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Would you like to inspect the original subtitles? These are the user uploaded subtitles that are being translated: 1 00:00:00,000 --> 00:00:01,230 Heat. 2 00:00:01,230 --> 00:00:01,730 [Applause] 3 00:00:01,730 --> 00:00:02,530 [Music] 4 00:00:02,530 --> 00:00:06,430 [Applause] 5 00:00:07,080 --> 00:00:11,360 [Music] 6 00:00:11,360 --> 00:00:14,480 [Applause] 7 00:00:14,719 --> 00:00:17,719 Heat. 8 00:00:22,240 --> 00:00:24,340 Heat. 9 00:00:24,340 --> 00:00:28,609 [Music] 10 00:00:36,530 --> 00:00:43,760 [Music] 11 00:00:43,760 --> 00:00:46,760 Hey, heat. Hey, heat. 12 00:00:47,110 --> 00:00:59,199 [Music] 13 00:00:59,199 --> 00:01:00,380 Heat. 14 00:01:00,380 --> 00:01:08,609 [Music] 15 00:01:09,680 --> 00:01:11,260 Hey, heat. Hey, heat. 16 00:01:11,260 --> 00:01:25,099 [Music] 17 00:01:34,720 --> 00:01:37,799 Heat. Hey, heat. Hey, heat. 18 00:01:47,760 --> 00:01:50,979 [Applause] 19 00:01:51,680 --> 00:01:56,240 Ladies and gentlemen, how's it going? 20 00:01:56,240 --> 00:01:57,439 Bear with me for a moment. I'm 21 00:01:57,439 --> 00:02:00,399 absolutely terrible at this, but 22 00:02:00,399 --> 00:02:02,479 we're going to try and make it work. So, 23 00:02:02,479 --> 00:02:04,399 everyone, this is a business stream. I 24 00:02:04,399 --> 00:02:06,159 see the crypto questions coming in. I'm 25 00:02:06,159 --> 00:02:07,520 not going to address those. I'm going to 26 00:02:07,520 --> 00:02:10,800 act like you're not there. Usually 27 00:02:10,800 --> 00:02:13,120 every few Where did the Where did this 28 00:02:13,120 --> 00:02:14,560 peach music go? It was getting me in a 29 00:02:14,560 --> 00:02:16,480 vibe. What was this thing doing right 30 00:02:16,480 --> 00:02:18,640 here? 31 00:02:18,640 --> 00:02:20,560 Yeah, there. There it goes. There it 32 00:02:20,560 --> 00:02:22,400 goes. Does it stop playing? I don't like 33 00:02:22,400 --> 00:02:24,400 that. It's first time running a stream 34 00:02:24,400 --> 00:02:26,480 with all this stuff going on. Anyways, 35 00:02:26,480 --> 00:02:28,879 turns off again. We're fine. So, usually 36 00:02:28,879 --> 00:02:31,040 at Hyros every few weeks, I like to sit 37 00:02:31,040 --> 00:02:32,319 down with all of our customers and 38 00:02:32,319 --> 00:02:33,840 answer any business questions they have, 39 00:02:33,840 --> 00:02:36,480 ads, regardless of whatever they want to 40 00:02:36,480 --> 00:02:38,000 talk about. We can talk business, we can 41 00:02:38,000 --> 00:02:40,000 talk hiring, we can talk whatever the 42 00:02:40,000 --> 00:02:41,599 hell you guys want to talk about. But 43 00:02:41,599 --> 00:02:42,800 what I'm going to be doing on this 44 00:02:42,800 --> 00:02:44,160 stream is answering any questions you 45 00:02:44,160 --> 00:02:45,360 guys have and we're just going to kind 46 00:02:45,360 --> 00:02:46,720 of shoot the [ __ ] and hang out. We'll 47 00:02:46,720 --> 00:02:48,319 see if it works. If this goes terrible 48 00:02:48,319 --> 00:02:49,599 and everybody starts flooding with 49 00:02:49,599 --> 00:02:51,280 crypto questions, we just won't do it 50 00:02:51,280 --> 00:02:52,959 again on the business channel. So, I'm 51 00:02:52,959 --> 00:02:54,480 going to go through questions and there 52 00:02:54,480 --> 00:02:57,680 we go. Someone said lower the music. 53 00:02:57,680 --> 00:03:01,879 There you go. It's lowered. 54 00:03:02,080 --> 00:03:03,280 All right. So, let's see what we got 55 00:03:03,280 --> 00:03:05,040 going on here. I'm just gonna I'm gonna 56 00:03:05,040 --> 00:03:07,280 stop playing with the music right now. 57 00:03:07,280 --> 00:03:09,280 We'll get it going. Someone said, "Fuck 58 00:03:09,280 --> 00:03:11,040 best YouTube ever." Yes, I do have the 59 00:03:11,040 --> 00:03:14,760 best YouTubes ever. 60 00:03:15,440 --> 00:03:17,200 So, what do you what do I think there? 61 00:03:17,200 --> 00:03:18,480 We'll just start with random ass 62 00:03:18,480 --> 00:03:19,680 questions. What do I think about vending 63 00:03:19,680 --> 00:03:22,239 machine businesses? I don't [ __ ] I have 64 00:03:22,239 --> 00:03:24,319 no idea. I've never met anyone that runs 65 00:03:24,319 --> 00:03:26,080 a vending machine business and I've 66 00:03:26,080 --> 00:03:28,319 never uh participated in a vending 67 00:03:28,319 --> 00:03:30,720 machine business and I have no clue how 68 00:03:30,720 --> 00:03:32,400 they work. So, the first answer of the 69 00:03:32,400 --> 00:03:34,239 day is I have absolutely no idea how 70 00:03:34,239 --> 00:03:36,799 they make that business model work. So, 71 00:03:36,799 --> 00:03:40,799 pretty helpful so far, right? 72 00:03:40,799 --> 00:03:44,080 Uh Danny C says diapers. Cool. Yes, 73 00:03:44,080 --> 00:03:46,480 there we go. Someone said 99% of us are 74 00:03:46,480 --> 00:03:47,760 here from crypto. I think you 75 00:03:47,760 --> 00:03:49,440 underestimate just how many customers 76 00:03:49,440 --> 00:03:51,920 Hyros and how many people actually come 77 00:03:51,920 --> 00:03:55,840 to my serious business channel. 78 00:03:55,840 --> 00:03:57,280 Ganov says, "Loved your part in 79 00:03:57,280 --> 00:03:59,360 Himoszi's book launch." Yeah, that that 80 00:03:59,360 --> 00:04:00,799 was pretty cool. You the whole entire 81 00:04:00,799 --> 00:04:02,560 setup that Alex had, the whole entire 82 00:04:02,560 --> 00:04:03,680 studio and everything. I was really 83 00:04:03,680 --> 00:04:05,120 nervous the entire time because I just 84 00:04:05,120 --> 00:04:07,280 went in and it's just zero to presenting 85 00:04:07,280 --> 00:04:09,439 in front of 35,000 people and like 86 00:04:09,439 --> 00:04:11,200 Alex's big moment. So, it was a little 87 00:04:11,200 --> 00:04:14,000 nerve-wracking, but it was fun. It was 88 00:04:14,000 --> 00:04:15,920 fun. Alex has come a very long way. It 89 00:04:15,920 --> 00:04:17,120 was awesome to be there for him on his 90 00:04:17,120 --> 00:04:19,280 big day. 91 00:04:19,280 --> 00:04:20,720 Samo says, "Should I focus on 92 00:04:20,720 --> 00:04:22,400 copywriting skills as step one to 93 00:04:22,400 --> 00:04:24,000 building the right skill set for online 94 00:04:24,000 --> 00:04:25,919 businesses?" 95 00:04:25,919 --> 00:04:28,320 Uh, it depends on what you're doing, 96 00:04:28,320 --> 00:04:29,840 dude. So, like, of course, you need to 97 00:04:29,840 --> 00:04:32,000 be able to sell stuff online. I would 98 00:04:32,000 --> 00:04:33,759 focus more on creating a product and 99 00:04:33,759 --> 00:04:36,400 service. Now, when you build any 100 00:04:36,400 --> 00:04:38,720 business or product or service, you're 101 00:04:38,720 --> 00:04:42,080 naturally going to 102 00:04:42,080 --> 00:04:43,840 be working on your copywriting the 103 00:04:43,840 --> 00:04:45,280 entire time. And what's going to happen, 104 00:04:45,280 --> 00:04:46,560 let's say you try to sell something on 105 00:04:46,560 --> 00:04:48,320 Fiverr or you make like a website where 106 00:04:48,320 --> 00:04:49,919 you're selling [ __ ] to local businesses 107 00:04:49,919 --> 00:04:52,960 or something like that, 108 00:04:52,960 --> 00:04:54,479 you're naturally going to want to get 109 00:04:54,479 --> 00:04:55,840 more customers and you're going to be 110 00:04:55,840 --> 00:04:57,280 kind of peevey that people come to your 111 00:04:57,280 --> 00:04:58,400 website and don't buy. So, you're going 112 00:04:58,400 --> 00:05:00,400 to naturally study up on copywriting and 113 00:05:00,400 --> 00:05:01,840 whatnot. It sounds like from your 114 00:05:01,840 --> 00:05:04,000 question not to hate on you or poop on 115 00:05:04,000 --> 00:05:05,919 you at all. It sounds like you're trying 116 00:05:05,919 --> 00:05:07,280 to study copywriting instead of just 117 00:05:07,280 --> 00:05:08,880 going and trying to start a business or 118 00:05:08,880 --> 00:05:10,720 find some way to make money. You have to 119 00:05:10,720 --> 00:05:11,919 actually take action and do the things 120 00:05:11,919 --> 00:05:12,880 that are going to make money. And 121 00:05:12,880 --> 00:05:14,479 copyrightiting itself doesn't make 122 00:05:14,479 --> 00:05:16,080 money. It's a great way to procrastinate 123 00:05:16,080 --> 00:05:18,400 about making money though. So those are 124 00:05:18,400 --> 00:05:22,280 two answers to that question. 125 00:05:23,520 --> 00:05:24,880 Why would you recommend a beginner start 126 00:05:24,880 --> 00:05:26,080 out with a product? Because if you're a 127 00:05:26,080 --> 00:05:28,240 beginner, you're not going to make any 128 00:05:28,240 --> 00:05:30,320 [ __ ] money anyways. And the way you 129 00:05:30,320 --> 00:05:32,720 make money in business is you have to 130 00:05:32,720 --> 00:05:34,320 get good enough at making products and 131 00:05:34,320 --> 00:05:37,199 selling products or making a service uh 132 00:05:37,199 --> 00:05:38,479 making something to sell and then 133 00:05:38,479 --> 00:05:40,960 selling it. And so if you're a beginner, 134 00:05:40,960 --> 00:05:42,479 you don't just start by like if I want 135 00:05:42,479 --> 00:05:44,240 to learn how to play guitar, I don't go 136 00:05:44,240 --> 00:05:46,880 and study guitar like through a book or 137 00:05:46,880 --> 00:05:50,400 I don't just like go and and and just 138 00:05:50,400 --> 00:05:52,479 learn one line of scales and just focus 139 00:05:52,479 --> 00:05:54,240 on that. You have to actually go and try 140 00:05:54,240 --> 00:05:55,600 to play a song. You have to go and try 141 00:05:55,600 --> 00:05:57,039 and actually play notes and put things 142 00:05:57,039 --> 00:05:59,280 together and mess up. And when you pick 143 00:05:59,280 --> 00:06:00,720 up guitar, for example, you're not going 144 00:06:00,720 --> 00:06:02,960 to be able to play anything 145 00:06:02,960 --> 00:06:04,560 coherent literally if you're trying to 146 00:06:04,560 --> 00:06:06,080 play anything cool for like the first 147 00:06:06,080 --> 00:06:07,680 year. And so that's the same thing if 148 00:06:07,680 --> 00:06:08,639 you're a beginner. So, if you're 149 00:06:08,639 --> 00:06:09,759 beginner, like people like, "Well, I'm 150 00:06:09,759 --> 00:06:10,880 not ready to do this because I'm a 151 00:06:10,880 --> 00:06:12,479 beginner." Like, how the [ __ ] are you 152 00:06:12,479 --> 00:06:13,520 going to learn? If you want to learn how 153 00:06:13,520 --> 00:06:14,720 to play football, you want to play 154 00:06:14,720 --> 00:06:15,840 quarterback, you're going to have to go 155 00:06:15,840 --> 00:06:17,600 on the field and just [ __ ] it up for a 156 00:06:17,600 --> 00:06:20,479 little bit. So, if you're beginner, 157 00:06:20,479 --> 00:06:22,400 that's why I would say go make a product 158 00:06:22,400 --> 00:06:23,360 because that's how you're going to make 159 00:06:23,360 --> 00:06:24,560 money in the long term. There's no 160 00:06:24,560 --> 00:06:26,160 reason to delay it. Just go jump in the 161 00:06:26,160 --> 00:06:29,400 deep end. 162 00:06:29,520 --> 00:06:31,440 What would I do if I was 18? I would not 163 00:06:31,440 --> 00:06:33,600 go to college. First things first, do 164 00:06:33,600 --> 00:06:35,840 not go to college. Two, I would get my 165 00:06:35,840 --> 00:06:37,919 cost of living down extremely cheap. If 166 00:06:37,919 --> 00:06:39,280 you live in America, I would move to a 167 00:06:39,280 --> 00:06:40,880 college town and bunk up with four or 168 00:06:40,880 --> 00:06:43,600 five other dudes in a college town 169 00:06:43,600 --> 00:06:44,720 house, which is going to get you 170 00:06:44,720 --> 00:06:47,280 extremely cheap rent. Extremely cheap 171 00:06:47,280 --> 00:06:49,039 rent. Then I would get a computer. I 172 00:06:49,039 --> 00:06:52,080 would get a job at a bar or some local 173 00:06:52,080 --> 00:06:54,160 area job. And I would spend all my free 174 00:06:54,160 --> 00:06:55,520 time learning how to build and make 175 00:06:55,520 --> 00:06:58,240 money, whether it's building a career of 176 00:06:58,240 --> 00:06:59,599 whatever you want to do. You can make a 177 00:06:59,599 --> 00:07:01,120 lot of money being an employee. By the 178 00:07:01,120 --> 00:07:02,639 way, I'm not here to tell anybody that 179 00:07:02,639 --> 00:07:04,560 you have to be an entrepreneur. Okay? 180 00:07:04,560 --> 00:07:06,000 That's what every other channel does. I 181 00:07:06,000 --> 00:07:07,520 think that's kind of silly, but you're 182 00:07:07,520 --> 00:07:08,800 just going to work on your trade and 183 00:07:08,800 --> 00:07:09,919 your craft, whether that's being an 184 00:07:09,919 --> 00:07:13,120 entrepreneur or for example a 185 00:07:13,120 --> 00:07:14,960 whatever role in employment you want to 186 00:07:14,960 --> 00:07:17,759 do. And I think if you do that for four 187 00:07:17,759 --> 00:07:20,319 years instead of going to college, 188 00:07:20,319 --> 00:07:21,680 you're going to be very good at what 189 00:07:21,680 --> 00:07:23,440 you're trying to do in four years and 190 00:07:23,440 --> 00:07:24,720 you're going to make a lot of money. or 191 00:07:24,720 --> 00:07:27,360 at least I think an 18-year-old if you 192 00:07:27,360 --> 00:07:29,120 spent four years learning some trade or 193 00:07:29,120 --> 00:07:31,520 craft, 194 00:07:31,520 --> 00:07:32,880 whatever it is. I think you can get to 195 00:07:32,880 --> 00:07:35,120 six figures by the time you're 22 if 196 00:07:35,120 --> 00:07:36,479 much faster than going to college. You 197 00:07:36,479 --> 00:07:37,840 get out and you're masculine in debt. 198 00:07:37,840 --> 00:07:40,000 So, 199 00:07:40,000 --> 00:07:41,759 if I drive to Austin, can we get 200 00:07:41,759 --> 00:07:43,759 Chipotle? I don't live in Austin 201 00:07:43,759 --> 00:07:45,360 anymore. Nobody knows where I live now. 202 00:07:45,360 --> 00:07:48,240 I kind of like it. Uh I don't eat 203 00:07:48,240 --> 00:07:50,080 Chipotle either. It's It's just not 204 00:07:50,080 --> 00:07:51,919 worth it. It's not worth it. There's too 205 00:07:51,919 --> 00:07:53,440 many calories in the burritos and you 206 00:07:53,440 --> 00:07:55,759 can't get enough volume. Like beans and 207 00:07:55,759 --> 00:07:59,360 meat and steak, it's very it's very high 208 00:07:59,360 --> 00:08:01,599 calor cal caloric for the for what you 209 00:08:01,599 --> 00:08:02,720 eat. So if you just eat like a little 210 00:08:02,720 --> 00:08:04,080 bit of it, it has a lot of calories in. 211 00:08:04,080 --> 00:08:06,240 I don't like that. What I like to do is 212 00:08:06,240 --> 00:08:08,879 I like to find very low calorie high 213 00:08:08,879 --> 00:08:10,400 volume food and then eat it till I'm 214 00:08:10,400 --> 00:08:12,000 literally about to throw up and sick. 215 00:08:12,000 --> 00:08:14,560 That's my secret to staying thin and 216 00:08:14,560 --> 00:08:16,240 enjoying my food. So I like love 217 00:08:16,240 --> 00:08:18,479 broccoli with like no calorie cheese 218 00:08:18,479 --> 00:08:20,560 sauce. That's what I'm kind of into. Or 219 00:08:20,560 --> 00:08:22,879 I make like this this ice cream in a 220 00:08:22,879 --> 00:08:24,319 blender and you can make like a jug of 221 00:08:24,319 --> 00:08:26,479 it this big and it's only 300 calories 222 00:08:26,479 --> 00:08:27,840 and you can just eat it till you throw 223 00:08:27,840 --> 00:08:30,160 up. It tastes delicious, too. That's 224 00:08:30,160 --> 00:08:32,159 kind of my spiel. I'd explain why I 225 00:08:32,159 --> 00:08:33,519 don't like Chipotle. I think Chipotle 226 00:08:33,519 --> 00:08:35,519 tastes great. I really like Chipotle. 227 00:08:35,519 --> 00:08:37,680 It's just not worth it. Downing 1500 228 00:08:37,680 --> 00:08:39,760 calories at once and then being full 229 00:08:39,760 --> 00:08:41,279 three hours later just doesn't doesn't 230 00:08:41,279 --> 00:08:44,599 work for me. 231 00:08:45,600 --> 00:08:47,279 Glicker says, "How do you maximize your 232 00:08:47,279 --> 00:08:48,959 time?" I mean, I wouldn't really 233 00:08:48,959 --> 00:08:51,680 consider myself to be a time maximist. 234 00:08:51,680 --> 00:08:52,880 If you watch like a lot of the other 235 00:08:52,880 --> 00:08:54,880 entrepreneurs on YouTube for they're 236 00:08:54,880 --> 00:08:56,160 always talking about time management and 237 00:08:56,160 --> 00:08:57,279 how efficient they are. I don't think 238 00:08:57,279 --> 00:08:59,519 I'm one of those things. 239 00:08:59,519 --> 00:09:01,920 I think the best way to maximize time is 240 00:09:01,920 --> 00:09:03,440 there's the obvious [ __ ] things you 241 00:09:03,440 --> 00:09:06,160 can do, which is be super disciplined, 242 00:09:06,160 --> 00:09:07,920 set one of those clocks, block out all 243 00:09:07,920 --> 00:09:10,080 the distractions. For example, if I'm in 244 00:09:10,080 --> 00:09:13,200 serious work mode, I'll have Twitter and 245 00:09:13,200 --> 00:09:14,880 any distraction like that blocked on my 246 00:09:14,880 --> 00:09:16,240 computer. I can't use it. and you can 247 00:09:16,240 --> 00:09:18,480 use a little time swatch to set work 248 00:09:18,480 --> 00:09:20,240 oriented tasks and then stick to them 249 00:09:20,240 --> 00:09:21,440 and go through your schedule with 250 00:09:21,440 --> 00:09:23,200 extreme discipline. I don't do that. I'm 251 00:09:23,200 --> 00:09:26,000 kind of willy-nilly about work and I sit 252 00:09:26,000 --> 00:09:27,519 down and I wake up at 3:00 a.m. every 253 00:09:27,519 --> 00:09:29,360 single day or 2 a.m. whenever I get up 254 00:09:29,360 --> 00:09:30,959 and I just do the same exact thing every 255 00:09:30,959 --> 00:09:32,160 single day and I try to do all my 256 00:09:32,160 --> 00:09:34,640 creative work in the morning from 2 a.m. 257 00:09:34,640 --> 00:09:38,560 to 56 a.m. as best I can without 258 00:09:38,560 --> 00:09:40,160 distractions, which means Twitter and 259 00:09:40,160 --> 00:09:41,839 all that kind of stuff. And then I just 260 00:09:41,839 --> 00:09:43,839 kind of freestyle it for the rest of the 261 00:09:43,839 --> 00:09:45,680 day. 262 00:09:45,680 --> 00:09:47,200 the the best way to maximize your time 263 00:09:47,200 --> 00:09:48,640 too is just make sure you're not doing 264 00:09:48,640 --> 00:09:50,959 stupid [ __ ] Like the key to doing well 265 00:09:50,959 --> 00:09:53,120 in anything 266 00:09:53,120 --> 00:09:56,440 and succeeding 267 00:09:57,200 --> 00:09:58,720 at your goal of being maximum efficient 268 00:09:58,720 --> 00:10:00,240 or making maximum money or anything is 269 00:10:00,240 --> 00:10:03,200 is mostly just to not do stupid [ __ ] So 270 00:10:03,200 --> 00:10:05,120 if you're not maximizing your time, it's 271 00:10:05,120 --> 00:10:06,080 probably because the time is going 272 00:10:06,080 --> 00:10:07,600 somewhere else. So document where it's 273 00:10:07,600 --> 00:10:09,440 going and what you're wasting time on 274 00:10:09,440 --> 00:10:10,800 and just stop doing those things and 275 00:10:10,800 --> 00:10:12,399 you'll be 10 times more efficient. 