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They say that
a DJ is a puppet master,
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a shaman.
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00:00:49,680 --> 00:00:53,073
All I know is that this world,
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electronic music
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00:00:57,765 --> 00:00:59,133
can be a magical place.
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A change has been coming.
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Today, it's all about candy
ravers, bottle poppers,
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and 30-second explosions.
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It's different somehow.
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The era of EDM, the rise of superstar DJs
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had many of us
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waiting... for the drop.
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The whole night was a journey.
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There was no money in this.
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00:02:44,820 --> 00:02:45,652
It was pure underground.
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00:02:45,653 --> 00:02:48,623
And really raw and it was special.
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00:02:55,410 --> 00:02:57,299
What it was about
was you started the music
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at 10 in the evening
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00:02:58,530 --> 00:03:00,089
and it would go until six in the morning
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00:03:00,090 --> 00:03:02,509
and the whole night would
be a progression of sound.
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So you get this movement of sound
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it kinda locked you into the dance floor.
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It hypnotized you, really.
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You know,
watching those guys mix,
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I would just stand in
the DJ booth behind them,
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completely mesmerized
by their every movement
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of their hands, their arms.
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You could hear in the way they mixed
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what they were putting into it physically.
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It was the art of DJing.
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The ability to
hold a room, read a crowd,
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is a fucking art form.
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Electronic music took off
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00:03:47,190 --> 00:03:48,269
in the underground clubs
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00:03:48,270 --> 00:03:52,409
of Chicago and Detroit, but it
was in the UK where the music
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and the DJ would rise to
their greatest heights.
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00:04:02,429 --> 00:04:03,744
♪ Together ♪
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00:04:06,294 --> 00:04:16,112
♪ Together ♪
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♪ Together ♪
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We used to kind of
go late night clubbing
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00:04:22,650 --> 00:04:24,749
and then the next day go to school.
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00:04:24,750 --> 00:04:27,779
So we were going out when
we were 14, 15 years old,
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00:04:27,780 --> 00:04:31,709
going out and experiencing
night clubbing before we was 18.
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00:04:31,710 --> 00:04:34,259
Now I remember when the
DJ would bring the decks in
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and they had the red
light, the amber light
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and the green light and
that was the light show.
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00:04:37,890 --> 00:04:39,839
I got into this as a kid.
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00:04:39,840 --> 00:04:43,799
I grew up in Chicago. Going
into high school in 1985
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and house music was, it was
on a few radio stations.
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00:04:55,825 --> 00:04:57,458
There was elements of disco music
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00:04:57,459 --> 00:04:59,024
that was really creating the club scene
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00:04:59,025 --> 00:05:00,524
in and around the UK,
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00:05:00,525 --> 00:05:03,599
but then disco started
to become a dirty word
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00:05:03,600 --> 00:05:06,119
and the house music movement
that was happening in the US,
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00:05:06,120 --> 00:05:07,619
we were able to latch onto something,
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00:05:07,620 --> 00:05:09,449
which would be exciting.
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00:05:09,450 --> 00:05:12,449
All the music that was coming
from New York, from Chicago,
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00:05:12,450 --> 00:05:15,449
Detroit, they're all making
this underground basement
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kind of garage house music
and we just lapped it up.
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We couldn't get enough of that music.
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Now, I think a lot of
people from South London,
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we'd never really had a lot of money.
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00:05:25,440 --> 00:05:29,189
I came from a poor background,
a working class background,
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but at 15, I thought
I could rule the world
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and my mom said, "What
you gonna go and do?"
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And I was like, "Well this is it.
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We're in a band, we're going out.
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The rest is history."
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And she's like, "No you're not.
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"You're gonna go and get a career."
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So I end up going away
for four years studying.
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00:05:43,680 --> 00:05:45,749
I was a fully qualified chef,
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00:05:45,750 --> 00:05:48,749
the band we were still doing
on the side, it fell away.
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00:05:48,750 --> 00:05:51,389
I started becoming a bedroom DJ.
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I'd come home and I'd have my decks
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and I'd be learning.
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He wanted to get into the music business
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and I said, if you want to, the only way
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to get into it is really
to go to New York.
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Yo party people, we
gotta keep this thing going.
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You know, like the way we used to do it
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in the Paradise Garage.
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[music: "Larry Levan The Final Night
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00:06:10,999 --> 00:06:11,940
of Paradise Garage 1987." downbeat, retro]
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00:06:11,941 --> 00:06:15,694
The king of DJs was
playing, Larry Levan.
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00:06:15,695 --> 00:06:17,939
That was the moment that inspired me
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to wanna play music as a DJ.
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DJs were all going there and
trying to live the experience.
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00:06:25,200 --> 00:06:28,649
He was trying to blag to
get into Studio 54 one night
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00:06:28,650 --> 00:06:32,022
Paul was absolutely
thwatted, drunk, thwatted.
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So me and my cousin, we held him up.
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The guy let us through.
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We forgot about him
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and he just fucking
hit the floor.
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He hit the floor
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and we went, oh shit, and then
we got thrown out.
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And they thought it was funny
to push me in the rubbish.
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I would've done the same thing.
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I would've pushed them.
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He was just a cheeky young guy
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pretending to be a big music executive
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and the dream kind of came true.
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I always looked to my
proper job as working
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for a record company,
trying to sign a band
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going in the studio.
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I suppose because DJing was
never seen as a proper job.
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You couldn't make a living.
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But then realized that
I was born to be a DJ.
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Ibiza is raw.
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You can track Roman
hedonism back to Ibiza.
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There's ruins of an old Roman disco there.
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In his early 20s,
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Oakenfold was still
discovering the power of a DJ.
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Then one summer, he went to Ibiza
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and experienced Argentine
DJ Alfredo Fiorito.
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Alfredo took him on a musical
journey from around the world.
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The DJs, Pepe, Cesar,
Alfredo, were playing
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all kinds of music together
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and you didn't have that in the UK.
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You didn't have that in anywhere else
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00:08:27,074 --> 00:08:27,906
in the world realistically.
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And then you had ecstasy
and ecstasy was underground.
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It was the drug of the moment.
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It played an important
part of it along with music
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that you'd never heard anywhere else.
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Paul came out in the early
summer of '87. Took him out
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to Amnesia and give him a little friend
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and that little friend was ecstasy.
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That was it.
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I've never seen grown
men so stupid skipping
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around clubs and stuff,
I'm telling you.
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00:09:00,300 --> 00:09:02,579
They were mixing sort
of electronic music
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00:09:02,580 --> 00:09:05,819
with sort of indie music and rock music
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00:09:05,820 --> 00:09:09,869
all mixing together to make
the sort of Balearic sound.
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00:09:09,870 --> 00:09:12,599
Every kind of music
together was the creation
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of the Balearic beat.
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00:09:14,280 --> 00:09:17,159
I never think I've been creating a sound.
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For me, the essential thing was to make
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that dance floor work.
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Oakenfold
and his friends captured
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00:09:23,550 --> 00:09:26,039
the eclectic style of the Ibiza DJs
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and brought it back to London
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they gave it a name, Balearic Beat.
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When we brought in Alfredo,
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Alfredo played at the
project club in South London.
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Then we opened a club called The Future.
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Then the main club
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that changed everything was Monday night
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at Spectrum at Heaven.
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The early
Balearic music that everyone
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brought back to the UK was
based on Alfredo's record box.
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We knew something that no one else knew.
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As soon as you come down, you was hooked
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'cause it was a revolution.
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It was so different, fresh,
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and exciting with a different mentality.
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You didn't have to dress up.
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00:10:05,340 --> 00:10:07,709
You could wear sneakers and baggy jeans
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and you was there to dance.
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00:10:09,450 --> 00:10:13,349
It gave other people an
opportunity to be entrepreneurial.
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00:10:13,350 --> 00:10:14,576
So if you had a bit of money
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and a bit of nuance, you
could take the scene out
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of the clubs and put it in a field.
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00:10:21,060 --> 00:10:23,644
You could almost drive around the M25
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00:10:23,645 --> 00:10:26,579
and just listen out
for the sound of techno
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or see like the convoys of cars
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00:10:28,620 --> 00:10:30,689
of people dressed in psychedelic clothes
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00:10:30,690 --> 00:10:32,009
and you could follow them
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that would lead you to a party.
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This was an age where
no one had cell phones.
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You would go to a phone box,
you would dial a number,
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it would tell you the
address of where it was.
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00:10:40,650 --> 00:10:43,079
It was in the sort of abandoned
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jewelry districts of Birmingham.
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You'd throw some tie dye
sheets up a disgusting wall.
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You would try and make
a toilet outta a bucket.
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The decks were on a table,
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the lights were just
strobes, just flashing.
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00:11:01,950 --> 00:11:06,029
Ecstasy makes you very
susceptible to the effects of music
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00:11:06,030 --> 00:11:08,849
and you're having these
intense blissful experiences
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00:11:08,850 --> 00:11:12,629
and you can feel like
the DJ is controlling you
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in this sort of benign way
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and is kind of basically
giving you this experience.
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00:11:17,640 --> 00:11:19,259
And so it bred this kind of feeling
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of worship towards the DJs.
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We wanted to have the
freedom to right to party
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00:11:23,820 --> 00:11:24,749
and all this sort of stuff.
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00:11:24,750 --> 00:11:27,779
It was quite a democracy
at the end of the day
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00:11:27,780 --> 00:11:31,729
by what we caused in a sense
of a fuss all over the country.
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00:11:46,890 --> 00:11:50,369
It is just like stuff
make you wanna dance.
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00:11:50,370 --> 00:11:51,202
You lose control.
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00:11:51,203 --> 00:11:52,649
Yeah, you lose control.
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00:11:52,650 --> 00:11:55,293
And I don't know, you feel free.
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00:11:57,150 --> 00:11:59,489
By the
early 1990s rave culture
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was spreading in the UK.
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00:12:01,380 --> 00:12:02,849
Kids were looking for an escape
199
00:12:02,850 --> 00:12:04,739
from the ailing British economy.
200
00:12:04,740 --> 00:12:06,629
Ragtag groups of DJs
201
00:12:06,630 --> 00:12:10,559
and hippie travelers organized
free parties in public spaces
202
00:12:10,560 --> 00:12:13,499
playing a game of cat and
mouse with the police.
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00:12:13,500 --> 00:12:17,609
The invasion which took
place at Castlemorton Common
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on Friday the 22nd of May.
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00:12:19,980 --> 00:12:23,759
On that day, new age travelers, ravers,
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00:12:23,760 --> 00:12:26,034
and racketeers in drugs
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00:12:26,035 --> 00:12:30,193
arrived in the strength of
two motorized army divisions.
208
00:12:30,194 --> 00:12:35,194
The numbers, speed, and
efficiency with which they arrived
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00:12:35,670 --> 00:12:40,619
Massing probably at one time
to as many as 30,000 people
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00:12:40,620 --> 00:12:43,589
combined to terrorize the local community
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00:12:43,590 --> 00:12:46,019
to the extent that some residents
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00:12:46,020 --> 00:12:48,689
had to undergo psychiatric treatment
213
00:12:48,690 --> 00:12:50,282
in the days that followed.
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00:12:52,773 --> 00:12:55,379
The normally tranquil
common near Malvern had become
215
00:12:55,380 --> 00:12:57,269
a traveler's shanty town.
216
00:12:57,270 --> 00:12:58,739
Tents had gone up.
217
00:12:58,740 --> 00:13:02,309
The 700-acre site normally
home to grazing sheep
218
00:13:02,310 --> 00:13:03,929
had become a giant car park
219
00:13:03,930 --> 00:13:06,179
for a motley array of vehicles.
220
00:13:06,180 --> 00:13:07,529
Local people were angered
221
00:13:07,530 --> 00:13:09,449
that the police had apparently been unable
222
00:13:09,450 --> 00:13:10,756
to prevent the invasion.
223
00:13:10,757 --> 00:13:13,409
We got a phone call
from Bedlam Sound System
224
00:13:13,410 --> 00:13:15,389
who were just over here
225
00:13:15,390 --> 00:13:18,839
at Castlemorton Common, saying
there's this huge convoy,
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00:13:18,840 --> 00:13:23,039
36 miles of it coming down from Somerset.
227
00:13:23,040 --> 00:13:24,239
By Monday morning,
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00:13:24,240 --> 00:13:27,059
more than 20,000 travelers had turned up.
229
00:13:27,060 --> 00:13:29,129
A large marquee had been erected
230
00:13:29,130 --> 00:13:31,979
and the camp became a giant rave party.
231
00:13:31,980 --> 00:13:34,139
From the air, the sheer
scale of the invasion
232
00:13:34,140 --> 00:13:37,409
of the common could be seen,
achieving the dubious record
233
00:13:37,410 --> 00:13:40,209
of being Britain's largest
ever illegal rave party.
234
00:13:42,058 --> 00:13:43,559
Boom, boom, boom.
235
00:13:43,560 --> 00:13:45,299
It never stopped for over a week.
236
00:13:45,300 --> 00:13:46,469
I got in the back room
237
00:13:46,470 --> 00:13:48,209
and kept the radio on all night
238
00:13:48,210 --> 00:13:51,883
so I couldn't hear their
bloody music.
239
00:13:54,180 --> 00:13:56,594
The dealers were the thing,
they were sitting there
240
00:13:56,595 --> 00:13:57,844
with the prices of things,
241
00:13:57,845 --> 00:13:59,304
prices of different kinds of drugs,
242
00:13:59,305 --> 00:14:01,469
written in lipstick on the car windows.
243
00:14:01,470 --> 00:14:04,656
I saw one child with a
thing on his head saying,
244
00:14:04,657 --> 00:14:06,749
"My dad sells the best acid."
245
00:14:06,750 --> 00:14:09,029
There was
a huge public outcry.
246
00:14:09,030 --> 00:14:10,139
They were all terrified
247
00:14:10,140 --> 00:14:12,479
that this was gonna
happen on their doorstep.
248
00:14:12,480 --> 00:14:13,679
And so there was a huge amount
249
00:14:13,680 --> 00:14:16,139
of pressure on the government
to do something about it.
250
00:14:16,140 --> 00:14:18,329
If we wanna have a gathering, why not?
251
00:14:18,330 --> 00:14:19,764
Why can't we party?
252
00:14:19,765 --> 00:14:20,729
It's not hurting anybody.
253
00:14:20,730 --> 00:14:21,909
I mean we clear up the mess
254
00:14:21,910 --> 00:14:24,719
after the legislate, all
the mess was cleared up.
255
00:14:24,720 --> 00:14:26,789
After the
week-long rave ended,
256
00:14:26,790 --> 00:14:29,039
British authorities began a crackdown.
257
00:14:29,040 --> 00:14:32,639
They accused members of Spiral
tribe of organizing the rave.
258
00:14:32,640 --> 00:14:36,273
We tried to make our
escape down this direction,
259
00:14:37,645 --> 00:14:39,869
but we were jumped on.
These undercover police guys
260
00:14:39,870 --> 00:14:41,069
just jumped out the hedge.
261
00:14:41,070 --> 00:14:45,629
We had no idea of course, that
we were being stitched up.
262
00:14:45,630 --> 00:14:48,629
There was plans in the background
going on for Spiral Tribe
263
00:14:48,630 --> 00:14:50,939
to be made an example of.
264
00:14:50,940 --> 00:14:52,686
Parliament pushed through
265
00:14:52,687 --> 00:14:53,519
a criminal justice bill
266
00:14:53,520 --> 00:14:55,439
that included anti rave legislation,
267
00:14:55,440 --> 00:14:59,034
but they couldn't even agree
on how to define rave music.
268
00:14:59,035 --> 00:15:01,679
I agree with him entirely
that some of this loud music
269
00:15:01,680 --> 00:15:03,329
is deeply offensive.
270
00:15:03,330 --> 00:15:04,837
We might like to draft a clause
271
00:15:04,838 --> 00:15:06,899
which would catch a rave party
272
00:15:06,900 --> 00:15:09,899
but which would not catch
also a Pavarotti concert.
273
00:15:09,900 --> 00:15:12,569
I hope the noble lord
is not accusing Pavarotti
274
00:15:12,570 --> 00:15:14,189
of emitting sounds wholly
275
00:15:14,190 --> 00:15:16,229
or predominantly
characterized by the omission
276
00:15:16,230 --> 00:15:19,026
of a succession of repetitive beats.
277
00:15:19,027 --> 00:15:20,609
I hope also we'll do our best
278
00:15:20,610 --> 00:15:23,549
to avoid sending Pavarotti
to prison for three months.
279
00:15:23,550 --> 00:15:25,657
What happened at Castlemorton
280
00:15:25,658 --> 00:15:27,240
crushed the British rave scene.
281
00:15:27,241 --> 00:15:28,919
The crushing of that free party movement
282
00:15:28,920 --> 00:15:31,877
kind of encouraged that
shift towards the superclub.
283
00:15:34,020 --> 00:15:36,719
The electronic scene in a
nutshell saved nightclubs.
284
00:15:36,720 --> 00:15:40,018
Nightclubs were dying
without a shadow of a doubt.
285
00:15:40,019 --> 00:15:41,549
You know, the DJ was the nerd
286
00:15:41,550 --> 00:15:43,916
who got $20 a night who
nobody cared about, you know,
287
00:15:43,917 --> 00:15:46,859
and he could be facing a wall or whatever.
288
00:15:46,860 --> 00:15:49,969
But the DJ in the rave tent was a god.
