1
00:00:20,640 --> 00:00:23,712
Mana keldi...

2
00:00:24,680 --> 00:00:27,877
Mana keldi...

3
00:00:44,760 --> 00:00:47,513
- Kirilsin 200.
- 200.

4
00:01:17,400 --> 00:01:23,555
bilan hamkorlikda

5
00:01:25,000 --> 00:01:26,797
hissalari bilan

6
00:01:26,840 --> 00:01:30,549
Rag'batlantirish davlat jamg'armasi va
Chexiya kinematografiyasining rivojlanishi

7
00:01:30,840 --> 00:01:35,072
film realiti-shousini taqdim eting

8
00:01:37,040 --> 00:01:41,556
CHEX ORZU

9
00:01:45,680 --> 00:01:47,591
Xush kelibsiz, aziz tomoshabinlar.

10
00:01:49,840 --> 00:01:55,153
Siz tomosha qilayotgan intro
filmimiz reklamasi kabi.

11
00:01:56,160 --> 00:02:00,472
Biz avtoturargohdamiz
o'tloq yonida joylashgan

12
00:02:00,520 --> 00:02:04,149
old qismini qayerda quramiz
bizning gipermarketimiz.

13
00:02:04,200 --> 00:02:08,557
Hech qachon mavjud bo'lmaydigan.
Bu faqat old devor bo'ladi.

14
00:02:08,600 --> 00:02:11,592
Biz gipermarketga qo'ng'iroq qildik
Chexiya orzusi.

15
00:02:11,640 --> 00:02:14,074
Birinchidan, o'zimizni tanishtiraylik.

16
00:02:14,120 --> 00:02:17,590
Bu Vet Klushk va men Filip Remundaman.

17
00:02:17,640 --> 00:02:24,239
Biz Pragadagi Kino akademiyasida o'qiymiz
va bu bizning yakuniy loyihamiz.

18
00:02:25,400 --> 00:02:30,599
Film davomida biz tashrif buyuramiz
dunyoga mashhur reklama agentligi

19
00:02:30,640 --> 00:02:36,988
reklama kampaniyasini kim yaratadi
bizning xayoliy gipermarketimiz uchun.

20
00:02:39,240 --> 00:02:43,950
Bu shunday kampaniya bo'ladi
hammamizga tanish.

21
00:02:44,000 --> 00:02:47,356
Bunday reklamalar bilan
har doim yuzingizda.

22
00:02:47,400 --> 00:02:52,110
Biz o'zimiznikiga ega bo'lamiz
Televizion va radio joylari,

23
00:02:52,160 --> 00:02:57,188
gazeta va jurnallardagi e'lonlar
va Pragadagi 400 ta shahar chiroqlari.

24
00:02:57,240 --> 00:03:02,553
Bizda veb-sayt va narsalar bo'ladi
ketchup va mineral suv kabi.

25
00:03:03,400 --> 00:03:10,078
Kampaniya yakunida,
tantanali ochilishni e'lon qilamiz.

26
00:03:10,440 --> 00:03:14,592
31 may kuni Letnanida.

27
00:03:14,640 --> 00:03:21,876
Biz bir necha ming kutamiz
mijozlar keladi.

28
00:03:23,440 --> 00:03:26,591
Buning sababini so'rashingiz mumkin
biz bularning barchasini qilishni xohlaymiz.

29
00:03:26,640 --> 00:03:32,590
Nega minglab odamlarni aldash kerak
soxta gipermarketga borish

30
00:03:32,640 --> 00:03:36,599
bu ko'proq o'tloqqa o'xshaydi
gipermarketdan ko'ra?

31
00:03:37,920 --> 00:03:44,155
Umid qilamizki, javob bermaymiz
film siz uchun bunga javob beradi.

32
00:03:44,200 --> 00:03:46,873
Shunday ekan, keling, biz bilan filmga qo'shiling.

33
00:03:49,480 --> 00:03:52,233
- Ko'ramiz.
- Ko'rasiz.

34
00:04:02,040 --> 00:04:03,837
Muayyan ko'rinishdan foydalanishimiz kerakmi?

35
00:04:03,880 --> 00:04:10,353
Bu hozir unchalik muhim emas.
Asosiy qism keyinroq keladi.

36
00:04:10,400 --> 00:04:14,712
Keyin sizga qanday qarashni aytaman,
qanday harakat qilish kerak, qanday aylanish kerak.

37
00:04:14,760 --> 00:04:20,118
Janob Setluk, biz harakat qilyapmiz
ma'lum bir ifoda,

38
00:04:20,160 --> 00:04:24,312
harakat qilish va qarash qobiliyati
kamera oldida halol.

39
00:04:24,360 --> 00:04:28,751
Lekin bu emas
biz hozir ishlayapmiz.

40
00:04:28,800 --> 00:04:32,588
Keling, buni hozir hujjatlashtiramiz.
Iltimos, yonma-yon.

41
00:04:32,640 --> 00:04:36,030
Bizda yo'qligi aniqmi
Hali to'g'ri ko'rinishga egamisiz?

42
00:04:36,080 --> 00:04:38,640
Ha, shunday deb o'ylayman.

43
00:04:42,080 --> 00:04:46,631
Siz menejer kabi ko'rinishingiz kerak,
hurmatli va ishonchli.

44
00:04:46,680 --> 00:04:49,831
Men u bilan allaqachon gaplashganman
bu haqda va biz kelishib oldik.

45
00:04:49,880 --> 00:04:53,555
Keyin to'g'ri soch turmagini tanlaymiz.

46
00:05:07,240 --> 00:05:11,313
Bu tez orada yorilib ketadigan pufak,

47
00:05:13,200 --> 00:05:17,352
lekin ayni paytda
bu gipermarket logotipi bo'lishi kerak,

48
00:05:17,400 --> 00:05:20,631
siz bilan birga bo'ladigan ramz.

49
00:05:20,680 --> 00:05:26,118
Siz qabariq deganda,
multfilm pufakchasidan foydalanishimiz mumkin.

50
00:05:27,480 --> 00:05:31,871
Ikki xil pufakchalar mavjud.

51
00:05:31,920 --> 00:05:36,516
Biror kishi biror narsa aytganda
va ular o'ylayotganlarida.

52
00:05:36,560 --> 00:05:44,035
Ko'pikli bulut
o'z fikrlari va g'oyalari bilan.

53
00:06:11,320 --> 00:06:13,788
Chexiya orzusi

54
00:06:18,320 --> 00:06:22,438
Hugo Bossga xush kelibsiz,
biz qayerda davom etamiz ...

55
00:06:22,480 --> 00:06:24,596
Iltimos, kameraga kiring.

56
00:06:24,640 --> 00:06:28,633
Biz o'zgartirishni davom ettiramiz
siz haqiqiy menejerlarga aylanasiz.

57
00:06:28,680 --> 00:06:32,753
Bu kirish uchun imkoniyat edi
o'zaro manfaatli shartnoma

58
00:06:32,800 --> 00:06:37,078
Shu jumladan haqiqiy taqdimot
Hugo Boss logotipi.

59
00:06:39,960 --> 00:06:42,872
Taxminan o'n soniya.

60
00:06:42,920 --> 00:06:47,675
- Uch, to'rt, besh, olti.
- Menimcha, yetarli.

61
00:06:48,960 --> 00:06:55,115
Endi tasvir yaratuvchilari
sizni haqiqiy menejerlarga aylantiring.

62
00:06:58,440 --> 00:07:00,908
Qizlar, sizning vaqtingiz keldi.

63
00:07:53,800 --> 00:07:56,314
Banan

64
00:08:07,680 --> 00:08:09,989
Sardina

65
00:08:11,080 --> 00:08:13,355
Tunadagi orkinos

66
00:08:26,600 --> 00:08:28,875
Sut

67
00:08:30,640 --> 00:08:32,392
Non

68
00:08:32,440 --> 00:08:36,274
Pivo

69
00:09:14,920 --> 00:09:20,836
Endi siz mukammalsiz
yarim tayyor "mahsulot",

70
00:09:20,880 --> 00:09:25,556
lekin kelishing kerak
hayot va ijro etish,

71
00:09:25,600 --> 00:09:30,628
chunki biznesda sizga kerak
mijozni ishontirish uchun

72
00:09:30,680 --> 00:09:36,676
va bu sizning tashqi ko'rinishingiz yoki sizniki emas
uni ishontiradigan kiyimlar.

73
00:09:36,720 --> 00:09:41,316
Bular aslida shunchaki
qo'shimcha narsalar.

74
00:09:41,360 --> 00:09:46,673
Siz uni ko'ndirishingiz kerak
Sizning xarakteringiz, xarizmangiz,

75
00:09:46,720 --> 00:09:49,917
sizning kuchingiz, egoingiz.

76
00:09:49,960 --> 00:09:51,632
Bu asosiy elementlar.

77
00:09:51,680 --> 00:09:55,116
Endi siz uni tortib olishingiz kerak.

78
00:09:58,240 --> 00:10:04,270
- Bo'ldi shu. Bu yaxshi. Juda yaxshi.
- Bu mutlaqo ishonarli. Bu mukammal.

79
00:10:04,320 --> 00:10:06,993
OK, OK, ketaylik. Mana shu.

80
00:10:07,040 --> 00:10:09,838
Keling, bu iliq ifodani ko'rib chiqaylik
ko'zlaringda.

81
00:10:09,880 --> 00:10:14,192
Siz balet qilishingiz mumkin
va boshqaruv emas.

82
00:10:14,240 --> 00:10:18,472
Imo-ishoralar, harakatlar, ifoda, menga qarang.

83
00:10:18,520 --> 00:10:22,354
Tabassum qiling, tabassumni unga qo'ying.
Menga qara. Shu yerdaman.

84
00:10:22,400 --> 00:10:25,198
Sizning ishtiyoqingiz aniq bo'lishi kerak.

85
00:10:25,240 --> 00:10:29,950
- Ha, bu ajoyib.
- Yonma-yon.

86
00:10:30,000 --> 00:10:32,878
Ajoyib...

87
00:10:32,920 --> 00:10:37,596
Chexiya orzusi. Qo'shimcha maxsus Chexiya orzusi.

88
00:10:37,640 --> 00:10:40,359
- Bir-biriga yaqinroq.
- Chexiya orzusi.

89
00:10:50,240 --> 00:10:56,315
Reklama tasviri taqdim etildi
Chexiya ommaviy axborot vositalarida buzib ko'rsatilgan.

90
00:10:56,360 --> 00:11:00,478
Shuning uchun men buni qiziq deb bilaman
bu hujjatli filmda

91
00:11:00,520 --> 00:11:09,679
reklama agentlari o'ynamaydi
aktyorlar tomonidan, ular haqiqiy agentlar.

92
00:11:09,720 --> 00:11:13,190
Aslida, siz ularga oynani ko'rsatasiz.

93
00:11:14,080 --> 00:11:16,116
Biz buni aytmadik.

94
00:11:18,160 --> 00:11:23,029
Bu o'z safimizga bir ko'rinish,
o'z ishimizga,

95
00:11:23,080 --> 00:11:27,358
birovning befarq ko'zi bilan,
bu juda qiziq.

96
00:11:27,400 --> 00:11:33,919
Aytmoqchimanki, siz MARK/BBDO deysiz,
Martin Prikril va uning jamoasi,

97
00:11:33,960 --> 00:11:38,317
mavjud bo'lmagan narsaning reklamasini yaratdi

98
00:11:38,360 --> 00:11:42,319
va odamlar hali ham kelishdi,
faqat reklama kampaniyasi tufayli.

99
00:11:42,360 --> 00:11:48,390
- Bu mutlaqo aql bovar qilmaydigan narsa.
- Bu juda ajoyib qiladi.

100
00:11:48,440 --> 00:11:53,389
Siz buni jamoangiz uchun reklama deb hisoblaysizmi?

101
00:11:54,200 --> 00:11:56,794
Pivo qalpoqchasi - katta muvaffaqiyat

102
00:11:56,840 --> 00:11:59,479
Agar u ishlayotgan bo'lsa, u bizga yordam beradi.

103
00:11:59,520 --> 00:12:02,990
Aqlli reklamalar hamma joyda ishlaydi

104
00:12:03,040 --> 00:12:09,912
Bizning reklamalarimiz mahsulot bo'lsa ham ishlaydi
yomon yoki umuman yo'q.

105
00:12:14,320 --> 00:12:18,950
- Demak, siz tajribaga qiziqasizmi?
- Deyarli.

106
00:12:28,160 --> 00:12:32,995
Chexiya televideniyesi odamlarni qidiradi
hujjatli film uchun

107
00:12:33,040 --> 00:12:35,349
Inson yuzidagi gipermarket.

108
00:12:35,400 --> 00:12:40,076
Biz chex oilasini qidirmoqdamiz
qayta-qayta boshdan kechirganlar

109
00:12:40,120 --> 00:12:43,112
butun kunlar gipermarketlarda.

110
00:12:43,160 --> 00:12:46,675
Tanlangan oila oladi
suratga olish paytida xarid qilish shov-shuvi.

111
00:12:46,720 --> 00:12:51,589
Bu aynan siz ko'rgan narsadir.
U faqat 1:100 gacha qisqartirildi.

112
00:12:52,480 --> 00:12:56,439
Shunday qilib, faqat bu old devor bo'ladi

113
00:12:56,480 --> 00:13:00,678
uzunligi 100 metrni tashkil etadi
va balandligi o'n metr.

