Original subtitles

ATL, what's happenin'?

[Ashanti] Previously, onNelly and Ashanti: We Belong Together.

Here's KK!

I'm insanely infatuated with my son.

Hi, baby!

I love you.

What about me? I'm on the edge of the bed.

Nobody gives a damn about Daddy.

Oh, oh, my God.

[Nelly] Oh, the baby's asleep.

Wake your ass up. It's Daddy.

[Ashanti] No! Stop.

[Tina] Every single time a woman has a baby,

somebody's gonna get neglected.

What about where KK's gonna go to school?

If it was in New York, it would be amazing.

We didn't really finalize where we were gonna live

before we got married.

I've made it very clear,

even before KK, before the "I do's", how I felt.

I'm not living in New York.

I'm not turning 50.

[woman] What you turning?

-I'm turning 49, 9, 9, 9. -[all laughing]

We are getting ready to celebrate Nelly's 50th birthday,

and I'm throwing the birthday bash.

We need to finalize the guest list, get the cake,

take out your notes. It's a lot.

There's so much on my plate.

[upbeat music]

[Tina] They're here!

[all cheering]

Surprise! Happy birthday!

[all laughing and talking at once]

[Ashanti] We did it!

[guests laughing]

[Ashanti] Go out there and see what else is out there.

[Robert]

[Nelly] In front of-- it is.

It's supposed to say, "Happy fucking birthday."

[Ashanti] Finally, we're in Vegas.

This is the big one.

It's the big five-O.

It's his 50th birthday.

[Tina] Everything looks so nice.

[Nelly] Who doesn't like Vegas?

I guess if you don't gamble, you don't like Vegas, but...

The Haynes side, that's a gambling family.

My grandparents, rest their soul, they gambled.

My grandfather loved his lottery.

My grandmama just loved making money.

[laughs]

So I don't think it's anything

to take pride in, but I'm a risk-taker.

[laughs]

-Hello, Pookie. -Hello, Pookie.

Well, look at ya! Slide over.

-Where you comin'? -[Sophia] Welcome to the party.

Oh, my goodness.

This is how lazy I am.

This food needs to be heated up, but I got a salad

on there already, and I don't feel like

taking the salad off to heat the plate up,

-so we gonna just eat it cold. -[Sophia] Just like that?

[L.A.] Is that what you be ready to do?

[Ashanti] Tonight is just close friends and family.

It's definitely been a whirlwind.

And it feels good to take a minute to just chill,

and, like, pause, because everything

is about to be on 200.

I'm looking forward to this weekend, and the festivities.

[Sophia]

So he just knows that we're doing something,

and it's gold.

She's a party-thrower.

Like, that's right up her alley,

because she gets into the details,

and she looks forward to it, so.

[Ashanti] I like to make it big and dramatic, you know?

A celebratory thing.

He's gonna be surprised. He's gonna be like... "Babe."

Because he always be like, "Yeah, she forgot about me."

"You know, once KK came in."

Oh, my God.

[Tina] Doesn't he say that?

My husband is always joking about how he feels

a little neglected since KK came on the scene.

I stopped getting thought about a long time ago.

[Ashanti] Babes, no, that's not true.

Mm-hmm, no, no, it's damn true.

[Nelly, on phone]

Babes, we care about you, of course.

The boy had more birthday parties

than I done had in my whole life.

-No, he has not. -Facts.

Month two, month three, month four.

Yeah, but those were photo shoots.

Those were not birthday parties.

Well, it's more than what the hell I had growing up, so.

[Ashanti] Don't worry about it. I got you.

[laughs]

In the spirit of "Viva Las Vegas."

[Ashanti] He's trying to assess the situation.

No, no, no, no. No, I'm sorry.

I did not mean to disrupt the congregation.

Lord knows you need to let the church speak.

Oh, my God.

-[Nelly] And when you got that-- -Deacon Haynes.

You know, girl, sometimes I walk down the steps...

[all laughing]

...there's a slot machine calling my name, I know!

You are so stupid.

I had a dream that it was so much money downstairs,

that, oh, Black girls and white girls,

-Black guys and white guys... -[Ashanti] Dr. King. Hey.

...it was so much money.

Dr. King Haynes.

It must be the money!

