Original subtitles

♪ I got all these flowers for me ♪

-♪ 'Cause me, myself and I are the team ♪ -♪ Are the team ♪

Hi, guys. I am back at Jardim.

I'm with the one and only Ryan.

Today's a really big day. We have a lot of second showings.

He is here to help me make little flower arrangements

to give to all of our buyers who are coming today.

-Jardim means garden. -Yes.

-So we wanna do glam garden clippings. -Mm-hmm!

The Jardim launch party was such a success,

and now I am booked up to my eyeballs with showings.

-Gonna get a bunch of different chops. -Yeah.

Chloe, take it away. Whatever speaks to you.

-Okay, bada-bing, bada-boom. -Put it together. The randomer the better.

So cute! Look, guys. What a fun little gift to give people.

I already have one offer on the table,

and I'm hoping to add to that number today.

Sold! All right. Wish us luck, guys.

-It's gonna be a big one. Mwah! -That bouquet is worth 20 million.

- Hello! - What's up?

- How are you, Chloe? - Hi, boy.

- Hi. Hi! - Hi! So good to see you again.

I am stacking these appointments so close together.

- Hello! - Hey, there.

-How's it going? -Welcome back to Jardim.

I want one to be coming in when one is finishing.

Hey, Chloe. Have another buyer for you.

I want people to feel the competition,

that this is a hot commodity,

and if they want this property,

they are gonna need to move quickly.

- This is Nikki. - Hi.

-Nice to meet you. -So nice!

- This is Chloe. - Hi!

-I have little bouquets for you both. -This is so sweet.

- Because we are at the Jardim penthouse. - Ah!

-Lovely, thank you. -It means "garden" in Portuguese.

- Hello! - Chloe!

- And welcome to Jardim. - What's up, girl?

- Fancy seeing you here. - How you doin'?

Well, well, well. Look what the cat dragged in.

This is Scott.

-Hi, Scott. Nice to meet you. -And you.

-Welcome to Jardim. -Thanks.

We wanted to give you a little bit of our garden.

- As we take a tour of the property. - I love it.

- It matches your purple. - It matches.

- Sweet. - It's how it's done.

- Oh, okay. - Yeah.

I mean, I could use a gimmick. I could use a gimmick or two.

I'm not… I'm not beyond that.

But for her to, like, trash my plant

and then drop some bouquet of flowers on me, it's like, okay…

Yeah, let's just copy and pretend like you're better.

-Scott is my partner from Miami. -Oh, amazing.

- Yeah. - We have a mutual client.

He's one of the top YouTubers in the world.

- Okay. - Scotty just did a deal with him.

-A condominium just like this in Miami. -Yeah.

- Oh! - 10,000 square feet.

-They just closed it. -Yeah.

-So now he has an appetite for more. -Yeah.

So now we have to get him a New York equivalent.

- Exactly. - I love that for all of us.

- Let me show you this immaculate place. - Let's do it.

♪ Snap, snap, take a picture ♪

♪ Quit starin', 'cause it lasts longer ♪

♪ Snap, snap, take a picture ♪

-♪ Felt cute, but I might delete ♪ -♪ Yeah ♪

So you are looking at just over 4,500 interior.

- Interior, okay. - With another 4,600 exterior.

- The ceiling's quite high. - 12-foot ceilings.

And you have all these sliding glass doors that open all the way out.

-To give that indoor-outdoor feel. -Yeah.

- The light is incredible. - The sun is great.

- It's so good! - Yeah, it's next level.

Here we have the eat-in kitchen.

You have terrazzo throughout, stainless steel.

- Look at this Hudson Yards view. - Shopping--

- Look how gorgeous this view is. - It's amazing.

All right, into our primary.

- Amazing. - What do you think of the space?

Not massive.

But you do have the ability

to open the sliding glass curtain walls all the way,

which gives you the illusion of more space.

This could be his little studio.

-So it'd be great for him to film. -Yeah, he could do that as a backdrop.

- Ready? Hang on. - The sound is always the problem.

-Like, where-- -These doors are fireproof and soundproof.

- What? - Yeah.

Can you stay in here and scream? I'll show him how quiet it is.

- Okay. - Okay, come here.

- We're gonna test it. - Give it your best scream.

I'm the best YouTuber in the entire world!

In West Chelsea!

Can you guys hear me?

- Really good. - Screaming?

- Really loud. - Your loudest scream?

- No, it works. - It works.

It's perfect for Nile's girlfriend when she wants to escape,

which I'm sure is often.

Anyways, let's go upstairs!

- This is what I was telling you. - I know.

- Know what the killer part is? - What?

He always told me that he wanted a hot tub,

but this is a pool.

What do you think?

- I think it's Miami in New York. - I really do.

- Right? - 100%.

Honestly, I hope Nile has a buyer.

I don't care who brings the buyer,

as long as they give me $20 million for this place.

- What do you think? - Let's go downstairs.

Walk the neighborhood.

-Let's do that. -Take a couple of videos, then call him.

- Let's. - Get back to me quick.

-Okay. -Nile, I know you can do this.

If you're working with him, I believe in you too.

-Get it done. -I like it.

Time is of the essence.

- How's it goin'? - Good. Just got back from Europe.

