Original subtitles

- "beautiful." we throw that word around a lot.

Like, my grandma calls me beautiful,

but she also calls sunsets beautiful, and mountain ranges.

I even heard her calling a barbecue beautiful once.

I mean, to be fair, it was a really nice barbecue, but...

If I and an appliance for grilling meat are both beautiful,

then what does the word even mean?

And why do we place so much importance on it?

- I've got big news. - Me too. You first.

- Remember that grant I won at the science fair? - Mm-hmm.

- Well, I think I'm gonna run an experiment

about how chewing gum can enhance your memory.

- Gum? Usually you use words that even my dictionary can't understand.

Doesn't it feel a bit... Teeny?

- I guess. But fine, what's your news?

Why are all holly's social-media platforms all dark?

- 'cause holly's dead. - What?

- Piper, are you-- (gasping) are you sure about this?

- My bad. I meant to say the old holly is dead,

as in the holly that didn't get picked for the second leg of gwen taylor's tour.

- Next time, lead with that.

- I ran a side-by-side comparison between holly and casey halshford,

the girl that gwen taylor chose over holly.

They both have great music, they both have moderate-to-good style,

they both are socially conscious, but there's one key difference.

- Casey has 50,000 more followers.

- So I came up with a brilliant plan to build holly's social-media platform.

Step 1: Wipe the slate clean. Step 2:

Create some mystery, make a few posts like this.

- "in dreams, we plant the seeds of our future." very mysterious.

- Step 3: Reveal a new holly to the world.

- Ugh! - Oh. (heather sighing)

- um, heather... Is everything okay?

- My game got postponed because there's broken glass and garbage

all over the dugouts and in the field.

- In beaumont park? What happened?

- Animals. Terrible, awful, no-good party animals.

Okay, who knows what they're doing at the field at night?

But in the morning, it's a war zone.

- I mean, can't the town clean it up? - Yeah, but it takes a week,

and our coaches asked the mayor to send police patrols at night,

but she said it's not in the budget, so...

- Okay. Then we'll do it ourselves.

- Vigilante justice? - Clean up the park.

And if we do it fast enough, we might even be able to get your game un-cancelled.

- Eureka! We'll do the photo shoot at the park!

It's the perfect way to reveal the new holly to the world.

- You mean after the cleanup? - No, during the cleanup.

- Okay, yeah. Yeah, getting out there, doing good in my community.

- Exactly! We catch you in your moment helping the common woman!

Holly hobbie, a small-town girl with big dreams and an even bigger heart.

- Did she just call me common? - I did, yes.

- Yeah. (chuckling)

(sighing)

♪ you and me run to a different beat ♪

♪ we are brave lead the way lead the way ♪

♪ be the you inside ♪

♪ and watch the world take flight ♪

♪ we are brave lead the way lead the way ♪

♪ be the change ♪

♪ be the change ♪

♪ gotta be the change ♪

- my son, the marketing assistant. It's not bad for your first job.

- Guess the car dealership was impressed with my résumé,

because they hired me over the phone. Oh, darn, not again.

- Can I give you a hand with that? - I can do it.

- You're helping us out by getting out into the working world.

The least I can do is help you with your tie.

(chuckling) - it's good to have you back, dad.

- Nice to be back. You know,

you're the first hobbie to go to work wearing a suit.

(dad chuckling) - other than mom, you mean?

- Oh! I was just joking. Don't tell your mother, okay?

- Tell me what? Oh, that your dad is no good with ties?

(sighing)

- you know, what you're doing is very responsible.

I'm not just saying that because the money will help the family out.

We're all proud of you, robbie.

- I'll try not to let you down.

- So handsome! - Thanks, mom.

- Can we take a break? You're getting too sweaty.

Didn't the monkey bars used to be over there?

- Oh, they tore them down last year. Too unsafe, I think.

That's systemic governmental neglect for ya.