114
00:13:02,560 --> 00:13:06,792
Bizning vazifamiz odamlarni ishontirishdir
bu haqiqiy gipermarket.

115
00:13:08,440 --> 00:13:12,274
Endi biz kampaniya haqida o'ylashimiz kerak
buning uchun. Ivanka qisqacha ma'lumotga ega.

116
00:13:13,800 --> 00:13:17,076
Shunday qilib, Chexiya orzusi gipermarketi.

117
00:13:17,800 --> 00:13:21,315
Ushbu reklama qanday ta'sir qilishini xohlaymiz?

118
00:13:21,360 --> 00:13:25,717
Bunga ta'sir qiladigan narsa,
"Men buni o'tkazib yubora olmayman."

119
00:13:27,120 --> 00:13:34,356
Giga Sport qachon ochilganini eslang
yoki Electro World?

120
00:13:35,160 --> 00:13:38,596
Bu odatiy narsa
Chexiyalik odam o'tkazib yubormaydi.

121
00:13:38,640 --> 00:13:41,916
U yerda tunab qoladi

122
00:13:41,960 --> 00:13:47,990
eng arzon kir yuvish mashinasini olish uchun
u ularning reklamasida ko'rgan.

123
00:13:50,400 --> 00:13:55,952
Salom. Agar hozir e'tiboringizni qarata olsam.

124
00:13:56,000 --> 00:13:58,355
Sizni bugungi kastingga xush kelibsiz.

125
00:14:00,000 --> 00:14:05,472
Men ham tanishtirmoqchiman
Doktor Jitka Vysekalov,

126
00:14:05,520 --> 00:14:11,277
xarid qilish bo'yicha mutaxassis
kastingga kim mas'ul.

127
00:14:11,320 --> 00:14:13,709
Shuning uchun men hozir unga so'z beraman.

128
00:14:13,760 --> 00:14:20,518
Kuningiz nima qiladi
gipermarketga o'xshaydi?

129
00:14:20,560 --> 00:14:23,632
Xo'sh, xarid boshlanadi
oldingi kechqurun.

130
00:14:23,680 --> 00:14:29,869
Uyqusizlik, tayyorgarlik,
tualet qog'oziga yozilgan ro'yxat va boshqalar.

131
00:14:30,760 --> 00:14:37,199
Siz tayyorlangan sumkalaringizni yig'asiz
va qutilar tezda bo'linadi,

132
00:14:37,240 --> 00:14:40,312
bolalarni o'yin burchagiga tashlang.

133
00:14:40,360 --> 00:14:46,435
Makroda xarid qilish ikki soat davom etadi,
keyin Hypernovada yana ikkitasi.

134
00:14:46,480 --> 00:14:49,074
Keyin, ehtimol, tushlik qilamiz.

135
00:14:49,120 --> 00:14:53,113
Men har doim o'zimga aytaman
ko'p pul sarflamaslik

136
00:14:53,160 --> 00:14:58,280
lekin keyin men bir narsani ko'raman
yaxshi narx uchun va menimcha,

137
00:14:58,320 --> 00:15:03,599
"Menga kerak bo'lishi mumkin. Undan chiroyli sous chiqadi."

138
00:15:03,640 --> 00:15:07,679
Men har xil narsalarni sinab ko'rishni yaxshi ko'raman
ziravorlar turlari. Men qarshilik qila olmayman.

139
00:15:07,720 --> 00:15:13,272
Va men bir boylik sarflayman.
Qanchalik xarajatidan hayratdaman.

140
00:15:14,320 --> 00:15:19,269
Men supermarketlarni yaxshi ko'raman.
Ular meni juda yaxshi his qiladi.

141
00:15:20,280 --> 00:15:24,432
Siz gipermarketda dam olishingiz mumkin.
Siz narsalarni ko'rishingiz mumkin.

142
00:15:25,240 --> 00:15:27,674
Nimaga qiziqsangiz ham.

143
00:15:27,720 --> 00:15:31,269
Bu gipermarketlarning quvonchi.
Unda hamma uchun nimadir bor.

144
00:15:32,040 --> 00:15:35,828
Menga faqat bitta brendli kichik do‘konlar yoqmaydi.

145
00:15:35,880 --> 00:15:46,916
O'tgan hafta oxirida biz sayohatga chiqdik,
unchalik uzoq emas, olti kilometr.

146
00:15:46,960 --> 00:15:50,032
U buni yomon ko'rardi, shuning uchun uni tinchlantirish uchun

147
00:15:50,080 --> 00:15:53,834
biz o'sha kuni kechqurun Tescoga bordik
va u baxtdan porladi.

148
00:15:53,880 --> 00:15:57,429
Bu bugungi yoshlarni aks ettiradi.

149
00:15:57,480 --> 00:15:59,994
Lekin siz borishdan bosh tortdingiz
Kenvelo va men bilan Orsi.

150
00:16:00,040 --> 00:16:04,318
- Bu biz uchun juda ko'p edi.
- Men uchun tabiat ham shunday edi.

151
00:16:04,360 --> 00:16:08,990
Yengillik haqida bizga xabar bera olasizmi?
Uni tasvirlab bera olasizmi?

152
00:16:09,040 --> 00:16:13,192
Kun bo'yi sudrab yurish
va keyin do'konga keladi.

153
00:16:14,200 --> 00:16:20,673
Xo'sh, men bilmayman, xuddi shunday edi.
kun bo'yi yomg'ir yog'ayotgandek

154
00:16:20,720 --> 00:16:24,508
va keyin birdan quyosh chiqqanini ko'rdim.

155
00:16:24,560 --> 00:16:26,551
Bu salqin, qiziqarli va yumshoq edi.

156
00:16:28,560 --> 00:16:34,112
Shanba kunlaringizni qanday o'tkazdingiz
oila sifatida birga

157
00:16:34,160 --> 00:16:39,393
- oldin savdo markazlari bo'lmaganmi?
- Uyda yoki bog'imizda.

158
00:16:40,840 --> 00:16:45,516
Biz bu nima ekanligini deyarli eslay olmaymiz
gipermarketlardan oldingi kabi.

159
00:16:45,560 --> 00:16:49,712
O'sha paytda hech kim sutni ko'p miqdorda sotib olmagan.

160
00:16:49,760 --> 00:16:55,357
O'n yil oldin,
Biz ham suv sotib olmadik.

161
00:16:55,400 --> 00:17:00,793
- Nima deb atagan bo'lardingiz?
- Hech narsa xayolimga kelmaydi...

162
00:17:00,840 --> 00:17:04,116
Sizga yoqimli narsa haqida o'ylay olasizmi?
Ba'zi so'z yoki ism.

163
00:17:04,160 --> 00:17:06,879
Men buni Amore deb atagan bo'lardim.

164
00:17:06,920 --> 00:17:13,473
Amore supermarketi.
Bu sevgi, shuning uchun odamlar unga yaqin bo'lishlari mumkin.

165
00:17:14,680 --> 00:17:19,117
- Men buni Harmoniya deb atagan bo'lardim.
- Oson hayot...

166
00:17:21,000 --> 00:17:28,554
Menga Uyg'unlikdan ko'ra Yagonalik ko'proq yoqadi.
Ko'proq aytadi.

167
00:17:29,640 --> 00:17:34,509
"Mega tilaklarimni bering".
Bu ishlamaydi.

168
00:17:34,560 --> 00:17:40,510
Men tushundim. Men buni Cornucopia deb atagan bo'lardim.

169
00:17:42,360 --> 00:17:48,833
- Menga makkajo'xoriga borish yoqadi.
- Korni, a?

170
00:17:50,160 --> 00:17:54,119
- Bu tush emas, bu Harmoniya.
- Nima deding?

171
00:17:54,160 --> 00:17:57,596
Bu tush emas, bu haqiqat,
bu Harmoniya.

172
00:17:57,640 --> 00:18:01,076
- Chexiya orzusi haqida nima deyish mumkin?
- Nega yo'q?

173
00:18:15,800 --> 00:18:17,870
Xayrli tong, aziz teletomoshabinlar.

174
00:18:17,920 --> 00:18:23,472
Sizni tabriklashga ijozat bering
Tesco gipermarketimizga,

175
00:18:23,520 --> 00:18:28,355
eng go'zallaridan biri
butun dunyodagi gipermarketlar.

176
00:18:29,440 --> 00:18:33,353
O'zimni tanishtirishga ruxsat bering.
Mening ismim Eva Uilyams

177
00:18:33,400 --> 00:18:36,631
Men korporativ aloqalar bo'limi direktoriman.

178
00:18:36,680 --> 00:18:40,992
Umid qilamanki, qaysi kun
siz Kudrnas bilan o'tkazasiz

179
00:18:41,040 --> 00:18:44,953
nafaqat zavqli bo'ladi
siz uchun balki oilamiz uchun ham.

180
00:18:45,000 --> 00:18:52,953
Endi direktor bilan tanishtirishga ruxsat bering
bizning gipermarketimiz, janob Suran,

181
00:18:53,000 --> 00:18:56,879
oilani shaxsan kim kutib oladi,

182
00:18:56,920 --> 00:19:01,755
ularga yaxshi xarid qilishlarini tilab

183
00:19:01,800 --> 00:19:07,158
va bizning savdo markazimizda zavqlanishadi.

184
00:19:08,880 --> 00:19:14,671
Salom. Tescoga xush kelibsiz,

185
00:19:14,720 --> 00:19:19,714
bizning go'zal gipermarketimiz
va savdo markazi

186
00:19:19,760 --> 00:19:24,470
ya'ni, aytishga jur'at etaman,
Chexiya Respublikasidagi eng katta.

187
00:19:24,520 --> 00:19:27,910
Sizga yoqadi degan umiddaman
gipermarketimizda xarid qilish

188
00:19:27,960 --> 00:19:31,430
va bizning savdo markazimizda.

189
00:19:31,480 --> 00:19:36,793
Sizga bir misol keltiraman
o'z hayotimdan. Men taxminan 17 yoshda edim.

190
00:19:36,840 --> 00:19:40,594
Men banan sotadigan stendga bordim.
Katta chiziq bor edi.

191
00:19:40,640 --> 00:19:45,998
Bananlarni olish qiyin edi, shuning uchun navbatga turdim.

192
00:19:46,040 --> 00:19:52,275
Bu dahshatli edi.
Yaponiyadan kelgan sayyohlar bizni suratga olishdi.

193
00:19:52,320 --> 00:19:58,759
Navbatim kelguncha kutdim
bir kilogramm banan sotib olish.

194
00:19:58,800 --> 00:20:03,669
O'shanda cheklovlar bor edi.
O‘n yoki 20 kilogramm sotib olmadik.

195
00:20:14,360 --> 00:20:17,909
- Ular qochib ketishyapti.
- Nihoyat bizdan qutulishdi.

196
00:20:18,680 --> 00:20:21,353
O'zimni tanishtirishga ruxsat bering.
Mening ismim Martin Prikril

197
00:20:23,400 --> 00:20:26,119
va mening ishim - reklamalarni o'ylab topish.

198
00:20:26,160 --> 00:20:33,271
Bugun men sizga o'xshaganlar nimani sotib olishlarini ko'raman,

199
00:20:33,320 --> 00:20:39,429
gipermarketda nimani xohlaysiz,
shuning uchun biz reklamani qanday qilishni bilamiz.

200
00:21:19,960 --> 00:21:24,158
Salom. Bugun kimning tug'ilgan kuni?

201
00:21:35,280 --> 00:21:38,989
Qarang, quyosh botmoqda.

202
00:21:39,040 --> 00:21:43,352
Qarang, u qanchalik go'zal.
Ertaga yaxshi kun bo'ladi.

203
00:21:51,120 --> 00:21:57,878
Biz shunchaki suratga olmaymiz yoki...
Uni qanday qo'yish kerak?

204
00:21:57,920 --> 00:21:59,194
- Biz yashaymiz.
- O'rganamiz.

205
00:21:59,240 --> 00:22:06,999
Hayot qisqa,
shuning uchun hayotingizni imkon qadar yaxshi yashang.

206
00:22:07,040 --> 00:22:14,674
Ha, bu aniq.
Va siz-chi? Aytmoqchimanki...

207
00:22:14,720 --> 00:22:18,713
- Oyijon, qaychingiz bormi?
- Ishingizning mazmuni bor deb o'ylayman.

208
00:22:18,760 --> 00:22:21,479
Sizni nima deb o'ylashga majbur qiladi?

209
00:22:21,520 --> 00:22:28,392
Siz buni ishtiyoq bilan qilasiz
va siz biror narsaga erishmoqchisiz.

210
00:22:28,440 --> 00:22:30,795
Biz nimaga erishmoqchimiz?

211
00:22:30,840 --> 00:22:36,278
Siz ijobiy tomonlarini topasiz
va xarid qilishning salbiy tomonlari.

212
00:22:37,320 --> 00:22:40,915
- Sizning ehtiroslaringiz qanday?
- Mening ehtiroslarim?

213
00:22:40,960 --> 00:22:45,988
Rostini aytsam,
Men vaziyatga tushib qoldim.

214
00:22:46,040 --> 00:22:55,756
O'qishga ishtiyoqim bor,
rasm chizish va men qo'shiq aytishni yaxshi ko'raman.

215
00:22:56,760 --> 00:22:59,320
Biz uchun biror narsa kuylaysizmi?