-Where did you go? -London, England, uh, Spain, and France.

- Hi, Savannah. - Hi!

-How are you? -What's up?

- Did you hear the latest? - Hear what?

- Maggie Wu left. - The company?

-Wait, did she really? -Yeah?

- Wow. - Wow!

- So, wait. Oh my God. Really? - Yeah.

Yeah.

There's been a lot of rumblings around the office

about other firms trying to poach agents.

But Maggie Wu?

If someone lured Maggie away, that's kind of a big deal.

Hello.

So… we have a few hot topics.

I mean, like, where do we even… where do we even start?

I feel like we're in an… inflection point, you know?

I feel like I'm… like, under assault.

- Okay. We are not in a crisis. - It feels like a crisis.

-No, I know it does. -I can't sleep.

I found Maggie Wu as a solo agent.

And I went to her, and I said,

"If you follow my guidance,

you're gonna build a team, break 100 million in sales,

and you're gonna win awards."

And that's exactly what she's done.

And, all of a sudden, she said, "I'm gonna leave."

"And I'm gonna do press and make it public."

She took her whole team with her.

We have one article poppin' up today.

It's not our favorite. But it's there.

The minute someone decides to leave and go elsewhere, then agents say, "Huh."

"She left. Maybe I should think about leaving."

Or "I wonder how much they paid her. Maybe I can go get some of that money."

I totally get it. It's part of the game. But it doesn't mean I have to like it.

I don't know her business.

I know we're a new company. We're having new systems implemented.

It can be a lot that's changing.

But I think that she may have made the wrong decision, genuinely.

Especially as it's a new company.

And, as you all know, the amount of people,

when I say, "I'm at SERHANT.," they're like, "What?"

I'm like, "I was at Corcoran five years." They're like, "Oh, I've heard of that."

So we're trying to build the reputation of the company.

And then, Chloe is fighting at an event for a massive building.

-Agents from other companies… -Are there.

-It affects all of our reputations. -Talking about "messy SERHANT. agents."

-She fought with you at Jade's. -Okay, fair enough.

- We get branded. - True.

When that gets out, it does affect all of us.

If it started affecting my business because of how agents are behaving…

- It's definitely something I'd consider. - Sure.

It takes so long to build up reputation, and it can be destroyed in a heartbeat.

Reputation is all we have in this industry,

especially as women in this business.

We spent years building that up.

If we're associated with a company

where agents are fighting at top developer events,

there are podcasts going out

destroying the integrity of some of the other agents that also work there,

like, I… I understand.

-I just don't want Maggie's departure… -Uh-huh.

…to be, like, a watershed moment.

Now that we've been successful and we move fast

and I've obviously been loud about it,

now there's a target.

And now we have these huge competitors who are saying, "This is real."

- "We're going to kill him." - Mm-hmm.

So now, they're gonna start coming after our agents,

start coming after me, start coming after our listings.

And I get it, right? All is fair in war and real estate.

Stay positive and stay with our vision.

Do you know these other CEOs that I now compete with?

-They're all on boats. -I know. I know.

-They're not in an office. I know. -They're not in New York.

-I know. -They're not in a suit, going through it.

-Like, I… I care. -I know.

You are not gonna convince me this is a crisis.

-This is not the battle. It's one team. -It'll be all over everyone's phone.

And what are we doing to counteract this and preempt this?

Let's go on the offensive. Let's go on the counterattack.

I wanna make sure we now start really showing people

why all these teams are being so successful.

-Uh-huh. -Why they're doubling their sales.

-Send a statement to The Real Deal. -I'll send a quote.

Then I wanna go on the attack.

I wanna make sure that we have a significant plan

for counter-press that goes out where there is a drumbeat.

Where people know what we're doing.

-Yeah. -Where we're coming.

-You can't catch us, so don't even try. -Okay.

Then I wanna go after everybody.

- Trish! - Hello.

Hi. Look at you, working with a cocktail!

-Oh my gosh. -Yes! You look so cute and summery.

- Thank you. You look so cute. - Hi!

I just came from, like, three pitches.

I was surprised that Maggie left 'cause I saw her as another superstar.

-How'd it go? -Pretty good, I think.

I'm like, "Well, why are you leaving? We're both favorites."

And I know the benefits of being a favorite.

I would never admit to being a favorite, but I'm a favorite.

I get it. Like, I'm a favorite.

One is, like, one of those long-term ones.

The other one, we'll have an off-market next week.

So I'll send you that, since you have clients.

Amazing. Oh the shade, it starts so early!

People were just gossipy about it.

But we're still in the same business. We'll do deals together.

- You wanted to have lunch before you left. - Yes.

- Then you were just gone. - I know. I feel so bad.

-I wish I could've told you beforehand. -Yes!

Has Ryan reached out at all since?

- He did. Yeah. He did. Yeah. - Okay.

I don't have to tell you that you were a big loss.

-Yeah. -What he wasn't saying that I heard was…

"I'm not losing any other heavy hitters. Understand that."

Yeah.

I just wanted to hear it from the horse's mouth.

If someone like you leaves, people look at me like, "What's your next step?"

The word on the street was that you left

because, you know, you weren't getting the favorite treatment anymore.

