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CHEERING AND APPLAUSE
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Hello, and welcome to
Modern Life is Goodish.
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My name is Dave Gorman.
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My laptop may be loaded up with
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hundreds of slides
to share with you tonight,
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but I want to start with something
from the analogue world instead.
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You see, we're living in
an increasingly digital world,
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and I think sometimes,
it's worth pausing to ask if,
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maybe, the real world
might be better.
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To that end, I want to share
with you one of the most
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remarkable things I have ever seen.
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In my line of work, I get to do
shows with all sorts of people,
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and I was on a bill
recently with an act -
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an elderly Hungarian man
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who didn't speak a word of English.
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But he didn't need to.
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He had the audience
in the palm of his hand.
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What he did, ladies and gentlemen,
was truly amazing.
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Let me just set the scene -
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he had a length of rope,
ladies and gentlemen.
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He showed everyone
that he had a length of rope,
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and then, he flicked it into
his hand to make a loop.
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He put the loop - it was
one of the most amazing things
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I've ever seen in all my days,
he really is.
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He put the loop in his hand,
he clicked his fingers,
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and produced a pair of scissors,
ladies and gentlemen.
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It was one of the most
amazing things I've ever seen
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in all my days, it truly was.
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He then cut the rope in two.
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He then clicked his fingers
again for no reason,
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cos he then just put
those in his back pocket.
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He made a big show of
the fact that it was now
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two different bits of rope,
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and he tied the two bits of rope
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together, into a knot,
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like so, and then -
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and this was the most amazing
thing of it, it really was -
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he then held the
rope aloft and said...
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.."Tada."
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LAUGHTER
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He was shit!
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Can you imagine someone
having the balls to do that
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in front of an audience
and think they'd get away with it?
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That is amazing, isn't it?
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And, in answer to
my earlier question,
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there is an example where
the real world was worse than
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the digital effects
would've been. True!
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The weird thing is, he's not even
the worst magic act I've ever seen.
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The worst magic act I've ever seen
was a husband-and-wife Christian act
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called something like
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Johnny Jones and The Amazing Grace.
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Now, don't misunderstand me,
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I'm not saying they were rubbish
because they were Christians.
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I am an atheist,
but I'm not a militant one.
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I want my son to understand
other people have different views
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of the world, and that's all fine.
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And so, in our house, we do a lot
of "what some people think is"
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and "well, according to the Bible,"
and so on.
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I'm very much a "Do unto others as
you would have them do unto you"
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sort of a chap - in fact,
I'd probably follow a religion
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if it had that sort of thing
in its good book.
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LAUGHTER
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Now, I mention that
they were Christians
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because it is an unavoidable detail.
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This performance wasn't in a
theatre, it was in a church hall
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with all the cleaning equipment
stacked up in one corner,
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a trestle table loaded up
with a tea urn and
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jugs of weak squash in the other,
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and an audience made up
largely of children
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and their attendant grown-ups.
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Now, the act involved
Johnny telling the story
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of Jesus feeding the 5,000
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while recreating the miracle
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of the feeding of the 5,000.
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And, rubbish as it was,
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the weird thing is that
he actually did end up
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performing a real miracle.
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I think they intended to have
a set-up a bit like this.
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Now, with a table and basket
set up like so,
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a magician can produce a seemingly
endless supply of bread and fish.
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Now obviously, that is not
a normal table, is it?
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That's a special table.
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That's a special table that allows
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an assistant to hide out of view.
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LAUGHTER
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Now I know how this works,
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because I've got four friends
who are magicians -
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actually, technically, it's five.
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One of them's identical twins,
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but they don't want me
to tell you that.
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I can tell you
that is done with mirrors.
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There's a mirror there,
and another mirror there.
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Now, there was something missing.
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In fact, actually, technically,
there were two things missing.
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The mirrors.
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Everyone in the room
could see the Amazing Grace
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hiding under the table,
being not very amazing at all.
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She was just hiding under the table,
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passing bread and fish up
through a hole in the table,
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her husband, there,
just stood by her,
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both of them pretending
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that it wasn't happening.
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It was excruciating!
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All of the grown-ups -
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conditioned by adulthood
into a state of politeness -
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sat shuffling in their seats,
not sure where to look.
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I might have been imagining this,
but I swear,
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even Henry Hoover looked away.
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At one point, I actually made
direct eye contact with Grace.
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She went...
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LAUGHTER
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Lest I spoil it for the children.
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Of course, the children,
they haven't yet been conditioned
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into a state of politeness,
have they?
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So, they're all there, just going,
"What's happening, Daddy?"
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"Why's that lady under the table?"
And so on.
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On the way home, the GorBoy
was full of questions.
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"Is that what really happened,
Daddy?"
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And so, obviously, I told him the
story of the feeding of the 5,000
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as it should be told.
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And it was only after he was in bed
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that night that I realised
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that, because I had been
correcting their incompetence,
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I had forgotten to add
all my usual codicils of,
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"What some people believe,"
and so on.
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And so, my son went to bed thinking
that I sincerely believed in
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this tale as a historical fact.
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And that's what I mean when I say
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Johnny Jones and the Amazing Grace
had performed an actual,
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bleeding miracle,
ladies and gentlemen.
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A week later, we went back,
we saw the same act's
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ill-fated attempt at
Houdini's water tank escape.
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Johnny was hospitalised,
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and I ended up explaining
how Moses parted the Red Sea.
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LAUGHTER
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Now, I'll tell you this - I love
making this show, I really do.
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But making it doesn't half mess
with my internet search history.
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I'll give an example, right?
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The other day, I was Search-Wising
for something, and I...
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LAUGHTER
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What?
Are you not Search-Wise people?
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This more of a Google crowd?
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Oh, you want to get on
Search-Wise!
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Search-Wise is brilliant.
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I've been using Search-Wise ever
since I saw little Bobby Brazier
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using it on EastEnders.
Eh? There he is.
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Little Bobby Brazier,
tip-tapping away.
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He was trying to look up
a car called "Graham"
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that I think he thought
might have been related to him,
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it was something like that.
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The important thing is that
his search engine of choice was,
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ladies and gentlemen,
Search-Wise.
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And, yeah, I was right,
it was a car called Graham.
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He wasn't sure if it was a real car,
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he thought it might have
been his foster car.
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It was something like that.
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Typical EastEnders.
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By the way, did you notice
how bony his fingers were?
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For a young man, they were
surprisingly bony, weren't they?
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Look what I mean, you see?
Look at that!
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I'm kidding, of course.
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That is obviously
Dot Cotton, isn't it?
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And when she wants to find
something on the internet,
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what search engine does
Dorothy.co.tton use?
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Search-Wise! Course she does.
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And don't go thinking that this
only exists in the cosy confines
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of the BBC or EastEnders.
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The Bill was on ITV, wasn't it?
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Their chosen search engine?
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Search-Wise!
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As you can see, that was in
the days before they used
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the magnifying glass logo,
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that was back when they had
Hooty the Search-Wise owl.
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Of course, before that,
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they had the all-seeing eye
of the Illuminati.
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LAUGHTER
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I remember.
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That was the version of Search-Wise
that Billie Piper used to use,
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isn't it? Yeah? There she is.
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Oh, Billie!
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Billie, you need to get
an office chair, love.
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Your posture's terrible.
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You'll put yourself in traction,
if you sit there like that,
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you'll need to seek medical help
if you're not careful.
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I do wonder what
she was looking for?
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Yeah, knew it. Knew it. Knew it.
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Ladies and gentlemen, I will explain
what's really going on here
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after the break.
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CHEERING AND APPLAUSE
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CHEERING AND APPLAUSE
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Welcome back to
Modern Life is Goodish,
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ladies and gentlemen,
where, before the break,
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we were discussing the use of
the search engine Search-Wise
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in various TV shows.
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And, if you haven't guessed already,
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Search-Wise is a fake search engine
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made for TV shows to use
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when they don't want to use Google.
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It's not the only one,
there are loads of them out there.
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You've got FinderSpyder
in Breaking Bad,
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you've got Bing in...
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LAUGHTER
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It's not, is it?
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LAUGHTER CONTINUES
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Oh, apparently that one's real.
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Anyway, the thing about
all of these is that,
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even in the most compelling drama,
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the moment one of these crops up,
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it suddenly feels unrealistic to me.
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And I don't know why
they don't just use Google.
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So I tried to find out.
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Do you know how I tried to find out?
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LAUGHTER
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I googled it!
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Google themselves have got
a Brand Resource Center,
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and this seems to be the relevant
section, so far as I can see.
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"With so many people using Google
products in their daily lives,
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"we know that film-makers,
television producers,
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"and creatives of all types
want to incorporate
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"a bit of Google into their projects
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"to make them more
realistic and relatable."
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Which suggests to me that they agree
with me when I say that seeing
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someone using Search Berzerk in
the American drama Switched At Birth
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makes it feel a bit unrealistic.
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When you get into their guidelines,
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it's basically just that
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they want you to be
positive about Google.
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They have a list of dos and don'ts.
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"Don't show our products
in a negative light."
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For example, don't show
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"bank robbers using Google Maps
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"to find the location
of their next target".
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You mustn't do that,
because that would never happen.
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They make it very clear that they
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won't approve any submission
requests that involve
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"drugs, adult or explicit content,
violence, illegal activities,
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"armed weapons or hate speech" -
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and in many ways, I think that's
completely reasonable, isn't it?