-[all laughing] -[Ashanti] What?

-Yo. -Give me a kiss. I'm gone.

[guests laughing]

-Y'all be safe. -Bye.

I'm gonna go down here and I'm gonna march on Palazzo!

-Good luck. -[guests cheering]

[Nelly] Yeah, that's what I need.

[Ashanti] Listen, I love my husband.

But definitely, he gambles, you know.

Good and bad.

He'll send me a video.

"Damn, I'm down $250,000."

What?

I'm about to come downstairs.

I need to take you away from the table.

Whew! It's a lot.

You know what?

I'm not even gonna see him until freaking 9 a.m.

[guests laughing]

"Babe, go in the safe, and get out X amount."

But people probably be like, "Oh, Nelly's here, guys."

[Tina] They ain't gotta support him.

Oh, my God.

-So, it starts at 10. -Yeah.

I think we-- you know, he should still come a little bit after.

[Michelle] But we need to do the interview.

Like, so, once you're dressed, y'all need to do the interview.

[Ashanti] What interview? Mm-mm.

ET.

It's before?

We could just go across the hall and do it real quick.

And then y'all go out. You know, walk out.

So we just-- But it has to be, you know, because it's too loud.

The restaurant's open. The club's open.

The old people, like, it's gonna be too...

[Ashanti] How many minutes do they need for it?

-You know, like, five. -Five? Okay.

[Ashanti] Well, we'll see what happens.

But yeah. I want the birthday bash to be meaningful.

Because it's like, you know, what do you

get a guy that just has everything?

You know what I'm saying? It's hard now.

Is it gonna be better than the car?

[Sophia] I was just about to say that.

Is it gonna be better? You got tears for the car.

-Nothing. Listen. -You got tears for the car.

Definitely got tears for the car.

I think my biggest surprise to him

was the car, last year.

[guests cheering]

[upbeat dance music playing]

The best gift that was ever given to me

in my life was given to me by my wife.

'62 Impala.

Blue on blue.

I'm not gonna even brag, man.

This car is gorgeous.

You probably gonna win forever,

as far as who gave the greatest gift.

I don't think anything is gonna top the car.

Like, when he did this, man, I was like,

my sister and I, we was just waterworks.

He was like, the only thing

that you could give me better is a child.

That's it. Nothing will ever top that.

[Tina] That was good.

But I am gonna have something made, and custom,

that I think is gonna be really dope.

But you know, it's running a little late.

[all laughing]

We got married very shortly after the engagement,

so there really wasn't any time for me to go get a wedding band.

So I wanted to make it, like, very special and kind of,

like, perfect, and obviously, have it be custom.

It's not ready for the party, but I'm excited.

And I'm gonna feel really good when I see

the ring on the finger.

Whatever you do, just don't put 50 on it.

[all laughing]

[Ashanti] Yeah, so, he doesn't know.

I mean, he knows that it's something happening,

but he doesn't know, like, what it is, and everything that

we have going and, like, the entertainment and the people.

I mean, he has an idea of some of the people,

but not, you know, everything.

Everything. This is gonna be good.

I have been planning this party for a while.

The magician, the Mirrorball Man, the gold girls.

-Mm-hmm. -The lounge singer.

[Ashanti] We should definitely mix the DJ in.

[Michelle] And we'll interchange between the band and the DJ.

-Mm-hmm. -And then at 12.45, we'll go

-downstairs to the club. -Mm-hmm.

And then we'll have all

-the surprise performances. -Yes.

So is the performances a secret for everybody?

Get up out of here, LaShonna.

You're trying to be all-- Trying to get the scoop.

But he has no idea about anybody

that's gonna perform. Like, nobody.

I think that's gonna make him be like, oh, my,

like, his mouth's gonna be like that.

You're doing good. You're doing good.

Nelly definitely wants to know

who's gonna be here, but I'm not telling him.

It has to be a surprise.

Yeah, I think he's gonna be very happy.

[upbeat music]

All the pipes and drapes are going up right now,

then they're gonna hang the pictures on it.

[Michelle] That's the champagne wall.

Champagne wall's right there. This stuff might--

[Michelle] Right.

-[man] It should be cool-- -[phone ringing]

-[Michelle] This is Ashanti. -[Brian] Hi, Ashanti.