- And there were new people coming onboard. - Yeah.

I didn't think that was it. I figured there was more to it.

People are going to talk. I can't stop them from talking.

But the truth of the matter is… there are favorites.

-Mm-hmm. -I… am, was, one of them.

But, you know, favoritism comes with something, right?

I did not want people to associate "She's a favorite, therefore she's fed."

-Mmm! -It's not because of Ryan.

- No. - I do adore him. He's a great mentor.

- Yeah. - But my success is my own.

I honestly don't know why Maggie cares what any of these people think.

Ryan gives business to people he knows are gonna close. Period.

Ryan can hand me a $30 million building today.

- Yeah. - The talent is in closing it.

Right.

You have to ask for it when you deserve it.

What I don't like is if people ask for, let's say, a $10 million deal,

and then the… the most they've ever closed is a rental.

- Right. Right. - Then I'm like… "What?"

That is the audacity of, like, so many people…

-Definitely. -So many people at the brokerage, yeah.

I don't know. I always feel like, because…

because he works at the pace he works at and has the results that he has,

he just sees that in everybody else.

And I'm like, "That's not accurate."

-Yeah. -But his belief and hope is it's true.

- Yeah. - It can kind of be, you know, a blinder.

Word on the block is

they're also coming after you.

Do you think you would ever… leave SERHANT., come where I am?

I would leave anything and anyone always, yes.

- Wow. - Absolutely.

-But I'm happy. -Love it.

You know? Like I would… I wouldn't say no.

I'm just not… I just don't believe in anything forever, honestly.

Yeah.

♪ 'Cause you know they take control Of every single thing ♪

♪ I gotta show some teeth ♪

♪ If they cross me, all right, you'll see Regret it ♪

♪ Fight for what I believe ♪

♪ Oh, oh, oh, oh, oh ♪

♪ You've gotta wear your robe, show it ♪

♪ I've gotta let them know ♪

♪ Oh, oh, oh, oh, oh ♪

- Hello? - Hello!

-How are you, Jonathan? -How are you doing?

I'll shake your hand.

-Thank you for having me. -How are you?

-Um, is your client coming? -My client is not coming.

I'm here to make decisions on his behalf.

-Oh, I wish you'd told me. -So…

He doesn't need to see it. He's that kind of client, a billionaire.

-I've known him years. -You think a FaceTime would work?

-Or are you gonna do videos? -He doesn't even need it.

Uh, he trusts me enough.

-Oh no. -Yeah.

It's someone I've been working with a long time.

And, you know, we're seeing a lot of different places.

He's out of town. I'm gonna preview these different places.

He trusts me completely.

Um, I once actually chaperoned his daughter to school.

Yeah.

- I'm very protective of our developers. - Sure.

-Sure, yeah, as you should be. -Um…

We go over everybody who's been in this unit.

Yeah.

So like today, when there's no client, it's a little bit difficult.

He's more than vetted. Like, yeah, more than… more than good.

You would ask… If I give you his name, you would know, and that'd be fine.

- Okay. - So, yeah.

-But, um… I'll take a detailed video. -Okay.

So, um… yeah, let's see it. Let's see… let's see everything else.

♪ Oh, when they tease my shine I move on… ♪

So at 277 5th Avenue, this penthouse is where you wanna be.

4,520 square foot interior.

You don't see a single column, which is amazing.

This is the great room.

It has almost 14-foot ceilings.

It's 53 feet across.

- Um… - It's a great room.

♪ Bad boy back in town… ♪

Take a look

from this 75-foot wide loggia.

We have the icon of New York City

right in front of you.

Who can't love this view?

Yeah. No, that's true.

- This is river to river, -Yeah.

So you can see the Hudson, you can see the East River.

It's complete.

It's a shame that it's a little foggy today.

-Okay. Let's head into the kitchen. -Yep.

-You got the… Okay. -Sure. I'll be the gentleman.

You can see how heavy that door is and how insulated.

There's no noise coming in, which is fantastic.

Beautiful kitchen.

We have oak cabinetry with satin metal trim,

and then the hood that vents out.

And we have a really nice Calacatta Sacchelli marble slab.

- And backsplash. - One piece?

This is a huge, heavy waterfall piece of marble.

-So let's-- -Is this a garbage disposal?

Yes.

Not bad. Not bad at all. Not bad at all.

This is a four bedroom, four and a half bath.

All of the four bedrooms have each its own en suite bath.

That closet is 120 square feet.

- Very rare. - Yeah.

Let's check out the primary suite.

It must be able to fit a California king bed,

which I see this is not.

A California king would be more stretched out.

- A little bit. - Yeah, it'd be, like, where that lamp is.

It would fit in comfortably.

And if you look out here, you have a Jacuzzi.

In the middle of NoMad.

- On a terrace on the 54th floor. - Yeah.

So to us, that's very great, but to him, you know, to him, it's…

It's, uh… I'm trying to impress my client, right?

- And this is a billionaire guy. - This is impressive!

The Jacuzzi is, you know… I don't know, 100,000.

He… he has watches that are five times that.

-Um… -You don't think he would enjoy this?

- I mean, I'm sure he would enjoy it. - Yeah.

Um, but it's not… it's not the dealbreaker to him, right?

