,479
had begun in earnest. The industry began
6518
04:01:56,479 --> 04:01:58,800
a more structured growth in the 1950s
6519
04:01:58,800 --> 04:02:00,560
with the creation of infrastructure to
6520
04:02:00,560 --> 04:02:02,239
help facilitate the movement of coffee
6521
04:02:02,239 --> 04:02:04,160
around the island. Further growth
6522
04:02:04,160 --> 04:02:06,640
followed in the 1970s, perhaps spurred
6523
04:02:06,640 --> 04:02:09,279
on by Brazil's drop back in production.
6524
04:02:09,279 --> 04:02:11,040
The government sponsored a series of
6525
04:02:11,040 --> 04:02:13,120
programs to encourage small farms to be
6526
04:02:13,120 --> 04:02:15,680
run by cooperatives. At that time, the
6527
04:02:15,680 --> 04:02:17,520
industry was more focused around managed
6528
04:02:17,520 --> 04:02:19,840
estates. But since the 1980s, the
6529
04:02:19,840 --> 04:02:21,520
industry has begun to change and
6530
04:02:21,520 --> 04:02:23,120
decentralize.
6531
04:02:23,120 --> 04:02:24,880
This is probably due to the drop in
6532
04:02:24,880 --> 04:02:26,640
coffee prices, which has left many
6533
04:02:26,640 --> 04:02:28,800
estates in financial trouble. Small
6534
04:02:28,800 --> 04:02:30,720
holders aren't at such risk from market
6535
04:02:30,720 --> 04:02:32,560
forces and so have been able to continue
6536
04:02:32,560 --> 04:02:36,239
to produce coffee. Today, 95% of
6537
04:02:36,239 --> 04:02:38,080
producers are small holders, often
6538
04:02:38,080 --> 04:02:40,319
subsistent farmers. They produce around
6539
04:02:40,319 --> 04:02:42,319
90% of the country's coffee, which is
6540
04:02:42,319 --> 04:02:45,040
almost entirely Arabica. This means a
6541
04:02:45,040 --> 04:02:46,960
very large proportion of the population
6542
04:02:46,960 --> 04:02:49,199
is involved in the production of coffee,
6543
04:02:49,199 --> 04:02:51,760
especially in the highland regions. This
6544
04:02:51,760 --> 04:02:53,600
has certainly presented challenges when
6545
04:02:53,600 --> 04:02:55,520
it comes to producing large quantities
6546
04:02:55,520 --> 04:02:57,920
of highquality coffee as many producers
6547
04:02:57,920 --> 04:03:00,399
lack access to proper posth harvest
6548
04:03:00,399 --> 04:03:02,479
facilities and a lack of traceability in
6549
04:03:02,479 --> 04:03:04,640
the product prevents clear rewards for
6550
04:03:04,640 --> 04:03:08,560
higher quality coffee. Traceability.
6551
04:03:08,560 --> 04:03:10,800
Several large estates still operate very
6552
04:03:10,800 --> 04:03:12,880
successfully. So it is possible to find
6553
04:03:12,880 --> 04:03:15,199
coffees from a single estate. There is
6554
04:03:15,199 --> 04:03:17,520
not a long history of traceability and
6555
04:03:17,520 --> 04:03:19,359
in the past some farms were acquiring
6556
04:03:19,359 --> 04:03:21,600
coffee from other producers to pass off
6557
04:03:21,600 --> 04:03:23,840
as their own. The idea of coffee being
6558
04:03:23,840 --> 04:03:26,960
sold by region is also relatively new.
6559
04:03:26,960 --> 04:03:29,040
However, the altitude and soils in the
6560
04:03:29,040 --> 04:03:30,960
country offer great potential for
6561
04:03:30,960 --> 04:03:32,720
quality. So there has been renewed
6562
04:03:32,720 --> 04:03:34,319
interest from the specialty market in
6563
04:03:34,319 --> 04:03:36,319
the last few years. Look out for coffees
6564
04:03:36,319 --> 04:03:38,399
traceable to a specific estate or a
6565
04:03:38,399 --> 04:03:40,640
group of producers.
6566
04:03:40,640 --> 04:03:43,359
Grading. Exports are graded by quality
6567
04:03:43,359 --> 04:03:46,640
in descending order. A A
6568
04:03:46,640 --> 04:03:51,199
X PSC and Y. The first three are awarded
6569
04:03:51,199 --> 04:03:53,760
to estate coffees while the last two are
6570
04:03:53,760 --> 04:03:56,399
grades for small holder coffees. PSC
6571
04:03:56,399 --> 04:03:58,160
standing for premium small holder
6572
04:03:58,160 --> 04:04:01,439
coffee. Taste profile.
6573
04:04:01,439 --> 04:04:03,680
Great coffees from Papu Nu Guini often
6574
04:04:03,680 --> 04:04:06,239
have a buttery quality, great sweetness,
6575
04:04:06,239 --> 04:04:10,120
and wonderful complexity.
6576
04:04:11,840 --> 04:04:14,720
The Philippines.
6577
04:04:14,720 --> 04:04:16,640
The history of coffee in the Philippines
6578
04:04:16,640 --> 04:04:18,560
is another tale of the product going
6579
04:04:18,560 --> 04:04:21,040
from being a bedrock of the economy to
6580
04:04:21,040 --> 04:04:23,520
almost disappearing completely. The most
6581
04:04:23,520 --> 04:04:25,359
common version of the story starts in
6582
04:04:25,359 --> 04:04:28,160
1740 when coffee was first planted by a
6583
04:04:28,160 --> 04:04:30,239
Spanish monk in Lipa in Betangas
6584
04:04:30,239 --> 04:04:32,640
province. It flourished under Spanish
6585
04:04:32,640 --> 04:04:34,640
colonial rule and spread around the
6586
04:04:34,640 --> 04:04:36,239
Philippines.
6587
04:04:36,239 --> 04:04:39,120
In 1828, as part of an effort to foster
6588
04:04:39,120 --> 04:04:41,439
cultivation, the Spanish offered a prize
6589
04:04:41,439 --> 04:04:43,840
to anyone who would plant and ripen
6590
04:04:43,840 --> 04:04:46,080
60,000 square ft of coffee, the
6591
04:04:46,080 --> 04:04:49,199
equivalent of 6,000 coffee trees. One
6592
04:04:49,199 --> 04:04:51,120
farmer transformed his property in Jala
6593
04:04:51,120 --> 04:04:53,359
Jala in the province of Rosal into a
6594
04:04:53,359 --> 04:04:55,520
fertile plantation and won the prize of
6595
04:04:55,520 --> 04:04:58,319
a,000 pesos. His success encouraged
6596
04:04:58,319 --> 04:05:00,399
others to follow suit and increased the
6597
04:05:00,399 --> 04:05:03,520
cultivation of coffee. By the 1860s, the
6598
04:05:03,520 --> 04:05:05,120
Philippines were doing a healthy trade
6599
04:05:05,120 --> 04:05:07,279
in coffee exports with a large market
6600
04:05:07,279 --> 04:05:09,199
being the United States through the
6601
04:05:09,199 --> 04:05:11,600
gateway of San Francisco. The completion
6602
04:05:11,600 --> 04:05:14,479
of the Sewish Canal in 1869 opened up
6603
04:05:14,479 --> 04:05:17,279
Europe as a potential market, too. By
6604
04:05:17,279 --> 04:05:19,279
the 1880s, the Philippines was the
6605
04:05:19,279 --> 04:05:21,600
fourth largest producer in the world.
6606
04:05:21,600 --> 04:05:24,160
But in 1889, it would finally succumb to
6607
04:05:24,160 --> 04:05:26,160
the leaf rust that had plagued so many
6608
04:05:26,160 --> 04:05:28,239
other countries. Combination of leaf
6609
04:05:28,239 --> 04:05:30,479
rust and insects took a particularly
6610
04:05:30,479 --> 04:05:32,720
heavy toll in the Patangas region, still
6611
04:05:32,720 --> 04:05:34,800
the dominant producing region, and 2
6612
04:05:34,800 --> 04:05:36,720
years later, production was less than
6613
04:05:36,720 --> 04:05:39,279
20% of what it had been. Some seedlings
6614
04:05:39,279 --> 04:05:41,600
were transplanted north to cavit where
6615
04:05:41,600 --> 04:05:44,319
they appeared to flourish. However, most
6616
04:05:44,319 --> 04:05:46,160
farmers moved away from coffee to other
6617
04:05:46,160 --> 04:05:48,239
crops, and for at least 50 years, the
6618
04:05:48,239 --> 04:05:50,880
industry was relatively dormant. In the
6619
04:05:50,880 --> 04:05:52,960
1950s, the government attempted to
6620
04:05:52,960 --> 04:05:55,040
resurrect the coffee industry with
6621
04:05:55,040 --> 04:05:57,040
assistance from the US. It brought in
6622
04:05:57,040 --> 04:05:59,760
disease resistant varieties and robuster
6623
04:05:59,760 --> 04:06:02,479
as part of a 5-year strategic plan. It
6624
04:06:02,479 --> 04:06:04,319
was reasonably successful and production
6625
04:06:04,319 --> 04:06:06,800
increased, but it wouldn't be until 1962
6626
04:06:06,800 --> 04:06:09,680
or 1963 that the level was considered
6627
04:06:09,680 --> 04:06:11,840
self-sufficient and coffee was no longer
6628
04:06:11,840 --> 04:06:14,640
imported for local consumption. Part of
6629
04:06:14,640 --> 04:06:16,000
the local demand came from the
6630
04:06:16,000 --> 04:06:17,680
production of instant coffee in
6631
04:06:17,680 --> 04:06:20,239
factories around the Philippines. Coffee
6632
04:06:20,239 --> 04:06:22,319
production has in many ways mirrored
6633
04:06:22,319 --> 04:06:24,239
world prices and there has been an urban
6634
04:06:24,239 --> 04:06:26,000
flow in production according to whether
6635
04:06:26,000 --> 04:06:28,160
there has been sufficient demand. The
6636
04:06:28,160 --> 04:06:31,359
frost in Brazil in 1975 briefly gave the
6637
04:06:31,359 --> 04:06:32,560
Philippines the chance to be an
6638
04:06:32,560 --> 04:06:35,040
exporting country again. Production is
6639
04:06:35,040 --> 04:06:36,720
currently up once more in comparison
6640
04:06:36,720 --> 04:06:39,120
with recent years. Programs remain in
6641
04:06:39,120 --> 04:06:40,960
place to encourage production. Though
6642
04:06:40,960 --> 04:06:42,560
domestic consumption remains strong
6643
04:06:42,560 --> 04:06:44,239
enough to mean that very little coffee
6644
04:06:44,239 --> 04:06:46,640
is exported from the Philippines. As so
6645
04:06:46,640 --> 04:06:48,640
little coffee is exported and so much of
6646
04:06:48,640 --> 04:06:50,720
what is produced is robuster, it's
6647
04:06:50,720 --> 04:06:52,640
unlikely that any excellent coffees will
6648
04:06:52,640 --> 04:06:55,199
be available in the immediate future.
6649
04:06:55,199 --> 04:06:57,359
However, the country does grow two other
6650
04:06:57,359 --> 04:06:59,439
species of coffee not commonly found
6651
04:06:59,439 --> 04:07:02,080
elsewhere. Cafe Liberica and Cafe
6652
04:07:02,080 --> 04:07:04,720
Excelssa. While neither is anything to
6653
04:07:04,720 --> 04:07:06,080
get excited about from a taste
6654
04:07:06,080 --> 04:07:07,840
perspective, they are undeniably
6655
04:07:07,840 --> 04:07:09,279
interesting to try should the
6656
04:07:09,279 --> 04:07:11,680
opportunity present itself.
6657
04:07:11,680 --> 04:07:13,439
Traceability.
6658
04:07:13,439 --> 04:07:14,880
Coffee comes from a mixture of
6659
04:07:14,880 --> 04:07:17,040
cooperatives, estates, and small holder
6660
04:07:17,040 --> 04:07:19,120
producers. The better coffees from the
6661
04:07:19,120 --> 04:07:20,960
Philippines are usually more traceable,
6662
04:07:20,960 --> 04:07:24,479
though very rare. Taste profile. Great
6663
04:07:24,479 --> 04:07:26,239
coffee from the Philippines is a rarity,
6664
04:07:26,239 --> 04:07:28,319
but better lots are quite fullbodied
6665
04:07:28,319 --> 04:07:30,479
with low acidity and light florals or
6666
04:07:30,479 --> 04:07:33,880
fruity qualities.
6667
04:07:35,439 --> 04:07:38,000
Thailand.
6668
04:07:38,000 --> 04:07:39,600
One of the most credible stories of
6669
04:07:39,600 --> 04:07:41,520
coffeey's introduction to Thailand dates
6670
04:07:41,520 --> 04:07:44,399
to 1904. A Muslim pilgrim returning home
6671
04:07:44,399 --> 04:07:46,640
from Mecca passed through Indonesia on
6672
04:07:46,640 --> 04:07:48,399
his way back to Thailand and brought
6673
04:07:48,399 --> 04:07:50,479
with him a rausta plant which he planted
6674
04:07:50,479 --> 04:07:52,560
in the south of the country. Another
6675
04:07:52,560 --> 04:07:54,720
story describes an Italian immigrant
6676
04:07:54,720 --> 04:07:56,560
bringing Arabica to the north of the
6677
04:07:56,560 --> 04:07:59,279
country in the 1950s. Whether either or
6678
04:07:59,279 --> 04:08:01,040
both of these stories are true, it
6679
04:08:01,040 --> 04:08:03,120
wouldn't be until the 1970s that any
6680
04:08:03,120 --> 04:08:05,199
economic importance was placed on coffee
6681
04:08:05,199 --> 04:08:09,279
as a crop. Between 1972 and 1979, the
6682
04:08:09,279 --> 04:08:11,120
Thai government ran a pilot project to
6683
04:08:11,120 --> 04:08:12,399
try and encourage farmers in the
6684
04:08:12,399 --> 04:08:14,479
northern region to grow coffee instead
6685
04:08:14,479 --> 04:08:16,160
of poppies destined for opium
6686
04:08:16,160 --> 04:08:17,840
production. Coffee was considered
6687
04:08:17,840 --> 04:08:19,439
sufficiently high value to be worth
6688
04:08:19,439 --> 04:08:21,520
switching from opium production and the
6689
04:08:21,520 --> 04:08:23,520
slash and burn style of agriculture that
6690
04:08:23,520 --> 04:08:26,080
a company did. While this project did
6691
04:08:26,080 --> 04:08:27,439
mark the beginning of a coffee industry
6692
04:08:27,439 --> 04:08:29,359
in Thailand, coffee did not become a
6693
04:08:29,359 --> 04:08:31,840
major crop until later. Production
6694
04:08:31,840 --> 04:08:34,000
peaked in the very early 1990s, but
6695
04:08:34,000 --> 04:08:36,160
global price fluctuations have deterred
6696
04:08:36,160 --> 04:08:37,840
producers. So, there have been
6697
04:08:37,840 --> 04:08:39,760
substantial swings in production over
6698
04:08:39,760 --> 04:08:41,840
the last two decades. As it's mostly
6699
04:08:41,840 --> 04:08:43,359
Arabica grown in the north of the
6700
04:08:43,359 --> 04:08:45,120
country and robusta in the south, a
6701
04:08:45,120 --> 04:08:46,880
large part of the fluctuation comes from
6702
04:08:46,880 --> 04:08:48,479
the northern highlands where the price
6703
04:08:48,479 --> 04:08:50,800
would have a bigger impact. Accurate
6704
04:08:50,800 --> 04:08:52,640
tracking of production in Thailand is
6705
04:08:52,640 --> 04:08:54,880
difficult as coffee is often smuggled
6706
04:08:54,880 --> 04:08:57,600
across the borders from Lao and Myanmar.
6707
04:08:57,600 --> 04:08:59,680
Today, Thailand is steadily building a
6708
04:08:59,680 --> 04:09:01,359
reputation as an underdog among
6709
04:09:01,359 --> 04:09:03,760
producers of great coffees. While most
6710
04:09:03,760 --> 04:09:05,439
coffee produced in the country isn't
6711
04:09:05,439 --> 04:09:07,199
particularly high quality, there are
6712
04:09:07,199 --> 04:09:09,359
some farms and cooperatives working hard
6713
04:09:09,359 --> 04:09:11,600
to produce an excellent product. The
6714
04:09:11,600 --> 04:09:13,040
increasing domestic consumption of
6715
04:09:13,040 --> 04:09:15,279
quality coffee is also helping growth in
6716
04:09:15,279 --> 04:09:16,960
the industry.
6717
04:09:16,960 --> 04:09:18,800
Traceability
6718
04:09:18,800 --> 04:09:21,040
coffees very very rarely come from
6719
04:09:21,040 --> 04:09:23,439
single estates. More common are producer
6720
04:09:23,439 --> 04:09:25,279
groups or cooperatives among the more
6721
04:09:25,279 --> 04:09:27,760
quality focused producers.
6722
04:09:27,760 --> 04:09:30,399
Taste profile. Better coffee from
6723
04:09:30,399 --> 04:09:32,560
Thailand is sweet, quite clean, but
6724
04:09:32,560 --> 04:09:35,199
relatively low in acidity. Some spice
6725
04:09:35,199 --> 04:09:36,800
and chocolate often accompany a
6726
04:09:36,800 --> 04:09:40,920
relatively full mouth feel.
6727
04:09:42,319 --> 04:09:45,120
Vietnam.
6728
04:09:45,120 --> 04:09:47,279
Vietnam could be considered an unusual
6729
04:09:47,279 --> 04:09:49,040
inclusion in a book that focuses on
6730
04:09:49,040 --> 04:09:51,120
highquality specialty coffee as it
6731
04:09:51,120 --> 04:09:53,680
produces predominantly robuster.
6732
04:09:53,680 --> 04:09:55,920
However, Vietnam is different because of
6733
04:09:55,920 --> 04:09:58,080
the impact it has had on every coffee
6734
04:09:58,080 --> 04:09:59,520
producing country in the world and
6735
04:09:59,520 --> 04:10:01,600
therefore merits inclusion to give some
6736
04:10:01,600 --> 04:10:03,120
understanding.
6737
04:10:03,120 --> 04:10:04,880
Coffee was brought to Vietnam by the
6738
04:10:04,880 --> 04:10:07,199
French in 1857 and was initially
6739
04:10:07,199 --> 04:10:09,600
cultivated under the plantation model.
6740
04:10:09,600 --> 04:10:11,920
However, this did not gain any momentum
6741
04:10:11,920 --> 04:10:14,080
as a commercial venture until around
6742
04:10:14,080 --> 04:10:16,000
1910.
6743
04:10:16,000 --> 04:10:18,640
Cultivation in the Bueno to region in
6744
04:10:18,640 --> 04:10:20,479
the central highland was interrupted by
6745
04:10:20,479 --> 04:10:23,279
the Vietnam War. After the war, the
6746
04:10:23,279 --> 04:10:25,199
coffee industry became increasingly
6747
04:10:25,199 --> 04:10:27,279
collectivized, reducing yields and
6748
04:10:27,279 --> 04:10:30,160
production. At this point, around 20,000
6749
04:10:30,160 --> 04:10:32,960
hectares of land produced around 5,000
6750
04:10:32,960 --> 04:10:36,080
to 7,000 metric tons of coffee. Over the
6751
04:10:36,080 --> 04:10:38,479
next 25 years, the amount of land under
6752
04:10:38,479 --> 04:10:41,359
coffee would increase by a factor of 25
6753
04:10:41,359 --> 04:10:43,439
and the country's overall production by
6754
04:10:43,439 --> 04:10:46,479
a factor of 100. Much of the industry's
6755
04:10:46,479 --> 04:10:48,560
growth was down to the Doymoy reforms of
6756
04:10:48,560 --> 04:10:51,040
1986, which permitted privatelyowned
6757
04:10:51,040 --> 04:10:53,279
enterprises in industries that produced
6758
04:10:53,279 --> 04:10:56,640
commoditized crops. In the 1990s, a huge
6759
04:10:56,640 --> 04:10:58,399
number of new companies were formed in
6760
04:10:58,399 --> 04:11:00,160
Vietnam, many focusing on the
6761
04:11:00,160 --> 04:11:02,479
large-scale production of coffee. At
6762
04:11:02,479 --> 04:11:05,040
this time, specifically between 1994 and
6763
04:11:05,040 --> 04:11:07,840
1998, prices for coffee were relatively
6764
04:11:07,840 --> 04:11:10,000
high, which provided strong incentives
6765
04:11:10,000 --> 04:11:12,560
to increase coffee production. Between
6766
04:11:12,560 --> 04:11:15,279
1996 and 2000, Vietnam's coffee
6767
04:11:15,279 --> 04:11:17,199
production doubled, and this would come
6768
04:11:17,199 --> 04:11:19,279
to have a devastating effect on the
6769
04:11:19,279 --> 04:11:22,160
global price of coffee. Vietnam's
6770
04:11:22,160 --> 04:11:24,080
massive increase in production, which
6771
04:11:24,080 --> 04:11:25,920
made it the second largest producer of
6772
04:11:25,920 --> 04:11:28,239
coffee in the world resulted in a state
6773
04:11:28,239 --> 04:11:30,880
of global overupp and this caused a
6774
04:11:30,880 --> 04:11:33,279
massive price crash. Despite the fact
6775
04:11:33,279 --> 04:11:35,120
that Vietnam was producing robusta
6776
04:11:35,120 --> 04:11:37,199
rather than Arabica, it still affected
6777
04:11:37,199 --> 04:11:39,359
the price of Arabica because many of the
6778
04:11:39,359 --> 04:11:41,600
largest purchasers needed a commodity
6779
04:11:41,600 --> 04:11:44,640
product rather than a quality one. Thus,
6780
04:11:44,640 --> 04:11:46,640
the over supply of lowquality coffee
6781
04:11:46,640 --> 04:11:49,439
worked in their favor. From the high
6782
04:11:49,439 --> 04:11:52,479
point of 900,000 metric tons of coffee
6783
04:11:52,479 --> 04:11:55,680
in 2000, production declined sharply.
6784
04:11:55,680 --> 04:11:58,080
However, as coffee prices recovered, so
6785
04:11:58,080 --> 04:12:01,359
did Vietnam's production. The 2012 2013
6786
04:12:01,359 --> 04:12:04,560
crop was around 1.3 million metric
6787
04:12:04,560 --> 04:12:06,560
tonses and it continues to have a large
6788
04:12:06,560 --> 04:12:09,199
effect on the global industry. In recent
6789
04:12:09,199 --> 04:12:10,800
years, there has been a shift towards
6790
04:12:10,800 --> 04:12:12,720
more Arabica. Although the lack of
6791
04:12:12,720 --> 04:12:14,479
altitude presents a challenge to
6792
04:12:14,479 --> 04:12:17,120
achieving a highquality product
6793
04:12:17,120 --> 04:12:19,439
traceability. There are several larger
6794
04:12:19,439 --> 04:12:21,520
states in Vietnam, often controlled by
6795
04:12:21,520 --> 04:12:23,279
multinational companies. So, it is
6796
04:12:23,279 --> 04:12:24,640
possible to see good levels of
6797
04:12:24,640 --> 04:12:27,120
traceability. However, finding
6798
04:12:27,120 --> 04:12:29,279
high-quality lots will prove extremely
6799
04:12:29,279 --> 04:12:30,800
challenging.
6800
04:12:30,800 --> 04:12:33,840
Taste profile. Very little high-quality
6801
04:12:33,840 --> 04:12:36,000
coffee is available in Vietnam, and so
6802
04:12:36,000 --> 04:12:38,000
most tastes flat, woody, and lack
6803
04:12:38,000 --> 04:12:41,880
sweetness or much character.
6804
04:12:43,359 --> 04:12:45,920
Yemen.
6805
04:12:45,920 --> 04:12:47,760
Yemen has been producing coffee on a
6806
04:12:47,760 --> 04:12:49,600
commercial basis for longer than any
6807
04:12:49,600 --> 04:12:51,279
other country, and its coffee is
6808
04:12:51,279 --> 04:12:53,439
distinctive, perhaps challenging, and
6809
04:12:53,439 --> 04:12:55,920
certainly unusual. Despite a strong
6810
04:12:55,920 --> 04:12:57,680
demand for Yemeni coffee over the
6811
04:12:57,680 --> 04:12:59,359
centuries, its trade has never
6812
04:12:59,359 --> 04:13:02,080
commoditized. Yemen is unique. From its
6813
04:13:02,080 --> 04:13:04,239
coffee varieties and its terrace farming
6814
04:13:04,239 --> 04:13:07,600
to its processing and its trade. Coffee
6815
04:13:07,600 --> 04:13:09,439
came to Yemen from Ethiopia, either
6816
04:13:09,439 --> 04:13:10,800
through trade or those making
6817
04:13:10,800 --> 04:13:13,199
pilgrimages from Ethiopia to Mecca and
6818
04:13:13,199 --> 04:13:14,960
was well established in the country in
6819
04:13:14,960 --> 04:13:17,840
the 15th and 16th centuries. Exports of
6820
04:13:17,840 --> 04:13:19,520
its coffee introduced the world to the
6821
04:13:19,520 --> 04:13:21,520
port of Mocha. And I think it's fair to
6822
04:13:21,520 --> 04:13:23,199
say that mocka is probably the most
6823
04:13:23,199 --> 04:13:25,120
confusing word in all of coffeey's
6824
04:13:25,120 --> 04:13:28,399
lexicon. Only 3% of land in Yemen is
6825
04:13:28,399 --> 04:13:30,399
suitable for farming. Water being a
6826
04:13:30,399 --> 04:13:32,880
major limiting factor. Coffee is grown
6827
04:13:32,880 --> 04:13:35,199
on terrace land at high altitudes and
6828
04:13:35,199 --> 04:13:37,359
additional irrigation is required to
6829
04:13:37,359 --> 04:13:39,600
keep the coffee trees healthy. Many
6830
04:13:39,600 --> 04:13:41,760
farmers depend on non-renewable sources
6831
04:13:41,760 --> 04:13:43,840
of deep underground water and there is
6832
04:13:43,840 --> 04:13:46,399
some concern over depleting stocks.