289
00:15:49,970 --> 00:15:51,419
The big change
290
00:15:51,420 --> 00:15:54,899
that rave brought was
it made DJs into stars
291
00:15:54,900 --> 00:15:57,869
and a crowd of people all
staring in the same direction.
292
00:15:57,870 --> 00:16:01,512
This was something that
we really wanted to sell.
293
00:16:01,513 --> 00:16:04,109
The concept of a DJ,
294
00:16:04,110 --> 00:16:05,729
no more important,
295
00:16:05,730 --> 00:16:10,079
no lesser important than
Bono or Mick Jagger.
296
00:16:10,080 --> 00:16:11,198
He's got it.
297
00:16:11,199 --> 00:16:12,173
He's got everyone listening to him.
298
00:16:12,174 --> 00:16:13,529
Once he gets everyone listening to him
299
00:16:13,530 --> 00:16:15,059
he can do whatever he wants.
300
00:16:15,060 --> 00:16:17,429
Every DJ is one song
away from being massive.
301
00:16:17,430 --> 00:16:18,262
That's what it's all about.
302
00:16:18,263 --> 00:16:21,089
One song away from being
massive and then that's it.
303
00:16:21,090 --> 00:16:23,819
Back in the UK,
Paul Oakenfold kept pushing
304
00:16:23,820 --> 00:16:26,369
the envelope of what a DJ could be.
305
00:16:26,370 --> 00:16:28,679
Paul did a remix for U2
306
00:16:28,680 --> 00:16:31,139
of "Even Better Than the Real Thing,"
307
00:16:31,140 --> 00:16:32,969
which was an interesting title
308
00:16:32,970 --> 00:16:35,459
because at one point, the remix
309
00:16:35,460 --> 00:16:37,469
that he did actually was higher up
310
00:16:37,470 --> 00:16:38,759
in the charts than the original.
311
00:16:38,760 --> 00:16:41,429
They were about to go on a world tour.
312
00:16:41,430 --> 00:16:44,926
They came to me and asked me
if I would be the opening act.
313
00:16:44,927 --> 00:16:47,789
"I'd love to, this is
an amazing opportunity."
314
00:16:47,790 --> 00:16:49,679
U2 were prepared to
tear up the rule books.
315
00:16:49,680 --> 00:16:51,029
Paul went on that journey with us.
316
00:16:51,030 --> 00:16:53,639
I had to think, adapt,
317
00:16:53,640 --> 00:16:56,849
and prepare to play to
a rock and roll crowd.
318
00:16:56,850 --> 00:16:59,459
I'd take a classic Rolling Stones record
319
00:16:59,460 --> 00:17:03,507
or a big current pop record
and I would get the vocals
320
00:17:03,508 --> 00:17:06,177
and I would do a house mix to it.
321
00:17:06,178 --> 00:17:08,444
Paul Oakenfold was the
very first superstar DJ
322
00:17:08,445 --> 00:17:09,611
in the world.
323
00:17:09,612 --> 00:17:12,299
Paul was always ahead
of everyone, you know,
324
00:17:12,300 --> 00:17:13,379
sometimes too far.
325
00:17:13,380 --> 00:17:16,469
He said in 2002 dance music
is gonna be big in America
326
00:17:16,470 --> 00:17:17,609
and no one really believed him.
327
00:17:17,610 --> 00:17:18,779
I love Oakenfold's story
328
00:17:18,780 --> 00:17:21,359
'cause I heard that he went
into his agent's office
329
00:17:21,360 --> 00:17:23,916
and like threw a dart at America
and it landed like in Idaho
330
00:17:23,917 --> 00:17:27,359
and he is like, "I wanna
play a show there."
331
00:17:27,360 --> 00:17:28,859
He was like, "I wanna bring
332
00:17:28,860 --> 00:17:30,569
this music to Middle America."
333
00:17:30,570 --> 00:17:32,369
He was a visionary this way.
334
00:17:32,370 --> 00:17:35,639
In 1997,
Oakenfold signed with Cream
335
00:17:35,640 --> 00:17:39,389
a club in Liverpool to be their
resident DJ every Saturday.
336
00:17:39,390 --> 00:17:42,480
Back then, it was the biggest
contract ever for a DJ.
337
00:17:44,490 --> 00:17:48,089
The biggest thing that
Cream did was we put
338
00:17:48,090 --> 00:17:49,739
the DJ center stage.
339
00:17:49,740 --> 00:17:54,689
We built a 20-foot gilt-edged frame.
340
00:17:54,690 --> 00:17:57,059
So we framed the DJ
341
00:17:57,060 --> 00:18:00,797
and that's when the DJ became the god.
342
00:18:03,060 --> 00:18:08,060
By '94, somebody out there
coined the phrase "superstar DJ"
343
00:18:08,550 --> 00:18:11,249
and it was, you know, Paul
Oakenfold commits to Cream.
344
00:18:11,250 --> 00:18:15,809
It was in our world that
was like signing Ronaldo.
345
00:18:15,810 --> 00:18:17,429
We were signing the best gold scorer
346
00:18:17,430 --> 00:18:18,262
in the business.
347
00:18:18,263 --> 00:18:20,399
We were gonna rival Ministry of Sound,
348
00:18:20,400 --> 00:18:22,709
but we were gonna be a
lot more cutting edge.
349
00:18:22,710 --> 00:18:24,059
I was trying to find new records.
350
00:18:24,060 --> 00:18:26,009
I was in the studio making new records
351
00:18:26,010 --> 00:18:28,109
The artists were making records for us.
352
00:18:28,110 --> 00:18:30,689
Record companies were giving
us six months exclusives.
353
00:18:30,690 --> 00:18:33,329
We were telling this
incredible story through music,
354
00:18:33,330 --> 00:18:34,649
taking people on a journey.
355
00:18:34,650 --> 00:18:38,309
We would just pull it apart,
learn how to break records.
356
00:18:38,310 --> 00:18:42,204
You'd never hear a record
outside of that room.
357
00:18:42,205 --> 00:18:46,379
It lived in this space for nine months
358
00:18:46,380 --> 00:18:48,119
before I released it as a single.
359
00:18:48,120 --> 00:18:49,893
So people were freaking out.
360
00:18:50,940 --> 00:18:53,489
Paul knew the rock
and roll sensibilities,
361
00:18:53,490 --> 00:18:55,529
he saw it as a performance.
362
00:18:55,530 --> 00:18:57,989
You know, some DJs would
never get eye contact
363
00:18:57,990 --> 00:19:02,990
with the crowd but with his
limited amount of assets,
364
00:19:03,090 --> 00:19:04,319
you know, he didn't have a guitar,
365
00:19:04,320 --> 00:19:05,729
he didn't have a microphone,
366
00:19:05,730 --> 00:19:07,979
Paul knew how to be a showman
367
00:19:07,980 --> 00:19:10,769
and he knew the buttons to
press with the audience.
368
00:19:10,770 --> 00:19:14,729
The first performance
of Paul's second year,
369
00:19:14,730 --> 00:19:18,419
I remember it very well because
there was huge anticipation.
370
00:19:18,420 --> 00:19:19,530
The lights went down.
371
00:19:20,880 --> 00:19:24,236
And then Paul played this
like sort of intro track.
372
00:19:24,237 --> 00:19:26,227
The crowd was getting whipped up
373
00:19:26,228 --> 00:19:28,139
into like you know, a frenzy.
374
00:19:28,140 --> 00:19:30,465
Then out of nowhere he sprung up
375
00:19:30,466 --> 00:19:33,089
and he went straight into his first track.
376
00:19:33,090 --> 00:19:37,649
The explosion of the
crowd was just insane.
377
00:19:37,650 --> 00:19:40,054
I just remember getting
this rush through my body
378
00:19:40,055 --> 00:19:42,269
and I remember standing
there looking at David Levy
379
00:19:42,270 --> 00:19:44,754
and we both just looked at each other
380
00:19:44,755 --> 00:19:46,495
and we're like, "What have we done?"
381
00:20:06,534 --> 00:20:08,579
I think the difference
between a rock star
382
00:20:08,580 --> 00:20:12,119
and a superstar DJ is not as
big anymore as it used to be.
383
00:20:12,120 --> 00:20:15,644
Nowadays, DJs are the
superstars of the world.
384
00:20:23,580 --> 00:20:25,529
Tiësto was just very fresh faced
385
00:20:25,530 --> 00:20:27,599
and on a very different mission.
386
00:20:27,600 --> 00:20:29,969
This guy to me came from
nowhere almost, you know,
387
00:20:29,970 --> 00:20:31,949
and next thing he's the biggest thing
388
00:20:31,950 --> 00:20:33,741
this scene's ever had.
389
00:20:40,950 --> 00:20:43,199
Growing up there, it was pretty intense.
390
00:20:43,200 --> 00:20:46,709
Our street was like borderline
against ghetto, burglaries
391
00:20:46,710 --> 00:20:48,659
and wasn't a great area to grow up in.
392
00:20:48,660 --> 00:20:50,849
We live here in Breda
in the Laurierstraat.
393
00:20:50,850 --> 00:20:53,012
He lived always on number 42.
394
00:21:10,626 --> 00:21:13,049
I was four years old when
my parents got divorced.
395
00:21:13,050 --> 00:21:14,219
I grew up with my mom.
396
00:21:14,220 --> 00:21:15,629
I never really knew my dad.
397
00:21:15,630 --> 00:21:17,159
Yeah, I saw him a couple times a year.
398
00:21:17,160 --> 00:21:18,929
He died when I was still pretty young.
399
00:21:18,930 --> 00:21:20,579
Basically my mom raised me
400
00:21:20,580 --> 00:21:22,019
and she was crazy about music too.
401
00:21:22,020 --> 00:21:23,309
So every night she was listening
402
00:21:23,310 --> 00:21:24,929
to music on the couch.
403
00:21:24,930 --> 00:21:26,730
We were listening to Abba and stuff.
404
00:21:28,650 --> 00:21:30,539
When I was like 16.
405
00:21:30,540 --> 00:21:32,012
I was playing for her.
406
00:21:32,013 --> 00:21:33,170
She was dancing in my room.
407
00:21:33,171 --> 00:21:35,999
She never complained me
playing loud music, either.
408
00:21:36,000 --> 00:21:38,009
I would open my windows
409
00:21:38,010 --> 00:21:39,539
and play really loud music
410
00:21:39,540 --> 00:21:42,476
so the whole street could
enjoy my music.
411
00:21:46,020 --> 00:21:48,389
The Spock in Breda was my
first regular paying gig
412
00:21:48,390 --> 00:21:50,129
every week, three nights a week.
413
00:21:50,130 --> 00:21:53,219
I was 19, got the equivalent of like $25.
414
00:21:53,220 --> 00:21:56,459
I played from 10 till four. Six hours.
415
00:21:56,460 --> 00:21:57,628
Different times back then.
416
00:21:57,629 --> 00:21:59,459
Back then we were playing Belgium Beat
417
00:21:59,460 --> 00:22:01,469
and it was very depressing music.
418
00:22:01,470 --> 00:22:02,819
We needed a new sound.
419
00:22:02,820 --> 00:22:05,456
He started playing and I
still get goosebumps of it
420
00:22:05,457 --> 00:22:08,219
when I think of that moment,
he was playing his music
421
00:22:08,220 --> 00:22:10,439
on the wall actually
where it was very shabby.
422
00:22:10,440 --> 00:22:13,469
He started playing and okay,
yeah, that's something new,
423
00:22:13,470 --> 00:22:15,059
that's something, that's interesting.
424
00:22:15,060 --> 00:22:16,224
Let's keep the guy.
425
00:22:16,225 --> 00:22:18,629
It was basically an experimental room,
426
00:22:18,630 --> 00:22:19,829
which helped me a lot actually
427
00:22:19,830 --> 00:22:22,469
because I can just really
experiment with sounds
428
00:22:22,470 --> 00:22:24,779
and learn myself how to DJ.
429
00:22:24,780 --> 00:22:27,539
Before the shift I helped
at the bar, you know,
430
00:22:27,540 --> 00:22:29,039
making drinks for everybody
431
00:22:29,040 --> 00:22:31,829
and after the shift, I had
to clean the restrooms.
432
00:22:31,830 --> 00:22:32,939
Keeps you humble.
433
00:22:32,940 --> 00:22:34,872
I also told him look at the audience
434
00:22:34,873 --> 00:22:35,805
and see what's happening.
435
00:22:35,806 --> 00:22:38,127
And after a while he started,
okay, they're bouncing.
436
00:22:39,480 --> 00:22:41,757
Look, they're really bouncing now, yeah.
437
00:22:41,758 --> 00:22:43,859
They were always wondering
where is he taking us,
438
00:22:43,860 --> 00:22:45,689
what's the story tonight?
439
00:22:45,690 --> 00:22:48,089
I can feel it in my
body still the adventure
440
00:22:48,090 --> 00:22:49,126
of the evenings when Tijs was playing.
441
00:22:49,127 --> 00:22:51,359
I mean he had three turntables,
442
00:22:51,360 --> 00:22:53,549
one of the first guys I think that played
443
00:22:53,550 --> 00:22:54,839
with three turntables.
444
00:22:54,840 --> 00:22:56,840
We had to build a special set up for it.
445
00:23:00,060 --> 00:23:02,579
Tijs had a plan in his head.
446
00:23:02,580 --> 00:23:03,959
He wanted to be famous, he wanted
447
00:23:03,960 --> 00:23:07,379
to be the best in his music
and that was I think his drive
448
00:23:07,380 --> 00:23:10,964
and that was the drive that I
needed behind the turntables.
449
00:23:13,415 --> 00:23:15,839
In Belgium, you had like
the super clubs, Boccaccio
450
00:23:15,840 --> 00:23:18,148
and Confetti's, and they
all played like experimental
451
00:23:18,149 --> 00:23:20,248
new beats music and acid house.
452
00:23:20,249 --> 00:23:24,006
For me, it was great to
discover those sounds
453
00:23:24,007 --> 00:23:26,909
and this was the first time
I heard DJ Sven Vath play.
454
00:23:26,910 --> 00:23:30,149
He was a legend from Germany
and he would play six hours
455
00:23:30,150 --> 00:23:32,959
and you would don't recognize any records.
456
00:23:40,710 --> 00:23:42,809
Everybody in Holland
back then had a DJ name.
457
00:23:42,810 --> 00:23:46,829
You know DJ Tijs didn't
sound very sexy.
458
00:23:46,830 --> 00:23:49,709
And it's very hard to
pronounce for foreign people.
459
00:23:49,710 --> 00:23:50,635
Apparently.
460
00:23:51,488 --> 00:23:53,648
I wanted to make [it] sound more Italian.
461
00:23:54,732 --> 00:23:57,298
Mr. Tiësto!
462
00:24:00,210 --> 00:24:03,329
Rotterdam has always
been a pretty rough city.
463
00:24:03,330 --> 00:24:05,684
There was this one street in Rotterdam,
464
00:24:05,685 --> 00:24:07,469
the Binnenweg, it was a
street with record store
465
00:24:07,470 --> 00:24:09,209
after record store after record store.
466
00:24:09,210 --> 00:24:12,239
There was this one particular
store called Basic Beat.
467
00:24:12,240 --> 00:24:15,059
I was already looking for
the more trancy side of music
468
00:24:15,060 --> 00:24:17,342
and not too many stores
over there were, you know,
469
00:24:17,343 --> 00:24:20,309
were specialized in it.
Until I got to Basic Beat
470
00:24:20,310 --> 00:24:22,705
and there was a certain
gentleman named Tijs Verwest
471
00:24:22,706 --> 00:24:24,059
working there.
472
00:24:24,060 --> 00:24:25,709
I was very lucky to get that job.
473
00:24:25,710 --> 00:24:28,529
The owner of a record store
in Breda was also the owner
474
00:24:28,530 --> 00:24:29,699
of the record store in Rotterdam.
475
00:24:29,700 --> 00:24:31,889
I said, "Look, if you ever
have a job for me, let me know.
476
00:24:31,890 --> 00:24:33,599
"It's my dream job to
work in a record store.
477
00:24:33,600 --> 00:24:35,519
"It's like a kid in a candy store."
478
00:24:35,520 --> 00:24:38,069
A bunch of DJs that are
international right now,
479
00:24:38,070 --> 00:24:39,899
they all hang out in that
store on a Friday night
480
00:24:39,900 --> 00:24:41,339
when the latest shipment came in.
481
00:24:41,340 --> 00:24:42,479
We're all looking for the one track
482
00:24:42,480 --> 00:24:45,479
and there were only like
two copies in the shipment.
483
00:24:45,480 --> 00:24:47,099
That's when it really
started happening for me
484
00:24:47,100 --> 00:24:48,929
because in that record store in Rotterdam,
485
00:24:48,930 --> 00:24:51,029
Every DJ had his own mailbox.
486
00:24:51,030 --> 00:24:52,859
I had the first pick of
all the trance tracks,
487
00:24:52,860 --> 00:24:55,799
so I always had better
vinyl than everybody else
488
00:24:55,800 --> 00:24:56,632
on trance music.
489
00:24:56,633 --> 00:24:59,916
Paul Oakenfold actually called
me to ask me for tracks,
490
00:24:59,917 --> 00:25:01,169
"How do you get these records?"
491
00:25:01,170 --> 00:25:03,416
I said, "Well, I can send you some stuff."
492
00:25:03,417 --> 00:25:04,889
And I start mailing him records
493
00:25:04,890 --> 00:25:07,199
and he gave me his old acetates.
494
00:25:07,200 --> 00:25:08,909
So it was a win-win situation.