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I mean, I used Google recently.
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I used it to search for
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"best place to buy cocaine."
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LAUGHTER
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And when you do that,
as I'm sure you all know,
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what happens is a big red alert
pops up saying that
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"this search is forbidden,"
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and that they have alerted
local law enforcement authorities
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as a result, doesn't it?
That's what happens, isn't it?
248
00:11:10,200 --> 00:11:12,080
LAUGHTER
249
00:11:12,120 --> 00:11:13,840
No!
250
00:11:13,880 --> 00:11:17,480
In less than a second,
their algorithm returned...
251
00:11:17,520 --> 00:11:20,240
..this not unhelpful response.
252
00:11:20,280 --> 00:11:22,520
And the same thing was true
when I searched for
253
00:11:22,560 --> 00:11:25,440
"how to buy semi-automatic rifle"
254
00:11:25,480 --> 00:11:27,400
and "best free porn site".
255
00:11:28,440 --> 00:11:32,240
Now, I should point out that
SafeSearch was off at this point.
256
00:11:32,280 --> 00:11:34,920
I genuinely didn't really know
what SafeSearch was
257
00:11:34,960 --> 00:11:36,320
until I looked into all this.
258
00:11:36,360 --> 00:11:39,880
I'd always thought that SafeSearch
was a feature that Google provided
259
00:11:39,920 --> 00:11:43,760
so that bank robbers could search
for their next safe to crack.
260
00:11:43,800 --> 00:11:45,520
Apparently not.
261
00:11:45,560 --> 00:11:47,920
Now look, Google didn't create
any of the content
262
00:11:47,960 --> 00:11:49,160
it's showing you there.
263
00:11:49,200 --> 00:11:52,040
If you don't like the fact that
someone's opened a strip club
264
00:11:52,080 --> 00:11:56,040
on your street, don't take it out on
a sat nav for knowing where it is.
265
00:11:56,080 --> 00:11:58,160
That's all Google is.
266
00:11:58,200 --> 00:12:01,120
I should also point out that
I understand and completely accept
267
00:12:01,160 --> 00:12:03,560
that Google do not want you
to find these things -
268
00:12:03,600 --> 00:12:06,160
and for what it's worth,
neither do I.
269
00:12:06,200 --> 00:12:08,600
I don't want you to take cocaine
or get a semi,
270
00:12:08,640 --> 00:12:10,080
or get a semi.
271
00:12:10,120 --> 00:12:13,640
LAUGHTER
That is not what either of us want.
272
00:12:13,680 --> 00:12:17,080
But I do think it's a bit rich
of Google to tell people
273
00:12:17,120 --> 00:12:20,480
who make up stories for a living
that they aren't allowed to have
274
00:12:20,520 --> 00:12:23,080
their pretend-bad people use Google
275
00:12:23,120 --> 00:12:26,760
in ways that we all know
real-life bad people can...
276
00:12:26,800 --> 00:12:28,920
..and probably do.
277
00:12:28,960 --> 00:12:30,480
For all I know,
there might be something in
278
00:12:30,520 --> 00:12:31,520
the terms and conditions.
279
00:12:31,560 --> 00:12:33,320
Maybe when we all first used Google,
280
00:12:33,360 --> 00:12:34,840
we clicked on something to say
281
00:12:34,880 --> 00:12:37,160
that we wouldn't use it
to find these things.
282
00:12:37,200 --> 00:12:39,720
That doesn't really change
my point of view, because
283
00:12:39,760 --> 00:12:42,760
do you know what bank robbers
don't really give a shit about?
284
00:12:42,800 --> 00:12:44,280
LAUGHTER
285
00:12:44,320 --> 00:12:46,920
Rules.
LAUGHTER CONTINUES
286
00:12:46,960 --> 00:12:48,080
Here's a weird thing.
287
00:12:48,120 --> 00:12:50,520
Do you remember earlier
when I said...
288
00:12:50,560 --> 00:12:52,720
I googled it?
289
00:12:52,760 --> 00:12:54,960
Well, Google don't
want you to say that.
290
00:12:55,000 --> 00:12:56,320
It's in their rules, look.
291
00:12:56,360 --> 00:12:57,960
"Can you google that for me?"
292
00:12:58,000 --> 00:13:00,000
Very much in the Don't Do This list.
293
00:13:00,040 --> 00:13:02,160
Instead, you have to say,
294
00:13:02,200 --> 00:13:05,080
"Can you look that up on Google
for me?"
295
00:13:05,120 --> 00:13:07,880
Essentially, what this
comes down to is them saying
296
00:13:07,920 --> 00:13:12,080
their product names
should never be used as verbs.
297
00:13:12,120 --> 00:13:15,720
Luckily, there is no specific
guidance on adverbs.
298
00:13:15,760 --> 00:13:17,920
So I think I'm OK when I say,
299
00:13:17,960 --> 00:13:20,120
"He searched googlishly".
300
00:13:22,200 --> 00:13:24,920
As I understand it,
the reason for this is they don't
301
00:13:24,960 --> 00:13:28,480
want to happen to Google
what happened to Hoover.
302
00:13:28,520 --> 00:13:30,880
Earlier on,
I mentioned Henry Hoover,
303
00:13:30,920 --> 00:13:33,840
and you were all instantly
picturing this.
304
00:13:33,880 --> 00:13:37,320
Everyone in Britain knows
that that's a Henry Hoover.
305
00:13:37,360 --> 00:13:39,680
But that isn't made by Hoover.
306
00:13:39,720 --> 00:13:42,400
That is made by
a company called Numatic -
307
00:13:42,440 --> 00:13:45,600
who are not now, and never
have been, owned by Hoover.
308
00:13:45,640 --> 00:13:48,840
They haven't called it
a Henry Hoover - we have.
309
00:13:48,880 --> 00:13:50,960
And I can see that
that must be a bit galling
310
00:13:51,000 --> 00:13:52,600
for the people at Hoover.
311
00:13:52,640 --> 00:13:55,240
When Hoover spend money
to advertise Hoovers,
312
00:13:55,280 --> 00:13:57,320
all they're really
doing is advertising
313
00:13:57,360 --> 00:13:59,760
the concept of hoovering.
314
00:13:59,800 --> 00:14:01,600
You can say,
"I've got a new hoover."
315
00:14:01,640 --> 00:14:02,880
"Really, which one?"
316
00:14:02,920 --> 00:14:05,680
"Dyson."
LAUGHTER
317
00:14:05,720 --> 00:14:09,000
Because we're all used to that,
when it comes to the word "hoover",
318
00:14:09,040 --> 00:14:10,960
it doesn't even sound
that weird to us -
319
00:14:11,000 --> 00:14:14,360
but if you apply it to other brands,
it sounds utterly bizarre.
320
00:14:14,400 --> 00:14:16,600
"Ooh, I see our Keith's
got a new Rolls-Royce."
321
00:14:16,640 --> 00:14:17,880
"Really, what sort?"
322
00:14:17,920 --> 00:14:19,120
"Ford Fiesta."
323
00:14:19,160 --> 00:14:21,480
LAUGHTER
324
00:14:21,520 --> 00:14:24,760
"Oh, really excited! I've got
the new Taylor Swift album!"
325
00:14:24,800 --> 00:14:28,240
"Which one?"
"Best of the Cheeky Girls."
326
00:14:28,280 --> 00:14:31,280
I can see that Google
don't want the same fate
327
00:14:31,320 --> 00:14:33,760
to befall the word "Google".
328
00:14:33,800 --> 00:14:36,080
But, no matter how much
they want it,
329
00:14:36,120 --> 00:14:39,520
they're not actually in charge
of how language is used.
330
00:14:39,560 --> 00:14:41,440
Dictionaries aren't rule books
331
00:14:41,480 --> 00:14:43,680
telling you how
words should be used.
332
00:14:43,720 --> 00:14:48,080
Dictionaries are really just showing
you how the language is spoken.
333
00:14:48,120 --> 00:14:50,680
And if you look "Google" up
in Chambers Dictionary,
334
00:14:50,720 --> 00:14:55,080
for example, it says,
quite clearly, that google means
335
00:14:55,120 --> 00:14:57,760
"To attempt to find out about
someone or something
336
00:14:57,800 --> 00:15:01,480
"by entering their name into
an internet search engine."
337
00:15:01,520 --> 00:15:03,440
Not into the search engine Google,
338
00:15:03,480 --> 00:15:06,000
into "an internet search engine".
339
00:15:06,040 --> 00:15:09,160
People are literally
"googling" on Bing.
340
00:15:09,200 --> 00:15:10,880
LAUGHTER
341
00:15:10,920 --> 00:15:13,120
And, no matter what they put
on their website,
342
00:15:13,160 --> 00:15:16,760
I'm not sure Google can put
that genie back in the bottle.
343
00:15:16,800 --> 00:15:19,920
And I genuinely can't see
any reason why Google should be
344
00:15:19,960 --> 00:15:23,160
afforded more protection
than any other brand.
345
00:15:23,200 --> 00:15:24,680
And yet I think they are.
346
00:15:24,720 --> 00:15:27,640
I'll show you what I mean, right?
Let's go back to EastEnders, OK?
347
00:15:27,680 --> 00:15:29,960
In this scene,
there's been a car crash.