6833
04:13:46,399 --> 04:13:48,159
Fertilization of the soil is not
6834
04:13:48,159 --> 04:13:50,080
particularly common. So there is an
6835
04:13:50,080 --> 04:13:51,840
additional problem of depleting soil
6836
04:13:51,840 --> 04:13:54,159
nutrients. All these factors coupled
6837
04:13:54,159 --> 04:13:56,239
with the sheer remoteness of the coffee
6838
04:13:56,239 --> 04:13:58,159
growing regions go some way to
6839
04:13:58,159 --> 04:14:00,080
explaining the huge number and variation
6840
04:14:00,080 --> 04:14:02,239
of heirloom varieties of Arabica found
6841
04:14:02,239 --> 04:14:04,560
in the country. Most of them peculiar to
6842
04:14:04,560 --> 04:14:07,279
their growing regions. Yemen's coffee is
6843
04:14:07,279 --> 04:14:09,199
picked by hand with pickers visiting a
6844
04:14:09,199 --> 04:14:11,840
tree several times in a season. Despite
6845
04:14:11,840 --> 04:14:13,520
this, selective picking is not
6846
04:14:13,520 --> 04:14:15,600
particularly commonplace with underripe
6847
04:14:15,600 --> 04:14:17,199
and overripe cherries often being
6848
04:14:17,199 --> 04:14:19,840
harvested. Whole cherries are usually
6849
04:14:19,840 --> 04:14:22,000
dried in the sun after harvesting, often
6850
04:14:22,000 --> 04:14:25,040
on the roofs of farmers homes. Rarely do
6851
04:14:25,040 --> 04:14:27,359
these roofs provide enough space, so the
6852
04:14:27,359 --> 04:14:29,600
cherries are often piled too deep to dry
6853
04:14:29,600 --> 04:14:31,680
correctly, resulting in defects such as
6854
04:14:31,680 --> 04:14:34,880
uneven drying, fermentation, and mold.
6855
04:14:34,880 --> 04:14:37,279
Each producer may only grow a very small
6856
04:14:37,279 --> 04:14:40,080
amount of coffee. Data from the 2000
6857
04:14:40,080 --> 04:14:42,560
census shows that around 99,000
6858
04:14:42,560 --> 04:14:44,960
households produced coffee and based on
6859
04:14:44,960 --> 04:14:46,720
estimates of production, the average
6860
04:14:46,720 --> 04:14:50,880
household produced just 113 kilos, 249
6861
04:14:50,880 --> 04:14:54,000
lb of raw coffee that year. There
6862
04:14:54,000 --> 04:14:56,239
remains a strong global demand for
6863
04:14:56,239 --> 04:14:58,960
Yemeni coffee. About half of exports go
6864
04:14:58,960 --> 04:15:01,840
to Saudi Arabia. Coupled with limited
6865
04:15:01,840 --> 04:15:03,279
production and relatively high
6866
04:15:03,279 --> 04:15:05,439
production costs, this makes it sell for
6867
04:15:05,439 --> 04:15:08,000
high prices. Demand has not increased
6868
04:15:08,000 --> 04:15:09,760
the traceability of the coffee and it
6869
04:15:09,760 --> 04:15:11,040
can travel through a network of
6870
04:15:11,040 --> 04:15:13,040
middlemen from the farmer through to the
6871
04:15:13,040 --> 04:15:16,000
exporter. Coffees can also sit for quite
6872
04:15:16,000 --> 04:15:18,479
some time, often years at the point of
6873
04:15:18,479 --> 04:15:20,479
export as some exporters sell their
6874
04:15:20,479 --> 04:15:22,479
oldest stocks first and warehouse their
6875
04:15:22,479 --> 04:15:25,120
newer crops in caverns underground.
6876
04:15:25,120 --> 04:15:27,520
Since the civil war began in 2015,
6877
04:15:27,520 --> 04:15:29,120
coffee production in Yemen has been
6878
04:15:29,120 --> 04:15:31,439
badly affected. The actual volumes
6879
04:15:31,439 --> 04:15:33,120
produced have decreased only a little,
6880
04:15:33,120 --> 04:15:35,279
but exports have fallen to a little over
6881
04:15:35,279 --> 04:15:37,840
half of what they were before the war.
6882
04:15:37,840 --> 04:15:39,279
Be aware that there has been some
6883
04:15:39,279 --> 04:15:41,040
increase in the fraudulent mislabeling
6884
04:15:41,040 --> 04:15:43,120
of Ethiopian coffees with many being
6885
04:15:43,120 --> 04:15:45,120
presented as Yemeni coffees to try and
6886
04:15:45,120 --> 04:15:47,199
meet the existing demand and achieve a
6887
04:15:47,199 --> 04:15:50,960
premium price. Traceability.
6888
04:15:50,960 --> 04:15:52,800
Trying to understand exactly where
6889
04:15:52,800 --> 04:15:54,479
coffees come from in Yemen can be
6890
04:15:54,479 --> 04:15:56,960
extremely confusing. Often the name of
6891
04:15:56,960 --> 04:15:58,880
the coffee will include the term mocker
6892
04:15:58,880 --> 04:16:00,399
indicating the port from which it was
6893
04:16:00,399 --> 04:16:02,800
exported. Usually coffees are only
6894
04:16:02,800 --> 04:16:04,640
traceable back to a particular region
6895
04:16:04,640 --> 04:16:06,560
within Yemen rather than to the farm
6896
04:16:06,560 --> 04:16:08,560
where they were produced. It is also
6897
04:16:08,560 --> 04:16:10,239
common to see the local names for
6898
04:16:10,239 --> 04:16:11,680
different coffee varieties used to
6899
04:16:11,680 --> 04:16:14,399
describe the coffee, such as matari.
6900
04:16:14,399 --> 04:16:16,399
Having better levels of traceability
6901
04:16:16,399 --> 04:16:18,319
doesn't necessarily guarantee better
6902
04:16:18,319 --> 04:16:20,800
quality. Often different coffees are
6903
04:16:20,800 --> 04:16:22,640
blended together before export and
6904
04:16:22,640 --> 04:16:24,720
exported under the most valuable name.
6905
04:16:24,720 --> 04:16:26,880
The demand for Yemen coffee is based on
6906
04:16:26,880 --> 04:16:29,760
its unusual, wild, and pungent flavors,
6907
04:16:29,760 --> 04:16:31,840
and these come in part from defects in
6908
04:16:31,840 --> 04:16:33,840
the process. If you want to try coffee
6909
04:16:33,840 --> 04:16:36,000
from Yemen, it is advisable to source
6910
04:16:36,000 --> 04:16:38,159
one from a supplier with whom you have
6911
04:16:38,159 --> 04:16:40,560
already built a level of trust. Roasters
6912
04:16:40,560 --> 04:16:42,159
will need to cut through many terrible
6913
04:16:42,159 --> 04:16:44,319
samples to find a good one. Buying
6914
04:16:44,319 --> 04:16:46,720
blindly as a consumer stacks the odds
6915
04:16:46,720 --> 04:16:48,239
against you, and you may end up with
6916
04:16:48,239 --> 04:16:50,319
something that tastes dirty, rotten, and
6917
04:16:50,319 --> 04:16:53,319
unpleasant.
6918
04:16:55,040 --> 04:16:57,520
Kisher.
6919
04:16:57,520 --> 04:16:59,439
Kisher is a byproduct of coffee
6920
04:16:59,439 --> 04:17:01,279
production. It is the dried but not
6921
04:17:01,279 --> 04:17:03,439
roasted husks removed from the coffee
6922
04:17:03,439 --> 04:17:05,359
cherries. In Yemen, these husks are
6923
04:17:05,359 --> 04:17:07,040
often brewed like tea as a way to
6924
04:17:07,040 --> 04:17:09,520
consume a form of coffee. More recently,
6925
04:17:09,520 --> 04:17:11,279
producers in Central America have been
6926
04:17:11,279 --> 04:17:12,960
experimenting with the same product
6927
04:17:12,960 --> 04:17:15,120
there called cascera. This is usually
6928
04:17:15,120 --> 04:17:17,279
just the dried fruit of the cherry
6929
04:17:17,279 --> 04:17:19,199
rather than both the fruit and the dried
6930
04:17:19,199 --> 04:17:23,520
parchment seen in Kisha. The term mocker
6931
04:17:23,520 --> 04:17:25,439
originally the word referred to the port
6932
04:17:25,439 --> 04:17:27,040
in Yemen from where the coffee was
6933
04:17:27,040 --> 04:17:29,439
exported. This spelling soon changed to
6934
04:17:29,439 --> 04:17:31,760
m o k a and the term was used to
6935
04:17:31,760 --> 04:17:33,760
describe the potent and pungent coffees
6936
04:17:33,760 --> 04:17:36,159
produced in Yemen. Some naturally
6937
04:17:36,159 --> 04:17:37,760
processed coffees from other countries
6938
04:17:37,760 --> 04:17:39,760
are still described this way such as
6939
04:17:39,760 --> 04:17:42,960
mocka harah from Ethiopia. The coffees
6940
04:17:42,960 --> 04:17:44,399
from Yemen were often blended with
6941
04:17:44,399 --> 04:17:46,640
coffees from Java and the mocka Java
6942
04:17:46,640 --> 04:17:49,520
blend was born. However, the name was
6943
04:17:49,520 --> 04:17:51,760
not protected and thus became a kind of
6944
04:17:51,760 --> 04:17:54,399
stylistic term used by many roasters to
6945
04:17:54,399 --> 04:17:56,159
describe the flavor of a particular
6946
04:17:56,159 --> 04:17:58,560
blend they created rather than where the
6947
04:17:58,560 --> 04:18:00,800
component coffees came from. The current
6948
04:18:00,800 --> 04:18:02,960
use of the term mocker to describe a
6949
04:18:02,960 --> 04:18:05,040
mixture of hot chocolate and espresso
6950
04:18:05,040 --> 04:18:07,199
only serves to further bewilder the
6951
04:18:07,199 --> 04:18:10,560
consumer. Taste profile.
6952
04:18:10,560 --> 04:18:13,279
Wild, complex, and pungent. A completely
6953
04:18:13,279 --> 04:18:14,880
distinctive coffee experience different
6954
04:18:14,880 --> 04:18:17,279
from other coffees around the world. For
6955
04:18:17,279 --> 04:18:19,439
some, the wild, slightly fermented fruit
6956
04:18:19,439 --> 04:18:21,680
quality is off-putting, while others
6957
04:18:21,680 --> 04:18:25,319
prize it highly.
6958
04:18:26,880 --> 04:18:29,520
Americas,
6959
04:18:29,520 --> 04:18:31,760
the Americas supply the majority of the
6960
04:18:31,760 --> 04:18:33,840
world's coffee beans, but the range and
6961
04:18:33,840 --> 04:18:36,800
quality of bean exports varies hugely.
6962
04:18:36,800 --> 04:18:38,800
Though Brazilian harvests provide
6963
04:18:38,800 --> 04:18:40,479
onethird of the international coffee
6964
04:18:40,479 --> 04:18:42,479
market, there is increasing interest in
6965
04:18:42,479 --> 04:18:44,800
unusual varieties from smaller growers
6966
04:18:44,800 --> 04:18:46,640
such as the Geisha variety produced in
6967
04:18:46,640 --> 04:18:49,359
Panama. Ecoourism and awareness of
6968
04:18:49,359 --> 04:18:51,279
sustainable and cooperative farming
6969
04:18:51,279 --> 04:18:53,120
methods are also changing the way
6970
04:18:53,120 --> 04:18:55,199
plantations across the Americas harvest
6971
04:18:55,199 --> 04:18:58,760
and grow crops.
6972
04:19:00,399 --> 04:19:02,960
Bolivia.
6973
04:19:02,960 --> 04:19:05,040
Bolivia has the potential to produce
6974
04:19:05,040 --> 04:19:07,359
truly great coffees and already does in
6975
04:19:07,359 --> 04:19:09,920
very small quantities. The country's
6976
04:19:09,920 --> 04:19:12,319
entire production is smaller than that
6977
04:19:12,319 --> 04:19:15,199
of one of Brazil's larger coffee farms.
6978
04:19:15,199 --> 04:19:17,359
Production is shrinking year on year and
6979
04:19:17,359 --> 04:19:19,279
coffee farms are disappearing at an
6980
04:19:19,279 --> 04:19:21,920
alarming rate. We may soon see coffees
6981
04:19:21,920 --> 04:19:24,319
from Bolivia, especially great ones,
6982
04:19:24,319 --> 04:19:26,319
almost disappear.
6983
04:19:26,319 --> 04:19:27,760
Frustratingly, there is little
6984
04:19:27,760 --> 04:19:29,359
information about the introduction of
6985
04:19:29,359 --> 04:19:30,960
coffee and the history of coffee growing
6986
04:19:30,960 --> 04:19:33,279
in Bolivia. There are reports of
6987
04:19:33,279 --> 04:19:34,800
substantial coffee production in the
6988
04:19:34,800 --> 04:19:37,199
country going back to the 1880s, but not
6989
04:19:37,199 --> 04:19:39,760
a great deal more. The country is large,
6990
04:19:39,760 --> 04:19:41,600
about the same size as Ethiopia or
6991
04:19:41,600 --> 04:19:44,080
Colombia. It is landlocked, which has
6992
04:19:44,080 --> 04:19:45,600
traditionally posed something of a
6993
04:19:45,600 --> 04:19:47,279
challenge to the export of coffee,
6994
04:19:47,279 --> 04:19:50,399
adding both time and cost. Bolivia is
6995
04:19:50,399 --> 04:19:52,960
relatively unpopulated with just 10.5
6996
04:19:52,960 --> 04:19:55,199
million inhabitants. The population is
6997
04:19:55,199 --> 04:19:57,120
often characterized as being incredibly
6998
04:19:57,120 --> 04:20:00,080
poor with around 25% categorized as
6999
04:20:00,080 --> 04:20:02,880
living in extreme poverty. The country's
7000
04:20:02,880 --> 04:20:04,560
economy is reliant on minerals and
7001
04:20:04,560 --> 04:20:06,479
natural gas as well as agriculture.
7002
04:20:06,479 --> 04:20:08,159
Although coffee has never really
7003
04:20:08,159 --> 04:20:10,239
featured prominently,
7004
04:20:10,239 --> 04:20:12,159
it's impossible to ignore the impact on
7005
04:20:12,159 --> 04:20:15,359
the economy and on agriculture of cocoa
7006
04:20:15,359 --> 04:20:17,840
grown for the drug trade. Farmers are
7007
04:20:17,840 --> 04:20:19,600
increasingly switching from coffee to
7008
04:20:19,600 --> 04:20:21,760
cocoa because cocoa provides greater
7009
04:20:21,760 --> 04:20:23,840
security for producers because the price
7010
04:20:23,840 --> 04:20:26,960
is subject to less variance. In 2010 and
7011
04:20:26,960 --> 04:20:29,359
2011, while coffee prices were high,
7012
04:20:29,359 --> 04:20:31,680
anti-drugs programs funded by Bolivia
7013
04:20:31,680 --> 04:20:34,319
and the US managed to encourage more
7014
04:20:34,319 --> 04:20:36,960
farmers to switch to coffee production.
7015
04:20:36,960 --> 04:20:39,040
However, the price of coffee has fallen
7016
04:20:39,040 --> 04:20:41,199
again and many farmers have turned once
7017
04:20:41,199 --> 04:20:43,680
more to cocoa. The conditions for
7018
04:20:43,680 --> 04:20:45,840
growing coffee in Bolivia are in many
7019
04:20:45,840 --> 04:20:48,159
ways ideal. There is certainly the
7020
04:20:48,159 --> 04:20:50,159
necessary altitude and the climate has
7021
04:20:50,159 --> 04:20:52,960
nicely defined wet and dry seasons. Most
7022
04:20:52,960 --> 04:20:54,960
of the coffee grown here is old heirloom
7023
04:20:54,960 --> 04:20:57,520
varieties such as Typica and Coutura.
7024
04:20:57,520 --> 04:20:59,680
Some excellent, clean and complex
7025
04:20:59,680 --> 04:21:01,279
coffees have been coming out of Bolivia
7026
04:21:01,279 --> 04:21:02,960
recently, although this wasn't always
7027
04:21:02,960 --> 04:21:05,680
the case. In the past, producers picked
7028
04:21:05,680 --> 04:21:07,199
and pulped the coffees they grew and
7029
04:21:07,199 --> 04:21:09,439
then transported the pulp to a central
7030
04:21:09,439 --> 04:21:11,680
processing station. There were two big
7031
04:21:11,680 --> 04:21:14,000
problems. Firstly, changes in
7032
04:21:14,000 --> 04:21:15,279
temperature on the journey to the
7033
04:21:15,279 --> 04:21:17,120
processing station could result in the
7034
04:21:17,120 --> 04:21:19,680
coffee freezing. And secondly, the pulp
7035
04:21:19,680 --> 04:21:21,520
still contained enough moisture to keep
7036
04:21:21,520 --> 04:21:23,840
fermenting. Often this resulted in a
7037
04:21:23,840 --> 04:21:26,239
loss of quality or undesirable flavors
7038
04:21:26,239 --> 04:21:28,479
creeping in. More and more quality
7039
04:21:28,479 --> 04:21:30,239
conscious producers are doing the posth
7040
04:21:30,239 --> 04:21:32,720
harvest work on their own farms. The US
7041
04:21:32,720 --> 04:21:34,319
has funded the construction of a number
7042
04:21:34,319 --> 04:21:36,239
of small coffee washing stations across
7043
04:21:36,239 --> 04:21:38,319
the country as part of the anti-drugs
7044
04:21:38,319 --> 04:21:41,359
program. However, despite changes to
7045
04:21:41,359 --> 04:21:43,520
help bolster quality, coffees from
7046
04:21:43,520 --> 04:21:45,680
Bolivia still lack the reputation of
7047
04:21:45,680 --> 04:21:47,680
those from neighboring countries such as
7048
04:21:47,680 --> 04:21:50,000
Colombia or Brazil.
7049
04:21:50,000 --> 04:21:51,760
Competitions such as the Cup of
7050
04:21:51,760 --> 04:21:53,600
Excellence have helped shine a light on
7051
04:21:53,600 --> 04:21:55,840
the best coffees in Bolivia. I would
7052
04:21:55,840 --> 04:21:57,520
recommend seeking them out and enjoying
7053
04:21:57,520 --> 04:21:59,920
them while they're still around. Even
7054
04:21:59,920 --> 04:22:01,840
though specialty coffee does yield a
7055
04:22:01,840 --> 04:22:04,080
greater return, even quality conscious
7056
04:22:04,080 --> 04:22:06,000
farmers are still giving up coffee
7057
04:22:06,000 --> 04:22:07,520
production.
7058
04:22:07,520 --> 04:22:09,199
Traceability
7059
04:22:09,199 --> 04:22:10,800
Coffees in Bolivia are typically
7060
04:22:10,800 --> 04:22:12,640
traceable down to a single farm or
7061
04:22:12,640 --> 04:22:15,040
cooperative. Due to land reforms,
7062
04:22:15,040 --> 04:22:16,640
large-scale land ownership has been
7063
04:22:16,640 --> 04:22:19,920
reduced since 1991, and the 23,000
7064
04:22:19,920 --> 04:22:21,840
families that produce coffee in Bolivia
7065
04:22:21,840 --> 04:22:25,199
do so from small farms, typically 1.2 to
7066
04:22:25,199 --> 04:22:28,640
8 hectares, 3 to 20 acres. The export of
7067
04:22:28,640 --> 04:22:30,479
Bolivia's output is handled by a small
7068
04:22:30,479 --> 04:22:33,279
number, around 30 private exporting
7069
04:22:33,279 --> 04:22:34,800
companies.
7070
04:22:34,800 --> 04:22:37,840
Taste profile. The best Bolivian coffees
7071
04:22:37,840 --> 04:22:40,080
tend to be very sweet and very clean,
7072
04:22:40,080 --> 04:22:41,840
but relatively rarely are they
7073
04:22:41,840 --> 04:22:46,040
particularly fruity in flavor.
7074
04:22:47,520 --> 04:22:50,080
Brazil.
7075
04:22:50,080 --> 04:22:51,840
Brazil has been the world's largest
7076
04:22:51,840 --> 04:22:54,319
producer of coffee for more than 150
7077
04:22:54,319 --> 04:22:57,040
years. Currently, Brazil grows around
7078
04:22:57,040 --> 04:22:59,279
1/3 of the world's coffee, although in
7079
04:22:59,279 --> 04:23:01,439
the past its market share was as high as
7080
04:23:01,439 --> 04:23:04,640
80%. Coffee was introduced to Brazil
7081
04:23:04,640 --> 04:23:07,840
from French Guyana in 1727 while Brazil
7082
04:23:07,840 --> 04:23:10,800
was still under Portuguese rule. The
7083
04:23:10,800 --> 04:23:12,560
first coffee in Brazil was planted by
7084
04:23:12,560 --> 04:23:14,880
Francisco Dlo Paletta in the region of
7085
04:23:14,880 --> 04:23:16,560
Parah in the north of the country.
7086
04:23:16,560 --> 04:23:18,800
According to myth, Paletta traveled to
7087
04:23:18,800 --> 04:23:20,880
French Guyana on a diplomatic mission,
7088
04:23:20,880 --> 04:23:22,800
seduced the wife of a governor there,
7089
04:23:22,800 --> 04:23:24,640
and was given the seeds hidden in a
7090
04:23:24,640 --> 04:23:27,439
bouquet from her on his departure. The
7091
04:23:27,439 --> 04:23:29,439
coffee he planted on his return home was
7092
04:23:29,439 --> 04:23:30,880
probably used just for domestic
7093
04:23:30,880 --> 04:23:32,479
consumption, and it remained a
7094
04:23:32,479 --> 04:23:34,479
relatively unimportant crop until it
7095
04:23:34,479 --> 04:23:36,479
began to work its way south, being
7096
04:23:36,479 --> 04:23:38,640
passed from garden to garden as much as
7097
04:23:38,640 --> 04:23:42,080
from farm to farm as a crop. Commercial
7098
04:23:42,080 --> 04:23:44,560
production begins. The commercial
7099
04:23:44,560 --> 04:23:46,560
production of coffee initially began
7100
04:23:46,560 --> 04:23:48,720
around the Pariba River, relatively
7101
04:23:48,720 --> 04:23:51,040
close to Rio de Janeiro.
7102
04:23:51,040 --> 04:23:53,199
This area suited coffee not just because
7103
04:23:53,199 --> 04:23:55,439
the land was ideal but also because its
7104
04:23:55,439 --> 04:23:57,279
proximity to Rio de Janeiro would
7105
04:23:57,279 --> 04:24:00,159
facilitate export. In contrast to the
7106
04:24:00,159 --> 04:24:01,840
smaller coffee farms that flourished in
7107
04:24:01,840 --> 04:24:03,920
Central America, Brazil's first
7108
04:24:03,920 --> 04:24:06,640
commercial farms were large slavedriven
7109
04:24:06,640 --> 04:24:09,279
plantations. This industrialized
7110
04:24:09,279 --> 04:24:11,359
approach is still relatively uncommon in
7111
04:24:11,359 --> 04:24:13,040
the rest of the world and fairly unique
7112
04:24:13,040 --> 04:24:15,279
to Brazilian coffee production. The
7113
04:24:15,279 --> 04:24:17,359
approach to production was aggressive.
7114
04:24:17,359 --> 04:24:19,680
The most powerful or forceful would win
7115
04:24:19,680 --> 04:24:21,520
disputes over poorly defined property
7116
04:24:21,520 --> 04:24:23,600
boundaries and a single slave looked
7117
04:24:23,600 --> 04:24:27,120
after 4 to 7,000 plants. When the soil
7118
04:24:27,120 --> 04:24:28,720
became depleted from the intensive
7119
04:24:28,720 --> 04:24:30,720
farming, the farm would just move on to
7120
04:24:30,720 --> 04:24:33,600
fresh land. Coffee production boomed
7121
04:24:33,600 --> 04:24:36,720
between 1820 and 1830, overtaking the
7122
04:24:36,720 --> 04:24:38,479
demand of Brazilian coffee drinkers and
7123
04:24:38,479 --> 04:24:40,239
beginning to feed the wider global
7124
04:24:40,239 --> 04:24:42,880
market. Those who controlled coffee
7125
04:24:42,880 --> 04:24:44,880
production became both incredibly
7126
04:24:44,880 --> 04:24:47,040
wealthy and very powerful and were
7127
04:24:47,040 --> 04:24:49,520
referred to as coffee barons. Their
7128
04:24:49,520 --> 04:24:51,439
needs would have a significant impact on
7129
04:24:51,439 --> 04:24:53,199
the government's policies and its
7130
04:24:53,199 --> 04:24:56,319
support of the coffee industry. By 1830,
7131
04:24:56,319 --> 04:24:58,319
Brazil produced 30% of the world's
7132
04:24:58,319 --> 04:25:01,600
coffee. This rose to 40% by 1840,
7133
04:25:01,600 --> 04:25:03,439
although the massive increase in supply
7134
04:25:03,439 --> 04:25:05,520
resulted in a drop in the global price
7135
04:25:05,520 --> 04:25:08,159
for coffee. Up until the middle of the
7136
04:25:08,159 --> 04:25:10,239
19th century, Brazil's coffee industry
7137
04:25:10,239 --> 04:25:12,880
was reliant on slave labor. More than
7138
04:25:12,880 --> 04:25:16,000
1.5 million slaves had been brought to
7139
04:25:16,000 --> 04:25:17,760
Brazil to work on the coffee
7140
04:25:17,760 --> 04:25:20,000
plantations. When the British put a stop
7141
04:25:20,000 --> 04:25:21,840
to Brazil's slave trade with Africa in
7142
04:25:21,840 --> 04:25:24,800
1850, Brazil turned to migrant labor or
7143
04:25:24,800 --> 04:25:27,120
its internal slave trade. There were
7144
04:25:27,120 --> 04:25:28,800
great fears that the abolition of
7145
04:25:28,800 --> 04:25:31,439
slavery in Brazil in 1888 would endanger
7146
04:25:31,439 --> 04:25:33,359
the coffee industry, but the harvest
7147
04:25:33,359 --> 04:25:34,880
continued successfully from that year
7148
04:25:34,880 --> 04:25:36,479
onwards.
