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Guys, I'm really happy that you are here.
I'm really nervous now, but I'm really happy
that you are all here, where people come
from really far away.
And yes, let's start.
I begin with a small video that I've
done only to come in the mood.
And after we begin.
So how we begin?
How I think we would like many of
you for trying to find something to get
money like a hobby.
It was really a hobby for us.
We begin for it was like an accident,
I got to say, because we were in
a wedding invite for a friend from Anna
in 2011.
And I had a small camera.
And she had a small camera.
Also, we done picture and video, but like
Uncle Bob.
And we've done a small product, but it
was only because I had fun to edit
a little bit.
She had fun to make the pictures and
we give to the bride and she was
really happy.
The feedback, it was so nice if the
product wasn't nice, but the feedback, it was
nice.
And I said, I tried to think, actually,
it was the bride that she told us
try to make it as a business.
And so we begin, we try, okay, maybe
we could earn some money with this.
Let's try.
And 2012, we've done two weddings of friends.
And with that, we begin to put a
small website and she done all the design
and everything.
And with that, we begin to have really
many requests, maybe because we were really cheap,
really, really cheap.
And also because I think that we were
one of the first company in Germany that
we offer both, so photo and video together.
And yeah, thanks for this.
We begin slowly to go inside to this
world of, we know nothing.
We really, we offer our first package.
It was something like, how much it was?
1800 euro, I think, for 14 hours, photo
and video and photo booth.
It was really a disaster.
We were really, really bad with the business.
But it was good for us to start
like this, because we learn really, really a
lot.
We know, we begin to understand our limits.
And we understand, we begin to understand what
we wanted to go to do, what we
wanted to build.
And we had that 2014, we had something
like 69 weddings.
And I say, wow, good, wow, 69 weddings,
strong.
No, it wasn't good.
At the end of the year, we wanted
to quit.
We wanted really to stop it.
It was horrible.
We said we couldn't go on like this.
We've got to change.
We've got to ask more money.
We've got to make less weddings.
And slowly we are going in the right
direction.
But it wasn't an easy way.
Now I show you one of my first
wedding, guys.
So this was the wedding that I shot
for a friend of mine in 2012.
And only to show you a little bit
from where I begin.
This is really, I know nothing about color
grading.
I know nothing about right of music.
I only take the music what I find
in internet.
But there's a little bit of something.
Okay, let's see.
Obsession.
It's enough, okay?
Okay.
But with this wedding, we had 35 weddings
the year after.
I don't know if it was for this
or for the price really cheap.
I don't know.
But yeah.
But you see, there's a little bit of
curiosity in trying to build something that brings
curiosity.
Yes.
There's a beginning.
You watch it and say, ah, what could
happen?
There's this music.
I every time like it to play with
this thing.
Now we watched one of my lastest videos
from last year.
It was a wedding in Toscana.
This is really a dramatic video, but I
really like this.
It really represents me.
Yes, let's see it.
It's enough again.
Yeah.
There's something different.
Sorry for the people who don't understand the
German, but I think that it doesn't matter
if you don't understand really what they say.
I think that the feeling it's there.
So I wrote, what means today to be
a wedding videographer?
When I began, my dream, it was to
become a videographer, to become a video maker.
When I began to make wedding videos, I
had the feeling that the wedding videographer, it
wasn't considered a wedding videographer, a videographer, because
it's something, ah, wedding videographer, okay, okay, okay.
Something that it doesn't matter.
It's something too easy.
But I think that this thing is going
to change.
It's changing because the wedding videography, you can
say it also, that it's a long time
that you are playing.
The wedding videography is changing.
In the past, the wedding videography, it was
really a boring, long film, or it was
like this, or I don't know.
I have my uncle or aunt or parents
that they have a videocassette or DVD, three,
four, five DVDs that they watch at one
time and never more.
I'm trying to think and try to think
if you've got a video like this or
more artistic from your parents, how it could
be nice to watch that day in this
way.
I'm thinking that it could be amazing.
I think that in these years that the
things are changing in the wedding videography industry
because the equipment, it's cheaper, it's cheaper, and
we can begin to make something that looks
really amazing, that looks really cinematic and cool.
Really, we have to have respect to the
people who are doing the wedding videography because
you are playing with an event that happened
mostly one time.
You've got to capture it in the best
way as possible and to give it in
a packet.
You couldn't miss a moment.
You couldn't forget to record the one audio
or to take a hug of the father
to the bride.
There are all moments that it will be
really difficult to have it again in the
future.
The couple, they will watch it.
Every time when we show the video and
you see the couple that they are crying,
it's so beautiful.
So, I think that really the wedding videography
industry is going to change.
In the last years, it's changed a lot
already.
We see on Facebook already how many great
videographers there are.
There are many great people who create really
great films.
The next thing that I wrote here is
where I get my inspiration.
