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These are the user uploaded subtitles that are being translated: 1 00:00:33,033 --> 00:00:34,617 When I was ten years old, 2 00:00:34,701 --> 00:00:37,287 I was in the car, driving with my grandfather, 3 00:00:37,370 --> 00:00:38,997 and we went by a cemetery. 4 00:00:40,206 --> 00:00:43,043 He turned around and he said, "Ryan, do you know who's in there?" 5 00:00:46,046 --> 00:00:51,509 And he said, "In there, you have artists, mathematicians, athletes, 6 00:00:51,593 --> 00:00:54,054 the greatest people in the world…" 7 00:00:54,137 --> 00:00:54,971 Morning. 8 00:00:55,055 --> 00:00:57,724 "…but you'll never know who they are." 9 00:00:57,807 --> 00:00:59,017 "Do you know why?" 10 00:00:59,100 --> 00:01:01,061 And he got really stern. 11 00:01:01,144 --> 00:01:05,148 He said, "Because cemeteries are full 12 00:01:05,231 --> 00:01:06,941 of wasted potential." 13 00:01:08,026 --> 00:01:12,113 That's a lot to say to a ten-year-old kid, but I'll never forget it, 14 00:01:12,197 --> 00:01:16,201 because that was the moment I realized I didn't wanna lead an ordinary life. 15 00:01:28,463 --> 00:01:29,631 My name is Ryan Serhant. 16 00:01:29,714 --> 00:01:33,885 I'm one of the top, if not the top, real estate brokers in the world, 17 00:01:33,968 --> 00:01:37,597 and I do over a billion dollars in sales every year. 18 00:01:37,680 --> 00:01:40,350 I'm the CEO and founder of SERHANT., 19 00:01:40,433 --> 00:01:43,561 the greatest real-estate brokerage in the history of the known universe. 20 00:01:43,645 --> 00:01:46,648 And I never, ever exaggerate anything. 21 00:01:50,735 --> 00:01:53,738 After selling real estate for 12 years 22 00:01:53,822 --> 00:01:57,784 and being on a TV show called Million Dollar Listing New York for ten years, 23 00:01:57,867 --> 00:02:01,621 like a lunatic, I decided to start my own company. 24 00:02:01,704 --> 00:02:02,539 Worth it. 25 00:02:03,790 --> 00:02:08,711 We're at about 350 agents, and it's been about two and a half years. 26 00:02:09,212 --> 00:02:12,507 Every single person told me to not start my own company, 27 00:02:12,590 --> 00:02:15,051 and when everyone said no, 28 00:02:15,718 --> 00:02:17,887 I took that as a hard yes. 29 00:02:17,971 --> 00:02:20,765 - What is going on today? - Did you check your email? 30 00:02:20,849 --> 00:02:22,642 - Oh, are we doing a sales huddle? - Yeah. 31 00:02:22,725 --> 00:02:24,352 -The sales huddle. -Oh, I didn't know that. 32 00:02:24,435 --> 00:02:27,772 Now I'm competing against huge companies, 33 00:02:27,856 --> 00:02:31,442 majorly funded companies with billions of dollars, 34 00:02:32,152 --> 00:02:33,987 and then me, by myself. 35 00:02:34,070 --> 00:02:38,658 Right now, we are the number six brokerage in New York City, 36 00:02:38,741 --> 00:02:40,827 but I don't wanna be sixth at anything. 37 00:02:40,910 --> 00:02:42,162 I wanna be first. 38 00:02:42,245 --> 00:02:45,123 Z, I just wanna call and say I love you. You'll be in bed when I get home. 39 00:02:45,206 --> 00:02:48,042 I'm going into our sales huddle. Do you have any advice for me? 40 00:02:48,126 --> 00:02:50,461 -Bye, Daddy! -Okay, bye-bye, Zebu. 41 00:02:50,545 --> 00:02:54,090 On top of running the brokerage, I gotta try to eat here and there, 42 00:02:54,174 --> 00:02:55,508 sleep sometimes, work out, 43 00:02:55,592 --> 00:02:58,219 pay attention to my wife so that she knows I still exist, 44 00:02:58,303 --> 00:03:00,054 and try to be a dad at the same time. 45 00:03:00,138 --> 00:03:01,514 It says "sewer." 46 00:03:01,598 --> 00:03:03,266 -"Sewer"? -Know what's in there? 47 00:03:03,349 --> 00:03:04,684 Do we have to teach her that? 48 00:03:04,767 --> 00:03:06,352 Am I even alive right now? 49 00:03:07,437 --> 00:03:08,521 -Hi! -How have you guys been? 50 00:03:08,605 --> 00:03:10,648 -It's good. -I haven't seen you in a minute. 51 00:03:10,732 --> 00:03:12,817 -I like the shades. -Keeping my head down, yeah. 52 00:03:12,901 --> 00:03:14,611 Weird how many people I don't know. 53 00:03:14,694 --> 00:03:16,404 - I know. - Hey. 54 00:03:16,487 --> 00:03:19,407 I bet my entire life, my house, 55 00:03:19,490 --> 00:03:22,285 and every single dollar I have, 56 00:03:22,368 --> 00:03:24,495 'cause I am self-funded here, 57 00:03:24,579 --> 00:03:26,581 on the success of this business. 58 00:03:27,165 --> 00:03:29,375 I walk the plank by myself every day. 59 00:03:29,459 --> 00:03:30,752 If this doesn't work out, 60 00:03:31,502 --> 00:03:33,338 there… there is no plan B for me. 61 00:03:33,421 --> 00:03:35,715 Plan B is… is… 62 00:03:35,798 --> 00:03:37,133 is bankruptcy. 63 00:03:38,676 --> 00:03:39,594 So, I mean… 64 00:03:39,677 --> 00:03:42,347 So it, you know… so it has to work. 65 00:03:42,430 --> 00:03:43,806 -What's going on? -Good to see you. 66 00:03:43,890 --> 00:03:45,141 -Hi. Hello. -Hello. 67 00:03:45,892 --> 00:03:47,727 We need a bigger boat. 68 00:03:47,810 --> 00:03:49,354 -Excuse me. -Yes. 69 00:03:49,437 --> 00:03:51,022 Excuse me. Excuse me. 70 00:03:51,105 --> 00:03:52,774 - Oh, the hair! - Whoo! 71 00:03:52,857 --> 00:03:54,108 Oh, so many colors. 72 00:03:54,192 --> 00:03:55,693 Are we good? Ready? 73 00:03:55,777 --> 00:03:57,862 Here he comes. 74 00:03:57,946 --> 00:04:00,823 The man of the hour! 75 00:04:01,366 --> 00:04:03,201 Okay, okay, okay! 76 00:04:05,411 --> 00:04:08,206 Listen, here's where I want to start. We have a packed slate. 77 00:04:08,289 --> 00:04:10,708 There's a lot that we want to get to, and it's a beautiful day. 78 00:04:10,792 --> 00:04:12,669 Right? The Knicks are playing a game tonight. 79 00:04:12,752 --> 00:04:14,712 Who's going? 80 00:04:14,796 --> 00:04:16,297 You are? Where are you sittin'? 81 00:04:16,381 --> 00:04:17,215 Row two. 82 00:04:17,298 --> 00:04:18,925 I'm on the court, but I'll wave to you. 83 00:04:21,135 --> 00:04:24,973 I've spoken to a lot of you over the past couple days, past couple weeks. 84 00:04:25,056 --> 00:04:27,934 Some of you are here for a matter of seconds. 85 00:04:28,017 --> 00:04:30,353 There's agents who signed up literally today. 86 00:04:31,020 --> 00:04:33,523 Some of you've been with me from the beginning of the firm. 87 00:04:33,606 --> 00:04:36,567 Some of you've been with me for the last eight to ten years. 88 00:04:36,651 --> 00:04:38,861 We look for agents who are incredibly hardworking, 89 00:04:38,945 --> 00:04:40,571 have a great book of business. 90 00:04:40,655 --> 00:04:42,365 I want multimillion-dollar producers. 91 00:04:42,448 --> 00:04:44,367 I want the best of the best to work here. 92 00:04:44,450 --> 00:04:46,035 And if you can't sell, 93 00:04:46,119 --> 00:04:47,495 you can't be here. 94 00:04:47,578 --> 00:04:50,081 You all have been crushing it, by the way. 95 00:04:50,164 --> 00:04:54,210 We now just crossed $1.3 billion in active listings as a firm. 96 00:04:54,294 --> 00:04:56,296 Which is the most we've had since we started. 97 00:04:56,879 --> 00:05:00,925 Give it up to every person in this room. 98 00:05:01,009 --> 00:05:03,219 We'll have a couple people take it to the wall. 99 00:05:03,303 --> 00:05:05,888 First, uh, where's Jordan Hurt? 100 00:05:07,473 --> 00:05:09,934 Jordan started as my assistant, 101 00:05:10,018 --> 00:05:11,936 He said, "I don't wanna be your assistant." 102 00:05:12,020 --> 00:05:14,105 "That's the worst job I could imagine." 103 00:05:14,188 --> 00:05:15,690 "I wanna now be a power broker." 104 00:05:15,773 --> 00:05:18,276 And he just broke a record in Tribeca. 105 00:05:18,359 --> 00:05:20,069 Please go write it on the wall. 106 00:05:20,737 --> 00:05:23,656 The wall is like a stamp of approval. 107 00:05:23,740 --> 00:05:26,451 And when I'm writing myself down for a 3.5 million 108 00:05:26,534 --> 00:05:28,828 next to somebody that did something worth 30 million, 109 00:05:28,911 --> 00:05:30,330 I'm like, "Yeah, I did it." 110 00:05:30,413 --> 00:05:32,206 - Where's Jess Taylor? - Yes! 111 00:05:32,290 --> 00:05:34,876 Jess Taylor, Brad, Jim, and Jamie 112 00:05:34,959 --> 00:05:37,211 sold an amazing apartment in Brooklyn Heights. 113 00:05:37,295 --> 00:05:39,172 It was over $8 million, and you sold it. 114 00:05:39,255 --> 00:05:40,548 Go write it up on the wall. 115 00:05:40,631 --> 00:05:43,718 You know, I look on the wall and I see these $1 million deals. 116 00:05:43,801 --> 00:05:46,471 I mean, why… why would I boast about a $1 million deal? 117 00:05:46,554 --> 00:05:50,224 If we're doing, like, ten-plus, sure, let's boast about it. But… 118 00:05:51,726 --> 00:05:54,937 And last, one of the strongest women I know. 119 00:05:55,021 --> 00:05:59,025 She does a 20 and a half million-dollar deal over the phone. 120 00:05:59,108 --> 00:06:01,819 Take all the markers and go to the wall, please. 121 00:06:04,572 --> 00:06:09,285 The SERHANT. office is 100% like a Lifetime movie. Yes. 122 00:06:09,369 --> 00:06:13,122 Don't you need a little bit of crazy to do real estate in New York? I think so. 123 00:06:13,206 --> 00:06:15,375 - So, you with me? Yeah? - Yeah! 124 00:06:16,542 --> 00:06:18,544 You wanna change the game with me? 125 00:06:18,628 --> 00:06:21,631 - Yeah! - Yeah? You wanna build something big? 126 00:06:21,714 --> 00:06:24,550 - Yeah! - All right. So let's go! 127 00:06:24,634 --> 00:06:27,261 Let's go! All right, ready, everybody? 