216
00:22:59,360 --> 00:23:01,669
- Ha, men siz uchun qo'shiq aytishim mumkin.
- Inglizcha qo'shiq.

217
00:23:01,720 --> 00:23:04,393
Men Michalka bilan qo'shiq aytaman.

218
00:23:04,440 --> 00:23:06,795
- Qanday boshlanadi?
- Hoy?

219
00:24:20,320 --> 00:24:25,269
Agar biror narsa aytishim mumkin bo'lsa ...
Ularning hammasi g'amgin ...

220
00:24:27,440 --> 00:24:32,150
- Hozirgina muhokama qildik.
- Eshita olasiz.

221
00:24:32,200 --> 00:24:37,672
Bolalar, buni bilishingizni xohlayman
bu qo'shiqning bastakori ...

222
00:24:38,520 --> 00:24:40,272
Salom.

223
00:24:40,320 --> 00:24:44,996
Juda malakali odam aytdi
boshidan aytganlarim.

224
00:24:45,040 --> 00:24:51,513
U tushishda davom etmoqda
shuning uchun ozgina tabassum qiling

225
00:24:51,560 --> 00:24:55,155
va musiqasiz sinab ko'ring.

226
00:24:55,200 --> 00:25:01,355
Qarama-qarshi yo'nalishda tebranishga harakat qiling.
Vétek, boshla.

227
00:25:03,800 --> 00:25:06,155
Bir ikki uch.

228
00:25:06,880 --> 00:25:11,431
Bolalikda ko'rishga harakat qiling,
ko'p narsalar vahshiy bo'lib tuyuladi ...

229
00:25:11,480 --> 00:25:14,517
Xuddi kechagidek.

230
00:25:14,560 --> 00:25:16,869
Har bir qator to'lqinlarda kuylaydi.

231
00:25:20,240 --> 00:25:22,800
Sizning talqiningizni qanday tasvirlagan bo'lardingiz?

232
00:25:25,600 --> 00:25:30,469
Oldin eshitgan bo'lsangiz ham,
u hali ham sizni yig'laydi.

233
00:25:30,520 --> 00:25:33,080
Qanday qilib odamni yig'lay olasiz?

234
00:25:34,560 --> 00:25:39,953
Shoxlar, torlar va uyg'unlik
bu juda aniq.

235
00:25:40,000 --> 00:25:41,433
Men o'ynayman ...

236
00:25:54,360 --> 00:25:56,749
- Shunaqa.
- Va u sizning boshingizga yopishib qoladimi?

237
00:26:04,360 --> 00:26:06,874
Endi yig‘latadi, yo yig‘lamaydi.

238
00:26:08,840 --> 00:26:12,435
"Bola sifatida ko'rishga harakat qiling"
bolaning ko'zi bilan ma'nosi.

239
00:26:12,480 --> 00:26:16,473
Hammasi ajoyib, ajoyib.
Bu sizni xursand qiladi.

240
00:26:16,520 --> 00:26:19,910
Nega ular narsalarga ishora qilishlari kerak?

241
00:26:19,960 --> 00:26:24,431
Chunki "ko'p narsalar vahshiy bo'lib ko'rinadi".

242
00:26:27,120 --> 00:26:31,955
Aytmoqchimanki, biz aravani...
Buning uchunmi...

243
00:26:32,000 --> 00:26:34,798
- Nima uchun?
- Chexiya orzusi uchunmi?

244
00:26:34,840 --> 00:26:39,311
- O'sha supermarket uchun...
- Demak, ular do'kon buyumlarini ko'rsatishadimi?

245
00:26:39,360 --> 00:26:43,592
- "Men buni yoki buni xohlayman."
- Ular juda ko'p narsalarni xohlashlari mumkin edi.

246
00:26:43,640 --> 00:26:46,677
- Voy, bu menga yoqadi.
- Men ko'ryapman.

247
00:26:46,720 --> 00:26:49,757
- Agar xohlasangiz, o'zingizga bog'liq.
- O'ylab qoldingiz.

248
00:26:49,800 --> 00:26:52,473
- Bu sizning qo'ng'iroqingiz.
- Menga yoqdi.

249
00:26:52,520 --> 00:26:58,356
Keling, uni oxiridan olaylik.
"Men orzuimni amalga oshirmoqchiman".

250
00:26:58,400 --> 00:27:03,235
Hamma bosh irg'adi,
– Ha, men orzuimni amalga oshirmoqchiman.

251
00:27:04,240 --> 00:27:10,315
Bir ovozdan bosh silkitishning hojati yo'q,
lekin siz orzuingizni amalga oshirishni xohlaysiz.

252
00:27:10,360 --> 00:27:15,434
Orzularingizni amalga oshirishni xohlayotganingizni bildiring.

253
00:27:17,840 --> 00:27:23,836
Baxt nimaga o'xshaydi?
Orzuni nima to'la qiladi?

254
00:27:23,880 --> 00:27:29,193
Qanday qilib hamma narsa yorqin bo'lishi mumkin
qachon kun shunchalik zerikarli?

255
00:27:29,840 --> 00:27:36,154
Siz xohlagan narsani ko'rasiz,
ideallashtirishga hojat yo'q

256
00:27:36,200 --> 00:27:41,957
Hayot bir soniya davom etadi,
shuning uchun yolg'onni emas, haqiqatni xohlaysiz

257
00:27:42,000 --> 00:27:48,189
Bolalikda ko'rishga harakat qiling,
ko'p narsalar vahshiy bo'lib tuyuladi

258
00:27:48,240 --> 00:27:53,837
Dunyo sizniki, shuning uchun uni oling,
sizga kerak bo'lgan narsa - buni xohlash

259
00:27:54,920 --> 00:28:00,517
Bu ajoyib katta bash bo'ladi,
va agar sizda naqd pul bo'lmasa

260
00:28:00,560 --> 00:28:03,836
Qarz oling va baqiring

261
00:28:04,920 --> 00:28:08,230
"Men orzuimni amalga oshirishni xohlayman"

262
00:28:20,720 --> 00:28:26,795
Shahar yorug'lik plakati.
Menga oddiyroq yoqadi.

263
00:28:28,520 --> 00:28:31,034
U yerga bormang

264
00:28:35,280 --> 00:28:38,352
Mijoz kuladi. Ajoyib.

265
00:28:41,800 --> 00:28:45,918
Demak, biz buni qabul qiladigan joy.
Menga juda yoqadi.

266
00:28:45,960 --> 00:28:50,590
Bu kulgili. Bu yaxshi.

267
00:28:50,640 --> 00:28:54,599
Ba'zan bir soat davom etadi
mijoz kulishidan oldin.

268
00:28:55,840 --> 00:29:01,278
- Shunday qilib, bizda "U erga bormang".
- Men har doim qilmasligim kerak bo'lgan narsani qilaman.

269
00:29:01,320 --> 00:29:03,880
Shunday qilib, agar kimdir menga aytsa
kelma, keyin men kelaman.

270
00:29:03,920 --> 00:29:07,151
- "Kelmang."
- Ajoyib. Bundan ham yaxshiroq.

271
00:29:08,760 --> 00:29:10,876
"Oldinga o'tkazib yubormang."

272
00:29:12,120 --> 00:29:13,917
— Kutmang.

273
00:29:14,560 --> 00:29:16,198
— Shoshmang.

274
00:29:16,240 --> 00:29:17,593
Bosmang

275
00:29:17,640 --> 00:29:20,677
Bu mening sevimli narsam.

276
00:29:20,720 --> 00:29:25,510
— Xavotir olmang. "Xarf qilmang." Va hokazo.

277
00:29:26,320 --> 00:29:30,791
Kesish. Yaxshi! Yana bir bor
yordamchilar va biz tugatdik.

278
00:29:35,320 --> 00:29:39,598
Bu badiiy film bo‘lish uchun yetarlicha uzun.

279
00:29:39,640 --> 00:29:41,870
Kamroq harakat qiling.

280
00:29:46,840 --> 00:29:52,119
Bu iyagingizni ko'targan holda ko'proq macho ...

281
00:29:53,400 --> 00:29:55,960
Juda kamtar bo'lmang.

282
00:29:56,000 --> 00:30:00,357
Quyosh porlayapti, ketaylik. Video.

283
00:30:05,600 --> 00:30:07,272
Harakat.

284
00:30:16,440 --> 00:30:22,470
Bu juda qimmat bo'lmaydi
va unda yoqimli do'kon sotuvchilari bo'lardi.

285
00:30:26,560 --> 00:30:27,913
Kesish.

286
00:30:28,800 --> 00:30:31,268
O'ylaymanki, biz buni oldik.

287
00:30:34,360 --> 00:30:39,639
Chexiya orzusi gipermarketi,
31-may kuni soat 10:00 da ochiladi.

288
00:30:39,680 --> 00:30:41,716
Qayerda? Tez orada bilib olasiz.

289
00:30:42,480 --> 00:30:44,630
Bir oz silliqroq bo'ling.

290
00:30:44,680 --> 00:30:48,116
Yana dahshatli.
"Chexiya orzusi gipermarketi..."

291
00:30:52,160 --> 00:30:57,359
Chexiya orzusi gipermarketi,
31-may kuni soat 10:00 da ochiladi.

292
00:30:57,400 --> 00:30:59,152
Qayerda? Tez orada bilib olasiz.

293
00:31:00,520 --> 00:31:03,159
Bu yaxshiroq. Bu tabiiy.

294
00:31:04,560 --> 00:31:06,710
Tijoriy tanaffus

295
00:31:22,320 --> 00:31:26,359
Orzularingizdagi gipermarketni tasavvur qiling.
Bu qanday bo'lar edi?

296
00:31:26,400 --> 00:31:32,191
Bu juda qimmat bo'lmaydi
va unda yoqimli do'kon sotuvchilari bo'lardi.

297
00:31:32,240 --> 00:31:37,473
Chexiya orzusi gipermarketi,
31-may kuni soat 10:00 da ochiladi.

298
00:31:37,520 --> 00:31:39,795
Qayerda? Tez orada bilib olasiz.

299
00:31:41,640 --> 00:31:44,200
Bu yaxshiroq. Bu tabiiyroq.

300
00:31:46,640 --> 00:31:52,795
Men u erga qo'yishni taklif qilaman,
"Chexiya orzusi gipermarketi.

301
00:31:52,840 --> 00:31:56,992
“Ochilish kuni siz piyoda yurmaysiz
bo'sh qo'l." Nima bo'ldi?

302
00:31:57,040 --> 00:32:01,158
Bu yolg'on. Odamlar hech narsaga erisha olmaydi...

303
00:32:01,200 --> 00:32:07,673
Ular hech narsa olishmaydi, lekin
ular biroz tajribaga ega bo'lishadi.

304
00:32:07,720 --> 00:32:12,953
Buni shaxsan tushuntirsangiz
hamma uchun, keyin siz uni qo'shishingiz mumkin,

305
00:32:13,000 --> 00:32:16,549
- lekin biz odamlarga yolg'on gapirmaymiz.
- Yolg'on emas.

306
00:32:16,600 --> 00:32:23,756
- Shunday va men buni ma'qullamayman.
- “Buyum olasiz” demaymiz.

307
00:32:23,800 --> 00:32:30,592
Bo'sh qo'l hech qachon ishlatilmaydi
ahamiyatsiz narsani tasvirlash.

308
00:32:32,040 --> 00:32:37,751
Lekin siz Chexiya orzusini ochishingiz mumkin
Agar yo'q bo'lsa, gipermarketmi?

309
00:32:37,800 --> 00:32:43,113
- Nima farqi bor?
- Gipermarket bo'lmaydi.

310
00:32:43,160 --> 00:32:47,836
- Biz qurmoqchi emasmiz.
- Siz buni aytmadingiz.

311
00:32:47,880 --> 00:32:50,553
Siz quraman dedingiz
gipermarketning old tomoni...

312
00:32:50,600 --> 00:32:53,433
Bu gipermarket emas, balki old tomon.

313
00:32:53,480 --> 00:32:55,755
Qachondan beri front gipermarket deb ataladi?

314
00:32:55,800 --> 00:32:59,952
Nega “Fond” deb yozmaysiz
"Chexiya orzusi" gipermarketi?

315
00:33:00,880 --> 00:33:04,714
- Sochlarni yoyayapsizmi?
- Yo'q, siz.

316
00:33:04,760 --> 00:33:10,471
Qanday qilib quruq qo'l bilan ketmaslik
bepul narsalar yuklari bilan tenglashtirilgan?

317
00:33:10,520 --> 00:33:13,159
Nega buni anglatishi kerak
ular biror narsa olishadimi?

318
00:33:13,200 --> 00:33:17,830
Ular olib kelgan narsalariga ega bo'lishadi,
yoki ular o'tlarni terib olishlari mumkin.

319
00:33:17,880 --> 00:33:23,034
Biz ularni g'azablantiramiz. Agar xohlasangiz, davom eting.

320
00:33:23,080 --> 00:33:25,310
Lekin biz bunday ishlarni qilmaymiz.

321
00:33:25,360 --> 00:33:29,478
Agar ular kelishsa va hech narsa bo'lmasa,
ular baribir jahli chiqadilar.

322
00:33:29,520 --> 00:33:35,072
Bu kulgili,
shiordan g'azablanadilar deyish.

323
00:33:35,120 --> 00:33:39,910
Ammo ular u erga bormaydilar
quruq qo'l bilan ketish.

324
00:33:39,960 --> 00:33:44,988
Bu boshqa izoh,
butunlay yangi narsa ...

