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1
So we now know we want to implement a basic shipping rate of two dollars and 95 cents.
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So how do we actually go about doing that when this lecture I'm going to show you and shipping rates
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is something that people often get confused about so I have developed and I've been using a very simple
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yet powerful system for a long long time now that not only is it simple to understand for me but it's
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also simple to understand.
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For my customers of course you're not obliged to do exactly this but I strongly recommend you give it
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some serious consideration.
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So we want to do is come down to our settings and go straight to shipping.
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So first of all this shipping origin is not significant.
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We are drop shipping if we were selling our own products from our own warehouse then yes we would need
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to consider this.
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But that's not what we're doing.
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So we can basically ignore this and we can scroll down to this part here.
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Shipping rates at the checkout now are set up to very basic shipping zones.
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OK I've got domestic United States and the rest of the world.
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Now most of my business and probably most of your Certainly in the beginning will come from the U.S..
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So I'm keeping this very very simple with United States and rest of world.
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You can very easily add in another shipping zone here for example so if you are in the U.K. You could
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add in the United Kingdom or you're Australia could add in Australia and you could end up with several
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shipping zones listed.
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But just for the sake of this cause I want to keep it simple and I want to focus on United States because
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you'll see once I've shown you how this works you can very very easily apply to any shipping zone.
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So the next thing I want to do is click on edit next to United States and you get to change the name
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of the zone if you want to I'm going to leave it as domestic for the moment.
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The countries that are listed within it so I could add other ones if I wanted to.
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But this is the United States I'm leaving it purely as the U.S. but I might want to call it North America
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an ad in Canada very very straightforward.
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The first thing I want to say is that these all weight based rates are not important.
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Again we drop shipping so the weight is going to be an issue more for the supplier over there on the
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Express in China or wherever they're actually shipping from we are not shipping out our own warehouse.
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You'll also remember the golden rules I talked about shipping lightweight products because that gives
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you another advantage.
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If for example you did have very very heavy products your supplier over there on an express might want
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to charge you potential customer.
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An awful lot to ship them.
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But when you keep those products lightweight this completely goes away you don't have this issue at
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all.
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So what we are talking about are priced based rates.
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Soybeans do is click on ad rate.
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Give it a name.
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So let's just call it a standard one and then I'm going to create a range between 0 and 20.
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OK.
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You remember from the rules that basically you are selling products at 20 years or $20 dollars and less.
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Now this is where I give it a right.
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So this is where my two ninety five comes into play.
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And I just click done.
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All right so that's my standard one.
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So anybody who buys something of my site now between 0 and 20 euros is going to be paying to 95 in shipping.
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But what if they buy more than 20 years of products which is entirely possible.
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How do we implement shipping for that.
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So we're going to add in another rate this one more call simply standard too.
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Now my minimum order is 20.
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And I will have no limit for my maximum.
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Now for the rate I'm going to charge a little bit more than that 295 in fact I'm going to put it at
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395 and I'm going to click on done.
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So just reiterate somebody buy something between 0 and 20 they're going to pay 295 and 20 over they're
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going to pay 395.
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So if you think ahead you might be thinking What is the problem with that because if someone orders
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two hundred euros of my site they'll still only be paying three 95 but you will remember that we've
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got a huge margin with the way that I'm teaching you to make money with this business model.
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We're buying it for less and we're selling for 20 so we got a very big margin to play with and that
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is extremely important.
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So just imagine in this example somebody did buy two hundred dollars worth of product and I apologize.
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I know I'm flipping between euros and dollars but that doesn't really matter the denominations are relevant
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is the actual number.
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I want you to focus on.
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So let's imagine they did buy two hundred dollars worth of products and my supplier over there Ali expressed
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wanted to charge me let's say $40 for the shipping.
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Well that's fine if you do the math.
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I've still got a huge margin to play with.
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And what it means also is I can very easily explain to my customers how my shipping works.
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You know all I get and you will get inquiries about if I buy 10 of these products how much is the shipping
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going to be.
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Well in my case it's very straightforward.
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It's 395.
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If it's less than 20 it's 295 it is more than that.
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It's 395.
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And trust me customers like simplicity again doing web site reviews and helping people out.
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They often see people overcomplicating this.
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They have 20 things listed in this price base right.
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Very very difficult to explain that to the customer and also for you to remember exactly how it all
82
works.
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So after years of experience of doing this this is basically the model I've come to is a very very simplified
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model and it really does work and basically just makes your life that much easier.
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