276 00:10:12,399 --> 00:10:14,720 There's all sorts of little patterns and 277 00:10:14,720 --> 00:10:16,480 like that clock thing I mentioned or 278 00:10:16,480 --> 00:10:17,839 little mental haikus you can tell 279 00:10:17,839 --> 00:10:19,600 yourself to be more focused and 280 00:10:19,600 --> 00:10:21,120 disciplined with your time. But the 281 00:10:21,120 --> 00:10:22,399 thing you're going to get the most ROI 282 00:10:22,399 --> 00:10:24,160 from is just not doing the stupid [ __ ] 283 00:10:24,160 --> 00:10:25,519 and removing all the stuff that's 284 00:10:25,519 --> 00:10:27,040 distracting you. So if you have a TV in 285 00:10:27,040 --> 00:10:30,240 your house like when when I was um 286 00:10:30,240 --> 00:10:31,839 building high originally I didn't have a 287 00:10:31,839 --> 00:10:34,399 TV in my house. Uh so I stopped watching 288 00:10:34,399 --> 00:10:37,040 TV. And if you're always on social media 289 00:10:37,040 --> 00:10:38,800 like block all that [ __ ] If you play 290 00:10:38,800 --> 00:10:41,680 video games smash your Xbox. These 291 00:10:41,680 --> 00:10:43,120 simple little things right here nobody 292 00:10:43,120 --> 00:10:44,399 thinks about and they always look for 293 00:10:44,399 --> 00:10:46,640 these big complicated complex solutions 294 00:10:46,640 --> 00:10:48,399 that sound cool on the internet. The 295 00:10:48,399 --> 00:10:49,839 solution is just removal most of the 296 00:10:49,839 --> 00:10:52,839 time. 297 00:10:55,839 --> 00:10:57,040 So you said there's so many people that 298 00:10:57,040 --> 00:10:58,560 want to do online businesses. There more 299 00:10:58,560 --> 00:11:00,320 opportunities in physical services 300 00:11:00,320 --> 00:11:02,399 businesses now. 301 00:11:02,399 --> 00:11:03,760 I don't know. I've never done a physical 302 00:11:03,760 --> 00:11:05,680 service business. But just because a lot 303 00:11:05,680 --> 00:11:06,720 of people want to build online 304 00:11:06,720 --> 00:11:08,079 businesses doesn't mean like it's 305 00:11:08,079 --> 00:11:09,600 oversaturated to the point you can't do 306 00:11:09,600 --> 00:11:11,519 it. I'm not telling you even to really 307 00:11:11,519 --> 00:11:13,040 start an online business. Like what I 308 00:11:13,040 --> 00:11:14,320 consider an online business is where you 309 00:11:14,320 --> 00:11:17,440 have employees and you're building some 310 00:11:17,440 --> 00:11:19,200 type of software or e-commerce business 311 00:11:19,200 --> 00:11:20,480 or something that involves maybe like 312 00:11:20,480 --> 00:11:23,920 four or five people. It's really simple 313 00:11:23,920 --> 00:11:28,560 to build a 100 200k per year job. Let me 314 00:11:28,560 --> 00:11:29,920 explain what I mean by job. So for 315 00:11:29,920 --> 00:11:32,079 example, when I got out of the military, 316 00:11:32,079 --> 00:11:35,440 I did SEO work for local businesses. And 317 00:11:35,440 --> 00:11:36,880 I don't really consider that a business. 318 00:11:36,880 --> 00:11:38,640 I was basically almost doing like I was 319 00:11:38,640 --> 00:11:40,959 I was selling my time. And so I was an 320 00:11:40,959 --> 00:11:43,839 employee a minor employee to all these 321 00:11:43,839 --> 00:11:45,600 businesses. And so when you're working 322 00:11:45,600 --> 00:11:48,399 at like Fiverr or whatever, there's ways 323 00:11:48,399 --> 00:11:50,640 you can improve your skill set at 324 00:11:50,640 --> 00:11:52,720 something and then sell your time 325 00:11:52,720 --> 00:11:54,560 independently. So when you work for a 326 00:11:54,560 --> 00:11:55,839 business, you're selling your time to 327 00:11:55,839 --> 00:11:59,040 the business. That's for a rate. Usually 328 00:11:59,040 --> 00:12:01,600 if you're good at optimizing your skills 329 00:12:01,600 --> 00:12:03,279 and then selling yourself, you can 330 00:12:03,279 --> 00:12:05,120 optimize and sell your time to 331 00:12:05,120 --> 00:12:06,880 businesses individually. multiple 332 00:12:06,880 --> 00:12:09,279 businesses at much better rates. So, for 333 00:12:09,279 --> 00:12:10,880 example, if I was doing SEO at a 334 00:12:10,880 --> 00:12:12,079 marketing agency, they'd probably back 335 00:12:12,079 --> 00:12:14,000 then be paying me like 30 bucks an hour. 336 00:12:14,000 --> 00:12:15,440 If I was doing it for business and 337 00:12:15,440 --> 00:12:17,040 selling my own time, with the hours I 338 00:12:17,040 --> 00:12:18,399 put into the businesses, I was making 339 00:12:18,399 --> 00:12:20,959 like 10020 bucks an hour for each time I 340 00:12:20,959 --> 00:12:23,920 for the time I put in. So, I wouldn't 341 00:12:23,920 --> 00:12:25,519 consider anything super saturated 342 00:12:25,519 --> 00:12:26,800 because you won't always be able to do 343 00:12:26,800 --> 00:12:27,839 that. There will always be people 344 00:12:27,839 --> 00:12:30,639 willing to buy your time if you're good 345 00:12:30,639 --> 00:12:32,160 at what you do. So, just seek being good 346 00:12:32,160 --> 00:12:34,639 at what you do. Most people are not. 347 00:12:34,639 --> 00:12:35,680 Now, when it comes to physical 348 00:12:35,680 --> 00:12:37,760 businesses and whatnot, um I would 349 00:12:37,760 --> 00:12:39,279 assume so. I would assume there's more 350 00:12:39,279 --> 00:12:40,399 opportunities there if you can figure it 351 00:12:40,399 --> 00:12:42,079 out because most people don't know how 352 00:12:42,079 --> 00:12:43,600 to do those things. And so, when it 353 00:12:43,600 --> 00:12:44,959 comes to business, don't think of it as 354 00:12:44,959 --> 00:12:47,600 online or offline. Just think of it more 355 00:12:47,600 --> 00:12:50,600 as 356 00:12:56,320 --> 00:12:57,680 finding things that are not being 357 00:12:57,680 --> 00:13:00,240 offered to businesses and that people 358 00:13:00,240 --> 00:13:01,920 need and are in demand of that they 359 00:13:01,920 --> 00:13:03,360 aren't being offered. It's all just a 360 00:13:03,360 --> 00:13:04,880 supply and demand game. So just look 361 00:13:04,880 --> 00:13:07,360 where the the supply is low. That sounds 362 00:13:07,360 --> 00:13:09,519 really simple in practice, but a lot of 363 00:13:09,519 --> 00:13:11,760 people don't do these basic things when 364 00:13:11,760 --> 00:13:13,200 they think about starting businesses or 365 00:13:13,200 --> 00:13:15,040 making money. And you should because you 366 00:13:15,040 --> 00:13:16,320 can find all sorts of businesses that 367 00:13:16,320 --> 00:13:17,839 just aren't getting something served in 368 00:13:17,839 --> 00:13:20,720 a local area and do that and you can 369 00:13:20,720 --> 00:13:23,839 scale from there. 370 00:13:23,839 --> 00:13:25,680 Louis says, "Make more videos on SAS, 371 00:13:25,680 --> 00:13:28,480 please. How to grow SAS." See, the thing 372 00:13:28,480 --> 00:13:30,240 is with my business channel, the reason 373 00:13:30,240 --> 00:13:32,079 I make business videos is because our 374 00:13:32,079 --> 00:13:35,519 new product uh I think I actually have 375 00:13:35,519 --> 00:13:38,880 it p brought up. Our new product air at 376 00:13:38,880 --> 00:13:40,800 Hyros is I'm not going to pitch it to 377 00:13:40,800 --> 00:13:41,920 you guys in the stream. I'm not selling 378 00:13:41,920 --> 00:13:44,000 anything. I'm just telling you about it. 379 00:13:44,000 --> 00:13:47,120 Um it's super mainstream and so it can 380 00:13:47,120 --> 00:13:48,560 really appeal to all sorts of business 381 00:13:48,560 --> 00:13:49,839 owners because you just put it on your 382 00:13:49,839 --> 00:13:51,680 website and you make 3 to 5% more from 383 00:13:51,680 --> 00:13:54,320 your business on the low end of it. So 384 00:13:54,320 --> 00:13:55,600 the reason I'm making the business 385 00:13:55,600 --> 00:13:57,279 channel right now and making it very 386 00:13:57,279 --> 00:14:00,399 mass market is because uh air is 387 00:14:00,399 --> 00:14:02,000 perfectly positioned to be sold mass 388 00:14:02,000 --> 00:14:04,240 market. So while I say I'm not I don't 389 00:14:04,240 --> 00:14:06,160 have anything to sell you on my channel. 390 00:14:06,160 --> 00:14:07,360 Eventually when your business starts 391 00:14:07,360 --> 00:14:09,120 making money if you want to make 3 to 5% 392 00:14:09,120 --> 00:14:11,600 more air is just sitting right there. So 393 00:14:11,600 --> 00:14:12,800 that's the reason I'm focusing on more 394 00:14:12,800 --> 00:14:14,240 of the low-level stuff, more the mass 395 00:14:14,240 --> 00:14:15,519 market stuff in the channel. I'm not 396 00:14:15,519 --> 00:14:18,000 going to make SAS videos because SAS 397 00:14:18,000 --> 00:14:19,760 videos get no views on YouTube and I'm 398 00:14:19,760 --> 00:14:21,120 trying to get lots of views. I could 399 00:14:21,120 --> 00:14:22,800 make videos explaining exactly how I 400 00:14:22,800 --> 00:14:25,040 built high-risisk to $100 million uh 401 00:14:25,040 --> 00:14:27,199 valuation. Uh actually, it's way past 402 00:14:27,199 --> 00:14:29,920 that right now. I could build all sorts 403 00:14:29,920 --> 00:14:31,199 of videos on that. They would get like a 404 00:14:31,199 --> 00:14:32,800 thousand views and it wouldn't help my 405 00:14:32,800 --> 00:14:34,320 business. So, I'm not making these 406 00:14:34,320 --> 00:14:36,320 videos out of charity. I'm making them 407 00:14:36,320 --> 00:14:38,399 to create awareness around my brand and 408 00:14:38,399 --> 00:14:40,000 awareness around my personal brand large 409 00:14:40,000 --> 00:14:41,519 enough so that people will eventually 410 00:14:41,519 --> 00:14:43,600 think about air in the future when they 411 00:14:43,600 --> 00:14:45,440 just want to add AI remarketing to their 412 00:14:45,440 --> 00:14:46,880 business. So, that's why I'm not going 413 00:14:46,880 --> 00:14:50,440 to make SAS videos. 414 00:14:54,560 --> 00:14:56,160 uh H highen how do you win in a 415 00:14:56,160 --> 00:14:59,360 saturated market so that's a very broad 416 00:14:59,360 --> 00:15:01,120 question because there's obviously times 417 00:15:01,120 --> 00:15:03,199 where a market is too saturated and it's 418 00:15:03,199 --> 00:15:06,880 just hard for example when I built 419 00:15:06,880 --> 00:15:08,639 before hyros I built a software company 420 00:15:08,639 --> 00:15:10,079 called market hero it was an email 421 00:15:10,079 --> 00:15:12,480 company and if I had built that email 422 00:15:12,480 --> 00:15:14,160 company 15 years earlier we would have 423 00:15:14,160 --> 00:15:15,600 been like Mailchimp it would have been a 424 00:15:15,600 --> 00:15:18,560 billionaire but uh at the time email was 425 00:15:18,560 --> 00:15:20,320 so commoditized and so saturated and 426 00:15:20,320 --> 00:15:21,680 there are so many efficient companies in 427 00:15:21,680 --> 00:15:24,560 the space. It just didn't do very well. 428 00:15:24,560 --> 00:15:26,320 We got to like 400k a month but it just 429 00:15:26,320 --> 00:15:28,880 couldn't scale past that and it was a 430 00:15:28,880 --> 00:15:30,160 declining 400k month. So we're 431 00:15:30,160 --> 00:15:32,000 constantly replacing customers which is 432 00:15:32,000 --> 00:15:35,760 pretty much failure in SAS terms. So the 433 00:15:35,760 --> 00:15:37,279 company that did do really well right 434 00:15:37,279 --> 00:15:38,959 there was Clavio because what they did 435 00:15:38,959 --> 00:15:40,320 about the same time we launched is they 436 00:15:40,320 --> 00:15:42,240 focused only on Shopify stores. And so 437 00:15:42,240 --> 00:15:44,160 what they did in a saturated market is 438 00:15:44,160 --> 00:15:46,240 they targeted a sector of the business 439 00:15:46,240 --> 00:15:47,600 that was completely not being served, 440 00:15:47,600 --> 00:15:49,040 which was e-commerce stores and only 441 00:15:49,040 --> 00:15:50,560 focused on Shopify stores that was 442 00:15:50,560 --> 00:15:51,920 really easy to set up. And they 443 00:15:51,920 --> 00:15:53,360 dominated and created a multi-billion 444 00:15:53,360 --> 00:15:55,360 dollar company by focusing on a niche of 445 00:15:55,360 --> 00:15:57,360 the market that was underserved. So if 446 00:15:57,360 --> 00:15:59,279 something's if a market's saturated, it 447 00:15:59,279 --> 00:16:00,880 means it's huge and there's a lot of 448 00:16:00,880 --> 00:16:02,720 customers in it. So what you need to do 449 00:16:02,720 --> 00:16:04,240 is you need to narrow down smaller 450 00:16:04,240 --> 00:16:05,839 sectors of the market and find smaller 451 00:16:05,839 --> 00:16:06,880 sectors of the market that are 452 00:16:06,880 --> 00:16:08,399 underserved if you're committed to 453 00:16:08,399 --> 00:16:11,920 getting into a saturated market. 454 00:16:11,920 --> 00:16:13,519 You can also go and invent something new 455 00:16:13,519 --> 00:16:15,279 like we're doing at Hyros with Air or 456 00:16:15,279 --> 00:16:17,519 like bring something like when we did 457 00:16:17,519 --> 00:16:19,040 originally with Hyros and tracking you 458 00:16:19,040 --> 00:16:20,800 bring it to a market that is just not 459 00:16:20,800 --> 00:16:22,639 being marketed correctly. Like the 460 00:16:22,639 --> 00:16:24,160 marketing for tracking companies when we 461 00:16:24,160 --> 00:16:26,240 invented Hyros was just terrible. So 462 00:16:26,240 --> 00:16:28,800 that's how we took the space then. 463 00:16:28,800 --> 00:16:30,000 But those are the things that will help 464 00:16:30,000 --> 00:16:31,440 you get into saturated markets or 465 00:16:31,440 --> 00:16:34,160 whatever. 466 00:16:34,160 --> 00:16:36,959 Did you did you I didn't I missed that 467 00:16:36,959 --> 00:16:41,639 question. Where's Where are we? 468 00:16:42,800 --> 00:16:44,800 Jurgen says, "I'm doing 20k a month with 469 00:16:44,800 --> 00:16:46,560 in with weight loss right now. What 470 00:16:46,560 --> 00:16:48,959 would you do? Push to 200k or switch 471 00:16:48,959 --> 00:16:50,639 niche?" 472 00:16:50,639 --> 00:16:52,720 So, I always get questions like this. 473 00:16:52,720 --> 00:16:56,000 And you're doing 20k a month right now 474 00:16:56,000 --> 00:16:57,199 and you're asking me what you should do 475 00:16:57,199 --> 00:16:58,560 to blow up the business and you want me 476 00:16:58,560 --> 00:17:01,279 to give you a specific answer. And the 477 00:17:01,279 --> 00:17:02,880 thing is, I can't give you a specific 478 00:17:02,880 --> 00:17:04,240 answer because I truly don't know what 479 00:17:04,240 --> 00:17:06,640 the [ __ ] you need to do. If you watch a 480 00:17:06,640 --> 00:17:07,839 lot of other business advice guys, 481 00:17:07,839 --> 00:17:08,640 they're always going to have some 482 00:17:08,640 --> 00:17:10,079 specific answer and act like they know 483 00:17:10,079 --> 00:17:11,839 what's what the best thing to do is. I'm 484 00:17:11,839 --> 00:17:13,199 not going to do that. I build software 485 00:17:13,199 --> 00:17:14,799 companies. I have no clue how to build a 486 00:17:14,799 --> 00:17:16,880 weight loss company. Okay? So, I'm not 487 00:17:16,880 --> 00:17:18,319 going to act like I'm not clueless on 488 00:17:18,319 --> 00:17:20,559 that. What I will tell you to do is you 489 00:17:20,559 --> 00:17:22,240 need to learn how to think through these 490 00:17:22,240 --> 00:17:24,559 problems because I'm not pooping on you 491 00:17:24,559 --> 00:17:26,319 for coming on a stream and asking this 492 00:17:26,319 --> 00:17:27,760 question. But if you're at the point 493 00:17:27,760 --> 00:17:29,120 that the best way for you to figure out 494 00:17:29,120 --> 00:17:30,640 how to grow your business is to ask a 495 00:17:30,640 --> 00:17:32,000 stranger who's never even seen your 496 00:17:32,000 --> 00:17:33,760 business on a live stream what you 497 00:17:33,760 --> 00:17:35,200 should do to grow your business, you're 498 00:17:35,200 --> 00:17:36,640 not approaching the problem the right 499 00:17:36,640 --> 00:17:38,000 way. So I'm appreciative that you're 500 00:17:38,000 --> 00:17:39,200 here, but you're just not approaching it 501 00:17:39,200 --> 00:17:40,320 the right way. Here's how you approach 502 00:17:40,320 --> 00:17:43,520 it the right way. So if you're at 20K a 503 00:17:43,520 --> 00:17:46,480 month, you need to sit down and list out 504 00:17:46,480 --> 00:17:48,080 every single thing you could do to grow 505 00:17:48,080 --> 00:17:50,240 the business. All right? If it's a 506 00:17:50,240 --> 00:17:52,880 personal brand or a social media brand 507 00:17:52,880 --> 00:17:56,559 uh which that's based around your uh 508 00:17:56,559 --> 00:17:58,320 personality or something like that, you 509 00:17:58,320 --> 00:18:00,000 need to make yourself famous. That's the 510 00:18:00,000 --> 00:18:01,280 only way to really grow these things 511 00:18:01,280 --> 00:18:02,960 these days. And you need to write down 512 00:18:02,960 --> 00:18:04,080 everything you need to do that could 513 00:18:04,080 --> 00:18:05,520 possibly grow it. Could I make better 514 00:18:05,520 --> 00:18:07,039 advertising? Could I make better content 515 00:18:07,039 --> 00:18:09,120 on YouTube? Could I grow my Instagram? 516 00:18:09,120 --> 00:18:10,400 How could I grow my Instagram at that 517 00:18:10,400 --> 00:18:12,480 point? Could I grow my YouTube? Could I 518 00:18:12,480 --> 00:18:14,880 go and put this at a bench? Could I go 519 00:18:14,880 --> 00:18:16,720 speak on stage? Can I sell this at 520 00:18:16,720 --> 00:18:18,000 Walmart? I don't know what you really 521 00:18:18,000 --> 00:18:19,440 do, but you need to list out all the 522 00:18:19,440 --> 00:18:20,799 things you could possibly do and then 523 00:18:20,799 --> 00:18:22,400 expand on those things. And then you 524 00:18:22,400 --> 00:18:23,440 need to pick the ones that look like 525 00:18:23,440 --> 00:18:24,320 they're going to have the most impact 526 00:18:24,320 --> 00:18:26,880 and just [ __ ] do them. 527 00:18:26,880 --> 00:18:29,039 Your business is at 20K a month and not 528 00:18:29,039 --> 00:18:31,840 growing, I assume, because you keep 529 00:18:31,840 --> 00:18:33,360 doing the same thing over and over again 530 00:18:33,360 --> 00:18:35,120 and you try to you're trying to overcome 531 00:18:35,120 --> 00:18:37,760 it with work. So, what a lot of people 532 00:18:37,760 --> 00:18:38,960 do is they get to a certain level in 533 00:18:38,960 --> 00:18:40,000 business and they get comfortable with 534 00:18:40,000 --> 00:18:40,960 what they're doing and then they just 535 00:18:40,960 --> 00:18:42,880 try to do more of it and work harder. 