- Well, it's been neglected for too long. Break's over. - Ugh. Okay.

- And freeze!

(shutter clicking) - can I move? - Just let me get a few more.

Now, bend your knee. Yeah.

Point your toe. Turn your hips.

- This way? - Tuck your chin. Chin. Yes!

- Literally no human being stands like this.

- It looks great in the pictures,

because it puts emphasis in all the right places.

(sighing) - at this rate, we'll be done cleaning up by next year.

- Okay, just smile a bit. - I actually think your sister's pretty cool.

- I remain unconvinced.

- Oh, those are so cute! - Oh, that is.

Oh. What's that on your face? (gasping)

- oh. - Amy?

You have a pimple.

- What?! Where?!

- Oh, yeah. - Ugh! - How did I not notice that?

- Okay, I mean, you can't use any of these photos.

- Don't worry, I was gonna do touch-ups on them anyways.

We can't unveil your rebranding with raw, unpolished pics. No need to get bent outta shape.

- Heh. Except for when she poses for pictures.

- Hey, no time for hilarity, amy! Alright? We got work to do, come on!

- No, strut, strut, strut! - They're running away! - Come on!

- Ow. Ugh.

- Hey, bobby!

- Uh, it's actually robbie. - Of course, of course. I'm sorry.

Hey, can I interest you in a new car, bobby?

- Again, it's robbie, and no,

I just wanted to say that I am very excited to be your marketing assistant.

- Oh... Now, you do realize

it's not ad-exec-style marketing, it's street marketing?

- Are they very different? (chuckling)

- here are your flyers.

- I'm... Handing these out... On the street? - Is that a problem?

- No, uh, not at all, I'm just... I am happy for the opportunity, truly.

- Great attitude. Hey, I want to see that positive energy when you say your line.

- "goo-goo, ga-ga. These almost bwand-new models are fwesh as a newborn."

why is this written like I'm a baby?

- Because... You...

...Will be wearing... This! Huh?

(squeaking) (laughing) - a baby costume?

- Huh? Here you go, yeah!

Ah, it's gonna be great!

- Okay...

- What rhymes with "sunrise"?

- Peach pies? Bite-size? French fries.

I think I'm hungry. - Hey!

- Oh, hi! - So I posted the photos of you cleaning up the park,

and one of them got linked in an article from gen zero hero magazine.

"ten beautiful teens that make a difference." - that's amazing!

- Yeah! You got 100 new followers. (laughter)

another one! 101! - Holly, these people love you.

Listen to these comments. "you're so beautiful. Omg, how is your skin so perfect?"

I guess you took care of that pimple.

- Is there any comments about the park? - Not really.

- Because everyone's focused on you, which is a good thing!

And I haven't even told you the best part.

Gen zero hero magazine reached out.

They're doing a campaign on environmental awareness,

and they want up-and-coming influencers to do takeovers on their socials, including you!

(laughter) - what?!

- No way! - Tomorrow night, you get to post directly to their account.

- Okay, um... What if instead of tomorrow's open mic,

we do a livestream from the park to remind people to take care of their green spaces?

- That's perfect. And we could do fan interactions between songs.

- Um, I have a question about this angle.

Is it just me, or does your skin look too perfect?

- The magic of photoshop.

- Am I taller? - A smidge.

- And shinier? - No, we call it "radiant."

- did you... Did you make my chin smaller? - A little bit.

But you know, it's what everyone does online.

- Not everyone. In the photo, she looks like a supermodel, and irl, she's just holly.

Aren't you worried about holly misrepresenting herself?

- Do you think I should take it down? - No way!

You're blowing up because you look so good.

Just trust me, okay? Our plan is working.

- Okay. It's... It's just a few photos. (chuckling)

no big deal, right?

- Exactly. (chuckling nervously)

ng) (sighing)

- goo-goo, ga-ga. These almost brand-new cars are...

(laughter) just take the flyer.