495
00:25:08,910 --> 00:25:11,549
Tijs was, you know,
looked up to him a lot
496
00:25:11,550 --> 00:25:14,009
at that particular time in his career
497
00:25:14,010 --> 00:25:17,753
and Paul was a big advocate of Tiësto.
498
00:25:17,754 --> 00:25:18,989
I remember him was telling me
499
00:25:18,990 --> 00:25:23,729
how he was doing six one-hour
gigs a night in Holland
500
00:25:23,730 --> 00:25:28,152
and he'd drive himself
around and I respected that.
501
00:25:30,420 --> 00:25:34,259
It was like 1999, a very
important gig in Amsterdam
502
00:25:34,260 --> 00:25:37,379
during an ID&T event called Innercity.
503
00:25:37,380 --> 00:25:38,339
And that was the time
504
00:25:38,340 --> 00:25:41,849
just before the big
breakthrough of trance music.
505
00:25:41,850 --> 00:25:45,029
And he did a remix for
a track from Delerium
506
00:25:45,030 --> 00:25:46,079
with Sarah McLaughlin,
507
00:25:46,080 --> 00:25:48,809
"The Silence," which
became a trance anthem.
508
00:25:48,810 --> 00:25:50,042
I was just signing CDs there
509
00:25:50,043 --> 00:25:52,679
and I was only huge in Norway
510
00:25:52,680 --> 00:25:54,359
and in Israel.
511
00:25:54,360 --> 00:25:55,859
So not even Holland.
512
00:25:55,860 --> 00:25:57,059
But one DJ got sick.
513
00:25:57,060 --> 00:25:59,349
I got the opening slot on that night.
514
00:25:59,350 --> 00:26:00,689
It was 30,000 people.
515
00:26:00,690 --> 00:26:03,479
Tijs was in tears. There
was a lot of emotion going on.
516
00:26:03,480 --> 00:26:04,919
There was the big breakthrough
517
00:26:04,920 --> 00:26:06,869
of trance music in the Netherlands.
518
00:26:06,870 --> 00:26:09,599
1999, after Innercity
everybody knew Tiësto
519
00:26:09,600 --> 00:26:11,200
and that was the next big thing.
520
00:26:12,406 --> 00:26:13,799
I feel like I'm getting somewhere
521
00:26:13,800 --> 00:26:16,359
finally after all these
years of hard work.
522
00:26:33,693 --> 00:26:35,458
I started DJing when I was 11,
523
00:26:35,459 --> 00:26:37,409
around 11 years old. I saw DJs like Tiësto
524
00:26:37,410 --> 00:26:39,179
and Armin van Buuren on TV
525
00:26:39,180 --> 00:26:41,729
and I just started to download
programs from the internet
526
00:26:41,730 --> 00:26:45,298
and started to, yeah, work on
my own beats and my own songs
527
00:26:45,299 --> 00:26:47,639
and before I knew like one
radio station in Holland picked
528
00:26:47,640 --> 00:26:49,469
one of my records up
and started playing it
529
00:26:49,470 --> 00:26:52,249
and I was 14 years old when I
signed my first record deal.
530
00:26:57,285 --> 00:26:59,969
It's like a little boy with a dream.
531
00:26:59,970 --> 00:27:01,720
And it's getting bigger and bigger now.
532
00:27:07,200 --> 00:27:10,199
I grew up in Germany,
I was always into music.
533
00:27:10,200 --> 00:27:11,339
When I was around 20,
534
00:27:11,340 --> 00:27:14,519
I went out and bought some
turntables and a mixer.
535
00:27:14,520 --> 00:27:16,289
Becoming proficient at beat matching
536
00:27:16,290 --> 00:27:17,819
took me like two years.
537
00:27:17,820 --> 00:27:20,939
You know and I would literally
like listen to a record
538
00:27:20,940 --> 00:27:22,679
for like a minute and count the beats
539
00:27:22,680 --> 00:27:25,439
and then write on the back
of the record, the BPM.
540
00:27:25,440 --> 00:27:27,071
'Cause I couldn't figure
out which one was faster,
541
00:27:27,072 --> 00:27:28,439
which one was slower.
542
00:27:28,440 --> 00:27:30,240
It was all very confusing, you know?
543
00:27:31,218 --> 00:27:33,329
I DJ'ed at Ministry of Sound,
544
00:27:33,330 --> 00:27:35,699
I had a residency at a
club called Leisure Lounge.
545
00:27:35,700 --> 00:27:38,549
It's funny, it took me so
long to learn how to DJ.
546
00:27:38,550 --> 00:27:40,799
It's just crazy to think
of how long it took me
547
00:27:40,800 --> 00:27:42,779
and how long it took
Kai to learn how to DJ.
548
00:27:42,780 --> 00:27:44,759
You can't just be a DJ,
you have to make music.
549
00:27:44,760 --> 00:27:48,779
Like if you don't really
make music, you won't be able
550
00:27:48,780 --> 00:27:51,509
to play your songs when you perform.
551
00:27:51,510 --> 00:27:55,079
But also like other DJs
won't be playing your song.
552
00:27:55,080 --> 00:27:57,989
Kai released his first mix album
553
00:27:57,990 --> 00:27:59,009
when he was eight years old.
554
00:27:59,010 --> 00:28:00,329
It came out on Ultra Records.
555
00:28:00,330 --> 00:28:05,129
So they posted this
little compilation video
556
00:28:05,130 --> 00:28:09,959
of Kai's mix album on their
YouTube channel and a third
557
00:28:09,960 --> 00:28:12,389
or maybe even half of the comments
558
00:28:12,390 --> 00:28:14,189
were complaining about the fact
559
00:28:14,190 --> 00:28:17,969
that he was only a DJ and not a producer.
560
00:28:17,970 --> 00:28:18,989
Kai was eight.
561
00:28:18,990 --> 00:28:21,029
That blew our mind.
562
00:28:21,030 --> 00:28:23,129
Yeah, the pressure is there, no question,
563
00:28:23,130 --> 00:28:25,469
there's really no big name DJ out there
564
00:28:25,470 --> 00:28:26,969
that's not also a producer.
565
00:28:26,970 --> 00:28:29,789
I've taken music production classes
566
00:28:29,790 --> 00:28:32,069
for like a couple years now.
567
00:28:32,070 --> 00:28:33,419
Like it drops with this one too.
568
00:28:33,420 --> 00:28:35,852
You see after one, it goes up?
569
00:28:35,853 --> 00:28:37,044
Look.
570
00:28:39,467 --> 00:28:41,039
Cool, no?
571
00:28:41,040 --> 00:28:43,919
I don't really know
where it's going, you know.
572
00:28:43,920 --> 00:28:46,679
He's only 11, you know, who knows
573
00:28:46,680 --> 00:28:49,589
what he's into when
he's 18 or when he's 20.
574
00:28:49,590 --> 00:28:51,839
But for now, that's what he wants to do.
575
00:28:51,840 --> 00:28:53,279
He wants to be a DJ.
576
00:28:53,280 --> 00:28:54,539
You know, if you ask him
577
00:28:54,540 --> 00:28:56,558
what are you gonna do in your 20s?
578
00:28:56,559 --> 00:28:59,669
I'm gonna be a professional
DJ, I wanna be like Tiësto.
579
00:28:59,670 --> 00:29:00,869
Back in the UK,
580
00:29:00,870 --> 00:29:03,659
by the late '90s, something had changed.
581
00:29:03,660 --> 00:29:05,639
DJs fell off in popularity
582
00:29:05,640 --> 00:29:07,049
as British fans revolted
583
00:29:07,050 --> 00:29:09,329
against the rising cost of admission.
584
00:29:09,330 --> 00:29:10,979
They turned away from music that seemed
585
00:29:10,980 --> 00:29:14,459
to get harder and faster
with each passing season.
586
00:29:14,460 --> 00:29:16,049
The craft of DJing changed.
587
00:29:16,050 --> 00:29:18,599
Instead of taking the
crowd on this long journey
588
00:29:18,600 --> 00:29:20,257
and playing more varied music,
589
00:29:20,258 --> 00:29:22,174
became much more like every DJ
590
00:29:22,175 --> 00:29:24,569
trying to blow the other
DJ off stage, you know.
591
00:29:24,570 --> 00:29:28,109
The whole business had become bloated.
592
00:29:28,110 --> 00:29:30,899
DJ fees were out of control.
593
00:29:30,900 --> 00:29:33,659
Agents would
just whack a zero on the end.
594
00:29:33,660 --> 00:29:36,689
There were several committees
that got together that tried
595
00:29:36,690 --> 00:29:38,969
to regulate it but it didn't work.
596
00:29:38,970 --> 00:29:41,750
The values in dance music are more akin
597
00:29:41,751 --> 00:29:45,659
to values in the hippie vibe, right?
598
00:29:45,660 --> 00:29:49,533
Of togetherness, unity,
love, peace, respect.
599
00:29:50,370 --> 00:29:53,222
And it just felt like
by the end of the '90s,
600
00:29:53,223 --> 00:29:56,969
that the values in dance music
had been replaced by money.
601
00:29:56,970 --> 00:29:59,099
Kids don't wanna go to a business,
602
00:29:59,100 --> 00:30:00,356
they wanna go to a rave.
603
00:30:00,357 --> 00:30:04,079
And if they start feeling
like, "Oh this is a brand,
604
00:30:04,080 --> 00:30:05,519
"there's logos everywhere, you know."
605
00:30:05,520 --> 00:30:08,549
It loses its cool, it loses its rawness.
606
00:30:08,550 --> 00:30:11,849
Woodstock didn't have Woodstock
logos hanging everywhere.
607
00:30:11,850 --> 00:30:14,461
By the end of '99
608
00:30:14,462 --> 00:30:15,929
there was so much negativity around that.
609
00:30:15,930 --> 00:30:17,999
Nearly every event that took place
610
00:30:18,000 --> 00:30:18,959
that night suffered.
611
00:30:18,960 --> 00:30:20,099
We lost a lot of money.
612
00:30:20,100 --> 00:30:23,306
The production companies
raped us, the venues raped us,
613
00:30:23,307 --> 00:30:26,219
the DJs raped us and we raped the kids.
614
00:30:26,220 --> 00:30:30,239
And they went, "No, I'm not paying that."
615
00:30:30,240 --> 00:30:32,189
And it felt like collectively,
616
00:30:32,190 --> 00:30:35,099
thousands and thousands
of kids woke up that day
617
00:30:35,100 --> 00:30:37,199
and they weren't in love with dance music
618
00:30:37,200 --> 00:30:39,779
as much as they was a month before.
619
00:30:39,780 --> 00:30:40,859
It was crazy.
620
00:30:40,860 --> 00:30:43,427
Greed, just greed.
621
00:30:43,428 --> 00:30:45,076
After the millennium,
622
00:30:45,077 --> 00:30:47,699
electronic music lost its way for a while.
623
00:30:47,700 --> 00:30:50,639
September 11th sent
shutters through the world.
624
00:30:50,640 --> 00:30:54,479
In the US, anti-rave laws
designed to control drugs
625
00:30:54,480 --> 00:30:56,459
kept the scene mostly underground.
626
00:30:56,460 --> 00:30:58,199
It wasn't like in Europe.
627
00:30:58,200 --> 00:31:01,139
In America, most DJs
still weren't dreaming
628
00:31:01,140 --> 00:31:03,959
about how to become rich pop stars.
629
00:31:03,960 --> 00:31:08,639
There was definitely a whole new era
630
00:31:08,640 --> 00:31:12,374
of artists which gave us a new foundation
631
00:31:12,375 --> 00:31:13,829
in which to build upon.
632
00:31:13,830 --> 00:31:18,830
Swedish House Mafia,
deadmau5, David Guetta.
633
00:31:19,350 --> 00:31:22,529
Tiësto was big but then became huge.
634
00:31:22,530 --> 00:31:23,819
It was that second generation
635
00:31:23,820 --> 00:31:26,129
of kids like the Swedish House Mafia.
636
00:31:26,130 --> 00:31:28,979
And it was those guys that
were able to wrap it up
637
00:31:28,980 --> 00:31:33,495
and market it to an
audience here in America.
638
00:31:44,460 --> 00:31:49,460
Born and raised in Sweden.
Italian father, Swedish mother,
639
00:31:49,500 --> 00:31:54,029
I was the very annoying ADHD kid in class
640
00:31:54,030 --> 00:31:55,139
that never listened.
641
00:31:55,140 --> 00:31:57,599
I lived in my own world.
642
00:31:57,600 --> 00:32:00,929
I stopped school when I
was 14 years old, actually.
643
00:32:00,930 --> 00:32:03,419
My father said, son you have two choices,
644
00:32:03,420 --> 00:32:05,879
go make music or go back to school.
645
00:32:05,880 --> 00:32:07,709
So I said, "I'm gonna make music."
646
00:32:07,710 --> 00:32:11,759
And then my father
started a record label '89
647
00:32:11,760 --> 00:32:13,859
with like techno and trance
648
00:32:13,860 --> 00:32:16,529
and so I kinda fell in
love with that pretty early
649
00:32:16,530 --> 00:32:19,889
and look up to all the DJs
650
00:32:19,890 --> 00:32:22,169
and producers that he signed to his label
651
00:32:22,170 --> 00:32:23,420
and wanted to be like them.
652
00:32:24,360 --> 00:32:27,899
I met Steve Angello first time, actually,
653
00:32:27,900 --> 00:32:29,689
I went to disco where I grew up.
654
00:32:29,690 --> 00:32:32,223
We were about eight, 10 years old.
655
00:32:33,360 --> 00:32:35,009
One day we went to my father's office
656
00:32:35,010 --> 00:32:37,734
and we heard the Daft Punk
album together, "Homework."
657
00:32:37,735 --> 00:32:40,319
And he was like, "What is this?"
658
00:32:40,320 --> 00:32:43,709
And then we met Axwell at
a release party in Sweden.
659
00:32:43,710 --> 00:32:48,059
Next time, I'm just going
to drench my T-shirt in water
660
00:32:48,060 --> 00:32:50,609
to start with and people
won't think it's weird
661
00:32:50,610 --> 00:32:51,660
that I sweat this much.
662
00:32:53,293 --> 00:32:55,379
I do this for you people,
I do this for you.
663
00:32:55,380 --> 00:32:57,599
We were like just a couple of guys
664
00:32:57,600 --> 00:32:59,309
making dance music in Sweden.
665
00:32:59,310 --> 00:33:01,769
You know, one day we said
we should just go out
666
00:33:01,770 --> 00:33:04,679
and DJ together and drink beer for free.
667
00:33:04,680 --> 00:33:06,830
And that's how it started
very organically.
668
00:33:07,800 --> 00:33:09,490
We were super drunk in every gig,
669
00:33:09,491 --> 00:33:10,323
so there were people around us
670
00:33:10,324 --> 00:33:11,452
that said, "You guys smashed it."
671
00:33:11,453 --> 00:33:12,596
We were like, "Did we?"
672
00:33:12,597 --> 00:33:14,789
You you have something magical going on.
673
00:33:14,790 --> 00:33:17,339
There's something going on when
you play all three together.
674
00:33:17,340 --> 00:33:18,239
We were like, really?
675
00:33:18,240 --> 00:33:22,499
We just going bananas behind the decks.
676
00:33:22,500 --> 00:33:24,239
Then we went into the
studio with Laidback Luke
677
00:33:24,240 --> 00:33:27,911
and made "Leave the World
Behind" and something happened.
678
00:33:27,912 --> 00:33:30,622
♪ Leave this world behind ♪
679
00:33:32,673 --> 00:33:34,313
[music: "Leave the World Behind"
680
00:33:34,314 --> 00:33:37,789
by Swedish House Mafia and
Laidback Luke ft. Deborah Cox]
681
00:33:47,370 --> 00:33:50,159
We were kind of the first
house music band, you know.
682
00:33:50,160 --> 00:33:53,339
People were like, "Whoa
they are a band now."
683
00:33:53,340 --> 00:33:56,279
There was a forum in
Sweden called The Tribe
684
00:33:56,280 --> 00:33:58,289
with some dance music lovers and haters.
685
00:33:58,290 --> 00:34:00,606
And on this forum, we said something like,
686
00:34:00,607 --> 00:34:02,819
"How could they give us cold pizza
687
00:34:02,820 --> 00:34:04,829
and beer and a shit hotel room."
688
00:34:04,830 --> 00:34:06,344
And people start to hate at us like,
689
00:34:06,345 --> 00:34:07,831
"Who the fuck do you think you are?
690
00:34:07,832 --> 00:34:09,190
"The Swedish House Mafia?"
691
00:34:09,191 --> 00:34:11,557
And we said, "That's exactly what we are."
692
00:34:12,486 --> 00:34:15,189
We wanna thank everybody
coming down tonight.
693
00:34:15,190 --> 00:34:18,833
Some of you are ending
your summer here and now
694
00:34:18,834 --> 00:34:22,401
with us today and we hope
that you will remember us
695
00:34:22,402 --> 00:34:24,067
when you are at your home
696
00:34:24,068 --> 00:34:25,633
in this mother fucking cold winter
697
00:34:25,634 --> 00:34:29,550
we have in Europe. Remember
yourself here tonight.
698
00:34:29,551 --> 00:34:32,492
How you looked, what you were drinking,
699
00:34:32,493 --> 00:34:34,791
what you were listening to.
700
00:34:34,792 --> 00:34:37,689
And remember that the Swedish
House Mafia loves you.
