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In this episode of American Greed,
brazen con man John Bravado welcomes
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investors into BBC Equities, a real
estate fund that some insiders call the
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Billionaire Boys Club.
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I got to tell you that, and this is a
bold statement, we'll back it up, not
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of our clients ever lost a dollar.
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Bravado's Bravado guarantees investors
he can make them rich with no risk to
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their life savings.
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The philosophy that we have and what we
use is very simple. Never put your
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principal dollars at risk.
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Never put your principal dollars at
risk.
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He brings in over $50 million, saying
that all the other financial pros are
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crooks. But he's different.
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We believe if we can make the investor
money, we deserve to make money. And if
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we can't, we don't deserve to get paid.
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But when the billionaire boys club
crumbles, investors learn that Bravada
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regrets about doing exactly what his
book title says.
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Stealing the wealth of America.
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There's not anything that I have done
that I look at and say, God damn, I wish
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didn't do that again.
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And many victims are left wishing they'd
listen to one piece of this con man's
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advice.
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I don't want you to believe anything
that I say.
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What you must do is say, prove it to me.
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In the suburbs outside Detroit,
Michigan, con man John Bravada has been
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an investment scam that has brought in
more than $50 million.
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In 2011, with the feds closing in, he's
working out a possible escape plan.
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Mail fraud and wire fraud, if those are
the charges, don't even carry criminal
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jail time in Italy.
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There's never been a case in Italy that
they can find where... Italy actually
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allowed an extradition in a case that's
greater punishment than their own.
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Thinking he can avoid justice overseas,
Bravada rents an apartment in Milan and
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begins researching how to become an
Italian citizen.
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To the FBI, his actions mean only one
thing.
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I truly believe John Bravada was looking
to go to Italy and never return.
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John Bravada grew up modestly, raised
alone by his widowed mother in
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Michigan.
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Though he says he dreams of working for
the CIA, he never finishes college.
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In his 20s, Bravada works as a cop in
his hometown, noting on his application
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that he likes being in the middle of
attention.
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Though he will later claim to work for
the Drug Enforcement Agency, it's out on
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patrol in Kalamazoo that he first gets a
view of the good life.
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John, while he was working in law
enforcement, while he was driving
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would observe some of the nicer
communities, nicer homes that he would
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And that was the type of lifestyle that
he wanted to have for himself and his
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family.
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Bravada gets his shot at riches when he
hands in his badge and begins selling
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life insurance, first for John Hancock
and later at New York Life.
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He was a solid salesman, and his book of
business grew appreciably in
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not a long period of time.
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But Bravada sets his sights higher.
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Eventually, he moves to Brighton,
Michigan.
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a small town about 40 miles northwest of
Detroit.
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It's here, in 2003, that John opens the
Bravada Financial Group, running it out
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of this unassuming building on a busy
commercial strip.
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Three years later, he launches BBC
Equities, a real estate investment fund.
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Bravada partners with Richard R .J.
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Trabulsi. who he had previously hired at
New York Life.
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To R .J., Mr. Bravado was a father
figure, and he was a young,
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individual who looked up to John
Bravado.
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John pulled all the strings at BBC.
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He was the figure that was larger than
life. He projected himself as larger
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life, and I think R .J. bought into
that.
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From the very start, Bravada is out in
front, making the right impression the
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moment he walks in the door.
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When you first look at John Bravada,
John comes across as very polished.
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Salt -and -pepper gray hair, mustache,
custom suit, cusslings, monogrammed
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shirts.
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He's a huge guy.
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He's tall.
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He's muscular.
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He has these form -fitting suits, and he
stands out in a crowd. I mean, he
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steals all the oxygen in a room.
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Driving a $90 ,000 Ferrari, Robata knows
the importance of projecting wealth.
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John Robata's thing was that... This is
the only industry where people will
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drive up in their Mercedes or their BMWs
and hand over all their money to their
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financial advisor who rents an apartment
and drives a Yugo.
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The point that he was making was that
that's crazy and you should invest with
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someone like me because that would
guarantee that their investment would be
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successful as his was.
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So what's the secret of his success?
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Not long after starting BBC Equities,
Bravada is at the Ritz -Carlton Hotel
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giving a presentation to a few dozen
people.
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At first, it's not even obvious that
Bravada is actually selling anything.
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A John Bravada sales pitch would last
almost exactly an hour.
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He never mentioned BBC equities for the
first 50 minutes. What he did for the
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first 50 minutes was instill terror in
the audience about the dangers of
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investing. For most people out in this
room, you sat and watched your wealth
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disappear.
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And you did it because your financial
planners, the media, said do what?
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Stay still. By the end of that 50
minutes, you were terrified and you
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know what to do with your money?
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The last 10 minutes?
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Basically, it was John Bravada saying, I
alone can help you.
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I got to tell you that, and this is a
bold statement, we'll back it up. Not
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of our clients ever lost a dollar.
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The way Bravada can help is by offering
investors a piece of his so -called real
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estate empire.
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Flipping through slides, Bravada shows
off properties where tenants are paying
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rent and generating big bucks for his
investors.
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He made it sound like his company had
already acquired a huge real estate
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portfolio that was already cash flowing.
And he couldn't get to the bank fast
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enough because they were producing so
much cash.
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In this pitch, recorded later, Rabada
hits upon a point he hammers home time
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time again.
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BBC equities is not only lucrative, it's
also safe.
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Number one rule.
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my money and principal of my dollars
must be guaranteed.
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I cannot risk losing my principal
dollars.
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Rule number two, I must get as high of
interest rate I can get on my money
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without violating rule number one.
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Bravado says his fund is structured with
safety in mind.
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At BBC Equities...
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Our fund's set up a little bit
different.
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BBC Equity guarantees principal dollars
of money that goes into the fund. It's
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backed by CDs at a bank, Comerica Bank.