128 00:06:27,345 --> 00:06:29,806 Ready, set, SERHANT.! 129 00:06:44,028 --> 00:06:46,197 - Yuriy, you know what today is? - No, Ryan. 130 00:06:46,280 --> 00:06:48,866 - Today is Make Money Monday. - Ah. 131 00:06:48,950 --> 00:06:51,077 - Ready, set, go. - Go. 132 00:06:51,160 --> 00:06:53,621 Hey, do you know it's Make Money Monday? 133 00:06:53,704 --> 00:06:54,831 **** you! 134 00:06:56,624 --> 00:06:57,792 Maybe not for them. 135 00:06:58,292 --> 00:07:01,254 Right, Yuriy, we're going to Central Park Tower. Uptown. 136 00:07:08,094 --> 00:07:09,720 Central Park Tower is 137 00:07:09,804 --> 00:07:13,599 the newest residential tower in New York City, 138 00:07:13,683 --> 00:07:16,519 and it rises 1,550 feet in the air, 139 00:07:16,602 --> 00:07:20,815 which makes it the highest residential tower in the world. 140 00:07:23,860 --> 00:07:26,946 Stay here. Don't move. This is a good spot for us. I'll be back. 141 00:07:33,035 --> 00:07:36,497 It is the true definition of a trophy penthouse. 142 00:07:36,581 --> 00:07:37,582 It really is. 143 00:07:38,583 --> 00:07:40,918 And, man oh man, when we listed that thing, 144 00:07:41,002 --> 00:07:43,796 it was the penthouse heard 145 00:07:43,880 --> 00:07:45,923 around the world. 146 00:07:47,175 --> 00:07:48,926 At 1,550 feet, 147 00:07:49,010 --> 00:07:51,596 the just-completed Central Park Tower 148 00:07:51,679 --> 00:07:54,182 is the tallest residential building in the world. 149 00:07:54,265 --> 00:07:56,017 The most expensive home ever, 150 00:07:56,100 --> 00:07:58,603 a quarter of a billion dollars. 151 00:07:59,645 --> 00:08:03,024 I've had the penthouse listing at Central Park Tower for three months, 152 00:08:03,107 --> 00:08:05,568 and I have three months left on the agreement, 153 00:08:05,651 --> 00:08:08,362 which means I've gotta get this penthouse sold. 154 00:08:10,740 --> 00:08:12,825 The elevators move at 2,000 feet a minute. 155 00:08:12,909 --> 00:08:15,536 They're the fastest residential elevators on the planet. 156 00:08:16,037 --> 00:08:18,247 So here we are, 129. 157 00:08:18,331 --> 00:08:20,500 -I want you to close your eyes. -Okay. 158 00:08:20,583 --> 00:08:23,669 Because it… it is a sight to be seen. So close your eyes. 159 00:08:23,753 --> 00:08:26,839 Kayla is one of our top agents at SERHANT. 160 00:08:26,923 --> 00:08:29,008 -Keep your eyes closed. Great. -Okay. Closed! 161 00:08:29,091 --> 00:08:31,177 Sorry. Okay, this way. Go straight. 162 00:08:31,260 --> 00:08:33,137 She works with buyers all over the world. 163 00:08:33,221 --> 00:08:34,847 She does mega deals, 164 00:08:34,931 --> 00:08:38,351 and she has a buyer from Asia who's interested in the penthouse. 165 00:08:40,394 --> 00:08:41,938 Wow! 166 00:08:42,563 --> 00:08:43,648 This is insane. 167 00:08:45,274 --> 00:08:47,777 Welcome to the penthouse at Central Park Tower. 168 00:08:51,405 --> 00:08:55,076 So the apartment interior is 17,545 square feet. 169 00:08:55,159 --> 00:08:57,161 You have 1,400 square feet of exterior. 170 00:08:57,245 --> 00:08:58,120 Okay. 171 00:08:58,204 --> 00:09:01,332 The family, they're all spread across the US and Asia, 172 00:09:01,415 --> 00:09:04,126 and they're looking for a really large space. 173 00:09:04,210 --> 00:09:07,088 The building was designed by Adrian Smith and Gordon Gill. 174 00:09:07,171 --> 00:09:10,299 Wow, these views are like… I've never seen views like this. 175 00:09:10,383 --> 00:09:14,011 When you look at this building from Long Island, Central Park, 176 00:09:14,095 --> 00:09:17,306 or from the Moon, you know exactly where you are. 177 00:09:17,390 --> 00:09:18,391 Wow. 178 00:09:21,394 --> 00:09:24,355 Now, what I love about this room, and we've set this up as a den… 179 00:09:24,438 --> 00:09:25,273 Okay. 180 00:09:25,356 --> 00:09:27,358 …is it's a $250 million apartment, 181 00:09:27,441 --> 00:09:29,360 but you still need your TV room. 182 00:09:29,443 --> 00:09:31,404 -Sure. Yeah. -You're still gonna live here. 183 00:09:31,487 --> 00:09:34,031 You need a room to, you know, get cereal. 184 00:09:34,115 --> 00:09:35,741 - The breakfast room. - Right. 185 00:09:35,825 --> 00:09:38,369 You know, someone who's spending $250 million, 186 00:09:38,452 --> 00:09:41,163 they have similar concerns about their family 187 00:09:41,247 --> 00:09:44,333 that someone who's spending $250,000 has. 188 00:09:44,417 --> 00:09:47,253 "Is my wife gonna be happy with this? Is the closet size enough?" 189 00:09:47,336 --> 00:09:49,839 "Where's our personal security going to stay?" 190 00:09:49,922 --> 00:09:52,383 I mean, there's some different concerns, obviously. 191 00:09:52,466 --> 00:09:55,886 But at the end of the day, it's going to be someone's home. 192 00:09:55,970 --> 00:09:58,306 And hopefully, it is these people's home. 193 00:09:58,389 --> 00:10:00,683 Where we stand now, we're higher than helicopters. 194 00:10:00,766 --> 00:10:01,892 Wow. 195 00:10:01,976 --> 00:10:04,270 Helicopters fly through the city at about 1,100 feet. 196 00:10:04,353 --> 00:10:06,022 You'll see helicopters fly beneath us. 197 00:10:06,105 --> 00:10:08,190 - Oh my goodness. - Crazy, right? 198 00:10:08,274 --> 00:10:10,484 My ear popped three times on the way up here. 199 00:10:10,568 --> 00:10:12,403 So now I understand why. 200 00:10:12,486 --> 00:10:15,406 And, as you know, there's a 100th floor private club 201 00:10:15,489 --> 00:10:17,575 in this building called 10 Cubed. 202 00:10:17,658 --> 00:10:21,162 You have a private restaurant curated by three Michelin star chefs. 203 00:10:21,245 --> 00:10:24,040 -It is just for residents of the building. -Nice. 204 00:10:24,123 --> 00:10:27,877 There's indoor pools, outdoor pools, amenities galore. 205 00:10:27,960 --> 00:10:29,629 It's breathtaking. Wow. 206 00:10:29,712 --> 00:10:31,631 - So there's three floors. - Okay. 207 00:10:31,714 --> 00:10:34,425 Then maybe one of my favorite parts of this… 208 00:10:34,508 --> 00:10:36,177 I mean, they're all… I mean, like… 209 00:10:36,886 --> 00:10:40,097 This staircase took them years to design and construct. 210 00:10:40,181 --> 00:10:41,098 That's insane. 211 00:10:41,182 --> 00:10:44,685 It's some of the largest single-pane pieces of glass in the world. 212 00:10:44,769 --> 00:10:47,980 So this is your view as you're coming down with your morning coffee. 213 00:10:48,064 --> 00:10:49,315 Know what would be cool? 214 00:10:49,398 --> 00:10:51,942 I think it might be hard for you to show this on video. 215 00:10:52,026 --> 00:10:54,236 Why don't I go to the top there, 216 00:10:54,320 --> 00:10:56,947 and then you can do your video and you'll see me? 217 00:10:57,031 --> 00:10:58,949 I'm six foot three, to give them scale. 218 00:10:59,533 --> 00:11:01,452 So we're going up. We're not even halfway. 219 00:11:01,535 --> 00:11:03,371 - Do you see me? - I do. Oh, there… 220 00:11:03,454 --> 00:11:04,705 Do I look small yet? 221 00:11:04,789 --> 00:11:05,998 Yes, you're tiny. 222 00:11:06,082 --> 00:11:08,334 - Hello! - Hi. 223 00:11:08,417 --> 00:11:11,837 You're not just buying an apartment, you're buying scale, right? 224 00:11:11,921 --> 00:11:14,256 This is luxury scale. 225 00:11:14,340 --> 00:11:15,299 Absolutely. 226 00:11:15,383 --> 00:11:17,551 Now up to the 131st floor. 227 00:11:20,763 --> 00:11:21,972 And then at the top, 228 00:11:22,807 --> 00:11:24,016 you have your grand ballroom. 229 00:11:24,850 --> 00:11:27,103 This is the appeal for them. 230 00:11:27,895 --> 00:11:31,816 In South Korean culture, we have a huge Lunar New Year celebration, 231 00:11:31,899 --> 00:11:34,694 where all the families come back to see the elders. 232 00:11:34,777 --> 00:11:38,155 And this would be one of the best US gathering places. 233 00:11:38,239 --> 00:11:39,865 This would be really nice. 234 00:11:39,949 --> 00:11:42,952 One of the first billionaires I walked through here, 235 00:11:43,035 --> 00:11:46,622 I told him this was the highest apartment in the world, and he turned and goes… 236 00:11:46,706 --> 00:11:47,540 And he-- 237 00:11:47,623 --> 00:11:49,834 - I don't know what's about to happen. - Right! 238 00:11:49,917 --> 00:11:51,252 And he says… 239 00:11:53,254 --> 00:11:55,631 "If I put my ping-pong table here, 240 00:11:56,382 --> 00:11:59,552 would it be the highest ping-pong table on the planet?" 241 00:12:00,094 --> 00:12:01,137 What was your answer? 242 00:12:02,138 --> 00:12:03,472 "Yes, it would be." 243 00:12:03,556 --> 00:12:06,142 -♪ You're now tuned into the master ♪ -♪ Yeah, yeah ♪ 244 00:12:06,225 --> 00:12:08,060 ♪ Original, never manufactured… ♪ 245 00:12:08,811 --> 00:12:09,770 Wow. 246 00:12:09,854 --> 00:12:12,732 - So, 1,416 feet in the air. - Oh boy. 247 00:12:12,815 --> 00:12:14,608 The highest terrace in the city. 248 00:12:14,692 --> 00:12:16,902 You know, you're basically closer to God up here. 249 00:12:16,986 --> 00:12:19,363 Good selling point. 250 00:12:19,447 --> 00:12:20,614 It's true! 251 00:12:20,698 --> 00:12:22,658 I mean, you could be naked out here. 252 00:12:22,742 --> 00:12:26,287 By all means, please sell this to a billionaire nudist. 253 00:12:26,370 --> 00:12:27,621 That would be great. 