348
00:15:30,000 --> 00:15:32,320
Mel is dazed and confused,
349
00:15:32,360 --> 00:15:34,920
and wandering back into the road.
350
00:15:34,960 --> 00:15:36,920
But what's this,
ladies and gentlemen,
351
00:15:36,960 --> 00:15:38,880
emerging through the smoke?
352
00:15:38,920 --> 00:15:42,800
If you're of a nervous disposition,
please do look away now -
353
00:15:42,840 --> 00:15:45,360
especially if you're
the sort of person who's upset
354
00:15:45,400 --> 00:15:47,280
by low-level CGI effects.
355
00:15:47,320 --> 00:15:49,080
LAUGHTER
356
00:15:49,120 --> 00:15:50,960
Very upsetting, isn't it?
357
00:15:51,000 --> 00:15:53,400
Well, let's rewind
to the moment of impact.
358
00:15:55,400 --> 00:15:56,880
LAUGHTER
359
00:15:56,920 --> 00:16:00,080
What's that emerging through
the smoke, ladies and gentlemen?
360
00:16:00,120 --> 00:16:02,800
That Mercedes logo
could not be any clearer!
361
00:16:02,840 --> 00:16:05,440
How have EastEnders
got away with this?
362
00:16:05,480 --> 00:16:07,160
I think I know how they've done it.
363
00:16:07,200 --> 00:16:08,880
Very clever lot over at EastEnders.
364
00:16:08,920 --> 00:16:11,040
I think what they've done
with that logo
365
00:16:11,080 --> 00:16:13,520
is they've rotated it 120 degrees.
366
00:16:13,560 --> 00:16:14,880
LAUGHTER
367
00:16:14,920 --> 00:16:16,600
They know what they're doing.
368
00:16:16,640 --> 00:16:19,520
No. I think one of two things
must have happened here.
369
00:16:19,560 --> 00:16:22,320
Number one - the people
from EastEnders have contacted
370
00:16:22,360 --> 00:16:23,400
Mercedes Benz and said,
371
00:16:23,440 --> 00:16:25,280
"Are you all right
if we show your lorry?"
372
00:16:25,320 --> 00:16:27,600
And Mercedes have gone,
"What, killing someone?
373
00:16:27,640 --> 00:16:29,520
"Yeah, sure.
LAUGHTER
374
00:16:29,560 --> 00:16:31,600
"Go for it, no trouble,
absolutely fine."
375
00:16:31,640 --> 00:16:34,120
Or, two, they haven't
asked Mercedes,
376
00:16:34,160 --> 00:16:35,600
and nobody gives a damn,
377
00:16:35,640 --> 00:16:38,120
because we live in a world full
of grown-ups who understand that
378
00:16:38,160 --> 00:16:39,520
lorries do sometimes kill people,
379
00:16:39,560 --> 00:16:41,200
and not everyone follows
the rules of the road,
380
00:16:41,240 --> 00:16:42,880
and it doesn't matter
what lorry they're driving,
381
00:16:42,920 --> 00:16:44,920
and if we all think
that's absolutely fair enough,
382
00:16:44,960 --> 00:16:47,160
and that a company like Mercedes
should be all right with it,
383
00:16:47,200 --> 00:16:50,320
then why on Earth don't we all think
the same thing should be true
384
00:16:50,360 --> 00:16:51,800
for bloody Google?
385
00:16:51,840 --> 00:16:54,120
And if I get a bit worked up
about this, it's because
386
00:16:54,160 --> 00:16:57,120
we're often bumping into things
on this show where lawyers
387
00:16:57,160 --> 00:17:00,080
are telling me what
I can or cannot show you, OK?
388
00:17:00,120 --> 00:17:01,840
I'll give you an example.
389
00:17:01,880 --> 00:17:03,920
I bought a poster recently.
390
00:17:03,960 --> 00:17:05,520
An unframed poster.
391
00:17:05,560 --> 00:17:07,240
Now, when the poster arrived,
392
00:17:07,280 --> 00:17:10,760
I thought the way in which it
had been packaged and sent to me
393
00:17:10,800 --> 00:17:12,240
was a bit odd.
394
00:17:12,280 --> 00:17:14,120
And I thought,
maybe it would be a good source
395
00:17:14,160 --> 00:17:15,520
of material for the show.
396
00:17:15,560 --> 00:17:18,240
But our lawyers say I'm not allowed
to show you the poster
397
00:17:18,280 --> 00:17:19,680
because an artist designed it,
398
00:17:19,720 --> 00:17:22,200
and they own the copyright
on the artwork.
399
00:17:22,240 --> 00:17:24,440
Now I'm fully onboard
with the idea of artists
400
00:17:24,480 --> 00:17:26,040
making a living from their art,
401
00:17:26,080 --> 00:17:28,800
but I also think the way
in which this particular artist
402
00:17:28,840 --> 00:17:30,320
has monetised their art
403
00:17:30,360 --> 00:17:33,360
is by allowing a poster company
to reproduce it.
404
00:17:33,400 --> 00:17:35,400
And now that I've bought one,
405
00:17:35,440 --> 00:17:38,440
I think I also have bought
the right to tell a true story about
406
00:17:38,480 --> 00:17:41,240
my lived experience involving it.
407
00:17:41,280 --> 00:17:42,680
Now here's the thing.
408
00:17:42,720 --> 00:17:45,320
Most of us, if we were sending
a poster through the post,
409
00:17:45,360 --> 00:17:48,680
I think would use something
like that, wouldn't we?
410
00:17:48,720 --> 00:17:52,120
We'd use one of these, a tube -
because that makes for the most
411
00:17:52,160 --> 00:17:55,200
convenient parcel when you're
sending something like a poster.
412
00:17:55,240 --> 00:17:59,320
This poster was sent to me
in a very different way.
413
00:17:59,360 --> 00:18:03,200
I'll remind you,
it was an unframed poster.
414
00:18:03,240 --> 00:18:06,480
And it was sent...like this.
LAUGHTER
415
00:18:06,520 --> 00:18:09,040
My first thought was that maybe
it was coming from one of
416
00:18:09,080 --> 00:18:11,640
those people who write out
the big charity cheques.
417
00:18:13,120 --> 00:18:15,040
What they've actually done
is they've created
418
00:18:15,080 --> 00:18:16,520
their own improvised envelope.
419
00:18:16,560 --> 00:18:18,280
Now, we've recreated
it for you tonight,
420
00:18:18,320 --> 00:18:20,240
because we're not allowed
to show you the actual poster,
421
00:18:20,280 --> 00:18:21,600
so inside the brown paper...
422
00:18:22,680 --> 00:18:24,280
..they have got...
423
00:18:26,440 --> 00:18:29,640
..two enormous sheets of plastic.
424
00:18:29,680 --> 00:18:32,400
There's no markings on it to
tell me if it's recyclable or not.
425
00:18:32,440 --> 00:18:34,480
And, look, this is
particularly galling for me.
426
00:18:34,520 --> 00:18:37,800
I've genuinely been trying to
cut down on single-use plastic.
427
00:18:37,840 --> 00:18:41,080
In the last 18 months, I haven't
bought a single cleaning product
428
00:18:41,120 --> 00:18:43,760
that comes in a single-use
plastic container.
429
00:18:43,800 --> 00:18:45,760
Now, I'm not saying
that to virtue signal,
430
00:18:45,800 --> 00:18:48,000
and I'm aware that some of you
might think that's
431
00:18:48,040 --> 00:18:49,600
an utterly futile
gesture on my part,
432
00:18:49,640 --> 00:18:52,040
but I hope we can all appreciate
it's a bit infuriating
433
00:18:52,080 --> 00:18:54,920
to make that effort, and then,
in one simple purchase,
434
00:18:54,960 --> 00:18:56,960
unsuspectingly buy more plastic
435
00:18:57,000 --> 00:19:00,000
than you'll find in a
divorced dad's cutlery drawer.
436
00:19:00,040 --> 00:19:01,920
LAUGHTER
437
00:19:01,960 --> 00:19:03,640
Now, I'm not allowed
to show you the poster -
438
00:19:03,680 --> 00:19:06,000
the lawyers said I could show it
to the live audience,
439
00:19:06,040 --> 00:19:08,840
but then, we'd have
to pixelate it on TV.
440
00:19:08,880 --> 00:19:11,280
Then the producers said,
"No, you bloody can't.
441
00:19:11,320 --> 00:19:13,600
"Pixelating, in the edit,
costs thousands of pounds,
442
00:19:13,640 --> 00:19:15,560
"and we haven't got that
in our budget."
443
00:19:15,600 --> 00:19:17,480
So, we've reached a compromise.
444
00:19:17,520 --> 00:19:20,240
LAUGHTER
445
00:19:20,280 --> 00:19:21,960
Like that.
446
00:19:22,000 --> 00:19:23,960
Pretty good, isn't it? Is it good?
447
00:19:24,000 --> 00:19:26,640
APPLAUSE
It's not bad.
448
00:19:29,280 --> 00:19:31,400
I've just realised
I've made a fool of myself,
449
00:19:31,440 --> 00:19:33,280
it's that way round.
450
00:19:33,320 --> 00:19:36,080
Not that it matters, we ended up
replacing most of the material
451
00:19:36,120 --> 00:19:39,000
with stuff about Google
helping you buy guns and drugs.