536 00:18:42,880 --> 00:18:44,640 So, for example, if you want to get to 537 00:18:44,640 --> 00:18:46,880 like 100K a month to a million dollars a 538 00:18:46,880 --> 00:18:48,480 month, 539 00:18:48,480 --> 00:18:51,120 you you really have to evolve how the 540 00:18:51,120 --> 00:18:52,559 business is going to work and how you 541 00:18:52,559 --> 00:18:54,240 get customers and how you retain 542 00:18:54,240 --> 00:18:57,200 customers. And 543 00:18:57,200 --> 00:18:58,799 it it really comes down just the product 544 00:18:58,799 --> 00:19:00,320 quality at point, but you just have you 545 00:19:00,320 --> 00:19:01,840 have to go and do a lot of things that 546 00:19:01,840 --> 00:19:03,039 are out of your comfort zone. making a 547 00:19:03,039 --> 00:19:06,160 100k a month business doesn't involve 548 00:19:06,160 --> 00:19:08,559 the same risk and effort and leaving 549 00:19:08,559 --> 00:19:09,840 your comfort zone to making a million 550 00:19:09,840 --> 00:19:11,600 dollar a month business does and so on 551 00:19:11,600 --> 00:19:13,760 and so forth. So if it's not growing, 552 00:19:13,760 --> 00:19:14,880 there's probably a lot of things you 553 00:19:14,880 --> 00:19:16,160 know you need to be doing and you 554 00:19:16,160 --> 00:19:17,600 haven't tried and you're just trying to 555 00:19:17,600 --> 00:19:20,080 outwork not taking risk. You probably 556 00:19:20,080 --> 00:19:21,360 need to go and take some risk and you 557 00:19:21,360 --> 00:19:22,720 need to make something that is new. You 558 00:19:22,720 --> 00:19:23,919 need to improve the product. For 559 00:19:23,919 --> 00:19:26,240 example, if if your product is only 560 00:19:26,240 --> 00:19:27,679 making 20K a month and you're 561 00:19:27,679 --> 00:19:29,760 advertising it, it's probably I love you 562 00:19:29,760 --> 00:19:31,919 not very good. If it was if it was 563 00:19:31,919 --> 00:19:33,120 amazing, people would be leaving 564 00:19:33,120 --> 00:19:34,720 testimonials, reviews, sharing it all 565 00:19:34,720 --> 00:19:36,160 over internet. So, make the product 566 00:19:36,160 --> 00:19:37,520 better. Figure out how to market the 567 00:19:37,520 --> 00:19:39,200 product better. Sell more things to your 568 00:19:39,200 --> 00:19:40,960 customers to get them buying more. Do 569 00:19:40,960 --> 00:19:43,120 [ __ ] everything 570 00:19:43,120 --> 00:19:46,320 that you possibly can. And if it still 571 00:19:46,320 --> 00:19:49,280 doesn't work, then 572 00:19:49,280 --> 00:19:50,720 you need to analyze if you're cut out 573 00:19:50,720 --> 00:19:52,080 for it or not. Because if you're in the 574 00:19:52,080 --> 00:19:53,280 weight loss business, there's tons of 575 00:19:53,280 --> 00:19:54,480 businesses in weight loss making 576 00:19:54,480 --> 00:19:55,919 millions and zillions of dollars per 577 00:19:55,919 --> 00:19:58,240 month. Why can't you? So the reason why 578 00:19:58,240 --> 00:20:00,240 I didn't I got out of info marketing and 579 00:20:00,240 --> 00:20:01,679 selling courses and decided to quit 580 00:20:01,679 --> 00:20:03,679 doing that is because I simply don't 581 00:20:03,679 --> 00:20:05,520 have what it takes in those industries. 582 00:20:05,520 --> 00:20:09,280 For example, to grow a business um like 583 00:20:09,280 --> 00:20:10,720 Al Samozi for example, you look at like 584 00:20:10,720 --> 00:20:12,640 I'm gazi or people that are doing really 585 00:20:12,640 --> 00:20:14,400 successful courses right now regardless 586 00:20:14,400 --> 00:20:16,160 of how you feel about them like you have 587 00:20:16,160 --> 00:20:18,000 to go all in on creating a personal 588 00:20:18,000 --> 00:20:21,520 brand and creating content and and other 589 00:20:21,520 --> 00:20:23,760 examples out there. I don't know if 590 00:20:23,760 --> 00:20:24,799 those two is the best, but you have to 591 00:20:24,799 --> 00:20:26,160 be able to like sell deep. like you have 592 00:20:26,160 --> 00:20:28,080 to sell a 2,000 course and a $10,000 593 00:20:28,080 --> 00:20:30,559 course and a $25,000 course and you just 594 00:20:30,559 --> 00:20:32,159 have to go all in on that brand. Like 595 00:20:32,159 --> 00:20:33,280 that has to be something you're obsessed 596 00:20:33,280 --> 00:20:34,799 with and something you really enjoy. I 597 00:20:34,799 --> 00:20:36,799 don't like doing that. Like I don't like 598 00:20:36,799 --> 00:20:38,880 going and filming cool videos and [ __ ] 599 00:20:38,880 --> 00:20:40,159 like that. I don't I don't like talking 600 00:20:40,159 --> 00:20:42,240 to people or making videos that much at 601 00:20:42,240 --> 00:20:44,240 all. So I decide not to do that. And so 602 00:20:44,240 --> 00:20:45,280 you need to look at your weight loss 603 00:20:45,280 --> 00:20:46,240 business and say, "Well, these 604 00:20:46,240 --> 00:20:47,600 businesses are successful. Am I willing 605 00:20:47,600 --> 00:20:49,280 to do all the things they're going to do 606 00:20:49,280 --> 00:20:50,799 to be successful or should I find 607 00:20:50,799 --> 00:20:52,240 something that suits me a lot more?" 608 00:20:52,240 --> 00:20:54,720 Which, for example, me making software 609 00:20:54,720 --> 00:20:56,320 fits me 10 times better because I can 610 00:20:56,320 --> 00:20:57,679 just sit at my computer right here and 611 00:20:57,679 --> 00:20:59,360 be creative. And that works much better 612 00:20:59,360 --> 00:21:01,360 for me than going in, for example, if 613 00:21:01,360 --> 00:21:02,880 you look like what Alex is doing with 614 00:21:02,880 --> 00:21:05,280 his stuff, like he is just balls to the 615 00:21:05,280 --> 00:21:07,600 wall content. Like I I cannot do that. I 616 00:21:07,600 --> 00:21:09,280 will not do that. I wouldn't enjoy doing 617 00:21:09,280 --> 00:21:10,640 that. I'm not pooping on what he's 618 00:21:10,640 --> 00:21:12,559 doing, but that's like that's not a 619 00:21:12,559 --> 00:21:13,760 level I want to get to. So, I'm not 620 00:21:13,760 --> 00:21:15,120 going to try and build my business the 621 00:21:15,120 --> 00:21:16,480 same way like that. So, that's stuff for 622 00:21:16,480 --> 00:21:19,880 you to think about. 623 00:21:23,679 --> 00:21:24,880 Now he says, "How'd you get over your 624 00:21:24,880 --> 00:21:26,159 fear of picking the wrong business to 625 00:21:26,159 --> 00:21:28,320 start? I'm worried about picking the 626 00:21:28,320 --> 00:21:29,840 rest of Druid when I should have rolled 627 00:21:29,840 --> 00:21:33,520 a third that." So look in a good way you 628 00:21:33,520 --> 00:21:34,720 you talked about World of Warcraft there 629 00:21:34,720 --> 00:21:36,080 if we're talking about business. And so 630 00:21:36,080 --> 00:21:37,200 I'm going to make a good analogy with 631 00:21:37,200 --> 00:21:39,120 World of Warcraft. If you want to get 632 00:21:39,120 --> 00:21:42,400 good at World of Warcraft, 633 00:21:42,400 --> 00:21:43,679 the most important thing is that you 634 00:21:43,679 --> 00:21:45,760 start playing. So for example, and this 635 00:21:45,760 --> 00:21:47,600 is all relates back to business. I've 636 00:21:47,600 --> 00:21:49,520 played basically every class and role in 637 00:21:49,520 --> 00:21:50,880 World of Warcraft. I've healed, I've 638 00:21:50,880 --> 00:21:53,760 tanked, I've DPSed, I've played, I don't 639 00:21:53,760 --> 00:21:55,120 know, six of the different classes 640 00:21:55,120 --> 00:21:56,960 throughout the decades I've I've played 641 00:21:56,960 --> 00:21:58,240 World of Warcraft. I don't currently 642 00:21:58,240 --> 00:22:01,679 play it right now, but the way I got 643 00:22:01,679 --> 00:22:03,360 goodish at World of Warcraft, like I 644 00:22:03,360 --> 00:22:06,559 played uh the I forgot what it's called, 645 00:22:06,559 --> 00:22:08,559 the 646 00:22:08,559 --> 00:22:10,880 the heroic dungeon or whatever, the the 647 00:22:10,880 --> 00:22:12,320 dungeons where they they increase the 648 00:22:12,320 --> 00:22:13,440 difficulty. I forgot what it's called. 649 00:22:13,440 --> 00:22:15,679 Someone in chat will know. But I played 650 00:22:15,679 --> 00:22:18,559 the the PvE at pretty high levels, 651 00:22:18,559 --> 00:22:19,919 pretty decent enough levels. And the 652 00:22:19,919 --> 00:22:21,600 reason why I was able to get good at it 653 00:22:21,600 --> 00:22:22,960 is because I just been playing the game 654 00:22:22,960 --> 00:22:24,080 for a long time. So if you want to get 655 00:22:24,080 --> 00:22:24,960 good at World of Warcraft, the most 656 00:22:24,960 --> 00:22:26,159 important thing is you just start 657 00:22:26,159 --> 00:22:27,760 playing. Because even if you're playing 658 00:22:27,760 --> 00:22:29,360 the wrong class, you're going to get to 659 00:22:29,360 --> 00:22:30,559 know the areas. You're going to get to 660 00:22:30,559 --> 00:22:31,600 know where the loot is. You're going to 661 00:22:31,600 --> 00:22:33,280 get to know how tanks work and how 662 00:22:33,280 --> 00:22:35,360 healers work and how your situation 663 00:22:35,360 --> 00:22:37,120 works. And so you're not going to be 664 00:22:37,120 --> 00:22:38,799 lost. And you're going to be able to 665 00:22:38,799 --> 00:22:40,080 kind of translate any of that to any 666 00:22:40,080 --> 00:22:42,080 other class you play. So, when you're in 667 00:22:42,080 --> 00:22:43,840 business, for example, like a lot of the 668 00:22:43,840 --> 00:22:46,320 things I know about info marketing, for 669 00:22:46,320 --> 00:22:48,000 example, I info marketing and selling 670 00:22:48,000 --> 00:22:49,919 courses wasn't for me. I I don't poop on 671 00:22:49,919 --> 00:22:51,120 people that do it. Actually, I do all 672 00:22:51,120 --> 00:22:52,400 the time on YouTube because I think it's 673 00:22:52,400 --> 00:22:53,760 funny, but there's nothing wrong with 674 00:22:53,760 --> 00:22:55,760 it. I just don't like doing it. Like, 675 00:22:55,760 --> 00:22:58,720 it's it it just sucks. I don't enjoy it. 676 00:22:58,720 --> 00:23:00,400 I did that for five years. It was the 677 00:23:00,400 --> 00:23:02,080 wrong business for me. But all those 678 00:23:02,080 --> 00:23:04,080 things taught me how to sell and do 679 00:23:04,080 --> 00:23:08,159 email marketing and copywriting and more 680 00:23:08,159 --> 00:23:09,280 selling and more selling and more 681 00:23:09,280 --> 00:23:11,039 selling in ads. And so all those things 682 00:23:11,039 --> 00:23:13,520 apply to hyros. And so all I had to do 683 00:23:13,520 --> 00:23:14,880 was learn how to sell software instead 684 00:23:14,880 --> 00:23:16,880 of info products. I could go and do the 685 00:23:16,880 --> 00:23:18,159 same thing with an e-commerce company. 686 00:23:18,159 --> 00:23:19,760 So the most important thing is when you 687 00:23:19,760 --> 00:23:21,600 get in entrepreneurship, [ __ ] 688 00:23:21,600 --> 00:23:23,280 everything. Just do it. Like the longer 689 00:23:23,280 --> 00:23:25,280 you do it, the way your skills are going 690 00:23:25,280 --> 00:23:27,039 to grow is like if you pick the wrong 691 00:23:27,039 --> 00:23:28,400 business and you fail at it, you're 692 00:23:28,400 --> 00:23:29,520 still going to get better because you 693 00:23:29,520 --> 00:23:30,960 just learned a whole bunch of new stuff. 694 00:23:30,960 --> 00:23:32,720 The way you really [ __ ] yourself up in 695 00:23:32,720 --> 00:23:34,720 entrepreneurship is you do something and 696 00:23:34,720 --> 00:23:36,080 then you don't try to improve at it. 697 00:23:36,080 --> 00:23:38,000 Like if you pick the wrong business, 698 00:23:38,000 --> 00:23:38,880 you're going to get to a point where 699 00:23:38,880 --> 00:23:39,919 like, "Oh [ __ ] this doesn't work." And 700 00:23:39,919 --> 00:23:40,799 you're going to do something else and 701 00:23:40,799 --> 00:23:42,000 you're going to keep improving and your 702 00:23:42,000 --> 00:23:43,760 skill set's going to keep improving as 703 00:23:43,760 --> 00:23:45,760 an entrepreneur. What a lot of people do 704 00:23:45,760 --> 00:23:47,200 is they get to like 5,000 a month in 705 00:23:47,200 --> 00:23:48,400 business and they keep trying to do the 706 00:23:48,400 --> 00:23:49,679 same thing over and over again and they 707 00:23:49,679 --> 00:23:51,039 don't keep focusing on improving. As 708 00:23:51,039 --> 00:23:52,480 long as you keep putting effort into 709 00:23:52,480 --> 00:23:54,400 improving and doing it every single day, 710 00:23:54,400 --> 00:23:55,840 which means raising the bar and doing 711 00:23:55,840 --> 00:23:58,000 harder [ __ ] you're going to get better 712 00:23:58,000 --> 00:23:59,440 by default and you're going to stumble 713 00:23:59,440 --> 00:24:00,880 upon whatever business is going to make 714 00:24:00,880 --> 00:24:04,640 you successful. It's not like choosing 715 00:24:04,640 --> 00:24:06,480 your special Pokemon to start a Pokemon 716 00:24:06,480 --> 00:24:08,240 and you're stuck with it forever. Like 717 00:24:08,240 --> 00:24:09,679 it's it's just going to come to you and 718 00:24:09,679 --> 00:24:10,799 you you'll get to the point where you 719 00:24:10,799 --> 00:24:13,360 can make basically any business work. 720 00:24:13,360 --> 00:24:16,320 The the cores of how we make Hyros work, 721 00:24:16,320 --> 00:24:18,000 some of the specifics of a SAS business 722 00:24:18,000 --> 00:24:19,600 are like hiring developers and working 723 00:24:19,600 --> 00:24:21,200 with developers, but communicating with 724 00:24:21,200 --> 00:24:22,799 teams, building teams, selling products, 725 00:24:22,799 --> 00:24:24,159 it's all the same thing across business 726 00:24:24,159 --> 00:24:25,200 models. You're going to learn the 727 00:24:25,200 --> 00:24:27,440 nuances of whatever you get into as you 728 00:24:27,440 --> 00:24:29,120 build it and get deeper into it. So, 729 00:24:29,120 --> 00:24:33,720 don't worry about getting things wrong. 730 00:24:34,880 --> 00:24:36,799 Is weed occasionally okay while building 731 00:24:36,799 --> 00:24:38,320 business? Dude, I know people that 732 00:24:38,320 --> 00:24:40,480 [ __ ] do heroin and are like [ __ ] 733 00:24:40,480 --> 00:24:42,640 billionaires. See, do whatever you want. 734 00:24:42,640 --> 00:24:44,400 I don't I don't care. Like, a lot of 735 00:24:44,400 --> 00:24:45,360 people think I'm going to be like, "Oh, 736 00:24:45,360 --> 00:24:46,799 you smoke weed. You can't do it." Or you 737 00:24:46,799 --> 00:24:48,799 drink. I really really really try to 738 00:24:48,799 --> 00:24:51,919 avoid alcohol. I don't smoke weed 739 00:24:51,919 --> 00:24:54,480 because of all the negative effects that 740 00:24:54,480 --> 00:24:56,080 come with it. But I'm not telling you 741 00:24:56,080 --> 00:24:57,279 you can't be successful and do that. 742 00:24:57,279 --> 00:24:59,279 Like I know degenerate [ __ ] pieces of 743 00:24:59,279 --> 00:25:03,440 [ __ ] who are going to die at like 45 744 00:25:03,440 --> 00:25:04,720 that makes so much money it'll make your 745 00:25:04,720 --> 00:25:08,320 head explode. So I don't care. The 746 00:25:08,320 --> 00:25:10,320 question is is it okay with you to be 747 00:25:10,320 --> 00:25:12,559 occasionally slower uh for it to affect 748 00:25:12,559 --> 00:25:14,080 your health and for it to affect your 749 00:25:14,080 --> 00:25:15,440 motivation? Like the thing that I hate 750 00:25:15,440 --> 00:25:17,520 the most about alcohol is three or four 751 00:25:17,520 --> 00:25:19,360 days after I'm not motivated to work and 752 00:25:19,360 --> 00:25:20,880 I'm not creative and I don't have access 753 00:25:20,880 --> 00:25:22,480 to that part of myself. That's really 754 00:25:22,480 --> 00:25:24,640 painful. And then also I lose gains in 755 00:25:24,640 --> 00:25:26,159 the gym and I don't really get good 756 00:25:26,159 --> 00:25:27,679 workouts. So, I don't like those things 757 00:25:27,679 --> 00:25:28,960 and so that's why I try to avoid 758 00:25:28,960 --> 00:25:30,480 alcohol. Now, don't get me wrong, I love 759 00:25:30,480 --> 00:25:32,400 to go get [ __ ] up and wasted every now 760 00:25:32,400 --> 00:25:34,320 and then. It's a blast. It's one of my 761 00:25:34,320 --> 00:25:35,679 favorite things to do. I just don't do 762 00:25:35,679 --> 00:25:37,679 it because it's not worth those prices 763 00:25:37,679 --> 00:25:39,279 and the consequences that usually comes 764 00:25:39,279 --> 00:25:41,200 with it. So, when it comes to weed, you 765 00:25:41,200 --> 00:25:42,799 have to ask yourself, is being 766 00:25:42,799 --> 00:25:44,320 demotivated all the time and making 767 00:25:44,320 --> 00:25:46,960 yourself dumber worth it? Like, I also 768 00:25:46,960 --> 00:25:48,480 don't even get why people smoke weed 769 00:25:48,480 --> 00:25:49,679 because like you want to relax and 770 00:25:49,679 --> 00:25:51,679 chill. The reason why you're not relaxed 771 00:25:51,679 --> 00:25:53,440 and chill is because you smoke weed and 772 00:25:53,440 --> 00:25:54,480 then when it's out of your system, you 773 00:25:54,480 --> 00:25:55,919 get paranoid. It's the same reason why 774 00:25:55,919 --> 00:25:57,440 like if you drink alcohol all the time, 775 00:25:57,440 --> 00:25:59,120 you get really bored and uncomfortable 776 00:25:59,120 --> 00:26:00,960 when you're not drinking around people. 