254 00:12:28,873 --> 00:12:32,168 There are only 3,000 billionaires in the world 255 00:12:32,251 --> 00:12:34,503 that can afford this apartment, 256 00:12:34,587 --> 00:12:37,548 and I just need one. 257 00:12:37,631 --> 00:12:39,216 -♪ Hey, hey ♪ -♪ But never do it like me ♪ 258 00:12:39,300 --> 00:12:40,801 ♪ Never do it like this one ♪ 259 00:12:40,885 --> 00:12:42,595 ♪ 'Cause I'm one of a kind ♪ 260 00:12:43,220 --> 00:12:45,473 This is Central Park Tower. 261 00:12:45,973 --> 00:12:47,308 Here is the view. 262 00:12:47,391 --> 00:12:52,313 You can see the river and the Empire State Building. 263 00:12:52,396 --> 00:12:55,232 Also, lots of sunlight makes this place very bright. 264 00:12:55,316 --> 00:12:56,442 Twenty-seven foot… 265 00:12:56,525 --> 00:12:58,903 Oh, if you want to say it's 27-foot ceilings. 266 00:12:58,986 --> 00:13:00,905 If you wanna put me in it, you can totally. 267 00:13:00,988 --> 00:13:04,033 I'm six foot three to give them, like, scale. 268 00:13:07,036 --> 00:13:08,746 Uh, six feet… 269 00:13:08,829 --> 00:13:11,457 - Three. Don't cut me short. - Three! 270 00:13:12,875 --> 00:13:16,253 - Okay. Excellent. - And your buyer, remind me? 271 00:13:16,837 --> 00:13:20,174 So it's a really influential family from South Korea. 272 00:13:20,257 --> 00:13:23,427 They operate an electronics conglomerate, 273 00:13:23,511 --> 00:13:26,347 and they are branching out in different worlds. 274 00:13:26,430 --> 00:13:28,933 This is gonna be the perfect spot for them. 275 00:13:29,016 --> 00:13:30,976 So that's it. Bring me an offer. 276 00:13:31,060 --> 00:13:34,730 Okay. I mean, I'm just… You know, they're really hard negotiators. 277 00:13:34,814 --> 00:13:38,734 Honestly, if it were up to the developer, we would have priced it at $350 million. 278 00:13:38,818 --> 00:13:41,195 -At the current square footage, at 250… -Okay. 279 00:13:41,278 --> 00:13:43,781 …it's just over $14,000 a square foot. 280 00:13:43,864 --> 00:13:47,034 The penthouse of that building sold not that long ago 281 00:13:47,117 --> 00:13:48,869 for $20,000 a square foot. 282 00:13:48,953 --> 00:13:52,790 - Okay. - So we're already at a discount per foot. 283 00:13:52,873 --> 00:13:57,503 One of my special talents is I have this thing called "buy-dar." 284 00:13:57,586 --> 00:14:01,882 I can tell you when buyers want to buy, even if they're not even here in person. 285 00:14:01,966 --> 00:14:04,593 I will share feedback with them, and hopefully, 286 00:14:04,677 --> 00:14:08,806 I could have one of the representatives of the family visit and do this tour. 287 00:14:08,889 --> 00:14:11,308 - Ooh. I'll be here. - Okay. 288 00:14:11,392 --> 00:14:13,143 What's different about Kayla's buyer 289 00:14:13,227 --> 00:14:15,563 is that this wouldn't just be a trophy purchase. 290 00:14:15,646 --> 00:14:16,981 It's an emotional one. 291 00:14:17,064 --> 00:14:21,277 And once you get those emotions involved in the sale, 292 00:14:21,360 --> 00:14:24,321 I can remove the money from the conversation, 293 00:14:24,405 --> 00:14:27,449 and I can negotiate with feelings all day long. 294 00:14:27,533 --> 00:14:29,118 -I'll walk you down. -Okay. 295 00:14:29,743 --> 00:14:32,371 - Not down the stairs, obviously. Elevator. - Hope not. 296 00:14:37,835 --> 00:14:39,336 - How are you? - All right. 297 00:14:39,420 --> 00:14:41,630 There you go. We're celebrating Jordan. 298 00:14:41,714 --> 00:14:43,173 - We're celebrating me. - 20… 299 00:14:43,257 --> 00:14:45,509 - As always, celebrating. - Yes, thank you. 300 00:14:45,593 --> 00:14:48,554 -Twenty million? -Last week I put 20 million into contract. 301 00:14:48,637 --> 00:14:49,597 - God bless. - Wow. 302 00:14:49,680 --> 00:14:51,724 -You've done Huxley, right? -Yeah. 303 00:14:51,807 --> 00:14:53,851 - Yeah. - We've got the team over there. We-- 304 00:14:53,934 --> 00:14:57,062 -Seventy, wasn't it? -74% sold right now. 305 00:14:57,146 --> 00:15:00,274 Correct me if I'm wrong, but Chloe had it before you, right? 306 00:15:00,357 --> 00:15:01,901 - I believe so. - Okay. 307 00:15:01,984 --> 00:15:04,820 - Chloe was the previous broker. - Right. 308 00:15:05,321 --> 00:15:10,159 The vets at SERHANT. are myself. Hah! Of course. 309 00:15:10,242 --> 00:15:12,202 Jordan Hurt, Jordan March, 310 00:15:12,286 --> 00:15:14,663 Tricia Lee, Jeffrey, Jess Taylor. 311 00:15:14,747 --> 00:15:16,832 - I think she did a great job. Just… - Yeah. 312 00:15:16,916 --> 00:15:19,793 I think they needed someone to come in and actually sell it. 313 00:15:20,377 --> 00:15:21,879 - Finish it. - Damn. 314 00:15:21,962 --> 00:15:23,631 The shade! 315 00:15:23,714 --> 00:15:27,927 And the rookies are the agents that have started relatively recent. 316 00:15:28,010 --> 00:15:32,181 We call them "pandemic brokers" in jest, who got their license during the pandemic. 317 00:15:32,264 --> 00:15:34,475 Everybody from Jessica Markowski, 318 00:15:34,558 --> 00:15:36,977 Jonathan, Jade, and Chloe. 319 00:15:37,061 --> 00:15:39,563 I wanna be doing that, working like that with Ryan. 320 00:15:39,647 --> 00:15:40,522 Do you need it? 321 00:15:40,606 --> 00:15:42,441 I wanna prove to him that I'm the one 322 00:15:42,524 --> 00:15:45,945 he should be giving these really high-profile residential deals. 323 00:15:46,028 --> 00:15:47,947 If there is a big deal, I want it. 324 00:15:48,030 --> 00:15:51,367 The rookies think that it's gonna be handed to them, 325 00:15:51,450 --> 00:15:53,577 or Ryan's gonna give them a listing, 326 00:15:53,661 --> 00:15:55,746 or we're gonna go make a million dollars. 327 00:15:55,829 --> 00:15:59,917 And there is some cases where that does happen. 328 00:16:00,000 --> 00:16:01,627 -Hey! -Hey! 329 00:16:01,710 --> 00:16:04,046 Ryan's the big papa. Gotta make Ryan proud, right? 330 00:16:04,129 --> 00:16:06,507 -What's up? Just got in? -Want some champagne? 331 00:16:06,590 --> 00:16:09,969 I just got in. Did I show you the video from my client's garage this morning? 332 00:16:10,052 --> 00:16:12,388 -The bikes? -This guy sounds like quite the client. 333 00:16:12,471 --> 00:16:14,848 He is quite the client. Jessica is on the listing too. 334 00:16:14,932 --> 00:16:17,184 -You are? So you know the deal. -I know the deal. 335 00:16:17,267 --> 00:16:19,103 See the Bentley, Ducati, then mine. 336 00:16:19,186 --> 00:16:22,231 - Is this the penthouse down in… - No, this is a townhouse. 337 00:16:22,314 --> 00:16:24,566 Some of the people on the SERHANT. team 338 00:16:24,650 --> 00:16:26,068 really do not like me, 339 00:16:26,151 --> 00:16:28,821 because I'm young, I'm new. 340 00:16:28,904 --> 00:16:32,574 People are scared of change, and especially successful change. 341 00:16:32,658 --> 00:16:34,493 -Well, that's very interesting. Um… -Yes. 342 00:16:34,576 --> 00:16:36,996 - This is really coming along! - Let us know how it goes. 343 00:16:37,079 --> 00:16:40,207 My brand is celebrities, it's Instagram models, 344 00:16:40,290 --> 00:16:43,210 it's Wall Street guys, it's crypto guys. 345 00:16:43,293 --> 00:16:45,212 Basically, anyone young. 346 00:16:45,295 --> 00:16:47,756 Would you rather work with me if you're young 347 00:16:47,840 --> 00:16:49,800 or the guy over there in the boring suit? 348 00:16:50,884 --> 00:16:51,969 It's pretty obvious to me. 349 00:16:53,971 --> 00:16:56,890 ♪ We are, we are ♪ 350 00:16:57,725 --> 00:17:00,060 ♪ We are the new generation ♪ 351 00:17:00,144 --> 00:17:02,771 ♪ We are, we are ♪ 352 00:17:03,939 --> 00:17:05,899 ♪ A brand-new sensation ♪ 353 00:17:07,443 --> 00:17:08,444 What's up, Jay? 354 00:17:08,527 --> 00:17:11,071 -I'm down ten pounds. -Looking good, sweetheart! 355 00:17:11,155 --> 00:17:13,115 Call you later. 356 00:17:13,198 --> 00:17:14,825 I grew up in Los Angeles. 357 00:17:14,908 --> 00:17:18,912 I always had dreams of coming to New York and being a big Broadway star. 358 00:17:18,996 --> 00:17:21,081 I did a Broadway national tour. 359 00:17:21,165 --> 00:17:23,042 I was playing Sophie in Mamma Mia. 360 00:17:23,125 --> 00:17:25,586 I thought I'd see "Chloe Tucker Caine" on the marquee, 361 00:17:25,669 --> 00:17:28,047 and it just turned out that I had bigger dreams. 362 00:17:28,130 --> 00:17:29,715 I wanted the whole damn skyline. 363 00:17:29,798 --> 00:17:32,092 Chloe's actually newer to the business. 364 00:17:32,176 --> 00:17:35,220 But even though she didn't have that much experience in sales, 365 00:17:35,304 --> 00:17:37,347 you just know sometimes with people. 366 00:17:37,431 --> 00:17:38,682 She was a performer. 367 00:17:38,766 --> 00:17:41,018 She didn't get into real estate to start. She was on stage. 368 00:17:41,101 --> 00:17:46,106 ♪ Simple me ♪ 369 00:17:46,732 --> 00:17:48,525 She is fiercely competitive 370 00:17:48,609 --> 00:17:52,237 and she has a strong personality. 371 00:17:52,905 --> 00:17:54,782 She does not take no for an answer, 372 00:17:54,865 --> 00:17:57,284 for better and for worse. 373 00:17:57,868 --> 00:18:00,746 Come on, we got a listing pitch. 374 00:18:00,829 --> 00:18:03,499 I thought real estate was gonna be, like, a side gig, 375 00:18:03,582 --> 00:18:06,460 and I've sold over $100 million worth of real estate 376 00:18:06,543 --> 00:18:10,589 with $500 million in my portfolio, and I'm just getting started. 