452
00:19:39,040 --> 00:19:40,920
LAUGHTER
LOUD ELECTRICAL BUZZ
453
00:19:40,960 --> 00:19:42,000
Whoa.
454
00:19:43,280 --> 00:19:45,760
Google are more powerful
than I thought.
455
00:19:45,800 --> 00:19:47,840
LAUGHTER AND APPLAUSE
456
00:19:47,880 --> 00:19:51,280
Let's googlishly see if we can
fix this during the break.
457
00:19:51,320 --> 00:19:52,600
I'll see you in a mo.
458
00:19:52,640 --> 00:19:54,720
CHEERING AND APPLAUSE
459
00:20:01,920 --> 00:20:04,400
Welcome back to
Modern Life is Goodish!
460
00:20:04,440 --> 00:20:07,600
Now, I don't know about you,
but I find, as I'm getting older,
461
00:20:07,640 --> 00:20:10,640
I'm increasingly
struggling with change.
462
00:20:10,680 --> 00:20:13,880
Who else sees a story like this,
with this headline,
463
00:20:13,920 --> 00:20:15,440
and has the first thought
464
00:20:15,480 --> 00:20:18,840
that that is a story
about three women?
465
00:20:18,880 --> 00:20:21,720
My brain sees that, and
the first thought is that
466
00:20:21,760 --> 00:20:23,160
it's a story about that woman
467
00:20:23,200 --> 00:20:25,720
having a very real friendship
with that woman,
468
00:20:25,760 --> 00:20:28,160
while that woman fishes around
469
00:20:28,200 --> 00:20:29,640
for backstage Strictly goss.
470
00:20:29,680 --> 00:20:31,280
Now, I'm not making
a political point,
471
00:20:31,320 --> 00:20:33,280
I'm not being all "not-my-queen".
472
00:20:33,320 --> 00:20:36,120
This is really more about words
than anything else for me.
473
00:20:36,160 --> 00:20:39,520
For more than 50 years,
I knew that the word "Queen"
474
00:20:39,560 --> 00:20:41,560
defined that person.
475
00:20:41,600 --> 00:20:45,040
50 years is a long time for
something to be true in your brain,
476
00:20:45,080 --> 00:20:47,960
and it's hard to rewire the brain
to know that
477
00:20:48,000 --> 00:20:50,640
it means something else now.
478
00:20:50,680 --> 00:20:52,240
I can see that, for some people,
479
00:20:52,280 --> 00:20:55,000
these people inspire
emotional thoughts,
480
00:20:55,040 --> 00:20:58,160
and that is muddying the waters
of the point I'm trying to make.
481
00:20:58,200 --> 00:21:01,160
So, let's take the royal family out
of this and put it another way.
482
00:21:01,200 --> 00:21:05,400
It's sort of like when they recast
the lead part in a TV show,
483
00:21:05,440 --> 00:21:07,800
and everyone just
carries on as normal.
484
00:21:07,840 --> 00:21:09,120
LAUGHTER
485
00:21:09,160 --> 00:21:10,720
And I hate it when that happens.
486
00:21:10,760 --> 00:21:12,720
CHEERING AND APPLAUSE
487
00:21:21,520 --> 00:21:23,680
DAVE LAUGHS
488
00:21:30,080 --> 00:21:33,080
Now look, I'll give you
another example of change.
489
00:21:33,120 --> 00:21:35,120
Sometimes, I think it
creeps up on you.
490
00:21:35,160 --> 00:21:37,760
It feels like I woke up one day
and everything was different,
491
00:21:37,800 --> 00:21:39,640
and I just hadn't seen it coming.
492
00:21:39,680 --> 00:21:42,720
Who here remembers
when they first realised
493
00:21:42,760 --> 00:21:45,960
that Sainsbury's and Argos
are now friends with benefits?
494
00:21:48,840 --> 00:21:50,280
I didn't notice it happening,
495
00:21:50,320 --> 00:21:51,800
it always used to feel like
496
00:21:51,840 --> 00:21:53,880
there was an Argos
on every high street,
497
00:21:53,920 --> 00:21:56,120
and now all of the Argoses...
498
00:21:56,160 --> 00:21:58,120
Argoes?
499
00:21:58,160 --> 00:22:00,160
Argi?
500
00:22:00,200 --> 00:22:03,240
All of them, they seem
to be inside Sainsbury's.
501
00:22:03,280 --> 00:22:04,640
And it's not just those two.
502
00:22:04,680 --> 00:22:06,720
There are loads of other
shop-in-shops now.
503
00:22:06,760 --> 00:22:10,360
You also get Toys'R'Us
inside WHSmith's.
504
00:22:10,400 --> 00:22:13,920
Here they are announcing
30 new UK shop-in-shops.
505
00:22:13,960 --> 00:22:16,360
Shop-in-shops -
they just say it like we all know
506
00:22:16,400 --> 00:22:18,080
what a shop-in-shop is.
507
00:22:18,120 --> 00:22:20,880
Someone has clearly seen a gap
in the market there, haven't they?
508
00:22:20,920 --> 00:22:22,480
"Do you know what I've spotted?
509
00:22:22,520 --> 00:22:25,640
"A GAP in the Next,
that's what I've spotted."
510
00:22:25,680 --> 00:22:28,440
Because that is where
you'll find GAP these days.
511
00:22:28,480 --> 00:22:32,680
"In 2022, we opened our first
shop-in-shop within Next
512
00:22:32,720 --> 00:22:34,520
"on London's Oxford Street,
513
00:22:34,560 --> 00:22:38,320
"now our flagship GAP UK store."
514
00:22:38,360 --> 00:22:42,320
Can I point out that, if your shop
is inside somebody else's shop,
515
00:22:42,360 --> 00:22:45,760
the word "flagship" is a bit strong?
516
00:22:45,800 --> 00:22:48,120
That is a flag-lifeboat at best.
517
00:22:49,280 --> 00:22:55,280
Surely, the offering from GAP
and Next is quite similar, isn't it?
518
00:22:55,320 --> 00:22:56,840
Putting a GAP inside a Next
519
00:22:56,880 --> 00:23:00,400
is like putting
a Caffe Nero inside a Costa.
520
00:23:00,440 --> 00:23:03,760
For people who like their
cardboard cups a bit bluer.
521
00:23:03,800 --> 00:23:05,600
It's like buying an Ant and Dec,
522
00:23:05,640 --> 00:23:07,840
and getting a free
Stephen Mulhern, as well.
523
00:23:07,880 --> 00:23:10,560
LAUGHTER
It's just weird, isn't it?
524
00:23:10,600 --> 00:23:13,360
This is another change
that seems to have snuck up on us.
525
00:23:13,400 --> 00:23:16,160
Have you noticed these things
springing up around?
526
00:23:16,200 --> 00:23:20,400
These are little pods you can rent
by the hour to have meetings in.
527
00:23:20,440 --> 00:23:23,400
I've been touring, and these were
in motorway service stations
528
00:23:23,440 --> 00:23:25,680
up and down the land,
ladies and gentlemen,
529
00:23:25,720 --> 00:23:29,320
and I cannot understand quite how
the world has come to this.
530
00:23:29,360 --> 00:23:30,760
Actually, I sort of can,
531
00:23:30,800 --> 00:23:33,360
because I think this is one of
those things where the reality
532
00:23:33,400 --> 00:23:35,480
is much worse than the idea.
533
00:23:35,520 --> 00:23:39,000
When I first heard about these
things, they seemed quite cool.
534
00:23:39,040 --> 00:23:42,680
I first heard about them
on a TV show called Click.
535
00:23:42,720 --> 00:23:44,360
Hey, welcome to Click.
536
00:23:44,400 --> 00:23:46,000
Welcome to my new office.
537
00:23:46,040 --> 00:23:48,360
It's a bit small,
but it does have one advantage -
538
00:23:48,400 --> 00:23:51,240
and that's that it can
be absolutely anywhere.
539
00:23:51,280 --> 00:23:54,280
Oh, Doctor Who's not
what it used to be, is it?
540
00:23:54,320 --> 00:23:56,040
LAUGHTER
541
00:23:56,080 --> 00:23:59,560
But the thing about the phrase,
"It could be absolutely anywhere"
542
00:23:59,600 --> 00:24:03,240
is that it conjures up all manner
of places in the mind's eye,
543
00:24:03,280 --> 00:24:06,160
and none of those places
are next to the bins.
544
00:24:07,960 --> 00:24:09,040
You see what I mean?
545
00:24:09,080 --> 00:24:12,440
When it's described with that
kind of peppy, perky enthusiasm,
546
00:24:12,480 --> 00:24:15,040
it sounds like quite a good idea.
547
00:24:15,080 --> 00:24:17,640
It could be placed in the middle
of an open-plan office.
548
00:24:17,680 --> 00:24:19,520
Yeah, it could be, couldn't it?
Open-plan office,
549
00:24:19,560 --> 00:24:21,320
little breakout space for you,
it could be, couldn't it?
550
00:24:21,360 --> 00:24:23,480
Or a public place like
a coffee shop.
551
00:24:23,520 --> 00:24:26,480
Yeah, or a coffee shop, yeah,
that'd make sense, wouldn't it?
552
00:24:26,520 --> 00:24:29,320
And in many ways, a motorway
service station is a bit like
553
00:24:29,360 --> 00:24:31,360
a coffee shop, isn't it?