Um, I'm trying to just… Uh, I would love to do a deal with you.

-Yeah. -It's not that, you know?

I'm trying to think on how we can do it.

I… I just need them here live.

- I know, I know. - And yeah, we can talk, you know?

It's a hot tub. Like…

A billionaire is not gonna care about a hot tub.

I… I think that's pretty obvious. But, I mean, to each their own.

Different strokes for different folks, as they say.

I noticed this little thing.

This little…

Yeah, it's a 3D viewer of the building.

This is phenomenal.

I need one of these.

Imagine sending this out as a mailer to individuals.

- Just you as an agent. - Yeah.

"Hey, my name is Jonathan Normolle."

"With SERHANT., next-gen agent."

I need to just send these out to people.

- Okay, come on, Jonathan. - Excuse me. Yeah.

- I'm busy! - Okay.

So now that you've seen this,

how do you feel about the space for your client?

Uh, I'm not gonna be one of those agents that tells you they're gonna buy it.

-I don't know. I'll see what they say. -Yeah.

I'll have a talk with them. Not now because they're traveling.

- Okay. - But, um…

Now that I'm here and I'm seeing this, I have another guy.

This is a celebrity guy, rapper guy.

-Okay. -I won't say his name.

But this could actually be perfect for him as well.

Okay.

So we'll set appointments, but please send me over some info.

-And we'll do some deals. -We'll stay in the SERHANT. fam.

-Thank you. It was a pleasure. -All right, Jonathan. Thanks.

♪ Clap your hands Don't clap your hands ♪

♪ Just clap, clap, clap Don't clap your hands… ♪

-Hey, Jonathan. It's Ryan. -What's up?

Super important, also awesome news.

I think I've got a buyer for 60 Greene Street.

We have an offer on 60 Greene Street.

A great offer, $9 million.

We're asking just under nine and a half.

It's a great starting offer.

All cash.

- Great. - Yes, but here's the deal.

They wanna buy all the furniture too.

And so they need to come back tonight at 6:00 p.m.,

because I think their flight is at, like, 11:50 p.m. out of JFK.

And so I need you to show them all the furniture,

but do not talk pricing.

Don't talk numbers. Nothing. Let me handle that.

I'm already in conversations with them. I am an inch away from doing this deal.

This happens all the time in beautiful homes.

The beautiful home helps the home sell,

but then people are like, "But I love how beautiful… I want it just like this."

"Can I take all the furniture as part of my offer?"

Furniture is like…

It's like the seasoning, you know? Like, if you make a great meal.

Not that I've ever cooked, but I'm assuming if you make a great one,

the seasoning at the end could either, like, really make it

or could, like, ruin it.

We're gonna sell this.

I just need you to let them in, have them take photos, all that stuff.

-But just do not talk pricing. Cool? -Got it.

Okay. Cool. I'll text you the info now. Be there at 6:00.

-Hello! You're getting tan in the sun. -It's warm.

-Yeah. Wanna go inside? -Yes.

Okay, awesome.

You did such a good job with these stairwells, Doug.

Doug is the owner of this three-story building

right in the heart of Union Square.

The bottom floor is the headquarters for Doc Marten.

You already have income making 190,000 a year.

- Great tenants. - Yeah.

The middle floor is completely empty.

This is massive.

And the top floor can be used as an apartment.

- Building's 1849, old building. - It's real New York.

You know, there's not that many places that are actually…

- You walk in, it's… - Yes.

It's original brick, refinished.

I purchased the building 20 years ago, totally gutted it.

-And everything is relatively new. -You did a really good job.

- Thank you. - Yeah.

It's unique. It's… it's a great work-live space.

- The possibilities are endless here. - Yeah.

-Yeah. Yeah. -With this building.

My job is to think outside of the box

as to how we're going to sell this quickly, efficiently, and creatively,

at the highest price point.

This building is a challenge because, generally,

buyers who are looking for a residential property,

they don't really want the responsibility of two floors of commercial space.

And people looking to buy a commercial space

don't typically want a residential unit attached.

It's been listed by a lot of other brokerages before

who haven't been able to sell it.

So we're gonna need to get creative.

We wanna tell the story

to showcase that this is a live-in,

income-producing, and creative condo bulk space.

Somebody can open up an art gallery.

-A showroom, a studio. -Yes.

A dance studio. Um…

So I came up with this idea

to do the first ever original listing music video.

What does that involve?

So it's going to showcase

us walking through and actually doing a tour.

And when we get to this floor,

we're gonna have a dance number that entices and is sharable,

so that hopefully, you know, it helps us

get a lot of views, um, and people sharing it.

And… and, you know, hence a lot of buyers.

In a very tough market,

the best way to create interest for a property

is, one, to lower the price,

or two,

get people's attention and get them talking.

Will the, um… dancers be naked?

- No! - Oh!

Okay.

♪ Ain't the type sit around look pretty ♪

♪ I ain't afraid get my hands all dirty… ♪

- I love this room. - My favorite room.

I always say that, though. I say everything is my favorite.

Oh, it's like you've planned this.

- I did! - Okay!

- What are we celebrating? - I'm planning a little mini celebration.

Nothing is more appropriate than a bottle of champagne.