They're a trust company.
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So principal's guaranteed.
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Bravada claims that for every investor
dollar stored safely at Comerica, the
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bank will lend him $2 to make real
estate purchases.
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A six -year -old investor who has a
modest nest egg, the notion of it being
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protected, and kept safe in a
certificate of deposit, but with the
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large interest rate that you couldn't
normally get in a certificate of
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and on top of a large fixed interest
rate, a profit dividend, that was
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That was the best of all possible
worlds.
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On top of this guaranteed protection,
Rabada promises investors between 8 %
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12 % interest, as well as potential
dividends.
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You get 12 % as fixed, it's guaranteed,
it's paid quarterly.
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That money can be reinvested or taken
out, whatever you decide to do.
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Last year, we did pay a dividend. Our
dividend was a 10 % dividend, which
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our stockholders or our investors saw a
22 % rate of return.
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Roboto lets investors know that the way
he gets paid is different than most fund
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managers.
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Here's the deal I made. I went out to my
people and said, I don't want a salary
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from BBC Industries.
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I don't want to get paid off management.
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What I want to get paid off, if I can do
what I say I'm going to do for this
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fund, that is create profit, which is
the dividend.
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I deserve to get paid.
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But if I can't do that, I don't deserve
to get a paycheck.
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And that's how this fund works.
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Investors like what they hear.
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And right away, his former insurance
clients, friends, neighbors, and even
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family begin to sign up.
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I think.
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The thing that hooked most investors was
his promise that their nest egg would
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be safe. No matter what, you will not
lose your principal dollars.
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And to a lot of these older investors,
that was everything to them.
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If they have doubts, many seem reassured
by Bravado's claims about his law
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enforcement days.
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My dream was to get in the CIA. I worked
for the Drug Enforcement Agency for
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about three years. I think what that
does, that builds trust amongst the
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that he wanted to have invest with his
company.
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Others are hooked by Bravado's verbal
jujitsu.
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He said things like, don't ever trust a
word I'm saying.
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I don't want you to believe anything
that I say.
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I want you to research it yourself.
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What you must do is say, prove it to me.
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Well, ironically, if somebody tells you
don't trust anything I'm saying, it
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engenders credibility.
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Between May 2006 and February 2007, BBC
Equities received $3
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.2 million from investors.
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And things are just getting started.
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Terry Makowski comes to Bravada's office
in late 2007, seeking a job as a
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marketing coordinator.
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He's interviewed by one of John
Bravada's employees, his son, a recent
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school grad named Antonio.
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He was asking the slighted questions for
the typical interview, you know, where
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do you see yourself in five years, ten
years?
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And so I asked him, I said, well, where
do you see yourself by the time you're
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30? And he said, I see myself being a
billionaire.
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Amazed by Antonio's pluck, Makowski then
meets the head honcho.
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John was interesting. He was very nice.
He's very charismatic. I mean, he really
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puts you at ease when you meet him.
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And John had this way of when you're
talking to him, like you're the only
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in the room.
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So this is the location, one of the
locations that we held a seminar at,
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actually several, Outback Steakhouse in
Canton on Ford Road.
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Working with a marketing company, she
sends invites to Bravada's preferred
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audience.
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He said he wanted the 55 to 80 -year
-olds because they were going into
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retirement or have been in retirement
and have access to lump sums of cash.
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Next on American Greed.
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After luring retirees with the promise
of a free meal, John Bravada gets them
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fork over millions.
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He could have sold these people
anything.
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He was a good salesman. Yeah, he could
have sold them anything.
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John Bravada has a pitch that seems
custom -tailored to his retirement -aged
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audience.
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I believe that your principal dollar is
your life.
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You must not, you cannot rip your
personal dollar.
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Okay? Because you can't afford to lose
$34 ,000 and get it back.
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It took your whole life to build it.
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As Bravada brings in more and more
money, he hires others to make the pitch
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following the script he's perfected.
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One of the first to take the job is
John's son, Antonio, who tries his
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to follow his dad's lead.
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Last year we did pay a dividend. Our
dividend was a 10 % dividend.
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For 2007, we paid a 10 % dividend.
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Which means our stockholders or our
investors saw a 22 % rate of return.
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If you had your money last year for
2007, you would have made 22%.
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Antonio, in turn, helps bring in other
pitchmen, including his former football
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coach, Jeff Minock.
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I said, I don't know nothing about the
financial business.
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And they go, oh, don't worry. We'll
teach you everything you need to know.
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We'll give you a script. You've got to
memorize the script.
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And they said, we'll have agents with
you so you don't have to sell anything.
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You just have to do the presentation.
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For the bravadas, it seems that knowing
what you're talking about is less
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important than looking like you do.
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The day they hired me, they asked me if
I had any suits.
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And I said, I got one. I said, I can get
married and buried.
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And they took me down to a men's
clothing store where they make custom
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suits. And they bought me two suits.
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As a matter of fact, the suit I'm
wearing right now.
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the Bravada bought formula.
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Once he's been made to look the part,
Minock is ready to get out there and
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pitching.
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John Bravada used to have us talk a
little bit about BBC equities.
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He didn't want us to talk a lot about
it. Just talking about the 8 % return
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that your principal was safe and your
money would go into a CD at Comerica
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Terry Welsh gets the invite to a bravado
seminar in 2008.
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A workplace safety trainer from Lansing,
Michigan, Welsh eats his free meal,
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listens to the pitch, and likes what he
hears.
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There was probably two things. The first
thing was the fact that they said that
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they were guaranteeing that the
investors would not lose money.
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00:16:16,840 --> 00:16:22,499
The second thing was it sounded like
they had a very, very timely business
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00:16:22,500 --> 00:16:24,700
strategy that could be very profitable.