7149
04:25:36,479 --> 04:25:39,920
A second boom. A second coffee boom ran
7150
04:25:39,920 --> 04:25:43,199
from the 1880s through to the 1930s. A
7151
04:25:43,199 --> 04:25:44,800
period named after the two most
7152
04:25:44,800 --> 04:25:47,520
important products of the time. The huge
7153
04:25:47,520 --> 04:25:49,600
influence of both coffee barons from Sa
7154
04:25:49,600 --> 04:25:52,960
Paulo and dairy producers in Minaj led
7155
04:25:52,960 --> 04:25:55,439
to a political climate known as the cafe
7156
04:25:55,439 --> 04:25:58,720
con period. This period also saw the
7157
04:25:58,720 --> 04:26:00,319
Brazilian government start the practice
7158
04:26:00,319 --> 04:26:02,720
of valorization, a protectionist
7159
04:26:02,720 --> 04:26:04,960
practice designed to stabilize the price
7160
04:26:04,960 --> 04:26:07,120
of coffee. The government would buy
7161
04:26:07,120 --> 04:26:09,040
coffee from producers at an inflated
7162
04:26:09,040 --> 04:26:10,880
price when the market was low and hold
7163
04:26:10,880 --> 04:26:13,840
it until the market was high. This meant
7164
04:26:13,840 --> 04:26:15,680
stable prices for coffee barons and
7165
04:26:15,680 --> 04:26:18,159
prevented over supply from lower coffee
7166
04:26:18,159 --> 04:26:21,439
prices. By the 1920s, Brazil was
7167
04:26:21,439 --> 04:26:23,840
producing 80% of the world's coffee and
7168
04:26:23,840 --> 04:26:25,760
coffee financed a huge amount of
7169
04:26:25,760 --> 04:26:28,080
infrastructure in the country. This
7170
04:26:28,080 --> 04:26:30,239
unabated production led to a massive
7171
04:26:30,239 --> 04:26:32,080
surplus of coffee that would only
7172
04:26:32,080 --> 04:26:34,159
exacerbate the damage of the crash
7173
04:26:34,159 --> 04:26:35,520
during the Great Depression in the
7174
04:26:35,520 --> 04:26:38,239
1930s. Brazil's government ended up
7175
04:26:38,239 --> 04:26:41,120
burning around 78 million bags of
7176
04:26:41,120 --> 04:26:43,120
stockpiled coffee in an effort to
7177
04:26:43,120 --> 04:26:45,600
invigorate coffee prices, though it had
7178
04:26:45,600 --> 04:26:48,080
little effect on them. During World War
7179
04:26:48,080 --> 04:26:50,159
II, there was growing concern in the US
7180
04:26:50,159 --> 04:26:52,479
that with European market shut off,
7181
04:26:52,479 --> 04:26:54,560
declining prices could drive Central and
7182
04:26:54,560 --> 04:26:56,960
South American countries towards Nazi or
7183
04:26:56,960 --> 04:26:59,279
communist sympathy. In an attempt to
7184
04:26:59,279 --> 04:27:01,120
stabilize the price of coffee, an
7185
04:27:01,120 --> 04:27:02,960
international agreement was drawn up
7186
04:27:02,960 --> 04:27:04,960
based on a quotota system. This
7187
04:27:04,960 --> 04:27:07,199
agreement drove up the price of coffee
7188
04:27:07,199 --> 04:27:09,600
until it stabilized in the mid1 1950s
7189
04:27:09,600 --> 04:27:11,600
and is considered a precursor to the
7190
04:27:11,600 --> 04:27:13,600
much wider international coffee
7191
04:27:13,600 --> 04:27:17,359
agreement ICA signed in 1962 which would
7192
04:27:17,359 --> 04:27:19,359
come to encompass 42 producing
7193
04:27:19,359 --> 04:27:22,000
countries. Quotas were fixed according
7194
04:27:22,000 --> 04:27:24,239
to the indicator coffee price determined
7195
04:27:24,239 --> 04:27:26,239
by the international coffee organization
7196
04:27:26,239 --> 04:27:29,279
the ICO. If prices dropped then quotas
7197
04:27:29,279 --> 04:27:31,680
were reduced and if prices climbed then
7198
04:27:31,680 --> 04:27:33,840
quotas were increased. This agreement
7199
04:27:33,840 --> 04:27:36,399
lasted until 1989 when it broke down
7200
04:27:36,399 --> 04:27:38,319
after Brazil refused to accept a
7201
04:27:38,319 --> 04:27:40,319
reduction in its quotota. Brazil
7202
04:27:40,319 --> 04:27:41,600
believed that it was an extremely
7203
04:27:41,600 --> 04:27:43,279
efficient producer and could prosper
7204
04:27:43,279 --> 04:27:45,279
outside of the agreement. The result of
7205
04:27:45,279 --> 04:27:46,960
the breakdown of the ICA was an
7206
04:27:46,960 --> 04:27:49,279
unregulated market and prices dropped
7207
04:27:49,279 --> 04:27:51,520
dramatically over the following 5 years
7208
04:27:51,520 --> 04:27:52,960
resulting in the coffee crisis that
7209
04:27:52,960 --> 04:27:54,960
would inspire the fair trade movement
7210
04:27:54,960 --> 04:27:58,239
within coffee production.
7211
04:27:58,239 --> 04:28:01,520
on and off years. With Brazil being such
7212
04:28:01,520 --> 04:28:03,040
a dominant supplier of the world's
7213
04:28:03,040 --> 04:28:04,800
coffee, anything that affected
7214
04:28:04,800 --> 04:28:06,720
production in Brazil had a knock-on
7215
04:28:06,720 --> 04:28:09,120
effect on global pricing. One such
7216
04:28:09,120 --> 04:28:11,120
factor was the alternating cycle of
7217
04:28:11,120 --> 04:28:13,920
Brazil's annual crop. Over the years, it
7218
04:28:13,920 --> 04:28:16,080
became clear that Brazil's harvest would
7219
04:28:16,080 --> 04:28:18,319
swing each year between a large and a
7220
04:28:18,319 --> 04:28:20,560
small harvest. Some work has been done
7221
04:28:20,560 --> 04:28:22,399
in recent years to try and mitigate this
7222
04:28:22,399 --> 04:28:24,239
effect, creating less variation
7223
04:28:24,239 --> 04:28:26,560
yeartoear and greater stability. The
7224
04:28:26,560 --> 04:28:28,479
reason for this variation in crop is
7225
04:28:28,479 --> 04:28:30,159
that a coffee tree will naturally have
7226
04:28:30,159 --> 04:28:32,159
an alternating cycle of large and small
7227
04:28:32,159 --> 04:28:34,319
crops, but this can be controlled by
7228
04:28:34,319 --> 04:28:36,800
light pruning. Light pruning has not
7229
04:28:36,800 --> 04:28:38,560
been a common practice in Brazil with
7230
04:28:38,560 --> 04:28:40,560
producers preferring to prune back hard
7231
04:28:40,560 --> 04:28:42,159
so there is little crop the following
7232
04:28:42,159 --> 04:28:44,159
year. In the past, there have been
7233
04:28:44,159 --> 04:28:46,159
dramatic incidents such as the Black
7234
04:28:46,159 --> 04:28:48,720
Frost of 1975, which reduced the
7235
04:28:48,720 --> 04:28:52,000
following year's crop by nearly 75%.
7236
04:28:52,000 --> 04:28:54,080
As a result of the frost, the global
7237
04:28:54,080 --> 04:28:55,920
price of coffee almost doubled
7238
04:28:55,920 --> 04:28:59,040
immediately. In 2000 and 2001, there
7239
04:28:59,040 --> 04:29:00,800
were two off years in a row that
7240
04:29:00,800 --> 04:29:03,840
resulted in a massive harvest in 2002
7241
04:29:03,840 --> 04:29:06,399
with a huge production of coffee. This
7242
04:29:06,399 --> 04:29:08,640
coincided with another long period of
7243
04:29:08,640 --> 04:29:10,800
low prices for coffee caused by an
7244
04:29:10,800 --> 04:29:14,479
excess of coffee on the global market.
7245
04:29:14,479 --> 04:29:16,800
Modern coffee production.
7246
04:29:16,800 --> 04:29:18,960
Brazil is undeniably the most advanced
7247
04:29:18,960 --> 04:29:20,880
and industrialized coffee producing
7248
04:29:20,880 --> 04:29:23,040
country in the world with a focus on
7249
04:29:23,040 --> 04:29:24,720
yield and production. It has not
7250
04:29:24,720 --> 04:29:26,399
retained a great reputation for
7251
04:29:26,399 --> 04:29:28,000
producing coffees of the highest
7252
04:29:28,000 --> 04:29:30,479
quality. Most large farms employ
7253
04:29:30,479 --> 04:29:32,479
relatively crude picking techniques such
7254
04:29:32,479 --> 04:29:34,800
as strip picking where the entire branch
7255
04:29:34,800 --> 04:29:37,199
is stripped of its cherries in one go.
7256
04:29:37,199 --> 04:29:39,120
If the plantations are large and flat,
7257
04:29:39,120 --> 04:29:41,199
common in Brazil's larger coffee farms,
7258
04:29:41,199 --> 04:29:43,120
they use harvesting machines to shake
7259
04:29:43,120 --> 04:29:45,199
the cherries loose from the branches.
7260
04:29:45,199 --> 04:29:46,960
Neither method takes ripeness into
7261
04:29:46,960 --> 04:29:48,880
consideration and as a result there can
7262
04:29:48,880 --> 04:29:50,800
be a large number of unripe cherries in
7263
04:29:50,800 --> 04:29:53,760
the harvested coffee. For a long time,
7264
04:29:53,760 --> 04:29:55,520
Brazil also processed a great deal of
7265
04:29:55,520 --> 04:29:57,199
its coffee by sun drying the whole
7266
04:29:57,199 --> 04:29:59,439
cherries on patios. The introduction of
7267
04:29:59,439 --> 04:30:01,279
the pulped natural process in the early
7268
04:30:01,279 --> 04:30:03,840
'90s did help to improve quality. But
7269
04:30:03,840 --> 04:30:05,600
for years, Brazil's specialty coffee
7270
04:30:05,600 --> 04:30:07,920
producers, who may pick by hand, who may
7271
04:30:07,920 --> 04:30:09,680
wash their coffee, and who may grow
7272
04:30:09,680 --> 04:30:11,040
interesting varieties at higher
7273
04:30:11,040 --> 04:30:13,279
altitudes have battled against the
7274
04:30:13,279 --> 04:30:14,800
country's reputation for producing
7275
04:30:14,800 --> 04:30:16,800
coffees with low acidity and increased
7276
04:30:16,800 --> 04:30:19,600
body best suited to espresso blends.
7277
04:30:19,600 --> 04:30:21,680
However, while much of Brazil's coffee
7278
04:30:21,680 --> 04:30:23,840
grows below the altitudes best suited to
7279
04:30:23,840 --> 04:30:26,080
quality, it is still possible to find
7280
04:30:26,080 --> 04:30:27,840
some very interesting and delicious
7281
04:30:27,840 --> 04:30:29,680
coffees there. Equally, the country
7282
04:30:29,680 --> 04:30:31,920
produces some very clean and sweet
7283
04:30:31,920 --> 04:30:34,159
coffees without much acidity that many
7284
04:30:34,159 --> 04:30:36,479
people quite rightly find delicious and
7285
04:30:36,479 --> 04:30:39,359
very approachable.
7286
04:30:39,359 --> 04:30:41,439
Domestic consumption.
7287
04:30:41,439 --> 04:30:43,279
Brazil has been actively trying to
7288
04:30:43,279 --> 04:30:45,279
increase its internal coffee consumption
7289
04:30:45,279 --> 04:30:47,680
with increasing success. While giving
7290
04:30:47,680 --> 04:30:49,120
children coffee at school from a young
7291
04:30:49,120 --> 04:30:50,960
age may raise some eyebrows, the
7292
04:30:50,960 --> 04:30:53,120
consumption in Brazil now rivals that of
7293
04:30:53,120 --> 04:30:56,399
the United States. No raw coffee can be
7294
04:30:56,399 --> 04:30:58,560
imported into Brazil, which means that a
7295
04:30:58,560 --> 04:31:00,239
large percentage of the coffee grown in
7296
04:31:00,239 --> 04:31:02,479
Brazil is consumed there. Though
7297
04:31:02,479 --> 04:31:04,080
generally the quality of coffee for
7298
04:31:04,080 --> 04:31:06,399
domestic consumption is lower than that
7299
04:31:06,399 --> 04:31:08,800
for export. Coffee bars have appeared
7300
04:31:08,800 --> 04:31:10,720
throughout the major cities, though the
7301
04:31:10,720 --> 04:31:12,239
price of coffee in these places is
7302
04:31:12,239 --> 04:31:14,080
similar to better coffee bars in the
7303
04:31:14,080 --> 04:31:16,159
United States and Europe. So they have
7304
04:31:16,159 --> 04:31:18,080
become another symbol of the increasing
7305
04:31:18,080 --> 04:31:22,000
divide between rich and poor in Brazil.
7306
04:31:22,000 --> 04:31:23,600
Traceability.
7307
04:31:23,600 --> 04:31:25,279
Highquality Brazilian coffees are
7308
04:31:25,279 --> 04:31:27,199
usually traceable down to a specific
7309
04:31:27,199 --> 04:31:30,159
farm or fazenda. Whereas the lower
7310
04:31:30,159 --> 04:31:32,319
quality coffees are bulk lots and not
7311
04:31:32,319 --> 04:31:35,760
traceable. Coffees marked as Santos have
7312
04:31:35,760 --> 04:31:37,920
simply shipped from the port of Santos.
7313
04:31:37,920 --> 04:31:39,600
And the name has nothing to do with
7314
04:31:39,600 --> 04:31:42,080
where the coffee was grown. Brazil
7315
04:31:42,080 --> 04:31:44,080
probably breaks the rule of thumb that
7316
04:31:44,080 --> 04:31:46,399
traceability is linked to quality as
7317
04:31:46,399 --> 04:31:48,319
there are farms in Brazil producing more
7318
04:31:48,319 --> 04:31:51,120
coffee than the whole of Bolivia. And
7319
04:31:51,120 --> 04:31:52,960
while the coffee may be traceable due to
7320
04:31:52,960 --> 04:31:54,479
the size of production, it will not
7321
04:31:54,479 --> 04:31:56,880
necessarily be higher in quality as a
7322
04:31:56,880 --> 04:32:00,880
result. Taste profile. Better Brazilian
7323
04:32:00,880 --> 04:32:03,040
coffees tend to be low in acidity, heavy
7324
04:32:03,040 --> 04:32:04,880
in body, and sweet, often with chocolate
7325
04:32:04,880 --> 04:32:07,120
and nutty flavors.
7326
04:32:07,120 --> 04:32:09,520
Robusta production. While not a focus of
7327
04:32:09,520 --> 04:32:11,199
this book, it should be noted that
7328
04:32:11,199 --> 04:32:13,199
Brazil is one of the world's primary
7329
04:32:13,199 --> 04:32:16,000
producers of Robusta along with Arabica.
7330
04:32:16,000 --> 04:32:18,080
In Brazil, robusta is usually called
7331
04:32:18,080 --> 04:32:20,319
conon and is produced in regions such as
7332
04:32:20,319 --> 04:32:23,319
Rondonia.
7333
04:32:24,800 --> 04:32:27,359
Colombia
7334
04:32:27,359 --> 04:32:29,359
coffee was probably first introduced to
7335
04:32:29,359 --> 04:32:32,239
Colombia in 1723 by the Jesuits, though
7336
04:32:32,239 --> 04:32:34,479
there are inevitably different accounts.
7337
04:32:34,479 --> 04:32:36,800
It spread slowly as a commercial crop to
7338
04:32:36,800 --> 04:32:38,880
various regions of the country, but its
7339
04:32:38,880 --> 04:32:40,479
production did not become significant
7340
04:32:40,479 --> 04:32:43,040
until the end of the 19th century. By
7341
04:32:43,040 --> 04:32:46,319
1912, coffee made up approximately 50%
7342
04:32:46,319 --> 04:32:49,199
of Colombia's total exports.
7343
04:32:49,199 --> 04:32:50,880
Colombia recognized the value of
7344
04:32:50,880 --> 04:32:52,720
marketing and building its brand
7345
04:32:52,720 --> 04:32:55,199
relatively early on. The creation in
7346
04:32:55,199 --> 04:32:57,760
1958 of Juan Valdez, the farmer who
7347
04:32:57,760 --> 04:32:59,840
represents Colombian coffee, was perhaps
7348
04:32:59,840 --> 04:33:02,479
their greatest success. Juan Valdez and
7349
04:33:02,479 --> 04:33:04,879
his mule were created as the symbol of
7350
04:33:04,879 --> 04:33:06,799
Colombian coffee and appeared on bags of
7351
04:33:06,799 --> 04:33:08,480
coffee and also in various advertising
7352
04:33:08,480 --> 04:33:10,639
campaigns portrayed by three different
7353
04:33:10,639 --> 04:33:12,959
actors over the years.
7354
04:33:12,959 --> 04:33:15,520
W Valdez became a point of recognition
7355
04:33:15,520 --> 04:33:17,600
particularly in the US and added value
7356
04:33:17,600 --> 04:33:20,240
to Colombian coffee. The character built
7357
04:33:20,240 --> 04:33:21,760
on the success of early marketing
7358
04:33:21,760 --> 04:33:24,480
phrases such as mountain grown coffee
7359
04:33:24,480 --> 04:33:26,879
and the constant promotion of 100%
7360
04:33:26,879 --> 04:33:28,719
Colombian coffee meant that Colombia
7361
04:33:28,719 --> 04:33:30,160
would stand apart in the minds of
7362
04:33:30,160 --> 04:33:32,000
consumers across the world. This
7363
04:33:32,000 --> 04:33:34,080
marketing was and continues to be
7364
04:33:34,080 --> 04:33:36,719
undertaken by the Federation National
7365
04:33:36,719 --> 04:33:40,240
Deafos, the FNC. This organization
7366
04:33:40,240 --> 04:33:43,199
created in 1927 is particularly unusual
7367
04:33:43,199 --> 04:33:45,520
in the coffee producing world. While
7368
04:33:45,520 --> 04:33:47,279
many countries have organizations
7369
04:33:47,279 --> 04:33:49,039
involved in the export and promotion of
7370
04:33:49,039 --> 04:33:51,600
their coffee, few are quite as large and
7371
04:33:51,600 --> 04:33:53,920
complex as the FNC.
7372
04:33:53,920 --> 04:33:56,240
It was created as a private nonprofit
7373
04:33:56,240 --> 04:33:58,320
organization to defend the interests of
7374
04:33:58,320 --> 04:34:00,480
coffee producers and is funded through a
7375
04:34:00,480 --> 04:34:03,119
special tax on all coffee exported. As
7376
04:34:03,119 --> 04:34:05,119
Colombia is one of the largest coffee
7377
04:34:05,119 --> 04:34:07,600
producers in the world, the FNC is
7378
04:34:07,600 --> 04:34:09,840
wellunded and has become something of a
7379
04:34:09,840 --> 04:34:12,400
monstrous bureaucratic organization.
7380
04:34:12,400 --> 04:34:14,561
This bureaucracy is perhaps inevitable
7381
04:34:14,561 --> 04:34:16,799
as the FNC is now technically owned and
7382
04:34:16,799 --> 04:34:19,359
controlled by its 500,000 coffee
7383
04:34:19,359 --> 04:34:21,920
producing members. While the FNC is
7384
04:34:21,920 --> 04:34:23,600
involved in the more obvious roles of
7385
04:34:23,600 --> 04:34:25,119
marketing, production, and some
7386
04:34:25,119 --> 04:34:27,439
financial matters, its reach goes deeper
7387
04:34:27,439 --> 04:34:29,439
into coffee growing communities and it
7388
04:34:29,439 --> 04:34:31,199
has a hand in the creation of both
7389
04:34:31,199 --> 04:34:33,359
social and physical infrastructure,
7390
04:34:33,359 --> 04:34:35,680
including rural roads, schools, and
7391
04:34:35,680 --> 04:34:38,240
health centers. It has also invested in
7392
04:34:38,240 --> 04:34:40,240
other industries besides coffee to help
7393
04:34:40,240 --> 04:34:41,920
spur on regional development and
7394
04:34:41,920 --> 04:34:43,439
well-being.
7395
04:34:43,439 --> 04:34:46,400
The FNC and quality.
7396
04:34:46,400 --> 04:34:48,160
Recently, there has been some friction
7397
04:34:48,160 --> 04:34:49,920
between the FNC and the more
7398
04:34:49,920 --> 04:34:51,840
qualityconscious section of the industry
7399
04:34:51,840 --> 04:34:54,160
as the FNC's perceived interest of the
7400
04:34:54,160 --> 04:34:56,400
farmers may not always lead to the best
7401
04:34:56,400 --> 04:34:59,199
possible quality in the coffee. The FNC
7402
04:34:59,199 --> 04:35:01,039
has a research division called Senica
7403
04:35:01,039 --> 04:35:03,840
Cafe which breeds specific varieties and
7404
04:35:03,840 --> 04:35:05,600
many believe the promotion of varieties
7405
04:35:05,600 --> 04:35:07,760
like Castillo has favored quantity of
7406
04:35:07,760 --> 04:35:10,959
yield above cup quality. It is possible
7407
04:35:10,959 --> 04:35:12,719
to see both sides of the argument. And
7408
04:35:12,719 --> 04:35:14,320
as global climate change has an
7409
04:35:14,320 --> 04:35:16,160
increasing impact on the stability of
7410
04:35:16,160 --> 04:35:17,680
Colombia's production, it is
7411
04:35:17,680 --> 04:35:19,600
increasingly difficult to argue against
7412
04:35:19,600 --> 04:35:21,920
varieties that ensure livelihoods for
7413
04:35:21,920 --> 04:35:24,080
producers, even at the expense of losing
7414
04:35:24,080 --> 04:35:27,279
some great cups of coffee. Traceability.
7415
04:35:27,279 --> 04:35:29,039
As part of the promotion of Colombian
7416
04:35:29,039 --> 04:35:32,000
coffee, the FNC created the terms supreo
7417
04:35:32,000 --> 04:35:34,879
and excelso. These terms relate only to
7418
04:35:34,879 --> 04:35:36,639
the size of the bean, and it's important
7419
04:35:36,639 --> 04:35:38,400
to understand that they have no relation
7420
04:35:38,400 --> 04:35:39,840
to quality.
7421
04:35:39,840 --> 04:35:41,439
Unfortunately, this classification
7422
04:35:41,439 --> 04:35:43,680
obscures any traceability as coffee
7423
04:35:43,680 --> 04:35:46,160
marketed this way may come from many
7424
04:35:46,160 --> 04:35:48,240
many farms and be blended before being
7425
04:35:48,240 --> 04:35:50,320
sd mechanically to the necessary size
7426
04:35:50,320 --> 04:35:52,561
and grade. Essentially, this is generic
7427
04:35:52,561 --> 04:35:54,719
coffee and its naming offers no help
7428
04:35:54,719 --> 04:35:56,879
when trying to buy quality. The
7429
04:35:56,879 --> 04:35:58,400
specialty coffee section of the industry
7430
04:35:58,400 --> 04:36:00,240
has been working hard to maintain
7431
04:36:00,240 --> 04:36:01,920
traceability. So, when looking for
7432
04:36:01,920 --> 04:36:03,680
something incredibly enjoyable, make
7433
04:36:03,680 --> 04:36:05,359
sure the beans come from a distinct
7434
04:36:05,359 --> 04:36:07,600
place rather than just being a certain
7435
04:36:07,600 --> 04:36:09,039
size.
7436
04:36:09,039 --> 04:36:12,000
Taste profile. Colombian coffees have a
7437
04:36:12,000 --> 04:36:14,799
huge range of flavors. From the heavier
7438
04:36:14,799 --> 04:36:17,039
chocolatier coffees through to the jammy
7439
04:36:17,039 --> 04:36:19,760
sweet fruity lots. A huge spectrum of
7440
04:36:19,760 --> 04:36:24,359
flavor exists across the regions.
7441
04:36:25,520 --> 04:36:28,320
Costa Rica.
7442
04:36:28,320 --> 04:36:29,920
Coffee has been grown in Costa Rica
7443
04:36:29,920 --> 04:36:32,320
since the early 19th century. When the
7444
04:36:32,320 --> 04:36:34,240
country's independence from Spain was
7445
04:36:34,240 --> 04:36:36,639
declared in 1821, the municipal
7446
04:36:36,639 --> 04:36:38,799
government gave away free coffee seeds
7447
04:36:38,799 --> 04:36:40,639
to encourage production. And records
7448
04:36:40,639 --> 04:36:43,119
show there were around 17,000 trees in
7449
04:36:43,119 --> 04:36:46,080
Costa Rica at this point. In 1825, the
7450
04:36:46,080 --> 04:36:47,760
government continued its promotion of
7451
04:36:47,760 --> 04:36:49,600
coffee by exempting it from certain
7452
04:36:49,600 --> 04:36:52,000
taxes. And in 1831, the government
7453
04:36:52,000 --> 04:36:54,240
decreed that if anyone grew coffee on
7454
04:36:54,240 --> 04:36:56,400
fellow land for 5 years, they could
7455
04:36:56,400 --> 04:36:58,879
claim ownership of it. While a small
7456
04:36:58,879 --> 04:37:00,400
amount of coffee had been exported to
7457
04:37:00,400 --> 04:37:03,119
Panama in 1820, the first real exports
7458
04:37:03,119 --> 04:37:05,199
began in 1832.
7459
04:37:05,199 --> 04:37:06,561
Although this coffee was ultimately
7460
04:37:06,561 --> 04:37:08,400
bound for England, it first passed
7461
04:37:08,400 --> 04:37:10,719
through Chile where it was rebagged and
7462
04:37:10,719 --> 04:37:14,320
renamed as Cafe Chileeno de Val Pariso.
7463
04:37:14,320 --> 04:37:16,400
Direct export to England followed in
7464
04:37:16,400 --> 04:37:19,279
1843, not long after the English became
7465
04:37:19,279 --> 04:37:21,680
increasingly invested in Costa Rica.
7466
04:37:21,680 --> 04:37:23,359
This ultimately led to the establishment
7467
04:37:23,359 --> 04:37:26,320
of the Anglo- Costa Rican Bank in 1863,
7468
04:37:26,320 --> 04:37:28,080
which provided finance to allow the
7469
04:37:28,080 --> 04:37:31,119
industry to grow. For nearly 50 years
7470
04:37:31,119 --> 04:37:34,561
between 1846 and 1890, coffee was the
7471
04:37:34,561 --> 04:37:37,840
sole export of the country. Coffee drove
7472
04:37:37,840 --> 04:37:39,680
infrastructure such as the creation of
7473
04:37:39,680 --> 04:37:41,279
the first railroads linking the country
7474
04:37:41,279 --> 04:37:43,199
to the Atlantic, as well as the funding
7475
04:37:43,199 --> 04:37:45,359
of the San Juan Deios Hospital, the
7476
04:37:45,359 --> 04:37:46,719
first post office, and the first
7477
04:37:46,719 --> 04:37:48,719
government printing office. It would
7478
04:37:48,719 --> 04:37:50,719
have an impact on culture too as the
7479
04:37:50,719 --> 04:37:52,480
national theater is a product of the
7480
04:37:52,480 --> 04:37:54,480
early coffee economy along with the
7481
04:37:54,480 --> 04:37:56,400
first libraries and the Santa Thomas
7482
04:37:56,400 --> 04:37:58,799
University. Costa Rica's coffee
7483
04:37:58,799 --> 04:38:00,879
infrastructure had long given it an
7484
04:38:00,879 --> 04:38:02,480
advantage when it came to fetching a
7485
04:38:02,480 --> 04:38:03,920
better price on the international
7486
04:38:03,920 --> 04:38:06,320
market. The wet process had been
7487
04:38:06,320 --> 04:38:09,359
introduced in 1830 and by 1905 there
7488
04:38:09,359 --> 04:38:11,920
were 200 wet mills in the country.
7489
04:38:11,920 --> 04:38:13,840
washed coffees achieved higher prices
7490
04:38:13,840 --> 04:38:15,680
and at this time processing coffee in
7491
04:38:15,680 --> 04:38:18,799
this way added to its perceived value.
7492
04:38:18,799 --> 04:38:20,719
The coffee industry continued to grow
7493
04:38:20,719 --> 04:38:22,799
until it began to reach its geographical
7494
04:38:22,799 --> 04:38:24,799
limits. The population was still
7495
04:38:24,799 --> 04:38:26,480
spreading from San Jose to the rest of
7496
04:38:26,480 --> 04:38:28,240
the country and farmers were looking for
7497
04:38:28,240 --> 04:38:30,719
new land upon which to grow crops.