554
00:24:31,400 --> 00:24:34,560
Especially the bit of the service
station that is a coffee shop.
555
00:24:36,120 --> 00:24:38,720
But it is nobody's chosen
coffee shop, is it?
556
00:24:38,760 --> 00:24:41,920
Nobody has ever said, "Oh, we must
meet for a coffee sometime."
557
00:24:41,960 --> 00:24:43,160
"Ooh, whereabouts?"
558
00:24:43,200 --> 00:24:46,880
"I know a lovely little place
just off Junction 12 of the M1."
559
00:24:46,920 --> 00:24:49,600
I sometimes walk to a local
coffee place with my laptop
560
00:24:49,640 --> 00:24:52,120
and do a little work
for a change of scene.
561
00:24:52,160 --> 00:24:54,680
Nobody walks to these
coffee shops, do they?
562
00:24:54,720 --> 00:24:56,760
You need a car to get to them.
563
00:24:56,800 --> 00:25:00,120
Is it just me, or are the people
least likely to rent a private
564
00:25:00,160 --> 00:25:02,800
glass-and-metal box for an hour
in order to make a phone call
565
00:25:02,840 --> 00:25:05,000
the people who've just
turned up in their own pigging
566
00:25:05,040 --> 00:25:06,840
glass-and-metal box?
567
00:25:06,880 --> 00:25:09,760
I'm here for meetings,
catch-ups, video calls,
568
00:25:09,800 --> 00:25:11,400
phone calls, learning, studying,
569
00:25:11,440 --> 00:25:14,320
reading, or just some
peace and quiet.
570
00:25:14,360 --> 00:25:16,600
Lovely idea. But d'y'know what?
571
00:25:16,640 --> 00:25:19,920
I have, on occasion, sat in the
corner of a motorway service station
572
00:25:19,960 --> 00:25:21,200
and read a book.
573
00:25:21,240 --> 00:25:24,120
Nobody paid me
a blind bit of notice.
574
00:25:24,160 --> 00:25:27,160
I'm not sure I would feel
quite so anonymous
575
00:25:27,200 --> 00:25:30,040
sitting inside one of those.
LAUGHTER
576
00:25:30,080 --> 00:25:33,480
That is essentially
a human display case.
577
00:25:34,800 --> 00:25:38,000
I think they've misread
the British psyche here.
578
00:25:38,040 --> 00:25:40,800
Anyone sitting in of these
is going to look like that boy
579
00:25:40,840 --> 00:25:44,360
who got stuck in the arcade
claw machine that time.
580
00:25:44,400 --> 00:25:45,800
Do you know the one I mean?
581
00:25:45,840 --> 00:25:47,680
That boy, yeah!
582
00:25:47,720 --> 00:25:50,040
I don't know much about this lad,
but I tell you what,
583
00:25:50,080 --> 00:25:51,320
I like his fashion sense.
584
00:25:51,360 --> 00:25:53,520
He's got it sorted, hasn't he?
585
00:25:53,560 --> 00:25:56,520
Incidentally, it was me
who blurred his face, by the way.
586
00:25:56,560 --> 00:26:00,640
He's a kid, he hasn't chosen
to be on telly, so I blurred it.
587
00:26:00,680 --> 00:26:02,280
Although, and this is quite fun,
588
00:26:02,320 --> 00:26:04,720
you know those apps you get
where you put a photo in,
589
00:26:04,760 --> 00:26:07,600
and you can age someone or change
their gender, or whatever?
590
00:26:07,640 --> 00:26:08,640
I've aged him.
591
00:26:08,680 --> 00:26:10,680
That way, I'm not
showing him as a child,
592
00:26:10,720 --> 00:26:11,920
I'm showing him as a grown-up.
593
00:26:11,960 --> 00:26:14,040
And I think he's a good-looking lad.
594
00:26:14,080 --> 00:26:16,480
LAUGHTER
Good-looking lad.
595
00:26:16,520 --> 00:26:18,400
Incidentally, I say "that boy,"
596
00:26:18,440 --> 00:26:21,320
but this has actually
happened loads of times.
597
00:26:21,360 --> 00:26:23,240
I mean, loads of times.
598
00:26:23,280 --> 00:26:24,720
Doesn't that make you think?
599
00:26:24,760 --> 00:26:28,360
How powerful is the arcade
claw machine lobby?
600
00:26:28,400 --> 00:26:31,560
If seven children had got trapped
in pretty much anything else,
601
00:26:31,600 --> 00:26:34,360
it would've been shut down
by now, wouldn't it?
602
00:26:34,400 --> 00:26:37,600
When people talk about the powerful
groups that control the world,
603
00:26:37,640 --> 00:26:40,160
it's normally the Illuminati,
604
00:26:40,200 --> 00:26:43,400
or the Fossil Fuel Lobby,
or big pharma.
605
00:26:43,440 --> 00:26:46,840
My theory is the people
who can make bad news go away
606
00:26:46,880 --> 00:26:49,160
must be the most powerful people -
607
00:26:49,200 --> 00:26:52,480
in which case, I think
the real power rests with
608
00:26:52,520 --> 00:26:55,160
the big arcade claw machine lobby.
609
00:26:55,200 --> 00:26:58,960
Them, and the
Industrial Astrology Complex.
610
00:26:59,000 --> 00:27:01,320
Those astrologers are
powerful, aren't they?
611
00:27:01,360 --> 00:27:02,440
I'll prove it, right?
612
00:27:02,480 --> 00:27:05,560
Do you remember when
NASA invented a new star sign?
613
00:27:07,280 --> 00:27:09,760
That's how powerful
the Astrology Lobby is.
614
00:27:09,800 --> 00:27:10,960
I'm not making this up.
615
00:27:11,000 --> 00:27:13,160
This did happen, and
you've all forgotten about it.
616
00:27:13,200 --> 00:27:15,400
Here it is in the Daily Express,
look at that.
617
00:27:15,440 --> 00:27:18,320
"What star sign am I?
NASA creates new sign.
618
00:27:18,360 --> 00:27:20,840
"What does that mean?"
I'll tell you what it means.
619
00:27:20,880 --> 00:27:22,920
It means the good people
at This Morning are asking
620
00:27:22,960 --> 00:27:25,120
the question,
"Has your star sign changed?"
621
00:27:25,160 --> 00:27:27,520
And not just the good people
at This Morning. Oh, no,
622
00:27:27,560 --> 00:27:30,400
Eamonn and Ruth were
asking it, as well.
623
00:27:30,440 --> 00:27:33,840
And this is for people born
between November the 29th
624
00:27:33,880 --> 00:27:36,400
and December the 17th,
so that's you.
625
00:27:36,440 --> 00:27:38,360
Ooh, that's Eamonn! Ah!
626
00:27:38,400 --> 00:27:39,720
So, you were Sagittarius.Good.
627
00:27:39,760 --> 00:27:41,360
Do you want to know
what you are now?
628
00:27:41,400 --> 00:27:43,440
Oh, I think we all know
what Eamonn is now.
629
00:27:43,480 --> 00:27:46,080
LAUGHTER
630
00:27:46,120 --> 00:27:47,600
Oh, fuckers.
631
00:27:48,720 --> 00:27:50,120
At least, I think that's
how you pronounce it.
632
00:27:50,160 --> 00:27:52,480
It's something like that -
Ophiuchus, something like that.
633
00:27:52,520 --> 00:27:54,800
Something like that,
I'm not quite sure.
634
00:27:54,840 --> 00:27:57,840
This was all over the press
at the time, ladies and gentlemen,
635
00:27:57,880 --> 00:28:00,680
but look how quickly the
astrologers leapt into action.
636
00:28:00,720 --> 00:28:01,960
Look at this. Story one.
637
00:28:02,000 --> 00:28:04,720
"What does the new Zodiac sign,
Ophiuchus, mean,
638
00:28:04,760 --> 00:28:06,440
"and what dates does it cover?"
639
00:28:06,480 --> 00:28:08,680
Published July 15th,
ladies and gentlemen.
640
00:28:08,720 --> 00:28:12,240
Story two - "No, your star sign
hasn't changed, here's why."
641
00:28:12,280 --> 00:28:15,240
July 16th!
LAUGHTER
642
00:28:15,280 --> 00:28:18,640
One day it took them
to wipe that story away.
643
00:28:18,680 --> 00:28:20,440
Now, with all these stories,
644
00:28:20,480 --> 00:28:23,920
both reporting it and retracting it,
I'm sure you can imagine
645
00:28:23,960 --> 00:28:26,720
that the bottom half
of the internet was wild.
646
00:28:26,760 --> 00:28:28,760
I'll tell you what,
ladies and gentlemen,
647
00:28:28,800 --> 00:28:30,880
I've read every single one
of these stories -
648
00:28:30,920 --> 00:28:33,840
and not just the stories,
I've read every single comment
649
00:28:33,880 --> 00:28:36,120
I could find beneath
these stories, as well.
650
00:28:36,160 --> 00:28:38,000
And I've taken my favourite of
those comments
651
00:28:38,040 --> 00:28:41,240
and turned them into
something that I like to call
652
00:28:41,280 --> 00:28:42,320
a Found Poem...
653
00:28:42,360 --> 00:28:44,520
CHEERING AND APPLAUSE
654
00:28:44,560 --> 00:28:49,440
..that I would like
to perform for you now.