-[Ashanti] Hi. -So, that's the stage

we were talking about up there.

-The stilt guy? -[Ashanti] Mm-hmm.

Did we order him?

[Brian] Yeah, I think it's too much.

Unless you really want it. I mean, it's not your birthday.

[all laughing]

[Ashanti]

All right, we'll ask.

[Ashanti] I wanted to go all-out for the birthday.

I want this weekend to put everything

back into perspective when it comes to the baby.

Nelly is still my number one.

Well, number two.

No, I'm just kidding.

They're neck-and-neck.

Yeah. No, I know, but it's just because I'm just thinking about

the-- it's gonna be crowded, like, packed in here.

You know how it gets in time, where you're, like,

shoulder to shoulder.

[Ashanti]

It's gonna be so crowded. It's like a safety hazard.

[Ashanti] Ugh. Okay.

All right.

[energetic music]

Instead of going through a midlife crisis,

I'm gonna put a part in my hair instead of buying,

like, a Porsche or some shit.

Yeah, just one line.

Don't start no zigzag shit. You know, just keep it clean.

Me turning 50 is a day I never thought,

well, I never looked that far.

Growing up in St. Louis, growing up the way that we did,

I never thought that that would be possible.

I had a lot of friends I grew up with, did not see 50.

[razor buzzing]

I managed to get here, and being around my family

and friends to celebrate with them,

is something that I'm very thankful for.

-Thank you, Mom. -You're welcome.

Yeah.

I'm a mama's boy, definitely.

She is the one that taught me how to play ball,

how to play sports, took me to my first baseball game.

-Muah! -Thank you so much.

I love you, too.

She did the best that she could,

and when you watch somebody...

work their tail off for as long as they have,

my goal has always been,

yo, I gotta make it so she doesn't have to do this anymore.

You have created a legacy all through the bloodlines,

and through your beautiful bunisteria.

That-- no. [laughs] I'm just joking.

-[laughing] -Thank you, Ma.

Now it's time to party.

I need a shot of whiskey from Nantucket!

[all laughing]

[hum of excited chatter]

[Ashanti] It's Nelly's 50th.

Like, I'm so happy for him. I'm so proud of him.

Being in this industry and in this business

for 20-plus years is, like, an amazing thing,

and I'm so grateful and so blessed to be his wife,

and we just support each other.

You know, hey, I got my person.

He really is my person.

I thought he was, and then I knew he wasn't,

and now I know he is.

All right, everybody!

We are here tonight to celebrate this amazing man.

Uh-huh.

It's his 50th birthday!

-Shh! -[partygoers cheering]

Okay, well, I want to thank all of y'all for coming out,

and hanging out, and kicking it.

I want to thank my baby as well. You know what I'm saying?

And then, definitely all of the family and friends.

Love you all.

Uh, yeah.

-Let's party! -Let's get fucked up!

[all cheering]

-Oh, yeah. -All right.

We about to start the festivities.

You know, we're gonna do our little interview real quick.

[upbeat music]

So we have to do this ET interview,

but we don't have that much time allotted.

You know, we're running late,

and I just want to get to the party.

Happy birthday, Scorpio King.

-Let me hug you. I'm Deidre. -[Nelly] Thank you so much.

-How are you doing? -Pleasure.

Hopefully, Bighead does good in the interview.

Thank you, guys. How you doing?

You too? How you doing? You good?

He's a little toasty, but he carries it well.

He knows how to, you know, make it work.

-Momager, let me give you a hug. -[Tina] Aww!

It's always so nice to see you, too.

We agreed to do the ET interview because it was

a follow-up to the pregnancy interview.

Everyone was excited, but they wanted to get in

and get out to get the party started.

But, you know, that's PR.

And I had to make sure that they get

to the business first, and party when it's time.

-[Nelly] I'm ready. -Yeah, let's do it.

-Yeah, let's do it. Let's do it. -[director] We good to roll?

-[Ashanti] Yeah, let's roll. -Are we good?

-[director] Let's go. -Gonna set that drink by you.

I don't want nobody to think that it's me.

-This isn't in the shot? -[man] No, it's not.

-The brush, either? We're good. -We're good?