377 00:18:10,672 --> 00:18:13,383 - Hey, you made it! - Hello, hello! 378 00:18:13,467 --> 00:18:15,385 -Hi! -This is Sadie. 379 00:18:15,469 --> 00:18:16,428 Hi, Sadie! 380 00:18:16,512 --> 00:18:18,722 - I'm so happy to finally meet you. - Likewise. 381 00:18:18,806 --> 00:18:20,974 -I literally feel like I know you. -I feel like… I know. 382 00:18:21,058 --> 00:18:23,185 This neighborhood, just south of Greenwich Village, 383 00:18:23,268 --> 00:18:26,355 has had a lot of growth in a really short amount of time. 384 00:18:26,438 --> 00:18:29,483 And it might have been kind of ballsy, but all I did 385 00:18:29,566 --> 00:18:32,778 was cold call a bunch of people in Hudson Square, 386 00:18:32,861 --> 00:18:35,739 and all it takes is one person to say yes. 387 00:18:35,823 --> 00:18:38,784 Okay. Show me everything. I'm so excited. 388 00:18:39,284 --> 00:18:40,702 ♪ Show me what you got… ♪ 389 00:18:42,621 --> 00:18:44,289 It's open, bright. 390 00:18:45,374 --> 00:18:46,375 It's great. 391 00:18:46,458 --> 00:18:48,836 ♪ Where we hide Show me what you got… ♪ 392 00:18:48,919 --> 00:18:52,089 I mean, I will be very sad when we actually go. 393 00:18:52,172 --> 00:18:54,758 - Yeah. - But we spend so little time here now. 394 00:18:54,842 --> 00:18:56,927 - You're in Montecito a lot? - Yes. 395 00:18:57,010 --> 00:18:59,263 ♪ Tell 'em now, say what you're gonna do ♪ 396 00:18:59,346 --> 00:19:01,431 ♪ From day one, been makin' my moves ♪ 397 00:19:01,515 --> 00:19:03,684 ♪ Play with fire, and you'll get burned ♪ 398 00:19:03,767 --> 00:19:05,811 ♪ Take this as a lesson learned… ♪ 399 00:19:07,354 --> 00:19:08,564 Here's my bathroom. 400 00:19:08,647 --> 00:19:10,524 - I love the soaking tub. - It's great. 401 00:19:10,607 --> 00:19:13,277 The shades do come down. You're not, like, all out there. 402 00:19:13,360 --> 00:19:14,778 Can you imagine? 403 00:19:14,862 --> 00:19:16,613 I… I could, in fact. 404 00:19:16,697 --> 00:19:19,950 I've seen some crazy things in this city, I'll tell you that much. 405 00:19:20,033 --> 00:19:21,243 ♪ Show me what you got… ♪ 406 00:19:22,536 --> 00:19:25,664 Oh! You don't see kitchens like this a lot in New York. 407 00:19:25,747 --> 00:19:29,626 - Carrara marble. It is so pretty. - Yeah, it's gorgeous. Wow. 408 00:19:30,210 --> 00:19:32,963 Oh, this is Sadie's favorite, where all the dog treats live. 409 00:19:33,046 --> 00:19:34,798 Oh yeah. Here, can I give her one? 410 00:19:34,882 --> 00:19:36,925 I don't know if she'll eat it. She's very picky. 411 00:19:37,009 --> 00:19:39,386 -But we can try. Okay. -Wait. She might like this. 412 00:19:39,469 --> 00:19:40,929 Oop… 413 00:19:41,013 --> 00:19:43,849 - Okay. Uh-oh. - That's okay. We tried. 414 00:19:43,932 --> 00:19:47,853 So, talk to me about price. 415 00:19:47,936 --> 00:19:51,064 We've had… two sales 416 00:19:51,148 --> 00:19:54,276 in the building for 5.5. 417 00:19:55,027 --> 00:19:57,654 So do you see yourself kind of listing around there? 418 00:19:57,738 --> 00:19:58,780 -Or… -No. 419 00:20:00,032 --> 00:20:03,076 -This whole area is on fire. -Mmm. 420 00:20:03,160 --> 00:20:07,080 Disney and Google's headquarters are opening up in the next couple of years. 421 00:20:07,164 --> 00:20:12,920 -Mm-hmm. -I can't see us selling for less than 5.7. 422 00:20:13,003 --> 00:20:14,630 - 5.7. - For sure. 423 00:20:14,713 --> 00:20:17,007 -Definitely north of that. -Okay. 424 00:20:17,090 --> 00:20:19,301 5.7, this is gonna be tricky. 425 00:20:19,384 --> 00:20:24,348 The apartment above is for sale for 5.5. 426 00:20:24,431 --> 00:20:27,142 This apartment is below, and she wants more. 427 00:20:27,726 --> 00:20:29,811 -If we were gonna list it-- -Yes. 428 00:20:29,895 --> 00:20:33,690 Why would we… give you an exclusive 429 00:20:33,774 --> 00:20:38,695 when you've got a guy who just got three offers on the unit above us? 430 00:20:38,779 --> 00:20:40,530 -That is a great question, Marla. -I mean… 431 00:20:40,614 --> 00:20:42,241 - And I'll tell ya! - Will you… 432 00:20:42,324 --> 00:20:44,451 She gives me a zang. I try to come back with a zing. 433 00:20:44,534 --> 00:20:48,789 I'm just trying to keep my footing and make sure that I'm still the person 434 00:20:48,872 --> 00:20:50,666 that's going to be the one to sell this thing. 435 00:20:50,749 --> 00:20:52,751 -I just met you. What do you do? -Yes. 436 00:20:52,834 --> 00:20:55,587 What I have that they don't have is SERHANT. 437 00:20:56,505 --> 00:20:58,924 They really are transforming the industry 438 00:20:59,007 --> 00:21:01,301 in terms of the tools they give us 439 00:21:01,385 --> 00:21:03,679 to sell your home better than everyone else. 440 00:21:03,762 --> 00:21:06,431 And it's using social media, which sounds crazy. 441 00:21:06,515 --> 00:21:07,849 And with Ryan's platform… 442 00:21:07,933 --> 00:21:12,104 He has, like, you know, four million followers plus, plus the YouTube. 443 00:21:12,187 --> 00:21:14,147 People are looking to us to see-- 444 00:21:14,231 --> 00:21:17,317 Yeah, but people who can afford an apartment like this… 445 00:21:17,401 --> 00:21:18,318 Yes. 446 00:21:18,402 --> 00:21:21,530 -They're not necessarily on YouTube. -You'd be surprised. 447 00:21:21,613 --> 00:21:22,656 -I mean… -I'll tell you why. 448 00:21:22,739 --> 00:21:25,867 I have a lot of clients who are influencers and YouTubers. 449 00:21:25,951 --> 00:21:27,953 -Really? -They are the ones making the money now. 450 00:21:28,036 --> 00:21:30,664 -I know it sounds crazy, but that's-- -That's interesting. 451 00:21:30,747 --> 00:21:33,250 It's the world we're in now. It's such a different world. 452 00:21:33,917 --> 00:21:35,836 -This has been great. -Yeah. 453 00:21:35,919 --> 00:21:38,297 -You could consider it a pocket listing. -Sure. 454 00:21:38,380 --> 00:21:42,092 -If somebody would be appropriate… -Yeah. 455 00:21:42,175 --> 00:21:44,219 -…we can get you in to show it. -Yeah. 456 00:21:44,303 --> 00:21:46,305 -I'm 100% on the same page. -Yeah. 457 00:21:46,388 --> 00:21:47,806 -We'll be very strategic. -Yeah. 458 00:21:47,889 --> 00:21:51,310 I am the queen of collecting off-markets. 459 00:21:51,393 --> 00:21:53,770 If I could do a great job with her listing, 460 00:21:53,854 --> 00:21:56,565 I will get all the other listings in the neighborhood too. 461 00:21:56,648 --> 00:21:59,318 -I think that's a good plan. -I'm glad you're happy. 462 00:21:59,401 --> 00:22:02,529 But what means more to me than anything is proving myself to Ryan. 463 00:22:02,612 --> 00:22:05,866 That I have the potential to be his MVP of the company. 464 00:22:05,949 --> 00:22:07,117 -Good. -We'll shake on it. 465 00:22:07,200 --> 00:22:08,910 Okay. Deal. 466 00:22:32,642 --> 00:22:34,394 - Let's make it perfect. - Yeah. 467 00:22:34,478 --> 00:22:37,272 We wanna open this at, like, 11:30 on the dot. 468 00:22:37,356 --> 00:22:38,607 - When people come. - Yeah. 469 00:22:38,690 --> 00:22:40,776 I'm looking for the strawberry-pineapple-banana juice. 470 00:22:40,859 --> 00:22:43,362 Peach-mango juice? Is that in your car? You picked it up separate. 471 00:22:43,445 --> 00:22:46,323 -Oh, no, I gotta go get it. -No, babes. We'll make it work. Uh… 472 00:22:46,406 --> 00:22:48,617 I'm just gonna try not to be a psycho about it. 473 00:22:48,700 --> 00:22:51,453 - Did I bring a gold spoon, by chance? - Oh my God. 474 00:22:51,536 --> 00:22:52,788 ♪ Back it up… ♪ 475 00:22:52,871 --> 00:22:57,209 I love the cool factor that Brooklyn has. You can't create that anywhere else. 476 00:22:57,292 --> 00:22:59,086 You can go to London, you can be in Shoreditch, 477 00:22:59,169 --> 00:23:01,171 and it's like, "This is like the Brooklyn of London." 478 00:23:01,254 --> 00:23:03,840 You're always gonna be emulating our shit. That's just what it is. 479 00:23:03,924 --> 00:23:05,133 ♪ Back it up… ♪ 480 00:23:05,217 --> 00:23:08,470 Tricia Lee is the honorary mayor of Brooklyn. 481 00:23:08,553 --> 00:23:10,722 And she's a million-dollar producer. 482 00:23:10,806 --> 00:23:12,849 I can go anywhere in Brooklyn with her, 483 00:23:12,933 --> 00:23:16,436 and she would not only know how to sell every property, 484 00:23:16,520 --> 00:23:18,146 she would also know who lives there. 485 00:23:19,398 --> 00:23:21,316 Through owning my nail salon, polishbar, 486 00:23:21,400 --> 00:23:23,068 I got to know every woman in Brooklyn. 487 00:23:23,151 --> 00:23:25,153 Over the course of those ten years, 488 00:23:25,237 --> 00:23:27,906 I had 23,000 clients in my database 489 00:23:27,989 --> 00:23:30,283 that were probably the most powerful people in the city. 490 00:23:30,367 --> 00:23:35,330 And that is the foundation I used to really build my real estate business on. 491 00:23:35,414 --> 00:23:38,083 Do you want ginger ale, champagne, or sparkling water? 492 00:23:38,166 --> 00:23:39,292 -I want nothing. No. -Okay. 493 00:23:39,376 --> 00:23:41,002 Ginger ale in a cup? 494 00:23:41,086 --> 00:23:42,379 No, I want a sold house in a cup. 495 00:23:42,462 --> 00:23:43,880 -Do you? -Can you put that in a cup? 496 00:23:44,381 --> 00:23:46,049 -What's goin' on? Jeff. -What's up, brother? 