325
00:33:45,040 --> 00:33:50,751
Haqida film suratga olyapsiz
mavjud bo'lmagan gipermarket.

326
00:33:50,800 --> 00:33:54,110
Bu hodisa haqida
ma'lum bir kun va vaqtda joy.

327
00:33:54,160 --> 00:33:56,993
Biz professional takliflarni keltirdik

328
00:33:57,040 --> 00:34:00,669
siz xohlagan qadriyatlarga ega.

329
00:34:00,720 --> 00:34:05,510
Va bizning pullik mijozlarimiz kabi,
Biz tugatdik deb aytishimiz mumkin,

330
00:34:05,560 --> 00:34:07,152
buni hozir ham aytishimiz mumkin.

331
00:34:07,200 --> 00:34:11,637
Xo'sh, keling, nima haqida kelishib olaylik
ertaga fokus-guruhlarda sinovdan o'tkazamiz.

332
00:34:11,680 --> 00:34:18,438
Agar biz hech narsaga rozi bo'lmasak,
biz bo'sh reklama taxtalarini sinab ko'ramiz.

333
00:34:18,480 --> 00:34:22,996
Men ikkita versiyani taklif qilaman,
bu va "Ochilish" versiyasi.

334
00:34:24,640 --> 00:34:29,873
Qo'yish haqida nima deyish mumkin
U erda "qo'lingiz bo'sh ketmaysiz"?

335
00:34:30,840 --> 00:34:35,356
Men bundan uzoqlashaman. Men yolg'on gapirmayman.

336
00:34:35,400 --> 00:34:39,757
Lekin siz ularga yolg'on gapiryapsiz.
Chex Dream gipermarketi yo'q.

337
00:34:39,800 --> 00:34:42,519
Men hech narsa va'da qilmoqchi emasman.

338
00:34:42,560 --> 00:34:46,439
- Olmaysiz.
- Men haqiqatan ham u erga bormayman.

339
00:34:46,480 --> 00:34:51,110
O'rtasida farq bor
ikki ma'no va yolg'on ...

340
00:34:51,160 --> 00:34:58,555
Buni qanday aytish mumkin
u mavjud bo'lmaganda ochiladimi?

341
00:34:58,600 --> 00:35:02,593
- Xo'sh, hech bo'lmaganda men ...
- Ular bu haqiqat emasligini bilishmaydi.

342
00:35:02,640 --> 00:35:07,077
Aytmoqchimanki, agar siz kino ijodkorlari
odamlarga yolg'on gapirishga odatlangan,

343
00:35:07,120 --> 00:35:08,678
biz reklamada yolg'on gapirmaymiz.

344
00:35:08,720 --> 00:35:11,154
Bu ajablanarli, lekin biz buni qilmaymiz.

345
00:35:11,200 --> 00:35:16,832
- Buni takrorlay olasizmi?
- Albatta. Yana aytishim mumkin.

346
00:35:16,880 --> 00:35:22,159
Filmlaringizda yolg'on gapirsangiz ham,
biz reklamada yolg'on gapirmaymiz.

347
00:35:28,400 --> 00:35:30,391
Eshiting, men ketishim kerak.

348
00:35:33,160 --> 00:35:37,392
Men bo'lishim kerak edi
soat beshda boshqa joyda ...

349
00:36:34,680 --> 00:36:41,028
Tasavvur qiling, yangi gipermarket ochiladi.
Albatta reklama qilinadi.

350
00:36:41,080 --> 00:36:45,756
Va siz duch kelasiz
reklama taxtasi yoki jurnal

351
00:36:45,800 --> 00:36:51,193
va qandaydir logotipni ko'ring

352
00:36:53,360 --> 00:36:56,591
"Kutmang" deb aytadi.

353
00:36:59,080 --> 00:37:05,997
Men albatta kutaman. Bu meni kutishga taklif qiladi.

354
00:37:06,040 --> 00:37:11,398
KELISHDIKMI. Demak, bu jozibali deb o'ylaysiz,
bu aqlli.

355
00:37:12,200 --> 00:37:17,069
- "Kelmang."
- Albatta kelaman!

356
00:37:18,320 --> 00:37:19,594
Sizchi?

357
00:37:19,640 --> 00:37:21,551
Xo'sh, bu salbiy.

358
00:37:24,400 --> 00:37:26,550
"Xarf qilmang."

359
00:37:27,560 --> 00:37:32,190
-Unda nima qilardik?
- Rahbariyatingiz uyga ketishi mumkin.

360
00:37:32,240 --> 00:37:36,358
- Ular hech qanday pul topishmaydi.
- Hech narsa sotmaydilar.

361
00:37:36,400 --> 00:37:39,870
Odamlarni tortib oladimi?
Ular buni jiddiy qabul qilishadimi?

362
00:37:39,920 --> 00:37:44,755
- Balki xarid qilishar.
- Ular do'kon o'g'irlashlari mumkin.

363
00:37:44,800 --> 00:37:48,759
- Rahmat va xayr.
- Mana sizning sovg'alaringiz ...

364
00:38:03,080 --> 00:38:07,358
- Kelganingiz uchun rahmat.
- Katta rahmat. Xayr. Salomat bo'ling.

365
00:38:09,000 --> 00:38:12,436
Agar harakat qila olsang
sochlaringiz peshonangizdan tushdi.

366
00:38:12,480 --> 00:38:16,473
Men kameraga qarshi qurilma qo'yaman
hozir boshingda.

367
00:38:16,520 --> 00:38:20,991
Men yuqori kamerani sozlayman
ko'zlaringiz holatini yozib olish uchun.

368
00:38:21,040 --> 00:38:23,156
Juda qattiqmi? Yaxshimi?

369
00:38:23,200 --> 00:38:29,719
Yuqori kamera yozib oladi
ko'rishning aniq pozitsiyasi.

370
00:38:29,760 --> 00:38:36,279
Va pastki kamera
ko'rayotgan narsangizni yozib oladi.

371
00:38:36,320 --> 00:38:39,551
Juda qattiqmi? Bu noqulaymi? Ajoyib.

372
00:38:39,600 --> 00:38:42,956
Sizning orqangizdagi kompyuterlar
ikkala signalni birlashtiring

373
00:38:43,000 --> 00:38:45,070
Shunday qilib, biz nimaga qarayotganingizni ko'ramiz,

374
00:38:45,120 --> 00:38:49,796
va kichik kvadrat ko'rsatadi
nimaga e'tibor qaratasiz.

375
00:38:49,840 --> 00:38:52,991
Kvadrat materiallar atrofida harakat qiladi.

376
00:38:55,440 --> 00:39:00,639
Mana linza.
Agar to'g'ridan-to'g'ri oldinga qarasangiz.

377
00:39:02,760 --> 00:39:05,672
Endi bu vaziyatni tasavvur qiling.

378
00:39:05,720 --> 00:39:10,475
Ishdan kelasiz,
xat qutingizdan uchta varaqani oling.

379
00:39:10,520 --> 00:39:14,433
Siz sotib olishni rejalashtiryapsiz
ertaga juda ko'p oziq-ovqat

380
00:39:14,480 --> 00:39:18,234
va uchta varaqalar asosida
Men hozir sizga topshiraman,

381
00:39:18,280 --> 00:39:21,317
qaysi gipermarketga borishni o'zingiz hal qilasiz.

382
00:39:21,360 --> 00:39:23,590
Shuning uchun ularni asta-sekin bosib o'ting

383
00:39:23,640 --> 00:39:26,518
go'yo siz o'tirgandek
uyda va buni qilish uchun vaqt bor edi.

384
00:39:26,560 --> 00:39:30,997
Ularni aylantiring va bizga ayting
qaysi biri sizni ilhomlantirgan

385
00:39:31,040 --> 00:39:35,079
u erda xarid qilish uchun.

386
00:39:57,840 --> 00:40:01,469
Ishingiz tugagach, hamma narsani chetga surib qo'ying.

387
00:40:25,240 --> 00:40:28,835
Natijalarimizni taqdim etish bilan yakunlaymiz.

388
00:40:28,880 --> 00:40:32,953
Biz old tomonni ajratdik
to'rtta asosiy toifaga bo'linadi

389
00:40:33,000 --> 00:40:35,719
qanchalik samarali ekanligini ko'rish uchun.

390
00:40:35,760 --> 00:40:38,433
Kompaniya logotipi tepada,

391
00:40:38,480 --> 00:40:41,313
sarlavha
"Ochilish kuni barcha uchun kutilmagan hodisalar."

392
00:40:41,360 --> 00:40:43,351
Keyin mahsulotlar va ma'lumotlar.

393
00:40:43,400 --> 00:40:47,234
Keyingi slayd namoyishi
vaqt qanday taqsimlangan.

394
00:40:47,280 --> 00:40:52,957
Mahsulotlar 70o/o, ma'lumot 7o/o,
logotip 17o/o va sarlavha 6o/o.

395
00:40:53,000 --> 00:40:57,869
Sarlavha shunday bo'ldi
biz kutgandek sezilarli emas.

396
00:40:57,920 --> 00:41:02,232
Hech kim sezmagandek tuyuldi
syurpriz haqidagi qism,

397
00:41:02,280 --> 00:41:06,478
shuning uchun biz ushbu qismni ta'kidlashni tavsiya qilamiz.

398
00:41:08,160 --> 00:41:12,312
Chexiya orzusi haqida nima dedingiz?

399
00:41:13,320 --> 00:41:23,514
Marketing kampaniyalari ortidagi g'oya
bu manipulyativ va chalg'ituvchi

400
00:41:23,560 --> 00:41:28,315
men rozi bo'lmagan narsadir.

401
00:41:28,360 --> 00:41:31,989
Unda nima uchun tadqiqotda ishtirok etdingiz?

402
00:41:33,040 --> 00:41:40,116
Siz "Chex Dream" da ishlagansiz,
maqsadli guruhiga erishishga yordam beradi.

403
00:41:46,800 --> 00:41:54,480
Bu professional yondashuv
reklamalarni baholash uchun.

404
00:41:54,520 --> 00:42:00,117
Siz ma'lumot oldingiz
eng ishonarli reklama qilish haqida

405
00:42:00,160 --> 00:42:05,439
shuning uchun bu qabul qiluvchiga ta'sir qiladi.

406
00:42:05,480 --> 00:42:11,430
Manipulyatsiya qilish qarori
oluvchi sizniki edi.

407
00:42:13,320 --> 00:42:16,517
Bu sizning mas'uliyatingiz.

408
00:42:16,560 --> 00:42:22,430
Nima uchun ishlayotganingizni tushunmayapman
siz ma'qullamagan korporativ narsalar.

409
00:42:22,480 --> 00:42:26,632
Biz qila olmaydigan reklamalar bor
agar bizda kuch bo'lsa,

410
00:42:26,680 --> 00:42:29,353
chunki biz ularga ishonmaymiz.

411
00:42:29,400 --> 00:42:33,075
Ammo mutaxassislar buni qilishlari kerak
narsalarni sinab ko'rish imkoniyatiga ega bo'lish

412
00:42:33,120 --> 00:42:36,635
Bu ularning choyi emas,

413
00:42:36,680 --> 00:42:39,558
ular yoqtirmaydigan narsaning reklamasi kabi.

414
00:42:39,600 --> 00:42:44,754
Tanlangan tadqiqotning ma'nosi yo'q.

415
00:42:44,800 --> 00:42:49,237
Shifokor jinoyatchini operatsiya qilishni rad eta olmaydi
kim bir qizni zo'rlagan.

416
00:42:49,280 --> 00:42:52,238
Ular uni boshqarganda
operatsiya xonasiga kirib, operatsiya qiladi.

417
00:42:52,280 --> 00:42:56,478
Xo'sh, kim kim? Siz shifokormisiz?

418
00:42:56,520 --> 00:43:00,798
- Bu o'xshatishda men shundayman.
- Bo'ldi.

419
00:43:05,840 --> 00:43:10,630
Diqqat, barcha Praga fuqarolari.
Poytaxtni tark eting.

420
00:43:10,680 --> 00:43:14,832
Katta bosqin yaqinlashmoqda.
Xaosga tayyorlaning.

421
00:43:14,880 --> 00:43:17,235
Chexiya orzusi gipermarketi - 
butunlay yangi tajriba - 

422
00:43:17,280 --> 00:43:20,397
31-may kuni soat 10:00 da ochiladi.

423
00:43:20,440 --> 00:43:21,793
Shunday ekan, unutmang.

424
00:43:21,840 --> 00:43:25,753
Faqat 13 kun qoldi.

425
00:43:32,560 --> 00:43:36,951
Bizning orzuimiz? Menimcha, ko'proq pul.

426
00:43:37,000 --> 00:43:41,073
Biz ko'proq pul to'lashimiz uchun ko'proq pul.

427
00:43:45,240 --> 00:43:49,074
- Va dam olish.
- Mening orzuim biroz boshqacha.

428
00:43:49,120 --> 00:43:56,470
Men talabaman, shuning uchun orzuim shu
maktabni tugatib, kasbga ega bo‘lish.

429
00:43:56,520 --> 00:44:01,958
Albatta pul ham bor
shuning uchun men ko'proq narsalarni sotib olaman.

430
00:44:03,120 --> 00:44:09,116
Nimani xohlaysizki, o'zingizga imkoni yo'q?
Siz nimani orzu qilasiz?

431
00:44:09,160 --> 00:44:13,312
- Menimcha, chet elda dam olish.
- Eng muhimi, dam olish.