701
00:34:38,919 --> 00:34:40,051
And see you next summer.
702
00:34:55,800 --> 00:34:59,939
I mean, the fact that they're
the Swedish House Mafia.
703
00:34:59,940 --> 00:35:02,759
I mean, guys from Chicago
just hit their knee
704
00:35:02,760 --> 00:35:04,109
and buckled over laughing.
705
00:35:04,110 --> 00:35:06,659
We thought that was the
funniest thing we'd ever heard.
706
00:35:06,660 --> 00:35:09,989
I mean this is a uniquely Chicago term,
707
00:35:09,990 --> 00:35:12,929
But Sweden are famous for Abba and Ikea
708
00:35:12,930 --> 00:35:15,022
and Swedish House Mafia. Avicii.
709
00:35:16,978 --> 00:35:18,652
And meatballs.
710
00:35:18,653 --> 00:35:19,859
Yeah, of course.
711
00:35:19,860 --> 00:35:22,946
The Swedish meatballs, yeah.
712
00:35:22,947 --> 00:35:26,969
For me, music is my life.
713
00:35:26,970 --> 00:35:30,929
Music is my fuel, music is
my blood, music is my soul,
714
00:35:30,930 --> 00:35:34,019
music is my air, music
is everything for me.
715
00:35:34,020 --> 00:35:36,029
If I don't listen or make music
716
00:35:36,030 --> 00:35:39,539
or trying to make music,
I get very depressed.
717
00:35:39,540 --> 00:35:43,083
And you know, I don't see
the purpose of living.
718
00:35:45,870 --> 00:35:47,219
It wasn't only the Swedes
719
00:35:47,220 --> 00:35:49,169
who were busy invading America.
720
00:35:49,170 --> 00:35:51,981
In California, a new generation of DJs
721
00:35:51,982 --> 00:35:54,748
fueled a fresh movement
in electronic music.
722
00:35:56,340 --> 00:35:59,549
I had always heard about
these massives on the West Coast
723
00:35:59,550 --> 00:36:01,379
and that these candy kids,
724
00:36:01,380 --> 00:36:03,119
they all wore like Mickey Mouse gloves
725
00:36:03,120 --> 00:36:05,549
and bracelets up to their elbows
726
00:36:05,550 --> 00:36:08,609
and they listened to like
hard style and happy hardcore.
727
00:36:08,610 --> 00:36:11,129
It was a very different
thing than what we were into.
728
00:36:11,130 --> 00:36:13,289
So when I started to work with Kaskade,
729
00:36:13,290 --> 00:36:14,519
you'd come home from a gig
730
00:36:14,520 --> 00:36:16,229
and be like, "You don't understand.
731
00:36:16,230 --> 00:36:18,269
"These festivals are massive.
732
00:36:18,270 --> 00:36:19,619
"There are so many kids
733
00:36:19,620 --> 00:36:22,169
"and they're young,
everybody knows the songs."
734
00:36:22,170 --> 00:36:24,329
The moment that it changed for me,
735
00:36:24,330 --> 00:36:27,663
that's the first time I
played the main stage at EDC.
736
00:36:27,664 --> 00:36:29,579
And I just remember
standing in the Coliseum
737
00:36:29,580 --> 00:36:31,469
and watching the people pour in.
738
00:36:31,470 --> 00:36:33,149
I had never seen anything like it.
739
00:36:33,150 --> 00:36:35,909
And that next day, I called
up Ultra Records, the label
740
00:36:35,910 --> 00:36:36,746
that I was signed to at the time
741
00:36:36,747 --> 00:36:40,289
and I'm like, "You guys
have to see this firsthand.
742
00:36:40,290 --> 00:36:41,399
"You have to come out."
743
00:36:41,400 --> 00:36:45,719
The energy was that this
thing was at like critical mass.
744
00:36:45,720 --> 00:36:46,889
The party will be stopped.
745
00:36:46,890 --> 00:36:48,379
Stop now.
746
00:37:08,600 --> 00:37:10,379
At the end of the
weekend when it came out
747
00:37:10,380 --> 00:37:13,049
that a young girl had passed away,
748
00:37:13,050 --> 00:37:16,109
the government, the city, it was too much.
749
00:37:16,110 --> 00:37:18,629
It was to the point
where they had to move.
750
00:37:18,630 --> 00:37:21,029
After the
death of Sasha Rodriguez,
751
00:37:21,030 --> 00:37:22,409
Electric Daisy Carnival
752
00:37:22,410 --> 00:37:26,069
moved to Las Vegas. The
first year in its new home,
753
00:37:26,070 --> 00:37:30,599
the festival drew 230,000
people over three days.
754
00:37:30,600 --> 00:37:34,683
Death and scandal were not
enough to slow the EDM movement.
755
00:37:36,990 --> 00:37:39,689
We played New York. We loved it.
756
00:37:39,690 --> 00:37:43,199
And then we did a rave on a beach in Miami
757
00:37:43,200 --> 00:37:44,699
called the Masquerade Motel.
758
00:37:44,700 --> 00:37:45,869
It sold out.
759
00:37:45,870 --> 00:37:48,903
And then I remember saying
to our agent at the time,
760
00:37:50,070 --> 00:37:52,025
I wanna do Madison Square Garden.
761
00:37:52,026 --> 00:37:55,649
It wasn't because it was an ego play,
762
00:37:55,650 --> 00:37:57,541
it was because, okay,
763
00:37:57,542 --> 00:38:01,499
where would the fans wanna go
764
00:38:01,500 --> 00:38:04,199
that was just once in a fucking lifetime.
765
00:38:04,200 --> 00:38:05,039
She had a plan.
766
00:38:05,040 --> 00:38:08,999
And you know, we went out
on sale, I was so nervous
767
00:38:09,000 --> 00:38:11,814
and it sold out and we didn't believe it.
768
00:38:11,815 --> 00:38:13,534
We were like, "Wow, this is crazy."
769
00:38:20,730 --> 00:38:23,969
And Madison Square Garden
sold out in nine minutes
770
00:38:23,970 --> 00:38:28,863
with 250,000 people in a
holding pattern to buy tickets.
771
00:38:29,700 --> 00:38:33,112
And we crashed Ticketmaster
and it was history.
772
00:38:33,113 --> 00:38:35,182
When we played Madison Square Garden
773
00:38:35,183 --> 00:38:37,524
really stamped dance music.
774
00:38:37,525 --> 00:38:39,594
It was the best moment
ever, Madison Square Garden.
775
00:38:39,595 --> 00:38:42,834
But it came with its baggage afterwards.
776
00:38:42,835 --> 00:38:46,499
It attracted the wrong kind of people.
777
00:38:46,500 --> 00:38:49,169
I regretted it in so many ways
778
00:38:49,170 --> 00:38:52,146
because it attracted
these guys that were like,
779
00:38:52,147 --> 00:38:54,468
"What do you mean this sound
780
00:38:54,469 --> 00:38:56,279
"sold out Madison Square Garden?
781
00:38:56,280 --> 00:38:59,369
"What do you mean there were
250,000 people in the queue?
782
00:38:59,370 --> 00:39:01,979
"That must mean there's a
hundred of these artists.
783
00:39:01,980 --> 00:39:05,339
"That must mean there's 100
Madison Square Gardens a year."
784
00:39:05,340 --> 00:39:06,539
It was in that much demand
785
00:39:06,540 --> 00:39:08,909
because it was one Madison Square Garden.
786
00:39:08,910 --> 00:39:11,639
So all of a sudden,
these like billionaire,
787
00:39:11,640 --> 00:39:13,979
zillionaire, trillionaire, whatevers
788
00:39:13,980 --> 00:39:17,309
were like circling around
trying to buy, "oh, quick,
789
00:39:17,310 --> 00:39:18,929
"we must understand, what is this?
790
00:39:18,930 --> 00:39:20,475
"Let's call this EDM."
791
00:39:20,476 --> 00:39:22,841
And you're just like, whoa, really?
792
00:39:22,842 --> 00:39:26,422
EDM sounds like a disease for me.
793
00:39:26,423 --> 00:39:31,019
It's like I have EDM, you know.
794
00:39:31,020 --> 00:39:34,826
I felt bad afterwards
that I used a venue
795
00:39:34,827 --> 00:39:39,127
that the name was so recognizable
796
00:39:39,128 --> 00:39:44,120
to some people that I now
wish were not a part of rave.
797
00:39:45,835 --> 00:39:47,909
I think one of the biggest headlines
798
00:39:47,910 --> 00:39:50,129
for dance music in the last 12 months
799
00:39:50,130 --> 00:39:53,099
has been the enormous
amount of consolidation
800
00:39:53,100 --> 00:39:55,079
that's started to go on.
801
00:39:55,080 --> 00:39:56,639
A lot of companies are getting bought
802
00:39:56,640 --> 00:39:59,958
and put together and one of the men
803
00:39:59,959 --> 00:40:01,597
with the biggest purses
804
00:40:01,598 --> 00:40:03,329
and done the most shopping is here
805
00:40:03,330 --> 00:40:05,369
with us today, so Shelly Finkel.
806
00:40:05,370 --> 00:40:07,654
The rise of EDM had caught
807
00:40:07,655 --> 00:40:09,179
the attention of Wall Street.
808
00:40:09,180 --> 00:40:11,474
After the Swedes rocked
Madison Square Garden,
809
00:40:11,475 --> 00:40:13,529
businessman Robert Sillerman set out
810
00:40:13,530 --> 00:40:17,399
to conquer the EDM world
with SFX Entertainment.
811
00:40:17,400 --> 00:40:19,889
He hired Sheldon Finkel,
a former rock music
812
00:40:19,890 --> 00:40:21,209
and boxing promoter
813
00:40:21,210 --> 00:40:25,529
to help him transform the EDM
movement into big business.
814
00:40:25,530 --> 00:40:26,909
Bob Sillerman was on the cover
815
00:40:26,910 --> 00:40:28,739
of Billboard famously in September
816
00:40:28,740 --> 00:40:30,179
with holding a glitter ball
817
00:40:30,180 --> 00:40:34,276
with like a billion dollars
and he decided to go shopping.
818
00:40:34,277 --> 00:40:36,509
It was like supermarket sweep
819
00:40:36,510 --> 00:40:37,436
and every everyone seems to have
820
00:40:37,437 --> 00:40:39,051
got the Shelly Finkel calls.
821
00:40:50,250 --> 00:40:52,289
What our basic strategy
822
00:40:52,290 --> 00:40:56,459
is to acquire certain major brands
823
00:40:56,460 --> 00:41:00,869
and to acquire promoters in
different parts of the world,
824
00:41:00,870 --> 00:41:04,019
which can expand these
brands into those markets
825
00:41:04,020 --> 00:41:07,109
that they probably never
would've got to do otherwise.
826
00:41:07,110 --> 00:41:12,110
So we have someone we just
bought in South America,
827
00:41:12,630 --> 00:41:16,439
probably a dozen different
companies in the United States.
828
00:41:16,440 --> 00:41:19,279
We bought the largest promoter in Germany.
829
00:41:19,280 --> 00:41:20,853
Is there any money left?
830
00:41:22,133 --> 00:41:23,689
There's plenty of money left.
831
00:41:23,690 --> 00:41:25,123
I have to sell you something.
832
00:41:26,310 --> 00:41:29,156
In October
of 2013, Bob Sillerman
833
00:41:29,157 --> 00:41:33,239
and the DJ Afrojack rang
the opening bell at Nasdaq.
834
00:41:33,240 --> 00:41:34,889
SFX Entertainment,
835
00:41:34,890 --> 00:41:37,289
after buying more than
a dozen EDM properties
836
00:41:37,290 --> 00:41:40,281
in just over a year, was
now a public company.
837
00:41:49,260 --> 00:41:51,329
As Wall Street
was investing in a scene
838
00:41:51,330 --> 00:41:54,629
it didn't understand, dance
promoters were finding new ways
839
00:41:54,630 --> 00:41:56,553
to reach out to a global audience.
840
00:42:03,900 --> 00:42:05,939
What I love about dance
music is that, you know,
841
00:42:05,940 --> 00:42:07,379
we all come here with the same vibe.
842
00:42:07,380 --> 00:42:09,431
You know, it's all about PLUR,
843
00:42:09,432 --> 00:42:10,829
peace, love, unity, respect.
844
00:42:10,830 --> 00:42:12,389
You know, we enjoy the music, we enjoy
845
00:42:12,390 --> 00:42:13,589
the company of each other
846
00:42:13,590 --> 00:42:14,789
and just, you know, having a good time.
847
00:42:14,790 --> 00:42:15,809
There's no judgment here.
848
00:42:15,810 --> 00:42:17,252
You don't have to worry about you know,
849
00:42:17,253 --> 00:42:18,359
what you are gonna do tomorrow
850
00:42:18,360 --> 00:42:20,231
or your finances, it's just
kind of like an escape.
851
00:42:23,157 --> 00:42:24,831
All of us rushed a fraternity together
852
00:42:24,832 --> 00:42:27,231
last semester. We saw this
video online about Ultra
853
00:42:27,232 --> 00:42:29,549
a couple hours away from our school
854
00:42:29,550 --> 00:42:31,750
and we got tickets and
decided to come down.
855
00:42:44,546 --> 00:42:46,289
What happened in 2010
856
00:42:46,290 --> 00:42:49,049
made it so that everyone had
to look at their business
857
00:42:49,050 --> 00:42:51,899
and treat it more like
a live concert event.
858
00:42:51,900 --> 00:42:54,041
Television and radio
weren't paying attention
859
00:42:54,042 --> 00:42:56,039
to dance music.
860
00:42:56,040 --> 00:42:58,649
So they just found their own way.
861
00:42:58,650 --> 00:43:00,899
Festivals
like Ultra and Tomorrowland
862
00:43:00,900 --> 00:43:03,479
turned the after movie into high art.
863
00:43:03,480 --> 00:43:05,009
Sprawling video teams
864
00:43:05,010 --> 00:43:08,069
filmed dreamy recaps that
celebrated the major moments
865
00:43:08,070 --> 00:43:11,939
of each party, which helped
sell tickets to the next one.
866
00:43:11,940 --> 00:43:15,659
The after movies and the
pre-movies and the teasers,
867
00:43:15,660 --> 00:43:18,239
it just allowed the culture
868
00:43:18,240 --> 00:43:20,249
and the festival experience
869
00:43:20,250 --> 00:43:22,409
to be like bottled up and packaged.
870
00:43:22,410 --> 00:43:23,609
After movies are fun
871
00:43:23,610 --> 00:43:25,529
'cause you're like, damn
I missed out on that.
872
00:43:25,530 --> 00:43:27,449
Like, that was awesome.
873
00:43:27,450 --> 00:43:29,309
But then you just think like,
874
00:43:29,310 --> 00:43:31,499
if last year was awesome,
this year's gonna be awesome
875
00:43:31,500 --> 00:43:33,059
so let's go.
876
00:43:33,060 --> 00:43:36,149
What's nice about it,
everybody's looking at it now
877
00:43:36,150 --> 00:43:39,929
and comparing the after movie
from Ultra with Tomorrowland
878
00:43:39,930 --> 00:43:42,089
and EDC and which one is better.
879
00:43:42,090 --> 00:43:43,709
You need to sell the experience.
880
00:43:43,710 --> 00:43:45,359
For any of these festivals, you need,
881
00:43:45,360 --> 00:43:48,501
it's all about, let me put it this way,
882
00:43:48,502 --> 00:43:51,027
goosebumps never lie.
883
00:43:51,028 --> 00:43:53,489
♪ Forever in my mind ♪
884
00:43:53,490 --> 00:43:54,322
♪ Only you ♪
885
00:43:57,216 --> 00:44:01,019
♪ The pieces in my life
run away with you. ♪
886
00:44:01,020 --> 00:44:03,629
When you get those feelings
on the on the arms,
887
00:44:03,630 --> 00:44:05,069
there's nothing like that.
888
00:44:05,070 --> 00:44:07,109
And even if you see it in a video,
889
00:44:07,110 --> 00:44:08,969
a video can bring out those goosebumps
890
00:44:08,970 --> 00:44:11,152
and you say I need to be there.
891
00:44:33,315 --> 00:44:35,669
I think it's a beautiful reality
892
00:44:35,670 --> 00:44:37,667
as a filmmaker, that is my passion.
893
00:44:47,195 --> 00:44:49,169
50,000 people at the festival
894
00:44:49,170 --> 00:44:50,549
but a million people that are able
895
00:44:50,550 --> 00:44:51,869
to watch it at their homes
896
00:44:51,870 --> 00:44:53,939
or if this grows even more, you know,
897
00:44:53,940 --> 00:44:56,798
maybe 100 million people in the future.
898
00:45:30,840 --> 00:45:34,379
With dance music and the artists
within the new digital age
899
00:45:34,380 --> 00:45:36,719
and internet has made it possible for them
900
00:45:36,720 --> 00:45:38,609
to just show themselves.
901
00:45:38,610 --> 00:45:42,329
I think that why young
guys, DJs, producers,
902
00:45:42,330 --> 00:45:46,229
whatever it is, blow up so
fast is because the internet.
903
00:45:46,230 --> 00:45:47,639
I'm doing my social media myself
904
00:45:47,640 --> 00:45:49,979
with one of my friends so that's my focus
905
00:45:49,980 --> 00:45:54,209
and well my financial managers
will take care of that part.
906
00:45:54,210 --> 00:45:55,809
I don't want to be involved with that part
907
00:45:55,810 --> 00:45:57,749
and I just take care of my social media.