497 00:23:46,133 --> 00:23:47,759 -Good to see you. -Nice to meet you. 498 00:23:47,843 --> 00:23:51,138 -Hi, I'm Tricia Lee. Nice to meet you. -Nice to meet you. 499 00:23:51,221 --> 00:23:53,306 Trish is my fiancée. We work together. 500 00:23:53,390 --> 00:23:55,434 So Taj… You know nothing about basketball. 501 00:23:55,517 --> 00:23:58,603 - But welcome to this amazing house, Taj. - Yeah! 502 00:23:58,687 --> 00:24:02,607 Working with your significant other, um, I would never suggest it. 503 00:24:02,691 --> 00:24:05,694 I don't suggest it. I do it, and I do it well. 504 00:24:06,570 --> 00:24:09,406 I was coming over and forming a team at SERHANT., 505 00:24:09,489 --> 00:24:11,324 and he had decided to join me. 506 00:24:11,408 --> 00:24:13,535 I would decide to join me too. Shit. 507 00:24:15,162 --> 00:24:17,372 So this is it. This is beautiful property. 508 00:24:17,456 --> 00:24:18,832 Come in. Come see the house. 509 00:24:18,915 --> 00:24:22,085 ♪ I will go anywhere I wanna go ♪ 510 00:24:23,044 --> 00:24:25,922 ♪ See it, feel it, believe it… ♪ 511 00:24:26,006 --> 00:24:27,716 They just did a full renovation. 512 00:24:27,799 --> 00:24:30,594 The floors have been restored. These are the original floors. 513 00:24:30,677 --> 00:24:32,095 State-of-the-art kitchen. 514 00:24:32,179 --> 00:24:35,223 The biggest island you could ever imagine in a home. 515 00:24:35,307 --> 00:24:37,309 This stove here is an ILVE stove, 516 00:24:37,392 --> 00:24:39,978 so it's like top-of-the-line, 48 inch wide, 517 00:24:40,061 --> 00:24:42,981 seven burners and griddle, so you can do any and everything here. 518 00:24:43,064 --> 00:24:44,649 -Perfect for a chef who comes in. -Nice. 519 00:24:44,733 --> 00:24:47,319 All of the stained glass up there is original as well. 520 00:24:47,402 --> 00:24:50,113 All of the molding has either been restored or repaired. 521 00:24:50,197 --> 00:24:52,657 -This is everything. -Gorgeous. Let me show you more. 522 00:24:52,741 --> 00:24:56,828 ♪ Watch out I'm takin' the best of this life… ♪ 523 00:24:56,912 --> 00:24:58,788 Patience… Girl. 524 00:24:58,872 --> 00:25:01,124 Girl, I have, like, two inches bandwidth here. 525 00:25:01,208 --> 00:25:05,420 ♪ Watch out, I'm comin' Steppin' into the light… ♪ 526 00:25:05,504 --> 00:25:07,923 - Upstairs, to me, is the best part. - So nice. 527 00:25:08,006 --> 00:25:10,675 What are you doing if you don't have a camel in your bedroom? 528 00:25:10,759 --> 00:25:12,511 Exactly. 529 00:25:16,806 --> 00:25:18,767 And this bathroom is bananas. 530 00:25:18,850 --> 00:25:21,019 So, we always decide which room is our favorite. 531 00:25:21,102 --> 00:25:23,605 This is the room I wanna move into and never leave. 532 00:25:24,272 --> 00:25:25,941 -This is… this is it. -Tricia… 533 00:25:26,024 --> 00:25:27,943 - Isn't it pretty? - The details! 534 00:25:28,026 --> 00:25:29,027 - Yeah. - Stunning. 535 00:25:29,110 --> 00:25:31,821 See the ceiling height. A shower tall enough for you. 536 00:25:31,905 --> 00:25:35,367 Well, we have to move it… we have to move it up a little bit. It's close. 537 00:25:35,450 --> 00:25:36,701 -But-- -Pretty good. 538 00:25:36,785 --> 00:25:39,204 -Downstairs is stunning, but this is it. -Yeah. 539 00:25:39,287 --> 00:25:40,497 Get naked and have a good time. 540 00:25:40,580 --> 00:25:41,665 - I love it. - Yeah. 541 00:25:42,791 --> 00:25:44,543 I think that since you're quiet, you like it. 542 00:25:44,626 --> 00:25:47,254 Nah, I'm just… I'm just observing it. 543 00:25:47,337 --> 00:25:48,713 - Checking it out. - Okay. 544 00:25:48,797 --> 00:25:50,382 - What are you asking? - 3.6. 545 00:25:50,465 --> 00:25:51,967 - 3.6? - A little aggressive. 546 00:25:52,050 --> 00:25:53,343 But I think it will get close. 547 00:25:54,219 --> 00:25:57,764 3.6 million is a really ambitious price 548 00:25:57,847 --> 00:25:59,683 for a brownstone in this area. 549 00:25:59,766 --> 00:26:01,643 But I wanna set a record with this house. 550 00:26:01,726 --> 00:26:05,272 Just being in the neighborhood for as long as I have, I get it. 551 00:26:05,355 --> 00:26:06,314 I see the value. 552 00:26:06,398 --> 00:26:08,858 Well, send me some buyers! 553 00:26:08,942 --> 00:26:12,070 My brand is built around Brooklyn. It always has been. 554 00:26:12,153 --> 00:26:15,448 But I don't want to be known as an agent that only sells in one location. 555 00:26:15,532 --> 00:26:19,369 Manhattan is, like, the golden nugget of New York City. 556 00:26:19,452 --> 00:26:22,247 So I wanna expand my business into Manhattan 557 00:26:22,330 --> 00:26:23,957 so I can conquer all of New York. 558 00:26:24,040 --> 00:26:26,543 And allow me to make more money. Hello! 559 00:26:27,085 --> 00:26:28,712 You know, you and your husband, 560 00:26:28,795 --> 00:26:32,132 you give, like, a Scottie Pippen, Michael Jordan thing. 561 00:26:32,215 --> 00:26:33,883 Which one's Michael? Me, right? 562 00:26:33,967 --> 00:26:36,177 Hey, seriously. Me, right? 563 00:26:45,228 --> 00:26:46,438 So I'm in Chelsea. 564 00:26:46,521 --> 00:26:48,189 I was in FiDi this morning. 565 00:26:48,273 --> 00:26:50,525 I went from FiDi to Tribeca, 566 00:26:51,651 --> 00:26:53,028 and then Chelsea. 567 00:26:53,111 --> 00:26:54,321 So this is city view. 568 00:26:54,404 --> 00:26:56,489 I had to run from that listing, 569 00:26:56,573 --> 00:27:01,745 see a friend who is now looking in Greenwich Village, West Village area. 570 00:27:01,828 --> 00:27:04,080 - The detail is amazing. - So West Village. 571 00:27:04,164 --> 00:27:05,999 And then got a wax. 572 00:27:06,082 --> 00:27:08,668 I'm never doing sugar waxing ever again. 573 00:27:08,752 --> 00:27:10,920 Holy mother of God. 574 00:27:11,796 --> 00:27:15,091 Before I came to SERHANT., I worked for a custom home builder 575 00:27:15,175 --> 00:27:17,093 back home in North Carolina, 576 00:27:17,177 --> 00:27:19,804 and we sold high-end luxury properties. 577 00:27:19,888 --> 00:27:21,514 As soon as I can afford laser, 578 00:27:22,891 --> 00:27:24,100 we're doing that. 579 00:27:24,184 --> 00:27:27,103 New York real estate is just a completely different animal. 580 00:27:27,187 --> 00:27:30,106 But I came to the city 'cause I want to build an empire. 581 00:27:30,190 --> 00:27:31,524 ♪ I'm on the highway… ♪ 582 00:27:31,608 --> 00:27:34,110 Savannah is one of our newest agents. 583 00:27:34,194 --> 00:27:36,029 She's a Southern belle. 584 00:27:36,112 --> 00:27:38,573 I saw a unique personality in her, 585 00:27:38,657 --> 00:27:41,993 a real hunger to survive and thrive. 586 00:27:42,077 --> 00:27:44,204 And so I told her that she could join our firm 587 00:27:44,287 --> 00:27:46,748 under what we call our Apprentice Program. 588 00:27:46,831 --> 00:27:48,792 This is a good light. Okay. 589 00:27:48,875 --> 00:27:51,711 Um… I don't have time. I have to go to my next… Okay. 590 00:27:51,795 --> 00:27:56,549 My goal at SERHANT. is to work my way up and sell multimillion-dollar properties. 591 00:27:56,633 --> 00:27:58,468 I have two more showings. 592 00:27:58,551 --> 00:28:01,471 But right now, because I'm new to York City, 593 00:28:01,554 --> 00:28:03,181 I have to start with rentals. 594 00:28:03,264 --> 00:28:05,475 -Chris! Hi. -Hi, Savannah. Nice to see you. 595 00:28:05,558 --> 00:28:08,103 -You too. Thank you for coming. -Thanks for having me. 596 00:28:08,186 --> 00:28:09,479 This place is gorgeous. 597 00:28:09,562 --> 00:28:10,814 Thank you. 598 00:28:10,897 --> 00:28:12,649 This is 8,000 a month. 599 00:28:12,732 --> 00:28:16,444 This is the only rental building on the Upper West Side in this location 600 00:28:16,528 --> 00:28:18,988 that has these high-end condo-level finishes. 601 00:28:19,072 --> 00:28:21,741 This is definitely rare for a rental building. 602 00:28:21,825 --> 00:28:24,369 -You have high beam ceilings. -It's so nice. 603 00:28:24,452 --> 00:28:27,288 - Washer-dryer. - That's clutch in New York City. 604 00:28:27,372 --> 00:28:30,083 -At 8,000 a month, you'd hope to get that. -You get that. Absolutely. 605 00:28:30,166 --> 00:28:32,043 This is the guest bath. 606 00:28:32,127 --> 00:28:34,170 The rental market is really hard right now. 607 00:28:34,254 --> 00:28:37,257 I'm working with, like, two million renters at once, 608 00:28:37,340 --> 00:28:39,300 just trying to make ends meet. 609 00:28:39,384 --> 00:28:42,554 And it's so exhausting. 610 00:28:42,637 --> 00:28:45,932 -Hello, I'm Vienna. Nice to meet you. -Hi, Savannah. So nice to meet you too. 611 00:28:46,891 --> 00:28:48,810 California king-size bed. 612 00:28:49,394 --> 00:28:50,770 Walk-in shower. 613 00:28:50,854 --> 00:28:53,314 - Secondary bedroom right here. - Oh. Mm-hmm. 614 00:28:53,398 --> 00:28:55,942 The two bedrooms are nice because I wanna have my bedroom 615 00:28:56,025 --> 00:28:59,571 but also maybe, like, an office or a place for all my extra clothes. 616 00:28:59,654 --> 00:29:02,323 Perfect. Okay, so you can use the secondary as your closet. 617 00:29:02,407 --> 00:29:03,366 - Perfect. - Yeah. 618 00:29:03,450 --> 00:29:06,870 There is a pretty unique quality about the kitchen. 619 00:29:06,953 --> 00:29:09,414 These are porcelain radiant heated floors. 620 00:29:09,497 --> 00:29:11,166 Okay. 621 00:29:11,249 --> 00:29:13,793 I thought my feet were sweating! 