777 00:26:00,960 --> 00:26:03,120 It's because you you rely on the drug to 778 00:26:03,120 --> 00:26:04,720 do the thing that you could be doing 779 00:26:04,720 --> 00:26:07,360 normally. So, I don't see I see the 780 00:26:07,360 --> 00:26:08,880 benefit of drinking because it's [ __ ] 781 00:26:08,880 --> 00:26:10,640 fun. I don't see the benefit of weed. 782 00:26:10,640 --> 00:26:12,640 Like, you just get sleepy and hungry and 783 00:26:12,640 --> 00:26:13,919 like chill out. I think it's just kind 784 00:26:13,919 --> 00:26:16,320 of a loser drug. So, you weigh all those 785 00:26:16,320 --> 00:26:17,840 things and then do whatever you want. 786 00:26:17,840 --> 00:26:19,200 Like, you want to go do heroin, I don't 787 00:26:19,200 --> 00:26:20,559 care. Just look at the hours and your 788 00:26:20,559 --> 00:26:21,760 results. If you see your results 789 00:26:21,760 --> 00:26:23,279 declining because of the thing you're 790 00:26:23,279 --> 00:26:26,159 abusing or or messing with, you probably 791 00:26:26,159 --> 00:26:27,600 need to decide, do you want results or 792 00:26:27,600 --> 00:26:28,799 do you want to mess with that thing? 793 00:26:28,799 --> 00:26:30,080 Like, if you want to play eight hours of 794 00:26:30,080 --> 00:26:31,520 video games a day, do it. Like, if you 795 00:26:31,520 --> 00:26:33,039 can make millions of dollars a year and 796 00:26:33,039 --> 00:26:34,480 play video games for eight hours a day, 797 00:26:34,480 --> 00:26:37,360 go for it. I don't think you can. Okay? 798 00:26:37,360 --> 00:26:39,279 So, you're going to just have to find 799 00:26:39,279 --> 00:26:41,279 the balance of what you're willing to 800 00:26:41,279 --> 00:26:43,200 accept. Smoking weed is going to lower 801 00:26:43,200 --> 00:26:46,159 your motivation and your energy and take 802 00:26:46,159 --> 00:26:48,080 away your ability to calm to chill the 803 00:26:48,080 --> 00:26:51,039 [ __ ] out when you're not high. 804 00:26:51,039 --> 00:26:56,600 Is that worth it to you? It's up to you. 805 00:27:00,159 --> 00:27:01,600 Nine says, "Where to start as a 806 00:27:01,600 --> 00:27:03,360 32-year-old beginner?" Well, you have 807 00:27:03,360 --> 00:27:04,720 experience doing other stuff and you 808 00:27:04,720 --> 00:27:07,200 probably have a job hopefully. So, same 809 00:27:07,200 --> 00:27:08,240 thing I said at the beginning of the 810 00:27:08,240 --> 00:27:09,840 stream. Go back and watch on the replay. 811 00:27:09,840 --> 00:27:14,039 Get your cost as low as possible. 812 00:27:15,520 --> 00:27:17,440 Keep your job if you have it. Spend all 813 00:27:17,440 --> 00:27:18,880 your free time trying to learn and build 814 00:27:18,880 --> 00:27:20,880 businesses. and keep focusing on getting 815 00:27:20,880 --> 00:27:22,720 better every single day at it. 816 00:27:22,720 --> 00:27:24,320 Eventually, if you keep focusing on 817 00:27:24,320 --> 00:27:25,600 getting better and you dedicate a lot of 818 00:27:25,600 --> 00:27:28,400 time into it and hard work while again 819 00:27:28,400 --> 00:27:30,320 focusing on getting better, again, it's 820 00:27:30,320 --> 00:27:31,679 like if you pick up a guitar and you 821 00:27:31,679 --> 00:27:32,960 learn a song and you only play that one 822 00:27:32,960 --> 00:27:34,559 song over and over again, you're not 823 00:27:34,559 --> 00:27:36,720 going to get any better. 824 00:27:36,720 --> 00:27:38,080 You got to keep upping the ante and 825 00:27:38,080 --> 00:27:39,279 trying to play harder and harder stuff. 826 00:27:39,279 --> 00:27:41,200 Same thing with business. You do that, 827 00:27:41,200 --> 00:27:42,640 you will eventually be successful in 828 00:27:42,640 --> 00:27:44,159 business or your craft or trade or 829 00:27:44,159 --> 00:27:45,200 whatever you're trying to do. It's the 830 00:27:45,200 --> 00:27:46,799 same thing as anything else. If you 831 00:27:46,799 --> 00:27:49,120 wanted to get good at jiu-jitsu, 832 00:27:49,120 --> 00:27:51,039 when you get off work, you'd go do it 833 00:27:51,039 --> 00:27:52,720 and you'd keep upping the ante every 834 00:27:52,720 --> 00:27:53,760 single time you do it. And the more you 835 00:27:53,760 --> 00:27:55,120 did it, and the harder you tried to 836 00:27:55,120 --> 00:27:56,880 improve at it, the better you would get 837 00:27:56,880 --> 00:28:01,240 over time. It's the same exact thing. 838 00:28:04,960 --> 00:28:06,880 How do I value value a business I want 839 00:28:06,880 --> 00:28:09,039 to sell? By the checks and offers you 840 00:28:09,039 --> 00:28:10,399 get. Like I see people are like, "Yeah, 841 00:28:10,399 --> 00:28:12,559 my business is worth $300 million." The 842 00:28:12,559 --> 00:28:15,520 reason why I say Hyros is worth 843 00:28:15,520 --> 00:28:17,120 multiple nine figures almost at this 844 00:28:17,120 --> 00:28:18,320 point is because we got an offer for 845 00:28:18,320 --> 00:28:20,320 $150 million and we didn't take it and 846 00:28:20,320 --> 00:28:22,880 the company's much bigger than that now. 847 00:28:22,880 --> 00:28:24,640 So I just assume that we're closing in 848 00:28:24,640 --> 00:28:26,799 on the multiple nine figures. So that's 849 00:28:26,799 --> 00:28:28,320 why I value the business at that. You 850 00:28:28,320 --> 00:28:30,399 can take normal SAS multiples which most 851 00:28:30,399 --> 00:28:32,480 people do then do they do like a 10x on 852 00:28:32,480 --> 00:28:34,080 it. That doesn't matter if no one's 853 00:28:34,080 --> 00:28:35,760 going to give you a [ __ ] check. So 854 00:28:35,760 --> 00:28:37,760 it's about the offers that people are 855 00:28:37,760 --> 00:28:40,159 actively giving you. If if you go and 856 00:28:40,159 --> 00:28:42,000 like, oh, my business is valued at $30 857 00:28:42,000 --> 00:28:43,360 million, but no one's going to give you 858 00:28:43,360 --> 00:28:45,840 more than $2 million or a year or two 859 00:28:45,840 --> 00:28:48,880 multiples on it, then it's worth that. 860 00:28:48,880 --> 00:28:50,320 So, go to the market and see what people 861 00:28:50,320 --> 00:28:53,120 are willing to offer for it. Usually, if 862 00:28:53,120 --> 00:28:55,120 nobody's emailing you or coming to you 863 00:28:55,120 --> 00:28:57,760 to buy your business, this isn't always 864 00:28:57,760 --> 00:28:59,279 true, 865 00:28:59,279 --> 00:29:00,640 but you're not going to get a good offer 866 00:29:00,640 --> 00:29:02,880 on it if if that's not happening. And 867 00:29:02,880 --> 00:29:04,880 then it's probably not worth too much. 868 00:29:04,880 --> 00:29:06,000 like you're going to get a low ball 869 00:29:06,000 --> 00:29:07,360 offer in your business if there's no 870 00:29:07,360 --> 00:29:11,640 other buyers for it except one person. 871 00:29:14,159 --> 00:29:16,080 So, everybody asking like, "I'm young. 872 00:29:16,080 --> 00:29:17,200 Where's the best place to start as a 873 00:29:17,200 --> 00:29:19,039 beginner?" I've answered it two times on 874 00:29:19,039 --> 00:29:21,039 this stream, so just go watch the replay 875 00:29:21,039 --> 00:29:22,640 after this. It'll be probably 876 00:29:22,640 --> 00:29:26,360 timestamped by YouTube. 877 00:29:26,640 --> 00:29:27,919 How do you find breakage in a 878 00:29:27,919 --> 00:29:30,080 marketplace? So, what Matthew's 879 00:29:30,080 --> 00:29:31,919 referring to right here is my favorite 880 00:29:31,919 --> 00:29:33,919 technique to make money in B2B is you 881 00:29:33,919 --> 00:29:35,679 find breakage in businesses. These are 882 00:29:35,679 --> 00:29:37,440 these are little gaps in their business 883 00:29:37,440 --> 00:29:39,760 model where they're losing money. So, 884 00:29:39,760 --> 00:29:42,399 for example, at Hyros with most tracking 885 00:29:42,399 --> 00:29:45,760 companies or most people running ads 886 00:29:45,760 --> 00:29:47,120 because they don't track their ads 887 00:29:47,120 --> 00:29:49,760 properly, they fail to scale their ads 888 00:29:49,760 --> 00:29:52,000 about 15 to 20% further and they also 889 00:29:52,000 --> 00:29:54,240 waste about 10 to 15% of their ad spend. 890 00:29:54,240 --> 00:29:55,360 So, if you're spending a million dollars 891 00:29:55,360 --> 00:29:59,039 per month, that's nearly about 892 00:29:59,039 --> 00:30:00,159 you're spending a million dollar a month 893 00:30:00,159 --> 00:30:02,240 to do a million dollars back, that's 894 00:30:02,240 --> 00:30:05,039 usually about like $100,000 in lost 895 00:30:05,039 --> 00:30:09,039 revenue. Okay, so I think that math is 896 00:30:09,039 --> 00:30:11,279 correct. If I do bad math in the stream, 897 00:30:11,279 --> 00:30:12,960 you guys need to realize I'm an idiot. 898 00:30:12,960 --> 00:30:15,039 So, I'm not trying to be exact there. 899 00:30:15,039 --> 00:30:16,880 Anyways, that's huge breakage in the 900 00:30:16,880 --> 00:30:19,600 business. They're losing a lot of money 901 00:30:19,600 --> 00:30:21,120 from not tracking their ads correctly. 902 00:30:21,120 --> 00:30:22,720 So, I found that breakage and I'm able 903 00:30:22,720 --> 00:30:24,480 to show businesses how much more money 904 00:30:24,480 --> 00:30:27,120 they will make by just plugging Hyros in 905 00:30:27,120 --> 00:30:29,360 or our solution. And so, that fixes 906 00:30:29,360 --> 00:30:30,640 everything for them. And then we build 907 00:30:30,640 --> 00:30:31,840 them based on the money that they make 908 00:30:31,840 --> 00:30:33,600 from it. So, for example, businesses 909 00:30:33,600 --> 00:30:35,039 doing 100,000 a month from the ads, they 910 00:30:35,039 --> 00:30:36,559 make an extra 20,000 from the ads 911 00:30:36,559 --> 00:30:37,760 because they're using a house. It's very 912 00:30:37,760 --> 00:30:39,679 easy for us to build them two $3,000. 913 00:30:39,679 --> 00:30:41,520 And it's very easy to sell the product. 914 00:30:41,520 --> 00:30:43,039 You don't have to do this to sell every 915 00:30:43,039 --> 00:30:45,440 B2B product or any product in general. I 916 00:30:45,440 --> 00:30:47,919 just find that's the easiest pitch ever. 917 00:30:47,919 --> 00:30:50,559 I like selling a $100 bill for $20 and 918 00:30:50,559 --> 00:30:52,080 so that's what I focus on. So, how do 919 00:30:52,080 --> 00:30:53,919 you find breakage? 920 00:30:53,919 --> 00:30:55,840 Um, 921 00:30:55,840 --> 00:30:57,440 it's usually really easy if you work in 922 00:30:57,440 --> 00:30:59,520 the industry. Like I ran ads for forever 923 00:30:59,520 --> 00:31:03,200 and I still run ads to this day. I I 924 00:31:03,200 --> 00:31:04,960 tracking was just terrible and everybody 925 00:31:04,960 --> 00:31:06,480 always complained about it at at 926 00:31:06,480 --> 00:31:07,840 marketing events and ad events. They 927 00:31:07,840 --> 00:31:09,279 just hated they couldn't see where their 928 00:31:09,279 --> 00:31:11,039 sales were coming from long term in 929 00:31:11,039 --> 00:31:13,520 Facebook. So going to industry events, 930 00:31:13,520 --> 00:31:14,960 working in an industry, talking to 931 00:31:14,960 --> 00:31:16,000 people in the industry and just listen 932 00:31:16,000 --> 00:31:17,600 to what they complain about all the time 933 00:31:17,600 --> 00:31:19,679 and also look at their business model, 934 00:31:19,679 --> 00:31:21,200 look at the entire way through how they 935 00:31:21,200 --> 00:31:22,799 get a customer from start to finish, how 936 00:31:22,799 --> 00:31:24,320 they serve their customers, and see if 937 00:31:24,320 --> 00:31:26,640 there's any places in that funnel or 938 00:31:26,640 --> 00:31:28,240 that that process where they're losing 939 00:31:28,240 --> 00:31:29,600 money or they could add something that 940 00:31:29,600 --> 00:31:32,000 would make them more money. A 3% gain 941 00:31:32,000 --> 00:31:35,039 here. For example, at Air uh people lose 942 00:31:35,039 --> 00:31:36,559 their customers when people come to the 943 00:31:36,559 --> 00:31:38,159 website and don't buy. Air figures out 944 00:31:38,159 --> 00:31:39,840 who they are and then uses AI to talk to 945 00:31:39,840 --> 00:31:41,200 them to convince them to come back to 946 00:31:41,200 --> 00:31:43,360 the site and buy and that automatically 947 00:31:43,360 --> 00:31:44,720 adds three to five percent to their 948 00:31:44,720 --> 00:31:46,640 business like that. Like we have a 949 00:31:46,640 --> 00:31:48,080 business hop on, they're doing 100,000 a 950 00:31:48,080 --> 00:31:49,679 month. Boom. They're making extra 10,000 951 00:31:49,679 --> 00:31:51,600 bucks a month. Then that breakage that 952 00:31:51,600 --> 00:31:52,880 we fix right there, I can build them 953 00:31:52,880 --> 00:31:54,880 a,000 2,000 a month for it. No problem. 954 00:31:54,880 --> 00:31:56,799 Because they're making 10. So that's how 955 00:31:56,799 --> 00:31:58,080 you go and find breakage and that's what 956 00:31:58,080 --> 00:32:01,559 you want to look for. 957 00:32:05,600 --> 00:32:07,600 Matthew said Brown says, "I'm doing I'm 958 00:32:07,600 --> 00:32:09,919 28. I'm in business doing 80k a month 959 00:32:09,919 --> 00:32:11,120 getting leads from content, warm 960 00:32:11,120 --> 00:32:12,720 outreach on LinkedIn. Should I do paid 961 00:32:12,720 --> 00:32:14,399 objects or is the shiny object?" You 962 00:32:14,399 --> 00:32:16,720 should do absolutely [ __ ] everything. 963 00:32:16,720 --> 00:32:18,480 So, whenever I'm doing these streams for 964 00:32:18,480 --> 00:32:20,000 high-rise customers or for just people 965 00:32:20,000 --> 00:32:21,760 in general, the thing I get is always 966 00:32:21,760 --> 00:32:23,279 like, "Should I do this thing? Should I 967 00:32:23,279 --> 00:32:26,399 move on to this thing? Should I hop to 968 00:32:26,399 --> 00:32:29,279 this thing?" And they want me to like 969 00:32:29,279 --> 00:32:31,120 give them a situation or a yes no on it. 970 00:32:31,120 --> 00:32:32,480 I'm like, "Matt, I don't know what your 971 00:32:32,480 --> 00:32:33,840 business is, so I don't know if you 972 00:32:33,840 --> 00:32:35,440 should do ads or not." And and frankly, 973 00:32:35,440 --> 00:32:36,880 my opinion really doesn't count here. 974 00:32:36,880 --> 00:32:38,240 What you should do is you should list 975 00:32:38,240 --> 00:32:39,919 out everything like I said before. I've 976 00:32:39,919 --> 00:32:41,519 given this answer already that could 977 00:32:41,519 --> 00:32:43,519 improve your business and then you 978 00:32:43,519 --> 00:32:44,960 should just [ __ ] go ham on it and 979 00:32:44,960 --> 00:32:46,480 just see what happens and then give it a 980 00:32:46,480 --> 00:32:48,399 really good go and just keep doing it. 981 00:32:48,399 --> 00:32:49,519 So if like you're thinking, hey, maybe 982 00:32:49,519 --> 00:32:52,000 ads would work, do it. Like hire 983 00:32:52,000 --> 00:32:53,919 someone. Just go balls to the wall at it 984 00:32:53,919 --> 00:32:55,840 and see if it works. And then if it 985 00:32:55,840 --> 00:32:57,120 doesn't work, like do it even harder. 986 00:32:57,120 --> 00:32:58,799 Like obviously ads are a way to scale a 987 00:32:58,799 --> 00:33:01,440 business. So do it. like go very hard on 988 00:33:01,440 --> 00:33:02,880 and then you should also list out five 989 00:33:02,880 --> 00:33:04,240 or six other things you should be doing 990 00:33:04,240 --> 00:33:06,240 and do them too. Like sit the [ __ ] down 991 00:33:06,240 --> 00:33:08,320 for 10 hours, 12 hours a day and do 992 00:33:08,320 --> 00:33:10,640 everything everything you possibly can 993 00:33:10,640 --> 00:33:12,480 to grow to business. You will find 994 00:33:12,480 --> 00:33:15,039 little chinks in the armor of business 995 00:33:15,039 --> 00:33:16,240 growth and you will find these little 996 00:33:16,240 --> 00:33:17,760 hooks and then you can grab onto them 997 00:33:17,760 --> 00:33:19,440 and climb up to the next level. The 998 00:33:19,440 --> 00:33:20,640 worst thing you can do is sit around 999 00:33:20,640 --> 00:33:22,399 thinking like should I do this thing or 1000 00:33:22,399 --> 00:33:24,320 should I not do this thing? Lack of 1001 00:33:24,320 --> 00:33:26,000 action and lack of improving your skill 1002 00:33:26,000 --> 00:33:27,279 set of an entrepreneur is why your 1003 00:33:27,279 --> 00:33:28,880 business is stuck. you're not taking the 1004 00:33:28,880 --> 00:33:30,399 next leap or challenge and you're not 1005 00:33:30,399 --> 00:33:31,919 challenging yourself to do things you 1006 00:33:31,919 --> 00:33:33,279 don't understand. Therefore, you're 1007 00:33:33,279 --> 00:33:34,880 stuck and stagnant. You're not going to 1008 00:33:34,880 --> 00:33:37,919 like outwork what you're doing without 1009 00:33:37,919 --> 00:33:40,880 some changes. So, you have to take that 1010 00:33:40,880 --> 00:33:42,240 leap and you have to go do stuff that's 1011 00:33:42,240 --> 00:33:43,840 not going to work out or not going to 1012 00:33:43,840 --> 00:33:46,080 work out for six months and or so on and 1013 00:33:46,080 --> 00:33:48,720 so forth. 1014 00:33:48,720 --> 00:33:50,640 Are Twitter ads dead? No. I just don't 1015 00:33:50,640 --> 00:33:52,559 know what the [ __ ] is going on with 1016 00:33:52,559 --> 00:33:54,320 Twitter ads. go on there like you can 1017 00:33:54,320 --> 00:33:56,399 literally retarget your own customers. 1018 00:33:56,399 --> 00:33:57,919 Spend a thousand bucks on the internet 1019 00:33:57,919 --> 00:33:59,600 and you will get zero conversions. I 1020 00:33:59,600 --> 00:34:03,760 don't know what up what is up with 1021 00:34:03,760 --> 00:34:06,480 uh Twitter traffic, but it is just 1022 00:34:06,480 --> 00:34:08,800 cursed. I don't know why it's so bad. It 1023 00:34:08,800 --> 00:34:10,399 you would think if you like target 1024 00:34:10,399 --> 00:34:12,560 someone that follows a SAS company, 1025 00:34:12,560 --> 00:34:13,760 you're probably going to get like SAS 1026 00:34:13,760 --> 00:34:15,599 customers. You just get nothing. Like 1027 00:34:15,599 --> 00:34:17,839 just crickets, just clicks that don't do 1028 00:34:17,839 --> 00:34:20,480 anything. It's very bizarre. Elon Musk 1029 00:34:20,480 --> 00:34:22,079 should really fix that. It's by far the 1030 00:34:22,079 --> 00:34:23,839 worst traffic online, but you see 1031 00:34:23,839 --> 00:34:28,520 everybody using Twitter. I don't get it. 1032 00:34:33,359 --> 00:34:34,480 Someone said, "To scale to seven 1033 00:34:34,480 --> 00:34:35,760 figures, do I need to build a service 1034 00:34:35,760 --> 00:34:38,079 from scratch or would it be enough to do 1035 00:34:38,079 --> 00:34:39,520 the same as competitors but with a 1036 00:34:39,520 --> 00:34:41,599 better offer?" A lot of people think 1037 00:34:41,599 --> 00:34:43,040 seven figures is a lot of money and I 1038 00:34:43,040 --> 00:34:45,359 get it and I understand that it is to a 1039 00:34:45,359 --> 00:34:46,480 lot of people, but seven figures in 1040 00:34:46,480 --> 00:34:47,919 business is not a lot of money. Like you 1041 00:34:47,919 --> 00:34:49,839 can have just the most dog [ __ ] ragtag 1042 00:34:49,839 --> 00:34:51,679 goofy ass business and make millions of 1043 00:34:51,679 --> 00:34:53,599 dollars a year from it. Like it's not 1044 00:34:53,599 --> 00:34:55,919 high level. So you can get there with 1045 00:34:55,919 --> 00:34:58,079 unique product very easily. You can get 1046 00:34:58,079 --> 00:35:00,000 there. You can get there by copying 1047 00:35:00,000 --> 00:35:01,520 competitors. The better way to think 1048 00:35:01,520 --> 00:35:04,160 about this is 1049 00:35:04,160 --> 00:35:05,520 what's the best way to make a lot of 1050 00:35:05,520 --> 00:35:07,920 money in general? 