My inspiration, when I go on a wedding
day, is to recreate something that I saw
in the cinema.
The feeling that I have in many films.
The difference between cinema and wedding videography are
two different worlds, two completely different worlds.
In the cinema, you try to recreate an
emotion with faking everything.
So, you take actors, really good actors, you
know everything about lighting, camera and everything, and
you try to recreate a moment.
A child, 10 times, it's not good.
This is the cinema.
You try to recreate an emotion.
In the wedding, it's totally opposite.
In the wedding, you've got to go there,
take everything, and after, when you are at
home, alone there, you've got to recreate this
moment.
It was one time, you had to take
it in the best way possible, and after,
at home, you've got to recreate it.
There are two different worlds, but there's something
common that is the way how you take
that moment.
So, I've got here a small video, but
it's a small video.
It's four minutes, something, and it's all small
shots of different kinds of films with nice
music.
You will see a tiger, you will see
brave hearts and something like this, nothing to
do with weddings, but you will see also
many shots of moments that you can find
in a wedding, and it could be an
expression, a movement, a reaction
that you can see or can find on
the wedding, and if you arrive to take
it in a good way, you can recreate
something so beautiful.
So, let's see it.
It isn't
amazing.
I find that it's really amazing, this video.
I show you this video like a part
of my inspiration because it's really like this.
I watch it really often because how many
shots do you think that it could be
in a wedding?
There were many, many shots that could happen
in a wedding, and when I'm in a
wedding, I know that now the father is
coming.
The father is coming.
Okay, what kind of shot?
I remember that there's one shot of the
hands or something.
It could be nice to have this moment
in this way.
I'm trying to connect it a little bit
with what I saw, what gave me emotion
to watching different kind of films, and I
want to look for it when I'm in
the wedding.
I'm looking like a sniper.
I'm watching where it could happen, when it
could happen, and I'm looking at these things.
Your emotions make your film.
Your emotions make your film.
It's like this.
I think that if you want to make
the next step, next level of making videography,
wedding videography, wedding film, you've got to think
about your emotion, what you feel in a
wedding, what you want to show.
I find that I've done a big step
in the last two years because I began
to make the video, the film for the
couple, but it wasn't the video for the
couple.
The film, it was for me.
It sounds not nice, but it's like this.
Every time when I'm doing a film, I'm
doing for me.
I want to be the first one to
love my film, and this is the first
thing that gave me the opportunity to have
a little bit of success with the films.
It was because I put my power to
create something that I really like, and this
is what I offer to the couple who
come to us.
The couple who come to us, I say,
hey, guys, you watched my film.
This is my style.
This is my way to work.
I'm melancholic.
I'm dramatic, cinematic, and emotional.
I like to look at these things.
I look at these things.
You will not see a happy video.
Yeah, boom, boom, boom, music.
You will not see.
You can't choose the music.
You can't choose what I show you in
the video.
The video, one video, it's this one, the
one that I give you, the first one.
It's my personal point of view of your
day, and I give really much power to
make the best what I can because, and
after I give another video.
Another video, it's 20 minutes, 30 minutes, but
it's really everything what happened in that day
from the getting ready to the end, all
the speeches that are inside, the cut of
the cake, the shot of the dress, there's
everything, but like this, but you got to
let me do the video how I want.
This film, it must be exactly how I
want.
I am choosing the part that give me
more emotion on the wedding.
I'm looking every time when there's a speech,
when there's a moment, I'm there, and I'm
thinking, wow, this could be the main part
of the film.
This could be the part that it would
be in the best moment in the film.
I find that there are two different kind
of way to create a product.
There's a creative way, and there's an artist,
creativity and artist.
What is the difference between a creative and
an artist?
The creative, I find that the creative guy,
the guy who make the things in a
creative way, he gives a product that is
beautiful, perfect, and the client is for sure
satisfied because he can put everything in the
nice way, in the most beautiful way to
make happy the client.
The artist is the one who put his
emotion in the product and could be that
not everybody like it.
When you see a product, you feel emotion,
you feel the character of the person, and
this is what I'm thinking that is the
best to do, to try to make something
artistic, not creative.
Yes, sure, make something creative to get more
money, but make something artistic for you.
Because like this, you can be happy with
what are you doing.
You are not somebody who do something, you
are something who do something for you.
Because when I show one video, when I
public one video, I feel like that you
are in love, you are really happy, you've
got to be happy.
You don't have to send a video only
because they ask you to pay money.
I've done so many videos for free, for
free, only because I'm happy to do it.
I'm lucky that after they offer me, now
I ask much money and they pay me.
I'm happy about this for sure, but my
first goal is that I'm doing something that
I'm happy, I'm doing something to earn money.
I'm lucky that now I'm earning money with
this, but it wasn't my first goal.
It wasn't for sure my first goal to
earn money with this.
Find your style and do your own rules.
