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Instructor: So at this point, you may be asking yourself,
well, what exactly is Power BI?
Well, according to Microsoft, Power BI is a self-service
business intelligence platform
which includes both desktop and web-based applications
for connecting, modeling, and visualizing data.
If you want the whole sales pitch
you can head to powerbi.microsoft.com.
But what I wanna show you here
is something called the Gartner Magic Quadrant
for analytics and business intelligence platforms.
If you're not familiar with Gartner,
they're a market intelligence company
that produces these competitive analyses
in these magic quadrants
for all sorts of different industries and fields
every single year.
This one's updated as of January, 2023.
And what we're basically looking at
is a competitive landscape showing completeness of vision
on the X-axis and ability to execute on the Y.
And this basically creates four different quadrants.
You've got niche players here in the lower left
who may be just starting out.
You've got challengers in the top left
who have a high ability to execute
but maybe a less complete vision.
You've got visionaries in the lower right.
And then finally, where you wanna be is the leader quadrant
the magic quadrant in the top right.
And this is exactly where we see Microsoft
largely due to the work that they're doing in Power BI.
And to see them pulling away from the pack here
is very impressive,
especially seeing some of these heavy hitters like Tableau,
Qlik, Google, AWS, Domo, and more.
So, needless to say, this is a very, very exciting time
to be learning Power BI.
Now let's take a minute and talk about
why Power BI is so powerful.
First up, it lets you connect, transform, and load
huge, huge volumes of data, and you can access that data
from virtually anywhere from databases, flat files,
web sources, cloud services, folders, et cetera,
and you can create fully automated ETL workflows
to extract, transform, and load that data
for further analysis.
Next, you can build relational models
directly inside of Power BI
to blend data from multiple sources.
This is an incredibly powerful skillset
for anyone working in an analytics or data science role
because you can create table relationships
that allow you to analyze holistic performance
across an entire relational data model.
And that's exactly what we're gonna practice building
in this course.
You can also define complex calculations
using the DAX formula language,
those data analysis expressions.
We're gonna use DAX to enhance our data sets
and enable some really interesting
advanced analytics capabilities.
And like we talked about,
Power BI lets you bring your data to life
and build interactive reports and dashboards.
With Power BI Desktop
you can truly build professional quality
enterprise-grade reports and dashboards.
Last but not least, when you learn Power BI
you're developing a versatile in-demand skillset.
Like we just talked about, Power BI is the industry leader
in self-service BI, and the skills that you develop
in this course, data prep, data modeling, data analysis,
and data visualization will be extremely transferrable
and valuable throughout your career.
Now, last but not least, I wanna take just a minute
and draw some comparisons between Excel and Power BI.
So what we're gonna do here is look at this Venn diagram
where we have some Excel specific features on the left,
things like spreadsheets, pivot tables, cell formulas,
things that are uniquely Excel
and then we have some Power BI features here on the right
things that are uniquely Power BI like the report View,
custom visuals, interactive dashboards,
and Power BI service.
But where I wanna really focus on is the intersection.
This is where you'll find some of the most powerful tools
that are actually common to both platforms.
Power Query, the Data Model, and DAX
because what many people don't realize
is that Excel and Power BI are built
on top of the same exact analytics engines.
The difference is that Power BI
takes those same data transformation
and modeling capabilities and it adds powerful visualization
and publishing tools on top of them.
So what that means is that when you're learning Power Query
and Power Pivot DAX in Excel, you're also learning Power BI
at the same time and vice versa.
And the beauty is that this makes the learning curve
for Power BI very smooth for existing Excel users
and it makes the transition very easy.
In fact, later in the course, we're gonna talk about
how you can import an entire data model
that you've built in Excel directly into Power BI Desktop.
So there's your quick introduction to Power BI Desktop.
Let's talk about how to actually download
and install the program so that we can get up and running.
Can't find what you're looking for?
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