908
00:45:57,750 --> 00:45:59,159
I think it's really
important, you know like,
909
00:45:59,160 --> 00:46:00,719
social media is everything.
910
00:46:00,720 --> 00:46:03,269
People are living on Facebook.
911
00:46:03,270 --> 00:46:04,102
That's my hobby.
912
00:46:04,103 --> 00:46:05,553
I love making little videos.
913
00:46:06,810 --> 00:46:09,324
It's what, I used to
read. Once upon a time
914
00:46:09,325 --> 00:46:11,778
I used to read all the time.
915
00:46:11,779 --> 00:46:14,186
Then Twitter came along and Instagram.
916
00:46:14,187 --> 00:46:16,049
I don't read anymore.
917
00:46:16,050 --> 00:46:17,639
Damn, did you see the London video?
918
00:46:17,640 --> 00:46:18,989
Come on.
919
00:46:18,990 --> 00:46:21,899
I got deep in the new
iMovie. It's so sick.
920
00:46:21,900 --> 00:46:23,449
Did you do it all on the phone?
921
00:46:23,450 --> 00:46:24,282
Yeah.
922
00:46:24,283 --> 00:46:26,048
Impressive, man. I thought you would've
923
00:46:26,049 --> 00:46:26,881
All on the phone.
924
00:46:26,882 --> 00:46:28,499
Everything goes so fast.
925
00:46:28,500 --> 00:46:31,529
Today, you're not even
number one for four days.
926
00:46:31,530 --> 00:46:33,089
You know, if you're lucky.
927
00:46:33,090 --> 00:46:34,559
I think today, DJing
928
00:46:34,560 --> 00:46:36,809
has really become a popularity contest.
929
00:46:36,810 --> 00:46:40,589
It's all about how many
Facebook followers do you have
930
00:46:40,590 --> 00:46:42,629
or how many Twitter followers do you have
931
00:46:42,630 --> 00:46:46,169
and that's almost like how
your worthiness is defined.
932
00:46:46,170 --> 00:46:49,709
It's really not so much
about what your skillset is
933
00:46:49,710 --> 00:46:52,739
and how much time you've
put in, and to a degree
934
00:46:52,740 --> 00:46:54,389
it's ruined the scene.
935
00:46:54,390 --> 00:46:57,594
I make a new single and two weeks after
936
00:46:57,595 --> 00:47:00,779
they ask me, "Where's your new single?"
937
00:47:00,780 --> 00:47:02,999
The new generation just
wanna be first on everything.
938
00:47:03,000 --> 00:47:04,532
They don't care about
the quality of your song,
939
00:47:04,533 --> 00:47:06,449
they just wanna have
your song on the phone.
940
00:47:06,450 --> 00:47:07,626
They want run back to school and say,
941
00:47:07,627 --> 00:47:10,079
"Look, I have the Avicii
song and you don't."
942
00:47:10,080 --> 00:47:13,349
The new generation is pretty damaged
943
00:47:13,350 --> 00:47:15,432
by the internet, I guess.
944
00:47:16,851 --> 00:47:18,933
Okay. Hello, everyone.
945
00:47:18,934 --> 00:47:20,429
Welcome to the Electric Canteen.
946
00:47:20,430 --> 00:47:21,749
My name is DJ Kai Song
947
00:47:21,750 --> 00:47:23,909
and I've been DJing for
seven years right now.
948
00:47:23,910 --> 00:47:26,759
I was just on my first
tour called Camplified
949
00:47:26,760 --> 00:47:29,815
and we went from like
camp to camp to camp.
950
00:47:29,816 --> 00:47:30,816
17 dates>
951
00:47:32,299 --> 00:47:35,798
The tour, I definitely,
it was totally worth it.
952
00:47:35,799 --> 00:47:39,427
It definitely boosted my
fan base on Instagram.
953
00:47:59,670 --> 00:48:00,635
We were on an RV
954
00:48:00,636 --> 00:48:03,329
and we drove from New
York, we went as far west
955
00:48:03,330 --> 00:48:05,579
as Wisconsin and Michigan.
956
00:48:05,580 --> 00:48:08,909
I was like signing
people's arms and foreheads
957
00:48:08,910 --> 00:48:11,549
and business cards and posters.
958
00:48:11,550 --> 00:48:12,599
They heard about him
959
00:48:12,600 --> 00:48:14,549
and they were like, "Oh really, he's a DJ
960
00:48:14,550 --> 00:48:16,951
"and he's this young and
is that really possible?"
961
00:48:16,952 --> 00:48:19,508
I might have a tour better than that
962
00:48:19,509 --> 00:48:22,827
but I always will remember
that as my first tour.
963
00:48:44,850 --> 00:48:47,309
We've definitely felt the push
964
00:48:47,310 --> 00:48:48,719
from America, haven't we Liv?
965
00:48:48,720 --> 00:48:51,599
The love from America, the energy there.
966
00:48:51,600 --> 00:48:53,099
Our fans there are crazy.
967
00:48:53,100 --> 00:48:56,849
They're so involved in
the whole EDM movement
968
00:48:56,850 --> 00:49:00,359
from what they wear to the candy they make
969
00:49:00,360 --> 00:49:01,702
just the peace and love vibe.
970
00:49:01,703 --> 00:49:03,479
I just, I love it.
971
00:49:03,480 --> 00:49:04,859
Just the togetherness of everyone,
972
00:49:04,860 --> 00:49:07,079
Everyone like vibing in a crowd together.
973
00:49:07,080 --> 00:49:09,291
It's what I live for, man.
974
00:49:16,590 --> 00:49:17,969
People look back at Woodstock
975
00:49:17,970 --> 00:49:20,009
and say it was a crazy event
976
00:49:20,010 --> 00:49:21,989
where they wish they could be there
977
00:49:21,990 --> 00:49:23,489
and I think people will
look back at this era
978
00:49:23,490 --> 00:49:25,491
and say that they wish
they could have seen this.
979
00:49:32,905 --> 00:49:34,014
There isn't really anything
980
00:49:34,015 --> 00:49:36,329
counter-cultural about these events.
981
00:49:36,330 --> 00:49:40,379
They're fun and full of color
and escape and celebration,
982
00:49:40,380 --> 00:49:42,089
but there's not really a sense
983
00:49:42,090 --> 00:49:46,019
that youth is standing up
against the establishment
984
00:49:46,020 --> 00:49:48,341
or represents change.
985
00:49:50,640 --> 00:49:53,759
It's much more like the idea
of leaving reality for a while.
986
00:49:53,760 --> 00:49:57,059
It's escape from a world
where things are not looking
987
00:49:57,060 --> 00:49:58,709
that great for young people,
988
00:49:58,710 --> 00:50:01,709
you know, a lot of them are
leaving college with debts
989
00:50:01,710 --> 00:50:03,929
and there aren't jobs waiting for them
990
00:50:03,930 --> 00:50:06,162
that would ever give them a
chance to pay off those debts.
991
00:50:06,163 --> 00:50:07,729
I show my friends EDM
992
00:50:07,730 --> 00:50:09,059
and they're like, "I can't listen to this
993
00:50:09,060 --> 00:50:11,604
"unless I'm high, drunk
or something like that."
994
00:50:11,605 --> 00:50:14,789
But these are also friends
that aren't like chill like me.
995
00:50:14,790 --> 00:50:16,469
Like every group has that one
996
00:50:16,470 --> 00:50:17,939
Like weird different kid, that's me.
997
00:50:17,940 --> 00:50:19,799
I got my gloves and everything.
998
00:50:19,800 --> 00:50:22,589
One reason why
the festivals grew so popular,
999
00:50:22,590 --> 00:50:25,830
they gave the crowd what
they craved: release
1000
00:50:25,831 --> 00:50:26,999
Every 30 seconds
1001
00:50:27,000 --> 00:50:29,669
the music would surge
like a rush of dopamine,
1002
00:50:29,670 --> 00:50:31,979
sending bodies leaping into the air.
1003
00:50:31,980 --> 00:50:36,183
The drop, as it was known,
came to define the EDM era.
1004
00:50:37,620 --> 00:50:40,049
Dance music is really simple.
1005
00:50:40,050 --> 00:50:42,869
It's a four by four kick drum
that actually make a track.
1006
00:50:42,870 --> 00:50:45,839
So for me the drop is actually the bar,
1007
00:50:45,840 --> 00:50:48,029
the transition between the break
1008
00:50:48,030 --> 00:50:50,496
and when the kick drum is kicking back in.
1009
00:50:54,540 --> 00:50:55,997
That's the drop.
1010
00:51:00,900 --> 00:51:02,909
Certainly, at this point in time,
1011
00:51:02,910 --> 00:51:05,729
it's become about
something else, for sure.
1012
00:51:05,730 --> 00:51:07,409
I mean I'd be an idiot to argue
1013
00:51:07,410 --> 00:51:10,251
that it's just about the music.
1014
00:51:10,252 --> 00:51:14,504
It's not. It's about carnival
rides and food and concessions
1015
00:51:14,505 --> 00:51:15,824
and everything that's happening
1016
00:51:15,825 --> 00:51:17,954
around this. Going
together with your friends.
1017
00:51:17,955 --> 00:51:20,939
It's kinda a rite of passage
for a lot of young kids.
1018
00:51:20,940 --> 00:51:22,529
Went to my first big party
1019
00:51:22,530 --> 00:51:25,469
Ultra tickets are about $500
each that we come out to do.
1020
00:51:25,470 --> 00:51:28,979
So I mean we're all
putting money into the DJs
1021
00:51:28,980 --> 00:51:33,239
In a sense, they have something
that is a much bigger draw
1022
00:51:33,240 --> 00:51:35,489
than the drawing power
of the specific DJs.
1023
00:51:35,490 --> 00:51:36,629
They have the biggest DJs
1024
00:51:36,630 --> 00:51:38,189
but they have created something
1025
00:51:38,190 --> 00:51:41,009
that is kinda like a unique atmosphere
1026
00:51:41,010 --> 00:51:42,539
and they have these dedicated fans
1027
00:51:42,540 --> 00:51:44,789
that come dressed in fairy wings
1028
00:51:44,790 --> 00:51:47,699
and crazy outfits and costumes.
1029
00:51:47,700 --> 00:51:48,539
There is this sense
1030
00:51:48,540 --> 00:51:51,749
where it's the brand name
Electric Daisy Carnival
1031
00:51:51,750 --> 00:51:55,381
and the crowd itself that is the star.
1032
00:51:56,566 --> 00:51:58,991
Ladies! Gentlemen!
1033
00:51:59,890 --> 00:52:02,373
Make some noise!
1034
00:52:12,480 --> 00:52:14,849
The success
of Electric Daisy Carnival
1035
00:52:14,850 --> 00:52:17,459
and Ultra Music Festival
fueled the movement
1036
00:52:17,460 --> 00:52:20,069
and bred an explosion of EDM festivals.
1037
00:52:20,070 --> 00:52:22,949
The modern version of rave
spread around the globe
1038
00:52:22,950 --> 00:52:25,559
and became a multi-billion
dollar business.
1039
00:52:25,560 --> 00:52:27,821
There's a festival
in like every city now.
1040
00:52:27,822 --> 00:52:30,212
It's a little excessive.
1041
00:52:30,213 --> 00:52:32,039
The festivals are absolutely,
1042
00:52:32,040 --> 00:52:33,629
they're taking it a little bit too far.
1043
00:52:33,630 --> 00:52:35,759
There's only so many kids to go around.
1044
00:52:35,760 --> 00:52:39,929
I don't know if any of them
are pushing us further.
1045
00:52:39,930 --> 00:52:42,479
It seems as though we're
heading down this road
1046
00:52:42,480 --> 00:52:44,699
to where things were
going in the late '90s
1047
00:52:44,700 --> 00:52:47,219
where it's like cannibalizing
itself a little bit.
1048
00:52:47,220 --> 00:52:48,974
Where less people are traveling to some
1049
00:52:48,975 --> 00:52:50,609
of these really big events
1050
00:52:50,610 --> 00:52:53,729
because oh man, I don't
need to go to Nevada
1051
00:52:53,730 --> 00:52:55,070
to see some big show.
1052
00:52:55,071 --> 00:52:57,659
They're doing it here in New York.
1053
00:52:57,660 --> 00:52:59,729
You know, the people that
are trying to make the most
1054
00:52:59,730 --> 00:53:01,649
and get the dollars out of this thing
1055
00:53:01,650 --> 00:53:02,699
and squeeze it for everything
1056
00:53:02,700 --> 00:53:04,559
that it's worth will not know
1057
00:53:04,560 --> 00:53:06,343
when to say stop. What's too many?
1058
00:53:08,460 --> 00:53:11,039
The rise of
the DJ faced another threat,
1059
00:53:11,040 --> 00:53:12,749
one that was all too familiar.
1060
00:53:12,750 --> 00:53:16,409
MDMA, known as Molly in its
purest form, became the drug
1061
00:53:16,410 --> 00:53:19,709
of choice once again for
ravers in the EDM era
1062
00:53:19,710 --> 00:53:22,619
and kids were dying of overdoses.
1063
00:53:22,620 --> 00:53:26,789
Molly had sort of became
like this casual thing
1064
00:53:26,790 --> 00:53:28,799
and it was all about like
PLUR, you know, peace,
1065
00:53:28,800 --> 00:53:30,029
love, unity, respect.
1066
00:53:30,030 --> 00:53:32,339
So it was kind of seen as like
this mind opening, you know,
1067
00:53:32,340 --> 00:53:33,779
not addictive drug.
1068
00:53:33,780 --> 00:53:35,819
All these people are
dying 'cause they're eating
1069
00:53:35,820 --> 00:53:38,219
whole handfuls and so they
don't know what they're doing.
1070
00:53:38,220 --> 00:53:40,359
It's horrible that people
1071
00:53:40,360 --> 00:53:42,959
will OD. Kids don't know the consequences.
1072
00:53:42,960 --> 00:53:45,269
I saw a girl take six mollies at once.
1073
00:53:45,270 --> 00:53:48,449
It's mind boggling but I
don't think you can say it
1074
00:53:48,450 --> 00:53:52,319
just because it's dance
music that makes people die.
1075
00:53:52,320 --> 00:53:54,001
Does Molly
make the experience better?
1076
00:53:54,002 --> 00:53:54,834
No...
1077
00:53:54,835 --> 00:53:56,875
Of course, fuck yeah it does.
1078
00:53:56,876 --> 00:53:59,909
Molly's dope. But you gotta
know what you're doing.
1079
00:53:59,910 --> 00:54:01,589
A lot of people will push
it into their bodies,
1080
00:54:01,590 --> 00:54:03,136
and have no idea what they're doing.
1081
00:54:03,137 --> 00:54:04,679
That's an individual responsibility.
1082
00:54:04,680 --> 00:54:08,039
You can't be like that
well versed in the culture
1083
00:54:08,040 --> 00:54:10,949
and not realize that like
Molly's that prevalent.
1084
00:54:10,950 --> 00:54:13,559
They sell those binky light-up things
1085
00:54:13,560 --> 00:54:15,299
that I guess you're
supposed to suck on like
1086
00:54:15,300 --> 00:54:17,459
while you're raving so
your teeth don't clench.
1087
00:54:17,460 --> 00:54:19,799
The festival knows like
how lucrative that is.
1088
00:54:19,800 --> 00:54:22,169
They're not gonna stop just
because people are dying.
1089
00:54:22,170 --> 00:54:24,179
It's just they're making
way too much money to think
1090
00:54:24,180 --> 00:54:26,789
that it's even an option to
stop having these festivals.
1091
00:54:26,790 --> 00:54:28,298
Way too much money.
1092
00:54:46,028 --> 00:54:50,189
It was Rock Hudson's
house I think in the '40s.
1093
00:54:50,190 --> 00:54:53,069
It's a very traditional early bungalow.
1094
00:54:53,070 --> 00:54:57,509
But yeah, Marlon Brando also came here
1095
00:54:57,510 --> 00:54:59,583
for barbecues, which is
quite frightening.
1096
00:55:00,660 --> 00:55:03,299
And now I have as many friends
here as I have at home.
1097
00:55:03,300 --> 00:55:06,179
Everyone's here but I still love London
1098
00:55:06,180 --> 00:55:08,946
so I haven't moved here full time.
1099
00:55:15,660 --> 00:55:20,609
I think some DJs very much
like young reality TV stars
1100
00:55:20,610 --> 00:55:24,539
have had it too fast too soon.
1101
00:55:24,540 --> 00:55:26,669
I do worry for them
1102
00:55:26,670 --> 00:55:30,220
because I think that
struggle was so joyous
1103
00:55:31,260 --> 00:55:33,509
and I can sit here with you
1104
00:55:33,510 --> 00:55:36,059
or I can sit by my campfire outside
1105
00:55:36,060 --> 00:55:40,079
and we can have talks
for hours about years
1106
00:55:40,080 --> 00:55:42,449
of working towards this.
1107
00:55:42,450 --> 00:55:46,349
And those memories are so precious.
1108
00:55:46,350 --> 00:55:48,599
I don't know that those
guys are then equipped
1109
00:55:48,600 --> 00:55:53,600
to handle fame at the top
but that's not their fault.
1110
00:55:54,060 --> 00:55:56,129
They're getting this opportunity now.
1111
00:55:56,130 --> 00:55:57,179
The demand is high.
1112
00:55:57,180 --> 00:55:59,463
We need immediate superstars.
1113
00:56:00,300 --> 00:56:02,219
No one wants a tragedy in this scene.