622 00:29:14,377 --> 00:29:16,671 Feel it… Come right here. I'm feeling it there. 623 00:29:16,755 --> 00:29:18,798 - This is nice. - Little bit, right? 624 00:29:18,882 --> 00:29:20,341 - I feel it here too. - Nice! 625 00:29:20,425 --> 00:29:22,635 I think that's just because we were standing there. 626 00:29:23,470 --> 00:29:25,388 I could've easily stayed in North Carolina, 627 00:29:25,472 --> 00:29:27,682 but I wanted more for myself. 628 00:29:27,766 --> 00:29:29,559 - Thanks for coming. - Thank you. 629 00:29:29,642 --> 00:29:32,270 And I know I can make it here. 630 00:29:32,353 --> 00:29:36,566 ♪ Just give it to me, baby, baby ♪ 631 00:29:38,526 --> 00:29:41,070 ♪ Gotta spend it to get it That just the way it goes ♪ 632 00:29:41,154 --> 00:29:43,740 ♪ Ooh, ooh, ooh-ooh-ooh ♪ 633 00:29:43,823 --> 00:29:46,242 ♪ Scam money don't make no money, no ♪ 634 00:29:46,326 --> 00:29:49,204 -♪ Ooh, ooh, ooh-ooh-ooh ♪ -♪ Yeah ♪ 635 00:29:49,287 --> 00:29:51,748 ♪ Gotta spend it to get it That just the way it goes… ♪ 636 00:29:57,086 --> 00:30:00,048 ♪ Gotta spend it to get it That just the way it goes ♪ 637 00:30:01,174 --> 00:30:02,258 - Hey, Chloe. - Yeah? 638 00:30:02,342 --> 00:30:04,219 - Ryan needs to see you. - Right now? 639 00:30:04,302 --> 00:30:05,845 -Yeah, if you have a second. -Okay. 640 00:30:05,929 --> 00:30:09,682 - Ryan needs to see you. Now. - Okay. All right, cool. 641 00:30:10,391 --> 00:30:11,351 What did you do? 642 00:30:11,434 --> 00:30:13,603 -What did you get me into? -Oh, you know… Let's see. 643 00:30:13,686 --> 00:30:16,481 Oh Lord. What did you do, Nile? 644 00:30:16,564 --> 00:30:18,483 I closed too many deals this month. 645 00:30:18,566 --> 00:30:21,319 I'm still technically considered a "rookie," 646 00:30:21,402 --> 00:30:24,531 and Nile is one of the top dogs at the company. 647 00:30:24,614 --> 00:30:27,033 Like, ugh. I want that to be me. 648 00:30:27,116 --> 00:30:29,869 - Hello! - Ah, sh, sh… Yeah. Come in. 649 00:30:29,953 --> 00:30:30,870 Uh-huh. 650 00:30:30,954 --> 00:30:33,206 Chloe is Broadway. 651 00:30:33,289 --> 00:30:35,875 She's talented. She puts on a show. 652 00:30:35,959 --> 00:30:37,836 That's very important in New York City. 653 00:30:37,919 --> 00:30:40,088 Putting on a show is different from selling real estate. 654 00:30:40,171 --> 00:30:45,009 Okay, I'll get on it in… six and a half minutes. Bye. 655 00:30:45,093 --> 00:30:48,137 So there's a really, really special listing that I have now. 656 00:30:48,221 --> 00:30:50,348 -Okay. -It's the penthouse of the Jardim. 657 00:30:50,431 --> 00:30:52,350 West Chelsea, 527 West 27th. 658 00:30:52,433 --> 00:30:53,601 The Isay Weinfeld one? 659 00:30:53,685 --> 00:30:54,602 - Yes. - Yeah. 660 00:30:54,686 --> 00:30:56,312 I knew when I started SERHANT. 661 00:30:56,396 --> 00:30:59,482 that I would no longer be doing all of the deals personally, 662 00:30:59,566 --> 00:31:02,277 the way I did for the 12 years prior. 663 00:31:02,360 --> 00:31:05,238 I've got, like, HR meetings, insurance meetings. 664 00:31:05,321 --> 00:31:06,781 There's things I gotta do now. 665 00:31:06,865 --> 00:31:09,576 So I gotta listen to the people around me 666 00:31:09,659 --> 00:31:12,704 and delegate more of the work that I have. 667 00:31:12,787 --> 00:31:15,623 The developer's name is Harlan. He's a killer. He's a beast. 668 00:31:15,707 --> 00:31:17,709 -He's been around for a long time. -Okay. 669 00:31:17,792 --> 00:31:19,544 Um… $20 million. 670 00:31:19,627 --> 00:31:21,921 - Okay. - Okay? Big apartments. 671 00:31:22,505 --> 00:31:24,716 - I can't service it completely by myself. - Mm-hmm. 672 00:31:24,799 --> 00:31:26,634 I can't sell $20 million apartments 673 00:31:26,718 --> 00:31:28,970 and build the entire company all at the same time. 674 00:31:29,053 --> 00:31:31,431 - Right. - So I told Harlan that I've got… 675 00:31:31,514 --> 00:31:32,515 This is interesting. 676 00:31:32,599 --> 00:31:33,766 …two top producers. 677 00:31:33,850 --> 00:31:35,184 - Okay. - Right. 678 00:31:35,268 --> 00:31:37,562 - And I want him to meet both of you. - Mm-hmm. 679 00:31:37,645 --> 00:31:40,648 I don't want the decision about who's gonna be on the listing be down to me. 680 00:31:40,732 --> 00:31:43,151 -Hold. It's not us together? -No. It's one of you. 681 00:31:43,234 --> 00:31:44,110 Hmm. 682 00:31:44,193 --> 00:31:45,111 - Okay. - Okay. 683 00:31:45,778 --> 00:31:47,947 I've really been looking for something 684 00:31:48,031 --> 00:31:51,910 that I could really step up and show Ryan how capable I am 685 00:31:51,993 --> 00:31:53,661 of taking the next step. 686 00:31:53,745 --> 00:31:55,580 All I have to do is take Nile out, 687 00:31:55,663 --> 00:31:56,998 Mr. Clean's schlubby brother. 688 00:31:57,081 --> 00:31:58,666 I got this. Let's go. 689 00:31:58,750 --> 00:32:02,670 And then you're each gonna pitch him as to why you. 690 00:32:02,754 --> 00:32:04,964 At the end of the day, it comes down to experience. 691 00:32:05,048 --> 00:32:06,966 Chloe's the new kid on the block, you know? 692 00:32:07,050 --> 00:32:10,720 A $20 million deal is not the same as a $2 million deal. That's for sure. 693 00:32:10,803 --> 00:32:14,057 And $20 million is my sweet spot. 694 00:32:14,140 --> 00:32:15,850 He's already sold on me, sold on SERHANT. 695 00:32:15,934 --> 00:32:17,435 - He's sold on everything. - Okay. 696 00:32:17,518 --> 00:32:21,105 It's an amazing apartment, but it's definitely a unique apartment, right? 697 00:32:21,189 --> 00:32:23,775 Sweet. Indoor-outdoor living. Love it. 698 00:32:23,858 --> 00:32:30,031 Yeah, so this insane architectural staircase, spiral, huge space… 699 00:32:30,114 --> 00:32:31,532 - It's really pretty. - Got it. 700 00:32:31,616 --> 00:32:33,785 - So I need you to show up. - Mm-hmm. 701 00:32:33,868 --> 00:32:37,830 -Bring your AAAAAAAA game. -Absolutely. 702 00:32:37,914 --> 00:32:39,332 - Right? Wow him. - Yeah. 703 00:32:39,415 --> 00:32:41,334 Make the difficult decision for him. 704 00:32:41,417 --> 00:32:44,796 Agents hate competition, but they feed off of it. 705 00:32:44,879 --> 00:32:47,632 Competition fuels greatness. 706 00:32:47,715 --> 00:32:51,844 Nile is an incredibly accomplished real estate shark. 707 00:32:51,928 --> 00:32:55,556 One day he's in New York City selling a $30 million mansion. 708 00:32:55,640 --> 00:32:59,185 The next day he's in Abu Dhabi riding camels with billionaires. 709 00:32:59,852 --> 00:33:01,813 Chloe, on the other hand, 710 00:33:01,896 --> 00:33:04,691 is hungry for that next step. 711 00:33:04,774 --> 00:33:06,567 I think she's ready for that next step. 712 00:33:06,651 --> 00:33:08,069 I could not be more impressed 713 00:33:08,152 --> 00:33:11,781 with Chloe cold-calling owners to land a listing 714 00:33:11,864 --> 00:33:13,157 in Hudson Square. 715 00:33:13,241 --> 00:33:16,869 So I'm giving her a shot at the big leagues. 716 00:33:16,953 --> 00:33:19,914 You do this right here, possibilities are endless. 717 00:33:19,998 --> 00:33:21,207 -Let's do it. -Great seein' ya. 718 00:33:21,290 --> 00:33:22,166 Okay. 719 00:33:22,250 --> 00:33:23,626 -Can't wait to beat ya. -Thank you. 720 00:33:23,710 --> 00:33:26,129 Let the games begin. 721 00:33:26,212 --> 00:33:28,923 - Appreciate the opportunity. - So good seeing you as always. 722 00:33:33,094 --> 00:33:34,470 Jess, how's it going? 723 00:33:34,554 --> 00:33:37,432 -Good. How are you? -That workout class was so hard yesterday. 724 00:33:37,515 --> 00:33:40,018 Why did you do that to me? I can't feel my legs. 725 00:33:40,101 --> 00:33:42,812 Jessica is one of the first agents that I met at SERHANT. 726 00:33:42,895 --> 00:33:46,024 And it's just so nice to have another friend here. 727 00:33:46,107 --> 00:33:47,567 She's from New York City. 728 00:33:47,650 --> 00:33:50,278 She's beautiful. She seems very well-connected. 729 00:33:50,361 --> 00:33:53,948 You know, I wanna really learn how to enjoy New York. 730 00:33:54,032 --> 00:33:55,616 I'm, like, so clueless. 731 00:33:55,700 --> 00:33:57,910 -Last night, I went on a date. -Okay, how'd it go? 732 00:33:57,994 --> 00:33:59,454 And… It was a Hinge date. 733 00:33:59,537 --> 00:34:01,414 -Okay. -The guy was super-hot. 734 00:34:01,497 --> 00:34:03,875 Like, super buttoned-up, and all of a sudden, he goes, 735 00:34:04,751 --> 00:34:06,502 "Do you wanna do a line in the bathroom?" 736 00:34:06,586 --> 00:34:08,504 -So not so prim and proper after all. -And, like… 737 00:34:08,588 --> 00:34:09,464 Ha-ha! 738 00:34:09,547 --> 00:34:12,091 I got an Uber and got the heck out of Dodge. 739 00:34:12,175 --> 00:34:14,969 -That's so traumatizing. -What is wrong with the guys here? 740 00:34:15,053 --> 00:34:18,514 Welcome to New York City. We have the good, bad, ugly, crazy. 741 00:34:18,598 --> 00:34:20,266 They're all lunatics. 742 00:34:20,349 --> 00:34:22,101 When I was single, I would say, 743 00:34:22,185 --> 00:34:24,520 "Real estate keeps me busy. It's my boyfriend." 744 00:34:24,604 --> 00:34:27,648 "It keeps me financially okay, emotionally okay… 745 00:34:27,732 --> 00:34:30,151 maybe not sexually, but everything else, it takes care of me." 746 00:34:30,234 --> 00:34:32,779 So, you know, for now, let real estate be your boyfriend. 