432
00:44:14,800 --> 00:44:17,268
- Keyin, ehtimol, mashina.
- Chiroyli mashina.

433
00:44:17,320 --> 00:44:20,995
Ota-onamizsiz yashash uchun o'z joyimiz.

434
00:44:22,320 --> 00:44:26,393
Bu bizning asosiy g'oyalarimiz.

435
00:44:26,440 --> 00:44:32,709
Bu yaxshi, hamma narsa porloq. Bu jozibali flayer.

436
00:44:32,760 --> 00:44:35,593
- Bu muhimmi?
- Yo'q, unday emas.

437
00:44:35,640 --> 00:44:39,679
Narxlar va sotiladigan narsalar muhim,

438
00:44:39,720 --> 00:44:47,434
Men ularning sharbatini xohlaganimdek,
pishloq yoki arzon kamera.

439
00:44:50,640 --> 00:44:55,031
Bu erda hamma narsa juda arzon.
Umid qilamanki, bu shunday qoladi

440
00:44:55,080 --> 00:44:59,198
va bu faqat uchun emas
odamlarni u erga olib borish uchun ochilish.

441
00:44:59,240 --> 00:45:04,712
Keyin narxlarni ko'taradilar
shuning uchun keyingi safar u ikki baravar yuqori.

442
00:45:04,760 --> 00:45:12,599
Bunday bo'lmasligi kerak.
Ba'zi joylar narxlarni past saqlashga harakat qiladi.

443
00:45:12,640 --> 00:45:15,074
- Yaxshi, rahmat.
- Salomat bo'ling.

444
00:45:15,120 --> 00:45:18,715
- Qayerda bo'ladi?
- Flyeringizga qarang.

445
00:45:18,760 --> 00:45:24,232
Ha, mana. Rahmat. Xayr. Salomat bo'ling.

446
00:45:32,120 --> 00:45:35,032
Menimcha, odamlar ishontirishni yaxshi ko'radilar.

447
00:45:38,360 --> 00:45:41,352
Nega bilasizmi?

448
00:45:43,880 --> 00:45:49,591
Aytmoqchimanki, odamlarga mustahkam tayanch kerak,
va reklamalar buni ular uchun taqdim etadi.

449
00:45:51,400 --> 00:45:58,636
Barcha reklama qo'llanmalari har doim misoldan foydalanadi
Sistina cherkovining shiftidan,

450
00:45:58,680 --> 00:46:01,911
Bu buyurtma uchun qilingan reklama edi.

451
00:46:03,400 --> 00:46:08,030
Bu pullik reklama edi.

452
00:46:08,080 --> 00:46:13,712
Shiftdagi mega bilbord
Alloh buyuk ekanligini ta'kidlaydi.

453
00:46:16,640 --> 00:46:22,954
Bu xamir uchun qilingan.
Bu buyurtma asosida qilingan va bu san'at.

454
00:46:24,320 --> 00:46:30,509
Uning maqsadi chiroyli tasvir bo'lish emas edi
bu his-tuyg'ularni uyg'otadi.

455
00:46:31,760 --> 00:46:35,036
Komissiya ...

456
00:46:35,080 --> 00:46:39,278
"Shiftni bo'yash
Shunday ekan, Alloh buyuk ekani ayon.

457
00:46:39,320 --> 00:46:43,552
"Va bu barchaning aqlini siqib chiqarishi kerak.
Mana xamir."

458
00:46:44,320 --> 00:46:49,599
Bilasizmi, xuddi siz yaratgandek
biror narsa va siz uni sotmoqchisiz.

459
00:46:49,640 --> 00:46:55,192
Shunday qilib, qichqiradi. Lekin yo'l
bugun aqlliroq deb qichqiradi.

460
00:46:55,240 --> 00:47:01,236
Lekin, bilasizmi, u hali ham qichqiradi.
Aytmoqchimanki, bu hali ham bir xil narsalar.

461
00:47:01,280 --> 00:47:06,513
Bu mutlaqo normal, shuning uchun foyda yo'q
bu haqda ish olib borishda.

462
00:47:06,560 --> 00:47:10,838
Bilasizmi, ko'proq narsalar bor,
shuning uchun siz baqirishingiz kerak.

463
00:47:10,880 --> 00:47:16,352
Aytmoqchimanki, dunyo shunday
bizga yoqadimi yoki yo'qmi.

464
00:47:16,400 --> 00:47:20,518
Bu xuddi shunday va
buning hech qanday yomon joyi yo'q.

465
00:47:20,560 --> 00:47:27,989
Aytmoqchimanki, bu juda yomon
zavodda mashina yasagandek, shunday emasmi?

466
00:47:28,040 --> 00:47:35,390
Avtomobillar ifloslantiradi, lekin siz mumkin
har qanday narsa haqida shunday gapiring.

467
00:47:35,440 --> 00:47:41,834
Aytmoqchimanki, bu bema'nilik.
Bilasizmi, men odamlarni xafa qilmaslikka harakat qilaman.

468
00:47:41,880 --> 00:47:45,873
Bilasizmi, men aniq xohlamayman
ularga yolg'on gapirish yoki ularni aldash.

469
00:47:45,920 --> 00:47:51,313
Aytmoqchimanki, bu men yomon ko'radigan narsadir.
shuning uchun men qo'limdan kelganini qilishga harakat qilaman

470
00:47:51,360 --> 00:47:56,036
ularni xursand qilish uchun, bilasiz.

471
00:48:01,880 --> 00:48:04,474
Menga reklama sohasida ishlash yoqadi.

472
00:48:04,520 --> 00:48:11,073
Aytmoqchimanki, har safar ishdan ketganimda
do'stlarimni barda ko'rish uchun,

473
00:48:11,120 --> 00:48:17,389
Rostini aytsam, shunday deb o'ylayman
dunyoni harakatga keltiradigan menman.

474
00:48:21,960 --> 00:48:24,952
Qaysi ma'noda?

475
00:48:25,000 --> 00:48:29,437
Aytmoqchimanki, biz ustida ishlayotgan narsalar kabi

476
00:48:29,480 --> 00:48:33,314
va biz yana bir necha soat ishlaymiz.

477
00:48:34,320 --> 00:48:37,392
Agar u ishlayotgan bo'lsa, biz qaror qilamiz

478
00:48:37,440 --> 00:48:42,560
bir necha ming kishi
31-may kuni soat 10:00 da boshlanadi.

479
00:48:46,560 --> 00:48:48,676
Bu juda zo'r.

480
00:48:51,120 --> 00:48:58,231
Siz gaplashayotgan tuyg'u
kimdir biror narsa qilish uchun,

481
00:48:58,280 --> 00:49:03,752
siz ularni biror narsaga bog'lashingiz uchun,
Menimcha, qandaydir silliq.

482
00:49:21,080 --> 00:49:26,950
Biz kichkina yurtmiz,
biz ozgina joymiz

483
00:49:27,680 --> 00:49:33,676
Lekin biz hech narsa ololmaymiz
va kosmosga qasrlar quring

484
00:49:33,720 --> 00:49:39,158
Bu erda yaxshi odamlar yashaydi,
chiroyli bolalar ham

485
00:49:40,000 --> 00:49:44,994
Shunday qilib, hasadgo'y ilonni o'ldiring
va orzuingiz amalga oshsin

486
00:49:46,160 --> 00:49:52,076
Sevgiga qancha yo'l qo'yishingiz mumkin?
Baxtli tush nima deydi?

487
00:49:52,120 --> 00:49:57,558
Qizil lentani kesganda
o'sha go'zal orzu kunida

488
00:49:58,360 --> 00:50:04,071
Yer Shangri-laga aylanadi,
quyoshli va ularning hammasi o'ynaydi

489
00:50:04,120 --> 00:50:10,719
Uni 31-may kun tartibiga kiriting

490
00:50:10,760 --> 00:50:16,551
Men boladek ko'rmoqchiman,
ko'p narsalar vahshiy bo'lib tuyuladi

491
00:50:16,600 --> 00:50:23,119
Dunyo sizniki, shuning uchun uni oling,
sizga kerak bo'lgan narsa - buni xohlash

492
00:50:23,160 --> 00:50:28,439
Yalqov bo‘lma, kel, aravani tut

493
00:50:28,480 --> 00:50:31,313
Uni portlatib yubormang

494
00:50:33,120 --> 00:50:36,556
Chexiya orzusi boshlansin

495
00:50:45,440 --> 00:50:48,750
Chexiya orzusi boshlansin

496
00:51:13,760 --> 00:51:17,753
Bu Chexiya radiosi.
Mana bugungi hikoyalar.

497
00:51:17,800 --> 00:51:20,268
Tongda biz quyosh tutilishini ko'rishimiz mumkin.

498
00:51:20,320 --> 00:51:24,677
Quyosh chiqishi odatdagidek porlamaydi,

499
00:51:24,720 --> 00:51:28,110
balki kichik yarim oy
bu esa yanada qisqaradi.

500
00:51:28,160 --> 00:51:30,754
Ko'rish uchun ko'p narsa kerak emas
bu hayratlanarli hodisa.

501
00:51:30,800 --> 00:51:33,473
Erta turing va o'zingiznikiga ega bo'ling
qo'lda maxsus ko'zoynaklar.

502
00:51:33,520 --> 00:51:36,159
Kurs haqida tafsilotlar
qisman quyosh tutilishi

503
00:51:36,200 --> 00:51:39,749
Mixal Svanda tomonidan beriladi
Havaskor osmon kuzatuvchilari.

504
00:51:46,760 --> 00:51:52,596
Men boladek ko'rmoqchiman,
ko'p narsalar vahshiy bo'lib tuyuladi

505
00:51:52,640 --> 00:51:58,795
Dunyo sizniki, shuning uchun uni oling,
sizga kerak bo'lgan narsa - buni xohlash

506
00:51:59,600 --> 00:52:05,072
Bu ajoyib katta bash bo'ladi,
va agar sizda naqd pul bo'lmasa

507
00:52:05,120 --> 00:52:08,396
Qarz oling va baqiring

508
00:52:09,440 --> 00:52:12,955
"Men orzuimni amalga oshirmoqchiman ..."

509
00:52:38,200 --> 00:52:41,033
Menda hech kim kelmasligi tasvirlangan.

510
00:52:42,760 --> 00:52:44,591
Bu nimani anglatadi?

511
00:52:45,680 --> 00:52:50,231
- Bu siz uchun nimani anglatadi?
- Bu ishlamadi.

512
00:52:52,840 --> 00:52:57,436
Ammo umuman hech kim kelmasa
ham ahamiyatli bo'lar edi.

513
00:52:57,480 --> 00:53:00,677
Qarang, plastik qopli ayol keladi.

514
00:53:03,200 --> 00:53:05,919
O'sha odamlar bu erga kelishadi, ular.

515
00:53:18,760 --> 00:53:23,675
- Menga yaqinlashmang. Men uyatchanman.
- Mana bizning birinchi xaridorimiz.

516
00:53:24,480 --> 00:53:32,433
- Ko'zingizga nima tushdi?
- Men hech qachon bunday qilmaganman.

517
00:53:32,480 --> 00:53:36,189
Men ham bugun kelishni xohlamadim,

518
00:53:36,240 --> 00:53:40,028
lekin quyosh tutilishi sodir bo'ldi
va erim meni uyg'otdi.

519
00:53:40,080 --> 00:53:45,029
Men bu raqamga qiziqdim
1690 kron uchun kamera.

520
00:53:45,080 --> 00:53:47,833
Ularda bor yoki yo'qligini ko'rmoqchiman.

521
00:53:49,240 --> 00:53:51,959
- Syurprizni kutyapsizmi?
- Albatta.

522
00:53:52,000 --> 00:53:55,515
Menga kutilmagan hodisalar yoqadi, agar ular yoqimli bo'lsa.

523
00:53:55,560 --> 00:53:58,028
Siz deyarli uch soat keldingiz
ochilishdan oldin.

524
00:53:58,080 --> 00:54:01,629
Odamlarning aqldan ozganini ko'rganimda,

525
00:54:01,680 --> 00:54:06,151
Men bu erda uxlab yotgan sumkalarni ko'rishni kutgandim.

526
00:54:06,200 --> 00:54:10,990
Va borligi uchun
bugun quyosh tutilishi,

527
00:54:11,040 --> 00:54:14,396
va erim meni uyg'otdi, deb o'yladim

528
00:54:14,440 --> 00:54:17,318
chunki biz allaqachon turgan edik
juda erta biz buni xavf ostiga qo'yishimiz mumkin edi.

529
00:54:17,360 --> 00:54:22,718
Menga televizorni shu yerda sotib olishimni aytishdi. Yana nima?

530
00:54:24,280 --> 00:54:31,709
Shokolad, chang yuvish vositasi
89 kron uchun. Ana xolos.

531
00:54:31,760 --> 00:54:36,914
Uchta karton sut.
Ikki banka tuzlangan bodring.

532
00:54:38,560 --> 00:54:44,351
Siz keng burchakli linzadan foydalanyapsiz
shuning uchun butun vujudim u erda bo'ladi.

533
00:54:44,400 --> 00:54:46,914
Bilmadim.

534
00:54:46,960 --> 00:54:51,078
- To'xtab tur. Soat o'nda ochiladi.
- U qayerda joylashgan?

535
00:54:52,040 --> 00:54:54,998
- Qarang va ko'ring.
- Qayerga qarashim kerak?