'Cause I wanted to just celebrate the fact that you gave me an opportunity.

And I closed three sales here. I'm so confident that I can sell more.

Brooklyn Point is almost completely sold out.

We still have a small hurdle to go over,

but I've closed deals fast, and I'm ready to celebrate.

Ooh! Perfect!

- All right. There we go. - Nice.

I only know how to celebrate with champagne. Or food.

Or jewelry. Or luxury goods.

Or travel.

Well, actually… This could go on for a while.

But for Ari and Ryan, champagne.

So let's start at the top.

60E, I sold at 2.83 million.

-Your three bedroom, two bath. -Okay.

And then 57H shortly thereafter at 2.25 million.

- Beautiful two bedroom, two bath. - Nice. Nice.

And then 47H most recently.

- At 2.19 million. - Okay.

- Also a two bedroom, two bath. - Nice.

And I have a buyer that I'm almost at the finish line with.

- For a two bedroom as well. - Okay.

I'm gonna round those numbers out, get to four closings.

I love it. You know your stuff.

You know the building, you know the amenities, the tax abatements,

you know the location, the price points, the views.

I know the competition and the neighborhood.

That's what it takes. To be able to have somebody really understand

why this is the best purchase they can make in Brooklyn.

And I think that translates, at the end of the day, into sales.

So cheers to three closings, almost four.

-And almost sold out at Brooklyn Point. -Almost sold out, yes.

Cheers.

-We're gonna be out of things to work on. -We are almost sold out.

Should you have anything else laying around that you'd like help with.

You have any other towers laying around?

Just figured we'd ask?

-We have some stuff that we're workin' on. -Okay.

So, at the right time, I think we'll have another conversation.

- You did a great job. We'll be in touch. - All right.

- Okay. - You gonna take your champagne?

- No, you can have it. - Thanks.

Okay! See you, guys.

Cheers to you.

Sometimes the stars, like, align, and it is… it's just so awesome.

Because I had big risk here.

Tricia's never done a tower before.

And… she crushed it.

And I know Tricia's real goal is to get into Manhattan.

If you give me the opportunity, I will perform.

Yeah. Speaking of opportunity,

I might have something else.

I don't know if you want it. It's very, very, very different from this.

-Okay. How different? -Yeah.

It's a brownstone.

I've been doin' brownstones all this time.

In Brooklyn.

Yeah. That's my… that's my thing.

This brownstone that I'm thinking of is in Manhattan.

- Thank you for meeting me. - It's a cute spot.

Oh gosh, I have so much goin' on. How are you?

-Busy? -You do have a lot going on.

- Yes. - Sorry. What can I get for you to drink?

Um, you need a drink for this.

-So… -Oh, great.

Do you have just, like, really intense tequila?

-Yes. -On the rocks.

-Yes, sure. -Yeah, that'll help me. Thanks.

We did, um… it was supposed to be a buyer's tour.

-Okay. -With Jonathan Normolle.

-The buyer didn't come. -Okay.

-So that's problem number one. You know-- -Did he say a buyer was coming?

-Or was it always a preview? -No, there was a buyer coming.

With major assets.

I actually pushed a whole bunch of appointments just to make it,

because this is 277 5th. This is our penthouse.

It was a bit of a last-minute appointment.

- Yeah. - But we made it happen.

-He's SERHANT. family, you know? -Thanks. Yes.

So when he said his buyer's not coming,

he said he would take videos and share it.

He didn't take a single video or photo during the entire tour.

And then just…

I… I don't know how to say it.

It… it's just, he was a little bit odd.

He said several things that didn't make sense.

I was… I was bewildered for most of the tour.

-And of course, you know-- -I do need this tequila.

I almost feel like there was no buyer to start with.

It was a billionaire tech guy.

-But by the end, he said it was a rapper. -So was he there…

Excuse me?

There was a rapper in his back pocket. He said it might fit better for them.

Oh, and the other thing is…

He was saying the Jacuzzi…

His client's watch costs more than the Jacuzzi.

I don't understand. What? Why would he say that?

I don't know. The whole thing just rubbed me a little bit up the wrong way.

- Well, sorry. That's annoying. - Oh, that's fine. You know…

-I felt there might be a bigger problem. -It's not. But it's also not.

The only reason you're showing him without any…

He didn't send you any financials on the buyer?

- He didn't. He said an NDA was required. - Whatever, whatever.

- Bullshit, bullshit, bullshit. So the-- - Yeah.

The only reason you did the showing, though, is because he works here.

Yeah, SERHANT. fam.

I'm honestly on my last nerve with Jonathan.

Not bringing a buyer to a high-end showing

and canceling last minute is… is one thing.

But then actually showing up and being rude,

and the listing agent is an agent of ours who's one of the biggest in the city?

I.. Like, I… I don't understand.

As you know, the brand and reputation is incredibly important to me.

- Yes. - It is everything.

Because it took me 15 years to get here.

- Mm-hmm. - And it will take me 20 seconds to end it.

It's my stamp on him. And then he's running around saying he works for us.

But the real non-negotiable here, and the biggest thing that angers me the most,

is the wasting of your time.

Right. So, you know, for me,

I like the fact that it was so hard to get in.