Yeah, so, I had the pleasure of speaking with you

not too long ago, maybe a month or two ago,

and I loved when you told me when KK came out,

he was Nelly's twin.

A couple weeks later, he is now Ashanti's twin.

-He's Mommy's twin. -Yo.

What does he look like today?

What kind of milestones are you experiencing?

I don't get a chance to see him.

-Oh, stop! -Like, he's in and out.

-Get outta here! -Oh, no, I've been relegated

to very, very small portions of our life now.

Oh, man.

She treats him like a Build-A-Bear.

-[Ashanti] Shut up! -She cares.

He doesn't leave the house.

He changes outfits three times in the house.

He has to, you know, he's gotta change with the vibe.

-Come on. -Absolutely.

Put his diaper on and a onesie,

-let him thug. -No!

They want us to say how KK has bonded us together,

but let me tell you how KK has literally

shift the powers that be.

I have been relegated to a side of the bed.

The bus is not my bus anymore.

Love him to death, but he's a little terrorist.

[phone ringing]

Oh, is that KK?

That's Bri.

Oh, she sent a video!

[KK cooing]

Terrorist.

Congratulations, coming up on that

first year of marriage milestone.

What has this first year felt like,

and been like for both of you?

For me, I've always felt a sense of protection with him.

I love ET, but I didn't want to miss,

you know, all the epic things going on at the party.

How many more questions? Because we gotta go.

Oh, okay, oh, gosh. I gotta race. Okay.

Okay. No, it's all good.

[Deidre] What would you say is the biggest change

in the Nelly you met,

versus the Nelly we have here tonight celebrating 50?

Wow.

Oh, God.

It's getting late. We gotta go.

I do need to ask about so many career,

exciting things coming up in your future.

How are you changing the game in 2024?

What does the future look like for you career-wise?

Can you tease a little bit

what the party is gonna look like?

We're here in Vegas, and it has me wondering,

when is the Nelly/Ashanti Vegas residency show going to happen?

-Thank you so much. -[Ashanti] Thank you.

-Is there anything else? -You said it all, babe.

And the interview was going super, super,

super good, but we had to get outta there.

[Nelly] Yo, let's do it.

I'm behind schedule.

[dramatic music]

[energetic music]

[party din]

[man]

Cat Daddy, look at that.

Y'all trying to show me up. No, no, no.

[women]

Thank you so much. Look at y'all!

[man] You sure know how to throw a party, man.

[Nelly] My wife did it.

We're in Vegas. It's my 50th.

The party looks incredible.

This place looks incredible.

Shan has done what Shan does.

She goes all-out for other people on their special day,

and she's really dope,

and this is the example of that because this is crazy.

Where my wife at? I just seen her.

-[man] -[man 2]

[Nelly] Where'd she go?

[man 3]

[Nelly] Where you going? You leaving me?

[Ashanti] Not at all.

[Nelly] Okay.

[Ashanti] Everything looks amazing, and Nelly is happy,

but I still have a few more surprises.

I need to keep him occupied,

while I sneak in the special guest.

-Let me show you. -What I need to do?

[Ashanti]

[Nelly] I'm coming. I'm coming.

-[Ashanti] -[Nelly] Oh, shit!

[party din]

I wanted people on stilts.

-Where was they gonna walk at? -That was the problem.

-That's why I couldn't get 'em. -Yo!

You're looking good, champ.

Listen, I was so drunk, you could have told me

there was people there on stilts. I would've believed you.

-What are we doing? -[Ashanti] Pictures.

-With the kids. -Um... Okay, let's do it.

Yo, everybody say inheritance.

-No, I'm just joking. -[Chanelle] Inheritance!

-[Nelly] I just know what you-- -[all laughing]

I'm scared to tell 'em how much they get.

One of 'em might try to kill me.

We're the Menendez.

[Nelly] Uh-oh, let me get out there.

So, I just got word that one of Bighead's good friends

wasn't gonna come, but he was able to make it.

[Nelly] Somebody's getting off the elevator.

I'm not supposed to see them.

[Ashanti]

They started stopping people, and people was looking.

Now I really have to keep him distracted.

The champagne wall.

Which kind of champagne you want?

Look like some glory hole shit. I'm not...