1114
00:56:02,220 --> 00:56:04,420
So how you
liking Vegas so far?
1115
00:56:08,070 --> 00:56:10,979
Oh I like it.
1116
00:56:10,980 --> 00:56:13,019
I know
1117
00:56:13,020 --> 00:56:16,559
two people who have really suffered
1118
00:56:16,560 --> 00:56:20,639
in the last year with
alcohol and drug addiction.
1119
00:56:20,640 --> 00:56:22,923
One's young and one's not so young.
1120
00:56:24,744 --> 00:56:26,694
And it is tragic.
1121
00:56:55,409 --> 00:56:57,876
EDM, I'm just so happy
to be kind a part of it
1122
00:56:57,877 --> 00:56:58,826
and you know,
1123
00:56:58,827 --> 00:57:00,539
we're like right in the
middle of it at this time.
1124
00:57:00,540 --> 00:57:03,561
'Cause I do think it's
the most interesting time
1125
00:57:03,562 --> 00:57:05,706
for electronic music right now
1126
00:57:05,707 --> 00:57:07,874
'cause it's never been this big before.
1127
00:57:26,321 --> 00:57:28,275
- Hey.
- What's up, Ian?
1128
00:57:28,276 --> 00:57:29,108
Hey.
1129
00:57:29,109 --> 00:57:31,097
Did Costa Rica get sorted or no?
1130
00:57:31,098 --> 00:57:32,099
The whole Diplo thing?
1131
00:57:32,100 --> 00:57:33,296
We're working on it.
1132
00:57:33,297 --> 00:57:35,399
They basically have me
1133
00:57:35,400 --> 00:57:37,323
being their private jet coordinator.
1134
00:57:38,220 --> 00:57:39,768
You should ride in the jet, then.
1135
00:57:39,769 --> 00:57:41,976
$200,000
for a private jet, huh?
1136
00:57:46,457 --> 00:57:47,729
It's a young company.
1137
00:57:47,730 --> 00:57:48,839
You know, it's actually probably the
1138
00:57:48,840 --> 00:57:50,339
youngest company in SFX.
1139
00:57:50,340 --> 00:57:53,219
I would say everybody's
in the mid to late 20s
1140
00:57:53,220 --> 00:57:54,569
and early 30s.
1141
00:57:54,570 --> 00:57:55,656
I think it's really cool.
1142
00:57:55,657 --> 00:57:57,449
And we're doing it just
as big as a, you know,
1143
00:57:57,450 --> 00:57:59,999
25-year-old company that's
been throwing parties.
1144
00:58:00,000 --> 00:58:03,329
We're so connected with
this millennial crowd
1145
00:58:03,330 --> 00:58:04,799
that's growing throughout the world.
1146
00:58:04,800 --> 00:58:06,449
I mean we're part of that.
1147
00:58:06,450 --> 00:58:08,459
Then we all met working at restaurants
1148
00:58:08,460 --> 00:58:10,589
then we used to watch "Entourage."
1149
00:58:10,590 --> 00:58:11,999
So we're like one day we just want to live
1150
00:58:12,000 --> 00:58:13,229
that lifestyle.
1151
00:58:13,230 --> 00:58:16,507
We were all in college
so we didn't have money.
1152
00:58:19,008 --> 00:58:21,509
We grew so fast. A year and a half
1153
00:58:21,510 --> 00:58:22,799
of just touring in Florida,
1154
00:58:22,800 --> 00:58:25,559
next thing you know we did a
national tour of like 20 cities
1155
00:58:25,560 --> 00:58:27,839
and then the following tour was 60 cities.
1156
00:58:27,840 --> 00:58:30,599
You know, literally 60 shows
in a matter of three months.
1157
00:58:30,600 --> 00:58:32,069
I just knew it was gonna
be a lot of hard work
1158
00:58:32,070 --> 00:58:35,489
and a lot of restless
hours, a lot of Adderall.
1159
00:58:35,490 --> 00:58:37,964
Do you think
the fees are getting...?
1160
00:58:37,965 --> 00:58:38,797
Ridiculous
1161
00:58:38,798 --> 00:58:42,119
Because I feel like in Central America
1162
00:58:42,120 --> 00:58:44,849
what Diplo's asking for
is somewhat reasonable.
1163
00:58:44,850 --> 00:58:45,839
I don't think it's reasonable.
1164
00:58:45,840 --> 00:58:48,149
I mean we had the offer in for 45 days
1165
00:58:48,150 --> 00:58:49,409
and then he comes back
1166
00:58:49,410 --> 00:58:51,419
the day that he's supposed to confirm,
1167
00:58:51,420 --> 00:58:53,727
"Oh, I need a private jet."
1168
00:58:53,728 --> 00:58:54,560
Yeah.
1169
00:58:54,561 --> 00:58:55,651
That changes everything.
1170
00:58:55,652 --> 00:58:57,921
I started doing events
about six years ago
1171
00:58:57,922 --> 00:59:01,289
at the beginning of
the EDM scene in the US
1172
00:59:01,290 --> 00:59:03,919
and I was paying some of
these now-superstar DJs
1173
00:59:03,920 --> 00:59:05,879
$5,000 to come play.
1174
00:59:05,880 --> 00:59:08,879
Now these guys are
getting $500,000 to play.
1175
00:59:08,880 --> 00:59:11,069
Today, I got a phone call for a DJ
1176
00:59:11,070 --> 00:59:12,509
who's gonna be touring South America
1177
00:59:12,510 --> 00:59:14,369
around the same time that we are
1178
00:59:14,370 --> 00:59:16,319
and he wants $1 million a night.
1179
00:59:16,320 --> 00:59:18,209
It's kinda like a battle
that's been going on
1180
00:59:18,210 --> 00:59:19,679
for the past few years,
1181
00:59:19,680 --> 00:59:21,599
but now it's been getting
kind of out of control
1182
00:59:21,600 --> 00:59:23,150
where it's time to draw the line.
1183
00:59:24,600 --> 00:59:27,389
But drawing the
line wasn't always so easy
1184
00:59:27,390 --> 00:59:30,239
because as EDM DJs became more popular,
1185
00:59:30,240 --> 00:59:31,319
they made millionaires
1186
00:59:31,320 --> 00:59:34,068
out of nightclub owners
like David Grutman.
1187
00:59:40,680 --> 00:59:42,329
How I wound up in the club business
1188
00:59:42,330 --> 00:59:45,629
was after I graduated
college, I said I'd go bartend
1189
00:59:45,630 --> 00:59:46,559
for a year in South Beach.
1190
00:59:46,560 --> 00:59:47,759
I'm from Naples, Florida.
1191
00:59:47,760 --> 00:59:49,559
I was gonna go home
and do title insurance,
1192
00:59:49,560 --> 00:59:51,059
couldn't get hired on the beach anywhere
1193
00:59:51,060 --> 00:59:52,589
because I'm a chubby Jewish guy.
1194
00:59:52,590 --> 00:59:55,709
So the only place I could get
a job was at the Aventura Mall
1195
00:59:55,710 --> 00:59:57,689
at the Biz Bistro, which is a restaurant.
1196
00:59:57,690 --> 00:59:59,740
This is a bucket made out of like Legos.
1197
01:00:00,690 --> 01:00:01,522
Walk with me.
1198
01:00:01,523 --> 01:00:06,479
Alex Turco did my fireplace,
which is kind of crazy.
1199
01:00:06,480 --> 01:00:08,684
These are Legos in the wall.
1200
01:00:10,110 --> 01:00:11,249
Am I a competitive guy?
1201
01:00:11,250 --> 01:00:13,919
People ask me if I have hobbies
and my hobby is to dominate.
1202
01:00:13,920 --> 01:00:15,809
That's literally my own hobby.
1203
01:00:15,810 --> 01:00:18,809
I don't play tennis, I'm
not climbing some mountain.
1204
01:00:18,810 --> 01:00:20,459
I'm not collecting stamps.
1205
01:00:20,460 --> 01:00:22,199
I'm dominating the club business.
1206
01:00:22,200 --> 01:00:24,569
You know, people like to
say that DJs just push
1207
01:00:24,570 --> 01:00:26,639
the button play and then walk away.
1208
01:00:26,640 --> 01:00:28,979
I would've thought that from
David Guetta out of all people.
1209
01:00:28,980 --> 01:00:31,139
But you know, he train wrecked
a couple weeks ago with me
1210
01:00:31,140 --> 01:00:33,389
and I was like, "What?
What just happened?"
1211
01:00:33,390 --> 01:00:34,859
He's like, "It happens every two years
1212
01:00:34,860 --> 01:00:37,079
"and see, I do really play David."
1213
01:00:37,080 --> 01:00:39,749
And so I get surprised
here and there, you know?
1214
01:00:39,750 --> 01:00:40,582
It's great.
1215
01:00:40,583 --> 01:00:41,879
And you can see how these DJs
1216
01:00:41,880 --> 01:00:45,239
before their show want to
like go do new edits and cuts
1217
01:00:45,240 --> 01:00:46,709
and stuff like that and
literally I laugh at them
1218
01:00:46,710 --> 01:00:47,612
and say, nobody cares about the music.
1219
01:00:47,613 --> 01:00:49,109
Just stop it already.
1220
01:00:49,110 --> 01:00:51,510
Just get up there and
play your fucking hits.
1221
01:01:28,500 --> 01:01:31,319
We really track these guys
around, these table customers.
1222
01:01:31,320 --> 01:01:32,999
It's a constant thing,
especially in the club business
1223
01:01:33,000 --> 01:01:35,539
because that one guy can change
1224
01:01:35,540 --> 01:01:36,979
the whole outcome of a night or not.
1225
01:01:36,980 --> 01:01:38,215
It just depends.
1226
01:01:38,216 --> 01:01:39,806
You have certain guys that are, you know,
1227
01:01:39,807 --> 01:01:41,698
the arms dealer from, you know,
1228
01:01:41,699 --> 01:01:45,179
arms dealing is not illegal
in every country, so.
1229
01:01:45,180 --> 01:01:47,238
I've seen a 350 table, which is pretty,
1230
01:01:47,239 --> 01:01:48,428
It's a crazy table.
1231
01:01:48,429 --> 01:01:49,695
300?
1232
01:01:49,696 --> 01:01:51,442
$350,000.
1233
01:01:51,443 --> 01:01:53,399
I mean, there's one guy
that spent 3 million
1234
01:01:53,400 --> 01:01:54,929
with us in two months
1235
01:01:54,930 --> 01:01:58,559
and he was just buying the
$150,000, you know, Ace of Spade.
1236
01:01:58,560 --> 01:02:01,049
He sadly, is gone.
1237
01:02:01,050 --> 01:02:02,699
Meaning his parents saw,
1238
01:02:02,700 --> 01:02:04,589
cut off his trust fund
and that's what happens.
1239
01:02:04,590 --> 01:02:06,089
So a big whale like that, what happens
1240
01:02:06,090 --> 01:02:07,469
either they get a girlfriend,
1241
01:02:07,470 --> 01:02:09,329
they run outta money or they go to jail.
1242
01:02:09,330 --> 01:02:10,559
It's one of the three.
1243
01:02:10,560 --> 01:02:12,119
Right now, I feel my only competition
1244
01:02:12,120 --> 01:02:14,219
is not other clubs in
Miami, but it's Vegas.
1245
01:02:14,220 --> 01:02:15,299
Is that big whale,
1246
01:02:15,300 --> 01:02:17,159
is that big bottle spender gonna go spend
1247
01:02:17,160 --> 01:02:17,999
the weekend in Vegas?
1248
01:02:18,000 --> 01:02:19,319
Or is he gonna go spend
it with me in Miami?
1249
01:02:19,320 --> 01:02:20,377
Miami, Miami.
1250
01:02:32,448 --> 01:02:33,959
There was the crash.
1251
01:02:33,960 --> 01:02:36,614
2007 the wheels fell off Las Vegas.
1252
01:02:47,880 --> 01:02:50,909
Now that was really what
changed everything here
1253
01:02:50,910 --> 01:02:54,629
because without that, there's
no way would the industry
1254
01:02:54,630 --> 01:02:55,949
that we have today exist.
1255
01:02:55,950 --> 01:03:00,950
Because what Vegas had to do
is change how it operated,
1256
01:03:01,230 --> 01:03:03,659
changed how it attracted people.
1257
01:03:03,660 --> 01:03:04,979
Because people didn't want
1258
01:03:04,980 --> 01:03:08,039
to necessarily just throw money at gaming.
1259
01:03:08,040 --> 01:03:10,109
Whatever residual cash they had,
1260
01:03:10,110 --> 01:03:12,059
they wanted to spend
on their own enjoyment.
1261
01:03:12,060 --> 01:03:15,929
And nightclubs for some
reason seemed to be something
1262
01:03:15,930 --> 01:03:17,699
that they were willing to spend money on.
1263
01:03:17,700 --> 01:03:19,019
Las Vegas can be kind of stiff,
1264
01:03:19,020 --> 01:03:20,939
they're not necessarily known
1265
01:03:20,940 --> 01:03:23,309
for embracing electronic music.
1266
01:03:23,310 --> 01:03:25,679
At that time, it was all hip hop.
1267
01:03:25,680 --> 01:03:27,389
I mean you were going to see Celine
1268
01:03:27,390 --> 01:03:29,939
or you were gonna go listen
to like mashup hip hop.
1269
01:03:29,940 --> 01:03:32,159
Electronic music for a while,
1270
01:03:32,160 --> 01:03:37,160
its home was essentially
Ibiza and London, Berlin.
1271
01:03:37,500 --> 01:03:41,133
Europeans never took this
market very seriously.
1272
01:03:43,290 --> 01:03:45,989
Paul Oakenfold
saw the potential in Las Vegas
1273
01:03:45,990 --> 01:03:47,609
for a DJ invasion.
1274
01:03:47,610 --> 01:03:51,869
In 2008, he brought Planet
Perfecto to Rain Nightclub.
1275
01:03:51,870 --> 01:03:53,339
And I stopped with the DJing
1276
01:03:53,340 --> 01:03:55,769
stopped writing on for my album
1277
01:03:55,770 --> 01:03:58,079
and realized I'd lost my balance
1278
01:03:58,080 --> 01:04:01,679
and had to get back to
finding the balance.
1279
01:04:01,680 --> 01:04:05,474
And finding my balance was
my residency in Las Vegas.
1280
01:04:16,110 --> 01:04:18,539
Every Saturday, I would go to one place,
1281
01:04:18,540 --> 01:04:19,919
play for three hours.
1282
01:04:19,920 --> 01:04:21,166
There was 5,000 people.
1283
01:04:21,167 --> 01:04:24,209
We had 50 performers.
1284
01:04:24,210 --> 01:04:27,929
Every hour, the music style would change,
1285
01:04:27,930 --> 01:04:29,399
start off very commercial
1286
01:04:29,400 --> 01:04:31,199
and it would go into more melodic,
1287
01:04:31,200 --> 01:04:32,849
then it would end on trance.
1288
01:04:32,850 --> 01:04:36,929
We would take you to this
planet that didn't exist.
1289
01:04:36,930 --> 01:04:41,309
And I would make special
tracks for scenes.
1290
01:04:41,310 --> 01:04:42,879
There was 12 screens behind me.
1291
01:04:42,880 --> 01:04:46,499
There was fire, there was artificial snow,
1292
01:04:46,500 --> 01:04:50,819
people trapezing and it
was electric grinders.
1293
01:04:50,820 --> 01:04:52,163
Yeah, it was good.
1294
01:05:08,877 --> 01:05:11,399
Oakenfold's residency at Rain, the first
1295
01:05:11,400 --> 01:05:14,729
of its kind in Las Vegas,
lasted for three years.
1296
01:05:14,730 --> 01:05:19,124
It opened the door for other
clubs to ride the EDM wave.
1297
01:05:26,058 --> 01:05:28,199
My dream was always to
go to Las Vegas, you know,
1298
01:05:28,200 --> 01:05:29,939
to be there as a resident.
1299
01:05:29,940 --> 01:05:32,819
And I've been in Ibiza for over 10 years
1300
01:05:32,820 --> 01:05:34,859
and I think in Ibiza I've done everything.
1301
01:05:34,860 --> 01:05:35,999
I've seen everything.
1302
01:05:36,000 --> 01:05:37,109
All of a sudden, Ibiza
1303
01:05:37,110 --> 01:05:38,549
couldn't buy the talent they wanted to
1304
01:05:38,550 --> 01:05:42,329
because nightclubs in Las
Vegas wanted the same talent.
1305
01:05:42,330 --> 01:05:44,849
It went from London and Ibiza to whoop,
1306
01:05:44,850 --> 01:05:47,396
I'm sorry you guys are no longer important
1307
01:05:47,397 --> 01:05:50,009
and don't really matter
much in this music.
1308
01:05:50,010 --> 01:05:52,379
It's now LA and Las Vegas.
1309
01:06:36,420 --> 01:06:40,409
What's been really a game
changer club has been Hakkasan.
1310
01:06:40,410 --> 01:06:44,489
In 2013, the MGM
Grand paid millions of dollars
1311
01:06:44,490 --> 01:06:46,799
to hire Tiësto, Calvin Harris
1312
01:06:46,800 --> 01:06:49,559
and Hardwell for its summer parties.
1313
01:06:49,560 --> 01:06:51,929
Neil came up to me, we
started this, building
1314
01:06:51,930 --> 01:06:56,909
a whole new club, the biggest
club in the world, fresh, new.