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00:16:26,120 --> 00:16:28,960
Welsh says he'd like to hear more.
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00:16:29,460 --> 00:16:35,499
And a few weeks later, Antonio Bravada
visits him and his wife Janice at their
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00:16:35,500 --> 00:16:36,550
home.
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00:16:37,000 --> 00:16:41,719
Yeah, that was him in the picture,
absolutely. And I remember when he sat
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00:16:41,720 --> 00:16:45,160
in that chair. I still remember him just
sitting.
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00:16:46,030 --> 00:16:49,649
there and talking to us like he was a
friend. We had a face -to -face
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00:16:49,650 --> 00:16:51,070
conversation with him.
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00:16:51,410 --> 00:16:58,150
And also I remember him having on a
really fancy ring, a very, very nice
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00:16:58,330 --> 00:17:03,310
And when we looked out the window, he
had an extremely expensive car.
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00:17:05,650 --> 00:17:09,970
Antonio lures the Welsh family with
promises of an 8 % return.
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00:17:10,810 --> 00:17:12,750
But Terry still has questions.
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00:17:13,740 --> 00:17:19,159
He sends Tony a document asking him to
confirm a number of promises he's made
239
00:17:19,160 --> 00:17:21,380
about BBC equities.
240
00:17:21,780 --> 00:17:26,199
It says, please fax back confirmation
that the following statements regarding
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00:17:26,200 --> 00:17:32,679
BBC equities are accurate. First, in
2007, BBC equities earned
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00:17:32,680 --> 00:17:36,520
net distributable profits exceeding $50
million.
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00:17:37,240 --> 00:17:41,600
Tony even noted there, says not exact,
but close.
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00:17:42,540 --> 00:17:49,039
In 2007, BBC Equities LLC purchased real
estate exceeding $500 million
245
00:17:49,040 --> 00:17:50,900
in value.
246
00:17:51,280 --> 00:17:54,900
That figure was something Tony gave me
previously.
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00:17:55,320 --> 00:17:59,060
And he said on here, he says, not exact,
but close.
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00:17:59,960 --> 00:18:05,759
Let's go back to this. After receiving
this signed assurance, Welsh and his
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00:18:05,760 --> 00:18:11,220
clean out their IRAs and invest $41 ,000
in late June 2008.
250
00:18:14,160 --> 00:18:18,480
By this point, Bravada has brought in
nearly $25 million.
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00:18:20,860 --> 00:18:27,579
Many of his employees buy into BBC
equities, including pitchman Jeff
252
00:18:27,580 --> 00:18:30,680
marketing coordinator Terry Makowski.
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00:18:31,960 --> 00:18:35,760
I was excited about it. I'm like, wow,
this is a really great opportunity.
254
00:18:36,440 --> 00:18:39,580
And I was really hopeful. I gave him the
benefit of the doubt.
255
00:18:41,400 --> 00:18:42,450
Coming up.
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00:18:42,730 --> 00:18:46,650
The truth behind BBC equities begins to
emerge.
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00:18:46,651 --> 00:18:51,409
If you say you're going to do something
with investors' money, you better do it.
258
00:18:51,410 --> 00:18:54,780
If you say you're going to do one thing
and do another, that's wrong.
259
00:19:08,080 --> 00:19:13,899
All across Michigan, investors in BBC
Equities are thrilled to see their money
260
00:19:13,900 --> 00:19:14,950
grow.
261
00:19:15,120 --> 00:19:20,239
There were a lot of investors who told
us and who testified that they were so
262
00:19:20,240 --> 00:19:23,979
delighted with BBC Equities that they
told their friends and their friends
263
00:19:23,980 --> 00:19:25,030
an investment.
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00:19:25,980 --> 00:19:31,519
Investors have been led to believe that
their interest is generated by Bravada's
265
00:19:31,520 --> 00:19:32,570
real estate empire.
266
00:19:33,200 --> 00:19:35,300
But this is hardly the case.
267
00:19:36,209 --> 00:19:41,349
BBC's real estate empire, in truth, was
a couple of dozen homes and some
268
00:19:41,350 --> 00:19:43,590
dilapidated car washes, mostly in Ohio.
269
00:19:46,690 --> 00:19:49,910
How then does Bravada keep sending out
checks?
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00:19:50,890 --> 00:19:56,550
While making big promises, he offers
investors that thinly veiled warning.
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00:19:57,570 --> 00:19:59,920
I don't want you to believe anything
that I say.
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00:20:00,370 --> 00:20:03,130
What you must do is say, prove it to me.
273
00:20:04,910 --> 00:20:10,330
Buried deep inside investor paperwork
that some people receive is an
274
00:20:11,890 --> 00:20:17,789
BBC Equities is using investors' funds
to make payments to other investors, not
275
00:20:17,790 --> 00:20:20,910
storing it safely at Comerica Bank, as
he promised.
276
00:20:22,210 --> 00:20:25,730
And that is hardly Bravada's only lie.
277
00:20:26,710 --> 00:20:32,270
John Bravada was not in the DEA. He was
never a federal agent.
278
00:20:33,320 --> 00:20:37,579
He was a public safety officer at the
Kalamazoo Police Department for a little
279
00:20:37,580 --> 00:20:42,919
over a year, and he was fired from that
job when they found that he had lied on
280
00:20:42,920 --> 00:20:44,180
his initial application.
281
00:20:44,760 --> 00:20:48,520
His lies don't stop there.
282
00:20:49,220 --> 00:20:52,920
Throughout the scheme, Rabada has made a
simple promise.