536
00:54:56,200 --> 00:55:00,193
- Bo'lyapti. Reklama bor edi.
- Ha, reklama hamma joyda.

537
00:55:00,240 --> 00:55:02,390
Flyer tufayli keldingizmi?

538
00:55:02,440 --> 00:55:07,116
Faqat flayer emas. ko'rdim
taxminan bir oy oldin reklamalar -

539
00:55:07,160 --> 00:55:11,358
"Ko'proq to'lamang" yoki nima deyilgan.
"Xarf qilmang ..."

540
00:55:11,400 --> 00:55:14,153
- “Kelmang” deb yozilgan edi.
- Ha.

541
00:55:14,200 --> 00:55:16,475
Xo'sh, men qaerga bormasligim kerak?

542
00:55:16,520 --> 00:55:21,116
Men o'sha reklamalarni ko'rdim:
“Kelmang, sarflamang”

543
00:55:21,160 --> 00:55:24,675
va hukumat keldi deb o'yladim
yana ahmoqona narsa bilan.

544
00:55:24,720 --> 00:55:27,996
Va keyin men shunday ekanligini ko'rdim
Letnany ko'rgazma maydonlarida.

545
00:55:28,040 --> 00:55:30,873
Men baribir bu yerda baliq tutaman, nega bormayman?

546
00:55:30,920 --> 00:55:36,597
Keyin, ikki kun oldin bizga aytishdi
Bu gipermarket uchun edi.

547
00:55:36,640 --> 00:55:40,679
Bu gipermarket uchun ekanligini bilmasdim.

548
00:55:40,720 --> 00:55:48,274
Men supermarketda ishlaganim uchun,
Men buni tekshirmoqchi edim.

549
00:55:48,840 --> 00:55:51,957
Lekin ular sizga aytishdi,
— U yerga borma, xarajat qilma.

550
00:55:52,000 --> 00:55:55,913
“U yerga borma, xarajat qilma”, deyishdi.
shuning uchun men tingladim

551
00:55:55,960 --> 00:56:00,431
va men borib pul sarflamadim
boshqa supermarketlarda.

552
00:56:00,480 --> 00:56:06,112
Men o‘yladim: “Nima?
Undan nimadir chiqadi”.

553
00:56:06,160 --> 00:56:10,233
“Kelma, sarflama”, deydi.
keyin faqat "Ochilish soat o'nda."

554
00:56:10,280 --> 00:56:13,829
Agar bu ularning ochilishi bo'lsa,
Men nima ochilishini kutaman.

555
00:56:13,880 --> 00:56:16,348
Reklama qanday ishlashini ko'rish qiziq.

556
00:56:16,400 --> 00:56:20,791
“Kelma, sarflama” deb yozilgan.
Bu g'alati mexanizm.

557
00:56:20,840 --> 00:56:26,551
To'g'ri, lekin men ham hazilkashman.

558
00:56:26,600 --> 00:56:30,309
Menga bu kabi amaliy hazillar yoqadi

559
00:56:30,360 --> 00:56:33,477
va shuningdek, ularning reklamasi juda yaxshi.

560
00:56:33,520 --> 00:56:38,036
Ular o'zlarini oshkor qilmadilar
oxirigacha nou-xau

561
00:56:38,080 --> 00:56:41,197
shuning uchun Tesco bunga munosabat bildira olmadi

562
00:56:41,240 --> 00:56:45,472
bu juda yaxshi o'ylangan
ularning boshqaruvi tomonidan.

563
00:56:51,120 --> 00:56:54,237
Hammaga salom aziz mijozlarimiz.

564
00:56:54,280 --> 00:56:59,638
Czech Dream ochilishiga xush kelibsiz.

565
00:56:59,680 --> 00:57:04,879
Chexiya orzusi ortidagi g'oya
va bizning asosiy maqsadimiz

566
00:57:04,920 --> 00:57:08,595
kutganlardan oshib ketish
mijozlarimiz, siz.

567
00:57:09,600 --> 00:57:13,673
E'lonlar hamma joyda, lekin hech kim
ularga ko'proq e'tibor beradi.

568
00:57:13,720 --> 00:57:19,431
Shunday qilib, biz original bo'lishimiz kerak edi
va uni iste'molchiga qarshi ko'rinishga keltiring.

569
00:57:19,480 --> 00:57:24,156
Biz sizni haqiqatan ham taklif qilmaganimizdek,
bu sizga yoqishi mumkin.

570
00:57:25,160 --> 00:57:29,995
Keyingi to'lqinlarimizni tabriklayman.
Ko'proq odamlar kelayotganidan xursandmiz.

571
00:57:30,040 --> 00:57:34,352
Hali ham avtoturargohda bo'lgan barchaga,
yaqinroq keling.

572
00:57:34,400 --> 00:57:37,517
Bu erda hali ham ba'zi narsalar mavjud ...

573
00:57:37,560 --> 00:57:43,317
Keling va oxirgi kalit zanjirlarni oling
va kamalak rangli bayroqlar.

574
00:57:46,880 --> 00:57:49,189
Nima sotib olgani kelganingizni so'rasam bo'ladimi?

575
00:57:49,240 --> 00:57:53,791
Bilmadim. Menimcha, televizor
500 kron uchun, agar u erda bo'lsa.

576
00:57:56,040 --> 00:57:58,952
- Men shunchaki qarash uchun keldim.
- Flyerni oldingizmi?

577
00:57:59,000 --> 00:58:04,233
Yo‘q, oyog‘imni tortib olishdi.
Men uni tramvayda ko'rdim.

578
00:58:04,280 --> 00:58:08,398
Ochilishdan bir hafta oldin, deyilgan e'londa
ko'rgazma maydoniga borish.

579
00:58:08,440 --> 00:58:11,557
Bu boshqa joyda ekanligini aytdi.

580
00:58:11,600 --> 00:58:16,515
- Demak, u ochilayotganda ergashgansiz?
- Xo'sh, qandaydir. Men uni pastga belgiladim.

581
00:58:19,120 --> 00:58:24,148
Keksa odamlar yana nima qilishlari mumkin?
Biz do'konlarni ko'rib chiqamiz.

582
00:58:24,720 --> 00:58:28,110
Kel, boladek zavqlaning,
ko'p narsalar vahshiy bo'lib tuyuladi

583
00:58:28,160 --> 00:58:31,869
Dunyo sizniki, uni oling,
sizga kerak bo'lgan narsa - buni xohlash

584
00:58:31,920 --> 00:58:35,196
Yalqov bo‘lma, kel, aravani tut

585
00:58:35,240 --> 00:58:37,151
Uni portlatib yubormang

586
00:58:37,200 --> 00:58:41,034
Chexiya orzusi boshlanishini tomosha qiling

587
00:58:44,440 --> 00:58:48,194
Biz qarsaklarni eshitamiz. Rahmat.

588
00:58:52,200 --> 00:58:58,673
Keling, qo'shiqni o'ynaymiz
yana samimiy qofiyalar bilan

589
00:58:58,720 --> 00:59:04,158
va umid qilamanki, siz menga qo'shilasiz
bu go'zal ob-havoda.

590
00:59:04,200 --> 00:59:10,070
Baxt nimaga o'xshaydi?
Orzuni nima to'la qiladi?

591
00:59:10,120 --> 00:59:15,353
Qanday qilib hamma narsa yorqin bo'lishi mumkin
qachon kun shunchalik zerikarli?

592
00:59:15,400 --> 00:59:17,197
Bu bizning bugungi muammomiz emas ...

593
00:59:17,240 --> 00:59:21,233
Siz xohlagan narsani ko'rasiz,
ideallashtirishga hojat yo'q

594
00:59:21,280 --> 00:59:23,191
Va endi birga ...

595
00:59:23,240 --> 00:59:27,711
Hayot bir soniya davom etadi,
shuning uchun yolg'onni emas, haqiqatni xohlaysiz

596
00:59:27,760 --> 00:59:29,352
Va endi rad etish ...

597
00:59:29,400 --> 00:59:34,428
Bolalikda ko'rishga harakat qiling,
ko'p narsalar vahshiy bo'lib tuyuladi

598
00:59:34,480 --> 00:59:39,429
Dunyo sizniki, shuning uchun uni oling,
sizga kerak bo'lgan narsa - buni xohlash

599
00:59:39,480 --> 00:59:42,119
Uni bir oktava balandroq kuylang.
Bu bolalar xori.

600
00:59:42,160 --> 00:59:44,833
Ular juda baland kuylashadi. Men hatto qila olmayman.

601
00:59:44,880 --> 00:59:47,269
Bu ajoyib katta bash bo'ladi,
va agar sizda naqd pul bo'lmasa

602
00:59:47,320 --> 00:59:54,510
Qarz oling va qichqiring,
"Men orzuimni amalga oshirishni xohlayman"

603
00:59:54,560 --> 00:59:57,711
Ba'zilaringiz qo'shilasiz.

604
01:00:00,560 --> 01:00:05,076
Mana hamma uchun ayni dam
sabrsizlik bilan kutdi.

605
01:00:05,120 --> 01:00:10,194
Tez orada biz qizil lentani kesib tashlaymiz

606
01:00:10,240 --> 01:00:14,358
lekin birinchi navbatda men sahnaga taklif qilmoqchiman

607
01:00:14,400 --> 01:00:19,633
Czech Dream menejerlari,
Janob Vet va janob Filip

608
01:00:19,680 --> 01:00:25,596
sahna ortida kimlar tashkil qiladi
narsalar, lekin ularning vaqti tugadi

609
01:00:25,640 --> 01:00:29,599
va ular buni yoqtiradimi yoki yo'qmi
ular sahnaga chiqishlari kerak.

610
01:00:29,640 --> 01:00:37,274
Bizning o'tloqimizga xush kelibsiz
Chex Dream gipermarketi tomonidan.

611
01:00:37,320 --> 01:00:41,154
Bir zumda lenta kesiladi

612
01:00:41,200 --> 01:00:45,591
va sizda imkoniyat bo'ladi
gipermarketimizga tashrif buyuring.

613
01:00:47,480 --> 01:00:53,430
Keyin javob berishga tayyormiz
har qanday savollaringiz bo'lishi mumkin.

614
01:00:53,480 --> 01:00:59,430
Kelganingiz uchun rahmat
va iltimos, biz bilan bo'ling

615
01:00:59,480 --> 01:01:04,952
agar biz to'liq uchrashmasak
sizning umidlaringiz.

616
01:01:05,000 --> 01:01:09,994
Siz bizning gipermarketimizni his qilishingiz mumkin
sizning o'rtacha do'koningiz emas.

617
01:01:10,040 --> 01:01:15,068
Kampaniyadan ma'lum bo'ldi,

618
01:01:15,120 --> 01:01:19,159
bu juda original edi va,
qaysidir ma'noda reklamaga qarshi ko'rinishdir.

619
01:01:19,200 --> 01:01:23,398
“Kelma, sotib olma, urushma.

620
01:01:23,440 --> 01:01:31,438
Shunday qilib, lentani kesishni davom ettiramiz.

621
01:01:31,480 --> 01:01:37,112
Biz uni yuqoriga ko'tara olamizmi?
Endi maxsus kesish keladi.

622
01:01:38,120 --> 01:01:40,236
Tijoriy tanaffus

623
01:01:44,520 --> 01:01:48,274
Orzularingizdagi gipermarketni tasavvur qiling.
Bu qanday bo'lar edi?

624
01:01:48,320 --> 01:01:50,880
Hoy, zerikarli bo'lmaguncha, odam.

625
01:01:50,920 --> 01:01:56,119
Chexiya orzusi gipermarketi,
31-may kuni soat 10:00 da ochiladi.

626
01:01:56,160 --> 01:01:58,390
Qayerda? Tez orada bilib olasiz.

627
01:02:00,040 --> 01:02:03,919
Endi bu erda maxsus kesish.

628
01:02:03,960 --> 01:02:07,714
Qaychi zerikarli. Karnay sadolari yangraydi.

629
01:02:07,760 --> 01:02:11,355
Qani boshladik. Chexiya orzusi ochiq.

630
01:02:13,080 --> 01:02:18,757
Endi, iltimos, eshiklarni oching.

631
01:02:24,840 --> 01:02:28,310
Endi xayrlashsam yaxshi bo'lardi.

632
01:04:03,560 --> 01:04:05,994
Men 84 yoshdaman.

633
01:04:07,920 --> 01:04:11,151
Chorvalarni o'tlatish uchun qo'yib yuborish kabi.

634
01:04:11,200 --> 01:04:15,159
Ular kesishmaydi, biz ham kesib olamiz
shunchaki ular uchun uni oyoq osti qiling.

635
01:04:15,200 --> 01:04:20,035
Bu ahmoq! Ular qilishyapti
odamlardan ahmoq.

636
01:04:20,080 --> 01:04:25,871
Men oziq-ovqat olib yurishim kerakmi?
mashinam juda uzoqda bo'lsa, orqamdami?

637
01:04:26,520 --> 01:04:28,988
Shunday qilib biz Yevropaga qo'shamizmi?

638
01:04:29,040 --> 01:04:32,749
Nitwits Evropaga qo'shiladi,
bir to'da blokkashlar va ahmoqlar.

639
01:04:32,800 --> 01:04:37,237
Davom eting va u bilan ommaga oshkor bo'ling.
Chex qoramollarining podasi kabi.