747 00:34:32,862 --> 00:34:35,073 That sounds great. 748 00:34:35,156 --> 00:34:40,119 But real estate is not satisfying me in any capacity whatsoever. 749 00:34:40,203 --> 00:34:41,079 Oh no. 750 00:34:41,162 --> 00:34:44,207 I'm just trying to pay my rent right now, and it's really, really hard. 751 00:34:44,290 --> 00:34:48,127 I have tons of clients right now. I would love, love, love for you to help me out. 752 00:34:48,211 --> 00:34:49,796 -Wait. Really? -Yeah! 753 00:34:49,879 --> 00:34:52,715 I have this one client who's looking in the downtown region 754 00:34:52,799 --> 00:34:54,967 for his son who's going to law school here in the city. 755 00:34:55,051 --> 00:34:56,344 He's looking for a three-bedroom. 756 00:34:56,427 --> 00:34:58,096 -Okay, let me write this down. -Sure. 757 00:34:58,179 --> 00:34:59,305 -And… -Full-service building? 758 00:34:59,388 --> 00:35:02,350 Full-service building. It needs to be walking distance to school. 759 00:35:02,433 --> 00:35:05,019 So around Washington Square Park. Budget is up to 30,000. 760 00:35:05,103 --> 00:35:07,730 -So we have a little bit to play with. -Great. Wow. 761 00:35:07,814 --> 00:35:10,942 The highest rental that I've closed so far is 762 00:35:11,692 --> 00:35:13,945 3,500, 4,000 a month. 763 00:35:14,028 --> 00:35:17,115 And to get the opportunity to work on a deal with her, 764 00:35:17,198 --> 00:35:21,369 this is, like, equivalent to five rental deals for me. 765 00:35:21,452 --> 00:35:22,495 -Put it all together. -Okay. 766 00:35:22,578 --> 00:35:24,747 -See what, you know, what they like. -Perfect. 767 00:35:24,831 --> 00:35:25,832 -Sound good? -Yeah! 768 00:35:25,915 --> 00:35:29,544 -You have no idea how much this means. -Yay. Let's get it done! 769 00:35:29,627 --> 00:35:31,629 Savannah is super sweet, super nice. 770 00:35:31,712 --> 00:35:33,881 It's kind of refreshing in New York City. 771 00:35:33,965 --> 00:35:35,800 - Okay, see you. Bye. - Thanks. 772 00:35:35,883 --> 00:35:39,512 There's a reason why many people don't survive in New York. 773 00:35:39,595 --> 00:35:43,141 Like, it's a fast-paced environment, like go, go, go, go, go. 774 00:35:43,224 --> 00:35:46,352 It's not like, "Aaah…" 775 00:35:46,435 --> 00:35:48,146 We go to Florida for that. 776 00:35:56,320 --> 00:35:58,531 -Hey. Morning. -Morning. 777 00:36:01,450 --> 00:36:02,743 What did the seller say? 778 00:36:02,827 --> 00:36:05,079 He's nervous. He's thinking it's not gonna happen. 779 00:36:05,163 --> 00:36:08,207 But I'm just waiting for this call, and we should be… 780 00:36:08,291 --> 00:36:10,084 I don't know, we should be all right. 781 00:36:10,168 --> 00:36:11,794 - Well… - What's up? What's wrong? 782 00:36:11,878 --> 00:36:14,088 You look stressed. What's the issue? 783 00:36:14,172 --> 00:36:16,757 We're at the closing table, and now these buyers are balking. 784 00:36:16,841 --> 00:36:18,676 - What house? - Stuyvesant. 785 00:36:18,759 --> 00:36:21,012 - Oh, the beautiful one. - Yes. Yes. 786 00:36:21,095 --> 00:36:22,597 It's all emotional now. 787 00:36:22,680 --> 00:36:24,974 -Actually, this is… Let me talk to her. -Okay. 788 00:36:25,057 --> 00:36:27,685 - Every deal like this now is such a fight. - I know. 789 00:36:27,768 --> 00:36:30,813 Even if it feels like it'll work in the beginning, at some point, we get stuck. 790 00:36:30,897 --> 00:36:33,357 - Yeah. - But this house? No. No way. 791 00:36:33,441 --> 00:36:36,485 It's just as important for us that we set this record as well. 792 00:36:36,569 --> 00:36:38,821 All right. I'll talk to you soon. Bye. 793 00:36:42,950 --> 00:36:46,329 All right. Well, I got to give our guy a call and give him the news that 794 00:36:47,079 --> 00:36:48,581 we just set a record in Bed-Stuy! 795 00:36:48,664 --> 00:36:49,665 Yes! 796 00:36:49,749 --> 00:36:51,334 - Record price? - Record price. 797 00:36:51,417 --> 00:36:52,877 - Good! - 1,170 per square foot. 798 00:36:52,960 --> 00:36:55,171 - 1,170 Bed-Stuy. - Nice work. Awesome. Congrats! 799 00:36:55,254 --> 00:36:57,757 Everybody, they just did a record-setting deal. What address? 800 00:36:57,840 --> 00:36:59,884 - It's on Stuyvesant Avenue. - Okay. 801 00:36:59,967 --> 00:37:02,845 - Stuyvesant… Stuyvesant and Jefferson? - Stuyvesant and Jefferson. 802 00:37:02,929 --> 00:37:05,348 -Three family house. -They sell too many. They don't know. 803 00:37:05,431 --> 00:37:07,600 But it's a record, just closed. 804 00:37:07,683 --> 00:37:09,435 So sign the wall! Should they sign it? 805 00:37:09,518 --> 00:37:10,728 - Let's go! - Go, go, go! 806 00:37:10,811 --> 00:37:12,897 - Take it to the wall! - Whoo! 807 00:37:12,980 --> 00:37:14,398 Wait, I'll give you a pen. 808 00:37:14,482 --> 00:37:15,775 To have everyone come in 809 00:37:15,858 --> 00:37:19,403 and see that we got a $3.6 million sale in Bed-Stuy is great. 810 00:37:19,487 --> 00:37:20,571 I think it's important. 811 00:37:20,655 --> 00:37:23,157 But for me, it's about us knowing that we've done it 812 00:37:23,241 --> 00:37:25,201 and us knowing what is the next goal. 813 00:37:25,284 --> 00:37:27,495 And we wanna grow the brand into Manhattan. 814 00:37:27,578 --> 00:37:29,038 That is the ultimate goal. 815 00:37:29,121 --> 00:37:30,665 Go! Sign it! Bigger. 816 00:37:30,748 --> 00:37:32,375 I'm a very competitive person. 817 00:37:32,458 --> 00:37:34,585 There are times when I see these numbers and names, 818 00:37:34,669 --> 00:37:38,172 and I'm like, "Oh word? If you can do it, I can do it." 819 00:37:38,256 --> 00:37:40,132 Some of you, if you can do ten, I can do 40. 820 00:37:40,216 --> 00:37:44,428 And I think that if I keep on this path, I'll get there. Just click-clack. 821 00:37:44,512 --> 00:37:46,514 With all the shade that was supposed to be in that, 822 00:37:46,597 --> 00:37:49,725 I hope you got it… 'cause I meant it. 823 00:37:49,809 --> 00:37:52,603 Don't write over other people. It's not all about you. Okay? 824 00:37:52,687 --> 00:37:53,688 Isn't it, though? 825 00:37:53,771 --> 00:37:55,773 This one, you couldn't even remember the address. 826 00:37:58,276 --> 00:38:01,070 ♪ I want it all, I want the best And nothing at all ♪ 827 00:38:02,196 --> 00:38:03,364 ♪ I want it all, huh ♪ 828 00:38:03,447 --> 00:38:05,449 ♪ Gimme this, gimme that, gimme more… ♪ 829 00:38:06,117 --> 00:38:08,744 I'm meeting the Studios team at the top of the Empire State Building. 830 00:38:08,828 --> 00:38:10,496 ♪ I want the best and nothin' at all… ♪ 831 00:38:10,579 --> 00:38:12,498 He won't do $95 million? 832 00:38:12,581 --> 00:38:15,626 I would just say, "Today's price always feels expensive." 833 00:38:15,710 --> 00:38:19,255 "In two years, it's gonna be 110. It'll be 115." 834 00:38:20,256 --> 00:38:22,049 All right. Just get it done. Thank you. 835 00:38:27,471 --> 00:38:30,725 -Brock? Oh, perfect. -Welcome. Studio team's right upstairs. 836 00:38:30,808 --> 00:38:34,103 Studios, good. Let's do it. Do we have to take the stairs? 837 00:38:34,186 --> 00:38:37,231 - No, we'll find the elevator. - Oh, thank God. Okay. Thank you. 838 00:38:37,315 --> 00:38:39,900 - Number five for you. - Thank you, sir. 839 00:38:39,984 --> 00:38:41,986 We're headed to the top of the Empire State Building 840 00:38:42,069 --> 00:38:45,364 to make some SERHANT. promotional content that I can send out to my team. 841 00:38:45,448 --> 00:38:48,284 - All right! - Welcome. What's up? Are you ready? 842 00:38:48,367 --> 00:38:49,243 Hi, guys. 843 00:38:49,327 --> 00:38:51,537 Social media has changed everything. 844 00:38:51,620 --> 00:38:55,958 If you can make billions of dollars selling makeup through Instagram, 845 00:38:57,043 --> 00:38:58,544 you can sell real estate too. 846 00:38:59,128 --> 00:39:00,504 So I built SERHANT. Studios, 847 00:39:00,588 --> 00:39:04,842 which is really the first of its kind in-house production company. 848 00:39:04,925 --> 00:39:07,553 If you are not moving forward, you are falling behind. 849 00:39:07,636 --> 00:39:08,846 It's a wild world. 850 00:39:08,929 --> 00:39:09,930 Action. 851 00:39:10,014 --> 00:39:12,308 Hey, everybody. It's Ryan Serhant. 852 00:39:12,391 --> 00:39:16,228 Right now, I'm standing at the top of the Empire State Building. 853 00:39:16,312 --> 00:39:20,024 What got you here won't get you there. 854 00:39:20,107 --> 00:39:21,984 You've heard me say that time and time again 855 00:39:22,068 --> 00:39:24,362 because I believe it in my core. 856 00:39:24,445 --> 00:39:26,739 Everyone told me I shouldn't move to New York, 857 00:39:26,822 --> 00:39:28,491 I shouldn't get into real estate. 858 00:39:28,574 --> 00:39:33,704 And everyone told me not to become a real estate technology CEO. 859 00:39:33,788 --> 00:39:35,331 And here I-- 860 00:39:36,707 --> 00:39:38,167 -Here I am. Hold on one second. -Yeah. 861 00:39:40,378 --> 00:39:41,629 Hello. 862 00:39:42,338 --> 00:39:43,881 Kayla. Hello. Can you hear me? 863 00:39:45,091 --> 00:39:46,008 Kayla? 864 00:39:49,095 --> 00:39:51,597 Hey. Can you hear me? 865 00:39:51,680 --> 00:39:54,475 Look, I'm at the top of the Empire State Building right now. 866 00:39:54,558 --> 00:39:56,977 Wow! That's amazing! 867 00:39:57,061 --> 00:39:58,229 Do you have a… Oh my God! 868 00:39:58,312 --> 00:40:00,189 Do you have an offer? That why you're calling? 