283
00:20:52,921 --> 00:20:57,079
So the first thing is that our fund is
set up a little different. We don't
284
00:20:57,080 --> 00:20:59,819
charge fees to our investors. I think
we're the only fund that I know of that
285
00:20:59,820 --> 00:21:02,919
doesn't do that. We have a philosophy
that says if we don't make money, you
286
00:21:02,920 --> 00:21:06,139
don't make money. So we have to make
money for our investors in order to make
287
00:21:06,140 --> 00:21:07,190
that happen.
288
00:21:08,000 --> 00:21:13,279
In truth, however, Rabada pays millions
in sales commissions and finder's fees
289
00:21:13,280 --> 00:21:19,539
to his employees, who jokingly refer to
BBC Equities as the Billionaire Boys
290
00:21:19,540 --> 00:21:20,590
Club.
291
00:21:20,840 --> 00:21:27,079
One of these salesmen, Bravado's son,
Antonio, shows off his newfound wealth
292
00:21:27,080 --> 00:21:28,700
this not -so -subtle video.
293
00:21:31,660 --> 00:21:34,780
Not bad for a fresh -faced youngster.
294
00:21:35,780 --> 00:21:40,580
And Antonio is not even the guy at the
top of BBC equities.
295
00:21:41,640 --> 00:21:45,839
John Bravado was the first person to
belly up to the trough. He was getting
296
00:21:45,840 --> 00:21:47,120
before anybody else.
297
00:21:47,530 --> 00:21:52,529
and getting paid a lot right from the
get -go. In 2007, he decided he should
298
00:21:52,530 --> 00:21:54,890
start collecting a salary of $1 .2
million.
299
00:21:56,190 --> 00:21:59,870
Now, understand, BBC Equities was never
profitable.
300
00:22:00,070 --> 00:22:02,730
Not in 2007, not in 2008, never.
301
00:22:04,410 --> 00:22:09,889
Over the years, Bravada pockets more
than $7 million worth of investor funds
302
00:22:09,890 --> 00:22:11,750
he's promised to keep safe.
303
00:22:13,410 --> 00:22:16,600
The money that he told people he would
protect, he was spending.
304
00:22:17,160 --> 00:22:22,239
on himself to finance his lifestyle and
to project an image of success so that
305
00:22:22,240 --> 00:22:24,100
he could get more investment dollars.
306
00:22:24,820 --> 00:22:31,119
Days after bringing in his first
investors, Rabada shells out $90 ,000
307
00:22:31,120 --> 00:22:32,170
Ferrari.
308
00:22:32,540 --> 00:22:36,720
Later, he buys an $85 ,000 Maserati for
his wife.
309
00:22:37,280 --> 00:22:43,040
And statements from his black Amex card
are a catalog of greed gone wild.
310
00:22:43,680 --> 00:22:49,060
Featuring enormous charges at the finest
establishments for food, clothes,
311
00:22:49,600 --> 00:22:54,220
cruises, travel, and anti -aging
treatments.
312
00:22:56,240 --> 00:23:02,099
According to employee Terry Makowski,
Bravada is not shy about sharing his
313
00:23:02,100 --> 00:23:03,150
spending habits.
314
00:23:04,400 --> 00:23:10,239
He was driving his Ferrari in the
summertime and driving his Cadillac
315
00:23:10,240 --> 00:23:16,459
in the winter and, you know, talked very
freely about, you know, oh, I have $500
316
00:23:16,460 --> 00:23:22,959
shoes and, you know, a $1 ,000 shirt and
a $3 ,000 suit, and I went on a $25
317
00:23:22,960 --> 00:23:27,940
,000 hunting trip. I mean, he dropped
price tags on everything.
318
00:23:29,840 --> 00:23:34,320
Bravada lives in an impressive $1 .2
million home.
319
00:23:34,620 --> 00:23:36,400
But it's not enough.
320
00:23:36,700 --> 00:23:42,400
He begins building a 22 ,000 square foot
lakefront mansion.
321
00:23:43,140 --> 00:23:48,559
Though it's never completed, an
architect's animation shows that Bravada
322
00:23:48,560 --> 00:23:53,980
planning a palace of greed built on the
backs of his hardworking investors.
323
00:23:56,140 --> 00:24:02,789
In a call to American greed, Bravada
insists there's nothing wrong with any
324
00:24:02,790 --> 00:24:06,250
this. I was worth a lot of money before
I started this company.
325
00:24:06,251 --> 00:24:09,909
So prior to me starting this company, I
lived in a million -dollar house. I
326
00:24:09,910 --> 00:24:10,960
drove a Ferrari.
327
00:24:11,150 --> 00:24:16,569
I had a vacation home in Naples, Florida
with an $8 million home before I
328
00:24:16,570 --> 00:24:17,650
started this company.
329
00:24:17,910 --> 00:24:23,610
So the fact that in 2009 I'm going to
now build a new home and have a new
330
00:24:23,690 --> 00:24:24,870
it was my money.
331
00:24:24,871 --> 00:24:28,619
So I had a right to buy a house that I
want to buy or a car that I want to buy.
332
00:24:28,620 --> 00:24:30,480
It didn't come from investors' money.
333
00:24:31,560 --> 00:24:36,460
But court records show Bravado was
nearly broke when he started BBC
334
00:24:36,760 --> 00:24:43,079
And then almost all the money he brought
in from 2006 to 2009 came from his
335
00:24:43,080 --> 00:24:44,130
investors.
336
00:24:44,960 --> 00:24:51,519
Up next, the economy takes a tumble and
Bravado's real estate empire
337
00:24:51,520 --> 00:24:53,120
comes crashing down.
338
00:24:54,190 --> 00:24:58,569
He wanted to live that high life, and he
just got carried away. He thought he'd
339
00:24:58,570 --> 00:25:02,570
hit an artesian wall of money, and when
it ran dry, he was in deep trouble.
340
00:25:13,070 --> 00:25:19,749
While promising safety, John Bravada has
paid himself millions
341
00:25:19,750 --> 00:25:23,210
and frittered away millions more on...