1315
01:06:56,910 --> 01:06:58,019
"I want you to be part of it.
1316
01:06:58,020 --> 01:06:59,669
"How do you want the DJ booth?
1317
01:06:59,670 --> 01:07:00,779
"How do you want the layout?
1318
01:07:00,780 --> 01:07:03,419
"and what can we do to make it your home?"
1319
01:07:03,420 --> 01:07:04,949
I don't wanna be in the
spotlight all the time
1320
01:07:04,950 --> 01:07:05,782
because the challenge
1321
01:07:05,783 --> 01:07:08,129
is that it's so bright
in the club already.
1322
01:07:08,130 --> 01:07:10,235
Sometimes, you have to
make it more darker.
1323
01:07:10,236 --> 01:07:12,185
♪ Like this, like that, yeah ♪
1324
01:07:20,495 --> 01:07:23,039
Our venue cost over
$100 million to build.
1325
01:07:23,040 --> 01:07:25,469
The money that's being
put into these new clubs
1326
01:07:25,470 --> 01:07:27,149
and these new nights
and these new concepts,
1327
01:07:27,150 --> 01:07:28,739
is astronomical.
1328
01:07:28,740 --> 01:07:31,139
And these guys don't care
about electronic music.
1329
01:07:31,140 --> 01:07:32,912
A lot of people have
talked about Hakkasan
1330
01:07:32,913 --> 01:07:35,276
and you know, we pay this and we paid that
1331
01:07:35,277 --> 01:07:38,402
and we overpaid for this
and we overpaid for that.
1332
01:07:38,403 --> 01:07:40,769
It's like spoiled
children in a sweet shop.
1333
01:07:40,770 --> 01:07:42,774
Stop. Right?
1334
01:07:42,775 --> 01:07:44,939
It's it's it's it's silly.
1335
01:07:44,940 --> 01:07:49,940
Until DJs wanna build $100 million venues.
1336
01:07:50,848 --> 01:07:53,494
I decide when it opens and when it closes.
1337
01:07:56,590 --> 01:07:59,009
You know what, I forgot mine.
1338
01:07:59,010 --> 01:08:00,603
Like you're in trouble.
1339
01:08:00,604 --> 01:08:01,436
Yeah, you're really in trouble.
1340
01:08:01,437 --> 01:08:02,772
You forgot your earplugs?
1341
01:08:02,773 --> 01:08:03,605
Yeah.
1342
01:08:03,606 --> 01:08:04,830
You're fucking in real trouble.
1343
01:08:04,831 --> 01:08:07,454
Well the good thing is I
never put monitor to that.
1344
01:08:11,797 --> 01:08:14,747
"Leo" By Norman Doray.]
1345
01:08:22,350 --> 01:08:23,309
Why I chose for Hakkasan
1346
01:08:23,310 --> 01:08:25,289
is because I really loved
the club in the first place
1347
01:08:25,290 --> 01:08:27,839
and they offered me my own
night with my own visuals
1348
01:08:27,840 --> 01:08:30,047
and like everything was like customized
1349
01:08:30,048 --> 01:08:30,880
the way I wanted to be.
1350
01:08:30,881 --> 01:08:31,713
That's Vegas.
1351
01:08:31,714 --> 01:08:32,546
Vegas is all about that.
1352
01:08:32,547 --> 01:08:33,959
Like you should give the people experience
1353
01:08:33,960 --> 01:08:36,410
and play, instead of playing
like a normal DJ gig.
1354
01:09:04,800 --> 01:09:06,539
What a lot of promoters
are saying is Vegas
1355
01:09:06,540 --> 01:09:08,849
is pushing everybody's fee up.
1356
01:09:08,850 --> 01:09:10,194
All I know is that Vegas
1357
01:09:10,195 --> 01:09:12,239
pays more than anywhere else in the world.
1358
01:09:12,240 --> 01:09:15,989
The grand opening of
Hakkasan, they had a customer
1359
01:09:15,990 --> 01:09:19,589
that spent $600,000 in just champagne.
1360
01:09:19,590 --> 01:09:20,789
One customer.
1361
01:09:20,790 --> 01:09:22,349
We're also one of
the few venues that has
1362
01:09:22,350 --> 01:09:24,209
what we call our Dynastie package.
1363
01:09:24,210 --> 01:09:27,599
A half a million dollar package
for some of our top clients.
1364
01:09:27,600 --> 01:09:29,429
And very quickly, we went from three
1365
01:09:29,430 --> 01:09:31,937
or four nightclubs to several.
1366
01:09:47,550 --> 01:09:49,859
Yeah, everything in
Vegas is a bubble, I guess.
1367
01:09:49,860 --> 01:09:52,799
There's tigers disappearing
on a show one day,
1368
01:09:52,800 --> 01:09:54,719
there's a girl singing about love
1369
01:09:54,720 --> 01:09:56,169
for four hours one day,
1370
01:09:56,170 --> 01:09:58,319
there's Tiësto and there's me
1371
01:09:58,320 --> 01:10:00,043
and Calvin Harris one day,
1372
01:10:00,044 --> 01:10:01,651
and there's P Diddy the other day.
1373
01:10:01,652 --> 01:10:03,611
So of course, it's a bubble.
1374
01:10:19,653 --> 01:10:21,693
It's a little bit silly at this point.
1375
01:10:22,740 --> 01:10:24,569
It's like dance music by numbers
1376
01:10:24,570 --> 01:10:26,999
or night clubbing by numbers.
1377
01:10:27,000 --> 01:10:30,599
Okay, here's the flashing
batons, here's the dancers,
1378
01:10:30,600 --> 01:10:32,819
here's the confetti, here's the cryo.
1379
01:10:32,820 --> 01:10:37,053
And it's like American excess on blast.
1380
01:10:45,180 --> 01:10:47,039
What happened in the UK
1381
01:10:47,040 --> 01:10:48,749
was that when the DJ fee started
1382
01:10:48,750 --> 01:10:51,933
to be very publicly known,
resentment started to kick in.
1383
01:10:54,605 --> 01:10:57,749
I mean, I can remember the
first year that I made $80,000.
1384
01:10:57,750 --> 01:11:02,099
I was like, "This is so much money.
1385
01:11:02,100 --> 01:11:04,769
"I cannot believe I'm going
to be able to do this.
1386
01:11:04,770 --> 01:11:07,079
"This is what I'm going to
be able to do as a career.
1387
01:11:07,080 --> 01:11:09,899
I'm gonna make records
and go out and play shows.
1388
01:11:09,900 --> 01:11:10,859
"That's what I'm gonna do."
1389
01:11:10,860 --> 01:11:13,114
It was like this watershed moment.
1390
01:11:18,180 --> 01:11:19,769
And it was huge for me.
1391
01:11:19,770 --> 01:11:24,029
I mean now, dude, I'm making
twice that tonight at the club.
1392
01:11:24,030 --> 01:11:24,863
As my fee.
1393
01:11:25,740 --> 01:11:27,989
It's like ridiculous, it's like.
1394
01:11:27,990 --> 01:11:29,459
The most I've ever paid a DJ
1395
01:11:29,460 --> 01:11:32,459
besides New Year's Eve,
obviously, is 200 [thousand].
1396
01:11:32,460 --> 01:11:35,429
The year that the DJ fee turning point
1397
01:11:35,430 --> 01:11:37,589
happened was 2009, 2010,
1398
01:11:37,590 --> 01:11:39,472
when the world was falling
apart, that's when DJs
1399
01:11:39,473 --> 01:11:42,089
decided to make big fees.
1400
01:11:42,090 --> 01:11:45,089
I would love to be paying
Tiësto 1,000 bucks.
1401
01:11:45,090 --> 01:11:46,049
It's not happening anymore.
1402
01:11:46,050 --> 01:11:47,939
That ship has sailed.
1403
01:11:47,940 --> 01:11:50,009
Forbes said
you guys made 25 million
1404
01:11:50,010 --> 01:11:51,719
as a group last year.
1405
01:11:51,720 --> 01:11:52,552
Is that true?
1406
01:11:52,553 --> 01:11:56,113
Did we? Where's the money?
1407
01:11:58,025 --> 01:12:01,040
Do we deserve
this kind of money? Umm...
1408
01:12:03,704 --> 01:12:05,119
If I didn't feel like I deserved
1409
01:12:05,120 --> 01:12:07,349
this money, I wouldn't take it.
1410
01:12:07,350 --> 01:12:08,849
I mean, there's been a lot of work
1411
01:12:08,850 --> 01:12:11,039
and effort that's gotten me to this point.
1412
01:12:11,040 --> 01:12:15,569
I've sacrificed, I don't
know, countless holidays,
1413
01:12:15,570 --> 01:12:19,203
birthdays, anniversaries,
you know.
1414
01:12:20,310 --> 01:12:23,396
Right now, it just seems
that the nightclubs
1415
01:12:23,397 --> 01:12:26,530
and the festivals, they
can't make them big enough.
1416
01:12:27,688 --> 01:12:28,888
Where are we?
1417
01:12:30,629 --> 01:12:33,207
The first stage when
you go...
1418
01:12:48,214 --> 01:12:50,147
I'm about to get painted.
1419
01:13:00,960 --> 01:13:02,974
Alright, only a few more nights
1420
01:13:02,975 --> 01:13:06,849
to make some memories here in 2014.
1421
01:13:06,850 --> 01:13:08,783
C'mon, Miami!
1422
01:13:26,136 --> 01:13:31,136
♪ The rain is falling down ♪
1423
01:13:32,982 --> 01:13:36,391
♪ Oh oh, oh ♪
1424
01:13:36,392 --> 01:13:40,916
♪ What a life ♪
1425
01:13:40,917 --> 01:13:44,011
♪ The rain is falling down ♪
1426
01:13:44,012 --> 01:13:51,129
♪ Falling down, falling down ♪
1427
01:13:51,130 --> 01:13:53,305
♪ Falling down ♪
1428
01:14:18,687 --> 01:14:23,368
Make some
noise for the one and only
1429
01:14:23,369 --> 01:14:25,518
Kas-kade!
1430
01:14:34,980 --> 01:14:39,157
Make some noise for your
Life in Color performers.
1431
01:14:47,210 --> 01:14:51,288
Good times, thank you
very much for having me.
1432
01:14:56,400 --> 01:14:58,439
People talk about it today, you know,
1433
01:14:58,440 --> 01:15:00,839
with all the paraphernalia
that goes on around DJs
1434
01:15:00,840 --> 01:15:03,239
and all the money involved
and the private jets.
1435
01:15:03,240 --> 01:15:05,609
People are like, you know,
these guys are like rock stars.
1436
01:15:05,610 --> 01:15:08,279
I think DJs are going past that point.
1437
01:15:08,280 --> 01:15:11,009
I still see rock stars traveling on buses
1438
01:15:11,010 --> 01:15:14,309
and DJs in different level now.
1439
01:15:14,310 --> 01:15:16,409
So we got a jet with Hardwell
1440
01:15:16,410 --> 01:15:18,389
'cause we were both coming
from the same place.
1441
01:15:18,390 --> 01:15:20,909
We had to go to another festival together
1442
01:15:20,910 --> 01:15:24,299
and then Robbert ended up playing the gig.
1443
01:15:24,300 --> 01:15:25,946
We played straight after him.
1444
01:15:25,947 --> 01:15:29,279
And he ended up getting a
chopper to the private jet
1445
01:15:29,280 --> 01:15:32,129
that was waiting there to
then go fly somewhere else.
1446
01:15:32,130 --> 01:15:32,962
It's insane.
1447
01:15:32,963 --> 01:15:34,529
So it is insane.
1448
01:15:34,530 --> 01:15:38,489
But the transfers and
the hotels, you know,
1449
01:15:38,490 --> 01:15:40,889
we do get treated a
little too well, I think.
1450
01:15:40,890 --> 01:15:41,816
yeah
1451
01:15:41,817 --> 01:15:43,409
But you know, we're not gonna say no
1452
01:15:43,410 --> 01:15:45,384
when they offer
to give us a jet.
1453
01:15:45,385 --> 01:15:46,218
yeah.
1454
01:15:55,320 --> 01:15:58,559
With EDM, it becomes a brand.
1455
01:15:58,560 --> 01:16:00,959
It's no longer just the music.
1456
01:16:00,960 --> 01:16:03,089
I mean, that's always gonna be the core,
1457
01:16:03,090 --> 01:16:04,799
but then from that you extend,
1458
01:16:04,800 --> 01:16:06,209
you extend to the merchandise.
1459
01:16:06,210 --> 01:16:09,396
We have Avicii ice cream,
we have everything Avicii.
1460
01:16:09,397 --> 01:16:11,129
You know, it's useful stuff.
1461
01:16:11,130 --> 01:16:13,889
It's flip flops, it's water
bottles, it's earphones,
1462
01:16:13,890 --> 01:16:15,809
things that you would buy normally.
1463
01:16:15,810 --> 01:16:18,809
And it's even better now
because it's Avicii branded.
1464
01:16:18,810 --> 01:16:19,942
That's pretty much it.
1465
01:16:19,943 --> 01:16:20,825
Wow.
1466
01:16:20,826 --> 01:16:24,846
Oh and Avicii condoms and
tattoos and sunglasses.
1467
01:16:32,040 --> 01:16:33,569
Some of the branding
that goes on right now.
1468
01:16:33,570 --> 01:16:36,359
It's almost becoming a
little bit clownesque.
1469
01:16:36,360 --> 01:16:38,759
It has nothing to do anymore with the core
1470
01:16:38,760 --> 01:16:40,889
of what we're doing, which
is great dance music.
1471
01:16:40,890 --> 01:16:45,480
It's not something that I find
myself doing eventually, no.
1472
01:16:45,481 --> 01:16:46,919
I just can't do it.
1473
01:16:46,920 --> 01:16:48,869
I come from a different era, I guess
1474
01:16:48,870 --> 01:16:53,199
and you know, there's a
limit to things for me. Yeah.
1475
01:17:06,276 --> 01:17:08,334
All you do really is just press play
1476
01:17:10,205 --> 01:17:11,489
and you know, pull in a show.
1477
01:17:11,490 --> 01:17:12,721
If you're a DJ, it's simple.
1478
01:17:12,722 --> 01:17:15,689
You could jump up on stage,
1479
01:17:15,690 --> 01:17:17,492
play Tiësto songs and no one would know
1480
01:17:17,493 --> 01:17:18,417
it's not Tiësto.
1481
01:17:18,418 --> 01:17:21,397
But I would say it is
cooler if they're mixing live.
1482
01:17:21,398 --> 01:17:22,649
But I'm not gonna just leave.
1483
01:17:22,650 --> 01:17:24,599
I'm gonna say, "Oh, you know what?
1484
01:17:24,600 --> 01:17:25,859
"They're not mixing live."
1485
01:17:25,860 --> 01:17:26,819
I still enjoy the music.
1486
01:17:26,820 --> 01:17:29,639
You know, I still have
the sound of the speakers.
1487
01:17:29,640 --> 01:17:30,779
You're not gonna get that in your car.
1488
01:17:30,780 --> 01:17:32,141
For sure.
1489
01:17:32,142 --> 01:17:33,119
So that's also something too,
1490
01:17:33,120 --> 01:17:37,003
to hear it live is like whoa.
1491
01:17:43,472 --> 01:17:45,329
Some people argue that
some of this software
1492
01:17:45,330 --> 01:17:47,069
that's come out, whether
it's Ableton or Traktor
1493
01:17:47,070 --> 01:17:49,499
or any of the products that
are out there, even Pioneer
1494
01:17:49,500 --> 01:17:51,749
that now sync your music for you,
1495
01:17:51,750 --> 01:17:53,729
that it's making lazier DJs.
1496
01:17:54,690 --> 01:17:57,599
And you do see some professional DJs
1497
01:17:57,600 --> 01:18:01,019
that actually are not
doing very much up there.
1498
01:18:01,020 --> 01:18:05,099
I remember seeing a very
popular pop EDM group
1499
01:18:05,100 --> 01:18:10,100
that was playing prerecorded
synced tracks at a concert.
1500
01:18:10,440 --> 01:18:13,199
And everybody that had
a visual point of seeing
1501
01:18:13,200 --> 01:18:14,879
what their players were doing knew
1502
01:18:14,880 --> 01:18:16,979
that nothing was in those players.
1503
01:18:16,980 --> 01:18:20,946
I think they're just
pressing play and looking busy.
1504
01:18:20,947 --> 01:18:22,079
Do you?
1505
01:18:22,080 --> 01:18:23,288
Yeah.
1506
01:18:25,569 --> 01:18:30,569
Davincii,
Davincii, Davincii, Davincii.
1507
01:18:46,440 --> 01:18:48,959
The guys that are trying to
confuse people, like, no, no,
1508
01:18:48,960 --> 01:18:51,239
I'm this guy who's just like pressing play
1509
01:18:51,240 --> 01:18:52,529
and standing up there cheerleading
1510
01:18:52,530 --> 01:18:54,773
in front of a prerecorded set.
1511
01:18:54,774 --> 01:18:56,519
A lot of those guys try and masquerade
1512
01:18:56,520 --> 01:19:00,479
as somebody who's really
doing this incredible thing.
1513
01:19:00,480 --> 01:19:03,433
And that's when it damages the scene
1514
01:19:08,350 --> 01:19:09,992
♪ Get turned up to death ♪
1515
01:19:09,993 --> 01:19:11,025
[electronic music
1516
01:19:15,253 --> 01:19:18,779
Technology has destroyed
the art of DJing.