[laughing]

[energetic dance music playing]

[party din]

-Do you see Anderson? -[Ashanti] Yes.

[Anderson] Let's go! Yeah! Come on! Yes!

He needs even more of the help!

I found ya!

[Nelly]

Yes. Oh wait, no, no. No-- Shit.

[Nelly]

Okay, so Anderson.Paak kinda just blew the surprise.

Nelly was not supposed to know that he was performing,

so I'm hoping he didn't hear him.

Yeah, no, I don't got no steady thing out here yet.

-You got a thing out here? -No, but,

I would love to do something with you.

-Yeah. I'm down to go wherever. -Thank you, man.

-Yeah. -Where is the birthday boy?

-[Nelly] That my woman. -Hey.

[laughing]

-Hi, mama. -First of all,

I just want to say thank you guys so, so much

for coming out for this amazing man and this amazing night.

This is a milestone. Make some noise, everybody!

[cheering, applause]

-We gotta celebrate. -[all] Yeah!

[all exclaiming]

[Kevin] Happy birthday!

[both laughing]

[Nelly] Yo, man!

50, man, it don't come often, man.

You're lucky as hell if you can make it there,

and I think those that do and you know 'em,

you're supposed to celebrate 'em right.

-Thank you. -I love you for real,

-you're a brother for real. -Thank you, man.

And the real ones that know you and love you...

-Let's do this. -I love you, man.

I love you, too. Thank you, man.

Happy birthday, Bighead. You know him.

[Nelly] I got my glasses.

He gonna cry.

Crying?

[laughing]

Y'all ain't seen no damn tears come outta me.

-The hell you think this is? -Oh, my gosh.

Are y'all ready to party?

-[cheering] -Let's make some noise!

["Hot in Herre" by Nelly]

* It's gettin' hot in here *

* So hot So take off all your clothes *

* I am gettin' so hot I wanna take my clothes off *

* Oh it's gettin' Hot in here... *

[Ashanti]

[cheering, applause]

How y'all feeling?

* A little bit Of ah, ah With a little bit of ah, ah *

* Let it just fall out *

Well, the party was really, really dope.

She was on point with every detail,

all the way down to the performances.

We gotta shut this motherfucker down tonight.

We got Too Short right here.

[cheering]

-You did a good job. -Bow!

You can give me some sugar for that. Muah! Yeah.

* Give a little bit of ah, ah With a little bit of ah, ah *

* Let it hang all out *

* With a little bit of ah, ah And a sprinkle of that ah, ah *

* Let it just fall out *

-It's time to party. -Let's kick it.

* Girl, baby make it ah, ah *

* Oh! *

[cheering]

[tranquil music]

This is a good book. He loves books.

He can't-- He can't read.

[Ashanti] No, but you know what?

There's this one ABC book that has a red car,

When you get to the "C", it's a red car.

He be turning the page back to the car when I move forward.

So he likes cars already, I'm telling you,

he recognizes a car.

Okay. I'll give you that, he like cars.

Yes.

Yo, I truly appreciated the party, man.

It was a stone groove.

It was a stone cold groove.

Considering that I've been in second place around this family,

considering, with the new arrival...

this party kinda thrust me back up there.

I'm not saying I'm in first place.

But she definitely made up for a lot of, um,

I could say lost time.

[Ashanti] Man, if I show you the pictures. [laughing]

-What you mean? Of me? -Yeah.

What-- You got of me? What you did?

[Ashanti laughing]

I got some pictures you don't remember.

You probably didn't even see a lot of things.

You know what was funny? You and the... band.

-What do they call that? The-- -What band?

The lounge band.

They were singing all your songs.

You don't remember snatching a mic, and going over there

and singing with the lounge band in the room?

-I found the footage. -[Nelly singing in video]

[Nelly] Who is that? That's not me.

-[Ashanti] You! -[Nelly] That's not me.

[Ashanti laughing] Yes, it is.

* I'm goin' down, down, baby *

* Your street in a Range Rover *

* Sweet, sweet baby, Uh-huh, ready to let it go *

-[Ashanti laughing] -No, that's not me.

[Ashanti] Who is that?

[Nelly] I don't know, but that's not me.

That Tom Ford gold suit on, that's you!