342
00:25:23,520 --> 00:25:27,500
Properties that include several shabby
car washes and parking lots.
343
00:25:27,840 --> 00:25:33,319
In August 2008, he hires a real estate
consultant to help refinance some of
344
00:25:33,320 --> 00:25:34,370
these investments.
345
00:25:34,980 --> 00:25:40,819
After taking a close look at Bravada's
so -called empire, this expert hits him
346
00:25:40,820 --> 00:25:42,440
with a hard dose of reality.
347
00:25:43,260 --> 00:25:46,780
This portfolio is hemorrhaging money.
348
00:25:47,420 --> 00:25:49,400
All of these properties are underwater.
349
00:25:49,620 --> 00:25:53,560
You might as well just mail the keys
back to the bank. They are worthless.
350
00:25:53,780 --> 00:25:55,220
They're less than worthless.
351
00:25:57,260 --> 00:26:02,459
John Bravada looked at the consultants
and said, this is a bad report. We're
352
00:26:02,460 --> 00:26:03,510
screwed.
353
00:26:05,020 --> 00:26:07,400
And things are only getting worse.
354
00:26:08,300 --> 00:26:13,119
We begin our coverage tonight of what's
been called the worst financial crisis
355
00:26:13,120 --> 00:26:14,480
in modern times.
356
00:26:14,820 --> 00:26:21,399
As the world economy goes into freefall
in September 2008, John Bravada needs to
357
00:26:21,400 --> 00:26:24,920
keep nervous investors from asking for
their money back.
358
00:26:25,800 --> 00:26:28,980
August of 2008, Bravada is given this
report.
359
00:26:29,200 --> 00:26:32,600
It says the property portfolio is
worthless.
360
00:26:32,880 --> 00:26:37,600
What does he do? He sends out a letter
to all of his investors.
361
00:26:37,950 --> 00:26:40,270
in September of 2008, one month later.
362
00:26:40,271 --> 00:26:44,529
And he writes, there might be a crisis
on Wall Street, but there's no crisis at
363
00:26:44,530 --> 00:26:45,580
BBC Equities.
364
00:26:45,890 --> 00:26:50,630
He says, we are sitting on cash, and our
portfolio position is strong.
365
00:26:51,530 --> 00:26:52,670
None of that was true.
366
00:26:55,030 --> 00:26:59,410
Bravada needs to do more than just tell
his investors everything is okay.
367
00:27:00,090 --> 00:27:04,530
He needs to bring in new investors so he
can keep paying out interest.
368
00:27:05,230 --> 00:27:09,540
To do this, He tweaks his pitch to fit
the times.
369
00:27:09,541 --> 00:27:13,739
In the Depression, the richest people
that came out of the Depression were
370
00:27:13,740 --> 00:27:14,799
that bought real estate.
371
00:27:14,800 --> 00:27:15,960
It'll be the same today.
372
00:27:16,720 --> 00:27:18,540
So how do you participate in it?
373
00:27:19,600 --> 00:27:23,940
His answer, of course, is by investing
with DBC Equities.
374
00:27:23,941 --> 00:27:28,059
It's an outstanding opportunity to buy
real estate today.
375
00:27:28,060 --> 00:27:31,359
Outstanding opportunity to buy real
estate today. The greatest wealth
376
00:27:31,360 --> 00:27:34,859
in our history is taking place today.
The problem is most people in this room
377
00:27:34,860 --> 00:27:36,000
out there in the public.
378
00:27:36,090 --> 00:27:39,160
don't know about it, or don't know how
to take advantage of it.
379
00:27:39,810 --> 00:27:45,909
While rejiggering what he says, Bravada
also embarks on a new marketing blitz to
380
00:27:45,910 --> 00:27:50,410
carry his message out of local
restaurants to a nationwide audience.
381
00:27:51,790 --> 00:27:55,609
I'm Tiffany Tift reporting for America's
premier experts. Today we are in
382
00:27:55,610 --> 00:28:01,269
Orlando for a very special event. We are
honoring America's top 20 experts, and
383
00:28:01,270 --> 00:28:05,000
today we have with us John Bravada, who
is an expert in financial services.
384
00:28:05,001 --> 00:28:08,769
How are you doing today? Thank you very
much. Thanks for having us. So you guys
385
00:28:08,770 --> 00:28:14,509
kind of do a lot of everything, right?
It may seem like Bravada is being asked
386
00:28:14,510 --> 00:28:17,730
about his company by a top -notch
journalist.
387
00:28:18,520 --> 00:28:23,659
But this is actually one of two new paid
ads Bravada uses to sing the same old
388
00:28:23,660 --> 00:28:27,999
song. We get to put our philosophy to
our investors. And the philosophy is
389
00:28:28,000 --> 00:28:32,199
it's safety first of your principal.
Never put the principal at risk. And
390
00:28:32,200 --> 00:28:35,039
it's get the highest rate of return that
we can get on it. Now, how we do that
391
00:28:35,040 --> 00:28:39,539
is this. At BBC Equities, we secure your
principal dollars. That is unheard of
392
00:28:39,540 --> 00:28:40,800
in the marketplace today.
393
00:28:41,720 --> 00:28:44,420
Bravada also pays to appear in Forbes
magazine.
394
00:28:45,210 --> 00:28:50,049
where he's pictured on a private jet and
claims his net worth may soon exceed
395
00:28:50,050 --> 00:28:52,550
$250 million.
396
00:28:53,470 --> 00:28:59,909
He presented those to investors as these
media outlets choosing him because of
397
00:28:59,910 --> 00:29:04,089
his success and profiling him because of
what he's achieved, when in fact they
398
00:29:04,090 --> 00:29:07,630
were paid for by Bravada using investor
dollars.