7498
04:38:30,719 --> 04:38:33,039
However, not all of the land in the
7499
04:38:33,039 --> 04:38:34,959
country was suitable for growing coffee,
7500
04:38:34,959 --> 04:38:36,320
something that still checks the growth
7501
04:38:36,320 --> 04:38:39,119
of the industry to date. It's undeniable
7502
04:38:39,119 --> 04:38:41,279
that Costa Rican coffee held a good
7503
04:38:41,279 --> 04:38:43,119
reputation and achieved good prices for
7504
04:38:43,119 --> 04:38:45,520
its coffees for a very long time. Even
7505
04:38:45,520 --> 04:38:47,199
though the coffees it was producing were
7506
04:38:47,199 --> 04:38:49,600
typically clean and pleasant rather than
7507
04:38:49,600 --> 04:38:52,160
interesting or unusual. There was a
7508
04:38:52,160 --> 04:38:53,840
drive in the latter part of the 20th
7509
04:38:53,840 --> 04:38:55,600
century to move away from heirloom
7510
04:38:55,600 --> 04:38:57,279
varieties towards higher yielding
7511
04:38:57,279 --> 04:38:59,920
varieties. While higher yields make
7512
04:38:59,920 --> 04:39:02,000
economic sense, many in the specialty
7513
04:39:02,000 --> 04:39:03,600
coffee industry felt that the cup
7514
04:39:03,600 --> 04:39:05,520
quality decreased and became even less
7515
04:39:05,520 --> 04:39:07,520
interesting. However, there have been
7516
04:39:07,520 --> 04:39:09,279
recent changes that have brought a great
7517
04:39:09,279 --> 04:39:11,119
deal of interest back to the higher
7518
04:39:11,119 --> 04:39:13,840
quality coffees produced in the country.
7519
04:39:13,840 --> 04:39:16,080
The government's role. Right from the
7520
04:39:16,080 --> 04:39:18,000
start, coffee production was strongly
7521
04:39:18,000 --> 04:39:20,080
encouraged in Costa Rica with land being
7522
04:39:20,080 --> 04:39:21,680
given away to those who wish to grow the
7523
04:39:21,680 --> 04:39:24,480
crop on it. In 1933, the government
7524
04:39:24,480 --> 04:39:26,080
under pressure from the coffee growing
7525
04:39:26,080 --> 04:39:27,840
community created the rather
7526
04:39:27,840 --> 04:39:30,400
bombastically titled Institute for the
7527
04:39:30,400 --> 04:39:33,199
Defense of Coffee. Initially, the
7528
04:39:33,199 --> 04:39:34,879
institute was to play a role in trying
7529
04:39:34,879 --> 04:39:36,561
to prevent small coffee growers from
7530
04:39:36,561 --> 04:39:38,560
being exploited by those who bought
7531
04:39:38,560 --> 04:39:40,400
their coffee cherry cheaply, processed
7532
04:39:40,400 --> 04:39:42,000
it, and sold it for a much greater
7533
04:39:42,000 --> 04:39:44,638
profit. They did this by setting a limit
7534
04:39:44,638 --> 04:39:46,480
on the profit that could be made by
7535
04:39:46,480 --> 04:39:50,000
larger processors. In 1948, the
7536
04:39:50,000 --> 04:39:51,680
government body for coffee became the
7537
04:39:51,680 --> 04:39:54,240
Officina del Cafe, though some of the
7538
04:39:54,240 --> 04:39:56,000
responsibilities for coffee went to the
7539
04:39:56,000 --> 04:39:58,638
Department of Agriculture.
7540
04:39:58,638 --> 04:40:00,718
This organization became the Institut
7541
04:40:00,718 --> 04:40:03,440
del Cafe de Costa Rica, Ecafe, which
7542
04:40:03,440 --> 04:40:06,080
still exists today. Ecafe has a
7543
04:40:06,080 --> 04:40:07,600
wide-ranging involvement in the coffee
7544
04:40:07,600 --> 04:40:09,440
industry, running experimental research
7545
04:40:09,440 --> 04:40:11,360
farms and promoting the quality of Costa
7546
04:40:11,360 --> 04:40:13,840
Rican coffee worldwide. It is funded by
7547
04:40:13,840 --> 04:40:16,718
a 1.5% tax on all exports of coffee from
7548
04:40:16,718 --> 04:40:21,280
Costa Rica. The Micromill Revolution.
7549
04:40:21,280 --> 04:40:23,360
Costa Rican coffee had a long-standing
7550
04:40:23,360 --> 04:40:25,280
reputation for good quality and as such
7551
04:40:25,280 --> 04:40:27,040
fetched a premium price in the commodity
7552
04:40:27,040 --> 04:40:29,440
marketplace. What it lacked as the
7553
04:40:29,440 --> 04:40:31,280
specialty coffee market developed was
7554
04:40:31,280 --> 04:40:33,280
much in the way of traceable coffee.
7555
04:40:33,280 --> 04:40:35,280
Typically, coffees exported from Costa
7556
04:40:35,280 --> 04:40:37,120
Rica around the turn of the millennium
7557
04:40:37,120 --> 04:40:38,798
carried marks that were essentially
7558
04:40:38,798 --> 04:40:40,958
brands created by the large mills or
7559
04:40:40,958 --> 04:40:43,760
beneficios. These brands obscured
7560
04:40:43,760 --> 04:40:45,440
exactly where the coffee had been grown
7561
04:40:45,440 --> 04:40:47,520
and the unique teroir or qualities that
7562
04:40:47,520 --> 04:40:49,760
it may possess. There was little in the
7563
04:40:49,760 --> 04:40:51,680
processing chain to keep the individual
7564
04:40:51,680 --> 04:40:55,040
lots distinct. In the mid to late 2000s,
7565
04:40:55,040 --> 04:40:56,878
however, there was a dramatic increase
7566
04:40:56,878 --> 04:40:59,520
in micro mills. Farmers were investing
7567
04:40:59,520 --> 04:41:01,600
in small-cale post-h harvest equipment
7568
04:41:01,600 --> 04:41:03,120
of their own and doing more of the
7569
04:41:03,120 --> 04:41:05,600
processing themselves. This meant they
7570
04:41:05,600 --> 04:41:07,280
were able to increase control over their
7571
04:41:07,280 --> 04:41:09,360
coffee and the diversity of styles and
7572
04:41:09,360 --> 04:41:11,600
coffees from all regions of Costa Rica
7573
04:41:11,600 --> 04:41:14,160
has dramatically increased. In the past,
7574
04:41:14,160 --> 04:41:16,000
a unique or unusual coffee would have
7575
04:41:16,000 --> 04:41:17,520
been blended in with coffees of
7576
04:41:17,520 --> 04:41:20,160
neighboring farms, but not any longer.
7577
04:41:20,160 --> 04:41:22,000
This makes Costa Rican coffees exciting
7578
04:41:22,000 --> 04:41:24,240
to explore, as it's now easier than ever
7579
04:41:24,240 --> 04:41:25,920
to taste several different coffees from
7580
04:41:25,920 --> 04:41:28,160
a particular area side by side, and
7581
04:41:28,160 --> 04:41:30,080
begin to see the effect geography can
7582
04:41:30,080 --> 04:41:32,000
have on taste.
7583
04:41:32,000 --> 04:41:34,320
Coffee and tourism.
7584
04:41:34,320 --> 04:41:36,240
Costa Rica is the most developed and
7585
04:41:36,240 --> 04:41:37,920
considered the safest of the Central
7586
04:41:37,920 --> 04:41:40,240
American countries. This makes it an
7587
04:41:40,240 --> 04:41:42,240
incredibly popular tourist destination,
7588
04:41:42,240 --> 04:41:44,718
especially with North Americans.
7589
04:41:44,718 --> 04:41:47,040
Tourism has come not only to displace
7590
04:41:47,040 --> 04:41:48,718
coffee as the primary source of income
7591
04:41:48,718 --> 04:41:50,798
from abroad, but it has also collided
7592
04:41:50,798 --> 04:41:53,840
and combined with it. Ecoourism is
7593
04:41:53,840 --> 04:41:55,840
particularly popular in Costa Rica, and
7594
04:41:55,840 --> 04:41:57,680
it is possible to visit and take tours
7595
04:41:57,680 --> 04:42:00,080
of many coffee farms in the country.
7596
04:42:00,080 --> 04:42:02,160
Typically those offering tours are the
7597
04:42:02,160 --> 04:42:04,958
larger farms with less focus on absolute
7598
04:42:04,958 --> 04:42:06,638
quality, but it is nonetheless
7599
04:42:06,638 --> 04:42:08,400
interesting to have the opportunity to
7600
04:42:08,400 --> 04:42:11,600
see how coffee farming works up close.
7601
04:42:11,600 --> 04:42:13,360
Traceability.
7602
04:42:13,360 --> 04:42:15,920
Currently, land ownership is extremely
7603
04:42:15,920 --> 04:42:18,560
common in Costa Rica with 90% of coffee
7604
04:42:18,560 --> 04:42:20,400
producers there owning small to
7605
04:42:20,400 --> 04:42:22,798
medium-sized farms. As such, it's
7606
04:42:22,798 --> 04:42:24,718
possible to find coffees traceable to an
7607
04:42:24,718 --> 04:42:26,320
individual farm or a particular
7608
04:42:26,320 --> 04:42:27,920
cooperative.
7609
04:42:27,920 --> 04:42:30,080
Taste profile. Costa Rican coffees are
7610
04:42:30,080 --> 04:42:32,000
typically very clean and sweet, though
7611
04:42:32,000 --> 04:42:34,400
often very lightbodied. However,
7612
04:42:34,400 --> 04:42:36,400
recently micro mills are producing a
7613
04:42:36,400 --> 04:42:41,080
wider range of flavors and styles.
7614
04:42:42,320 --> 04:42:44,718
Cuba
7615
04:42:44,718 --> 04:42:46,480
coffee came to Cuba from the island of
7616
04:42:46,480 --> 04:42:49,600
Hispanola in 1748, but there was little
7617
04:42:49,600 --> 04:42:51,520
coffee industry to speak of until the
7618
04:42:51,520 --> 04:42:54,560
influx of French settlers in 1791,
7619
04:42:54,560 --> 04:42:58,000
fleeing the Haitian Revolution. By 1827,
7620
04:42:58,000 --> 04:43:00,160
there were around 2,000 coffee farms on
7621
04:43:00,160 --> 04:43:02,320
the island, and coffee became a major
7622
04:43:02,320 --> 04:43:04,400
export, generating more money than
7623
04:43:04,400 --> 04:43:08,400
sugar. Castro's revolution from 1953 to
7624
04:43:08,400 --> 04:43:11,360
1961 brought with it the nationalization
7625
04:43:11,360 --> 04:43:13,280
of coffee farms, and production dropped
7626
04:43:13,280 --> 04:43:15,520
almost immediately. Those who
7627
04:43:15,520 --> 04:43:17,200
volunteered to farm coffee had no
7628
04:43:17,200 --> 04:43:18,958
experience, and those who had previously
7629
04:43:18,958 --> 04:43:21,040
worked the land had fled the country in
7630
04:43:21,040 --> 04:43:23,360
the wake of the revolution. Coffee
7631
04:43:23,360 --> 04:43:25,200
production struggled on the island and
7632
04:43:25,200 --> 04:43:26,560
little in the way of incentives or
7633
04:43:26,560 --> 04:43:28,160
encouragement from the government did
7634
04:43:28,160 --> 04:43:30,000
much to bolster the industry. Though
7635
04:43:30,000 --> 04:43:32,400
production did peak in the 1970s at
7636
04:43:32,400 --> 04:43:35,280
around 30,000 metric tonses. As Cuba's
7637
04:43:35,280 --> 04:43:37,200
coffee industry was faltering, many
7638
04:43:37,200 --> 04:43:39,120
Central American countries continued to
7639
04:43:39,120 --> 04:43:41,360
enjoy greater exports and success in
7640
04:43:41,360 --> 04:43:43,440
international markets.
7641
04:43:43,440 --> 04:43:45,360
The breakdown of the Soviet Union left
7642
04:43:45,360 --> 04:43:47,600
Cuba increasingly isolated and the trade
7643
04:43:47,600 --> 04:43:49,760
embargo placed on Cuba by the United
7644
04:43:49,760 --> 04:43:53,040
States removed a major potential market.
7645
04:43:53,040 --> 04:43:54,798
Japan has been the major importer of
7646
04:43:54,798 --> 04:43:56,878
Cuban coffee, though Europe remains a
7647
04:43:56,878 --> 04:43:59,040
strong market. The best coffees are
7648
04:43:59,040 --> 04:44:01,280
typically exported, usually around a
7649
04:44:01,280 --> 04:44:03,360
fifth of the total production, leaving
7650
04:44:03,360 --> 04:44:05,680
the rest for domestic consumption.
7651
04:44:05,680 --> 04:44:07,440
Cuba's own production does not cover
7652
04:44:07,440 --> 04:44:09,680
domestic demand, and in 2013, the
7653
04:44:09,680 --> 04:44:11,920
country spent nearly $40 million on
7654
04:44:11,920 --> 04:44:14,240
imported coffee. The coffee being
7655
04:44:14,240 --> 04:44:16,480
imported into Cuba is not of the highest
7656
04:44:16,480 --> 04:44:18,718
quality, so it's relatively cheap. But
7657
04:44:18,718 --> 04:44:20,480
high market prices have led to the
7658
04:44:20,480 --> 04:44:22,638
reappearance of the habit of mixing in
7659
04:44:22,638 --> 04:44:24,798
roasted peas to bulk out the coffee.
7660
04:44:24,798 --> 04:44:26,560
Right now, Cuban coffee production
7661
04:44:26,560 --> 04:44:29,600
remains low at around 6,000 to 7,000
7662
04:44:29,600 --> 04:44:31,760
metric tons a year. Much of the
7663
04:44:31,760 --> 04:44:33,760
equipment used is old and many of the
7664
04:44:33,760 --> 04:44:36,080
producers are still reliant on mules.
7665
04:44:36,080 --> 04:44:37,840
Roads are often badly damaged by
7666
04:44:37,840 --> 04:44:39,600
alternating rain and drought and are
7667
04:44:39,600 --> 04:44:41,840
poorly maintained. Coffee is usually
7668
04:44:41,840 --> 04:44:43,600
dried in the sun, though some mechanical
7669
04:44:43,600 --> 04:44:45,520
drying takes place, and most of the
7670
04:44:45,520 --> 04:44:48,000
coffees grown for export are washed.
7671
04:44:48,000 --> 04:44:50,160
Cuba's climate and topography are well
7672
04:44:50,160 --> 04:44:51,920
suited to coffee growing, and its
7673
04:44:51,920 --> 04:44:54,240
scarcity may add much to its value, but
7674
04:44:54,240 --> 04:44:56,000
there are many challenges facing those
7675
04:44:56,000 --> 04:44:58,080
producers wishing to create high-quality
7676
04:44:58,080 --> 04:44:59,600
coffees.
7677
04:44:59,600 --> 04:45:01,920
Cuban coffee. A number of Cuban coffee
7678
04:45:01,920 --> 04:45:03,920
preparations have spread around the
7679
04:45:03,920 --> 04:45:06,240
world, including cotadito, cafe con
7680
04:45:06,240 --> 04:45:09,040
leche, and cafe Kubano. The latter
7681
04:45:09,040 --> 04:45:10,958
refers to an espresso that is sweetened
7682
04:45:10,958 --> 04:45:13,040
as it is brewed by adding sugar to the
7683
04:45:13,040 --> 04:45:15,680
ground coffee. In the United States
7684
04:45:15,680 --> 04:45:17,760
especially, and in other places, it is
7685
04:45:17,760 --> 04:45:19,760
not uncommon to see Cuban coffee
7686
04:45:19,760 --> 04:45:22,480
advertised. True Cuban coffee is illegal
7687
04:45:22,480 --> 04:45:24,240
in the United States due to the trade
7688
04:45:24,240 --> 04:45:26,080
embargo, but this term is often used to
7689
04:45:26,080 --> 04:45:28,958
describe a cafe Kubano. Coffees, often
7690
04:45:28,958 --> 04:45:30,958
from Brazil, are selected to represent
7691
04:45:30,958 --> 04:45:32,958
the flavors one might expect from Cuba,
7692
04:45:32,958 --> 04:45:34,958
but there are, of course, concerns about
7693
04:45:34,958 --> 04:45:36,878
confusion among consumers and the
7694
04:45:36,878 --> 04:45:40,080
mislabeling of goods. Traceability.
7695
04:45:40,080 --> 04:45:41,840
Cuban coffees are unlikely to be
7696
04:45:41,840 --> 04:45:43,920
traceable down to a single farm and are
7697
04:45:43,920 --> 04:45:45,600
often only traceable down to a
7698
04:45:45,600 --> 04:45:47,440
particular region or sub region of the
7699
04:45:47,440 --> 04:45:50,798
country. Taste profile. Cuban coffees
7700
04:45:50,798 --> 04:45:53,120
have a typical island coffee profile,
7701
04:45:53,120 --> 04:45:55,760
relatively low in acidity with a heavier
7702
04:45:55,760 --> 04:45:58,760
body.
7703
04:45:59,760 --> 04:46:02,878
Dominican Republic.
7704
04:46:02,878 --> 04:46:04,718
Coffee came to the Spanish controlled
7705
04:46:04,718 --> 04:46:06,798
portion of the island of Hispanola, what
7706
04:46:06,798 --> 04:46:10,240
is now the Dominican Republic in 1735.
7707
04:46:10,240 --> 04:46:12,320
The first plantings were probably on a
7708
04:46:12,320 --> 04:46:16,160
hill in Bahuro Panzo near Na. By the end
7709
04:46:16,160 --> 04:46:18,160
of the 18th century, coffee had become
7710
04:46:18,160 --> 04:46:20,000
the second most important crop after
7711
04:46:20,000 --> 04:46:22,400
sugar, though both relied heavily on
7712
04:46:22,400 --> 04:46:25,360
slavery until the revolution of 1791.
7713
04:46:25,360 --> 04:46:27,200
Coffee production really took root
7714
04:46:27,200 --> 04:46:30,560
between 1822 and 1844, particularly in
7715
04:46:30,560 --> 04:46:32,798
the region of Valdez in the southern
7716
04:46:32,798 --> 04:46:35,280
mountains. This region contained several
7717
04:46:35,280 --> 04:46:37,280
coffee growing areas and became the
7718
04:46:37,280 --> 04:46:39,360
primary production area in the country
7719
04:46:39,360 --> 04:46:41,120
by 1880.
7720
04:46:41,120 --> 04:46:43,840
By 1956, the country had started to
7721
04:46:43,840 --> 04:46:46,160
export coffees from specific regions,
7722
04:46:46,160 --> 04:46:49,840
predominantly Bani, AOA, and Baldazia.
7723
04:46:49,840 --> 04:46:52,320
In the 1960s, the farmers in these
7724
04:46:52,320 --> 04:46:54,560
regions became more organized and a mill
7725
04:46:54,560 --> 04:46:59,040
was opened in 1967 with 155 members. As
7726
04:46:59,040 --> 04:47:01,200
in many coffee producing countries, the
7727
04:47:01,200 --> 04:47:03,440
turmoil and unpredictability of prices
7728
04:47:03,440 --> 04:47:05,600
at the end of the 20th century have led
7729
04:47:05,600 --> 04:47:08,000
to a decreased dependence on coffee as
7730
04:47:08,000 --> 04:47:10,400
an export product. Many producers
7731
04:47:10,400 --> 04:47:12,718
diversified into beans or avocados,
7732
04:47:12,718 --> 04:47:14,160
though a good number of them have
7733
04:47:14,160 --> 04:47:15,840
retained a small amount of coffee in
7734
04:47:15,840 --> 04:47:17,840
case prices recover.
7735
04:47:17,840 --> 04:47:20,000
Although Valdez is not one of the main
7736
04:47:20,000 --> 04:47:21,920
government designated growing regions,
7737
04:47:21,920 --> 04:47:23,760
they have sought to protect its origin
7738
04:47:23,760 --> 04:47:26,718
name with a launch in 2010 of the cafe
7739
04:47:26,718 --> 04:47:30,560
de Valdia brand. Export versus domestic
7740
04:47:30,560 --> 04:47:32,080
consumption.
7741
04:47:32,080 --> 04:47:33,760
Interestingly, it seems since the late
7742
04:47:33,760 --> 04:47:36,000
1970s, the quantity of coffee produced
7743
04:47:36,000 --> 04:47:37,840
in the Dominican Republic has very
7744
04:47:37,840 --> 04:47:40,080
little, but exports have dropped
7745
04:47:40,080 --> 04:47:42,798
dramatically. Currently, only about 20%
7746
04:47:42,798 --> 04:47:44,638
of the coffee harvested is sold for
7747
04:47:44,638 --> 04:47:47,040
export. This is because domestic coffee
7748
04:47:47,040 --> 04:47:48,798
consumption is relatively high at
7749
04:47:48,798 --> 04:47:50,798
approximately 3 kilos around six and a
7750
04:47:50,798 --> 04:47:53,440
half pounds per person per year, more
7751
04:47:53,440 --> 04:47:57,040
than the United Kingdom. In 2007, around
7752
04:47:57,040 --> 04:47:59,040
half of exports were shipped via Puerto
7753
04:47:59,040 --> 04:48:01,280
Rico, though this acts as a gateway to
7754
04:48:01,280 --> 04:48:03,360
the United States. The rest of the
7755
04:48:03,360 --> 04:48:06,240
coffee was destined for Europe or Japan.
7756
04:48:06,240 --> 04:48:08,798
Since 2001, more and more of the coffee
7757
04:48:08,798 --> 04:48:10,400
destined for export has been grown
7758
04:48:10,400 --> 04:48:12,718
organically and certified, adding value
7759
04:48:12,718 --> 04:48:14,798
and revenue to the industry. But while
7760
04:48:14,798 --> 04:48:16,718
organic production overall is a good
7761
04:48:16,718 --> 04:48:18,798
thing, it should be reiterated that it
7762
04:48:18,798 --> 04:48:20,638
does not necessarily make a better cup
7763
04:48:20,638 --> 04:48:22,798
of coffee. Some argue that the high
7764
04:48:22,798 --> 04:48:24,400
domestic consumption of coffee in the
7765
04:48:24,400 --> 04:48:26,638
Dominican Republic has resulted in lower
7766
04:48:26,638 --> 04:48:28,958
quality overall as the coffee is not
7767
04:48:28,958 --> 04:48:31,040
competing with other exporting countries
7768
04:48:31,040 --> 04:48:33,520
for this particular market. Nonetheless,
7769
04:48:33,520 --> 04:48:35,120
there are still great coffees to be
7770
04:48:35,120 --> 04:48:37,520
found in the Dominican Republic.
7771
04:48:37,520 --> 04:48:39,200
Traceability.
7772
04:48:39,200 --> 04:48:40,560
While it's possible to get some
7773
04:48:40,560 --> 04:48:42,638
extremely traceable coffee, usually down
7774
04:48:42,638 --> 04:48:44,718
to a particular farm, much of what is
7775
04:48:44,718 --> 04:48:46,798
exported is not particularly traceable
7776
04:48:46,798 --> 04:48:49,200
past the growing region. These coffees
7777
04:48:49,200 --> 04:48:51,120
are often graded by bean size with
7778
04:48:51,120 --> 04:48:53,600
designations such as supreo, which may
7779
04:48:53,600 --> 04:48:55,760
carry a premium, but not one that is
7780
04:48:55,760 --> 04:48:59,040
based on cup quality. Taste profile.
7781
04:48:59,040 --> 04:49:01,280
Typical of coffee grown on islands, the
7782
04:49:01,280 --> 04:49:03,760
better tend to be quite mild, low to
7783
04:49:03,760 --> 04:49:05,760
middling in acidity, and relatively
7784
04:49:05,760 --> 04:49:07,440
clean.
7785
04:49:07,440 --> 04:49:10,440
Ecuador.
7786
04:49:12,480 --> 04:49:14,958
Coffee came relatively late to Ecuador,
7787
04:49:14,958 --> 04:49:17,920
arriving in around 1860 in the province
7788
04:49:17,920 --> 04:49:19,680
of Malabi.
7789
04:49:19,680 --> 04:49:21,520
Coffee production spread throughout the
7790
04:49:21,520 --> 04:49:24,240
country, and by 1905, export to Europe
7791
04:49:24,240 --> 04:49:27,040
began from the port of Manta. Ecuador is
7792
04:49:27,040 --> 04:49:28,958
one of the relatively few countries to
7793
04:49:28,958 --> 04:49:32,160
grow both Arabica and Robusta coffee.
7794
04:49:32,160 --> 04:49:34,400
After disease ravaged much of the cocoa
7795
04:49:34,400 --> 04:49:36,878
crop in the 1920s, many farmers began to
7796
04:49:36,878 --> 04:49:39,600
focus on coffee. Exports began to grow
7797
04:49:39,600 --> 04:49:43,280
from 1935, and what was 220,000 bags
7798
04:49:43,280 --> 04:49:46,718
then became around 1.8 million bags by
7799
04:49:46,718 --> 04:49:49,600
1985. The world coffee crisis of the
7800
04:49:49,600 --> 04:49:52,080
1990s caused an inevitable drop in
7801
04:49:52,080 --> 04:49:54,878
production, but by 2011, production was
7802
04:49:54,878 --> 04:49:57,280
back to around 1 million bags per year.
7803
04:49:57,280 --> 04:49:59,840
Until the 1970s, coffee had been
7804
04:49:59,840 --> 04:50:02,240
Ecuador's main export crop, but it was
7805
04:50:02,240 --> 04:50:04,080
later replaced by oil, shrimp, and
7806
04:50:04,080 --> 04:50:06,798
bananas. Ecuadorians consume more
7807
04:50:06,798 --> 04:50:08,958
soluble coffee than they do fresh. And
7808
04:50:08,958 --> 04:50:10,638
interestingly, the cost of coffee
7809
04:50:10,638 --> 04:50:12,560
production in Ecuador is high enough
7810
04:50:12,560 --> 04:50:14,798
that soluble coffee manufacturers there
7811
04:50:14,798 --> 04:50:17,200
import coffee from Vietnam instead of
7812
04:50:17,200 --> 04:50:19,760
buying it in Ecuador. Ecuador does not
7813
04:50:19,760 --> 04:50:21,360
hold a great reputation for quality
7814
04:50:21,360 --> 04:50:24,160
coffee. In part, this is because 40% of
7815
04:50:24,160 --> 04:50:26,160
its production is robuster, but still
7816
04:50:26,160 --> 04:50:28,320
most of Ecuador's exported coffee is
7817
04:50:28,320 --> 04:50:30,160
relatively low quality. To keep
7818
04:50:30,160 --> 04:50:32,320
production costs down, much of the crop
7819
04:50:32,320 --> 04:50:34,000
is dried either on the tree before
7820
04:50:34,000 --> 04:50:36,480
picking or on patios. And the term to
7821
04:50:36,480 --> 04:50:38,798
describe this natural process locally is
7822
04:50:38,798 --> 04:50:40,878
cafe ombbola.