You almost had to prove, like, your worth, and have all these GCI numbers, and…

-Yeah. -But I'm just…

I know we're in growth mode, but it… it does frustrate me a little bit.

And I think, like, some of us OG agents tend to talk about it.

- You know, like… - I hear you.

You're not a tenured professor to be here.

If you don't have that résumé, like he and a handful of other agents…

-Yeah. -And then you're gonna come and use me…

- And use me to get in doors… - Right.

Just because you got in doesn't mean you get to stay.

Right.

I thought this was gonna be, like, a table-size… huddle.

I think none of us knew.

- Hey. Sorry. - Hi!

Sorry, sorry, sorry.

- Oh wow. - Oh!

Okay. Hello.

All right. Everybody here?

Hello, hello, hello!

All right. Gather close. If you can't see me, you can't hear me.

All right. Thanks for joining. Thanks for coming.

We have a problem.

Actually, we have two problems.

One problem is in this room.

The other problem is outside this room.

One problem, we can control.

The other problem, we can't control.

Like, I can't control traffic.

I get mad at traffic all day. There's nothin' I can do.

I also can't control the market.

Rates are high.

The market has started to feel frozen.

There's nothing anyone in this room can do about it.

But the other problem we have is the things we can control.

The minute you step outside of these doors,

you don't just represent me and this company,

you represent everybody else in here.

This is not a talent show.

This is not a social media warehouse.

You see me do social because I talk about deals.

And so maybe there's some… some confusion,

because I… I hear things about,

"Well, I'm here because Ryan's supposed to give me business."

And a lot of you are having an incredible year.

But then there's some of you I feel

have gotten a little confused.

I remember exactly what it was like to be broke in this city.

And I also remember what it was like to build financial discipline.

Perfect timing.

When I call an all-hands meeting, I expect everybody to be here.

Because it means it's incredibly important. And I don't do it all the time.

If you wanna be at this company, I expect you to show up.

And when you're late, it's rude and disrespectful.

And it… I just, like, I am frustrated to… to no end.

I can no longer be the salesperson who does the marquee sales.

That's what you're all here for.

So take the resources you have and go back to basics.

If you're not following Finder, Keeper, Doer,

where you wake up, you find business, and that's all you do…

You have tunnel vision.

That is your structure. You are busy now forever.

There is no white space in your calendar.

And to those of you who are waking up every day

and finding a reason to complain,

you are surrounded by greatness.

But let me be super, super, super, super clear.

The only people I want in this room

are people that wanna wake up and be great.

The only people I want in this room

are people that are gonna wake up and sell the shit out of New York City.

So it's time to step up.

If it's too much, and if it's too much stress,

if selling real estate is just too hard,

you can leave right now.

I'm kidding. I'm kidding. I'm kidding!

I'm kidding.

So who wants to leave?

You can leave. No questions asked. Won't come after you. Nothin'.

If this isn't the right place for you, if you don't believe in your personal growth,

if you don't believe in the resources we have,

if you don't believe that we're doing this together,

you don't have to be here.

Do you wanna be with me, or do you wanna complain?

- I'm with you, Ryan. - Let's go!

- I'm with you. - So who else?

- Let's go! - Okay?

Good? Are you with me? All right?

And with that, Coyne will talk to you about systems.

- Hi, honey! - Hi, lovely.

-Nice to see you. It's so hot. -You look hot.

- So do you. - Holy shit! Okay, Barbie.

Okay, quick, before we go in, 'cause it's super hot. Hold my hand.

-Chloe is inside. -Shut the fuck up.

- You're joking? - No.

I just think you guys need to talk.

I'm friends with both of them.

I'm fed up of being in the middle of this nonsense.

This is just for the best. I promise you.

Come… come in.

I heard everything Ryan had to say.

I've spent a long time building up my reputation.

I don't want it destroyed

by people who just don't know how to act in a professional setting.

Hi.

Hello, hello.

- How's it going? - Good. How are you?

I'm good.

- Surprised? - Hi.

- I'm very surprised. - Yeah?

- Perfect. Thank you. Okay, so… - Okay.

Look, we've all had our differences in the past,

but you guys go way back.

And look, even if you can't get back to exactly where you were,

you need to at least get to a pl--

- Listen to me. - You okay?

Get to a place where you're civil

because you don't want this tarnishing your reputation in the company.

Ultimately, there's a lot of love.

That's why you're both so upset and why we're talking about this so much.

Pardon my interruption. Can I get you a drink?

- Yes. - I'm gonna do a martini, please.

- Sure. - Extra dirty.

- Okay. - Tito's soda.

Tito's soda.

-Are you okay? Great. I'll be back. -Yeah. Thanks.

-I think, obviously, Jade crying shows-- -It's fine.

- I get it. - It means you still care.

- Like, I'm, like, at the tipping point. - I understand.

Like, being with you. Like, I just…

- Jade, I hear you. - I'm hearing.

- I'm hearing. I'm listening. - Just…

We go so, so far back.

You were the maid of honor at my wedding.

However, it was a bit surprising

to go to lunch with Savannah,

to have her have to come to me and say,

"You can't trust Chloe. You need to watch your back."

Like, what exactly did I do

that is hurting you so much

that you feel the need to tell people in the company not to trust me?