399
00:29:08,590 --> 00:29:12,430
And this isn't Bravada's last piece of
self -promotion.
400
00:29:13,210 --> 00:29:18,809
The man who once told investors not to
trust him uses $25 ,000 of their dollars
401
00:29:18,810 --> 00:29:20,350
to hire a ghostwriter.
402
00:29:20,870 --> 00:29:26,230
In return, he gets his name on a book
that once again seems like a warning.
403
00:29:26,570 --> 00:29:30,070
It's titled The Stealing of Wealth in
America.
404
00:29:34,230 --> 00:29:40,109
By 2009, John Bravada has stolen enough
wealth To move from his old office
405
00:29:40,110 --> 00:29:44,230
building to the 17th floor of a shining
golden tower.
406
00:29:45,530 --> 00:29:48,290
But the fun can't last forever.
407
00:29:49,070 --> 00:29:54,290
By mid -2009, BBC Equities was in a
death spiral.
408
00:29:54,570 --> 00:30:01,509
It had $128 million of debt obligations
on its real estate. It had
409
00:30:01,510 --> 00:30:04,810
$45 million of investor obligations.
410
00:30:05,010 --> 00:30:06,550
And on top of that...
411
00:30:06,750 --> 00:30:13,649
it needed to find a way to pay 10 % to
12 % guaranteed interest annually
412
00:30:13,650 --> 00:30:14,700
to its investors.
413
00:30:16,570 --> 00:30:19,630
It was too much, and the money was
drying up.
414
00:30:21,930 --> 00:30:27,250
In March 2009, the state of Michigan
ordered BBC Equities to cease
415
00:30:28,590 --> 00:30:33,509
And before long, the U .S. Securities
and Exchange Commission begins looking
416
00:30:33,510 --> 00:30:35,390
into Bravado's company as well.
417
00:30:36,120 --> 00:30:42,819
We had heard a report that an investor
had tried to get out her $300 ,000
418
00:30:42,820 --> 00:30:48,119
-plus investment in 2009, and no one was
getting back to her, and she was
419
00:30:48,120 --> 00:30:49,860
becoming increasingly concerned.
420
00:30:50,140 --> 00:30:56,240
Based on that, the SEC began an
investigation into the finances of BBC
421
00:30:57,400 --> 00:31:00,600
But Bravada isn't about to throw in the
towel.
422
00:31:02,640 --> 00:31:03,690
Coming up.
423
00:31:04,010 --> 00:31:10,189
As BBC equities crumbles, John Bravada
continues to tell investors the same old
424
00:31:10,190 --> 00:31:16,889
lies. I am a big believer that real
estate today, there's been no better
425
00:31:16,890 --> 00:31:21,149
invest than today. The greatest wealth
transfer in history has taken place
426
00:31:21,150 --> 00:31:24,400
before our eyes, and it's happening in
the real estate industry.
427
00:31:25,150 --> 00:31:27,690
Would you fall for John Bravada's lies?
428
00:31:28,150 --> 00:31:32,870
Take a closer look at his pitch at
AmericanGreed .CNBC .com.
429
00:31:35,080 --> 00:31:37,060
Want inside information from the show?
430
00:31:37,260 --> 00:31:39,580
Join the Greed social network.
431
00:31:40,020 --> 00:31:42,280
Like us on American Greed's Facebook
page.
432
00:31:42,740 --> 00:31:43,920
We'll be right back.
433
00:31:52,840 --> 00:31:59,719
By June 2009, it's becoming increasingly
clear that something is very wrong at
434
00:31:59,720 --> 00:32:01,160
BBC Equities.
435
00:32:02,520 --> 00:32:08,000
Despite his current problems, the guy in
charge is hardly slowing down.
436
00:32:08,780 --> 00:32:14,159
John Bravado hastily convened conference
calls where he doubled down on the lies
437
00:32:14,160 --> 00:32:15,900
and said everything is going great.
438
00:32:15,980 --> 00:32:21,519
I am a big believer that real estate
today, there's been no better time to
439
00:32:21,520 --> 00:32:22,570
invest than today.
440
00:32:22,940 --> 00:32:27,219
We have a bunch of new irons in the
fire. We're actually going to be
441
00:32:27,220 --> 00:32:29,680
out into new and fantastic
opportunities.
442
00:32:30,520 --> 00:32:35,159
The benefit of you investing in a
company like ours is that you have other
443
00:32:35,160 --> 00:32:39,019
people and experts that are finding
opportunities like this to help invest
444
00:32:39,020 --> 00:32:41,500
dollars in areas that you may not even
think of.
445
00:32:41,501 --> 00:32:45,159
Stay with us. Things are going to be
fantastic. They're going to get even
446
00:32:45,160 --> 00:32:46,210
better.
447
00:32:47,100 --> 00:32:53,179
Bravada launches a new fund called
Phoenix Venture Capital, a name that
448
00:32:53,180 --> 00:32:57,080
be one more admission of what Bravada is
really up to.
449
00:32:58,180 --> 00:33:03,899
It's ironic, again, because the image of
a phoenix is a bird emerging from the
450
00:33:03,900 --> 00:33:08,580
ashes, right? Well, that was very apt.
The ashes were BBC equities.
451
00:33:09,000 --> 00:33:13,539
And he decided phoenix, the story behind
phoenix was going to keep them
452
00:33:13,540 --> 00:33:17,099
interested and more importantly, keep
them from trying to redeem their money
453
00:33:17,100 --> 00:33:20,470
because BBC equities didn't have enough
to give back to investors.
454
00:33:22,020 --> 00:33:27,719
Terry Welsh is one of those people who
doesn't yet know that all his family's
455
00:33:27,720 --> 00:33:28,770
money is gone.