7823
04:50:40,878 --> 04:50:43,040
This coffee generally ends up in soluble
7824
04:50:43,040 --> 04:50:45,520
coffee and around 83% of the country's
7825
04:50:45,520 --> 04:50:48,000
export has been naturally processed.
7826
04:50:48,000 --> 04:50:49,920
Colombia is one of the main importers
7827
04:50:49,920 --> 04:50:51,760
because manufacturers of soluble coffee
7828
04:50:51,760 --> 04:50:53,760
there will pay a better price than local
7829
04:50:53,760 --> 04:50:55,760
ones. This is because Colombian coffee
7830
04:50:55,760 --> 04:50:57,520
is expensive due to the strength of the
7831
04:50:57,520 --> 04:51:00,000
national brand in foreign markets. While
7832
04:51:00,000 --> 04:51:01,760
coffee has been produced in Ecuador for
7833
04:51:01,760 --> 04:51:03,520
a long time, there are those who feel
7834
04:51:03,520 --> 04:51:05,520
that it is only now worth considering
7835
04:51:05,520 --> 04:51:07,760
coffee from this country as a hidden gem
7836
04:51:07,760 --> 04:51:10,080
full of potential. There is certainly
7837
04:51:10,080 --> 04:51:12,320
the geography and climate to produce
7838
04:51:12,320 --> 04:51:14,320
extraordinary coffees. And it will be
7839
04:51:14,320 --> 04:51:15,760
interesting to see if investment from
7840
04:51:15,760 --> 04:51:17,760
the specialty coffee industry results in
7841
04:51:17,760 --> 04:51:19,280
some great new coffees hailing from
7842
04:51:19,280 --> 04:51:23,120
Ecuador in the future. Traceability.
7843
04:51:23,120 --> 04:51:25,040
It is rare to find coffee traceable down
7844
04:51:25,040 --> 04:51:27,040
to a single estate. It is more common to
7845
04:51:27,040 --> 04:51:29,440
see lots from a group of producers or
7846
04:51:29,440 --> 04:51:31,120
sometimes a lot can be put together by
7847
04:51:31,120 --> 04:51:33,840
an exporter. Lots like this can come
7848
04:51:33,840 --> 04:51:35,920
from a large number of farmers, but it
7849
04:51:35,920 --> 04:51:38,080
may still be excellent.
7850
04:51:38,080 --> 04:51:40,320
Taste profile. Coffees from Ecuador are
7851
04:51:40,320 --> 04:51:41,680
beginning to live up to their potential
7852
04:51:41,680 --> 04:51:43,680
for quality with sweeter and more
7853
04:51:43,680 --> 04:51:46,080
complex coffees becoming available. They
7854
04:51:46,080 --> 04:51:48,160
are made more interesting by a pleasant
7855
04:51:48,160 --> 04:51:51,160
acidity.
7856
04:51:52,400 --> 04:51:55,200
El Salvador.
7857
04:51:55,200 --> 04:51:56,958
Coffee was first produced commercially
7858
04:51:56,958 --> 04:51:59,520
in El Salvador in the 1850s. It soon
7859
04:51:59,520 --> 04:52:01,600
became a favored crop with tax breaks
7860
04:52:01,600 --> 04:52:04,000
for producers. Coffee production became
7861
04:52:04,000 --> 04:52:06,080
an important part of the economy and the
7862
04:52:06,080 --> 04:52:08,638
country's main export. And by 1880, El
7863
04:52:08,638 --> 04:52:10,480
Salvador was the fourth largest producer
7864
04:52:10,480 --> 04:52:12,400
of coffee in the world, producing more
7865
04:52:12,400 --> 04:52:15,200
than twice as much as it does today.
7866
04:52:15,200 --> 04:52:16,958
The growth of the coffee industry came
7867
04:52:16,958 --> 04:52:18,958
about in part because El Salvador was
7868
04:52:18,958 --> 04:52:20,638
moving away from its previous dominant
7869
04:52:20,638 --> 04:52:22,958
crop, indigo, after the invention of
7870
04:52:22,958 --> 04:52:25,760
chemical dyes in the mid- 19th century.
7871
04:52:25,760 --> 04:52:27,840
The land used to grow indigo had been
7872
04:52:27,840 --> 04:52:30,000
controlled by a relatively small landed
7873
04:52:30,000 --> 04:52:32,400
elite. Coffee production required a
7874
04:52:32,400 --> 04:52:34,400
different type of land. So these landed
7875
04:52:34,400 --> 04:52:35,840
families used their influence in
7876
04:52:35,840 --> 04:52:38,080
government to pass laws to push the poor
7877
04:52:38,080 --> 04:52:39,600
from their land so that it could be
7878
04:52:39,600 --> 04:52:42,240
absorbed into new coffee plantations.
7879
04:52:42,240 --> 04:52:44,240
Compensation to those indigenous people
7880
04:52:44,240 --> 04:52:46,480
was all but non-existent. Sometimes they
7881
04:52:46,480 --> 04:52:48,160
were simply offered the chance to work
7882
04:52:48,160 --> 04:52:50,080
seasonally on the newly established
7883
04:52:50,080 --> 04:52:53,040
coffee plantations. By the early 20th
7884
04:52:53,040 --> 04:52:54,718
century, El Salvador would become one of
7885
04:52:54,718 --> 04:52:56,240
the most progressive of the Central
7886
04:52:56,240 --> 04:52:58,240
American nations with the first paved
7887
04:52:58,240 --> 04:53:00,080
highways and investment in ports,
7888
04:53:00,080 --> 04:53:02,560
railroads, and lavish public buildings.
7889
04:53:02,560 --> 04:53:04,798
Coffee helped fund infrastructure and
7890
04:53:04,798 --> 04:53:06,560
integrate indigenous communities into
7891
04:53:06,560 --> 04:53:09,040
the national economy, but it also served
7892
04:53:09,040 --> 04:53:11,040
as a mechanism for the landed elite to
7893
04:53:11,040 --> 04:53:13,200
maintain political and economic control
7894
04:53:13,200 --> 04:53:16,240
over the country. The aristocracy of the
7895
04:53:16,240 --> 04:53:18,000
time exerted their power through the
7896
04:53:18,000 --> 04:53:20,718
support of military rule from the 1930s.
7897
04:53:20,718 --> 04:53:22,638
And this became a period of relative
7898
04:53:22,638 --> 04:53:25,040
stability. The growth of the coffee
7899
04:53:25,040 --> 04:53:26,718
industry in the decades that followed
7900
04:53:26,718 --> 04:53:28,480
helped support the development of a
7901
04:53:28,480 --> 04:53:31,520
cotton industry and light manufacturing.
7902
04:53:31,520 --> 04:53:34,080
Up until the civil war of the 1980s, El
7903
04:53:34,080 --> 04:53:35,760
Salvador had a reputation for quality
7904
04:53:35,760 --> 04:53:37,760
and efficiency in its coffee production
7905
04:53:37,760 --> 04:53:39,600
with wellestablished relationships with
7906
04:53:39,600 --> 04:53:42,000
importing countries. The civil war,
7907
04:53:42,000 --> 04:53:44,000
however, would have a dramatic impact on
7908
04:53:44,000 --> 04:53:46,080
this as production fell and foreign
7909
04:53:46,080 --> 04:53:47,520
markets looked elsewhere for their
7910
04:53:47,520 --> 04:53:50,718
coffee. Heirloom varieties. Despite the
7911
04:53:50,718 --> 04:53:52,560
drop in production and exports, the
7912
04:53:52,560 --> 04:53:54,798
Civil War had an unexpected benefit for
7913
04:53:54,798 --> 04:53:57,120
the coffee industry. Throughout much of
7914
04:53:57,120 --> 04:53:59,120
Central America at the time, coffee
7915
04:53:59,120 --> 04:54:00,958
producers were replacing their heirloom
7916
04:54:00,958 --> 04:54:03,040
varieties with newly developed high
7917
04:54:03,040 --> 04:54:05,520
yield varieties. The cup quality of
7918
04:54:05,520 --> 04:54:07,680
these new varieties did not match that
7919
04:54:07,680 --> 04:54:09,920
of heirloom varieties, but the yield was
7920
04:54:09,920 --> 04:54:12,400
favored over quality. El Salvador,
7921
04:54:12,400 --> 04:54:13,760
however, never went through this
7922
04:54:13,760 --> 04:54:15,680
process. The country still has an
7923
04:54:15,680 --> 04:54:17,600
unusually high percentage of heirloom
7924
04:54:17,600 --> 04:54:19,680
bourbon trees in total producing around
7925
04:54:19,680 --> 04:54:22,400
68% of its coffee. Combined with its
7926
04:54:22,400 --> 04:54:24,480
well- drained but mineralrich volcanic
7927
04:54:24,480 --> 04:54:26,560
soils, the country has the potential to
7928
04:54:26,560 --> 04:54:29,280
produce some stunningly sweet coffees.
7929
04:54:29,280 --> 04:54:30,878
This has been the focus of much of El
7930
04:54:30,878 --> 04:54:32,798
Salvador's recent coffee marketing and
7931
04:54:32,798 --> 04:54:34,878
it has worked hard to regain its
7932
04:54:34,878 --> 04:54:36,480
standing amongst the coffee producing
7933
04:54:36,480 --> 04:54:38,320
countries and reestablish old
7934
04:54:38,320 --> 04:54:40,878
relationships with consuming nations.
7935
04:54:40,878 --> 04:54:42,480
Large estates still exist in Al
7936
04:54:42,480 --> 04:54:44,240
Salvador, but there are also a lot of
7937
04:54:44,240 --> 04:54:46,320
small farms. It's a great country to
7938
04:54:46,320 --> 04:54:48,000
explore as there are many stunning
7939
04:54:48,000 --> 04:54:49,760
coffees full of sweetness and
7940
04:54:49,760 --> 04:54:51,360
complexity.
7941
04:54:51,360 --> 04:54:54,718
The Pacas variety. In 1949, a mutation
7942
04:54:54,718 --> 04:54:57,040
of the Bon variety was discovered by Don
7943
04:54:57,040 --> 04:54:59,760
Alberto Pacas on one of his farms. It
7944
04:54:59,760 --> 04:55:01,360
was named after him and was later
7945
04:55:01,360 --> 04:55:03,680
crossed with Maragipe, a variety of
7946
04:55:03,680 --> 04:55:05,600
coffee with very large beans to create
7947
04:55:05,600 --> 04:55:08,878
the Pakamara variety. Both desirable
7948
04:55:08,878 --> 04:55:10,798
varieties remain in production in the
7949
04:55:10,798 --> 04:55:13,520
region and in neighboring countries.
7950
04:55:13,520 --> 04:55:15,760
Traceability. The infrastructure in
7951
04:55:15,760 --> 04:55:17,680
place means that it's relatively easy to
7952
04:55:17,680 --> 04:55:19,600
retain the traceability on highquality
7953
04:55:19,600 --> 04:55:22,160
coffees right back to farm level. And
7954
04:55:22,160 --> 04:55:24,240
many farms are able to create microlotss
7955
04:55:24,240 --> 04:55:27,200
based around process and variety.
7956
04:55:27,200 --> 04:55:29,280
Taste profile. The Bourbon variety
7957
04:55:29,280 --> 04:55:31,120
coffees from El Salvador are famously
7958
04:55:31,120 --> 04:55:33,040
sweet and well balanced with a pleasing
7959
04:55:33,040 --> 04:55:35,680
soft acidity to give balance in the cup.
7960
04:55:35,680 --> 04:55:38,160
Altitude classifications. Al Salvador
7961
04:55:38,160 --> 04:55:40,000
still sometimes classifies coffee based
7962
04:55:40,000 --> 04:55:41,840
on the altitude at which it was grown.
7963
04:55:41,840 --> 04:55:43,520
These classifications have no relation
7964
04:55:43,520 --> 04:55:46,080
to either quality or traceability.
7965
04:55:46,080 --> 04:55:49,440
Strictly high grown SHG grown above
7966
04:55:49,440 --> 04:55:55,680
1,200 m 3,900 ft. High grown HG grown
7967
04:55:55,680 --> 04:55:58,080
above 900 m
7968
04:55:58,080 --> 04:56:02,000
3,000 ft. Central standard grown above
7969
04:56:02,000 --> 04:56:06,718
600 m or 2,000 ft.
7970
04:56:07,920 --> 04:56:10,718
Guatemala.
7971
04:56:10,718 --> 04:56:12,400
Many believe that coffee was first
7972
04:56:12,400 --> 04:56:14,240
introduced to Guatemala by the Jesuits
7973
04:56:14,240 --> 04:56:16,480
around 1750, though there are accounts
7974
04:56:16,480 --> 04:56:18,080
of it being grown and served in the
7975
04:56:18,080 --> 04:56:20,480
country in 1747.
7976
04:56:20,480 --> 04:56:22,878
As in El Salvador, coffee only became an
7977
04:56:22,878 --> 04:56:25,600
important crop in Guatemala after 1856
7978
04:56:25,600 --> 04:56:27,440
when the invention of chemical dyes
7979
04:56:27,440 --> 04:56:30,000
reduced the demand for indigo, which was
7980
04:56:30,000 --> 04:56:32,718
at the time the main cash crop. The
7981
04:56:32,718 --> 04:56:33,920
government had already made some
7982
04:56:33,920 --> 04:56:36,400
attempts to diversify away from Indigo.
7983
04:56:36,400 --> 04:56:39,120
In 1845, it formed the Commission for
7984
04:56:39,120 --> 04:56:41,280
Coffee Cultivation and Promotion, which
7985
04:56:41,280 --> 04:56:42,958
produced educational materials for
7986
04:56:42,958 --> 04:56:44,638
coffee producers and also helped
7987
04:56:44,638 --> 04:56:47,280
establish a price and levels of quality.
7988
04:56:47,280 --> 04:56:49,680
In 1868, the government distributed
7989
04:56:49,680 --> 04:56:51,920
around 1 million coffee seeds in an
7990
04:56:51,920 --> 04:56:53,360
effort to further stimulate the
7991
04:56:53,360 --> 04:56:55,840
industry. When Hustto Rufino Barios came
7992
04:56:55,840 --> 04:56:58,878
to power in 1871, he made coffee the
7993
04:56:58,878 --> 04:57:01,840
backbone of the economy. Unfortunately,
7994
04:57:01,840 --> 04:57:04,000
his reforms resulted in the indigenous
7995
04:57:04,000 --> 04:57:05,840
people of Guatemala being further
7996
04:57:05,840 --> 04:57:07,840
deprived of their land as they led to
7997
04:57:07,840 --> 04:57:10,878
the sale of around 400,000 hectares,
7998
04:57:10,878 --> 04:57:12,480
990,000
7999
04:57:12,480 --> 04:57:14,480
acres of what was considered public
8000
04:57:14,480 --> 04:57:16,878
land. These became large coffee
8001
04:57:16,878 --> 04:57:19,280
plantations. The efforts to stimulate
8002
04:57:19,280 --> 04:57:20,638
coffee production certainly worked,
8003
04:57:20,638 --> 04:57:22,798
however, and by 1880, coffee made up
8004
04:57:22,798 --> 04:57:25,920
around 90% of Guatemala's exports.
8005
04:57:25,920 --> 04:57:27,600
Coffee would again be involved in the
8006
04:57:27,600 --> 04:57:29,440
country's politics following the global
8007
04:57:29,440 --> 04:57:31,840
depression in 1930.
8008
04:57:31,840 --> 04:57:34,480
Horge Ubiko had come to power and worked
8009
04:57:34,480 --> 04:57:36,320
to lower the price of coffee to help
8010
04:57:36,320 --> 04:57:38,798
stimulate export. He built extensive
8011
04:57:38,798 --> 04:57:41,200
infrastructure but gave more power and
8012
04:57:41,200 --> 04:57:44,638
land to the United Fruit Company UFC, an
8013
04:57:44,638 --> 04:57:47,040
American corporation that grew to be
8014
04:57:47,040 --> 04:57:50,080
extremely powerful. Uber ultimately
8015
04:57:50,080 --> 04:57:52,080
resigned due to a general strike and
8016
04:57:52,080 --> 04:57:54,718
protests against him. There followed a
8017
04:57:54,718 --> 04:57:57,200
period of democratic free speech and
8018
04:57:57,200 --> 04:57:59,040
president Arab Benz proposed a land
8019
04:57:59,040 --> 04:58:02,638
reform act in 1953 to expropriate land
8020
04:58:02,638 --> 04:58:04,878
largely controlled by the UFC to
8021
04:58:04,878 --> 04:58:06,718
redistribute it for agricultural
8022
04:58:06,718 --> 04:58:09,120
purposes. Both large coffee plantation
8023
04:58:09,120 --> 04:58:12,000
owners and the UFC supported by the US
8024
04:58:12,000 --> 04:58:13,760
state department fought against the
8025
04:58:13,760 --> 04:58:18,320
reforms. In 1954 a CIA coup overthrew
8026
04:58:18,320 --> 04:58:20,320
the Arben's government and the proposed
8027
04:58:20,320 --> 04:58:23,680
land reforms never took place. This set
8028
04:58:23,680 --> 04:58:25,600
the country down a path towards a civil
8029
04:58:25,600 --> 04:58:29,760
war that lasted from 1960 to 1996.
8030
04:58:29,760 --> 04:58:31,680
Many of the issues that provoked the
8031
04:58:31,680 --> 04:58:34,638
war, poverty, land distribution, hunger,
8032
04:58:34,638 --> 04:58:36,958
and racism towards indigenous peoples
8033
04:58:36,958 --> 04:58:39,760
are still issues today. Guatemala's
8034
04:58:39,760 --> 04:58:41,360
coffee production peaked at the turn of
8035
04:58:41,360 --> 04:58:43,440
the millennium as many producers moved
8036
04:58:43,440 --> 04:58:45,600
away from coffee into macadamia nuts and
8037
04:58:45,600 --> 04:58:47,680
avocados after the coffee crisis of
8038
04:58:47,680 --> 04:58:49,280
2001.
8039
04:58:49,280 --> 04:58:51,200
Coffee leaf rust has also been an
8040
04:58:51,200 --> 04:58:52,958
increasing problem for producers
8041
04:58:52,958 --> 04:58:55,200
throughout the country, damaging a large
8042
04:58:55,200 --> 04:58:57,440
portion of their production.
8043
04:58:57,440 --> 04:58:59,280
Traceability.
8044
04:58:59,280 --> 04:59:01,280
Guatemalan coffees should be traceable
8045
04:59:01,280 --> 04:59:03,280
down to a farm level or down to a
8046
04:59:03,280 --> 04:59:05,440
cooperative or producer group. While
8047
04:59:05,440 --> 04:59:07,120
some regions in Guatemala are now
8048
04:59:07,120 --> 04:59:09,360
protected denominations of origin, the
8049
04:59:09,360 --> 04:59:10,480
country has a long history of
8050
04:59:10,480 --> 04:59:12,400
traceability and estates producing
8051
04:59:12,400 --> 04:59:14,480
highquality coffee because many farmers
8052
04:59:14,480 --> 04:59:16,240
have their own wet mills and process
8053
04:59:16,240 --> 04:59:19,760
their own coffee. Taste profile. A wide
8054
04:59:19,760 --> 04:59:21,200
range of flavors are present in
8055
04:59:21,200 --> 04:59:23,520
Guatemala's coffees. From lighter, very
8056
04:59:23,520 --> 04:59:25,360
sweet, fruity, and complex coffees
8057
04:59:25,360 --> 04:59:27,600
through to the heavier, richer, and more
8058
04:59:27,600 --> 04:59:30,718
chocolatey cups. Altitude grading.
8059
04:59:30,718 --> 04:59:32,240
Similar to other Central American
8060
04:59:32,240 --> 04:59:34,638
countries, Guatemala uses a version of
8061
04:59:34,638 --> 04:59:38,798
altitude grading. Prime grown at 750 to
8062
04:59:38,798 --> 04:59:43,920
900 m, 2,000 to 3,000 ft. Extra prime
8063
04:59:43,920 --> 04:59:49,120
grown at 900 to 1,50 m. 3,00 to 3,500
8064
04:59:49,120 --> 04:59:53,680
ft. Semih hard bean grown at 1,50 m
8065
04:59:53,680 --> 04:59:59,600
to,220 m. 3,500 to 4,000 ft. Hard bean
8066
04:59:59,600 --> 05:00:04,878
HB grown at 1220 to,300 m, 4,000 to
8067
05:00:04,878 --> 05:00:10,160
4,300 ft. Strictly hard bean, SHB, grown
8068
05:00:10,160 --> 05:00:16,360
over 1,300 meters above 4,300 ft.
8069
05:00:17,360 --> 05:00:19,840
Haiti
8070
05:00:19,840 --> 05:00:21,600
coffee probably came to Haiti from the
8071
05:00:21,600 --> 05:00:23,440
island of Martineique while it was a
8072
05:00:23,440 --> 05:00:26,400
newly founded French colony in 1725.
8073
05:00:26,400 --> 05:00:28,240
The first coffee was likely grown around
8074
05:00:28,240 --> 05:00:30,320
Tero Rouge in the northeast of the
8075
05:00:30,320 --> 05:00:32,480
country. 10 years later, another coffee
8076
05:00:32,480 --> 05:00:34,080
plantation appeared in the mountains in
8077
05:00:34,080 --> 05:00:36,480
the north of Haiti. Coffee production
8078
05:00:36,480 --> 05:00:38,400
rapidly increased on the island and a
8079
05:00:38,400 --> 05:00:40,160
number of sources claim that between
8080
05:00:40,160 --> 05:00:43,760
1750 and 1788 Haiti produced between 50
8081
05:00:43,760 --> 05:00:47,440
and 60% of the world's coffee. The
8082
05:00:47,440 --> 05:00:49,760
industry would reach its peak in 1788
8083
05:00:49,760 --> 05:00:51,840
and the following years of revolution
8084
05:00:51,840 --> 05:00:53,440
ultimately leading to independence in
8085
05:00:53,440 --> 05:00:56,160
1804 would see coffee production rapidly
8086
05:00:56,160 --> 05:00:58,638
decline. The freeing of slaves on the
8087
05:00:58,638 --> 05:01:00,400
island didn't just have an impact on the
8088
05:01:00,400 --> 05:01:02,160
production of coffee, but also led to
8089
05:01:02,160 --> 05:01:04,000
the country being ostracized in terms of
8090
05:01:04,000 --> 05:01:06,560
international trade. However, the
8091
05:01:06,560 --> 05:01:08,400
industry would slowly rebuild and see
8092
05:01:08,400 --> 05:01:10,798
another peak in 1850 before receding
8093
05:01:10,798 --> 05:01:13,040
again. Coffee production once again
8094
05:01:13,040 --> 05:01:16,400
boomed in the 1940s, and in 1949, Haiti
8095
05:01:16,400 --> 05:01:19,040
produced 1/3 of the world's coffee.
8096
05:01:19,040 --> 05:01:21,040
Coffee production, like many aspects of
8097
05:01:21,040 --> 05:01:23,120
Hades economy, suffered under the
8098
05:01:23,120 --> 05:01:27,280
Duvalier regimes between 1957 and 1986,
8099
05:01:27,280 --> 05:01:29,120
and natural disasters would play a role
8100
05:01:29,120 --> 05:01:31,680
in further hampering the industry. The
8101
05:01:31,680 --> 05:01:33,200
collapse of the International Coffee
8102
05:01:33,200 --> 05:01:35,760
Agreement led to reports in 1990 of
8103
05:01:35,760 --> 05:01:37,440
farmers choosing to burn their coffee
8104
05:01:37,440 --> 05:01:40,000
trees to make charcoal to sell instead.
8105
05:01:40,000 --> 05:01:43,040
In the mid 1990s, an organization called
8106
05:01:43,040 --> 05:01:46,560
Federes Associier
8107
05:01:46,560 --> 05:01:50,320
Nativ Fac was created. It would buy
8108
05:01:50,320 --> 05:01:52,400
dried parchment coffee and then mill it,
8109
05:01:52,400 --> 05:01:54,718
sorted and blended. The coffee had been
8110
05:01:54,718 --> 05:01:56,480
washed rather than dry processed and
8111
05:01:56,480 --> 05:01:58,718
this was somewhat unusual. It created a
8112
05:01:58,718 --> 05:02:00,480
brand name called Haitian Blue,
8113
05:02:00,480 --> 05:02:02,320
referencing the color of the raw coffee
8114
05:02:02,320 --> 05:02:04,240
caused by the washing process and
8115
05:02:04,240 --> 05:02:06,718
controlled its route to market. In doing
8116
05:02:06,718 --> 05:02:09,280
so, it was for a while able to lift the
8117
05:02:09,280 --> 05:02:12,080
prices paid to growers. While not
8118
05:02:12,080 --> 05:02:14,000
traceable in the way we expect specialty
8119
05:02:14,000 --> 05:02:16,240
coffee to be today, it did create a
8120
05:02:16,240 --> 05:02:19,120
premium around provenence and story.
8121
05:02:19,120 --> 05:02:20,958
However, mismanagement of the
8122
05:02:20,958 --> 05:02:23,280
organization led to declining volumes
8123
05:02:23,280 --> 05:02:25,200
and not meeting contracts with roasters
8124
05:02:25,200 --> 05:02:26,878
led to the eventual decline and
8125
05:02:26,878 --> 05:02:29,840
bankruptcy of the FACN.
8126
05:02:29,840 --> 05:02:32,240
The earthquake in 2010 that devastated
8127
05:02:32,240 --> 05:02:34,160
the island also devastated the coffee
8128
05:02:34,160 --> 05:02:36,000
industry, which had already been in
8129
05:02:36,000 --> 05:02:38,958
steady decline. Worth $7 million in
8130
05:02:38,958 --> 05:02:41,600
2000. By 2010, it had dwindled in value
8131
05:02:41,600 --> 05:02:44,400
to just $1 million. There was hope that
8132
05:02:44,400 --> 05:02:45,760
coffee would play a role in the
8133
05:02:45,760 --> 05:02:47,840
country's economic recovery alongside
8134
05:02:47,840 --> 05:02:50,320
mangoes, the other major crop. Various
8135
05:02:50,320 --> 05:02:52,718
NOS's, non-governmental organizations,
8136
05:02:52,718 --> 05:02:54,878
have worked to invest in the industry.
8137
05:02:54,878 --> 05:02:56,480
And while there is highquality washed
8138
05:02:56,480 --> 05:02:58,480
coffee being exported from the country,
8139
05:02:58,480 --> 05:03:00,718
the industry remains very small and is
8140
05:03:00,718 --> 05:03:02,560
growing slowly.