655
00:28:49,480 --> 00:28:51,440
STRING QUARTET PLAYS
656
00:28:51,480 --> 00:28:54,560
"Everyone knows astrology
is rubbish.
657
00:28:54,600 --> 00:28:57,160
"Maybe it made sense in olden times
658
00:28:57,200 --> 00:29:00,240
"when science did not exist.
659
00:29:00,280 --> 00:29:02,720
"But this isn't the 1960s any more!
660
00:29:02,760 --> 00:29:05,720
LAUGHTER AND APPLAUSE
661
00:29:05,760 --> 00:29:09,520
"Having 13 star signs
would be ridiculous.
662
00:29:09,560 --> 00:29:11,720
"12 is the right number,
663
00:29:11,760 --> 00:29:15,600
"because 12 is the number
we do things in.
664
00:29:15,640 --> 00:29:19,000
"It's not a coincidence that
there are 12 months in a year,
665
00:29:19,040 --> 00:29:21,840
"and 12 hours on a clock.
666
00:29:21,880 --> 00:29:24,240
"There are 12 inches in a foot,
667
00:29:24,280 --> 00:29:26,920
"and we each have 12 fingers.
668
00:29:26,960 --> 00:29:29,160
LAUGHTER
669
00:29:29,200 --> 00:29:31,560
APPLAUSE
670
00:29:31,600 --> 00:29:34,520
"To those who wish
to poo-poo astrology
671
00:29:34,560 --> 00:29:39,160
"and claim that only astronomy
is a science, I say this.
672
00:29:39,200 --> 00:29:41,880
"All OLOGIES are science.
673
00:29:41,920 --> 00:29:44,840
"Onomies never are.
674
00:29:44,880 --> 00:29:46,800
"Ology, onomy.
675
00:29:46,840 --> 00:29:49,240
"Makes you think.
676
00:29:49,280 --> 00:29:50,920
"What about apology?
677
00:29:50,960 --> 00:29:53,800
LAUGHTER
678
00:29:53,840 --> 00:29:56,240
"Apology accepted.
679
00:29:56,280 --> 00:29:58,000
"Thank you!
680
00:30:00,040 --> 00:30:01,360
"Before marrying my wife,
681
00:30:01,400 --> 00:30:04,720
"I checked to see that
our star signs were compatible.
682
00:30:04,760 --> 00:30:06,160
"They were.
683
00:30:06,200 --> 00:30:09,360
"And we have been
happily married ever since.
684
00:30:09,400 --> 00:30:12,760
"If this new revelation means
that one or both of us
685
00:30:12,800 --> 00:30:14,320
"must change signs,
686
00:30:14,360 --> 00:30:18,800
"and, as a result, we are
no longer deemed compatible,
687
00:30:18,840 --> 00:30:21,000
"to whom should I send the bill?
688
00:30:21,040 --> 00:30:23,720
LAUGHTER
689
00:30:23,760 --> 00:30:25,920
"I don't think you need
to worry about that.
690
00:30:25,960 --> 00:30:27,760
"If you've been married a long time,
691
00:30:27,800 --> 00:30:31,040
"you have more than
proven your compatibility.
692
00:30:31,080 --> 00:30:34,440
"We have not been
married a long time.
693
00:30:34,480 --> 00:30:36,480
"It has been just eight weeks.
694
00:30:37,920 --> 00:30:41,160
"And yesterday,
she said I was annoying.
695
00:30:41,200 --> 00:30:43,440
LAUGHTER
696
00:30:44,480 --> 00:30:48,240
"If you ask me, NASA are just
trying to be controversial.
697
00:30:48,280 --> 00:30:51,600
"Anything to get themselves
back in the papers.
698
00:30:51,640 --> 00:30:52,880
"Think about it.
699
00:30:52,920 --> 00:30:56,840
"It's been more than 50 years
since NASA put a man on the moon,
700
00:30:56,880 --> 00:30:59,680
"and what have they done since?
701
00:30:59,720 --> 00:31:01,640
"Absolutely nothing.
702
00:31:03,480 --> 00:31:06,840
"We are all literally
made of dead stars,
703
00:31:06,880 --> 00:31:09,720
"so why wouldn't stars guide us?
704
00:31:09,760 --> 00:31:12,800
"Magnetics isn't really something
that science looks into.
705
00:31:12,840 --> 00:31:15,680
LAUGHTER
706
00:31:15,720 --> 00:31:18,120
"But we are all affected by it,
707
00:31:18,160 --> 00:31:20,200
"as we have iron in our blood.
708
00:31:22,800 --> 00:31:26,200
"I don't.
709
00:31:26,240 --> 00:31:27,880
"I'm a vegetarian.
710
00:31:27,920 --> 00:31:30,280
LAUGHTER AND APPLAUSE
711
00:31:31,800 --> 00:31:35,000
"Err, 12 fingers?!
712
00:31:35,040 --> 00:31:36,840
"I don't think so!
713
00:31:36,880 --> 00:31:39,720
"I knew someone
would pick me up on that.
714
00:31:40,920 --> 00:31:43,560
"Obviously, when I said 12 fingers,
715
00:31:43,600 --> 00:31:45,480
"I was including thumbs."
716
00:31:45,520 --> 00:31:48,400
LAUGHTER AND APPLAUSE
717
00:31:50,160 --> 00:31:53,840
The Billroth String Quartet,
ladies and gentlemen!
718
00:31:53,880 --> 00:31:55,320
I'll see you after the break.
719
00:32:05,680 --> 00:32:08,880
Welcome back to
Modern Life Is Goodish!
720
00:32:08,920 --> 00:32:11,840
Now, do you ever find that you
get yourself trapped in a game
721
00:32:11,880 --> 00:32:13,680
that you can't get out of?
722
00:32:13,720 --> 00:32:15,120
Not like that.
723
00:32:15,160 --> 00:32:17,320
No. Not the sort of thing I mean.
724
00:32:17,360 --> 00:32:19,520
You know those pods
I was talking about before?
725
00:32:19,560 --> 00:32:22,240
When I first saw them, I went
on a bit of a rant about them
726
00:32:22,280 --> 00:32:24,120
to a mate of mine called James.
727
00:32:24,160 --> 00:32:25,800
But James wasn't buying it.
728
00:32:25,840 --> 00:32:27,960
I told him how awful they seemed
to me, and he just went,
729
00:32:28,000 --> 00:32:29,560
"Oh, they sound quite good."
730
00:32:29,600 --> 00:32:32,080
I said, "To be fair, I thought that
when I first heard about them,
731
00:32:32,120 --> 00:32:34,080
"but the reality is
a lot worse than that.
732
00:32:34,120 --> 00:32:36,360
"They're sat there in car parks
and service stations,
733
00:32:36,400 --> 00:32:37,880
"and nobody's using them."
734
00:32:37,920 --> 00:32:40,640
At which point, James was like,
"Oh, Dave, you're being silly here.
735
00:32:40,680 --> 00:32:42,000
"People must be using them."
736
00:32:42,040 --> 00:32:43,440
I said, "I swear, they're not."
737
00:32:43,480 --> 00:32:45,920
He said, "If those pods
didn't have a single user,
738
00:32:45,960 --> 00:32:47,600
"they wouldn't be there, Dave.
739
00:32:47,640 --> 00:32:49,200
"If they're in all those
service stations,
740
00:32:49,240 --> 00:32:50,840
"they must have some customers."
741
00:32:50,880 --> 00:32:52,560
"I honestly don't think they have."
742
00:32:52,600 --> 00:32:54,640
And he just rolled his eyes
and went, "Oh, Dave,
743
00:32:54,680 --> 00:32:57,920
"this is like your Bounty
argument all over again."
744
00:32:57,960 --> 00:32:59,320
Allow me to explain.
745
00:32:59,360 --> 00:33:02,040
For many years, I used to
confidently expound a theory
746
00:33:02,080 --> 00:33:05,480
that the Bounty bar only
existed as part of an elaborate
747
00:33:05,520 --> 00:33:08,000
money-laundering scheme...
LAUGHTER
748
00:33:08,040 --> 00:33:10,560
..based on the idea
they are clearly so repulsive
749
00:33:10,600 --> 00:33:13,040
that no-one would actually
willingly buy one.
750
00:33:13,080 --> 00:33:17,760
I have since accepted that
this was blind prejudice on my part,
751
00:33:17,800 --> 00:33:20,960
partly as a result of witnessing
my mother-in-law hoovering up
752
00:33:21,000 --> 00:33:22,920
all the Bounties - or should I say,
753
00:33:22,960 --> 00:33:25,680
Numaticking up all the Bounties -
754
00:33:25,720 --> 00:33:28,120
in a box of Celebrations
at Christmas-time.
755
00:33:28,160 --> 00:33:31,000
I accept there are people
in the world who like Bounties.
756
00:33:32,360 --> 00:33:35,680
But I wasn't so willing to accept
that these pods had customers.
757
00:33:35,720 --> 00:33:37,880
I insisted nobody was using them.
758
00:33:37,920 --> 00:33:40,720
James refused to accept that and,
long story short,
759
00:33:40,760 --> 00:33:43,920
I ended up saying, "Look, if you
can provide evidence of someone
760
00:33:43,960 --> 00:33:45,760
"using a Book-a-Pod,
761
00:33:45,800 --> 00:33:47,400
"I will give you £5."