640
01:04:37,280 --> 01:04:40,272
- Oson bo'lsin, aks holda insult bo'ladi.
- Men yaxshiman.

641
01:04:40,320 --> 01:04:42,914
- Yana qanday qilib nurlarni olish mumkin?
- Menmi? Yolg'iz.

642
01:04:42,960 --> 01:04:46,635
- Men bikiniimni olib kelishim kerak edi.
- Men, sohilga ketyapmanmi?

643
01:04:46,680 --> 01:04:50,070
Menga Yevropa dengizi kerak emas,
Menda chex suvi bor...

644
01:04:56,960 --> 01:05:02,114
U yerga borishni ovora qilmang.
Bu shunchaki banner. Ular bizni aldashdi.

645
01:05:03,160 --> 01:05:08,678
- U erda hech narsa yo'q.
- Bu shunchaki iskala.

646
01:05:10,120 --> 01:05:15,672
Odam, nima bo'ldi...

647
01:05:15,720 --> 01:05:20,236
- Endi men o'zimni ahmoq qilib qo'ydim.
- Men aytdim. Bu baliqdek tuyuldi ...

648
01:05:27,560 --> 01:05:30,552
O'sha ahmoqlar. Davom eting va u erga qo'ying.

649
01:05:30,600 --> 01:05:32,318
Bu ajoyib orzu.

650
01:05:37,240 --> 01:05:39,515
Mana o'sha bino.

651
01:06:25,280 --> 01:06:28,158
Bu butun mamlakat katta firibgarlik.

652
01:06:28,200 --> 01:06:33,911
- Bu to'g'ri. Siz televizordasiz.
- Yaxshi. Men hamma bilishini istayman.

653
01:06:33,960 --> 01:06:38,192
Odamlarni bu kabi aldash g'alatilikdir.

654
01:06:38,240 --> 01:06:44,839
Siz komediyachilar buni yaxshi deb o'ylaysiz
bizni eshakka o'xshatish uchunmi?

655
01:06:44,880 --> 01:06:48,589
Qiziq, qancha turadi?

656
01:06:48,640 --> 01:06:52,633
Biz pul sarflashga qodirmiz
bunday ahmoqona narsalar haqida.

657
01:06:54,920 --> 01:07:00,278
Bu yaxshi hazil. Ular xohlashdi
qancha ahmoqlar kelishini ko'rish uchun.

658
01:07:01,880 --> 01:07:05,350
- Va juda ko'p.
- Bunga izoh berishdan ma'no yo'q.

659
01:07:05,400 --> 01:07:08,153
- Bu foydasiz.
- Biz faqat o'rnimizda qolishimiz kerak.

660
01:07:08,200 --> 01:07:11,670
- Bu baribir bizni hech qayoqqa olib bormaydi.
- Keling, juda yuqori maqsad qilmaylik.

661
01:07:11,720 --> 01:07:16,748
Kimdir ularni urishi kerak.
Bu bolalar bayrami emas.

662
01:07:16,800 --> 01:07:22,238
Bu kabi hazil va jiddiy bo'lganingizda,
hech kim sizga ishonmaydi.

663
01:07:22,280 --> 01:07:25,352
Boshqa birovni ahmoq qilib qo'ying.

664
01:07:28,280 --> 01:07:31,556
Yaxshiyamki, biz hussitlar emasmiz
yoki biz nayzalarni ishlatib, joyni axlatga tashlardik.

665
01:07:31,600 --> 01:07:33,955
Buning ortida kim turganini bilmoqchiman.

666
01:07:42,520 --> 01:07:48,789
Men sizga Chexiya orzusi shunchaki hazil ekanligini aytdim.

667
01:07:48,840 --> 01:07:53,072
Ob-havo yaxshi,
shuning uchun u o'z maqsadiga erishdi.

668
01:07:53,120 --> 01:07:57,193
O'yin-kulgining har doim o'z narxi bor,
lekin biz qoniqdik. Rahmat.

669
01:07:57,240 --> 01:08:01,392
- Bugun orzularingiz bormi?
- Men. Men butunlay qoniqdim.

670
01:08:01,440 --> 01:08:04,000
Men buni kutgandim.

671
01:08:04,960 --> 01:08:08,635
Va siz muvaffaqiyatga erishdingiz.
Aytmoqchimanki, ularga ozgina bo'lsin ...

672
01:08:08,680 --> 01:08:12,116
Lekin nega ular buni qilmadilar?

673
01:08:12,160 --> 01:08:16,438
Buni nomida aytadi. Chexiya orzusi.

674
01:08:17,640 --> 01:08:21,633
- Sizningcha, ular ochishlari kerakmi?
- Ular kerak.

675
01:08:21,680 --> 01:08:24,956
Hammamiz sovg'a olamiz, deb yozilgan edi
va ular buning yonida turishdi.

676
01:08:25,000 --> 01:08:29,835
- Hammaning bayrog'i bor yoki bu.
- Lekin bularning hammasi keldi...

677
01:08:31,680 --> 01:08:36,037
- Nima uchun ular buni qilishdi deb o'ylaysiz?
- Nega bunday qilishdi?

678
01:08:37,160 --> 01:08:42,598
Menimcha, bu kaskadyorlik
odamlar qanchalik ochko'z ekanligini ko'rsatish uchun.

679
01:08:42,640 --> 01:08:47,395
- Lekin bu hali ham meni bezovta qiladi.
- Sizningcha...

680
01:08:47,440 --> 01:08:51,592
Ob-havo yaxshi,
shuning uchun men bir oila atrofida osilib mumkin, deb o'ylayman.

681
01:08:51,640 --> 01:08:58,273
Bu yerda o‘tloq bor.
Ular piknik qilishlari mumkin.

682
01:08:58,320 --> 01:09:04,190
Menimcha, katta kampaniya
odamlarni tashqariga chiqarish juda yaxshi,

683
01:09:04,240 --> 01:09:08,791
hatto qariyalar uchun ham.

684
01:09:09,640 --> 01:09:13,952
- Ular yaxshi ish qilishdi.
- Xo'sh, xursandmisiz yoki yo'qmi?

685
01:09:14,000 --> 01:09:18,198
Men xursandman, chunki hech bo'lmaganda
Men uydan chiqdim.

686
01:09:18,240 --> 01:09:22,711
- Uy yumushlari bilan uyda bo'lardik.
- Biz tozalagan bo'lardik, shuning uchun yaxshi.

687
01:09:22,760 --> 01:09:26,275
- O'zingizni aldangandek his qilyapsizmi?
- Unchalik emas.

688
01:09:26,320 --> 01:09:30,996
Aytmoqchimanki, ular bizni aldashlari kerak
Aprel ahmoqlari kunida.

689
01:09:31,040 --> 01:09:35,511
Borib, fikrlarni tinglang
uyga qaytayotganlar.

690
01:09:35,560 --> 01:09:37,676
Biz oldinga yurishda davom etamiz.

691
01:09:40,720 --> 01:09:44,030
Ey Xudo, sen meni suratga olyapsan. Men kameradan tortinaman.

692
01:09:44,080 --> 01:09:46,913
Bu ajablanib bo'ldimi yoki yo'qmi?

693
01:09:46,960 --> 01:09:53,479
Tan olishim kerakki, xotinim menga aytdi:
"Asl kornişonni sotib oling.

694
01:09:53,520 --> 01:09:58,469
“Siz ularni boshqa olmaysiz
va ularda bor. Ularni katta miqdorda sotib oling."

695
01:09:59,400 --> 01:10:01,789
Bu haqiqat bo'lishi mumkin emas.

696
01:10:03,400 --> 01:10:05,152
Iso Masih...

697
01:10:07,960 --> 01:10:09,871
O'sha ahmoqlar.

698
01:10:11,840 --> 01:10:15,799
Bu illyuziya. Shu kun,
31 may o'z belgisini qo'yadi.

699
01:10:15,840 --> 01:10:20,391
Ajoyib kun. Quyosh porlayapti.
Supermarket ochildi, go'zal!

700
01:10:20,440 --> 01:10:23,591
- Flyerni oldingizmi?
- Biz qildik. Bu bizning suvenirimiz.

701
01:10:23,640 --> 01:10:26,234
- Bu ham illyuziya.
- Men ham shunday deb o'ylayman.

702
01:10:27,080 --> 01:10:31,756
Qanday sharmandalik.
Endi ular boshqa hech kimni aldamaydilar.

703
01:10:31,800 --> 01:10:37,955
Ha, ular
chunki chexlar hamma narsaga tushib qoladilar.

704
01:10:38,000 --> 01:10:42,118
Agar ular o'rdakni 25 tojga sotgan bo'lsalar,

705
01:10:42,160 --> 01:10:45,072
siz butun yo'l bo'ylab sayohat qilasiz
uni olish uchun butun mamlakat bo'ylab.

706
01:10:45,120 --> 01:10:50,148
- Lekin men ochko'z emasman.
- Chexlarni manipulyatsiya qilish oson.

707
01:10:50,200 --> 01:10:52,714
Qarang, olomon qaytib keladi.

708
01:10:54,440 --> 01:10:58,035
Aytmoqchimanki, keksalar uchun bu yaxshi emas

709
01:10:58,080 --> 01:11:02,676
va unga tushgan nogironlar.

710
01:11:03,640 --> 01:11:08,156
Lekin bu bizning orzuimiz. Bu har bir chexning orzusi.

711
01:11:08,200 --> 01:11:11,272
Sevgiga qancha yo'l qo'yishingiz mumkin?
Baxtli tush nima deydi?

712
01:11:11,320 --> 01:11:17,429
Qizil lentani kesganda
o'sha go'zal orzu kunida

713
01:11:17,480 --> 01:11:22,634
Yer Shangri-laga aylanadi,
quyoshli va ularning hammasi o'ynaydi

714
01:11:24,600 --> 01:11:29,116
Bu eng katta qasddan
men ko'rgan narsa.

715
01:11:29,160 --> 01:11:32,550
Sizda ikki ming kishi bor
bu erda va nima uchun?

716
01:11:33,080 --> 01:11:37,676
Siyosatchilarimiz bundan ham yomonroq ishlarni qilishadi.

717
01:11:37,720 --> 01:11:40,996
Lekin ahmoq qilish
ikki ming kishidan ...

718
01:11:41,040 --> 01:11:46,398
Bizning siyosatchilar o'n millionni ahmoq qiladi.

719
01:11:47,320 --> 01:11:51,598
Va ular buni har kuni qilishadi.
Bizda bu yergacha bor.

720
01:11:51,640 --> 01:11:55,394
Xo'sh, sizning retseptingiz qanday bo'ladi
buyuk chex orzusi uchunmi?

721
01:11:55,440 --> 01:11:58,238
- Shu kun.
- Bu qo'pol uyg'onish, lekin ...

722
01:11:58,280 --> 01:12:03,354
- Bugun yaxshi o'tdi.
- Xayr, bolalar.

723
01:12:14,600 --> 01:12:17,398
Biz shunday qo'shilamiz
Yevropa Ittifoqi?

724
01:12:17,440 --> 01:12:19,351
Va bunga ovoz berishimizni xohlaysizmi?

725
01:12:19,400 --> 01:12:22,153
Ular bizga nima va'da berishadi,
butun Yevropa Ittifoqi?

726
01:12:22,200 --> 01:12:25,397
Ular hech narsani va'da qila olmaydi.

727
01:12:25,440 --> 01:12:29,149
Ularni qatorga qo'ying. Buni tugating.

728
01:12:29,200 --> 01:12:31,953
Bir o'q Evropa Ittifoqiga qo'shilishdan ko'ra arzonroq.

729
01:12:32,000 --> 01:12:35,788
- Vaqtingizni behuda o'tkazganingizdan jinnimisiz?
- Bilasizmi, men baliqchiman.

730
01:12:35,840 --> 01:12:39,196
Men tez-tez o'tiraman va hech narsani ushlamayman

731
01:12:39,240 --> 01:12:42,630
shuning uchun men jinni bo'lishim kerak edi
har doim, lekin men hech qachon.

732
01:12:42,680 --> 01:12:44,432
Ular bizga yolg‘on gapirganidan jahlim chiqdi.

733
01:12:45,880 --> 01:12:49,839
Yolg'onchilik davri tugadi deb o'yladim,
lekin unday emas.

734
01:12:50,760 --> 01:12:54,150
Agar mening supermarketim odamlarga shunday qilgan bo'lsa,

735
01:12:54,200 --> 01:12:57,351
- uni vayronaga aylantirardilar.
- Qaysi supermarketda ishlaysiz?

736
01:12:57,400 --> 01:13:00,278
- Ismini ayta olmayman.
- Bu Pragadami?

737
01:13:00,320 --> 01:13:03,392
Men ishdan bo'shatilishim mumkin edi, shuning uchun kechirasiz,
lekin ismini ayta olmayman.

738
01:13:11,360 --> 01:13:14,830
Shanba kuni Chexiya orzusi
Gipermarket o'z eshiklarini ochdi.

739
01:13:14,880 --> 01:13:17,519
Ularning kampaniyasi sirli edi
va noan'anaviy.

740
01:13:17,560 --> 01:13:20,438
Kompaniyaning pufak shaklidagi logotipi
mijozlariga aytdilar

741
01:13:20,480 --> 01:13:23,358
gipermarketga bormaslik
va sarflamaslik.

742
01:13:23,400 --> 01:13:26,597
Shanba kuni pufak yorildi.

743
01:13:26,640 --> 01:13:30,076
Bir kunlik mo''jizalar bozori qanday ko'rinishga ega edi?

