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Hello friends, how are you?
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How are things?
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Welcome to a new video, here we are,
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September, September, September at full speed already, who
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was going to say it, huh?
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I have, come on, a while ago, believe
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me, if I had been asked that in
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September I would go like this, I would
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not have believed it, I don't know how
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many, I think this month we have three
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or four weddings, several workshops, I don't know
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what, I don't know how many, and in
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October five weddings.
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I have to visit Mexico, Ireland, France, we'll
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see what happens, I don't complain, that's what
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I did in my life a couple of
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years ago, but like suddenly not, of being
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so untrained in just a year, suddenly now
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all this madness, but hey, let's hope everything
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goes as best as possible, okay?
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In today's video I want to talk to
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you about nothing more and nothing less than
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wedding planners, because there are some of you,
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and especially there are a couple of colleagues
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who have asked me, in which they have
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asked me a little bit to talk about
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how we have arrived and how we have
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maintained that relationship with the wedding planners, or
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with the wedding planners, that there are also,
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and how we work with them, but above
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all it was how to try to start
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working with them and such, okay?
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I'm just going to divide this video into
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small, into three small, four, into four small
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parts, okay?
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In which first I am going to tell
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you what my relationship has been throughout all
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these years, right?
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First of all, I must tell you that
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my relationship at the beginning was not very
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good, because I started working with some wedding
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planners at a regional level, and as always,
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sometimes you meet professional people and there are
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times that you meet people who are not
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entirely professional, right?
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Of course, I did not have a very
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good experience because, well, personal things, strange matters,
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that is to say, those wedding planners, or
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those wedding planners at the beginning of my
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career, what they were dedicated to was just
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to prepare candibars, right?
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And little else, of course.
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My relationship with them was not the best,
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and I thought I didn't have to force
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myself to get to work with wedding planners,
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so I didn't do anything to get to
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work with this type of providers.
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Well, at 2, 3, 4, 5 years old,
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I realized that no, that was not quite
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right, since I began to see that many
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of the colleagues I followed, those big weddings
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they photographed, were thanks to the fact that
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they had been hired by wedding planners, with
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which I began to move my ass a
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bit.
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So what happened?
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That I started sending emails, emails, emails, emails,
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to all kinds of wedding planners from all
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over my country, and the answer, what was
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it?
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Zero.
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I never got an answer from any wedding
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planner that I wrote an email with the
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job and such.
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Why?
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Because after working with them, you realize that
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they receive emails like that every day, with
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which they are tired of not even reading
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them, they are barely there, for a good
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job you have and all those things, you
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understand me?
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So there came a time when I said,
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and how do I start working with them?
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Because there was no way, and I wanted
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that, I wanted to get my head in,
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because some colleagues had told me that they
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were doing quite well working with some type
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of wedding planner, so I left it almost
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impossible.
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How do things usually go?
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Working.
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How did I get to work, or we
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got to work, with a wedding planner?
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For the mere fact that in the summer
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of 2016, a great year, we were hired,
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first in a month of May, by a
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Brussels bride who was getting married in the
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Balearic Islands.
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That couple, that couple from Brussels, first contacted
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me, who by the way found me by
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Fiddler's Photographers, hired us and we were lucky
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that that couple hired one of the best
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wedding planners in the Balearic Islands.
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Of course, that came to us like a
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ring on the finger, I mean, we didn't
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even know who she was, but well, she
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saw us working, right?
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And she saw us working and she asked
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us, hey, do you have the phone or
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something?
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And we gave it to her, our surprise
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that the next month she was already moving
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weddings, that is, helping to hire weddings, right?
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And that wedding planner never asked us for
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anything on the day of the wedding or
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anything in return, it just made it easier
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for us, just work, right?
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And that same year, in 2016, another couple
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who was getting married in the Balearic Islands
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hired us and in turn also hired another
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wedding planner from Germany, although she lives in
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Mallorca, that also, that wedding planner is one
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of the best in the Balearic Islands.