762
00:33:47,440 --> 00:33:49,720
He said, "Well, you're obviously
not that confident, are you?
763
00:33:49,760 --> 00:33:51,200
"You're only offering £5."
764
00:33:51,240 --> 00:33:54,000
I said, "Oh, no, I'm confident.
It's just I know you too well.
765
00:33:54,040 --> 00:33:56,240
"They are available for £5.99.
766
00:33:56,280 --> 00:33:57,960
LAUGHTER
767
00:33:58,000 --> 00:33:59,320
"If I'd offered you a tenner,
768
00:33:59,360 --> 00:34:02,880
"you'd have booked one in order
to make yourself £4.01.
769
00:34:02,920 --> 00:34:05,480
"I'm not falling for your games."
770
00:34:05,520 --> 00:34:07,200
So, we took a look at their website.
771
00:34:07,240 --> 00:34:09,320
And then, we both got
the app on our phones,
772
00:34:09,360 --> 00:34:11,320
and we had a look at it -
and I swear,
773
00:34:11,360 --> 00:34:14,960
every single pod we looked at
for the upcoming 24 hours
774
00:34:15,000 --> 00:34:17,360
showed up as available.
775
00:34:17,400 --> 00:34:20,000
I did not owe James a fiver.
776
00:34:20,040 --> 00:34:22,480
But he didn't accept that.
He didn't think it was that simple.
777
00:34:22,520 --> 00:34:25,040
He was like, "Well, it's probably
more of an impulse buy, isn't it?"
778
00:34:25,080 --> 00:34:27,760
He says, "People probably turn up,
then book it when they get there,
779
00:34:27,800 --> 00:34:29,400
"rather than book it in advance"
780
00:34:29,440 --> 00:34:31,760
I said, "Fine, you check it
as often as you like.
781
00:34:31,800 --> 00:34:35,520
"If you find one that's been booked,
that fiver is yours."
782
00:34:35,560 --> 00:34:38,840
This is what trapped me
in a game with no end.
783
00:34:38,880 --> 00:34:39,880
LAUGHTER
784
00:34:39,920 --> 00:34:41,920
Because the game
didn't end that day.
785
00:34:41,960 --> 00:34:44,400
Every day that week,
James checked them and,
786
00:34:44,440 --> 00:34:48,160
no matter how often he looked,
they were always all available.
787
00:34:48,200 --> 00:34:51,920
I'll be honest, it stopped
being fun about two weeks in.
788
00:34:51,960 --> 00:34:53,480
LAUGHTER
789
00:34:53,520 --> 00:34:55,040
I started to feel a bit guilty about
790
00:34:55,080 --> 00:34:57,200
the effect we might be having
on this company.
791
00:34:57,240 --> 00:34:59,680
I don't know what else
their business might entail,
792
00:34:59,720 --> 00:35:02,760
but I started to get the sense
that for this product, at least,
793
00:35:02,800 --> 00:35:05,600
things probably weren't going
as well as they had hoped.
794
00:35:05,640 --> 00:35:08,240
If you look on their website,
for example, you can see
795
00:35:08,280 --> 00:35:11,480
the sort of places they were
imagining their pods would be.
796
00:35:11,520 --> 00:35:15,600
They didn't have a single pod
in any of those locations.
797
00:35:15,640 --> 00:35:18,160
Maybe they had them in the past,
maybe they will in the future -
798
00:35:18,200 --> 00:35:20,600
but when we were looking
in May, there were none.
799
00:35:20,640 --> 00:35:22,360
It was motorway service stations,
800
00:35:22,400 --> 00:35:25,560
multistorey car parks,
and a couple of oddities.
801
00:35:26,680 --> 00:35:28,080
I started to feel a bit guilty,
802
00:35:28,120 --> 00:35:30,360
like we were hovering over
the carcass of a business idea
803
00:35:30,400 --> 00:35:31,640
in its last throes.
804
00:35:31,680 --> 00:35:33,080
And, worse than that,
805
00:35:33,120 --> 00:35:36,120
we were actively
prick-teasing them, weren't we?
806
00:35:36,160 --> 00:35:38,160
When we both downloaded the app,
807
00:35:38,200 --> 00:35:41,920
I imagine the Book-a-Pod head
office got some kind of alert,
808
00:35:41,960 --> 00:35:44,920
and somewhere around a boardroom,
they're all going, excited,
809
00:35:44,960 --> 00:35:46,480
"It's happening, guys!
810
00:35:46,520 --> 00:35:47,760
"We've got liftoff!
811
00:35:47,800 --> 00:35:49,200
"Here it goes!"
812
00:35:49,240 --> 00:35:52,680
And the only way we could see of
checking on a pod's availability
813
00:35:52,720 --> 00:35:55,920
was to behave as if you were
going to book it, and then,
814
00:35:55,960 --> 00:35:59,400
just at the last minute,
not booking it.
815
00:35:59,440 --> 00:36:03,160
So, every day, we were giving them
false hope over and over,
816
00:36:03,200 --> 00:36:04,800
and over again.
817
00:36:04,840 --> 00:36:06,560
I just kind of wanted to stop,
818
00:36:06,600 --> 00:36:08,960
because it had stopped
being fun so long ago,
819
00:36:09,000 --> 00:36:11,680
but neither of us knew how to stop.
820
00:36:11,720 --> 00:36:14,520
It had just become a habit.
It was sort of like Wordle.
821
00:36:14,560 --> 00:36:16,200
LAUGHTER
822
00:36:16,240 --> 00:36:18,080
And I couldn't really win, could I?
823
00:36:18,120 --> 00:36:20,840
I was trying to prove a negative,
that something hadn't happened -
824
00:36:20,880 --> 00:36:24,640
and all I could really prove was
that something hadn't happened yet.
825
00:36:24,680 --> 00:36:26,920
I could only see
two ways for this to end.
826
00:36:26,960 --> 00:36:28,880
One, they had a booking -
827
00:36:28,920 --> 00:36:31,080
which means I've lost....
828
00:36:31,120 --> 00:36:35,200
..or two, the pods finally
take their terminal breath
829
00:36:35,240 --> 00:36:37,400
and disappear from the landscape -
830
00:36:37,440 --> 00:36:38,880
which means that I've won,
831
00:36:38,920 --> 00:36:41,640
but in a way that
I couldn't possibly celebrate.
832
00:36:41,680 --> 00:36:43,120
It got worse, ladies and gentlemen.
833
00:36:43,160 --> 00:36:45,360
James got all excited
one day and told me that
834
00:36:45,400 --> 00:36:46,880
he thought they had a booking.
835
00:36:46,920 --> 00:36:49,360
Then, he went away, and
looked into it and came back,
836
00:36:49,400 --> 00:36:50,680
looking a bit crestfallen.
837
00:36:50,720 --> 00:36:54,600
He had discovered that the
Motorway Services Company, Moto,
838
00:36:54,640 --> 00:36:57,040
had asked them to leave.
839
00:36:57,080 --> 00:37:00,520
And all of the service
station pods were gone.
840
00:37:00,560 --> 00:37:04,000
Now, they just had three pods
in multistorey car parks.
841
00:37:05,120 --> 00:37:07,520
That's not quite true -
they had five pods in total.
842
00:37:07,560 --> 00:37:09,680
Three of them were
in multistorey car parks,
843
00:37:09,720 --> 00:37:13,160
one of them was actually
in the Go Pod HQ.
844
00:37:13,200 --> 00:37:15,560
LAUGHTER
845
00:37:15,600 --> 00:37:17,040
That's their headquarters,
846
00:37:17,080 --> 00:37:19,440
which is on an industrial
estate in Kent.
847
00:37:19,480 --> 00:37:22,000
And I don't know about you,
but it just doesn't feel like
848
00:37:22,040 --> 00:37:25,000
a place with high footfall
from members of the public.
849
00:37:25,040 --> 00:37:26,200
Now that you've seen this,
850
00:37:26,240 --> 00:37:28,320
you can probably guess where
the fifth one is, actually.
851
00:37:28,360 --> 00:37:30,040
There's a pattern here,
if you think about it.
852
00:37:30,080 --> 00:37:32,120
That's the HQ in Kent, OK?
853
00:37:32,160 --> 00:37:34,440
Then they've got them
in car parks in Carmarthen,
854
00:37:34,480 --> 00:37:36,880
in Sheffield, and in Manchester.
855
00:37:36,920 --> 00:37:38,640
It's sort of obvious now, isn't it,
when you think about it,
856
00:37:38,680 --> 00:37:40,160
where the fifth one will be, yeah?
857
00:37:40,200 --> 00:37:42,960
You see the pattern developing,
it's obvious, isn't it, yeah?
858
00:37:43,000 --> 00:37:44,320
New York!
859
00:37:44,360 --> 00:37:46,120
LAUGHTER
860
00:37:46,160 --> 00:37:47,680
I'm not making that up!
861
00:37:47,720 --> 00:37:51,600
Genuinely, in the middle of
Manhattan, just off Broadway.
862
00:37:51,640 --> 00:37:53,480
Is it just me,
or is anyone else thinking,
863
00:37:53,520 --> 00:37:55,080
"That must have been a mistake"?
864
00:37:55,120 --> 00:37:57,440
"Surely that delivery
was meant to go to York?"
865
00:37:57,480 --> 00:37:59,560
LAUGHTER
866
00:37:59,600 --> 00:38:01,240
Now, it felt even worse.