* Light it up and take a puff *

* Pass it to me now *

[cheering]

Who is that singing with me?

She off-key. Who that? Who was that woman?

That is Momager.

Oh! Oh, oh, oh. She sounds great.

[Ashanti laughing] I'm telling.

[Nelly] Oh, no. Perfect pitch.

My mother-in-law is-- Yeah, I mean...

I don't even know where me and the band would be without her.

[Ashanti] Mm-hmm.

[Nelly] You know what? I'm done drinking.

-[laughing] -I'm done drinking!

[dramatic music]

[mellow music]

Can we move some of this shit? Like, damn.

I get it. I get it.

The littlest person got the most shit.

He got the most stuff. Oh, man.

We're headed back to St. Louis,

and as usual, there's work to be done.

[Ashanti] We do have to talk about Christmas, though.

I cannot believe it's about to be Christmas.

I'm doing a photo shoot for KK Christmas.

He's gotta do his first Christmas photo shoot.

So we're doing that.

Listen, that man got more photo shoots than me.

You just swore this-- Like, he got an album,

a movie, and some other shit.

[Ashanti] But, babe, what are we going to do?

Because there's a tree in St. Louis, a tree in New York.

Both of our families traveling back and forth.

[Nelly] We gotta make sure we do something special in St. Louis.

My granny's getting older, and she-- she can't travel.

-Yeah. -Definitely don't want to take

-my mom away from the situation. -[Ashanti] Right.

So we'll be able to problem-solve.

Ideally, definitely want to...

-[Ashanti] Be here. -Yeah.

So, Nelly and I are still trying to work out

our living situation.

And with KK's first Christmas coming up,

we really have to figure out, are we going to do New York?

Are we going to do St. Louis? Where are we gonna be?

[Nelly] All right, well, we're going to talk about it.

I know everything is a little, um, out of whack.

[Ashanti] Yeah.

But that's what Christmas is for.

[sighing] For what?

-Spending money. -[laughing] Absolutely.

I want to be on the other end of this shit.

-You will be. I got you. -[Nelly] You got me?

-Yeah. -[Nelly] Like the party?

-Keep it up, I might marry you. -[Ashanti] Yeah?

[Nelly] God damn, what's that on your finger?

-[Ashanti] Man. -[Nelly] Woo!

[Ashanti] One of these days.

Sixteen more payments, and it's all yours.

-[Ashanti laughing] Bow! -Don't tell nobody.

[energetic music]

Come on, Geronimo. Let's go see your granny.

-Ma! -[knocking]

-Mama! Ma! -I'm coming.

-There you go. -[Rhonda] Hi!

-Hey! -[Rhonda] Ooh!

Wait a minute. Don't I get a-- Can I get a hug?

-No, he's first now. -No!

Put him down.

[Ashanti] I don't get nothing, either.

[Nelly] My mother loves Ashanti even more than me.

-She's no longer my mother. -[laughing]

Shan has both mothers.

I got the dads, though.

Well, I got her dad. My dad done traded me in, too.

[Ashanti laughing]

[Rhonda] How was your trip?

-It was good. It was good. -Good.

I mean, long.

What'd you do with that money from Vegas?

I brought it home. [laughing]

[Nelly] Where it is? You should've--

In a boot in the back, in the corner, in the dark.

Oh, I had to hear it through the grapevine you won.

-You didn't tell me. -[Rhonda] You did, too.

You must've forgot, yeah.

KK looked like he was tired when he came.

-Who, KK? -[Rhonda] Yeah.

[Nelly] I don't know why, he ain't drove nothing.

He ain't did nothing but eat, sleep, and shit.

-That's all you did. -[Nelly chuckling]

What's that? Pizza?

Oh, is it Imo's?

-Mm-hmm. -Oh, I hate Imo's.

Whoa, don't you ever disrespect a being in this house like that.

Y'all don't make pizza like New York pizza.

It's just, this, like, mad thin.

[Nelly] That is a landmark treasure.

[Ashanti] I'm from New York, we have the best pizza ever.

[mockingly] I'm from New York We got the best pizza ever.

[Ashanti] You know what? Whatever.

[all laughing]

New York does everything better.

Y'all got a bunch of rats.