Chloe, my husband cheated on me.

And when I'm down

and I opened up to you and I told you how hurt I was,

you kicked me and you took the knife and you stuck it in my back.

-And-- -How did I? What did I do?

- Pardon my interruption again. - Don't worry.

- What can I get you for dinner? - I'll get the tuna tartare, please.

I'll do, um, a steak.

- Medium rare? - Uh…

-Yes, please. -Great.

- Thank you. - Thank you.

I think we both have done a lot for each other in our friendship,

and I just think I feel very disappointed in you.

And I'm sure you feel the same in me.

And I just… I hope that there's a way through this, but I mean, I…

I mean, that's unfortunate.

-That what? -That you are disappointed in me.

- That's unfortunate. - Yeah.

There's no need to go around the office saying, "I don't trust Chloe."

- You know… Chloe-- - It's not fair.

-I… I own up to that. -Okay.

And, like, I… I shouldn't have done that, and I was emotional.

I understand that, but I think we should just…

I won't talk about you, you don't about me.

- Okay. - Deal?

Deal.

Jade.

-Yeah? -I know you're workin' hard.

Don't go sit with Savannah and talk about me. You're killin' it. Go kill it.

- Okay? You know, this is dumb. - See?

That was a nice thing. Now you say a nice thing.

Your hair looks good.-

- Like the extensions. - Boobs look great.

Maybe a hug? I know we're not like--

-We're not gonna be best friends-- -Come here!

- I'm amazing! - Next time you hurt me, I'll strangle you.

-Seriously, let's… You know what it is? -Actually, I'm going to strangle you.

It's communication. We need better communication. And we're gonna work on it.

It's not worth it to have beef with people at the office.

And even though sometimes I feel like people are screwing up,

they're in the wrong,

I have realized that it's not always my responsibility

to make them see their faults.

It's just better for me to make amends with everyone,

stay in my lane, and get my work done.

This industry is so difficult.

And I know we all cry most of the time,

so you don't wanna be the energy

fighting with people who actually love and support you.

Okay, guys, I have news.

- Oh, God, what? - Are you pregnant?

But you're drinking.

No, I'm not. It's water.

-Oh my God. -I'm having a baby.

Are you fucking joking?

Stop. No, I don't believe you.

I don't know why I'm telling Jade I'm pregnant,

but something in me is telling me that she's the first person I wanna tell.

That's exciting!

-You've been trying so long! -You can't tell anybody.

Yeah.

She was, like, really my first friend, like, in New York City.

And sitting here just looking at her,

feeling like I'm seeing the real Jade again, my real friend, it just…

You know, she's who I wanna tell about my pregnancy.

-Is that why you were such a bitch? -Maybe!

Probably!

I want Jade in my life.

And I want her in this baby's life.

So we gotta just put all this bullshit behind us.

I'm not ready to be an aunt. I'm too young and hot.

-You're not gonna be skinny anymore. -Let it go.

I know, bitch. I fucking know. I know.

What do you think this is gonna be about?

- I think it's gonna be good. - I think we're all in trouble.

- No! - Nah!

- I do. - Need help?

Don't think like that.

I don't know what Ryan has up his sleeve. Like, dude, what is this about?

So, like, you just yelled at us, and now you're asking us to go to dinner.

I'm… I'm confused. Is this is a good thing or is it a bad thing?

- Just us? - A box of emotion.

We got the private room.

♪ Do you still love me just as much? ♪

♪ Like in '95? ♪

♪ We've been around… ♪

Grey Goose slightly dirty martini.

-I'll just have a ginger ale. -Club soda and lime.

- Thank you. - Okay.

- So I was about-- Hey! - Hey.

- Hi. - What's up?

- Good to see you. Love the suit! - How are you?

- How are you? - Good.

- How are you? Good to see you. - Hi. Oh, don't get up for me.

- I do like that suit. - It's really nice.

- It's very nice. - Oh!

- The players! The closers! - Yes! Here we are.

- How you doing? - I'm good.

- Yeah? - Thanks for meeting.

My goal tonight was I wanted to take out, uh, some of my top earners to dinner.

Thank you.

- Sweet. - I love it. I didn't know.

I was like, what's the catch here?

-Like, tell me about it. -There's no catch, Tricia.

Right? Enjoy life.

-Except-- -Drinks, ready for cheers.

- Thanks. - Thanks.

There's relationship advice for when you get married

that says never stop dating.

And it's the same in any company.

I don't want my agents to divorce me. Even if I'm focused on them all the time,

I gotta make sure I tell them I'm focused on them.

Gotta tell them "I love you."

It's a weird analogy, but for our… our top salespeople,

I wanna… I wanna treat them well, and I wanna show them gratitude.

- Cheers. - I love it.

So sometimes I need to treat people to, like, steak dinners.

Yeah, just… just like dating.

In all seriousness, I wanted to have dinner with you

because I'm starting to think about retention.

And, you know, I want people to be happy.

As happy as you were the day you got here.

Through up markets, down markets.

-And for the long term. -Yeah.

You sell a significant amount of real estate.

I am probably more loyal to you three than you are to me.

- Thank you for that. - Yeah.

Jordan prides himself on his loyalty to you.