1517
01:19:18,780 --> 01:19:20,789
I mean, let's be honest.
1518
01:19:20,790 --> 01:19:22,589
What do you actually need to do now?
1519
01:19:22,590 --> 01:19:24,719
Everything's done for you.
1520
01:19:24,720 --> 01:19:26,159
Where's the art?
1521
01:19:26,160 --> 01:19:27,749
But hey, that's the way it is.
1522
01:19:27,750 --> 01:19:31,319
And it's very important
to embrace technology.
1523
01:19:31,320 --> 01:19:32,152
It really is.
1524
01:19:32,153 --> 01:19:37,153
But as an art form in
terms of DJing, it's gone.
1525
01:19:37,380 --> 01:19:40,709
You can do tricks, you
can move things around.
1526
01:19:40,710 --> 01:19:45,209
But that feeling of going
through records, of playing live
1527
01:19:45,210 --> 01:19:48,016
of it being very difficult
to keep everything in time
1528
01:19:48,017 --> 01:19:50,339
'cause the drums are not locked.
1529
01:19:50,340 --> 01:19:52,559
And moving things around
1530
01:19:52,560 --> 01:19:55,559
and building the
arrangement, the structure
1531
01:19:55,560 --> 01:19:58,529
and then going to CDs and
looking through your wallet.
1532
01:19:58,530 --> 01:19:59,429
All that's gone.
1533
01:19:59,430 --> 01:20:01,859
It's just literally you scroll,
1534
01:20:01,860 --> 01:20:04,012
you find your track, you can quantize it,
1535
01:20:04,013 --> 01:20:05,909
you can just sync it in.
1536
01:20:05,910 --> 01:20:07,919
It's locked. You press play.
1537
01:20:07,920 --> 01:20:10,439
I think the opposite. Or
you have more opportunities
1538
01:20:10,440 --> 01:20:11,579
than ever before.
1539
01:20:11,580 --> 01:20:13,199
You can loop real time. If you want
1540
01:20:13,200 --> 01:20:15,029
you can play like eight
records at the same time
1541
01:20:15,030 --> 01:20:16,409
like synced and stuff.
1542
01:20:16,410 --> 01:20:18,389
You can just use drum loops everywhere
1543
01:20:18,390 --> 01:20:20,456
with all the effects like
the delays, the reverbs.
1544
01:20:20,457 --> 01:20:23,009
You can actually produce a whole new song
1545
01:20:23,010 --> 01:20:24,839
just while you're DJing.
1546
01:20:24,840 --> 01:20:28,769
The technology hasn't
killed the art of DJing.
1547
01:20:28,770 --> 01:20:31,079
Some of the people in
the other generations
1548
01:20:31,080 --> 01:20:32,969
they couldn't keep up
because they wasn't that good
1549
01:20:32,970 --> 01:20:35,149
on the music programs.
1550
01:20:35,150 --> 01:20:38,380
The art of DJing, you can never do that
1551
01:20:39,300 --> 01:20:43,019
on a festival with 55,000 people.
1552
01:20:43,020 --> 01:20:45,179
It's too big. When you're on a lineup
1553
01:20:45,180 --> 01:20:50,180
with 15 other mega acts that's
been preparing for this show.
1554
01:20:50,310 --> 01:20:52,079
It's like the Olympic
Games, you know what I mean?
1555
01:20:52,080 --> 01:20:55,949
You cannot go to Olympic
Games and just wing it.
1556
01:20:55,950 --> 01:20:58,349
I don't see the
difference, me personally,
1557
01:20:58,350 --> 01:21:02,339
between a DJ giving a show,
embracing the audience
1558
01:21:02,340 --> 01:21:04,919
and Britney Spears lip
syncing at a concert.
1559
01:21:04,920 --> 01:21:07,139
I think they're the same in many respects.
1560
01:21:07,140 --> 01:21:10,660
I think the customer wants to see that.
1561
01:21:10,661 --> 01:21:13,807
When I saw Dillon
Francis at EDC in Orlando,
1562
01:21:13,808 --> 01:21:15,419
there was a couple times
where he like messed up
1563
01:21:15,420 --> 01:21:16,744
and he's like, "Sorry guys.
1564
01:21:16,745 --> 01:21:18,960
"Like that's what happens
when you're a real DJ."
1565
01:21:18,961 --> 01:21:20,652
You know, and I thought
it was really cool,
1566
01:21:20,653 --> 01:21:22,446
seeing him kind of mess
up and be real like that.
1567
01:21:22,447 --> 01:21:23,549
I thought it was awesome.
1568
01:21:23,550 --> 01:21:25,049
Yeah, the best always mess up.
1569
01:21:25,050 --> 01:21:26,609
Yeah, last night Tiësto did like
1570
01:21:26,610 --> 01:21:27,779
for like, just like a second.
1571
01:21:27,780 --> 01:21:29,909
I mean, it does show that
he was actually like-
1572
01:21:29,910 --> 01:21:30,742
Human?
1573
01:21:30,743 --> 01:21:31,575
Yeah, yeah.
1574
01:21:31,576 --> 01:21:33,250
That they're actually human.
1575
01:21:33,251 --> 01:21:35,099
Listen, it's easier
1576
01:21:35,100 --> 01:21:37,709
to write and produce a
song than it's ever been.
1577
01:21:37,710 --> 01:21:42,693
The accessibility of what
it takes to make a song is,
1578
01:21:43,620 --> 01:21:46,469
like, it used to be up here. 808, 909.
1579
01:21:46,470 --> 01:21:48,839
You have to used to buy these analog gear.
1580
01:21:48,840 --> 01:21:49,829
Now, it's like cool.
1581
01:21:49,830 --> 01:21:51,989
You pop open your new laptop
1582
01:21:51,990 --> 01:21:55,049
and it comes with some kind
of music-making program.
1583
01:21:55,050 --> 01:21:58,623
There's some kid in Amsterdam
right now that's making a hit.
1584
01:22:07,680 --> 01:22:09,659
As Hardwell prepared
1585
01:22:09,660 --> 01:22:10,850
to headline TomorrowWorld,
1586
01:22:10,851 --> 01:22:13,469
the stakes were high
for SFX Entertainment.
1587
01:22:13,470 --> 01:22:15,599
The company's stock price was tanking.
1588
01:22:15,600 --> 01:22:18,569
Sillerman's big gamble was
on the verge of failure
1589
01:22:18,570 --> 01:22:21,149
and a steady rain was about
to make it a tough night
1590
01:22:21,150 --> 01:22:23,557
for the Dutch superstar, and for EDM.
1591
01:22:24,891 --> 01:22:26,099
I never prepare my complete set.
1592
01:22:26,100 --> 01:22:28,439
I just select a couple of tracks.
1593
01:22:28,440 --> 01:22:31,316
For example, for today,
I have like 2 1/2 hours
1594
01:22:31,317 --> 01:22:33,269
but I only play like
an hour and 15 minutes.
1595
01:22:33,270 --> 01:22:37,649
So it's gonna play a couple of
tracks at the festival itself
1596
01:22:37,650 --> 01:22:39,179
that's the moment I decide
1597
01:22:39,180 --> 01:22:41,584
which tracks I'm actually gonna play live.
1598
01:22:41,585 --> 01:22:44,585
eerie topline]
1599
01:22:47,790 --> 01:22:51,400
They're saying it's the rain.
1600
01:22:51,401 --> 01:22:52,233
What do you mean?
1601
01:22:52,234 --> 01:22:53,066
Is it raining?
1602
01:22:53,067 --> 01:22:54,059
It's raining
a little bit outside,
1603
01:22:54,060 --> 01:22:56,549
but they said that the weather's
really bad at the venue.
1604
01:22:56,550 --> 01:23:01,550
So a lot of the SUVs that they
had and vans got stuck inside
1605
01:23:01,560 --> 01:23:02,969
or they broke down at the venue.
1606
01:23:02,970 --> 01:23:04,319
So they lost vehicles.
1607
01:23:04,320 --> 01:23:06,689
Are they expecting
more rain for tonight?
1608
01:23:06,690 --> 01:23:08,784
You're pretty lucky
when it comes to that.
1609
01:23:08,785 --> 01:23:09,617
I know.
1610
01:23:09,618 --> 01:23:12,075
- You're pretty lucky.
- Don't jinx it.
1611
01:23:26,736 --> 01:23:28,093
A lot of new kids on the block now,
1612
01:23:28,094 --> 01:23:29,584
if you try to book them,
1613
01:23:29,585 --> 01:23:31,859
they only can play 60 minutes.
1614
01:23:31,860 --> 01:23:33,569
They're not gonna play five minutes longer
1615
01:23:33,570 --> 01:23:34,649
'cause they don't have enough music.
1616
01:23:34,650 --> 01:23:37,259
I think that's completely
against the DJ culture.
1617
01:23:37,260 --> 01:23:38,909
Listen, there's a
lot of jokers out there
1618
01:23:38,910 --> 01:23:41,399
that are making millions
and millions of dollars
1619
01:23:41,400 --> 01:23:44,339
that are really just that, they're clowns.
1620
01:23:44,340 --> 01:23:45,749
But I can't hate on that
1621
01:23:45,750 --> 01:23:47,999
'cause they wanna go and get money.
1622
01:23:48,000 --> 01:23:48,832
I'm like, whatever.
1623
01:23:48,833 --> 01:23:50,039
That dude's got some hustle,
1624
01:23:50,040 --> 01:23:51,569
he's trying to make a living.
1625
01:23:51,570 --> 01:23:52,859
Whatever, man.
1626
01:23:52,860 --> 01:23:54,719
I only hate on it when
they start encroaching
1627
01:23:54,720 --> 01:23:55,559
on my territory.
1628
01:23:55,560 --> 01:23:57,389
It's like, there's like a lane.
1629
01:23:57,390 --> 01:23:59,129
There's a big gutter in between
1630
01:23:59,130 --> 01:24:01,383
where my space and your space.
1631
01:24:02,220 --> 01:24:03,479
I only get mad when they try
1632
01:24:03,480 --> 01:24:07,379
and you know, move into my world.
1633
01:24:07,380 --> 01:24:09,389
That's when I'm like, "Okay, cool.
1634
01:24:09,390 --> 01:24:10,439
"The charade's off."
1635
01:24:10,440 --> 01:24:13,139
Now this style of music is here to stay,
1636
01:24:13,140 --> 01:24:17,669
but if all the big DJs get paid $300,000
1637
01:24:17,670 --> 01:24:21,299
to play the same 20 tracks,
it's not gonna stay relevant.
1638
01:24:21,300 --> 01:24:24,899
We need to make sure that
it's not just about the show,
1639
01:24:24,900 --> 01:24:26,669
but it also stays about the music.
1640
01:24:26,670 --> 01:24:28,769
To see anything diminished,
1641
01:24:28,770 --> 01:24:31,139
it becomes a little bit sad
1642
01:24:31,140 --> 01:24:33,539
because I know the
importance of that craft
1643
01:24:33,540 --> 01:24:36,569
as somebody who's taken a
lifetime to master that.
1644
01:24:36,570 --> 01:24:38,819
I've been to countless
shows where I've seen guys
1645
01:24:38,820 --> 01:24:40,259
where my mind's just been blown
1646
01:24:40,260 --> 01:24:42,839
and it's like, man, if we miss that
1647
01:24:42,840 --> 01:24:44,519
and we're just onto like guys standing
1648
01:24:44,520 --> 01:24:48,177
and playing the radio
hits, that's kinda boring.
1649
01:24:48,178 --> 01:24:49,282
You know?
1650
01:24:49,283 --> 01:24:51,431
Like, is that really where we're at? Uhh
1651
01:24:51,432 --> 01:24:54,839
Of course, we press
play, it's a CD player,
1652
01:24:54,840 --> 01:24:57,449
of course, we sit home
1653
01:24:57,450 --> 01:25:01,469
and prepare, give the show
to our lighting and designers
1654
01:25:01,470 --> 01:25:04,349
and the visual guy to keep the show tight.
1655
01:25:04,350 --> 01:25:06,179
But we also do a lot of things.
1656
01:25:06,180 --> 01:25:07,859
We perform, we speak to the crowd,
1657
01:25:07,860 --> 01:25:10,529
we filter it down music when we need to.
1658
01:25:10,530 --> 01:25:12,779
And if we don't, they complain.
1659
01:25:12,780 --> 01:25:16,529
Ah, he wasn't prepared
or the set was not good.
1660
01:25:16,530 --> 01:25:17,969
That's the mind fuck for people
1661
01:25:17,970 --> 01:25:20,549
because they're like, "But you are a DJ."
1662
01:25:20,550 --> 01:25:22,872
No, but now we're not DJs anymore.
1663
01:25:22,873 --> 01:25:24,073
We're rock stars.
1664
01:25:54,120 --> 01:25:58,089
Who knows how long anyone
gets a chance to do this, right?
1665
01:25:58,090 --> 01:25:59,699
What's the lifespan?
1666
01:25:59,700 --> 01:26:01,409
How many years have we been talking about
1667
01:26:01,410 --> 01:26:04,019
is this the year that
the bubble's gonna burst?
1668
01:26:04,020 --> 01:26:05,489
I don't think it's going to,
1669
01:26:05,490 --> 01:26:08,099
but you know, people in the
industry continue to say,
1670
01:26:08,100 --> 01:26:11,217
is this gonna go away?
1671
01:26:33,415 --> 01:26:36,331
It's Swedish House
Mafia for life, this time.
1672
01:26:48,876 --> 01:26:51,659
If the EDM bubble did [mimics popping],
1673
01:26:51,660 --> 01:26:53,729
then all of a sudden,
this whole house of cards
1674
01:26:53,730 --> 01:26:55,769
would fall down around Vegas and Miami
1675
01:26:55,770 --> 01:26:57,749
and all the really big things of it.
1676
01:26:57,750 --> 01:26:59,639
But, I've been around long enough
1677
01:26:59,640 --> 01:27:01,319
to see that happen a few times.
1678
01:27:01,320 --> 01:27:03,501
And what happens is we
just go back underground.
1679
01:27:18,768 --> 01:27:21,218
♪ Welcome, the night ♪
1680
01:28:14,895 --> 01:28:18,990
♪ Welcome, the night ♪
1681
01:28:24,141 --> 01:28:27,924
If you're with me, can I
get some energy, Tomorrowland?
1682
01:28:40,175 --> 01:28:42,190
♪ Welcome ♪
1683
01:29:09,573 --> 01:29:11,519
I am just waiting for
the bubble to burst.
1684
01:29:11,520 --> 01:29:13,570
And then I'll be like,
that was fun.
1685
01:29:15,540 --> 01:29:18,818
Time to have babies now.
1686
01:29:28,819 --> 01:29:33,804
Every year, we come back
to this amazing crowd.
1687
01:29:35,761 --> 01:29:37,785
I look into star signs sometimes.
1688
01:29:37,786 --> 01:29:41,909
I notice when, I'm a Capricorn
and born January 17th,
1689
01:29:41,910 --> 01:29:44,999
but a lot of superstars DJs are born
1690
01:29:45,000 --> 01:29:47,399
in the Capricorn star sign.
1691
01:29:47,400 --> 01:29:51,559
deadmau5, Skrillex,
Hardwell, Nicky Romero,
1692
01:29:51,560 --> 01:29:54,569
Armin van Buuren, me, Calvin Harris.
1693
01:29:54,570 --> 01:29:57,629
We're all born between 20th of
December and 20th of January.
1694
01:29:57,630 --> 01:29:59,789
There must be something with the star sign
1695
01:29:59,790 --> 01:30:01,979
that all those guys are Capricorns.
1696
01:30:01,980 --> 01:30:03,294
I'm 40 years old.
1697
01:30:03,295 --> 01:30:04,649
I have no kids.
1698
01:30:04,650 --> 01:30:05,549
I'm dying for a kid.
1699
01:30:05,550 --> 01:30:06,719
So if you know anyone that would like
1700
01:30:06,720 --> 01:30:08,759
to have a kid with me, I would love that.
1701
01:30:08,760 --> 01:30:09,592
I have two dogs.
1702
01:30:09,593 --> 01:30:11,325
I have a one-eyed cat
1703
01:30:11,326 --> 01:30:13,724
and I'm very lonely.
1704
01:30:23,335 --> 01:30:24,419
You should be sweaty after.
1705
01:30:24,420 --> 01:30:25,252
That's right.
1706
01:30:25,253 --> 01:30:26,849
If you don't, then you're
just pressing the button.
1707
01:30:26,850 --> 01:30:28,300
That's right, I'll be
very sweaty [crew laughs].
1708
01:30:29,460 --> 01:30:33,209
These are all the
places where we was going
1709
01:30:33,210 --> 01:30:35,189
to put lorries and carts
1710
01:30:35,190 --> 01:30:39,659
and whatever to stop another invasion.
1711
01:30:39,660 --> 01:30:42,963
We kept this just in case they
had an anniversary.
1712
01:30:46,560 --> 01:30:49,049
We're wearing bum bags,
which are very much in fashion.
1713
01:30:49,050 --> 01:30:50,807
Five pound TK Max, waterproof.
1714
01:30:50,808 --> 01:30:52,740
It's versatile, you can spin around.
1715
01:30:52,741 --> 01:30:55,107
And we're gonna show
you, two hands to party.
1716
01:30:55,108 --> 01:30:56,727
We're gonna show you the bum bag move.
1717
01:30:56,728 --> 01:30:58,069
Ready? One
1718
01:31:01,877 --> 01:31:02,710
Yep.
125882
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