744
01:13:30,120 --> 01:13:34,352
Men sizni darhol yopdim.
Men sizni qamab qo'ygan bo'lardim.

745
01:13:34,400 --> 01:13:37,756
Bizni ahmoq qilolmaysiz.
Biz Yevropa Ittifoqiga kirishni xohlaymiz.

746
01:13:37,800 --> 01:13:43,432
Lekin sizga o'xshaganlar u erga bormaydi.
Odamlarga nayrang o'ynash.

747
01:13:43,480 --> 01:13:48,190
- Bu nima? Buni kim chiqardi?
- Biz chiqardik. Biz uning orqasidamiz.

748
01:13:48,240 --> 01:13:54,031
Buyurtma berdik, grafik dizaynerlarni yolladik
qadoqlash uchun.

749
01:13:56,080 --> 01:13:59,755
Siz uni sotib olmaysiz, shuning uchun biz ham olmaymiz
har qanday pul ishlang.

750
01:13:59,800 --> 01:14:05,113
Demak, bu haqda film suratga olishni o‘ylab topdingizmi?

751
01:14:05,160 --> 01:14:08,516
Bu faqat film yaratish haqida emas edi.

752
01:14:08,560 --> 01:14:15,159
Bu, shuningdek, qanday ommaviy axborot vositalari ko'rish uchun edi
va jamoatchilik bunga munosabat bildiradi.

753
01:14:15,200 --> 01:14:20,228
Biz o'n million odam qandayligini ko'rmoqchi edik
bu erda unga munosabat bildiradi.

754
01:14:20,280 --> 01:14:25,559
Bu men uchun juda ko'p narsani anglatadi
siz bilan gaplashish imkoniyatiga ega bo'lish.

755
01:14:25,600 --> 01:14:28,831
Sizda pul bor, yaxshi hayot.

756
01:14:28,880 --> 01:14:32,509
- Lekin siz biz haqimizda hech narsa bilmaysiz!
- Yo'q, lekin siz bunga qodirsiz.

757
01:14:32,560 --> 01:14:36,758
Men faqat qarz oldim.
Men uni ertaga qaytarishim kerak.

758
01:14:36,800 --> 01:14:40,156
Biror narsani qo'yib yuborsangiz,
siz bunga javobgarsiz.

759
01:14:40,200 --> 01:14:44,352
Biz javobgarmiz.
Lekin bu gipermarket reklamasi emas.

760
01:14:44,400 --> 01:14:50,032
Umid qilamanki, sizni jinoiy javobgarlikka tortasiz
va million kron jarimaga tortildi.

761
01:14:50,080 --> 01:14:52,640
- Kim tomonidan?
- Shahar kengashi.

762
01:14:52,680 --> 01:14:56,673
- Nima uchun?
- Odamlarni aldash uchun.

763
01:14:56,720 --> 01:14:59,996
Evropaga qo'shilishni xohlaysizmi? Ikkingizmi?

764
01:15:00,040 --> 01:15:04,113
Hazil qilyapsan. Buni Habeshga olib boring.

765
01:15:04,160 --> 01:15:09,154
Bu yerda sizni kaltaklashsa, hayron bo‘lmang.

766
01:15:09,200 --> 01:15:13,955
Siz buni qilasiz va hech narsa bo'lmagandek harakat qilasiz.
Hamma odamlarga qarang.

767
01:15:14,000 --> 01:15:19,074
Aytmoqchimanki, bu erga kelganimning sababi
bu haqiqat emasligini ko'rish edi.

768
01:15:19,120 --> 01:15:26,071
Men hech qachon sota olmasligingizni bilardim
ellik toj uchun biftek.

769
01:15:26,120 --> 01:15:29,590
- Yaxshi tadbirkorlar bunday qilmaydi.
- Lekin biz tadbirkor emasmiz.

770
01:15:29,640 --> 01:15:33,519
-Unda sen nimasan? Grifters?
- Yo'q, biz kino ijodkorlarimiz.

771
01:15:33,560 --> 01:15:38,111
- Biz kino maktabida o'qiymiz.
- Voy, bu ajoyib!

772
01:15:38,160 --> 01:15:41,869
Talabalar qayerdan oldingiz
barcha reklamalar uchun pulmi?

773
01:15:41,920 --> 01:15:48,758
- Madaniyat vazirligi granti.
- Ajoyib, soliq pullarimizni behuda sarflayapti!

774
01:15:48,800 --> 01:15:50,358
Siz qaysi kino maktabiga borasiz?

775
01:15:50,400 --> 01:15:56,236
Bilbord egalari,
matbaa korxonalari

776
01:15:56,280 --> 01:16:01,195
va reklama agentliklari aql bovar qilmaydigan pul ishlashadi

777
01:16:01,240 --> 01:16:05,518
hech birimiz hech qachon ushlay olmaymiz.

778
01:16:05,760 --> 01:16:10,880
Shuning uchun sizda hech qanday imkoniyat yo'q
hatto bu dunyoga tegish uchun

779
01:16:10,920 --> 01:16:14,469
yoki bu haqda biror narsa qilish.

780
01:16:14,520 --> 01:16:21,153
Chexiya orzusi. Bu nom ostida,
ikki rejissyor katta firibgarlikni yaratdi.

781
01:16:24,200 --> 01:16:25,633
Deputat - OAV qo‘mitasi.

782
01:16:25,680 --> 01:16:29,514
Eng tashvishlisi bu
davlat mablag'lari hisobidan moliyalashtirildi.

783
01:16:29,560 --> 01:16:31,198
Deputat - OAV qo‘mitasi:

784
01:16:31,240 --> 01:16:34,312
Bu bema'ni kelishuv edi.
Odamlar aldanish uchun pul to'lashdi.

785
01:16:34,360 --> 01:16:38,148
Ko'rgazma maydonlaridan qoching.
Meni folbin ogohlantirdi.

786
01:16:39,200 --> 01:16:44,320
Bu yerdagi odamlar juda xafa bo'lishdi.

787
01:16:44,360 --> 01:16:50,037
Bu ajablanarli emas.
Agar ular bo'lmasa, ular o'ylamagan edilar.

788
01:16:50,080 --> 01:16:55,632
Ha, odamlar nihoyat ko'rishlari kerak
bu yoshlar haq ekan.

789
01:16:55,680 --> 01:17:00,834
Endi bu bizning muammomiz emas.
Biz o'n yildan keyin bu erda bo'lmaymiz.

790
01:17:00,880 --> 01:17:03,792
Ammo yoshlar xavotirda
sodir bo'layotgan hamma narsa bilan.

791
01:17:03,840 --> 01:17:08,675
Bosh vazirning qilgani juda achinarli
lentani kesmang. Bu qiziqarli bo'lardi.

792
01:17:08,720 --> 01:17:10,073
Talaba

793
01:17:10,120 --> 01:17:15,240
Chex Dream ko'rsatdi
reklamaning ulkan kuchi

794
01:17:15,280 --> 01:17:20,229
va Yevropa Ittifoqiga qo'shilish kampaniyasi
Bu shunchaki "Ha" deb ovoz berish uchun reklama.

795
01:17:20,280 --> 01:17:24,319
Hech bo'lmaganda, mening yoshimdagi odamlar buni shunday ko'rishadi.

796
01:17:24,360 --> 01:17:31,152
Ehtimol, ko'proq pul bo'lishi kerak
xalq ta’limiga kirdi

797
01:17:31,200 --> 01:17:35,591
200 millionni damping qilishdan ko'ra
televizion nuqtalarga.

798
01:17:36,560 --> 01:17:38,710
Bosh vazir Vladimir Spidla

799
01:17:38,760 --> 01:17:45,598
Televizorlar soni 200 million emas edi.
Ular taxminan 60 yoki 70 million edi.

800
01:17:45,640 --> 01:17:51,158
Kechirasiz, janob Bosh vazir, lekin bu
kampaniyaning tuzilishi haqida emas.

801
01:17:51,200 --> 01:17:54,556
Asosiy nuqta shundaki
Czech Dream Hypermarket ko'rsatdi

802
01:17:54,600 --> 01:17:57,910
odamlar reklamalarni kuzatishi
sezilarli hech narsa bo'lmasa ham.

803
01:17:57,960 --> 01:18:01,236
Evro kampaniyasi boshqachami?
Buning ortida nimadir bormi?

804
01:18:01,280 --> 01:18:04,511
Muammo boshqa joyda.

805
01:18:04,560 --> 01:18:08,189
Reklamalar, raqamlar ko'rsatganidek,

806
01:18:08,240 --> 01:18:16,352
"faqat" kasrdir
obodonlashtirishga sarflangan narsalar haqida.

807
01:18:16,400 --> 01:18:22,589
Banklar firibgarlik bilan shug'ullanadilar.
Odamlar o'g'irlashadi. Bu insofsizlikka olib keladi.

808
01:18:22,640 --> 01:18:26,428
Lekin ular ochiqchasiga insofsiz edilar,
banklar esa buni sir saqlaydi.

809
01:18:26,480 --> 01:18:31,873
Pul tugashi bilan ular bunga erishadilar.

810
01:18:31,920 --> 01:18:35,833
Ular bunga odatlangan.
Shunday qilib, agar ular past bo'lsa, ular yo'l topadilar.

811
01:18:35,880 --> 01:18:41,318
Ular faqat e'tirofga sazovor bo'lishlari kerak
va menejer bilan bog'lanish.

812
01:18:41,360 --> 01:18:44,079
Ular shu narsaga intilishadi.

813
01:18:45,600 --> 01:18:49,149
- Nima uchun ular buni qilishdi deb o'ylaysiz?
- Nega?

814
01:18:51,120 --> 01:18:57,116
Odamlar yaxshiroq bo'lishni xohlashadi
atrofdagilarga qaraganda.

815
01:18:57,160 --> 01:19:00,470
Shunday qilib, agar uning hamkasblari
hayvonlar haqida filmlar yaratish,

816
01:19:00,520 --> 01:19:05,275
u ahmoq odamlar haqida filmlar qiladi, to'g'rimi?

817
01:19:05,320 --> 01:19:09,233
Buni kechirib bo'lmaydi.
Men vatanparvarman desam ham,

818
01:19:09,280 --> 01:19:13,796
Siz har xil narsalarni kechira olasiz,
lekin aldash emas.

819
01:19:13,840 --> 01:19:16,593
Bugun biron bir tajriba to'pladingizmi?
Bu sizga dars bo'ldimi?

820
01:19:16,640 --> 01:19:22,033
Tajribami? Darsmi?
Kino ijodkorlariga ishonmang.

821
01:19:23,240 --> 01:19:31,158
Xo'sh, aytmoqchimanki, endi men bunga aminman

822
01:19:31,200 --> 01:19:37,912
siyosatning bunga aloqasi bor,
afsuski.

823
01:19:37,960 --> 01:19:42,795
Endi men ovoz berishimga ishonchim komil
Yevropa Ittifoqiga kirishga qarshi.

824
01:19:44,040 --> 01:19:46,031
Rahmat. Xayr. Salomat bo'ling.

825
01:20:35,720 --> 01:20:39,508
Chexiya orzusi - kaskadyormi yoki firibgarmi?

826
01:20:39,560 --> 01:20:42,632
Chexiya orzusi la'natlarga botgan

827
01:20:42,680 --> 01:20:46,719
Katta chegirmalar yo'q, faqat g'azab
Odamlar behuda kutishdi

828
01:20:46,760 --> 01:20:49,797
Ushbu loyihalarning maqsadi bormi?
Ta'lim loyihasi

829
01:20:49,840 --> 01:20:52,400
Yomon firibgarlik

830
01:20:52,440 --> 01:20:54,829
Chexiya orzusining qo'pol uyg'onishi

831
01:20:54,880 --> 01:20:57,633
Yirik kompaniyalar hayratda qoldi
Czech Dream tomonidan

832
01:20:57,720 --> 01:21:00,314
Chexiya orzusi ramziy ma'noga ega
1989 yildan keyin jamiyatdagi o'zgarishlar

833
01:21:02,920 --> 01:21:05,639
Chexiya orzusi Potemkin qishlog'i edi

834
01:21:05,680 --> 01:21:08,148
Bugun Chexiya Respublikasi

835
01:21:08,200 --> 01:21:10,031
Haqiqatan ham o'n million keladimi?

836
01:21:10,080 --> 01:21:12,674
Ha, janob prezident, ular o‘tloqda.

837
01:21:15,360 --> 01:21:17,749
Kommunistik partiya
Chexiya orzusini tanqid qildi

838
01:21:17,800 --> 01:21:20,314
Muxolifat
Fuqarolik Demokratik partiyasi yangiliklari

839
01:21:20,360 --> 01:21:23,238
"Chexiya orzusi" yoki "Chap yili"

840
01:21:23,280 --> 01:21:26,431
Islohotni rejalashtirish kerak
yoki bu qimor!

841
01:21:26,480 --> 01:21:27,469
Bosh vazir 63 CZK

842
01:21:27,520 --> 01:21:28,509
Ichki ishlar vaziri
19.50 CZK

843
01:21:28,560 --> 01:21:29,549
Ijtimoiy ishlar vaziri
21.50 CZK

844
01:21:29,600 --> 01:21:31,716
Illuziya yaratuvchilar

845
01:21:31,760 --> 01:21:34,991
Chegirmali do'konlar haqida
Chexiya Respublikasini suv bosishi