-I am. -I think you hurt his feelings.

-It's fine. He didn't mean it, Boo-Boo. -I know.

-I know you're loyal. It's okay. -You know I am. I'm a loyal-ass bitch.

It's okay. I get it.

I am super-great. But what am I bad at?

- What can I improve? Like, be honest. - I think you're--

I don't think you can be as accessible as you wanna be.

-I feel like a lot of people-- -Is that a promise I make and then can't--

I don't know how you would be able to execute that.

I think a lot of people come to this brokerage expecting to work with Ryan.

- Yeah. - Like, right by his side.

- Right. - It's not realistic.

You can't give anyone that.

Whatever it is they need in that way, there's not enough of that to go around.

I just wanna give people what they want. I just want people to be happy.

Maybe it's because I didn't have many friends growing up.

Or girlfriends. I don't know. I need to talk to a therapist, probably.

But, like, when one of the things everyone asks for

is to be able to have one-on-one time with me and work alongside me,

what am I supposed to say?

"I'll pencil you in for 2027"?

But I hear… I hear Tricia. I hear what she's saying.

Ohhhh, there it is.

- This looks incredible. What? - I'll put this down just…

- Bananas. - It's the perfect amount of gold.

- Thank you, Dino. - This is incredible. Amazing.

You know, we're also entering new territory as a company.

We had a team that left.

- Right? - Yeah.

I take everything personally.

- I take it as… "I am leaving you, Ryan." - Mmm.

- You can't please everyone, right? - Right.

Like, you know this industry.

And I think losing agents and gaining great agents

is gonna continue to happen.

We can get a lot more done if we stay focused on what's ahead of us.

But I do wanna make sure that I've set up

a culture and a community

that is so strong and collaborative and exciting

that it kind of doesn't matter what the market does

or what other offers are gonna be out there.

That you're loyal to your business and your business is best here

because we've set you up with the tools and the platforms.

So I wanna make sure that I can get ahead of it better next time.

-Give-- -Our special desserts.

Oh, yeah. This is the dessert. Thank you.

- What is it? In a little bag? - A little strawberry, cherry…

Strawberry!

Oh my God. What?

- This is a little something. - What?

- What in the world? - A little something from me.

- Honey! - Ah! Yay!

- Come on, come on! - What?

Ooh!

- Shut up! - That's what I thought!

- Ooh! - First of all, I love Cartier.

I gotta take care of my top producers.

- Beautiful. - Come on.

Oh, you're so jelly.

-Thank you so much. That's amazing. -Of course.

I don't think I've ever been more excited about a gift in my life.

I'm a Cartier snob.

Sorry. Not sorry.

This is so cool!

This is my love language.

This is how you tell me you like me and you think I'm pretty.

If he's trying to buy my love and loyalty,

he got me.

I'm here. What's next?

When you walk the front lines with me, great things can happen.

You're not real estate agents who work at SERHANT.

We are all aligned in partnership

as we build the greatest company in the history of the world.

What a beautiful dinner.

Oh my God.

Thank you.

This is like a battery in my back.

I'm like, "You thought I was sellin' stuff before?"

- "Hold on to your goddamn wig." - Oh my God.

- This is like a dream. - Oh, I love it.

- I don't believe this is real. - Yes!

- Oh my God. - That's what's up!

- I love it! - Okay, so, they know me here.

Everything's taken care of. You guys have drinks, whatever you want.

- Everything is on me. Sound good? - Thank you, Daddy.

Have fun tonight. Be safe.

- See you. - Appreciate you.

- Of course. - Thank you so much.

- Thank you. - Bye. See you later.

- Okay. - Thank you.

Yes, bitch.

- That is amazing. - That's good!

- Oh my God. - Top producer hug.

Hi, Ryan.

Hi. So I, um… I got your texts.

Yeah. So, the deal fell through.

-I… I don't understand. -We are no longer moving forward.

I… I don't understand.

-When we showed up, Jonathan was there. -Yeah?

And it just became incredibly uncomfortable.

What happened?

- He brought up the furniture. - Yep.

How they loved the couch.

And he made a comment along the lines of,

"You won't be able to afford that."

Uh-huh.

It was so unprofessional.

They were just completely turned off and offended.

They really liked their time with you.

But then, once he stepped in that door,

it completely changed everything for them.

I… I… I don't know what to say to you, to be honest.

First, I'm sorry,

and incredibly… frustrated.

I am as well.

I mean, this was the perfect place for my clients.

-And… -It still could be! It's still there.

I'll meet you there. We could sell it right now.

I'll meet you there.

Say… say… say, "Ryan met you. He apologizes."

I will… I'll give him a couch.

I don't care what the couch costs. I'll buy it.

I'll throw in the fucking couch. Okay?

They specifically said, "We do not wanna do a deal with SERHANT."

They have actually moved in a different direction,

where they have put in an offer elsewhere.

They were looking quick, and they made a decision.

I get it, I get it, I get it.

Okay.

I'm sorry. I'm sorry. Um…

I'm sorry. Super, super frustrating.

Super f… frustrating.

Uh, but thank you. I'll… I'll see you on the next one, I guess.

-See you then. -Bye.

Good luck. Bye.

God fucking damn it!