1051 00:35:07,920 --> 00:35:10,720 You make an offer to people in a 1052 00:35:10,720 --> 00:35:12,560 marketplace that is underserved. You 1053 00:35:12,560 --> 00:35:13,920 find a niche or a sector where you can 1054 00:35:13,920 --> 00:35:15,440 get the where you can deliver the best 1055 00:35:15,440 --> 00:35:17,680 possible offer. So, for example, if 1056 00:35:17,680 --> 00:35:20,400 you're selling ads to local businesses, 1057 00:35:20,400 --> 00:35:22,400 you're not going to be the best in town. 1058 00:35:22,400 --> 00:35:24,800 Period. But if you niche down your offer 1059 00:35:24,800 --> 00:35:27,760 down to selling ads to doctors that only 1060 00:35:27,760 --> 00:35:31,119 do feet stuff, 1061 00:35:31,119 --> 00:35:33,200 put doctors, and your ads and everything 1062 00:35:33,200 --> 00:35:34,400 and all your funnels and everything are 1063 00:35:34,400 --> 00:35:36,160 optimized about around that, you have 1064 00:35:36,160 --> 00:35:38,320 the best offer in town and can give the 1065 00:35:38,320 --> 00:35:40,079 best results. Therefore, you're going to 1066 00:35:40,079 --> 00:35:42,160 get all those customers. And if you 1067 00:35:42,160 --> 00:35:43,280 deliver a really good product, they're 1068 00:35:43,280 --> 00:35:44,240 going to tell more people and then 1069 00:35:44,240 --> 00:35:45,119 you're going to get more customers and 1070 00:35:45,119 --> 00:35:46,880 the business is going to sell naturally. 1071 00:35:46,880 --> 00:35:48,320 The best way to think about things isn't 1072 00:35:48,320 --> 00:35:50,000 in these black and white rules, but more 1073 00:35:50,000 --> 00:35:51,839 down to the basic foundations. How do 1074 00:35:51,839 --> 00:35:53,839 you make a [ __ ] ton of money? You have 1075 00:35:53,839 --> 00:35:55,680 to have customers that buy your product 1076 00:35:55,680 --> 00:35:57,040 because it's the best possible product 1077 00:35:57,040 --> 00:35:58,079 in the market. Well, how do you have the 1078 00:35:58,079 --> 00:35:59,440 best possible product in the market? You 1079 00:35:59,440 --> 00:36:01,119 do what I just talked about. You niche 1080 00:36:01,119 --> 00:36:03,040 down and kind of hack the system that 1081 00:36:03,040 --> 00:36:05,839 way. Then how do you make a lot of money 1082 00:36:05,839 --> 00:36:07,119 from that? Well, you you then go and 1083 00:36:07,119 --> 00:36:08,240 sell to them and you get better at 1084 00:36:08,240 --> 00:36:10,079 selling these things and you make a 1085 00:36:10,079 --> 00:36:11,200 product so good that they continue 1086 00:36:11,200 --> 00:36:12,560 paying you and buying more from you and 1087 00:36:12,560 --> 00:36:14,079 then you just repeat this system right 1088 00:36:14,079 --> 00:36:16,320 here as much as you can. That sounds 1089 00:36:16,320 --> 00:36:18,000 very simplistic, but that's how you want 1090 00:36:18,000 --> 00:36:19,280 to think about. That's way better than 1091 00:36:19,280 --> 00:36:21,280 thinking like, can I copy people or not 1092 00:36:21,280 --> 00:36:23,440 copy people? There's going to be 10 1093 00:36:23,440 --> 00:36:27,200 different ways in experiences you're 1094 00:36:27,200 --> 00:36:28,079 going to have in business where 1095 00:36:28,079 --> 00:36:29,359 sometimes that's the answer, sometimes 1096 00:36:29,359 --> 00:36:31,760 that's not the answer. It's better to 1097 00:36:31,760 --> 00:36:33,520 get down to the core foundations that 1098 00:36:33,520 --> 00:36:34,880 are always the answer, which is what I 1099 00:36:34,880 --> 00:36:37,520 just described. 1100 00:36:40,000 --> 00:36:42,079 Where'd you get funding from? Hyros. 1101 00:36:42,079 --> 00:36:43,839 This guy. I've always been good at 1102 00:36:43,839 --> 00:36:46,240 making money. I was making like I don't 1103 00:36:46,240 --> 00:36:48,800 know uh $10 million a year in info and 1104 00:36:48,800 --> 00:36:50,560 like little small softwares and stuff 1105 00:36:50,560 --> 00:36:52,079 that I was launching in SEO and stuff 1106 00:36:52,079 --> 00:36:55,839 before Hyros. So that's where I got the 1107 00:36:55,839 --> 00:36:57,280 money from. I don't I don't like raising 1108 00:36:57,280 --> 00:36:58,800 money. I don't like giving people chunks 1109 00:36:58,800 --> 00:37:00,960 of my company. I like to own the vast 1110 00:37:00,960 --> 00:37:03,839 lion share max max max max max majority 1111 00:37:03,839 --> 00:37:05,920 of my companies as I can. I don't like I 1112 00:37:05,920 --> 00:37:07,359 don't like taking investors and stuff 1113 00:37:07,359 --> 00:37:10,520 like that. 1114 00:37:10,880 --> 00:37:12,320 Someone said, "What's the mustache?" 1115 00:37:12,320 --> 00:37:14,000 It's funny. You You guys wait. I'm going 1116 00:37:14,000 --> 00:37:15,920 to dye my hair blonde here or or bleach 1117 00:37:15,920 --> 00:37:17,040 blonde here soon because it looks 1118 00:37:17,040 --> 00:37:18,640 ridiculous for crypto. Just get those 1119 00:37:18,640 --> 00:37:21,640 clicks. 1120 00:37:23,359 --> 00:37:24,880 How do you think AI is changing search 1121 00:37:24,880 --> 00:37:26,800 ads opportunities? They might use GPT 1122 00:37:26,800 --> 00:37:28,079 instead of Google. I mean, it already 1123 00:37:28,079 --> 00:37:30,240 is. And I think I think GPT and Google 1124 00:37:30,240 --> 00:37:31,520 are just going to start putting ads in 1125 00:37:31,520 --> 00:37:34,160 their their AIS. That's what I see 1126 00:37:34,160 --> 00:37:37,160 happening. 1127 00:37:38,400 --> 00:37:40,160 Is software the best way to go as far as 1128 00:37:40,160 --> 00:37:42,320 making money? No. There's so many 1129 00:37:42,320 --> 00:37:43,599 different ways to make money. I know 1130 00:37:43,599 --> 00:37:44,800 people that have the weirdest ass 1131 00:37:44,800 --> 00:37:46,880 business models uh and do all sorts of 1132 00:37:46,880 --> 00:37:48,480 weird [ __ ] Like I have a friend who has 1133 00:37:48,480 --> 00:37:50,480 a light bulb company that does like $30 1134 00:37:50,480 --> 00:37:52,160 million a year. Like you can make money 1135 00:37:52,160 --> 00:37:53,680 doing anything. You just have to be good 1136 00:37:53,680 --> 00:37:55,760 at it. The best way to make money is to 1137 00:37:55,760 --> 00:37:57,119 have the best product in the in the 1138 00:37:57,119 --> 00:37:58,720 space so that you get all the customers 1139 00:37:58,720 --> 00:38:00,400 and everybody wants to come to you and 1140 00:38:00,400 --> 00:38:01,920 you're known for it and then keeping 1141 00:38:01,920 --> 00:38:03,040 those customers and getting them to 1142 00:38:03,040 --> 00:38:05,040 spend more and then using the customer's 1143 00:38:05,040 --> 00:38:07,040 results and the brand awareness of your 1144 00:38:07,040 --> 00:38:08,320 product plus really good marketing to 1145 00:38:08,320 --> 00:38:10,000 get more customers in and repeating that 1146 00:38:10,000 --> 00:38:11,200 over and over. It doesn't matter what 1147 00:38:11,200 --> 00:38:13,119 you're doing. If you focus on those 1148 00:38:13,119 --> 00:38:14,560 fundamentals, you're going to win. If 1149 00:38:14,560 --> 00:38:16,480 you don't have the best product and you 1150 00:38:16,480 --> 00:38:18,560 don't keep your customers and you don't 1151 00:38:18,560 --> 00:38:20,720 get a lot of results, they're not going 1152 00:38:20,720 --> 00:38:22,880 to have a good business. It sounds so 1153 00:38:22,880 --> 00:38:24,560 stupid, but it's true. Most people don't 1154 00:38:24,560 --> 00:38:26,079 focus on that. They don't have the best 1155 00:38:26,079 --> 00:38:27,839 product. Why can't I sell your product? 1156 00:38:27,839 --> 00:38:29,359 Because there's 15 other people that are 1157 00:38:29,359 --> 00:38:31,359 better than you. Well, why am I not 1158 00:38:31,359 --> 00:38:32,560 making more money? Because your 1159 00:38:32,560 --> 00:38:33,760 customers leave and they don't get 1160 00:38:33,760 --> 00:38:35,599 results. 1161 00:38:35,599 --> 00:38:36,960 You don't like if you look at all the 1162 00:38:36,960 --> 00:38:38,640 these info businesses and stuff out, the 1163 00:38:38,640 --> 00:38:39,760 reason why people lose their customers 1164 00:38:39,760 --> 00:38:41,280 and they don't scale the giant money 1165 00:38:41,280 --> 00:38:42,480 because people don't come back and buy 1166 00:38:42,480 --> 00:38:45,440 more. It's just that simple. So, if you 1167 00:38:45,440 --> 00:38:47,920 focus on these fundamental things, 1168 00:38:47,920 --> 00:38:50,560 that's going to get you so [ __ ] far. 1169 00:38:50,560 --> 00:38:52,480 Uh I'm gonna I'm going to tap on that 1170 00:38:52,480 --> 00:38:53,520 over and over again in the stream 1171 00:38:53,520 --> 00:38:55,119 because just people they think it's 1172 00:38:55,119 --> 00:38:57,200 going to be some complex thing where 1173 00:38:57,200 --> 00:38:58,480 like just a really good example the 1174 00:38:58,480 --> 00:39:00,400 other day you Alexi stream he sold an 1175 00:39:00,400 --> 00:39:02,079 info product in the same exact way info 1176 00:39:02,079 --> 00:39:03,599 products been sold for the last 50 1177 00:39:03,599 --> 00:39:06,960 [ __ ] years did 100 million in a day 1178 00:39:06,960 --> 00:39:09,920 base business fundamentals 1179 00:39:09,920 --> 00:39:12,640 that's it. So I'm I'm sure there's a ton 1180 00:39:12,640 --> 00:39:13,680 of people watching this stream right now 1181 00:39:13,680 --> 00:39:15,040 to sell info products but you can't do 1182 00:39:15,040 --> 00:39:19,000 that. Why? 1183 00:39:19,040 --> 00:39:20,800 You're not focusing on the fundamentals 1184 00:39:20,800 --> 00:39:22,160 and building the brand and the 1185 00:39:22,160 --> 00:39:23,599 relationships with customers that they 1186 00:39:23,599 --> 00:39:25,680 are. It's that simple. It's not like he 1187 00:39:25,680 --> 00:39:26,720 got on stream and said something 1188 00:39:26,720 --> 00:39:28,240 magical. And so that's where you need to 1189 00:39:28,240 --> 00:39:31,800 take your focus to. 1190 00:39:37,680 --> 00:39:40,720 Uh Ipo says, "Hey, I'm I'm 18 years old. 1191 00:39:40,720 --> 00:39:43,040 I'm 18 years old and I make about 15k a 1192 00:39:43,040 --> 00:39:46,640 month with my agency. There's this BMW 1193 00:39:46,640 --> 00:39:48,880 M4 I want to buy for 80K. Should I go 1194 00:39:48,880 --> 00:39:50,240 ahead and buy it or reinvest all my 1195 00:39:50,240 --> 00:39:51,280 money into it? So, I'm not the guy going 1196 00:39:51,280 --> 00:39:52,640 to ask because as soon as I made like a 1197 00:39:52,640 --> 00:39:53,920 little bit of money, I'm like 1198 00:39:53,920 --> 00:39:55,680 Lamborghini. And I just went and bought 1199 00:39:55,680 --> 00:39:58,000 I first bought a Maserati and then I was 1200 00:39:58,000 --> 00:39:59,920 like got even more successful a few 1201 00:39:59,920 --> 00:40:01,040 months later. I'm like, "Fuck the 1202 00:40:01,040 --> 00:40:02,800 Maserati. I want a Lamborghini." So, I 1203 00:40:02,800 --> 00:40:05,040 went and bought a Lamborghini. And it 1204 00:40:05,040 --> 00:40:06,480 wasn't like I could barely afford it, 1205 00:40:06,480 --> 00:40:08,480 but I definitely could have invested my 1206 00:40:08,480 --> 00:40:10,960 money better at the time. 1207 00:40:10,960 --> 00:40:14,960 So, probably not the guy to ask. 1208 00:40:14,960 --> 00:40:16,880 Just ignore that. Ignore that. I'm I'm 1209 00:40:16,880 --> 00:40:19,359 much I'm much richer now than when I got 1210 00:40:19,359 --> 00:40:21,520 my first Lamborghini. I can actually 1211 00:40:21,520 --> 00:40:23,760 just afford that one behind me. Just 1212 00:40:23,760 --> 00:40:26,640 shits and giggles cash. But 1213 00:40:26,640 --> 00:40:27,920 look, it's up to you what you want to 1214 00:40:27,920 --> 00:40:30,400 do, man. If you want to go get the BMW, 1215 00:40:30,400 --> 00:40:32,640 it's not going to help you. It's not 1216 00:40:32,640 --> 00:40:33,920 going to help you scale your business, 1217 00:40:33,920 --> 00:40:36,640 and it's going to add more. It's going 1218 00:40:36,640 --> 00:40:38,400 to hold you back, especially at 15K a 1219 00:40:38,400 --> 00:40:39,920 month. That thing's probably 1 to 2,000 1220 00:40:39,920 --> 00:40:42,640 a month in hard cost. So, you're not 1221 00:40:42,640 --> 00:40:44,000 going to take the risk that you should 1222 00:40:44,000 --> 00:40:45,359 be taking because you have to pay for 1223 00:40:45,359 --> 00:40:47,760 the [ __ ] BMW. Okay? It's like, for 1224 00:40:47,760 --> 00:40:49,760 example, I have the Lambo behind me. 1225 00:40:49,760 --> 00:40:51,359 Like, I I that you could light that 1226 00:40:51,359 --> 00:40:53,119 thing on [ __ ] fire and blow it up. I 1227 00:40:53,119 --> 00:40:54,800 could lose all my money. I don't like 1228 00:40:54,800 --> 00:40:56,160 it's not going to affect me at all. It's 1229 00:40:56,160 --> 00:40:57,599 not affecting my ability to take risk 1230 00:40:57,599 --> 00:40:59,920 with my businesses. If you have the BMW 1231 00:40:59,920 --> 00:41:01,839 and you're making 15k a month and in 1232 00:41:01,839 --> 00:41:04,640 after taxes you're like at 10k a month, 1233 00:41:04,640 --> 00:41:07,520 you're dedicating one fifth of your 1234 00:41:07,520 --> 00:41:09,200 income anywhere around there to paying 1235 00:41:09,200 --> 00:41:10,720 for the [ __ ] car. You're not going to 1236 00:41:10,720 --> 00:41:12,079 take the same level of risk and you're 1237 00:41:12,079 --> 00:41:14,720 going to grow slower. So, 1238 00:41:14,720 --> 00:41:17,040 do you do you mind growing slower? If 1239 00:41:17,040 --> 00:41:18,800 the answer is yes, don't get the car. If 1240 00:41:18,800 --> 00:41:22,160 you really want the car, go get it. I I 1241 00:41:22,160 --> 00:41:24,319 I don't I don't care if you get it or 1242 00:41:24,319 --> 00:41:27,280 not. I I I know you want to go have that 1243 00:41:27,280 --> 00:41:30,560 first thing of success. Cool. 1244 00:41:30,560 --> 00:41:32,160 You're just not going to grow as fast or 1245 00:41:32,160 --> 00:41:33,440 take the same action. So, you're just 1246 00:41:33,440 --> 00:41:37,480 going to balance out what you want. 1247 00:41:42,640 --> 00:41:44,160 What are your thoughts on $100 million 1248 00:41:44,160 --> 00:41:47,280 Money Models by Alex? Um, I've dug 1249 00:41:47,280 --> 00:41:48,560 through it a little bit, but I mean I' 1250 00:41:48,560 --> 00:41:50,079 I've known Alex for so long. We come 1251 00:41:50,079 --> 00:41:51,520 from kind of the same school of internet 1252 00:41:51,520 --> 00:41:53,599 marketing. I'm not claiming to be as 1253 00:41:53,599 --> 00:41:55,040 good as Alex is when it comes to like 1254 00:41:55,040 --> 00:41:56,720 generating revenue and sales and market. 1255 00:41:56,720 --> 00:42:00,400 He's 10 times better at than I am. 1256 00:42:00,400 --> 00:42:01,680 A lot of the things that Alex talks 1257 00:42:01,680 --> 00:42:04,800 about I've been living for the last 15 1258 00:42:04,800 --> 00:42:06,560 17 years of my life. Like a lot of all 1259 00:42:06,560 --> 00:42:08,400 these these things we come from the same 1260 00:42:08,400 --> 00:42:10,160 exact class of internet marketers. Me, 1261 00:42:10,160 --> 00:42:11,760 him, Russell Brunson, Sam Evans. Like 1262 00:42:11,760 --> 00:42:13,599 it's the same high school class of 1263 00:42:13,599 --> 00:42:16,000 internet marketers. Uh Russell Brunson 1264 00:42:16,000 --> 00:42:18,640 owns ClickFunnels, Sam owns school. Uh 1265 00:42:18,640 --> 00:42:20,720 Alex obviously you know acquisition. So, 1266 00:42:20,720 --> 00:42:21,760 a lot of the things he does and 1267 00:42:21,760 --> 00:42:23,200 everything like I've just been doing for 1268 00:42:23,200 --> 00:42:26,160 so long that I I know they work. And the 1269 00:42:26,160 --> 00:42:27,680 thing I'm thinking about Alex and how he 1270 00:42:27,680 --> 00:42:29,839 breaks it down is Alex has a superpower 1271 00:42:29,839 --> 00:42:31,760 of breaking down things and making it so 1272 00:42:31,760 --> 00:42:33,280 people can really understand them. And I 1273 00:42:33,280 --> 00:42:34,800 think he's the best teacher of these 1274 00:42:34,800 --> 00:42:37,040 things and also the best applier of good 1275 00:42:37,040 --> 00:42:40,000 old basic fundamental uh marketing and 1276 00:42:40,000 --> 00:42:41,839 sales tactics. So, I think it's 1277 00:42:41,839 --> 00:42:43,040 incredible and I think everyone should 1278 00:42:43,040 --> 00:42:45,200 read his stuff. He's he's the best there 1279 00:42:45,200 --> 00:42:46,960 is online at the moment of actually 1280 00:42:46,960 --> 00:42:49,520 teaching this stuff by far. Like by 1281 00:42:49,520 --> 00:42:51,280 leagues, 1282 00:42:51,280 --> 00:42:54,640 multiples of five at least. 1283 00:42:54,640 --> 00:42:57,119 Someone said touch the Lambo. People 1284 00:42:57,119 --> 00:43:00,760 always say it's fake. 1285 00:43:10,160 --> 00:43:11,920 I can afford a car, guys. Don't worry. I 1286 00:43:11,920 --> 00:43:14,000 don't I don't have to stoop to using AI. 1287 00:43:14,000 --> 00:43:16,319 I I can afford a car. I've had enough 1288 00:43:16,319 --> 00:43:18,400 success that I could buy a Lamborghini. 1289 00:43:18,400 --> 00:43:19,920 You can you can trust me on that. You 1290 00:43:19,920 --> 00:43:21,280 don't have to trust me on anything else. 1291 00:43:21,280 --> 00:43:24,280 But 1292 00:43:25,280 --> 00:43:26,720 Damian says, "What are your thoughts on 1293 00:43:26,720 --> 00:43:32,640 dildo coin? The crypto people are here. 1294 00:43:32,640 --> 00:43:34,480 Please turn it on." You notice I'm in an 1295 00:43:34,480 --> 00:43:37,680 enclosed spa space, right? 