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- [Narrator] If you are looking
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to build your first online
store using Shopify,
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but you don't know where or how to start
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then you clicked on the right video.
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This 10 minute guide
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will walk you through
all the necessary steps
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to build your Shopify store
from complete scratch.
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The first step is signing up for Shopify.
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In the description of this video,
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you'll find a special signup link
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that will enable you to extend your trial
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for an additional three months.
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So make sure you use that
link to save some money.
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Signing up is really easy.
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Just follow the prompts
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until you get to your Shopify dashboard.
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Once here, the first thing we're gonna do
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is choose the theme for your store.
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So let's click on Online
Store and go to Themes.
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By default,
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the Dawn theme is already
installed on your store.
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If you wanna choose a different theme,
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just scroll down and click
on Visit Theme Store.
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Here you can find many
themes to choose from.
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For this store, I'm gonna
stick with the Dawn theme
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which is already installed.
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Now we're gonna start
customizing your store.
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So let's click on Customize.
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This will take us into the store editor.
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Let's first add a nice
banner image to our homepage.
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Click on Image banner
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And then simply upload your image here.
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(calm music)
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Now let's also change the tagline.
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Simply click on the
text and change it here.
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To add our custom logo
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we're gonna go to the theme
settings, and under Logo
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we're gonna simply upload our logo.
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Once that's done,
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it will be displayed on the
left side of the header.
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You can also go through the
color and typography settings
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if you want to use your own brand colors
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and fonts on your store.
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Now to add products to your Shopify store,
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we're gonna have to go
back to our dashboard.
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So let's save our changes
and click on Exit.
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Then let's go to products.
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If you're dropshipping your products
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from places like AliExpress or Printful,
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you can simply import your products
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directly from those platforms.
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You'll find a step-by-step tutorial
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on how to import products
in the video description.
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If you're selling your own products,
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simply click on Add Your Products.
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Here we can enter all
of the relevant details
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like the product name
and a short description.
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If you need some help coming
up with a good description
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I recommend using the
new AI writing assistant
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which will automatically
write your product description
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for you based on a few keywords.
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And then we wanna make sure
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to add some high quality images
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that show our product in the best light.
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Here we can set the price for the product.
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Then if you want to use Shopify
to track your inventory,
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make sure to set the quantities
you currently have in stock.
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If you have multiple colors
or sizes for this product
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you can set them up down
here under Variance.
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Once everything is filled out,
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click on Save to add this
product to the store.
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Now you can repeat the same process
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until all of your products are added.
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Creating Collections is a great way
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to categorize your products
and keep everything organized.
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So let's head over to Collections
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and set up our first collection.
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Because I'm building a clothing store,
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I will create a collection for hoodies
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and I will set the
collection type to manual
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so I can manually add my
products to this collection.
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We also wanna add a collection
image and then click Save.
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And now under products
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we can add the relevant
products to this new collection.
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Now that we have added a
few products and collections
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it's time to spend some more time
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customizing our store pages.
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So let's go to Online Store
and click on Customize.
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And that will take us back
to the Shopify editor.
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When we scroll down,
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we can see that there's
already a feature collection
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set up on the homepage.
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Let's delete this one by
clicking on the trash icon.
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And then let's click on
Add section on the left
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and choose the Collection list.
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Here we can now display
some of the collections
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that we have created before.
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So for my store,
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I'm gonna simply add
the hoodies collection
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the T-shirts collection,
and the shorts collection.
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To add more content to your homepage,
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simply click on Add section
and select a section you need.
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You can also switch to
other pages on your store
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and customize them the exact same way.
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To customize the navigation
menu at the top of the website,
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we'll have to go back
to the dashboard again
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then go to Online Store
and click on Navigation.
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Under menus, we're gonna
go to the Main menu
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and then here we can add new menu items
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like for example, a specific collection.
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And we can also create sub
menus, like for a clothing store
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for example, it would
make sense to have a men's
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and a women's collection.
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And then add all of the
different types of clothing
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as a sub menu.
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To check out how our new menu looks like,
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we can go back to the editor
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and we should be able to
see the changes we've made.
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Another thing we definitely
wanna put on our store
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are the policies, like the refund policy,
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the shipping policy, terms
of service, and so on.
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And Shopify makes it really
easy to set those up.
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All you have to do is go to
the settings on the bottom left
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then scroll down and go to policies.
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Here we can simply create our policies
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from the Shopify templates
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by clicking on create from template.
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Now, before you save these,
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make sure you read through your policies
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and customize them to your
specific store details.
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Also, don't forget to
add your shipping policy
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and contact information as well.
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And now we're gonna add these policies
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to the footer menu of our store.
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So let's close the settings
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and go back to Online Store, Navigation.
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Now, click on Footer menu.
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And here we can add all
of our store policies.
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Now, let's go back to the store editor
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and scroll all the way to the bottom,
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then click on the small dropdown
arrow next to the footer.
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And let's add a new block
and choose the Menu block.
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And now we have the footer menu
at the bottom of our store.
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Before launching our new store,
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we're gonna have to set
up our payment processors
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so that customers can actually check out
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and complete the payment.
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So in the dashboard,
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let's go to settings on the bottom left,
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then go to payments.
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Here, click on Activate Shopify payments
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and fill out all the details
to complete this process.
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This will enable customers on your store
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to choose between many
different payment methods
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like credit card, Apple
Pay, Shop Pay, and more.
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By default,
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customers will also be able
to check out using PayPal.
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You can deactivate PayPal
checkout if you want to
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but usually that decreases
the conversion rate
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on your store, so I would
just leave it turned on.
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We also wanna make sure to
set up our shipping rates.
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So let's go to Shipping and delivery.
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Here we can set up
different shipping rates
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based on the regions we're
shipping our products to.
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And we can also add a
dynamic shipping rate
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based on the weight or
the price of the product.
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If you have imported your product
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from a third party supplier
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then there might already
be a shipping profile
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set up for those imported products.
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Before we launch our new store,
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there's a few more
settings we wanna look at.
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Under Store details, make
sure everything is filled out
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like the store name, store
email, billing information
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and also the store currency.
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If you need to collect
taxes for specific regions,
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you can set those up
under taxes and duties.
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Under brand you can upload your logo
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and add your brand colors
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to make sure your store brand
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is congruent on all different platforms.
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And the final thing we wanna
do is set up our custom domain
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which is gonna be the URL
address of our website.
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So let's go to domains.
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And if you already have your domain,
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you can click on connect existing domain
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and follow the instructions.
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But if you don't have a domain yet,
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you wanna click on Buy new domain,
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then type in the domain you wanna buy.
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This will most likely be your store name.
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And if it's available,
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you can buy it right here through Shopify.
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And when that's done
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it'll be automatically
connected to your new store.
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Now, before we go live
and launch our new store,
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we're gonna have to pick a Shopify plan.
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So let's go to Online Store
and click on Pick a plan.
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Let's choose the basic plan,
then choose the billing cycle
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and fill in all the necessary
information and confirm.
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And now under Online Store,
we can remove the password
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so that our Shopify store is
now open to our customers.
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