869 00:40:00,272 --> 00:40:02,983 Are we about to sell the most expensive penthouse in the United States? 870 00:40:03,067 --> 00:40:05,361 And do it from the top of the Empire State Building? 871 00:40:06,779 --> 00:40:08,489 I wanted to give you some… 872 00:40:10,366 --> 00:40:12,618 I just heard back, and thank you so much… 873 00:40:12,701 --> 00:40:14,787 I can't… Kayla, can you see me? 874 00:40:14,870 --> 00:40:16,163 Can you hear me? 875 00:40:16,247 --> 00:40:17,123 Hello? 876 00:40:17,206 --> 00:40:19,500 There should be better service inside, if you wanna step in. 877 00:40:19,583 --> 00:40:22,086 Uh, okay. Hold on, hold on, hold on. Hold on. 878 00:40:22,169 --> 00:40:24,922 Hold on. Let me get inside. Let me get inside. Hold on. 879 00:40:30,553 --> 00:40:33,264 Did I lose you? Did I lose you? Hello? 880 00:40:33,889 --> 00:40:35,099 Hey. How are you? 881 00:40:35,182 --> 00:40:36,851 Oh, now I can see you. 882 00:40:36,934 --> 00:40:37,810 Okay, great. 883 00:40:37,893 --> 00:40:40,646 Need to put a cell phone tower on the Empire State Building. 884 00:40:40,729 --> 00:40:44,066 So wait. What did you just say? You have an offer for me? 885 00:40:46,318 --> 00:40:47,403 I don't. 886 00:40:48,696 --> 00:40:49,947 Kayla… 887 00:40:50,030 --> 00:40:50,948 I'm so sorry. 888 00:40:51,031 --> 00:40:52,116 I tried my best. 889 00:40:52,199 --> 00:40:54,994 But he decided to divvy up his funds 890 00:40:55,077 --> 00:41:00,499 and purchase a few units in New York City and a few in LA. 891 00:41:00,583 --> 00:41:03,335 -Like, the investment thesis changed or… -Yes. 892 00:41:03,419 --> 00:41:06,505 So basically, the daughter's family was all moving to New York City, 893 00:41:06,589 --> 00:41:10,134 and so it was, like, a really nice place for all the family to get together, 894 00:41:10,217 --> 00:41:11,677 'cause they're all spread out. 895 00:41:11,760 --> 00:41:14,346 But the daughter decided to stay in LA. 896 00:41:16,098 --> 00:41:17,725 I really wanted to do this deal. 897 00:41:17,808 --> 00:41:20,186 -So… it's a disappointment. -Can you… 898 00:41:20,269 --> 00:41:22,563 Can you get them to change their mind? 899 00:41:22,646 --> 00:41:24,440 It's the greatest home of all time. 900 00:41:24,523 --> 00:41:27,735 Um, unfortunately, you know, they're gonna pass. 901 00:41:28,944 --> 00:41:30,237 -All right, bye. -Bye. 902 00:41:35,159 --> 00:41:36,577 Hmm… 903 00:41:45,544 --> 00:41:47,838 - Okay. All right, ready? Ready, ready? - Yeah. 904 00:41:50,382 --> 00:41:52,384 What's wrong? 905 00:41:55,179 --> 00:41:57,848 - Assuming positions or coming… - Let's just get into it. 906 00:41:57,932 --> 00:41:59,475 Okay. Center up with me. 907 00:41:59,558 --> 00:42:01,393 Got it. Everything is great. 908 00:42:01,477 --> 00:42:03,771 Everything is awesome all the time. 909 00:42:20,829 --> 00:42:24,250 I thought that I could be the best agent, 910 00:42:24,333 --> 00:42:26,460 and start the best agency, 911 00:42:26,544 --> 00:42:27,920 and be the one 912 00:42:28,003 --> 00:42:32,216 who would sell the best penthouse in the world. 913 00:42:33,717 --> 00:42:37,429 And so far, I've failed. 914 00:42:37,513 --> 00:42:40,599 I… I… like, I take it so personally, 915 00:42:40,683 --> 00:42:43,727 but I have to let go of the idea 916 00:42:43,811 --> 00:42:46,897 of what I thought I was going to be able to achieve, 917 00:42:46,981 --> 00:42:48,899 because I can't… I can't do it all. 918 00:42:48,983 --> 00:42:50,651 I cannot do it all by myself. 919 00:42:51,318 --> 00:42:53,529 Uh… and that is a weird feeling. 920 00:42:54,572 --> 00:42:57,491 So I am gonna use the resources that I have built around me, 921 00:42:57,575 --> 00:42:59,577 and I'm gonna bring in my top people. 922 00:43:03,122 --> 00:43:05,833 My goal is to take our firm from number six 923 00:43:05,916 --> 00:43:07,042 to number one. 924 00:43:07,126 --> 00:43:11,213 And you don't get to number one by not selling this penthouse. 925 00:43:12,214 --> 00:43:14,800 Wow. Wow! 926 00:43:14,883 --> 00:43:17,011 - Oh my goodness. - Bananas! 927 00:43:17,094 --> 00:43:18,804 - This is insane. - Yeah. 928 00:43:18,887 --> 00:43:20,931 - Wow. - Good, you're all here. 929 00:43:21,015 --> 00:43:22,975 - What's up? - How's it going? 930 00:43:23,058 --> 00:43:25,144 Welcome to the penthouse at Central Park Tower. 931 00:43:25,227 --> 00:43:26,061 It's insane. 932 00:43:26,145 --> 00:43:28,230 I think I can see the curvature of the Earth. 933 00:43:28,314 --> 00:43:29,565 You can. 934 00:43:29,648 --> 00:43:30,816 I'm serious! 935 00:43:30,899 --> 00:43:33,736 You can see six different states from this view. 936 00:43:33,819 --> 00:43:35,070 - No way. - Wow. 937 00:43:35,154 --> 00:43:36,113 Yes. 938 00:43:36,196 --> 00:43:38,198 Okay, let's talk. 939 00:43:38,282 --> 00:43:39,325 - Okay. - Yes. 940 00:43:42,161 --> 00:43:44,288 I've had this listing, and I need to get it sold. 941 00:43:44,872 --> 00:43:48,167 It's one of the biggest developers in the United States. 942 00:43:48,250 --> 00:43:50,127 And this is a big-ticket item. 943 00:43:50,210 --> 00:43:53,964 The asking price on this, as you know, is $250 million. 944 00:43:54,048 --> 00:43:59,261 It's the most expensive apartment in the world on the market right now. 945 00:43:59,345 --> 00:44:02,264 So this is an incredible, incredible opportunity, 946 00:44:02,348 --> 00:44:06,894 and I know that I've really worked on this by myself, a lot, 947 00:44:06,977 --> 00:44:09,229 but you guys are the best of the best. 948 00:44:09,313 --> 00:44:12,691 You're incredibly networked. You've got people all over the place. 949 00:44:12,775 --> 00:44:17,404 You sell things in your sleep, at all price points, everywhere. 950 00:44:17,488 --> 00:44:21,283 If I don't get it sold, they give it to another brokerage, 951 00:44:21,367 --> 00:44:25,120 which is absolutely not okay with me. 952 00:44:25,829 --> 00:44:28,290 Failure is 100% not an option. 953 00:44:33,003 --> 00:44:34,880 So I have a challenge for you. 954 00:44:38,092 --> 00:44:40,094 This listing is now your listing. 955 00:44:40,803 --> 00:44:42,930 And I want you all to work your networks. 956 00:44:43,013 --> 00:44:46,350 I want you to hit the phones. I want you to get creative. 957 00:44:47,393 --> 00:44:49,311 The first one to get it sold, 958 00:44:49,395 --> 00:44:51,855 to bring a buyer where we get a deal done… 959 00:44:53,816 --> 00:44:55,734 you're going to get $10 million. 960 00:45:07,871 --> 00:45:09,123 Let's see if it works. 961 00:45:13,001 --> 00:45:15,629 The real estate business in New York is cutthroat. 962 00:45:16,463 --> 00:45:19,675 They're sharks, and when they smell blood, they're gonna come. 963 00:45:20,342 --> 00:45:23,137 All is fair in war and real estate. 964 00:45:23,220 --> 00:45:24,722 ♪ If there's a God… ♪ 965 00:45:24,805 --> 00:45:29,309 90% of real estate brokers in New York make less than 40K. 966 00:45:29,393 --> 00:45:32,980 And 40K is… I mean, my… my watch is five times that. 967 00:45:37,025 --> 00:45:39,486 Do you know these other CEOs that I now compete with? 968 00:45:39,570 --> 00:45:41,697 We're gonna have these ups and downs. 969 00:45:41,780 --> 00:45:44,491 Make it look awesome, or people will think I can't afford a ladder. 970 00:45:44,575 --> 00:45:47,786 As a firm, the stakes are one trillion percent higher. 971 00:45:47,870 --> 00:45:49,788 You fucked up. Royally. 972 00:45:49,872 --> 00:45:51,123 He's looking for you to step up. 973 00:45:51,206 --> 00:45:55,085 Ryan could've brought anyone to pitch with you. He brought me. So keep that in mind. 974 00:45:55,669 --> 00:45:58,046 Central Park Tower penthouse. We have to sell it. 975 00:45:59,131 --> 00:46:01,091 Some of us got called to Central Park Tower. 976 00:46:01,175 --> 00:46:02,468 I've worked my ass off. 977 00:46:02,551 --> 00:46:05,345 There is no reason why I shouldn't have been in that room. 978 00:46:05,429 --> 00:46:07,639 How many times is your name on the deal wall? 979 00:46:08,682 --> 00:46:10,434 ♪ So I can pray later… ♪ 980 00:46:11,351 --> 00:46:13,437 This city will give you everything. 981 00:46:13,520 --> 00:46:15,272 Whoo! 982 00:46:15,355 --> 00:46:17,566 But it'll also take away everything. 983 00:46:18,734 --> 00:46:21,236 If you don't start getting tough, people are gonna eat your food. 984 00:46:22,654 --> 00:46:25,240 Why do you feel like I need to prove to you something? 985 00:46:25,324 --> 00:46:28,410 -You do. -I am the reason you're at this company. 986 00:46:28,494 --> 00:46:30,662 -Do you think you'd ever leave SERHANT.? -Yes. 987 00:46:30,746 --> 00:46:33,582 -Chloe, like, is just all talk. -Your little podcast? 988 00:46:33,665 --> 00:46:35,292 That's not acceptable. Get out. 989 00:46:36,752 --> 00:46:40,380 I am ruthless when it comes to protecting our brand. 990 00:46:40,464 --> 00:46:42,216 I don't give a shit how much you sell. 991 00:46:42,299 --> 00:46:44,510 If you're gonna be an asshole, I will fire you. 992 00:46:44,593 --> 00:46:47,554 Either hold yourself to a higher standard at this company, 993 00:46:47,638 --> 00:46:49,765 or go start your own fucking company. 79858

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