1296 00:43:37,680 --> 00:43:39,359 No, I'm not going to do it. Like I'm not 1297 00:43:39,359 --> 00:43:40,880 going to open my garage, make this room 1298 00:43:40,880 --> 00:43:42,560 super hot, and then fill it with the 1299 00:43:42,560 --> 00:43:43,760 smoke and everything. If you don't want 1300 00:43:43,760 --> 00:43:46,319 to believe it's real, then I actually 1301 00:43:46,319 --> 00:43:47,920 take it as a compliment because like the 1302 00:43:47,920 --> 00:43:49,520 amount of effort it would take to get a 1303 00:43:49,520 --> 00:43:51,520 fake Ferrari, I mean a fake Lamborghini 1304 00:43:51,520 --> 00:43:52,720 in here, get all the seating, 1305 00:43:52,720 --> 00:43:54,000 everything, but just not have the engine 1306 00:43:54,000 --> 00:43:55,680 in it or something like removed, that 1307 00:43:55,680 --> 00:43:57,359 would take way more effort than just 1308 00:43:57,359 --> 00:43:59,520 going and buying a [ __ ] car. So, 1309 00:43:59,520 --> 00:44:01,200 whatever. Either way, I'm doing 1310 00:44:01,200 --> 00:44:04,520 something impressive. 1311 00:44:07,839 --> 00:44:10,000 What's your secret to writing persuasive 1312 00:44:10,000 --> 00:44:13,400 YouTube intros? 1313 00:44:13,920 --> 00:44:15,440 I'll give you a little blueprint here in 1314 00:44:15,440 --> 00:44:17,520 a second, but the thing you need to 1315 00:44:17,520 --> 00:44:19,760 focus on is what is what's going to hook 1316 00:44:19,760 --> 00:44:21,200 and keep the viewer there and what does 1317 00:44:21,200 --> 00:44:22,960 the viewer want. So, for example, like 1318 00:44:22,960 --> 00:44:24,319 the reason why my crypto videos do 1319 00:44:24,319 --> 00:44:26,240 really well and I don't they do much 1320 00:44:26,240 --> 00:44:27,520 better than other crypto channels is 1321 00:44:27,520 --> 00:44:29,280 because I know exactly what the viewer 1322 00:44:29,280 --> 00:44:31,200 wants and I focus on that in the video 1323 00:44:31,200 --> 00:44:32,880 and I constantly hook and bait them with 1324 00:44:32,880 --> 00:44:35,280 it. So, what people want in crypto is 1325 00:44:35,280 --> 00:44:38,560 extremely fast, cheeky [ __ ] gains. 1326 00:44:38,560 --> 00:44:39,760 That's the only thing they [ __ ] care 1327 00:44:39,760 --> 00:44:40,960 about. And they want to know what coin 1328 00:44:40,960 --> 00:44:43,680 is going to pump next. And what you have 1329 00:44:43,680 --> 00:44:45,839 to do when you're starting a video is 1330 00:44:45,839 --> 00:44:48,319 you have to one confirm that that's what 1331 00:44:48,319 --> 00:44:50,160 they they they came to the right place. 1332 00:44:50,160 --> 00:44:51,680 So, you notice any of my intros, I get 1333 00:44:51,680 --> 00:44:52,960 that in there with the jokes. You have 1334 00:44:52,960 --> 00:44:54,400 to catch their attention, which is why I 1335 00:44:54,400 --> 00:44:56,480 do all the hyperbole and crazy [ __ ] in 1336 00:44:56,480 --> 00:44:58,400 the the crypto videos. And then you have 1337 00:44:58,400 --> 00:44:59,920 to demonstrate competence, which is why 1338 00:44:59,920 --> 00:45:01,280 you see me talk about the results and 1339 00:45:01,280 --> 00:45:02,720 coins that have moved that I've 1340 00:45:02,720 --> 00:45:04,960 mentioned in past videos. And then you 1341 00:45:04,960 --> 00:45:06,800 have to double down on the results 1342 00:45:06,800 --> 00:45:08,160 you've gotten, which is where people get 1343 00:45:08,160 --> 00:45:09,440 hooked. And then you have to get into 1344 00:45:09,440 --> 00:45:11,839 the actual content and confidently 1345 00:45:11,839 --> 00:45:13,440 reference where you're going to take 1346 00:45:13,440 --> 00:45:14,960 them to or that end destination. You'll 1347 00:45:14,960 --> 00:45:16,240 notice a lot of videos I don't talk 1348 00:45:16,240 --> 00:45:17,680 about altcoins or anything until about 1349 00:45:17,680 --> 00:45:19,920 25 minutes in. That increases my watch 1350 00:45:19,920 --> 00:45:22,400 time. So those are things to think 1351 00:45:22,400 --> 00:45:24,000 about. What you actually want to do is 1352 00:45:24,000 --> 00:45:25,680 you want to use these hooks and baits to 1353 00:45:25,680 --> 00:45:28,000 actually teach people. So, I use these 1354 00:45:28,000 --> 00:45:31,040 gimmicky things in crypto, the the crack 1355 00:45:31,040 --> 00:45:32,720 cocaine to lure people into actually 1356 00:45:32,720 --> 00:45:35,760 learning about crypto and how to do it 1357 00:45:35,760 --> 00:45:37,599 somewhat [ __ ] correctly. No one's 1358 00:45:37,599 --> 00:45:38,960 going to make money doing crypto. 1359 00:45:38,960 --> 00:45:39,920 Everyone's going to lose all their 1360 00:45:39,920 --> 00:45:42,480 money. I'm I'm honest about that in the 1361 00:45:42,480 --> 00:45:43,680 videos, but that's how you want to go 1362 00:45:43,680 --> 00:45:44,960 and structure videos and that's how you 1363 00:45:44,960 --> 00:45:46,240 want to think about it. When it comes to 1364 00:45:46,240 --> 00:45:47,680 intro to themselves, I like to do the 1365 00:45:47,680 --> 00:45:48,960 full hook and everything in the first 1366 00:45:48,960 --> 00:45:51,359 two minutes and then break down what 1367 00:45:51,359 --> 00:45:52,560 they're going to learn and then get 1368 00:45:52,560 --> 00:45:53,680 straight into the content. And then you 1369 00:45:53,680 --> 00:45:56,240 just want to be changing very rapidly 1370 00:45:56,240 --> 00:45:58,240 through the the video. So, changing 1371 00:45:58,240 --> 00:46:00,000 screens, changing topics, moving like 1372 00:46:00,000 --> 00:46:01,520 that while constantly baiting to like 1373 00:46:01,520 --> 00:46:03,359 the end reward of what they're looking 1374 00:46:03,359 --> 00:46:06,160 for. 1375 00:46:06,160 --> 00:46:10,040 Those are some things that will help. 1376 00:46:14,720 --> 00:46:16,319 That's cool, Jake. I'm doing three mil a 1377 00:46:16,319 --> 00:46:19,800 month. That's awesome. 1378 00:46:20,160 --> 00:46:21,920 I don't have any time to advise anything 1379 00:46:21,920 --> 00:46:24,560 right now. Abs. I'm I'm flattered by it, 1380 00:46:24,560 --> 00:46:27,359 but I I am head down on Hyros. I don't 1381 00:46:27,359 --> 00:46:29,200 want to think about anybody other other 1382 00:46:29,200 --> 00:46:31,680 people's businesses, but that is [ __ ] 1383 00:46:31,680 --> 00:46:32,880 awesome where you're at right now. I'm 1384 00:46:32,880 --> 00:46:34,079 very proud of you, man. That's that's 1385 00:46:34,079 --> 00:46:37,359 good news. Good for you. 1386 00:46:37,359 --> 00:46:38,880 So, what's your target audience for this 1387 00:46:38,880 --> 00:46:41,359 live stream? We have all our high-risisk 1388 00:46:41,359 --> 00:46:42,560 customers. We have people that want to 1389 00:46:42,560 --> 00:46:43,920 start businesses. We have general people 1390 00:46:43,920 --> 00:46:45,760 that are just here to watch me yabber. 1391 00:46:45,760 --> 00:46:47,200 The point of this entire channel is just 1392 00:46:47,200 --> 00:46:48,960 to grow my personal brand in the 1393 00:46:48,960 --> 00:46:50,640 internet marketing space. So, it's big 1394 00:46:50,640 --> 00:46:53,599 enough that lots of mass businesses 1395 00:46:53,599 --> 00:46:56,400 listen to me in general. And then when 1396 00:46:56,400 --> 00:46:58,000 they listen to me, they're inevitably 1397 00:46:58,000 --> 00:46:59,440 going to hear about Hyros Air, which 1398 00:46:59,440 --> 00:47:00,880 fits into every business and increases 1399 00:47:00,880 --> 00:47:02,800 their revenue by like 3%. You just put 1400 00:47:02,800 --> 00:47:04,160 on your website, you make more money, 1401 00:47:04,160 --> 00:47:06,720 period. And um then that will naturally 1402 00:47:06,720 --> 00:47:08,400 lead people to the site. Very similar. 1403 00:47:08,400 --> 00:47:10,240 You saw like how Alexis has grown his 1404 00:47:10,240 --> 00:47:12,319 brand and now people are joining school. 1405 00:47:12,319 --> 00:47:15,880 same exact thing. 1406 00:47:20,319 --> 00:47:21,680 If you did a business channel for your 1407 00:47:21,680 --> 00:47:23,119 businesses, why do you do your crypto 1408 00:47:23,119 --> 00:47:25,119 channel? The main reason I do the crypto 1409 00:47:25,119 --> 00:47:27,440 channel is one because I have a lot of 1410 00:47:27,440 --> 00:47:30,480 fun with it, but two, the amount of 1411 00:47:30,480 --> 00:47:32,480 following and awareness I have in the 1412 00:47:32,480 --> 00:47:34,800 space basically allows me to seed invest 1413 00:47:34,800 --> 00:47:37,599 and do VC deals and angel investment 1414 00:47:37,599 --> 00:47:39,520 deals that I could never ever ever get 1415 00:47:39,520 --> 00:47:42,240 as a normal person. So, for example, 1416 00:47:42,240 --> 00:47:44,160 there's constantly new exchanges, new 1417 00:47:44,160 --> 00:47:47,359 technology, new AI stuff that's 1418 00:47:47,359 --> 00:47:49,200 launching in the crypto space. And I'm 1419 00:47:49,200 --> 00:47:50,319 not just talking about like getting in 1420 00:47:50,319 --> 00:47:52,480 coins and like ICOs early. Like, there's 1421 00:47:52,480 --> 00:47:53,839 a lot of really cool technology that's 1422 00:47:53,839 --> 00:47:55,119 constantly launching, new businesses 1423 00:47:55,119 --> 00:47:56,560 that are starting that I'm able to get 1424 00:47:56,560 --> 00:47:58,640 VC and angel deals in because of my 1425 00:47:58,640 --> 00:48:00,319 reputation in the space and how large it 1426 00:48:00,319 --> 00:48:01,920 is. So, one of the main reasons I do it 1427 00:48:01,920 --> 00:48:03,280 there is because it gives me one of the 1428 00:48:03,280 --> 00:48:05,359 best investment opportunities early and 1429 00:48:05,359 --> 00:48:07,599 ba basically any crypto project I want. 1430 00:48:07,599 --> 00:48:09,760 not just little like shitcoin ICOs, but 1431 00:48:09,760 --> 00:48:12,000 like large technical big giant future of 1432 00:48:12,000 --> 00:48:14,319 the world companies. And so I take a lot 1433 00:48:14,319 --> 00:48:16,400 of money I make and hyros and then I use 1434 00:48:16,400 --> 00:48:18,240 it for angel deals for all sorts of 1435 00:48:18,240 --> 00:48:19,520 blockchain check because I think it's 1436 00:48:19,520 --> 00:48:20,800 going to rule the world. If I didn't 1437 00:48:20,800 --> 00:48:22,240 have a couple million followers and the 1438 00:48:22,240 --> 00:48:24,800 most viewed 1439 00:48:24,800 --> 00:48:26,640 views per video crypto channel in the 1440 00:48:26,640 --> 00:48:27,839 space, I wouldn't be able to get into 1441 00:48:27,839 --> 00:48:29,200 those deals and no one would want my 1442 00:48:29,200 --> 00:48:30,880 money. So that's one of the main reasons 1443 00:48:30,880 --> 00:48:33,440 I do the crypto channel because it's 1444 00:48:33,440 --> 00:48:35,119 I've made a lot of money not from coins 1445 00:48:35,119 --> 00:48:36,720 and stuff like that. I' I've made some 1446 00:48:36,720 --> 00:48:38,880 good money in gains and coins, trust me. 1447 00:48:38,880 --> 00:48:40,240 Uh, and all the things I talk about on 1448 00:48:40,240 --> 00:48:41,359 the channel, alt season, and all that 1449 00:48:41,359 --> 00:48:42,480 stuff, I think it's still coming. I 1450 00:48:42,480 --> 00:48:43,760 think we're about to make a [ __ ] ton of 1451 00:48:43,760 --> 00:48:45,599 money. On top of that, I've made a lot 1452 00:48:45,599 --> 00:48:47,359 of money investing in crypto companies 1453 00:48:47,359 --> 00:48:49,359 and and new exchanges launching and new 1454 00:48:49,359 --> 00:48:51,040 dexes and all sorts of stuff like that, 1455 00:48:51,040 --> 00:48:52,640 you know? So, that's one of the reasons 1456 00:48:52,640 --> 00:48:55,960 I do it. 1457 00:48:58,800 --> 00:49:02,000 A lot of questions. 1458 00:49:02,000 --> 00:49:03,440 Can you grow a brand on Tw You don't 1459 00:49:03,440 --> 00:49:04,720 grow your brand on Twitter. You grow 1460 00:49:04,720 --> 00:49:06,559 your ad on YouTube and in you grow your 1461 00:49:06,559 --> 00:49:07,920 brand on YouTube and Instagram and you 1462 00:49:07,920 --> 00:49:09,920 talk to your audience on Twitter. The 1463 00:49:09,920 --> 00:49:11,359 reason why I have a big following on 1464 00:49:11,359 --> 00:49:12,640 Twitter is because I have a really big 1465 00:49:12,640 --> 00:49:14,079 YouTube channel. People didn't start 1466 00:49:14,079 --> 00:49:15,760 following me on Twitter until YouTube. 1467 00:49:15,760 --> 00:49:17,200 It's the same thing for everything else. 1468 00:49:17,200 --> 00:49:19,040 You don't build a brand on Twitter. It's 1469 00:49:19,040 --> 00:49:21,200 the laziest, most loweffort, lowrisk 1470 00:49:21,200 --> 00:49:22,400 comfort zone way you could try to build 1471 00:49:22,400 --> 00:49:23,680 a brand, which is why a lot of people 1472 00:49:23,680 --> 00:49:25,680 that do it, they don't really ever get 1473 00:49:25,680 --> 00:49:28,480 anywhere, you know? Um, so I wouldn't do 1474 00:49:28,480 --> 00:49:31,480 it. 1475 00:49:37,040 --> 00:49:38,160 So, someone said, "How would you feel 1476 00:49:38,160 --> 00:49:39,440 about missing out on friends and outings 1477 00:49:39,440 --> 00:49:40,400 because you're so busy building 1478 00:49:40,400 --> 00:49:42,400 businesses?" Well, if you're young, I 1479 00:49:42,400 --> 00:49:43,680 wouldn't give a [ __ ] because all the 1480 00:49:43,680 --> 00:49:44,800 people that you're hanging out with, 1481 00:49:44,800 --> 00:49:46,400 you're not going to see post 30, 1482 00:49:46,400 --> 00:49:47,359 especially if you're like 1483 00:49:47,359 --> 00:49:49,200 entrepreneurial driven. Like, all your 1484 00:49:49,200 --> 00:49:51,040 boys in your 20s and stuff like that. 1485 00:49:51,040 --> 00:49:54,240 Granted, a lot of my friends 1486 00:49:54,240 --> 00:49:56,240 from my 20s are successful entrepreneurs 1487 00:49:56,240 --> 00:49:59,760 now. Um, I'm actually, 1488 00:49:59,760 --> 00:50:01,760 yeah, I mean, I say I'm a lot of my 1489 00:50:01,760 --> 00:50:03,280 friends are entrepreneurs, so I am happy 1490 00:50:03,280 --> 00:50:05,200 that I, uh, hung out with them. There's 1491 00:50:05,200 --> 00:50:06,720 tons of other people and all I made so 1492 00:50:06,720 --> 00:50:08,240 much time for hanging out and like doing 1493 00:50:08,240 --> 00:50:09,520 stuff with friends. Like, it doesn't 1494 00:50:09,520 --> 00:50:11,040 [ __ ] matter. You're not going to know 1495 00:50:11,040 --> 00:50:13,680 any of these people past 35. And so, 1496 00:50:13,680 --> 00:50:16,240 you're just going to like sacrifice the 1497 00:50:16,240 --> 00:50:17,520 most important thing, which is like your 1498 00:50:17,520 --> 00:50:19,280 goals and your ambitions and like having 1499 00:50:19,280 --> 00:50:21,839 money [ __ ] handled to hang out with 1500 00:50:21,839 --> 00:50:23,440 people that you're not even going to 1501 00:50:23,440 --> 00:50:25,359 talk to. you'll maybe see them once a 1502 00:50:25,359 --> 00:50:28,400 year past 35. Like there's no what do 1503 00:50:28,400 --> 00:50:31,200 you I I get it if you want to like have 1504 00:50:31,200 --> 00:50:32,480 spend time with your kids or your 1505 00:50:32,480 --> 00:50:34,160 parents or something else like that, but 1506 00:50:34,160 --> 00:50:35,839 like you don't need to be spending every 1507 00:50:35,839 --> 00:50:37,520 48 hours every single weekend with your 1508 00:50:37,520 --> 00:50:38,800 parents either. You don't need to be 1509 00:50:38,800 --> 00:50:42,000 spending 15 hours a day with your kids. 1510 00:50:42,000 --> 00:50:43,680 People disagree with me on that. I just 1511 00:50:43,680 --> 00:50:45,440 don't [ __ ] care. That's my opinion. 1512 00:50:45,440 --> 00:50:48,720 And so, um, yeah, I don't I don't I 1513 00:50:48,720 --> 00:50:50,160 don't think you should really prioritize 1514 00:50:50,160 --> 00:50:51,520 those things because they just don't 1515 00:50:51,520 --> 00:50:52,720 matter and you're not going to talk to 1516 00:50:52,720 --> 00:50:54,160 any of these people in the future 1517 00:50:54,160 --> 00:50:57,040 anyways. So, what is going to matter is 1518 00:50:57,040 --> 00:51:01,119 when you're 35 and you want to start a 1519 00:51:01,119 --> 00:51:02,240 family and you're going to start making 1520 00:51:02,240 --> 00:51:03,680 your long-term friends that you really 1521 00:51:03,680 --> 00:51:05,119 spend like a lot of time with. Like the 1522 00:51:05,119 --> 00:51:06,640 people that I talk to the most now are 1523 00:51:06,640 --> 00:51:08,800 not friends I had in my 30s. And I 1524 00:51:08,800 --> 00:51:10,160 wouldn't know those people unless I 1525 00:51:10,160 --> 00:51:11,520 built my businesses and got to the level 1526 00:51:11,520 --> 00:51:13,119 of success that I am right now. You 1527 00:51:13,119 --> 00:51:15,440 might be thinking, "Well, sucks that, 1528 00:51:15,440 --> 00:51:16,880 you know, only they'd only be friends 1529 00:51:16,880 --> 00:51:17,920 with you because you're successful." 1530 00:51:17,920 --> 00:51:19,920 Yes, killers like to hang out with 1531 00:51:19,920 --> 00:51:21,680 killers. That's just what it is. If you 1532 00:51:21,680 --> 00:51:24,319 don't like that, then I'm sorry. It's 1533 00:51:24,319 --> 00:51:25,839 It's kind of selfish and and 1534 00:51:25,839 --> 00:51:27,040 self-centered, but that's how people 1535 00:51:27,040 --> 00:51:28,880 operate. And so that I wouldn't have any 1536 00:51:28,880 --> 00:51:30,480 of those things or be able to fund my 1537 00:51:30,480 --> 00:51:32,240 family or do whatever the [ __ ] I want 1538 00:51:32,240 --> 00:51:34,400 whenever I want if I hadn't focused so 1539 00:51:34,400 --> 00:51:36,240 much of my time on building businesses 1540 00:51:36,240 --> 00:51:37,839 and making money. And I love my 1541 00:51:37,839 --> 00:51:39,359 day-to-day life now. So, I'm really 1542 00:51:39,359 --> 00:51:41,040 happy I did it. I would be really pissed 1543 00:51:41,040 --> 00:51:42,960 off if I invested even more time in 1544 00:51:42,960 --> 00:51:44,960 hanging out with people. So, I just 1545 00:51:44,960 --> 00:51:48,000 wouldn't do any of it. Just 20. 