(sighing) goo-goo, ga-ga... Ah!!

- Hi. Great to see you. - Hey.

(whistling) (sighing) - robbie!

- Ah!! - Hi! I came to see you on your first day at work!

(sighing) wow!

- That's it, I quit.

- Okay, no, no, before you do, I want to get a photo. Oh, honey.

I'm just having memories. Do you know that you were the cutest baby?

- Mom! - What? What, what?

- You and dad were so proud of me. If he sees me like this...

- No, look, there is nothing to be ashamed of.

- I'm in a baby costume!

- I hate to break it to you, but you've done more embarrassing things.

- Yeah, you're right, maybe I deserve this loser job.

- Whoa, hey, hey! Robbie, look.

Okay, maybe you're not launching into a big, prestigious career right now,

but it's still a real job, okay?

And it puts food on the table. And I know it's not what you thought, but...

You wanted to do this to help the family out, right?

- Yeah, I do. - A little bit silly, but it is your job,

and you should be proud of it.

'cause I know I am.

- You know what? You're right. This is my job.

- Yeah. - You still want that selfie?

- It would make me the happiest mom ever. Okay.

On three, two...

- Goo-goo, ga-ga. These prices are incwedible! (squeaking)

- hey, y'all. Holly here. So I'm getting ready for the open mic tonight,

and since so many of you guys were wondering what I'd be wearing,

I thought I'd give you a little sneak peek.

This is me! I'll see you tonight. Mwah.

- Okay, how many times are you gonna film that?

'cause, like, the first four were fine.

- As many times as it takes for me to look right. - What are you talking about?

You look like you.

(scoffing) - I don't look like this me.

- Okay, what does the way you look have to do with the park?

- Everyone at the livestream will be expecting this perfect girl

that piper created in this photo,

and they're gonna get the real me instead, pimple and all!

- Okay, well, we leave in three hours.

Hopefully that's enough time to get one 10-second clip.

(sighing) (phone ringing)

(piper): Hey, holly! Why the furrowed brow? - Piper, I need you.

I can't get my look right.

- Don't fear. I'll be over with my makeup kit in 10.

(groaning) - oh, hard day at the office?

- Eh, it wasn't easy,

but an honest day's work is a good day.

Plus, best part, I got paid! - Ooh!

- Ooh, can I have one of those muffins? - Yeah.

- Cannot wait to cash my... Two bucks?!

I worked all day and they gave me two bucks?

- That can't be right. Did they list your deductions?

- Yeah, federal tax, social security,

wisconsin state tax. Training fee?

- Uniform rental?

- It must've been for the dumb baby costume.

I can't believe it. At first I thought this was a real job, and now this.

This is the universe telling me this is what I deserve.

- You see that guy over there? That's nate.

He's the editor of the collinsville angle.

You should go and tell him your story.

- Why? So he can laugh at me? What?

- As an employee, you have certain rights.

I don't think that a lot of those deductions are legal.

You should speak out!

- What is taking so long?! Holly! It's time to go!

- Wow! Piper did that? (holly laughing)

- how do I look? - You look nice. - Is it too much?

- No, you look like a supermodel. - He's right.

(laughing) you look enchanting. Everyone will love you.

- Not if we're late. Can we go now?

- Have fun!

- Oh, my gosh, tell me more.

- So now I'm out on the street in a giant baby costume, trying to hide from people.

But you know what's impossible to hide?

- No. What? - The shame. (laughing)

no, a giant inflatable baby costume!

It's not exactly camouflaged! I guess I could've wandered over to the daycare, but...

And you know what the worst part is?

It's not the tiny paycheque or the stupid baby-costume rental fee.

It's the fact that I'm actually considering going back to that job.

Not because I want to, not for two bucks, but I need a job.

- Wow. I knew the job market was tough, but this is criminal.

- Yeah. Wait. So... You'll write about it?

- No. I want you to write about it.

(laughing) - no... No, I-I can't write.