8141
05:03:02,560 --> 05:03:04,798
Traceability. If you can find
8142
05:03:04,798 --> 05:03:06,560
high-quality coffee from Haiti, then
8143
05:03:06,560 --> 05:03:08,480
it's going to come most likely from a
8144
05:03:08,480 --> 05:03:10,638
cooperative of growers. There are no
8145
05:03:10,638 --> 05:03:12,240
single estates selling coffee in the
8146
05:03:12,240 --> 05:03:14,638
country. Haiti consumes almost as much
8147
05:03:14,638 --> 05:03:17,120
coffee as it produces, so very little is
8148
05:03:17,120 --> 05:03:18,638
exported.
8149
05:03:18,638 --> 05:03:21,520
Taste profile. Relatively full-bodied,
8150
05:03:21,520 --> 05:03:23,440
earthy and sometimes spicy with a little
8151
05:03:23,440 --> 05:03:26,160
acidity. A typical island coffee taste
8152
05:03:26,160 --> 05:03:28,638
profile. Better lots have a soft
8153
05:03:28,638 --> 05:03:31,638
sweetness.
8154
05:03:33,040 --> 05:03:35,040
United States.
8155
05:03:35,040 --> 05:03:37,520
Hawaii.
8156
05:03:37,520 --> 05:03:39,360
Hawaii is the only coffee producing
8157
05:03:39,360 --> 05:03:41,440
region in a first world country. This
8158
05:03:41,440 --> 05:03:43,360
changes the economics as well as the
8159
05:03:43,360 --> 05:03:45,760
marketing of the coffee. The producers
8160
05:03:45,760 --> 05:03:47,600
here have been successful at engaging
8161
05:03:47,600 --> 05:03:49,920
consumers directly, often entwining the
8162
05:03:49,920 --> 05:03:52,080
coffee with a visit to the islands, but
8163
05:03:52,080 --> 05:03:53,680
many coffee professionals feel that the
8164
05:03:53,680 --> 05:03:56,080
quality of the coffee may not merit its
8165
05:03:56,080 --> 05:03:58,638
price. Coffee was first brought to
8166
05:03:58,638 --> 05:04:01,360
Hawaii in 1817, although these initial
8167
05:04:01,360 --> 05:04:04,320
plantings were unsuccessful. In 1825,
8168
05:04:04,320 --> 05:04:07,120
the governor of Oahu, Chief Boi, was on
8169
05:04:07,120 --> 05:04:09,040
voyage from Europe and stopped off in
8170
05:04:09,040 --> 05:04:10,718
Brazil, where he picked up some coffee
8171
05:04:10,718 --> 05:04:13,120
plants. These plants did thrive and
8172
05:04:13,120 --> 05:04:14,958
coffee production was soon widespread
8173
05:04:14,958 --> 05:04:17,520
across the Hawaiian Islands. The Bourbon
8174
05:04:17,520 --> 05:04:19,120
variety was probably brought to the Big
8175
05:04:19,120 --> 05:04:21,680
Island in 1828 and the first commercial
8176
05:04:21,680 --> 05:04:24,160
plantation in Kawaii began operation in
8177
05:04:24,160 --> 05:04:25,680
1836.
8178
05:04:25,680 --> 05:04:27,760
However, plantations in the Hanlay
8179
05:04:27,760 --> 05:04:29,920
Valley of Kauaii were destroyed by the
8180
05:04:29,920 --> 05:04:32,638
coffee blight insect in 1858.
8181
05:04:32,638 --> 05:04:34,320
The only region that continued to
8182
05:04:34,320 --> 05:04:35,760
produce coffee from these initial
8183
05:04:35,760 --> 05:04:37,920
plantings is the Kona region on the Big
8184
05:04:37,920 --> 05:04:40,638
Island. In the late 1800s, the industry
8185
05:04:40,638 --> 05:04:42,400
attracted migrants from China and then
8186
05:04:42,400 --> 05:04:43,920
Japan who came to work on the
8187
05:04:43,920 --> 05:04:46,240
plantations. In the 1920s, many
8188
05:04:46,240 --> 05:04:48,080
Filipinos arrived to work on the coffee
8189
05:04:48,080 --> 05:04:49,840
farms during harvest time and the
8190
05:04:49,840 --> 05:04:52,000
sugarcane plantations in the spring.
8191
05:04:52,000 --> 05:04:54,160
However, coffee did not become hugely
8192
05:04:54,160 --> 05:04:55,760
important to the island economy until
8193
05:04:55,760 --> 05:04:58,240
the 1980s when sugar production ceased
8194
05:04:58,240 --> 05:05:00,560
to be sufficiently profitable. The event
8195
05:05:00,560 --> 05:05:02,798
triggered a renewed interest in coffee
8196
05:05:02,798 --> 05:05:05,120
right across the state.
8197
05:05:05,120 --> 05:05:07,920
Kona. The best known growing region in
8198
05:05:07,920 --> 05:05:09,600
Hawaii and one of the best known in the
8199
05:05:09,600 --> 05:05:11,680
world is the Kona region on the Big
8200
05:05:11,680 --> 05:05:13,840
Island. A long history of coffee
8201
05:05:13,840 --> 05:05:15,360
production has helped cement the
8202
05:05:15,360 --> 05:05:17,280
reputation of the region. Although its
8203
05:05:17,280 --> 05:05:19,360
success has led to its exploitation
8204
05:05:19,360 --> 05:05:21,600
through the mislabeling of coffee,
8205
05:05:21,600 --> 05:05:23,520
legislation on the island now means that
8206
05:05:23,520 --> 05:05:25,920
any Kona blend must state the quantity
8207
05:05:25,920 --> 05:05:28,240
of coffee from Kona on it and the use of
8208
05:05:28,240 --> 05:05:31,440
the 100% Kona trademark is carefully
8209
05:05:31,440 --> 05:05:34,400
controlled. A farm called Konai in
8210
05:05:34,400 --> 05:05:36,480
California had previously fought the
8211
05:05:36,480 --> 05:05:38,240
awarding of any trademark or protection
8212
05:05:38,240 --> 05:05:40,958
for the name. But in 1996, its executive
8213
05:05:40,958 --> 05:05:43,040
was found guilty of filling his Kona
8214
05:05:43,040 --> 05:05:46,480
coffee bags with beans from Costa Rica.
8215
05:05:46,480 --> 05:05:48,320
More recently, the region has been
8216
05:05:48,320 --> 05:05:49,840
challenged by the problem of coffee
8217
05:05:49,840 --> 05:05:52,638
berry bora. The island has introduced a
8218
05:05:52,638 --> 05:05:54,560
number of measures to combat the blight
8219
05:05:54,560 --> 05:05:56,638
with some success. Although there were
8220
05:05:56,638 --> 05:05:58,560
fears that a reduction in yield would
8221
05:05:58,560 --> 05:06:00,400
drive the already high price of Kona
8222
05:06:00,400 --> 05:06:02,878
coffee even higher.
8223
05:06:02,878 --> 05:06:05,520
Kona grading. Kona has its own grading
8224
05:06:05,520 --> 05:06:07,760
system mostly based on the size of the
8225
05:06:07,760 --> 05:06:10,320
beans but also divided into type one and
8226
05:06:10,320 --> 05:06:12,718
type two. Type one are these standard
8227
05:06:12,718 --> 05:06:14,878
coffee beans with two beans per cherry
8228
05:06:14,878 --> 05:06:16,958
while type two are exclusively
8229
05:06:16,958 --> 05:06:18,560
peberries.
8230
05:06:18,560 --> 05:06:21,600
Within type one, Kona extra fancy are
8231
05:06:21,600 --> 05:06:23,600
the largest beans. Then they decreased
8232
05:06:23,600 --> 05:06:25,680
in size through the following grades.
8233
05:06:25,680 --> 05:06:28,560
Kona fancy, Kona number one, Kona select
8234
05:06:28,560 --> 05:06:31,520
and Kona prime. Within type two, there
8235
05:06:31,520 --> 05:06:34,400
are only two grades. Kona number one pir
8236
05:06:34,400 --> 05:06:37,600
and the smaller Kona pou prime. There
8237
05:06:37,600 --> 05:06:39,600
are requirements for a maximum level of
8238
05:06:39,600 --> 05:06:41,600
defects in most of the grades, but these
8239
05:06:41,600 --> 05:06:43,440
are quite generous and not in themselves
8240
05:06:43,440 --> 05:06:46,638
a reliable indicator of quality.
8241
05:06:46,638 --> 05:06:48,638
Traceability. It will come as no
8242
05:06:48,638 --> 05:06:50,240
surprise that in a developed country,
8243
05:06:50,240 --> 05:06:52,480
the expectations of traceability should
8244
05:06:52,480 --> 05:06:54,878
be high. Coffees are usually traceable
8245
05:06:54,878 --> 05:06:57,440
down to a specific farm. In many cases,
8246
05:06:57,440 --> 05:06:59,280
the farms roast their own coffees to
8247
05:06:59,280 --> 05:07:02,000
sell direct to consumers and tourists.
8248
05:07:02,000 --> 05:07:04,000
Many also export some of their crop,
8249
05:07:04,000 --> 05:07:06,000
predominantly to the mainland United
8250
05:07:06,000 --> 05:07:09,680
States. Taste profile. Typically lower
8251
05:07:09,680 --> 05:07:11,840
in acidity with a little bit more body.
8252
05:07:11,840 --> 05:07:14,000
Approachable but rarely complex and
8253
05:07:14,000 --> 05:07:17,000
fruited.
8254
05:07:18,080 --> 05:07:20,798
Honduras.
8255
05:07:20,798 --> 05:07:22,878
Since it is now the largest producer of
8256
05:07:22,878 --> 05:07:24,878
coffee in Central America, it is
8257
05:07:24,878 --> 05:07:26,718
surprising how little is known about the
8258
05:07:26,718 --> 05:07:29,120
introduction of coffee to Honduras. What
8259
05:07:29,120 --> 05:07:31,360
is probably the earliest record dated to
8260
05:07:31,360 --> 05:07:34,240
1804 discusses the quality of coffee
8261
05:07:34,240 --> 05:07:36,320
produced there. This dates the arrival
8262
05:07:36,320 --> 05:07:39,280
of coffee to before 1799 as the plants
8263
05:07:39,280 --> 05:07:40,798
would take a few years to produce a
8264
05:07:40,798 --> 05:07:44,240
crop. It has only really been since 2001
8265
05:07:44,240 --> 05:07:46,240
that Honduras's production of coffee has
8266
05:07:46,240 --> 05:07:48,320
increased dramatically. While the coffee
8267
05:07:48,320 --> 05:07:49,760
industry drove the growth and
8268
05:07:49,760 --> 05:07:51,680
development of infrastructure in much of
8269
05:07:51,680 --> 05:07:54,560
Central America during the 1800s, due to
8270
05:07:54,560 --> 05:07:56,320
Honduras's late blossoming, the
8271
05:07:56,320 --> 05:07:59,120
infrastructure simply was not there.
8272
05:07:59,120 --> 05:08:01,120
This has provided a challenge for
8273
05:08:01,120 --> 05:08:02,958
quality and has meant that much of the
8274
05:08:02,958 --> 05:08:04,958
coffee produced under this new expansion
8275
05:08:04,958 --> 05:08:07,760
was destined for the commodity market.
8276
05:08:07,760 --> 05:08:09,840
Only more recently have we begun to see
8277
05:08:09,840 --> 05:08:11,200
excellent coffees coming out of
8278
05:08:11,200 --> 05:08:12,878
Honduras.
8279
05:08:12,878 --> 05:08:14,958
The National Coffee Institute, the
8280
05:08:14,958 --> 05:08:18,560
Institut Honduro del Cafe, IH Cafe, was
8281
05:08:18,560 --> 05:08:20,878
established in 1970 and is working to
8282
05:08:20,878 --> 05:08:22,958
improve quality. In each of the six
8283
05:08:22,958 --> 05:08:24,798
regions it has defined, there is a
8284
05:08:24,798 --> 05:08:26,798
coffee tasting laboratory to assist
8285
05:08:26,798 --> 05:08:28,638
local producers.
8286
05:08:28,638 --> 05:08:30,638
Honduras was producing just under 6
8287
05:08:30,638 --> 05:08:34,000
million bags of coffee a year by 2011,
8288
05:08:34,000 --> 05:08:35,840
more than Costa Rica and Guatemala
8289
05:08:35,840 --> 05:08:39,760
combined. Around 110,000 families are
8290
05:08:39,760 --> 05:08:41,200
involved in the production of coffee
8291
05:08:41,200 --> 05:08:44,000
across the country. As for its future,
8292
05:08:44,000 --> 05:08:46,000
there are concerns about the impact of
8293
05:08:46,000 --> 05:08:48,878
leaf rust. A state of national emergency
8294
05:08:48,878 --> 05:08:50,958
was declared after harvests were badly
8295
05:08:50,958 --> 05:08:53,840
damaged in 2012 and 13, and the effects
8296
05:08:53,840 --> 05:08:57,360
of leaf rust usually last a few years.
8297
05:08:57,360 --> 05:09:00,160
Classification of coffee. Honduras uses
8298
05:09:00,160 --> 05:09:01,920
a similar system to El Salvador and
8299
05:09:01,920 --> 05:09:03,760
Guatemala, which describes and
8300
05:09:03,760 --> 05:09:05,840
categorizes the coffee by the altitude
8301
05:09:05,840 --> 05:09:09,440
at which they were grown. Above 1,200 m,
8302
05:09:09,440 --> 05:09:12,240
3,900 ft, a coffee can be described as
8303
05:09:12,240 --> 05:09:14,878
strictly high grown, SHG, and above
8304
05:09:14,878 --> 05:09:19,920
1,000 m or 3,300 ft as high grown, HG.
8305
05:09:19,920 --> 05:09:21,520
While there is some correlation between
8306
05:09:21,520 --> 05:09:23,760
altitude and quality, it is most common
8307
05:09:23,760 --> 05:09:25,920
to see less traceable lots marketed this
8308
05:09:25,920 --> 05:09:28,160
way. Though more traceable coffees often
8309
05:09:28,160 --> 05:09:31,120
carry the initials, too. The problem of
8310
05:09:31,120 --> 05:09:32,638
climate.
8311
05:09:32,638 --> 05:09:34,638
While the land is well suited to growing
8312
05:09:34,638 --> 05:09:36,638
great coffee, the weather poses a
8313
05:09:36,638 --> 05:09:38,798
challenge. The high rainfall often makes
8314
05:09:38,798 --> 05:09:40,320
it difficult to dry the beans after
8315
05:09:40,320 --> 05:09:42,560
processing. So, some producers use a
8316
05:09:42,560 --> 05:09:44,560
combination of sun drying and mechanical
8317
05:09:44,560 --> 05:09:47,120
drying. This has landed Honduras with a
8318
05:09:47,120 --> 05:09:49,280
reputation for producing great coffees
8319
05:09:49,280 --> 05:09:51,760
that can fade quite quickly, but much
8320
05:09:51,760 --> 05:09:53,440
work is being done to address this
8321
05:09:53,440 --> 05:09:55,600
problem. Much of the coffee is
8322
05:09:55,600 --> 05:09:57,520
warehoused before shipping in extremely
8323
05:09:57,520 --> 05:10:00,240
hot conditions near Puerto Cortez, which
8324
05:10:00,240 --> 05:10:02,240
can degrade it further. There are
8325
05:10:02,240 --> 05:10:04,000
obviously always exceptions to the rule,
8326
05:10:04,000 --> 05:10:05,760
however, and the very best coffees from
8327
05:10:05,760 --> 05:10:07,520
Honduras generally hold up better over
8328
05:10:07,520 --> 05:10:10,878
time. Traceability. It is possible to
8329
05:10:10,878 --> 05:10:12,480
get high levels of traceability in
8330
05:10:12,480 --> 05:10:15,280
Honduras down to estate level or down to
8331
05:10:15,280 --> 05:10:17,280
a specific cooperative or producer
8332
05:10:17,280 --> 05:10:20,240
group. Taste profile. A range of
8333
05:10:20,240 --> 05:10:21,840
different flavors are found in Honduran
8334
05:10:21,840 --> 05:10:23,680
coffees, but the best often have a
8335
05:10:23,680 --> 05:10:25,680
complex fruity quality and a lively
8336
05:10:25,680 --> 05:10:29,080
juicy acidity.
8337
05:10:30,400 --> 05:10:32,958
Jamaica.
8338
05:10:32,958 --> 05:10:35,040
The story of coffee on the island begins
8339
05:10:35,040 --> 05:10:38,000
in 1728 when the governor Sir Nicholas
8340
05:10:38,000 --> 05:10:40,160
Lors received a coffee plant from the
8341
05:10:40,160 --> 05:10:42,400
governor of Martineique. Lors had
8342
05:10:42,400 --> 05:10:44,240
already experimented with several crops
8343
05:10:44,240 --> 05:10:45,920
and he planted the coffee in the St.
8344
05:10:45,920 --> 05:10:48,400
Andrew area. Initially, its production
8345
05:10:48,400 --> 05:10:51,840
was relatively limited. In 1752, Jamaica
8346
05:10:51,840 --> 05:10:55,840
exported only 27 metric tons of coffee.
8347
05:10:55,840 --> 05:10:58,320
The real boom started in the second half
8348
05:10:58,320 --> 05:11:00,400
of the 18th century with coffee
8349
05:11:00,400 --> 05:11:02,400
spreading from the St. Andrew area up to
8350
05:11:02,400 --> 05:11:06,878
the Blue Mountains. In 1800, 686 coffee
8351
05:11:06,878 --> 05:11:09,200
plantations were in operation and by
8352
05:11:09,200 --> 05:11:12,160
1814, Jamaica's annual production was
8353
05:11:12,160 --> 05:11:16,000
around 15,000 tons of coffee, although
8354
05:11:16,000 --> 05:11:19,120
some estimates are considerably higher.
8355
05:11:19,120 --> 05:11:21,280
After this boom, the industry started to
8356
05:11:21,280 --> 05:11:24,080
see a slow decline. The primary reason
8357
05:11:24,080 --> 05:11:26,160
was probably the lack of labor, although
8358
05:11:26,160 --> 05:11:28,320
other factors also played a role. The
8359
05:11:28,320 --> 05:11:30,878
slave trade had been abolished in 1807,
8360
05:11:30,878 --> 05:11:32,798
but the emancipation of slaves on the
8361
05:11:32,798 --> 05:11:36,160
island did not happen until 1838.
8362
05:11:36,160 --> 05:11:37,760
While there had been some efforts to
8363
05:11:37,760 --> 05:11:39,600
recruit former slaves as private
8364
05:11:39,600 --> 05:11:41,680
laborers, coffee struggled to compete
8365
05:11:41,680 --> 05:11:44,320
with other industries. And when combined
8366
05:11:44,320 --> 05:11:46,400
with both poor soil management and the
8367
05:11:46,400 --> 05:11:48,400
loss of favorable trade conditions that
8368
05:11:48,400 --> 05:11:50,080
Britain had previously extended its
8369
05:11:50,080 --> 05:11:52,638
colonies, it resulted in a steep decline
8370
05:11:52,638 --> 05:11:55,440
for coffee. By 1850, there were only
8371
05:11:55,440 --> 05:11:58,080
around 180 plantations left, and
8372
05:11:58,080 --> 05:12:00,718
production had dropped to 1,500 metric
8373
05:12:00,718 --> 05:12:03,200
tonses. At the end of the 19th century,
8374
05:12:03,200 --> 05:12:05,360
Jamaica was producing around 4,000
8375
05:12:05,360 --> 05:12:07,360
metric tonses of coffee. But serious
8376
05:12:07,360 --> 05:12:09,280
issues with quality were starting to
8377
05:12:09,280 --> 05:12:12,798
appear. In 1891, legislation had been
8378
05:12:12,798 --> 05:12:15,200
passed to try to spread knowledge about
8379
05:12:15,200 --> 05:12:17,200
coffee production in an effort to
8380
05:12:17,200 --> 05:12:19,200
increase quality, and infrastructure was
8381
05:12:19,200 --> 05:12:20,958
put into place for the centralized
8382
05:12:20,958 --> 05:12:23,360
processing and grading of coffee.
8383
05:12:23,360 --> 05:12:25,600
This program had limited success,
8384
05:12:25,600 --> 05:12:27,520
although a central coffee clearing house
8385
05:12:27,520 --> 05:12:30,718
was constructed in 1944 for all coffee
8386
05:12:30,718 --> 05:12:32,798
to pass through before export. And in
8387
05:12:32,798 --> 05:12:35,200
1950, the Jamaican coffee board was
8388
05:12:35,200 --> 05:12:37,680
formed. From this point onwards, coffees
8389
05:12:37,680 --> 05:12:39,680
from the Blue Mountain region made slow
8390
05:12:39,680 --> 05:12:41,920
and steady gains in reputation until
8391
05:12:41,920 --> 05:12:43,680
they came to be considered amongst the
8392
05:12:43,680 --> 05:12:46,160
finest coffees in the world. At that
8393
05:12:46,160 --> 05:12:48,560
time, however, few wellprocessed coffees
8394
05:12:48,560 --> 05:12:50,480
were available. And today, Jamaica's
8395
05:12:50,480 --> 05:12:52,400
coffees cannot really compete against
8396
05:12:52,400 --> 05:12:54,240
the very best coffees from Central and
8397
05:12:54,240 --> 05:12:57,200
South America or East Africa. Jamaican
8398
05:12:57,200 --> 05:12:59,120
coffees tend to be clean, sweet, and
8399
05:12:59,120 --> 05:13:01,760
very mild. They lack the complexity or
8400
05:13:01,760 --> 05:13:03,520
distinct characteristics that one may
8401
05:13:03,520 --> 05:13:05,920
expect from specialty grade coffees.
8402
05:13:05,920 --> 05:13:07,600
However, they were consistently
8403
05:13:07,600 --> 05:13:09,840
producing and cleverly marketing clean
8404
05:13:09,840 --> 05:13:11,840
and sweet coffees long before other
8405
05:13:11,840 --> 05:13:13,760
producers were, and this gave their
8406
05:13:13,760 --> 05:13:15,920
coffees a distinct advantage for some
8407
05:13:15,920 --> 05:13:19,520
time. Taste profile. Clean, sweet
8408
05:13:19,520 --> 05:13:21,840
coffees, though rarely complex or juicy
8409
05:13:21,840 --> 05:13:25,000
and fruity.
8410
05:13:26,160 --> 05:13:28,718
Mexico.
8411
05:13:28,718 --> 05:13:30,320
The first coffee plants were probably
8412
05:13:30,320 --> 05:13:33,200
brought to Mexico around 1785, most
8413
05:13:33,200 --> 05:13:34,958
likely from Cuba or what is now the
8414
05:13:34,958 --> 05:13:37,280
Dominican Republic. There are reports of
8415
05:13:37,280 --> 05:13:39,360
plantations in the region of Veraracruz
8416
05:13:39,360 --> 05:13:41,280
in 1790.
8417
05:13:41,280 --> 05:13:43,360
However, due to the wealth earned from
8418
05:13:43,360 --> 05:13:45,920
Mexico's rich mineral deposits, for many
8419
05:13:45,920 --> 05:13:47,680
years, there was little drive behind
8420
05:13:47,680 --> 05:13:49,520
energizing and creating a coffee
8421
05:13:49,520 --> 05:13:51,040
industry.
8422
05:13:51,040 --> 05:13:52,958
Only after the Mexican Revolution ended
8423
05:13:52,958 --> 05:13:55,600
in 1920 did coffee growing spread to
8424
05:13:55,600 --> 05:13:58,878
small farms. In 1914, there had been a
8425
05:13:58,878 --> 05:14:00,480
redistribution of land back to
8426
05:14:00,480 --> 05:14:02,798
indigenous peoples and to laborers, and
8427
05:14:02,798 --> 05:14:04,560
many of those trapped working on coffee
8428
05:14:04,560 --> 05:14:06,560
plantations were freed and were able to
8429
05:14:06,560 --> 05:14:08,320
return to their communities, taking
8430
05:14:08,320 --> 05:14:10,480
their coffee growing skills with them.
8431
05:14:10,480 --> 05:14:12,878
This redistribution of land broke up
8432
05:14:12,878 --> 05:14:15,280
many of the larger hiendas and this was
8433
05:14:15,280 --> 05:14:16,718
the beginning of smallh holder
8434
05:14:16,718 --> 05:14:20,400
production in Mexico. In 1973 the
8435
05:14:20,400 --> 05:14:22,320
government formed the Mexican coffee
8436
05:14:22,320 --> 05:14:25,600
institute the institut Mexican del cafe
8437
05:14:25,600 --> 05:14:28,160
referred to as inme cafe. They were
8438
05:14:28,160 --> 05:14:29,680
tasked with providing technical
8439
05:14:29,680 --> 05:14:31,440
assistance and financial credit to
8440
05:14:31,440 --> 05:14:33,280
producers and work within the
8441
05:14:33,280 --> 05:14:35,040
international coffee agreement to meet
8442
05:14:35,040 --> 05:14:36,798
and stay within the agreed production
8443
05:14:36,798 --> 05:14:39,520
quotas. This investment in the industry
8444
05:14:39,520 --> 05:14:41,680
led to a rapid expansion in both
8445
05:14:41,680 --> 05:14:43,440
production and the amount of land
8446
05:14:43,440 --> 05:14:46,240
dedicated to coffee. In some rural
8447
05:14:46,240 --> 05:14:48,400
areas, production increased by almost
8448
05:14:48,400 --> 05:14:50,480
900%.
8449
05:14:50,480 --> 05:14:52,718
However, the 1980s saw the Mexican
8450
05:14:52,718 --> 05:14:54,638
government change its policy towards
8451
05:14:54,638 --> 05:14:56,718
coffee, in part due to its heavy
8452
05:14:56,718 --> 05:14:58,400
borrowing and the drop in the price of
8453
05:14:58,400 --> 05:15:00,958
oil that led to it defaulting on its
8454
05:15:00,958 --> 05:15:04,080
loans. Support of the industry slowly
8455
05:15:04,080 --> 05:15:07,680
began to decline and in 1989, Inmma Cafe
8456
05:15:07,680 --> 05:15:09,520
collapsed completely and the government
8457
05:15:09,520 --> 05:15:11,120
sold off its state-owned coffee
8458
05:15:11,120 --> 05:15:13,440
processing facilities. The effect on the
8459
05:15:13,440 --> 05:15:15,840
industry was devastating. Credit had
8460
05:15:15,840 --> 05:15:17,600
dried up and many farmers struggled to
8461
05:15:17,600 --> 05:15:20,000
find places to sell their coffee. This
8462
05:15:20,000 --> 05:15:22,320
led to an increase in predatory coffee
8463
05:15:22,320 --> 05:15:25,120
brokers known as coyotees who would buy
8464
05:15:25,120 --> 05:15:27,040
coffee from farmers very cheaply to
8465
05:15:27,040 --> 05:15:30,080
resell at a profit. The loss of inme
8466
05:15:30,080 --> 05:15:32,000
cafe combined with the coffee price
8467
05:15:32,000 --> 05:15:33,840
crisis caused by the breakdown of the
8468
05:15:33,840 --> 05:15:36,320
1989 international coffee agreement had
8469
05:15:36,320 --> 05:15:38,320
a strong effect on the quality of coffee
8470
05:15:38,320 --> 05:15:41,280
being produced too. With less income,
8471
05:15:41,280 --> 05:15:43,200
huge numbers of producers ceased using
8472
05:15:43,200 --> 05:15:45,360
fertilizers, stopped investing in pest
8473
05:15:45,360 --> 05:15:46,958
protection, and spent less time and
8474
05:15:46,958 --> 05:15:48,798
resources on weeding and farm
8475
05:15:48,798 --> 05:15:51,120
management. In some cases, farmers
8476
05:15:51,120 --> 05:15:54,000
simply stopped harvesting their coffee.