1546 00:51:48,000 --> 00:51:50,240 Dude, go move to a [ __ ] Aiza if you 1547 00:51:50,240 --> 00:51:51,920 want to have a good time. If you It's 1548 00:51:51,920 --> 00:51:53,119 okay if you want to have a good time. Go 1549 00:51:53,119 --> 00:51:55,200 move to [ __ ] Aiza. Get a bar job. 1550 00:51:55,200 --> 00:51:56,480 Split an apartment with five other 1551 00:51:56,480 --> 00:51:58,240 dudes. Work your [ __ ] ass off while 1552 00:51:58,240 --> 00:51:59,760 you're there. Get a bar job. Go hit on 1553 00:51:59,760 --> 00:52:01,040 chicks. Do whatever you're going to do. 1554 00:52:01,040 --> 00:52:03,359 But focus on the business. Like, you're 1555 00:52:03,359 --> 00:52:04,319 not going to have any of your friends 1556 00:52:04,319 --> 00:52:06,319 from your 20s or you're going to barely 1557 00:52:06,319 --> 00:52:10,200 very rarely see them. 1558 00:52:12,079 --> 00:52:15,599 And I guarantee you, I guarantee you at 1559 00:52:15,599 --> 00:52:17,599 35 or wherever when you're like you've 1560 00:52:17,599 --> 00:52:18,800 made it and you're very rich and 1561 00:52:18,800 --> 00:52:19,680 successful, you're not going to be like, 1562 00:52:19,680 --> 00:52:21,359 "Oh man, I really wish I'd gone to the 1563 00:52:21,359 --> 00:52:22,960 bar a few more times. I missed out on 1564 00:52:22,960 --> 00:52:24,160 No, you're not. You're going to look at 1565 00:52:24,160 --> 00:52:26,079 your [ __ ] house in your life and all 1566 00:52:26,079 --> 00:52:27,200 the cool things you've done and who 1567 00:52:27,200 --> 00:52:28,079 you've become as a person and be like, 1568 00:52:28,079 --> 00:52:30,400 "Wow, I'm I'm happy I I'm happy I 1569 00:52:30,400 --> 00:52:33,040 sacrificed a little bit." 1570 00:52:33,040 --> 00:52:34,480 Do you have any interest in video game 1571 00:52:34,480 --> 00:52:36,319 dev? 1572 00:52:36,319 --> 00:52:38,160 I love coding video games and I love 1573 00:52:38,160 --> 00:52:39,440 making video games. Like the ultimate 1574 00:52:39,440 --> 00:52:41,440 form of creative art. I just think it's 1575 00:52:41,440 --> 00:52:43,599 such a hard [ __ ] business model that 1576 00:52:43,599 --> 00:52:46,000 I don't 1577 00:52:46,000 --> 00:52:48,800 I don't pursue it. Like I I can code 1578 00:52:48,800 --> 00:52:54,680 stuff up in Java and and forgot what the 1579 00:52:55,520 --> 00:52:56,640 it's not coming to me right now. I 1580 00:52:56,640 --> 00:52:57,599 forget things all the time. But I can 1581 00:52:57,599 --> 00:52:59,680 code up games in Java, all sorts of 1582 00:52:59,680 --> 00:53:01,920 really easy. I'm pretty good at it, too. 1583 00:53:01,920 --> 00:53:03,520 But it's just you can't make money doing 1584 00:53:03,520 --> 00:53:06,000 it unless most games fail. Most of them 1585 00:53:06,000 --> 00:53:07,200 don't make money. And in even the ones 1586 00:53:07,200 --> 00:53:08,400 that do, it's just like it's not even 1587 00:53:08,400 --> 00:53:10,960 that much money. 1588 00:53:10,960 --> 00:53:12,480 There's examples like Fortnite and 1589 00:53:12,480 --> 00:53:13,520 everything that are different, but just 1590 00:53:13,520 --> 00:53:15,200 it's just hard. So that's why I haven't 1591 00:53:15,200 --> 00:53:17,920 pursued that. Are you an Elio lovers? 1592 00:53:17,920 --> 00:53:23,240 Yes, I'm gay as [ __ ] How did you know? 1593 00:53:25,839 --> 00:53:28,400 What if the game made folks money? Goal 1594 00:53:28,400 --> 00:53:30,079 is for me to make money. I don't care if 1595 00:53:30,079 --> 00:53:32,319 it makes people money. 1596 00:53:32,319 --> 00:53:33,520 I'm going to make that game to make me 1597 00:53:33,520 --> 00:53:34,720 money. I don't I'm trying to get other 1598 00:53:34,720 --> 00:53:36,640 people rich. 1599 00:53:36,640 --> 00:53:38,960 I'd make the sleaziest little Farmville 1600 00:53:38,960 --> 00:53:40,400 money extraction [ __ ] game 1601 00:53:40,400 --> 00:53:42,480 you've ever seen. That's probably what I 1602 00:53:42,480 --> 00:53:43,920 would start with if I was making games. 1603 00:53:43,920 --> 00:53:48,359 I don't I don't want to do that. And 1604 00:53:48,559 --> 00:53:49,920 how to start gathering a team for 1605 00:53:49,920 --> 00:53:51,119 software development. The best thing to 1606 00:53:51,119 --> 00:53:53,680 do is to hire a CTO that can do that for 1607 00:53:53,680 --> 00:53:55,760 you. Whether he owns an agency, which is 1608 00:53:55,760 --> 00:53:57,200 very common these days. A lot of a lot 1609 00:53:57,200 --> 00:53:58,400 of people have like an agency they add 1610 00:53:58,400 --> 00:53:59,680 developers to and they build a lot of 1611 00:53:59,680 --> 00:54:00,880 projects and then if the project works 1612 00:54:00,880 --> 00:54:02,800 they like dedicate the team to you. 1613 00:54:02,800 --> 00:54:04,000 That's the best way to do it. If you're 1614 00:54:04,000 --> 00:54:05,200 if you've never worked in tech or 1615 00:54:05,200 --> 00:54:06,480 anything like that before, you really 1616 00:54:06,480 --> 00:54:08,000 don't need to be hiring developers. You 1617 00:54:08,000 --> 00:54:10,160 need a CTO and his job is to find a 1618 00:54:10,160 --> 00:54:14,599 developer talent and hire them. 1619 00:54:17,520 --> 00:54:20,079 Should I start as tutoring SAS company? 1620 00:54:20,079 --> 00:54:25,520 I don't know. Should you do you want to 1621 00:54:25,520 --> 00:54:27,599 Would you like to make more money? Then 1622 00:54:27,599 --> 00:54:29,359 you should probably start the company. 1623 00:54:29,359 --> 00:54:31,200 If I don't care what you do, dude. If 1624 00:54:31,200 --> 00:54:32,240 you want to sit in your house and 1625 00:54:32,240 --> 00:54:33,920 [ __ ] jerk off and do heroin, I'm 1626 00:54:33,920 --> 00:54:36,319 fine. But that's cool. Like, don't come 1627 00:54:36,319 --> 00:54:37,839 to me for advice right here. I'll tell 1628 00:54:37,839 --> 00:54:39,680 like you can you can fall to whatever 1629 00:54:39,680 --> 00:54:41,680 level of filth you want. That's it's 1630 00:54:41,680 --> 00:54:45,240 fine with me, buddy. 1631 00:54:45,599 --> 00:54:47,200 Can you make big money if you never want 1632 00:54:47,200 --> 00:54:49,359 to scam or lie to people, even 1%, or is 1633 00:54:49,359 --> 00:54:50,559 it slower? I don't even know what to 1634 00:54:50,559 --> 00:54:53,119 [ __ ] do with that question, dude. The 1635 00:54:53,119 --> 00:54:54,400 fact that you think you have to lie and 1636 00:54:54,400 --> 00:54:57,520 scam people to make money. Like, 1637 00:54:57,520 --> 00:54:59,520 I think you need to go and I think you 1638 00:54:59,520 --> 00:55:01,440 need to sit down and ask yourself why 1639 00:55:01,440 --> 00:55:03,599 you're so [ __ ] jaded. 1640 00:55:03,599 --> 00:55:05,119 Why are you so grumpy? Because that's 1641 00:55:05,119 --> 00:55:08,079 that question makes no sense. Like, go 1642 00:55:08,079 --> 00:55:10,079 go go 1643 00:55:10,079 --> 00:55:11,520 like you look at businesses all day. 1644 00:55:11,520 --> 00:55:12,559 Like, look at all the stuff you bought 1645 00:55:12,559 --> 00:55:14,240 and you're like, I'm looking at this 1646 00:55:14,240 --> 00:55:15,520 microphone right now. The person who 1647 00:55:15,520 --> 00:55:16,880 made this probably a multi-millionaire. 1648 00:55:16,880 --> 00:55:20,720 Did he scam me? Did he lie to me? 1649 00:55:20,720 --> 00:55:22,319 The problem with with making money is 1650 00:55:22,319 --> 00:55:23,280 not the fact that you can't do it 1651 00:55:23,280 --> 00:55:24,559 without lying and scamming. It's it's 1652 00:55:24,559 --> 00:55:26,720 that you have some really weird limiting 1653 00:55:26,720 --> 00:55:28,960 beliefs and you need to go sit down, 1654 00:55:28,960 --> 00:55:31,760 read some echard toll and and just get 1655 00:55:31,760 --> 00:55:35,119 this [ __ ] out of your system, buddy. 1656 00:55:35,119 --> 00:55:37,280 Talk about Sam Evans. He has fantastic 1657 00:55:37,280 --> 00:55:39,119 hair these days. Just have you seen his 1658 00:55:39,119 --> 00:55:41,200 mana? 1659 00:55:41,200 --> 00:55:43,280 Very handsome. Very handsome. This is 1660 00:55:43,280 --> 00:55:45,280 going to add to the the gay saga going 1661 00:55:45,280 --> 00:55:47,359 on here. Um, 1662 00:55:47,359 --> 00:55:49,599 is it okay to eat cake and coffee every 1663 00:55:49,599 --> 00:55:52,599 day? 1664 00:55:52,640 --> 00:55:53,839 I'm sure people watching the stream 1665 00:55:53,839 --> 00:55:54,960 like, "Why does he keep picking the 1666 00:55:54,960 --> 00:55:56,480 stupid questions?" It's because the 1667 00:55:56,480 --> 00:55:58,000 really short questions are easy for me 1668 00:55:58,000 --> 00:55:59,599 to read. If Here's a pro tip. If you 1669 00:55:59,599 --> 00:56:01,280 want your question answered, don't write 1670 00:56:01,280 --> 00:56:02,799 a book. I'm not going to read it all on 1671 00:56:02,799 --> 00:56:04,400 stream. It just takes too long to read 1672 00:56:04,400 --> 00:56:08,200 and it's it's hard. 1673 00:56:09,440 --> 00:56:11,520 All right. So, 1674 00:56:11,520 --> 00:56:13,520 uh, what was the question? Can I eat 1675 00:56:13,520 --> 00:56:16,079 cake and coffee, dude? 1676 00:56:16,079 --> 00:56:17,599 Whenever you guys ask me like, should I 1677 00:56:17,599 --> 00:56:19,520 do or not do this thing, you have to 1678 00:56:19,520 --> 00:56:21,280 understand, and I mean this in the 1679 00:56:21,280 --> 00:56:22,960 nicest way possible. I don't give a [ __ ] 1680 00:56:22,960 --> 00:56:24,559 about your life. I I love you. Thank you 1681 00:56:24,559 --> 00:56:26,240 so much for being here. It's great. But 1682 00:56:26,240 --> 00:56:28,000 like, I got other things going on in my 1683 00:56:28,000 --> 00:56:29,440 life than worrying about whether you eat 1684 00:56:29,440 --> 00:56:31,359 cake and coffee. Look, man, if you want 1685 00:56:31,359 --> 00:56:33,440 to wake up every morning and pound eight 1686 00:56:33,440 --> 00:56:35,200 [ __ ] cappuccinos and eat a cake and 1687 00:56:35,200 --> 00:56:37,119 take a cosmic [ __ ] later in that day and 1688 00:56:37,119 --> 00:56:39,200 just get fat and gross and have a heart 1689 00:56:39,200 --> 00:56:40,720 attack from drinking too much coffee, 1690 00:56:40,720 --> 00:56:43,200 like, do it. Like, if you're happy, do 1691 00:56:43,200 --> 00:56:45,119 it. Whatever you want to do in your life 1692 00:56:45,119 --> 00:56:48,920 and you want to chase after, 1693 00:56:48,960 --> 00:56:50,480 do it. So, if that's your life goal, by 1694 00:56:50,480 --> 00:56:51,839 all means. But what you need to also do 1695 00:56:51,839 --> 00:56:53,200 when you're asking questions like this 1696 00:56:53,200 --> 00:56:55,359 is analyze like, what do I actually want 1697 00:56:55,359 --> 00:56:58,000 out of life? I don't eat cake every 1698 00:56:58,000 --> 00:56:59,359 single day because I like having a 1699 00:56:59,359 --> 00:57:00,799 six-pack and looking good. I don't like 1700 00:57:00,799 --> 00:57:02,319 logging. I've gotten into fat a few 1701 00:57:02,319 --> 00:57:03,599 times over the years in some of these 1702 00:57:03,599 --> 00:57:05,040 videos, and I always look at myself in 1703 00:57:05,040 --> 00:57:06,480 the videos. I'm like, you look [ __ ] 1704 00:57:06,480 --> 00:57:07,839 fat, and I don't like that. So, that's 1705 00:57:07,839 --> 00:57:09,359 why I don't eat cake. And so, you have 1706 00:57:09,359 --> 00:57:10,880 to analyze what you want out of life. 1707 00:57:10,880 --> 00:57:12,319 And I like having a six-pack and being 1708 00:57:12,319 --> 00:57:16,160 fit, so I don't eat cake. Okay. 1709 00:57:16,160 --> 00:57:18,240 Now, I do drink coffee. The reason I 1710 00:57:18,240 --> 00:57:20,720 drink coffee is because I love uppers. 1711 00:57:20,720 --> 00:57:21,920 So, obviously, I'm going to drink 1712 00:57:21,920 --> 00:57:23,839 coffee. That [ __ ] up my sleep. So, I've 1713 00:57:23,839 --> 00:57:26,720 obviously put coffee ahead of sleep in 1714 00:57:26,720 --> 00:57:28,240 some instances. So, you just got to ask 1715 00:57:28,240 --> 00:57:30,400 yourself, what do you want? I like doing 1716 00:57:30,400 --> 00:57:32,720 uppers more than I like sleeping. Well, 1717 00:57:32,720 --> 00:57:34,480 there you go. That's why I drink coffee. 1718 00:57:34,480 --> 00:57:35,760 You should put yourself through the same 1719 00:57:35,760 --> 00:57:37,359 mental gymnastics I do to figure out 1720 00:57:37,359 --> 00:57:39,040 what you want to do. It's not about what 1721 00:57:39,040 --> 00:57:40,319 Alex Becker thinks you should do with 1722 00:57:40,319 --> 00:57:43,480 your life. 1723 00:57:44,160 --> 00:57:46,400 Stephan says, "How do you hire and find 1724 00:57:46,400 --> 00:57:49,599 good people?" So, 1725 00:57:49,599 --> 00:57:52,319 the first answer is just go do it and 1726 00:57:52,319 --> 00:57:54,000 try. The reason I'm able to find good 1727 00:57:54,000 --> 00:57:56,319 people and hire good people consistently 1728 00:57:56,319 --> 00:57:58,160 is because I just did it. I've just done 1729 00:57:58,160 --> 00:58:00,160 it for a long time. That's it. Like, how 1730 00:58:00,160 --> 00:58:01,680 do you throw a football? Well, you go 1731 00:58:01,680 --> 00:58:02,640 out there and you just start throwing 1732 00:58:02,640 --> 00:58:04,720 the football. Now, some few general tips 1733 00:58:04,720 --> 00:58:08,440 that you want to look for. 1734 00:58:09,200 --> 00:58:10,880 I'm gonna try do it without being too 1735 00:58:10,880 --> 00:58:13,440 vague. 1736 00:58:13,440 --> 00:58:17,200 You want to find people that are doers, 1737 00:58:17,200 --> 00:58:19,200 aka when they they're they're 1738 00:58:19,200 --> 00:58:20,720 accountable and they're doers. This is 1739 00:58:20,720 --> 00:58:23,119 just one of many tips. These are people 1740 00:58:23,119 --> 00:58:24,319 that when they see a problem, they just 1741 00:58:24,319 --> 00:58:26,000 roll up their sleeves and do it. And 1742 00:58:26,000 --> 00:58:27,680 then they also take accountability for 1743 00:58:27,680 --> 00:58:29,359 everything. So, they don't like wait for 1744 00:58:29,359 --> 00:58:30,799 other people to do things and they blame 1745 00:58:30,799 --> 00:58:32,720 themselves for everything. You also want 1746 00:58:32,720 --> 00:58:35,839 to find people the best the best because 1747 00:58:35,839 --> 00:58:37,200 I' i've hired a lot of great people in 1748 00:58:37,200 --> 00:58:38,559 my time. And I don't think it's because 1749 00:58:38,559 --> 00:58:40,400 I'm fantastic at it. I think I just got 1750 00:58:40,400 --> 00:58:43,839 lucky. But the sign you've hired someone 1751 00:58:43,839 --> 00:58:45,920 great is that when you give them a 1752 00:58:45,920 --> 00:58:47,839 system, they just naturally start making 1753 00:58:47,839 --> 00:58:49,680 it better without you needing to tell 1754 00:58:49,680 --> 00:58:50,720 them what to do. And then they find 1755 00:58:50,720 --> 00:58:51,920 things in the company in their area and 1756 00:58:51,920 --> 00:58:52,960 they just keep making it better and 1757 00:58:52,960 --> 00:58:54,000 better without you telling them what to 1758 00:58:54,000 --> 00:58:55,599 do. And if after six months you're still 1759 00:58:55,599 --> 00:58:57,200 telling them what to do and they don't 1760 00:58:57,200 --> 00:58:58,640 know everything they're doing way better 1761 00:58:58,640 --> 00:59:00,160 than you do, you probably kind of hired 1762 00:59:00,160 --> 00:59:01,920 the same per the wrong person. Now, this 1763 00:59:01,920 --> 00:59:03,680 doesn't apply to everything. Like, this 1764 00:59:03,680 --> 00:59:04,960 is for the leadership of your company 1765 00:59:04,960 --> 00:59:05,920 that's going to be hiring other 1766 00:59:05,920 --> 00:59:10,280 employees. Um, 1767 00:59:14,559 --> 00:59:16,079 yeah, that's just the best general tip. 1768 00:59:16,079 --> 00:59:17,359 I mean, I could I could go on like a 1769 00:59:17,359 --> 00:59:19,920 30-minute rant about hiring 1770 00:59:19,920 --> 00:59:22,559 and all the generalities around it. I 1771 00:59:22,559 --> 00:59:23,760 don't think I'd be very good at teaching 1772 00:59:23,760 --> 00:59:25,359 that because like a lot of things I do, 1773 00:59:25,359 --> 00:59:27,839 I just use my gut, which isn't useful 1774 00:59:27,839 --> 00:59:30,319 for teaching. Uh, I would go find other 1775 00:59:30,319 --> 00:59:32,640 people on YouTube. For example, there's 1776 00:59:32,640 --> 00:59:33,760 all these interviews with really good 1777 00:59:33,760 --> 00:59:36,400 COOs, like the the COO of Stripe, uh, I 1778 00:59:36,400 --> 00:59:37,760 forgot her name, but there's an hourong 1779 00:59:37,760 --> 00:59:38,960 interview and all she does is talk about 1780 00:59:38,960 --> 00:59:41,839 hiring. So, find the CEOs, the COOs 1781 00:59:41,839 --> 00:59:43,680 usually are the people doing the hiring 1782 00:59:43,680 --> 00:59:45,440 at these companies and the team 1783 00:59:45,440 --> 00:59:47,520 management and then watch them. Look at 1784 00:59:47,520 --> 00:59:48,960 companies that you idolize, find who 1785 00:59:48,960 --> 00:59:51,520 their COO is, and then go watch it. And, 1786 00:59:51,520 --> 00:59:52,559 uh, that's how you're going to really 1787 00:59:52,559 --> 00:59:53,920 learn all the the little tips about 1788 00:59:53,920 --> 00:59:56,880 hiring. Leila Hozi, fantastic. like the 1789 00:59:56,880 --> 00:59:58,720 best hirer, COO person you could ever 1790 00:59:58,720 --> 01:00:00,079 learn from. That's another great place 1791 01:00:00,079 --> 01:00:03,040 to learn from. Me, I just use my gut and 1792 01:00:03,040 --> 01:00:04,480 I don't have my thoughts always broken 1793 01:00:04,480 --> 01:00:05,760 down like they do. So, they're probably 1794 01:00:05,760 --> 01:00:08,960 better resources. 1795 01:00:08,960 --> 01:00:10,400 When will you write a new book? I don't 1796 01:00:10,400 --> 01:00:12,000 I don't like writing books. I don't want 1797 01:00:12,000 --> 01:00:14,480 to do books. There there was hundreds of 1798 01:00:14,480 --> 01:00:16,480 hours of me talking on YouTube. I think 1799 01:00:16,480 --> 01:00:18,240 that's enough. I think that's enough 1800 01:00:18,240 --> 01:00:21,240 information. 1801 01:00:22,000 --> 01:00:23,359 I have a local business. Would you start 1802 01:00:23,359 --> 01:00:27,440 with Google ads or made ads first? 