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With which, that year, without knowing why, we
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got to work with two, with two amazing
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ones, that is, with two very good ones,
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with which those wedding planners already began to
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facilitate us, well, for different weddings, of course,
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all those weddings used to be of a
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fairly high client profile, with which we got
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our heads in a market that we did
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not know how to get to it, that
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is, it was all like saying, wow, what
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luck we have had, but luck no, after
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all, luck, if you don't work it, it
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won't come to you, let's see, no one
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thinks, wow, this one has a flower in
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his ass, no, he doesn't have a flower
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in his ass, that is, based on effort,
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effort, effort, he has gotten there and he
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has known how to talk or meet or
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be connected with different types of providers, right?
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In other words, that was the way we
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started, for example, getting to it, to them,
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to the wedding planners, but what I must
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also say is that there are also beneficial
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points, because there are also non-beneficial points,
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but we are not going to go into
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detail, I mean, and I don't want this
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video to be used to generalize and for
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everyone to think that working with wedding planners
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is the most important thing.
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In fact, I have a good friend, whose
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name I cannot say, but I can say
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that he is from France, who tells me
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that he does not want to work with
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wedding planners, and I have discussed with him
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many times, but hey, let's get into it
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and let's not lose the thread, I want
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to talk about the benefits, right?
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And one of the biggest benefits is that,
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for me, I don't need to be constantly,
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or I don't like to be constantly behind
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couples talking about money, the wedding planner does
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it for me, that is, I give her
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the rates and the wedding planner, that is,
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it is directly the one that is going
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to sell me, who better than a wedding
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planner to sell me?
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I mean, the clients are always going to
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trust her, right?
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Who better than the wedding planner to sell
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us, to help us with that hiring.
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Speaking of hiring, I remember that that first
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wedding planner, yes, that happened to us, right?
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I mean, sorry, with whom we coincided that
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first wedding, it happened to us the following
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month or helped us hire a second wedding,
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but when I sent the wedding planner the
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list of rates, what she told me, okay,
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Victor, your job is very good, but with
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those rates you can't go anywhere, you have
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to raise them, and I said, how?
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They had never told me this, raise, and
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I said, how to raise?
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She said, look, Victor, if you want to
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work with me, I mean, you have to
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raise rates because you can't break the market,
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you can't charge either.
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Of course, I was going with prices of
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national couples in my city and I intended
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that with those prices to hire international couples
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who got married in incredible places, who left
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an incredible amount of money, and that wedding
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planner wants the best providers.
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What she told me is that with that
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price they are going to think that you
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are bad.
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I raised rates and I told her like
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this, but how much do I raise?
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And she told me, double.
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That is 100% true.
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I mean, the wedding planner is going to
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worry that you are always there, in the
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market, that you don't do things wrong, why?
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Because if he wants you as a provider,
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you're going to have to be up to
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the rest of the providers, the rest of
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the photographers.
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In fact, that wedding planner, at one of
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the weddings, the fourth or fifth wedding in
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which we worked with her, something escaped from
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her in English, in which she said something
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like this, is that you are not like
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them.
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I then asked her, what did you mean
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by that?
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And she started laughing, because she is always
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very sarcastic.
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And the answer was, as if saying, is
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that you are not like the Spaniards.
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That comment, and she told me, son, how
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not?
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I said, no, you are like those of
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my country, like the Germans.
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And I said, and that says because you
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are super rigid.
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And you, if you say that you arrive
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at 10, you arrive at a quarter to.
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I answer an email at 10 in the
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morning and you answer it at 15.
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If you don't write me a WhatsApp, it's
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like you're working and you're going to answer
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me.
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I mean, you're a professional.
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And I like to work with people like
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those of my country, who are strict, and
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you are.
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And how have I been concerned, for example,
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about keeping them or keeping those wedding planners?
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Always trying to be professional, that's the first
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of all.
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Second, they have never asked me for a
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photo in return, but I have always told
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them before the wedding, do you want me
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to take a picture of something, for example,
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in particular, so that we have it, for
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example.
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And I always say, no, no, Victor, if
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you want, you give me something.
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What have I done later?