8477
05:15:54,000 --> 05:15:55,760
Interestingly, some producers,
8478
05:15:55,760 --> 05:15:57,760
particularly in the states of Wajaka,
8479
05:15:57,760 --> 05:16:00,080
Giapis, and Veraracruz, responded by
8480
05:16:00,080 --> 05:16:02,160
forming collectives to take over many of
8481
05:16:02,160 --> 05:16:04,400
the responsibilities previously held by
8482
05:16:04,400 --> 05:16:06,958
Inmate Cafe, including the collective
8483
05:16:06,958 --> 05:16:09,040
purchasing and running of coffee mills,
8484
05:16:09,040 --> 05:16:10,560
technical assistance, political
8485
05:16:10,560 --> 05:16:12,320
lobbying, and even assistance in
8486
05:16:12,320 --> 05:16:14,240
developing direct relationships with
8487
05:16:14,240 --> 05:16:15,840
buyers.
8488
05:16:15,840 --> 05:16:17,920
Coffee producers in Mexico seem to have
8489
05:16:17,920 --> 05:16:20,240
embraced coffee certifications. Fair
8490
05:16:20,240 --> 05:16:22,000
trade and organic, in particular, are
8491
05:16:22,000 --> 05:16:23,280
quite common.
8492
05:16:23,280 --> 05:16:25,520
Mexico sells a great deal of its coffee
8493
05:16:25,520 --> 05:16:27,520
to the United States, so it is
8494
05:16:27,520 --> 05:16:29,760
relatively rare to find excellent
8495
05:16:29,760 --> 05:16:31,760
examples of Mexican coffee elsewhere in
8496
05:16:31,760 --> 05:16:35,120
the world. Traceability. Most coffee in
8497
05:16:35,120 --> 05:16:36,878
Mexico is produced by small holders
8498
05:16:36,878 --> 05:16:39,520
rather than larger states. Traceability
8499
05:16:39,520 --> 05:16:41,280
should be possible down to a producer
8500
05:16:41,280 --> 05:16:43,680
group, cooperative, or occasionally down
8501
05:16:43,680 --> 05:16:47,360
to a farm. Taste profile.
8502
05:16:47,360 --> 05:16:49,440
Mexico produces quite a range of coffee
8503
05:16:49,440 --> 05:16:51,760
across its regions from lighterbodied
8504
05:16:51,760 --> 05:16:53,520
delicate coffees through to sweeter
8505
05:16:53,520 --> 05:16:55,360
coffees with caramel, toffee or
8506
05:16:55,360 --> 05:16:59,400
chocolate flavors in the cup.
8507
05:17:00,320 --> 05:17:03,120
Nicaragua
8508
05:17:03,120 --> 05:17:05,200
coffee was first brought to Nicaragua by
8509
05:17:05,200 --> 05:17:07,680
Catholic missionaries in 1790 and
8510
05:17:07,680 --> 05:17:09,680
initially it was grown as something of a
8511
05:17:09,680 --> 05:17:12,878
curiosity. It was not until around 1840
8512
05:17:12,878 --> 05:17:15,120
that it gained economic significance in
8513
05:17:15,120 --> 05:17:16,878
response to an increasing global demand
8514
05:17:16,878 --> 05:17:18,560
for coffee. The first commercial
8515
05:17:18,560 --> 05:17:21,600
plantations appeared around Managua.
8516
05:17:21,600 --> 05:17:24,400
The 100red-year period between 1840 and
8517
05:17:24,400 --> 05:17:26,958
1940 is often referred to as the coffee
8518
05:17:26,958 --> 05:17:29,360
boom years in Nicaragua. And during this
8519
05:17:29,360 --> 05:17:31,440
time, coffee had a dramatic effect on
8520
05:17:31,440 --> 05:17:34,000
the economy. As coffee gained importance
8521
05:17:34,000 --> 05:17:36,320
and value, so it required the input of
8522
05:17:36,320 --> 05:17:38,878
more and more resources and labor. By
8523
05:17:38,878 --> 05:17:42,000
1870, coffee was Nicaragua's primary
8524
05:17:42,000 --> 05:17:44,080
export crop, and the government strove
8525
05:17:44,080 --> 05:17:45,840
to make it easier for foreign companies
8526
05:17:45,840 --> 05:17:48,080
to invest in the industry and to acquire
8527
05:17:48,080 --> 05:17:50,878
land. Previously, public land was sold
8528
05:17:50,878 --> 05:17:52,320
to private individuals, and the
8529
05:17:52,320 --> 05:17:53,760
government encouraged the creation of
8530
05:17:53,760 --> 05:17:56,000
large farms with these subsidy laws
8531
05:17:56,000 --> 05:17:59,360
passed in 1879 and 1889, which paid
8532
05:17:59,360 --> 05:18:01,680
planters 5 cents for every tree they
8533
05:18:01,680 --> 05:18:04,958
planted over 5,000 trees.
8534
05:18:04,958 --> 05:18:06,798
By the end of the 19th century,
8535
05:18:06,798 --> 05:18:08,638
Nicaragua came to resemble something of
8536
05:18:08,638 --> 05:18:10,480
a banana republic with most of the
8537
05:18:10,480 --> 05:18:12,160
profit from coffee either leaving the
8538
05:18:12,160 --> 05:18:14,000
country or going to a small number of
8539
05:18:14,000 --> 05:18:16,320
local land owners. The first growers
8540
05:18:16,320 --> 05:18:18,718
cooperative was formed in the early 20th
8541
05:18:18,718 --> 05:18:20,958
century and the idea of cooperatives was
8542
05:18:20,958 --> 05:18:22,958
promoted again from time to time during
8543
05:18:22,958 --> 05:18:25,280
the Samoza family dictatorship between
8544
05:18:25,280 --> 05:18:28,160
1936 and 1979.
8545
05:18:28,160 --> 05:18:30,000
However, the overthrow of the Samosa
8546
05:18:30,000 --> 05:18:31,760
family by the Sandinistas and the
8547
05:18:31,760 --> 05:18:34,400
ushering in of communism in 1979 was the
8548
05:18:34,400 --> 05:18:35,920
beginning of a difficult time for the
8549
05:18:35,920 --> 05:18:38,160
coffee industry. The Contras, rebel
8550
05:18:38,160 --> 05:18:40,400
groups backed by the US and the CIA
8551
05:18:40,400 --> 05:18:42,480
formed to oppose the new government,
8552
05:18:42,480 --> 05:18:44,240
targeted the coffee industry as part of
8553
05:18:44,240 --> 05:18:46,000
their campaign, attacking vehicles
8554
05:18:46,000 --> 05:18:47,920
transporting coffee farm workers as well
8555
05:18:47,920 --> 05:18:50,718
as sabotaging coffee mills. Despite
8556
05:18:50,718 --> 05:18:53,120
these setbacks, in 1992, coffee was
8557
05:18:53,120 --> 05:18:55,760
still Nicaragua's primary export.
8558
05:18:55,760 --> 05:18:57,920
However, the crash in coffee prices
8559
05:18:57,920 --> 05:19:01,440
between 1999 and 2003 massively damaged
8560
05:19:01,440 --> 05:19:03,920
the coffee sector again. Three of the
8561
05:19:03,920 --> 05:19:05,520
largest six banks in the country
8562
05:19:05,520 --> 05:19:07,520
collapsed due to their level of exposure
8563
05:19:07,520 --> 05:19:10,080
to coffee production. The effect of low
8564
05:19:10,080 --> 05:19:12,240
prices was perhaps multiplied further
8565
05:19:12,240 --> 05:19:14,560
after the devastation of Hurricane Mitch
8566
05:19:14,560 --> 05:19:17,040
in 1998 and the drought at the turn of
8567
05:19:17,040 --> 05:19:18,798
the millennium.
8568
05:19:18,798 --> 05:19:20,958
Things are now, however, looking up for
8569
05:19:20,958 --> 05:19:23,040
Nicaraguan coffee and more farmers are
8570
05:19:23,040 --> 05:19:25,600
focusing on quality. In the past, the
8571
05:19:25,600 --> 05:19:27,840
traceability of coffee was poor and most
8572
05:19:27,840 --> 05:19:30,320
sold as a mill brand or as being from a
8573
05:19:30,320 --> 05:19:32,638
particular region. Now, the levels of
8574
05:19:32,638 --> 05:19:34,798
traceability are very high.
8575
05:19:34,798 --> 05:19:37,040
Traceability. You should be able to find
8576
05:19:37,040 --> 05:19:39,120
coffees traceable down to single estates
8577
05:19:39,120 --> 05:19:42,160
or to producer groups or cooperatives.
8578
05:19:42,160 --> 05:19:44,240
Taste profile. A range of flavors are
8579
05:19:44,240 --> 05:19:46,160
found in Nicaraguan coffees. They are
8580
05:19:46,160 --> 05:19:48,160
typically quite complex and capable of
8581
05:19:48,160 --> 05:19:49,920
pleasing fruitlike flavors and clean
8582
05:19:49,920 --> 05:19:52,920
acidity.
8583
05:19:54,240 --> 05:19:56,798
Panama
8584
05:19:56,798 --> 05:19:58,878
coffee plants probably arrived in Panama
8585
05:19:58,878 --> 05:20:00,638
with the first European settlers in the
8586
05:20:00,638 --> 05:20:03,360
early 19th century. In the past, Panama
8587
05:20:03,360 --> 05:20:05,200
did not have a very good reputation for
8588
05:20:05,200 --> 05:20:07,280
its coffees and its production was about
8589
05:20:07,280 --> 05:20:09,440
onetenth of that of its neighbor Costa
8590
05:20:09,440 --> 05:20:11,360
Rica. But now there is increasing
8591
05:20:11,360 --> 05:20:12,718
interest from the specialty coffee
8592
05:20:12,718 --> 05:20:15,200
community in the highquality coffees it
8593
05:20:15,200 --> 05:20:18,160
can produce. Panama's geography is such
8594
05:20:18,160 --> 05:20:20,000
that there are a number of distinct
8595
05:20:20,000 --> 05:20:21,920
microclimates in its coffee growing
8596
05:20:21,920 --> 05:20:23,760
regions and there are some incredibly
8597
05:20:23,760 --> 05:20:25,440
skilled and dedicated producers
8598
05:20:25,440 --> 05:20:27,680
currently growing coffee. This means
8599
05:20:27,680 --> 05:20:29,840
that there are some stellar coffees
8600
05:20:29,840 --> 05:20:31,760
being produced though these often come
8601
05:20:31,760 --> 05:20:34,480
with relatively high asking prices.
8602
05:20:34,480 --> 05:20:36,638
These high prices are partly determined
8603
05:20:36,638 --> 05:20:38,638
by the other major factor influencing
8604
05:20:38,638 --> 05:20:40,878
the industry there, real estate. There
8605
05:20:40,878 --> 05:20:42,638
is a high demand for land from North
8606
05:20:42,638 --> 05:20:44,560
Americans wishing to buy a home in a
8607
05:20:44,560 --> 05:20:46,480
stable, beautiful, and relatively cheap
8608
05:20:46,480 --> 05:20:48,798
country. Many farms that once produced
8609
05:20:48,798 --> 05:20:50,798
coffee have now been sold as homes for
8610
05:20:50,798 --> 05:20:53,520
expats. Panama also has a higher
8611
05:20:53,520 --> 05:20:55,280
standard of labor laws, so coffee
8612
05:20:55,280 --> 05:20:57,280
pickers tend to be paid a higher wage
8613
05:20:57,280 --> 05:20:59,440
there, a cost that is passed on to the
8614
05:20:59,440 --> 05:21:03,520
consumer. Hienda la Esmeralda. When it
8615
05:21:03,520 --> 05:21:05,360
comes to discussing the price of coffee,
8616
05:21:05,360 --> 05:21:07,440
one particular farm in Panama merits a
8617
05:21:07,440 --> 05:21:09,120
mention, and it is hard to think of
8618
05:21:09,120 --> 05:21:11,120
another estate that has had such a
8619
05:21:11,120 --> 05:21:12,958
strong influence on the coffee industry
8620
05:21:12,958 --> 05:21:15,520
in Central America. That farm is
8621
05:21:15,520 --> 05:21:18,080
Hassienda Lasaralda, owned and operated
8622
05:21:18,080 --> 05:21:20,878
by the Petersonen family. At a time when
8623
05:21:20,878 --> 05:21:22,400
the commodity price of coffee was
8624
05:21:22,400 --> 05:21:24,480
relatively low, the Specialty Coffee
8625
05:21:24,480 --> 05:21:26,480
Association of Panama organized a
8626
05:21:26,480 --> 05:21:28,878
competition called the Best of Panama.
8627
05:21:28,878 --> 05:21:30,560
The best lots of coffee from different
8628
05:21:30,560 --> 05:21:32,718
farms in Panama were ranked and then put
8629
05:21:32,718 --> 05:21:35,040
up for an online auction. Hassiand de
8630
05:21:35,040 --> 05:21:37,040
Lasalda had been growing a distinct
8631
05:21:37,040 --> 05:21:39,040
variety called Gisher for some years,
8632
05:21:39,040 --> 05:21:40,718
but this competition brought their
8633
05:21:40,718 --> 05:21:43,520
coffee to a wider audience. They won the
8634
05:21:43,520 --> 05:21:45,360
competition for four successive years
8635
05:21:45,360 --> 05:21:49,600
from 2004 to 2007, then again in 2009,
8636
05:21:49,600 --> 05:21:52,000
2010, and a category of the competition
8637
05:21:52,000 --> 05:21:53,920
in 2013.
8638
05:21:53,920 --> 05:21:55,840
From the outset, this coffee broke
8639
05:21:55,840 --> 05:21:58,240
records when it achieved a price of $21
8640
05:21:58,240 --> 05:22:01,200
per pound in 2004, which incrementally
8641
05:22:01,200 --> 05:22:05,680
crept up to $170 per pound in 2010. A
8642
05:22:05,680 --> 05:22:07,600
small lot of its naturally processed
8643
05:22:07,600 --> 05:22:11,360
coffee sold for $350.25
8644
05:22:11,360 --> 05:22:14,718
per pound in 2013, leaving no one in
8645
05:22:14,718 --> 05:22:16,638
doubt that this was the most expensive
8646
05:22:16,638 --> 05:22:18,798
single estate coffee in the world.
8647
05:22:18,798 --> 05:22:20,480
Unlike some other very high-priced
8648
05:22:20,480 --> 05:22:22,240
coffees such as the appalling
8649
05:22:22,240 --> 05:22:24,878
noveltydriven Copil luak or some of the
8650
05:22:24,878 --> 05:22:27,040
Jamaica Blue Mountain coffees, this farm
8651
05:22:27,040 --> 05:22:29,040
achieved its prices due to the genuinely
8652
05:22:29,040 --> 05:22:30,798
high quality of its coffee. Although
8653
05:22:30,798 --> 05:22:32,560
high demand and great marketing
8654
05:22:32,560 --> 05:22:35,040
undoubtedly played a role, this
8655
05:22:35,040 --> 05:22:37,040
record-breaking coffee tastes quite
8656
05:22:37,040 --> 05:22:39,920
unusual. Extremely floral and citrusy,
8657
05:22:39,920 --> 05:22:42,240
though quite light and tealike in body.
8658
05:22:42,240 --> 05:22:44,400
These characteristics are attributed to
8659
05:22:44,400 --> 05:22:46,638
the Geisha variety. The impact of this
8660
05:22:46,638 --> 05:22:48,638
farm can be seen in the number of farms
8661
05:22:48,638 --> 05:22:50,878
in Panama and in Central America who
8662
05:22:50,878 --> 05:22:53,520
have started planting geisha. For many
8663
05:22:53,520 --> 05:22:55,600
producers, this variety seemed like a
8664
05:22:55,600 --> 05:22:57,440
promise of higher prices and to some
8665
05:22:57,440 --> 05:22:59,840
extent this has proven to be true as
8666
05:22:59,840 --> 05:23:01,760
geisha lots are usually sold for higher
8667
05:23:01,760 --> 05:23:04,400
prices than other varieties.
8668
05:23:04,400 --> 05:23:06,798
Traceability. One should expect high
8669
05:23:06,798 --> 05:23:08,958
levels of traceability from Panama.
8670
05:23:08,958 --> 05:23:10,718
Coffees are often traceable down to a
8671
05:23:10,718 --> 05:23:12,878
single estate, and it is not unusual to
8672
05:23:12,878 --> 05:23:14,560
see distinct lots from one particular
8673
05:23:14,560 --> 05:23:16,798
estate, such as a coffee produced by a
8674
05:23:16,798 --> 05:23:18,958
distinct post-h harvest process or one
8675
05:23:18,958 --> 05:23:20,798
from a specific variety of the coffee
8676
05:23:20,798 --> 05:23:24,240
plant. Taste profile. The better coffees
8677
05:23:24,240 --> 05:23:26,000
tend to be citrusy and floral,
8678
05:23:26,000 --> 05:23:30,840
lightbodied, delicate, and complex.
8679
05:23:32,080 --> 05:23:34,638
Peru.
8680
05:23:34,638 --> 05:23:36,878
Coffee was brought to Peru between 1740
8681
05:23:36,878 --> 05:23:39,360
and 1760 at a time when the vice royalty
8682
05:23:39,360 --> 05:23:41,520
of Peru covered a larger area than the
8683
05:23:41,520 --> 05:23:44,000
country does today. Although the climate
8684
05:23:44,000 --> 05:23:45,840
was well suited to large-scale coffee
8685
05:23:45,840 --> 05:23:47,680
production, all coffee grown in the
8686
05:23:47,680 --> 05:23:49,440
first 100 years or so was consumed
8687
05:23:49,440 --> 05:23:52,240
locally. The first exports of coffee to
8688
05:23:52,240 --> 05:23:54,400
Germany and England did not begin until
8689
05:23:54,400 --> 05:23:56,320
1887.
8690
05:23:56,320 --> 05:23:58,480
In the 1900s, the Peruvian government
8691
05:23:58,480 --> 05:24:00,160
defaulted on a loan from the British
8692
05:24:00,160 --> 05:24:01,920
government and ended up giving them 2
8693
05:24:01,920 --> 05:24:04,400
million hectares, 5 million acres, of
8694
05:24:04,400 --> 05:24:07,360
land in central Peru as repayment. One
8695
05:24:07,360 --> 05:24:09,200
quarter of this land was turned over to
8696
05:24:09,200 --> 05:24:10,798
plantations, growing crops which
8697
05:24:10,798 --> 05:24:13,360
included coffee. Migrant workers from
8698
05:24:13,360 --> 05:24:14,798
the Highlands came to work on these
8699
05:24:14,798 --> 05:24:16,480
farms, and some ended up owning some
8700
05:24:16,480 --> 05:24:18,718
land themselves. Others would later buy
8701
05:24:18,718 --> 05:24:20,160
land from the British when they left
8702
05:24:20,160 --> 05:24:22,400
Peru. Unfortunately for the coffee
8703
05:24:22,400 --> 05:24:24,400
industry, Juan Velasco's government
8704
05:24:24,400 --> 05:24:26,560
brought in laws in the 1970s that would
8705
05:24:26,560 --> 05:24:29,120
growth. The International Coffee
8706
05:24:29,120 --> 05:24:31,120
Agreement had guaranteed sales and
8707
05:24:31,120 --> 05:24:32,718
prices, so there had been little
8708
05:24:32,718 --> 05:24:34,160
incentive to create proper
8709
05:24:34,160 --> 05:24:36,638
infrastructure. When state support was
8710
05:24:36,638 --> 05:24:39,040
withdrawn, the coffee industry sank into
8711
05:24:39,040 --> 05:24:41,520
disarray. The quality of the coffee and
8712
05:24:41,520 --> 05:24:43,760
Peru's market position further suffered
8713
05:24:43,760 --> 05:24:45,440
at the hands of the Communist Party, the
8714
05:24:45,440 --> 05:24:47,440
Shining Path, whose guerilla activity
8715
05:24:47,440 --> 05:24:49,520
destroyed crops and drove farmers from
8716
05:24:49,520 --> 05:24:50,798
their land.
8717
05:24:50,798 --> 05:24:52,560
The vacuum left in Peru's coffee
8718
05:24:52,560 --> 05:24:54,240
industry has recently been filled by
8719
05:24:54,240 --> 05:24:56,320
non-government organizations such as
8720
05:24:56,320 --> 05:24:58,320
Fair Trade and now a large quantity of
8721
05:24:58,320 --> 05:25:01,120
coffee from Peru is FTC certified. More
8722
05:25:01,120 --> 05:25:03,200
and more land is also being devoted to
8723
05:25:03,200 --> 05:25:06,958
coffee. In 1980 there were around 62,000
8724
05:25:06,958 --> 05:25:10,638
hectares, about 150,000 acres. Today
8725
05:25:10,638 --> 05:25:14,878
there are 95,000 hectares, 235,000
8726
05:25:14,878 --> 05:25:17,440
acres. Peru is now one of the largest
8727
05:25:17,440 --> 05:25:19,840
producers of coffee in the world. The
8728
05:25:19,840 --> 05:25:22,160
infrastructure within Peru still stands
8729
05:25:22,160 --> 05:25:23,840
in the way of the country producing
8730
05:25:23,840 --> 05:25:26,718
extremely highquality lots. Few mills
8731
05:25:26,718 --> 05:25:28,798
are situated close to farms, which means
8732
05:25:28,798 --> 05:25:30,240
that the coffee is often traveling
8733
05:25:30,240 --> 05:25:32,320
longer than is desirable after harvest
8734
05:25:32,320 --> 05:25:34,638
before the processing starts. Some
8735
05:25:34,638 --> 05:25:36,560
coffees end up being bought and blended
8736
05:25:36,560 --> 05:25:38,638
with other coffees, then resold on route
8737
05:25:38,638 --> 05:25:41,760
to the coast for export. Interestingly,
8738
05:25:41,760 --> 05:25:44,320
around one quarter of the 100,000 small
8739
05:25:44,320 --> 05:25:46,320
producers in the country are now members
8740
05:25:46,320 --> 05:25:48,400
of cooperatives. Although it is
8741
05:25:48,400 --> 05:25:50,160
important to remember that the fair
8742
05:25:50,160 --> 05:25:52,160
trade certification can only apply to
8743
05:25:52,160 --> 05:25:54,480
coffee produced by a cooperative. There
8744
05:25:54,480 --> 05:25:56,480
is also a strong culture of organic
8745
05:25:56,480 --> 05:25:58,480
production in Peru, though this rarely
8746
05:25:58,480 --> 05:26:00,718
yields a higher cup quality. In fact,
8747
05:26:00,718 --> 05:26:02,718
the organic coffees produced in Peru are
8748
05:26:02,718 --> 05:26:04,718
often so cheap that they end up bringing
8749
05:26:04,718 --> 05:26:06,798
down prices paid to other farmers
8750
05:26:06,798 --> 05:26:08,240
regardless of them producing higher
8751
05:26:08,240 --> 05:26:10,718
quality coffee. Perhaps because of this
8752
05:26:10,718 --> 05:26:12,480
and also because of the widespread
8753
05:26:12,480 --> 05:26:14,878
cultivation of the typical variety, leaf
8754
05:26:14,878 --> 05:26:16,798
rust is increasingly a problem for
8755
05:26:16,798 --> 05:26:19,920
Peruvian producers. While the 2013 crop
8756
05:26:19,920 --> 05:26:21,520
was good, there have been severe
8757
05:26:21,520 --> 05:26:23,440
outbreaks of leaf rust which may well
8758
05:26:23,440 --> 05:26:25,520
reduce overall production in the near
8759
05:26:25,520 --> 05:26:27,360
future.
8760
05:26:27,360 --> 05:26:29,760
Traceability. The best coffee should be
8761
05:26:29,760 --> 05:26:31,680
traceable down to a producer group or
8762
05:26:31,680 --> 05:26:35,280
down to a single estate. Taste profile.
8763
05:26:35,280 --> 05:26:37,120
Typically, Peruvian coffees have been
8764
05:26:37,120 --> 05:26:39,360
clean but a little soft and flat. They
8765
05:26:39,360 --> 05:26:41,200
are sweet and relatively heavy-bodied
8766
05:26:41,200 --> 05:26:43,760
but not very complex. Increasingly,
8767
05:26:43,760 --> 05:26:45,280
there are distinctive and juicier
8768
05:26:45,280 --> 05:26:49,160
coffees becoming available.
8769
05:26:50,400 --> 05:26:53,040
Venezuela.
8770
05:26:53,040 --> 05:26:54,958
The introduction of coffee to Venezuela
8771
05:26:54,958 --> 05:26:57,360
is generally credited to a Jesuit priest
8772
05:26:57,360 --> 05:27:00,638
named Joseé Gumier in around 1730.
8773
05:27:00,638 --> 05:27:02,160
Venezuela came to be known for its
8774
05:27:02,160 --> 05:27:04,718
plantations of tobacco and cacao run on
8775
05:27:04,718 --> 05:27:07,360
slave labor. And from around 1793, there
8776
05:27:07,360 --> 05:27:09,360
is evidence of large coffee plantations,
8777
05:27:09,360 --> 05:27:12,878
too. From around 1800, coffee took an
8778
05:27:12,878 --> 05:27:14,400
increasingly important role in the
8779
05:27:14,400 --> 05:27:16,638
economy. During the Venezuelan War of
8780
05:27:16,638 --> 05:27:19,840
Independence, from 1811 to 1823, cacao
8781
05:27:19,840 --> 05:27:21,600
production began to drop, but coffee
8782
05:27:21,600 --> 05:27:24,400
production surged. The first boom in the
8783
05:27:24,400 --> 05:27:25,760
country's coffee industry took place
8784
05:27:25,760 --> 05:27:29,120
between 1830 and 1855 when Venezuela
8785
05:27:29,120 --> 05:27:30,798
produced around 1/3 of the world's
8786
05:27:30,798 --> 05:27:33,360
coffee. Coffee continued to grow in
8787
05:27:33,360 --> 05:27:36,240
production, peaking in 1919 with a total
8788
05:27:36,240 --> 05:27:40,240
export of 1.37 million bags. Together,
8789
05:27:40,240 --> 05:27:43,040
coffee and cacao accounted for 75% of
8790
05:27:43,040 --> 05:27:45,520
the country's entire export revenue.