456
00:33:29,480 --> 00:33:34,680
He hears about Phoenix from Antonio
Bravado in the summer of 2009.
457
00:33:35,500 --> 00:33:41,359
He said that this was an opportunity to
take the money that was in the original
458
00:33:41,360 --> 00:33:42,940
BBC Equities account.
459
00:33:42,941 --> 00:33:47,259
put it into an account where they would
be doing similar things but take
460
00:33:47,260 --> 00:33:54,139
advantage of what they expected to be as
a public offering, and
461
00:33:54,140 --> 00:34:00,159
that those funds hopefully would go
through a literal doubling in their
462
00:34:00,160 --> 00:34:02,720
in the process of going public.
463
00:34:04,060 --> 00:34:06,560
But there will be no IPO.
464
00:34:08,300 --> 00:34:13,800
In July, the SEC obtains a court order
shutting down Rivada and BBC Equities.
465
00:34:14,860 --> 00:34:21,499
The company has now raised more than $50
million, but investigators find there's
466
00:34:21,500 --> 00:34:22,940
almost nothing left.
467
00:34:23,679 --> 00:34:29,139
In late July 2009, the SEC went into
court to shut down BBC Equities.
468
00:34:29,639 --> 00:34:34,999
We took a look at BBC Equities' books
and records, and what did they have in
469
00:34:35,000 --> 00:34:37,000
bank? $22 ,000.
470
00:34:38,960 --> 00:34:43,719
The SEC's civil lawsuit isn't the only
heat Bravada is feeling.
471
00:34:44,020 --> 00:34:46,380
So creating wealth and preserving
assets.
472
00:34:47,040 --> 00:34:49,260
What's John trying to get at with that?
473
00:34:50,000 --> 00:34:52,940
Soon, a criminal investigation gets
underway.
474
00:34:53,620 --> 00:34:59,899
Led at first by FBI agent Eric Newberg
and later by agent Kelly Cease. This
475
00:34:59,900 --> 00:35:04,859
website right here talks about... Before
long, the feds have an ace up their
476
00:35:04,860 --> 00:35:05,910
sleeve.
477
00:35:06,640 --> 00:35:11,720
Realizing he could be headed to prison,
Bravada's young partner, R .J. Trabulsi,
478
00:35:11,840 --> 00:35:16,660
begins working with the FBI, recording
phone conversations with his boss.
479
00:35:18,660 --> 00:35:24,999
In one of these calls, Bravada reveals
that he may have found a way out of his
480
00:35:25,000 --> 00:35:26,050
current troubles.
481
00:35:27,500 --> 00:35:32,399
Mail fraud and wire fraud, if those are
the charges, don't even carry criminal
482
00:35:32,400 --> 00:35:34,360
jail time in Italy.
483
00:35:35,040 --> 00:35:39,339
There's never been a case in Italy that
they can find where Italy actually
484
00:35:39,340 --> 00:35:43,620
allowed an extradition in a case that's
greater punishment than their own.
485
00:35:44,940 --> 00:35:47,560
Bravada isn't just talking, though.
486
00:35:49,140 --> 00:35:54,620
In February 2011, he purchases a ticket
to head to Milan, Italy.
487
00:35:55,120 --> 00:36:00,100
When the feds get word of his plans,
they act quickly to stop him.
488
00:36:00,940 --> 00:36:02,620
When we found out that...
489
00:36:02,970 --> 00:36:04,710
John Bravado was leaving for Italy.
490
00:36:05,090 --> 00:36:09,349
We wanted to make sure that he didn't
leave the country because we were under
491
00:36:09,350 --> 00:36:11,629
the impression with him that he might
not come back.
492
00:36:11,630 --> 00:36:15,410
So we did a complaint in order to get
the arrest warrant.
493
00:36:15,970 --> 00:36:20,789
We planned to arrest him before he got
on his flight, which was scheduled for a
494
00:36:20,790 --> 00:36:24,450
Tuesday, but he ended up leaving on a
Sunday.
495
00:36:25,970 --> 00:36:30,070
All of a sudden, RJ called me and said,
John's already left.
496
00:36:32,680 --> 00:36:33,780
Gosh darn it moment.
497
00:36:35,840 --> 00:36:40,639
In Milan, Bravada rents an apartment,
starts applying to become an Italian
498
00:36:40,640 --> 00:36:44,580
citizen, opens a bank account, and gets
to work.
499
00:36:45,240 --> 00:36:48,200
John Bravada thought he could start a
new fund.
500
00:36:48,540 --> 00:36:53,119
I assume that it was going to be the
same type of fund that he wanted to
501
00:36:53,120 --> 00:36:54,170
in the United States.
502
00:36:55,500 --> 00:36:59,540
Bravada will later say he was just there
on a business trip.
503
00:37:00,140 --> 00:37:03,480
and had no real intention of moving
overseas.
504
00:37:04,000 --> 00:37:05,840
The feds don't buy it.
505
00:37:07,080 --> 00:37:11,660
I don't believe that. I think that he
was probably planning to stay in Italy.
506
00:37:12,700 --> 00:37:18,999
I don't know that for sure, but he
certainly took a lot of steps for just
507
00:37:19,000 --> 00:37:20,050
on a business trip.
508
00:37:21,060 --> 00:37:27,519
Whatever his true plans are, Robada's
visa expires, and he flies back to the U
509
00:37:27,520 --> 00:37:29,080
.S. in May 2011.
510
00:37:30,210 --> 00:37:34,589
Traveling on a round -trip ticket, he
plans to return to Italy in less than
511
00:37:34,590 --> 00:37:40,730
months. But when he lands in New York,
he discovers that's not happening.
512
00:37:41,310 --> 00:37:45,749
I was not present during the arrest, but
I can only imagine that he did not
513
00:37:45,750 --> 00:37:47,800
expect that when he got off the
airplane.