Only thing you got, y'all got this big-ass--

-Carrying the pizza. -[Nelly] Y'all got--

[both laughing]

These big ass--

Even they know the pizza is fire.

So, when is the thing? The shoot?

I'm just gonna run up there now.

-Now? -[Nelly] Yeah, I'm behind.

I am relaunching the Apple Bottom brand.

This is getting a chance to bring back something

that we feel has definitely been iconic.

When we first launched Apple Bottoms,

we had a male line called Vokál, but we had way more female fans.

So, I wanted the women's brand to stand on its own.

I wanted something that the women would be proud of.

[Rhonda] Bye baby, be careful.

Yes, ma'am. I'll see y'all when I get back.

-Muah! Love you. -I love you, too.

I'm proud of him for, like,

revving it back up, bringing it back.

Do I want him looking at asses all day?

Probably not.

[Ashanti] And don't be looking at too many asses, either.

-Only those that are needed. -[Ashanti] What?

[energetic music]

[Nelly] We are about to shoot

some online content for the relaunch.

A photo shoot, a little bit of behind the scenes.

Hey ladies, y'all good?

-Yeah, thank you. -Yo, thank you so much.

When we launched Apple Bottoms the first time,

social media was non-existent.

And now it's basically everything.

What did we say?

How many emails and the likes did we want in the beginning?

-We-- yeah. -[Nelly] What did you tell me?

I said 10,000 would be good.

[Nelly] He told me 10,000 would be good.

How many did we wind up getting?

[man] We got about 100,000.

[Nelly] You know how many girls were like 12,

13 waiting to wear this brand, and then we went away?

Launching the brand, man, was like a rocket ship.

And then things... Mm. Took a dip.

We got caught in a situation

where all urban brands took a hit.

And it wasn't anything personal, even though it felt personal.

All the cultures start switching to Louis, Gucci, Fendi, Prada.

And they start dressing more high-end.

So now we're trying to get a new vision,

but with the original foundation.

It is something that can be hard to do,

but I have a great design team.

Definitely trying to recapture

just the essence of what Apple Bottoms is,

but also projecting to where we want it to go.

[man] Legs are together. Got it.

All right. Slowly turn towards the camera.

Yeah, right there. Yeah, higher.

Right there. Let's try that. All right, that was good.

Yeah, perfect. All right, got it.

Got it. Got it.

With this being the beginning, and this being

one of our first shoots...

Just say, what can we expect from Apple Bottoms now?

-What can people expect? -Yeah.

I don't think that any idea is wrong,

but I don't think we had the right idea yet.

All right, that's all the questions.

And then we're going to do some soundbites in your own words.

Okay, let's do the soundbites first.

[man] We're gonna give you a test, real quick.

-[woman] All right. -[Nelly] Come on, DD.

[Juliette] Okay, ready?

[man] Yo, Nelly, sit back. Like, chilling.

What-- What it look like now?

We're fully confident on everything

going in the right direction.

But when I first got there, though, um...

[man]

[woman]

[man 2]

[man 3]

I don't think the creative

was where I wanted it to be, basically.

[man]

-[model] -[man 2]

Test. Test, go forward.

-[man 3] -[woman]

[man 3]

Yo, but you gotta have somebody out there know what they doin'.

[woman]

-[woman] -[Nelly]

'Cause this ain't the Vibemagazine show.

We just need some press, man.

Are we the fuck on the same team around here?

Next time, onNelly and Ashanti: We Belong Together...

I think it's about time we all go take a trip down to New York.

What did Dad say?

[Shawn] Nothing. It don't matter now. You got it.

Now, if the kids love the city,

maybe I can get Nelly to spend

a little bit more time in New York.

Does marriage feel different, Dad?

'Cause I just want the big boom.

I don't know what that means. What's the big boom?

The wedding.

I think as a father, you're in that watchdog mode.

You know, I want the partnership now.

You said, I think I just want the boom.

A relationship is still commitment.

Being a girlfriend and being a wife is two different things.

Having a boyfriend, you're still single.

You have a husband, you're not.

[Juliette]

No, well, I don't know what it meant.

Being in an environment that I'm not seeing the vision

that I want at the time,

I'm definitely going to start regulating some shit.

It's a man with a woman's line. Like, don't set me up.

You're setting me up.