8791
05:27:45,520 --> 05:27:47,600
Most of the coffee went to the United
8792
05:27:47,600 --> 05:27:50,160
States. In the 1920s, Venezuela's
8793
05:27:50,160 --> 05:27:52,160
economy became increasingly dependent on
8794
05:27:52,160 --> 05:27:54,160
petroleum, although coffee remained a
8795
05:27:54,160 --> 05:27:56,080
good source of revenue. Much of the
8796
05:27:56,080 --> 05:27:57,360
revenue was spent on national
8797
05:27:57,360 --> 05:27:59,040
infrastructure until the prices dropped
8798
05:27:59,040 --> 05:28:01,120
in the 1930s, and the production and
8799
05:28:01,120 --> 05:28:02,958
processing infrastructure suffered as a
8800
05:28:02,958 --> 05:28:05,760
consequence. This period also saw a
8801
05:28:05,760 --> 05:28:07,600
shift towards privatization in the
8802
05:28:07,600 --> 05:28:09,360
coffee industry, stripping peasants of
8803
05:28:09,360 --> 05:28:10,958
much of their power to grow their own
8804
05:28:10,958 --> 05:28:13,360
coffee on public land. Since this
8805
05:28:13,360 --> 05:28:14,718
period, the nation has been
8806
05:28:14,718 --> 05:28:16,638
fundamentally dependent on petroleum
8807
05:28:16,638 --> 05:28:18,958
products and other mineral exports.
8808
05:28:18,958 --> 05:28:20,558
Coffee production and exports had
8809
05:28:20,558 --> 05:28:22,798
remained relatively high with Venezuela
8810
05:28:22,798 --> 05:28:24,080
nearly matching the production of
8811
05:28:24,080 --> 05:28:26,160
Colombia. But that changed under the
8812
05:28:26,160 --> 05:28:29,360
government of Ugo Chavez. In 2003, the
8813
05:28:29,360 --> 05:28:31,520
government introduced strict regulations
8814
05:28:31,520 --> 05:28:33,440
on coffee production, which meant the
8815
05:28:33,440 --> 05:28:34,958
country increasingly had to rely on
8816
05:28:34,958 --> 05:28:37,120
imports for domestic consumption, mostly
8817
05:28:37,120 --> 05:28:39,600
from Nicaragua and Brazil. Venezuela
8818
05:28:39,600 --> 05:28:41,840
exported 479,000
8819
05:28:41,840 --> 05:28:45,200
bags of coffee in 1992/93
8820
05:28:45,200 --> 05:28:47,920
and this dropped again to 19,000 bags in
8821
05:28:47,920 --> 05:28:50,160
2009 2010.
8822
05:28:50,160 --> 05:28:52,240
Government fixed sales prices have been
8823
05:28:52,240 --> 05:28:54,320
considerably below the cost of
8824
05:28:54,320 --> 05:28:56,480
production which has inevitably damaged
8825
05:28:56,480 --> 05:28:58,958
the industry. Few can predict how the
8826
05:28:58,958 --> 05:29:00,480
situation will change in the wake of
8827
05:29:00,480 --> 05:29:03,920
Chaffis' death. Traceability as so
8828
05:29:03,920 --> 05:29:05,520
little coffee is exported from the
8829
05:29:05,520 --> 05:29:07,200
country. Coming across Venezuelan
8830
05:29:07,200 --> 05:29:10,240
coffees of quality is rare. While some
8831
05:29:10,240 --> 05:29:11,760
should be traceable down to single
8832
05:29:11,760 --> 05:29:13,520
estates, it is more common to see
8833
05:29:13,520 --> 05:29:16,320
coffees described by their region names.
8834
05:29:16,320 --> 05:29:18,400
Generally speaking, the low altitude and
8835
05:29:18,400 --> 05:29:20,320
lack of focus on cup quality means that
8836
05:29:20,320 --> 05:29:22,000
I would recommend trying Venezuelan
8837
05:29:22,000 --> 05:29:24,160
coffees only if they are being provided
8838
05:29:24,160 --> 05:29:26,160
by a roaster whose coffees you generally
8839
05:29:26,160 --> 05:29:30,160
enjoy and who you trust. Taste profile.
8840
05:29:30,160 --> 05:29:32,320
The better coffees from Venezuela are
8841
05:29:32,320 --> 05:29:34,480
quite sweet, a little low in acidity and
8842
05:29:34,480 --> 05:29:36,480
relatively rich in terms of mouth feel
8843
05:29:36,480 --> 05:29:39,798
and texture.
8844
05:29:41,040 --> 05:29:42,718
Glossery
8845
05:29:42,718 --> 05:29:45,760
Arabica, short for cafe arabica, the
8846
05:29:45,760 --> 05:29:47,600
most widely grown species of the coffee
8847
05:29:47,600 --> 05:29:49,760
plant. It is considered superior to
8848
05:29:49,760 --> 05:29:51,920
robusta, the other species commonly
8849
05:29:51,920 --> 05:29:53,520
grown.
8850
05:29:53,520 --> 05:29:56,400
Aromatic compound. A chemical compound
8851
05:29:56,400 --> 05:29:58,240
within coffee that contributes to the
8852
05:29:58,240 --> 05:30:00,080
aroma of the coffee when ground or
8853
05:30:00,080 --> 05:30:04,160
brewed. Bloom. Pouring a small amount of
8854
05:30:04,160 --> 05:30:06,240
water onto the coffee at the start of a
8855
05:30:06,240 --> 05:30:08,400
pore of a brew in order to start the
8856
05:30:08,400 --> 05:30:10,798
extraction process is called the bloom
8857
05:30:10,798 --> 05:30:12,160
because of the way that the coffee
8858
05:30:12,160 --> 05:30:16,400
swells when it gets wet. Brew ratio. The
8859
05:30:16,400 --> 05:30:17,760
relationship between the amount of
8860
05:30:17,760 --> 05:30:19,520
ground coffee used and the amount of
8861
05:30:19,520 --> 05:30:22,000
water used to brew it.
8862
05:30:22,000 --> 05:30:25,200
Brew time. The total amount of time
8863
05:30:25,200 --> 05:30:27,200
water is in contact with coffee when it
8864
05:30:27,200 --> 05:30:31,040
is being brewed. Burr grinder. A coffee
8865
05:30:31,040 --> 05:30:32,798
grinder that has two sharp cutting
8866
05:30:32,798 --> 05:30:34,798
discs, usually metal, that can be
8867
05:30:34,798 --> 05:30:37,200
adjusted to grind coffee to the desired
8868
05:30:37,200 --> 05:30:39,120
grind size.
8869
05:30:39,120 --> 05:30:41,920
C price. The price of commodity coffee
8870
05:30:41,920 --> 05:30:44,400
traded on the stock market. This price
8871
05:30:44,400 --> 05:30:46,400
is considered the base price for coffee
8872
05:30:46,400 --> 05:30:47,920
trading.
8873
05:30:47,920 --> 05:30:50,638
Cherry. The fruit of the coffee tree is
8874
05:30:50,638 --> 05:30:53,200
often called a cherry or berry. The two
8875
05:30:53,200 --> 05:30:55,360
seeds inside the cherry are the coffee
8876
05:30:55,360 --> 05:30:56,878
beans.
8877
05:30:56,878 --> 05:31:00,080
Coffee berry bora, a pest that afflicts
8878
05:31:00,080 --> 05:31:02,080
the coffee crop, borrowing into the
8879
05:31:02,080 --> 05:31:05,040
fruit and consuming the beans inside.
8880
05:31:05,040 --> 05:31:07,680
Commodity coffee. Coffee that has no
8881
05:31:07,680 --> 05:31:09,680
value linked to its quality and whose
8882
05:31:09,680 --> 05:31:11,760
traceability is neither important nor
8883
05:31:11,760 --> 05:31:14,400
often available.
8884
05:31:14,400 --> 05:31:17,120
Cooperative. A group of farmers working
8885
05:31:17,120 --> 05:31:19,920
together for their mutual benefit.
8886
05:31:19,920 --> 05:31:22,638
Crema. The layer of brown foam that
8887
05:31:22,638 --> 05:31:24,878
appears on top of an espresso caused by
8888
05:31:24,878 --> 05:31:26,718
the drink being brewed under high
8889
05:31:26,718 --> 05:31:30,400
pressure. Cup of excellence competition.
8890
05:31:30,400 --> 05:31:33,040
A program established to find, evaluate,
8891
05:31:33,040 --> 05:31:35,360
and rank fine quality coffee from a
8892
05:31:35,360 --> 05:31:37,280
particular country and then sell the
8893
05:31:37,280 --> 05:31:38,958
winning coffees through an international
8894
05:31:38,958 --> 05:31:43,280
online auction system. Cup quality. The
8895
05:31:43,280 --> 05:31:45,200
combination of the positive taste and
8896
05:31:45,200 --> 05:31:47,040
flavor attributes of a particular
8897
05:31:47,040 --> 05:31:50,718
coffee. Cupping. The process of brewing,
8898
05:31:50,718 --> 05:31:53,040
smelling, and tasting coffee used by
8899
05:31:53,040 --> 05:31:54,798
professional tasters in the coffee
8900
05:31:54,798 --> 05:31:56,638
industry.
8901
05:31:56,638 --> 05:31:59,600
Dark roast. Coffee roasted for a longer
8902
05:31:59,600 --> 05:32:01,920
time until the bean is a very dark brown
8903
05:32:01,920 --> 05:32:04,240
with an oily surface.
8904
05:32:04,240 --> 05:32:07,200
Defect. A flaw in the coffee bean that
8905
05:32:07,200 --> 05:32:10,558
contributes an unpleasant taste. Dialing
8906
05:32:10,558 --> 05:32:13,040
in. The process of adjusting an espresso
8907
05:32:13,040 --> 05:32:14,638
grinder until the resulting coffee
8908
05:32:14,638 --> 05:32:18,480
tastes good and is properly extracted.
8909
05:32:18,480 --> 05:32:21,200
Dry mill, a facility that will hull,
8910
05:32:21,200 --> 05:32:23,440
sort, and grade parchment coffee ready
8911
05:32:23,440 --> 05:32:26,638
for export. Dry process, a post-h
8912
05:32:26,638 --> 05:32:28,320
harvest process in which the whole
8913
05:32:28,320 --> 05:32:30,000
coffee cherry is dried before being
8914
05:32:30,000 --> 05:32:31,840
hauled to extract the green coffee
8915
05:32:31,840 --> 05:32:34,958
inside. Extraction, the process of
8916
05:32:34,958 --> 05:32:36,718
brewing coffee in which a percentage of
8917
05:32:36,718 --> 05:32:38,558
the ground coffee is dissolved in the
8918
05:32:38,558 --> 05:32:41,840
water. Fair Trade Movement, a group of
8919
05:32:41,840 --> 05:32:43,920
organizations looking to certify and
8920
05:32:43,920 --> 05:32:46,320
reward cooperatives of coffee producers
8921
05:32:46,320 --> 05:32:48,558
with a guaranteed premium and minimum
8922
05:32:48,558 --> 05:32:50,718
price for their coffee.
8923
05:32:50,718 --> 05:32:53,440
Fast roast. The commercial technique of
8924
05:32:53,440 --> 05:32:55,440
roasting coffee very quickly, often in
8925
05:32:55,440 --> 05:32:57,280
less than 5 minutes as part of the
8926
05:32:57,280 --> 05:32:59,200
process of making instant or soluble
8927
05:32:59,200 --> 05:33:02,798
coffee. Fully washed. A posth harvest
8928
05:33:02,798 --> 05:33:04,558
process in which the coffee beans are
8929
05:33:04,558 --> 05:33:06,798
squeezed from the fruit, fermented, and
8930
05:33:06,798 --> 05:33:09,360
washed clean before being dried. Gilling
8931
05:33:09,360 --> 05:33:12,160
basa, a posth harvest process common in
8932
05:33:12,160 --> 05:33:14,080
Indonesia in which the coffee is hullled
8933
05:33:14,080 --> 05:33:16,160
from its parchment layer while still at
8934
05:33:16,160 --> 05:33:18,558
high moisture levels and then dried.
8935
05:33:18,558 --> 05:33:20,718
This contributes a particular earthy
8936
05:33:20,718 --> 05:33:23,200
quality to the coffeey's flavor. Green
8937
05:33:23,200 --> 05:33:25,680
coffee, the coffee industry term for
8938
05:33:25,680 --> 05:33:28,480
raw, unroasted coffee. This is the state
8939
05:33:28,480 --> 05:33:29,760
in which coffee is traded
8940
05:33:29,760 --> 05:33:33,040
internationally. Grind size, the size of
8941
05:33:33,040 --> 05:33:35,280
the particles of ground coffee. The
8942
05:33:35,280 --> 05:33:37,440
finer and smaller the pieces, the easier
8943
05:33:37,440 --> 05:33:40,000
it is to extract flavor from the coffee.
8944
05:33:40,000 --> 05:33:42,718
Heirloom varieties, a term used for
8945
05:33:42,718 --> 05:33:44,160
varieties of coffee that have been
8946
05:33:44,160 --> 05:33:46,958
traditionally grown for some time. Honey
8947
05:33:46,958 --> 05:33:50,240
process, a posth harvest process similar
8948
05:33:50,240 --> 05:33:52,320
to the pulped natural process in which
8949
05:33:52,320 --> 05:33:53,920
the coffee bean is squeezed from the
8950
05:33:53,920 --> 05:33:55,920
fruit, but a variable amount of fruit
8951
05:33:55,920 --> 05:33:58,160
flesh is left on during the drying
8952
05:33:58,160 --> 05:34:00,160
phase.
8953
05:34:00,160 --> 05:34:01,680
Inraoso
8954
05:34:01,680 --> 05:34:04,240
also known as resting. This describes
8955
05:34:04,240 --> 05:34:06,160
the period of time when raw coffee is
8956
05:34:06,160 --> 05:34:08,558
stored in parchment before it is holed,
8957
05:34:08,558 --> 05:34:11,280
graded and exported. This process is
8958
05:34:11,280 --> 05:34:13,280
considered important in stabilizing the
8959
05:34:13,280 --> 05:34:16,320
moisture content within the bean.
8960
05:34:16,320 --> 05:34:19,040
International coffee agreement first
8961
05:34:19,040 --> 05:34:21,920
signed in 1962. This is a quotota system
8962
05:34:21,920 --> 05:34:23,840
in place between many coffee producing
8963
05:34:23,840 --> 05:34:26,000
countries and some importing countries
8964
05:34:26,000 --> 05:34:28,080
in order to prevent supply and demand
8965
05:34:28,080 --> 05:34:30,000
swings on the global market and
8966
05:34:30,000 --> 05:34:32,480
stabilize pricing.
8967
05:34:32,480 --> 05:34:35,200
Latte art. The patterns created by
8968
05:34:35,200 --> 05:34:37,120
carefully pouring foamed milk into
8969
05:34:37,120 --> 05:34:39,200
espresso coffee.
8970
05:34:39,200 --> 05:34:42,240
Leaf rust. An orange brown fungus that
8971
05:34:42,240 --> 05:34:44,080
attacks the leaves on a coffee tree,
8972
05:34:44,080 --> 05:34:47,040
eventually causing the tree to die.
8973
05:34:47,040 --> 05:34:49,760
Light roast. A coffee roasted in such a
8974
05:34:49,760 --> 05:34:51,840
way as to preserve its acidity and
8975
05:34:51,840 --> 05:34:54,320
fruier flavors. The term refers to the
8976
05:34:54,320 --> 05:34:56,160
coffee bean being a lighter shade of
8977
05:34:56,160 --> 05:34:57,760
brown.
8978
05:34:57,760 --> 05:35:01,040
Lot a distinct quantity of coffee which
8979
05:35:01,040 --> 05:35:02,878
has gone through some sort of selection
8980
05:35:02,878 --> 05:35:06,400
process. Microfoam. The tiny bubbles of
8981
05:35:06,400 --> 05:35:08,240
foam created when milk is properly
8982
05:35:08,240 --> 05:35:11,440
steamed. Microlot. typically 10 bags or
8983
05:35:11,440 --> 05:35:14,798
fewer each weighing 60 or 69 kilos of a
8984
05:35:14,798 --> 05:35:16,958
particular selection from a farm or
8985
05:35:16,958 --> 05:35:20,638
producer group. Monsooning along India's
8986
05:35:20,638 --> 05:35:22,958
Malabar coast harvested coffee beans are
8987
05:35:22,958 --> 05:35:25,200
exposed to the monsoon rain for 3 or 4
8988
05:35:25,200 --> 05:35:26,958
months causing them to lose their
8989
05:35:26,958 --> 05:35:28,798
acidity.
8990
05:35:28,798 --> 05:35:31,440
Mouth feel a term used to describe the
8991
05:35:31,440 --> 05:35:33,200
texture and tactile attributes of the
8992
05:35:33,200 --> 05:35:35,120
coffee when drinking it ranging from
8993
05:35:35,120 --> 05:35:37,600
very light and teaike through to rich
8994
05:35:37,600 --> 05:35:41,680
and creamy. Natural process. A post-h
8995
05:35:41,680 --> 05:35:43,280
harvest process in which the coffee
8996
05:35:43,280 --> 05:35:44,718
beans are picked and then carefully
8997
05:35:44,718 --> 05:35:46,798
dried in the sun until the entire cherry
8998
05:35:46,798 --> 05:35:48,558
is dry.
8999
05:35:48,558 --> 05:35:51,200
Over extraction. This refers to
9000
05:35:51,200 --> 05:35:52,958
extracting more of the soluble material
9001
05:35:52,958 --> 05:35:54,798
than desired when brewing coffee,
9002
05:35:54,798 --> 05:35:56,878
resulting in the cup that tastes bitter,
9003
05:35:56,878 --> 05:35:59,360
harsh, and unpleasant.
9004
05:35:59,360 --> 05:36:02,240
Parchment. The protective papery layer
9005
05:36:02,240 --> 05:36:04,000
surrounding the coffee bean which is
9006
05:36:04,000 --> 05:36:07,040
removed before the coffee is exported.
9007
05:36:07,040 --> 05:36:09,920
Parchment coffee. Coffee that has been
9008
05:36:09,920 --> 05:36:11,680
harvested and processed but still has
9009
05:36:11,680 --> 05:36:13,680
its papery layer surrounding the bean.
9010
05:36:13,680 --> 05:36:15,440
This protective layer prevents a
9011
05:36:15,440 --> 05:36:17,600
decrease in quality before the coffee is
9012
05:36:17,600 --> 05:36:19,200
exported.
9013
05:36:19,200 --> 05:36:21,040
Pee
9014
05:36:21,040 --> 05:36:22,958
term used to describe a single bean
9015
05:36:22,958 --> 05:36:24,958
forming inside a coffee cherry instead
9016
05:36:24,958 --> 05:36:28,080
of two. Potato defect. A defect common
9017
05:36:28,080 --> 05:36:30,480
in parts of East Africa as a result of
9018
05:36:30,480 --> 05:36:32,958
which a single bean will smell strongly
9019
05:36:32,958 --> 05:36:36,080
of potato skins when ground and brewed.
9020
05:36:36,080 --> 05:36:38,798
Pulped natural process. A post-h harvest
9021
05:36:38,798 --> 05:36:40,400
process in which the coffee beans are
9022
05:36:40,400 --> 05:36:41,920
squeezed mechanically from the fruit
9023
05:36:41,920 --> 05:36:43,920
before being dried on patios or raised
9024
05:36:43,920 --> 05:36:45,440
beds.
9025
05:36:45,440 --> 05:36:47,600
Robusta, one of the two main
9026
05:36:47,600 --> 05:36:49,680
commercially produced species of coffee,
9027
05:36:49,680 --> 05:36:51,600
Robusta is considered lower in quality
9028
05:36:51,600 --> 05:36:53,920
than Arabica, but is easier to grow at
9029
05:36:53,920 --> 05:36:55,920
lower altitudes and more resistant to
9030
05:36:55,920 --> 05:36:58,558
pests and disease.
9031
05:36:58,558 --> 05:37:01,680
Rust resistant varieties. Varieties of
9032
05:37:01,680 --> 05:37:03,600
Arabica and Robusta that are resistant
9033
05:37:03,600 --> 05:37:05,840
to a fungus called leaf rust or royer
9034
05:37:05,840 --> 05:37:07,760
which consumes the leaves on the tree
9035
05:37:07,760 --> 05:37:10,240
ultimately killing the plant.
9036
05:37:10,240 --> 05:37:13,280
Screen size. Coffee beans are sorted by
9037
05:37:13,280 --> 05:37:15,600
size using large screens with varying
9038
05:37:15,600 --> 05:37:17,920
hole sizes in them. This is part of the
9039
05:37:17,920 --> 05:37:19,680
grading process before a coffee is
9040
05:37:19,680 --> 05:37:21,520
exported.
9041
05:37:21,520 --> 05:37:24,958
Silver skin. A very fine papery layer
9042
05:37:24,958 --> 05:37:27,040
that clings to the coffee bean. It comes
9043
05:37:27,040 --> 05:37:28,638
loose during roasting and is then
9044
05:37:28,638 --> 05:37:32,240
referred to as chaff. Slow roast. A
9045
05:37:32,240 --> 05:37:34,000
slower, gentler roasting process
9046
05:37:34,000 --> 05:37:35,760
typically used by those looking to roast
9047
05:37:35,760 --> 05:37:37,840
a coffee in such a way that it tastes as
9048
05:37:37,840 --> 05:37:40,240
good as possible. Depending on the
9049
05:37:40,240 --> 05:37:41,920
roasting machine and technique, the
9050
05:37:41,920 --> 05:37:43,840
process can take between 10 and 20
9051
05:37:43,840 --> 05:37:45,920
minutes per roast.
9052
05:37:45,920 --> 05:37:48,558
Small holder. A producer who owns a
9053
05:37:48,558 --> 05:37:50,400
small amount of land on which to grow
9054
05:37:50,400 --> 05:37:52,400
coffee.
9055
05:37:52,400 --> 05:37:54,878
Specialty market. The market for coffee
9056
05:37:54,878 --> 05:37:56,798
traded on the basis of its quality and
9057
05:37:56,798 --> 05:37:59,360
flavor. This term covers every aspect of
9058
05:37:59,360 --> 05:38:01,360
the industry including producers,
9059
05:38:01,360 --> 05:38:04,160
exporters, importers, roasters, cafes,
9060
05:38:04,160 --> 05:38:06,400
and consumers.
9061
05:38:06,400 --> 05:38:08,958
Strength of coffee. A term to describe
9062
05:38:08,958 --> 05:38:10,798
how much dissolved coffee a cup of
9063
05:38:10,798 --> 05:38:13,120
coffee contains. Typically, a cup of
9064
05:38:13,120 --> 05:38:17,120
brewed coffee is 1.3 to 1.5% dissolved
9065
05:38:17,120 --> 05:38:19,200
coffee and the rest is water. With
9066
05:38:19,200 --> 05:38:21,680
espresso, the ratio may be closer to 8
9067
05:38:21,680 --> 05:38:24,798
to 12% dissolved coffee.
9068
05:38:24,798 --> 05:38:27,440
Strip picking, a harvesting technique
9069
05:38:27,440 --> 05:38:29,280
that involves pickers running their hand
9070
05:38:29,280 --> 05:38:31,440
down a branch to remove all the cherries
9071
05:38:31,440 --> 05:38:33,840
in one motion. While quick, this
9072
05:38:33,840 --> 05:38:35,520
technique means unripe cherries are
9073
05:38:35,520 --> 05:38:37,680
harvested along with ripe ones, and the
9074
05:38:37,680 --> 05:38:39,680
cherries will need to be sorted later in
9075
05:38:39,680 --> 05:38:41,360
the process.
9076
05:38:41,360 --> 05:38:44,320
Tamping. When making espresso, this is
9077
05:38:44,320 --> 05:38:46,080
the process of pushing the ground coffee
9078
05:38:46,080 --> 05:38:48,480
down so that it forms an even flat bed
9079
05:38:48,480 --> 05:38:50,160
before it is brewed under very high
9080
05:38:50,160 --> 05:38:52,480
pressure. This helps ensure the coffee
9081
05:38:52,480 --> 05:38:54,798
brews evenly.
9082
05:38:54,798 --> 05:38:57,120
Tervoir, the combined effects of
9083
05:38:57,120 --> 05:38:58,958
geography and climate on the way a
9084
05:38:58,958 --> 05:39:00,878
coffee tastes.
9085
05:39:00,878 --> 05:39:03,520
Traceability, the transparency of the
9086
05:39:03,520 --> 05:39:05,120
supply chain in coffee and its
9087
05:39:05,120 --> 05:39:07,200
preservation, so one can know exactly
9088
05:39:07,200 --> 05:39:10,000
who produced a particular lot of coffee.
9089
05:39:10,000 --> 05:39:12,400
Typica, the oldest variety of Arabica
9090
05:39:12,400 --> 05:39:14,160
that has been used in commercial coffee
9091
05:39:14,160 --> 05:39:17,440
production. under extraction. In the
9092
05:39:17,440 --> 05:39:19,360
process of brewing coffee, this happens
9093
05:39:19,360 --> 05:39:21,520
when we fail to dissolve all the desired
9094
05:39:21,520 --> 05:39:23,440
solubles in ground coffee, leaving us
9095
05:39:23,440 --> 05:39:25,840
with a sour, often aringent cup of
9096
05:39:25,840 --> 05:39:27,520
coffee.
9097
05:39:27,520 --> 05:39:30,558
Washed process, a posth harvest process
9098
05:39:30,558 --> 05:39:32,320
where the coffee cherries are squeezed,
9099
05:39:32,320 --> 05:39:34,480
forcing the beans out. These beans are
9100
05:39:34,480 --> 05:39:36,558
then fermented to break down the sticky
9101
05:39:36,558 --> 05:39:38,878
fruit flesh that is clinging to them.
9102
05:39:38,878 --> 05:39:40,558
This is then washed off and the coffee
9103
05:39:40,558 --> 05:39:43,440
is then dried carefully and slowly.
9104
05:39:43,440 --> 05:39:45,600
washing station, a facility that
9105
05:39:45,600 --> 05:39:47,760
receives coffee cherries and processes
9106
05:39:47,760 --> 05:39:50,320
them until they are dry parchment coffee
9107
05:39:50,320 --> 05:39:52,160
using a variety of post-h harvest
9108
05:39:52,160 --> 05:39:55,160
processes.
9109
05:39:57,440 --> 05:39:59,120
You have been listening to a Mitchell
9110
05:39:59,120 --> 05:40:01,360
Beasley audio book, The World Atlas of
9111
05:40:01,360 --> 05:40:03,600
Coffee, From Beans to Brewing, Coffees
9112
05:40:03,600 --> 05:40:06,160
Explored, Explained, and Enjoyed.
9113
05:40:06,160 --> 05:40:08,638
Written and read by James Hoffman.
9114
05:40:08,638 --> 05:40:11,760
Produced by Paul Dawson for ID Audio.
9115
05:40:11,760 --> 05:40:14,638
The recording is copyright 2021 by the
9116
05:40:14,638 --> 05:40:17,040
Octopus Publishing Group Limited. For
9117
05:40:17,040 --> 05:40:21,558
information about other Octopus audio662723
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