867
00:38:01,280 --> 00:38:05,280
I think really, secretly,
we both wanted it to end.
868
00:38:05,320 --> 00:38:09,720
And then, one day, it looked
like it finally might be over.
869
00:38:09,760 --> 00:38:12,320
They had a booking,
ladies and gentlemen,
870
00:38:12,360 --> 00:38:14,800
in Manchester, at 12 noon.
871
00:38:14,840 --> 00:38:17,760
James was bouncing.
872
00:38:17,800 --> 00:38:20,040
I said, "Is this you just
trying to make it end?"
873
00:38:20,080 --> 00:38:21,520
He said, "Of course not.
874
00:38:21,560 --> 00:38:23,480
"Look, it's a £9.99 booking.
875
00:38:23,520 --> 00:38:26,160
"If it was me, I'd have booked
one of the cheap ones, wouldn't I?"
876
00:38:26,200 --> 00:38:28,800
I said, "That's what you would say
if you were trying to convince me
877
00:38:28,840 --> 00:38:31,360
"that it wasn't you, isn't it?
Yeah, I'm onto you."
878
00:38:31,400 --> 00:38:33,280
He said,
"You're being ridiculous now!"
879
00:38:33,320 --> 00:38:35,280
Ladies and gentlemen,
I said something
880
00:38:35,320 --> 00:38:37,120
I am very much not proud of.
881
00:38:37,160 --> 00:38:40,920
I used a phrase that a man of
my years should never use.
882
00:38:40,960 --> 00:38:42,160
I said...
883
00:38:43,640 --> 00:38:45,480
LAUGHTER
884
00:38:45,520 --> 00:38:47,240
I'm sorry, I'm sorry.
885
00:38:48,400 --> 00:38:49,560
I know, I'm sorry.
886
00:38:52,440 --> 00:38:54,960
I happen to know James well,
ladies and gentlemen.
887
00:38:55,000 --> 00:38:57,200
Long story short, the next day,
888
00:38:57,240 --> 00:38:59,520
he sends me this picture.
889
00:38:59,560 --> 00:39:02,000
And the message, "I am on site.
890
00:39:02,040 --> 00:39:03,360
LAUGHTER
891
00:39:03,400 --> 00:39:05,640
"I repeat, I am on site.
892
00:39:06,760 --> 00:39:09,040
"Reconnaissance begins.
893
00:39:09,080 --> 00:39:11,400
"Pod empty."
894
00:39:11,440 --> 00:39:13,720
He's there, as you can see,
about 15 minutes before
895
00:39:13,760 --> 00:39:15,280
the booking is supposed to start.
896
00:39:15,320 --> 00:39:18,000
I sent him a message back,
saying, "What's it like?"
897
00:39:18,040 --> 00:39:21,480
And he replied,
"It's a multistorey car park,"
898
00:39:21,520 --> 00:39:24,080
which sort of does tell you
everything, doesn't it?
899
00:39:24,120 --> 00:39:27,520
Then he sent me this picture...
with the words,
900
00:39:27,560 --> 00:39:29,920
"But there's a seating area."
901
00:39:29,960 --> 00:39:32,080
And also this, adding,
902
00:39:32,120 --> 00:39:34,000
"And a vending machine."
903
00:39:34,040 --> 00:39:36,800
What are these people thinking?
904
00:39:36,840 --> 00:39:40,840
Just outside this car park
lies the city of Manchester.
905
00:39:40,880 --> 00:39:44,280
And yet, these people think
you might want to hang out in
906
00:39:44,320 --> 00:39:49,320
the car park breathing in the
fumes of the bus station below.
907
00:39:49,360 --> 00:39:51,200
James adds,
908
00:39:51,240 --> 00:39:53,760
"I guess now we wait."
909
00:39:53,800 --> 00:39:56,000
Ten minutes later, he adds,
910
00:39:56,040 --> 00:39:57,720
"I'm secretly filming...
911
00:39:57,760 --> 00:39:59,520
LAUGHTER
912
00:39:59,560 --> 00:40:01,680
"..to capture their arrival."
913
00:40:01,720 --> 00:40:03,720
DAVE LAUGHS
914
00:40:03,760 --> 00:40:06,760
But at 12.01,
he didn't send me anything.
915
00:40:06,800 --> 00:40:10,240
And at 12.05,
there was still nothing.
916
00:40:10,280 --> 00:40:13,080
And so, eventually, at 12.10,
917
00:40:13,120 --> 00:40:15,040
I message him to ask,
918
00:40:15,080 --> 00:40:17,000
"What are you doing now?"
919
00:40:19,240 --> 00:40:20,880
"Waiting.
920
00:40:20,920 --> 00:40:23,120
LAUGHTER
921
00:40:23,160 --> 00:40:25,560
"And reading a book to blend in."
922
00:40:28,840 --> 00:40:30,720
"Who are you blending in with?"
923
00:40:32,800 --> 00:40:34,640
"No-one.
924
00:40:34,680 --> 00:40:36,880
"There's nobody here."
925
00:40:36,920 --> 00:40:38,640
Of course they aren't!
926
00:40:38,680 --> 00:40:40,360
It's a multistorey car park!
927
00:40:41,680 --> 00:40:43,080
It gets to 12.20,
928
00:40:43,120 --> 00:40:45,280
"What's happening now?"
929
00:40:47,000 --> 00:40:49,400
"Nothing."
930
00:40:49,440 --> 00:40:52,040
"Are you sure somebody's booked it?
931
00:40:52,080 --> 00:40:53,640
"You can admit it if it was you."
932
00:40:54,760 --> 00:40:56,960
He wasn't giving in,
ladies and gentlemen.
933
00:40:57,000 --> 00:40:59,720
"They'll turn up."
LAUGHTER
934
00:40:59,760 --> 00:41:02,840
12.25, and I sense that James
935
00:41:02,880 --> 00:41:05,280
is starting to lose hope.
936
00:41:05,320 --> 00:41:07,560
"This is bloody ridiculous.
937
00:41:07,600 --> 00:41:11,320
"These benches are
really uncomfortable."
938
00:41:11,360 --> 00:41:14,240
He wasn't alone, I was starting
to feel a bit uncomfortable
939
00:41:14,280 --> 00:41:17,320
about the fact that he'd travelled
from London to Manchester
940
00:41:17,360 --> 00:41:18,840
in order to sit in a car park,
941
00:41:18,880 --> 00:41:21,800
all because he shares
my sense of stubbornness,
942
00:41:21,840 --> 00:41:23,560
so I replied,
943
00:41:23,600 --> 00:41:25,720
"You think you're uncomfortable?
944
00:41:25,760 --> 00:41:27,400
"What about me?"
945
00:41:27,440 --> 00:41:29,400
"Huh? What about you?"
946
00:41:30,800 --> 00:41:32,080
So, I told him...
947
00:41:33,440 --> 00:41:36,000
.."I'm hiding under a table
948
00:41:36,040 --> 00:41:37,760
"in a bloody Book-a-Pod."
949
00:41:37,800 --> 00:41:40,440
LAUGHTER
950
00:41:40,480 --> 00:41:42,720
APPLAUSE
951
00:41:48,800 --> 00:41:53,280
Now, in this first one
of James' videos,
952
00:41:53,320 --> 00:41:55,680
I have gone into
slow-mo at one point,
953
00:41:55,720 --> 00:41:57,240
because I want you
to appreciate a detail -
954
00:41:57,280 --> 00:41:58,640
take a look at the door handle,
955
00:41:58,680 --> 00:42:00,720
when you see those lights
flashing on the door handle,
956
00:42:00,760 --> 00:42:04,400
that is the person who booked
the pod unlocking the door,
957
00:42:04,440 --> 00:42:05,840
just so you know.
958
00:42:15,600 --> 00:42:17,920
Are you...?
959
00:42:22,200 --> 00:42:25,320
LAUGHTER AND APPLAUSE
Hiya.
960
00:42:26,440 --> 00:42:28,400
DAVE LAUGHS
961
00:42:34,600 --> 00:42:36,200
LAUGHTER
962
00:42:40,360 --> 00:42:42,160
All the way to Manchester.
963
00:42:42,200 --> 00:42:45,840
And that, ladies and gentlemen,
is the face of man who's thinking,
964
00:42:45,880 --> 00:42:47,520
"Should've booked New York."
965
00:42:47,560 --> 00:42:49,360
LAUGHTER
966
00:42:51,600 --> 00:42:53,840
But I'll tell you what,
ladies and gentlemen,
967
00:42:53,880 --> 00:42:56,080
a lot of good has come out of this -
968
00:42:56,120 --> 00:43:00,120
not least, it means that this
is no longer single-use plastic.
969
00:43:00,160 --> 00:43:03,080
LAUGHTER
Oh, no. Oh, no.
970
00:43:03,120 --> 00:43:05,080
Got another use!
971
00:43:09,000 --> 00:43:11,640
And one more thing.
Grace, if you're watching,
972
00:43:11,680 --> 00:43:14,520
that's how you hide
under a table, all right?
973
00:43:14,560 --> 00:43:16,720
LAUGHTER
Thanks for watching, goodnight!
974
00:43:16,760 --> 00:43:18,520
CHEERING AND APPLAUSE
975
00:43:43,960 --> 00:43:46,120
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