- Yeah, yeah, you can. Just write it the way you just told it to me.

These stories are always better in the first person,

and you got a knack for storytelling.

What do you say, uh, 50 for 500 words?

- 50 what? - Dollars.

- What, you're gonna pay me? - Of course. You deserve to get paid for the work you do.

♪ have you ever felt ♪

♪ like you've been thrown away ♪ - okay.

♪ like all your hard work ♪

♪ has all just gone to waste ♪

♪ cause they didn't believe ♪

♪ in what you had to say ♪

♪ oh oh oh but they should ♪

♪ 'cause we clean up good... ♪

(cheering) (mouthing)

♪ take that dirt and brush it off ♪

♪ time to prove 'em wrong like you know you... ♪

♪ should... ♪

♪ the world needs you to start anew ♪

♪ like you know you could ♪

♪ yeah we clean up good ♪

(cheering)

I hope you guys like that one. I'm here livestreaming to you at home

to show you guys how much I care about our parks

and to help you guys understand how important it is to keep them looking beautiful.

And remember, you guys can help take care of them too. Every voice counts.

- Don't forget to name-check them!

- Oh, and I'm so honoured that gen zero hero's asked me

to take care of their account tonight!

I love being able to show my little corner of the world.

- Your sister is so amazing. I can barely believe you two are related.

(holly): Why don't we take a minute to see what our friends online have to say?

Piper, are there any questions? - Tons! Follower samwithaplan12

wants to know how you get your hair so straight and so "volumous."

- oh, I, um, I just...

- Holly's too humble to answer that, so I'll take it.

The truth is, sometimes, you're just born with it.

- Um... Are there any comments or questions about the park?

- Well, I mean, not... Not really,

but there's tons of other great ones in here, like this one from honeybee6342:

"is your glow more of an incandescent warmth or a clear morning shine?"

- you're asking about my makeup?

- Well, not me. Honeybee6342. Oh.

Follow-up question: "are you coming out with a makeup palette?"

- no, no, I'm, um, I'm not planning on it. - Yet.

- You know what? I think that's enough questions for now.

Why don't we get our next act up here? Can we give them a warm welcome?

Yeah? (cheering and applause)

- what would you think if I told you I was doing high-definition, transcranial,

alternating-current stimulation for my memory-enhancement experiment?

- I would probably think: Huh? And: What are you talking about?

- I'm still working out experiment ideas

for the grant I won at the regional science fair.

I thought I had one about how chewing gum can enhance your memory, but--

- wait, is that true? - Yeah, that was my working hypothesis,

but piper said it sounded childish.

- I think it sounds simple and incredible,

and way less scary than your transcranial electrification unit,

or whatever.

Imagine if teachers were wrong this entire time

and chewing gum in class was actually smart.

- You know what? You're right. Simple is good.

I was overthinking it. Thanks, robbie.

- Oh, before you go, would you mind taking a look

at this article I'm writing for the collinsville angle?

I just want to make sure all the spelling is right.

- Ooh! Fancy. What's it about? - My marketing job.

Well, what I thought was a marketing job, but turned out to just be me handing out flyers.

- Huh. - Something wrong?

- How about I read it back to you and you tell me what you think?

- Okay. - "my job, by robbie hobbie."

- so far, so good. - Mm-hmm.

"it all started when I got a market job."

- oh, that should say marketing.

- Uh, "my frost thought was that it sounds relay cool."

I'm assuming that's supposed to be my "first" thought and it sounds "really" cool?

- You know what? Just forget about it.

Writing this article was a dumb idea.

- No, it's not that bad. - My "frost" thought?

- Hey, it could've just been a typo that got autocorrected weird.

I mean, the I and o are right next to each other.

- It's bad enough I got tricked into doing this job for almost nothing.

Now I can't even do words?

- Write words. - That is exactly what I mean!

Someone smart like you wouldn't understand what it's like to...