1803 01:00:28,000 --> 01:00:29,680 Google ads in that instance because you 1804 01:00:29,680 --> 01:00:33,880 can actually advertise around you 1805 01:00:34,079 --> 01:00:35,920 advice on how to learn copy and sales 1806 01:00:35,920 --> 01:00:40,079 fast. You go and try and sell something 1807 01:00:40,079 --> 01:00:41,440 and then what's going to happen is it's 1808 01:00:41,440 --> 01:00:43,280 not going to sell and you're going to go 1809 01:00:43,280 --> 01:00:45,040 and then you're going to be motivated to 1810 01:00:45,040 --> 01:00:46,400 try and sell it better and then you're 1811 01:00:46,400 --> 01:00:48,480 going to like read a book on copywriting 1812 01:00:48,480 --> 01:00:49,680 and you're going to try again and you're 1813 01:00:49,680 --> 01:00:50,559 going to write the page and you're going 1814 01:00:50,559 --> 01:00:51,839 to see everything that's wrong from that 1815 01:00:51,839 --> 01:00:53,280 book you wrote and say, "Oh, this is 1816 01:00:53,280 --> 01:00:54,160 shit." And you're going to rewrite it 1817 01:00:54,160 --> 01:00:55,760 again. Like for example, if you go and 1818 01:00:55,760 --> 01:01:00,359 look at the uh 1819 01:01:01,280 --> 01:01:03,280 the hyra site, every page on this site 1820 01:01:03,280 --> 01:01:04,960 is copywritten by me. Every single 1821 01:01:04,960 --> 01:01:07,040 little thing, every I think you can see 1822 01:01:07,040 --> 01:01:08,319 my screen. Everything that's on here is 1823 01:01:08,319 --> 01:01:09,760 copyrighted me. Design everything. Of 1824 01:01:09,760 --> 01:01:11,119 course, graphic designers made it, but 1825 01:01:11,119 --> 01:01:13,280 everything every page of the site is 1826 01:01:13,280 --> 01:01:15,040 copywritten 1827 01:01:15,040 --> 01:01:16,720 by me. The reason I'm able to do that is 1828 01:01:16,720 --> 01:01:18,000 because I've written so many of these 1829 01:01:18,000 --> 01:01:19,760 damn sales pages and so many long form 1830 01:01:19,760 --> 01:01:22,079 info pages and so many webinars and all 1831 01:01:22,079 --> 01:01:24,960 these things that I know how to 1832 01:01:24,960 --> 01:01:26,960 copyright. And so the way I did it is I 1833 01:01:26,960 --> 01:01:28,480 don't I' I've read a lot of copywriting 1834 01:01:28,480 --> 01:01:29,920 books and everything back in the day. 1835 01:01:29,920 --> 01:01:31,440 Like I've read all the Dan Kennedy books 1836 01:01:31,440 --> 01:01:32,880 and all the sales books and everything. 1837 01:01:32,880 --> 01:01:34,160 Eventually I just stopped reading them 1838 01:01:34,160 --> 01:01:35,680 and I just start doing these things and 1839 01:01:35,680 --> 01:01:37,200 you send you eventually kind of see what 1840 01:01:37,200 --> 01:01:39,119 works and what doesn't and then you get 1841 01:01:39,119 --> 01:01:41,200 a flow for it. So the best way most of 1842 01:01:41,200 --> 01:01:44,640 the time guys is just to do it. 1843 01:01:44,640 --> 01:01:46,000 You want to get good at jiu-jitsu, you 1844 01:01:46,000 --> 01:01:47,440 got to go fight people. You got to go 1845 01:01:47,440 --> 01:01:48,880 put the You got to go do the stuff and 1846 01:01:48,880 --> 01:01:51,280 put it to the test. 1847 01:01:51,280 --> 01:01:54,960 Uh, I think this is it. Yeah. 1848 01:01:54,960 --> 01:01:57,359 Uh, few more questions. I'm going to hop 1849 01:01:57,359 --> 01:02:00,359 off. 1850 01:02:05,680 --> 01:02:07,599 How to offramp large amounts in the 1851 01:02:07,599 --> 01:02:09,359 banks without being flagged. Who do you 1852 01:02:09,359 --> 01:02:12,920 guys think I am? 1853 01:02:12,960 --> 01:02:15,040 Current diet. It depends if I'm trying 1854 01:02:15,040 --> 01:02:17,599 to lose weight or not. So, if I'm like 1855 01:02:17,599 --> 01:02:20,079 trying to lose weight, I'm going to eat 1856 01:02:20,079 --> 01:02:22,799 broccoli chicken breast. 1857 01:02:22,799 --> 01:02:24,400 I'm gonna make this ice cream, the thing 1858 01:02:24,400 --> 01:02:26,319 I talked about, which is like you can 1859 01:02:26,319 --> 01:02:27,599 make this much ice cream. It's only like 1860 01:02:27,599 --> 01:02:28,880 300 calories. And I'm going to eat like 1861 01:02:28,880 --> 01:02:31,680 a lot of food like squash that has high 1862 01:02:31,680 --> 01:02:35,839 high volume and little calories. 1863 01:02:35,839 --> 01:02:37,839 if I'm going to be trying to put on 1864 01:02:37,839 --> 01:02:39,599 muscle and everything, which I need to 1865 01:02:39,599 --> 01:02:41,359 do. I actually lost way too much weight 1866 01:02:41,359 --> 01:02:43,359 recently, uh, experimenting with this 1867 01:02:43,359 --> 01:02:45,599 last diet. So, now what I'm doing is I'm 1868 01:02:45,599 --> 01:02:47,839 eating lot uh lots of steak, berries, 1869 01:02:47,839 --> 01:02:50,079 and more broccoli, and that ice cream I 1870 01:02:50,079 --> 01:02:53,440 talked about, and then, uh, 1871 01:02:53,440 --> 01:02:56,160 squash, and yeah, and grilled chicken 1872 01:02:56,160 --> 01:02:57,440 breast. Just get your calories and 1873 01:02:57,440 --> 01:03:01,400 macros right, and eat clean. 1874 01:03:09,119 --> 01:03:11,440 Dave said, "Huge question. When did you 1875 01:03:11,440 --> 01:03:12,720 incorporate employees in the option 1876 01:03:12,720 --> 01:03:14,319 pool? My product business does around 1 1877 01:03:14,319 --> 01:03:15,760 million ABD." Like, you don't need to 1878 01:03:15,760 --> 01:03:16,960 worry about this stuff. Like, you're 1879 01:03:16,960 --> 01:03:18,559 this is this is playing business stuff. 1880 01:03:18,559 --> 01:03:21,440 Just pay your employees. Well, just 1881 01:03:21,440 --> 01:03:23,599 or see what they want. I really don't 1882 01:03:23,599 --> 01:03:26,160 like if I could go back in time, I'm 1883 01:03:26,160 --> 01:03:27,520 really happy that a lot of the people at 1884 01:03:27,520 --> 01:03:29,680 Hyros got equity that did, but I gave a 1885 01:03:29,680 --> 01:03:31,440 little bit of people too much equity. I 1886 01:03:31,440 --> 01:03:34,000 still own like the lion's like max like 1887 01:03:34,000 --> 01:03:35,680 cheeky amount of ownership of Hyros 1888 01:03:35,680 --> 01:03:37,039 because I invested in everything. So I 1889 01:03:37,039 --> 01:03:39,039 own like 1890 01:03:39,039 --> 01:03:40,400 most of it. But even that that little 1891 01:03:40,400 --> 01:03:43,280 bit that I gave away, I am happy that 1892 01:03:43,280 --> 01:03:44,400 I've made a lot of my employees 1893 01:03:44,400 --> 01:03:46,480 millionaires. I would have structured a 1894 01:03:46,480 --> 01:03:48,480 little bit differently or I if I could 1895 01:03:48,480 --> 01:03:50,000 start over again, I just would have paid 1896 01:03:50,000 --> 01:03:51,520 people more money to not give away 1897 01:03:51,520 --> 01:03:54,079 equity because I just like owning as 1898 01:03:54,079 --> 01:03:55,599 much as I possibly can in my companies 1899 01:03:55,599 --> 01:03:56,559 because it's more motivating because 1900 01:03:56,559 --> 01:03:57,520 then you just see your net worth 1901 01:03:57,520 --> 01:03:58,880 skyrocket because of your direct 1902 01:03:58,880 --> 01:04:01,280 actions. So, I would just like not do 1903 01:04:01,280 --> 01:04:03,280 it. Just pay them more money. They'll 1904 01:04:03,280 --> 01:04:06,440 take it. 1905 01:04:09,599 --> 01:04:10,880 Tell us about the company you sold to 1906 01:04:10,880 --> 01:04:12,640 Click Funnels. I made a a company called 1907 01:04:12,640 --> 01:04:15,520 Conquer, which was basically an SEO 1908 01:04:15,520 --> 01:04:18,400 fiber, and 1909 01:04:18,400 --> 01:04:19,920 it did pretty well. It got to like 70 1910 01:04:19,920 --> 01:04:21,359 80,000 a month, and then I sold it to 1911 01:04:21,359 --> 01:04:22,240 Clickfunnels because they wanted to 1912 01:04:22,240 --> 01:04:23,839 build like a funnel Rolex. And then I 1913 01:04:23,839 --> 01:04:25,280 think ClickFunnels just absolutely 1914 01:04:25,280 --> 01:04:27,440 bombed and killed the thing. And then my 1915 01:04:27,440 --> 01:04:29,440 buddy made a clone of it called legit. 1916 01:04:29,440 --> 01:04:30,960 And I think that does still very well to 1917 01:04:30,960 --> 01:04:34,200 this day. 1918 01:04:35,200 --> 01:04:37,200 So Laflame says, "How do you get 1919 01:04:37,200 --> 01:04:38,480 motivated?" And I'm going to give you an 1920 01:04:38,480 --> 01:04:40,640 answer that nobody else gives. So 1921 01:04:40,640 --> 01:04:41,440 everybody's going to tell you like, 1922 01:04:41,440 --> 01:04:42,880 "Find the thing you're really into." Or 1923 01:04:42,880 --> 01:04:45,200 like, "Fuck motivation. Just do it." Uh, 1924 01:04:45,200 --> 01:04:46,799 no matter how you feel. You're going to 1925 01:04:46,799 --> 01:04:47,760 you're going to get some range of 1926 01:04:47,760 --> 01:04:48,960 answers like that. Like find the thing 1927 01:04:48,960 --> 01:04:50,079 that drives you and wakes you up in the 1928 01:04:50,079 --> 01:04:51,599 morning or [ __ ] your emotions, just sit 1929 01:04:51,599 --> 01:04:53,440 around and grind your teeth. I don't 1930 01:04:53,440 --> 01:04:55,119 think that's the case. Because I wake up 1931 01:04:55,119 --> 01:04:57,200 and I'm motivated every single day and 1932 01:04:57,200 --> 01:05:00,400 I'm excited to do stuff. So, I'm going 1933 01:05:00,400 --> 01:05:02,160 to tell you why. And it's not because I 1934 01:05:02,160 --> 01:05:03,599 do something that specifically speaks to 1935 01:05:03,599 --> 01:05:06,160 my soul. Like, Hyros, I didn't just wake 1936 01:05:06,160 --> 01:05:08,400 up one day, I'm like, ad tracking and 1937 01:05:08,400 --> 01:05:10,799 analytics is my [ __ ] thing. I don't 1938 01:05:10,799 --> 01:05:12,319 It's not something I would have gotten 1939 01:05:12,319 --> 01:05:15,680 into if the money wasn't so good. 1940 01:05:15,680 --> 01:05:19,319 So, how do you get motivation? 1941 01:05:19,760 --> 01:05:21,440 So, I think the reason why most people 1942 01:05:21,440 --> 01:05:23,520 aren't motivated is the same reason I 1943 01:05:23,520 --> 01:05:25,280 can get unmotivated. If I get around and 1944 01:05:25,280 --> 01:05:27,200 I start drinking and I eat bad food and 1945 01:05:27,200 --> 01:05:28,720 I don't take care of myself and I don't 1946 01:05:28,720 --> 01:05:31,280 hold myself to higher standards and I 1947 01:05:31,280 --> 01:05:32,960 include a lot of distractions in my life 1948 01:05:32,960 --> 01:05:34,640 like Twitter and overload all my 1949 01:05:34,640 --> 01:05:36,480 dopamine uh by doing all sorts of the 1950 01:05:36,480 --> 01:05:37,680 dopamine things. I'm sure you guys have 1951 01:05:37,680 --> 01:05:39,359 seen all the dopamine detox videos out 1952 01:05:39,359 --> 01:05:40,960 there, I'm not going to be motivated. 1953 01:05:40,960 --> 01:05:42,400 So, for example, if I'm playing World of 1954 01:05:42,400 --> 01:05:44,000 Warcraft, I'm routinely drinking on the 1955 01:05:44,000 --> 01:05:45,599 weekends, I'm eating bad lowquality 1956 01:05:45,599 --> 01:05:48,000 food, I will have zero motivation. And I 1957 01:05:48,000 --> 01:05:49,200 think the reason why most people aren't 1958 01:05:49,200 --> 01:05:50,960 motivated 1959 01:05:50,960 --> 01:05:52,400 to find stuff that they're interested in 1960 01:05:52,400 --> 01:05:54,079 and have energy is because their brains 1961 01:05:54,079 --> 01:05:56,720 are [ __ ] It's just that simple. If 1962 01:05:56,720 --> 01:05:58,559 you remove all these things and then 1963 01:05:58,559 --> 01:06:00,400 start I'll give you the second part here 1964 01:06:00,400 --> 01:06:01,920 in a second. If you remove all these 1965 01:06:01,920 --> 01:06:03,200 things, you're naturally just going to 1966 01:06:03,200 --> 01:06:04,480 be motivated. Like, you're not going to 1967 01:06:04,480 --> 01:06:06,559 want to sit in your room and do nothing. 1968 01:06:06,559 --> 01:06:08,079 Get rid of the [ __ ] television. Get 1969 01:06:08,079 --> 01:06:09,760 rid of all your video games. Clean up 1970 01:06:09,760 --> 01:06:11,440 your diet. Stop smoking pot and 1971 01:06:11,440 --> 01:06:13,599 drinking. Stop doing all stop get off 1972 01:06:13,599 --> 01:06:15,680 social media and stop overloading your 1973 01:06:15,680 --> 01:06:17,920 brain. Stop mounting the mount. Stop 1974 01:06:17,920 --> 01:06:20,559 mounting the manicore. You old viewers 1975 01:06:20,559 --> 01:06:22,720 know what I mean there. And uh see what 1976 01:06:22,720 --> 01:06:23,839 comes up. You're probably going to see 1977 01:06:23,839 --> 01:06:26,079 yourself become motivated. Now the 1978 01:06:26,079 --> 01:06:28,319 second part of that is find ways to free 1979 01:06:28,319 --> 01:06:29,839 your time so that you can do things that 1980 01:06:29,839 --> 01:06:31,680 you're motivated to do and enjoy them 1981 01:06:31,680 --> 01:06:33,200 and explore that. So what does that 1982 01:06:33,200 --> 01:06:34,799 mean? A lot of people have a job and 1983 01:06:34,799 --> 01:06:37,760 they have a a lifestyle which is keeps 1984 01:06:37,760 --> 01:06:39,039 them in the job. So if you're making 1985 01:06:39,039 --> 01:06:40,880 100,000 a year but you need $40,000 a 1986 01:06:40,880 --> 01:06:43,119 year, you're not going to quit your job. 1987 01:06:43,119 --> 01:06:44,400 You can just reduce your lifestyle so 1988 01:06:44,400 --> 01:06:45,760 you only need $10,000 per year. just 1989 01:06:45,760 --> 01:06:47,520 move to [ __ ] Wyoming and you'll have 1990 01:06:47,520 --> 01:06:48,640 all this free time where you can like 1991 01:06:48,640 --> 01:06:49,760 lower your hours at your job and then 1992 01:06:49,760 --> 01:06:50,720 focus on the thing you're passionate 1993 01:06:50,720 --> 01:06:51,920 about and you're going to be motivated 1994 01:06:51,920 --> 01:06:52,960 because you're like doing stuff you 1995 01:06:52,960 --> 01:06:55,520 enjoy every day. 1996 01:06:55,520 --> 01:06:57,119 That's it. Like I naturally want to wake 1997 01:06:57,119 --> 01:06:58,799 up and work on my business. I naturally 1998 01:06:58,799 --> 01:07:01,839 want to lift and uh lift weights and and 1999 01:07:01,839 --> 01:07:03,920 exercise. I naturally want to do the 2000 01:07:03,920 --> 01:07:06,400 crypto videos. Like I enjoy doing it. I 2001 01:07:06,400 --> 01:07:07,839 don't have to try to be motivated for 2002 01:07:07,839 --> 01:07:09,280 that because I keep myself clean. I 2003 01:07:09,280 --> 01:07:10,559 swear to you, the second I start 2004 01:07:10,559 --> 01:07:12,160 drinking or eating cake or playing video 2005 01:07:12,160 --> 01:07:13,920 games, I don't give a [ __ ] Like if I'm 2006 01:07:13,920 --> 01:07:15,440 playing World of Warcraft and I don't 2007 01:07:15,440 --> 01:07:16,640 care if my business is making hundreds 2008 01:07:16,640 --> 01:07:18,640 of thousands of dollars a day, I'm like 2009 01:07:18,640 --> 01:07:20,720 this tanking quest, this tanking 2010 01:07:20,720 --> 01:07:22,480 dungeon, and my gear level is 2011 01:07:22,480 --> 01:07:24,640 unacceptable. I I'm going to work an 2012 01:07:24,640 --> 01:07:26,000 hour on Hyros a day and then I'm going 2013 01:07:26,000 --> 01:07:27,680 to tank for eight hours straight. I've 2014 01:07:27,680 --> 01:07:30,640 done that before. Like I put I put 2015 01:07:30,640 --> 01:07:31,920 multi-million dollar business to the 2016 01:07:31,920 --> 01:07:33,520 side and be like, "Time to [ __ ] 2017 01:07:33,520 --> 01:07:35,520 tank." I will do the same exact thing as 2018 01:07:35,520 --> 01:07:38,000 you do. So fix those things first and I 2019 01:07:38,000 --> 01:07:39,680 promise you, you'll probably find 2020 01:07:39,680 --> 01:07:43,799 motivation to do something productive. 2021 01:07:44,240 --> 01:07:46,160 I think we hit the hour. All right, 2022 01:07:46,160 --> 01:07:48,319 guys. We hit the hour. I'm gonna go I'm 2023 01:07:48,319 --> 01:07:50,720 gonna go lift. Actually, give me an X if 2024 01:07:50,720 --> 01:07:52,079 you enjoyed this. And we'll do this 2025 01:07:52,079 --> 01:07:54,000 every Tuesday, I think. How many people 2026 01:07:54,000 --> 01:07:56,319 do we have on right now? I haven't 2027 01:07:56,319 --> 01:08:00,920 checked. I think we Let's go. 2028 01:08:02,559 --> 01:08:04,720 Ah, X's, you enjoyed it. Good. I guess I 2029 01:08:04,720 --> 01:08:08,280 did a decent job. 2030 01:08:08,559 --> 01:08:10,960 Oh, 1100 people watching. That's pretty 2031 01:08:10,960 --> 01:08:12,480 good. PC. 2032 01:08:12,480 --> 01:08:15,280 >> That's That's like better than uh it's 2033 01:08:15,280 --> 01:08:17,440 better than my crypto streams. Okay, 2034 01:08:17,440 --> 01:08:19,759 guys. Well, hey, uh I know I'm usually a 2035 01:08:19,759 --> 01:08:21,040 dick in these videos, but I do really 2036 01:08:21,040 --> 01:08:22,799 appreciate you guys coming and attending 2037 01:08:22,799 --> 01:08:24,880 today. I'll be doing these every Tuesday 2038 01:08:24,880 --> 01:08:27,120 going forward, or maybe every Thursday. 2039 01:08:27,120 --> 01:08:28,560 I don't know. I'm very disorganized. 2040 01:08:28,560 --> 01:08:30,400 I'll do them I'll do them every week 2041 01:08:30,400 --> 01:08:33,679 probably. And um uh if you're Hyris 2042 01:08:33,679 --> 01:08:35,199 customer, we [ __ ] love you. Thank you 2043 01:08:35,199 --> 01:08:36,719 for enabling everything we do. If you're 2044 01:08:36,719 --> 01:08:38,000 not a Hyris customer, you should go to 2045 01:08:38,000 --> 01:08:40,159 hyris.com. You should go look at the 2046 01:08:40,159 --> 01:08:42,000 website because I mean it's just 2047 01:08:42,000 --> 01:08:44,319 beautiful. I mean just look at that. Oh, 2048 01:08:44,319 --> 01:08:46,080 look at these design. Look at the Oh my 2049 01:08:46,080 --> 01:08:48,080 look at the rainbows. Like this is just 2050 01:08:48,080 --> 01:08:49,520 dope. I mean right here. And then maybe 2051 01:08:49,520 --> 01:08:51,279 you should consider buying because like 2052 01:08:51,279 --> 01:08:52,960 you'll make more money. We guarantee it 2053 01:08:52,960 --> 01:08:54,640 or you don't have to pay for it. Like we 2054 01:08:54,640 --> 01:08:56,880 actually guarantee it if you plug in and 2055 01:08:56,880 --> 01:08:59,120 don't make more money from air or our 2056 01:08:59,120 --> 01:09:01,040 tracking. You don't have to pay for it. 2057 01:09:01,040 --> 01:09:03,600 Guaranteed. That's why all the the 2058 01:09:03,600 --> 01:09:05,679 famous people use our our tracking. If 2059 01:09:05,679 --> 01:09:06,960 you've ever seen it, it's it's pretty 2060 01:09:06,960 --> 01:09:09,120 cool. I'll just go back to the homepage. 2061 01:09:09,120 --> 01:09:10,239 Like you can see all the really cool 2062 01:09:10,239 --> 01:09:12,000 people that use our tracking. Yeah, it's 2063 01:09:12,000 --> 01:09:13,839 it's [ __ ] phenomenal. So you should 2064 01:09:13,839 --> 01:09:14,960 uh you should check it out when you get 2065 01:09:14,960 --> 01:09:17,199 bored later. So 2066 01:09:17,199 --> 01:09:20,960 great sales pitch, right? All right.149759

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