It's counterproductive on the workshop to say it
now, but I will show you everything what
I'm doing.
But guys, believe me, there are no rules.
You make your rules and find your own
style.
How to find my own style?
I don't know.
I like your video.
I want to make the video.
It takes time.
It takes time to get your style.
I didn't get my style in one month,
but it's your character, your emotion, your sensibility,
your way to look at the things will
describe your style.
If you are a guy that you are
really happy, you like the happy things, you
will care about happy things.
If you are more emotional, you will care
about the emotional stuff.
And after you look how you dress, how
everything, it makes your style.
And this, everything of you, you've got to
put it in your product.
Now I will show you three of my
favorite artists of wedding videography.
These are three videos.
One is probably many of you know it.
There's Sharon for Fiori film.
There's the Cost sister and Alejandro Calore.
There are three guys, one is a girl,
one are two girls, and one is a
guy that I find that make a product
like an artist.
You will see three different, completely different kind
of weddings and three completely different kind of
style.
One, the first one, she use only monopod
or tripod, but beautiful.
The second one, there are two sister that
they are on the wedding with the camera
in the hand.
Something that I will say, never use the
camera in the hand.
They make a wedding with the camera in
the hand.
Two girls like this dress good, but it's
good.
You will see how it's cut and everything.
And the third one is amazing.
It's Anesh.
This is really a kind of artist because
all you love him, all you hate him.
And this is an artist that not everybody
like an artist who love Picasso.
I know he has so big success, but
come on.
It's an artist.
So let's see the first one.
This is the Fiori, the Fiori film.
When I wrote the song, I could only
think about how we have been together for
so long.
I met Sarah seven years ago, which we
actually went to college together.
First date, she said, Hey, you know, I'm
going to be a lawyer in New York.
Well, I'm going to be a rock star
in LA.
So we pray you don't stop singing, but
rather that you sing better since you will
be singing with Sarah every note of your
life.
You know, the way I think of Sarah
and the way I think of Adam, they're
just together, but Sarah being my only daughter
special.
I'm so proud of you and what you
two do in the future.
Oh, I can't wait to see, you know,
love will get you through kind of ups
and downs and twists and turns and all
those things.
And one thing that I know that Adam
and Sarah have for each other is love,
true, deep, special love.
I really wanted to show in the lyrics
that promises I make to you and the
vows that I have written for you are
real.
You could always listen back to them for
the rest of our lives, you know, and
we'll have this forever.
So I named the song I do to
everything.
I do to everything.
I'm a big fan of the song you
guys are writing, and I'm excited to watch
you write it now for the rest of
your lives.
It wasn't
beautiful.
It's beautiful.
And the story of this, and she sent
me this video because she liked the story,
that the music is actually a song of
the groom that he wrote for the bride.
So the song is from the groom, but
the version what she had of this song,
it was really GarageBand, really cheap.
It didn't fit her style, but she found
these things that he wrote a song for
her.
She takes this music and she gives it
to another artist to mix it, to make
that it fits to her style.
And she's done this amazing thing.
This is the second one, these two sisters,
the Kost sisters.
This is completely different.
Hey, hey, hey, hey,
hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey Hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey, hey, hey,
hey, hey, hey, hey, hey, hey Take your
time, take your time, be the hero, be
the man, be the hero, be the man,
be the man, oh yeah, be the man,
yeah, yeah, right here, show them who the
hero, yeah Go
down to the river, and there I'll be,
I'm gonna jump in there, you don't stay
by me.
Open up your eyes, can't you see I
need you?
Open up your heart, even here, see I
love you, I can't go without you, even
here.
Baby, don't do that to me, oh baby,
don't do it, even here.
Break my heart, even here, oh don't you,
even here.
Break my heart, even here, don't you leave
me, even here.
Don't you leave me, even here, no, no,
no.
Baby, even here, oh no, even here.
One by one, even here, two by two,
even here.
Four by four, even here.
More and more, even here.
Don't you leave me, even here.
Don't you leave me, even here.
I find it cool.
I find it cool.
It's something different.
It's something, you got to like it or
not.
But I find it good.
And the last one is the...
Alejandro.
Alejandro.
It's amazing.
He is really an artist.
This guy, he is, you know, when the
bride and the groom are coming out of
the church, we are there.
From behind, from the back, to take the
shot when we are coming out.
He takes the rise only that fly.
He takes, not the bride, he takes the
rise that fly.
I find it amazing.
He is an artist.
This is, I find that it's really important
that you find your own style, your own
way to describe this day.
Because really, like this, you will be really
happy.
Yes, sure, you are here, you want to
learn something, how I do the things.
You will learn it.
You can try to emulate it, to try
to make something similar.
But you will be happy.
You will be really happy when you will
find your own style.
When you feel that the video is turning
around, say, ah, this video, I know, it's
from...
And this is really a fantastic goal.
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