514
00:37:48,230 --> 00:37:53,529
I think John had a hard time coming to
terms with it, and I think John thought
515
00:37:53,530 --> 00:37:56,600
that he was untouchable and he wouldn't
be held accountable.
516
00:37:57,210 --> 00:38:00,870
that he could get back into the U .S.
and get back out with nobody knowing.
517
00:38:02,650 --> 00:38:06,890
Coming up, John Bravada remains
unrepentant.
518
00:38:07,390 --> 00:38:11,130
That's hard to say what goes on inside
John Bravada's mind.
519
00:38:11,670 --> 00:38:14,910
And victims struggle to pick up the
pieces.
520
00:38:15,870 --> 00:38:16,920
We were hurt.
521
00:38:17,090 --> 00:38:18,140
We were hurt.
522
00:38:18,530 --> 00:38:19,770
We were hurt by this.
523
00:38:32,340 --> 00:38:38,559
Despite the fact that John Bravada's
many lies are caught on tape, he and his
524
00:38:38,560 --> 00:38:42,480
son Antonio decide to go to trial in
2013.
525
00:38:43,400 --> 00:38:48,579
I think John Bravada decided to go to
trial because he thinks he is larger
526
00:38:48,580 --> 00:38:55,079
life, thought he could come to trial,
take the stand, testify in front of the
527
00:38:55,080 --> 00:38:59,040
jury and convince them of his lies, much
like he convinced his investors.
528
00:39:00,270 --> 00:39:05,729
At the end of an eight -week trial,
Bravada testifies in his own defense for
529
00:39:05,730 --> 00:39:06,780
four days.
530
00:39:07,390 --> 00:39:12,069
From the outset, though, he gives the
jury exactly what he's given his
531
00:39:12,070 --> 00:39:16,090
investors. He lied within the first
minute of taking the stand.
532
00:39:16,930 --> 00:39:20,849
He had claimed to graduate from Grand
Valley State University with an
533
00:39:20,850 --> 00:39:24,189
associate's degree, and it turns out
that Grand Valley State is a four -year
534
00:39:24,190 --> 00:39:26,600
college and doesn't have associate's
degrees.
535
00:39:26,630 --> 00:39:27,680
Like?
536
00:39:27,870 --> 00:39:31,510
He did when he was pitching prospective
investors.
537
00:39:31,930 --> 00:39:38,410
He did not let the truth stand in the
way of a compelling narrative.
538
00:39:39,950 --> 00:39:43,630
But angry investors offered a more
compelling narrative.
539
00:39:44,590 --> 00:39:51,389
The jury finds John Bravada guilty on 14
counts of wire fraud and one count of
540
00:39:51,390 --> 00:39:54,850
conspiracy. He gets 20 years in prison.
541
00:39:56,330 --> 00:40:01,350
His son, Antonio, is convicted of
conspiracy and gets five years.
542
00:40:02,670 --> 00:40:08,249
A key piece of evidence against him is
the facts he sent to Terry Welch when he
543
00:40:08,250 --> 00:40:10,090
put his lies in writing.
544
00:40:10,950 --> 00:40:15,450
I think to some extent, Tony is a victim
of his father.
545
00:40:16,130 --> 00:40:18,810
But Tony also jumped in with both feet.
546
00:40:19,830 --> 00:40:22,190
After cooperating with authorities...
547
00:40:22,590 --> 00:40:28,809
R .J. Trabose pleaded guilty to one
count of wire fraud and received just
548
00:40:28,810 --> 00:40:30,070
four years in prison.
549
00:40:30,970 --> 00:40:35,370
During the course of his scam, John
Bravado made a simple pitch.
550
00:40:35,890 --> 00:40:39,530
Get rich, but always keep your nest eggs
safe.
551
00:40:39,531 --> 00:40:44,049
You see, I believe we never put our
principle at risk because I can't go
552
00:40:44,050 --> 00:40:45,100
and make it up again.
553
00:40:45,470 --> 00:40:48,969
If I'm retired, how do I go back and
make up 30 -40 % of the money that I
554
00:40:48,970 --> 00:40:52,810
lost, that I'm planning on living on,
that I sat there and needed in my life?
555
00:40:52,870 --> 00:40:55,100
How do I go back and make that money up
again?
556
00:40:55,290 --> 00:40:56,530
I can't go back to work.
557
00:40:58,210 --> 00:41:00,070
Well, don't lose it in the first place.
558
00:41:01,310 --> 00:41:07,949
In the end, over 400 investors gave more
than $50 million to the man who
559
00:41:07,950 --> 00:41:11,230
promised them safety, then lived large.
560
00:41:15,450 --> 00:41:19,829
feel badly at all about people buying
expensive cars and houses or anything
561
00:41:19,830 --> 00:41:26,169
as long as it's honest profit but this
was theft it was theft
562
00:41:26,170 --> 00:41:33,169
and we were stolen from i can see at
this point no way
563
00:41:33,170 --> 00:41:37,809
that my wife or i will ever be able to
retire at all
564
00:41:37,810 --> 00:41:44,659
with typical bravado Authorities say
Bravada has
565
00:41:44,660 --> 00:41:47,440
tried to start a new fund from behind
bars.
566
00:41:48,300 --> 00:41:52,899
And in a call to American greed, Bravada
says he's not to blame for the
567
00:41:52,900 --> 00:41:56,580
financial ruin left in the wake of the
billionaire boys club.
568
00:41:57,240 --> 00:42:02,719
Instead, he points a finger at the
salesman who pitched his product, the
569
00:42:02,720 --> 00:42:07,939
investors who misinterpreted his words,
and the government who shut him down
570
00:42:07,940 --> 00:42:09,940
before he could hit it big.
571
00:42:09,990 --> 00:42:14,540
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