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I have created an exclusive gallery, at the
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same time that I have created one for
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the couple, another for the wedding planner.
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And according to the wedding planner, I have
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even come to print a small album with
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the details of the wedding.
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Just one little thing.
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A long time ago, or years ago, sorry,
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I was in a European country, specifically Italy,
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in Tuscany, to cover a wedding with a
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great friend.
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When I arrived at the wedding venue, because
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we went to see it the day before,
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the day before we went to visit that
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castle where the couple was getting married the
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next day.
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Because the wedding planner was preparing little things
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there, and they wanted to introduce me and
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let me know a little about the farm
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to be prepared for all this.
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When I opened the door of that little
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castle that was there, the office where they
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hired the weddings, there was the wedding planner
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answering emails.
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When I turned the door, there were a
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couple of showcases, or a couple of tables,
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sorry, with two albums.
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Those two albums were from two of my
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best Italian friends.
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I saw them and thought, son of a
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bitch, how could this have happened to me?
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I mean, what do you think the wedding
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planner is going to do with that album?
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In addition to thanking you?
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Teach it?
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Don't you understand me or not?
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I mean, you have to take care of
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them.
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And with many wedding planners there is no
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longer just a work relationship, but when it
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is their birthday, sometimes, I have called them,
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and on the day of their birthday we
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have sent them a bouquet of flowers, like
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the last one that was Mom recently.
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We find out and send her a bouquet
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of flowers to the hospital room.
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And we don't do it to hire weddings
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later, because there is something else, there is
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already a relationship, but you have to be
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there.
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I mean, don't pretend that someone gives you
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a job and you never answer, not even
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with a WhatsApp, hello, how are you, how
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is everything going?
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You have to be a little honest and
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you have to do things a little bit
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well, just like you call your colleagues, the
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wedding planner too.
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You have to do it, okay?
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And to finish with this thing, right now
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we are in a moment in which, after
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having worked with several suppliers or several wedding
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planners, what has happened to us or what
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is happening to us now, specifically in Baleares,
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for example, or in the rest of the
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peninsula, is that by working with several wedding
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planners, the wedding planners, sorry, like us photographers,
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we know who the direct competition is, or
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all this set of things, the wedding planners
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too, and they see that that competition or
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that wedding planner that is working with some
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photographers called Victor and Erika, and they see
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that they do a good job, and they
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see that that competition wedding planner is also
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happy with them, and they see that those
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suppliers are good.
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So we have the wedding planners who want
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to work with the best suppliers, it is
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as simple as that.
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So what is happening to us is that
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now, for example, we recently closed a wedding
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with a wedding planner that we did not
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even know existed, and we have realized that
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it is quite good, but how did it
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find us?
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It is not because the bride and groom
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told her, I want that photographer, no, I
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want that photographer, no, it is because the
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wedding planner wants to work with us, she
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wants to have us in her portfolio too,
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so that she can have several photographers or
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partners in her portfolio who are good and
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can distribute and can say, like I have
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these 5 caterings that are brutal, I have
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these 5 photographers that are brutal, stay with
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the one you like the most because the
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5 are spectacular.
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And that is the cache that a wedding
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planner has, the level of suppliers, in addition
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to professionalism and all these things.
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So having said that, I don't know if
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this video contributes something or if it will
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be of help to many of you, but
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it is not only for you to reach
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an international market, in my country when I
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work with a wedding planner, or with a
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wedding planner, it is not always good to
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generalize, but I usually work or they are
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usually couples who usually leave some money at
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their wedding, and their wedding sometimes has nuances
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that I like, or has things or has
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elements that have been taken care of more,
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aesthetics and all these things that I think
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you are already understanding me.
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But remember, do not take this video out
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of context, and Victor has already said this
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and Victor has already said the other, it
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is not good to generalize, and less in
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this world.
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It was just my points of view or
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my ideas and what has worked for us
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or what has worked for us.
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So nothing else, I don't roll up more,
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it will no longer serve us for anything
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else, so that.
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Be good and see you soon, until next
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time.
27094
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