Just be so useless.

- Okay, why don't you tell me what you were trying to say, and I'll type?

- It's supposed to be my words. - No, it will be.

I'll just help you put them on the page.

- Okay. - Here, tell me everything from the beginning.

- Okay, um, well,

it all started with a job listing that said "marketing assistant",

and a dream. (both chuckling)

- hey, holly! (crowd cheering)

this takeover's going great, isn't it?! People online love you!

- People care more about what I look like than what I have to say.

Why'd you say that my hair naturally looks like this?

- I was being coy. - But it's not true.

And now people think this is actually what I look like.

- Everyone knows the internet is filtered.

- I didn't. - Okay, then everyone except you.

- Can we get a photo with the girl who's saving the park?

- Young fans, yes! So -brand.

- Heather, get in here!

(piper): Smile! - Wait. You have to tell us how to pose.

Is it like... This?

- Mm, point your toe a bit more. More.

Yeah.

- Why are you posing like that?

- That's how we're supposed to, isn't it?

- No. No, it's not.

- But that's how you do it. - Ah...

Piper, look, I know that I need to be getting more followers,

but I can't keep doing this unless I can be my real, authentic self, okay?

Can you film this, please?

- Okay. But remember this is live.

- If you want to look like this, then that's fine, that's okay.

But you need to know that I definitely didn't just wake up like this.

This? This isn't even my real hair.

See? It's just an extension. (laughing) and these?

These aren't even my real eyelashes. They're not me.

And all of this weird, shiny stuff on my face that makes my nose look super pointy

and my chin look awkwardly tiny,

it's all an optical illusion. It's just some shine. (laughing)

mm, gosh. (chuckling) this is so embarrassing.

- What do you mean? You have like a billion views.

- Everybody loves a meltdown. (chuckling)

- "thank goodness for some honesty on here.

This girl deserves a medal. Glad someone finally said what needed to be said."

most of these comments are about how awesome you are.

- What do you think?

- Total meltdown. - Heather! - Ah, holly!

- That is so rude! - You're rude!

- Can you be at least sensitive for a little bit? - No! I cannot!

- Oh, come on! - Ah, fine.

(sighing) look, everyone is always saying how amazing you are,

but to me you're just, you know, holly.

And yeah, sure, whatever, you're like, amazing, you know?

(holly chuckling) but, um... This?

This is the coolest you've ever been.

- Hello! - Mm. Hello. Mom!

What are you doing here?

- Nate asked me to make a special delivery. Hot off the presses.

- He published my article? He did, didn't he?!

This'd be a really mean trick if he didn't.

- Well, have a look at the front page. - The front page?

- Below the fold, but I'm not gonna hold that against you.

- Oh! (heather): Holly! - Uh...

- Are you embarrassed? - No, no, why would I be embarrassed?

- 'cause the only job I'm good for is handing out flyers in a silly costume?

- Hey, to be honest, when you told me there wasn't an interview,

I half-expected that to be the case.

But... You did the job. I'm proud of you.

- And this, this is really funny.

I mean, I had no idea you had such a way with words.

- Yeah, yeah, um, these are my words.

- And your parents are not the only ones who are proud of you.

A little bird told me that the paper wants to hire you as a junior reporter.

- What?! - They want me to write more?

- You had nate in stitches. He said he needs that youthful pov.

- You see? That just goes to show that hard work, it does pay off.

Girls? 'cause yesterday, you were a giant baby, and today you're a journalist.

- And it's all because of that beautiful article. (heather): Boom!

- I'm so proud of you. (holly): See what I mean?

"beautiful" can mean so many different things,

so we should probably stop trying to live up to it.

Now, that would be beautiful.

♪ take that dirt and brush it off ♪

♪ time to prove 'em wrong ♪

♪ like you know you should... ♪

♪ the world needs you to start anew ♪

♪ like you know you could ♪

♪ yeah we clean up good... ♪